Podcasts about market like

Is investing in the stock market really like going to a casino? In this episode of PIVOT with Darryl Lyons, Darryl breaks down the differences between short-term speculation and long-term investing, and explains why understanding those differences matters when making decisions with your money. Darryl walks through how stocks work, why investors are compensated for taking on greater risk and how the structure of the market gives long-term investors an opportunity to participate in the growth of successful companies. He also looks at the history of investing, from the early stock market to mutual funds, the Investment Company Act of 1940 and the creation of the 401(k). You'll also hear Darryl explain the role dividends can play in a portfolio through a memorable cattle and milk analogy, along with why company growth, executive incentives and shareholder interests matter. In this episode, you'll learn:• Why long-term stock market investing is different from gambling • How stocks and bonds differ in terms of risk and potential return • What the price-to-earnings ratio tells investors about a company • How mutual funds helped make diversification more accessible • Why dividends can be an important part of investing • How to match your investments with your time horizon • Why liquidity and diversification are important parts of stewardship • How having a clear purpose can help guide your investment decisions • Why patience can make such a difference for long-term investors Investing is about more than accumulating wealth. It's about understanding what your money is for and making decisions that support that purpose. Like the podcast? Leave a review and share this episode with someone who could benefit from thinking differently about investing and building wealth for the long term. Visit paxfinancialgroup.com to learn more about financial planning and investment guidance. Resources:  What Percentage of the Time Do Stocks Go Up? - by Ira Roth SEC Investor.gov - Stocks: a stock gives its holder a share of ownership in a company. Amsterdam City Archives - VOC shares were offered in 1602 and were transferable, an early form of modern share ownership. SEC - The agreement that formed the New York Stock Exchange dates to 1792; modern exchanges are now almost entirely electronic. U.S. Department of Labor - The Revenue Act of 1978 permitted the cash-or-deferred arrangement associated with 401(k) plans. SEC - Mutual funds and ETFs pool investor money; many 401(k) and 529 participants invest through registered funds. SEC Investor.gov - Diversification and asset allocation are core ways to manage investment risk; investing still involves possible loss.

Someone saying "no" doesn't always mean "never."   Sometimes people need more time, trust, or clarity before they're ready to buy.   Don't write them off.   Keep showing up.   Keep providing value.   Keep following up.   Your next client may already be in your lead tracker.   Listen in and start looking at your no's differently.   Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Want a custom roadmap for making six figures in 20 hours a week? DM me BLUEPRINT and I'll send over your very own Breadwinner Blueprint.   Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap "Write a Review" & enter a brief review Press send

