Podcasts about podcastingatoz

In this episode, I share a deeply personal and wide ranging conversation I recently had with Greg Gerber, host of the Forward From 50 podcast. Greg originally came into my world more than a decade ago as a Podcasting A to Z student. Today, he hosts a show dedicated to people over fifty who know their best work is still ahead of them. The conversation became a powerful reflection on identity, ambition, reinvention, and what it means to step fully into the work you were made to do. This conversation tells the story of my journey from insurance agent to podcaster, from Podcast Answer Man to mindset and business strategist, and now into this next chapter where everything is coming together with more clarity and alignment than ever before. Key insights from this conversation Your voice and desire to communicate are not accidents. They are clues to what you are here to do. Mine started with CB radio and a toy microphone long before podcasting ever existed. Leaving a career that works is often harder than leaving one that fails. Walking away from insurance, and later from Podcast Answer Man, required trusting who I was becoming more than what I had already built. Podcasting A to Z did far more than launch shows. It revealed that most people were really looking for business clarity, confidence, and a way to create income and impact from what they already knew. The difference between a hobby and a business is not a podcast. It is having a clear ideal client, a real problem, and a way to solve it that people are willing to pay for. Your identity is not the role you played. Losing a job or retiring does not mean you lost who you are. It just means one chapter ended. Journaling is one of the fastest ways to reconnect with who you are, why you are here, and what you actually want. Desire is not something to be justified. It is something to be listened to. The 50 Things I Want exercise is a way to let that voice speak again. The people you surround yourself with either expand your vision or quietly shrink it. Choose wisely. The return of Podcast Answer Man is not nostalgia. It is a strategic move made possible by new tools, better leverage, and a deeper understanding of how I serve people best. The first fifty years of my life were preparation for the work I am doing now. Ready to start your own podcast If this episode stirred something in you and you have been thinking about starting a podcast or finally taking the one you have more seriously, I invite you to join me for my next session of Podcasting A to Z. This is my four week live coaching experience where you and I work together to turn your idea, message, and voice into real impact. You can learn more and register at PodcastingAtoZ.com

In this episode, I share a full behind the scenes look at everything I have been working on since I made the decision to bring Podcast Answer Man and Podcasting A to Z back as a primary focus in my business. Episode 802 was the story of why this decision happened. This episode is the story of what actually happened next. Over the past month, I have been rebuilding, reconnecting, and reactivating an entire ecosystem that had been dormant for nearly a decade. In this conversation, I walk you through the real work behind the scenes. The relationships, the systems, the strategy, and the momentum that started moving the moment I committed to this direction. I talk about landing a speaking engagement at Podfest Expo and what that means for reconnecting with the podcasting community. I share how reconnecting with people like Nick Pavlidis and Rob Greenlee has already started opening doors and reconnecting relationships in the industry. I also walk through how Podcast Answer Man is now back on a true weekly publishing schedule. Every Friday at 12:01am Eastern Time, there is a new episode. I also announce that The Cliff Ravenscraft Show is now back to a weekly schedule as well. Every Monday at 12:01am Eastern Time, there will be a new episode focused on business strategy, mindset, and the behind the scenes of what I am building. I share some of the emotional responses I have already received from longtime listeners who heard the Podcast Answer Man intro music again for the first time in years. Those messages reminded me just how meaningful this work has been in people's lives for more than two decades. I also talk about the strategic decisions I have made to support this new season, including moving the Podcast Answer Man website to PodPage, setting up new affiliate partnerships, rebuilding the Podcasting A to Z sales page, and launching a new series of live interviews called Where Are They Now featuring former Podcasting A to Z students who are still creating content more than a decade later. A big part of this episode is dedicated to the work I have been doing behind the scenes on my email list. I explain why I moved back to ConvertKit, how I am rebuilding my email sequences, and how I am creating separate paths for people who want podcasting focused content and those who want business, mindset, and entrepreneurial content. This episode is a snapshot of a turning point. It captures what it looks like when an idea becomes a commitment and when momentum starts to build. If you want the deeper story of why Podcast Answer Man came back, listen to Episode 802. If you want to understand how everything is now being built to support that decision, this episode is the next chapter. Thank you for being here and for walking with me through this season of growth and realignment. Links Mentioned In This Episode Podcast Answer Man https://PodcastAnswerMan.com Podcast Answer Man Episode 477 Why I Moved the Podcast Answer Man Website to PodPage https://PodcastAnswerMan.com/477 Podfest Expo https://PodfestExpo.com Use promo code PAM for 10 percent off tickets Podcasting A to Z https://PodcastingAtoZ.com PodPage https://PodcastAnswerMan.com/podpage ConvertKit (Kit) https://PodcastAnswerMan.com/kit Kajabi https://PodcastAnswerMan.com/kajabi What Are You Creating Podcast https://www.cliffravenscraft.com/podcasts/what-are-you-creating Free the Dream Keynote https://MindsetAnswerMan.com/free Podcasting A to Z If you have been thinking about starting a podcast or you already have one but feel stuck, this is your invitation. Podcasting A to Z is my four week live coaching program where I personally walk you through every step of launching or refining your podcast. You get direct access to me, weekly group coaching calls, and the ability to ask as many questions as you want. I will answer every single one. The next session begins January 26. If you are ready to finally put your voice into the world or take your existing podcast to a higher level, go to PodcastingAtoZ.com and join me. This is a guided experience where you have me as your coach. I would love to work with you.

