Podcast appearances and mentions of susan lassiter lyons

Susan Lassiter-Lyons is an investment coach, author, and the owner of the Lassiter Publishing Group, a boutique financial publishing company that provides investment training to independent investors. She is the author of Getting The Money, a book that teaches new investors how to raise private capital for real estate. Susan has led a highly successful career with accomplishments ranging from deals averaging a 12.88% return in managing private equity funds and helped the investors she advised collectively raise $500-million since 2004. In today's episode, Mike Cowper is the man behind the mic once again to chat with Susan about all things related to raising private money. Susan shares her professional experience and career highlights. She describes what readers can expect from reading her book, Getting The Money and explains how new investors can get over the challenges of raising capital for their real estate business. Susan also discusses the importance of building trust, accountability, and strict vetting of both deals and partners when it comes to money lending. "Disappointment occurs when there's a difference between expectations and reality.” - Susan Lassiter-Lyons On Today's Episode of Flip Talk: Connect with Susan Lassiter-Lyons: Rate, Review, Learn and Share Thanks for tuning into the FlipTalk podcast! If you enjoyed this episode and want to learn even more about what it takes to build a 7-figure real estate business, head over to iTunes and subscribe to the show. Don't forget to tune into our other shows: FlipTalk's Rookie PlayBook and share your favorite episodes on social media to help other new investors learn what it takes to grow a successful business in the real estate investing industry. Join the community of FlipTalk fans on Facebook, YouTube, and visit our website for even more content, information, and resources about real estate investing.

    Susan Lassiter-Lyons is an investment coach, author, and the owner of the Lassiter Publishing Group, a boutique financial publishing company that provides investment training to independent investors. She is the author of Getting The Money, a book that teaches new investors how to raise private capital for real estate. Susan has led a highly successful career with accomplishments ranging from deals averaging a 12.88% return in managing private equity funds and helped the investors she advised collectively raise $500-million since 2004.   In today's episode, Mike Cowper is the man behind the mic once again to chat with Susan about all things related to raising private money. Susan shares her professional experience and career highlights. She describes what readers can expect from reading her book, Getting The Money and explains how new investors can get over the challenges of raising capital for their real estate business. Susan also discusses the importance of building trust, accountability, and strict vetting of both deals and partners when it comes to money lending.       "Disappointment occurs when there's a difference between expectations and reality.” - Susan Lassiter-Lyons       On Today's Episode of Flip Talk:   Susan's experience in real estate and what she does today. What readers can expect from reading Getting The Money. Why Susan believes you can get money everywhere. The best practices in raising capital for a new investor. How having a mortgage and underwriting background helped Susan find success. Susan's strict criteria in accepting new deals and partners. The type of people she avoids and the challenges she encounters with these lenders. What Susan refers to as the "Disappointment Gap." The risks of raising unsecured funds. Susan's thoughts on personally guaranteeing loans. Answering audience questions regarding government registrations and lender relationships.     Connect with Susan Lassiter-Lyons:   Official Website Lassiter Publishing Group Getting the Money Facebook Group Book: Getting The Money         Rate, Review, Learn and Share   Thanks for tuning into the FlipTalk podcast! If you enjoyed this episode and want to learn even more about what it takes to build a 7-figure real estate business, head over to iTunes and subscribe to the show. Don't forget to tune into our other shows: FlipTalk's Rookie PlayBook and share your favorite episodes on social media to help other new investors learn what it takes to grow a successful business in the real estate investing industry.   Join the community of FlipTalk fans on Facebook, YouTube,  and visit our website for even more content, information, and resources about real estate investing.          

    Susan Lassiter-Lyons is an investment coach, author, and the owner of the Lassiter Publishing Group, a boutique financial publishing company that provides investment training to independent investors. She is the author of Getting The Money, a book that teaches new investors how to raise private capital for real estate. Susan has led a highly successful career with accomplishments ranging from deals averaging a 12.88% return in managing private equity funds and helped the investors she advised collectively raise $500-million since 2004.   In today's episode, Mike Cowper is the man behind the mic once again to chat with Susan about all things related to raising private money. Susan shares her professional experience and career highlights. She describes what readers can expect from reading her book, Getting The Money and explains how new investors can get over the challenges of raising capital for their real estate business. Susan also discusses the importance of building trust, accountability, and strict vetting of both deals and partners when it comes to money lending.       "Disappointment occurs when there's a difference between expectations and reality.” - Susan Lassiter-Lyons       On Today's Episode of Flip Talk:   Susan's experience in real estate and what she does today. What readers can expect from reading Getting The Money. Why Susan believes you can get money everywhere. The best practices in raising capital for a new investor. How having a mortgage and underwriting background helped Susan find success. Susan's strict criteria in accepting new deals and partners. The type of people she avoids and the challenges she encounters with these lenders. What Susan refers to as the "Disappointment Gap." The risks of raising unsecured funds. Susan's thoughts on personally guaranteeing loans. Answering audience questions regarding government registrations and lender relationships.     Connect with Susan Lassiter-Lyons:   Official Website Lassiter Publishing Group Getting the Money Facebook Group Book: Getting The Money         Rate, Review, Learn and Share   Thanks for tuning into the FlipTalk podcast! If you enjoyed this episode and want to learn even more about what it takes to build a 7-figure real estate business, head over to iTunes and subscribe to the show. Don't forget to tune into our other shows: FlipTalk's Rookie PlayBook and share your favorite episodes on social media to help other new investors learn what it takes to grow a successful business in the real estate investing industry.   Join the community of FlipTalk fans on Facebook, YouTube,  and visit our website for even more content, information, and resources about real estate investing.          

