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If you're still duct-taping your business together with seven different tools, you're not running a business — you're running a full-time IT department. In this video, I'll show you exactly how FG Funnels replaced our entire tech stack, saved us hours every week, and helped us scale both my brick-and-mortar and online businesses faster than ever before. You'll see how we use FG Funnels for: ✅ Funnels and landing pages ✅ Email marketing & automations ✅ CRM and pipeline management ✅ Memberships and courses ✅ Appointment scheduling ✅ Reputation management & AI integration Whether you're running a local business, coaching program, or online service, this all-in-one sales and marketing platform can simplify everything and finally give you your time (and sanity) back.
In this episode, Talon Neal sits down with Dylan Hazen to talk about the deep roots of his hunting tradition — from deer drives with his dad and grandpa to the camp atmosphere that shaped his love for the outdoors. Dylan shares how those early experiences built the foundation for how he hunts today, especially when it comes to finding rut funnels and reading how bucks travel through pressured country.Which Guest is your Favorite!FACEBOOK PAGE https://www.facebook.com/profile.php?id=100093435881370&mibextid=avESrCSocial's Talon Neal https://www.facebook.com/talon.neal.33?mibextid=LQQJ4dhttps://instagram.com/talon.neal_1?igshid=NzZlODBkYWE4Ng==Instagram Pagehttps://instagram.com/artofthehunt1?igshid=NGVhN2U2NjQ0Yg==
I put together a quick survey (it'll take about 3 minutes, I promise) to get a better sense of what's working and what's not working right now in the online business and digital marketing space.And then I'm going to compile the results and share them back with everyone who participates—because I think we all need to know we're not in this alone, and I think there's real value in understanding what's happening across the industry.Take the survey here.And one more thing… I wanted to create a way to open up a conversation about all of this, so I decided to put together a FREE Facebook group—The Ruth Soukup Business Circle—and I'd love to have you join me there.Let's be honest—online business isn't what it used to be.Sales are down. Funnels are flat. Launches are stalling. What used to feel easy now feels hard—and if you've been feeling it too, you're not crazy.In this raw and real episode, I'm pulling back the curtain on the massive shifts happening behind the scenes in my business and why I'm rebuilding from the ground up. I'll share what's no longer working (even though I really didn't want to admit it), what's changing, and the 3 massive shifts we're making to do business differently—because this isn't just about strategy. It's about leadership. It's about courage. And it's about stepping into what's next… even when it's terrifying.If you've been feeling stuck, stale, or unsure what's working anymore, this episode is for you.What You'll Learn:Why the “old playbook” of online business is brokenThe truth about content in the age of AIWhat's actually working in a trust-recession economyThe 3 key shifts we're making right nowWhy it's okay to change—even if you don't have all the answers yetResources Mentioned:Powerhouse Program – Apply here to see if you're a good fit & get access to the private training.The Finish Strong Project HERE.Key Quotes:“You can't fix what you won't face.”“Content isn't the product anymore—transformation is.”“We're not in a marketing economy anymore. We're in a relationship economy.”“The future isn't about automation. It's about connection.”Find Us: Website: ruthsoukup.comInstagram: @ruthsoukup
Recruiting agents? You need a funnel, not just cold calls. In this week's Stay Paid Q&A, Luke and Josh answer live calls from agents and entrepreneurs across the country. From building recruiting funnels and creating the right scripts, to overcoming slumps with accountability and visualization, to leveraging TikTok leads with the right funnel—this episode is packed with strategies you can use today.
When most business owners hear the word tech, they instantly want to hide under their desk.Because for so many, tech = stress. Funnels, automations, integrations, CRMs… it all sounds like another language.And instead of helping you sell more, it usually feels like it's stopping you from doing the things that actually make you money.But what if your systems weren't something you were scared of – what if they were the secret to scaling with ease?Because when your tech and systems work seamlessly in the background, it's not just about saving time – it's about building trust, creating consistency, and making it easier for people to buy from you.And today's guest on the How I Do Content Podcast knows exactly how to make that happen.Sophie Carr is a Tech Integrator who helps coaches and online business owners simplify their systems, launch faster, and scale smarter.She specialises in course platforms and funnels – cutting through the tech overwhelm so her clients can focus on what they do best.In today's episode, Sophie's sharing what every business owner needs to know about creating seamless systems that support more sales – from choosing the right tools to avoiding common tech traps, and how to make your backend just as magical as your marketing.Plus, she shares about her experience inside Micro Messaging so far – and how shifting her messaging helped her go from feeling invisible online to creating content that finally connects and converts.So if your tech's been giving you major “ugh” energy lately – this is definitely the episode is for you. CONNECT WITH SOPHIE CARRFollow Sophie on Instagram @sophiecarr.coGrab Sophie's Recommended Tech Tools Guide https://sophiecarr.com/toolsoptin Find out more about at https://sophiecarr.com/ SIGN UP FOR MICRO MESSAGINGMicro Messaging helped Sophie refine her content, show up with more confidence, and make people finally get the magic of what she does.And that's exactly what we would do together over the next 6-months. Because when your messaging actually reflects the magic of what you do, everything else in your business (your content, your systems, your offers) clicks into place and starts working with you, not against you.So if you want to join Sophie and the other magical wizards inside Micro Messaging for the next 6-months this is the time to do it. Find out more and sign up at https://thesocialbolt.com.au/micro-messaging/ TOPICS COVERED IN THIS EPISODEbusiness systems setup, seamless client experience, backend systems for coaches, automation tools for small business, tech stack for online business, Kajabi vs MailerLite, Dubsado alternatives, Notion for business management, Tally Forms setup, Zapier automations, workflow automation for service providers, choosing the right tech tools, avoid shiny object syndrome, how to audit your tech stack, save time with automations, email marketing platforms for service providers, lead nurture sequence setup, client onboarding systems, how to improve client experience, streamline business operations, online business systems, backend setup for launches, how to scale with systems, systemising your business, tech for solopreneurs,Background Music is Copyright Free. You're free to use this music in your videos.Track: Harry Potter Theme SongMusic promoted by Chayatori RecordsVideo Link: https://youtu.be/WY8-lVlLhWE
Highlight players for Week 6 using aSOS fantasy funnels. Get 400+ premium podcasts by signing up at www.UTHDynasty.com as a General Manager PLUS subscriber. Also, get access to exclusive shows and deep data dive content from Chad Parsons (and a VIP Chat with the best dynasty owners on the planet) by signing up as an All-Pro at www.Patreon.com/UTH. Thanks for listening, and keep building those dynasties! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Most founders think ads are the only scalable way to grow. They aren't. Aiden shows how outbound, done right, can outperform paid social—no algorithms, no ad bans, no CPM spikes. The secret isn't “more hustle.” It's smarter tech: parallel dialing that filters bad data, avoids spam flags, and connects live calls 10x faster.We trace the fall of traditional cold calls (three live connections per hundred dials), the rise of AI limits under TCPA, and why Facebook ads have quietly become a treadmill of copy rewrites, rising costs, and bot clicks. Aiden's model flips the script—less burn, more control, and measurable consistency.Even more surprising: the next generation of inside sales agents aren't in Silicon Valley—they're Egyptian lawyers earning more cold-calling than in law. Global leverage meets old-school grit.This isn't nostalgia for boiler rooms. It's data-driven, tech-enabled human connection.TL;DR* “Cold calling is dead” is a myth—it just evolved with smarter tools.* Parallel dialers reach 700–800 numbers/hour with adaptive line control.* Real cost advantage: your time + dialer fee vs $10K ad testing cycles.* AI callers are banned under TCPA—human voice still wins trust.* Best ROI: trained inside sales agents + verified mobile data = predictable leads.* Bonus: outbound also builds partnerships, not just direct sales.Memorable lines“Cold calling isn't dead—it's just been automated, filtered, and reborn.”“You can't out-ad Facebook's algorithm, but you can out-call your competition.”“Consistency beats creativity when your pipeline depends on people.”“AI can't legally sell for you—but real humans still can.”GuestAiden Sowa — Founder & CEO of Zoto Dialer, building next-gen multi-dialing systems that balance pickup rate, compliance, and speed for sales teams worldwide.LinkedIn: https://www.linkedin.com/in/aidansowa/Website: https://www.zotodialer.co/Why this mattersScaling isn't about finding the next hack—it's about control.Cold calling 2.0 delivers what ads can't: consistent reach, predictable costs, and direct conversations that build trust faster than clicks. If inbound is chaos, outbound is the discipline that steadies growth.Call to ActionIf this conversation lit something up for you, don't just let it fade. Come join me inside the Second Life Leader community on Skool. That's where I share the frameworks, field reports, and real stories of reinvention that don't make it into the podcast. You'll connect with other professionals who are actively rebuilding and leading with clarity. The link is in the show notes—step inside and start building your Second Life today.https://secondlifeleader.com This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.dougutberg.com
