POPULARITY
This might ruffle some feathers but it needs to be said… Your ideal clients aren't struggling the way you think they are. And if your messaging is centered around pain, overwhelm, and “the struggle bus,” you're probably speaking to people who aren't ready to move. In this week's episode, I break down what happens when your content attracts people who say they want change but don't want it badly enough to take action. If you're getting interest but not commitment, this episode will show you why and how to fix it. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Spend 30 minutes with me and figure out exactly what it will take to double your revenue without doubling your hours. Grab a Fast Track to 100K slot now. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
You KNOW you have dream clients in your audience… but they're just watching instead of buying. What gives? In this week's episode, I'm breaking down the three biggest reasons why your audience isn't taking the next step—whether that's booking a call, saying yes, or circling back later with “I need more time.” If you know there's money sitting in your audience but you're not seeing the sales roll in, this episode will help you bridge that gap. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Spend 30 minutes with me and figure out exactly what it will take to double your revenue without doubling your hours. Grab a Fast Track to 100K slot now. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
If you feel like there's never enough time to market your business, this episode is for you. I've built a multiple six-figure business using just 60 minutes a day of marketing. And today, I'm breaking down exactly how I did it. So many business owners—especially moms—feel like they have to do everything to grow their business. But the truth is, most of the things you're doing aren't actually moving the needle toward signing more clients. In this episode, I'm sharing: The exact marketing strategy that has helped me generate over $1.3M in the last four years Why doing more doesn't always mean making more How to simplify your marketing so you can see results without working 24/7 If you've ever felt overwhelmed by everything you think you need to do to grow your business, this episode will help you cut through the noise and focus on what truly matters. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Spend 30 minutes with me and figure out exactly what it will take to double your revenue without doubling your hours. Grab a Fast Track to 250K slot now. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
“If they wanted to buy, they already would have.” Ever thought this? If yes, you're not alone. But the truth is, many of your leads WANT to buy—they just haven't taken that final step yet. And one of the biggest reasons? You're not following up. So many business owners take a hands-off approach, assuming leads will come back when they're ready. But that mindset is costing you sales. In this week's episode, I talk about: Why your leads are hesitating What's keeping them from saying “yes” How a simple shift in your follow-up strategy can help you start signing more clients now If you're ready to turn leads into clients, this episode is for you. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Spend 30 minutes with me and figure out exactly what it will take to double your revenue without doubling your hours. Grab a Fast Track to 250K slot now. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
If you've been relying on referrals to get clients, this episode is for you. I see so many women fall into the trap of taking whatever business comes their way, especially when they're first starting out. But what happens when referrals slow down? What happens when you're ready to work with dream clients—on your terms? In this episode, I'm breaking down the shift you must make to stop depending on referrals and start signing clients on your terms. Because when you have a marketing strategy that consistently brings in high-quality leads, you're no longer at the mercy of referrals—you're in charge. I've made this shift multiple times in my business, and I know how scary it can feel. But I also know what's on the other side: more control, more dream clients, and more growth. Let's talk about it. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Spend 30 minutes with me and figure out exactly what it will take to double your revenue without doubling your hours. Grab a Fast Track to 250K slot now. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
Web3 Academy: Exploring Utility In NFTs, DAOs, Crypto & The Metaverse
Ever wonder how to gauge true market sentiment amidst the noise of crypto Twitter? In this episode, we speak with Cindy Leow, co-founder of Drift Protocol, a prominent DeFi exchange on Solana. Cindy reveals how funding rates work, what they tell us about market sentiment, and how you can use this knowledge to make smarter investing decisions.~~~~~
Ever feel like checking out when the end of the month is near? You're not alone. I see so many women start to pull back when they realize they haven't hit their goal yet—convincing themselves it's too late and shifting their focus to next month instead. But what if you didn't back off? What if, instead, you doubled down and pushed even harder? In this week's episode, I'm challenging you to stay in the game and take bold action in the next two weeks. I'll break down why you don't hit your goals and exactly how you can show up, take control, and sign more clients before the month is over. If you're ready to stop playing small and finish strong, this episode is for you. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Spend 30 minutes with me and figure out exactly what it will take to double your revenue without doubling your hours. Grab a Fast Track to 250K slot now. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
Want to scale your business without working crazy hours? In this week's episode, I'm sharing the three biggest shifts that took me from 140K to over 300K—all while working just 20 hours a week. I had to make some tough decisions and step outside my comfort zone in ways I never had before. Were there sacrifices? Yes. But were they worth it? HECK YES. Scaling isn't just about working harder—it's about making the right moves at the right time. If you're ready to grow your business without burning out, this episode is for you. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Spend 30 minutes with me and figure out exactly what it will take to double your revenue without doubling your hours. Grab a Fast Track to 250K slot now. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
For nearly seven years, the Market Like a Boss Facebook group has been an incredible space for connection, support, and client growth. But as the online space shifts, I've noticed a big challenge—genuine networking is getting harder. Too many groups have either become silent or turned into a nonstop promo fest. On the flip side, some are so strict that members feel like they can't even talk about their businesses. So where do we go if we want real, authentic conversations that actually lead to meaningful connections? In this week's episode, I'm sharing my vision for where my group is headed and how we're doubling down on what has always made our community stand out: real, honest, and valuable relationships. If you've been feeling disconnected in other groups, this is your invitation to join the conversation in a space that truly supports you. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Spend 30 minutes with me and figure out exactly what it will take to double your revenue without doubling your hours. Grab a Fast Track to 250K slot now. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
Feeling pressure around money? That's normal but we don't want to let that feeling drive our work. Here are the four steps to drop that feeling and work from peace! Join us in the Market Like an Evangelist Challenge.
