Podcasts about saleshow

What if the most loving thing you could do for someone is start a conversation you've been avoiding?In this episode, Michael Reddington sits down with Cory Fosco, a 34-year veteran of the eldercare and healthcare technology industries, author of The Question of When, creative writing teacher, and VP of Enterprise Sales. Cory brings a rare combination of frontline caregiving experience, social work roots, and sales leadership perspective to one of the most universally avoided topics in family life: planning for the care of aging loved ones before a crisis forces your hand.This conversation goes far beyond eldercare. Cory unpacks why denial and guilt keep families frozen, how the fear of messing up drives worse decisions than the fear of missing out, and why having a conversation is fundamentally different from making a decision. The parallels to sales, leadership, and any high-stakes relationship are impossible to miss.What You'll Learn in This EpisodeWhy waiting for the "right time" to have a care conversation is itself the mistakeHow families that do the homework in advance make better decisions under crisis pressureThe difference between "fear of missing out" and "fear of messing up" and how it shows up in caregiving and salesWhy expressing love through preparation changes how families approach difficult conversationsHow having a conversation and making a decision are not the same thing -- and why that distinction mattersWhat the "When Readiness Checklist" is and how to use it to assess where your family standsWhy "it's better to do right than to be right" applies equally to caregiving, leadership, and salesHow to give people around you permission to make mistakes by modeling it yourselfChapters(00:00) Introduction to Cory Fosco and A Question of When(05:05) Why Families Wait Too Long to Have the Conversation(07:28) How We Compensate and Make Excuses for Loved Ones(10:57) How to Optimize Preparation Time and Remove Stress From Big Decisions(14:18) The Fear of Messing Up and How to Take the Risk Off the Table(24:00) Listening as the Foundation of Caregiving, Sales, and Leadership(27:39) Why It's Better to Do Right Than to Be Right(33:13) How the Book Is Structured to Meet Families Where They Are(50:21) Core Principles for Navigating Difficult Family Conversations(52:31) How to Find Cory and Access His ResourcesAbout the GuestCory Fosco has spent over 34 years working at the intersection of long-term care, healthcare technology, and family decision-making. He began his career as a social worker, moved into admissions and senior care leadership, and now serves as VP of Enterprise Sales for one of the largest EMR platforms serving skilled nursing facilities. He is the author of A Question of When, a guide for families navigating eldercare decisions, and teaches creative writing to a wide range of students including the blind and visually impaired community through Second Sense in Chicago.Links and ResourcesA Question of When by Cory Fosco - https://a.co/d/0ciiLRpchttps://www.coryfosco.comFrom Values to Action by Harry Kramer - https://a.co/d/06m0h7lHSponsor Links:InQuasive: http://www.inquasive.com/Humintell: Body Language - Reading People - HumintellEnter Code INQUASIVE25 for 25% discount on your online training purchase.International Association of Interviewers: Home (certifiedinterviewer.com)Podcast Production Services by EveryWord Media

For years, business owners have been told they need to post more, engage more, and spend more time on social media.But what if that's the wrong strategy?In this episode of Show Up Better, CJ Williams shares why he believes many business owners are wasting time, energy, and money chasing social media metrics that rarely translate into real business growth.Drawing from his experience as a business owner, content producer, and podcast creator, CJ breaks down three reasons why relying heavily on social media may be keeping you stuck in a cycle of constant content creation without lasting results.You'll learn:Why social media posts have an incredibly short lifespanThe "feast or famine" problem created by content-driven lead generationWhy likes, followers, and engagement don't automatically lead to salesHow search engines, websites, and long-form content create lasting authorityWhy being discoverable matters more than being visibleThe difference between entertainment content and authority-building contentIf you've ever wondered whether all that time spent posting is actually worth it, this episode will challenge the way you think about content marketing.Key Takeaways✅ Social media content is temporary.✅ Engagement is not the same as revenue.✅ Businesses need discoverability, not just visibility.✅ Search traffic often converts better than social traffic.✅ Long-form content compounds over time.✅ Authority comes from being found when people need you.Mentioned in This EpisodeShow Up Better PodcastPodcast TitansQC AmplifiedConnect With CJIf you're looking to build authority through long-form content, podcasting, interviews, and strategic content systems, visit:PodcastTitans.comDiscover how one conversation can become weeks of content that continues working long after it's published.Quote From This Episode"Real authority isn't measured by likes and followers. It's measured by how easy it is to find you when someone needs your help."

Send us a text letting us know your thoughts on today's episodeAre you creating a podcast that supports your business or are you accidentally running a hobby podcast?In this episode, I break down the critical difference between a hobby podcast and a strategic podcast, and why consistency alone isn't enough to create growth, leads, or sales. If you've been publishing episodes week after week but still feel like your podcast isn't gaining traction, this conversation might be exactly what you need to hear.You'll learn why more content isn't always the answer, how strategic podcasters think differently about content planning, and the key shifts that transform your podcast from "just another marketing task" into a powerful business asset.Whether you're struggling with stagnant downloads, unclear messaging, or a lack of listener conversions, this episode will help you identify the invisible gaps that may be holding your podcast back and what to do instead.In this episode, you'll learn:The difference between a hobby podcast and a strategic podcastWhy consistency alone won't guarantee podcast growthThe hidden reason many podcasters feel burnt out and frustratedHow strategic podcasters create content that supports business goalsWhy messaging, positioning, and intentional CTAs matter more than everThe metrics that actually matter if you want your podcast to generate leads and salesHow to create a listener journey that moves people toward actionIf you're ready to stop creating content for the sake of creating content and start building a podcast that creates momentum in your business, this episode is for you.Hot Pod Summer Camp is a free 3-day live challenge where mom podcasters come to grow their show using AI without adding more hours to their week. Over 3 days you'll set up a Claude Project that knows your show inside out, build a content system that turns one episode into a full week of marketing in under 30 minutes, and walk away with a personalized 90-day podcast growth plan.Join us: https://podcastingformoms.co/summer/ Next Steps: Enjoyed this episode? Let me know over on Instagram and share your favorite takeaway on your Instagram Stories.Ready to hand off your podcast production or experience more podcast growth? Visit our website to learn more about our podcast launch, podcast management and podcast growth services. Book your free Podcast Profit Plan Discovery Call here.Don't forget to hit subscribe/follow so you get notified every time a new episode drops!

For all of us who are merchandisers, Amy Meadows has the dream career. She has over 25 years of experience in window display, visual merchandising, and event planning.Recognized nationally in her field, Amy has reinvented traditions and reinvigorated business for both major retailers and independent businesses. From big boxes to boutiques, she helps businesses explore and leverage tools to attract customers and drive sales. Amy helps her clients align their storefronts, signage and displays to work together to build their brand and increase revenue.As a designer, Amy uses her background in theatrical set design to bring a sense of whimsy and drama to her installations, maximize visual stimulation and develop cost-saving display strategies. Through consulting, she creates best practices, methodologies, and practical strategies for a wide range of visual initiatives and outcomes.Additionally, Amy has created course content to inform and inspire the next generation of designers, with an emphasis on relevance in a changing retail landscape. Amy's also a public speaker, and she conducts seminars specializing in time and cost-effective display solutions for independent retailers and business districts.In this episode, Amy returns to the podcast to share practical visual merchandising strategies that independent retailers can implement right away. Michelle and Amy dive into store layouts, window displays, customer behavior, holiday merchandising, and the psychology behind creating spaces that attract shoppers and drive sales. Whether you're preparing for show season, planning holiday displays, or simply looking for fresh merchandising ideas, this episode is packed with actionable insights from one of the industry's leading experts. We are doing our first-ever open call! You can submit your store or favorite store to be on the podcast because every store has a story behind it! Go to theretailwhorepodcast.com, click on SUBMIT YOUR STORE, fill out an easy form and we'll see you on the mic!What's Inside:The secrets behind effective window displays and visual merchandising that drive salesHow to create better customer flow using store layouts, focal points, and "interruptive fixtures"Holiday merchandising strategies, display planning, and ways to keep customers engaged year-roundMentioned In This Episode:Windows MatterAmy Meadows on InstagramAmy Meadows on LinkedInSupport the show