What are fantasy funnels, how adjusted strength of schedule differs from fantasy points allowed, and examples from Week 5. Get 400+ premium podcasts by signing up at www.UTHDynasty.com as a General Manager PLUS subscriber. Also, get access to exclusive shows and deep data dive content from Chad Parsons (and a VIP Chat with the best dynasty owners on the planet) by signing up as an All-Pro at www.Patreon.com/UTH. Thanks for listening and keep building those dynasties! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
On this episode of Building the Premier Accounting Firm, Heidi Ryder, owner of Keepful, sits down with Roger Knecht to share strategies for marketing and managing a growing bookkeeping firm. Learn how to market services, build a strong brand, and use tools like AI and CRMs to attract and keep ideal clients. Discover methods to grow your bookkeeping or tax business effectively. In This Episode: 00:00 Welcome & Heidi's Journey 03:09 Marketing, Sales, and Branding 06:12 The Client Experience & Communication 09:09 Client Perspective & Marketing Advice 13:33 AI for Marketing Content 18:20 Website Value & Call to Action 25:15 Funnels, Lead Magnets, and Workflows 33:53 CRM for Accounting Professionals 36:46 Gratitude and Entrepreneurial Journey 41:34 Recap and Final Thoughts Key Takeaways: Define your ideal client through targeted marketing. Build your brand around the client experience, emphasizing clear communication. Use AI to create marketing content, then personalize it. Establish an online presence (website, custom email) to build trust. Maintain automated workflows and CRMs to nurture leads and consistent follow-up. Behind the Story: Ryder started her journey from a desire to work from home with her first child. Her love for numbers and business management quickly turned into a successful bookkeeping firm. Now, she helps other accounting professionals with Keepful, showing them how to automate marketing and attract ideal clients. This episode looks at her insights on client relationships, digital tools, and the importance of finding your “why” in business. Conclusion: Thank you for joining us for another episode of Building the Premier Accounting Firm with Roger Knecht. For more information on how you can establish your own accounting firm and take control of your time and income, call 435-344-2060 or schedule an appointment to connect with Roger's team here. Sponsors: Universal Accounting Center Helping accounting professionals confidently and competently offer quality accounting services to get paid what they are worth. Offers: Learn more of Keepful and see a DEMO of it in action: https://sk293.isrefer.com/go/KFHP/KB66/ Get a FREE copy of these books all accounting professionals should use to work on their business and become profitable. These are a must-have addition to every accountant's library to provide quality CFO & Advisory services as a Profit & Growth Expert today: “Red to BLACK in 30 days – A small business accountant's guide to QUICK turnarounds” – This is a how-to guide on how to turn around a struggling business into a more sustainable model. Each chapter focuses on a crucial aspect of the turnaround process - from cash flow management to strategies for improving revenue. This book will teach you everything you need to become a turnaround expert for small businesses. “in the BLACK, nine principles to make your business profitable” – Nine Principles to Make Your Business Profitable – Discover what you need to know to run the premier accounting firm and get paid what you are worth in this book, by the same author as Red to Black – CPA Allen B. Bostrom. Bostrom teaches the three major functions of business (marketing, production and accounting) as well as strategies for maximizing profitability for your clients by creating actionable plans to implement the nine principles. “Your Strategic Accountant” - Understand the 3 Core Accounting Services (CAS - Client Accounting Services) you should offer as you run your business. Help your clients understand which numbers they need to know to make more informed business decisions. “Your Profit & Growth Expert” - Your business is an asset. You should know its value and understand how to maximize it. Beginning with the end in mind helps you work ON your business to build a company you can leave so that it can continue to exist in your absence or build wealth as you retire and enjoy the time, freedom, and life you want and deserve. Follow the Turnkey Business plan for accounting professionals. This is the proven process to start and build the premier accounting firm in your area. After more than 40 years we've identified the best practices of successful accountants and this is a presentation we are happy to share. Also learn the best practices to automate and nurture your lead generation process allowing you to get the bookkeeping, accounting and tax clients you deserve. GO HERE to see this presentation and learn what you can do today to identify and engage with your ideal clients. Check it out and see what you can do to be in business for yourself but not by yourself with Universal Accounting Center. It's here you can become a: Professional Bookkeeper, PB Professional Tax Preparer, PTP Profit & Growth Expert, PGE Next, join a group of like-minded professionals within the accounting community. Register to attend GrowCon and Stay up-to-date on current topics and trends and see what you can do to also give back, participating in relevant conversations as they relate to offering quality accounting services and building your bookkeeping, accounting & tax business. The Accounting & Bookkeeping Tips Facebook Group The Universal Accounting Fanpage Topical Newsletters: Universal Accounting Success The Universal Newsletter Lastly, get your Business Score to see what you can do to work ON your business and have the Premier Accounting Firm. Join over 70,000 business owners and get your score on the 8 Factors That Drive Your Company's Value. For Additional FREE Resources for accounting professionals check out this collection HERE! Be sure to join us for GrowCon, the LIVE event for accounting professionals to work ON their business. This is a conference you don't want to miss. Remember this, Accounting Success IS Universal. Listen to our next episode and be sure to subscribe. Also, let us know what you think of the podcast and please share any suggestions you may have. We look forward to your input: Podcast Feedback For more information on how you can apply these principles to start and build your accounting, bookkeeping & tax business please visit us at www.universalaccountingschool.com or call us at 8012653777
Funnels are dead. And in this episode of The Growth Minded Accountant, host Lee Reams II and guest Rebekah Barton explain why the old lead-generation playbook no longer works—and what accountants must do instead.For years, firms were told to rely on funnels: fill the top with ads and PDFs, nurture with email, and push leads down until they buy. But in Fall 2025, that's not how clients make decisions.Clients now:Google you, check Yelp, scroll LinkedIn, and DM a friend.Ask ChatGPT who the best advisor is (and trust the recommendation).Get their answers directly from Google's AI Overviews, often without ever clicking a website.The result? Funnels don't just leak—they're broken.In their place comes the Narrative Ecosystem: a consistent story told across every touchpoint—your website, Google profile, proposals, onboarding, and even your newsletters. It's the only way to win in a world where AI is deciding what people see and who they trust.In this episode, you'll learn:Why traditional funnels no longer match today's discovery process.How Google's AI-first SERPs and ChatGPT's dominance are reshaping trust.What a Narrative Ecosystem looks like in practice for accountants and advisory firms.How AI can amplify your narrative across every client interaction.Practical steps to move from funnel-thinking to ecosystem growth.
