Grow Your Local Business

Grow Your Local Business

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Are you ready to grow your local business? Local marketing expert and life coach Leslie Presnall shares the strategy and the mindset to reach more people in your city and bring in a steady stream of clients.

Leslie Presnall


    • Jun 3, 2025 LATEST EPISODE
    • every other week NEW EPISODES
    • 23m AVG DURATION
    • 124 EPISODES

    Ivy Insights

    The Grow Your Local Business podcast hosted by Leslie is an incredibly motivating and informative show that empowers listeners to dream big and take action towards growing their businesses. Leslie not only provides grounded action items for the present moment, but she also helps listeners visualize and plan for future growth. Her resources are invaluable and have helped many entrepreneurs see measurable results in their businesses. This podcast is a must-listen for anyone looking to grow their local business.

    One of the best aspects of this podcast is that it focuses specifically on marketing a local business, which sets it apart from other marketing podcasts out there. Leslie shares unique strategies for growing a local following and provides actionable content that can be implemented right away. Her tips are practical, easy to understand, and most importantly, they work. Whether you've been in business for years or just starting out, you'll find value in this podcast.

    While there are countless positive aspects to The Grow Your Local Business podcast, it's important to note that some listeners may find the episodes to be relatively short. While this makes the content easily digestible and great for consuming on-the-go, some may prefer longer episodes with more in-depth discussions or case studies. However, despite the shorter format, Leslie still manages to deliver valuable insights and advice.

    In conclusion, The Grow Your Local Business podcast is a game-changer for any entrepreneur looking to take their local business to new heights. Leslie's knowledge and expertise shine through in each episode as she shares actionable tips, strategies, and resources that can be implemented immediately. Whether you're struggling with mindset issues or need guidance on marketing your local business effectively, this podcast has got you covered. With Leslie as your coach and guide, you'll feel motivated and equipped to tackle any challenge that comes your way.



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    Latest episodes from Grow Your Local Business

    Instagram Business vs. Creator Account: What's Best for Local Business Owners?

    Play Episode Listen Later Jun 3, 2025 11:42


    If you've ever wondered whether you should be using an Instagram Business account or a Creator account — this quick episode will give you the clarity you need!This is a question I recently answered inside The Localpreneur Academy because many local business owners and service providers get stuck deciding which is “better” — and whether they should start a whole new account or switch from personal.In this episode, you'll learn:The current features of both Business and Creator accounts (as of 2025)How to know if YOU are a personal brand or a local businessThe best type of account for your businessMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    Hoping to Get Local Clients vs Expecting To Get Fully Booked

    Play Episode Listen Later May 27, 2025 21:55


    This episode is a reminder that how you think about getting clients changes everything. If you've been waiting for local people to find you, posting inconsistently, or doing a lot of busy behind-the-scenes work without real results… this one's for you.Leslie breaks down the mindset shift from hoping to expecting—and what that shift looks like in your day-to-day marketing, energy, and actions.In this episode, you'll learn:The difference between passive marketing energy vs. confident, committed actionThree common ways you show up in your business when you're hoping to get clients (and what to do about it)Why your brain resists showing up—and how to override it with belief and strategyMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    How This Rural Social Media Manager Got Fully Booked (and Helped Her Clients Grow Too)

    Play Episode Listen Later May 20, 2025 31:57


    Today's guest, Jordan Egelston, is a former nurse and mom of two who now runs a fully booked social media management business serving rural small businesses in Upstate New York.In this episode, we talk about what's really working for local marketing in small towns — and how Jordan proved you can build a thriving business, no matter how rural your area is.Tune into this episode to learn:Why most rural business owners aren't seeing traction on social media -- and what to do insteadThe mindset shifts Jordan made to go from self-doubt to fully booked (and what finally made it click)Why living in a rural town doesn't have to limit your income, success or impactMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingFollow Jordan on Instagram @jordanegelstonFollow Jordan on Facebook at Uniquely Jordan MediaIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    Stop Overthinking Your Content

    Play Episode Listen Later May 6, 2025 15:52


    Overthinking is one of the biggest reasons local business owners never get their content out to their followers.In this episode, we're talking about different ways overthinking shows up in your content creation process -- and what to do about it so you can get more visible in your city, stay consistent and build local demand.Tune into this episode to learn:5 sneaky ways overthinking shows up in your content creation and slows you downThe mindset shift that helps you create faster without sacrificing qualityHow to use each social media post as one small step in your bigger marketing strategyMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    How Too Many Offers Are Slowing Down Your Local Sales