In this episode, Susan Lassiter-Lyons shares the secrets to setting up a lead-generation system using email marketing that will generate leads automatically and get your prospects to know you, like you and trust you, so you can stay in front of your audience and make more money from your email list. 

Less than 3 years ago, Brandon was working 100 hours per week doing medical device sales.He had always been interested in real estate investing……but he wasn’t sure where to start.Then he got laid off from his job unexpectedly.And he figured it was time to make a change.There was just one problem…He didn’t have enough of his own money to buy and fix up the houses he wanted to flip.At first, this seemed like a huge obstacle.But he made a commitment to himself to earn his first check from real estate within 6 months, and with that deadline in mind, he started taking action.Today, Brandon is flipping 3 to 4 houses per month.He has 8 flips currently in progress.And he’s doing it without using any of his own money.So how did he go from “stuck” to “closing multiple deals every month?”That’s what we’re digging into in today’s episode of the 7 Figure Flipping podcast.On the last episode, I brought on Susan Lassiter-Lyons, one of the top experts at raising private money to fund real estate deals.Brandon followed Susan’s strategy…And after talking to just 20 people, he raised $1.2 MILLION in private funding.I asked Brandon to break down the steps he took to make money a non-issue for his business, and he was happy to share.This is an awesome story… listen in here!Links & ResourcesBrandon has a unique method of finding private money on Facebook. He posts videos showcasing the income his investors are making. To see examples of these videos, check out Brandon’s Facebook profile here: https://www.facebook.com/brandon.cobb.3950!If you want to raise private money the same way Brandon did, get a copy of the book “Getting the Money” by Susan Lassiter-Lyons on Amazon!Brandon is a member of 7 Figure Altitude. He renewed his membership not long ago… and as we talked, I asked him why he chose to continue in the group. He said, “If you could surround yourself with people who’ve already made all the mistakes, and learn from them so that you DON’T have to make those mistakes, what would that be worth?”The answer is going to be different for everybody… but for me (and for Brandon), it’s a no-brainer. This is the power of a mastermind group. You get to skip years of trial-and-error. You get to skip the big “risks” of trying to figure everything out yourself. And you get to learn what’s working (and what’s not) from the guys and gals who are already doing it.If you’re an experienced house flipper or wholesaler and you’re ready to scale your business, head over to 7FigureAltitude.com and apply to join!Like what you hear? Subscribe!If you've found any value or helpful information in the 7 Figure Flipping Podcast, we’d love to hear about it! Head over to iTunes to subscribe, and while you're at it, leave us a rating and a review so other investors who want to ramp up their own house flipping / wholesaling businesses can find us and get in on the good stuff! See acast.com/privacy for privacy and opt-out information.

When I first started flipping houses, I didn't have any money.So I did what a lot of new investors do…I found a “joint venture partner.”This guy had some money and wanted to put it to work. So we teamed up.He supplied the funding, and I did all the “work” of finding the houses, getting them under contract, managing contractors, keeping the projects on time and on budget, and then selling the houses.We split the profits 50-50.This arrangement was fine for a while……but I was putting in a lot of long hours.And my JV partner didn’t have enough funds to pay for multiple projects at a time.I needed to raise more capital.But I had no idea where to begin.Then someone pointed me toward a book called “Getting the Money,” by Susan Lassiter-Lyons.And I can honestly say that getting funding has NEVER been an issue for me again.I’ve probably given away 100 copies of this book since then.It’s a game-changer.And today, I’ve invited Susan Lassiter-Lyons onto the podcast to share her story and her advice for real estate investors who need funding.This is one of the most powerful conversations I’ve ever had on this show.Susan is digging into stuff like…The #1 biggest constraint in her real estate investing business…How she tried (unsuccessfully) to get money from banks…The one thing that was eating into her profits the most…How to structure your pitch (when you’re first getting started)…The questions you should ask when screening a private money partner…The 3 types of people you should approach for money…The timing of WHEN you should work on raising capital…The 2 components of a successful money pitch…Why it’s important to just “be yourself” (and what that means)…The “low hanging fruit” of private money…How to make it so money is NEVER a limiting belief again……and more.If you’ve been struggling to come up with capital to fund your flips, this is for you.Let’s dive in!Links & ResourcesIf you want to raise a TON of private money fast, there’s only one book you need… grab a copy of Susan’s book “Getting the Money” on Amazon.You can also check out her work at SusanLassiterLyons.com!Like what you hear? Subscribe!If you've found any value or helpful information in the 7 Figure Flipping Podcast, we’d love to hear about it! Head over to iTunes to subscribe, and while you're at it, leave us a rating and a review so other investors who want to ramp up their own house flipping / wholesaling businesses can find us and get in on the good stuff! See acast.com/privacy for privacy and opt-out information.

