Podcasts about funnels

What separates thriving medical practices from those that struggle to grow?It isn't better credentials.It isn't working longer hours.And it certainly isn't spending more money on marketing.In this episode of Limitless MD, Dr. Vikram Raya sits down with Limitless MD's Director of Marketing, Rohan Saxena, to unpack the marketing strategies that are helping physicians attract more patients, build authority, and grow sustainable businesses in the age of AI.Together, they discuss why many doctors unknowingly waste time and resources on ineffective marketing tactics, how artificial intelligence is transforming the industry, and why the future belongs to physicians who educate rather than advertise.From building referral networks and personal brands to understanding marketing funnels, data, and AI tools, this episode delivers a practical blueprint that physicians can begin implementing immediately—whether they're launching a new cash-pay practice or scaling an established business."The best marketing doesn't feel like marketing—it feels like education." — Rohan SaxenaIn This EpisodeWhy AI is making marketing more valuable—not lessThe biggest marketing mistakes physicians makeHow to identify your ideal patientWhy positioning matters more than advertisingBuilding authority through educational contentCreating a physician referral network that compounds over timeUnderstanding marketing funnels and conversion metricsHow to use data to make smarter business decisionsThe role of Google, AI search, and social media in patient acquisitionEssential technology every modern practice should haveHiring the right marketing agency or teamThe biggest constraints preventing practices from growingKey TakeawaysAI Is Changing Marketing—Not Replacing ItArtificial intelligence allows physicians and marketers to create better content, websites, presentations, and campaigns faster than ever before. The competitive advantage now comes from strategy, positioning, and execution—not simply creating content.Focus Creates GrowthMany physicians try to market every service to every patient. Instead, identify your highest-value services and build your marketing around the patients who benefit most from them.Education Builds TrustThe most effective marketing doesn't pressure patients—it educates them. Teaching prospective patients about their problems and available solutions naturally builds authority and credibility.Referral Networks CompoundOne patient referral is valuable.One referring physician can generate patients for years.Building relationships with other physicians creates one of the most powerful long-term growth engines for any medical practice.Data Should Drive Every Marketing DecisionWithout tracking your numbers, marketing becomes guesswork. Measuring every stage of your funnel—from leads to appointments to conversions—helps identify bottlenecks and dramatically improve growth.About Rohan SaxenaRohan Saxena is the Director of Marketing at Limitless MD and specializes in AI, marketing strategy, content creation, paid advertising, and business growth systems.Throughout his career, Rohan has built more than 1 million organic followers, managed over $400,000 in profitable advertising spend, and helped grow Limitless MD's annual revenue from approximately $700,000 to more than $2 million within his first year.He works with physicians and entrepreneurs to build scalable marketing systems that generate long-term growth through strategic positioning, AI implementation, and educational content.Connect with Vikram:

This is part one of a three-part series. All three episodes are live now — listen in order. There are three reasons funnels don't get finished. Claire starts with the one she hears most — the one people say out loud, right before they say "I'll get to it next month." This Week on the Get Paid Podcast: The reason your funnel is still sitting there — and it isn't time The exact point in every build where things quietly stop moving Why the last 10% is the part that never gets done What Claire finally changed after years of doing it the hard way

This is part two of a three-part series. All three episodes are live now — listen in order. Reason number two is the one Claire has thrown the most money at trying to solve. It worked, sort of. It also cost her months she's not getting back. This Week on the Get Paid Podcast: The reason your funnel is still sitting there — and it isn't time The exact point in every build where things quietly stop moving Why the last 10% is the part that never gets done What Claire finally changed after years of doing it the hard way

This is part two of a three-part series. All three episodes are live now — listen in order. Reason number two is the one Claire has thrown the most money at trying to solve. It worked, sort of. It also cost her months she's not getting back. This Week on the Get Paid Podcast: The reason your funnel is still sitting there — and it isn't time The exact point in every build where things quietly stop moving Why the last 10% is the part that never gets done What Claire finally changed after years of doing it the hard way

369: In dieser Episode zeige ich dir mein aktuelles Content Creation Setup – von Mikrofonen über Lichter bis hin zu meinen liebsten Apps. Du erfährst, welche Technik und Tools ich nutze, warum Effizienz für mich oberste Priorität hat und wie ich Hürden bei der Content-Erstellung aus dem Weg räume. Außerdem bekommst du Einblicke in meinen aktuellen Content-Workflow. Wenn du wissen willst, wie ich trotz täglicher Herausforderungen regelmäßig Content produziere und dabei im Flow bleibe, solltest du unbedingt reinhören! Mehr von Katharina

What happens when you have an incredible product… but no predictable system to sell it? In this episode from the Fixing a Stranger's Beauty Business in Under 20 Minutes series at LashCon, Sheila Bella sits down with Krystal, a lash artist turned inventor who created and patented a lash tile designed to help artists create faster, easier, and more consistent volume fans. There's just one problem. She invested thousands into creating and patenting the product, but now she needs the one thing every business needs to survive: sales. In less than 20 minutes, Sheila breaks down the exact strategy needed to transform a great product into a profitable business. From visibility and content to ads and funnels, this episode gives beauty entrepreneurs a roadmap for turning ideas into income. Because creating something amazing is only half the battle. Getting people to see it is the other half. If you have a product, course, service, or business idea sitting on your heart, this episode is for you.

Twenty years of digital marketing created something of a monster: companies poured enormous investment into analytics teams, MarTech stacks, media capabilities, and data infrastructure—and then watched all those functions march off into their respective silos to work really, really hard at producing activity rather than impact. Rusty Rahmer, founder of Starize AI and author of Working As Designed, joined Michael, Julie, and Val to dig into why that happened, why it's still happening, and what it actually takes to flip the shovel over and use the right end. Along the way, Rusty—who Val correctly identified early as a spontaneous analogy machine—explained why customer journey maps on walls are basically the statistical average American life that literally nobody lives, why waffle fries are structurally superior to ridged chips (and what that has to do with cross-functional team design), and why the most important question a marketing leader can ask a room full of executives is also the one most likely to be met with complete silence. This episode is brought to you, in part, by our sponsors, Stape and Prism from Ask-Y. For complete show notes, including links to items mentioned in this episode and a transcript of the show, visit the show page.

368: In dieser Episode nehme ich dich mit hinter die Kulissen meiner Tool-Freebie Challenge und teile offen, was wirklich funktioniert hat – und was nicht. Ich spreche darüber, warum Live-Challenges als Format gerade ein Revival erleben, wie ein angesagtes Thema den Unterschied macht und welche Fehler ich beim Pricing gemacht habe. Außerdem erfährst du, warum Sichtbarkeit manchmal wichtiger sein kann als reiner Umsatz und wie ich mit spontanen Aktionen neue Energie für mein Business tanke. Wenn du wissen willst, was du für deine nächste Challenge unbedingt beachten solltest, bist du hier genau richtig. Mehr von Katharina

Laura Higgins spent a year pouring 80% of her time into a YouTube channel that generated about 5% of her results. So she killed it — and her business immediately had a record month. In this conversation, she breaks down how she thinks about content verticals, why the funnel isn't a line anymore, and the two-call sales process that took her from $40k to $120k a month in three months. We also get into why being vanilla is the fastest way to make content nobody cares about. Key Takeaways Audit your channels like line items. If a platform is eating your time and not producing, cut it — even if everyone says you should be there. Every content vertical needs a job. Short-form for attention, long-form for trust, and one consistent conversion point. Not eight. A fit call doesn't need a salesperson. Someone warm and friendly on your team can qualify leads, protect your calendar, and shift the whole energy of the sale. You don't need 500 episodes to have content that sells. Five to seven recorded answers to common questions will do the job. About Laura Higgins Laura Higgins is a leading creative business coach, 7-figure entrepreneur, and cult-brand builder. She's the founder of The Next Level Club and host of the top-ranked podcast My Business Playbook, helping thousands of creatives scale with clarity, confidence, and freedom. Known for her bold thinking and relatable style, Laura makes business feel fun, human, and wildly profitable. In This Episode [00:00:00] Welcome to the show! [00:06:19] Meet Laura Higgins [00:10:48] Enjoying Work In Your Business [00:18:29] Filming Content [00:35:31] Show Up As Yourself [00:38:53] Funnels [00:46:33] Sales Calls [01:08:14] Connect with Laura [01:10:29] Outro Quotes "I am spending 80% of my time on a channel that yields 5% of our results, if that. If this were any other area of the business, we would be cutting this." — Laura Higgins "Too many of us are afraid of being disliked, that we actually forego being loved by the right people." — Laura Higgins "It shifts it from rather than being a beggar, we become a chooser." — Laura Higgins "As AI usage goes up, the need and the desire for connection with humans is going to also go up." — Laura Higgins "I would not be in this mastermind having paid you thousands and thousands of dollars if you didn't have the podcast." — Ryan Koral, quoting a mastermind member Guest Links Follow Laura Higgins on IG and YouTube Links Find out more about the Studio Sherpas Mastermind Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Join us on Onward Summit Join the Studio Sherpas newsletter

