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In this episode of the Tax Smart REI Podcast, Thomas Castelli and Nathan Sosa discuss the top 2026 tax strategies and what moves you can still make for 2025 after the year ends. If you're looking to hit the ground running in 2026 and capture any final 2025 moves - this is for you. To become a client, request a consultation from Hall CPA, PLLC at go.therealestatecpa.com/3KSEev6 Subscribe to REI Daily & Enter to Win a FREE Strategy Call: go.therealestatecpa.com/41JuQBX Get the Year-End Tax Checklist: go.therealestatecpa.com/4pj63id The Tax Smart Real Estate Investors podcast is for general information purposes only and is not intended to provide, and should not be relied on for, tax, legal, or accounting advice. Information on the podcast may not constitute the most up-to-date legal or other information. No reader, user, or listener of this podcast should act or refrain from acting on the basis of information on this podcast without first seeking legal and tax advice from counsel in the relevant jurisdiction. Only your individual attorney and tax advisor can provide assurances that the information contained herein – and your interpretation of it – is applicable or appropriate to your particular situation. Use of, and access to, this podcast or any of the links or resources contained or mentioned within the podcast show and show notes do not create a relationship between the reader, user, or listener and podcast hosts, contributors, or guests. Any mention of third-party vendors, products, or services does not constitute an endorsement or recommendation. You should conduct your own due diligence before engaging with any vendor.
In Episode 235, Love's Pure Light, I'm sharing the Christmas message that has been resting on my heart this year—one centered on light, love, Jesus Christ, hope, burdens made light, and the unique divine light within you. As I've rehearsed with Millennial Choirs and Orchestras this season, one lyric from Silent Night has stayed with me: "Son of God, love's pure light." This episode explores what that really means for missionaries, returned missionaries, and families navigating the highs and lows of December. We'll talk about light as a noun, light as an adjective, and light as a verb, and how Christ's light continues to guide, lift, and illuminate our personal paths. I also dive into how your own divine light—your gifts, traits, personality, and spiritual DNA—are meant to shine, not shrink. Christmas can be heavy. Expectations run high. Darkness feels real. But the beauty of Christ's birth is that His light not only fills the world, it fills you. We explore how to receive His light, share it, lighten burdens (your own and others'), reconnect with joy, and allow yourself to shine in the unique way Heavenly Parents designed you to shine. My hope is that this episode gives you a moment of peace, clarity, and warmth during the holiday rush. Whether you're navigating missionary work, coming home from the mission, preparing to leave, or holding down the fort as a missionary mama — may you feel loved, lifted, and lit from within by love's pure light. As always, if you found this episode helpful, I want to invite you to subscribe if you aren't already, share this episode with your friends and missionaries you know, and write a review. I know this work will help LDS missionaries around the world and it would mean so much to me if you did. Until next week my friends. Website | Instagram | Facebook 5 Ways to Process Any Less-Than Happy Mission Memories Article: HERE Get the Full Show Notes and Text/PDF Transcripts: HERE Free PDF Download: Podcast Roadmap Free PDF Download: Preparing Missionary Cheat Sheet Free Training for Preparing Missionaries: Change Your Mission with this One Tool RM Transition Free Video Series: 3 Tools to Help RMs in Their Transition Home Free Guide: 5 Tips to Help Any Returning Missionary Schedule a Free Strategy Call: Click Here
In this episode of Demand Gen Studio, we discussed how to set up effective Google Ad campaigns for B2B companies. We explore the fundamental differences between B2B and B2C advertising, including the importance of understanding the unique challenges and opportunities within the B2B space.The discussion covers key strategies for campaign setup, how to align your offer, messaging, and audience targeting to optimize ad performance, and other practical tips for marketers looking to enhance their Google Ads strategies in the B2B sector.00:00 Intro01:38 Differences Between Google Ads for B2B vs B2C09:26 Campaign Types for B2B10:21 High Intent20:03 Bidding for Your Brand25:21 Bidding for Your Competitor's Brand27:50 Adjacent Demand34:27 Three Pillars of an Effective Campaign47:45 Optimizing Your Campaigns
In this episode of the Tax Smart REI Podcast, Thomas Castelli and Nathan Sosa discuss last minute 2025 tax strategies and questions we receive from Tax Smart Investors. If you're trying to figure out what you can do before the clock strikes midnight in two weeks, this episode is for you. To become a client, request a consultation from Hall CPA, PLLC at go.therealestatecpa.com/3KSEev6 Subscribe to REI Daily & Enter to Win a FREE Strategy Call: go.therealestatecpa.com/41JuQBX Get the Year-End Tax Checklist: go.therealestatecpa.com/4pj63id The Tax Smart Real Estate Investors podcast is for general information purposes only and is not intended to provide, and should not be relied on for, tax, legal, or accounting advice. Information on the podcast may not constitute the most up-to-date legal or other information. No reader, user, or listener of this podcast should act or refrain from acting on the basis of information on this podcast without first seeking legal and tax advice from counsel in the relevant jurisdiction. Only your individual attorney and tax advisor can provide assurances that the information contained herein – and your interpretation of it – is applicable or appropriate to your particular situation. Use of, and access to, this podcast or any of the links or resources contained or mentioned within the podcast show and show notes do not create a relationship between the reader, user, or listener and podcast hosts, contributors, or guests. Any mention of third-party vendors, products, or services does not constitute an endorsement or recommendation. You should conduct your own due diligence before engaging with any vendor.
What if you could start a profitable podcast and personal brand before you ever quit your 9–5?In this inspiring episode of the Second Act Success podcast, Shannon Russell talks with Francesca (Fran) Stone, founder of 9 to 5 Mom with a Pod—a podcast and consulting platform that helps mom content creators launch personal brands and grow with purpose.Fran shares how her winding career path—from talent agent to paralegal—gave her the business, sales, and people skills she now uses as a full-time entrepreneur. After becoming a mom, she realized her demanding legal career no longer fit the life she wanted, so she started her podcast as a side hustle, monetized it through consulting and affiliates (not sponsorships!), and eventually quit her job to work for herself… all while caring for her toddler at home.If you're a mom who dreams of starting a podcast, growing a brand, or leaving your 9–5 to work online, this conversation will show you what's possible—without a massive audience or going viral.Key Takeaways:Every job prepares you for entrepreneurship How Fran's past roles in admin, accounts receivable, talent representation, and law all gave her skills she now uses in branding, sales, and running her business.Building a business while still in your 9–5 How she tested her idea, validated demand, and stacked part-time income before quitting her job, plus what she put in place financially to make the leap.Running a business with a toddler at home Real talk on routines, support from her husband, working in focused 20-minute pockets, and swapping scroll time for CEO time.You don't need to go viral to make money Fran proves you can monetize with around 2,000 followers if you have a strong brand, clear offers, and a nurtured audience.SHOW NOTES:https://secondactsuccess.co/227Connect with Francheska Stone:https://9to5momwithapod.com/https://9to5momwithapod.com/podcast-episodes/Tell us what you think and what you want to hear on the podcast!You are listening to the Top 2% globally ranked podcast Second Act Success!CONTACT Shannon and share your feedback about what you'd like to hear on the podcast! https://secondactsuccess.co/contact Book a FREE Strategy Call with host and business coach Shannon Russell - https://www.calendly.com/second-act-success/coaching-strategyWork with Shannonhttps://secondactsuccess.co/coaching FREE Resourceshttps://secondactsuccess.co/resources READ Shannon's Book - Start Your Second Act: How to Change Careers, Launch a Business, and Create Your Best Life https://startyoursecondact.com. LISTEN to the How To Quit Your Job and Start A Business Podcast! https://secondactsuccess.co/listenLET'S CONNECT!Instagram - https://instagram.com/secondactsuccessLinkedIn- https://www.linkedin.com/in/shannonrussellcoach *Want to be a guest on Second Act Success Podcast? Send Shannon Russell a message on PodMatch,...