Do you need help investing in real estate? Do you understand how to grow, scale, and profitably build your company into the business that you want it to be? You're in luck! I've been working for the past several years with some of the most successful real estate investors in the industry and from around the country. Names such as Andy McFarland and Bill Allen, along with myself, have built a program called “Seven Figure Flipping.” This exclusive mastermind and coaching program is designed to get you and your business to the next level. Interested in finding out more? Email me at Mike@juststartrealestate.com with the subject line “help,” and we'll get on a call together to see if this program is a good fit for you and your business. In this episode, I interview Susan Lassiter-Lyons. Susan is an investor, entrepreneur, author, and investment coach to assist people in creating wealth. She's the CEO of Lassiter Publishing Group, a financial publisher specializing in income and growth opportunities. If you're looking to succeed, read Susan's book Getting the Money. She reveals her step-by-step approach to getting money. This is not for people who can quickly get money from lenders, this is for the start-up entrepreneur who is interested in building their capital and wealth, but they don't have the start-up money. Susan is very candid in her methods and leaves nothing to spare in her book. She explains, in detail, how to grow from a one-person team to a larger company and how to find and secure the money for your company to thrive. Susan first dives into money lending and how you should view money lenders. Don't look at money lenders as an all-powerful entity. Look at them as personal investors - they are sharing with you their money because they can't do the work you are doing. Check your mindset when you are asking for money - how are you viewing yourself concerning the person who is investing in you and your company? Next, she moves into identity and how many flippers don't want others to know they are flipping. We call this the “secret identity.” Listen in on how my wife and I were caught flipping houses at Sunday dinner with my family. Listen in to find out how being passionate and excited about your company will create energy around you and make others want to invest in your company. Learn about how you can leverage yourself and your level of expertise into larger syndications. Find out about the concept of being “big time” on how to be able to “shoot higher” with your business to be able to scale and grow.

Do you need help investing in real estate? Do you understand how to grow, scale, and profitably build your company into the business that you want it to be? You’re in luck! I’ve been working for the past several years with some of the most successful real estate investors in the industry and from around the country. Names such as Andy McFarland and Bill Allen, along with myself, have built a program called “Seven Figure Flipping.” This exclusive mastermind and coaching program is designed to get you and your business to the next level. Interested in finding out more? Email me at Mike@juststartrealestate.com with the subject line “help,” and we’ll get on a call together to see if this program is a good fit for you and your business. In this episode, I interview Susan Lassiter-Lyons. Susan is an investor, entrepreneur, author, and investment coach to assist people in creating wealth. She’s the CEO of Lassiter Publishing Group, a financial publisher specializing in income and growth opportunities. If you’re looking to succeed, read Susan’s book Getting the Money. She reveals her step-by-step approach to getting money. This is not for people who can quickly get money from lenders, this is for the start-up entrepreneur who is interested in building their capital and wealth, but they don’t have the start-up money. Susan is very candid in her methods and leaves nothing to spare in her book. She explains, in detail, how to grow from a one-person team to a larger company and how to find and secure the money for your company to thrive. Susan first dives into money lending and how you should view money lenders. Don’t look at money lenders as an all-powerful entity. Look at them as personal investors - they are sharing with you their money because they can’t do the work you are doing. Check your mindset when you are asking for money - how are you viewing yourself concerning the person who is investing in you and your company? Next, she moves into identity and how many flippers don’t want others to know they are flipping. We call this the “secret identity.” Listen in on how my wife and I were caught flipping houses at Sunday dinner with my family. Listen in to find out how being passionate and excited about your company will create energy around you and make others want to invest in your company. Learn about how you can leverage yourself and your level of expertise into larger syndications. Find out about the concept of being “big time” on how to be able to “shoot higher” with your business to be able to scale and grow.

