Podcasts about photo business help

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Best podcasts about photo business help

Latest podcast episodes about photo business help

Photo Business Help
418 REPLAY How Audrey & Natalie Make More Money Than Ever with Pic-Time

Photo Business Help

Play Episode Listen Later Mar 27, 2024 18:42


Audrey and Natalie talk about one of our sponsors, Pic-Time, and how it can help you make a loooot more money in your photo business!

Photo Business Help
417 REPLAY Photo Therapy #12 - The Importance of Niching Down in Your Photography Business

Photo Business Help

Play Episode Listen Later Mar 20, 2024 23:15


In this episode of the Photo Business Help Podcast, Natalie and Audrey talk about how important it is to get more specific with your photography business's product and goals.

Photo Business Help
416 REPLAY Best Social Media Strategy For Photographers

Photo Business Help

Play Episode Listen Later Mar 13, 2024 37:29


In this episode of the Photo Business Help podcast, I talk with Shaily Hakimian about social media and how to leverage it for your photography business! About Shaily: Shaily started doing social media for her hobby community in high school… ON MYSPACE. She didn't realize what she did was doing social media until after college when she saw a question on a job application asking if she had ever managed an online community, and she realized there was something there.She graduated from Indiana University with a degree and certification in elementary education K-6, and she now uses those mad teaching skills to lead workshops, work with business owners 1-on-1 training them on social media, and has coached 200+ B2B consultants on how to use LinkedIn to grow their business. She guides business on how to stay top of mind with their community and referral network using social media. I hold them accountable and boost their confidence in themselves, what they have to offer, and their own social media abilities. She loves live streaming, event social media, live Tweeting, and comment engagement. Learn more about Shaily on LinkedIn, Twitter, and don't look too hard for her on TikTok. Social Links:https://linktr.ee/hakimian45

Photo Business Help
415 REPLAY Helping Photographers Run Profitable, Sustainable Businesses They Love

Photo Business Help

Play Episode Listen Later Mar 6, 2024 60:34


In this episode, Audrey and I have a super fun conversation with Annemie Tonken about Pictime and the story behind the "Simple Sales System." About Annemie: Annemie has been a professional photographer since 2010 and is now a respected educator, speaker, and podcaster focusing on business systems and strategies that help creative entrepreneurs run profitable, sustainable businesses they love.She's the host of This Can't Be That Hard, a top-rated weekly business podcast for photographer and creator of the Simple Sales System, which is used by thousands of photographers worldwide to create in-person sales-level income and service in an automated, workflow-friendly way. She's also the Co-Founder of The Family Narrative conference.https://thiscantbethathard.comFacebookInstagramLinkedin

Photo Business Help
414 REPLAY Marketing Tips for Burnt Out Social Users

Photo Business Help

Play Episode Listen Later Feb 28, 2024 28:32


In this episode of the Photo Business Help Podcast, I talk with photographer Fiona Margo about how to use social media for your business, even when you're feeling burnt out. Fiona's Margo Previous Episodes: https://player.captivate.fm/episode/510d860b-cf7d-4dde-ba94-af0f5cc2387bhttps://player.captivate.fm/episode/f1cc8440-f2c3-4c5f-97ea-a5751a172f66About Fiona MargoSince 2011, I have been providing family and newborn photography to fun-loving, adventurous and snuggly families in Seattle and beyond. I have loved running my photography business full-time for the past five years, and am passionate about helping other photographers to best utilize their time so that their businesses thrive. I have previously been an instructor at the Unraveled Academy, and have taught workshops about family and newborn photography from Waco, Texas to Seattle, Washington.Connect with Fionafionamargophotography.comhttps://www.instagram.com/fionamargo/Mentions:Kayla Harren, Illustratorhttps://instagram.com/kaylaharren

Photo Business Help
408 REPLAY Photo Therapy #11 - Creating a World-Class Experience For Your Clients

Photo Business Help

Play Episode Listen Later Jan 17, 2024 21:45 Transcription Available


Ever find yourself lost in the complexities of characters so real they could walk off the screen? That's the magic we uncovered in the character-driven narratives of HBO's "White Lotus," which we dissect in today's chat. And when it comes to literature, we can't help but draw parallels to Richard Yates's style as we eagerly anticipate the film adaptation of "The Nightingale." The conversation takes a turn into the photography world, where we share the heartfelt art of personalizing client experiences. Imagine the smile on your client's face when they receive a thoughtfully chosen end-of-year gift – we talk about everything from custom cookies to prints and how these small touches can make a big impact on your business relationships.Struggling to streamline your creative process? You're not alone, and this episode is like a mentorship session in audio form. We'll guide you through the maze of workflow optimization, from the daunting task of culling photos to crafting the perfect email correspondence. Plus, we share the importance of community feedback when it comes to improving your website's user experience. So, lean in as we break down the trial and error journey toward a business that not only runs efficiently but resonates with your creative spirit.Key Takeaways(00:00) - Personalizing Client Experience and Gift Ideas(10:43) - Finding Workflow Solutions and Seeking MentorsShareable Quotes"Unlock the secrets to creating unforgettable characters and master the art of personal touch in your business.""Trust yourself and be okay with not doing it right until you do get it right. Seeking out mentors and bouncing ideas off peers is key to developing a successful and personalized workflow.""Every single photographer I've ever talked to has a different workflow, every single one. There isn't like a right or wrong way... It's really the same game the whole time is just trying things that work for you."

Photo Business Help
399 Unlocking the Secrets of Compelling Blog Content for Photographers

Photo Business Help

Play Episode Listen Later Nov 16, 2023 16:03 Transcription Available


Ever feel like you're a broken record, stuck in a loop blogging about the same old topics? Fear not! I've got a trick up my sleeve that might just be the game-changer you've been waiting for. It's all about leveraging the wealth of content you've already shared with your clients - prep guides and FAQs, emails and DMs - to create fresh, engaging blog posts that not only boost your SEO but also pave the way for business growth.If the thought of creating evergreen content for your business leaves you drawing a blank, don't hit the panic button just yet. I'm here to guide you through the process of mining your existing conversations, website copy, and client correspondence to uncover a treasure trove of potential blog topics. Plus, we'll discuss how to use the photos you've taken to enhance the appeal of your posts, and why consistency is essential. Key Takeaways(00:00) - Effective Blogging for Photographers(08:55) - Developing Evergreen Content for Your BusinessShareable Quotes"I'm here to share with you one of the best tricks that I have for creating not only really interesting blog posts, but Evergreen blog posts that can help boost your SEO, help grow your business and make things easier for you when you're going back and forth with clients.""These topics are really awesome because not only can you reuse them forever, they're evergreen. They're things that you can just go back to again and again and again, but you can go back in and add to them and make them more robust and more readable and more interesting as you think of things to say or as your business evolves, and it keeps things fresh.""Educating your client is always top of the list. But having posts that you can reuse and reuse like this is gonna help you so much, not just in your response to clients so you have more stuff to send them, but with your SEO. That's gonna keep people in your ecosystem of going back to your website and looking through stuff, and that's really good for you as well, because you'll have a stronger ranking as time goes on."

Photo Business Help
389 Photo Therapy #27 What's In Our Bags?