    Play Episode Listen Later Apr 29, 2025 22:18


    The real problem with having too many offers? It slows down your local sales.In today's episode, I'm walking you through SIX different ways this shows up for local business owners — from confusing your audience to filling your calendar with the wrong clients — and why simplifying your offers one of the fastest ways to start getting fully booked.Tune into this episode to learn:Why too many offers confuse potential clients and slow down local salesHow juggling multiple services drains your marketing momentum and energyWhat happens when fallback offers fill your schedule (and how to fix it)Mentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    Offers 101: What You Actually Sell In Your Local Business

    Play Episode Listen Later Apr 22, 2025 14:50


    If you've ever felt confused by the word "offers" or wondered how to "make offers" in your business -- this episode will clear it up!I'm breaking down what an offer actually is for local business owners because understanding this foundational concept will make everything easier -- your marketing, your content, your sales and how you show up online.Tune into this episode to learn:What an offer really is for service-based local business ownersThe difference between your core offers, making offers and special offersPlus, how the idea of "offers" applies to product-based businesses tooMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    MVP: How To Create a Follow Up Process

    Play Episode Listen Later Apr 15, 2025 19:17


    Dive into the re-airing of this Most Valuable Podcast episode (originally episode 90) where I'm sharing How To Create a Follow-Up Process for potential clients.Do you ever stress out about how to follow up with leads?Maybe they've reached out and inquired about what you offer. You've sent them some information or even talked to them....And now you're waiting...You start to question... Should I reach back out? How long should I wait? What should I say??I'm breaking it all down in this in this episode!Tune into learn:The 3 steps to create a solid follow up process for potential clients How to detach your emotions and stay neutral and professionalHow having a follow up process can keep you from overthinkingMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

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    When You're the First to Do Something New In Your City (And It Feels Kinda Scary)

    Play Episode Listen Later Apr 8, 2025 15:46


    When you do something new in your city — offering something no one else is offering, or doing it in a totally unique way — it can feel exciting and straight-up scary.Your brain might start to second-guess: “Will people even want this?” “Will they get it?” “Should I do it this way… or just do it like everyone else?”This episode is a mindset reset for the moments when doubt creeps in — because deep down, you know you're actually onto something big.Tune into this episode to learn:What to expect when you're the first to do something new in your marketHow to hold your belief when your brain starts to offer doubtReal examples of how to market and message something your audience doesn't understand yetMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    Why Growing Your Business Locally First Will Get You Fully Booked Faster

    Play Episode Listen Later Apr 1, 2025 27:59


    If you run a business that can work with people all over, but you're struggling to get clients, this episode is for you!Just because you can serve people anywhere, it doesn't mean it's the best place to START.In today's episode, I'm breaking down why focusing locally first can help you get fully booked faster and actually give you the momentum you need to scale.Tune into this episode to learn:Why focusing on your local clientele first gives you instant credibility, connection and clarity in your messagingHow local referrals, relationships and visibility can fill your calendar faster than trying to market to the massesWhy focusing on local isn't excluding anyone -- and how clients from other places can still find youMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingEp #105: How Qianlei Built A Fully Booked Acupuncture Practice -- with a 3-month waitlist and 1 Million Instagram FollowersIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    Local Clientele Drama

    Play Episode Listen Later Mar 11, 2025 20:22


    6 Totally Free Ways to Market Your Business Locally (Even with a $0 Budget)

    Play Episode Listen Later Mar 4, 2025 14:46


    If marketing feels hard because you have a limited budget for ads or promotions, or you're constantly stressed about the cost of growing your business — this episode is for you.The good news? There are so many ways to market your business locally for free and today, I'm giving you 6 simple strategies to get seen, attract local customers, and build real momentum without spending a single dollar.These are the exact strategies I teach inside The Localpreneur Academy, and they work whether you're just starting out or trying to grow with cutting expenses.Tune into this episode to learn:6 totally free ways to get in front of local people and grow your audienceWhy you don't need a budget at all -- just your phone, the internet and a little timeWhy your happy customers, friends, family and peers are your (free) best marketing team -- and how to get them to actually spread the wordMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingEp #84: How To Show Up In Local Facebook GroupsIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    From Farmer to Sold-Out Success: How Aurora Mastered Local Marketing