Susan Lassiter-Lyons, founder and publisher of TheIncomeInvestors.com, was all about real estate, even after the 2008 crash. But then she came to a realization that she had all her eggs in one basket.  So, she decided to diversify and seek out new opportunities to ensure the money she was making was effectively working for her.  Along the way, she discovered that reinvesting all her money back into her business was by far not the best model. And she could find much better returns… and still grow her company. Even better she's found a way to create passive income that means she doesn't have to work if she doesn't want to. We take a deep dive into that, as well as… The absolute best trait of any entrepreneur Why your next step doesn't ever have to be a giant leap The 80-15-5 Bucket Investment Strategy  How to build an “Anti-Fragile” Portfolio And more

Learn all about the I12 Income Acceleration System of income investing. The simple investment strategy, developed by financial coach Susan Lassiter-Lyons, pays you instant income, gives you raises when markets crash, and beats the S&P 500 returns by more than 400%. Making money one way is... great. But making money three ways is AWESOME!Susan Lassiter-Lyons This Week's Total Return: 36.42%. 24.35% capital gains + 12.07% income yield. In this episode, you'll learn: The 80/15/5 bucket style of portfolio allocation.The 12 investment strategies that make up the I12 Income Acceleration System.How to 'back door' your way into an IPO to earn income before the company goes public AND get a windfall of profits after it goes public.How to find 'asymmetric' investments that produce high yields without high risk. Links and Resources Mentioned in this Episode The Income Investors Academy Personal Capital Subscribe To & Review the Total Returns Podcast Thanks for tuning into this week’s episode of Total Returns! If the info and ideas have helped you in your financial journey, please head over to iTunes, subscribe to the show, and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing folks just like you!

FAR 265 Opening: Show me the MONEY! Of course this is one of the more famous movie lines ever from Jerry Macguire. I know many people get involved in real estate after listening to late night infomercials about “no money down” investing and how you can buy real estate with no credit, none of your own money and so on. These deals do exist but you might have to stumble over 100 good deals to find one. Those 100 deals require some money. And that money can ONLY come from one of two sources: YOU or SOMEONE ELSE. Most of us, when we get started are using money from someone else. It can be a friend, family member, or a lender, but most of us just do not have cash lying around to buy a property.  So how do you find the money and what is the best money to find? Our guest today is Susan Lassiter-Lyons and she is the author of the best-selling book “Getting the Money”. She’s coming along in a few minutes to lay some insight on us.  Plus we’ve got the news. Attom Data has released the first quarter home flipping report and I’ll be dissecting it for you later. And housing affordability is still in the news - the federal government has taken notice and is taking action. Flipping America is in the news also - more in a minute... How to contact us www.RogerBlankenship.com Facebook.com/flippingamericamedia Twitter and Instagram @FlippingAmerica Call our National Comment Line: 404-369-1018, ext 1. Leave your message or your question.  Email your questions to questions@rogerblankenship.com. Please always tell us where you are from. We like to know where the show is being heard. And let us know how you found out about us if you don’t mind.  Real Estate News- Flipping America Meetup hits a milestone - Official membership crossed the 7000 threshold last month and now stands at 7068. Our groups have hosted 1095 events since we started. We are now doing at least two events every week and one of them could soon be in your town. Contact Carly@rogerblankenship.com if you are interested in seeing us in your town.  https://www.housingwire.com/articles/49485-most-homebuyers-would-sacrifice-a-big-yard-for-a-shorter-commute-realtorcom-says Top Ten worst commutes:  American Avg. 26.9 min 10. Philadelphia - 32 10. Seattle - 32 8. Los Angeles -33 8. Miami - 33 6. Atlanta - 35 6. Chicago - 35 4. San Francisco - 36 2. Boston - 40 2. New York - 40 1. Washington DC - 41 https://www.housingwire.com/articles/49458-harvard-theres-a-housing-shortage-and-its-eroding-affordability Harvard Study creates basic profile of new Homebuyer: Age: under 35 Ethnicity: white Marital status: married Children: yes Type of property selected: detached, single-family home Square-footage of property selected: less than 1,500 Average home price: less than $200,000 https://www.housingwire.com/blogs/7-pulse/post/49493-pulse-affordable-housing-issues-are-stymying-the-mortgage-market-but-change-is-on-the-wayb  https://www.attomdata.com/news/market-trends/flipping/q1-2019-home-flipping-report/ Announcements: Lunch with me every Wednesday. Baraonda My latest article in Forbes is out. bit.ly/findredeals. The FAN is here! Would you like to invest in the Flipping America projects across the country? Coming soon you will be able to for as little as $100. That’s right, Flipping America is partnering with Ground Floor Funding to create a crowd-funded platform where you can invest in the deals we are doing here. The fund will pay out a 8% preferred rate of return and can go as high as 16%. You can make money with me, the Flipping America Guy.  Flipping America App is in the app store. You can listen to the show, read the show notes, and the entire catalog of shows is now available to you. It’s a free download and there are no upsells or in-app purchases. Free to download, free to listen. Go ahead and give it a try and drop me a line and let me know what you think. Want a quick analytical tool to tell you how strong a potential fix and flip deal is? Download the Property Grade app. You answer 10 simple questions about the property and the app instantly tells you what you can expect to make, your return on investment, your return on cash, and then the program gives the project a letter grade using the proprietary Flipping America Investment Property Grade algorithm.   Special Guest: Susan Lassiter-Lyons, author, “Getting The Money” https://www.amazon.com/Getting-Money-Simple-System-Private-ebook/dp/B00SLKXZNU/ref=sr_1_2?crid=2E0Q1CXIVSCDU&keywords=getting+the+money+by+susan+lassiter-lyons&qid=1562337505&s=gateway&sprefix=getting+the+money%2Caps%2C119&sr=8-2 Comment Line calls and Questions Call 404-369-1018, press 1 and leave your message! Motivational Thoughts for the day   “I’m always doing that which I cannot do in order that I may learn how to do it.” - Pablo Picasso   Tags: real estate, real estate investing, real estate investments, real estate education, flipping houses, Roger Blankenship, Flipping America, private money