Guest: Rich Butler, Founder—RAGE Works Podcast NetworkOriginally aired on: Podcast Network Insights with Greg WassermanListen to the original: https://rss.com/podcasts/podcast-network-insights/2751235/About This EpisodeWhat happens when a podcast network stops chasing CPMs and starts asking a different question: how do we help creators actually stick around?Rich Butler has been running the RAGE Works Podcast Network since 2014, 12 years without changing the core model. In this conversation with Greg Wasserman, Rich walks through the architecture of a network built on a shared aggregation feed, friction removal, and a revenue split that puts the creator's independence first.If you're a podcaster evaluating networks or a creator building your own, this episode is a practical look at what support from a network can actually mean.Quick StatsNetwork founded: 2014—12 years runningLongest-running show: Turnbuckle Tabloid—525+ episodesHosting platform: Captivate FMRevenue model: 80/20 split (network-sourced ads only)What We Cover0:00 — The jockey and the horseWhy talent matters more than gear and the analogy that frames everything.3:08 — What a podcast network actually isRich's definition: a one-stop shop for discoverability, cross-pollination, and variety.4:37 — How RAGE Works startedFrom a 400-episode run on Blog Talk Radio to building a network for the people who caught the podcast bug.7:41 — The network feed model explainedWhy running a shared aggregation feed helps new shows build an audience before their individual feed even goes live.10:01 — Revenue without chasing ad salesHow the network makes money and why creator-sourced sponsorships get zero cut.16:09 — Red flags when evaluating a networkThe first question to ask isn't "how will you grow my show?" It's "how are you growing the network?"19:11 — What Rich actually does as a network operatorRemoving friction: RSS setup, editing, distribution, mic technique feedback, and platform reporting.23:29 — Audio vs. video in 2026Why audio comes first, how video complements it, and why the "us vs. them" framing is wrong.27:48 — Onboarding new showsThe discoverability call, the gear list, the Google Drive workflow, and how real onboarding actually works.33:43 — The long game and the ROI reframeWhy Rich defines ROI as "return on interest" and what Gary Vaynerchuk said on stage that nearly ended the network.39:41 — Book recommendationsJab, Jab, Jab, Right Hook, and The Subtle Art of Not Giving a Fck* — two books every podcaster should read.45:21 — Final thought: just create the thing26 years in, Rich's parting message for anyone still waiting to start.Key TakeawaysA shared network feed isn't just a distribution trick, it's a litmus test for new shows and a built-in audience-building tool before a podcast's individual feed even goes live.Most networks fail creators by leading with ad sales. Removing friction (RSS, editing, submission, platform reporting) is the actual service.If a creator sources their own sponsor, the network takes nothing. That's a deliberate choice, not a gap in the model.Audio first, always. Good audio teaches storytelling through inflection. Video amplifies what's already there; it doesn't replace it.Consistency is the real filter. If a network has to chase you for your episode, the show is already in trouble.Download counts aren't the metric. Ten loyal listeners in a room look very different when you're standing in front of them.Quote of the Episode"The podcast is the horse. You're the jockey. You have to be the compelling talent that makes me want to give a damn about you."— Rich Butler, Founder, RAGE Works Podcast NetworkResources MentionedRAGE Works Podcast Network — rageworks.netPress Record Studios — http://www.pressrecordstudios.comCaptivate FM — Podcast hosting platform used by the networkRiverside.fm — Remote recording platform used in this episodeOriginal Episode — Podcast Network Insights — https://rss.com/podcasts/podcast-network-insights/2751235/Book: Jab, Jab, Jab, Right Hook — Gary VaynerchukBook: The Subtle Art of Not Giving a F*ck — Mark MansonPodcast: The Jay Ferruggia Podcast (formerly Renegade Radio)Podcast: Morning Chat with Mark Ronick

Most sales conversations feel productive but go nowhere.That's because you focus on being polite rather than being real.In this episode, Walker McKay explains how to stop having surface-level conversations and start having real discussions that lead to real decisions. From setting expectations upfront to giving prospects permission to say no, this approach eliminates surprises and puts you back in control of the conversation.Want fewer “let me think about it” responses and clearer yes or no decisions? This is where it starts.In this episode, you'll learn:Why “nice” conversations don't lead to salesHow to set clear expectations at the start of every meetingThe exact questions to align on time, agenda, and prioritiesWhy giving prospects permission to say “no” builds trustWhat to establish upfront so there are no surprises at the endHow to define the ideal next step before the meeting even starts

In this episode of the Bug Bux Podcast, Allan Draper sits down with Alex Daie, former F/A-18 Super Hornet combat pilot, F-35 instructor pilot, Wharton MBA, and now founder of Fortis Pest Control.Alex shares why he left a successful corporate career to launch a pest control company from scratch and the mindset shifts that helped him make the leap into entrepreneurship.They dive deep into:Why recurring revenue businesses are so powerfulWhat fighter pilot training teaches about leadership and accountabilityBuilding a company employees actually love working forCustomer retention vs. chasing new salesHow to handle failure as an entrepreneurThe importance of feedback, debriefing, and constant improvementWhy culture matters more than most owners realizeWhat makes the Bug Bux community differentThis episode isn't just about pest control, it's about leadership, growth, ownership, and building something meaningful. Whether you're just getting started or scaling your business, there's a lot to take away from this conversation.Join Bug Bux+ Here https://www.skool.com/bugbux/about

Today, the guest is me and it's time for a solo Q&A where I answer the Questions sent in by the listeners over Instagram, on my new Patreon and on my email list. This is a mix of business, sales, money, performance, and life - pulled directly from questions sent in across Instagram, LinkedIn and recent events.We cover where people are getting it wrong with social media, what actually separates top sales performers, the habits that move you above average, and the small lies people tell themselves that hold them back.We also get into confidence when starting from zero, handling rejection, structuring your days with intent, and the financial principles that actually build long-term wealth.Expect to learn:Why most people are performing on social media instead of progressing their businessThe 3 traits that separate top 1% salespeople5 areas that will immediately improve the life of the average manWhat people are lying to themselves aboutHow to reframe and handle rejection in salesHow to structure your day around outcomes, not being busyThe biggest financial mistake most people makeWhy paying yourself first is critical for long-term wealthThe one investment that always pays offThe worst sales advice you still hear todayAnd the upcoming Scottish Parliament elections on 7th MayGet my Linkedin for Sales Guide - https://colcambro.kit.com/products/linked-in-personal-brand-for-sellingGet my Peak Productivity BLUEPRINT - https://colcambro.kit.com/products/peak-performance-blueprint Shop Puresport supplements with CAMBRO10 - https://puresport.co/CAMBRO10  Make Millionaire Money Moves - https://millionaire-fhcpmlvz.manus.space/?code=2F6EaKY5saFKZMsMjqanQWBook a conversation about Private Medical Insurance with Lewis & Mark - lewis.mitchell@wpa-hcp.org.uk and Mark.McKenzie@wpa-hcp.org.uk Shop Puresport with CAMBRO10 - https://puresport.co/CAMBRO10Connect with Col:Instagram: https://www.instagram.com/col.cambro/  Email List: https://colcambro.kit.com/30bde23b0c  Patreon: https://www.patreon.com/ColCampbell  

In this episode, Jeni revisits one of her favorite financial frameworks — Profit First by Mike Michalowicz — just in time for wedding season. Whether you're just starting out or scaling your floral business, this system can help you finally pay yourself consistently and build a profitable business.What You'll Learn:The core principle of Profit First: allocating revenue into dedicated "buckets" (bank accounts) before expensesThe 5 key accounts: Income, Sales Tax, Owner's Compensation, Profit, and Operating Expenses (OPEX)How to calculate your percentages based on your actual gross salesHow to handle sales tax as a florist (especially with variable local tax rates)The difference between gross and net sales — and why it matters for your allocationsHow to conduct an expense audit to find hidden or unnecessary costsWhat to do if you're not yet profitable — and how to use a percentage-based formula to start building profit from your very first eventWhy a separate, less-accessible profit/savings account (like a Schwab Simple Plan) helps prevent overspendingThe mindset shift from "spending money to grow" to running your business like a CEOResources Mentioned:

What if you could fund your lifestyle by group coaching just one day a week? That's not a fantasy. It's the exact framework John Meese has spent 13 years building, testing, and teaching, and he's bringing all of it to this episode.John is the author of the new book Sold Out Coach and the founder of Sold Out Coach Club, where he helps coaches and consultants build sold out group programs that earn at least $10,000 per month working 90 minutes per week. His alignment with the I Love Coaching mission is no coincidence: both worlds are built on the same conviction that coaches deserve to build something that's genuinely theirs, on their terms.This conversation wraps up our 7-part series on transitioning from one-to-one to one-to-many coaching with a perspective from someone who has coached hundreds of coaches through exactly that transition, and watched almost every possible version of what goes wrong.What You'll LearnWhy most coaches struggle to describe the promise of a group offer after they've mastered one-to-oneThe "one-to-few" bridge: why starting smaller changes your ability to sell transformation at scaleWhy you should stop selling the medicine and start selling the cure, and what that actually looks like in practiceThe "curse of knowledge" trap: why your expertise makes it harder, not easier, to communicate your offerHow John helped a client go from "I want to help people show up authentically" to "I help you radiate authority" in a single coaching sessionWhy imaginary avatars pay with imaginary money and real conversations are the only thing that worksThe $10,000 threshold: why John won't take group coaching clients who haven't already sold at least that much in one-to-oneThe gap problem: why applying online course marketing tactics to a group coaching offer kills conversionsHow to close the gap between you and a potential client and why that single shift unlocks salesHow a client with 35,000 email subscribers who hadn't made a sale in nine months added $100,000 in revenue with one simple emailHow another client crossed $500,000 in revenue in his first year with only 550 email subscribersThe power of positive peer pressure inside a group and why group coaching delivers more transformation than one-to-oneTimestamps00:00 Introducing John Meese and why this is the perfect series closer01:04 What John does: fund your lifestyle group coaching one day a week02:41 The biggest challenge coaches face going from one-to-one to one-to-many03:55 Why going one-to-few first changes everything05:41 What is your actual offer? Why this is so hard for coaches to answer06:34 Stop selling the medicine, sell the cure07:52 Live example: helping Dr. Leslie Davis find "radiate authority" in real time09:34 The onion layers of language and why your expertise works against you10:21 Does this work for beginners or do you need one-to-one experience first?11:16 Why imaginary avatars pay with imaginary money11:37 The $10,000 one-to-one threshold before building a group program13:00 How ILC's framework and John's framework align13:49 The two biggest pitfalls coaches make going one-to-many14:49 The gap problem: why course marketing tactics kill group coaching sales16:00 How to close the gap and what that looks like in practice16:44 Case study: 35,000 subscribers, zero sales for nine months, then $100,00017:43 Case study: 550 subscribers, $500,000 in year one18:07 How to get the book and the special offer for I Love Coaching listeners19:54 Why group coaching delivers more transformation than one-to-oneQuotes From This Episode"If you can build a sold out group coaching program at the core of your business, earning at least $10,000 per month group coaching 90 minutes per week, you can buy back your time and do everything else from a place of abundance." - John Meese"Don't sell the medicine, sell the cure. The medicine is the stuff you have people do to create change. The cure is the promise. The transformation. Once they say yes to that, then we talk about the medicine." - John Meese"Imaginary friends pay you with imaginary money. You are creating a real solution to a real problem for real people. That has to come from real conversations." - John Meese"Once she said 'I just want to help them radiate authority,' you could feel it. That's it. That's the offer. Everything else she teaches is the means to an end." - John Meese"His audience didn't change. What changed was he closed the gap. One email, subject line: 'quick question.' Hundreds of replies. $100,000 added to his business in the first few months." - John Meese"Positive peer pressure is precious. In one-on-one coaching, I tell you to do something and maybe you will, maybe you won't. In a group, you have to come back with a straight face and tell the whole room you didn't do it." - John MeeseResources + Next StepsGet John's new book Sold Out Coach plus his free crash course at soldout.coach/love (special link for I Love Coaching listeners with discounted preorder and early access)Download the free Get Paid to Coach guide at ilovecoachingco.comJoin the $10K+ Coaching Offer Challenge at ilovecoachingco.com/challengeREAL Coach Method Membership at ilovecoachingco.com/discover

Stocks are climbing—but the rally is being driven by a narrow group of winners.Chuck Zodda and Mike Armstrong break down a massive surge in semiconductor stocks and how it's powering the broader market higher—even as risks tied to global energy disruptions remain unresolved.Also covered:Why markets are betting the Strait of Hormuz situation will stabilizeWhat Netflix's sharp drop signals about growth expectationsOngoing weakness in the housing market despite the spring seasonWhy inventory constraints continue to limit home salesHow investors should think about risk in a momentum-driven marketFrom AI-driven gains to housing headwinds, this episode examines what's pushing stocks higher—and what could still derail the rally.

In this Most Valuable Podcast episode, I'm re-sharing how having too many offers in your local business is slowing down your sales.I'm walking you through SIX different ways this shows up for local business owners — from confusing your audience to filling your calendar with the wrong clients — and why simplifying your offers one of the fastest ways to start getting fully booked.Tune into this episode to learn:Why too many offers confuse potential clients and slow down local salesHow juggling multiple services drains your marketing momentum and energyWhat happens when fallback offers fill your schedule (and how to fix it)Mentioned in this episode:Work with me inside The Localpreneur AcademyFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.

In this episode of Spaghetti on the Wall, we sit down with Brian Mayoral, Co-Founder & CEO of SellUp and former #1 national sales trainer for Tony Robbins.Brian reveals how businesses can scale sustainably by focusing on offer creation, sales psychology, and systems that actually convert. He shares how his company generated over $16M in revenue, helped clients triple their cash collections, and why most businesses don't have a sales problem—they have an offer problem.You'll learn:How to close high-ticket deals with confidence and integrityWhy “back-from-the-dead” campaigns can unlock hidden revenueThe biggest mistakes business owners make in salesHow to build scalable, repeatable sales systemsWhy caring more than your competitors is your biggest advantageIf you're a founder, entrepreneur, or sales leader looking to scale your business, this episode is a must-watch.#BrianMayoral #SalesStrategy #HighTicketSales #BusinessGrowth #Entrepreneurship #SalesTraining #LeadGeneration #ScalingBusiness #Podcast #SpaghettiOnTheWall

Welcome to another episode of the Marketing That Leads Podcast. Today, we delve into why most coaching blogs fail to generate traffic, leads, and sales—and how I'd fix them with a smarter blog strategy. I'm sharing how to turn your blog into a business asset with SEO, email marketing, lead generation, and evergreen content.Here's what to expect from this episode:Why random blog posts don't lead to salesHow to use your blog to grow your email listWhy your blog content must connect to your offersThe difference between a business blog and an influencer blogHow to create strategic content that compounds over time⁠

Most creators are posting consistently — and still not seeing conversions.

Are you making book marketing harder than it needs to be? Many authors follow the same advice, use the same platforms, and launch the same way… then wonder why sales stall. This week's guest, Mamie Sanders, explains why that happens and what to do instead. Mamie is the founder of MVL Marketing and a veteran digital strategist who has worked with major publishing houses and countless authors. She brings a refreshing perspective to book promotion: marketing isn't a formula. It's a fit. In this powerful interview, Mamie shares how authors can cut through digital noise, build genuine connections with readers, and create marketing strategies that match their strengths and goals. If social media feels overwhelming or your launch came and went without much momentum, this episode will help you rethink your approach. You'll also hear why long-term visibility matters more than launch-week buzz and how awareness and trust quietly drive consistent book sales over time. What You'll Discover: Why copying another author's strategy often backfiresThe biggest mistake authors make after launch dayHow to choose marketing platforms that actually suit youWhy connection and credibility matter more than constant sellingThe role of reviews, giveaways, and early buzz in long-term salesHow to build steady visibility instead of short-lived spikesBook marketing doesn't have to feel forced or formulaic. When your strategy aligns with your strengths and audience, promotion becomes more natural and far more effective. Tune in now to learn how to simplify your marketing, play to your strengths, and create momentum that lasts well beyond launch.Here's how to connect with Mamie:Want to discuss your digital marketing strategies,  book a 30-min. complimentary consultation call with Mamie WebsiteLinkedin*************************************************************************When Visibility Feels Hard, Podcast Guesting Changes the Game If you know your book deserves more reach but visibility feels like a struggle, podcast guesting can open the right doors. Podcast Connections gets you in front of the audiences who need your message and your expertise. Contact them at PodcastConnections.co *************************************************************************