In this interview, Cody Sperber real estate investing meets sales strategy, mentorship, and funnels for business scaling. Cody shares how he went from Navy service to ASU, to flipping his first wholesale deal, and eventually building and selling Clever Investor while co-founding new companies like Floor Daddy. You'll learn why mentorship beats hustle, how to build grit, and why most entrepreneurs fail by chasing too many things at once. We also break down Cody's funnel strategy that drove over $120M in online education sales, and how real estate investing mentorship and systems changed his life. Chapters (00:00) Cody Sperber's Start in Real Estate Investing (05:20) Struggles, Debt & the Mentor Who Flipped the Switch (10:22) First $40K Deal, Chip on the Shoulder & Momentum (15:42) Mentorship, Masterminds & Authentic Selling in Real Estate (20:38) Systems, SOPs & Scaling a Real Estate Education Business (25:37) Funnels, Hard Sales & $120M Online Education Model (30:24) Culture, Team Buy-In & Avoiding Entrepreneur Mistakes (36:42) Events, Masterminds & Cody's Next Chapter Originally recorded October 2024 but brought back from the vault because the insights are as relevant today as ever. Connect with Cody Sperber Instagram: https://instagram.com/officialcodysperber YouTube: https://youtube.com/@cleverinvestor Floordaddy: https://floordaddy.com/ Got a question about sales, persuasion, or objection handling? Text me directly: +1-480-418-6755 The exact NEPQ script I used to earn $2.4M/year as a W-2 sales rep: https://nepqtraining.com/smv-yt-splt-opt-org Want the full NEPQ framework? This is what 350,000+ reps use to close more deals: https://go.nepqblackbook.com/learn-more Prefer to understand the psychology behind NEPQ first? Grab The New Model of Selling: Selling to an Unsellable Generation on Amazon: https://www.amazon.com/dp/1636980112 More Free Resources Join the Sales Revolution Facebook Group: https://www.facebook.com/groups/salesrevolutiongroup Book a Clarity Call with my team: https://7thlevelhq.com/book-demo/ Connect with Jeremy Miner YouTube: https://www.youtube.com/@JeremyMiner Instagram: https://www.instagram.com/jeremyleeminer/ LinkedIn: https://www.linkedin.com/in/jeremyleeminer/ Facebook: https://www.facebook.com/jeremy.miner.52
The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss
In this episode, I'm joined by the incredible Vanessa Joy to unpack the biggest money mistakes photographers are making, why so many are underpricing themselves, and how to finally step into higher-end pricing with confidence. We also dive into the untapped marketing strategies that are working right now to book high-end clients, and the CEO mindset shifts you need once you start raising your pricing! We cover:Pricing mistakes photographers make (and how to fix it)Why photographers struggle to confidently raise their ratesThe money habits keeping you stuck at $3K weddingsThe underrated marketing strategy that actually books higher-end weddingsHow to shift from thinking like a photographer to thinking like a CEOIf you're ready to stop undercharging, attract luxury clients, and run your business like the CEO it deserves, this episode is your roadmap!
Run Your Agency on Autopilot – White Label CRM, Funnels, and Automations in One Platform for Success. Claim 2-week free trail now www.gohighlevel.com/protrial?fp_ref=fg Launch, Scale & Monetize Your Newsletter with Beehiiv! Start today by visiting www.beehiiv.com?via=fellow Launch, Scale & Monetize Your Newsletter with Beehiiv! Start today by visiting www.beehiiv.com?via=fellow Get 52 READY-TO- LAUNCH Funnels! Visit www.plrfunnels.com/plr?aff=ab528827-bc63-4786-9159-633b0fb7a891 Launch, Scale & Monetize Your Newsletter with Beehiiv! Start today by visiting www.beehiiv.com?via=fellow Get 52 READY-TO- LAUNCH Funnels! Visit www.plrfunnels.com/plr?aff=ab528827-bc63-4786-9159-633b0fb7a891 Get 52 READY-TO- LAUNCH Funnels! Visit www.plrfunnels.com/plr?aff=ab528827-bc63-4786-9159-633b0fb7a891 5 HOBBIES That Will Make You RICH
Want to sign more DREAM clients....weekly? How 'bout DAILY? Whether your audience feels silent or your funnels are stuck, this is a step-by-step through the math, mindset, and simple funnels that work. You'll learn how to reverse engineer your revenue goal, lean into authority, and build a system that attracts clients daily, all rooted in faith, clarity, and strategy. If you've ever felt this truth: “I should be signing more clients — but it isn't happening consistently”, this session is for you. Highlights: 08:20 — Reverse engineering your revenue goal — from $100K/Q4 to monthly targets 12:45 — “Your work: focus only on revenue-generating actions, systems, structure, strategy.” 19:30 — Buyer types: Fast, Binge, and Nurture — and how to speak to each 25:00— Why many coaches get stuck in “friend zone” instead of being perceived as authority 32:56 — Funnels = simple, low-tech, aligned with how people buy 43:00 — “You train people how to treat you by how you show up.” 48:00 — The call: “Next week we dive into Easy Lift Sales Events — one-to-many sales you can scale with.” Next Steps:
On this week's episode of Unlimited Capital, Richard McGirr interviews Rohan Saxena. They dig into how to use paid ads as one piece of a diversified capital stack, and the exact “indoctrination sequence” that moves cold prospects from awareness to due diligence to funding. Rohan breaks down practical webinar and VSL funnels, split CTAs, show-up rate benchmarks, and simple KPI tracking using UTMs and a CRM so you can see which hooks actually convert. They also cover ad budget math, adding a small marketing fee to deals, and why courses or coaching can self-liquidate ad spend while scaling top of funnel. Rohan SaxenaCurrent role: Founder, Saxena MediaBased in: VirginiaSay hi to them at: https://saxenamedia.com/ | LinkedIn This is a limited time offer, so head over to aspenfunds.us/bestever to download the investor deck—or grab their quick-start guide if you're brand new to oil and gas investing. Visit investwithsunrise.com to learn more about investment opportunities. Get 50% Off Monarch Money, the all-in-one financial tool at www.monarchmoney.com with code BESTEVER Get a 4-week trial, free postage, and a digital scale at https://www.stamps.com/cre. Thanks to Stamps.com for sponsoring the show! Join the Best Ever Community The Best Ever Community is live and growing - and we want serious commercial real estate investors like you inside. It's free to join, but you must apply and meet the criteria. Connect with top operators, LPs, GPs, and more, get real insights, and be part of a curated network built to help you grow. Apply now at www.bestevercommunity.com Learn more about your ad choices. Visit megaphone.fm/adchoices
Marketing isn't just about ads—it's about positioning, messaging, and action.In this episode, Chris shares practical frameworks and timeless principles that every business owner (and STR host) can use to stand out, attract clients, and scale smarter.• Why marketing and sales matter more than ever• The real difference between content and community• How to build a personal brand the right way• Authentic content vs. performative posting• Head vs. heart: the two frames of content• Why information ≠ transformation in business• How to message to your avatar's pain + desire• Funnels, ads, and what they can't replace• Systems for managing leads without overwhelm• Why investing in belief shifts your identity00:01:27 – Why Listen to Chris (Marketing & Sales Depth)00:03:07 – Community Leverage > Content Alone00:11:38 – “Give Me a Framework” Moment00:12:02 – Starting a Brand the Right Way00:15:05 – Content Resistance, Authenticity, and Output00:16:48 – Frames of Content: Head vs. Heart00:21:26 – Information ≠ Transformation00:26:33 – Avatar, Pain + Desire (Messaging 101)00:28:15 – Ads, Funnels, and Social Avoidance00:34:45 – Investing in Belief and Identity ShiftGet FREE Access to our Community and Weekly Trainings:http://group.strsecrets.com/