In this episode, I walk you through the mindset shift I've been leaning into lately, slowing down, creating more space, and getting brutally honest about how much energy we waste by trying to force everything. I share what I've been doing in my own life to get out of “constant grind mode,” how I'm learning to be more present with my son, my business, and myself, and why sometimes the most productive thing you can do is stop pushing so damn hard.You'll hear me talk about the difference between discipline and self-punishment, how to recognize when your nervous system is completely tapped out, and what it actually feels like to operate from clarity instead of chaos. If you've been feeling stuck, tired, overwhelmed, or like you're constantly working but not moving forward… this episode is exactly what you need.And if you want to transform your body, message me the word "Coaching" on IG at Tomthetrainerfitness, Facebook at Tom Mouland, or Book a Free Strategy Call
In this episode of the Tax Smart REI Podcast, Thomas Castelli and Nathan Sosa sit down with cost segregation expert Edward Griffith to break down what investors really need to know about cost segs—why engineering-driven, in-person studies deliver superior results, and how relying on cheap or software-only reports can quietly cost investors tens of thousands and increase audit risk. You'll learn: - What a cost segregation study actually is, why it matters, and which properties generate the biggest ROI - Why in-person, engineering-driven cost segregation consistently produces higher ROI and stronger IRS defensibility than software-only reports - How the timing of a study (including pre- and post-renovation) affects your tax strategy and bonus depreciation opportunities - What the full cost seg process looks like from start to finish, and how to ensure deductions actually show up on your tax return To become a client, request a consultation from Hall CPA, PLLC at go.therealestatecpa.com/3KSEev6 Subscribe to REI Daily & Enter to Win a FREE Strategy Call: go.therealestatecpa.com/41JuQBX Get the Year-End Tax Checklist: go.therealestatecpa.com/4pj63id The Tax Smart Real Estate Investors podcast is for general information purposes only and is not intended to provide, and should not be relied on for, tax, legal, or accounting advice. Information on the podcast may not constitute the most up-to-date legal or other information. No reader, user, or listener of this podcast should act or refrain from acting on the basis of information on this podcast without first seeking legal and tax advice from counsel in the relevant jurisdiction. Only your individual attorney and tax advisor can provide assurances that the information contained herein – and your interpretation of it – is applicable or appropriate to your particular situation. Use of, and access to, this podcast or any of the links or resources contained or mentioned within the podcast show and show notes do not create a relationship between the reader, user, or listener and podcast hosts, contributors, or guests. Any mention of third-party vendors, products, or services does not constitute an endorsement or recommendation. You should conduct your own due diligence before engaging with any vendor.
In this week's Chiropractic Deep Dive, we break down the biggest threat to chiropractic practice growth: patient leakage. Dr. Noel Lloyd teaches that even great practices lose momentum when new patients don't show, existing patients fall out of compliance, or people drop out before their first re-exam.We focus on the three most important leaks to fix immediately:1️⃣ New Patient Show RateHow to boost showups using:The $60 reservation feeWHW prescreening (“What? How long? What have you tried?”)Booking visit 1 and visit 2 on the first callThe triple-confirmation system with a forced-choice text2️⃣ Kept Appointment Percentage (KAP)The systems that keep patients consistent:Custom-fit schedulingMini re-reports with x-ray visualsWeekly compliance reportsFull appointment mapping on day twoCompassionate leadership that resets commitment3️⃣ The Re-Exam Index (REX)How to stop patients from quitting before their first re-exam:Table talk that forecasts the next milestoneLeading patients through “the mode” when pain fadesPractical scheduling that prevents patients from falling behindBuilding team leadership through the DCCA book clubThese three systems plug the biggest leaks and turn happy patients into long-term patients.
In this special episode of the Second Act Success Podcast, business coach, author, and host Shannon Russell celebrates an incredible wave of second act authors who published books in 2025—right alongside her own book, Start Your Second Act: How to Change Careers, Launch a Business, and Create Your Best Life.Shannon spotlights powerful new releases from friends and former guests including Lisa Morton (Aligned at Home), Heike Yates (Pursue Your Spark), Gregory Andrus (A Walk Along the Jersey Shore), Sara Conklin (Fundamentally Frugal), Gina Riley (Qualified Isn't Enough), Liz Alterman (You Shouldn't Have Done That, Clare Casey's Had Enough, A Different Type of Poison), Cindy Bertram (California Fork & Spoon), Maude McDonald (Retro Quilts), and Liz Mugavero (Claws Out). You'll hear how each author used their second act, career change, or creative pivot to turn lived experience into pages that inspire, heal, and empower others.Whether you've secretly dreamed of writing a book, starting a business, or launching your own creative project, this episode is your loving nudge that it's absolutely possible—especially in midlife.In this episode, you'll learn:How ordinary women (and one Jersey Shore storyteller!) turned their second act into published booksWhy sharing your story, expertise, or creativity can open new doors in career, business, and lifeThe mindset shifts and courage it takes to say a big, bold “YES” to authorshipBook recommendations in home alignment, wellness, money, career transitions, mystery fiction, quilting, food, and photographyHow your own second act might be the next book, podcast, or business the world is waiting forIf you've ever thought, “Maybe I could write a book someday…” let this episode be your sign. Press play, grab the book list in the show notes, and get inspired to start your own second act story.SHOW NOTES:https://secondactsuccess.co/226Tell us what you think and what you want to hear on the podcast! You are listening to the Top 2% globally ranked podcast Second Act Success!CONTACT Shannon and share your feedback about what you'd like to hear on the podcast! https://secondactsuccess.co/contact Book a FREE Strategy Call with host and business coach Shannon Russell - https://www.calendly.com/second-act-success/coaching-strategyWork with Shannonhttps://secondactsuccess.co/coaching FREE Resourceshttps://secondactsuccess.co/resources READ Shannon's Book - Start Your Second Act: How to Change Careers, Launch a Business, and Create Your Best Life https://startyoursecondact.com. LISTEN to the How To Quit Your Job and Start A Business Podcast! https://secondactsuccess.co/listenLET'S CONNECT!Instagram - https://instagram.com/secondactsuccessLinkedIn- https://www.linkedin.com/in/shannonrussellcoach *Want to be a guest on Second Act Success Podcast? Send Shannon Russell a message on PodMatch,...
In Episode 233 – Not So Happy Mission Memories, I'm diving into a topic I know so many missionaries and returned missionaries quietly carry: the moments from the mission that didn't feel joyful, spiritual, or "life-changing" in the way we were told they would. In this episode, I talk openly about disappointment, unmet expectations, mission culture, emotional complexity, grief, and the real challenges that come when people—including mission presidents, companions, district leaders, roommates, or members—don't show up the way we hoped they would. I also share more about the new article I wrote for the Church and why this emotional work matters so deeply, especially with the recent age-change for sister missionaries. I walk you through five gentle but powerful themes for healing: finding safe support, grieving unmet expectations, exploring your inner narrative, understanding others through compassion, and offering yourself the same gentleness that the Savior offers you. Together, we'll talk about reframing your mission experience, processing emotions instead of avoiding them, navigating disappointment, creating new meaning, and how faith, agency, and emotional resilience help you move forward with confidence. Healing doesn't mean condoning what happened—it means reclaiming your power, your peace, and your future. Whether you're freshly returned, years post-mission, preparing to leave, or supporting someone who served, this episode will help you feel seen, validated, understood, and reminded that transformation often comes through the messiest parts of our story. You are not behind. You're not broken. And you're never alone as you sort through your not-so-happy mission memories. As always, if you found this episode helpful, I want to invite you to subscribe if you aren't already, share this episode with your friends and missionaries you know, and write a review. I know this work will help LDS missionaries around the world and it would mean so much to me if you did. Until next week my friends. Website | Instagram | Facebook 5 Ways to Process Any Less-Than Happy Mission Memories Article: HERE Get the Full Show Notes and Text/PDF Transcripts: HERE Free PDF Download: Podcast Roadmap Free PDF Download: Preparing Missionary Cheat Sheet Free Training for Preparing Missionaries: Change Your Mission with this One Tool RM Transition Free Video Series: 3 Tools to Help RMs in Their Transition Home Free Guide: 5 Tips to Help Any Returning Missionary Schedule a Free Strategy Call: Click Here
In this episode, I'm live inside The Tribe answering your questions and giving you real coaching. I break down shoulder pain during side planks, how to spot rib and scap positioning issues, and why most people misunderstand what a “rib out of place” actually is. I also get into the mindset side of things, why it's okay to have those days, why content creation (and fitness) is all about swinging the bat over and over, and how self-limiting beliefs sabotage progress long before lack of ability ever does.And if you want to transform your body, message me the word "Coaching" on IG at Tomthetrainerfitness, Facebook at Tom Mouland, or Book a Free Strategy Call
In this episode of the Tax Smart REI Podcast, Thomas Castelli, Nathan Sosa, and Justin Shore unpack what's really happening inside today's IRS cost segregation audits - why certain studies get challenged, the patterns auditors are catching, and the hidden risks most investors never hear about. You'll learn: - The #1 issue auditors are flagging in cost segregation studies (and why software reports get hit hardest) - Why missing link that can tank a study's defensibility and lower your depreciation results - How recent updates and language in the IRS Cost Segregation Audit Technique Guide signal a shift in scrutiny - What the AmeriSouth case tells us about “quality” studies—and how to avoid repeating the same mistake - Whether software-driven providers might be becoming more conservative and what that means for your ROI Perfect if you want to understand how to protect your deductions, avoid audit headaches, and ensure your next cost segregation study is actually audit-ready. To become a client, request a consultation from Hall CPA, PLLC at go.therealestatecpa.com/3KSEev6 Subscribe to REI Daily & Enter to Win a FREE Strategy Call: go.therealestatecpa.com/41JuQBX Get the Year-End Tax Checklist: go.therealestatecpa.com/4pj63id The Tax Smart Real Estate Investors podcast is for general information purposes only and is not intended to provide, and should not be relied on for, tax, legal, or accounting advice. Information on the podcast may not constitute the most up-to-date legal or other information. No reader, user, or listener of this podcast should act or refrain from acting on the basis of information on this podcast without first seeking legal and tax advice from counsel in the relevant jurisdiction. Only your individual attorney and tax advisor can provide assurances that the information contained herein – and your interpretation of it – is applicable or appropriate to your particular situation. Use of, and access to, this podcast or any of the links or resources contained or mentioned within the podcast show and show notes do not create a relationship between the reader, user, or listener and podcast hosts, contributors, or guests. Any mention of third-party vendors, products, or services does not constitute an endorsement or recommendation. You should conduct your own due diligence before engaging with any vendor.