Are you being bold enough when talking about your offer? In this week's episode, I'm breaking down why so many entrepreneurs struggle to connect what they do with how it truly serves their clients. After reviewing dozens of offers, I noticed one big mistake: we're not being specific enough. Gone are the days of vague promises like "I'll help you succeed." Your dream clients need to hear exactly how you can help them. They want clarity, confidence, and conviction—and they'll only buy from the person who delivers that. If you've been struggling to communicate your offer in a way that actually gets people to buy, this episode is for you. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Spend 30 minutes with me and figure out exactly what it will take to double your revenue without doubling your hours. Grab a Fast Track to 250K slot now. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
Hot take: If you're a done-for-you service provider looking to scale, a course or membership isn't the answer. I know, I know—passive income sounds great. But the reality? These offers require way more marketing and sales than people realize. If you're used to 1:1 client work and want to scale without adding more hours, you need a strategy that actually supports your growth. In this week's episode, I'm breaking down: Why low-ticket offers require high volume to be profitable The real truth about “passive income” What type of offer makes the most sense for DFY providers who want to scale sustainably If you've been considering a course or membership, you need to listen to this first. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Spend 30 minutes with me and figure out exactly what it will take to double your revenue without doubling your hours. Grab a Fast Track to 250K slot now. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
Hey CEO- Ever feel like no matter how much you do, it's never (quite) enough? Recently I had an enlightening conversation with Michelle Vroom on the Market Like a Boss podcast, about how to stop chasing enoughness in your business.We talked about:→ Why so many women feel stuck in a cycle of busyness→ How to take back control of your time and energy→ What it means to slow down and build a business that aligns with your faithIn fact it was so enlightening when I listened back to it the day it aired on her show I just knew had to share it with you here on the REDEEM Her Time Podcast.WHY? because our conversation brought to light what's really underlying our Time Challenges (our NOT-enoughness…our time not being enough, our doing not being enough, us not being enough..see the slippery slope) Shout out to Michelle Vroom (and if you haven't followed her Market Like a Boss podcast you should)I pray this episode blesses, challenges and moves you to action to turn everything you've ever been taught about the solution to your time problems on its head so you can get the real and lasting fix. You ready for LASTING CHANGE around your TIME... and NOT-enoughness? STEP 1 is to listen to this conversation. STEP 2 is to book a CEO Time Audit where I'll put my eyes on your time as an UN-Time Management Strategist and together we'll look at the Schedules, Systems and Strategies coupled with Spiritual Growth that will help you no longer say there's NOT enough of ANYTHING in your biz. How's that for a good ROTI? Download the REDEEM Her Time Balance Assessment here redeemhertime.com/assessmentCome join the conversation (+ implementation) afterwards inside the REDEEM Her Time Community https://redeemhertime.comYOU. HAVE. TIME. LissaP.S. Grab the REDEEM Her Time Planner + Digital Course to shift EVERYTHING about how you approach TIME in both Life + Biz https://redeemhertime.com/planner
Hey CEO- Ever feel like no matter how much you do, it's never (quite) enough? Recently I had an enlightening conversation with Michelle Vroom on the Market Like a Boss podcast, about how to stop chasing enoughness in your business.We talked about:→ Why so many women feel stuck in a cycle of busyness→ How to take back control of your time and energy→ What it means to slow down and build a business that aligns with your faithIn fact it was so enlightening when I listened back to it the day it aired on her show I just knew had to share it with you here on the REDEEM Her Time Podcast.WHY? because our conversation brought to light what's really underlying our Time Challenges (our NOT-enoughness…our time not being enough, our doing not being enough, us not being enough..see the slippery slope) Shout out to Michelle Vroom (and if you haven't followed her Market Like a Boss podcast you should)I pray this episode blesses, challenges and moves you to action to turn everything you've ever been taught about the solution to your time problems on its head so you can get the real and lasting fix. You ready for LASTING CHANGE around your TIME... and NOT-enoughness? STEP 1 is to listen to this conversation. STEP 2 is to book a CEO Time Audit where I'll put my eyes on your time as an UN-Time Management Strategist and together we'll look at the Schedules, Systems and Strategies coupled with Spiritual Growth that will help you no longer say there's NOT enough of ANYTHING in your biz. How's that for a good ROTI? Download the REDEEM Her Time Balance Assessment here redeemhertime.com/assessmentCome join the conversation (+ implementation) afterwards inside the REDEEM Her Time Community https://redeemhertime.comYOU. HAVE. TIME. LissaP.S. Grab the REDEEM Her Time Planner + Digital Course to shift EVERYTHING about how you approach TIME in both Life + Biz https://redeemhertime.com/planner
Subscribe to DTC Newsletter - https://dtcnews.link/signup Welcome to the DTC Podcast! Today, we're joined by Bradley Keefer, CRO of Keen Decision Systems, to discuss how brands can elevate their marketing game by thinking like investment bankers. Bradley dives deep into why ROAS alone doesn't cut it anymore and explains how brands can use holistic data to align short-term performance with long-term profitability. Download the 2024 Performance Insights & Strategic Investment Guide for 2025: https://bit.ly/3Wv8oun Key Insights from This Episode: Rethink ROAS: Why traditional metrics fail to account for long-term value. Funnel Balancing: Moving from a 50-50 mix to an optimal 70-30 top-to-bottom strategy. Interaction Effects: How channels like connected TV and organic social can amplify each other. Avoiding Pitfalls: Why “shiny object” channels like TikTok Shop or TikTok ads need careful consideration. Tune in to learn how Keen Decision Systems is helping brands create marketing strategies that deliver predictable, profitable growth. Timestamps: 00:00 - Why Marketers Must Justify Their Existence 02:10 - The Investment Banker Mindset for Marketing 04:45 - Rethinking ROAS and Measuring Profitability 07:55 - How Brands Should Balance Top vs. Bottom Funnel Spend 11:20 - The Power of Interaction Effects in Marketing 14:30 - Scaling Up with Tentpole Events and Viral Moments 18:15 - When and How to Move Up the Funnel 22:40 - TikTok vs. Meta: The Future of Social Commerce 26:10 - The Role of AI and Data in Marketing Decisions Hashtags: #MarketingStrategy #DTCGrowth #DigitalAdvertising #Ecommerce #MarketingData #BrandBuilding #ROAS #SocialCommerce #TikTokMarketing #PaidMedia #InvestmentMindset #MarketingMetrics Subscribe to DTC Newsletter - https://dtcnews.link/signup Advertise on DTC - https://dtcnews.link/advertise Work with Pilothouse - https://dtcnews.link/pilothouse Follow us on Instagram & Twitter - @dtcnewsletter Watch this interview on YouTube - https://dtcnews.link/video
When it comes to growing your business, audience size isn't the only thing that matters. Too often, entrepreneurs focus on playing the volume game—thinking they need more followers, more subscribers, or more people in their pipeline. Here's the thing: cold audiences convert at just 1-2%. That's why I choose to prioritize building personal relationships with the leads already in my audience. It's about quality over quantity—nurturing trust and creating connections that lead to consistent clients. In this week's episode, I'm breaking down the question: Do you really need a bigger audience, or is it time to focus on converting the leads already following you? I'll share how building trust with your existing leads can lead to consistent clients. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Spend 30 minutes with me and figure out exactly what it will take to double your revenue without doubling your hours. Grab a Fast Track to 250K slot now. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