September rolls on—Apple's big reveal is behind us, and the tech world is still catching its breath. With the unveiling of the iPhone Air, Apple has once again raised the bar in mobile innovation. But while hardware dominates headlines, we're zooming in on a quieter, yet equally game-changing shift: the migration of payments from app stores to the web. This week's episode of The Business of Apps Podcast features another App Talk special—conducted by David Murphy with Andrey Shakhtin, Founder & CEO of FunnelFox. The topic? The future of web-to-app funnels for app growth. Andrey brings a wealth of insight from helping leading apps optimize their revenue stacks. He explains why the move to web payments isn't just about saving fees—it introduces new friction points in refunds, compliance, and orchestration that many teams overlook. You'll also hear how performance, UX, and product-led strategies are becoming central to making the transition stick. If your team is exploring app-to-web monetization—or already deep in the trenches—this episode is your playbook for avoiding costly missteps. Let's dive in: here's Andrey Shakhtin, CEO at FunnelFox Today's topics include: More app developers are shifting payments from in-app to web to gain control and increase revenue, but the shift comes with serious operational complexity. Web-to-app transitions often neglect the payment flow, leading to revenue leakage and conversion drop-offs due to poor infrastructure or oversight. Optimizing the payment stack is now critical, and requires orchestration tools and performance visibility similar to what's used in user funnels. Many apps make the mistake of treating payments as an afterthought, ignoring failure handling, tax compliance, and retry logic. The future lies in hybrid web–app monetization models, giving developers more flexibility and users more choice. Speed, clarity, and trust in the payment flow are essential, especially as users become less tolerant of friction or confusion at checkout. Links and Resources: Andrey Shakhtin on LinkedIn FunnelFox website Business Of Apps - connecting the app industry Quotes from Andrey Shakhtin “Web-to-app funnels unlock attribution, reduce payment commissions, and give developers the flexibility to design user journeys that simply aren't possible inside the app stores.” “The main mistake I see is teams trying to build everything in-house. It slows down experimentation, drains resources, and pulls focus away from the product itself.” “The future of app growth will belong to the teams that experiment fast, diversify acquisition channels, and master web-based monetization.” Host Business Of Apps - connecting the app industry since 2012
Marketing isn't just about ads—it's about positioning, messaging, and action.In this episode, Chris shares practical frameworks and timeless principles that every business owner (and STR host) can use to stand out, attract clients, and scale smarter.• Why marketing and sales matter more than ever• The real difference between content and community• How to build a personal brand the right way• Authentic content vs. performative posting• Head vs. heart: the two frames of content• Why information ≠ transformation in business• How to message to your avatar's pain + desire• Funnels, ads, and what they can't replace• Systems for managing leads without overwhelm• Why investing in belief shifts your identity00:01:27 – Why Listen to Chris (Marketing & Sales Depth)00:03:07 – Community Leverage > Content Alone00:11:38 – “Give Me a Framework” Moment00:12:02 – Starting a Brand the Right Way00:15:05 – Content Resistance, Authenticity, and Output00:16:48 – Frames of Content: Head vs. Heart00:21:26 – Information ≠ Transformation00:26:33 – Avatar, Pain + Desire (Messaging 101)00:28:15 – Ads, Funnels, and Social Avoidance00:34:45 – Investing in Belief and Identity ShiftGet FREE Access to our Community and Weekly Trainings:http://group.strsecrets.com/
How to Make Your Words Land Every Time Your words matter, but how they land matters even more. In this episode, I'm talking about what it really means to be “tone deaf” in your messaging, and how to make sure your communication connects instead of misses the mark! You'll learn: ✔️ What tone-deaf messaging looks like (and why it disconnects your audience) ✔️ Real examples of when tone falls flat ✔️ How to check cultural and emotional context before hitting “send” ✔️ Simple strategies to add empathy and nuance back into your writing Hit play now and learn how to capture emotional nuance so your students feel seen, heard, and understood.
Today I'm chatting with Emilee—email tech and automations expert, cozy mom of 3, and the go-to gal for service providers who want their emails to work while they rest.What to expect inside this episode:Why your weekly newsletter isn't enough to make consistent salesWhat to do when your email list goes cold (and how to warm it back up)Why strategic, automated sequences matter more than ever
In this Thursday Q&A we cover: What you can lean when finding clusters of rubs in the woods Funnels or food in early season? Finding hot persimmon trees We also discuss our recent time spent with Derrick Dixon of Whitetail Research, and anounce some upcoming videos with him! Got a question for the show? Submit a listener Q&A form - https://l.linklyhq.com/l/1uMXP Grab some Southern Outdoorsmen merch here - https://l.linklyhq.com/l/1u4aK Join Woodsman Wire - https://l.linklyhq.com/l/1u4aR Use the promo code “southern” for a discount on your OnX Hunt membership here - https://l.linklyhq.com/l/1tyfm Use code SOUTHERN10 for a discount on Outdoor Edge Knives - https://linkly.link/2EvPX Check out Latitude Outdoors for your mobile hunting gear - https://2ly.link/1zVDI Use code TSOP15 for a discount on Mossy Oak - https://linkly.link/2ERb8 Save 10% on your next Vortex Optics order at eurooptic.com using the Promo Code “southern10” - https://2ly.link/1wyYO Use code SOUTHERN20 for a discount on all vortex apparel, including eyewear Use code “SOUTHERN25” for a discount on Houndstooth Game Calls: https://2ly.link/24tFz Have you tagged a deer using something you heard on the show? Submit your listener success story here - Share Your Story Here Come chat with us on our Thursday Hunter Hangouts! Join our patreon - https://l.linklyhq.com/l/1uMXU NOTE: Not all advertisements run on this show are endorsed by The Southern Outdoorsmen Podcast unless an ad is read by one of the hosts. Learn more about your ad choices. Visit megaphone.fm/adchoices
After a summer reset, we're walking you through the precise moves we're making to crush Q4: turning ads back on with elevated creative, moving our best offers to the front, selling to the same lead more often, and using a demand-driven ecosystem to catch every “coin” that falls out of a single funnel. We also break down the $30K/month plateau, why one funnel is no longer enough, how to humanize AI-assisted email, and the mindset shift of raising your standards so results match your identity. what you'll learn Why the $30K mark stalls so many CEOs -- and the exact fix Ecosystem vs single funnel: how to sell the same lead multiple ways The ad quality jump required now (and how we rebuilt our stack) How to move your most profitable offer to the front to accelerate sales Email that sells in 2025: humanizing AI and writing daily without burnout Standards > hustle: scaling by raising your bar, not your hours timestamps 00:00 Welcome back + why we paused the pod 01:45 We turned ads off to zero in August -- here's why 03:30 Re-igniting ads in September and the “creator's high” 06:45 Quality x quantity: why “good enough” is now expensive 10:40 Funnels vs ecosystems: catching every coin 13:15 The $30K plateau: the danger of “just do more” 16:40 Move your best offer to the front and sell sooner 19:45 Demand Diagnostics: the 3 patterns we keep seeing 21:50 Email in 2025: stop writing like it's 2012 24:30 Humanizing AI: Nicole's current process 27:20 Working less, making more -- identity and standards 33:00 Raise your standards, raise your sales 36:20 How to apply + get your Demand Diagnostic quotables “One funnel isn't enough anymore. Your ecosystem should catch every coin.” “Move your most profitable offer to the front so more people can say yes sooner.” “Quality and quantity are equally important now -- ‘good enough' costs you.” “Email isn't dead. Generic email is.” “The standard is the standard. Raise it and revenue follows.” resources mentioned Apply here Nicole on Instagram: @nicoleculver Ready to build your demand-driven ecosystem and shift from weekly to daily sales? Apply now for a private Demand Diagnostic and 1:1 support. We'll identify your biggest sales leak, map the fix, and outline action steps you can execute this week.