One of the most common questions I get from podcasters is how long a podcast episode should be, and in this episode I go much deeper than just throwing out a number. Podcast Episode Length In the first half of this episode, I answer a SpeakPipe voicemail from Nate about episode length and whether it is okay to mix short and long episodes within the same show. I explain why episode length is about how your show fits into the daily habits and routines of your listeners. The Pressure To Add Video In the second half of the episode, I respond to a voicemail from Jim about video podcasting. I talk honestly about the current hype around YouTube, Spotify video, and the pressure some people feel to turn every podcast into a video show. A New Method of Audio Production I pull back the curtain and explain exactly how I am producing Podcast Answer Man today in a way I never have before. I am recording and editing in small segments inside Adobe Audition, building the episode piece by piece, cutting, refining, and reshaping as I go. PodPage Update I also share updates about Podpage, including new features they added in response to my feedback and the SEO scoring tools that help optimize episode pages for search. I explain why Podpage has replaced the WordPress and Pretty Links systems I used for years. Links and URLs Mentioned in This Episode Podcast Answer Man - https://PodcastAnswerMan.com SpeakPipe (Affiliate) - https://PodcastAnswerMan.com/speakpipe Podpage (Affiliate) - https://PodcastAnswerMan.com/podpage RV Podcast (Mike and Jennifer Wendland) - https://rvpodcast.com TheCliff Ravenscraft Show - https://TheCliffRavenscraftShow.com Podcasting A to Z - https://PodcastingAtoZ.com A Special Invitation to Podcasting A to Z If you have been thinking about starting a podcast in 2026, or if you already have a podcast and you know it is capable of so much more, I want to personally invite you to join me in Podcasting A to Z, which begins January 26. This is four weeks of direct access to me as your coach. You get to ask me an unlimited number of questions about podcasting, business strategy, content, audience growth, mindset, and anything else that stands between you and what you want to create. If you are ready to finally bring your voice into the world or take your existing efforts to the next level, I would love to walk with you through that journey. You can learn more and register right now at https://PodcastingAtoZ.com Let us make this the year you stop waiting and start creating.