Photo Business Help

Play Episode Listen Later Sep 6, 2023 29:27


Ever wondered how to equip yourself as a photographer? Audrey and I bring you a down-to-earth chat about the practical approach to photography equipment and what we bring to our lifestyle, branding, and wedding shoots. It's not just about the camera. We underline the necessity of having not only a primary but also a backup camera, spare batteries, SD cards, a charger, and a few unexpected essentials. You'll hear why we always have a fanny pack, scissors, a family list, a timeline, and of course, snacks at hand. Plus, we shed light on why our camera bag is our constant companion and the significance of being ready for any curveball.Curiosity piqued about our gear choices? We delve into our proven tools and discuss why they are our go-to picks. From choosing the right camera strap to the advantage of using a rolling bag for flights - we lay bare our personal preferences. Audrey even explains why she remains loyal to the DSLR camera in the sea of mirrorless options. It's all about discovering what suits you best and not falling prey to materialism or commercial hype. So, buckle up, whether you're a veteran photographer or a newbie, there are nuggets of wisdom waiting for you in this episode.Key Takeaways0:00 - Equipment and Approach to Photography12:38 - Photography Gear and PreferencesMemorable Quotes"It's not about having the latest and greatest gear; it's about finding what works best for you and your unique shooting style.""I'm so glad that you were the mentor that I like first found, because you instilled in me this feeling of like it's all fine, it's not a big deal, just come prepared, you're great, like you don't have to do the most and be so extra.""Don't let the consumerism fool you. You can take a great photo with what's in your hand. You totally can, absolutely."

Photo Business Help
388 Amanda Rae of 17hats - A Guide to Flourishing in Business While Maintaining Balance

Photo Business Help

Play Episode Listen Later Aug 30, 2023 45:07 Transcription Available


Are you ready to confront the fall rush head-on without burning out? If so, then joining Amanda Rae of 17hats and me on this insightful and energizing journey is just what you need. We dive right into the importance of understanding your business's pulse: tracking conversions, comprehending your traffic sources, and ensuring superior client experiences. Not only that, but we also delve into the significance of self-care and mental wellness in your work routine, ensuring you're equipped to face the busiest seasons with balanced energy.But operating a business isn't a sprint; it's a marathon. Amanda and I shed light on why it's crucial to take small steps, allowing room for growth with time. Together, we discover how to prioritize tasks, use reverse engineering to optimize your operations, and explore the importance of an efficient lead capture system. We'll walk you through the perils of jumping head-first into business decoration before establishing a strong foundation, and the need to focus on honing your brand and communication.In the last part of our discussion, we unravel strategies to enhance lead conversion and forge trust with your clients. We emphasize why asking the right questions from the get-go is vital, and how to navigate the early stages of business to provide an excellent client experience. If all this wasn't enough, we also share the importance of a solid business education and highlight the benefits of our comprehensive blog for business owners. And to top it all off, we're offering a special discount on signing up for 17hats! All this and more await in our latest episode. Tune in and join us on this insightful journey.

Photo Business Help
387 Optimizing Your Website for a Successful Photography Business

Photo Business Help

Play Episode Listen Later Aug 23, 2023 17:05 Transcription Available


Are you fully leveraging the power of your website for your photography business? Despite the current social media frenzy, I'm here to tell you that a well-strategized website can still draw in high-ticket clients. I've been running a successful photography business for over a decade. In this episode, I'll be sharing vital tips on how to audit your website to make it work harder for your business. I'll guide you on incorporating essential elements like testimonials, contact forms, and email opt-ins, and I'll walk you through the importance of having your pictures on your website to connect with potential clients.But, we're not just stopping there. As someone who has significantly grown her business using Google and consistent blogging, I'll also be sharing my personal experience and guiding you on how to create compelling content to boost your website's SEO presence. Whether you're an established photographer or a beginner, this episode is packed with valuable insights that can help elevate your online presence and subsequently, your business.

Photo Business Help
386 Content Creation That's Powerful & Easy

Photo Business Help

Play Episode Listen Later Aug 16, 2023 16:27


Photo Business Help
385 Alignment Before Action: How 4 Hours in Silence Changed Laeti Golden's Whole Approach to Business

Photo Business Help

Play Episode Listen Later Aug 9, 2023 30:00 Transcription Available


Unleash the transformative power of stillness and reflection in your business decisions with our enlightening conversation with Laeti Golden, owner of Laeti Photography. Prepare to have your perspective shifted as Laeti unveils the benefits of incorporating periods of quiet and mindfulness into your everyday routine. This episode is a golden opportunity for anyone who wants to uplift their business strategy with a dose of intention and serenity.In our first segment, Laeti shares the significance of making time to listen to your innermost thoughts. She reveals how her morning routine of disconnecting from devices and embracing stillness has resulted in clarity on her business objectives. This practice of intentional listening champions the idea of quality over quantity, offering us a fresh viewpoint on how to effectively make business decisions that align with our goals.Further in, we unravel the struggle of balancing work and self-care. Here, Laeti talks about her journey of committing to a four-hour meditation and the subsequent transformation it created. We discuss the guilt associated with carving out time for self-care and how to overcome it. The essence of this conversation culminates in the revelation that tapping into our intuition and trusting our inner voice can lead to joy and alignment in our business pursuits. Gear up for an insightful ride as we explore the uncharted terrain of mindfulness in business.What You'll Discover00:00 - Listening06:36 - Recharging and Discarding Distractions11:41 - Quiet Reflection's Power in Business18:26 - Finding Alignment and Joy in Business

Photo Business Help
383 Photo Therapy #25: Candid photos aren't always technically beautiful. Plus, what inspires us right now.

Photo Business Help

Play Episode Listen Later Jul 26, 2023 32:25 Transcription Available


Ready to explore the essence of authenticity in photography? In this episode, Audrey & I let you in on our personal journeys, reminding you of the beauty of imperfect photos.In an era dominated by technologically perfected images, we reaffirm the charm of candid moments and the magic they bring to the frame. Overlooked everyday moments, like family dinners, hold a special place in our hearts, and we explore the significance of immortalizing these instances. Ever wondered how to capture the perfect candid shot without losing technical finesse? We've got you covered.We share our favorite techniques for capturing the raw beauty of spontaneous moments. We also make sure to address the need for client comfort during a shoot, and explore the creative challenge of blending emotion and technical brilliance in the same frame. This was a fun one to record!

Photo Business Help
382 Not Sure What To Blog About? How to Plan Super Valuable, Long-Lasting Blog Posts

Photo Business Help

Play Episode Listen Later Jul 19, 2023 16:15 Transcription Available


Have you ever felt stuck while trying to craft a unique blog post to showcase your photography? This episode is your answer. I'm your host, Natalie Jennings, and I'm here to make a promise – by the end of this episode, you'll have the perfect formula to create engaging, evergreen blog posts that not only highlight your exceptional photography but also boost your SEO. We'll discuss how you can use experiences from past client interactions to generate content that provides value to your potential customers. But we won't stop there. We're also exploring the power of consistency, and how evergreen posts can help establish it. You'll discover how to leverage your best photographs in your blog posts, making them timeless pieces you can refer back to time and again. This strategy not only keeps your followers engaged but also serves as a shining example of your work, readily available for potential clients. So, get ready to revolutionize your photography blog with this insightful episode!