Most people assume that making $200K+ a year means working around the clock—but I'm here to tell you otherwise. I've built a business that allows me to work just 20-25 hours a week, take every Friday off, and still contribute to the big dreams my family is building. But this didn't just happen overnight. I didn't "manifest" it. I created it. And you can too. In this week's episode, I'm sharing the 100K calculator I created to help you map out exactly what needs to happen for you to reach 6-figures in one year. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. My FREE 100K calculator will help you break down what it will take to reach 6-figures in one year. Grab yours now. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
If you've ever felt like you're not doing enough or like you're constantly rushing from one task to the next, this episode is for you. This week, I'm joined by the amazing Lissa Figgins for an open conversation about what it means to feel “enough” in your business. We talk about: Why so many women feel trapped in a cycle of busyness How to stop chasing the feeling of “enough” and take control of your time What it means to slow down and build a business aligned with your values Even if you're not a Christian or a woman of faith, this episode will challenge you to rethink the things you're chasing in your business. It's time to stop running on empty and start building a business that lights you up. About Lissa: Recovering should-do list girl who learned to slow down, Lissa UN-hurried her heart (letting go of her addiction to controlling time, multitasking, and always doing). Her God-given mission: shift the way busy Christian women business owners approach time so they can finally stop chasing a clock, calendar (and their to-do lists)...and increase the ROI on their time through more impact + income. Lissa launched her business (while juggling multiple roles in her family & community) and discovered she couldn't juggle all-the-things on her own…the key was doing it WITH-God! Always a teacher & mentor, she is the UN-Time Management Strategist who has personally helped 100s of Christian women business owners REDEEM their Time to build an impactful Life + Business, with intention & presence. She teaches her clients how to steward their time as a gift from God to stay balanced & growing as the C.E.O. (Christ Empowered Operator) of their WITH-God Life + Biz: investing their time wisely as a committed follower of Christ. And most importantly she wants women to know the truth: YOU. HAVE. TIME. Want more from Lissa? Check out The Redeem Her Time podcast and download Lissa's REDEEM Her Time Balance Assessment to take your first step towards REDEEMING your TIME. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Spend 30 minutes with me and figure out exactly what it will take to double your revenue without doubling your hours. Grab a Fast Track to 250K slot now. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
Let's get real—some of you are acting like you don't have control over the type of clients you work with. But here's the truth: you have WAY more control than you think. In this week's episode, I'm serving up some tough love to help you take back your power by unpacking: Why “any client is a good client” is a lie we tell ourselves when starting out The mindset shifts you need to stop settling for clients who drain your energy How to attract your dream clients If you're tired of chasing clients or convincing people to work with you, this episode is your permission slip to step into your power and call in the clients who light you up. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Spend 30 minutes with me and figure out exactly what it will take to double your revenue without doubling your hours. Grab a Fast Track to 100K slot now. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
How do you handle the phrase “I can't afford it” on a sales call? For many, it feels like walking a tightrope between being too pushy or backing off completely. In this week's episode, I'm sharing my perspective on handling money objections in a way that feels genuine and effective. You'll hear: Why money objections aren't always about money How to shift your mindset and take the pressure off closing the sale Why coaching someone through their decision feels better for both you and your client Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Spend 30 minutes with me and figure out exactly what it will take to double your revenue without doubling your hours. Grab a Fast Track to 100K slot now. Want to get a new client this month? Grab a copy of our 30 Days to New Clients calendar! Each day has one step you can take to sign a client (in 60 minutes or less). Download it for free. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
I'm not going to lie. 2024 was one of the hardest years I've had in business in a LONG time. But it was all worth it -- because the courageous decisions I made in 2024 have led me to end the year with more profit...and a much brighter 2025. In this bonus episode, I'm giving you a behind-the-scenes look at the difficult things I faced in 2024, how I worked through them and the lessons I learned. If you're in the middle of a tough season or just need some motivation to go BIG in 2025, this episode is a MUST listen. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Spend 30 minutes with me and figure out exactly what it will take to double your revenue without doubling your hours. Grab a Fast Track to 100K slot now. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
What happens when your clients aren't getting the results you (or they) hoped for? This topic doesn't often get discussed in the online space, but it's something we've all faced. In this week's episode, I'm breaking down what to do when things don't go as planned and how to handle these situations without second-guessing yourself. I've coached many clients through this and faced it in my own business. You'll walk away with a fresh perspective on how to handle these situations and the tools to show up powerfully for your clients—no matter the results they're seeing. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Spend 30 minutes with me and figure out exactly what it will take to double your revenue without doubling your hours. Grab a Fast Track to 100K slot now. Want to get a new client this month? Grab a copy of our 30 Days to New Clients calendar! Each day has one step you can take to sign a client (in 60 minutes or less). Download it for free. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
Are you guilty of putting your clients first at the expense of your own marketing? In this week's episode, I'm diving into why we often prioritize client work over growing our own businesses. You already know marketing is essential for attracting consistent clients, yet it's easy to let it fall by the wayside when you're busy serving others. Here's what I cover in this episode: The mindset shifts needed to consistently prioritize your marketing How to balance client work without taking on too much responsibility Practical steps to break the cycle and get back to intentional growth It's time to show up for your business like you show up for your clients. This episode will help you do just that. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Spend 30 minutes with me and figure out exactly what it will take to double your revenue without doubling your hours. Grab a Fast Track to 100K slot now. Want to get a new client this month? Grab a copy of our 30 Days to New Clients calendar! Each day has one step you can take to sign a client (in 60 minutes or less). Download it for free. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