In this episode, I respond to a popular video from Stephen Bartlett, host of The Diary of a CEO, where he shares how his podcast generates seven figures a year and suggests that "anyone else can do it too" by following six simple tips for podcast success. Let me be clear. I respect Stephen immensely. He's built something extraordinary, and much of the advice he shares is genuinely solid. Consistency matters. Quality matters. Reaching new audiences matters. But what I want to unpack in this episode is the part of the story that often gets lost. Stephen's podcast success did not begin with a microphone, a YouTube channel, or six simple tips. It began years earlier with a decade of advantage building, brand recognition, media exposure, financial resources, a powerful network, and refined communication skills that most podcasters simply do not have when they launch their first show. When someone with that level of momentum says, “Here's how you can do the same,” it's easy for new and aspiring podcasters to underestimate the gap between where they are and where that kind of success actually starts. In this episode, I walk through Stephen's advice point by point, sharing what I agree with, where I think context matters, and why “simple” does not mean transferable or repeatable for everyone. I also talk honestly about the risks of assuming that adding video, hiring a team, or booking big guests will automatically lead to growth or revenue. Most importantly, I share what I believe is missing from the conversation. Practical, realistic ways everyday podcasters can consistently get in front of new audiences without celebrity status, massive budgets, or full production teams. This episode is about clarity. It's about protecting you from dangerous assumptions while still empowering you with strategies that actually work. How to Get Your Podcast in Front of a New Audience Often Here is the advice I shared for solving the real growth challenge most podcasters face: Be a guest on other podcasts that already serve your ideal listener. This remains the most effective way to gain new subscribers who already understand and value podcasts. Show up and serve in niche-specific communities such as Facebook groups, Reddit threads, Discord servers, Slack channels, and forums where your audience already gathers. Use strategic keyword targeting in podcast titles, episode titles, and descriptions so your show can be discovered through search inside podcast apps. The title of this episode alone will reach thousands of new potential listeners.. Create platform-native short-form content designed specifically for TikTok, Instagram, LinkedIn, Facebook, or YouTube. Focus on building influence on each platform, not just pushing people to your podcast. Build and nurture an email newsletter so you can consistently invite people into your episodes through story-driven recommendations. Cross-promote with other creators through newsletter swaps, content collaborations, and mutual mentions. Write guest articles and long-form content for blogs, Substack, LinkedIn, and industry publications that link back to your podcast episodes. Speak on stages and virtual events, including conferences, webinars, masterminds, and workshops where trust transfers quickly. Encourage listener referrals by explicitly inviting people to share episodes and recognizing those who do. Experiment with paid promotion in podcast apps or niche-targeted ads with small, intentional budgets. Niche down further so word of mouth, authority, and search all work in your favor faster. Podcast success is all about understanding your starting point and choosing strategies that actually match it. And that's the conversation I share with you in this episode. Ready to Build a Podcast the Right Way? If you're serious about launching a podcast or taking an existing one to the next level, Podcasting A to Z is where I work with you personally to build a show that fits your goals, your resources, and your real life. I do not focus on chasing algorithms, copying celebrity podcasters, or investing in gear you don't need. Over four focused weeks, I'll help you: Clarify your podcast concept and audience Create a sustainable production workflow you can actually maintain Launch or refine a podcast that sounds professional and earns trust Avoid the costly mistakes that slow most podcasters down for years You don't need six or seven simple tips. You need a solid foundation, clear direction, and experienced guidance. That's exactly what Podcasting A to Z provides. If you're ready to stop guessing and start building something real, visit PodcastingAtoZ.com and join me for the next session.

Podpage Features For Podcasts: In this episode, I share the full story behind why I've rebuilt the Podcast Answer Man website using Podpage and why I now believe it's an excellent turn-key solution for podcasters who don't want to deal with custom design, WordPress architecture, CSS, plug-ins, developers, maintenance, or the expense and complexity of building a fully customized site. For three decades, I've used everything from WordPress to managed VPS hosting to Kajabi to power my online presence. Recently, I discovered Podpage and decided to rebuild my PodcastAnswerMan.com site on their platform. Today's conversation walks you through: Why I moved away from WordPress and external hosting The limitations I ran into inside Kajabi for podcast website needs How Podpage works as a complete website builder for podcasters The features that immediately sold me on switching How Podpage integrates with podcast feeds automatically Why Podpage is now the home of PodcastAnswerMan.com Practical reasons Podpage may be a good fit for your show too If you're a podcaster looking to build a professional presence online, without spending years managing plugins, code, hosting, updates, backups, and design headaches, Podpage is the solution I recommend you to try out. Try Podpage Using My Affiliate Link You can begin testing Podpage instantly by importing your RSS feed and seeing a live preview of your show website: https://PodcastAnswerMan.com/podpage This is my affiliate link. If you sign up using it, I will earn a commission. Links Mentioned In This Episode Podpage: https://PodcastAnswerMan.com/podpage Kajabi: https://PodcastAnswerMan.com/kajabi Kit (Formerly ConvertKit): https://PodcastAnswerMan.com/kit My Podcast Reviews: - http://PodcastAnswerMan.com/reviews Ready To Launch Your Podcast? If you want to launch a podcast but feel stuck, unsure where to start, or overwhelmed by the tech, Podcasting A to Z was created for you. This is a live, four-week guided experience where I personally help you launch a great-sounding podcast with clarity and confidence. Learn more and see if Podcasting A to Z is right for you at PodcastingAtoZ.com.