The AI Capex Bubble Is Starting to Look Crazy I keep coming back to the same question when I look at the incredible amount of money being poured into artificial intelligence: Where is all of this capital ultimately going to earn a return?   Since the beginning of 2024, roughly $500 billion has been spent on chips, $350 billion on power infrastructure, $200 billion on construction and $100 billion on networking. That's approximately $1.1 trillion of AI infrastructure spending in less than three years. For perspective, the entire S&P 500 spent roughly $575 billion on capital expenditures in 2021 right before ChatGPT even existed.   And the spending is accelerating.  In 2021 The four major hyperscalers—Microsoft, Amazon, Alphabet and Meta— spent about $125 billion on new plants and equipment. It's now estimated that they will spend $1 trillion, which is about half of total capital spending for the S&P 500 and the companies could spend roughly $3.7 trillion through 2029. Add companies such as Oracle, OpenAI, SpaceX and others, and total AI spending could approach $6 trillion by the end of the decade.   Those numbers are almost difficult to comprehend. And here's where I think the historical comparisons to railroads and the internet become interesting. Yes, those were enormous infrastructure buildouts too. But the economic opportunity created by those technologies was incredibly clear.   The railroad connected producers with consumers, opened new markets, lowered transportation costs and allowed goods to move across the country. The internet created entirely new businesses and fundamentally changed commerce, advertising, communications and how we work.   I don't see AI in quite the same light. I see enormous potential, but I don't yet see the same obvious economic expansion that will ultimately justify trillions of dollars of infrastructure spending.   And now we're starting to hear another argument: "Look at the cloud. Look at how much money the cloud is generating. That's proof the AI infrastructure will earn a return."   I'm not sure I buy that. That's a little like building railroads and then saying: "Look at how much money we're making selling railcars. Look at the demand for locomotives and railroad equipment. Clearly the railroad investment is paying off." The problem is that's not where the ultimate economic return came from. The return came from transporting goods and people. The railroad was valuable because businesses used it to create economic activity.   The same is true of the internet. The real economic payoff wasn't simply selling servers and networking equipment. It came from everything built on top of the internet. So with AI, I think the ultimate question is not: "How much revenue are Nvidia, the cloud companies and data-center operators generating?" It's: "How much NEW economic value is being created by all of this computing capacity?"   That's a much harder question. Because if we're essentially spending trillions of dollars building increasingly powerful computers, data centers and power infrastructure so companies can sell more computing capacity to other companies that are also spending billions on AI infrastructure, we need to be careful about confusing activity with economic returns.   And this is where the bubble argument gets interesting. A recent Barron's article points out that historically, transformative technology booms have been able to absorb enormous amounts of capital before eventually running into trouble. Its "rule of 25" suggests that previous infrastructure booms became particularly vulnerable when investment approached roughly 25% of GDP. The railroad boom saw about $2.5 billion of rail spending before the 1873 panic and GDP was about $10 billion a year. Internet infrastructure saw about $1.5 trillion of investment before the bust and back then GDP was only about $6 trillion. For today's roughly $30 trillion U.S. economy, that would be around $7.5 trillion before we saw problems.   That's being used as evidence that the AI boom has plenty of room to run. And maybe it does. But here's the funny part. We're increasingly hearing very smart people say: "Yes, this is going to end badly." "Yes, there is too much capital being deployed." "Yes, there will eventually be excess capacity." "Yes, the financing is getting complicated." But then comes the qualifier: "Just not yet." That might be the most dangerous phrase in investing. Because that's exactly how bubbles work.   When I look at $1.1 trillion already spent, and potentially $6 trillion by the end of the decade, increasingly creative financing structures and companies racing to build capacity before we fully understand the ultimate demand, it starts to feel less like a normal technology cycle and more like a capital spending boom.   Maybe the bubble doesn't burst this year. Maybe it doesn't burst next year. But when almost everyone agrees there is a bubble and the only disagreement is about when it ends that's usually when I start paying very close attention. The technology can be real. The demand can be real. The companies can be profitable. And it can still be a bubble.   The Stock Market Today Resembles the Stock Market of 1901 Some people believe they are witnessing something completely different in the stock market today and that what is happening now has never happened before. They believe the market will continue rising forever, and that there is simply no way they can lose. History tells us otherwise.   Time and time again, we see the same patterns repeat themselves. Surprisingly, the stock market of 1901 had many of the same characteristics we are seeing today. For starters, there was a tremendous amount of trading back then like there is today. In 1901, the turnover rate on the New York Stock Exchange reached 319%, meaning stocks were changing hands roughly every 16 weeks.   They also had something that resembles today's prediction markets. Back then, they were called bucket shops, where people could bet on whether a stock would move up or down. Many were led to believe they were participating in the same type of opportunity as wealthy investors. In reality, they were speculating and many people who didn't know better confused gambling with investing.   Leverage was also widely used. Investors could put up as little as $10 and control as much as $300 worth of stock. That kind of leverage could produce enormous gains when markets were rising, but it could also lead to devastating losses when they turned.   And this is where human psychology comes into play. People's emotions are often far stronger than their logic. The more the market rises, the more people begin to believe it will continue rising and that a crash is unlikely to happen anytime soon.   When investors become excited because they are making easy money, they can lose sight of the difference between investing and gambling. The problem is that gambling can feel like investing when you're winning.   The market's performance in the early 1900s is a good example. The stock market rose 19% in 1900, another 20% in 1901 and 5% in 1902. Then came 1903, when the market declined 23%. But the good times returned, and over the next three years the market gained roughly 69%. Then came the Panic of 1907, and the stock market fell roughly 30% that year.   The lesson isn't that today's market will follow the exact same path. It won't. The lesson is that human behavior hasn't changed much in more than a century. Greed, fear, leverage, speculation and the belief that "this time is different" have been part of financial markets for generations.   As the saying goes, history may not repeat itself, but it definitely rhymes. Investors would be wise to study those rhymes and remember that making money in a rising market doesn't necessarily mean you're investing wisely. Sometimes, it simply means you haven't experienced the other side of the cycle yet.   The Jobs Report Was Much Stronger Than Expected Today's jobs report was a big surprise. The U.S. economy added 162,000 jobs in August, well above the roughly 53,000 expected and the strongest monthly gain in five months. Even more importantly, July was revised from a loss of 23,000 jobs to a gain of 21,000. June was also revised higher, meaning the previous two months were collectively revised up by 55,000 jobs.   The unemployment rate remained at 4.1%, but there was an interesting development underneath that number: the labor force increased by 683,000 people, while household employment increased by 569,000. The labor-force participation rate also rose from 61.4% to 61.6%. It is still down by 0.5% since January, but it's a positive to see it moving in the right direction.   So, we had substantially more people entering the workforce without the unemployment rate increasing. That's a pretty good sign.   There was also a significant difference between industries. Food services and drinking places added 59,000 jobs, while local government education added another 42,000 and construction added about 22,000.  Health care, which has been a large source of employment growth, saw a gain of just 13,000, compared with the monthly average of 32,000 over the prior 12 months.   On the other hand, the information sector continued to lose jobs as information-related industries reported a loss of 23,000, putting the 12-month average at a loss of 8,000. This is worth watching given the impact of automation and AI on certain white-collar industries.   Another positive: the average workweek increased to 34.4 hours, the highest level since March 2024. More hours worked can be just as important economically as more workers being hired.   But there is one area that isn't quite as strong: wages. Average hourly earnings increased just 3.1% from a year ago. That's a healthy increase, but wage growth continues to moderate, and this marked the lowest growth in 5 years.   And then we have the JOLTS data. The latest report showed 7.27 million job openings in July, that's approximately 1.1 job openings for every unemployed person.   That is an important distinction. The labor market is clearly cooler than it was a few years ago, but there are still more available jobs than unemployed workers. Put it all together and I think today's report tells us something pretty simple: The labor market is still healthy.   Job growth has cooled considerably from the boom years, but unemployment remains low, the labor force is expanding, job openings remain above the number of unemployed workers, and today's payroll number was substantially stronger than expected.   This also makes the Federal Reserve's decision much more difficult. If the Fed's primary concern is a rapidly deteriorating labor market, today's report doesn't provide much evidence for that argument. Now the focus shifts back to inflation.   If inflation remains sticky while employment is holding up this well, the argument for aggressive rate cuts becomes much harder to make. The next big test for the Fed is going to be the inflation data.   Sports betting as an investment strategy? This is crazy. According to a Siena Poll, more than a quarter (27%) of Americans and over half (52%) of men aged 18 to 49 say they have an active online sportsbook account. That's not a problem to me if you view sports gambling for what it is…. Which is gambling. The bigger problem I see is another recent survey from Betterment showed 52% of Gen Z investors (those born between 1997 and 2007) have redirected money intended for investing to sports bets.   Think about that. We're not talking about occasionally putting $20 on a football game for fun. Some people are actually incorporating sports betting into their financial plans, viewing it as a way to build wealth, pay off debt, buy a home or reach other financial goals.   People need to understand that gambling is a losing strategy in the long run. Let's say you have a 50/50 bet, essentially a coin flip. You might think that means you have an equal chance of winning or losing your money. Not quite.   To win $100, you have to bet $110. If you win, you make $100. If you lose, you lose the entire $110. So even though the underlying event might seem like a 50/50 proposition, the sportsbook has built in an advantage.   That's not investing. When you buy a stock, you're buying an ownership stake in a business. The company can generate profits, grow its earnings, reinvest in the business and potentially pay dividends. When you make a sports bet, you're putting money at risk on an outcome where the odds are designed to give the sportsbook an edge.   The consequences of legalized sports betting may go far beyond losing a bet. Research from the New York Federal Reserve has found that the expansion of legal sports betting has coincided with rising rates of delinquency and bankruptcy. And the personal financial impact can be even more alarming. A 2025 U.S. News & World Report survey found that 25% of sports bettors said they had missed a bill because of their wagers, while 30% said they had taken on debt because of their betting.   When people start borrowing money, missing bills and taking on debt to place bets, sports betting can become a serious financial problem.   I understand why this mindset is developing. Younger people are dealing with expensive housing, high living costs and the frustration that traditional investing can take decades to build significant wealth.   Sports betting offers something investing doesn't: the possibility of making a lot of money very quickly. But there's a catch. You can also lose a lot of money very quickly. And that's a terrible foundation for a long-term financial plan.   Think about what young investors are seeing every day on social media. One video might explain the benefits of starting early, investing in a diversified portfolio and letting compound interest work for decades. Then, the very next video might show someone claiming you can make all of this money in a single football game by placing bets on a sportsbook. Which one sounds more exciting?   Sports betting can also create an illusion of control. You may know a lot about football, basketball or baseball and feel like that knowledge gives you an advantage. You follow the teams, know the players, understand the matchups and watch every game. It can make you feel like you're making an informed investment decision. But knowing a lot about sports doesn't change the fact that the sportsbook sets the odds and builds in an advantage for itself.   You might think, "I know more about this team than I know about the stock market, so I have a better chance of making money betting on them."   That's a dangerous way to think about building wealth. If you want to build wealth, there's no substitute for saving, investing, compounding and time. Investing can feel slow. But slow is exactly what you want when you're building wealth. You don't need to hit a parlay to retire.   How the Big Food Companies Are Battling Diet Drugs It is estimated that by 2035, 15% of the American population will be using or will have used GLP-1 drugs. No surprise, this is a potential problem for the big food companies, which have historically benefited from consumers eating more.   We are still in the early stages of the diet-drug revolution, and some of the downsides are becoming more apparent. Some users report that food doesn't taste as good, sometimes describing it as tasting like Styrofoam. There are also concerns about muscle loss and, perhaps most importantly, the simple pleasure of eating for enjoyment.   For decades, food companies have catered to consumers' taste buds with sugar, salt and an endless variety of flavors. But that strategy may not work as well for people taking GLP-1 drugs, whose appetites and food preferences can change dramatically. At the same time, there is a broader movement toward healthier eating, which creates another challenge for traditional food companies.   So how are the big food companies fighting back? They're giving consumers what they want. One of the biggest concerns with GLP-1 drugs is muscle loss. Food companies see an opportunity here by developing products with more protein and fiber. For example, companies are introducing meals such as buffalo mac and cheese with 40 grams of protein. Another example is a chewy fudge brownie mix made with cottage cheese and a peanut-butter swirl. It not only looks appealing, but also offers significantly more protein.   And food companies know something else about consumers: we eat with our eyes first. Packaging and presentation matter. Research has shown that phrases such as "good source of fiber" and "high in protein" resonate with consumers, particularly those who are trying to make healthier choices.   At the same time, companies are tapping into something that never seems to go out of style: comfort and nostalgia. Phrases such as "Mom's meatloaf" or "Grandma's roast chicken" immediately create an emotional connection. One company has even developed a marinade and added grill marks to chicken breasts to make them look more appetizing.   Smaller portions and convenience are also becoming increasingly important. Even if people want to eat healthier, they still have busy lives. They're working, socializing and taking care of their kids. Most people don't have the time or the desire to spend two hours preparing a healthy meal every night.   And while the number of people taking GLP-1 drugs will likely continue to grow, I also think we'll see some people eventually stop taking them. Over time, some may decide the drugs don't work quite as well as they had hoped, while others may become frustrated with side effects, changes in how food tastes or the loss of muscle. When looking at themselves in the mirror one might think they look too skinny and rather frail because of muscle loss.   There is also a bigger question: How much are people willing to sacrifice the pleasure of eating? Food has always been one of life's simple pleasures. For some people, after months or years of reduced appetite and diminished enjoyment from food, the desire to sit down and truly enjoy a great meal may eventually outweigh the benefits of staying on the medication.   That creates an interesting challenge and opportunity for the food industry. The companies that succeed may not be the ones selling the most food. They may be the ones figuring out how to make healthier, higher-protein, higher-fiber foods that still look, smell and taste great. Because even in the age of diet drugs, people still want to enjoy their food.   Financial Planning: What It Means to “Be Your Own Bank” Sometimes phrases like “be your own bank” or “borrow from yourself” are presented as sophisticated ways to access capital without being taken advantage of by a lending institution. But the truth is, it is impossible to literally “borrow from yourself.” You either use your own money, or you borrow someone else's money. When you take a loan against a life insurance policy, use a HELOC, or establish a securities-backed line of credit (SBLOC), you are not borrowing from yourself. You are using your assets as collateral to obtain a loan from a bank or insurance company, which you must repay with interest just like any other loan. There is nothing inherently wrong with borrowing money, and using an asset as collateral can be a perfectly reasonable financial strategy. The problem arises when the ability to borrow against an asset becomes the justification for owning the asset in the first place. Phrases like “borrow from yourself” and “be your own bank” are marketing and sales tactics that can make a financial product sound more attractive than it actually is. For example, the fact that you can borrow against the cash value of a permanent life insurance policy does not, by itself, make permanent life insurance a good investment. The financial product should first stand on its own merits considering its costs, risks, returns, liquidity, and whether it actually meets your financial objectives. The ability to borrow against an asset should be viewed as a financing feature, not a reason to purchase the product. Borrowing can certainly be a useful financial tool, but the promise of being able to “borrow from yourself” should never be the primary justification for putting your money into an asset or financial product that you otherwise would not want to own.   Company Discussed: DICK'S Sporting Goods, Inc. (Ticker: DKS)