Have you ever wondered how to find private money? Are you scared of the idea of approaching a private lender? If so, today’s guest can help you change your perspective and start accessing private capital in order to take your business to the next level!   I’m thrilled to share my conversation with Susan Lassiter-Lyons with you. Susan is an investor, entrepreneur, coach, and author, who has done over $800 million in real estate deals around the world. On this episode of Investing in Real Estate, Susan is sharing her tips on how to leverage private money, why private money is an appropriate means to invest, and the ins and outs of approaching a private money partner!    Book a call with our team: https://goo.gl/dezwHT  Show notes: http://morrisinvest.com/episode337  

If you are a regular listener, you’ll be hearing a familiar voice in this episode. For the second time, we talked to Brent Bowers, a wholesaling beast from Colorado. The husband and doting father of two works full-time in the military and does 12 to 14 hour shifts. However, that didn’t stop him from earning a total of $660, 000 last year doing wholesaling on the side and investing only a couple of hours each day. So if you’re wondering if you can do wholesaling while working from 9 to 5, you can’t miss this episode. In less than 30 minutes, you’ll learn so many powerful tips and insights; you’ll never look at wholesaling the same way again! RESOURCES: Getting the Money by Susan Lassiter-Lyons  Rich Dad Poor Dad by Robert T. Kiyosaki  Rich Dad's Cashflow Quadrant by Robert T. Kiyosaki  The Go-Giver by Bob Burg  Never Split the Difference by Chris Voss

Susan Lassiter-Lyons from Investor Insights is an American investor, entrepreneur, author, and coach. She's the president of the American Association of Alternative Investors and founder and CEO of Lassiter Marketing Group, a privately held financial publishing company. Susan has closed 612 real estate investment transactions, raised $30.3 million in private capital and her insights are consumed by more than 52,000 subscribers in the US and Canada. She's a prolific real estate and angel investor managing a portfolio that includes 740 real estate units, 14 tech start-ups, and 15 cannabis companies. Listen in to discover how she deals with adversity, as well as how she remains consistent and motivated to build a successful business. Resources Susan Lassiter-Lyons (official site) Investor Insights (community of alternative investors) Susan Lassiter-Lyons on LinkedIn  