    Play Episode Listen Later Feb 18, 2025 37:02


    If you've ever struggled with selling, marketing your business locally, or building a loyal customer base — this episode is for you! Today, I'm talking with Aurora Schunk, a local farmer in Western New York and member of The Localpreneur Academy, who has completely transformed her business using local marketing strategies.But this episode isn't just for farmers. What she's sharing applies to any local business owner looking to create demand, sell with confidence, and build deep connection with their audience.Aurora sold out her CSA shares in just one week, increased her revenue by 70% this past November, and even sold out a collaborative event with other small business owners in just 36 hours.Tune into this episode to learn:Why her marketing and education makes her offers irresistibleThe mindset shifts that helped her sell moreHow she used collaborations to grow her audience and increase demandMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingFollow Aurora on InstagramVisit her website - Schul FarmsteadIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    How I Planned My Business Breakthrough at a 3-Day Retreat—And How You Can Too

    Play Episode Listen Later Feb 11, 2025 34:21


    What if the biggest breakthrough in your business wasn't found in another to-do list or in your next social media post — but in stepping away and creating space to think, plan, and problem-solve?In this episode, I'm pulling back the curtain on my recent 3-day business retreat, where I worked alongside two other coaches to map out our biggest goals, refine our marketing plans, and coach ourselves through the current challenges holding us back.But here's the thing — you don't have to take yourself on a retreat RIGHT NOW to get massive value from this episode. Just by listening you'll have a shift in the way you think and problem solve in your business.Tune into this episode to learn:Things to consider when planning the next 6-12 months in your businessHow to choose the right people to surround yourself with in business (and why they shouldn't always be in your same industry)How to stay solution focused in your businessMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingEpisode #8 - How To Plan A Solo Work RetreatJanessa Dean - Flight Nurse CoachYann Dang - Aspire CoachingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.

    MVP: Downtimes and slow seasons

    Play Episode Listen Later Feb 4, 2025 16:47


    Dive into the re-airing of this Most Valuable Podcast episode (originally episode 73) where I'm sharing how to think about the downtimes slow seasons that we all experience in business -- and how to show up when you're expecting them or going through them so you can create bigger results.Mentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingUncapped with Christa ReneIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.

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    Choosing Your Local Niche: The Dos and Don'ts Every Small Business Owner Needs To Know

    Play Episode Listen Later Jan 28, 2025 23:15


    In this episode we're walking through the dos and don'ts of niching to help you avoid common mistakes, reduce the stress around choosing a niche and make a confident decision.Tune into this episode to learn:The biggest mistakes small business owners make when choosing a nicheHow to avoid "niche drama" and keep making money while you figure it outThe key components to a profitable nicheMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.

    How Qianlei built a thriving acupuncture practice from opening to fully booked -- with a 3 month waitlist AND 1 million Instagram followers

    Play Episode Listen Later Jan 14, 2025 33:25


    I'm sitting down with my student Qianlei Li, a second-generation Chinese Traditional Chinese Medicine expert and acupuncturist, who's sharing how she grew her local practice from opening to fully booked with a waitlist in less than 6 months -- then how she's gone on to grow her Instagram to over 1 million followers and launch digital products to a worldwide audience in less than 1.5 years.She's candidly sharing the mindset shifts that helped her overcome the fear of charging premium rates, navigating the perception of being a "newbie" and even dealing with being ghosted and rejected.Tune into this episode to learn:How to be more confident in your pricing and stop being apologetic for not being the cheapest option in townHow to successfully reach out to local business owners for collaborations -- and how to get their attention when they don't respondHow to use trial and error to grow on social mediaMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingFollow Qianlei on Instagram @oldtown_acupuncturistIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.The Local Go-To Challenge is happening Monday, January 13 - Wednesday, January 15.Step into being the local top choice with a standout business that's 100% unique to your community.Click here to register for this FREE challenge!

    Your Local Go-To Vision

    Play Episode Listen Later Jan 7, 2025 33:08


    In this episode, you'll learn a transformative exercise to help you visualize your path to becoming the local go-to person in your industry. You'll learn the importance of embodying your future self now—even before the results show up—and how this shift in mindset and identity sets the foundation for achieving your big goals this year.You'll also learn a simple way to use ChatGPT as a tool for creating a detailed, inspiring vision for your year, combining personal and professional goals to set yourself up for success.Tune into this episode to learn:Why visualization is the missing piece in your goal-setting process as you become the local go-to in your industryHow to embody your future self to create the results you want.Leslie's personal example of using ChatGPT to map out her goals and vision for 2025 -- along with a step-by-step guide to creating your own local go-to vision using ChatGPT.Your ChatGPT Prompt:Go to https://chatgpt.com/In the box under "What can I help with?" paste type the following prompt:“I'd like to do some visualizing of my upcoming [YEAR] as a [ROLE: business owner, mom, etc.]. Can you write a story of what my year would look like based on the following goals and priorities?”Then, include a detailed list of your goals, milestones, and daily habits.Mentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.The Local Go-To Challenge is happening Monday, January 13 - Wednesday, January 15.Step into being the local top choice with a standout business that's 100% unique to your community.Click here to register for this FREE challenge!