Photo Business Help
381 REPLAY - Unlocking the Power of Email Lists for Photographers

Photo Business Help

Play Episode Listen Later Jul 12, 2023 15:33 Transcription Available


Welcome to a space of reflection where I take a moment to look back on turning 40 and how this milestone has brought me into deeper alignment with myself and my business. As we embark on a new year, despite the adversities brought about by the pandemic, I invite you to reflect on other crucial aspects of your business that may often be overlooked - think contracts, invoices and email lists. Yes, you heard me right - email lists! This old-school method of communication still packs a punch and I'm here to share with you how it can be a game-changer for photographers. From building connections outside of social media to adding value with weekly product recommendations, and even selling out my mini sessions quickly, email lists have been a lifeline in my business. The cherry on top? I also reveal the return of my self-paced course, Grow Your List, to help you kickstart your email list journey in no time! Get ready to dig into the what, the why and the how of email lists for photographers.

Photo Business Help
380 REPLAY Endings Are OK - Discovering the Beauty of Transition

Photo Business Help

Play Episode Listen Later Jul 6, 2023 22:23


Endings can be challenging. We've all been there. The gnawing fear of being perceived as a failure, the societal pressures that scream 'stick it out or you've failed,' and the critical inner voice that magnifies the uncertainty. Today, we're tearing down these narratives and redefining what it means to let go and embrace change. From personal relationships to career transitions, we share our experiences, our struggles and triumphs, and the lessons we've learned about when it's time to close one chapter and start afresh. Drawing on a recent email conversation about a wedding opportunity, we explore the importance of recognizing when it's time to let go. Change, as they say, is the only constant. But embracing change requires courage; the courage to challenge societal perceptions, to face our fear of failure, to silence the deceptive inner voices, and to pursue happiness at all costs. In our careers, we've faced complexities and tough decisions, but we've also discovered that it's okay to transition, to move on from something, even if you've worked hard to build it. Remember, you're stronger than you think, and you're capable of figuring things out. As we share our candid discussions around these themes, we hope to inspire you to see the beauty in letting go, the strength in embracing change, and the power of pursuing your happiness. After all, success and failure are just perceptions, and it's the journey that truly matters.

Photo Business Help
379 Business Trip Road Trip

Photo Business Help

Play Episode Listen Later Jun 27, 2023 79:04


In this episode Natalie has partnered with a collection of other podcasters, who all share a short 10-minute tip guaranteed to make your business better, no matter where you are in the journey!Annemie's Freebie: The Guide to Phone Call Magic thiscantbethathard.com/roadtrip Andrew's Freebie: How to Book More Portrait Clients http://bookmoreportraits.com/Lisa's Freebie: The Yearly Planner www.themilkyway.ca/yearlyplannerDaniel's Freebie: Finance Focus Steps focusedphotographers.com/ffColie's Freebie: How to Optimize Your Offer https://coliejames.com/roadtripNatalie's Freebie: 8 Things To Grow Your Photography Business https://photobusinesshelp.com/8thingsSabrina's Freebie: 9 Steps to Set Yourself up for Success www.sabrinagebhardt.com/blueprint

Photo Business Help
378: Photo Therapy #24 - Explaining the Law of Attraction: Pay Attention to How You Feel!

Photo Business Help

Play Episode Listen Later Jun 21, 2023 31:56 Transcription Available


Join Natalie Jennings & Audrey Nicole as they delve into the transformative power of emotions and mindset in running a successful photography business. Discover how envisioning beautiful things and finding your "magical place" can make space for what feels good and help you reach your professional potential. Learn why goals should not overshadow the joy of the journey and how paying attention to the emotions different activities evoke can lead to a more fulfilling life. Drawing on Abraham quotes and practical tips like taking breaks and using affirmations, this episode of Photo Business Help is a must-listen for photographers seeking to create a satisfying and enjoyable professional journey.Key TakeawaysDiscover why goals can sometimes distract us from enjoying the process of achieving them in the world of photography businessLearn the transformative power of emotions and mindset in running a successful photography businessFind out how imagining beautiful things and climbing the emotional ladder can enhance your professional journeyExplore the benefits of taking enjoyable breaks to reset your mindset and increase productivityUncover the effectiveness of affirmations when supported by real-life examplesOvercome the fear of financial instability by letting go of aspects of your business that don't feel good and making space for something betterFind your "magical place" and pay attention to how different activities and environments make you feel for a more fulfilling lifeEmbrace the idea of taking a leap of faith and trusting that positive outcomes and opportunities will ariseUnderstand the significance of emotions and mindset in creating a successful and enjoyable photography businessMemorable Quotes"The universe does not know if the vibration you are offering is because of what you are imagining or because of what you are observing. In either case, it is responding. Emotion is your guidance or your response to your vibration. Your emotion does not create. Emotion is your indicator of what you are already creating as you think you vibrate. And it is your vibrational offering that equals your point of attraction." (Natalie)"Life's too short to not just feel good all the time. I mean, you're not going to feel good all the time because that's life. But if you can control what you do feel good about or take the opportunity to feel good as much as possible, yeah, there has to be contrast, but that's what moves us along." (Audrey)

Photo Business Help
377: Photo Therapy #23 with Annemie Tonken: Is Your Client Experience as Fun as a Slip & Slide?

Photo Business Help

Play Episode Listen Later Jun 14, 2023 57:42 Transcription Available


In this episode of Photo Therapy, Natalie and Audrey are joined by past guest Annemie Tonken. Together, they share their valuable insights and tips for photographers aiming to succeed in the competitive photography industry. Annemie, Audrey & Natalie provide practical advice on building relationships with potential clients and industry professionals, finding balance between work and personal life, and maintaining consistency and creativity in marketing efforts. Whether you're a seasoned professional or a beginner, this podcast is a must-listen, offering actionable steps to help photographers take their business to the next level and thrive in this industry.Key TakeawaysDiscover the secret to growing your photography business by making irresistible offers and building strong relationships with potential clients.Uncover Annemie's valuable advice on finding the delicate balance between persistence and alignment in your business, even when faced with initial rejections from potential clients.Learn Audrey's insider tips on how to expand your client base by forging strategic relationships with other photographers and wedding vendors in the industry.Find out from Natalie why consistency in marketing efforts and responsiveness to inquiries are crucial elements in propelling your photography business to new heights.Explore the different phases of a photography career, from saying yes to everything to finding the right balance and setting boundaries.Unlock the power of taking breaks and allowing your mind to wander without distractions to fuel your productivity and unleash your creativity.Gain access to a treasure trove of resources and valuable content from previous episodes of the Photo Business Help podcast, providing a wealth of knowledge to propel your photography business forward.Memorable Quotes"Marketing and sales have to attach to one another. You have to build that relationship and then make the offer. And if the answer is no, then you continue building and then you make another offer. And then you make another offer.""I have experienced that full range in my own business. I got super rigid about things when several years ago, I got divorced and was like, everything has to be like, exactly this or everything's going to fail. Since then, the happy, medium place that I have found is that I started a membership model in my portrait business where once I've worked with someone, if I like working with them and they seem like a good family client, I invite them into this membership."I do feel like learning how to run a business is like riding a bike. Once you learn how to ride the bike. It really is all about, the road is uneven and you're having to react. There's not just one set of rules. It is like, here's the basic thing, and then you have to find your balance."