Getting inquiries is one thing. Turning them into paying clients is a whole different skill. In this episode I'm walking through the real reasons leads go cold, including a pricing mistake most photographers don't even realize they're making, and the simple shifts that turn a quiet inquiry into an actual yes. Part three of the Fully Booked Bootcamp series. _________________________________________________________Can I be your big photographer sis for a second?You do not need another saved post, random marketing tip, or strategy you'll forget by tomorrow.What you need is consistency, support, and a simple plan you can actually stick to.That's exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get:✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/trainingCome join us inside Market Like a Tog and let's build momentum together.

You can be good at what you do and still reach a point where you realize…   "This isn't working for me anymore."   That doesn't mean you failed.   It might mean you're ready for a new chapter.   In this week's episode, I'm joined by Meg Yelaney, and we got very real about reinvention.   We talked about: Letting go of what used to work Why testing and tweaking is part of being a great strategist Finding what you actually want to be known for   If you're questioning what's next in your business, go listen to this one.   About Meg: Meg Yelaney is a business strategist who's helped over 1,000 coaches grow their brands by getting crystal clear on what makes them actually different, and using that to create demand. With her Distinctive Edge Framework, clients go from struggling to stand out or get consistent sales…to finally being clear on how to fully be themselves AND talk about what they do (and getting hired because of it!). Some have hit $10K months for the first time. Others? Multi-six and even million-dollar businesses. She's also a twin mom to Ayden and Kevin and fur mom to mini golden doodle, Luna, musical theatre junkie and avid fantasy smut reader.   Want more from Meg? Check out Meg's free private podcast series, Main Character Energy, to learn how to build the edge that clients can't stop thinking about and AI can't generate. Follow Meg on Instagram. If you're a coach ready to scale in a way that feels bold, sustainable, and unapologetically you, check out her podcast, Business Not As Usual.   Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Want a custom roadmap for making six figures in 20 hours a week? DM me BLUEPRINT and I'll send over your very own Breadwinner Blueprint.   Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap "Write a Review" & enter a brief review Press send

Tai Anderson is the bassist of the iconic Grammy Award winning Christian rock band Third Day.He is also an entrepreneur, a speaker, and the author of a brand new book called Market Like a Rockstar.This conversation was one of my favorites we have done on this show.Tai's music journey began with a youth pastor who could have pushed him away from rock and roll but instead said come play in the youth group. That one invitation changed everything.We talked about the early days of Third Day, the pressure they felt to cross over into the mainstream and why they said no, and the story behind Offerings, the album the label did not want to release that ended up being their best seller.We also got into Tai's ROCKSTAR marketing framework and what it looks like for independent artists and worship leaders who are trying to build something real without a massive platform behind them.This one is for anyone who feels called to more than one thing in music.Get the Market Like a Rockstar for FREE Purchase Market Like a RockstarLeave an Amazon reviewTake the Whats Your Lane? Quiz Join the Called to Muic FB GroupBook a Creative Coaching Call

Could a total stranger tell what you shoot and why they should book you within five seconds of landing on your Instagram?In this episode, I'm sharing my bookable brand framework, the three things every clear, magnetic brand has in common, and helping you write a single sentence that sums up exactly who you serve and why. Part two of the Fully Booked Bootcamp series. _________________________________________________________Can I be your big photographer sis for a second?You do not need another saved post, random marketing tip, or strategy you'll forget by tomorrow.What you need is consistency, support, and a simple plan you can actually stick to.That's exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get:✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/trainingCome join us inside Market Like a Tog and let's build momentum together.