    What It's Like To Be Inside The Localpreneur Academy

    Play Episode Listen Later Dec 17, 2024 49:04


    In this episode, I'm interviewing 3 students from The Localpreneur Academy. They're sharing how they've best utilized the program to grow their local businesses -- even within their life as moms, expecting moms, spouses, full-time employees, and more.Tune into this episode to learn:The breakthroughs and results my clients have experienced after being inside The Localpreneur AcademyHow they're growing their business in their city in their specific niches and as busy moms, spouses, and even full-time employeesWhat it's like to be supported inside The Localpreneur AcademyMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingLinks To Connect:Lydia Matthews | Esther ClothingInstagram: @esther.clothingbrandWebsite: https://esther-clothing.com/ Natalie Clark | Chloe and Cate Kids Consignment Instagram: @chloecatekidsconsignmentWebsite: https://chloeandcatekidsconsignment.com/Laura Longmire | Where Life Meets StyleInstagram: @wherelifemeetsstyle.coWebsite: https://www.wherelifemeetsstyle.co/If you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.

    The Questions Every Business Owner Should Answer Before Next Year

    Play Episode Listen Later Dec 10, 2024 15:50


    Don't close the book on this year without asking yourself these questions! In this episode, we're reflecting on the hard lessons and big wins from 2024 before we move into 2025 so you know what to leverage in your business, what to leave behind and what to do differently next year.Tune into this episode to learn:The reflection questions you need to ask before next yearThe key to breaking the "do-over" loop in your businessHow to take ownership of your wins and losses and build momentum for next yearMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingEp 19: Taking Full Ownership of Your WinsIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.

    8 Content Lessons Learned from 100 Episodes

    Play Episode Listen Later Dec 3, 2024 32:21


    In this episode, I'm sharing the 8 top content creation lessons I've learned from producing 100 podcast episodes. But these lessons aren't for podcasters—they're for YOU, the local business owner who wants to increase your visibility, create content easier and market yourself as that local go-to person.Mentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingContact meEpisode 80: Location DramaEpisode 97: How Long Your Marketing TakesEpisode 99: How I Grew My Business By 200%If you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.

    You're Invited To Fast Track Week!

    Play Episode Listen Later Nov 26, 2024 17:59


    Join me for the 5-DAY LIVE VIRTUAL EVENT: FAST TRACK WEEK! Fast Track Week is an exclusive event for students in The Localpreneur Academy to help you implement my 5-step Local Go-To Process in the fastest, most actionable way possible.Join me December 9-13, 2024 to learn the essential steps to stand out locally, reach more people in your city, grow your local following, create engaging "local go-to" content, and sell confidently. I'm sharing all the details in this episode!Mentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.

    How I Grew My Business By 200%

    Play Episode Listen Later Nov 19, 2024 30:47


    In today's episode, I share how I tripled my business revenue in just one year—during one of the most transformative years of my life—becoming a mom! Here's what I did to achieve more than 200% growth, and how you can apply the same strategies to your business, no matter what phase of life you're in.Mentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.

    MVP: The Real Reason Your Services Are Worth It -- And Why Your Local People Will Buy

    Play Episode Listen Later Nov 5, 2024 16:03


    Dive into the re-airing of this Most Valuable Podcast episode (originally episode 56) where I share the REAL reason people buy and the real reason your services are worth it to your local audience.Tune into this episode to learn:Why people aren't actually paying for your time  or experienceWhat's going to get people to say "OMG this is totally worth it"The most important things you need to be talking about in your marketingMentioned in this episode:Work with me inside The Localpreneur AcademyFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.