Viele denken: Skalieren heißt, du brauchst Ads. Du brauchst ein riesiges Team. Du brauchst mehr Reichweite.
https://constraintcalculator.scoreapp.com/In this episode, Jordan Ross sits down with Noah, founder of a fast-growing TikTok shop agency, for a deep dive on what it really takes to scale from organic lead generation into a predictable, automated growth machine.Noah shares how cleaning up SOPs, defining his ideal client profile (ICP), and improving his sales process helped reduce churn to nearly zero. With his foundation set, Jordan consults him live on the next big challenge: building client acquisition funnels, leveraging paid ads, implementing CRMs, and setting up automations that free up time while fueling growth.Whether you're an agency owner, e-commerce marketer, or operator trying to escape “agency prison,” this conversation is packed with tactical insights to help you scale smarter, not harder. Chapters: – Intro & catching up with Noah – Noah's progress: SOPs, ICP clarity & reducing churn – The next challenge: generating more qualified leads – Paid ads vs. building a sales team — which comes first? – Creating granular ICP docs & client messaging – How to build a high-converting funnel with lead magnets – Why CRMs beat spreadsheets & the Go High Level advantage – Turning newsletters into conversion assets – Using YouTube for retargeting & sales content – Borrowing expertise short term: the Hormozi playbook – Automating onboarding & client experience with CRMs – Closing thoughts + resources for scalingTo learn more, go to 8figureagency.co
Saurabh Bhatnagar is a serial entrepreneur, conversion specialist, and co-founder of FlexiFunnels, India's fastest-growing funnel builder platform. He went from selling cricket cards in his school days to creating software that powers over 100,000 landing pages.In this episode, Saurabh opens up about his journey to success and what it really takes to succeed as an entrepreneur in today's digital landscape. He reveals the mindset, principles, and strategies that make some businesses skyrocket to 7 figures while others plateau.Saurabh explains why most ads never produce lasting results, what separates a funnel that simply looks good from one that consistently converts, and how to think about customers in a way that multiplies revenue without constantly chasing new leads. We break down the mindset, unit economics, and skills you need to build a 7-figure business, along with practical advice for freelancers and online business owners. Saurabh also shares why some entrepreneurs stay stuck despite having all the ‘right' tools, and the simple shifts you need to unlock massive growth.Saurabh also reveals how AI is reshaping the way entrepreneurs approach marketing, copywriting, funnel building and how you can use it to speed up growth and gain an edge in your market.If you're an aspiring entrepreneur, a freelancer looking to scale, or a business owner ready to break past your current ceiling, join us today to get practical strategies and inspiration to build a business that grows and lasts!Saurabh Bhatnagar's Social Media: Instagram: https://www.instagram.com/maddypreneur/Facebook: https://www.facebook.com/saurabhbhatnagarofficial/FOLLOW RJ SOCIAL MEDIA:Facebook: https://www.facebook.com/therjahmed/FB Group: https://www.facebook.com/groups/AMHOEInstagram: https://www.instagram.com/itsrjahmed/Get My Free Script that used to Interview Over a Billion $ worth of Entrepreneurs: Https://www.highticketshowaccelerator.com/script
Ever wonder how I keep all the moving parts of my business organized without juggling 14 different tools? The answer is Airtable—my central hub for everything from client management to podcast production to content planning. In this episode, I'm breaking down exactly how I use Airtable to streamline my systems, automate workflows, and keep my business running like a well-oiled machine. If you're ready to simplify and scale, this is the episode for you. Resources: The Meeting Place Membership Rock The Reels 1:1 Coaching Free Client Welcome Guide Additional Trainings and Resources Connect with Brittni: Follow me on the Gram - @brittni.schroeder Join my Facebook Group Visit my website Subscribe to my Youtube You can find the complete show notes here: https://brittnischroeder.com/podcast/airtable-breaking-down-my-tech-stack
If you're not getting the number of leads and clients you want… It can be tempting to think that you need to DO more. No, it's not time to update your website again. No, you don't need a higher-converting funnel. No, you don't need more content. No, the latest AI miracle isn't going to save you. None of that matters if your positioning is vague and you're saying something nobody really cares about… OR you have zero evidence to back it up. Quick diagnostic: No clicks = you have a positioning problem Clicks but no opt-ins = you have a proof problem Discovery Calls but no sales = probably a proof + offer problem Which one are you? Listen to this week's episode to find out (and how to fix it). For full show notes, visit https://6figurecreative.com/378
Authors must learn how to build the right sales funnels to attract the right audience and maintain a steady source of profit. Rebecca Bertoldi is here to present the most effective and efficient funneling strategies while you write your book and build your author brand. She explains how to build your landing pages, maximize your social media reach, make your website mobile-friendly, and take advantage of automated processes. Whether you are a beginner in funnel strategies or looking for practical advice to elevate your current sales process, this discussion is for you.Love the show? Subscribe, rate, review, and share! https://superbrandpublishing.com/podcast/
Monetizing Your Audience: Funnels That Turn Followers into Revenue When we launched SEO AI tools and a Chrome extension on unmiss.com, the goal wasn't just to get traffic—it was to build a real audience we could nurture. By adding a strong call to action at the very top of the tools and extension, we grew…
In this episode, I'm diving deep into one of the most powerful — and often misunderstood — tools in digital marketing: the marketing funnel. If you've ever felt like you're pouring time and money into your content, ads, or campaigns but not seeing the results you want, you're not alone. I'll walk you through the different types of marketing funnels, how to set them up for success, and, most importantly, how to turn complete strangers into loyal clients for your veterinary practice. I'll start by breaking down what a marketing funnel really is and why it matters so much for your business. We'll talk about the journey your clients take, from first discovering your practice to finally booking an appointment or purchasing a service. I'll share why it's absolutely crucial to define your goals before you create any content or launch a funnel — whether you're aiming for awareness, lead generation, or direct sales, your approach needs to match your objective. I'll also explain the three core types of funnels: transactional funnels for quick sales, lead generation funnels for building a pipeline of prospects, and relational funnels for nurturing long-term engagement. Throughout the episode, I'll give you actionable tips and real-world examples for each funnel type. You'll learn how to create specialized landing pages, craft compelling offers, and set up automated follow-up systems that keep your leads warm and engaged. I'll also cover the essential tools you need — like CRMs and email automation — and how to measure what's working (and what's not) so you can keep optimizing your results. Plus, I'll walk you through a step-by-step process to map out and launch your own funnel, troubleshoot common issues, and iterate for continuous improvement. By the end of this episode, you'll have a clear roadmap for choosing the right funnel for your business goals, setting up each step with intention, and building a marketing system that actually delivers results. Whether you're looking to drive immediate sales, build a steady stream of leads, or foster long-term relationships with your clients, mastering marketing funnels will transform your approach from guesswork to a reliable, data-driven strategy for growth. So grab a notebook, and let's get started on building your next high-converting funnel!