Any interest increasing your conversions by 56%? Susan Lassiter-Lyons did just that by making a few simple tweaks to her webinar —  but her success didn’t come without a few grueling sessions of trial and error. Susan is a real estate investor turned educator/course creator who trains people how to invest in alternative and unique forms of investing.   In this episode, you’ll discover what costly mistakes Susan made with her webinar, and the tweaks she made to catapult her webinar’s conversion rates. What it took to go from drastic loss to drastic grain.   Episode Discussions: Why webinars convert so well versus other conversion techniques The crucial role emotion plays in the buyer’s decision How to increase conversion rates by implementing your brand’s story in your marketing Combining your hero’s journey and future pacing Should you get rid of your webinar replay sequence? Why not raising your prices is a confidence issue Learn from Susan’s $25K webinar outsourcing mistake How to improve your conversions with aspirational marketing and future pacing Writing scripts for make money online opportunities Susan’s webinar funnel versus her prospect follow up sequence   [1:50] Susan's story: Started investing in the stock market in 1990 Substantial profit from call option on Unilever stock Began investing in real estate in 1994 Ran a mortgage company for 8 years that provided financing solutions for real estate investors Closed mortgage co. and private equity fund after 2008 stock market crash “What am I gonna do now?!” Now runs The Investor Insights — a training and coaching program for alternative investors.   [6:48] Susan first started experimenting with webinars in 2009. [8:03] Her 1st webinar (live) was for a course - "Portfolio Loan Blueprint." Thought attendees would be able to see attendance numbers. Made her friends and family log on to the webinar. 7 attendees aside from friends and family Sold 3, made $300 "Webinars have always been one of the top two ways that I can generate revenue in my business. “-SLL [10:03] Susan crafted a webinar funnel for each of her products: Marketed directly to webinar registration page and held a live webinar. Marketed directly to opt-in page that directed to a video sales letter or long-form sales letter. Used follow-up email campaign for non-buyers. "Take that prospect follow-up sequence and stack it up against a webinar funnel. My webinar funnel outperforms that prospect follow up sequence by a factor of about 4 to 1." [11:00] Why do you think that is? Why such a dramatic change? The buzz around event marketing. Has a higher perceived value than a training video or email course. People get to know you. They get to see & hear your personality and authenticity come through.  [12:54] Webinars do so well versus other forms of conversion techniques due to the comprehensive ability to learn via video or slides or audio versus reading only. [13:13] “With webinars where you teach a little bit and you inspire them and give them hope — it's like the ultimate form of content marketing."-JE [15:42] Outsourcing Oops: Susan’s highest conversion rate before outsourcing webinar creation ($25K): 11% Conversion rate for 1st webinar after outsourcing: 5.5%  [16:55] Susan on her first impression of Webinar Accelerator:  "I was one of those people that that said ‘Ugh, look — I've been doing this long enough. I know how to do this. I just need that software because the software will have that thing I'm missing. I don't need to go through that training because he can't tell me anything. Big mistake." [17:07] “I came across so many great nuggets going through your training and hearing your program through Webinar Accelerator that I was able to make a few simple tweaks...and get incremental pickups in conversion." [17:33] The tweaks Susan made to increase conversions: Cut webinar content in half. Incorporated more emotion by incorporating her story and Hero’s Journey. Integrated the Future Pacing technique [19:24] A confused mind doesn't buy. [20:44] The Hero’s Journey: Where did I start? Where have I gotten to? What did I learn along the way? What setbacks did I have along the way? “This was my whole journey to figure out this solution and here's where I am now as a result of that…and people want to hear that!”-SSL [23:30] Susan’s transformation with ‘Master Lease Option Method’ course: Old attendance rate (06/16): 34.6% New attendance rate (07/17): 24.3% Old earnings per registrant: $8.05 New EPR: $13.44 Total sales percentage increase: 56% [26:34] "I would never encourage getting rid of the replay sequence but it all depends on your cold market strategy."-JE [30:47] Raising your prices is a confidence issue. “Using the training from the Webinar Accelerator...it's had a significant and fast impact on my business already, so I'm really looking forward to aligning with you more in the future so that I can take it to the next level. “-SSL Connect with Susan: Theinvestorinsights.com   Follow and watch a behind-the-scenes look at how I’m personally launching a brand new 6 & 7 figure product from scratch at SoldWithWebinars.com/TV Join our Facebook group at SoldWithWebinars.com/Experts    

This episode is Part 2 of a two-part interview with Susan Lassiter-Lyons. If you haven’t checked out Part 1, you can find it at WholesalingInc.com/podcast.   What happens when you find an awesome property to add to your portfolio and you just don’t have the cash to buy it? If you don’t know the answer to the question, this episode will be a game changer. Susan Lassiter-Lyons is an expert in acquiring private money and the author of one of Tom’s favorite books, Getting the Money: The Simple System for Getting Private Money for Your Real Estate Deals.   IN THIS EPISODE YOU’LL LEARN: Why authenticity is attractive to investors Myths you shouldn’t believe about lenders and investment partners How Susan leverages private capital for real estate investment   RESOURCES: Get started with Getting the Money: The Simple System for Getting Private Money for Your Real Estate Deals Dive deeper and sign up for Susan’s course at GettingTheMoney.com Learn more at Investor Insights

Regardless of where you are on your Wholesaling journey, one of the biggest benefits of Wholesaling is being able to find deeply discounted properties and acquire them for yourself. But what happens when you find an awesome property to add to your portfolio and you just don’t have the cash to buy it? If you don’t know the answer to the question, this episode will be a game changer. Our guest, Susan Lassiter-Lyons, is an expert in acquiring private money and author of one of Tom’s favorite books, Getting the Money: The Simple System for Getting Private Money for Your Real Estate Deals.   IN THIS EPISODE YOU’LL LEARN: The #1 problem in real estate investing How to avoid one of the most common mistakes in real estate investing The magic question you can use to find interested investors   RESOURCES: Get started with Getting the Money: The Simple System for Getting Private Money for Your Real Estate Deals Dive deeper and sign up for Susan’s course at GettingTheMoney.com Learn more at Investor Insights