    How Long Your Marketing Takes

    Play Episode Listen Later Oct 29, 2024 25:24


    In this episode, I'm breaking down the 3 levels of marketing mastery -- the beginner level, the proficient level and the expert level and diving into your time management and expectation while you're in each of these levels.Each level impacts how long it takes to complete your marketing tasks. Understanding where you are can really help you plan and feel like you have more control over your calendar and day to day operations in your business.Tune into this episode to learn:The 3 levels of marketing mastery and how each stage impacts the time needed for your marketing tasks.How time blocking helps you realistically plan your weekHow to not let perfectionism, procrastination, and unexpected "life things" throw off your calendar.Mentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    MVP: How To Collaborate With Other Local Businesses This Holiday Season

    Play Episode Listen Later Oct 22, 2024 18:49


    I'm re-airing this Most Valuable Podcast episode (originally Episode #3) to share 3 ways you can collaborate with other local businesses this holiday season to increase your visibility and sales.Collaborating with other local businesses is always a great way to share audiences, reach new people and gain more visibility in your city. I'm sharing how to ramp it up specifically during the holiday season through these 3 strategies.What you'll learn in this episode:How to stay consistent and bring in sales during the holiday season - even if your service isn't a "gift"The best way to choose businesses to partner with and that are aligned with youHow to get featured in local media and gift guidesMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    Earn More This Black Friday

    Play Episode Listen Later Oct 17, 2024 31:49


    Enjoy this live training replay where I share how to earn more this Black Friday and Cyber week!Learn three really common mistakes that I see local business owners make that stops them from really getting the most sales and what to do instead.Plus, you're invited to a special bonus Black Friday Planning Workshop that I'm hosting for my students inside The Localpreneur Academy on October 24.Mentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingJoin my free Facebook groupIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    When locals say they didn't know you were here

    Play Episode Listen Later Oct 8, 2024 12:44


    Has someone in your city ever told you "I didn't know you were here!" or "I didn't know you did that" and left you feeling frustrated because you feel like you do everything to market your small business -- and people still don't know you?This week I'm diving into how to turn this common frustration into a powerful opportunity.Tune into this episode to learn:How to tap into the untapped potential and growth opportunities in your local marketingThe #1 reason to stop telling yourself "I've tried everything"Growth questions to get your creativity flowing to reach new local audiencesMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    Pt 3: The Local Go-To Challenge Day 3 - How To Create Something Original {Limited Time Replay}

    Play Episode Listen Later Oct 1, 2024 74:42


    Enjoy this limited replay of The Local Go-To Challenge. This episode expires on Sunday, October 6.In this episode I share how to create something original. Learn how bring something new and 100% unique to your community that no one else is offering but you.p.s. When you join The Localpreneur Academy THIS WEEK, you'll be invited to our 2-day BONUS Local Go-To Caption Writing workshop happening October 7-8. This is a small group experience just for those who join from our challenge. We'll write at least 10 captions together using my 5-step formula that positions you as the local solution. Then, I'll show you how to repurpose those 10 captions into Reels, carousels and static posts. You'll end the workshop with 40 pieces of content -- written together and edited by me!Mentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    Pt 2: The Local Go-To Challenge Day 2 - How To Sell The Value of What You Offer {Limited Time Replay}

    Play Episode Listen Later Oct 1, 2024 48:12


    Enjoy this limited replay of The Local Go-To Challenge. This episode expires on Sunday, October 6.In this episode I share how to sell the value of what you offer. Learn how to talk about your services in a way that makes people want to work with YOU specifically.p.s. When you join The Localpreneur Academy THIS WEEK, you'll be invited to our 2-day BONUS Local Go-To Caption Writing workshop happening October 7-8. This is a small group experience just for those who join from our challenge. We'll write at least 10 captions together using my 5-step formula that positions you as the local solution. Then, I'll show you how to repurpose those 10 captions into Reels, carousels and static posts. You'll end the workshop with 40 pieces of content -- written together and edited by me!Mentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    Pt 1: The Local Go-To Challenge Day 1 - Becoming The Local Go-To {Limited Time Replay}

    Play Episode Listen Later Oct 1, 2024 48:20


    Enjoy this limited replay of The Local Go-To Challenge. This episode expires on Sunday, October 6.In this episode I share how to be that local go-to person. Learn how to start thinking and showing up in your business every day as that local go-to person.p.s. When you join The Localpreneur Academy THIS WEEK, you'll be invited to our 2-day BONUS Local Go-To Caption Writing workshop happening October 7-8. This is a small group experience just for those who join from our challenge. We'll write at least 10 captions together using my 5-step formula that positions you as the local solution. Then, I'll show you how to repurpose those 10 captions into Reels, carousels and static posts. You'll end the workshop with 40 pieces of content -- written together and edited by me!Mentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    How Dr. Mel fully booked her practice in a small town -- and again in a big city