Photo Business Help
376: Photo Therapy #22 - Nature, Self-Care & Managing Overwhelm: Finding Balance in a Chaotic World

Photo Business Help

Play Episode Listen Later Jun 7, 2023 26:14 Transcription Available


Join Natalie & Audrey in this enlightening podcast episode as they explore the transformative power of nature, small joys, and self-care. Through heartwarming anecdotes of abundant wildlife and practical tips on curating social media for happiness, they emphasize the importance of taking small steps and serving your immediate community before tackling larger issues. Discover how to maintain a positive attitude and make progress towards personal and global goals while finding solace in the beauty of the natural world. Get ready to be inspired and empowered to make a positive impact while prioritizing your own well-being.Delightful TakeawaysDiscover the transformative power of nature and how it can offer solace during turbulent times.Learn the importance of taking small steps and focusing on serving your immediate community before tackling larger issues.Find out practical tips for self-care to maintain a positive attitude and avoid burnout.Explore how curating your social media feeds with joyful content can enhance your well-being.Understand the significance of consistency and climbing the ladder of emotion for making progress.Gain insights from Abraham, a spiritual teacher, for guidance and inspiration.Learn how embracing the small joys in life can lead to personal growth and a positive impact on the world.

Photo Business Help
375: REPLAY Chelsea Chung - Living the Magic Life Part 2

Photo Business Help

Play Episode Listen Later Jun 1, 2023 26:45 Transcription Available


Join host Natalie Jennings as she engages in an enlightening conversation with Truth Embodiment Guide, Chelsea Chung, on discovering the magic in business while staying true to oneself. Chelsea's powerful insights encourage listeners to explore their deepest desires, detach from outcomes, and maintain personal integrity. Gain practical tips on processing negative emotions, finding support, and infusing truth into your business. This episode will inspire you to prioritize personal fulfillment, unleash your authentic expression, and find success on your own terms.Key TakeawaysDiscover the secret to finding true fulfillment in your business and staying authenticUncover the power of exploring your deepest desires without judgmentLearn how to detach from outcomes and maintain personal integrity in a success-driven worldGain practical tips for processing negative emotions and overcoming roadblocksFind support and guidance to navigate your personal and professional growthExplore the transformative practice of journaling and its impact on beliefs, desires, and needsEmbrace your own power and let your light shine to liberate others in their journeyInsightful Quote"I think part of it is just really getting honest with yourself is learning how to listen to yourself and truly letting yourself explore your deepest desires in a completely non judgmental free way.""Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure. It is our light, not our darkness, that most frightens us. We ask ourselves, who am I to be? Brilliant, gorgeous, talented and fabulous? Actually, who are you not to be? You are a child of God. Your playing small does not serve the world. There's nothing enlightened about shrinking so that other people won't feel insecure around you. We were born to make manifest the glory of God that is within us. It's not just in some of us. It's in everyone. And as we let our own light shine, we unconsciously give other people permission to do the same."

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Photo Business Help
373: Discovering Your Head, Heart & Gut Instincts and Finding Your True Path

Photo Business Help

Play Episode Listen Later May 17, 2023 26:19 Transcription Available


Join Natalie Jennings and Audrey Nicole as they dive into the fascinating connection between animals, instincts, and finding one's true path in life. Through engaging and insightful discussions, they introduce an exercise that helps listeners connect with their gut and heart centers, providing guidance and reassurance in difficult situations. With a focus on living authentically, listening to one's instincts, and reducing anxiety, this episode of Photo Business Help is a must-listen for anyone seeking clarity and direction in their personal or professional life. Whether you're a nature lover or simply looking for ways to live a more authentic life, this conversation will leave you feeling inspired and empowered to connect with the natural world around us and find your true path.Key TakeawaysLearn a powerful exercise to help you connect with your heart, head and gut centers to find your true path.Find out how Audrey overcame her fears of others' opinions and realized she was on the right path by asking herself key questions and listening to her instincts.Understand the importance of listening to your instincts, which can provide guidance and reassurance in difficult situations.Uncover practical tips for grounding yourself and reducing anxiety, including going outside and engaging in enjoyable activities.Explore how the exercise can be applied to business situations, helping you make decisions and navigate challenges with reduced anxiety.Recognize the interconnectedness of all living things and the importance of finding your true path in life by connecting with your instincts and listening to your gut and heart.Don't miss this episode if you're seeking clarity, direction, and a deeper understanding of the profound connection between animals, instincts, and finding your path in life.

Photo Business Help
372: Photo Therapy #20 - Overcoming Resistance: Finding Balance Between Self-Care and Discipline

Photo Business Help

Play Episode Listen Later May 10, 2023 37:00 Transcription Available


In this episode of Photo Therapy, Natalie and Audrey explore the balance between self-care and pushing through resistance to achieve personal growth and progress. They discuss the challenges of modern life, finding motivation, and being in integrity with oneself while offering practical tips for taking small steps towards action and finding joy in mundane tasks. Natalie walks the listener through an extremely helpful “reverse fireworks” exercise. This episode is a must-listen for anyone looking to achieve a balanced and fulfilling life with insights on finding alignment, practicing discernment, and self-awareness. Whether you're struggling with finding motivation or just seeking inspiration, this conversation offers a roadmap for personal growth and progress.Key TakeawaysAchieving personal growth and progress requires a balance between self-care and pushing through resistance.The hosts discuss the challenges of modern life and how it can impact one's ability to push through resistance.Mental and physical illnesses can make it difficult to discern, and the need for seeking help and prioritizing self-care in those situations is emphasized.Being in alignment with oneself and following one's own path can make difficult tasks feel more manageable.Resistance can prevent people from taking action towards their goals or desires, and taking small steps towards action can inspire bigger steps.Finding balance between self-care and discipline, and between pursuing one's own path and engaging in mundane tasks, requires self-awareness, discernment, and discipline.Meeting resistance with gratitude and presence and recognizing the beauty in small tasks can help find joy in the day-to-day.Resources MentionedThe Way of Integrity: Finding the Path to Your True Self by Martha BeckThe War of Art by Steven Pressfield

Photo Business Help
371: Sara Pietras - Connecting Through Tarot and The Intimacy of Small Events