On this week's episode, I'm joined by my client Alison Simmons to talk about how she went from $2,500/month to $10K months in less than six months. This isn't your typical “overnight success” story—it's about the intentional steps Alison took to create a thriving, profitable business. When Alison and I started working together, she knew she wanted more: higher-paying clients, work that truly lights her up, and the ability to serve at a higher level. What I love about Alison's story is how she fully embraced the coaching process, leaning into her challenges and showing up with intention every step of the way. During the episode, we chatted about: What was required for Allison to make that revenue leap The mindset shifts she made How Alison leveraged coaching to fast-track her results This is more than a success story—it's a behind-the-scenes look at what it takes to make significant changes in your business. Alison's journey will inspire and challenge you to think about where you've outgrown your current standards and what leveling up could look like for you. About Alison: Alison Leigh Simmons is a no-nonsense Business Manager & Strategy Implementor dedicated to helping 6 figure business owners build sustainable, scalable businesses without the chaos. As the founder of Alison Leigh OBM, LLC, she turns big visions into actionable plans, leveraging streamlined workflows, scalable systems with the help of cutting-edge AI tools to free up both your time and your brain space so that you can sleep better at night! With a mix of analytical problem-solving and real-talk advice, Alison helps entrepreneurs ditch the overwhelm, work smarter, and focus on what they love most Want more from Alison? Be sure to check out Alison's website and listen to her podcast. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Spend 30 minutes with me and figure out exactly what it will take to double your revenue without doubling your hours. Grab a Fast Track to 100K slot now. Want to get a new client this month? Grab a copy of our 30 Days to New Clients calendar! Each day has one step you can take to sign a client (in 60 minutes or less). Download it for free. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
Today I interview Michelle Vroom who is a business coach who helps women service providers and coaches grow to 6-figures and beyond.We discuss:Why having your own audience and community are crucial for being in control of getting clientsHow Michelle tripled her income in one yearHow to be more in control of your ability to sign new clients3 Steps to grow your communityHow to nurture your community without being salesyMichelle Vroom is a business coach with nearly 20 years of marketing & public relations experience with nonprofits, agencies, and big corporations. Now she helps women service providers & coaches grow to 6-figures & beyond so they can become the provider for their families. With 3 boys at home, Michelle understands the challenges of limited resources and time, and shares her proven methods for visibility and relationship building that put you in control of getting clients.Market Like a Boss Facebook Group -- https://www.facebook.com/groups/marketlikeabossgroupConnect with Jennifer, Your Business Therapist, to get more Clarity & Confidence in your Biz!Website: www.jenniferjakobsenlifecoaching.comInstagram: @jjakobsenlifecoachSchedule a Free Clarity Session to see if Jennifer can help you: https://bit.ly/JJfree30Join my weekly Coffee Chat every Thursday at 12pm PST by signing up for free HERE.
Motivation isn't something we always have on tap—it ebbs and flows, and that's okay. As business owners, we all experience times when our energy feels low, especially as we navigate the holiday season or confront challenging thoughts about our work. In this episode, I talk about: Why it's perfectly normal to feel unmotivated from time to time How to spot patterns and trends in your motivation levels Simple mindset shifts to help you regain clarity and energy If you've been struggling with motivation, this episode will give you actionable steps to understand what's going on and take back control of your mindset. Tune in now and start feeling more motivated in your business! Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Spend 30 minutes with me and figure out exactly what it will take to double your revenue without doubling your hours. Grab a Fast Track to 100K slot now. Want to get a new client this month? Grab a copy of our 30 Days to New Clients calendar! Each day has one step you can take to sign a client (in 60 minutes or less). Download it for free. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
Confidence isn't something you're just born with—it's something you build over time. I'll be the first to admit there have been seasons in my eight and a half years of business where I didn't feel as confident as I wanted to. Whether it was imposter syndrome creeping in or questioning the success I've achieved, those moments are real, and I know so many of you can relate. In this week's episode, I'm joined by certified life and business mindset coach Jennifer Jakobsen for an honest, open conversation about confidence in your marketing. Jennifer and I discuss why so many entrepreneurs struggle with confidence in their business, what's really holding them back, and how to overcome those blocks to show up more confidently in their marketing. No matter how long you've been in business, this episode will give you the tools to feel more confident in your marketing and your business. About Jennifer: Jennifer Jakobsen is a certified life and business mindset coach for coaches as well as a Licensed Therapist. She helps coaches ditch the doubt in their businesses and life so they can show up with the confidence and authenticity that attracts paying clients over and over again. She does this using her signature “Clarity to Cash” system. Her clients call her their business therapist since she helps them get out of their head so they can actually solve the problems in their businesses. Want more from Jennifer? Be sure to check out Jennifer's free quiz to uncover exactly what is keeping you from more clients and follow her on Instagram & join her Facebook group. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Spend 30 minutes with me and figure out exactly what it will take to double your revenue without doubling your hours. Grab a Fast Track to 100K slot now. Want to get a new client this month? Grab a copy of our 30 Days to New Clients calendar! Each day has one step you can take to sign a client (in 60 minutes or less). Download it for free. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Market Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
If you're a done-for-you service provider who's maxed out on 1:1 work, knows you need to scale, but doesn't want to go the agency route, this episode is for you. In this episode, I break down why service providers make the best coaches, even if they don't see themselves that way yet and share how your existing skills uniquely set you up for success. If you've been feeling called to make a bigger impact in 2025 and serve more people at once, this episode will give you the encouragement and insights to start exploring that next step. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Spend 30 minutes with me and figure out exactly what it will take to double your revenue without doubling your hours. Grab a Fast Track to 100K slot now. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
In this episode of TOP CMO, Jackson Carpenter speaks with Janelle Hanley, CMO at the Hospital for Special Surgery, to uncover the art of marketing healthcare without it feeling like marketing. From leveraging short-form video to building trust through patient stories, Janelle shares how her consumer-brand approach revolutionizes orthopedic care. Dive into the strategies that blend creativity, consumer insight, and purpose to meet patients where they are and guide them toward the best care choices. Whether you're in healthcare or marketing, this conversation is a masterclass in meaningful engagement.