    Play Episode Listen Later Sep 24, 2024 35:17


    Learn how Dr. Melissa Thompson got fully booked in her pelvic floor physical therapy practice in a small South Louisiana town where she knew no one -- and then again when she and her husband moved to Houston where there was lots more competition. She shares the marketing and mindset obstacles she faced and how she overcame them.Mentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingFollow Dr. Melissa Thompson on InstagramFlow Physical TherapyIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    MVP: Building Local Credibility

    Play Episode Listen Later Sep 17, 2024 26:51


    I'm re-airing a Most Valuable Podcast episode (originally episode 30)! In this episode, I'm sharing my 4-step process to build your local credibility.If you're unsure on how to get the word out and how to get people to trust and choose your business, I'm laying out exactly what it takes it go from unknown to the local go-to person in your industry.Tune into today's episode to learn:How to take massive action to meet more local people How to show people that you can help them and prove that you can get resultsHow to overdeliver and get raving local fans talking about your businessMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingEpisode 11 - How To Collect More Testimonials From Local ClientsEpisode 21 - How To Meet More Local PeopleIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Bootcamp. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    work local credibility most valuable podcast
    Getting Content With Your Clients

    Play Episode Listen Later Sep 10, 2024 15:59


    Do you struggle with taking photos or video for social media while you're working with clients? Do you forget to take photos or videos of your finished results or final product? Do you feel like you don't have anything to post on social media because you never collect content?Then this episode is for you! I'm sharing lots of examples and ways to easily work getting content with your clients into your regular routine.Tune into this episode to learn:How to plan for getting content and making it part of your workflowHow to be proactive with collecting content vs leaving up to chance when working with clientsHow to have a back up plan for content when clients don't want to be featuredMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    How To Create a Follow Up Process

    Play Episode Listen Later Sep 3, 2024 20:29


    Do you ever stress out about how to follow up with a potential client?Maybe they've reached out and inquired about what you offer. You've sent them some information or even talked to them....And now you're waiting...You start to question... Should I reach back out? How long should I wait? What should I say??I'm breaking it all down in this in this episode!Tune into learn:The 3 steps to create a solid follow up process for potential clients How to detach your emotions and stay neutral and professional How having a follow up process can keep you from overthinkingMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    How To Stay Consistent in Your Local Marketing and Business with a Minimum Baseline

    Play Episode Listen Later Aug 27, 2024 19:24


    In this episode I'm teaching a coaching tool called "The Minimum Baseline" to help you create more consistency in your local marketing and business.Mentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingJoin my Free Facebook Group - Grow Your Local BusinessIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    How Dana became THE local go-to furniture restyler with a 7-month waitlist

    Play Episode Play 22 sec Highlight Listen Later Aug 13, 2024 41:07


    My Localpreneur Academy student Dana Manning is sharing how she went from moving to a new city with ZERO social media presence (she wasn't even on Facebook!) to now being fully booked with a 7 month waitlist!She's a mom who's learned some secrets to implementing systems so she can get everything done, maintain balance and truly make her business work for her.Tune into this episode to learn:The strategy and mindset shifts that took Dana from living in a new city with zero social media presence to now fully booked 7 months in advanceHow Dana shifted from "time management" to "Dana Management"How to start and implement simple systems and processes in your business so you're never starting from scratchMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingFollow Dana on Instagram at @thedandeliontreedesignsFollow Dana on Facebook at The Dandelion TreeVisit Dana's website The Dandelion TreeIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    MVP: Your Imaginary Trolls

    Play Episode Listen Later Aug 6, 2024 14:17


    Tune into this Most Valuable Podcast Episode! We all have those people in our head who we imagine are judging us, laughing at us, or rolling their eyes at us every time we show up on social media.Maybe it's people in your present life or people from your past like mean girls from high school, exes or old co-workers.These are your imaginary trolls.These people don't actively troll us online, but they live rent free in our minds... stopping us from showing up how we truly want to.Today I'm sharing my experience with my own personal troll, plus how to let yours go so you can be yourself on social media and promote your business freely without worrying what your imaginary troll is thinking.Tune into today's episode to learn:How to identify your imaginary troll and what you're really scared of on social mediaHow to be more aware of the results you create (and don't create) when your imaginary troll gets in your headPlus, how to let your imaginary troll go so you can show up freely and confidently onlineMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    How To Be More Confident On Social Media 2.0

