Podcasts about panda update

While Mike Heroux worked professionally as a financial planner, he always had a financial blog side hustle. It took some time to finally make the decision to go all-in, but he eventually dove headfirst into blogging. In fact, he grew his portfolio to about a dozen sites.  And then the Panda Update came along. Suffice to say, Mike's multi-year journey into entrepreneurship has had its ups and downs. Today, he runs a membership website—Dividend Stocks Rock—with almost 4,000 members earning over $500k per year. And he grew it without using any SEO. He also built up a newsletter to nearly 25,000 subscribers. Mike has a ton of great insight to share in this interview, so get ready to take notes! Links & Resources Dividend Stocks Rock Mike's free dividend stocks guide Mike's YouTube channel His podcast Ready to join a niche publishing mastermind, and hear from industry experts each week?  Join the Niche Pursuits Community here: https://community.nichepursuits.com Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter Want a Faster and Easier Way to Build Internal Links?  Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative

It's time for In The News!

Stone Panda is distributing the Quasar RAT. A new strain of Mirai is out. Bitcoin prices are up, and so is the incidence of malicious cryptocurrency apps in Google Play. The US charges Wikileaks’ Julain Assagne with seventeen new counts under the Espionage Act. UK political parties are said to have poor security. Huawei’s charm offensive. Russia points with sad alarm to NATO cyber deterrence policy. Bogus law firm emails prove effective phishbait. Joe Carrigan from JHU ISI on recent research from Google on the effectiveness of basic security hygiene. Guest is Nate Lesser from Cypient Black on  “entangled enterprise risk.” For links to all of today's stories check our our CyberWire daily news brief: https://thecyberwire.com/issues/issues2019/May/CyberWire_2019_05_24.html  Support our show

Jede Woche beweist Andre Alpar in askOMR dass er auf alles eine Antwort kennt. Diese Woche wollten es ihm die Hörer besonders schwer machen, aber es war für ihn wie immer ein Klacks. Hier die Fragen der Woche: Macht es für ein E-Commerce Unternehmen Sinn, Linkaufbau von einer SEO Agentur zu beauftragen? Konkret will die Agentur eine Offpage Strategie entwickeln und gezielt Publisher mit passenden Keyword Sets akquirieren. Sind nach dem Panda Update nicht Contentmaßnahmen sinnvoller als Backlinks aufzubauen? (1:48) Gibt es aus Google Sicht einen Unterschied bei der Bewertung von Content, der normal auf der Page veröffentlicht ist und Content der in einem Akkordeon “versteckt” ist. (10:42) Schickt uns wie immer auch gerne eure Fragen via Whatsapp. Wir binden auch eure Audionachrichten gerne in die Folge mit ein! Die Nummer direkt ins Herz von #askOMR lautet: +49 176 30010452 Die Übersicht aller bisher gestellten Fragen findest du hier: bit.ly/2szU7yb Alle Infos, Links und die Shownotes zur aktuellen Folge findest Du im Laufe der Woche hier: goo.gl/Av2V79 In #askOMR beantworten wir Eure Fragen rund um das Thema Digitalmarketing. Stelle im #askOMR Slack-Workspace Deine Fragen an unseren Podcast-Host Andre Alpar. Du kannst hier einfach alles loswerden, was du von Andre & OMR wissen willst. Wir beantworten deine Frage für Dich und alle Hörer im #askOMR Podcast, jeden Montag neu. Join now: www.omr.com/askomr podstars@omr.com