This week, I talk about something every service provider faces: why potential clients express interest in your offer, visit your call link... but don't book. This is something I've coached many clients through, and today, I'm sharing what's really going on behind the scenes. I'm breaking down the real reasons behind why potential clients hesitate to book that call from fears of “wasting time” to feeling like they need to “have it all together” first, and how to address them in your content. Often, the problem isn't about money or them not being ready -- it's about overcoming those mental blocks that hold them back. If you're ready to fill your calendar with qualified leads who are excited to work with you, don't miss this episode! Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Spend 30 minutes with me and figure out exactly what it will take to double your revenue without doubling your hours. Grab a Fast Track to 100K slot now. Want to get a new client this month? Grab a copy of our 30 Days to New Clients calendar! Each day has one step you can take to sign a client (in 60 minutes or less). Download it for free. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
This year has been a rollercoaster for me. My business was doing great, but I realized earlier in the year that the direction I was heading in wasn't one I loved. That's when I knew I needed to make some changes. In this week's episode, I'm getting honest about the ups and downs of scaling. I'm joined by special guest Samantha Siffring, and together, we're talking about the real truth behind scaling that most people don't share – the pros, cons, and everything in between. We're also sharing how scaling looked for us personally and why we both eventually decided to scale back. If you're thinking about growing your business in 2025, this episode is for you. We're also discussing the marketing trends we expect to see next year, so you don't want to miss this. About Samantha: Samantha Siffring is a business coach, host of the Simple Online Business podcast, and author of Copy That Compels and the 90 Day Business Growth Challenge journal. Since 2015, she has helped hundreds of women build successful businesses. She lives in Colorado with her husband, 3 children, dog, and cat. Her non-work time is spent reading romance novels, antiquing, traveling with her family, and cheering for the Denver Nuggets. Want more from Samantha? Join Samantha's Facebook group, Online Business Building Women and follow her on Instagram. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Spend 30 minutes with me and figure out exactly what it will take to double your revenue without doubling your hours. Grab a Fast Track to 100K slot now. Want to get a new client this month? Grab a copy of our 30 Days to New Clients calendar! Each day has one step you can take to sign a client (in 60 minutes or less). Download it for free. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
Ever feel like you're putting out tons of content but not seeing the clients you want from it? You're showing up, creating posts, and building your community, but you're not seeing the sales calls booked or hearing from people ready to work with you. Maybe you're even getting plenty of engagement on the free content – people commenting, asking questions, and liking your posts – but when it comes time to take that next step, they're just not doing it. Frustrating, right? I've been there. After 6+ years of growing my Facebook group and putting out hundreds of pieces of content, I've seen what works (and what doesn't) when it comes to converting leads into clients. I've tested and refined my approach, and in this episode, I'm breaking down the reasons why your content might not be leading to the sales you want – and what changes you can make to turn that engagement into clients. In this week's episode, I cover: Why your content might be attracting attention but not conversions Common mistakes we make with content that leaves potential clients on the fence Shifts you can make to guide your audience from “interested” to “ready to buy” Tune in to learn how to make your content work harder for you, so you can start booking more calls and converting more clients. If you're ready to get real results from the content you're already putting out, this one's for you. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Spend 30 minutes with me and figure out exactly what it will take to double your revenue without doubling your hours. Grab a Fast Track to Freedom slot now. Want to get a new client this month? Grab a copy of our 30 Days to New Clients calendar! Each day has one step you can take to sign a client (in 60 minutes or less). Download it for free. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
In this week's episode, I'm diving into a topic we all face: handling dream clients who aren't ready to work with you yet or who say "no." It's one of those moments that can feel frustrating, especially when you feel like you're doing everything right. You're showing up, putting in the work, and yet those dream clients aren't buying. I get it. Even with tons of experience, you'll still face this situation, and it brings up all kinds of thoughts and emotions. In this episode, I'm sharing: The thoughts we have when someone says no and how they can hold us back from following up Why hearing "no" doesn't mean it's the end of the road How to reframe the way you think about the initial "no" and why it's actually an opportunity If you've ever let a "no" stop you from nurturing a relationship, this episode is for you. Tune in to hear how I've shifted my mindset around clients who aren't ready to buy. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Want to get a new client this month? Grab a copy of our 30 Days to New Clients calendar! Each day has one step you can take to sign a client (in 60 minutes or less). Download it for free. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
In this week's episode, we're diving into a topic that doesn't get talked about enough: whether you're training your audience NOT to buy from you. I know it's easy to blame your audience when sales aren't coming through as consistently as you want. You might feel like you have the wrong people or that your audience isn't big enough. Trust me -- I get it. It's frustrating when you've put in the work to grow your community, and yet, you're not seeing the sales you expected. But here's the thing: as the leader of your audience, it's time to take responsibility. What if the real issue isn't your audience but how you're showing up? What if it's your messaging, your mindset, or even the energy you bring to your offers that's holding people back from buying? During the episode, I'm breaking down the ways you might unknowingly be training your audience NOT to buy from you. We'll talk about what's really getting in the way of turning your audience into consistent clients and how to start shifting that. If you've been struggling with getting your community to convert, this episode is for you. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Want to get a new client this month? Grab a copy of our 30 Days to New Clients calendar! Each day has one step you can take to sign a client (in 60 minutes or less). Download it for free. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