    Play Episode Listen Later Jul 30, 2024 27:57


    In this episode, I'm re-visiting the topic - How to be more confident on social media.Tune into this episode to learn:Where confidence really comes fromHow to generate confidence on demandThe real reason you aren't showing up how you want on social media - and what to do about itMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingEp 43: How To Be More Confident On Social MediaIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    {Limited Time Replay} 3 Mistakes Local Business Owners Make On Social Media... And What To Do Instead

    Play Episode Listen Later Jul 23, 2024 93:45


    Catch the replay of this live training for the next 7 days! This limited-time replay expires 7/29/24.Tune into this episode to learn:How to start making more sales online...without feeling salesyHow to stop stressing over the numbers and set yourself up for a win with every post.How to improve your results without trying to keep up with everythingMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    How To Find More Local Accounts To Follow On Instagram

    Play Episode Listen Later Jul 16, 2024 16:17


    This week I'm sharing how to find more local accounts to follow and engage with on Instagram as part of your local engagement strategy.Tune into this episode to learn:3 ways to find more local accounts to follow and engage withThe impact of “being part of your community” on Instagram and following more local accountsSimple ways to consistently increase your visibility by engaging on InstagramMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    How to show up in Local Facebook Groups

    Play Episode Listen Later Jul 9, 2024 26:03


    This week I'm sharing best practices on how to show up in local facebook groups as a business owner to promote your business, offer value and be of service in your community.Tune into this episode to learn:The 4 things your Facebook profile must have visible when you're engaging in groupsHow to show up as the local go-to expert in Facebook groupsHow to best promote your business and add value in groups -- while following the admin rulesMentioned in this episode:Join My Facebook Group: Grow Your Local BusinessWork with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    MVP: How To Turn On Your Instagram "Open" Sign

    Play Episode Listen Later Jun 11, 2024 27:08


    Are you making it clear that you're available to work with or hire? As a service-based business owner, your social media presence is your "open for business" sign.  This is how potential clients know they can pay you.A common (and sneaky) mistake I see happening all over Instagram is business owners not making it super clear that they're available or how clients can work with them. This is leaving money on the table and your followers unsure on their next steps.I'm breaking it all down in this Most Valuable Podcast episode (originally episode #5!) and telling you exactly what to do to "fix" your open sign and make sure it's always turned on for new and current followers!Tune in today's episode to learn how to:Clearly tell people you're available in 3 stepsNot have just an inspirational or informational feedMake clear offers on social mediaChange your mindset around making offers and selling regularlyMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.Click here to register for the FREE 3-Day Challenge: The Local Instagram FormulaJoin me Monday, June 17 - Wednesday, June 19 where I'm breaking down my proven Local Instagram Formula in bite size pieces day by day.REGISTER HERE

    work most valuable podcast
    How Bookkeeper Sarah Fulton increased her clientele by 60% in 6 months

    Play Episode Listen Later Jun 4, 2024 38:24


    In this episode, my client Sarah Fulton is sharing how she increased her clientele in her bookkeeping business by 60% in 6 months -- then how she turned around and doubled her inquiries in the first half of the year!Tune into this episode to learn:The strategy and mindset behind developing her social media presenceThe power of knowing your numbers so you can hit your goalsPlus, simple bookkeeping tips to get started tracking your numbersMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingFind Sarah on Instagram and visit her website hereIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    MVP: Are you secretively selling?

    Play Episode Listen Later May 28, 2024 21:42


    If selling and promoting your services on social media makes you feel icky and spammy, you're not alone.It's totally normal. We aren't born sales people.But instead of working on the skills of selling and the mindset around selling, I see a lot of people either (1) avoid it totally or (2) secretively sell (aka disguise they're actually trying to sell something)I've been guilty of both.  This is why I've worked so much on my own beliefs around selling. Feeling salesy isn't fun, but running a business without selling is really hard too. There's a solution.Tune into today's episode to learn:How to know if and why you're trying to disguise your selling on social mediaHow to normalize promoting and selling your services... even if you're scared nowWhat the most valuable posts are for your local audienceMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    Location Drama