Terms used in negotiating a sale or a price - and how 4 people must be in agreement for a price to apply (though the customary appraisal is by 3 people) - among other cases. Also, a new mishnah! Using a funnel for wine and discovering a drop left over - it makes the whole thing prohibited, in case it was libation wine. With ramifications, of course. Plus, the Gemara on this mishnah addresses how this liquids can mix - and when they are considered blended halakhically, or moistening a solid, and when not.
Is your team chasing growth or just chasing KPIs? In this episode of Revenue Boost: A Marketing Podcast, titled “From Mission to Metrics: How to Build a Scalable Growth Engine,” CEO Ollie James shares the unfiltered truth: without a clear mission, your GTM strategy is just noise. You'll hear how Ollie went from RevOps and CRO roles to leading Attribution and how he rebuilt the company's growth engine from the ground up by anchoring around mission, vision, and values. His approach replaces the leaky funnel with a sieve model, turns onboarding into a revenue driver, and reframes trial periods into proof-of-value commitments that align marketing, sales, product, and finance around outcomes, not activity. This episode is a must-listen for leaders who are tired of misalignment, scattered growth, and pipeline that looks good on paper but leaks trust at every stage. What You'll Learn: Why chasing KPIs without clarity sabotages scale How to turn onboarding into your most powerful growth lever The “sieve model” that exposes your GTM blind spots Ollie's POV framework that filters out bad-fit leads and converts faster How to get buy-in from skeptical CFOs and unify your GTM team Who It's For: CEOs, CROs, CMOs, and RevOps leaders who want to scale smarter—not louder. In just 31 minutes, you'll gain a new blueprint for building a mission-aligned, revenue-resilient business. Stay to the end, where Ollie shares his narrative structure for winning executive buy-in and designing onboarding that creates trust from day one. Want growth that lasts? Tap play. Let's scale smart. Flat or slowing revenue? Let's fix that—fast. Revenue Boost: A Marketing Podcast gives you proven plays, sharp insights, and “steal-this-today” tactics to power your revenue engine.
Why great presentations don't get you clients You finally nailed the presentation. Or the podcast interview. Or the workshop. You prepped for days, your hair looked good, your message was clear— …and then nothing happened. No new clients. No one followed up. Sound familiar? In this episode of the Raving Coaches Podcast, I break down why most coaches leave opportunity on the table by skipping the one thing that matters most: smart next steps. There are too many myths out there about How to Design Smart Coaching Funnels That Actually Convert. It this episode we expose a few of them. You'll learn: Why $24 and $100 offers rarely lead to $1,000 coaching clients How to build trust instead of just giving more information The mistake I made by giving too much too soon—and what I do now instead If your quiz, freebie, or workshop isn't converting, this is the missing piece. It's Step 5 in the 6-step series to build a profitable coaching business.
What if the biggest threat to your business growth wasn't a lack of ideas—but chasing the wrong ones?In this episode of Decidedly, we sit down with Tim Hines – fractional CMO, business coach, and author – to unpack how entrepreneurs can stop wasting time on “shiny objects” and start building marketing strategies that actually drive revenue. With years of experience helping companies go from zero to one, Tim shares what it takes to align marketing with business goals, avoid costly mistakes, and harness authenticity in a noisy marketplace.From breaking free of vanity metrics to learning why most founders set their teams up to fail, Tim reveals the blueprint for creating marketing systems that scale. We explore why small businesses often misunderstand marketing, how to think like a starter without burning out, and why authenticity is the only real filter left in today's AI-saturated world.This conversation isn't about flashy campaigns – it's about clarity, focus, and making decisions that move the needle. If you've ever wondered how to build marketing that works for your stage of business, this episode will help you decide what really matters.KEY TOPICSFractional CMO insights: when to hire one and whyThe #1 mistake startups make when starting marketingWhy chasing “shiny objects” kills growthMarketing as investment vs. cost centerFunnels, metrics, and why most companies don't track themB2B vs. B2C marketing: what really changesContent marketing myths (and the dangers of AI copy-paste)How to know if your in-house marketing is holding you backWhy authenticity is the strongest filter for modern brandsCHAPTERS00:00 Introduction03:00 Why Marketing Starts with Business Goals07:45 Shiny Object Syndrome: Common Startup Mistakes12:00 Funnels, Metrics, and Why Most Companies Don't Track Them17:15 B2B vs. B2C Marketing – What Really Changes22:00 Content Marketing Myths and AI Pitfalls26:00 Authenticity as the Last Real Filter in Business30:00 Starters vs. Finishers: Knowing Your Strengths36:00 The “In-House Marketing” Trap for Small Businesses41:00 Marketing as Investment, Not Expense47:00 Tim's Top Decision-Making Tip for Entrepreneurs#StartupMarketing #MarketingStrategy #BusinessGrowth #FractionalCMO #Entrepreneurship #AuthenticMarketing #MarketingMistakes #SmallBusinessMarketing #ContentMarketingMyths #RevenueGrowth #MarketingTips #DecidedlyPodcastCONNECT WITH USwww.decidedlypodcast.com Join us on Instagram: www.instagram.com/decidedlypodcast Join us on Facebook: https://www.facebook.com/decidedlypodcast Shawn's Instagram: www.instagram.com/shawn_d_smith Sanger's Instagram: www.instagram.com/sangersmith MAKING A FINANCIAL DECISION?At Decidedly Wealth Management, we focus on decision-making as the foundational element of success, in our effort to empower families to purposefully apply their wealth to fulfill their values and build a thriving legacy.LEARN MOREwww.decidedlywealth.com SUBSCRIBE TO OUR WEEKLY DECISION-MAKING TIP EMAILJoin us every Wednesday for more strategies to DEFEAT bad decision-making - one episode at a time!CONNECT WITH TIMInstagram: https://www.instagram.com/tnhines_speaks LinkedIn: https://www.linkedin.com/in/tnhines/ X: https://x.com/tnhines Website: https://www.tnhines.com/ Tim Hines is a global keynote speaker, business coach, author, podcaster, and four-time founder who helps professionals grow by becoming more collaborative, innovative, and influential. He's worked with top organizations like Ticketmaster, Air France, and the CIA, authored The Marketing Starter, and hosts The Marketing Starter Podcast. A Chicago native now in Austin with his wife, daughter, and two dogs, Tim is also a trained standup comedian and licensed marriage minister.
