Podcasts about c saatchi sport

Delve into the future and challenges of wearable technology with 2Heads, Landor, and M&C Saatchi Sport & Entertainment. Hosted on Acast. See acast.com/privacy for more information.

Explore the marketing and branding strategies around the 2024 Paris Olympic Games with Landor, M&C Saatchi Sport & Entertainment, and Story10 as we delve into the evolving landscape of sports marketing. Get insights on the opening ceremony, the coverage of the Olympics on TV and digital platforms, and the ecosystem of partnerships and sponsorships. Hosted on Acast. See acast.com/privacy for more information.

Steve Martin and Jamie Wynne-Morgan created and developed the award-winning M&C Saatchi Sport & Entertainment agency over a 20-year period. Six months ago they resigned, and there's been speculation ever since as to what they'll do next.Today they answer that question. It's called MSQ Sport + Entertainment.   We went to meet the pair at their new London office to find out more.Unofficial Partner is the leading podcast for the business of sport. A mix of entertaining and thought provoking conversations with a who's who of the global industry. To join our community of listeners, sign up to the weekly UP Newsletter and follow us on Twitter and TikTok at @UnofficialPartnerWe publish two podcasts each week, on Tuesday and Friday. These are deep conversations with smart people from inside and outside sport. Our entire back catalogue of 400 sports business conversations are available free of charge here. Each pod is available by searching for ‘Unofficial Partner' on Apple, Spotify, Google, Stitcher and every podcast app. If you're interested in collaborating with Unofficial Partner to create one-off podcasts or series, you can reach us via the website.

On this episode, Alex talks with Jenny Mitton, Managing Partner and women's Sport Lead at M&C Saatchi Sport and Entertainment. Jenny has extensive experience in women's sport, including football, rugby, and cricket, having worked with some of the biggest brands and rights holders in the space. We discuss the changing face of women's football, learnings from other sports, the challenges of activating in a year without a major women's football tournament and brands doing it best.

Who are the top 10 stars of the men's the game right now? We have pulled together a shortlist of 20 players who we think are the brightest names on and off the field right now. They wouldn't necessarily make a World XV but they back up their deeds on the field with a willingness to try things off it. Joining us at GBR GQ is Steve Martin, CEO of M&C Saatchi Sport & Entertainment, Steve has 30 plus industry experience and has worked extensively with the likes of Tiger Woods, Messi, Beckham, Ronaldo, Rooney, McIlroy, and Jonny Wilkinson to name a few.

Football season is almost here and the U.S. Open is in full swing, so we have the perfect guest for the latest edition of The PR Week: M&C Saatchi Sport & Entertainment's North America president, Paul Anastasiadis. He discusses the quickly changing world of sports marketing in the U.S and abroad and talks about the biggest marketing and communications news of the week. Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek

In this week's Sports Loft Podcast, we explore the broadcast and sponsorship landscape surrounding the 2023 FIFA Women's World Cup, NWSL and Super League. To unpick it all, we've called upon Jenny Mitton, director and women's sport lead at M&C Saatchi Sport and Entertainment, who's worked on some of the biggest sports sponsorships of recent times. Joining Jenny and host Yanni Andreopoulos are returning guests Tom Read, chief commercial officer of Spalk, and FEVO's chief revenue officer, Josh Rose. Our panel assesses the state of play when it comes to broadcast infrastructure, sponsorship activations, commercial opportunities and more.  And in the second part, we switch gears to explore the fascinating landscape of sports content streaming. As Netflix hints at venturing into live sports, potentially launching a new golf competition, we ponder its implications for the industry and ask whether some sports need Netflix more than Netflix needs sport. Answers on a postcard please.   Timestamps 02:00 – Favourite sporting moments of the week 06:30 – The viral Orange Women's World Cup ad 12:30 – Investment in broadcast production around the women's game 17:15 – The opportunities around women's football and other sports 25:20 – Does sport need Netflix more than Netflix needs sport? 27:50 – The changing landscape of sports distribution 30:30 – Which stories should Netflix and others focus on?   This episode references: The Drum – The Orange Women's World Cup ad is dividing the internet

It's been a tumultuous couple of years for venues, rights owners, and sports clubs. We'll hear from their marketing partners: what have the last couple of years been like, and what're the new rules of engagement in this sector? What are the big plays for sports marketing success in 2022? Senior tech reporter Chris Sutcliffe is joined by a panel of experts to discuss: • What trends are sports brands riding in 2022? Are audiences more health conscious than ever, or are sporty consumers spending more? • What personal health tech is creating new opportunities for marketers? • Is sports marketing still predicated on big tournaments and events? • Sports brands are outperforming in the metaverse - what is it about sports that works especially well in that regard? This week's panel is made up of Jenny Mitton, Director and Women's Sport Lead, M&C Saatchi Sport & Entertainment; Adam Britton, Managing director, TrunkBBI; Roger Barr, Chief Digital Officer, iCrossing; and Ann Wool, President of Translation.Find out how to appear on a Drum Network podcast here: https://product.thedrum.com/the-drum-network/ Hosted on Acast. See acast.com/privacy for more information.