    Play Episode Listen Later May 21, 2024 17:12


    This week I'm diving into something that affects so many local business owners all over... your location.Whether you live in a small town or big city or whether you have a physical location or no location - you likely have thoughts about where you're located and what results are possible for you.Location Drama is any negative thoughts you have about your location. It's when you blame your location for your results OR you think certain bigger results are impossible because of where you're located.Join me as I walk you through how to identify your location drama and how to work through it so you can ultimately create success no matter where you're located.Mentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.CLICK HERE TO BOOK A FREE CONSULT CALL

    When Your Industry Is Saturated In Your City

    Play Episode Listen Later May 7, 2024 19:45


    Is your industry saturated in your city? In this episode we're diving into how there's no such thing and how you can still be successful -- even if there are other business who do what you do. I'm sharing the mindset shifts you need to find what makes you unique, to continue showing up and to bring in your local clients.Tune into this episode to learn:The mindset trick to get you out of scarcity and into enoughnessWhy what you see in your industry bubble on social media is different than what your local audience seesHow to tap into your uniqueness as the local go-to personMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingEpisode 14: Finding Your Local VoiceIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.

    MVP: How To Collect More Testimonials From Local Clients

    Play Episode Listen Later Apr 30, 2024 22:05


    Do you get your clients amazing results, but you struggle to get amazing testimonials?In this Most Valuable Podcast episode, I'm re-sharing a few ways to help you get more testimonials from your local clients, so you can build your credibility and social proof. But you're not going to collect just ANY generic fluffy testimonials either -- you're going to start collecting the exact worded testimonials you need to get potential clients off the fence and reaching out to work with you.I'm sharing the exact questions I ask my clients to get the perfect testimonial.Plus, I'm breaking down how to collect testimonials, how to get people to want to give you testimonials and how to make it easier for them to write testimonials. I'm even sharing what to do when a client doesn't give you a testimonial -- but you still want to share their results! Consider this episode your testimonial masterclass.Tune into today's episode to learn:How to easily systematize your testimonial collection processHow to incentivize your clients to leave reviewsHow to ask the right questions to get the perfect testimonialHow to share a client's story even if they don't leave a testimonialMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.

    MVP: Building Local Credibility

    Play Episode Listen Later Apr 23, 2024 25:07


    In this Most Valuable Podcast episode, I'm re-sharing my 4-step process to build your local credibility.If you're unsure on how to get the word out and how to get people to trust and choose your business, I'm laying out exactly what it takes it go from unknown to the local go-to person in your industry.Tune into today's episode to learn:How to take massive action to meet more local people How to show people that you can help them and prove that you can get resultsHow to overdeliver and get raving local fans talking about your businessMentioned in this episode:Work with me inside The Localpreneur AcademyFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingEpisode 11 - How To Collect More Testimonials From Local ClientsEpisode 21 - How To Meet More Local PeopleIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.

    work local credibility most valuable podcast
    MVP: How much should I promote what I sell (without being annoying)?

    Play Episode Listen Later Apr 16, 2024 19:45


    Do you every find yourself questioning how much you should promote something? How much should you share about your offer, your services, an event you have coming up? How many times should you post? How many emails should you send? How much is too much? What if you annoy your audience?This week I'm re-releasing this MVP episode where I share my answer to this commonly asked question with a few different perspectives to consider.Tune into today's episode to learn:What I've learned from promoting and selling out the same local event for 6 yearsHow to feel uncomfortable and promote yourself anywayHow to show up with you and your client's end-results in mindMentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Bootcamp. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.

    Training Replay: 3 Reasons Why You're Not Selling Out Your Local Events... And What To Do Instead

    Play Episode Listen Later Apr 9, 2024 53:57


    Join me for this workshop training replay - 3 Reasons Why You're Not Selling Out Your Local Events... And What To Do InsteadIn our hour together, you'll learn:How to avoid the most common mistakes business owners make when promoting their events on social mediaSimple steps to get more people to see and know about your event without spending any money on adsHow to get people to show up, buy ticket and tell their friendsThis training was originally held inside the Grow Your Local Business Facebook group on April 9, 2024.Mentioned in this episode:Work with me inside The Localpreneur AcademyClick here to book a free consult call with LeslieFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.

    The Lifetime Return

    Play Episode Listen Later Apr 2, 2024 23:59


    In this episode, we're exploring the lifetime return on investments you make in your business.And not just money investments but also time and energy investments.How will your actions and commitments pay off in the future? What are the longterm benefits of sticking with something even when it doesn't feel like it's working at first or even when you fail a lot in the beginning?Tune in for this really powerful conversation!Mentioned in this episode:Work with me inside The Localpreneur AcademyFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.

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