Twenty years ago, I launched my very first podcast with no idea where it would lead. What began as a hobby eventually changed the trajectory of my life, my work, and my family. It also led to the creation of Podcast Answer Man and Podcasting A to Z, two things that played a massive role in the early podcasting industry. If you've followed my journey for any length of time, you know that I eventually stepped away from that brand and that work. And for years, many people assumed it was gone for good. In this episode, I share the full story of why Podcast Answer Man is back, why Podcasting A to Z is returning, and why this moment feels so aligned in a way it never could have before. This is the honest narrative of how this decision came to be. What led to this return I walk you through a recent Hot Seat conversation inside the Green Room Mastermind that sparked a major realization. I talk about burnout, identity, seasons of growth, and why the version of me who stopped Podcast Answer Man could not have sustained it long term. More importantly, I explain why the version of me today can. With tools like Notion and AI, questions that once required hours of effort can now be answered efficiently and accurately. Combined with clearer boundaries, daily meditation, nervous system regulation, and a very different life stage, the conditions are no longer the same. This return is about integrating everything I've learned since leaving. A conversation with Stephanie Stephanie joins me in this episode to reflect on what she noticed during this season of change. she brings up burnout, parenting load, business funnels, and the reality of what it takes to sustain meaningful work over decades. Her perspective adds grounding and clarity to why this return feels different, healthier, and more sustainable. Why this matters now Podcast Answer Man is once again the easiest entry point for people who don't yet know me. It's the front door into my world. From there, there are many ways I serve today. Podcasting A to Z. Business strategy and mindset coaching. Mastermind groups. Long-term client relationships. This return reconnects all of it. Podcast Answer Man will now be my primary weekly podcast, focused on podcasting, gear, tools, industry insights, and listener questions. The Cliff Ravenscraft Show will continue as a behind-the-scenes space for mindset, personal growth, and deeper reflections, released as inspiration strikes. What to do next If you want to hear from me every single week, make sure you are subscribed to Podcast Answer Man. You can find it at PodcastAnswerMan.com, where you'll find links to the main podcast apps and a place to submit your own podcasting questions. If you want to work with me personally and be guided step by step through launching your podcast, my next live session of Podcasting A to Z begins in January. You can learn more at PodcastingAtoZ.com. This episode marks a line in the sand. I'm moving forward as the Podcast Answer Man with the wisdom, tools, and clarity I didn't have before. Thanks for being here.

The Real Definition of a Podcast Podcasting has been around for more than two decades. You would think the definition would be settled by now. Yet here we are in 2025, and people are still confidently giving advice in large Facebook groups while misunderstanding what actually makes a podcast a podcast. In this episode, I walk you through a recent thread inside a group, devoted to the topic of podcasting, with more than 103,000 members. Someone asked a simple question about whether video is required for podcasting. I explain how after reading the answers that followed, I felt compelled to jump in. I also share the exact comments I made, along with the misinformation that prompted them. You'll hear the real definition of a podcast. Not the internet myth. The accurate definition that has been true since the beginning. A podcast is episodic media content (Audio, Video, and/or Even PDF) that is delivered through a media enclosure in an RSS feed. That is the foundation this entire industry was built on. I also talk about why this matters. When tens of thousands of newer creators are watching these conversations, I want them to understand the medium they are working with. I want them to know why audio only is still a powerful choice. I want them to see that video can play a role, but it isn't required. And I want them to understand the technical heart of podcasting so they can make informed decisions rather than follow trends. Inside this episode, you'll hear: Why the debate about “audio only” versus “video podcasts” keeps resurfacing. How misinformation spreads inside creator communities. The real, technical definition of a podcast. When video files can, in fact, can be a podcast. Why audio first is still my personal preference. A mention of two podcast episodes from 2024 where I have shared thoughts on the role of video in your content strategy. A reminder that Podcasting A to Z is officially back for a new session starting January 26. Links Mentioned In The Show Episode 469 - Is It Worth Having A Video Version of Your Audio Podcast? Episode 473 - The Magic of Audio First Content Production You can submit them through SpeakPipe - http://speakpipe.com/podcastanswerman Podcasting A to Z If you are ready to launch a podcast with clarity, confidence, and a proven step-by-step workflow, my next session of Podcasting A to Z begins soon. I will personally coach you through every stage of the process so your show is live by the end of our four weeks together. Register today at PodcastingAtoZ.com