SummaryIn this final episode of Season 5, Market Like a Badass, Kristin McFarland speaks with Jenny Kitchen, Co-Founder of Emerald Intel, about the intricacies of data monetization in a highly regulated market like cannabis. Jenny shares insights on leveraging data for targeted marketing, avoiding common mistakes, and the significance of personalization in outreach. The conversation highlights the dynamic nature of data and the need for reliable data sources to drive successful marketing campaigns.Market Like A Badass will be back in 2025. Stay tuned to @marketlikeabadass on IG, FB, or LinkedIn to stay up to date on marketing trends and the latest episodes of Market Like A Badass.TakeawaysEmerald Intel serves as a central source of truth for cannabis data.Quality data is essential for effective marketing strategies.Building relationships is key in the cannabis industry.Targeted marketing requires a nuanced approach to data.Personalization enhances outreach effectiveness.Reliable data sources prevent reputational damage.Geographic insights can inform marketing strategies.Continuous innovation is necessary in data management.Quick Linkshttps://www.emeraldintel.ai/
In this week's episode, I'm diving into what's really keeping you from consistently attracting your dream clients. Spoiler: it all starts with your thoughts. During the episode, I talk about how your mindset directly impacts the results you're seeing right now—and more importantly, how you can shift those thoughts to start seeing different results. Whatever you're feeling is a reflection of what you're thinking. If you're feeling stuck, unsure, or even frustrated, there's likely a thought pattern holding you back. This is an important conversation if you've been struggling to land clients and feel like something's not clicking. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Want to get a new client this month? Grab a copy of our 30 Days to New Clients calendar! Each day has one step you can take to sign a client (in 60 minutes or less). Download it for free. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
In this episode of Market Like a Badass, host Kristin McFarland speaks with Shelby Poole, Marketing Director at Happy Days Cannabis Dispensary. They chat about the most effective dispensary marketing strategies including social media campaigns, email marketing, and in-store promotions.They discuss Shelby's journey from craft beer into the cannabis industry and the challenges of marketing in a highly regulated market. Shelby shares insights on consumer education, the need for standardization in cannabis marketing, and the importance of messaging in this emerging industry. The conversation highlights the unique intersection of cannabis and craft beer marketing, and provides actionable marketing tips for growing your dispensary sales.TakeawaysConsumer education is essential to reduce stigma and increase canna curious segment.Leverage data for smarter marketing decisions.Standardization in cannabis marketing is necessary for consumer understanding and market maturity.Multi-channel marketing is vital for customer engagement.Retailers are preparing for loyalty programs in New York but still unable to launch.Quick Linkshttps://www.linkedin.com/in/shelby-poole/@bettybloomsocialclub@happydayslihttps://happydaysli.com/
In this week's episode, I'm diving into what it REALLY takes to attract dream clients who are not only excited to work with you but are also ready and willing to pay for your services. If you feel like you've been attracting people who aren't the right fit or who need convincing, it's likely because your messaging and content aren't speaking directly to the people who are already sold on what you offer. I see so much content focused on convincing potential clients, which can feel desperate and exhausting. What if you showed up with conviction instead? What if you positioned yourself as the expert your dream clients have been looking for, and spoke directly to them? In this episode, I talk about: How to craft messaging that draws in clients who are ready to invest Why your content might be attracting the wrong people—and how to fix it The mindset shift you need to make to speak with confidence and attract clients who trust you to solve their problems Dream clients don't need convincing. They see the value in solving their problems, and they trust you to help them do it. Tune in to learn how to position yourself so you can attract more of these dream clients who are eager to work with you and ready to pay! Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Want to get a new client this month? Grab a copy of our 30 Days to New Clients calendar! Each day has one step you can take to sign a client (in 60 minutes or less). Download it for free. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
“What if only one person buys my group program?” This is one of the biggest fears when launching a group program. If it feels like you're launching into silence, let me assure you of this: Your audience IS watching. Even if you're not getting high engagement, potential clients are observing how you interact with and lead your community. Today, we're talking about how to create consistent sales for group programs. Michelle Vroom is known for her successful use of Facebook groups…but these principles apply to any type of community. Michelle empowers women to support their families and believes every woman should have the ability to attract clients whenever they desire, even while raising children.In this episode, we'll explore how to leverage Facebook groups (or a similar community) effectively to create consistent sales for group programs. From maintaining engagement between launches to showcasing the value of your program, you'll learn practical tips to keep your pipeline full. [1:36] - Building trust and community through FB groups[6:10] - Launch strategies during AND between launches[9:33] - How to keep making sales BETWEEN launches[14:54] - How to write the best copy[21:05] - How Michelle is her own best copywriter (and when and why she still hires a copywriter)[27:43] - When is the right time to hire a copywriter and when should you DIY?EPISODES AND LINKS MENTIONED:Michelle's Facebook group: Market Like a BossUsing honest urgency and scarcity ethically and effectively (Ep 14)Do you really need to hire a copywriter? (Ep 2)Join Copy Critique ClubCONNECT WITH MEGAN:Join My Inbox Community → www.megankachigan.com/emailWebsite → www.megankachigan.comFacebook → https://www.facebook.com/megan.kachiganLinkedIn → https://www.linkedin.com/in/megan-kachigan-loehr-9957684b/Threads → https://www.threads.net/@megankachiganAsk a question for the podcast → https://forms.gle/9rPT7dtAKQCErzUg6WORK WITH ME: Download the Services GuideBook a Power Hour (and get my Starter Gdoc too!)Join Copy Critique ClubPrefer to read this episode as a blog? It is published here https://www.megankachigan.com/get-consistent-sales-for-group-programs-michelle-vroomIf you are enjoying these episodes, please rate and review so that I can continue to provide you top-quality free content. Simply scroll to “Copywriting For Coaches” on Apple Podcasts, select a 5-star rating, and tap “write a review.” Thank you!Join Copy Critique Club to get more clients from your copy by clicking here!