There’s a very good reason why the Fake Gurus tell you to use paid advertising, even though they know perfectly well that for home based business owners paid advertising is a huge flushing toilet the size of Niagara Falls, only instead of flushing water it flushes your cash down the drain. The Fake Gurus don’t care if that happens to you, and it will happen to you if you use paid advertising. Be sure to Subscribe to the Show! Find much more TRUTH about ECommerce on my site. EPISODE TRANSCRIPT We have a saying around here at “The People Who Know What We’re Doing Online” clubhouse, and it goes like this: “People who use paid advertising are people who don’t know how to MARKET”. This refers to home-based business owners, and if you use paid advertising now or have used it in the past, don’t take that personally. All it means is that you’ve gotten bad information from the fake 'ebiz gurus' that have told you to use paid advertising. That’s not your fault. There’s a very good reason why the Fake Gurus tell you to use paid advertising, even though they know perfectly well that for home based business owners paid advertising is a huge flushing toilet the size of Niagara Falls, only instead of flushing water it flushes your cash down the drain. The Fake Gurus don’t care if that happens to you, and it will happen to you if you use paid advertising. They need you to use paid advertising, though (which is why they tell you to do it), because the "systems, tools and wealth programs" they sell you are so uniformly horrible that they only way you’ll ever make a few sales using them is if you actually pay for advertising on TOP of using their horrible tools. This is really all about psychology. Again, the Fake Gurus know the "Magical Mystical Success Tools" they sell you are junk and won’t work. But they also know that if you use paid advertising, you will make a few sales (with a TOTALLY DIFFERENT marketing method…called paid advertising). If you start to make a few sales, then you don't realize that the "Magical Mystical Success Tools" are junk because hey, you made a few sales while you were using those tools (AND, don’t forget, paid advertising!). Psychologically they know that those FEW sales will make you feel that the junk tools DO work, but for some mysterious reason you’re not making enough sales. They'll blame that on you, telling you that you need to buy more of their tools. See, if you ever complain to the Fake Gurus about their horrible tools, they can say, “Well, since you made a few sales, our "Twenty Thousand Dollar Cornucopia Of Excellent Tools At Amazing Prices DID work, you’re just not using them right. So since you're such a dumb-ass, you need to buy our Supersized Marketing Incredo-Pac; that’s only another ten thousand dollars and the few sales you’ve made so far will multiply like rabbits on an island that only rabbits live on!” (Which, of course, they won’t. Rabbits never live on islands that only rabbits live on). See how that works? The few sales you’ll make with paid ads (which, by the way, will cost you more than you earn in profits!) will give you a false IMPRESSION (that’s a paid advertising joke…get it?) that the horrible tools work, then they tell you that you just need to buy more horrible tools to amp it up into more sales. As a home-based business owner with a limited budget and a pile of junk tools and information that frankly just suck, using paid advertising is like buying a new car, and then having to buy another new car to push the first new car with, because the first new car doesn’t run. Would you ever do that? Of course not. You wouldn’t buy the first car if it needed another car to push it because it doesn’t run. I know what you’re thinking (or at least I’m taking a reasonably educated guess). I’m guessing that you’re thinking “Hey, all those big box stores use paid advertising. Paid advertising is all over TV, radio, newspapers, magazines, billboards, bus stop benches AND the internet! So how can paid advertising be so bad??” (If you weren’t thinking that, you are NOW, right?!) Okay, let’s talk about the difference between big companies who have hundreds of millions of dollars to flood consumer markets with tons of advertising, and small home-based businesses that don’t have anywhere near that kind of money. There, we just talked about the difference. Small home-based businesses can’t afford to blanket half the known universe with paid advertising. It’s not cost-effective, at least not when you’re starting out. So how, then, is YOUR web site supposed to rise to the top of a search engine, or ever be found ANYWHERE in a search engine against all those big companies that have a gazillion dollars set aside just for lunch money? Well first, let’s dispel a myth here. Many people have been told that your web site ranking gets better and better when you pay the search engines more and more money for advertising. FALSE. Flat out, unequivocally, never-ever-happens FALSE. You CANNOT buy your way to the top of a search engine, period. So how do you get your web site to outrank all those big-box stores? Yes, it most certainly can be done. You just have to learn a thing or three.   