Book a Strategy Call → https://mccancemethod.com/strategy-call/Sign up for my FREE 3 Day Marketing Bootcamp for Therapists- Scale your Practice to a 7-Figure Group → https://members.mccancemethod.com/free-3-day-live-course/In this episode, I sit down with our incredible Clinic Growth Map advisors, Mike and Hailey, to pull back the curtain on what really happens during our free strategy calls. We break down why these calls are so transformative, how they help you get clarity on your next steps, and why it's never too early (or too late!) to book one when you're ready to grow your practice.Make sure to bring your paper and pen because this episode is full of actionable tips!Here are some key points in this episode:[05:07] Hailey shares what happens during a strategy call and why it's a safe space for therapists to get clarity[06:04] Mike explains the main goal of the strategy call: clarity, direction, and support tailored to your unique business[07:23] Common goals and mindset challenges therapists face on the path to growth[09:39] What people walk away with from the call—from website audits to mindset breakthroughs[12:17] Is it ever too early to book a strategy call? (Spoiler: No!)[14:53] How to prepare and get the most out of your free call with the advisorsLinks From The Episode:The Big Leap by Gay Hendricks - https://amzn.to/4nPsAC3 (CAD) https://amzn.to/4oKBQZI (US) Follow me on Instagram, @nicole.mccanncemethod. If this episode provided you with value and inspiration, please leave a review and DM to let me know. Click here: https://www.instagram.com/nicole.mccancemethod
If you're a mom who feels like you've lost yourself in motherhood, this episode of the Second Act Success Podcast is for you.Host Shannon Russell, business coach for women and author of Start Your Second Act, sits down with former teacher turned stay-at-home mom and community builder Michelle DeKeyser, founder of Mama Genius and the Mama Genius Hub.Michelle shares her honest journey from teaching to being a stay-at-home mom to searching for community with other women, and creating her own Mama Genius community. If you've ever thought, “I checked all the boxes—marriage, kids, house—so why do I still feel empty?”, Michelle's story will help you feel seen, less alone, and inspired to create your own second act.We talk about motherhood, identity, mom burnout, community, and starting a business as a mom, and how to find the courage to listen to that quiet now-what voice inside.Key Takeaways:Losing Yourself in Motherhood: Why so many moms feel stuck, burned out, and out of alignment after years of putting everyone else first.From Stay-at-Home Mom to Mom Entrepreneur: The moment she realized she needed “something more” and how she slowly transitioned into launching a second-act business for moms.Why Moms Need Community & Belonging: How Michelle created Mama Genius, a safe community for moms to be vulnerable, share ideas, and rebuild their identity beyond “just mom.”This episode is perfect for:Stay-at-home moms wondering what's nextWorking moms who feel misaligned in their careersWomen craving community, purpose, and a second-act businessAnyone interested in personal growth, mom entrepreneurship, and identity after kidsSHOW NOTES:https://secondactsuccess.co/225Connect with Michelle DeKeyser:https://connectingmamas.com/https://creators.spotify.com/pod/profile/mama-genius-hub/episodes/https://mamageniushub.com/------Tell us what you think and what you want to hear on the podcast! You are listening to the Top 2% globally ranked podcast Second Act Success!CONTACT Shannon and share your feedback about what you'd like to hear on the podcast! https://secondactsuccess.co/contact Book a FREE Strategy Call with host and business coach Shannon Russell - https://www.calendly.com/second-act-success/coaching-strategyWork with Shannonhttps://secondactsuccess.co/coaching FREE Resourceshttps://secondactsuccess.co/resources READ Shannon's Book - Start Your Second Act: How to Change Careers, Launch a Business, and Create Your Best Life https://startyoursecondact.com. LISTEN to the How To Quit Your Job and Start A Business Podcast! https://secondactsuccess.co/listenLET'S CONNECT!Instagram - https://instagram.com/secondactsuccessLinkedIn- https://www.linkedin.com/in/shannonrussellcoach *Want to be a guest on Second Act Success Podcast? Send Shannon Russell a message on PodMatch,...
In this episode, I break down the mindset traps that quietly sabotage your results, especially when life gets chaotic.I talk about why discipline isn't about being perfect, but about learning to make strong decisions when emotions are high, stress is up, and your routine goes off track.I share how to recognize the “spiral moments” before they take over, how to anchor yourself back into structure, and how to regain control even on the days where nothing seems to go your way.I also walk through how to reconnect with your goals when motivation dips, why we often abandon the basics when we need them most, and how to rebuild momentum without guilt, shame, or all-or-nothing thinking.If you've been feeling stretched thin or frustrated with inconsistency, this one will hit home.And if you want to transform your body, message me the word "Coaching" on IG at Tomthetrainerfitness, Facebook at Tom Trainer Mouland, or Book a Free Strategy Call
In this episode of the Tax Smart REI Podcast, Thomas Castelli and Nathan Sosa break down under-the-radar tax strategies real estate investors and high earners can use to cut their tax bills—plus the mistakes that quietly cost people thousands. You'll learn: - How land banking works, who it fits best, and why it can be a powerful long-term tax play - The advanced “1031” strategies including reverse and improvement exchanges to defer taxes while upgrading properties - Niche but huge deductions like solar (only if you own the panels) and casualty losses - Two common pitfalls: accidentally triggering the 3.8% NIIT and missing the §469 grouping election that can trap losses. To become a client, request a consultation from Hall CPA, PLLC at go.therealestatecpa.com/3KSEev6 Subscribe to REI Daily & Enter to Win a FREE Strategy Call: go.therealestatecpa.com/41JuQBX Connect with Engineered Tax Services: portal.engineeredtaxservices.com/cost-seg…regation Get the Year-End Tax Checklist: go.therealestatecpa.com/4pj63id The Tax Smart Real Estate Investors podcast is for general information purposes only and is not intended to provide, and should not be relied on for, tax, legal, or accounting advice. Information on the podcast may not constitute the most up-to-date legal or other information. No reader, user, or listener of this podcast should act or refrain from acting on the basis of information on this podcast without first seeking legal and tax advice from counsel in the relevant jurisdiction. Only your individual attorney and tax advisor can provide assurances that the information contained herein – and your interpretation of it – is applicable or appropriate to your particular situation. Use of, and access to, this podcast or any of the links or resources contained or mentioned within the podcast show and show notes do not create a relationship between the reader, user, or listener and podcast hosts, contributors, or guests. Any mention of third-party vendors, products, or services does not constitute an endorsement or recommendation. You should conduct your own due diligence before engaging with any vendor.
2026 is around the corner, and the gap between those who grow and those who disappear is only going to widen.In this episode, I'm breaking down the major shifts I see coming for agency owners and the clients we serve. We're talking about four key themes: AI, content, paid ads, and community, and how each one is evolving fast.If you want to stay relevant, grow your agency, and lead with confidence in 2026 this is the conversation to tune into. Because mediocre is getting replaced. But leaders? We rise to the top.Want More?DM "CEO" on Instagram: @annelisewornDownload the 6-Figure Freelancer Guide:Book a Free Strategy Call: anneliseworn.com/consult
In this special Thanksgiving episode of the Second Act Success Podcast, host Shannon Russell, business coach, author, and mom of two, reflects on the incredible milestones, personal growth, and business breakthroughs that made 2025 a transformational year.From publishing her book Start Your Second Act, to speaking on stages across the country, to running global LEGO® Serious Play® workshops, to celebrating precious family moments…Shannon shares the moments she's most grateful for and the lessons that shaped her second act as an entrepreneur.This episode will inspire you to slow down, reflect with gratitude, acknowledge your growth, and step confidently into 2026 with clarity and intention. Whether you're planning your own second act, building a business, or craving a fresh start, this warm and honest year-end reflection will help you recognize just how far you've already come.Grab your journal, settle in, and let's celebrate gratitude—one meaningful moment at a time.SHOW NOTES:https://secondactsuccess.co/224------Tell us what you think and what you want to hear on the podcast! You are listening to the Top 2% globally ranked podcast Second Act Success!CONTACT Shannon and share your feedback about what you'd like to hear on the podcast! https://secondactsuccess.co/contact Book a FREE Strategy Call with host and business coach Shannon Russell - https://www.calendly.com/second-act-success/coaching-strategyWork with Shannonhttps://secondactsuccess.co/coaching FREE Resourceshttps://secondactsuccess.co/resources READ Shannon's Book - Start Your Second Act: How to Change Careers, Launch a Business, and Create Your Best Life https://startyoursecondact.com. LISTEN to the How To Quit Your Job and Start A Business Podcast! https://secondactsuccess.co/listenLET'S CONNECT!Instagram - https://instagram.com/secondactsuccessLinkedIn- https://www.linkedin.com/in/shannonrussellcoach *Want to be a guest on Second Act Success Podcast? Send Shannon Russell a message on PodMatch,...