Welcome to Part 2 of our conversation on sales and building a business that creates real freedom in your life.This week on Biz Besties, we're breaking down why sales don't have to feel awkward or pushy, and how simple, human conversations are really the foundation of consistent cash flow.In this episode, we talk about:Why you're probably already selling (and don't realize it)How identity shifts result in higher income levelsWhy you're not meant to be for everyone, and why that's a strengthReal stories from our early businesses that shaped how we teach salesHow referrals and confidence make selling easier over timeSales don't come down to scripts. They are simply solutions and vision!So, if you want to stop hoping for income and start creating predictable revenue, this episode will show you what's possible, and why the only real difference between where you are and where you want to be is consistent sales action.Tune in and let's normalize women (you!) making some serious money.Sign up for cashFLOW LIVE: https://www.myalignedpurpose.com/cash-flow-mastermindTake our FREE quiz: https://www.myalignedpurpose.com/quizMy Aligned Purpose Podcast is your go-to space for women entrepreneurs ready to dream bigger, build million-dollar brands, and grow thriving businesses. For over 5.5 years, we've been guiding women around the world in combining strategy with soul—blending sales, marketing, manifestation, mindset, and community to create unstoppable growth.Each week, you'll leave feeling inspired, supported, and motivated to step into the next level of your vision. Whether you're just starting out or scaling into seven figures, this podcast is here to remind you that you're not alone—and that with the right mix of strategy and alignment, anything is possible.It's time to tap into community, embrace abundance, and grow your business on purpose.Follow along at:https://www.instagram.com/myalignedpurpose/https://www.myalignedpurpose.com/https://www.youtube.com/@MyAlignedPurposehttps://www.facebook.com/myalignedpurposeMentioned in this episode:Elate AdVisit elatebeauty.com to explore the collection and discover beauty with less waste and more joy. Use the code ALIGNED for 15% off your first purchase.

Most travel advisors think they need better marketing.More reels.More visibility.More followers.But visibility without positioning is just noise.In this episode of The Social Takeoff Podcast, Kelli Hayes Smith breaks down the difference between marketing and positioning for travel advisors.. and why you need both to build a predictable, scalable travel business.You'll learn:The real difference between travel marketing and travel positioningWhy you can go viral and still make no salesHow positioning builds trust while marketing builds visibilityWhy authority is what turns followers into booked clientsThe FAME Framework for travel advisors who want consistent growthThe FAME Framework:F — Find Your PersonA — Articulate the ProblemM — Market With IntentionE — Establish AuthorityIf you've been creating content but not seeing consistent bookings, this episode will help you audit your strategy and fix what's missing.Want more strategy like this?Get your free Wanderlust Campus account at:

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How Gong Built a $7B AI Category: From "Conversation Intelligence" to the Revenue Operating SystemMost sales teams fly blind. They rely on "gut feel" and "art" rather than data and science. Eilon Reshef (Co-founder & CPO of Gong) realized this in 2015 and built a platform that captures the reality of every customer interaction to drive predictable growth.In this episode of Startup Project, Eilon breaks down the evolution of Gong, how they achieved 57% higher win rates for companies like PayPal and DocuSign, and why the "Revenue Graph" is the next frontier of enterprise AI.If you are a founder, a product leader, or a sales professional looking to understand how AI is actually transforming the enterprise, this deep dive is for you.What you'll learn in this episode:The Genesis of Gong: Why Eilon moved from a successful exit at WebCollage to solving the "black box" of sales conversations.The "Science" of Sales: How to move away from subjective CRM updates to hard data captured from video, email, and phone calls.The Revenue Graph: Why Gong's proprietary data model is more valuable than a generic LLM.Scaling to 5,000+ Customers: The tactical steps Gong took to achieve product-market fit in a crowded SaaS landscape.The Future of AI Agents: Why "Vibe Coding" and prosumer AI are just the beginning, and how the enterprise shift is happening now.Timestamps:0:00 - Intro: Meeting Eilon Reshef2:15 - The "Aha!" moment that led to Gong10:45 - Moving from transcription to "Revenue Intelligence"18:30 - How Gong achieves 57% higher win rates for customers25:50 - Building a proprietary AI layer on top of LLMs34:10 - The "Revenue Graph" explained42:15 - Why most enterprise AI implementations fail50:00 - Advice for founders building in the AI era54:14 - Closing thoughtsConnect with Eilon & Gong:Website: https://www.gong.io/Eilon's LinkedIn: https://www.linkedin.com/in/eilonreshef#Gong #AI #SalesTech #StartupGrowth #Entrepreneurship #RevenueIntelligence #SaaS #ProductMarketFit #EilonReshef #StartupProject

Guest: Erin KruegerHost: Virginia PurnellWebsites:Capture the Culture – https://capture-the-culture.com/https://erinkrueger.comWhat We Covered:Walking away from a corporate job over ethicsBuilding a real estate team from scratch in a city where she knew only five peopleForecast-based hiring vs. hiring when overwhelmedWhy culture matters more than skillThe layered interview system that ensures 100% team buy-inThe power of listening in salesHow to generate referrals without a built-in sphere of influenceRunning a championship team (not just a “family” business)When and how to let top producers goExpanding into speaking and coaching with Capture the CultureKey Leadership Insights:✔ Hire before you're desperate✔ Create tests in your interview process✔ Difficult days don't define you — your response does✔ Put goals in pen and pathways in pencil✔ People are the power behind the business vehicleErin Kruegerhttps://capture-the-culture.com/https://erinkrueger.com/meet-erin-krueger/https://www.linkedin.com/in/erinkruegermba/https://www.instagram.com/capturetheculture_/Virginia PurnellFunnel & Visibility SpecialistDistinct Digital Marketing(833) 762-5336virginia@distinctdigitalmarketing.comwww.distinctdigitalmarketing.com

Evergreen sales might be the thing that finally gives your business room to breathe. If launching is burning you out, exhausting your audience, and making your revenue feel like a rollercoaster, this episode is your reset. We're talking about why evergreen sales are not just a “nice to have,” but a smarter, more stable way to grow your online business without living in constant launch mode.For years, the online space glorified big launches. Open cart. Close cart. Repeat. But what no one talks about is the nervous system cost of that model — the pressure, the unpredictability, the feast-or-famine cycles. And if you're trying to build something sustainable, especially in this season of life, that kind of constant intensity isn't freedom.In this episode, I break down what's really happening when launching feels harder than it used to. It's not that you're bad at marketing. It's not that your offer is wrong. It's that launch-heavy models were never designed for long-term stability. If your goal is predictable revenue, then your sales system needs to reflect that.We're talking about the shift from event-based selling to evergreen sales — and why that shift changes everything. Not just financially, but strategically. Because when your marketing supports evergreen sales, your content becomes an asset instead of a performance. Your messaging becomes clearer. Your revenue becomes steadier. And your business stops depending on constant adrenaline.If you want to host a profitable podcast (or want to start a podcast for business), this conversation will land even deeper. A podcast is one of the strongest vehicles for evergreen sales because it builds trust at scale and creates demand consistently — without you having to relaunch the same offer every few months. It allows you to create passive income in a way that feels aligned and strategic instead of chaotic.This episode will help you understand:Why launch burnout is a structural problem, not a personal oneHow evergreen sales create predictable revenue over timeThe difference between hype-based selling and authority-based sellingWhy a profitable podcast can become the engine behind evergreen salesHow to grow your online business without constantly being in “campaign mode”If you've been feeling tired of pushing, tired of relaunching, tired of wondering where the next spike of income will come from — this is your permission slip to build differently.Evergreen sales are not about doing less work. They're about doing the right work once and letting it compound. And when you combine that with a podcast strategy designed to nurture, educate, and convert over time, you create a business model that supports your life instead of consuming it.Hit play, and let's talk about how to move from launch fatigue to predictable revenue — and why evergreen sales might be the most strategic decision you make this year.Take what you need, and then go run your damn business.Ready to turn your podcast into a real business asset? If you already have a podcast that isn't making sales — or you're thinking about starting one and want to do it right from day one — I'm hosting a FREE, live training that will show you exactly how to build a podcast that actually supports your revenue. Inside the Profitable Podcast Kickstarter, I'll walk you through how to: • connect your podcast to a real offer • stop creating content that goes nowhere • turn listeners into clients — without living on social media