THE SEARCH ENGINES NOW RANK SITES BASED ON AUTHORITY In the covered-wagon days of the internet, you could have a web site that had tons of different pages on it, EACH of those pages selling completely different things. That was back when the search engines were much simpler. They only understood nouns. Being simple and basic as they were, they used to rank web pages on each page’s individual merit. In those days, if AllTheStuffYouNeed.com’s web site had the word “Squeegee” on their Squeegee sales page 24 times, and BobsCratesOfVariousStufs.com’s Squeegee page had the word “Squeegee” on it’s Squeegee sales page 36 times, BobsCratesOfVariousStufs.com WINS. YOU GO, Bob! Yes, of course, it wasn’t quite that simple. But that was a lot of how ranking worked back then. Now, (starting with Google’s big ‘Panda Update’ in 2011), search engines are much more sophisticated. They understand Nouns, Verbs, Pronouns, Adjectives and lots of other word-types that you probably forgot about ten minutes after you got out of school. I know I did. They also look at fussy little things like Grammar and Syntax. The most important part is that they now look at an entire web site as a whole, not just as a loose collection of individual pages. When a web site is a serious source of authority for one thing and one thing only, Google looks at that web site with unabashed adoration in it’s googly little eyes. It LOVES that web site. It writes that web site poetry, sends it flowers, and hopes it can take that site out to dinner and a movie on Friday night. Okay, I know I got a bit carried away…but I think I made the point. So the way Google operates NOW, a web site that is a focused source of authority on one subjct will ALWAYS naturally rank very well in the search engines. Big-box store web sites and sites like Amazon and eBay have horribly scattered authority. They have tens of thousands of product pages that are not related to one another as one subject, and cannot rank well in a search engine on their own. So what is a huge site or big-box store to do? Hmmm…how about paid advertising? Big-box stores NEED paid advertising. And I’m not just talking about paid advertising online. I mean paid advertising everywhere. Those big companies would come to your house and paint an ad on your cat if they thought they could get away with it. They need physical-world mass-media advertising because they need their scatter-shot web sites to already be know to consumers ahead of time, so that consumers go there directly when they shop online.   SO THERE ARE TWO KINDS OF SUCCESSFUL SITES. 1. Sites that are big-box stores like Home Depot and Target, and bargain-hunting destinations like eBay and Amazon. They pay for advertising all over the place, online and in the physical world. They can’t rank well NATURALLY because their pages are so scattered among so many subjects that Google just can’t get an authority handle on them. But their paid advertising causes lots of people to go directly to those sites without ever using a search engine, and that’s what they need. 2. Sites that are small, home-based, very tightly niched sources of authority for one subject, and one subject only. When built and marketed properly, those sites can easily out-rank the big-box stores and mega-bargain stores all day long.   SO WHY DON’T YOU SEE THOSE SMALL SITES AT THE TOP OF THE SEARCH ENGINES ALL THE TIME? If what I just told you is true, how come you see so many big-box stores (and Ama-bay) at the top of the search engine results so often? It’s simple, really. Very few people know how to create real authority with a search engine. When a search engine can’t find a site with real, focused authority in a given search, it defaults to other ranking factors like size of the site, how long it’s been out there, how many links, etc. Why don’t more people know how to do that? That’s simple, too. If more people knew how to actually market a site with authority to a search engine, they wouldn’t need Fake Guru's horrible tools and systems. And the Fake Gurus' horrible tools and systems are a MULTI-BILLION DOLLAR INDUSTRY. That’s right, I said the B word. Most of those lousy fake marketers out there work together in some form or another, whether it’s passing your personal information around like a bowl of potato chips at a company picnic or getting together to build new garbage info-products like rusty sculptures at a junkyard art festival. They’re part of an extended fat-cat conglomerate of liars and thieves who work with each other to prevent you from finding out the truth. If everybody knew the TRUTH about online marketing, the bad guys would be out of business would and have to go back to living in their parents’ basements munching Cheetos and watching Seinfeld reruns all day. THE TRUTH IS that while paid advertising does have a place in business, that place is not in your home-based ECommerce start-up. That means Google Adwords, it means Facebook advertising, all of it. So when is paid advertising useful to a home-based business? When you learn how to market properly, your site will rise in the search engine rankings naturally and begin to make sales. As it does, you monitor your site’s metrics (read that "use Google Analytics"). After your business begins running well based on authority, your analytics will tell you what your top one or two keywords actually are. Then, if you choose to, you can put a little bit of your profits into a very SMALL, TARGETED ad campaign on just that best keyword at first. When that begins to work (which it will), you can use some of those profits to expand that campaign to other keywords that your site metrics have already told you are working for you. Then again, if you really learn how to market, you’ll never need to use paid advertising if you don’t want to.   SO, IN SUMMARY: 1. For a home-based online startup, paid advertising is too expensive, ineffective (when you don’t have site metrics) and used as a tool to fool you into thinking that the Fake Guru tools are actually working. 2. Web sites rank in the search engines when they are authoritative about one subject only, which means niching tightly into a single product line and learning how to properly market it. For tons more REAl info from my 25 years in online business, check out my FREE EBiz Insider Video Series at ChrisMalta.com. Thanks for listening, and I'll catch ya next time!  