This week's episode is a special one! I'm sharing insights from the Land Your Dream Client challenge I hosted in August, where we dove deep into what it takes to become the go-to expert your dream clients want to work with. In this episode, I talk about: The beliefs you have around your offer (and how they might be holding you back) Why you're not getting consistent clients for your offer right now (and what to do about it) The buying process and what's really going on in your audience's mind when you're selling your offer If you've been struggling to position yourself as the expert or want to land more dream clients, this episode is a must-listen. I'm breaking down what you need to shift in your mindset and strategy to start attracting the clients you've always dreamed of working with. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Want to get a new client this month? Grab a copy of our 30 Days to New Clients calendar! Each day has one step you can take to sign a client (in 60 minutes or less). Download it for free. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
In this week's episode, we're diving into something BIG—how to make 10K months your new norm. I know some of you may have told yourself to play small or downplay your goals. Maybe you've been conditioned to feel guilty or ashamed for wanting to hit certain income milestones. But I'm here to tell you: there's nothing wrong with wanting consistent 10K months. In fact, I want you to be proud of it and shout it from the rooftops! I want to normalize 10K months as your standard, not some far-off dream. And in this episode, I'm going to share exactly how to make that happen. During the episode, I talk about: The beliefs that are keeping most women from hitting 10K months Where your focus needs to be to make 10K months your new standard Actionable steps you can take to hit consistent 10K months If you're ready to stop playing small and make consistent 10K months, this episode is for you! Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Want to get a new client this month? Grab a copy of our 30 Days to New Clients calendar! Each day has one step you can take to sign a client (in 60 minutes or less). Download it for free. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
Staying ahead of market volatility requires more than just luck — it demands sharp technical insights and smart risk management. This week on Facts vs Feelings, Ryan Detrick, Chief Market Strategist at Carson Group, and Sonu Varghese, VP, Global Macro Strategist at Carson Group are joined by Frank Cappelleri, CFA, CMT, Founder, and President at CappThesis. Together, they explore essential technical patterns and market signals that can help traders and financial advisors navigate volatility and optimize their strategies.Is the bull market still on track for higher gains, or should traders prepare for turbulence? Frank explores key topics, from the S&P 500's bullish target to the influence of inflation on investor sentiment. So, tune in as he offers actionable insights on using technical analysis for risk management and effective portfolio management. Key Highlights:Bull Market Forecast: Frank targets 6,100 for the S&P 500 and explains what this milestone means for long-term investorsSeasonal Trends: Discover why September is typically a volatile month and how to adjust your trading strategies accordinglyInflation's Role: Get a detailed breakdown of recent CPI data, especially the impact of rising shelter costs on inflation, and how these figures affect market sentimentDefensive Sectors Outperforming: Learn why utilities and other defensive sectors are outpacing broader market performance — and what it signals for the futureGold vs. Oil: Examine the contrasting performance of gold as a safe haven versus oil's fluctuations, especially in light of China's economic challengesNetworking and Community: Frank shares insights from the Excel conference on the value of idea-sharing and staying sharp in the investment communityAnd much more!Takeaway: To navigate today's markets, understanding key technical signals and being adaptable in risk management strategies is more important than ever.Resources:Any questions about the show? Send it to us! We'd love to hear from you! factsvsfeelings@carsongroup.com Connect with Frank Cappelleri: LinkedIn: Frank Cappelleri, CFA, CMT Website: CappThesisConnect with Ryan Detrick: LinkedIn: Ryan DetrickX: Ryan DetrickConnect with Sonu Varghese: LinkedIn: Sonu VargheseX: Sonu VargheseAbout Our Guest:Frank Cappelleri is the founder of CappThesis, with over two decades of experience in the finance industry. He worked for major brokerage firms like Instinet and Smith Barney, gaining extensive expertise as an equity sales trader, desk strategist, and research sales specialist. His deep understanding of short-term market movements was shaped by early exposure to technical analysis and insights from experienced market technicians. Frank regularly appears on CNBC, Bloomberg TV, and other financial networks, and his work has been featured in major publications like The Wall Street Journal and Bloomberg. He holds both CFA and CMT designations.