#195 Stefanie ist Expertin für Email-Marketing und Funnel – und sie war Teilnehmerin meiner Startseiten-Woche im Januar. In dieser Folge erzählt sie, wie sie ihre Startseite überarbeitet hat und wie die Kundenreise auf ihrer Website funktioniert: Vom Kennenlernen bis zum ersten Mini-Angebot. Außerdem habe ich Stefanie nach den wichtigsten Kennzahlen eines Funnels gefragt – und was die wichtigsten Hebel sind, wenn der Funnel nicht läuft. → Website von Stefanie: https://stefanie-schaefer.net/ → Funnel-Check (kostenlos): https://stefanie-schaefer.net/funnel-check/ → Instagram von Stefanie: https://www.instagram.com/stefanie.funnel.strategin/ → Warteliste SEO Superhelden: https://satzgestalt.com/seo-superhelden-warteliste/ → SEO-Checkliste für 0 EUR: https://seo.satzgestalt.com/pod-checkliste → Keyword Matrix: https://satzgestalt.com/keyword-matrix/

The Future of AI Marketing Digital Clones, Automated Funnels and Human Expertise with Jon Benson by Business Model Transformation

Some weather reports are indicating there may be funnel cloud activity over a large swath of the NWT. But don't get too excited. Certainly not as excited as Lekter might get over a mispronounced name.

367: Seit anderthalb Wochen bin ich bei der YAP Challenge von Jessi Jean dabei, einem sehr populären Kurs über Content Creation für Social Media. In dieser Episode teile ich ein erstes Zwischenfazit: Du erfährst, welche Content Pillars ich für meinen Instagram-Account @katharina.lewald definiert habe, wie viel strategischer ich meinen Content inzwischen angehe und warum mich die Challenge dazu ermutigt hat, überhaupt öfter was zu posten. Ich teile außerdem, wie meine ersten Challenge-Videos auf Instagram gelaufen sind und was ich daraus gelernt habe. Mehr von Katharina

Have you noticed marketing is getting more efficient at things that are less effective? Funnels, hacks, and ads dominate the digital world, but they rarely win trust.Tom Schwab says the real opportunity isn't one funnel away — it's one conversation away. Known as the Godfather of Podcast Interview Marketing, Tom has helped over 1,500 thought leaders grow their businesses by leveraging the power of podcast interviews. Get ready to discover how conversations — not campaigns — can transform your brand, your marketing, and your results.Tom is also the author of Podcast Guest Profits: How to Grow Your Business With a Targeted Interview Strategy, regarded as the bible of podcast guesting. A Navy Veteran and engineer by training, Tom takes a systems approach to marketing that cuts through the noise. His message is simple: in a digital age obsessed with clicks and tricks, genuine conversations create the most meaningful results. Tom shows business leaders how to turn listeners into leads, and conversations into customers.CONTACT DETAILS: Email: tom@interviewvalet.com Business: Interview ValetWebsite: www.interviewvalet.com Social Media: LinkedIN - https://www.linkedin.com/in/iamtomschwab/ Facebook - https://www.facebook.com/IAmTomSchwab Instagram - https://www.instagram.com/iamtomschwab/ Remember to SUBSCRIBE so you don't miss "Information That You Can Use." Share Just Minding My Business with your family, friends, and colleagues. Engage with us by leaving a review or comment on my Google Business Page. https://g.page/r/CVKSq-IsFaY9EBM/review Your support keeps this podcast going and growing.Visit Just Minding My Business Media™ LLC at https://jmmbmediallc.com/ to learn how we can help you get more visibility on your products and services.  

366: In dieser Episode erzähle ich, warum ich – als bekennende Social-Media-Skeptikerin – plötzlich Videos auf Instagram und TikTok veröffentliche. Du erfährst, welcher Mindset Shift dazu geführt hat, dass ich auf einmal (ein bisschen) Bock auf Content Creation für Social Media habe, welche Rolle die YAP Challenge dabei spielt und warum mein Online-Business Social Media als Content-Kanal nicht mehr ignorieren kann. Mehr von Katharina

Es ist 5:44 Uhr, meine Kinder schlafen noch und ich nehme schon meinen Podcast auf – willkommen im Sommer! In dieser Folge nehme ich dich mit hinter die Kulissen, wie bei mir umsatztechnisch kein Sommerloch entsteht, obwohl meine Kids zu Hause sind und ich auch mal auf Urlaub bin. Ich erzähle dir, wie ich meine Zeit im Sommer anders einteile, warum ich im Juli und August bewusst nichts Neues starte, sondern bewährte Funnels wiederhole – und wie du deinen Urlaub wirklich als Urlaub genießen kannst, ohne dass dein Business drunter leidet. Wenn du dich fragst, wie du Umsatz machst, während du eigentlich am See sitzt, ist diese Folge genau richtig für dich.

Paizo prepares to end its licensed partnership with the Archives of Nethys (AoN) on July 24th, affecting both thePathfinder and Starfinder ecosystems . Paizo stated that while the decision was partially influenced by a lack of generated royalties, it was also driven by the administrative burden of managing licenses and the need to clarify IP boundaries regarding artwork usage. Archives of Nethys plans to continue serving the community under the Community Use Policy, though this transition means the site will lose early access to books and must remove non-compliant artwork from its platform. At the upcoming Gen Con, actor and D&D enthusiast Joe Manganiello will debut a live play event for his new setting, “Death Saves.” This “Black Label” setting, which shares its name with Manganiello’s existing clothing brand, will be showcased in a venue occupied by Wizards of the Coast. While the exact nature of the “Black Label” initiative remains speculative, observers suggest it could represent a new moniker for “adult” D&D content or an imprint for externally developed projects, similar to previous partnerships between Wizards of the Coast and third-party creators. Modiphius Entertainment has announced a Wolfenstein TTRPG on Gamefound, which aims to capture the series’ high-octane, diesel-punk action. Mantic Games is launching an official Ghost in the Shell TTRPG, a long-term passion project from designer Alessio Cavatore. The game promises a custom narrative system and will include miniatures, aiming to translate the philosophical depth and visual style of the original manga into an immersive tabletop experience. Old Oak Games is preparing for the launch of Ink Ribbon, a survival horror TTRPG designed to emulate video games like Resident Evil and Silent Hill, complete with inventory management and “deadly bio-weapon” scenarios. Goodman Games is readying the DCC RPG Book of Funnels, a hardcover collection featuring over 10 new 0-level adventures. These funnels are designed to be easily adaptable across various “Crawl Classics” systems, celebrating the popular format where players control multiple characters through high-stakes, often lethal encounters. #paizo #deathsave #modiphius #mantic #dcc Pathfinder Second Edition: Bundle of Frogs! https://humblebundleinc.sjv.io/7XLLGg Wolfenstein TTRPG: https://gamefound.com/en/projects/modiphius/wolfenstein-the-roleplaying-game#/section/project-story Ghost in the Shell TTRPG: https://www.backerkit.com/c/projects/mantic-games/the-ghost-in-the-shell-tabletop-roleplaying-game/pre-launch Ink Ribbo: Survival Horro TTPRG: https://www.backerkit.com/c/projects/old-oak-games/ink-ribbon-a-survival-horror-tabletop-rpg/pre-launch DCC RPG Book of Funnels: https://www.backerkit.com/c/projects/goodman-games/dcc-rpg-book-of-funnels/pre-launch Purple Sorcerer Website: https://purplesorcerer.com/ Mantic Companion App: https://companion.manticgames.com/ Use our Referral code: MCTXEE Support Us by Shopping on DTRPG (afilliate link): https://www.drivethrurpg.com?affiliate_id=2081746 Matt’s DriveThruRPG Publications: https://www.drivethrurpg.com/browse.php?author=Matthew%20Robinson https://substack.com/@matthewrobinson3 Chris on social media: https://hyvemynd.itch.io/​​ Jeremy's Links: http://www.abusecartoons.com/​​ http://www.rcharvey.com ​​Support Us on Patreon: https://www.patreon.com/upturnedtable Give us a tip on our livestream: https://streamlabs.com/upturnedtabletop/tip​ Donate or give us a tip on Paypal: https://www.paypal.com/ncp/payment/2754JZFW2QZU4 Intro song is “Chips” by KokoroNoMe https://kokoronome.bandcamp.com/