Die Simone AI von Scale Code 4 hat eure Fragen zu den Scale Codes beantwortet, anschließend kamen noch meine Ergänzungen. So siehst du die Simone AI live und in Action als empathisch-strategische 24/7 Sparringspartnerin. Wirklich fast wie die 1:1 Zusammenarbeit mit mir, obwohl ich ihr an einem Punkt widersprochen habe. Aber hör bzw. schau selbst. Total spannend! Du kannst dir das Experiment auch als Video anschauen. Folgende Fragen haben wir beantwortet:„Mein Kurs bringt gute Ergebnisse, aber mir selbst macht er keinen Spaß mehr. Woran merke ich, ob ich was daran ändern sollte und vor allem was genau?“ (ab Min. 3:11) „Ich habe schon alle möglichen Support-Formate ausprobiert: 1:1, Gruppen, Selbstlerner … aber keins fühlt sich (mehr) gut an. Wie finde ich heraus, was wirklich zu mir passt?“ (ab Min. 9:22) „Ich bin seit Jahren erfolgreich, habe schon Launches, Funnels und Evergreen gemacht. Aber ich fühle mich gerade zwischen den Welten. Bin ich bei den Scale Codes überhaupt richtig?“ (ab Min. 15:37) „Irgendwas in mir weiß, dass ich was verändern muss. Aber gleichzeitig denk ich: Ich hab ja ein funktionierendes Business, ich hab Kundinnen, Umsatz… das will ich nicht zerschießen, denn es funktioniert ja…“ (ab Min. 21:51)
In this episode I sit down with serial entrepreneur and internationally recognized wealth & business coach Jessica Crane to uncover the secrets behind building a thriving evergreen online business. Jessica walks us through how she launched her successful venture from day one—capitalizing on ads and a strategic funnel design. They dive deep into why investing in yourself matters, how to measure and iterate based on market feedback, and how personal adversity and work–family balance shaped Jessica's approach. Plus, we explore a critical long-term vision: building generational wealth. If you're creating a course, membership, or online coaching business—or simply want to make your offering more sustainable and resilient—this episode is packed with actionable frameworks and uplifting wisdom. Key Takeaways from the Episode Evergreen Funnels Create Sustainable Growth By designing a funnel that consistently attracts and converts, Jessica built a business that doesn't rely on periodic launches—helping her scale predictably and focus on long-term results. Ads Accelerate Traction and Visibility Strategically placed Facebook ads played a pivotal role in generating awareness and early wins—underlining how paid efforts, when aligned with a funnel, can drive sustainable growth. Measure, Test, Iterate Jessica emphasizes that the market's response is your best teacher. By monitoring performance and adjusting based on real-world data, you optimize your funnel and campaigns for continuous improvement. Resilience Turns Setbacks into Strategy Drawing on personal adversity and work–life complexity, Jessica champions resilience—and how a grounded mindset becomes a strategic asset when building a business that lasts. Think Beyond You—Build Generational Wealth This episode goes beyond tactics: Jessica underscores the importance of creating systems and outcomes that empower not just yourself, but future generations. Balance: The Long Game Even amid business momentum, Jessica stresses the importance of family and personal well‑being—reminding us that balance isn't optional; it's scalable. If you enjoyed this episode then please feel free to go and share it on your social media or head over to Apple podcasts or Spotify and give me a review, I would be so very grateful. LINKS TO RESOURCES MENTIONED IN TODAY'S EPISODE Connect with Jessice on she_eo_collective Instagram, jessicacranesiss Instagram, Linkedin, Website Connect with...
Heute habe ich eine ganz besondere Gästin für dich – meine Kundin Carina Tenzer. Carina hat geschafft, wovon viele träumen: Sie hat ihren Live-Launch komplett automatisiert, arbeitet heute ohne Ads, ohne Live-Webinar, ohne ständigen Hustle. Und trotzdem? 60.000 € Umsatz – mit einer smarten Hybrid-Strategie. In dieser Folge sprechen wir darüber, wie Carina es geschafft hat, ihre Funnel zu automatisieren, ihren Umsatz planbar zu skalieren und sich dadurch mehr Freiheit in ihrem Business zu schaffen. Wenn du also wissen willst, wie du selbst mit weniger Aufwand mehr Umsatz machst – bleib unbedingt dran!
Want us to help you build it? Find me on Instagram (https://www.instagram.com/chrisdufey) DM me the word ENGINE and I'll send you all the details. No pressure. Just the system that's working best in 2025. ----------------------------------------------------------------
In this episode, we sit down with Stacey Brass-Russell, a former Broadway actress turned transformational business coach, who now helps coaches and creatives build authentic, profitable brands. She shares her unique journey from the stage to the coaching world, and the signature strategies she uses to help clients thrive — including her Yellow Brick Road Marketing Method.You will learn: Why selling transformation beats selling sessionsThe key to authentic, relationship-based marketingHow to grow your business organically without relying on funnels or adsWhy charging high-ticket prices isn't just smart — it's strategicHow to take empowered action and stop waiting for “the perfect time”The mindset shift that helps coaches overcome fear and imposter syndromeLINKS:FREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue) click here Follow host Kim Rittberg on Instagram & Subscribe to Kim's YouTube Channel to Make Better Videos that Convert GUEST LINKS:LinkedIn: https://www.linkedin.com/in/staceybrassrussell/ Instagram: https://www.instagram.com/staceybrassrussell/ Facebook: https://www.facebook.com/staceybrassrussell1/ Please spread the word to your friends and leave us a rating and review on Apple Podcasts!Timestamps & Highlights:00:00 – Intro: Meet Stacey Brass-Russell01:12 – From Broadway actress to business coach03:39 – How Stacey got her first clients organically04:34 – The #1 mistake most coaches make05:21 – What is authentic marketing?07:30 – Why Stacey doesn't use funnels or ads09:13 – Building a 6-figure business organically10:50 – Why high-ticket coaching makes more sense12:39 – Stacey's 4-part framework to define your niche15:57 – How to get in front of the right audience18:02 – Money mindset: from yoga teacher to numbers-driven CEO21:46 – What Stacey would do today to get a new client22:52 – Stop waiting for permission — create your own opportunity24:52 – The mindset shift that changes everything27:57 – Fun Broadway story: stepping in on stage at 10 years old29:31 – Where to find and follow Stacey onlineSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this episode of BRAVE COMMERCE, Rachel Tipograph and Sarah Hofstetter are joined by John Alvarado, U.S. Chief Brand Officer at Suntory Global Spirits. As more companies replace traditional CMO roles with Chief Brand Officers, John explains why brand-building—not just marketing—is central to growth, especially in a category steeped in heritage and ritual.From transforming Jim Beam's go-to-market strategy to embracing Gen Z's flavor-first preferences, John shares how Suntory is putting the consumer at the center of everything—from digital upskilling to cultural collabs. Plus, a personal story about bravery that's both touching and cinematic.Key Takeaways:Why Brand Still WinsIn an age of economic uncertainty, Suntory is doubling down on brand equity rather than discounting. John shares how this conviction is fueling consumer love and long-term loyalty.Upskilling with PurposeFrom media to marketing, Suntory's teams are evolving into digital generalists. John reveals how a “fail forward” culture and clear alignment have made upskilling more than a box-checking exercise.Flavors, Funnels, and the Future of SpiritsWith Gen Z entering the category, Suntory is leaning into bold flavors, limited-time offerings, and full-funnel marketing. Learn how launches like Jim Beam Pineapple reflect a new generation's preferences and pace.