Photo Business Help

Play Episode Listen Later May 3, 2023 35:36 Transcription Available


Sara is a lifestyle newborn, Fresh 48, family, and maternity photographer based in Oakland, CA and a former early childhood special educator. Her children are her inspiration and what made her fall in love with photography because the sentimental side of her didn't want to miss anything.Her special education background helps her understand where all children are coming from and she wants everyone to feel included to feel their story is told. Sara is a family historian and believes in holding onto memories, capturing the essence of relationships, and not missing the in-between moments. Time passes quickly with children and she never wants to miss the things that will matter most in years to come. She is also a Click Pro Elite and Lensbaby Ambassador and has learned so much from both communities.Key TakeawaysDiscover how Sara started her photography business by taking it slow and smallLearn the importance of building a solid foundation and not getting overwhelmed when starting a photography businessFind out how Sara balances her work with families and her personal creative pursuitsUnderstand the value of following one's creative instincts and not getting too caught up in client expectationsLearn how to attract the right clients by putting out the type of work you want to do and building a business that aligns with your interests and strengthsExplore Sara's unique style of play-based photography and her use of lensesDiscover how to simplify and focus on creativity to avoid distractions and push yourself creativelySara's Resourceshttps://www.sarapietrasphotography.comhttps://www.facebook.com/sarachapmanpietrashttps://www.instagram.com/scpietras/

Photo Business Help
370: Photo Therapy #19 - Creating Art & Finding Inspiration From the Bittersweet & Melancholy

Photo Business Help

Play Episode Listen Later Apr 26, 2023 24:42


In this episode Natalie and Audrey explore the power of creativity and how photographers can push through creative blocks to reconnect with their authentic style and vision. They discuss the book "Bittersweet" by Susan Kane, which examines the link between melancholy and creativity, and offer practical tips for nurturing creativity and experimenting with new styles. Through model calls, inspiring music, and poetry readings, the hosts encourage listeners to embrace their weirdest and most creative ideas, without worrying about client expectations. This podcast is a must-listen for photographers looking to break free from trends and rules and create art from the heart.

Photo Business Help
369 Photo Therapy #18 - Helpful Tax Time Tips for Photographers and Creatives

Photo Business Help

Play Episode Listen Later Apr 19, 2023 20:53


In this episode, Natalie and Audrey discuss how small business owners in contractor-based jobs, like photography, can manage their taxes effectively. They emphasize the importance of separating personal and business finances, using accounting software, and saving for taxes. Listeners will gain valuable insights on financial organization, tax savings, and professional bookkeeping. They also advise on when to seek professional help from bookkeepers and accountants.

Photo Business Help
368 Kristyn Miller - Labels, Listening, and Love: Finding Inspiration in Ourselves and Others

Photo Business Help

Play Episode Listen Later Apr 12, 2023 40:08


In this episode we are joined by Join Kristyn Miller, Host of The Documented Heart, as we discuss the value of deep listening and wise presence in building meaningful connections with others, especially in the context of collective grief and the challenges of reconnecting after the pandemic. Through exercises that promote introspection and exploration of deeper layers, we share insights into creating a safe and welcoming space for attendees, and offer practical advice and inspiring stories for anyone seeking to navigate the challenges of these unprecedented times. This episode encourages listeners to cultivate their purpose and find meaningful connections with themselves and others.Guest LinksWebsite: https://www.thedocumentedheart.com/Instagram: https://www.instagram.com/thedocumentedheart/Substack: https://thedocumentedheart.substack.com/subscribe/Podcast: https://open.spotify.com/show/6SD0ZMrGh4dAne0qeHUBCbPhoto Business Help Links

Photo Business Help
367 Amy Kaley - Why the Greenhouse is the Best Investment You Can Make For Your Business and Yourself (REPLAY)

Photo Business Help

Play Episode Listen Later Apr 5, 2023 42:33


In this episode of the podcast, we replay an episode from Amy Kaley about why the Greenhouse is the Best Investment You Can Make For Your Business and Yourself. To save you from just winging it or Googling stuff all day, the Greenhouse program gives you super personalized guidance and feedback (from me!) to help you stay on track and bust through roadblocks in your business. But heads up, this program is not for the faint of heart or for those who just shoot a few photos on the weekends. The Greenhouse is for those who are serious about putting in the work and showing up.About Amy: FacebookInstagramWebsite

Talk Copy to Me
066. Your 2023 Marketing Plan: Where to Strategically Focus Your Efforts

Talk Copy to Me

Play Episode Listen Later Mar 30, 2023 31:48


Looking to reduce your social media presence in 2023, but not sure what to focus on instead? Look no further than this episode of the Talk Copy to Me podcast. In this episode, you'll learn the top four areas you should focus your attention on in 2023. You'll discover the most effective ways to increase your client load and grow your business through alternative marketing channels. Whether you're looking to improve your SEO, dive into email marketing, create valuable content, or develop your network, this episode has got you covered. If you're ready to say goodbye to social media overload, tune in to this episode of Talk Copy to Me and start crafting a marketing plan that truly works for you. ______________________________________________ Read the show notes and view the full transcript here: https://erinollila.com/your-2023-marketing-plan-where-to-strategically-focus-your-efforts/ ______________________________________________ Learn more about your host, Erin Ollila Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal. When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, She Built This, and Photo Business Help. Stay in touch with Erin: Learn more about Erin's VIP Day options if you'd like to learn more about how you can hire her to help you with your marketing Reach out her on Instagram, Twitter, Facebook or on LinkedIn to talk more about where to focus your marketing efforts

Photo Business Help
366 Photo Therapy #17 - Navigating Grief: The Nonlinear Journey of Running a Business and Healing Your Heart

Photo Business Help

Play Episode Listen Later Mar 29, 2023 47:51 Transcription Available


In this episode, Audrey and I share our personal experiences with grief, and how it affects running a business. We talk about how important it is to recognize that grief is not a linear process, and that everyone experiences it differently. As business owners and entrepreneurs, you have to prioritize self-care when you're going through a challenging time in your personal life. Listen to full episode for some tips on how to approach grief with compassion and understanding.

Photo Business Help
365 Szidonia Lorincz - Why The Greenhouse Is The Best Investment for New Photographers

Photo Business Help

Play Episode Listen Later Mar 22, 2023 45:49 Transcription Available


In this episode, photographer Szidonia Lorincz and I emphasize the significance of creativity, intuition, and being authentic in both personal and professional settings. Szidonia shares her experience of finding solace in painting watercolors to escape from the rigid rules of the photography industry. We also discusses the Greenhouse program, an eight-week coaching program that helps photographers gain clarity, confidence, and momentum in their journey. If you're a photographer who wants to overcome their inner critic, be uniquely themselves, and take small steps towards success, this episode (and the Greenhouse program!) are for you.About Szidonia: WebsiteInstagramLinkedin

Talk Copy to Me
063. Inclusivity and Connecting on Facebook with Meg Brunson.mp3

Talk Copy to Me

Play Episode Listen Later Mar 19, 2023 40:33


______________________________________________ Read the show notes and view the full transcript here: ______________________________________________ Learn more about your host, Erin Ollila Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal. When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, She Built This, and Photo Business Help. Stay in touch with Erin: Learn more about Erin's VIP Day options if you'd like to learn more about how you can hire her to help you with your marketing Reach out her on Instagram, Twitter, Facebook or on LinkedIn to talk more Read the detailed show notes at https://erinollila.com/podcast

Talk Copy to Me
064. Hot Tips for Networking on Facebook with Ashleigh Chanél.mp3