28 Percent of Webmasters Say Googles Panda Update Penalized Them;  How Google Ranks Pages That Don’t Get Many Links. Plus Mike Roberts, the founder of  from SpyFu, discusses his company web scraping software gives cost per click and search volume statistics on keywords and uses that data to approximate what websites are spending on advertising.

28 Percent of Webmasters Say Googles Panda Update Penalized Them;  How Google Ranks Pages That Don't Get Many Links. Plus Mike Roberts, the founder of  from SpyFu, discusses his company web scraping software gives cost per click and search volume statistics on keywords and uses that data to approximate what websites are spending on advertising.

Esta semana nos destaques da semana do Marketing Digest, falamos do novo Google panda update, as conferências de marketing obrigatórias em Lisboa, a campanha agressiva contra o abandono dos animais e muito mais em formato podcast. Subscrever Artigo: http://www.tv.appm.pt/video/a-google-lanca-o-panda-update-campanha-forte-dos-animais/ RSS de Podcast: http://marketing-digest.podomatic.com/rss2.xml iTunes: https://itunes.apple.com/pt/podcast/podcast-marketing-digest/id844099136?mt=2 Facebook: https://facebook.com/appmnews Twitter: https://twitter.com/mktdigest Youtube: http://youtube.com/appmpt

This interview with an SEO veteran covers not only the current state of affairs, but where SEO is heading and how to create great content for your business.

This is a Guest Post by Margaret Jules. As with anyone owning a blog, Search Engine Optimization (or SEO) is extremely important for increasing the traffic to your site. Your rankings in Google can highly affect your traffic rate. Here’s how you can maintain your ranking after Google’s latest Panda Algorithm change, in which sites [...] Click here to play

This morning Richie spotted some GROUNDBREAKING Edinburgh Zoo panda news, it seems the time for Chan Chan and Gwang Gwang to ‘get it on' is almost upon us, Christian and the team couldn't be happier!

Listen in as Danny Sullivan discusses the often-debated relationship between domain names and search engine optimization.