If you're in automotive sales, commission-based selling, or any high-performance sales environment… this episode might hit you in the chest.Because the truth is simple:

Liquidity & LegacyWith Ted Cawkwell, The Cawkwell GroupFarm balance sheets may look strong on paper. But beneath the surface, lending behavior is changing, capital is more disciplined, and the margin for error is narrowing.In this live conversation, Dan and Ted discuss:Why profitable farms can still experience financial pressureThe difference between strategic sales and forced salesHow liquidity issues surface before they become obviousWhat well-prepared farm operations tend to have in commonWhy “just hold the land” isn't always a complete strategyTed works directly with farm families, lenders, and advisors across Western Canada and beyond. As the #1 RE/MAX farmland realtor globally, he has been involved in hundreds of farmland transactions and sees patterns long before they become headlines.This episode is not about predictions. It's about structure, positioning, and understanding how capital behaves when conditions shift.Chapters / Timestamps 00:00 – Introduction & why this conversation matters 02:30 – Market sentiment vs. reality on farmland values 06:45 – What's changed recently in buyer and seller behavior 12:30 – Profitability, cash flow, and leverage pressures 18:00 – Liquidity vs. legacy: real tradeoffs 26:00 – Investor behavior, rental land, and capital availability 34:00 – Risk, balance sheets, and selling strategically 42:00 – Productive vs. marginal land dynamics 50:30 – Perspective, cycles, and long-term thinking Register for the Convergence Conference at convergence.ag and stay updated by subscribing to the Growing the Future Podcast at growingthefuturepodcast.ca.

In this episode, I'm talking about authentic lead generation, and why so many people hate lead gen in the first place.If you've ever cringed at “hey girl” DMs, aggressive follow-ups, or being pitched before you even finish a conversation, you're not wrong. Lead generation gets a bad reputation because it's often taught without integrity or patience.In this episode, I break down what authentic lead generation actually looks like:Why you shouldn't pitch until you're invitedThe difference between lead generation and salesHow to build real relationships without being awkward or pushyWhy slow, intentional nurturing leads to better clients and referralsI also share how I think about leads as connections, not prospects... and how tracking those relationships helps me stay consistent without obsessing or forcing sales.If you want to generate leads in a way that feels aligned, human, and sustainable (especially as a mom with limited capacity), this episode is for you.------------Grab the 100 Leads System - A plug-and-play spreadsheet + 10-minute daily action plan that helps you track conversations, follow up consistently, and turn warm connections into paying clients, without creating daily content. https://mkhco.thrivecart.com/100-leads-system/Grab an audit: https://mkhco.thrivecart.com/sales-breakthrough-audit/

Professional Builders Secrets brings you an exclusive episode with Tyson Lawes, Head of Sales at the Association of Professional Builders. In this episode, Tyson dives deep into the sales mindset challenges builders face and explains why sales is less about scripts and techniques, and more about intent, self-awareness, and becoming a trusted advisor.This episode is sponsored by Apparatus Contractor Services, click the link below to learn more:hubs.ly/Q02mNSsG0INSIDE EPISODE 223 YOU WILL DISCOVER Why sales is a mirror of your mindset and personal growthThe biggest reasons builders resist salesHow to shift from “salesperson” to trusted advisorWhy intent matters more than technique in sales conversationsWhy asking better questions builds trust faster than pitchingPractical tools to reset before and after challenging sales callsAnd much, much more.ABOUT TYSON LAWESTyson Lawes is Head of Sales at the Association of Professional Builders, with over a decade of experience in sales, leadership, and behavioural psychology. Passionate about mindset and performance, Tyson helps builders grow through stronger sales conversations, trusted advisor relationships, and high-impact leadership.Connect with Tyson: linkedin.com/in/tyson-lawes-456b56188/TIMELINE 2:49 Why sales is a mirror of your mindset6:18 Why most builders resist sales (and how it limits growth)10:44 How to shift from salesperson to trusted advisor19:36 Why you accept objections you haven't overcome yourself25:24 Practical tools to reset before and after sales calls27:25 The biggest mindset shift builders need to improve sales conversationsLINKS, RESOURCES & MOREAPB Website: associationofprofessionalbuilders.comAPB Rewards: associationofprofessionalbuilders.com/rewards/APB on Instagram: instagram.com/apbbuilders/APB on Facebook: facebook.com/associationofprofessionalbuildersAPB on YouTube: youtube.com/c/associationofprofessionalbuilders

In today's episode of iGaming Daily, SBC Media Manager Charlie Horner is joined by SBC News Editor Ted Orme-Claye and iGaming Expert Editor Joe Streeter as the trio delve into evoke's Q4 trading update, the market reaction, and what the operator's strategic review could mean for the future of William Hill and its wider brand portfolio.Tune in to today's episode to find out:Why evoke described Q4 as its strongest quarter of 2025 despite a sharp negative market reactionWhat's driving recovery across UK online, retail, and international segments and where pressure remainsHow investors responded to missed profit expectations and what the share price drop really signalsThe latest on evoke's strategic review, including store closures and potential asset salesHow editors should be reading operator Q4 updates as earnings season ramps upHost: Charlie HornerGuests: Ted Orme-Claye & Joe StreeterProducer: Anaya McDonaldEditor: Anaya McDonaldLearn how Optimove's Positionless Marketing is changing how iGaming teams operate. Discover how operators are using Optimove's Positionless Marketing Platform to launch personalized CRM campaigns, dynamically change casino lobbies and bet slips, and create engaging gamified experiences. Learn more at optimove.com.To see how this approach comes to life, Optimove Connect returns to London on March 11 and 12, 2026. It is the only user conference where marketers from around the world share real-world results of Positionless Marketing driving efficiency and ROI. Register at connect.optimove.com.Finally, remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.

Being busy is not the same thing as building a sustainable design business. I learned that the hard way. In this episode, I walk you through why offering everything keeps you stuck, how one $10k signature offer can simplify your business, and why brand strategy is the key to staying relevant as a brand and web designer in a world full of templates and AI tools. This is the exact shift that helped me stop chasing random projects and start building a business that feels intentional, confident, and scalable as a design business owner and creative CEO.You will learn:Why clients trust designers with one clear offer more than endless optionsHow brand strategy positions you above execution and AI toolsWhat actually makes a $10k offer feel justified to clientsWhy simplifying your services leads to better clients and easier salesHow to stop being treated like a freelancer and start leading like a creative CEOGrab a cup of coffee, your notes, and get ready to rethink how to get graphic design clients without offering everything to everyone.Aventive Academy's Resources:From Crickets to Clients: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/crickets-to-clients/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠$12k Client Attraction Masterclass: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/attract-clients-workshop/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Client Portal for Designers: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/client-portal/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Wealthy Client Blueprint: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/wealthy-client/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Mockup Magic: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/mockup-magic/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Brand Guidelines Template: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/brand-guidelines/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 12-Week Business Program for Designers: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/profit⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Join My Weekly Newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventive-academy.ck.page/0fc86a336f⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ The Creative CEO Accelerator: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://aventiveacademy.com/accelerator⁠⁠⁠

You open Instagram. Stare at your face on the screen. Think: 'I should record something.'Then you close the app because creating content feels like a full-time job you don't have time for.Here's what I learned: Things never slow down. But the right tools change everything.In this episode, you'll discover:The 5 AI tools that handle 80% of the heavy liftingWhy your first attempt with AI probably failed (and what to do differently)Real stories from women who were terrified of being on camera and still made their first salesHow to use these tools even if you're 'not tech-savvy'