It's been a tumultuous couple of years for venues, rights owners, and sports clubs. We'll hear from their marketing partners: what have the last couple of years been like, and what're the new rules of engagement in this sector? What are the big plays for sports marketing success in 2022? Senior tech reporter Chris Sutcliffe is joined by a panel of experts to discuss: • What trends are sports brands riding in 2022? Are audiences more health conscious than ever, or are sporty consumers spending more? • What personal health tech is creating new opportunities for marketers? • Is sports marketing still predicated on big tournaments and events? • Sports brands are outperforming in the metaverse - what is it about sports that works especially well in that regard? This week's panel is made up of Jenny Mitton, Director and Women's Sport Lead, M&C Saatchi Sport & Entertainment; Adam Britton, Managing director, TrunkBBI; Roger Barr, Chief Digital Officer, iCrossing; and Ann Wool, President of Translation.

Eoin Connolly is joined by SportsPro senior staff writer Ed Dixon and Steve Martin, global CEO at M&C Saatchi Sport and Entertainment, to preview a contentious Winter Olympics in Beijing. They discuss how Covid complications and allegations of human rights abuses against Uighur people in Xinjiang have dominated an uneasy build-up to the Games, and consider how the International Olympic Committee, its sponsors and broadcasters will move forward. Then, China Sports Insider founder Mark Dreyer returns to give a perspective from the ground in Beijing, and look at the future of winter sports and the rest of the industry there. And more good news! The SportsPro Podcast has been nominated for a Sports Podcast Award. If you like what you hear, please vote for us in the Best Sports Business Podcast category here. Please note that you will have to register first.

Episode 48 of Sport Unlocked, the podcast dissecting the week's sports news issues with interviews and insight from Rob Harris, Martyn Ziegler and Tariq Panja. On the agenda on December 24, 2021: African Cup of Nations: CAF President Patrice Motsepe insists AFCON will start as planned in January and he's been hitting back at critics, particularly in Europe, trying to thwart the tournament in Cameroon. Biennial World Cups: FIFA President Gianni Infantino has been making the financial case with FAs told this week that an extra $4 billion could be generated every four years. One man who works with sponsors isn't convinced - Steve Martin the Global CEO M&C Saatchi Sport & Entertainment tells us why not. Cryptocurrency: Arsenal are rebuked by Britain's advertising watchdog over its partnership with Socios. Tim Payton of the Arsenal Supporters' Trust tells us of their concerns about the fan tokens. Inter Milan raided: Latest on the financial investigations into the transfer dealings of Italian clubs. Pandemic: More coronavirus postponements in the Premier League as the scale of the challenge getting players jabbed becomes clearer. Send any questions to the team on Twitter @SportUnlocked Check out videos from the interviews on Sport Unlocked's YouTube channel, Instagram or Twitter pages Music No Love by MusicbyAden https://soundcloud.com/musicbyadenCreative Commons — Attribution-ShareAlike 3.0 Unported — CC BY-SA 3.0 Free Download / Stream: https://bit.ly/_no-loveMusic promoted by Audio Library https://youtu.be/JgXz25Tw5d4

On Wednesday 8th September, more than a thousand lucky invitees will make their way to Battersea in south London for the 20th edition of the Sports Industry Awards, which has grown from the inaugural event back in 2001 to a staple of the UK industry calendar, boasting a cast of world famous faces from sport, politics, showbiz and the media.So, enjoy the next fifty minutes or so in the company of the event's founder Nick Keller and a group of people we asked to recall their memories of the event, including Baroness Tanni Grey Thompson, Steve Martin of M&C Saatchi Sport and Entertainment, Alex Willis head of marketing at Wimbledon and the All England Club and Alex Coulson, Sport Industry Group managing director.  This week's podcast is sponsored by our friends at the Professional Triathlete Organisation, who have a big new event coming up at the end of August. The Collins Cup has a $1.5million prize purse and is a reformatting of the sport along the lines of golf's Ryder Cup. If you'd like to find out more, then click here.If you like the podcasts you'll love the Unofficial Partner newsletter, that goes direct to the inbox of thousands of senior executives across the global sports business every Thursday. To join them, sign up via unofficialpartner.com 