Google-Spam nervt nicht nur, er kostet auch viel Geld. Eine ihm bekannte Content-Farm dürfte mit monatlich 5000 Trash-Texten von der VG Wort jährlich 720.000 Euro kassieren, sagt Foren-Betreiber Fabian Gränzer im Medienradio. Dazu kämen noch Millionen durch Adsense-Werbung. Ein Platz unter den Top 10 auf Googles Such-Ergebnissen kann Millionen wert sein. Entsprechend hart und mitunter dubios ist der Kampf um diese Plätze. Auch für Fabian Gränzer entscheidet ein gutes Google-Ranking über den Erfolg seines Geschäfts: Er ist Gründer und Chef des Computer-Forums Supportnet.de. Derzeit hat er monatlich knapp eine Million Uniques - vor dem letzten Panda Update von Googles Suchalgorithmus waren es einige Hunderttausend mehr. Fabian plaudert aus dem Nähkästchen der Suchmaschinen-Optimierer und stimmt zu, dass Googles Suchergebnisse in bestimmten Bereichen durch den Spam extrem leiden. Fabian hat sich daher mit Jamaipa.de eine eigene Suchmaschine gebastelt für spamfreie Gadget-Suche. Wir reden über automatisierte Twitter-Spamer, käufliche Facebook-Freunde und darüber, wie man die Zeit zu Geld macht, die Updates für Googles Algoritmen nach Deutschland brauchen. Auch eine Prognose wagt Fabian: Als nächstes sehen wir Botnetze, die Google legitimen Traffic vortäuschen. Links: Supportnet.de Kochen-Forum von Supportnet.de Adsense Googles´s Panda-Update (WP, engl.) Jamaipa.de Amazon Affiliate Google-Suche nach "Akkuschrauber" Link-Farm (WP) Google Keyword Tool Content-Farm (WP) Ciao.de VG Wort Chip.de Netzwelt.de Computerbase "Google stuft eigene Seiten herab" (Heise) Linklift SearchEngineLand zu Search plus your World Suche.Chip.de Demand Media Arbeitsgemeinschaft Online-Forschung IVW Idealo Computerbild Ranking deutscher Websites bei der IVW Crowd-Search mit Googles Customized Search

Google Makes Minor Panda Update; Google earnings report released; Google may still buy Hulu; The End of Search Without Social; Google Buzz going away.

Google Makes Minor Panda Update; Google earnings report released; Google may still buy Hulu; The End of Search Without Social; Google Buzz going away.

Google Makes Minor Panda Update; Google earnings report released; Google may still buy Hulu; The End of Search Without Social; Google Buzz going away.

In this episode of the podcast, we're listening to Jonathan Stewart's presentation from #BrightonSEO See acast.com/privacy for privacy and opt-out information.

In this episode we bring to you the most popular internet marketing podcast on iTunes. We discuss the latest update to the Panda update, yeah sounds redundant. We also discuss challenges and how to overcome them with regard to International Internet Marketing. The most popular Internet Marketing Podcast on iTunes. E-Webstyle provides Houston SEO .

In this episode we bring to you the most popular internet marketing podcast on iTunes. We discuss the latest update to the Panda update, yeah sounds redundant. We also discuss challenges and how to overcome them with regard to International Internet Marketing. The most popular Internet Marketing Podcast on iTunes. E-Webstyle provides Houston SEO .

In this episode we discuss Australian SEO. We also discuss how the Panda update put content scrappers ahead of original content creators in the SERPS. We also discuss Microsoft adcenter and why you should be interested in using it. The most popular Internet Marketing Podcast on iTunes. E-Webstyle provides PPC Houston.

In this episode we discuss Australian SEO. We also discuss how the Panda update put content scrappers ahead of original content creators in the SERPS. We also discuss Microsoft adcenter and why you should be interested in using it. The most popular Internet Marketing Podcast on iTunes. E-Webstyle provides PPC Houston.

Vanessa discusses a Google survey that studied consumers on their choice of search engine between Google and Bing and a Google Webmaster Central blog post that tells us about their Search Globe, a new visual display representing one day of Google searches around the world.

Jim and Dave ponder these topics: Does Google have moles in other large Tech firms? Panda update promoting big brand sites, Better ads in Gmail, Search 3.0 and Epsilons Security Breach Exposes Troubling Trend.

Jim and Dave ponder these topics: Does Google have moles in other large Tech firms? Panda update promoting big brand sites, Better ads in Gmail, Search 3.0 and Epsilons Security Breach Exposes Troubling Trend.