What if putting your family first all the time is actually making your life harder?   In this week's episode, Megan Sumrell and I are having the conversation more women need to hear.   Because "family first" sounds great in theory.   But what happens when it means your business gets the leftovers?   You work around everyone else's schedules.   You squeeze your business into the cracks.   You stay reactive because you're afraid to commit to anything too far in advance.   And eventually, you're exhausted.   We're talking about why you don't have to choose between being a great mom and building a business you love.   You get to prioritize yourself, too.   And sometimes that means your business comes first.   Sometimes your family comes first.   Sometimes YOU come first.   That's not selfish.   That's intentional.   In this episode, we talk about: Why "family first" can create more pressure instead of more freedom Why reactive businesses create exhausted business owners How to build a business around the season of life you're actually in Why women need to stop trying to do everything themselves The importance of having an identity outside of being a mom   If you've been giving your business the crumbs and wondering why it isn't growing the way you want…   This conversation is for you.   About Megan: Megan Sumrell is a Time Management Expert and creator of the TOP Program who helps overwhelmed women create harmony through planning systems built specifically for how women's brains work. With over 20 years of corporate process improvement experience, she teaches women to turn their unrealistic to-do lists into realistic, flexible plans that actually work with their lives, not against them.   Want more from Megan? Join Megan's annual planning workshop, Plan-a-Palooza, happening virtually October 22-23. Follow Megan on Instagram. Listen to her Work-Life Harmony podcast episode, where she dives deeper into why she doesn't run a family-first business.   Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Want a custom roadmap for making six figures in 20 hours a week? DM me BLUEPRINT and I'll send over your very own Breadwinner Blueprint.   Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap "Write a Review" & enter a brief review Press send

Hi friend! We are kicking off a four part podcast series: Fully Booked Bootcamp.  You're posting, your work is good, and your calendar still has gaps you didn't plan for. Sound familiar?In this episode, I'm breaking down the three specific things that almost always stand between a photographer and a full calendar, and walking you through a quick self audit so you can figure out which one is actually yours. This is the first episode in my four part Fully Booked Bootcamp series, and it's the perfect place to start before we touch anything else. _________________________________________________________Can I be your big photographer sis for a second?You do not need another saved post, random marketing tip, or strategy you'll forget by tomorrow.What you need is consistency, support, and a simple plan you can actually stick to.That's exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get:✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/trainingCome join us inside Market Like a Tog and let's build momentum together.

How do you build financial freedom in a world of volatility, rapid innovation, and AI-driven markets?In this episode of We Code, You Launch: The Startup Community Podcast from CodeLaunch & Improving, host Jason W. Taylor welcomes with Esther Cho, CodeLaunch World Championship judge and founder of SuperLuckeee Trading and tech investor to break down the mindset and strategies behind long-term trading, pattern recognition, and disciplined decision-making.Esther explains how early conviction in companies like Apple, Amazon, and Tesla shaped her investing approach, and how she evaluates today's emerging sectors including AI, quantum computing, and defense tech. From seasonality and earnings cycles to options strategies and emotional control, she shares practical insights anyone can use to level up their financial IQ.

The real estate market isn't broken. Agents have simply forgotten what normal looks like. Pricing matters again. Negotiation matters again. Seller communication matters again. And agents who know how to actually manage a transaction have a major advantage. In this episode, Tim and Julie Harris break down five realities buyers, sellers, and real estate agents need to understand about today's market. Sellers receiving offers are averaging around two rather than the bidding-war numbers many became accustomed to, buyers are keeping inspection contingencies more often, and the majority of contracts discussed are still making it to closing. You'll learn why overpricing a listing can destroy its strongest marketing window, how to handle sellers who insist on testing a higher price, why agents should counter low offers instead of killing deals emotionally, how renewed buyer leverage changes inspection and concession negotiations, and why proactive seller communication matters even more when days on market increase. You'll also hear why this should be viewed as a skills market rather than a distressed market. When homes no longer sell automatically, professional pricing, lead generation, negotiation, communication, and transaction management become more valuable. For serious agents, that creates opportunity. Free training: HarrisRealEstateDaily.com Coaching: PremierCoaching.com Join eXp + Libertas: WhyLibertas.com/Harris Text Tim Direct: 512-758-0206 Opinions are my own and not the views of eXp Realty.

 If you've ever scrolled Instagram and thought "there are just SO many photographers," this episode is for you. I'm talking about what it actually takes to stand out when it feels like everyone is offering the same sessions, the same style, the same everything. I'm sharing four things I believe make the biggest difference in a crowded market, and how to shift your mindset so you stop trying to out-do every photographer around you and start building something that lasts. If you're feeling discouraged by the competition, I hope this gives you a little clarity and a lot of encouragement. Want a more consistent way to book clients? Check out the Fully Booked Method._________________________________________________________Can I be your big photographer sis for a second?You do not need another saved post, random marketing tip, or strategy you'll forget by tomorrow.What you need is consistency, support, and a simple plan you can actually stick to.That's exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get:✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/trainingCome join us inside Market Like a Tog and let's build momentum together.

We speak to Kendall Bharath, a real estate agent and construction project manager based in Asahikawa, Hokkaido - what's the local market like, how do foreigners and Japanese differ in mentality, both at work and when shopping for homes, what should people consider and avoid when purchasing, and much, much more.

You've been asking for this one for years — so today I'm finally pulling back the curtain on my senior rep team. Why I have one, how it actually works, and the real answers to the questions I get asked over and over again.In this episode, you'll learn:What a senior rep team actually is (and what it's NOT)Why I believe having one just for the money is the wrong reason to startHow I structure applications, contracts, and parent communicationThe number of reps I recommend if you're just starting outWhen to open applications so you're not chasing seniors all yearPS — it's my 33rd birthday!  To celebrate, I'm running a birthday sale now through Sunday, August 9th at midnight:Join Market Like a TOG for $33 your first month → https://brookejefferson.thrivecart.com/market-like-a-tog/?coupon=33OFFMLATFully Booked Method is 33% off — enroll for $333 → https://brookejefferson.thrivecart.com/fully-booked-method-self-paced/?coupon=33OFFSave $33 on a 1:1 coaching call (only 5 spots!) → https://brookejefferson.thrivecart.com/strategy-coaching-call-one-hour/?coupon=33OFFCOACHING_________________________________________________________Can I be your big photographer sis for a second?You do not need another saved post, random marketing tip, or strategy you'll forget by tomorrow.What you need is consistency, support, and a simple plan you can actually stick to.That's exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get:✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/trainingCome join us inside Market Like a Tog and let's build momentum together.