365: In dieser Episode teile ich offen, wie ich als 39-jährige Frau und Unternehmerin mein Geld investiere. Erfahre, welche Entscheidungen ich getroffen habe, warum ich sie manchmal hinterfrage, und was mir beim Investieren wirklich am Herzen liegt. Ich freue mich, wenn du deine eigenen Erfahrungen teilst und wir gemeinsam das Tabu "Über Geld spricht man nicht." brechen! Mehr von Katharina

364: In dieser Folge spreche ich mit Traumatherapeutin und Spiegel-Bestsellerautorin Kati Bohnet über einen schweren Rückschlag in ihrem Online-Business: Wie sie nach großem Erfolg plötzlich mit Privatinsolvenz und Team-Kündigungen konfrontiert war. Wir nehmen dich mit hinter die Kulissen – von schweren Entscheidungen und finanziellen Engpässen bis zu dem Moment, an dem scheinbar nichts mehr ging. Kati teilt, wie sie es geschafft hat, sich selbst zu regulieren, Ressourcen zu mobilisieren und ihre Identität fernab der Business-Krise neu zu entdecken. Ich finde, ihre Geschichte zeigt eindrucksvoll, wie man als Unternehmerin oder Unternehmer mit Rückschlägen umgehen kann – und warum es sich lohnt, auch in dunklen Zeiten stark zu bleiben. Kati Bohnet findest du hier: https://katibohnet.de/ Mehr von Katharina

363: In dieser Folge spreche ich mit Carolin Zahn über die Kunst, Zeit wirklich realistisch zu planen – gerade als UnternehmerInnen zwischen Business, Familie und all den Ansprüchen von außen. Wir reden offen darüber, warum perfekte Zeitpläne oft scheitern, wie Social Media und KI den Druck erhöhen und weshalb echte Selbstfürsorge beim Planen beginnt. Carolin teilt konkrete Tipps, wie du deine Kapazitäten besser einschätzt und deine Werte in deine Planung einbeziehst. Wir diskutieren, wie man mit Veränderungsphasen, Emotionen und dem Vergleich mit anderen umgeht – und warum es okay ist, nicht immer alles zu schaffen. Lass dich inspirieren, deine Planung als Akt der Selbstfürsorge zu sehen und deinen eigenen Weg zu finden! Carolin Zahn findest du hier: https://shedoesbusiness.de/ Mehr von Katharina

The Cybercrime Magazine Podcast brings you daily cybercrime news on WCYB Digital Radio, the first and only 7x24x365 internet radio station devoted to cybersecurity. Stay updated on the latest cyberattacks, hacks, data breaches, and more with our host. Don't miss an episode, airing every half-hour on WCYB Digital Radio and daily on our podcast. Listen to today's news at https://soundcloud.com/cybercrimemagazine/sets/cybercrime-daily-news. Brought to you by our Partner, Evolution Equity Partners, an international venture capital investor partnering with exceptional entrepreneurs to develop market leading cyber-security and enterprise software companies. Learn more at https://evolutionequity.com

On the podcast: reaching brand-new audiences through web funnels, how they created their own ‘Big Mac index' for global pricing, and why monthly plans can beat annual for LTV.Top Takeaways:

362: Fällt es dir schwer, Entscheidungen zu treffen? Hinterfragst du bereits getroffene Entscheidungen immer wieder? Nehmen deine Fehler in deinem Kopf viel mehr Raum ein als Lob und deine Erfolge? Dann kann es sein, dass dich dein innerer Kritiker ausbremst. In dieser Episode spreche ich darüber, woran du erkennst, dass dein innerer Kritiker zu laut ist und wie er verhindert, dass dein Online-Business wächst. Mehr von Katharina

What happens when a beauty entrepreneur creates an incredible product… but doesn't yet have the systems to scale it? In this episode from the Fixing a Stranger's Beauty Business in Under 20 Minutes series at 2025 LashCon, Sheila Bella sits down with Jessi, founder of G & E Spa Essentials, a clean skincare and wellness brand born from one mother's determination to help her daughter's health and sensitive skin. What started as homemade bath bombs in the basement has now grown into a business that produces over 200 products with a manufacturing warehouse and storefront. But now after committing to being an entrepreneur full time, Jessi is ready to level up!  She's looking for more reach, automation, scalability, and ultimately, enough income to retire her husband from teaching. In under 20 minutes, Sheila breaks down the exact strategy Jessi needs to scale from word-of-mouth growth into a true million-dollar brand using visibility, paid ads, funnels, email marketing, and automation. This episode is a masterclass on what actually creates sustainable growth in today's beauty industry. Because amazing products alone don't scale businesses. Systems do. Check out G& E Spa Essentials at: gandespaessentials.com

Ben Chrzanowski's entrepreneurial journey demonstrates that success in modern business requires more than talent and intelligence—it demands the right team, aligned vision, and the willingness to pivot when circumstances demand it. His transition from Division 1 baseball athlete to seven-figure entrepreneur reveals how discipline and mental fortitude from competitive sports translate directly into entrepreneurial success. When his creator venture studio model collapsed under the weight of scaling too quickly with misaligned partners, he didn't abandon entrepreneurship. Instead, he extracted the lesson that partner fit and complementary skill sets are as critical as raw talent. This resilience and adaptability, combined with his commitment to maintaining quality relationships over chasing rapid growth, have become the foundation of his current philosophy and success. While many fear automation will replace human services, Ben observes the opposite: the market increasingly rewards outcome-based solutions delivered by humans over cheaper AI alternatives. Business owners consistently choose to pay premium prices for guaranteed results with human engagement rather than risk unreliable automated tools. This extends beyond any single industry—from video editing to business coaching to media relations. His personal approach reflects this philosophy: he limits himself to one client per month, structures partnerships around shared incentives and mutual success, and invests heavily in building proven systems before scaling. Ben Chrzanowski's insights offer a clear path forward: combine proven funnel methodologies with authentic human engagement, prioritize relationship-building over volume, and remain flexible enough to evolve when the market demands it. His work with Teachly and current ventures demonstrate that the future belongs to those who can blend technological tools with human insight, creating outcome-oriented solutions that genuinely serve their clients. If you're ready to explore how to build scalable businesses with integrity and human-centered strategies, connect with Ben and his team at https://www.teachly.ai/ to discover frameworks and education that can transform your entrepreneurial journey.  For the accessible version of the podcast, go to our Ziotag gallery.We're happy you're here! Like the pod?Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Justin Moore (Creator Wizard) joins Matt and Kolby to talk about how Sponsor Games lost ~$10K in year two but still turned a profit, why 22% of his challenge attendees upgrade to VIP every single time, the great event food debate, and how to find your real ICP with a book funnel.Timestamps:00:00 Intro00:26 Sponsor Games Year Two: A $10K Loss and a Reality Show03:50 How the Mastermind Offer Made It Profitable04:15 Marketing a Novel Event With No Speakers05:56 Changing the Date and Venue for Year Three09:30 Should the Event Go on Tour?11:50 Pre-Selling 20% of Next Year's Tickets12:09 Ryan Deiss's 3 Types of Events16:15 The Halo Effect of Hosting an Event22:56 The Great Event Food Debate26:14 Do You Actually Need a VIP Tier?30:16 Inside the 10K Brand Deal Challenge36:09 The Partner Challenge That Flopped42:00 Book Funnels and Finding Your Real ICP50:07 The Case for Focus Over Shiny Objects51:42 Where to Find Justin