This week's episode was inspired by a conversation I had with a client. In it, I talk about the #1 thing holding you back from getting more clients. No, it's not your strategy or skills -- it's the fear of possibly failing and how it might make you feel. We often hesitate to promote ourselves or put offers out there because we're afraid of what it will feel like if no one signs up. But here's the truth: the fear of disappointment or self-doubt is what keeps you from taking action. Once you face that fear and realize that you'll survive even if things don't go as planned, you'll start showing up more confidently and consistently. Success in marketing isn't about avoiding failure, it's about learning from it and moving forward with the confidence that you'll be okay no matter what. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Want to get a new client this month? Grab a copy of our 30 Days to New Clients calendar! Each day has one step you can take to sign a client (in 60 minutes or less). Download it for free. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
Episode Summary: This insightful episode features Emmanuel Tsekleves, Ph.D., a full professor at Lancaster University and research director in Lancashire, England. Emmanuel shares his personal journey from Ph.D. graduate to full professor by age 40 and offers invaluable advice on how Ph.D. candidates, postdocs, and early-career academics can successfully navigate the complex academic job market. From avoiding common application mistakes to the importance of securing funding, this conversation is packed with practical tips for aspiring academics. Key Takeaways: Start Early & Learn from Mistakes: Dr. Tsekleves highlights the importance of mentors and learning from early mistakes in his academic journey. He emphasizes that mistakes can be powerful learning tools but suggests it's even better to learn from others' experiences. Transitioning from Postdoc to Assistant Professor: Many postdocs fall into the trap of discussing future research plans rather than focusing on securing funding. Emmanuel explains how this common pitfall can hinder postdocs' chances of securing tenure-track positions. Application Quality vs. Quantity: Sending out many generic applications will likely yield poor results. Emmanuel stresses the importance of focusing on a single application, conducting thorough research on the institution, and aligning your application materials with their specific needs. Speak to the Postholder: Before submitting an application, Emmanuel suggests reaching out to the academic contact listed in the job ad. This helps you gain insider information, shows genuine interest, and gives you visibility with those making hiring decisions. Show How You Add Value: Instead of listing your qualifications, demonstrate how your skills and experience align with the needs of the institution. Show how you can contribute to their teaching programs, research groups, and overall mission. Actionable Tips: Avoid Common Pitfalls: Postdocs need to shift their mindset from talking about research to discussing the funding they can attract. Learn to demonstrate value by focusing on what you bring to the institution. Prioritize Quality Over Quantity: Tailor each application specifically to the institution and role, showing how your research and teaching expertise fit their culture and objectives. Engage with the Hiring Institution: Reach out to the postholder before submitting your application. It gives you a chance to learn more about the role and make a strong impression. Research and Personalize Your Applications: Whether you're applying for a postdoc or a tenure-track position, be sure to thoroughly research the department and align your cover letter, research statement, and teaching statement with their current projects. About Dr. Emmanuel Tsekleves: Dr. Emmanuel Tsekleves is a professor at Lancaster University, where he also serves as research director. His work includes mentoring early and mid-career academics, helping them publish high-quality research, secure funding, and navigate the academic job market. He offers a variety of resources, including training programs and his popular newsletter, Academic Insider. Connect with Dr. Emmanuel Tsekleves: LinkedIn: Emmanuel Tsekleves Twitter/X: @EmmanuelTsekleves Instagram: @EmmanuelTsekleves
Are you struggling to land consistent clients? The answer might be simpler than you think. In this week's episode, I'm diving into the key to landing clients consistently: focusing on what you can control. So many entrepreneurs spend too much time and energy stressing over things they can't control in their marketing—things like the algorithm, who signs on, or even how other people respond to your posts. This leads to frustration and slows down your growth. In this episode, I'll show you how shifting your focus to what's within your control can change everything and help you start seeing results. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Want to get a new client this month? Grab a copy of our 30 Days to New Clients calendar! Each day has one step you can take to sign a client (in 60 minutes or less). Download it for free. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
Intro With Dub CEO Steven Wang 0:00-2:30 Attending Harvard University 2:30-3:30 Covid 3:30-5:20 First Company 5:20-9:00 Family History/Early Life 9:00-11:30 How Did Dub Start? 11:30-17:30 How Does It Work? 17:30-20:30 How Is This Platform Different From Others? 20:30-30:30 Dub Vs Robinhood 30:30-35:50 Retail Investing Against Dub 35:50-38:30 What Dub Realized 38:30-40:40 Where Is The Catch? 40:40-43:30 Are You Hoping Dub Trades Publicly One Day? 43:30-44:00 Do You Have Any Enemies From Dub? 44:00-49:00 Future Promo Coming For All Craicheads 49:00-50:15 Audiocraic And Dub 50:15-51:30 What's It Like Pitching Investors 51:30-59:20 Finale 59:20-
In this week's episode, I'm pulling back the curtain on the exact shifts I made between 2018 and 2019 that took my revenue from just over $50K to $140K. I'll be sharing the strategies and mindset shifts that didn't just help me hit multiple 6-figures but also opened things up in my family. From buying our dream home and car to being able to provide for my family when my husband lost his job, these changes paved the way for so much more in my business and family. If you're looking to sign clients faster and grow your revenue, this episode is a must-listen. Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Check out the episode where I break down the money I've made in the last 5 years & lessons learned. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
If you've already made 6-figures and want to scale your group program since you're at capacity but find yourself hesitant to enroll more clients, this episode is for you. In this week's episode, I talk about: Why you're hesitant to scale your group program Why adding more people to your program will lead to better results for everyone How to handle more clients in your program without sacrificing quality Connect with me outside the podcast! Continue the conversation in the Market Like a Boss Facebook group. Join our podcast giveaway and get a chance to win a strategy session with me to review your content and messaging! Leave a review to get entered. Listen + Subscribe on ITUNES or STITCHER I'd greatly appreciate a podcast rating and review so that this podcast can reach more women! Search for the podcast in your podcast app (Like a Boss) Scroll down and click 5 stars Tap “Write a Review” & enter a brief review Press send
Ken Carman and Anthony Lima discuss Brandon Aiyuk and his desire for a new contract, wherever he may end up next season.