Everyone tells you to get more specific about your dream client.   But what if that's actually the reason your marketing feels harder?   In this episode, I'm sharing why I think our industry has taken "dream client" advice too far—and how obsessing over the perfect client can leave you with fewer leads, less creativity, and a whole lot more frustration.   During the episode, I talk about: Why mentality, desire, and hunger matter more than revenue or business stage What really makes someone a great client, How to stop ruling people out before you've even had a conversation with them   If your marketing has started feeling forced or your audience feels "wrong," this episode will challenge the way you've been thinking about dream clients.   Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Want a custom roadmap for making six figures in 20 hours a week? DM me BLUEPRINT and I'll send over your very own Breadwinner Blueprint.   Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap "Write a Review" & enter a brief review Press send

Being booked out doesn't happen from one viral reel or one styled shoot. In this episode, I break down the visibility triangle that helps you become the go to photographer in your area. I walk through how content builds awareness, how collaboration turns cold leads into warm ones by borrowing trust from people your dream clients already know, and how community builds long term momentum by nurturing the clients you already have. I also give you questions to ask yourself to figure out which piece of the triangle is your weakest link so you know exactly where to focus first. If you want to go even deeper on all three pieces, check out my Fully Booked Method program. The Fully Booked Method is my one-on-one coaching and course where we spend eight weeks diving deep into pricing and marketing methods. _________________________________________________________Can I be your big photographer sis for a second?You do not need another saved post, random marketing tip, or strategy you'll forget by tomorrow.What you need is consistency, support, and a simple plan you can actually stick to.That's exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get:✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/trainingCome join us inside Market Like a Tog and let's build momentum together.

If your sales calls keep ending with...   "I need to think about it."   "I need to check my budget."   "Let me talk to my husband."   ...this episode is for you.   Here's the truth:   You're not getting objections.   You're settling for maybes.   In this episode, I'm breaking down why "maybe" is actually the hardest place to be—and why it's keeping you stuck in endless follow-up, second-guessing, and slower sales.   We're talking about: Why "I need to think about it" is still an objection The hidden pressure that's showing up on your sales calls Why you have to be willing to hear "no" if you want more "yeses" How to show up with the authority that makes buying feel easy   If you're tired of chasing leads after the call is over, this conversation will completely change how you think about selling.   Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Want a custom roadmap for making six figures in 20 hours a week? DM me BLUEPRINT and I'll send over your very own Breadwinner Blueprint.   Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap "Write a Review" & enter a brief review Press send

When was the last time you looked at your prices and actually felt confident?If raising your prices makes your stomach turn, you're not alone. In this episode, we're talking about the mindset, mistakes, and math behind profitable photography pricing.I'm sharing the biggest pricing mistakes I see photographers make, why confidence doesn't come before a price increase, and how to know whether your sessions are actually making you money or simply keeping you busy.Free Resource

There are a lot of photography business tools out there, and it can feel impossible to know which ones are actually worth your money. In this episode, I'm sharing the four platforms I've trusted for years to run my photography business—from managing clients and delivering galleries to building my website and growing my email list.If you've ever wondered what software I actually use behind the scenes (and what I'd recommend if you're just getting started), this episode is for you.Inside this episode, we'll cover: Why I don't believe in "all-in-one" platforms  The CRM I use to automate my client experience  My favorite gallery delivery platform (and where I'd start if you're on a budget)  Why I still use the same website platform after all these years  The email marketing software that's helped me grow my business  When it's actually time to invest in each platform  How to prioritize your business investments without feeling overwhelmedResources Mentioned Iris Works: https://brookejefferson.com/iris Pixieset: https://brookejefferson.com/pixieset Showit: https://brookejefferson.com/showit Flodesk: https://brookejefferson.com/flodesk Implementing Iris Works Mini Course: https://brookejefferson.com/minicourse_________________________________________________________Can I be your big photographer sis for a second?You do not need another saved post, random marketing tip, or strategy you'll forget by tomorrow.What you need is consistency, support, and a simple plan you can actually stick to.That's exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get:✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/trainingCome join us inside Market Like a Tog and let's build momentum together.

If you disappeared from your business for a week, would it still book clients?In this episode, I break down why systems are the missing piece for photographers who are stretched thin between family, a day job, or just life in general. I walk through how to map out your client experience from inquiry to gallery delivery, decide what can be automated versus what only you can do, and finally choose a CRM that actually holds it all together. I also share my own CRM (Iris Works), why I love it, and a simple way to get your entire system set up in just one day instead of dragging it out for months. Links Mentioned: Grab my Mini Iris Works course so you can set up your CRM system in just one day! Save 20% off your first annual subscription with Iris Works using my linkJoin our FREE photographer community on FacebookListen to the Client Experience Workshop episodeListen to my interview with the former Iris Works CEO _________________________________________________________Can I be your big photographer sis for a second?You do not need another saved post, random marketing tip, or strategy you'll forget by tomorrow.What you need is consistency, support, and a simple plan you can actually stick to.That's exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get:✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/trainingCome join us inside Market Like a Tog and let's build momentum together.

Feeling behind in your photography business?You're not alone.Maybe summer threw off your routine. Maybe bookings slowed down. Or maybe you're simply not where you thought you'd be by this point in the year.Before you panic, this episode is your reminder that you do not need to start over. You may just need a reset.In this episode, I walk through the exact mid-year reset every photographer should do in July to regain momentum and finish the year strong.Here's what you can expect:How to stop letting emotions drive your business decisionsWhy your numbers matter more than your feelingsThe biggest mistake photographers make with goal settingWhy “hoping to get booked” isn't a strategyThe simple shift that helps booked photographers stay consistentIf you've been feeling stuck, discouraged, or overwhelmed, this episode will help you get clarity and take your next right step.Resources Mentioned:• Market Like a Tog Membership• Fully Booked Method _________________________________________________________Can I be your big photographer sis for a second?You do not need another saved post, random marketing tip, or strategy you'll forget by tomorrow.What you need is consistency, support, and a simple plan you can actually stick to.That's exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get:✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/trainingCome join us inside Market Like a Tog and let's build momentum together.

 Okay friend, this one's spicy. I'm giving you some tough love today because I love you too much not to. I'm breaking down the three real reasons you're not getting the inquiries and bookings you want — no fluff, just the truth, and exactly how to fix it before fall season hits. IN THIS EPISODE, YOU'LL LEARN:Why your work might not be as consistent as you think it is — and a simple test I want you to run with a friend to find outThe #1 reason I hear in almost every single coaching call for why you're not booking enough (it's probably not what you think)How to tell if you have a visibility problem or a marketing problem, because friend, they are not the same thingWhy these three reasons aren't separate — they're a cycle, and fixing one is going to naturally push you into leveling up the nextExactly how to spend the next 4–5 weeks so you walk into fall fully booked, not scramblingThe Fully Booked Method, my 8–10 week coaching program — this is your sign if one of these three reasons hit a little too close to home. I'm walking you through the A to Z of exactly what YOU need for your unique business, your unique niche, your unique goals. Join now and your 8–10 weeks will overlap right into fall, which is perfect timing to get your momentum going. Head to brookejefferson.com/fullybooked and let's get you in there.  _________________________________________________________Can I be your big photographer sis for a second?You do not need another saved post, random marketing tip, or strategy you'll forget by tomorrow.What you need is consistency, support, and a simple plan you can actually stick to.That's exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get:✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/trainingCome join us inside Market Like a Tog and let's build momentum together.