I know a lot of people make it seem easy, they have a viral reel, sell a bunch of stuff and then suddenly become millionaires. Fun fact: It's actually not that easy, because if it was, we would all be millionaires. I know it appears to happen overnight, but for most people they've been doing this for a long time, myself included. My Reels Lab recently hit over $2 million in sales and I'm going to tell you exactly how I did the dang thing without fancy funnels.In this episode we'll be covering:How those overnight successes aren't so overnight, in fact they are often years in the making.A peek into my business journey and how I started monetizing my Instagram account.How I started building my business, showing up and getting my name out there.Early marketing strategies including personal outreach to family and friends, even if they didn't need what I was offering. Building my local community in person at networking events and workshops.Evolution of my services and price points, and how I ensured they were the right offers for my community and for me.Recommended episodes:Episode 98: Start Selling on Social Media without Feeling SalesyEpisode 108: Why You NEED To Take Content Creation SeriouslyEpisode 109: The Human Side of Content That SellsEpisode 113: This Instagram Story Strategy Became My Biggest Sales FunnelSend a message!If you use the send a message option above, be sure to include your email address if you would like a reply! (Please allow 3-5 business days for a response)Join me in the Reels Lab!Love this conversation? Make sure to follow and subscribe so you never miss an episode.Connect with me on Instagram!

Send us Fan MailBefore you spend another dollar on paid ads, listen to this.Facebook and Instagram ads can feel like a mystery. One person swears they're the key to scaling your business. Someone else says they're a waste of money. Meanwhile, Meta keeps suggesting you boost your post, increase your budget and trust the process.  In today's episode, I'm joined by Samantha Fine, Meta Ads and Funnel Strategist, to talk about what's actually working when it comes to paid advertising and why so many business owners end up frustrated, overwhelmed and convinced that ads "don't work."We discuss:How Meta's platform has changed, including the growing role of AI, the Andromeda update and the shift from audience targeting to creative-led advertisingThe role your funnel plays in ad performance and conversionsHow to know if you're actually ready to invest in paid traffic and how oto set an ad budget based on your goalsWhy copying someone else's ad strategy rarely works If you've been wondering whether Meta Ads are worth it, why your results have changed or what needs to be in place before you spend any money on ads, this conversation will save you time, money and a whole lot of frustration.Links & References:Come network with us! CLICK HERE to attend your first PWR Connection Network virtual speed networking event at no cost using the promo code  FIRSTTIMEGet Samantha's free Successful Ads Scorecard here: https://www.samanthafinedigital.com/scorecardBook an Audit Call with Samantha: https://link.autopilotclients.io/widget/bookings/ads-audit-samantha-fine-digitalConnect with Samantha on Instagram: https://www.instagram.com/samanthafinedigitalSupport the showConnect with Your Host!Melissa Snow is a Business Relationship Strategist and the founder of Powerful Women Rising - a business growth ecosystem for female entreprenuers who want to create real momentum through real relationships.Inside the PWR Connect Network and the PWR Business Growth Mastermind, Melissa helps women in business get build relationships, increase visibility and get more referrals without pressure, perfection or performative networking.She's on a mission to change the way women grow their businesses - proving that you can be authentic, values-driven and profitable at the same time.Melissa lives in Colorado with two dogs (Peyton and Ally), three cats (Giorgio, Karma and Betty) and any number of foster kittens. She hates winter, seafood and feet.  She loves iced coffee, Taylor Swift, and buying books she'll never read.

In this episode of the Franchise Fit Podcast, Lance Graulich sits down with Art Coley of CGI Franchise at the International Franchise Association show in Las Vegas to discuss what is changing in franchise development in 2026. Art shares how franchisors can build stronger sales funnels, why organic lead generation matters, and why many brands do not have a lead problem — they have an appointment-setting and sales process problem. They also break down the Recruitment Operating System, the importance of data analytics, outbound prospecting, and why franchise development teams need better systems instead of chasing shortcuts.

You can have great content, a great product, and even a great offer, but if your funnel is broken, people are going to drop off before they ever become customers.In this video, I break down what a funnel actually is, why most funnels fail, and how to identify the exact step that's costing you sales.Every step matters. From the ad, to the landing page, to the follow-up, to the thank you page… small improvements can completely change your results.Funnels are not “set it and forget it.” They are systems that need constant attention, testing, and improvement.When you understand the numbers and fix the weak points, everything starts to grow.#salesfunnels #digitalmarketing #entrepreneurship #businessgrowth #marketingstrategy #leadgeneration #funnel #marketing #businessgrowth #sales ---------------About Manuel Suarez:Manuel Suarez, known as the Marketing Ninja and a best-selling author of Marketing Magic, leads Attention Grabbing Media (AGM), a marketing agency honored three times on the Inc 5000 list. With a team of over 120, AGM specializes in turning attention into profit for a wide range of brands. In 2023 alone, brands managed by AGM exceeded 250 million USD in revenue.Manuel is also the co-founder of NaturalSlim, a self-funded high-9-figure brand. He has helped elevate thousands of businesses across multiple industries and has directed marketing campaigns for industry leaders such as Grant Cardone and Daymond John.He is also responsible for building and scaling one of the largest health-focused YouTube channels in the U.S., MetabolismoTV, which alone has over 10.7 million subscribers. Over the past seven years, Manuel's strategies have generated more than 8 billion views, 5 million leads, and over 500 million USD in tracked revenue across digital platforms.Follow Manuel Suarez on Social Media:Facebook: https://www.facebook.com/theninjamarketer/Instagram: https://www.instagram.com/mrmanuelsuarez/TikTok: https://www.tiktok.com/@mrmanuelsuarezX (formerly Twitter): https://x.com/MrManuelSuarezLinkedIn: https://www.linkedin.com/in/mrmanuelsuarez/Learn More About AGM:Visit our website: https://www.agmagency.comNeed Help with Your Marketing?Talk to a Ninja: https://www.talktoaninja.comCheck Out Manuel's Book, a #1 Seller on Amazon:Marketing Magic by Manuel Suarez: https://a.co/d/gbwHKSf

In this episode, I'm diving into something I talk about a lot with my coaching clients: the three levels of services you can offer: DIY (Do it Yourself), DWY (Done With You), and (DFY) Done For You. Whether you're thinking about adding passive income, building a membership, or just wondering how to price and structure what you do, this one's for you. I also share a quick update on why this episode looks a little different than planned, turns out we all need to pivot sometimes! Timestamps: 0:00 - Introduction & Welcome 0:19 - Why This Episode Changed (Tool Shutdown) 0:45 - What the Episode Was Originally About 1:14 - DIY vs Done With You vs Done For You Overview 2:59 - Do It Yourself Explained 3:46 - Done With You Explained 4:56 - Done For You Explained 6:55 - My Own Service Examples: Membership, Coaching & Half-Day Offerings   Follow me on Instagram Follow me on Bluesky Email: hello@emmacossey.com  Come join us in the free Freelance Lifestylers Facebook group Want more support? Check out the Freelance Lifestyle School courses and membership. Join the Freelance Lifestyle Discord Community: https://discord.gg/RKYkReS5Cz Order my book: The Freelance Lifestyle: Your Friendly Guide to Starting a Freelance Business