Ever wondered what a L'Oréal executive would do if she opened a salon from scratch? Alishia Smart reveals the real journey of becoming a Salon CEO after 25 years at L'Oréal - the mistakes, the rebuild, and the systems that saved her! 3 reasons to listen Learn how she grew rebooking from 60% to85%with only one 5 minute strategyUnlock the secret to building a team that thrives without you thereFind out what freedom off the floor reallylooks like for a salon owner (and how to get there). Apply Now to Join our Salon Mastery Program!
In this week's Tribe Q&A, I went deep on the two things beginners struggle with most: building a diet that actually works and choosing the right training split. I break down why full-body training is the best place to start, why awareness beats every fad diet, and how planning your meals like you plan your work schedule is the real cheat code for long-term results.I also tackle questions around shoulder popping, training with injuries, adductor and abductor strength, and why some machines in the gym deserve every bit of hate they get. This one is packed with no-BS advice, practical fixes, and a whole lot of spicy Tom-isms.And if you want to transform your body, message me the word "Coaching" on IG at Tomthetrainerfitness, Facebook at Tom Trainer Mouland, or Book a Free Strategy Call
In this episode of the Tax Smart REI Podcast, Thomas Castelli and Nathan Sosa field real questions from the Tax Smart Investors Facebook group, their online community, and recent client conversations to tackle the most common and most confusing year-end tax issues real estate investors are facing. You'll learn: - Why you must take depreciation on your rental properties - When you're stuck with 40% vs 100% bonus depreciation - How short-term rental hours do (and don't) count toward real estate professional status - When using a property manager or a seller staying in the property after closing can blow up your short-term rental strategy - The tests you need to meet if you want syndication losses to be non-passive - Why condos still need a land allocation for depreciation even if you “don't own the dirt” Practical year-end action items: time logs, charitable bunching, retirement contributions, and how to use the free Year-End Tax Checklist without panic-buying a bad deal for a one-year tax win Whether you're trying to squeeze in a year-end short-term rental, line up a cost seg study, or simply avoid costly mistakes on your 2025 return, this episode will help you zoom out, think long term, and decide which moves are truly worth making before December 31st — and which ones can wait. To become a client, request a consultation from Hall CPA, PLLC at go.therealestatecpa.com/3KSEev6 Subscribe to REI Daily & Enter to Win a FREE Strategy Call: go.therealestatecpa.com/41JuQBX Connect with Engineered Tax Services: https://portal.engineeredtaxservices.com/cost-segregation/quick-start?utm_source=Live+Event&utm_medium=Others&utm_campaign=hall_cpa&pagesense_source=729733000061045013&utm_term=kim_lochridge&utm_content=cost_segregation Get the Year-End Tax Checklist: https://go.therealestatecpa.com/4pj63id The Tax Smart Real Estate Investors podcast is for general information purposes only and is not intended to provide, and should not be relied on for, tax, legal, or accounting advice. Information on the podcast may not constitute the most up-to-date legal or other information. No reader, user, or listener of this podcast should act or refrain from acting on the basis of information on this podcast without first seeking legal and tax advice from counsel in the relevant jurisdiction. Only your individual attorney and tax advisor can provide assurances that the information contained herein – and your interpretation of it – is applicable or appropriate to your particular situation. Use of, and access to, this podcast or any of the links or resources contained or mentioned within the podcast show and show notes do not create a relationship between the reader, user, or listener and podcast hosts, contributors, or guests. Any mention of third-party vendors, products, or services does not constitute an endorsement or recommendation. You should conduct your own due diligence before engaging with any vendor.
SEO Secrets for Explosive Growth in Website Traffic, Leads, and Sales from Search
In this episode of Digital Content Insights, Melissa Toledo (Director of Content) joins Bobby Holland to explore the systems, strategy, and creativity behind effective digital content production.They discuss what it takes to build content that resonates, scales, and drives measurable results. Whether you're a marketer, content creator, or brand strategist, this conversation delivers valuable takeaways on workflow, storytelling, audience engagement, and the impact of AI on content creation.
Most women I talk to want a better strategy. A new funnel. A different offer. But the truth? Strategy is not step one.In this episode, I walk you through the four Ms you actually need to scale as a freelancer or agency owner – in this order: Mindset, Magnetism, Mechanics, Momentum. We talk about why so many smart, capable women are “doing all the right things” and still not seeing the results they want, and what actually needs to shift first.Inside the episode:Why your mindset quietly shapes your pricing, decisions, confidence, and capacityHow your energy and presence (magnetism) matter more than perfect messagingThe simple practices that elevate your frequency so you attract, not chaseWhy mechanics only work after mindset + magnetism are alignedA real client example of reading data vs reacting to feelingsHow to build momentum so your business becomes self-sustainingWhat it looks like to release control of timelines and operate from relaxed confidenceIf this episode resonates, come find me on Instagram and send a voice note. I'd love to hear where you're focusing next.A.Want more…DM "CEO" on Instagram: @annelisewornDownload the 6-Figure Freelancer Guide: https://a.anneliseworn.com/6ffBook a Free Strategy Call: anneliseworn.com/consult
Ready to trade burnout for a life that actually fits? In this empowering episode, Shannon Russell talks with Dani Cee, a former Chief Marketing Officer who walked away from a 20-year corporate career to launch the Happy Life Agenda and work as an empowerment consultant. Dani shares the moment she knew the 9–5 was costing her everything, how journaling, faith, and clarity guided her exit, and the simple pillars she now uses to help women design a happier second-act career. If you're a working mom craving work–life balance, purpose, and flexibility, this conversation is your roadmap to a smart, values-aligned career change.Key Takeaways:Career Change After Burnout: Why Dani left a high-pressure marketing leadership/CMO role to become an entrepreneur.Happy Life Agenda Framework: The four pillars—openness, clarity, connection, purpose—for designing a life and business you love.Practical Exit Steps: How journaling, devotion/meditation, and networking coffee chats created clarity before resigning.Working Mom Priorities: Building a business that supports family time, presence, and flexibility (without losing income goals).Avoid the Shiny-Object Trap: Validate ideas so you don't recreate the same misery in a new job or business.Faith & Mindset: Using stillness to make bold decisions—and allowing space for the grief that can follow a big career pivot.What's Next: Local workshops and events with built-in childcare so moms can learn, connect, and grow.SHOW NOTES:https://secondactsuccess.co/223Connect with Dani Cee:https://happylifeagenda.com/https://happylifeagenda.com/podcasts/https://www.instagram.com/happylifeagenda/-----------Tell us what you think and what you want to hear on the podcast! You are listening to the Top 2% globally ranked podcast Second Act Success!CONTACT Shannon and share your feedback about what you'd like to hear on the podcast! https://secondactsuccess.co/contact Book a FREE Strategy Call with host and business coach Shannon Russell - https://www.calendly.com/second-act-success/coaching-strategyWork with Shannonhttps://secondactsuccess.co/coaching FREE Resourceshttps://secondactsuccess.co/resources READ Shannon's Book - Start Your Second Act: How to Change Careers, Launch a Business, and Create Your Best Life https://startyoursecondact.com. LISTEN to the How To Quit Your Job and Start A Business Podcast! https://secondactsuccess.co/listenLET'S CONNECT!Instagram - https://instagram.com/secondactsuccessLinkedIn- https://www.linkedin.com/in/shannonrussellcoach *Want to be a guest on Second Act Success Podcast? Send Shannon Russell a message on PodMatch,...