If you sell physical products and take your own photos (or know you probably should), this episode will really help.Vicki is joined by Karen Moreland, who works with product sellers, Etsy shop owners and Amazon sellers who need good photos but don't want to become photographers. This conversation is very practical and reassuring, especially if photography feels confusing, technical or just another thing on your never-ending to-do list.You'll hear:Why you don't need expensive equipment or a fancy camera to get decent product photosThe most common mistakes product sellers make with their photos – and how to fix them simplyHow small changes to lighting and angles can make a big difference to how professional your products lookWhy showing size, scale and how a product is used really matters for salesHow to stop aiming for “perfect” and actually get your photos doneSimple editing tweaks you can make on your phone without overthinking itKaren explains everything in a very straightforward, no-jargon way and focuses on results rather than technical photography rules. If you've ever gone down a YouTube rabbit hole trying to “learn photography” and come away more confused than when you started, this episode will feel like a relief.It's a great listen if you want your product photos to look clearer, more professional and more trustworthy — without spending a fortune or learning a whole new skill.USEFUL RESOURCESKaren Moreland Website https://karenmoreland.comKaren Moreland TikTok https://www.tiktok.com/@karen_morelandKaren Moreland Youtube https://www.youtube.com/@karenmorelandphotographyKaren Moreland https://www.pinterest.com/karenmorelandphotoLET'S CONNECTJoin my free Facebook group for product makers and creatorsFollow me on YouTubeFind me on InstagramWork with me Buy My Book: Bring Your Product Idea To LifeIf you enjoy this podcast, and you'd like to leave a tip, you can do so here: https://bring-your-product-idea.captivate.fm/supportMentioned in this episode:Support this podcast for the price of a coffeeif you loved this episode please consider sending me a one-off tip. It helps me to keep bringing this podcast to you, for free. If you'd like to support this podcast, you can do so here: https://bring-your-product-idea.captivate.fm/supportAmazon Account Audit ChecklistWhether things are going well on Amazon or you feel there's room for improvement, this free audit checklist will help you review the areas that matter. It's based on the process I use when I audit client accounts and is a simple way to spot...

Send us a textThe marketing landscape changed fast in 2025—and sports teams felt it in their revenue. In this episode of the Sports Marketing Machine, Jeremy Neisser breaks down 13 real-world marketing lessons that directly impacted ticket sales, renewals, and average order value. No trends, no platforms, no vanity metrics—just the decisions that actually showed up on the revenue report and matter heading into 2026.Key Topics CoveredWhy buying friction quietly kills impulse ticket salesHow revenue exposes bad marketing faster than engagement metricsWhy timing beats messaging when it comes to conversionsThe costly mistake of choosing clever over clearHow personalization (not tech) drove higher salesWhy owned channels became the safest revenue engineHow creative replaced targeting in paid mediaWhy familiar offers outperform “new and shiny” ideasBundles vs. discounts—and why bundles winThe overlooked revenue power of single-game buyersHow promotions train (or damage) fan behaviorWhy retention quietly became cheaper than acquisitionHow top teams turned marketing into a revenue system, not a departmentEpisode Chapters / Timestamps00:00 – Why these aren't trends, platforms, or vanity metrics01:30 – Lesson 1: Buying friction kills impulse sales04:53 – Lesson 2: Revenue exposes bad marketing07:15 – Lesson 3: Timing > messaging09:07 – Lesson 4: Clarity always beats cleverness10:54 – Lesson 5: Personalization as a revenue lever13:32 – Lesson 6: Owned channels = owned revenue15:28 – Lesson 7: Creative became the new targeting17:24 – Lesson 8: Familiarity sells faster than novelty19:20 – Lesson 9: Bundles beat discounts20:17 – Lesson 10: Single-game buyers as a growth engine21:42 – Lesson 11: Promotions train fan behavior23:09 – Lesson 12: Retention beats acquisition25:00 – Lesson 13: Marketing as a revenue systemCall to ActionIf this episode sparked an idea—or exposed something you need to fix—reach out at sportsmarketingmachine.com or connect with Jeremy on LinkedIn. And if alignment still isn't happening between sales and marketing on your team, this episode is required listening.Why This Episode MattersThe teams that won in 2025 didn't shout louder or spend more—they reduced friction, showed up at the right moment, personalized their offers, and aligned sales, marketing, and data around revenue. These 13 lessons are your blueprint for turning marketing into predictable ticket sales in 2026.Links mentioned:Episode 140: Mystery Park Promo that Sold 700 TicketsEpisode 137: Make Your Black Friday/Cyber Monday Offer So Good! Sports Marketing Machine on LinkedInSports Marketing Machine on InstagramBook a call with Jeremy from Sports Marketing Machine

Ever wonder what it really takes to pull off a 220-person luxury wealth-building event at a five-star hotel?In this behind-the-scenes episode, Barbara hands the mic to her fractional CMO and Minted Wealth Live emcee, Whitney Abraham, for a raw, hilarious, and deeply honest conversation about the biggest event of her career.They unpack the magic of Minted Wealth Live 2026, the moments that took her breath away, and the chaos that happened behind the scenes. Think speaker cancellations, vendor mishaps, QR code nightmares, and all the divine timing that made the event unforgettable.If you're curious about event hosting, scaling wealth-focused experiences, building community, or just want to hear the real story behind a seven-figure event… this episode is packed with inspiration, strategy, and so many laugh-out-loud moments.Tune in to Hear:The emotional moment Barbara realized she filled a 220-person roomWhat actually went wrong behind the scenes that no one noticedHow a last-minute speaker cancellation turned into something betterThe QR code disaster that could've cost a million in mastermind salesHow vendors did not deliver and how the team fixed it in minutesThe magic of watching attendees build lifelong business connectionsWhy choosing a luxury venue was the smartest event decisionHow they designed a sponsorship experience that converts without feeling salesyWhat Barbara is doing now to recover, reset, and dream up 2026How To Get Involved:Life-Changing Money is a podcast all about money. We share stories of how money has impacted and radically changed the lives of others—and how it can do the same for you.Your host, Barbara Schreihans (pronounced ShREE-hands) is the founder and CEO of Your Tax Coach, and the creator of the Write Off Your Life Course. She is a top tax strategist, business coach, and expert in helping business owners and high-net-worth individuals save millions in taxes while increasing profits.When she's not leading her team, coaching clients, or dreaming up new goals for her company, you can find her drinking coffee, hanging out with her family, and traveling the world.Grab a cup of coffee and become inspired as we hear from those who have overcome and are overcoming their self-limiting beliefs and money mindsets!Do you have a burning question that you'd love to hear answered on a future show?Please email it to: podcast@yourtaxcoach.bizSign Up For Our NewsletterLife Changing Money PodcastGet Tax Help!

Every December, the same question comes up: Should I sell now—or just wait until January?In this episode of the DCS Podcast, we break down how to make intentional, grounded decisions about selling in December—without pressure, fear, or hustle. You'll learn how to discern whether your desire to sell (or pause) is coming from scarcity or service, and why December can actually be one of the most powerful months to sell—when done with integrity.This episode isn't about convincing you to push or pause. It's about helping you tell the truth to yourself and lead your business from alignment, not fear.What You'll Learn in This EpisodeWhy the “people don't buy in December” belief is a mythThe difference between selling from scarcity vs. selling from serviceHow your belief flow (thoughts → feelings → actions) impacts your sales resultsWhat selling from scarcity looks like in your body, mindset, and messagingWhat changes when you sell from love, service, and grounded leadershipWhy congruence is the currency of coachingHow to evaluate a December launch that didn't go as planned—without creating sales traumaWhy the week between Christmas and New Year can be surprisingly powerful for salesHow to decide whether selling or resting is the most aligned choice for youKey TakeawaysSelling in December is not inherently good or bad—it's about why you're doing itNot selling can be wisdom… or fearSelling can be service… or scarcityYour body will tell you the truth before your brain doesWhen you center your people's belief flow (not your urgency), conversions followDecember is not about pushing or pausing—it's about radical honestyReflection QuestionsIf you're deciding whether to sell (or continue selling) in December, ask yourself:Am I selling from service or from scarcity?Am I thinking more about my people—or my fear?Does this feel grounded and generous, or tight and frantic?Have I clearly built a bridge between where my people are and where they want to be?December doesn't require hustle—and it doesn't require hiding.It requires honesty.If selling feels aligned and truly serves your people, do it with integrity and clarity.If resting feels aligned, rest fully—without guilt or “shoulds.”Lead from truth, not fear.Let's Connect: On Instagram On Facebook On LinkedIn On TikTok On my website

What actually drives agency growth when pipelines are noisy, buyers are skeptical, and everyone sounds the same?In this episode, Dan Englander sits down with Alex Marshall, a longtime agency growth leader with two decades of experience across holding companies and independents, to unpack what really moves the needle. They explore why trust and relevance matter more than tactics, how storytelling shows up late in the sales cycle, and why relationships compound over time even when results aren't immediate.This is a grounded conversation about growth as a discipline, not a hack. 