Talk Copy to Me

Play Episode Listen Later Mar 19, 2023 43:58


______________________________________________ Read the show notes and view the full transcript here: ______________________________________________ Meet your guest expert, Ashleigh Chanél Ashleigh Chanel is a world travelling lover of charcuterie boards, Expert Digital Marketer, and the CEO of Make Your Mark Digital Marketing Agency. She is passionate about helping women business owners to market profitably through innovation, creativity, action, and implementing strategic digital media strategies that transform their business. Through her over a decade journey, Ashleigh has consistently added monthly 5 and 6 figure revenue to her clients top-line — product, service, and local businesses alike. This is all done through organic and paid advertising. This positions her clients as authorities in their industries, gains the trust of their ideal audiences, and builds highly profitable business. Learn more about your host, Erin Ollila Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal. When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, She Built This, and Photo Business Help. Stay in touch with Erin: Learn more about Erin's VIP Day options if you'd like to learn more about how you can hire her to help you with your marketing Reach out her on Instagram, Twitter, Facebook or on LinkedIn to talk more Read the detailed show notes at https://erinollila.com/podcast

Talk Copy to Me
062. The Benefits of Facebook Groups with Jessica Sheehy.mp3

Talk Copy to Me

Play Episode Listen Later Mar 15, 2023 44:57


______________________________________________ Read the show notes and view the full transcript here: ______________________________________________ Learn more about your host, Erin Ollila Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal. When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, She Built This, and Photo Business Help. Stay in touch with Erin: Learn more about Erin's VIP Day options if you'd like to learn more about how you can hire her to help you with your marketing Reach out her on Instagram, Twitter, Facebook or on LinkedIn to talk more Read the detailed show notes at https://erinollila.com/podcast

Photo Business Help
364 Photo Therapy #16 - Helpful Pricing & Photography Session Duration Tips

Photo Business Help

Play Episode Listen Later Mar 15, 2023 39:43 Transcription Available


In this episode, Audrey and I share our insights and experiences with pricing strategies to session curation. We discuss the importance of over-communicating with clients, the creative value of indoor shoots, and the need to constantly experiment and find what works best for you as an individual photographer. Whether you're a professional photographer or just starting out, this episode offers valuable tips and inspiration to help take your business to the next level.

Photo Business Help
363 Photo Therapy #15 - Picture Perfect Blogging with PicTime: A Photographer's Dream Come True

Photo Business Help

Play Episode Listen Later Mar 8, 2023 26:34 Transcription Available


In this episode of the Photo Business Help Podcast, we dive into Pictime and how it can revolutionize your workflow and help you attract new clients. The Pictime integrated blog post feature allows users to create stunning blog posts directly from their galleries with just a few clicks. In this episode, you'll hear about the many benefits of this feature, including great SEO features and customization options.

Talk Copy to Me
060. What to Write on Instagram Posts, Reels, Stories and More with Kendra Swalls

Talk Copy to Me

Play Episode Listen Later Mar 7, 2023 23:00


"You're either a creator or a consumer." This is what Kendra Swalls said toward the end of our conversation about Instagram, and it's really stuck with me since we first spoke. Before you even begin thinking about what to write on Instagram posts (which, yes, is the point of this episode), let's talk about that dichotomy for a moment. The entire reason I hosted this enormous social media series on the podcast was because I wanted my audience to think about how they use social media in their business. There may be platforms where you are more of a consumer—or a voyeur even. And that's totally fine. But if you want to use social media as a marketing asset, you need to step out of the consumer role and into the shoes of a creator. And this episode will help you do just that. In this episode of Talk Copy to Me, Kendra Swalls shares her social media knowledge and delivers big time. We talk all about what to write on Instagram posts, reels, and stories, and how to grow a community on the platform. ______________________________________________ Read the show notes and view the full transcript here: https://erinollila.com/what-to-write-on-instagram-posts-kendra-swalls/ ______________________________________________ Meet our guest expert, Kendra Swalls Kendra is a mom of 2, photographer and educator. In 2012 she started her first business, Paisley Layne Photography, and everything changed. What started as a hobby alongside her teaching career quickly turned into a successful business. In 2017 she left her teaching career behind to run her photography business and start the Girl Means Business brand + podcast. Now she helps women, like you, take their business from survival-mode to success-mode using the same relationship marketing strategies that have been the foundations for her business success. Learn more about your host, Erin Ollila Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal. When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as The Driven Woman Entrepreneur, She Built This, and Photo Business Help.Read the detailed show notes at https://erinollila.com/podcast

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Talk Copy to Me
061. The Best Way to Grow On Instagram in 2023 with Jenna Warriner

Talk Copy to Me

Play Episode Listen Later Mar 7, 2023 38:17


There's nothing better than having fun during a podcast interview, and that's exactly what I experienced while talking with Jenna Warriner for the Talk Copy to Me podcast. If you're wondering why I'm telling you this, I promise there's a reason. I'm a big believer that fun interviews with guests lead to great episodes for my listeners. Why? Because when we're relaxed and enjoying our time together the conversation flows naturally. And when the conversation flows naturally, so much helpful information is shared. The same goes for how you show up on social media. If you're trying to figure out the best way to grow on Instagram, it all starts with showing up on the platform in a way that you feel comfortable. When you're relaxed and approaching content creation from the mindset of having fun and being yourself...you will attain that growth you're seeking. ______________________________________________ Read the show notes and view the full transcript here: https://erinollila.com/best-way-to-grow-on-instagram-jenna-warriner/ ______________________________________________ Learn more about our guest expert, Jenna Warriner Jenna Warriner's approach to social media is informed by a lifetime in the entertainment industry, and a background in PR. Get out there and entertain your audience. Build a community of fans around your biz. Show up authentically, and call in the CLIENTS… (and do it all in 15 minutes a day)! Learn more about your host, Erin Ollila Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal. When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as The Driven Woman Entrepreneur, She Built This, and Photo Business Help.Read the detailed show notes at https://erinollila.com/podcast

pr clients creative writing fairfield university spry warriner she built this talk copy photo business help
Talk Copy to Me
059. The Secrets to Selling With Instagram with Guest Shannon McKinstrie.mp3

Talk Copy to Me

Play Episode Listen Later Mar 7, 2023 37:42


Do you think of yourself as an influencer? If not, you might want to think again. Anyone who uses a social media platform publicly—especially as the face of their brand—is an influencer of a sort. For this conversation, let's call ourselves micro-influencers. Still feels awkward to think of yourself as a microinfluencer? Just trust me and stay with me for a moment. As a microinfluencer, what you share on social media has a great impact. It might have an impact on your business…but it also has an impact on the people who follow you. So how can you show up in a way that feels good for you and good for your audience? Today, Shannon McKinstrie joins us on the Talk Copy to Me podcast to talk about selling with Instagram by focusing on storytelling and connection. Yes, selling. Selling doesn't have to be an icky, sleezy, gross, or uncomfortable thing. There are so many ways that you can show up for your audience in a way that feels like it's aligned with your values and comfort level. And remember, when you consider the fact that you're a microinfluencer of sorts, the idea of spreading a message, educating your followers, and providing quality content feels like a service. And we all know that I think selling is a service…or at least can be a service if approached correctly. So tune in now to listen to Shannon and I talk about how to show up authentically and easily so that selling with Instagram doesn't feel so difficult. ______________________________________________ Read the show notes and view the full transcript here: https://erinollila.com/selling-with-instagram-shannon-mckinstrie/ ______________________________________________ Meet our guest expert, Shannon McKinstrie Shannon McKinstrie is a social media mentor, trainer, and speaker for business owners who want to make an impact and get big results through organic + proven social media strategies. She's also a wife, mom, Target junkie, oat milk latte fanatic, cheap wine connoisseur, & co-founder of The Social Squad Society. Learn more about Shannon on her website and follow her on Instagram. If you're feeling like you don't know what to post about, sign up to receive 50 fresh content ideas that Shannon curated just for you! Learn more about your host, Erin Ollila Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal. When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as The Driven Woman Entrepreneur, She Built This, and Photo Business Help.Read the detailed show notes at https://erinollila.com/podcast

secrets selling target creative writing fairfield university spry she built this shannon mckinstrie talk copy photo business help
Photo Business Help
362 Photo Therapy #14 - From Comparison to Inspiration: How to Take Your Photographic Work to the Next Level