It's been a big week of movements in the media and marketing industry, with some key departures across the board. Leo Burnett CEO Melinda Geertz has announced her departure, and she'll be replaced by recently installed Sydney CEO Emma Montgomery. Meanwhile, Nikki Warburton has left the CMO role at Audi. The team dissects these key moves and what they mean for the wider industry.With the Olympics now less than a month away, the Australian Olympic Committee launched a new campaign with M&C Saatchi Sport & Entertainment encouraging kids to ‘Have A Go'. Meanwhile, Seven revealed the details of its ‘Favourite Ad Of The Games Campaign', a contest aimed at creatives with a $1 million prize pool worth of spend across major Seven sporting events up for grabs.Trust and transparency are the traditional factors when choosing to go with an independent agency over larger, holding company-owned agencies. But with the establishment of the IMAA (Independent Media Association of Australia), and more direct digital media buying, is it still inevitable that brands will move to the big end of town once they reach a certain size to get value and scale when it comes to buying? The team looks at both sides of the topic, explored this week in this feature on Mumbrella.Finally, as part of Mumbrella's ongoing coverage of the development of a new measurement by the outdoor industry for digital out-of-home, Ooh Media CEO Cathy O'Connor tells Zanda Wilson how and why the industry is united with the OMA in its purpose moving towards MOVE 2.0.

Passions drive us. Passions define us. Passions connect us. Yet, passions are changing and with the explosion of digital, the democratisation of media, and a plethora of publishing tools available, expression can come in any form and inspiration can come from anywhere. Research from M&C Saatchi Intelligence identified that interest areas that were traditionally considered hobbies, including fashion, food, beauty, health, and wellbeing, have exploded into passion areas and have identified this trend as hyper-passions. It sounds an obvious and simple enough opportunity for brands. However, it also sounds fraught with danger. How do big brands, with big budgets, weave themselves through the hyper-passions and sub-cultures of the world which have long been guarded by the passionate members themselves?  These hyper-passions are highly nuanced, a point that should not be lost on brands, agencies and rights holders. How would, and how will, those with hyper-passions, respond to corporate involvement?  That remains to be seen but what is undeniable is the opportunity in front of brands to connect with their target markets through their hyper-passions.  While it can be lucrative, all involved are looking to help enable and enhance hyper-passions as opposed to simply hijacking them for corporate outcomes. It is an intriguing scenario to say the least and joining the show to discuss M&C Saatchi's work around hyper-passions, is Luke Haynes, Group Account Director at M&C Saatchi Sport & Entertainment - Australia. Also joining the show is Daniel Collier-Hill, KORE’s Commercial Director – APAC, who discusses his latest blog, What Type of Report Will Have the Most Impact on Sponsorship Strategy in 2021. Enjoy and don't forget to subscribe on your favorite podcasting platform! See omnystudio.com/listener for privacy information.

Co-Founder & MD of Experiential Events Agency The Park, Jack Lamacraft, discusses Covid-19's huge and devastating impact on the global events industry and how he and his partners have ‘pivoted' their services and working practices to embrace the ‘new normal'.  Like Jane, Jack started off in ‘agency land', and was lucky enough to work at some of the best around where he was taught about the power of big, contagious ideas that people wanted to interact with. If an idea was brilliant enough then making it famous and ultimately effective was relatively straightforward. In 2008 he moved to Sydney and set up and ran the local M&C Saatchi Sport & Entertainment office where he learned about the business side of running an agency. Combining his business experience and passion for great ideas led to him setting up The Park with two friends in 2018. Jack has a diverse background working across numerous disciplines but with the common thread of harnessing people's passion. He and his co-founders at The Park believe that proof beats promise, and they enjoy working with brands who have something to prove. So far they've worked with some amazing businesses and were awarded the accolade ‘Startup of the Year 2020' at The Drum Agency Awards.  Jack wholeheartedly believes that if you can align a brand with something people truly care about and provide them with a positive, unforgettable experience you'll be one step ahead of the game. This inspiring interview will stimulate you to think differently about the challenges business and brands today face, and understand the power of experiential marketing.(Connection Central) ABOUT THE HOST: Jane Bayler is a serial entrepreneur, investor, speaker, event host and business scale up expert. She had a 20 year history in global media and advertising, before becoming a serial entrepreneur herself, with multiple businesses in real estate, marketing and education. Having grown and sold a £6M brand identity business to US communications group Interpublic, today she is most passionate about and committed to serving other entrepreneurs – helping them grow their businesses and achieve their best lives.  Enquire about working 1:1 with Jane, book a call here: https://bit.ly/2Z07DML Discover Jane's Ideal Client Success Accelerator Programme here: www.idealclientsuccess.com/masterclass