In this episode of Demand Gen Studio we sat down Chris Silvestri, founder of Conversion Alchemy, to discuss the intersection of AI and marketing.Chris shares his journey from software engineering to founding Conversion Alchemy, emphasizing the importance of research and understanding customer behavior.The conversation explores synthetic research, the challenges of traditional customer research, and how AI can enhance marketing strategies. Chris also provides insights into effective tools for customer research and the role of positioning in marketing.00:00 Background & Career Journey05:45 Conversion Alchemy09:36 Leveraging AI for Synthetic Research13:48 Practical Applications of Synthetic Research21:10 Tools for AI Customer Research25:10 Using AI for Positioning30:15 Structuring Research for AI43:14 Advice for Using AI in Copywriting
In this week's Tribe Q&A, I dive into some killer questions from the community, starting with why the hip thrust might not be the glute builder everyone thinks it is, and what I believe actually drives real muscle growth. I break down how to structure your workouts for maximum hypertrophy, why you need to earn the right to bulk, and how to stop spinning your wheels with the bulk–cut yo-yo. We also talk about why animal protein is king when it comes to building muscle, how to actually strengthen your ankles for better training, and I even go off a bit about science bros versus real-world experience in the gym.It's raw, practical, and packed with straight talk for people who actually train hard.And if you want to transform your body, message me the word "Coaching" on IG at Tomthetrainerfitness, Facebook at Tom Trainer Mouland, or Book a Free Strategy Call
In this episode of the Tax Smart REI Podcast, Thomas Castelli and Nathan Sosa, Head of the National Tax Department at Hall CPA, sit down with Alex Savage, CPA, CFP, to unpack the Mega Backdoor Roth 401(k), one of the most powerful yet underutilized tax strategies for high-income earners. They break down how the strategy works, who qualifies, and why it can be a game-changer for those looking to build long-term, tax-free retirement wealth, all while balancing real estate investing and other income streams. From contribution limits and in-plan conversions to control group rules and timing, this episode covers everything you need to know to decide whether this advanced strategy fits your situation. You'll learn: - What makes the “Mega” Backdoor Roth 401(k) different from a traditional or standard Roth IRA - How high-income W-2 earners and solopreneurs can contribute up to $70,000+ in after-tax dollars - Why this strategy can help you manage future tax rates, Social Security taxation, and estate planning - The key testing and timing rules to avoid IRS pitfalls - When a Mega Backdoor Roth makes sense and when real estate might be the better play Whether you're a tech executive, business owner, or high-earning real estate investor, this episode gives you the clarity to determine if the Mega Backdoor Roth 401(k) belongs in your financial toolkit and how to use it strategically alongside your real estate portfolio. To become a client, request a consultation from Hall CPA, PLLC at go.therealestatecpa.com/3KSEev6 Subscribe to REI Daily & Enter to Win a FREE Strategy Call: go.therealestatecpa.com/41JuQBX Connect with Engineered Tax Services: https://portal.engineeredtaxservices.com/cost-segregation/quick-start?utm_source=Live+Event&utm_medium=Others&utm_campaign=hall_cpa&pagesense_source=729733000061045013&utm_term=kim_lochridge&utm_content=cost_segregation Get the Solar White Paper: www.therealestatecpa.com/solar-white-paper/ The Tax Smart Real Estate Investors podcast is for general information purposes only and is not intended to provide, and should not be relied on for, tax, legal, or accounting advice. Information on the podcast may not constitute the most up-to-date legal or other information. No reader, user, or listener of this podcast should act or refrain from acting on the basis of information on this podcast without first seeking legal and tax advice from counsel in the relevant jurisdiction. Only your individual attorney and tax advisor can provide assurances that the information contained herein – and your interpretation of it – is applicable or appropriate to your particular situation. Use of, and access to, this podcast or any of the links or resources contained or mentioned within the podcast show and show notes do not create a relationship between the reader, user, or listener and podcast hosts, contributors, or guests. Any mention of third-party vendors, products, or services does not constitute an endorsement or recommendation. You should conduct your own due diligence before engaging with any vendor.
Most agency owners hit a point where growth starts to feel… heavy.You're busy, you're booked, revenue's up — but freedom? Not so much.In this episode, I walk you through exactly how to audit, simplify, and evolve your agency so it SCALES (not just grows revenue) — and what to do once you hit your sweet spot.Because scaling isn't about doing more.It's about doing less, better.We'll chat aboutAuditing your current model — what's heavy, what's profitable, what's not repeatable.Simplify your offers so you can deliver consistent results without custom chaos.Productise your services (I use ours as an example)Systemise your delivery to eliminate founder bottlenecks and firefighting.Rebuild your team structure around roles, ownership, and clear metrics.Recognise your scalable sweet spot — the point where profit, peace, and predictability meet.And finally, add leverage: how to transition from agency growth → leveraged growth through info products, programs, and digital assets.The Freedom-First Framework in ActionIn this episode, I unpack four core pieces of my Freedom Framework:1 - Mindset: Stop chasing “more” — start defining “enough.”2- Business Design: Simplify your model around one clear offer.3 - Systems: Build a predictable delivery engine that runs without you.4 - Team: Empower a self-led team so you can evolve into your next level.These are the exact levers that helped me turn a fully booked agency that sucked all my time, into a truly scalable, freedom-first business with leverage. Want More?DM "CEO" on Instagram: @annelisewornDownload the 6-Figure Freelancer Guide: https://a.anneliseworn.com/6ffBook a Free Strategy Call: anneliseworn.com/consult
Feeling out of alignment in your life or career? In this episode, host and business coach for women Shannon Russell sits down with Dina Berrin, former fitness pro and staffing leader turned intuitive life coach, to share how she transformed a long corporate chapter into a purpose-driven second act. Dina reveals how tarot, numerology, astrology, and her original charm reading method help clients dissolve limiting beliefs, reconnect with their authentic selves, and step into their full potential. If you're a woman in midlife craving a career change, a more soul-aligned business, or a clear path to your next chapter, this conversation is your roadmap.Key TakeawaysCareer Change & Second Act: How Dina moved from fitness and staffing to a thriving practice as an intuitive life coach.Alignment Over Hustle: Practical ways to spot when you're out of alignment and how to realign your life and business with your values.Tools That Transform: How tarot, numerology, astrology, and charm readings create powerful breakthroughs and action steps.From Side Hustle to Full-Time: Building skills on the side while in a 9–5—and knowing when to leap into your own business.Confidence & Clarity: Reframing “failure” as data, strengthening intuition, and making courageous choices during career transitions.Year-Nine Numerology Insight: Why releasing what no longer fits sets you up for a strong next cycle—and a more authentic second act.SHOW NOTES:https://secondactsuccess.co/222Connect with Dina Berrin:https://dinaberrin.com/https://www.instagram.com/dinaberrin/-------Tell us what you think and what you want to hear on the podcast! You are listening to the Top 2% globally ranked podcast Second Act Success!CONTACT Shannon and share your feedback about what you'd like to hear on the podcast! https://secondactsuccess.co/contact Book a FREE Strategy Call with host and business coach Shannon Russell - https://www.calendly.com/second-act-success/coaching-strategyWork with Shannonhttps://secondactsuccess.co/coaching FREE Resourceshttps://secondactsuccess.co/resources READ Shannon's Book - Start Your Second Act: How to Change Careers, Launch a Business, and Create Your Best Life https://startyoursecondact.com. LISTEN to the How To Quit Your Job and Start A Business Podcast! https://secondactsuccess.co/listenLET'S CONNECT!Instagram - https://instagram.com/secondactsuccessLinkedIn- https://www.linkedin.com/in/shannonrussellcoach
In this week's free coaching Q&A inside The Tribe, I'm answering your questions on low-carb diets while training, the best 3-day split for muscle growth, how to manage recovery on intense programs like the Cluster Muscle Method, and why consistency, not perfection, is what truly drives results.I share how I personally set up my carbs around workouts during a photoshoot prep, break down how to know when you need a deload, and explain why most people keep spinning their wheels by constantly switching approaches instead of mastering the basics. If you've ever felt stuck in your training or unsure if you're “doing it right,” this episode will light a fire under you to take control and be the master of your own destiny.And if you want to transform your body, message me the word "Coaching" on IG at Tomthetrainerfitness, Facebook at Tom Trainer Mouland, or Book a Free Strategy Call
In this episode of the Tax Smart REI Podcast, Thomas Castelli and Nathan Sosa, Head of the National Tax Department at Hall CPA, dive deep into solar tax credits: how they work, who qualifies, and whether they can truly offset your tax liability as a real estate investor. From residential installations to short-term rentals and syndicated solar investments, Thomas and Nathan unpack the real opportunities and limitations of this increasingly popular strategy. They break down how the 30% credit applies, what deadlines matter, and why material participation plays a critical role in determining whether your solar investment is active or passive for tax purposes. You'll learn: - How the 30% solar tax credit works for personal, rental, and business properties - The key deadlines for claiming residential solar credits before they expire in 2025 - Why material participation determines if your solar credits can offset active income - How to combine bonus depreciation and solar credits for a “double benefit” - The truth about syndicated solar credit deals and whether they're legitimate Whether you're curious about installing solar on your own properties or exploring syndicated solar investments, this episode gives you a clear-eyed look at the tax benefits, the fine print, and the pitfalls to avoid before making your next move. To become a client, request a consultation from Hall CPA, PLLC at go.therealestatecpa.com/3KSEev6 Subscribe to REI Daily & Enter to Win a FREE Strategy Call: go.therealestatecpa.com/41JuQBX Connect with Engineered Tax Services: https://portal.engineeredtaxservices.com/cost-segregation/quick-start?utm_source=Live+Event&utm_medium=Others&utm_campaign=hall_cpa&pagesense_source=729733000061045013&utm_term=kim_lochridge&utm_content=cost_segregation The Tax Smart Real Estate Investors podcast is for general information purposes only and is not intended to provide, and should not be relied on for, tax, legal, or accounting advice. Information on the podcast may not constitute the most up-to-date legal or other information. No reader, user, or listener of this podcast should act or refrain from acting on the basis of information on this podcast without first seeking legal and tax advice from counsel in the relevant jurisdiction. Only your individual attorney and tax advisor can provide assurances that the information contained herein – and your interpretation of it – is applicable or appropriate to your particular situation. Use of, and access to, this podcast or any of the links or resources contained or mentioned within the podcast show and show notes do not create a relationship between the reader, user, or listener and podcast hosts, contributors, or guests. Any mention of third-party vendors, products, or services does not constitute an endorsement or recommendation. You should conduct your own due diligence before engaging with any vendor.