Photo Business Help

Play Episode Listen Later Mar 1, 2023 20:54 Transcription Available


In this episode, Audrey and Natalie share some tips on how to be inspired by other photographers' work without falling into the comparison trap. From removing triggers of negative feelings to finding facts to work through emotions, they share concrete advice on how to navigate the creative process while staying motivated and producing your best work. Tune in to gain knowledge, insight, and motivation to keep creating.

Photo Business Help
361 Photo Therapy #13 - The Power of Vulnerability: Attracting and Repelling With the Perfect Balance!

Photo Business Help

Play Episode Listen Later Feb 22, 2023 29:36 Transcription Available


In this episode, Natalie and Audrey help you to define the essence of your photography business and turn it into a thriving venture. With tips and insights on how to be vulnerable, attract and repel the right clients, and practical advice on how to conduct a successful photography business, you'll be sure to come away with everything you need to make your photography business soar.

Talk Copy to Me
053. TikTok Confidence with TikTok Teacher Helen Polise

Talk Copy to Me

Play Episode Listen Later Feb 21, 2023 37:27


Learn more about your host, Erin Ollila Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal. When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, She Built This, and Photo Business Help. Stay in touch with Erin Ollila, SEO website copywriter: Learn more about Erin's VIP Day options if you'd like to learn more about how you can hire her to help you with your marketing Connect with her on Instagram, Twitter, Facebook or on LinkedIn Reach out to continue the conversation: https://erinollila.com/podcast and https://instagram.com/erinollila

tiktok confidence teacher profit seo creative writing vip days fairfield university spry she built this erin ollila helen polise talk copy photo business help
Talk Copy to Me
054. How to Create Tiktok Content with TikTok Coach Samantha Vlasceanu

Talk Copy to Me

Play Episode Listen Later Feb 21, 2023 34:51


Learn more about your host, Erin Ollila Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal. When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, She Built This, and Photo Business Help. Stay in touch with Erin Ollila, SEO website copywriter: Learn more about Erin's VIP Day options if you'd like to learn more about how you can hire her to help you with your marketing Connect with her on Instagram, Twitter, Facebook or on LinkedIn Reach out to continue the conversation: https://erinollila.com/podcast and https://instagram.com/erinollila

Talk Copy to Me
055. How to Become a Content Creator on TikTok with Racheal Cook

Talk Copy to Me

Play Episode Listen Later Feb 21, 2023 37:32


I'm so excited to have Racheal Cook, business growth strategist and founder of the CEO collective, as a guest expert to talk all things TikTok. Why? Well, she isn't a TikTok strategist. She doesn't offer any social media services in her business, and even better—she hasn't even been using it for a full year in her business. Her value in this series is that she is a small business owner—just like you and me—who decided to experiment with TikTok in her marketing. And the results were incredible. When Racheal noticed that TikTok was beginning to gain more popular attention and other demographics besides young GenZers were using it, she knew she needed to ride the wave and utilize TikTok as part of her marketing efforts. But part of Racheal's experiment on the platform was learning how to become a content creator on TikTok in a way that aligned with her values, goals, and felt good for her business. Just as you'll need to figure out what works best for you. I won't give away all her secrets in this introduction, but let's just say that Rachel approaches TikTok differently than many people. She doesn't perform. In fact, her current approach to creating content on TikTok revolves around batched and prerecorded videos. So, if you're curious about how to become a content creator on TikTok, her approach is one option that may work for you, too. ______________________________________ Read the show notes and view the full transcript here: https://erinollila.com/how-to-become-a-content-creator-on-tiktok ______________________________________ Learn about our guest expert, Racheal Cook As an award-winning business strategist, host of the Promote Yourself to CEO podcast, and founder of The CEO Collective, Racheal Cook is on a mission to end entrepreneurial poverty of time, energy, and money for women business owners. Leveraging her 90 Day CEO Operating System, Racheal helps women entrepreneurs design rinse and repeat systems, develop business assets, and level up their leadership to sustainable scale their businesses without burnout. Racheal is a sought after speaker on entrepreneurship, marketing, and productivity featured by the US Chamber of Commerce, Forbes, Inc, Fast Company, Business Insider, Female Entrepreneur Association, and Business Insider. Racheal lives in Richmond, VA with her husband Jameson, three pre-teens, and 3 furbabies - so you'll often find her with a fantasy fiction in one hand and a glass of prosecco in another relaxing on her favorite spot the back porch. Find out more about Racheal and The CEO Collective via her website, and then connect with her on TikTok and Instagram. Learn more about your host, Erin Ollila Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal. When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, She Built This, and Photo Business Help. Stay in touch with Erin Ollila, SEO website copywriter: Learn more about Erin's VIP Day options if you'd like to learn more about how you can hire her to help you with your marketing Connect with her on Instagram, Twitter, Facebook or on LinkedIn Reach out to continue the conversation: https://erinollila.com/podcast and https://instagram.com/erinollila

Photo Business Help
360 The Hero's Journey to a Successful Photography Website: Tips from 20 Years of Marketing Experience with Kris Jones

Photo Business Help

Play Episode Listen Later Feb 15, 2023 35:29 Transcription Available


In this episode of the Photo Business Help Podcast, digital marketer and Portland-based business owner Kris Jones shows you how to create a successful photography business. Tune in to learn how to use the Story Brand Framework to create an engaging website and draw in potential customers, as well as tips and advice on how to use clear headlines, offer punctuality, and highlight your expertise. About Kris Jones Kris Jones is a StoryBrand guide & Founder of Red Door Designs. Mentored by the Author of Building a StoryBrand - Donald Miller himself & with over 20 years of experience and clients like Nike & Adidas under her belt, She is extremely passionate about helping small business owners & creative entrepreneurs get a compelling website copy using her Signature Collaborative Process —Copy that sells in 2.5 hours flat. Kris believes that writing copy for your own business doesn't have to feel like torture. In fact, once you know how to tell a compelling story, it can actually be fast, easy and fun.Where to Find Kris https://www.reddoordesigns.com/FacebookInstagramLinkedinDonald Miller's Book: Building a StoryBrand