Today’s podcast guest is Steve Martin, Global CEO of M&C Saatchi Sport and Entertainment. We interviewed Steve last year, when he announced he was relocating from the agency's Soho office to Sydney, Australia and it’s fair to say quite a bit has happened in the intervening eight months or so, from the terrible fires that swept through Australia last summer to the current Coronavirus shutdown, with all the implications that has for sports events, not least the Tokyo Olympics. So we thought it time to check in for a view from Steve, to see how the market looks from his new home. The Unofficial Partner podcast is now published daily, and we're proud and grateful that our conversations are being listened to by thousands of people across the sports business every week of the year. If you'd like to enquiry about advertising, sponsorship or branded podcasts, please get in touch with Sean via email sean@unofficialpartner.co.uk or you can reach us via the website unofficialpartner.com.

3 Mar, 09:20 A record number of brands are sponsoring athletes and teams at the Tokyo Olympic Games. It proves the 'five rings' are still a major draw – but can sponsorship in such a cluttered environment deliver value? British Olympic Association’s Tim Ellerton, H+K’s Jamie Corr, M&C Saatchi Sport & Entertainment's Jamie-Wynne Morgan and The Playbook’s Nick Meakin discuss how brands are making the most of the Olympics, and other trends in sports marketing.

The day you become content is the day you die. You've got to constantly step your game up every single day. ㅤ ... ㅤ Edited by: @benlionelscott Spoken by: Eric Thomas instagram.com/etthehiphoppreacher facebook.com/etthehiphoppreacher youtube.com/etthehiphoppreacher twitter.com/Ericthomasbtc Jocko Willink twitter.com/jockowillink youtube.com/channel/UCkqcY4CAuBFNFho6JgygCnA instagram.com/jockowillink facebook.com/jkowillink Chris Ross youtube.com/channel/UCRMScEp6sYL2O9mpRXfuGeg twitter.com/mormotivation facebook.com/MorMotivation Footage by: All footage used is licensed through CC-BY or from stock footage websites. All creative commons footage is listed below and is licensed under CC-BY 3.0: UFC 205 MCGREGOR vs ALVAREZ - by Joe Snell - vimeo.com/190802705 Intersport - Sport to the People - by Audentity - vimeo.com/200823954 CHITEKI SAKUHIN. - by Axel LAUHON - vimeo.com/210539112 SUFFER NOW - by BlueOkapi - vimeo.com/220126319 FIMBA SPORT SHARING - by Kid's Club srl - vimeo.com/224162580 Nike: Masterclass - Boateng - by Archer's Mark - vimeo.com/227066058 Redefine Your Limits // Marcus and Max - by Marcelo Alves - vimeo.com/229985103 GOSPORT - Fitness - by Nathan Cohen - vimeo.com/236387152 M and C Saatchi Sport andamp; Entertainment Agency Reel - by M and CSaatchi SportandEntertainment - vimeo.com/240125206 New Balance Comrades: My Future Self (male) - by M and CSaatchi SportandEntertainment - vimeo.com/247332462 New Balance Comrades: My Future Self (female) - by M and CSaatchi SportandEntertainment - vimeo.com/247333467 Get Crazy - ThommyK Sportswear - by Stefan Neumann Fotografie - vimeo.com/255460583 Conor McGregor - The Philosophy of a Joker - by MGL STUDIOS - vimeo.com/297018991 Music: Position Music - Cosmodrome Position Music positionmusic.com twitter.com/positionmusic instagram.com/positionmusic youtube.com/channel/UCm7U2XtNrC8T8yj_ih-sPOQ ㅤ ... ㅤ Video Subtitles: https://benlionelscott.com/n/116

A record number of brands are sponsoring athletes and teams at the Tokyo Olympic Games. It proves the 'five rings' are still a major draw – but can sponsorship in such a cluttered environment deliver value? British Olympic Association’s Tim Ellerton, H+K’s Jamie Corr, M&C Saatchi Sport & Entertainment's Jamie-Wynne Morgan and The Playbook’s Nick Meakin discuss how brands are making the most of the Olympics, and other trends in sports marketing. 