Es gibt eine große Veränderung bei uns hinter den Kulissen – und sie wird den Weg für die nächsten Jahre prägen. In dieser Folge erfährst du daher:
You've worked hard to get your online course, program, or workshop ready to launch, and the last thing you want is to get stuck in delays, decision paralysis, or burnout! In this episode, I'm sharing the four biggest roadblocks I see stall digital marketing launches (for both my clients and students) and exactly how to navigate around them. You'll learn: ✔️ How to stop decision fatigue before it derails your momentum ✔️ Why perfectionism is a sneaky launch killer, and how to let “good enough” be your new best friend ✔️ What “messaging fog” is and how to clear it before you go live ✔️ How to avoid emotional burnout so you can actually enjoy your launch
In this episode of the Artist Academy podcast, I'm chatting with hyper-realistic painter and educator Christopher Remmers, and let me just say—his work is next level. I reached out to him because I was blown away by the level of detail in his paintings and just had to know what's going on behind the scenes.Christopher shares how he left behind a successful construction career to go all in on art, and how that leap of faith led to a fully booked commission schedule, an online academy, and projects that align with his creative vision.We get into:-His exact commission process (including pricing)-How he finds clients on purpose by pitching to aligned collaborators-His behind-the-scenes design workflow (spoiler: it's intense and brilliant)-The email funnel strategy he uses to stay booked-Why mindset and mastering your craft matter more than any marketing trickWhether you're just starting out or looking to grow, this episode will give you the push to take action and keep going. Christopher's journey shows how skill, clarity, and persistence can turn your passion into a full-time career. www.artistacademy.com
Market, Scale, Grow: Facebook Ad Strategy for Teacherpreneurs
Strategic funnel planning is crucial for summit success and it starts long before your event goes live or speakers start presenting!In this episode, I share the three essential funnels every summit host needs to implement for maximum impact. Funnel #1 is highly recommendedFunnel #2 is nice to have, especially for experienced summit hostsFunnel #3 is 100% necessary and your summit might flop without it...Jump in now to learn more about the what and why behind each, plus the biggest mistakes I see and how to fix them.__________________Find me on Instagram → https://www.instagram.com/heyitsjenzaia/Email Me → support@jenzaiadimartile.com
On the podcast I talk with Lucy and Nicole about how customer-driven iteration led Zumba from VHS tapes in 2001 to launching an app in 2024, their app2web experiments that boosted LTV by 17%, and how they are able to charge for content when countless Zumba classes are available for free on YouTube.Top Takeaways:
Funnels. The word alone can make your eyes glaze over or send you running for the hills. But what if I told you building a funnel doesn't have to be overwhelming, expensive, or tech-y? In this episode, I'm sitting down with Katelyn Collins, funnel copywriter and strategist. Katelyn's helped me fine-tune my own funnels and turn them into sales machines. In this episode, she's pulling back the curtain on how you can do it too.Whether you're just getting started or you're tired of hearing “you need a funnel” without any clear next steps, this is the episode for you. Katelyn simplifies everything and gives you a no-fluff, no-gimmick roadmap to creating a funnel that works on your terms.In this episode, you'll hear…The real definition of a funnel and why it's not what you thinkThe easiest way to build a funnel (even if you're not “techy”)Why webinars aren't the only option and what works just as wellThe difference between funnels for services vs. digital productsWhat to include in your funnel so people actually convertWhen to tweak your funnel—and when to let it do its thingThe mindset shift that changed everything for meClick here to find the full show notes and transcript for this episode.RESOURCES:Grab your guide for How To Start Copywriting and watch Katelyn's free workshopGet Sam's free weekly newsletter, Sam's SidebarCheck out Sam's book "When I Start My Business, I'll Be Happy: A Practical. No-BS Guide To Successful Entrepreneurship" Click here to watch the free workshop so you can get legally protected right now!CONNECT:Sam on InstagramSam on FacebookOn Your Terms® on InstagramSam on YouTubeDISCLAIMERMentioned in this episode:Legal WorkshopDo you feel lost thinking about how to legally protect your online business? Head to mylegalworkshop.com to sign-up for immediate access to my free 1-hour legal workshop, 5 Steps to Legally Protect & Grow your Online Business.Legal Workshop
Today we are sitting down with our buddy Johnathan Moreland, one of the most accomplished traditional bowhunters we know. Johnathan has taken a ton of great bucks in Arkansas with traditional equipment, including a 186" buck. Subjects: - Woodsmanship and Early Hunting Days - Hunting with Traditional Bows - The Joy of Hunting: Fun Over Trophies - Scouting Tips and Gear Recommendations - Understanding Scent and Thermals in Hunting - Challenges of Finding Buck Beds in the South - Traveling and Hunting in Different Terrains - Learning to Read Terrain Features - Fundamentals of Hunting in Different Seasons - Switching to Traditional Archery - Spear Hunting Whitetail Deer - Dealing with Increased Hunting Pressure - Midday Hunting Strategies - Discussing Hunting Strategies During the Rut - The Importance of Funnels and Pinch Points - Bow Hunting: Seeing Deer vs. Killing Deer - Feed Trees: A Controversial Strategy - Arkansas Elk Hunt Experience - The Legacy of Warren Womack - Balancing Hunting and Work - Wrapping Up and Social Media Plugs Follow Johnathan's youtube channel here - https://www.youtube.com/@JohnathanMoreland Got a question for the show? Submit a listener Q&A form - https://l.linklyhq.com/l/1uMXP Grab some Southern Outdoorsmen merch here - https://l.linklyhq.com/l/1u4aK Join Woodsman Wire - https://l.linklyhq.com/l/1u4aR Use the promo code “southern” for a discount on your OnX Hunt membership here - https://l.linklyhq.com/l/1tyfm Check out the Mobile Hunters Expo -https://linkly.link/2Amhh Save 10% on your next Vortex Optics order at eurooptic.com using the Promo Code “southern10” - https://2ly.link/1wyYO Use code “SOUTHERN25” for a discount on Houndstooth Game Calls: https://2ly.link/24tFz Use code SOUTHERN20 for a discount on all vortex apparel, including eyewear Check out Latitude Outdoors for your mobile hunting gear - https://2ly.link/1zVDI Have you tagged a deer using something you heard on the show? Submit your listener success story here - Share Your Story Here Come chat with us on our Thursday Hunter Hangouts! Join our patreon - https://l.linklyhq.com/l/1uMXU NOTE: Not all advertisements run on this show are endorsed by The Southern Outdoorsmen Podcast unless an ad is read by one of the hosts. Learn more about your ad choices. Visit megaphone.fm/adchoices
The Website Upgrade Your Business Has Been Waiting For Want a brand that instantly builds trust and makes you money? It all starts with your website. In this episode, I'm joined by Jen Olmstead, co-founder and lead designer of Tonic Site Shop. Jen is a design powerhouse with a journalism background, and she's here to show you how to incorporate your story into every corner of your brand. We talk personal newsletters, visual branding, and how to make your audience feel like they already know and trust you—before you even make the ask. This conversation will help you step into the next version of yourself as a business owner. You'll learn how to evolve your brand as you grow, stand out in a crowded market, and connect with your audience in a way that feels both strategic and authentic. If your website is feeling outdated or your content isn't converting like it used to, Jen will guide you on exactly how to make your online presence reflect the level of business you're building. P.S. Are you one of those people who gets their best work done on a plane? DM me on Instagram @amyporterfield and let me know! HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE: 1️⃣ Your Story Is Your Superpower – No one can copy your story. Not AI. Not your competitors. If you want to stand out in your niche, start sharing the personal stories only you can tell. 2️⃣ Your Website Should Reflect Where You're Going – If your site still looks like “you” from five years ago, it's time for a refresh. Your online presence should reflect the founder you're becoming—not the scrappy startup you once were. 3️⃣ Consistency > Funnels in Today's Market – Forget the funnel-first formula. Jen shares why long-term trust and repeat messaging (backed by a strong brand) are now the keys to conversions. RESOURCES MENTIONED IN THIS EPISODE: To shop TONIC's collection of website + marketing templates and get the special discount code JUST for Amy Porterfield podcast listeners, visit www.tonicsiteshop.com/amy. You'll also find two exclusive Amy Porterfield X TONIC templates we made just for you! MORE FROM JEN Sign up for Jen's newsletter tonicsiteshop.com/tonic-vip/ Follow Jen on Instagram @jenolmstead Learn more about Tonic Site Shop tonicsiteshop.com Follow Tonic Site Shop on Instagram @tonicsiteshop MORE FROM ME Follow me on Instagram @amyporterfield SUBSCRIBE & REVIEWIf you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts! Your support helps us reach more entrepreneurs who need these insights.