After several years focused on business strategy and mindset coaching, I am stepping back into the role that shaped two decades of my work. Podcast Answer Man is officially back. This episode marks the beginning of a new chapter that honors my roots while embracing everything I have learned since. Inside this episode, I answer thirteen of the most common questions I've received about the Zoom PodTrak P4next. This tiny device has quickly become my favorite portable podcast studio, and today I walk you through what it can do, why it matters, and how it compares to the gear many of you already own. I also share a deeply meaningful update about my friend and mentor, Dan Miller. His impact on my life and on this community is immeasurable, and I am honored to tell you how he is being recognized on the podcast industry's biggest stage. And near the end, I explain why now is the perfect time for me to return to Podcast Answer Man and what that means for the content I will be creating moving forward. Links Mentioned PodTrak P4next Amazon Affiliate Link Episode 474: My first impressions of the P4next Video walkthrough of the P4next on YouTube Podfest Expo Registration Link (Use Promo Code PAM for 10% off) My Keynote from Free the Dream: MindsetAnswerMan.com/free Connect If you are attending Podfest Expo, email me at Cliff@CliffRavenscraft.com and let me know. I would love to meet you in person. Podcasting A to Z Podcasting A to Z is returning one week after I get back from Podfest Expo. This four-week program is the most comprehensive podcast training experience that has ever been available. Nearly 700 students have gone through it with me as their personal coach, and many of them credit this course as the reason they launched with clarity, confidence, and long-term momentum. For four weeks, you get direct access to me. No limits on your questions. No limits on the support you can ask for. If something is confusing, I will walk you through it. If you need strategy, gear advice, workflow help, or technical direction, I will guide you step by step. If you're launching a podcast or you want to take your existing show to a higher level, this is the place to do it. I would love to work with you and help you build something you are proud to share. Learn more at PodcastingAtoZ.com. Closing Thought Thank you for being here for this chapter of the journey. I am grateful to be back behind the mic, and I cannot wait to serve you at the highest level in the years ahead.

Episode #030… thanks Cliff Ravenscraft for all the excellent instruction in the course Podcasting A to Z!  That’s how I was even able to get this thing off the ground! And, if YOU have a reason to start a podcast, check out Cliff’s course… it is top-notch!  For more information, check out PodcastingAtoZ.com In today’s […]

On this episode of the Cash Car Convert, I have the pleasure of having the one and only Cliff Ravenscraft. The Podcast Answerman. What a journey Cliff has had.  In December 2005, Cliff Ravenscraft, together with his wife, Stephanie, founded the Generally Speaking Production Network (gspn.tv). Since then, he has produced over 3,200 of his very own podcast episodes devoted to Entertainment, Family, Faith, Business and Technology. In December 2006, Cliff launched PodcastAnswerMan.com where he has since helped thousands of individuals and organizations launch succesful podcasts through one-on-one consulting/coaching and through his Podcasting A to Z online training course (http://PodcastingAtoZ.com). If you were to look at the top 100 podcasts in the business category of iTunes, more than 50 of these shows were created by clients who worked with Cliff. If you enjoyed this interview, please subscribe and leave a rating and review on itunes. Please go to http://cashcarconvert.com/itunes

Mari Smith is one of the world’s leading social media strategists and widely recognized as THE top Facebook marketing expert in the world. She is author of The New Relationship Marketing and coauthor of Facebook Marketing: An Hour A Day. Fast Company describes Mari as, “A veritable engine of personal branding, a relationship marketing whiz and the Pied Piper of the Online World.” Forbes recently named Mari as one of the top ten Social Media Influencers. Covered in this episode: There’s no amount of sophisticated technology that will take the place of live in person connecting. - @MariSmithClick To Tweet “I think the part that becomes a detriment is when we use the technology for a replacement for connecting in person, as a replacement social life, as a fix, as pseudo connection. I struggle with this almost on a daily basis. I literally have to make myself get off the computer, off the phone. When I go out with friends or I’m in a social environment or in a business setting, I try to really just be mindful and not bury myself in my technology and put it away and connect with people in front of me.” -Mari Smith Simple Social Media Strategy: Content Creation, Engagement, Conversion Manageflitter.com Scoreboardsocial.com Tweet Mari Smith to let her know you appreciated her sharing on this episode!   Don’t forget to check out this episodes sponsor and start your own professional sounding podcast NOW by checking out PodcastingAtoZ.com. Make sure to use the code ‘todo’ to receive $500 off the price of the course. Write a review in iTunes Please connect with me Subscribe, rate, and review in iTunes Follow @ErikJFisher Check out more Noodle.mx Network showsThe Audacity to Podcast: "How-to" podcast about podcastingBeyond the To-Do List: Personal and professional productivityThe Productive Woman: Productivity for busy womenONCE: Once Upon a Time podcastWelcome to Level Seven: Agents of SHIELD and Marvel’s cinematic universe podcastAre You Just Watching?: Movie reviews with Christian critical thinkingthe Ramen Noodle: Family-friendly clean comedy