Web funnels are like teenage hex.Everyone claims they are crushing it. Almost nobody really has a clue.Elise Zareie spent last year actually building them.She has been in UA since 2019. Last year she became a part-time product manager just to ship funnels herself. That meant learning Figma, coordinating designers, front-end developers, back-end developers, and analytics teams. Running QA. Shipping it. Then using AI to test faster than she ever could before.In this episode she talks through what the process actually involves, the three levers that move the needle in any funnel, the one benchmark she watches obsessively on landing pages, how she uses Claude to generate full funnel copy from screenshots of top-performing creatives, and why AI visuals are making consumers more suspicious, not less.Key topicsWhy web funnels are harder to build than most people think and what the process actually looks likeHow to identify the dominant funnel in a vertical before building anythingThe 40% page-one to page-two benchmark and what to do when you fall below itHow to match landing page copy to ad creative using UTM tagsHow Elise uses Claude to generate funnel copy and assessment questions from top-performing creativesHow AI helped her launch a male-specific funnel in two weeks for an app with 80% female usersWhy AI-generated visuals are creating consumer suspicion and what to do about it

What happens when a 20-year software developer jumps back into code after years away and finds AI waiting for him? James Curran spent two decades climbing the corporate software ladder before walking away to become a funnel builder. He helped hundreds of entrepreneurs migrate from ClickFunnels Classic to 2.0, built his reputation as the linchpin guy, and thought he was done with software forever. Then one call with Dave Woodward in Italy changed everything. Dave told him to build something with AI, and James had an epiphany: he could create the automated funnel monitoring tool he'd been thinking about for years, but this time without hiring a team of developers. AI bridged the gap between his old skills and the current landscape, and within months he'd shipped a product that checks funnels for speed, correctness, dead links, and invisible revenue leaks. But James isn't just building tools. He's helping funnel builders navigate the fear that AI will replace them by showing them how to add more value instead. He's using AI to generate multiple funnel designs in minutes, split test at scale, and connect ad data directly to landing page creation. In this episode, James breaks down how he's using Claude, the Model Context Protocol to pull Meta ad data into AI sessions, why ClickFunnels will always be the backend infrastructure even if front ends change, and why the future of funnel building isn't about replacement but speed and iteration. If you're a funnel builder worried about what's coming, or an entrepreneur wondering how AI fits into your marketing stack, this is the conversation you need to hear. ⭐ If you want to network, connect with future JV partners, find your next business partner, or just be surrounded by the sharpest entrepreneurs in the world… there's no better room than this one. Secure your seat now and join us LIVE at FHL Encore: The A.I. Era: https://www.funnelhackinglive.com/cfr

Roger Knecht and Wes Towers discuss effective marketing strategies for accounting firms, focusing on local presence, niche marketing, and leveraging AI for content creation. Learn how to transform random marketing acts into deliberate growth engines and enhance your firm's visibility and client acquisition. In This Episode: 00:00 Introduction to Marketing for Accountants 02:52 Leveraging Local Presence and Niching 06:47 Outcome-Focused Marketing Messaging 09:52 Google Business Profile and Reviews 14:11 Marketing Rhythm and Content Creation 19:51 AI in Marketing and Human Connection 26:25 Tracking Marketing Metrics and Funnels 31:16 Niche Marketing and Client Acquisition 37:41 Website Audit and User Experience 43:45 Recap and Final Thoughts on Marketing Key Takeaways: Define your unique marketing message to attract ideal clients, focusing on outcomes rather than services. Optimize your Google Business Profile with relevant information and regular updates to boost local visibility. Implement a consistent content publishing rhythm across platforms, repurposing one idea in multiple ways. Utilize AI as a thought-processing tool to guide content creation, not just to generate generic text. Track conversion rates at every step of your sales funnel to refine marketing efforts and attract the best clients. Story Preview Join Roger Knecht and Wes Towers as they explore how accounting firms can overcome marketing challenges to build premier businesses. Discover how strategic positioning, smart use of digital tools, and a focus on client relationships can turn your firm into the obvious choice in your market. Featured Quotes: "Go for the very best because the more you add to the site, curiously, the more diluted your message is." - Wes Towers "It's about speaking in language that is outcome-focused. And speaking to them, it's about using words about you instead of, 'We are this. We are that.' No one really cares about you that much. They care about themselves." - Wes Towers "If you can educate them and they feel like that feed of information you're giving them is to their benefit, they'll want to read it. They'll want to pay attention to it." - Roger Knecht Behind the Story: In this episode, Roger Knecht and Wes Towers unpack the nuances of marketing for accounting professionals. They discuss how many accountants traditionally shy away from marketing and sales, yet these are crucial for firm growth. Wes shares insights from his work at Uplift 360, emphasizing the importance of clear positioning, smarter websites, and AI-assisted content. The conversation highlights how firms can leverage their local presence and niche services to stand out in competitive markets, while also maintaining the human connection that drives true value. Conclusion: Thank you for joining us for another episode of Building the Premier Accounting Firm with Roger Knecht. For more information on how you can establish your own accounting firm and take control of your time and income, call 435-344-2060 or schedule an appointment to connect with Roger's team here. Sponsors: Universal Accounting Center Helping accounting professionals confidently and competently offer quality accounting services to get paid what they are worth.   Offers: Visit uplift360.com.au to book a strategy call.   Get a FREE copy of these books all accounting professionals should use to work on their business and become profitable.  These are a must-have addition to every accountant's library to provide quality CFO & Advisory services as a Profit & Growth Expert today: "Red to BLACK in 30 days – A small business accountant's guide to QUICK turnarounds" – This is a how-to guide on how to turn around a struggling business into a more sustainable model. Each chapter focuses on a crucial aspect of the turnaround process - from cash flow management to strategies for improving revenue. This book will teach you everything you need to become a turnaround expert for small businesses. "in the BLACK, nine principles to make your business profitable" – Nine Principles to Make Your Business Profitable – Discover what you need to know to run the premier accounting firm and get paid what you are worth in this book, by the same author as Red to Black – CPA Allen B. Bostrom. Bostrom teaches the three major functions of business (marketing, production and accounting) as well as strategies for maximizing profitability for your clients by creating actionable plans to implement the nine principles. "Your Strategic Accountant" - Understand the 3 Core Accounting Services (CAS - Client Accounting Services) you should offer as you run your business. Help your clients understand which numbers they need to know to make more informed business decisions. "Your Profit & Growth Expert" - Your business is an asset. You should know its value and understand how to maximize it. Beginning with the end in mind helps you work ON your business to build a company you can leave so that it can continue to exist in your absence or build wealth as you retire and enjoy the time, freedom, and life you want and deserve. Follow the Turnkey Business plan for accounting professionals.  This is the proven process to start and build the premier accounting firm in your area.  After more than 40 years we've identified the best practices of successful accountants and this is a presentation we are happy to share.     Also learn the best practices to automate and nurture your lead generation process allowing you to get the bookkeeping, accounting and tax clients you deserve.  GO HERE to see this presentation and learn what you can do today to identify and engage with your ideal clients.   Check it out and see what you can do to be in business for yourself but not by yourself with Universal Accounting Center.   It's here you can become a:   Professional Bookkeeper, PB Professional Tax Preparer, PTP Profit & Growth Expert, PGE   Next, join a group of like-minded professionals within the accounting community.  Register to attend GrowCon and Stay up-to-date on current topics and trends and see what you can do to also give back, participating in relevant conversations as they relate to offering quality accounting services and building your bookkeeping, accounting & tax business.   The Accounting & Bookkeeping Tips Facebook Group The Universal Accounting Fanpage Topical Newsletters: Universal Accounting Success The Universal Newsletter   Lastly, get your Business Score to see what you can do to work ON your business and have the Premier Accounting Firm. Join over 70,000 business owners and get your score on the 8 Factors That Drive Your Company's Value.   For Additional FREE Resources for accounting professionals check out this collection HERE!   Be sure to join us for GrowCon, the LIVE event for accounting professionals to work ON their business. This is a conference you don't want to miss.   Remember this, Accounting Success IS Universal. Listen to our next episode and be sure to subscribe.   Also, let us know what you think of the podcast and please share any suggestions you may have.  We look forward to your input: Podcast Feedback   For more information on how you can apply these principles to start and build your accounting, bookkeeping & tax business please visit us at www.universalaccountingschool.com or call us at 8012653777