In this Short, Maximus Greenwald, founder of Warmly.ai, shares insights on the evolution of sales and marketing. He explains the critical shift from sales-led to marketing-led growth, why modern SDR teams should report to marketing, and how to evaluate the new wave of AI sales tools. Max also makes a bold prediction for when AI sales agents will truly work and shares his controversial take on why „defensibility“ is a myth and speed is everything. What You'll learn: The strategic shift from Sales-Led to Marketing-Led sales Why SDRs are increasingly reporting to Marketing, not Sales How to evaluate AI sales tools (and why you should re-try them every 6 months) The predicted timeline for when AI sales agents will become truly effective Why „speed of shipping“ is the only real moat in today's SaaS landscape ALL ABOUT UNICORN BAKERY:https://stan.store/fabiantausch   Where to find Max:LinkedIn: https://www.linkedin.com/in/max-greenwald/Website: https://www.warmly.ai/ More about Guest-Host Mike Mahlkow:LinkedIn: https://www.linkedin.com/in/mikemahlkowWebsite: https://www.mikemahlkow.com/ Join our Founder Tactics Newsletter:2x die Woche bekommst du die Taktiken der besten Gründer der Welt direkt ins Postfach:https://www.tactics.unicornbakery.de/

In this rapid-fire episode, we're celebrating Cohort #6 of the Pelvic PT Rising Business Accelerator

The One-Sit Close Myth: Why High-Pressure Selling Is Destroying HVAC SalesThe HVAC industry has been pushed to believe that if you don't close the deal in the home, you've failed. But that mindset is outdated, unhealthy, and costing salespeople millions in cancellations, burnout, and missed opportunities. In this episode, Sam Wakefield exposes the truth behind the one-sit close philosophy, why it's misaligned with real buyer psychology, and how mastery-level salespeople close more — without relying on pressure, discounts, or manipulative tactics.What You'll Learn in This EpisodeWhy the one-sit close myth actually hurts your salesHow buyer emotions, timing, and trust determine the real closeWhy next-day closes are NOT failures (they're wins!)The skill progression from amateur → intermediate → masteryHow to read the room and know when to push vs. when to pauseWhy high-pressure closers have massive cancellation ratesHow to keep homeowners focused and present during holiday season appointmentsWhy discounting is a drug — and how to close without itResources & Links

At the heart of The Prophets' vision are “The 24 Essential Supply Chain Processes.” What are they? Find out, and see the future yourself. Click here Brand loyalty at Nissan isn't earned during a sale. It's earned later, when a driver needs a repair, and the part they need is already there. That moment shapes Darrin Lucas's work. He leads after-sales supply chain operations across the Americas, making sure vehicles stay in service instead of sitting in a bay waiting for parts.His team manages warranty support, service parts, and dealer inventory with one goal in mind: a repair should feel routine to the customer. The planning beneath it, however, is anything but routine. Instead of reacting to dealer requests, they work ahead of demand and stock items based on what they expect will be needed weeks from now.To make those decisions earlier and with more accuracy, Nissan is moving past traditional forecasting habits. The company utilizes AI-driven predictions, real-time performance dashboards, and automation in its distribution centers to prepare the correct parts before customers arrive for service. With better insight comes a different kind of supply chain partnership. Suppliers aren't just shipping parts; they're sharing data, adapting quickly, and helping Nissan support both production and service without sacrificing one for the other.Dealers are also part of the strategy. Darrin talks about advisory boards where dealers give feedback, test ideas, and influence how inventory gets planned. This helps Nissan prevent shortages before they occur, and it provides a clearer picture of what customers are actually experiencing in service bays, not just what spreadsheets predict.Darrin's own career mirrors the way Nissan wants the organization to work. He joined Nissan as a packaging engineer and moved into logistics, quality, and operations because leaders encouraged him to learn beyond his role. That gave him the perspective he uses today. Now, he leads by giving his team the same space to grow, allowing people to learn, think independently, and solve problems without being controlled by every metric. When people understand the business, the KPIs follow.Nissan views after-sales as an ongoing promise to customers who have already chosen the brand. It isn't a backup to manufacturing or a response to breakdowns. It's part of the relationship that continues long after the car leaves the showroom, earning loyalty through every mile the vehicle stays on the road.Themes discussed in this episode:How stocking service parts weeks in advance prevents vehicles from sitting idle at the dealershipThe shift from outdated forecasting methods to AI-driven demand planning in automotive after-salesHow automation in distribution centers speeds up service part delivery and reduces wait timesWhy suppliers must support both production and after-sales to meet customer repair expectationsThe increasing demand for OEM parts through e-commerce and how it disrupts traditional delivery modelsHow proactive parts planning turns after-sales into a strategic advantage instead of a reaction to breakdownsThe value of cross-functional experience in building leaders who understand the entire parts lifecycleThe responsibility of after-sales supply chain teams to maintain customer confidence after the saleFeatured on this episode:Name: Darrin LucasTitle: Director, Aftersales Supply Chain Operations Americas at Nissan North AmericaAbout: Darrin is the Director of Aftersales Supply Chain Operations for the

Nick Johnston is the Senior Vice President of Strategic Partnerships & Business Development at Salesforce, where he leads strategic relationships with major technology companies including OpenAI, Anthropic, AWS, Google, IBM, and Workday. In this conversation recorded during Dreamforce 2025, Nick shares how Salesforce closed 12,500 Agentforce deals and navigated the complexities of announcing major partnerships like the expanded OpenAI integration that brings Salesforce's Agentforce 360 directly into ChatGPT. He reveals his unique approach to building win-win partnerships grounded in customer demand rather than competitive positioning.Key Topics Covered:How Salesforce builds customer-driven partnerships with tech giants like OpenAI, Anthropic, AWS, and GoogleThe three core hiring values that create high-performing partnership teams: low ego, high curiosity, and gritWhy uncomfortable conversations are essential for building trust and creating impactful partnershipsUsing AI tools to position partnership proposals and draft joint press releases with strategic clarityThe Dreamforce partnership strategy and how compelling events drive deal executionCareer lessons from coaching varsity football wide receivers and celebrating team achievement over personal winsLiving in Buenos Aires for six months and the value of full cultural immersion for partnership workWhy getting customer-facing experience early in your career is the best foundation for any roleThe interview question that reveals hero culture versus team players in partnership rolesBalancing partnership work across multiple departments including product, marketing, operations, and salesHow human experience will become the ultimate competitive moat as AI automates routine tasksThe "be great" daily philosophy and applying the same standards to yourself that you set for your teamEpisode Timestamps:03:07 - From college football to coaching varsity wide receivers at Torrey Pines High School in 200605:47 - The vibes and trust mentality: lessons from undersized teams that outperform expectations07:26 - Three core hiring values: low ego, high curiosity, and grit in partnership teams09:15 - Six months in Buenos Aires learning Spanish through full immersion with Spencer Stuart12:49 - Customer-driven partnership strategy: building frameworks from market demand to product integration16:15 - The customer-centric approach at Dreamforce and delivering the Agentforce agenda with partners18:04 - Using AI to write joint press releases, position partnerships, and create mutually beneficial proposals21:27 - Career advice for new graduates: get as close to the customer as possible in sales or customer success roles24:56 - Why human experience and the arts will be the ultimate differentiator as AI automates work28:02 - Parenting lessons and the "be great" daily motto for building confidence and pushing through challenges29:06 - Why do you do what you do: achieving hard things in team settings and making family proudAbout Nick JohnstonNick Johnston is the Senior Vice President of Strategic Partnerships & Business Development at Salesforce, where he has spent over 12 years advancing from Customer Success Director to leading strategic technology partnerships. He holds an MBA from UC Berkeley Haas School of Business and a BA with honors in International Relations from UC Davis, where he also played college football. Nick has been instrumental in establishing major partnerships with OpenAI, Anthropic, AWS, Google, IBM, Workday, and other leading technology companies to deliver integrated customer experiences through Salesforce's Agentforce 360 platform.ransformation and agentic AI.Partner Links:Book Enterprise Training — **https://www.upscaile.com/**Subscribe to our free newsletter — **https://www.theaireport.ai/subscribe-theaireport-youtube**