Baratunde Thurston is the CEO, co-founder, and hashtagger-in-chief of Cultivated Wit. He wrote the New York Times bestseller How To Be Black and served for five years as director of digital for the satirical news outlet, The Onion. When he’s not delivering keynote talks at gatherings such as SXSW Interactive, LeWeb, and Personal Democracy Forum, he writes the monthly back page column for Fast Company and most recently wrote a cover story for the July/August issue called #UNPLUG where he chronicles his temporary opt out of social media for 25 days. Mentioned in this episode: National Day of Unplugging Sabbath Manifesto I Am Here Day Tweetable Highlights (click to tweet): We’re field producers of our own lives. We capture, caption and share experiences instead of living it. - @Baratunde Click To Tweet Social media has become creative expression + KPI’s. We’ve become marketers for campaigns of our life. - @Baratunde Click To Tweet There’s something unhealthy about everybody treating their life like a marketing campaign. - @Baratunde Click To Tweet Because we CAN always be accessible, we feel like we MUST be. Our devices have led this. - @Baratunde Click To Tweet Make sure to connect with Baratunde on Twitter and thank him for sharing on this episode. You can even use the hashtag #UNPLUG. Don’t forget to start your own professional sounding podcast now by checking out PodcastingAtoZ.com. Make sure to use the code ‘todo’ to receive $500 off the price of the course. Write a review in iTunes Please connect with me Subscribe, rate, and review in iTunes Follow @ErikJFisher Check out more Noodle.mx Network showsThe Audacity to Podcast: "How-to" podcast about podcastingBeyond the To-Do List: Personal and professional productivityThe Productive Woman: Productivity for busy womenONCE: Once Upon a Time podcastWelcome to Level Seven: Agents of SHIELD and Marvel’s cinematic universe podcastAre You Just Watching?: Movie reviews with Christian critical thinkingthe Ramen Noodle: Family-friendly clean comedy