This week's episode starts with a hot take:   Charging for sales calls will not get you better leads.   I know that's not what a lot of people are saying online right now, but after years of selling high-ticket offers, I've learned that the problem usually isn't the sales call.   It's your messaging.   In this episode, I'm breaking down: Why people ghost or don't buy Why charging for calls can actually attract more DIYers What really gets serious buyers to book and show up   If your sales calls aren't converting the way you want them to, this conversation might completely change how you look at the problem.   Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Want a custom roadmap for making six figures in 20 hours a week? DM me BLUEPRINT and I'll send over your very own Breadwinner Blueprint.   Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap "Write a Review" & enter a brief review Press send

If you have ever felt like nothing you are doing is making a difference in your business, I want you to hear this one. We live in a world obsessed with the big breakthrough and the overnight success, but that is not actually how a sustainable photography business gets built. So today I am talking about the quiet, unglamorous actions that are working in your favor even when it does not feel like it.The follow-up most photographers skip entirely, and why assuming silence means disinterest could be costing you bookingsThe simple ask that your happiest clients are waiting for you to make, even though it feels smallThe one shift in how you spend your time that changes everything about how your business actually runsGo give this one a listen wherever you get your podcasts, and then go take action on just one thing we talked about today. And if you are ready for more accountability, coaching, and community in your corner, come check out my Market Like a Tog membership! _________________________________________________________Can I be your big photographer sis for a second?You do not need another saved post, random marketing tip, or strategy you'll forget by tomorrow.What you need is consistency, support, and a simple plan you can actually stick to.That's exactly what we do inside Market Like a Tog.This membership was built for photographers who want to book more clients but feel stuck in the cycle of overthinking, ghosting social media, and trying to figure everything out alone.Each month I give you the strategy, content ideas, accountability, and coaching to help you market your business with confidence.You don't have to do this alone anymore.Come join us inside Market Like a Tog and let's build momentum together.

Everyone talks about scaling.   More money. More clients. Bigger months.   But I think we've lost the plot.   After 10 years in business and turning 40, I've been asking myself a question that I don't hear many people talking about:   How much is enough?   In this episode, I'm sharing the conversations I've been having with clients, the shifts I'm making in my own business, and why I think so many ambitious women are feeling disconnected from what they're building.   During the episode, I talk about: Why bigger isn't always better. How to know if you're chasing your goals or someone else's. What it looks like to build a business that actually fits the season you're in.   If you've been wondering whether it's okay to want something different...   This conversation is for you.   Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Want a custom roadmap for making six figures in 20 hours a week? DM me BLUEPRINT and I'll send over your very own Breadwinner Blueprint.   Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap "Write a Review" & enter a brief review Press send

Many investors get their OFFER PRICE completely wrong. Then they end up dropping the price, later or just walking away from the deal cause they can't sell the contract. In this episode, I break down three free Redfin numbers that tell you exactly where your market stands before you buy, before you list, and long before the panic sets in.You'll learn:What the median days on market number is really telling you, and why the investor who panics at day seven is burning money for no reasonThe list-to-sell ratio hiding inside Redfin that reveals what homes are actually closing at (not what they're listed at)The price band breakdown that shows which slice of your market is moving, and which is deadWhy checking this data when you list is already too late… and the one monthly habit that keeps you three moves ahead of every other investor in your marketKnowing your list-to-sell ratio keeps you from overpricing on the exit.But if your ARV was wrong before you bought, no amount of market data saves the deal.The upcoming Deal Analysis Workshop is where you fix that...Learn to run the numbers right before you ever make an offer:Register to our FREE Deal Analysis WorkshopLINKS & RESOURCES1,000 FREE Seller LeadsGet your first 1,000 seller leads FREE from our partner BatchLeads and start closing deals immediately. CLICK HERE: http://leads.getbatch.co/mztQkMr7 Figure Flipping UndergroundIf you want to learn how to make money flipping and wholesaling houses without risking your life savings or "working weekends" forever... this book is for YOU. It'll take you from "complete beginner" to closing your first deal or even your next 10 deals without the bumps and bruises most people pick up along the way. If you've never flipped a house before, you'll find step-by-step instructions on everything you need to know to get started. If you're already flipping or wholesaling houses, you'll find fast-track secrets that will cut years off your learning curve and let you streamline your operations, maximize profit, do MORE deals, and work LESS. CLICK HERE: https://hubs.ly/Q01ggDSh0 7 Figure RunwayFollow a proven 5-step formula to create consistent monthly income flipping and wholesaling houses, then turn your active income into passive cash flow and create a life of freedom. 7 Figure Runway is an intensive, nothing-held-back mentoring group for real estate investors who want to build a "scalable" business and start "stacking" assets to build long-term wealth. Get off-market deal sourcing strategies that work, plus 100% purchase and renovation financing through our built-in funding partners, a community of active investors who will support and encourage you, weekly accountability sessions to keep you on track, 1-on-1 coaching, and more. CLICK HERE: https://www.7figureflipping.com/runway Connect with us on Facebook and Instagram: @7figureflipping Hosted on Acast. See acast.com/privacy for more information.

This week's episode is a little different because I'm making a big change to the podcast this summer.   I'm pressing pause on the pressure to release an episode every single Tuesday.   Not because the podcast isn't working. Not because I'm "burned out." But because I'm choosing simplicity.   This conversation is really about permission.   Permission to simplify. Permission to pause. Permission to stop putting unnecessary pressure on yourself.   If you've been craving a simpler way to run your business this summer, this episode is for you.   Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Want a custom roadmap for making six figures in 20 hours a week? DM me BLUEPRINT and I'll send over your very own Breadwinner Blueprint.   Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap "Write a Review" & enter a brief review Press send

After auditing dozens of photographer profiles inside my coaching program, I kept seeing the same five things come up again and again. These are small details that feel easy to overlook but that potential clients notice the moment they land on your page, and they are quietly costing you bookings.The small profile details that potential clients notice immediately when they land on your page for the first timeWhy what you post matters less than something most photographers never even think to checkThe one thing that signals to a potential client whether you are open for business or not, and it is not your feedPull up your profile while you listen because I have a feeling you are going to want to make changes before the episode is even over. If you are ready to go even deeper with your marketing, check out the Market Like a Tog membership! Grab what you need!