The M&C Saatchi Sport and Entertainment Global CEO is one of the industry’s highest profile figures, leading the agency from its inception to an unprecedented six Sport Industry Agency of the Year Awards. Now he’s moving to Sydney. His reasons for the change are an insight in to how the agency market is evolving in the UK and globally.  

SportsPro editor at large Eoin Connolly presents a series of interviews recorded during SportsPro Live 2019 at The O2. Sean Bratches, the managing director of commercial operations at Formula One, talks about the series' calendar, the OTT service F1TV, and a partnership with movie star Will Smith's Westbrook Studios. (5.18)  Neil Hopkins, global head of strategy at M&C Saatchi Sport and Entertainment, discusses changes in the media landscape and the future of sports sponsorship. (10.41) Michael Prindiville, chief executive of Philadelphia 76ers-owned esports team Dignitas, gives his thoughts on the franchise's plans, the convergence of traditional sports and professional gaming, and the impact of Google Stadia. (21.10) And we hear from Premier League-winning Leicester City defender Christian Fuchs, founder of Fifa esports team No Fuchs Given, about how he got into the space and whether he expects other professional athletes to follow him. (28.24)

Hosted by PRWeek editor-in-chief Danny Rogers and author and journalist Richard Gillis, The Line asks "do tribes scale?" as the NFL returns to London this weekend. With special guests: Steve Martin, CEO of M&C Saatchi Sport and Entertainment Garry Cook, former CEO of Manchester City and chief global brand officer for UFC Nicky Horne, former Channel 4 American football presenter and all-round broadcast legend The NFL comes to London again this weekend when the Baltimore Ravens take on the Jacksonville Jaguars at Wembley. Meanwhile, the big Premier League teams are becoming global brands and rugby's professional clubs are pushing hard to build support in the USA. The commercial benefits to international growth are obvious. But beyond the money men, does anyone really care? What are the comms and marketing challenges underpinning sport’s global ambitions? What’s the difference between selling a one-off event and building regular support for a new club or franchise in London? Danny Rogers and Richard Gillis will be posing these and many more questions to an invited group of experts on The Line, the PRWeek's sport podcast, available for download now. The Line is supported by Cake.

No Holds Barred is the podcast from SB Weekly where three leading sports executives reveal their industry bugbears, question accepted wisdom, and try to make sense of the major developments currently impacting the global business of sport. Each guest comes armed with a view on an industry topic that’s been piquing their interest over recent weeks, and in a 60-second spiel explains exactly why they feel strongly about it, who’s going wrong and where, and what the implications could be for various sectors of the business. Nothing’s off limits, and the person who argues their case the best will be declared No Holds Barred winner and receive something far better than a trophy - industry kudos. In February 2017's No Holds Barred Matt Cutler is joined by Murray Barnett (Chief Commercial Officer at World Rugby), Steve Martin (Global CEO of M&C Saatchi Sport & Entertainment) and Roger Mitchell (Founding CEO of the Scottish Premier League), and topics discussed include: Why professional football leagues, clubs and players should be up in arms over the 48-team FIFA World Cup Exactly what's stopping some sports sponsors move from counting logos to a more sophisticated ROI model How the European Rugby Champions Cup needs to go back to the drawing board with its commercial model.

Steve Martin, Global CEO of M&C Saatchi Sport & Entertainment, has more than two decade’s experience advising on - and executing - marketing campaigns for brands, rights-holders and talent from across the sporting landscape. He cut his teeth in the sports industry at adidas, where during the 1990s he rose the ranks in the PR team to eventually reach the position of senior global PR manager before joining M&C Saatchi in 2004. In part two of this interview, he reflects on the most memorable sports marketing campaigns he's worked on, how and why he is taking M&C Saatchi Sport & Entertainment global and what developing industry trends he's got an eye on going forward.

Steve Martin, Global CEO of M&C Saatchi Sport & Entertainment, has more than two decade’s experience advising on - and executing - marketing campaigns for brands, rights-holders and talent from across the sporting landscape. He cut his teeth in the sports industry at adidas, where during the 1990s he rose the ranks in the PR team to eventually reach the position of senior global PR manager before joining M&C Saatchi in 2004. In part one of this interview, he discusses the best way to approach creativity, what makes a good sports marketing campaign and signing David Beckham to adidas in the mid-1990s.