Cliff Ravenscraft, Podcast Answer Man ( Check%20out%20episodes%2011%20to%2020%20of%C2%A0The%20Sales%20Podcast%20here. ) , Shares His Entrepreneurial Insight on how he got started podcasting as a hobby, then left his job in his families insurance business to launch a successful career as a podcaster. Cliff Ravenscraft is the founder of The Podcast Mastermind and gspn.tv (Generally Speaking Production Network). Together with his wife and a few close friends, Cliff has produced over 3,000 podcast episodes, since December 2005, devoted to Entertainment, Family, Faith, Fitness, Career, and Technology. In January 2008, Cliff left a very successful career as an insurance agent, to pursue podcasting full-time. He felt called to spend his life serving the community that had formed around the many shows in his network. Being a husband and father of three, he needed to find a way to produce content, serve his community, and also provide for his family. Cliff focused on successfully generating income through coaching/consulting at PodcastAnswerMan.com. He has helped thousands of individuals and organizations launch successful podcasts through his one-on-one consulting/coaching and through his online training courses. Part of the reason he was able to go out on his own was that he and his wife got debt free! They followed the advice Dave Ramsey espouses and got out of $80,000 in debt over about five years and the rest is history! Next, he got clear on what he wanted to do. He can't help people create “niches to make money” out of thin air. So you need to get clear on what you want to do, “find something you love to do so much that you would do it all day long for free. And then become so excellent at doing that one thing that people will beg you and pay you to do it for them.” Find something you can do for 18 months and do it 20-40 hours a week on top of your day job and you'll develop a good, solid foundation for success…but most people don't want to do that. Cliff was fortunate in that he had a background in coding and web design. Began blogging in 1996 when it was called “web journals” using AngelFire.com and hand-coding HTML. Discovered podcasting in 2005 and was commenting on the TV show “Lost.” He left a comment on Entertainment Weekly's website and they picked it up and overnight he went from 200-300 visitors per month, which was pretty good for a “guy in Northern Kentucky.” He called in and left a voicemail with his theory about the show, Lost, and gave his website with more information on his theory and EW.com does an entire show on his theory and linked to it. He went to thousands of visitors per month overnight! So he spent $15 on a microphone and got some free software and within a few days he had his podcast up on iTunes and by the third episode, he had 17,000 subscribers. By 10-15 episodes he had 10-15,000 people listening to his podcasts. “You never know who is listening to anything you put online.” iTunes was making each episode available the next day for purchase so his podcast was found right next to it. But you can duplicate it with popular culture. In the business category on iTunes, 40 of the top 50 business podcasts are Cliff's clients! If you can get 1,000 to 3,000 subscribers you can easily be in the top 50 in any category. You can earn $30,000 to $50,000 per month with less than 10,000 followers. He built PodcastAnswerMan.com from scratch. Cliff left his job in 12 months but was making $500 to $2,000 from his “Lost” podcast. (He was making money selling products and services and reselling as well as doing webinars, affiliate sales and some advertising on his site.) At the time PodcastAnswerMan had less than 2,000 subscribers at that time. The money came from products and services and training people one-to-one on how to podcast. His free tutorial is at LearnHowToPodcast.com ( http://learnhowtopodcast.com/ ). There is no funnel there. About 300 people per month launch a podcast without hiring Cliff and he thinks that's awesome! Learn how to podcast with Cliff's help for free. 40,000+ people have watched the first video and 10-14,000 people have gone through all 8 videos. Most of those stay on his mailing list, listen to his podcast and are getting to know, like and trust Cliff. But now he's no longer available for one-to-one training. You can join his group training as a four-week course, which you can find at PodcastingAtoZ.com ( http://podcastingatoz.com/ ). Check out Cliff's “WordPress For Podcasters” in his Products section of his site. Before you start your first podcast you need to ask yourself “Why do I want to podcast? What will I talk about? Who is my audience?” Start there. Cliff recommends audio over video since there are 97 million people that commute alone with an average commute time of 26.2 minutes. And they are jogging or doing the laundry or some other repetitive task that allows them to focus on every word that comes out of my mouth. Video is expensive and takes a long time to make it professional. You can spend less than $2,000 and sound as good as any FM radio person. I don't want people to view podcasting as a business. Stick with WordPress and use your website as your home on the web. Do at least one blog post per month. More if you can. Produce a weekly podcast that runs 20-40 minute is perfect and can become part of someone's ritual habits. If you make videos, do more than just show your face! Puts his videos on YouTube as he's not too worried about piracy. He wants to benefit from the SEO of YouTube. He'll use Vimeo Pro to protect premium content. Authenticity is HUGE to help calm the fears of the listeners about people thinking I'm too big for them. It helps you take it to the next level. Failure to launch and not knowing what to communicate is what stops people in their tracks. Set it and forget it. Fix it and improve it later. Create an outline. Practice. Do a little prep work. Cliff preps a minimum of an hour before each episode and each episode is an hour in length and then there are one to three hours of post-production work. Screencasting is totally different. You can easily do edits and people won't notice. Professional has benefits as well as being authenticity has benefits. Just get started. Most people's first episode is horrible! By the end of the year, Cliff had 17,000 subscribers! He just got started. Good enough was good enough. But he does want you to improve and take it to the next level. The average visitor spends 6-8 minutes on his site and he gets 30,000 visitors per month. Today's the day for podcasting! Show some love for this episode. Give me a shout out on Twitter. ( https://twitter.com/saleswhisperer ) Grow your sales with this book ( https://info.thesaleswhisperer.com/way-book ). Thank you for checking out this session of The Sales Podcast with host, Wes Schaeffer, The Sales Whisperer®. Please leave a quick rating and review of the podcast on iTunes ( https://itunes.apple.com/us/podcast/sales-whisperer-sales-marketing/id655310847?mt=2 ) by clicking on the link below! It would be extremely helpful for the show! 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