If you want a business that gives you real freedom — this is where it starts.In this episode, I walk you through my Fire + Flow Business & Life By Design Planning Process — the rhythm I use (and teach) to design a business that supports the life you actually want to live.We'll move past traditional “business planning” and into something far more intentional. This is how we build a business that becomes the vehicle to our dream life. How to define your North Star — the life and business vision that sets your directionThe exact way to get clear on your numbers — income, time, client capacity, team, offers etc.How to reverse engineer your goals into weekly actions that actually move the needleWhy your calendar should reflect your life before your workloadHow to compare your current schedule with your ideal one and bridge the gap — whether slowly, quickly, or with supportThe mindset shifts to take you from default to design.Want More?DM "CEO" on Instagram: @annelisewornDownload the 6-Figure Freelancer Guide: https://a.anneliseworn.com/6ffBook a Free Strategy Call: anneliseworn.com/consult
What if a layoff is the nudge you needed to quit corporate, start a business, and design a second-act career you actually love? In this inspiring conversation on episode #221 of the Second Act Success Podcast, Aransas Savas—innovation leader turned coach, community builder, and host of The Uplifters—shares how losing her role at Weight Watchers became the catalyst to redefine success, create flexible income, and prioritize a life that fits.We dive into career change after layoffs, how to leverage your network, and Aransas's framework for building “courage capital” so you can take bold, confident action—whether that means launching a business, starting a podcast, creating a community, or pivoting roles. If you're craving purpose, freedom, and fulfillment, this episode is your roadmap to a second act.Key TakeawaysCareer Pivot After Layoffs: How Aransas transformed a corporate layoff into a second-act career with more freedom and meaning.Courage Capital: A practical framework to build self-belief, take risks, and make bold moves in business and life.From Corporate to Creator: Lessons from innovation, research, and service design that translate into entrepreneurship.Network Power: Why your network, mentors, and community accelerate a successful career transition.Iterate to Clarity: Use rapid prototyping and feedback to validate offers, events, and new business ideas.Holistic Success: Rethinking compensation—time freedom, family presence, and well-being vs. a predictable paycheck.Show Notes:https://secondactsuccess.co/221Connect with Aransas Savas:https://www.aransassavas.com/https://www.aransassavas.com/podcasthttps://www.instagram.com/aransas_savas/-----------------------------Tell us what you think and what you want to hear on the podcast! You are listening to the Top 2% globally ranked podcast Second Act Success!CONTACT Shannon and share your feedback about what you'd like to hear on the podcast! https://secondactsuccess.co/contact Book a FREE Strategy Call with host and business coach Shannon Russell - https://www.calendly.com/second-act-success/coaching-strategyWork with Shannonhttps://secondactsuccess.co/coaching FREE Resourceshttps://secondactsuccess.co/resources READ Shannon's Book - Start Your Second Act: How to Change Careers, Launch a Business, and Create Your Best Life https://startyoursecondact.com. LISTEN to the How To Quit Your Job and Start A Business Podcast! https://secondactsuccess.co/listenLET'S CONNECT!Instagram - https://instagram.com/secondactsuccessLinkedIn- https://www.linkedin.com/in/shannonrussellcoach
In this episode, I went off a bit, in a good way. We talked lunges, stability, and how to actually progress your lower-body training without wrecking your knees or spinning your wheels. I broke down why most people struggle with walking lunges, how to fix knee pain and wobbling, and when to regress an exercise to earn the right to progress it.And yeah… I also ranted about gym ego, influencer BS, and why most people need to stop chasing “aesthetic weak-point hacks” and master fundamentals first. If you train over 40 and want bulletproof legs, better posture, and smarter progression, without the ego, this episode's for you.And if you want to transform your body, message me the word "Coaching" on IG at Tomthetrainerfitness, Facebook at Tom Trainer Mouland, or Book a Free Strategy Call
In this episode of the Tax Smart REI Podcast, Thomas Castelli and Justin Shore discuss essential year-end tax strategies for real estate investors looking to close out 2025 strong. As Q4 winds down, they walk through the most effective levers you can pull before December 31 to minimize taxes, maximize deductions, and set yourself up for a smoother filing season. From vehicle deductions and short-term rental timing to real estate professional status, cost segregation, and the latest SALT deduction updates, Thomas and Justin share practical insights for both active and passive investors. They also highlight common pitfalls, like letting the tax tail wag the dog, and explain how to apply these strategies correctly in your own situation. You'll learn: - How to qualify for 100% bonus depreciation on vehicles and real estate in 2025 - What it really takes to lock in short-term rental tax benefits before year-end - Why REPS qualification is nearly impossible to start from scratch in Q4 - When to complete a cost segregation study (and when it can wait) - How the updated SALT cap could impact your AGI and deductions - Key deadlines for 401(k)s, IRAs, HSAs, and paying your kids through your business - Why bookkeeping and documentation now will save you headaches in tax season Whether you're a seasoned investor or just looking to make smart year-end moves, this episode breaks down the most valuable tax strategies for real estate professionals, with clear guidance on how to apply them responsibly and in compliance with the IRS. To become a client, request a consultation from Hall CPA, PLLC at go.therealestatecpa.com/3KSEev6 Subscribe to REI Daily & Enter to Win a FREE Strategy Call: go.therealestatecpa.com/41JuQBX The Tax Smart Real Estate Investors podcast is for general information purposes only and is not intended to provide, and should not be relied on for, tax, legal, or accounting advice. Information on the podcast may not constitute the most up-to-date legal or other information. No reader, user, or listener of this podcast should act or refrain from acting on the basis of information on this podcast without first seeking legal and tax advice from counsel in the relevant jurisdiction. Only your individual attorney and tax advisor can provide assurances that the information contained herein – and your interpretation of it – is applicable or appropriate to your particular situation. Use of, and access to, this podcast or any of the links or resources contained or mentioned within the podcast show and show notes do not create a relationship between the reader, user, or listener and podcast hosts, contributors, or guests. Any mention of third-party vendors, products, or services does not constitute an endorsement or recommendation. You should conduct your own due diligence before engaging with any vendor.
When was the last time you rewrote an email six times before hitting send? Or spiraled through a decision long after it needed to be made? If you've ever been told "you're overthinking it," you're not alone — and you're not failing. Overthinking at work is often the result of high pressure, perfectionism, and internalized leadership expectations — especially for high-achieving women in male-dominated spaces. But here's the truth: overthinking isn't helping you get promoted. It's quietly chipping away at your executive presence and leadership impact. In this episode, I'll walk you through: ✅ How to spot overthinking in real time (vs. strategic thinking) ✅ Why smart women overthink — and how to shift that pattern ✅ The 1-1-1 decision tool to stop spiraling and act with clarity ✅ Executive mindset techniques to build trust in your own decisions ✅ Real stories from my clients who shifted from "perfection mode" to promotion This is your leadership reset — a tactical, mindset-rich episode to help you step into Q4 with calm, confident clarity. If you're ready to build a reputation for decisive, strategic leadership — let's dive in. If this episode helped you shift your thinking, I'd love to hear from you. Drop a comment, leave a review, or connect on LinkedIn @ToniCollis.
Turning Creativity into Cash Flow: How LEGO Serious Play Became a Powerful Tool for Team Building—And an Extra Revenue Stream in My Business.Looking for a fresh way to boost team communication, collaboration, and problem-solving? In this short, power-packed episode of the Second Act Success Podcast, host Shannon Russell, business coach and certified LEGO® SERIOUS PLAY® facilitator, shares how this additional business arm to her business turns meetings into momentum. She talks about how you can think outside of the box when it comes to taking your passions and turning them into aspects of your business. Learn how hands-on, brains-on building with LEGO bricks drives 100% participation, sparks innovation, and accelerates strategic planning across industries (hospitals, pharmacueticals, nonprofits, tech, education, and more).You'll hear Shannon's pivot from working in the entertainment industry to entrepreneurship, how she integrated LEGO SERIOUS PLAY workshops into her business, and exactly why this approach outperforms traditional meetings for leadership development, culture building, change management, and project planning.Key takeaways:What LEGO SERIOUS PLAY is and why it works for corporate team building and strategy workshopsHow it guarantees equal participation and unlocks creative problem solvingReal-world outcomes: alignment, engagement, and faster decisionsWays to add LEGO SERIOUS PLAY as a new revenue stream or service offering in your businessWhat are additional revenue streams you can consider to add onto your business offerings? This episode of the Second Act Success Podcast will get you thinking!If you want to learn more and book your own custom workshop for your team, learn more at https://secondactsuccess.co/corporate.SHOW NOTES:https://secondactsuccess.co/220Tell us what you think and what you want to hear on the podcast!You are listening to the Top 2% globally ranked podcast Second Act Success!CONTACT Shannon and share your feedback about what you'd like to hear on the podcast! https://secondactsuccess.co/contact Book a FREE Strategy Call with host and business coach Shannon Russell - https://www.calendly.com/second-act-success/coaching-strategyWork with Shannonhttps://secondactsuccess.co/coaching FREE Resourceshttps://secondactsuccess.co/resources FREE Masterclasshttps://secondactsuccess.co/secrets READ Shannon's Book - Start Your Second Act: How to Change Careers, Launch a Business, and Create Your Best Life https://startyoursecondact.com. LISTEN to the How To Quit Your Job and Start A Business Podcast! https://secondactsuccess.co/listenLET'S CONNECT!Instagram - https://instagram.com/secondactsuccessLinkedIn- https://www.linkedin.com/in/shan...