This week's episode is part two of my 10 years in business celebration, and I'm answering your juiciest questions.   The ones you're too afraid or too shy to ask out loud.   No scripts. No polished answers. Just honest conversations about business, marriage, money, faith, burnout, ambition, and what it really looks like behind the scenes of a multiple six-figure business.   I'm also sharing the biggest opportunities I missed, the lessons I learned the hard way, and the advice I'd give differently after 10 years of building this business.   We're talking about the moments that make you question everything. The moments that make you want to burn it all down. And the moments that remind you why you started in the first place.   This episode is raw, honest, and probably one of the most vulnerable conversations I've had on the podcast.   If you've ever questioned yourself, your business, or what success is supposed to look like…   You'll want to listen to this one.   Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Want a custom roadmap for making six figures in 20 hours a week? DM me BLUEPRINT and I'll send over your very own Breadwinner Blueprint.   Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap "Write a Review" & enter a brief review Press send

If you have been showing up consistently and still not seeing the bookings you want, this episode is going to challenge the way you think about marketing. I am sharing three strategies that most photographers overlook completely, and I promise at least one of them is going to make you think "I should have been doing this all along."Why the most effective marketing move you can make right now has nothing to do with social mediaThe reason your happiest clients are not sending you more referrals yet, and what to do about itWhy your email list might already be more powerful than you think, and what is keeping it from working for youNone of these require a big following or hours of extra work every week, but they do require showing up in ways that might feel a little uncomfortable at first. Join us at Market Like a Tog to learn more! Grab what you need!

I've officially been in business for 10 years.   And this episode is the honest version of what that's really looked like.   Not just the wins. Not just the revenue. But the moments that almost made me quit too.   In this episode, I'm sharing: Why resilience matters more than confidence The hard seasons that led to my biggest breakthroughs What success actually looks like after 10 years in business   I'm also talking openly about the pressure to constantly grow, the importance of simplicity, and why relationships will always be my biggest business strategy.   This episode is part celebration. Part reflection. Part tough love.   And if you're building a business while raising a family and trying to create more freedom…   You'll want to hear this one.   Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Want a custom roadmap for making six figures in 20 hours a week? DM me BLUEPRINT and I'll send over your very own Breadwinner Blueprint.   Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap "Write a Review" & enter a brief review Press send

Today we're talking about something I wish more photographers understood, because this one thing alone could change the way you market your business. It's a simple, but profound strategy. Did you see there is a special bonus for joining Market Like a Tog in the month of May? ;) Snag your free week of coaching with me when you join!  Grab what you need!

I made $2 million from my Facebook group.   And I did it working 20 hours a week while raising three boys.   In this episode, I'm pulling back the curtain on the relationship-driven sales system that made it possible without ads, funnels, or constantly chasing more leads.   I talk about: Why most strategies aren't dead — people just stop committing to them How I sell to hot leads while nurturing cold ones Why your content should drive demand, not just engagement   If you're tired of doing "all the things" and still not seeing predictable sales, this episode is for you.   Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Want a custom roadmap for making six figures in 20 hours a week? DM me BLUEPRINT and I'll send over your very own Breadwinner Blueprint.   Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap "Write a Review" & enter a brief review Press send

In today's episode, I'm giving you a full on Tax 101 Workshop! While I'm not a tax professional or financial advisor, I am giving you my advice and personal experience on understanding all things taxes, budgeting, and paying yourself. Grab a notebook and hit play!Today is the LAST day to snag the Fully Booked Method at its lowest price ever and get a free month in the Market Like a Tog Membership. You can read all of the details here.  Grab what you need!

I just crossed $2 million in revenue from my Facebook group.   No ads.   No funnels.   No chasing.   And in this episode, I'm telling you exactly why that matters for your business.   Because if your audience keeps saying they "can't afford it" —   It's not about their bank account.   It's about certainty.   Right now, you're likely speaking to people who are curious… not committed.   Or you're talking about your offer in a way that feels nice but not necessary.   And that's why sales feel slow and inconsistent.   I'm breaking down how to shift your messaging so you attract buyers who are ready now.   The ones who don't need convincing.   The ones who move fast.   If you want to turn your audience into people who pay, stay, and come back, you'll want to listen to this.   Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Want a custom roadmap for making six figures in 20 hours a week? DM me BLUEPRINT and I'll send over your very own Breadwinner Blueprint.   Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap "Write a Review" & enter a brief review Press send

You don't have a sales problem.   You have a consistency problem.   And in this week's episode, I'm calling out exactly why that's happening.   Because I'm seeing it everywhere right now.   Women making money… but feeling completely out of control of it.   One month is great. The next? Crickets.   Here's what's really going on:   You're talking to people who aren't ready to buy. You're selling in a way that's easy to ignore. And you're not tracking what actually drives sales.   So of course it feels unpredictable.   During the episode, I break down: Why your "ideal client" might not be your best buyer How vague messaging is slowing down your sales What bold selling actually looks like (and why it matters) The simple metrics that create repeatable revenue   If you want sales that feel steady, predictable, and in your control… this episode is for you.   Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Want a custom roadmap for making six figures in 20 hours a week? DM me BLUEPRINT and I'll send over your very own Breadwinner Blueprint.   Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap "Write a Review" & enter a brief review Press send

In this episode of the REDX Podcast, Curtis Fenn sits down with Kansas City real estate veteran and coach David Van Noy, who has sold over 2,000 homes and closed more than $500 million in transactions. David shares his no-nonsense perspective on what agents must focus on right now to survive and thrive in today's challenging market. From cutting through distractions to mastering fundamentals, this conversation delivers clear, actionable strategies that agents can implement immediately to grow their business.Here's what you will discover in this episode…✅ The most successful agents protect their focus and eliminate distractions to consistently execute money-making activities.✅ Studying the market deeply and consistently provides the confidence and expertise clients expect from a true professional.✅ Working on personal discipline—health, mindset, and lifelong learning—is the ultimate competitive advantage in real estate.JUMP TO THESE TOPICS

You think the proposal is closing the sale.   It's not.   It's killing it.   In this episode, I'm breaking down exactly why sending proposals after a sales call is one of the fastest ways to lose a client.   And I'm not speaking from theory.   I did this for years.   Long proposals. Custom details. All the effort.   And what did I get?   Ghosting. Delays. "Let me think about it."   Here's the truth:   A "yes" on a call is not a full yes.   It's a partial one.   And when you send a proposal after?   You lose control of the sale.   They review it without you. They overthink it without you. They talk themselves out of it without you.   And you're left in the dark.   In this episode, I walk you through: Why proposals create more no's than yeses What's actually happening in your prospect's brain after the call How to close clients faster without chasing or convincing   If you're tired of hearing "I'll get back to you"…   This episode will change how you sell.   Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group.  Want a custom roadmap for making six figures in 20 hours a week? DM me BLUEPRINT and I'll send over your very own Breadwinner Blueprint.   Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap "Write a Review" & enter a brief review Press send

Your business won't fall apart if you take a break.   But the way you're operating right now?   That might.   In this episode, I'm getting real about something high-achieving women struggle with:   Slowing down.   You've built something incredible. But you're also tired. And instead of listening to that… you push harder.   Here's the truth: more pressure doesn't create clarity.   Space does.   I'm sharing why rest isn't a threat to your sales…   It's actually the thing that protects them.   If you've been feeling off, disconnected, or unmotivated…this is the episode you need.   Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Want a custom roadmap for making six figures in 20 hours a week? DM me BLUEPRINT and I'll send over your very own Breadwinner Blueprint.   Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap "Write a Review" & enter a brief review Press send  