In this episode, Matt & Lauren look back on this year in publishing. We review some of our predictions from 2024 and how those trends impacted the industry in 2025, including: How AI continued to dominate the conversation Why more and more authors and publishers are exploring direct salesHow traditional publishers are adopting print-on-demand solutionsWhy building community is more important than everListen now, or watch the full episode on YouTube! Dive Deeper

I'm sitting down with Sydney O'Brien, a content and messaging strategist, mom of three, and the host of the Mompreneur Mastery Podcast. She's the founder of Content That Converts, where she helps women entrepreneurs ditch the cookie-cutter marketing and create messaging that actually connects—and leads to sales.In this episode, Sydney breaks down why so much content isn't resonating right now, how the buyer journey has shifted, and what to do instead if you want your message to land with the right people.We talk about:Where to start if you're “doing all the things” but not seeing salesHow to turn your content from “scroll-past” to stand-out and stickThe difference between surface-level pain points and messaging that connectsHow to adapt your marketing to the way people actually make buying decisions nowSydney also shares her Buyer Journey Content Map, a free resource that helps you craft intentional content that builds trust without being glued to your phone all day.

Recorded in 2020 on the Purpose Chasers Podcast, Brad Costanzo unpacks what it really means to build a business worth owning. Most entrepreneurs build jobs that collapse when they step away—Brad shows how to reverse that.He explains the difference between a business and a company, why revenue without systems creates burnout, and how to design your business like an asset you'd actually buy.We cover:The difference between a business and a companyWhy systems matter more than salesHow to build something you'd actually buyReal due-diligence principles for owners and buyersFollow, leave a rating, and drop a comment.Follow me on IG @organicwordnerd.

Kendra is back from a 3-week Utah road trip—complete with toddler chaos, cold hikes, and the realization that the U.S. freeways are no joke—and she's diving straight into one of the biggest business myths around: that “nobody buys in December.”In this episode, she breaks down why December is actually prime sales season for coaches and wellness professionals—and how to create campaigns that work with (not against) the holidays. From smart payment timing and holiday bonuses to urgency tactics and authentic conversation strategies, Kendra lays out a practical plan to keep your revenue strong through year-end.In this episode, you'll learn:Why December spending patterns make it one of the best months for salesHow to offer “buy now, start later” options that fit holiday schedulesCreative December-only bonuses and workshops that convertHow to use urgency and social proof to boost sign-upsThe importance of consistent visibility and genuine conversations when others go quietWhether you're planning your next campaign or just trying to stay consistent through the holidays, this episode will help you finish the year strong and set up a fast start for January.Join the free Intro to HTMA Masterclass on December 15th: https://go.kendraperry.net/htma-masterclassWatch this episode on YouTube here: https://youtu.be/hkjOK-QG-qYLeave the podcast a 5-star review: https://ratethispodcast.com/wealthy

In this episode, Steph chats with Sold Out Group Programs client Charlotte Ellis Maldari, founder of Kaffeen.co, a UK-based marketing consultancy that helps creative agencies, consultants, and service providers attract clients through authority building.When Charlotte joined the mastermind just three months ago, she was coming off an 18-month dry spell. Despite years of experience and strong offers, she felt like a key piece was missing in her business. Within 90 days, she built a clear 120-day plan, launched multiple offers, and created her best month ever, hitting £28K in revenue two and a half months before her original goal.Charlotte shares exactly what changed, how she rediscovered momentum, and why focusing on both visibility and nurturing her audience made all the difference.You'll hear:The 120-day plan that helped Charlotte go from stuck to record salesHow the Buzz Blitz launch framework helped her fill 1:1 servicesThe mindset shifts behind consistent sales and real momentumWhy visible goals, practical systems, and celebration create compounding resultsCharlotte's story is a powerful reminder that growth doesn't come from doing more—it comes from doing the right things with clarity, consistency, and support.*FREE* ADVANCED SALES TRAINING | DOUBLE YOUR LAUNCH Your Playbook for “Biggest Sales Yet” in 20 Hours a Week or Less (WITHOUT Creating a New Offer or Chasing Followers) Monday, November 3, 12pm ET

What if your next season wasn't about doing more, but dreaming bigger?Whether you're craving rest, adventure, or soul-nourishing connection, there's something beautiful waiting for you.Space to Dream RetreatPhineas Wright House EventsParis Christmas Markets TripWelcome to the Say YES to Yourself! Podcast—the show for midlife women, empty nesters, and anyone navigating life after divorce, burnout, or big transitions. If you're ready to shed cultural expectations, reconnect with your true self, and put your joy first—you're in the right place.In this episode, Wendy is joined by Julia Brooks, sales coach, speaker, and creator of the Nice Girls Sales™ Method, for an empowering and heart-led conversation about sales, self-trust, and owning your value.With over a decade leading top-performing sales teams and generating millions in revenue, Julia now helps women sell high-ticket offers with confidence and heart, without sacrificing their values.They explore:How to stop downplaying your work and start selling with soulThe biggest mindset shift women need to make around salesHow to stop over explaining and start owning your expertiseThis episode is a must-listen for women in business who want to lead with integrity, close with confidence, and build wealth without burning out.Connect with Julia:Instagram @juliaksalesReferenced in this Episode:On Our Best Behavior by Elise Loehnen________________________________________________________________________________________ Say YES to joining Wendy for her: Say YES Sisterhood PWH Farm StaysPWH Curated France TripsInstagram: @phineaswrighthouseFacebook: Phineas Wright House LinkedinWebsite: Phineas Wright HousePodcast Production By Shannon Warner of Resonant Collective Want to start your own podcast? Let's chat! If this episode resonated, follow Say YES to Yourself! and leave a 5-star review—it helps more women in midlife discover the tools, stories, and community that make saying YES not only possible, but powerful.

Posting, emailing, or launching… and still hearing crickets? You're not alone. Most business owners assume more leads or more content is the answer—but the real opportunity is closer than you think. In this episode, we dive into how faith-centered CEOs can steward the leads already in their world to generate real results.Here's what we cover:Why “more posts, more emails” doesn't equal more salesHow your best buyers often need repeated, personal connectionThe 'Hello Again' strategy for reconnecting with leadsUsing schedules, systems, and strategies to multiply your impactA faith-centered approach to measuring ROTI and making every interaction countIf you're ready to go deeper and learn exactly how to fill, nurture, and convert your leads faithfully and profitably, join me for the Profitable Leads Masterclass, October 21–23: redeemhertime.com/leadsBecause God has already placed the people you're called to serve right in front of you—don't let connection be missed.YOU. HAVE. TIME. LissaP.S. Come join the conversation inside the REDEEM Her Time Community redeemhertime.com/communityP.P.S. Wanna get back 5 hours THIS week? Binge the Productive + Profitable C.E.O. Private Podcast to discover the secret to productivity is not in your to-do list and how one simple shift can double your results. Walk away with more margin, less to-do's and exponential growth! (P.S. I'll share the secret to 10,000% productivity increase…no that's not a typo!)P.P.S. Better yet, come join me inside CEO Focus to scale up your results (aka reach + revenue) in just 12 weeks! Let's get you more leads, sign more clients, create more cashflow...and SCALE this business God put on your heart!

What you'll learn in this episode:What Neuro-Linguistic Programming (NLP) really is — and how it applies to salesHow to understand and guide your clients' thought patterns and emotionsThe difference between objective and subjective experiences (and why it matters in communication)The three principles that shape mindset: mind, consciousness, and thoughtHow to use sensory awareness (sight, sound, touch, taste, smell, language) to connect more deeplyWhy taking full responsibility for your results transforms your sales careerHow NLP helps you influence ethically, motivate clients, and close more deals