Talk Copy to Me
051. How to Increase Twitter Engagement with Anita Kirkbride

Talk Copy to Me

Play Episode Listen Later Feb 15, 2023 34:47


Are you on Twitter for your business? If so, right now you might be worried about how to increase Twitter engagement, especially since so many people have fled the platform with recent ownership changes and behind-the-scenes chaos. But, If you focus on conversations, getting to know the people you follow, and connecting with those that reach out to you, everything else will fall into place. See, we've all been conditioned to approach our social media usage from a strategic standpoint. And, you know that I love strategy, so I'm not suggesting that it's unimportant...but I do wish that we'd pump the breaks a bit and get to the heart of what social media can help us do... ...and that is to be more social. This episode of the Talk Copy to Me podcast with social media expert Anita Kirkbride won't disappoint. We'll talk about how success on the platform comes from connecting with other users. We'll also cover the ways you can adjust what you want to see in your feed and make sure your content shows up in the feeds of your followers. But really — we both just want you to stop worrying about conversions and start focusing on connecting. Read the show notes for the episode and see the complete transcript here: https://erinollila.com/how-to-increase-twitter-engagement-with-anita-kirkbride/ __________________________________________ Learn more about our guest expert, Anita Kirkbride Anita Kirkbride UNDERcomplicates social media for knowledge experts and thought leaders as a consultant, speaker, and CEO of Twirp Communications Inc. She combines her degree in public relations with practical experience creating internet content (since the 90s!) to teach other small businesses how to tap into the power of social media. She started her business in 2011 to help organizations share their message with the world at large, and realized so many companies have the capability to do this for themselves, but what they don't have is the experience, education, and strategic mindset to build momentum. Today Anita guides her clients to stress-free social media and content plans they can feel great about managing in-house. She is the Founder of Social Media Day Halifax and the #BeFlawsome podcast. Check out her website or find her on Twitter. Learn more about your host, Erin Ollila Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal. When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, She Built This, and Photo Business Help. Stay in touch with Erin: Learn more about Erin's VIP Day options if you'd like to learn more about how you can hire her to help you with your marketing Reach out her on Instagram, Twitter, Facebook or on LinkedIn to talk more Learn more about your host, Erin Ollila Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal. When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, She Built This, and Photo Business Help. Stay in touch with Erin Ollila, SEO website copywriter: Learn more about Erin's VIP Day options if you'd like to learn more about how you can hire her to help you with your marketing Connect with her on Instagram, Twitter, Facebook or on LinkedIn Reach out to continue the conversation: https://erinollila.com/podcast and https://instagram.com/erinollila

ceo founders reach engagement profit seo creative writing vip days fairfield university spry kirkbride she built this erin ollila talk copy photo business help
Talk Copy to Me
052. How to Twitter Chat and Join Twitter Communities with Michelle Garrett

Talk Copy to Me

Play Episode Listen Later Feb 15, 2023 34:16


With all the changes happening over at Twitter in the past year, it can be difficult to know whether or not it's the right social media platform to use for your business. I'll start by sharing that I do have a sincere love for Twitter, though I'm worried about its future. I joined in September of 2008; so my relationship with the platform has been consistent for almost 15 years. It's the place where I do the most direct connecting with my network, instead of simply scrolling and consuming content. Heck, if you want to be active on Twitter, you really need to learn how to Twitter chat in a way that builds connection, because spamming the platform with your sales and services will get you absolutely nowhere. Do I have a clue of what's in store for Twitter in 2023 (and beyond)? Absolutely not. Will I stay on Twitter as all these changes keep taking place? I honestly don't know. It's going to really depend on whether or not the changes made still align with my personal and professional values. But I do hope that the spirit of what Twitter has been in the past 17 years continues somehow, and I think it can be an incredible business tool if used correctly, at least the Twitter that exists as of the time these show notes are published. In this episode of the Talk Copy to Me podcast, writer and PR expert Michelle Garrett joins us to talk all about how she's built her community on Twitter with the help of Chats, Spaces, and Twitter Communities. You'll learn how to grow your network and why it's so important to show up as a human first and a business second, regardless of what social media platform you use. ______________________________________________ Read the show notes and view the full transcript here: https://erinollila.com/how-to-twitter-chat-and-join-twitter-communities-with-michelle-garrett/ ______________________________________________ Meet our guest expert, Michelle Garrett Michelle Garrett is a PR consultant, writer, and speaker who helps B2B businesses create content, earn media coverage for their brands, and position themselves as thought leaders in their industry. She's the founder and host of #FreelanceChat on Twitter, a co-host of #PRLunchHour on Twitter Spaces, and a frequent speaker on public relations. Michelle was named among the top ten most influential PR professionals. Learn more about her on her website or connect with her on Twitter and LinkedIn Learn more about your host, Erin Ollila Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal. When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, She Built This, and Photo Business Help. Stay in touch with Erin Ollila, SEO website copywriter: Learn more about Erin's VIP Day options if you'd like to learn more about how you can hire her to help you with your marketing Reach out her on Instagram, Twitter, Facebook or on LinkedIn to talk more Learn more about your host, Erin Ollila Erin Ollila believes in the power of words and how a message can inform – and even transform – its intended audience. She graduated from Fairfield University with an M.F.A. in Creative Writing, and went on to co-found Spry, an award-winning online literary journal. When Erin's not helping her clients understand their website data or improve their website copy, you can catch her hosting the Talk Copy to Me podcast and guesting on shows such as Profit is a Choice, She Built This, and Photo Business Help. Stay in touch with Erin Ollila, SEO website copywriter: Learn more about Erin's VIP Day options if you'd like to learn more about how you can hire her to help you with your marketing Connect with her on Instagram, Twitter, Facebook or on LinkedIn Reach out to continue the conversation: https://erinollila.com/podcast and https://instagram.com/erinollila

Photo Business Help
359 Photo Therapy #12 - The Importance of Niching Down in Your Photography Business

Photo Business Help

Play Episode Listen Later Feb 8, 2023 27:28


In this episode of the Photo Business Help Podcast, Natalie and Audrey talk about how important it is to get more specific with your photography business's product and goals.

Photo Business Help
358 Photo Therapy #11 - Unlock the Secret For Creating a World-Class Experience For Your Clients

Photo Business Help

Play Episode Listen Later Feb 1, 2023 26:12 Transcription Available


In this episode, Audrey and Jennings will take you on a journey to make your client experience unforgettable! They'll share tips on how to create a workflow that suits you, and help you maximize the value of website audits. You'll learn how to stand out from the moment a client contacts you, and how to make the most of gifts for clients. Get ready to take notes as they suggest collaborating with like-minded individuals, experimenting to find what works best for you, and seeking out a mentor for guidance. This episode is a must-listen for anyone who wants to take their client experience to the next level!

Photo Business Help
357 Photo Therapy #10 - What to Do When a Client Doesn't Want You to Share Their Photos

Photo Business Help

Play Episode Listen Later Jan 25, 2023 17:50


In this episode of the Photo Business Help Podcast, Audrey and I share some advice on what to do when a client doesn't want you to share their photos on your social media. ❤️SHARE THE LOVE❤️Rate the PBH podcast here:https://ratethispodcast.com/pbhConnect:☀️ IG: https://www.instagram.com/photobizhelp/