Susan Lassiter-Lyons is an investor, entrepreneur, and coach. She has personally closed more than 600 real estate transactions, and launched a private equity mortgage fund, raising 26.2 million dollars from individual investors. When it comes to getting highly motivated leads, Susan knows her way around. On today's podcast, she shares some creative niches that you can get into.   Key Takeaways: Susan shares some of her main tips on how to get motivated leads. Always have at least 5 viable deals in your pipeline at any given time. When you force something to be a deal, chances are there are a lot of headaches associated with it. What does Susan's business look like today? Between Susan and her students, they have raised $250 million in private money. Newbies should focus on specializing. It's hard to break into the market if you're too broad. If you want to take on the big boys, then you really can't compete head-to-head with them. Wholesalers tend to be a little lazy when they're first starting out. Eviction filings basically have no competition. Susan shares her ‘tenant from hell' story. What kind of MLS keywords has Susan found that has been effective for her? What marketing channel should you keep an eye out for? What advice would Susan give her 25-year old self?   Mentioned in This Episode: FlipEmpire.com Flip Empire Private Facebook Group Getting The Money The Investor Insights Kick Em Out Quick Getting The Deals Eviction Coordinator   Ask Alex A Question: Have a question you want featured on an upcoming Flip Empire Show? Head over to the Ask Alex page, and record your question. We've made it super easy for you, so let us know what challenges you are having, and Alex will answer it personally!   Did you get your FREE Online Course? Text the word EMPIRE to 67076, and we'll send you a link to get instant access to the “5 Ways To Scale Your Real Estate Wholesaling Business To Six Figures (In 6 Months Or Less)” video module training course.   Subscribe To The Flip Empire Show, and Leave a Rating & Review!

Susan Lassiter-Lyons talks about how to raise money for your real-estate business and why those big banks may, in fact, not be the best choice. She explains alternatives such as local banks, private investors and some other sources. She also guides us on how to make your real estate business by adding tack-on-benefits. You don’t make money just through rental income; there’s other things you can do through property.

Susan Lassiter-Lyons is the founder of TheInvestorInsights.com, twice voted the #1 real estate investing blog. An investor since 1994, Susan has closed more than 600 transactions and raised $26.2 million in private capital. Susan is a passionate teacher, growth strategist, and private money coach. She is also the author of Getting the Money: The Simple System for Getting Private Money for Your Real Estate Deals Key Takeaways: [2:58] If the bulk REO purchases are even available anymore [6:20] The size of bulk REOs that you're looking at with the big banks, and how a smaller investor can find REOs of their own [10:15] The quality of house you can find in the REO market [14:20] The art of financing a deal [16:05] Susan's 2 prong system to financing [20:22] The types of rate Susan has been able to get ( for her and her students) when going through agencies and private investors [23:09] How a hard money lender turned Susan down for a loan and changed her investing for the better [26:27] The paradigm shift that needs to happen in terms of how real estate investors think of private money [29:24] The question Susan asks to private money investors that helps her get low rates while helping them stay happy Websites Mentioned: www.theinvestorinsights.com

  Susan Lassiter-Lyons is a long-time real estate investor and internet marketer. She’s the founder of Investor Insights. She is the Amazon #1 best-selling author of Getting the Money: The Simple System for Getting Private Money for Your Real Estate Deals.   EPISODE Susan is an expert in online marketing, and walks through the techniques that launched her brand and continued her success. Whether you are ready to jump into advertising, sales, or even running large events, the opportunities are ready to be discovered. We Discuss: How to use A/B testing and adapting funnels to find what best converts. Using the right tools to make your business run smoothly. Creating a personal business, where clients get exactly what they want. Automating your business, and sending the right offers.   For complete shownotes and more, please head over to www.marketingspeak.com/susanlassiterlyons   LINKS & RESOURCES MENTIONED The Investor Insights Digital Marketer InfusionSoft OptimizePress LeadPages Zapier   STEP UP YOUR MARKETING GAME! 1) Adapt your sales and marketing funnels to make sure that you're staying fresh and continuing to try new things. 2) Start an email or sales letter with an opt-in that promises something, such as an e-book or tool that you can put together cheaply, but adds value. 3) When adding upsells to ascend clients through your product ladder, make the add ons something that they will need to get the most value out of their initial purchase.   THANK YOU FOR LISTENING! As always, thank you for tuning in. Please feel free to drop by the website to contact me or leave a comment. If you enjoyed this episode, please share it! -Stephan   STAY CONNECTED 10 Point Facebook Ads Checklist - Free eBook | Twitter