Text me Your email for my Booking Link“Your studio's biggest differentiator isn't your yoga style — it's your people. Stop hiding behind your logo and start showing up on camera.” - Michael Jay @yogabizchampIn this solo episode, Michael Jay pulls back the curtain on what's really working in yoga studio marketing in 2025. Whether you're trying to fill classes, boost intro offers, or simply make your marketing feel less chaotic, this episode breaks it down to five key must-haves — with real-world examples, client stories, and the truth about where studio owners go wrong.Michael shares his decades of experience helping yoga studios across North America open, grow, and thrive — plus the mistakes that might be quietly killing your conversions. Expect straight talk, relatable studio stories, and practical next steps you can implement today.⸻What You'll Learn• How to define your real ideal client (and why “our classes are for everyone” doesn't work)• The anatomy of a high-converting Intro Offer landing page• Why email and SMS automations are worth more than your Instagram feed• How to get scrappy with guerrilla marketing that builds real-world awareness• Why showing your face on camera is now your studio's biggest marketing advantage⸻Mentioned in This Episode• 2026 Yoga Studio Planning Calendar — your guide for monthly content ideas, holidays, and campaign planning: yogabizchamp.com/plan26• Free Strategy Call with Michael Jay — talk through your studio's marketing or systems at yogabizchamp.com/book• Pixelity Design Blog (Connie Holen) — free resources on building studio websites and landing pages that convert: pixalitydesign.com/blog• OfferingTree, Walla, Momence, FitDegree, Mindbody — explore their built-in marketing suites for email/SMS automations• Yoga Biz Champ's 100 Scrappy Marketing Ideas — coming soon; follow @yogabizchamp for updatesBook a complimentary 45 minute strategy session with the sales arms with my link https://www.thesalesarms.com/yogabizchamp Register for the Social Media Webinar with Offering TreeGet a special discount on OfferingTree's all-in-one business software: 50% off your first three months, or 15% off your first year here Book a call with Mitch McGinley from the Boutique Fitness Brokers with my link. BOOK WITH MITCH HERE FREE RESOURCES AND BOOK A CHAT LINKhttps://yogabizchamp.link/podlink
In this episode of the Tax Smart REI Podcast, Thomas Castelli sits down with Matt Hamilton and Nathan Sosa, co-hosts of the Major League Real Estate Podcast and leaders at Hall CPA, to unpack the complex world of real estate syndications and funds and the tax traps that even seasoned operators overlook. Matt and Nathan work directly with large private equity clients and syndicators, managing tens to hundreds of millions in assets. Together, they break down what it really takes to structure deals, protect investors, and stay compliant when managing other people's money. From operating agreements to bonus depreciation, this episode reveals why running a syndication isn't just about raising capital. It's about running a business the right way. You'll learn: - The key differences between syndications and funds (and how to choose the right structure) - The biggest mistakes operators make with their operating agreements and tax allocations - How to avoid costly issues with K-1s, depreciation, and recapture - What fund managers must know about open vs. closed funds and investor onboarding - Why choosing the right CPA can protect your reputation and your investors' returns Whether you're an experienced syndicator or just thinking about launching your first fund, this episode is packed with essential insights on how to operate, report, and grow like a professional, without putting your investors or your business at risk. To become a client, request a consultation from Hall CPA, PLLC at go.therealestatecpa.com/3KSEev6 Subscribe to REI Daily & Enter to Win a FREE Strategy Call: go.therealestatecpa.com/41JuQBX The Tax Smart Real Estate Investors podcast is for general information purposes only and is not intended to provide, and should not be relied on for, tax, legal, or accounting advice. Information on the podcast may not constitute the most up-to-date legal or other information. No reader, user, or listener of this podcast should act or refrain from acting on the basis of information on this podcast without first seeking legal and tax advice from counsel in the relevant jurisdiction. Only your individual attorney and tax advisor can provide assurances that the information contained herein – and your interpretation of it – is applicable or appropriate to your particular situation. Use of, and access to, this podcast or any of the links or resources contained or mentioned within the podcast show and show notes do not create a relationship between the reader, user, or listener and podcast hosts, contributors, or guests. Any mention of third-party vendors, products, or services does not constitute an endorsement or recommendation. You should conduct your own due diligence before engaging with any vendor.
In this episode, you'll learn:Why the “new patient volume rollercoaster” happens—and how to stop itWhat makes the COA role a must-have in every growth-focused clinicThe biggest hiring and management mistakes (and how to avoid them)The exact KPIs and accountability systems that drive consistent new patient flowProven call metrics from top COAs (8–12 hours/week, 1,200+ calls/month!)How to build the culture, systems, and communication loops that keep your outreach thrivingNext Steps:
Tell us what you want to hear on the show!Want to write a book but don't know where to start, or whether to self-publish vs. traditional? In this episode of Second Act Success, host Shannon Russell talks with Amy Vogel, who went from tech sales and then spent years as a pastor before publishing 5 books and now working as a women's book coach. If you are thinking about turning your story into a brand-building book that clarifies your message, motivation, and mindset, this episode is a must listen.Amy shares her journey to publishing her first book at age 42, why more women are choosing self-publishing, and how a book can become your business centerpiece, instead of a stressful side project. If you're a midlife creator, coach, consultant, or entrepreneur ready to finally write your book, this conversation is your roadmap.Key Takeaways:Qualified to author: Why your lived experience is enough, and why 40s/50s is prime time to publish.Publish path 101: Clear pros/cons of traditional vs. self-publishing, costs, timelines, rights, and royalties.Brand centerpiece book: Use your book to drive clients, speaking, and programs, not just royalties.The 3 M's Framework: Align Message, Motivation, and Mindset to finish the manuscript.Accountability wins: How coaching, deadlines, and a plan get you from idea to finished draft.Vision > hustle: Define your success metrics and avoid burnout while you build your author platform.SHOW NOTES:https://secondactsuccess.co/219Connect with Amy Vogel:https://www.amywvogel.com/https://www.linkedin.com/in/amywvogel/---------- You are listening to the Top 2% globally ranked podcast Second Act Success!CONTACT Shannon and share your feedback about what you'd like to hear on the podcast! https://secondactsuccess.co/contact Book a FREE Strategy Call with host and business coach Shannon Russell - https://www.calendly.com/second-act-success/coaching-strategyWork with Shannonhttps://secondactsuccess.co/coaching FREE Resourceshttps://secondactsuccess.co/resources FREE Masterclasshttps://secondactsuccess.co/secrets READ Shannon's Book - Start Your Second Act: How to Change Careers, Launch a Business, and Create Your Best Life https://startyoursecondact.com. LISTEN to the How To Quit Your Job and Start A Business Podcast! https://secondactsuccess.co/listenLET'S CONNECT!Instagram - https://instagram.com/secondactsuccessLinkedIn- https://www.linkedin.com/in/shan...
In this episode of the Tax Smart REI Podcast, Thomas Castelli sits down with Annette Grant and Sarah Karakaian, co-founders of Thanks for Visiting, to reveal what it really takes to run a profitable short-term rental business in today's market. Annette and Sarah have coached thousands of hosts on how to build scalable, hospitality-driven operations that actually make money. Together, they unpack the truth behind STR success, from pricing and KPIs to bookkeeping and mindset, and why short-term rentals are not the “passive income” opportunity many think they are. You'll learn: - The #1 reason most hosts leave money on the table (and how to fix it) - The five KPIs every short-term rental owner should track - Why running a short-term rental is running a business, not just owning a property - How clean bookkeeping and P&Ls protect you in an audit (and keep profits real) - The right mindset for long-term success and how to balance cash flow, tax savings, and lifestyle goals Whether you're managing your first Airbnb or scaling a growing STR portfolio, this episode is packed with real-world advice on how to stop letting emotion drive decisions and start running your short-term rentals like a professional business. To become a client, request a consultation from Hall CPA, PLLC at go.therealestatecpa.com/3KSEev6 Subscribe to REI Daily & Enter to Win a FREE Strategy Call: go.therealestatecpa.com/41JuQBX Connect with Thanks for Visiting: https://thanksforvisiting.com/ The Tax Smart Real Estate Investors podcast is for general information purposes only and is not intended to provide, and should not be relied on for, tax, legal, or accounting advice. Information on the podcast may not constitute the most up-to-date legal or other information. No reader, user, or listener of this podcast should act or refrain from acting on the basis of information on this podcast without first seeking legal and tax advice from counsel in the relevant jurisdiction. Only your individual attorney and tax advisor can provide assurances that the information contained herein – and your interpretation of it – is applicable or appropriate to your particular situation. Use of, and access to, this podcast or any of the links or resources contained or mentioned within the podcast show and show notes do not create a relationship between the reader, user, or listener and podcast hosts, contributors, or guests. Any mention of third-party vendors, products, or services does not constitute an endorsement or recommendation. You should conduct your own due diligence before engaging with any vendor.