Paid ads used to be simple: find the right audience, dial in your targeting, and scale. Now? It's where a lot of businesses quietly burn cash.  In this episode, we are joined by Hernan Vazquez, a paid ads expert with over a decade of experience. Hernan explains why so many business owners are spending more on ads and getting less back. The biggest problem is the math. What used to work at $3 leads or cheap clicks doesn't work when acquisition costs have doubled or tripled. But many businesses haven't adjusted. They're still running the same funnels, expecting the same outcomes, and wondering why margins are disappearing.  According to Hernan, platforms like Meta and Google now rely heavily on AI, which means your creative is doing the real work. If your message doesn't land instantly, your budget gets eaten alive. That's why more operators are shifting to low ticket offers. Instead of risking everything on a cold high-ticket sale, Hernan suggests using low-ticket products to test demand, recover ad spend faster, and avoid wasting months on funnels that don't convert. If you've ever looked at your ad spend and thought, "this should be working by now," this episode will show you what's actually going wrong, before it costs you even more. Topics Discussed in this episode: Hernan's background in paid ads  (02:31) Paid vs organic and where to invest today  (04:23) Hernan's advice for hiring your first media buyer (15:28) How paid media has changed and the current struggles with Meta (21:59) The shift from targeting to creative (25:30) Why low ticket offers are making a comeback (28:05) Funnels vs ecosystems and how to structure your strategy (35:31) Retargeting and what still works today (45:43) Mentions:  Empire Flippers Podcasts Empire Flippers Marketplace Create an Empire Flippers account Subscribe to our newsletter Hernan's LinkedIn Low Ticket Profits - Hernan's book Sit back, grab a coffee, and learn how to get more conversions from your paid ads!

Paid ads used to be simple: find the right audience, dial in your targeting, and scale. Now? It's where a lot of businesses quietly burn cash.  In this episode, we are joined by Hernan Vazquez, a paid ads expert with over a decade of experience. Hernan explains why so many business owners are spending more on ads and getting less back. The biggest problem is the math. What used to work at $3 leads or cheap clicks doesn't work when acquisition costs have doubled or tripled. But many businesses haven't adjusted. They're still running the same funnels, expecting the same outcomes, and wondering why margins are disappearing.  According to Hernan, platforms like Meta and Google now rely heavily on AI, which means your creative is doing the real work. If your message doesn't land instantly, your budget gets eaten alive. That's why more operators are shifting to low ticket offers. Instead of risking everything on a cold high-ticket sale, Hernan suggests using low-ticket products to test demand, recover ad spend faster, and avoid wasting months on funnels that don't convert. If you've ever looked at your ad spend and thought, "this should be working by now," this episode will show you what's actually going wrong, before it costs you even more. Topics Discussed in this episode: Hernan's background in paid ads  (02:31) Paid vs organic and where to invest today  (04:23) Hernan's advice for hiring your first media buyer (15:28) How paid media has changed and the current struggles with Meta (21:59) The shift from targeting to creative (25:30) Why low ticket offers are making a comeback (28:05) Funnels vs ecosystems and how to structure your strategy (35:31) Retargeting and what still works today (45:43) Mentions:  Empire Flippers Podcasts Empire Flippers Marketplace Create an Empire Flippers account Subscribe to our newsletter Hernan's LinkedIn Low Ticket Profits - Hernan's book Sit back, grab a coffee, and learn how to get more conversions from your paid ads!  

In this engaging episode of "It's The Bottom Line that Matters," Jennifer Glass and Patricia Reszetylo dive deep into the world of funnels—both transactional and relationship-driven. Whether you're building your own funnel or using a popular system, you'll gain clarity on what a funnel actually is, how each step works, and which approach fits your business goals.Discover:The fundamental distinctions between sales funnels and relationship funnelsReal-world examples of funnel strategies (including insights from Jennifer Glass's own systems)How buyer habits and technology shifts (like AI) are changing what works in 2026 versus years pastThe anatomy of a successful funnel—from lead magnets and tripwires to nurture sequences and brand ambassadorsCommon pitfalls and what might be "broken" in today's funnel landscapeWhy funnels are not dead, whether online or offline—contrarian marketing, infomercials, and even timeshare presentations are all part of the funnel storyIf you want actionable insight to help you design funnels that work for modern buyers and create lasting customer relationships, this episode will help you connect the dots.Tune in and learn why, truly, it's the bottom line that matters!Speaker Bios:Jennifer Glass and Patricia Reszetylo are the dynamic trio behind Its The Bottom Line that Matters. Drawing from decades of business strategy, marketing, and operational leadership, these cohosts bring real-world experience and actionable insights to every episode. Whether breaking down the latest business tech or demystifying growth strategies, they keep the conversation practical, relatable, and focused on what truly moves the needle.Jennifer Glass is a dynamic host for "It's The Bottom Line that Matters" podcast, dedicated to guiding listeners toward greater business success. Throughout the episode, she demonstrates her deep understanding of the nuances of business funnels—breaking down technical concepts for her audience with relatable examples and clear analogies. As a business strategist, Jennifer Glass brings practical insights from her real-life experience, including her own funnel at revenuefrictionindex.com, and skillfully navigates changing market conditions, AI impacts, and customer behavior trends. Her thoughtful questions and inclusive style make her accessible to listeners at all levels of experience.Patricia Reszetylo serves as co-host and an expert in marketing systems. She brings warmth, wit, and candid opinions on the evolution of funnels, emphasizing the importance of nurturing relationships as well as sales. With a knack for breaking down complicated marketing ideas into clear steps, Patricia Reszetylo offers both strategic and practical guidance, weaving in humor and personal anecdotes. Her contrarian takes and straight talk about what works in today's market make her a grounding and insightful voice on the show, helping business owners adapt to modern buyer journeys and technological shifts.Keywords: funnels, sales funnel, relationship funnel, transactional funnel, nurturing sequence, buyer's journey, lead magnet, tripwire, self liquidating offer, one time offer, OTO, upsell, downsell, funnel system, automated system, client acquisition, lead generation, marketing strategies, funnel platforms, Click Funnels, High Level, conversion, retention sequence, brand ambassadors, referral marketing, market changes, AI in funnels, online sales process, payment processor, market niche, offer positioning

You built the thing. You validated it. You even have some customers.Now what?Now you have to get in front of people. And this is where most entrepreneurs completely fall apart.You post a few times, hope for word of mouth, and maybe run one ad and give up when it doesn't work. Meanwhile, their competitor, who is half as good, is fully booked because they actually understand marketing.Here's the hard truth: the best product doesn't win. The best-KNOWN product does.In this video I'm going to show you the exact marketing system I used to raise $120 million from regular people online, why your offer matters more than your ads, how to build a funnel that turns a 3x return into a 14x return with the same budget, why your personal brand is the most valuable moat in your business, and why marketing isn't a strategy… it's math.This is Part 4 of the 7-Figure Business Blueprint series. And honestly? This might be the most important one yet.Want the full PDF summary of this entire series? DM me the word "7blueprint" on Instagram: https://go.abetterlife.com/bb_yt_instagram

For years, growth has been built around a simple idea. Drive traffic into a funnel, move people through stages, convert, repeat. But that model was built for a different time. A time when brands controlled information and buyers followed predictable paths. That is no longer the reality. Today, people explore, pause, research, ask communities, trust creators, and make decisions on their own terms. They don't move in straight lines. They move in networks. That shift is exactly why funnels and pipelines are no longer enough on their own. In this episode, we break down what changed, where traditional models still work, and where they fall short. More importantly, we introduce a new way to think about growth through Conscious Growth Pathways™. Instead of forcing people through linear systems, this approach focuses on building environments, ecosystems, and connections that people naturally move through. It's about awareness, trust, culture, and community driving momentum. We also unpack a six-phase growth cycle that helps identify where your growth is actually breaking and how to fix it, from investigation and initiation to innovation and introspection. If your marketing feels heavy, inconsistent, or stuck, this will reframe how you think about growth and what it actually takes to win today. Beyond The Episode Gems: Buy My Book, Strategize Up: The Blueprint To Scale Your Business: StrategizeUpBook.com Discover All Podcasts On The HubSpot Podcast Network Get Free HubSpot Marketing Tools To Help You Grow Your Business Grow Your Business Faster Using HubSpot's CRM Platform Support The Podcast & Connect With Troy:  Rate & Review iDigress: iDigress.fm/Reviews Follow Troy's Socials @FindTroy: LinkedIn, Instagram, Threads, TikTok Subscribe to Troy's YouTube Channel For Strategy Videos & See Masterclass Episodes Need Growth Strategy, A Keynote Speaker, Or Want To Sponsor The Podcast? Go To FindTroy.com