Listen in as BIll shares his experience as an entrepreneur and overcoming his fears!Bill Walston is a highly sought after business and tax strategist and has served families, business owners and investors. Bill is also a real estate investor, mentor and coach. He is dedicated to helping real estate investors build, promote and protect their businesses and to live a tax deductible lifestyle.After successfully building an accounting and tax practice, Bill walked away from it to focus on real estate after deciding the profits were better on the other side of the desk. Jumping in with both feet he began working lease options and built the business model which became the base of his real estate investment company. In addition to single-family residences, Bill has moved into the commercial side of real estate investing. In the last couple of years he has built up an extensive portfolio for himself and his clients using Susan Lassiter-Lyons’ popular Master Lease Option Method.A master investor and teacher, Bill’s precise and easily duplicated systems for building, promoting and protecting a business have been successfully implemented by his students around the country in competitive markets of all kinds. He believes in freely sharing his expertise and information for the benefit of anyone who is serious about succeeding. His passion is bridging the gap between learning and doing.Bill holds a Bachelor of Science degree in Accounting and Finance and a Masters Degree in Tax Law.For information about Bill visit www.BillonBusiness.net See acast.com/privacy for privacy and opt-out information.

  Susan Lassiter-Lyons is a long-time real estate investor and internet marketer. She’s the founder of The Investor Insights. She is the Amazon #1 best-selling author of Getting the Money: The Simple System for Getting Private Money for Your Real Estate Deals. She started her real estate investing career in 1994 and has closed over 600 real estate deals.   EPISODE Investing in real estate may not be a get-rich-quick business, but the long-term income is worth is, and anyone can do it. Susan Lassiter-Lyons shares her journey as a million-dollar real estate investor, and gives us the ins and outs of how to get started, how to find deals, and how to fund them. Whether you are ready to jump into a full-time active investor career, or make extra income without dealing with the logistics, the opportunities are ready to be discovered. We Discuss:    How to start your real estate career-by yourself, or with investors.    Why using other people's money is a good starting point.    Creating a personal business, where clients get exactly what they want.    Automating your business, and sending the right offers.   For complete shownotes and more, please head over to www.optimizedgeek.com/susanlassiter   LINKS & RESOURCES MENTIONED The Investor Insights Getting the Money: The Simple System for Getting Private Money for Your Real Estate Deals 
Getting the Deals Realty Mogul Fundrise Bulk REO Secrets Getting the Money Digital Marketer InfusionSoft OptimizePress LeadPages Zapier   GET OPTIMIZED! 1. Check out crowdfunding options if you want to start investing in real estate, without having to be an active investor. 2. Get personal with your clients, pick up the phone and call them to get their insight on your programs and what they want to see more of. 3. Use Susan's training program, 
Getting the Deals, to learn where and how you can access real estate leads.   THANK YOU FOR LISTENING! As always, thank you for tuning in. Please feel free to drop by the website to contact me or leave a comment. If you enjoyed this episode, please share it! -Stephan STAY CONNECTED Reboot and Improve Your Life - Free Guide | Twitter | Facebook

Attracting Private Money

Attracting Private Money

Susan Lassiter-Lyons id the Founder of The Profit Insights, Susan specializes in designing online sales funnels to create leads and sales coming in automatically. Using The Profit Insights, Susan's 7-figure business specializes in helping business owners grow, scale and optimize. In her program, Automated Funnel Formula Susan shares her secrets to create an automated, online sales funnel that produces revenue 24/7.   In this podcast Susan talks about the importance of systems in your business and how she went from generating 500,000+ in her business in 2012 to over one million dollars in revenue in 2013 by putting systems into place.   Learn more about Susan at http://lassitermarketing.com   Susan is a speaker at A Day With The Masters: Market Mastery 2014 Conference and will be pulling back the curtain to reveal the exact steps she took and systems she used to generate over 43,000 in one week.   A Day with the Masters Marketing Mastery 2014 Conference is designed for professionals and business owners who want to immerse themselves in knowledge and expertise as our six marketing masters share their cutting-edge techniques and strategies to transform your business today.The event takes place on Friday, April 25, 2014 at the  Greater Fort Lauderdale / Broward County Convention Center in Fort Lauderdale.  General Admission tickets which include lunch are $77 before April 15 and $97 after. VIP tickets which includes a private lunch with the MASTERS (and other perks) are $147 before April 15 and $197 thereafter. Too far to travel to Florida? Watch the event via livestream from your home for only $77.00.  There are also a limited number of Vendor tables and sponsorships available. For tickets and more information visit www.daywithmasters.com