Tell us what you want to hear on the show!Have you ever wondered if your business idea is really worth pursuing? In this episode of the Second Act Success Career Podcast, host Shannon Russell, business coach and author of Start Your Second Act, breaks down exactly why validating your business idea is one of the most important steps you can take before launching.Key takeaways:Why market research is essential for saving time, money, and stress.How to identify your target audience and build a clear customer avatar.Tips for analyzing your competitors to find your unique edge.Simple strategies to test your idea—from surveys and interviews to creating a minimum viable product (MVP).How to use feedback to refine and grow a sustainable, profitable business.Whether you're dreaming of leaving your 9–5, starting a side hustle, or building your full-time business, this episode will give you the tools and confidence to validate your idea and launch with clarity.
Tell us what you want to hear on the show!Imagine waking up in a hospital bed, being told you have three days to live and that you'll never work, live independently, or finish school again. For Jess West, that devastating moment became the turning point that changed everything.In this inspiring episode of the Second Act Success Podcast, host Shannon Russell sits down with Jess to discuss her incredible journey from surviving a life-threatening car accident to creating a thriving business focused on mindset, mindfulness, and helping others share their stories.Jess shares how she went from launching a kombucha company to founding Tresor House, an online business that empowers entrepreneurs to find their voice, start their podcast, and rewire their mindset for lasting success. Her story is about resilience, reinvention, and creating a second act that lights you up.If you've ever wondered how to start over after life throws you off course, or if you've been holding yourself back from chasing a dream, this episode will inspire you to take that first step.Key Takeaways:How a near-death experience reshaped Jess's perspective on life, work, and fulfillmentThe journey from traumatic brain injury to thriving entrepreneurWhy Jess left her successful kombucha business to build Tresor HouseHow mindset shifts and subconscious reprogramming fuel personal and business growthWhy starting a podcast can help you build confidence, share your story, and grow your brandStrategies for overcoming fear, limiting beliefs, and self-doubtHow to step into your authentic voice and create a business aligned with your passionSHOW NOTES:https://secondactsuccess.co/217Connect with Jess West:https://tresorhouse.ca/https://www.instagram.com/jessicalmwesthttps://creators.spotify.com/pod/profile/feminineinitiate/-------- You are listening to the Top 2% globally ranked podcast Second Act Success!CONTACT Shannon and share your feedback about what you'd like to hear on the podcast! https://secondactsuccess.co/contact Book a FREE Strategy Call with host and business coach Shannon Russell - https://www.calendly.com/second-act-success/coaching-strategyWork with Shannonhttps://secondactsuccess.co/coaching FREE Resourceshttps://secondactsuccess.co/resources FREE Masterclasshttps://secondactsuccess.co/secrets READ Shannon's Book - Start Your Second Act: How to Change Careers, Launch a Business, and Create Your Best Life https://startyoursecondact.com. LISTEN to the How To Quit Your Job and Start A Business Podcast! https://secondactsuccess.co/listenLET'S CONNECT!Instagram - https://instagram.com/secondactsuccessLinkedIn- https://www.linkedin.com/in/shan...
Tell us what you want to hear on the show!One of the biggest questions every aspiring entrepreneur faces is: “What kind of business should I start?” In this episode of the Second Act Success Career Podcast, host Shannon Russell, business coach for women and author of Start Your Second Act, helps you answer that question with clarity and confidence.Key Takeaways:How to identify your passions and turn them into profitable business ideas.Why your skills, strengths, and transferable experience are key to building a business that works.The importance of solving a real problem for your ideal customers.How to align your business idea with your lifestyle goals so your second act truly gives you the flexibility and freedom you crave.Practical tips to overcome the fear of choosing the “wrong” business and start moving forward today.Whether you're ready to leave your 9–5, launch a side hustle, or create a business that lights you up, this episode will help you narrow down your options and pick the right path for your entrepreneurial journey.
In this episode of the Tax Smart REI Podcast, Thomas and Ryan sit down with short-term rental expert Taylor Jones to break down how investors are transforming ordinary Airbnbs into high-ROI “money machines”, even as the STR landscape becomes more competitive. Tune in to learn: - Why data-driven decisions outperform emotion-based investing every time. - How to identify high-demand markets with built-in traveler traffic and lower risk. - The amenities and design upgrades (like pickleball courts and pools) that can add $30K–$70K in annual revenue. - The 4 ROI levers that drive long-term wealth: tax savings, cash flow, principal paydown, and appreciation. - How to go from zero to under contract in just 32 days and why timing your launch can supercharge returns. - The smart 2025 strategy: buy now, rebrand later to maximize tax benefits and long-term performance. Whether you're looking to buy your first STR or scale a growing portfolio, this episode is a must-listen guide to building a short-term rental business that actually pays you, month after month, year after year. To become a client, request a consultation from Hall CPA, PLLC at go.therealestatecpa.com/3KSEev6 Subscribe to REI Daily & Enter to Win a FREE Strategy Call: go.therealestatecpa.com/41JuQBX Connect with Eckard Enterprises: eckardenterprises.com/taxsmartrei/ Connect with Taylor: https://strsearch.com/ The Tax Smart Real Estate Investors podcast is for general information purposes only and is not intended to provide, and should not be relied on for, tax, legal, or accounting advice. Information on the podcast may not constitute the most up-to-date legal or other information. No reader, user, or listener of this podcast should act or refrain from acting on the basis of information on this podcast without first seeking legal and tax advice from counsel in the relevant jurisdiction. Only your individual attorney and tax advisor can provide assurances that the information contained herein – and your interpretation of it – is applicable or appropriate to your particular situation. Use of, and access to, this podcast or any of the links or resources contained or mentioned within the podcast show and show notes do not create a relationship between the reader, user, or listener and podcast hosts, contributors, or guests. Any mention of third-party vendors, products, or services does not constitute an endorsement or recommendation. You should conduct your own due diligence before engaging with any vendor.
WORKING ON YOUR PERSONAL BRAND? DON'T DO IT ALONE
In this episode of the Tax Smart REI Podcast, hosts Thomas Castelli and Ryan Carriere, CPA, dive into one of the most-requested topics from high-income investors and professionals, W-2 tax strategies. Tune in to learn: - Why W-2 income is so highly taxed and the biggest obstacles to offsetting it - How Section 469 passive activity rules work and proven ways to navigate them with real estate professional status (REPS) or short-term rentals - How the $626,000 Excess Business Loss (EBL) limit applies to high earners and how to strategically plan around it - Ways to generate non-passive losses through active businesses and oil & gas investments - How to stack charitable deductions (like donor-advised funds, CRTs, and CLTs) on top of business losses for maximum impact - Traditional but powerful tactics, including 401(k)s, HSAs, SALT deductions, and capital loss harvesting - Which “too-good-to-be-true” tax schemes to avoid and how to spot them before they get you audited This comprehensive breakdown gives you a complete view of W-2 taxation. To become a client, request a consultation from Hall CPA, PLLC at go.therealestatecpa.com/3KSEev6 Subscribe to REI Daily & Enter to Win a FREE Strategy Call: go.therealestatecpa.com/41JuQBX Connect with Eckard Enterprises: eckardenterprises.com/taxsmartrei/ The Tax Smart Real Estate Investors podcast is for general information purposes only and is not intended to provide, and should not be relied on for, tax, legal, or accounting advice. Information on the podcast may not constitute the most up-to-date legal or other information. No reader, user, or listener of this podcast should act or refrain from acting on the basis of information on this podcast without first seeking legal and tax advice from counsel in the relevant jurisdiction. Only your individual attorney and tax advisor can provide assurances that the information contained herein – and your interpretation of it – is applicable or appropriate to your particular situation. Use of, and access to, this podcast or any of the links or resources contained or mentioned within the podcast show and show notes do not create a relationship between the reader, user, or listener and podcast hosts, contributors, or guests. Any mention of third-party vendors, products, or services does not constitute an endorsement or recommendation. You should conduct your own due diligence before engaging with any vendor.
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