This episode was recorded live at WPPI

The funnels that are converting consistently are the ones that are thinking in terms of their ecosystem, not just one single funnel. I've seen many smart business owners pour energy into single-funnel strategies—landing page, launch sequence, wait for conversions—only to hit a ceiling. The funnel would work for a time, then the momentum would fade. New customers came, but they rarely came back. Revenue felt inconsistent.Destini Copp demonstrates a different way. Instead of pushing more launches or building more funnels, she teaches founders to start building systems that keep clients engaged, invested, and loyal.We're diving into why traditional funnels plateau, what actually replaces constant launching, where tripwires and upsells fit into a bigger ecosystem, and why the founders who win are the ones who understand that the best funnels don't just convert once. They introduce clients to your full ecosystem—tripwires, upsells, memberships—so they stay longer and invest deeper.If you've ever felt like you're one launch away from burnout, or if you've wondered why adding more offers seems to overwhelm people instead of excite them, this episode is for you.IN THIS EPISODE, YOU'LL DISCOVER:The "flywheel" framework that replaced Destini's old funnel model (and why single funnels stop converting after a while)Why the founders who win aren't rebuilding their funnels every 6 months—and what they're doing differentlyHow tripwires work when you think bigger than $7-$27 offersThe  email sequence that retargets people who didn't buy at checkout (and why timing matters more than you think)What "stacking" multiple upsells actually looks like in a real funnel (with numbers from her B2B and B2C brands)Why order bumps and strategic upsells feel less "salesy" when you frame them the right wayHow to diagnose which stage of your business needs optimization first (so you're not guessing)ABOUT OUR GUEST, DESTINI COPPDestini Copp is the founder of Hobby Scool and Creators MBA—two education brands that serve completely different audiences but use the same core growth system. She works with established experts, course creators, and membership owners who want to stop feeling overwhelmed by marketing and start building systems that generate consistent, predictable revenue without constant input.Her signature framework—the Creator's Growth Flywheel—breaks down how to build businesses in five integrated stages: Attract → Engage → Nurture → Retain → Advocate. Get Destini's Creator's Growth Flywheel Diagnostic (use this to figure out which stage of your business needs attention first)Join the Why Isn't This Converting?" Free 5-Day challenge to get more clients from your copy by clicking here!Know exactly what to fix in your copywriting with this "Why Isn't This Converting?" Free 5-Day Challenge. You'll get bite-sized email prompts where you'll apply one simple, high-impact fix in just minutes to make your content convert without having to re-write everything or constantly guess at what's going to work.

You're not behind because you're slow. You're behind because you're waiting. In this episode, Igor makes the case for one of Dan Kennedy's most deceptively simple rules — and backs it up with a live, embarrassing example from inside his own AI project, where his super assistant started triple-emailing podcast guests with completely different messages ten minutes apart. The bugs are real. The lessons are more real. And the money? Still waiting for the people who actually launch.

Learn how to generate free leads for your credit repair business using organic marketing, AI automations, and a Facebook profile funnel — no paid ads required. Join Our FREE Start Repairing Credit Challenge: http://startrepairingcredit.com/    Millie Marie built multiple six-figure businesses after starting in credit repair — and it wasn't until she stopped relying on social media posts alone and built a real backend system that her revenue became predictable. When her Facebook page got hacked and her business tanked overnight, she had no email list to fall back on. So she built one. And then she built them for hundreds of others. In this episode, she walks through her 3-step Social Media Lead Domination framework: optimize your Facebook profile like a landing page, connect a lead magnet funnel, and drive free traffic through content, community engagement, and organic outreach. She also gets into how AI has changed the game for introverts who hate being on camera — and why storytelling, not selling, is what actually converts. Tune in! P.S. Join the #1 event to grow your credit repair business: http://creditrepairexpo.com/   Key Takeaways: 00:00 Intro 00:48 Why Most Credit Repair Entrepreneurs Have a Systems Problem 02:58 How Millie Got Started in Credit Repair 05:00 The Moment Funnels Changed Everything 09:00 Why Your Facebook Page Getting Hacked Can Tank Your Business 10:10 The CRC Marketing Hub: The Tool Most People Aren't Using 15:22 The 3-Step Facebook Profile Funnel Framework 01:00:06 Why Storytelling Converts Better Than Selling 01:13:32 Final Thoughts  Additional Resources: Millie Marie on Instagram Millie Marie's Website Get a free trial to Credit Repair Cloud Get my free credit repair training   Make sure to subscribe so you stay up to date with our latest episodes.

Stop guessing. Get the blueprint you need to scale fast.Book your spot: https://www.tiereleven.com/audit (only 3 spots available).Is your Meta ad strategy outdated? If you're still running campaigns with a rigid funnel approach, you're probably missing out. In this episode, we break down the evolving landscape of Meta campaigns and share insights on how to cut through the noise.We explain why targeting not just existing customers but new and engaged audiences is necessary for driving real growth. Lauren walks us through her "Five Horsemen" strategy, view-through vs. click-through conversions, and why creative diversification should be at the core of your Meta campaigns.We also share the metrics you should track and the strategic adjustments that can lower your cost per acquisition. Join us if you want to grow your brand with more engaged audiences and less wasted ad spend.In This Episode:- Analyzing audience segments in Meta- The "Five Horsemen" funnel strategy- Meta's limitation in using lead events for sales campaigns- Leveraging reach campaigns in Meta ads- The creative diversification strategy for boosting engagement- Transforming well-performing organic reels into ads- Running ads to earn trust versus increasing sales- Using Meta's campaign data as directional dataMentioned in the Episode:Part 1 of this episode: https://perpetualtraffic.com/podcast/episode-784-your-cac-is-lying-to-you-heres-the-number-that-isnt/Partner With Our Marketing Experts: https://www.tiereleven.com/applyTier 11's Data Suite: https://www.tiereleven.com/what-we-do/data-suiteMeta Ads Creative Diversification Playbook: https://perpetualtraffic.com/wp-content/uploads/2025/10/Creative-Diversification-Playbook-Practitioner-Guidance.pdfListen to This Episode on Your Favorite Podcast Channel:Follow and listen on Apple: https://podcasts.apple.com/us/podcast/perpetual-traffic/id1022441491Follow and listen on Spotify:https://open.spotify.com/show/59lhtIWHw1XXsRmT5HBAuKSubscribe and watch on YouTube: https://www.youtube.com/@perpetual_traffic?sub_confirmation=1We Appreciate Your Support!Visit our website: https://perpetualtraffic.com/Follow us on X: https://x.com/perpetualtrafConnect with Ralph Burns: LinkedIn - https://www.linkedin.com/in/ralphburnsInstagram - https://www.instagram.com/ralphhburns/Hire Tier11 - https://www.tiereleven.com/apply-nowConnect with Lauren Petrullo:Instagram - https://www.instagram.com/laurenepetrullo/LinkedIn - https://www.linkedin.com/in/laurenpetrulloConsult Mongoose Media - https://mongoosemedia.us/Mentioned in this episode:https://www.tiereleven.com/audithttps://www.tiereleven.com/auditWe're opening up sponsorship spots for Q1 and Q2! Ads Spothttps://www.tiereleven.com/audit

What if the reason your business still feels harder than it should… is that you're still relying on launches to do all the heavy lifting? In this special training replay, Claire breaks down the $50K 4-Part Funnel — the framework she teaches inside Get Paid Marketing to help course creators and online business owners build a more reliable system for leads and sales. In this episode, Claire walks through the 4 funnel types she recommends, how ads fit into the bigger picture, why evergreen usually comes first, and the messaging issue that keeps a lot of funnels from converting. She also shares what's inside Get Paid Marketing, who it's for, and how to apply for the April 2026 cohort. In this episode: the 4-part funnel Claire teaches inside GPM why launches alone can create a revenue ceiling how evergreen, launch, and list-growth funnels work together the messaging issue that hurts cold traffic conversions what's included inside Get Paid Marketing the early enrollment bonus and pay-in-full bonus Ready to go deeper? Apply for Get Paid Marketing here: clairepells.com/getpaid If you officially claim your spot in the April 2026 cohort and make a payment before end of day Monday, March 23rd, you'll get the Early Enrollment Bonus: a 60-Minute Funnel Content Intensive. This is a private call with the team to help you build out the content for your next funnel in just 60 minutes, so you can get unstuck and map out what goes where in real time. If you choose the pay-in-full option, you'll also get the Pay-in-Full Bonus: Launch Voxer Coaching — 2 weeks of private Voxer access with Claire, available twice during your 12 months in GPM: Week 1: the 7 days before your next launch Week 2: the 7 days after cart close This is real-time support for mindset, strategy, and feedback during some of the most crucial moments in your business.