If your leads are interested but not buying…your messaging is likely the problem.   In this week's episode, I'm breaking down why "fluffy" messaging is costing you sales and what to do instead if you want your content to actually convert.   Because here's the truth:   People don't buy clarity. They don't buy systems. They don't buy "transformation."   They buy specific results.   During the episode, I share: Why vague messaging gets ignored (even by great leads) The real reason people aren't taking action The biggest mistake entrepreneurs make when selling their offers How to get more specific so your messaging actually lands   If your content feels like it should be working… but isn't, this episode will show you exactly what's missing.   Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Give me 30 minutes and I'll show you how to add $5K–$10K/month…without adding a single hour to your schedule. Book your free Stability Audit now.   Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap "Write a Review" & enter a brief review Press send

I'm going to be really honest with you.   This was my biggest quarter ever…   And I spent a lot of it in a funk. Overthinking. Second-guessing. Not taking as much action as I normally would.   There were days I was like…   "What is wrong with me?"   And yet…   It was still my best quarter.   That's exactly why I recorded this bonus episode.   Because you've been taught that your results come from doing more.   From being more consistent. From getting everything "right."   But that's not what created this.   During the episode, I'm taking you behind the scenes of what actually did: The simple sales system that kept working (even when I wasn't) The difference between selling to "ride or dies" vs. cold leads How past conversations turned into current clients   If you're tired of doing more…   If you're getting leads but they're not converting…   If you feel like you're starting from zero every month…   This episode will show you what actually needs to change.   Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Want a custom roadmap for making six figures in 20 hours a week? DM me BLUEPRINT and I'll send over your very own Breadwinner Blueprint.   Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap "Write a Review" & enter a brief review Press send

We are rounding out March with a super fun episode for you. I'm giving you a sneak peek at what you get in the Market Like a Tog Membership. Plus you can take all 5 of these content ideas and use them for your own social media. Grab something to write with and let's get into it. Join Market Like a Tog Membership Grab what you need!

You're putting content out about your program… but the leads aren't coming through.   Before you assume your offer is the problem, ask yourself this question:   Are you actually speaking to the right buyer?   In this week's episode, I'm sharing a powerful messaging shift that can really impact your sales.   Because many entrepreneurs are speaking to an "ideal client" they've imagined while ignoring the patterns from the people who are already buying.   During the episode, I talk about: Why your messaging might not be resonating with the people who are ready to buy The two questions you should ask every time someone joins your program How to use buyer insights to create content that converts faster   If you want your content to do more of the selling for you, this episode will help you start speaking directly to the people who are most likely to buy   Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Give me 30 minutes and I'll show you how to add $5K–$10K/month…without adding a single hour to your schedule. Book your free Stability Audit now.   Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap "Write a Review" & enter a brief review Press send

If the word "marketing" makes you cringe, close out of Instagram, or spiral into comparison mode — this one's for you. I'm giving you the reframe you didn't know you needed, and honestly? It might change everything.Why the way you've been thinking about marketing is the actual problem (and it's not your fault)What it really means to show up authentically — and the simple shift that makes marketing feel less like a performancePractical strategies to stay consistent without burning out or waiting until you "feel ready"If you've been putting off marketing your photography business because it just doesn't feel like you, hit play. I promise you'll feel a whole lot better by the end.

If your Facebook group feels quieter lately, you're not imagining it.   Engagement is down across the board, but that doesn't mean groups don't work anymore.   It means the way we use them has changed.   In this week's episode, I'm sharing what's actually happening with Facebook groups in 2026 and why the entrepreneurs who focus on building communities of buyers are still signing clients consistently.   I talk about: Why engagement isn't the metric that matters most anymore The mistake most group owners make when trying to grow their community How to turn your audience into consistent buyers   Because having an audience is great.   But having a community of buyers is what creates real demand.   Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Give me 30 minutes and I'll show you how to add $5K–$10K/month…without adding a single hour to your schedule. Book your free Stability Audit now.   Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap "Write a Review" & enter a brief review Press send

In today's episode, I'm following up on last week's tough-love conversation and getting really practical with you. If you've been feeling stuck, underbooked, or wondering why your calendar (and bank account) don't match the goals you have for your photography business, this episode is for you. I'm breaking down what actually moves the needle when bookings are slow—and spoiler: it's not lowering your prices or panic-posting on social media.Instead, I'm walking you through the three areas that almost every struggling photography business needs to fix in order to start seeing consistent inquiries and better clients.Inside this episode, we'll talk about:Why dropping your prices when bookings are slow can actually make your business worseThe difference between being visible online and being truly bookableThe three core areas that determine whether photographers consistently attract clientsIf this episode helps you see a gap in your marketing or booking process, take a screenshot while you're listening and share it on Instagram—then tag me so I can cheer you on!Join the Fully Booked MethodJoin the Market Like a Tog Membership Grab what you need!

You don't need more leads.   You need more demand.   Most women think inconsistent clients mean the algorithm is off, the economy is bad, or they need to grow their audience   None of that is the real issue.   The real issue?   You don't have a system for turning cold leads into ride-or-die buyers.   In this week's episode, I walk you through the exact framework I use to create predictable demand inside my community — the same system that's generated nearly $2M from my Facebook group.   No ads. No complicated funnels. No launch rollercoaster.   Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Give me 30 minutes and I'll show you how to add $5K–$10K/month…without adding a single hour to your schedule. Book your free Stability Audit now.   Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap "Write a Review" & enter a brief review Press send

I already know this is going to be one of my favorite episodes.   Today I'm breaking down the top objections you'll hear on a sales call, where they're actually coming from, and how to handle them without feeling pushy, awkward, or "salesy."   Because here's the truth: Sales is not convincing. Sales is coaching.   In this week's episode, I talk about: The most common objections (and what they really mean) The biggest mistake coaches make when handling objections The power of asking "Why now?" on every sales call   If you've ever felt in your head on a sales call… If you've ever let someone off the hook because you didn't want to feel pushy… If you've ever sworn off sales calls altogether…   This episode will completely reframe how you approach selling — and help you close more calls without pressure, scripts, or tactics that don't feel like you.   Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Give me 30 minutes and I'll show you how to add $5K–$10K/month…without adding a single hour to your schedule. Book your free Stability Audit now.   Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap "Write a Review" & enter a brief review Press send

This episode is a behind-the-scenes look at what my life actually looks like right now—and how I'm still trying to market consistently while balancing a full-time job, a full-time business, and real life. I'm sharing how I structure my weeks, how I batch my content, and what I do when everything feels like it's falling apart and there just aren't enough hours.We're also talking about the mindset shift you have to make if you want your business to grow: marketing can't be something you “get to later.” I'll walk you through the simple framework I use to stay focused, how to choose your top three priorities when you're overwhelmed, and how to build a system that actually fits your real life—so you can stay consistent without burning out.Join the Market Like a Tog Membership! Grab what you need!

If you've ever said, “I just don't have enough content to post,” this episode is for you. I'm walking you through a simple mindset shift that will completely change how you see your sessions—and your marketing. You already have more content than you think… you just don't have a system for using it.In this episode, I break down how to take one photography session and turn it into seven strategic pieces of content—enough to post every day for a full week. From behind-the-scenes reels to client stories and educational posts, you'll learn how to stretch the work you're already doing so your marketing finally feels consistent, intentional, and doable.Join the Market Like a Tog Membership  Grab what you need!