What if the reason your business still feels harder than it should… is that you're still relying on launches to do all the heavy lifting? In this special training replay, Claire breaks down the $50K 4-Part Funnel — the framework she teaches inside Get Paid Marketing to help course creators and online business owners build a more reliable system for leads and sales. In this episode, Claire walks through the 4 funnel types she recommends, how ads fit into the bigger picture, why evergreen usually comes first, and the messaging issue that keeps a lot of funnels from converting. She also shares what's inside Get Paid Marketing, who it's for, and how to apply for the April 2026 cohort. In this episode: the 4-part funnel Claire teaches inside GPM why launches alone can create a revenue ceiling how evergreen, launch, and list-growth funnels work together the messaging issue that hurts cold traffic conversions what's included inside Get Paid Marketing the early enrollment bonus and pay-in-full bonus Ready to go deeper? Apply for Get Paid Marketing here: clairepells.com/getpaid If you officially claim your spot in the April 2026 cohort and make a payment before end of day Monday, March 23rd, you'll get the Early Enrollment Bonus: a 60-Minute Funnel Content Intensive. This is a private call with the team to help you build out the content for your next funnel in just 60 minutes, so you can get unstuck and map out what goes where in real time. If you choose the pay-in-full option, you'll also get the Pay-in-Full Bonus: Launch Voxer Coaching — 2 weeks of private Voxer access with Claire, available twice during your 12 months in GPM: Week 1: the 7 days before your next launch Week 2: the 7 days after cart close This is real-time support for mindset, strategy, and feedback during some of the most crucial moments in your business.

In this episode, we sit down with Stacey Brass-Russell, a former Broadway actress turned transformational business coach, who now helps coaches and creatives build authentic, profitable brands. She shares her unique journey from the stage to the coaching world, and the signature strategies she uses to help clients thrive — including her Yellow Brick Road Marketing Method.You will learn: Why selling transformation beats selling sessionsThe key to authentic, relationship-based marketingHow to grow your business organically without relying on funnels or adsWhy charging high-ticket prices isn't just smart — it's strategicHow to take empowered action and stop waiting for “the perfect time”The mindset shift that helps coaches overcome fear and imposter syndromeLINKS:FREE DOWNLOAD: 10 Tips to Make Better Video In Less Time (To Grow Your Revenue) click here Follow host Kim Rittberg on Instagram & Subscribe to Kim's YouTube Channel to Make Better Videos that Convert GUEST LINKS:LinkedIn: https://www.linkedin.com/in/staceybrassrussell/ Instagram: https://www.instagram.com/staceybrassrussell/ Facebook: https://www.facebook.com/staceybrassrussell1/ Please spread the word to your friends and leave us a rating and review on Apple Podcasts!Timestamps & Highlights:00:00 – Intro: Meet Stacey Brass-Russell01:12 – From Broadway actress to business coach03:39 – How Stacey got her first clients organically04:34 – The #1 mistake most coaches make05:21 – What is authentic marketing?07:30 – Why Stacey doesn't use funnels or ads09:13 – Building a 6-figure business organically10:50 – Why high-ticket coaching makes more sense12:39 – Stacey's 4-part framework to define your niche15:57 – How to get in front of the right audience18:02 – Money mindset: from yoga teacher to numbers-driven CEO21:46 – What Stacey would do today to get a new client22:52 – Stop waiting for permission — create your own opportunity24:52 – The mindset shift that changes everything27:57 – Fun Broadway story: stepping in on stage at 10 years old29:31 – Where to find and follow Stacey onlineSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

I've watched coaches with perfect funnels stay stuck for years. And I've watched coaches with ugly funnels, basic landing pages, and iPhone videos get to $100K/month in 90 days. The difference isn't strategy. It's power — the internal certainty you bring to every conversation. When I stopped trying to prove myself and started showing up with genuine certainty, my close rate changed dramatically. Same offer, same price, same funnel. Why Certainty Sells There's a principle from neuroscience called co-regulation — our nervous systems sync up with calm, grounded humans. When a prospect is full of doubt and you show up full of certainty, they borrow your belief. That's what makes them say yes. But if you're nervous and second-guessing yourself, they co-regulate with that instead. Your uncertainty becomes their uncertainty. The 4 Pillars of Power Clarity — You can't be certain if you're fuzzy on who you help, what problem you solve, and how your solution works. If you can't explain it to a six-year-old, you don't have clarity. Proof — Nothing builds certainty like results. Each success compounds your confidence. Testimonials aren't just for your audience — they're for you. Capacity — Your business can only grow as fast as you can. If your nervous system can't handle the pressure of $50K months, you'll unconsciously sabotage yourself back to what feels safe. Detachment — The less you need the sale, the more sales you get. When you're not chasing, you're leading. And prospects trust leaders. The Two Energies on a Sales Call Energy one: "I hope they buy. I need this sale." Energy two: "I'm here to decide if I want to work with this person." You can say the same words with both. The outcome will be completely different. "You don't need more leads. You need more power."

It's a very good time to be running Facebook and Instagram ads! And if you'd like to replace one of your launches this year — without losing out on the revenue — this episode is for you. Today, I'm breaking down four ways you can generate launch-level income using ads and evergreen funnels. Some require paid traffic. Some don't. All of them work — if you know what you're doing. This Week on the Get Paid Podcast: Why the current ads algorithm is performing differently than in past years How to replace a $50K launch with a profitable evergreen funnel The simple math behind scaling ads without "risking it all" The overlooked strategy that can increase sales without increasing spend Mentioned in This Episode: Get Paid Marketing (GPM): clairepells.com/waitlist  The $50K 4-Part Funnel: Replace Launches with Ads, Funnels, and Copy that Converts: clairepells.com/replace Now, it's time to go get yourself paid Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over toApple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.

Most businesses don't stall because the product is bad. They stall because the architecture can't handle scale. In Part Two of this live Scaling Online Q&A, I go deeper into the structural shifts that turn a working funnel into a scalable machine. This episode is a behind-the-scenes look at how I think through bottlenecks in real time - when webinars flop, when ad costs spike, when only 1% of visitors book a call, or when organic momentum is the only thing holding a funnel together. We talk VSL strategy, certification positioning, SaaS trials, bridge pages, continuity layers, and how to engineer predictable growth instead of riding emotional launch cycles. Key Highlights: ◼️Why certification often outsells coaching - and how to reposition your offer for career-driven buyers ◼️The difference between a Level 1 opportunity and a Level 10 opportunity (and why picking wrong caps your income) ◼️How to fix a funnel when only 1% of visitors book a call (and the exact VSL strategy I use) ◼️Why ad costs always rise over time - and how new angles and new VSLs reset your CPA ◼️How to structure SaaS webinars so prospects use the product live instead of just watching a demo ◼️How to scale paid workshops without depending on high-intensity organic pushes ◼️The real role of AI in writing, testing, and mass-producing new creative at speed This episode is about business architecture. It's about understanding that scale isn't luck - it's structure. When something stops converting, the answer isn't panic. It's new messaging, new angles, new front-end positioning, and smarter leverage. If part one was about identifying bottlenecks, part two is about redesigning the machine. ◼️If you've got a product, offer, service… or idea… I'll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ◼️Still don't have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices