Podcasts about clientsthe

Salon growth doesn't come from posting more.But it does come from understanding the difference between visibility and marketing.In this episode, I'm breaking down one of the most expensive marketing mistakes salon owners are making right now, spending hours on social media without a real system behind it.Because posting consistently doesn't automatically mean clients are finding you.And it definitely doesn't mean they're booking.If you've ever spent your Sunday batching content, filming Reels, writing captions, or stressing about what to post next… this episode is for you.This isn't about abandoning social media.It's about understanding what actually moves the needle in your salon business, and what's just taking your time.Inside this episode, you'll hear:Why social media is the most expensive marketing mistake many salon owners makeThe critical difference between visibility and marketingWhy posting consistently doesn't guarantee new clientsThe hidden cost of doing your salon marketing late at nightWhy most salons can't track where their clients actually come fromWhat systems need to exist so visibility actually turns into booked appointmentsHow to stop chasing the algorithm and start building compounding cashIf you've been wanting more clients, better retention, and a salon that grows without you living on Instagram… this episode will change how you think about marketing.Join The Monday Club:Where leadership, systems, salon visibility, and the compounding cash system come together, without the burnout.⁠⁠https://www.lexilomax.com/monday-club⁠⁠Start with the Salon Visibility MasterclassLearn how to set up your Google strategy, client journey, and visibility systems in 90 minutes.⁠https://www.salonmindsmastermind.com/salon-visibility

Many florists say they want higher wedding budgets and luxury clients… but their brand is sending a completely different message.In this episode, Jeni walks you through a quick 5-minute brand audit you can do today to see whether your Instagram, portfolio, and messaging are actually attracting the type of clients you want.Because if your brand looks like a $2,000 florist, it's going to be very hard to book $10,000 weddings.Jeni breaks down the key things to look at in your social media, design consistency, and brand language so you can start positioning your floral business for higher-end events and more profitable weddings.If you're ready to elevate your portfolio and brand, Jeni also shares details about the Business, Bouquets & Branding Workshop, a hands-on experience designed to help florists build a portfolio that attracts premium clients.In This Episode You'll LearnHow to quickly audit your floral brand in just 5 minutesWhy your Instagram feed may be turning away higher-budget clientsThe difference between a florist brand that attracts $2K weddings vs. $10K weddingsHow your language (like “budget friendly”) affects the clients you attractWhy consistency in your design style matters more than you thinkA simple question to ask others that reveals how your brand is actually perceivedThe 5-Minute Floral Brand AuditLook at your Instagram like a client.Ask yourself: If I didn't know me, would I think this florist is affordable or premium?Review your portfolio consistency.Does your work feel cohesive or like a random mix of styles?Audit your language.Words like affordable or budget friendly can unintentionally position you as the cheapest option.Ask someone you trust.Ask them: What three words come to mind when you look at my brand?Ask the big question.Does your brand actually support the level of clients you want to attract?Workshop Mentioned in This EpisodeBusiness, Bouquets & Branding WorkshopA 2.5-day immersive workshop designed to help florists elevate their brand and portfolio.You'll experience:A tour of Jeni's home-based floral studioBusiness coaching and open Q&ACreating a spiral bouquet for your portfolioParticipating in a professional styled shootA mini personal branding shoot with makeup touch-upsProfessional content for your portfolio and social media

Send a textIn this episode of The Savvy Scribe, Janine sits down with Shaun Chavis, a former journalist, editorial director, and content marketing consultant, to talk about who actually hires nurse writers. Shaun shares her perspective from years of hiring health professionals for editorial and content marketing roles in media and health tech companies.If you're a nurse curious about freelance writing—or a beginner who hasn't landed your first client yet—this episode pulls back the curtain on what hiring managers look for, why nurses are highly valued in health content, and how to position your expertise to attract the right opportunities.What You'll Learn in This EpisodeWho actually hires nurse writers in today's content landscapeWhy nurses often have an advantage over generalist health writersHow clinical experience helps writers interpret studies and explain health topics clearlyWhat hiring managers look for when reviewing pitches and writing samplesWhy subject matter expertise makes writing faster and more valuableHow to evaluate startups as potential writing clientsThe difference between transactional marketing and long-term content strategyWhy writers should think of articles as long-term business assetsHow clear, plain language improves health communicationHow platforms like Substack are creating new opportunities for writers and brandsWelcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a

Most solopreneurs think their marketing problem is their offer, pricing, or marketing channel. But often the real issue is much quieter, and far more damaging.They're speaking to the wrong version of their audience.In this episode of The Aspiring Solopreneur, Carly and Joe unpack a powerful marketing framework that can instantly improve how solopreneurs communicate with potential clients: Problem Identity, Process Identity, and Product Identity.Many solopreneurs stop their messaging at the problem stage, constantly reinforcing pain points like overwhelm, inconsistency, or burnout. While this may grab attention, it rarely converts. Why? Because people don't want to stay stuck in the identity of their problem.Instead, effective marketing acknowledges where someone is while also speaking to who they want to become during the journey and who they believe they'll be after the transformation.If your marketing feels like it's not connecting, or your audience understands the problem but still isn't buying, this episode may explain exactly why.In this episode, you'll learn:Why speaking only to pain points can actually repel potential clientsThe three identities every buyer moves through before making a purchaseWhy most solopreneurs skip the Process Identity (and why that's a mistake)How to shift your messaging so clients see themselves evolving, not stuckSimple questions to help you refine your marketing immediatelyIf you're a service-based solopreneur trying to attract better clients and improve your messaging, this framework could completely change how you communicate your value.Key takeaway:Ask yourself these three questions about your audience:What identity are they stuck in right now? (Problem Identity)Who do they want to feel like while solving the problem? (Process Identity)Who do they believe they'll become when they succeed? (Product Identity)Your marketing should speak to all three.Subscribe & ReviewIf you enjoyed this episode, be sure to follow The Aspiring Solopreneur on your favorite podcast platform and leave a review. Reviews help us reach more solopreneurs who want to build a business that supports their life, not consumes it.And if this episode made you rethink your marketing, share it with a fellow solopreneur who might need to hear it.Episode FAQsWhat are the three identities in marketing messaging?The three identities in marketing messaging are Problem Identity, Process Identity, and Product Identity. Problem Identity refers to how your audience currently sees themselves when experiencing a challenge. Process Identity reflects who they want to become while working toward solving that problem. Product Identity is the version of themselves they believe they will be after achieving the desired outcome. Effective marketing speaks to all three stages to guide potential customers through the transformation.Why shouldn't solopreneurs only focus on pain points in their marketing?While addressing pain points can capture attention, focusing only on them can actually limit conversions. Potential clients don't want to stay identified with their struggles; they want to move beyond them. When solopreneurs also speak to the process of growth and the identity their audience wants to become, their marketing feels more motivating and aspirational, which increases trust and engagement.How can solopreneurs improve their messaging to attract more clients?Solopreneurs can improve their messaging by aligning it with the identity their audience is experiencing. Start by acknowledging the current problem your audience faces, then speak to who they want to become during the journey, and finally highlight the identity they'll have after achieving success. Messaging that reflects this transformation helps potential clients see themselves progressing toward a better version of themselves, making them more likely to engage and convert.

You don't need a better funnel to launch your group coaching program. You need one sentence. And if you can't say it clearly to a stranger at a dinner table, your offer isn't ready — no matter how good your coaching actually is. This is Part 1 of a 7-part series on scaling from one-on-one to one-to-many, and Adam and Jess are starting with the thing almost every coach skips.What You'll LearnWhat "payoff language" means and why vague, aspirational promises like "build a legacy" are costing you clientsThe one-sentence formula for a coaching offer that attracts buyers and filters out everyone elseWhy leading with your credentials is the fastest way to lose someone who actually needs you right nowThe difference between an attainable payoff and an aspirational one — and why only one of them convertsHow getting crystal clear on your offer transformation is the fastest cure for imposter syndromeEpisode SummaryThis is Part 1 of ILC's 7-step framework for transitioning your coaching business from one-on-one to a group or one-to-many model. And Adam and Jess are starting at the foundation most coaches never build: your payoff.Your payoff is the specific, one-sentence answer to: who do you help, what is their problem, and what is your solution? Think headache relief — not "become the best version of yourself." If someone is in pain and shopping for a solution, they need to hear plain, explicit language that tells them you have what they need. Flowery, idealized language doesn't land when someone's head hurts.Adam and Jess walk through a simple three-part payoff formula: start with your avatar (almost always a past version of yourself), name the exact problem they have, and articulate the solution you have already delivered — not one you aspire to deliver someday. That last distinction matters. A payoff rooted in your own lived experience is what gives you the competence and confidence to show up without constantly second-guessing yourself.They also bring in Donald Miller's StoryBrand framework here — the shift from being the hero of your own story to becoming the guide. When your payoff is grounded in empathy and proven experience, imposter syndrome loses its grip. You stop trying to prove yourself and start pointing people toward the outcome you already know how to deliver.Everything in a one-to-many offer is built from the payoff. This is where it starts.Key Quote"Everything is built from the payoff. It's not everything is built from the person." — JessResources + LinksBuilding a StoryBrand by Donald Miller (hero vs. guide framework, cognitive dissonance) amzn.to/3N9coPTREAL Coach Method Blueprint — ILC's Phase 2 Checklist: "My payoff is specific, realistic, and easy to explain in one sentence."Get Paid to Coach PDF ilovecoachingco.com/get-paid-to-coachILC Call to ActionIf your payoff isn't clear yet, start here. Grab the free Get Paid to Coach PDF at ilovecoachingco.com/get-paid-to-coach — it walks you through this exact process whether you're still in one-on-one or ready to build something bigger. Clear payoff, clear business. That's where everything starts.

You're posting brilliant content. Getting likes. Maybe even some comments. But when it's time to book clients? Crickets.Sound familiar?In this episode, we're exposing the uncomfortable truth that most coaches and consultants don't want to hear: your content isn't failing because it's not good enough. It's failing because you're posting it on the wrong platform.We dive deep into why Instagram, Twitter, and TikTok are designed to bury your expertise under entertainment, while LinkedIn is specifically built for the exact audience you're trying to reach: decision-makers with buying power who are actively looking for solutions.In this episode, you'll discover:The platform problem no one talks about: why entertainment-focused algorithms sabotage professional content (and the engagement data that proves it)Why LinkedIn generates 80% of B2B leads from social media with conversion rates 3x higher than other platformsThe Visibility-to-Conversion Method™: our proven 3-pillar framework that the top 3% of professionals use to turn content into consistent clientsThe exact content types that convert on LinkedIn (text posts, polls, carousels, newsletters) and how to use each strategicallyCommon LinkedIn mistakes that kill your results, including posting inconsistently, treating it like Instagram, and being too sales-y too soonThe 90-day roadmap to transition from scattered multi-platform posting to a focused LinkedIn strategy that actually builds your businessReal member success stories, including a coach who saw 212% increase in impressions and booked clients from LinkedIn content after years of getting nowhere on InstagramWhy now is the perfect time to commit to LinkedIn before the organic reach window closesWhether you're brand new to LinkedIn or you've been posting sporadically without a strategy, this episode gives you the complete roadmap to make LinkedIn your most powerful client attraction tool.SPECIAL INVITATION: We're hosting a FREE 3-day LinkedIn Content Roadmap Workshop (March 23-25, 2026 at 12pm EST) where we'll walk you through implementing everything from this episode. Attendees who join Expert Content Society during our 72-hour bonus window receive exclusive bonuses including a profile optimization call, $200 off annual membership, and a strategy session. Visit thetimetogrow.com/expert-content-society for details.Don't forget to subscribe so you don't miss future episodes where we break down the strategies that actually work for building authority and attracting premium clients!Connect with us: Website: The Time To Grow#LinkedInStrategy #ContentMarketing #ThoughtLeadership

Struggling to attract high-quality clients, even though you're working hard on your marketing? You're not alone! In this episode, Maggie breaks down the five most common mistakes small service business owners make when it comes to defining and targeting their ideal clients, and shares practical strategies to fix them.You'll learn:Why generic messaging keeps you stuck with low conversions and high-maintenance clientsThe real definition of an “ideal client” (it's not just about demographics!)How to update your client avatar as your business evolvesWhy repetition and specificity matter more than you thinkSimple steps to refine your messaging and start attracting clients who truly value your workReady to stop chasing everyone and start connecting with the right people? Tune in for actionable insights that will help you grow your business with less stress and more results!

GRAB YOUR FREE FREEDOM CALCULATOR™ https://jenniferjadealvarez.myflodesk.com/freedom-calculatorThe #1 tool to help you plan to work less BTC and into Salon CEOGet 20 hours back in your life and career and scale back from working BTC and step into becoming a Salon CEO to build a well-oiled machine without you!Discover how a former hairstylist transformed her career into a thriving brand and content strategy expert, helping beauty professionals create sustainable, in-demand brands. In this episode, Jodie shares her journey from behind the chair to leading impactful marketing and branding initiatives, plus actionable tips for starting your own brand.Jodie's evolution from hairstylist to brand strategist and educatorThe importance of defining your niche and messagingUsing social media strategically to attract your ideal clientsThe role of clarity and specificity in building your brandNavigating the rapid evolution of marketing tools like Reels and AIBuilding a marketing ecosystem beyond social mediaOvercoming mindset barriers such as fear of judgmentThe impact of storytelling and speaking your customer's languagePractical steps to start branding, even with limited experienceHow to leverage AI responsibly to boost authenticity and efficiency[AI tools for marketing (general info) - Referencing AI's role in content and efficiency]This episode is a masterclass in authentic branding, practical marketing strategies, and embracing technological advances responsibly. Whether you're a stylist, educator, or salon owner, Jodi's insights will inspire you to build a brand that resonates deeply with your audience and elevates your career in 2026 and beyond.Key topics:Timestamps:00:00 - Welcome & introduction to Jodie Brown's inspiring career shift01:23 - From childhood in the UK salon industry to building a life in beauty04:06 - How Instagram became a game changer for client acquisition07:15 - Recognizing social media struggles and the transition into education10:36 - The rapid evolution of social media from 2020 to 202513:07 - The importance of fundamentals in branding and messaging14:21 - Overcoming fear and mindset blocks to start branding15:01 - Defining your goals and narrowing your ideal client for better traction16:53 - How clarity and specificity accelerate your growth18:49 - Testing out ideas and the importance of experimentation20:39 - Choosing your niche based on what you love and what attracts clients22:21 - The misconception that broad services attract more clients24:46 - Building a marketing ecosystem beyond social media25:12 - Overcoming overwhelm and investing in marketing skills or teams28:05 - Budgeting for marketing as a vital part of business growth29:27 - The interconnectedness of marketing, service delivery, and client retention30:43 - The shift from referrals to social media discovery33:06 - Standing out in a saturated market with unique messaging and AI tools36:18 - Utilizing AI to increase efficiency while maintaining authenticity38:03 - The future of content creation with AI and how to leverage it responsibly42:36 - Crafting customer-focused messaging rooted in understanding their pain points43:19 - Opportunities for growth through retreats and personalized branding experiences44:47 - Jodie's closing advice: start small, use resources, and be patient in your branding journeyResources & Links: Connect with Jodi Brown: https://www.jodiebrown.ca

Most conversations about private practice are highlight reels.But what about the parts no one posts about?In today's episode of Selling the Couch, I'm joined by my friend Dr. Justin Dotson, a group practice owner in Memphis, Tennessee, for an honest, real-world conversation about what it actually takes to run (and sustain) a small business as a therapist.Justin is heading into year 6 of private practice, and I'm in year 11 with STC—so we wanted to pull back the curtain on the things therapists often learn the hard way: pricing, confidence, leadership, loneliness, burnout, and what success really looks like after the early hustle phase.In this conversation, we cover:Why most therapists start with zero business training (and what to do anyway)The “version 1 vs version 10” trap therapists fall intoHow Justin set his first fee (and why he'll never haggle again)A realistic approach to raising rates without spiralingWhy “don't base your business on someone else's secret” matters more than everThe hidden loneliness of entrepreneurship (no-shows, cancellations, declined cards, overhead)How becoming a business owner changes you—emotionally, mentally, and relationallyManaging burnout + anxiety while still showing up for clientsThe leadership challenges that come with scaling and relinquishing controlHow to build trust in yourself by keeping your word to yourselfIf you're in private practice, thinking about starting one, or navigating the messy middle of business ownership... this episode will feel like a deep exhale.--Resources:Building and managing the practice you truly want can feel overwhelming. That's why Alma is here—to help you create not just any practice, but your private practice. With Alma, you'll get the tools and resources you need to navigate insurance with ease, connect with referrals that are the right fit for your style, and streamline those time-consuming administrative tasks. That means less time buried in the details and more time focused on delivering exceptional care to your clients.You support your clients. Alma supports you.Learn more at sellingthecouch.com/alma and get 2 months FREE–an exclusive offer for STC listeners. --Want to launch your online course?Check out our new membership site! Find out more and get on the Haven Waitlist here.

Are coaches about to be replaced by AI? In this episode of The Coaching Hub Podcast, I deliver an honest update on where AI stands in coaching after 2025 and what's next in 2026. Whether you're worried about your future as a coach, excited about the tech, or simply want to serve your clients better, I share what you need to know.We explore the key differences between human and AI coaches, the real-world outcomes from large-scale studies, and why human-to-human connection keeps winning. I get into the complexities around ethics, confidentiality, and consent, breaking down the latest ICF guidelines so you stay both credible and safe. You'll find practical advice on leveraging AI thoughtfully, maintaining trust, and using person-centred approaches that honour every client's unique experiences. If you've ever wondered how technology and coaching can co-exist, this episode is for you.Plus: the truth about AI-generated content, expert insights on adaptability and empathy, and why coaching is more essential than ever in times of massive change.What's inside:Why human coaches still have the edge - psychological accountability, connection, and empathyThe latest research: AI's strengths (and limits) in goal achievementEthical pitfalls and how to avoid them: consent, confidentiality, and protecting your clientsThe new ICF standards for AI use and why explicit contracting mattersAI-generated content and its impact on expertiseHow coaches can use AI as a supportive tool, not a replacement.Like, comment, follow, and subscribe for more conversations about growth, coaching, and personal development.Key Topics Covered:00:00 Intro: Is AI after your job?00:34 What 2025 studies taught us about AI and coaching01:23 Why humans still win: accountability and psychological contracts03:02 Connection, empathy, and nervous system-to-nervous system coaching04:39 Adaptability: research on flexible, and intuitive coaching05:30 The murky world of ethics, confidentiality, and consent06:43 New ICF guidelines: what's required for coaches using AI08:13 Trust, safety, and client preferences for human interaction09:19 The role of AI in supporting, not replacing coaching10:08 Backlash against AI-generated content11:22 How to use AI ethically and explicitly12:17 Final thoughts: AI will support coaches, not replace them13:00 How to connect with Optimus for ICF-accredited training.About Ruth Kudzi:Ruth is the founder of Optimus Coaching Academy and a well-respected and successful coach, speaker and author who has worked across sectors including leadership, career and more recently business and mindset. She has over 10,000 coaching hours and has completed hundreds of hours of training and coaching supervision. Ruth is an MCC-level coach with the ICF and is our course director and CEO. Prior to becoming a coach, Ruth was a senior leader in education.Find out more here: https://ruthkudzi.com/Book:How to Feel Better: 4 Steps to Self-Coach Your Way to a Happier More Authentic You eBook : Kudzi, Ruth: Amazon.co.uk: Books...

Sandy Gentry has spent more than 35 years building one of the most recognizable and productive real estate businesses on Michigan's Lakeshore. In 2025 alone her team closed over 136 million dollars in sales with Sandy personally producing more than 70 million.In this episode we talk about what has actually driven that longevity. Not shortcuts. Not trends. The fundamentals that still work.Sandy breaks down how speed to lead disciplined follow up and personal connection have allowed her to maintain massive market share in Grand Haven and Spring Lake even as the industry has changed. We dig into why phone calls still matter how detailed notes build trust over time and why most agents overcomplicate what is really a relationship business.If you are trying to build a real business that compounds year after year this episode will resonate.Inside this episodeWhy follow up timing creates leverageHow Sandy stays top of mind with hundreds of clientsThe role of phone calls in a modern real estate businessWhy relationships outperform marketing over the long runWhat newer agents misunderstand about consistencyhttps://sandigentry.com/

If you're wondering how to stand out as a doula without posting more, chasing trends, or burning out on Instagram, this episode breaks it down.I'm sharing the truth about my own content creation journey: the batching, the accountability pods, the 5–10 hours a week spent on reels...and why none of it directly grew my doula business.This conversation will help you rethink doula visibility and shift away from outdated social media advice that keeps birth workers stuck.Inside, I cover:Why consistency alone won't help you get clientsThe real reason doulas blend in onlineWhat families actually look for when choosing a doulaHow to clearly communicate what makes you differentStanding out isn't about being louder.It's about being clearer.If you want honest feedback on your positioning and messaging, book a clarity call here.Struggling to grow your doula business? Tired of chasing pregnant mothers online? Imagine effortlessly attracting your dream clients and reaching the mamas you're meant to serve!? ⬇️ START HERE ⬇️FREE: Book Out Your Doula Calendar With These 3 Questions The Booked AF Doula Toolkit

Think you're protected because you meant to get the proposal signed? Think again.In this episode of the Interior Design Business Podcast, I'm continuing the conversation on financial risk, and sharing a real story from my own design studio that proves exactly why systems and boundaries must be followed every single time.From unfunded proposals to “just helping the client out,” you'll hear how even experienced designers can fall into people‑pleasing traps that lead to unpaid work, legal battles, and major stress. More importantly, you'll learn the non‑negotiable boundary that protects your money, your mindset, and your business.In this episode, I cover:A real studio story that led to arbitration over unpaid workWhy unsigned and unfunded proposals are a financial landmineHow people‑pleasing overrides systems (even for senior designers)The hidden cost of “doing a favor” for a clientWhy your systems exist to protect you, not inconvenience clientsThe exact boundary that must never be crossedHow to remove emotion from money decisionsShow notes are available at interiordesignbusinessacademy.comFollow us on Facebook: facebook.com/InteriorDesignBusinessAcademyFollow us on Instagram: instagram.com/interiordesignbusinessacademy

What happens when everything you've done successfully for years stops working? When your flagship program bombs after a decade of success, when wait lists go cold, and when sales calls become an exercise in ghosting?This isn't your typical "crushing it" business recap. In this behind-the-scenes episode, I share what it really looks like when the market shifts beneath your feet—and what you do when the old playbook no longer works.You'll discover:Why the first quarter of 2025 felt like tap dancing in quicksand (and the exact date when everything changed)The strategy that I use to launch and sell my new Momentum MastermindThe marketing hierarchy that's working now—and why your email list alone isn't enough anymoreWhy someone paid $5,500 out of nowhere while my carefully nurtured wait list sat idle for 10 yearsThe uncomfortable question a creative writing teacher asked that's making me rethink everything about how I work with clientsThe trust recession phenomenon and why it cut my sales calls nearly in halfWhich "sure thing" bombed spectacularly (packed room in November, crickets in February)Why I'm questioning whether taking people's money when they won't do the work is empowering or enablingMy Sri Lanka story — and how not giving myself space almost derailed everythingThis episode gets pretty granular, personal, and occasionally uncomfortable. But if you're tired of highlight reels and want the real story, this one's for you.

As entrepreneurs, we evolve. Our skills sharpen, our confidence grows, and our standards rise. But here's the challenge: while we're upleveling, our clients don't always uplevel with us. In this episode, Lianne Kim explores the evolution of your dream clients—why the people you served in your early days may not be the same ones you're meant to serve now, and how to recognize when it's time to shift.If you've ever felt like your messaging isn't landing, your discovery calls are attracting a different caliber of client, or you're noticing red flags with people who no longer feel aligned, this conversation will help you clarify who your true dream clients are today.In‌ ‌this‌ ‌episode,‌ ‌you'll discover:‌Why your dream clients evolve as you growSigns that your current messaging isn't resonating anymoreHow to recognize when you've outgrown your early clientsThe importance of raising your standards and spotting red flagsPractical steps to realign your offers and marketing with your next-level clientsWhy serving your true dream clients creates more joy, impact, and sustainabilityTimestamps:‌ ‌01:00 – Why dream clients evolve as you uplevel07:00 – Signs your messaging isn't landing anymore10:00 – Discovery calls that feel “next level”14:00 – Raising your standards after working with non-dream clients18:00 – Turning away misaligned clients with confidence22:00 – Realigning your vision, goals, and offers— ‌Connect with me: Facebook: https://www.facebook.com/liannekimcoach Instagram: @liannekimcoach Join the Mamas & Co. community to get access to valuable resources and the support of likeminded mompreneurs and mentors: https://www.mamasandco.com Instagram: @mamasandco Podcasting support: https://theultimatecreative.com

Send us a textWhat does it actually take for a PMU artist to leave a booming city, rebuild from scratch, and build a loyal clientele across state lines?

What you'll learn in this episode:Why nearly every relationship begins transactionally—even your best clientsThe hidden danger of relying only on referrals during market shiftsHow the 8x8 and 33-touch systems turn cold leads into lifelong clientsA simple value-exchange script contractors say “yes” toWhy video messages inside text dramatically increase response ratesHow committing to one daily tactical action makes success inevitable To find out more about Dan Rochon and the CPI Community, you can check these links:Website: No Broke MonthsPodcast: No Broke Months for Salespeople PodcastInstagram: @donrochonxFacebook: Dan RochonLinkedIn: Dan RochonTeach to Sell Preorder: Teach to Sell: Why Top Performers Never Sell – And What They Do Instead

Send us a textDr. Farah shares the real story behind her pivot from ER nurse to nurse career coach and business owner. You'll learn how your personal story can fuel your brand identity, the importance of visibility in business, and how to stand out in a saturated market—even as a nurse writer. This episode is packed with tangible advice for nurses ready to build something of their own.About Dr. Farah LaurentNurse entrepreneur and founder of Nurses Making Business Moves Conference! Nurse career coach who's coached over 200 nurses to land their dream role making 6 figures! Author, podcaster, and keynote speaker!Key TakeawaysThe early resistance Farah faced—and how it fueled her purpose and missionWhy personal brand is your reputation and how to actively manage itHow to turn your story into a brand that builds trust and attracts clientsThe value of niching down to speak directly to your ideal audienceVisibility strategies: showing up on video, creating educational content, and networkingWhy testimonials and referrals are powerful tools for growing your credibilityThe difference between a business idea and a real business opportunityThe must-have elements before launching your brand and businessPractical tips for nurse writers: building authority, creating content, and connecting authenticallyWhy consistency matters more than perfectionWelcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a

In this episode, we explore messaging mentor Ellie Kime's unique approach to private podcasting with her "choose your own adventure" lead magnet. Discover how she created a self-segmenting audio experience that helps business owners identify their specific messaging challenges while simultaneously qualifying them as ideal clients. Learn why this interactive format outperforms traditional lead magnets and how it's transformed her sales conversations. Topics CoveredThe concept behind choose your own adventure private podcastsHow self-segmenting audio content works in practiceUsing private podcasts to qualify clients before sales callsCreating immersive marketing experiences with audioLeveraging listener data to understand audience needsConverting audio listeners into one-to-one clientsThe psychology behind permission-based content consumptionLinks MentionedWebsite: https://www.eleanormollie.co.ukInstagram: https://www.instagram.com/eleanor_mollieThreads: https://www.threads.net/@eleanor_mollieInside The Jar Podcast: https://www.eleanormollie.co.uk/jarMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

If you've ever felt stuck choosing between low ticket or high ticket…If sales feel inconsistent…Or if you've been told “high ticket is the only serious way” to build a business…This episode will change how you see your entire business model.In this episode of the Simply Business Podcast, Emma breaks down how to move your audience from low ticket to high ticket clients with ease without pressure, pushy sales tactics, or relying on one offer to do all the heavy lifting.This is about building a smart ecosystem that creates trust first… and sales naturally follow.Why low ticket buyers are not “less serious” — and how they often become your best high-ticket clientsThe real pros and cons of selling high ticket vs low ticket (no fluff, no hype)Why relying only on high ticket sales can actually slow your growthHow the current “trust recession” is changing buyer behaviour onlineWhy easy entry points into your world matter more than everHow to decide whether you should go low ticket, high ticket  or (most powerfully) a mix of bothHow an ecosystem model creates consistent sales, stability, and scaleEmma also explains why:Trust is now the most valuable currency in online businessEmail lists and buyer journeys outperform “post more content” strategiesBusinesses that sell only one way are often the most fragileLow ticket isn't small thinking.High ticket isn't the only answer.The most powerful businesses use both… strategically.That's how you build foundations strong enough to scale.If this episode hit home, the next step is clear.Emma is running her Grow Sell Scale workshops, where she teaches:How to grow your audience intentionallyHow to turn followers into buyersHow to move people from low ticket → high ticket with easeHow to stop guessing and build a business that actually scalesThis is where everything comes together.

Have you ever launched something you believed in— only to be met with silence, low sales, or zero traction? If you're questioning what went wrong and wondering whether it was you, your offer, or your audience, this episode is exactly what you need to hear.In today's episode, Carly breaks down why your launch failed, even when your offer was solid. She walks through the biggest misconceptions coaches and clinicians have about launching, the difference between visibility and readiness to buy, and how unclear messaging quietly sabotages even the most well-planned launches.If you're planning to relaunch—or launch anything in the future—this conversation will help you reframe failure, refine your messaging, and build a launch strategy that actually converts. Give this episode a listen before you try again.Topics covered on Why Your Launch Got Crickets:Why most launches fail even when the offer itself is strongThe difference between audience engagement and buyer readinessHow unclear messaging leads to “crickets” instead of clientsThe role of trust, timing, and positioning in successful launchesWhy more content or promotion doesn't always fix a bad launchHow to diagnose what actually went wrong before relaunchingWhat to change before your next launch to improve conversionsResources from this episode:Therapreneur: A Therapist's Guide to 3x Your Therapy IncomeThe Coach IntensiveEnter The Podcast Giveaway for the chance to win one of Carly's digital products: https://thethrivingtherapreneurpodcast.com/reviews Carly AI------

The Year Affiliate Marketing Proved Its Power While Rewriting All the RulesIf you thought affiliate marketing was mature, predictable, or figured out, this year proved you spectacularly wrong. Lee-Ann Johnstone takes you inside the most transformative year our industry has ever experienced, where UK brands delivered £16 for every £1 invested while simultaneously watching 60% of searches end without a single click. This isn't just a recap of what happened. It's a master class in how the smartest operators adapted when zero-click search, AI integration, and algorithm chaos threatened to upend everything we thought we knew about performance marketing.Talking Points Include:The shocking numbers that prove affiliate marketing dominates digital marketing with £19 billion in UK basket revenue, $113 billion in US e-commerce sales, and ROI figures that make other channels look obsoleteWhy 60% of searches now end without clicks and what the smartest publishers did differently when AI Overviews decimated traffic by up to 89%The three business lessons that changed how Lee-Ann runs Affiverse including why saying no to clients actually increased demand and how community building became the antidote to algorithm dependency.Listen to Find Out More About:Why independent bloggers overtook major media outlets in content affiliate spend for the first time, and what this shift reveals about authentic voices versus corporate content farmsThe exact community building strategies that made some programs resilient when algorithm changes devastated others, and why owning your audience relationships transcends platform dependencyHow Affiverse reached nearly a million podcast downloads, trained over 3,000 practitioners globally, and launched the ELEVATE Summit and RAV Awards while doubling agency clientsThe innovation that genuinely worked this year, from community-led programs building true partnerships to video-first publishers seeing engagement rates that dwarfed traditional contentWhy data privacy will define winners and losers, and what first-party data strategies look like for brands that excel at collection and leverageThe specific metrics proving affiliate marketing delivers ROI other channels can't match, with sector-by-sector breakdowns showing 11:1 to 21:1 returnsKey Segments of This Podcast and Where You Can Tune In to Go Direct:[10:30] The UK and US industry numbers that prove affiliate marketing delivers ROI other channels can't match, with specific sector breakdowns[35:45] The three business lessons that changed how Lee-Ann approaches agency work, event planning, and community building[56:00] What's coming in 2026 and 2027, including specialized roles, attribution evolution, and data privacy defining winners[1:02:15] Affiverse milestones across media, agency, and community impact, plus what's launching in 2026Call to ActionThis episode captures the year that separated operators who adapt from those who wait for best practices to emerge. If these insights sparked ideas for how you'll approach affiliate marketing differently in 2026, subscribe to the Affiliate Marketing Podcast so you never miss the strategic frameworks that help you stay ahead. Join us at the ELEVATE Summit in July 2026 in London, where the industry comes together not just to learn, but to actually move forward. Early bird tickets launch in January.Send me a text with your questions

Inside today's episode, we dive into:The paid workshop that led to more speaking engagementsHow these opportunities led to new clientsThe key to turning one speaking gig into multiple (free and paid) opportunitiesEnjoyed the show? Make sure you rate and review us wherever you get your podcasts.WORK WITH STEPH

Shaun and Rebecca are back to wrap up 2025 with their annual year-in-review tradition—and it turns out, it wasn't all bad! In this episode, they share a candid look at the highs, lows, and the messy middle of running their interior design businesses this year. From surviving slowdowns and personal challenges to celebrating wins like tightened brand messaging and more aligned client projects, they prove that progress isn't always loud, flashy, or Instagram-worthy.They revisit the goals they set at the beginning of the year (in Episode 138) and dig into what worked, what didn't, and why sometimes just holding steady is a success worth celebrating. Whether you're a seasoned designer or new to the business, this episode offers inspiration and validation that your growth is happening—even if it's slower than you expected.In this episode they discuss:Why looking back—even when you don't feel like it—is essential to growthHow Shaun's business remained resilient during a personally challenging yearRebecca's experience finally finding the right bookkeeper and getting her finances dialedTheir evolving relationships with designer on-call services and how to better qualify leadsWhy having fresh portfolio photography changed Rebecca's marketing gameHow Shaun refined his brand voice and simplified his services for more aligned clientsThe value of investing in professional development through retreats and workshopsThe systems and automations they put in place to support bigger goals in 2026Mentioned:Episode 138: What's out for 2025 - 6 goals for our businessesOur links:Subscribe and leave a review - Apple PodcastsLike, Comment, & Follow - Hot Young Designers Club InstagramRebecca's InstagramShaun's InstagramFor more information - Check out the websiteBecome a “Loyal Hottie” - Support us on PatreonDesign Resources - Check out our shop

Title: From 17 Clients to £500M AUM: How Marc Norris Built a Thriving Financial Planning FirmIn this episode of Financial Planner Life, Sam Oakes is joined by Marc Norris, founder of Twelve Wealth Management, to explore how he went from estate agency to building a financial advice business with over £500 million under management.Marc shares his journey from day one of the St. James's Place Academy, through the early years of client acquisition, to leading a team of 38 advisers and staff, with big plans to triple the size of the business in the next five years.

In this episode, Chris breaks down the real financial impact of follow ups and why most plumbing companies are unknowingly leaving up to 20 percent of their revenue on the table. He explains how simple, consistent follow up strategies can improve profit, reduce lead costs, and strengthen long-term customer relationships.

Many therapists start out with passion and purpose—but struggle to stick with it for the long haul or scale their business beyond a solo practice. In this inspiring episode, Lianne Kim sits down with Fernanda Villanueva, founder of Bloomwell Therapy, to talk about what it really takes to grow a sustainable, thriving therapy practice.Fernanda shares her journey from launching with zero clients to building a multi–six-figure group practice specializing in women's and reproductive mental health. Together, she and Lianne unpack the challenges therapists face—like marketing, confidence, and team leadership—and the strategies that helped Fernanda expand while staying true to her mission.If you've ever wondered how to move from “just me” to a practice that lasts and scales, this conversation is your roadmap.In‌ ‌this‌ ‌episode,‌ ‌you'll discover:‌Why so many therapists struggle to sustain and grow their practiceThe importance of building strong foundations early onHow Fernanda overcame fear and uncertainty to attract her first clientsThe role of mentorship and community in long-term successWhy marketing must evolve from “solo practitioner” to “team leader”How to highlight your team's strengths and fill their schedulesThe mindset shifts required to scale without burning outTimestamps:‌ ‌01:00 – Fernanda's journey into therapy and women's mental health04:00 – Starting with zero clients and building from scratch07:00 – Early lessons in confidence, sales, and connection11:00 – Transitioning from solo practice to group clinic15:00 – Balancing family growth with business growth19:00 – Joining Mama Mentors and setting quarterly goals21:00 – Shifting marketing from “me” to “we”24:00 – Filling therapist schedules and scaling sustainablyConnect with Fernanda:Fernanda's website: https://bloomwelltherapy.ca/ Her IG: https://www.instagram.com/bloomwelltherapy/?hl=en — ‌Connect with me: Facebook: https://www.facebook.com/liannekimcoach Instagram: @liannekimcoach Join the Mamas & Co. community to get access to valuable resources and the support of likeminded mompreneurs and mentors: https://www.mamasandco.com Instagram: @mamasandco Podcasting support: https://theultimatecreative.com

In this episode, I sit down with my friend and fellow advisor, Mark Cecchini, to talk about what it takes to build a modern advisory career. We have similar practices today, but got here in completely different ways, so we walk through both paths and what we would do if we were starting over. Some highlights:Understanding your role as an advisor (whether as a lead advisor or a background planner)Finding your niche and how it can impact your businessStrategies for building a personal brand & leveraging social media to attract clientsThe challenges of client relationships and the importance of knowing when to part waysDeveloping a successful client onboarding process----✅ Financial planning for 30-50 year old entrepreneurs: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.allstreetwealth.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠✅ My personal blog & newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.thomaskopelman.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Disclaimer: None of this should be seen as financial advice. It is just for informational purposes.

In this conversation with Natalia Zacharin, founder of Zacharin Consulting, Cam and Otis explore how financial intelligence can transform entrepreneurial decision-making."Your books are telling a story about your business," Natalia explains, revealing how proper financial management goes far beyond compliance and tax preparation. From discussing the evolution of her firm from traditional bookkeeping to strategic advisory services to sharing insights about the common financial blind spots entrepreneurs face, this episode offers a refreshing perspective on a topic many business owners find intimidating.What makes this conversation particularly valuable is Natalia's emphasis on the human element of accounting. "The financials are just a reflection of your decisions," she points out, highlighting how understanding your numbers creates freedom rather than constraint. Her approach transforms accounting from a necessary evil into a powerful tool for intentional business growth.Whether you're struggling with cash flow challenges, wondering if you're charging enough, or simply looking to make more informed business decisions, Natalia's practical wisdom about building financial intelligence offers a roadmap for gaining control over your business's financial health.More About Natalia:Natalia is the founder of Zacharin Consulting, an elite accounting firm dedicated to empowering business owners to gain control over their financial health and build resilient enterprises. After years of working with various firms, she launched Zacharin Consulting in 2019, combining her expertise with a passion for helping entrepreneurs succeed. Under Natalia's leadership, the firm has grown into more than just an accounting service, offering strategic bookkeeping, remote CFO services, and financial intelligence programs that provide clarity and direction for businesses. Natalia's approach emphasizes personal service, adaptability, and a deep understanding of her clients' unique challenges, making her a trusted advisor in an ever-changing economic environment. Her work reflects her commitment to fostering growth and resilience in businesses navigating the complexities ofentrepreneurship. #10xyourteam #KnowYourNumbers #FinancialClarity #BookkeepingTips #CFOInsights #StrategicAccounting #AccountingForEntrepreneurs #FinancialAdvisory #ProfitPlanning #BusinessFinance101 #AccountingMadeSimple #tribeandpurpose #GBLPChapter Times and Titles:From Corporate to Entrepreneurial Accounting [00:00 - 10:00]Introduction to Natalia ZacharinThe journey from traditional accounting to Zacharin ConsultingWhy she chose to focus on empowering business owners"Your Books Are Telling a Story" [10:01 - 20:00]The narrative hidden in financial statementsCommon misunderstandings about bookkeepingHow financial data reflects business decisionsBeyond Compliance: Strategic Financial Management [20:01 - 30:00]The evolution from tax preparation to advisory servicesBuilding financial intelligence in business ownersCreating systems that provide clarity and directionThe Entrepreneur's Financial Blind Spots [30:01 - 40:00]Why many business owners avoid their numbersCommon pricing and profitability mistakesTransforming financial anxiety into confidenceRemote CFO: Partnership for Growth [40:01 - 50:00]How Zacharin Consulting works with clientsThe value of ongoing financial guidanceBuilding resilience through financial clarityTaking Control of Your Financial Future [50:01 - End]Practical next steps for improving financial healthHow to connect with Zacharin Consulting (zacharinconsulting.com/co)Free resources: "7 Ways to Find Money in Your Business Now" and "Ultimate Checklist for Financial Success"Natalia Zacharinhttps://www.facebook.com/zacharinconsulting

In this episode, Jon Lombardo, Co-Founder of Evidenza, unpacks the counterintuitive truth about B2B buying behaviour. Drawing on research from the Ehrenberg-Bass Institute, Jon reveals why most B2B marketers fundamentally misunderstand their audience. The 95-5 rule shows that 95% of potential buyers aren't in the market right now, which means the traditional focus on short-term lead generation is missing the bigger picture.  Jon also explains how AI-powered synthetic research is transforming market intelligence, why B2B needs more brand building than B2C, and what marketers should do about it.  If you're stuck chasing in-market buyers whilst your competitors build future demand, this conversation will change how you think about growth. Guest Introduction Jon Lombardo is Co-Founder of Evidenza, a synthetic AI market research platform that surveys AI-generated customer copies to build evidence-based marketing plans in hours rather than months. Previously, Jon was Head of Research at LinkedIn's B2B Institute, where he helped establish the 95-5 rule and commissioned pioneering research on how B2B brands grow. Key Topics The 95-5 rule: why 95% of B2B buyers are out of market at any given time, and why that matters more than the 5% who are ready to buyThe 11X rule: how B2B buying cycles are 11 times longer than B2C, making brand building even more critical in B2B than consumer categoriesThe evolution from the 60-40 rule to 95-5: how research with John Dawes from Ehrenberg-Bass Institute challenged conventional wisdom about marketing budget allocationMental and physical availability in B2B: creating brand-relevant memories that activate when buyers eventually come into the marketAI and synthetic research: how Evidenza uses AI to interview synthetic customers, delivering market research in hours that would traditionally take monthsBootstrapped growth: how Evidenza launched with paying customers from day one without venture capital, growing to over 100 clientsThe future of AI in marketing: why AI is underrated and will transform marketing beyond what most people imaginePractical applications: how to use AI for execution whilst keeping strategic thinking human Resources & Links People Mentioned: Mark Ritson - Marketing professor, columnist, and founder of Marketing Week Mini MBAJohn Dawes - Professor at Ehrenberg-Bass Institute for Marketing ScienceLes Binet - Marketing effectiveness researcher and econometricianPeter Field - Marketing consultant and authorPeter Weinberg - Co-Founder of EvidenzaBrian Watroba - Co-Founder of EvidenzaJenny Romaniuk - Professor at Ehrenberg-Bass Institute for Marketing ScienceRachel Kennedy - Professor at Ehrenberg-Bass Institute for Marketing ScienceNicole Hartnett - Professor at Ehrenberg-Bass Institute for Marketing ScienceByron Sharp - Professor of Marketing Science at Ehrenberg-Bass Institute Companies & Organisations: Evidenza - Synthetic AI market research platformEhrenberg-Bass Institute for Marketing Science - The World's largest centre for research into marketingLinkedIn B2B Institute - Marketing think tank (Jon's former employer) Key Frameworks: The 95-5 Rule - Research on B2B buying behaviour shows that only 5% of buyers are in marketThe 11X Rule - How B2B buying cycles differ from B2CThe 60-40 Rule - Les Binet and Peter Field's framework for balancing brand building and sales activation Subscribe to the xG Weekly Newsletter for weekly insights on B2B growth across APAC:https://xgrowth.com.au/newsletter Contact & Credits Hosts: Shahin Hoda and Vinnie Romano Guest Jon Lombardo Produced by: Shahin Hoda and Alexander Hipwell Edited by: Alexander Hipwell Music by: Breakmaster Cylinder APAC's B2B Growth Podcast is Presented by xGrowth

At the beginning of this Thanksgiving week. I wanted to take just a few minutes to share with you my five greatest sources of gratitude right now, and a little bit about why they're so significant. We're living in a time when it feels really hard to operate from a place of gratitude. There's a lot going on that is just not good for humans. And it's hard. Nonprofit leaders in particular are feeling super stressed and under attack in a lot of ways, and we're watching attacks on members of our communities. There's a lot of really bad, scary stuff going on. In the middle of all that, it becomes much too easy to lose sight of what's good in the world. But it's the good stuff that keeps us going. It's the good stuff that gives us a reason to stay in the fight. And to show up for all the people who matter to us, and to whom we matter. Those of us who are lucky enough to work in the Nonprofit universe, a lot of us are here because we feel called to this work. Whether we're in direct service or advocacy or doing both at the same time, it's a labor of love. We do this because we care. So when we find ourselves being pulled away from awareness of that and being sucked into the vortex of doom, I think it's really important to take a step back and take a little inventory of all of the things that motivate and inspire us, that recharge us, and that keep us going and keep us sane. In this episode, I'm sharing:What I'm doing (and not doing) to stay sane in crazy timesWhy I'm seeking out people who challenge me and help me grow – and the amazing results that's creating for me and my clientsThe valuable perspective shift we can take from animalsThe unexpected advocates who are emerging as a powerful source of inspiration for meMy Thanksgiving wish for you  Interested in joining my new coaching program as a Founding Member? Reach out to me here:On LinkedInThrough the podcast website

This podcast is powered by Klean Freaks University.com — where real cleaners build real empires. From mop buckets to million-dollar systems, we teach you how to clean smarter, lead stronger, and scale faster.

In this episode, Lee Reams II and Rebekah Barton break down the impact of Intuit's new $100M partnership with OpenAI and what it means for the future of the profession. Clients are no longer starting with Google or referrals. They're starting with AI — and they trust the answer.We cover:Why the compliance-first model is getting compressedHow AI has become the new referral sourceWhy advisory is not just for high-net-worth clientsThe human moat: what AI can't replaceThe Four Pillars of Trust in the AI eraHow narrative, positioning, and visibility determine who AI recommendsThis is not the end of the profession — it's the end of the old profession. Advisory-first firms will become the obvious choice. Here's how to thrive.

In this episode of Because of Bitcoin, Mauricio Di Bartolomeo sits down with Paolo Ardoino, Chief Executive Officer of Tether, to break down Tether's recent strategic investment into Ledn, the synergies between the 2 companies, Tether's approach to growth and strategic investments, and where he sees the industry going in the years ahead.Paolo shares his vision for Tether products providing stability and resilience in times of chaos and volatility, why he believes international distribution and transparency are so important for companies in the digital asset industry, and how to build “unbeatable” products. If you're curious about how the largest company in the digital asset space and the creators of the world's largest stablecoin see the future of the industry, you can't miss this conversation. Key topics covered:Background on Tether and Ledn's institutional relationshipThe synergies between Tether products and Ledn servicesTether's approach to investments and growing its distribution networkWhy international distribution is so important for digital asset companiesPaolo's vision for Tether Gold (XAUT), their fastest growing assetThe strategic importance of proof of reserves in the digital asset ecosystem, both for companies and clientsThe future of the digital asset lending ecosystemFollow Paolo Ardoino on TwitterLearn More About TetherExplore Bitcoin-Backed Loans at LednThank You for Listening!Enjoyed this episode? Please leave us a review and subscribe to Because of Bitcoin on your favorite podcast platform. Stay informed with our weekly newsletter at ledn.io.

That beautiful coaching certificate? It's not a client magnet on its own.In this episode, I'm breaking down the 3 biggest blocks keeping newly certified coaches from building a profitable business—and how to overcome them without the overwhelm.You'll learn:Why “traffic” is your real problem (and how to fix it)How to stop offering free sessions and start coaching paying clientsThe real reason your offer isn't selling (even if it sounds amazing)My 7-step visibility framework that helps turn strangers into dream clients

Have you ever looked at someone online and wondered how they built such a confident, consistent presence, one that feels real, effortless, and impossible to ignore? The truth is, it doesn't start with followers or fancy marketing. It starts with clarity, courage, and the decision to show up when no one's watching.5 years ago, I walked away from my business, my marriage ended, and I was emotionally and financially stretched. The idea of showing up online, sharing my story, my face, and my voice terrified me. But I started small, writing about property management, leadership, and mindset. Those early posts grew into courses, a thriving done-for-you services business, and this podcast.In this episode, I share how I built an iconic online presence from scratch, no followers, no marketing plan, just consistency and connection. You'll learn the exact steps I used to grow my personal brand online, build trust through authentic content, and use digital marketing strategies that attract the right clients. ”Iconic online presence is about being recognisable, relatable, and real. It's about building trust before you ever make a sale. It's about showing up as you, with a clear message, a consistent voice and content that actually connects. Because if people don't know who you are, they can't work with you..” - Kylie WalkerWe cover:What building an iconic online presence in property management really means and how to stand out with authenticityThe 5 essential steps to grow your personal brand and attract more management leads onlineHow to create a clear and confident brand message that positions you as a trusted industry expertWhy consistency and visibility are key to successful property management marketingHow to create authentic content that builds trust, drives engagement, and converts clientsThe importance of having a strong website and online hub that acts as your digital home base where people learn about you, your services, and how to work with youSimple AI tools and automation systems to save time and streamline your marketingThe mindset shifts that help you overcome imposter syndrome and confidently show up onlineJoin my new Course - DIGITAL AND AI ACADEMY

In this episode, we explore the often misunderstood world of Meta OCD—a subtype of obsessive-compulsive disorder where the obsession becomes the diagnosis itself. Clients plagued by questions like "Do I really have OCD?" or "Is this the right treatment?" can become trapped in a mental loop that stalls progress and fuels perfectionism, self-doubt, and avoidance.We discuss how Meta OCD complicates therapy, disrupts client engagement, and challenges traditional treatment methods. From moral scrupulosity to obsessive intellectualization, this conversation is a must-listen for anyone working in mental health, or for those navigating OCD themselves.

Send us a textWant to know exactly what it takes to scale a service business from early five figures to multiple six figures and beyond?Over the next three episodes, I'm breaking down my T.O.P. CEO Formula - the exact three-pillar framework I use to help my clients scale their businesses sustainably without burnout or overwhelm.This isn't about one magic strategy or quick fix. It's about understanding the holistic approach every scaling business needs - and identifying where you might have gaps.In this episode, I'm introducing all three pillars and diving deeper into Pillar 1:The Three Pillars Overview:Profitable Positioning Framework - The foundation (mindset + strategic clarity)Strategic Client Acquisition System - Your predictable client engineSystems & Scale Structure - Operational foundations that let you grow without working more hoursPillar 1: Profitable Positioning Framework (Deep Dive)This is where we transition you from overwhelmed freelancer (stuck serving everyone, undercharging, working IN your business) to confident CEO (crystal clear on your direction, niche, ideal clients, and premium pricing).What we cover:Why mindset work is the foundation of everything (and why it's ongoing, not one-and-done)How to analyze your past client data to identify your most profitable, fulfilling clientsThe strategic approach to pricing that builds in profit margins, overhead, team growth, and CEO payAuditing your current offerings to eliminate what's spreading you thinQuick wins in your current marketing and sales practicesThe CEO Mindset Shift:Most entrepreneurs don't think of themselves as leaders. But I believe we're all leaders - starting with leading our own lives intentionally.The 5 core aspects of the entrepreneurial CEO mindset:Ownership - You're responsible for short-term and long-term success (no victimhood or blaming circumstances)Value Creation - Focus on solving client problems and optimizing your business efficiencyChallenges as Opportunities - Every challenge is a chance to learn and get strongerOpenness to Change & Innovation - Stay curious, learn from experts, validate ideas strategically, combine data with intuitionSustainable Growth - Take calculated risks, make strategic investments, build resilienceThe Steve Jobs Truth:"I'm convinced that about half of what separates successful entrepreneurs from non-successful ones is pure perseverance."Your success starts with building personal resilience - developing self-awareness, maintaining your mental and physical wellbeing, and understanding that you are your business's biggest asset.What's Next:In the next two episodes, I'll dive deeper into Pillar 2 (Strategic Client Acquisition System) and Pillar 3 (Systems & Scale Structure) so you can see the complete picture of what it takes to scale sustainably.Use this series to identify where you have gaps and what you need to focus on in 2026.Ready to scale your service business with personalized support?I offer complimentary consultations to help you identify exactly what your business needs to reach the next level. Book yours at https://stairwaytoleadership.com/This is Part 1 of a 3-part series on the T.O.P. CEO Formula. Stay tuned for the next two episodes!

Send us a textIf you've ever felt confused or discouraged after sending what you thought was a strong proposal—only to be met with silence—this episode is for you. I am sharing hard-earned insight into why even skilled writers often struggle with landing clients during the proposal stage.In this episode, you'll learn the most common mistakes freelance writers make in their proposals and what to do instead. I emphasize the importance of clarity, relevance, and confidence—while helping you shift away from vague, bio-style proposals toward sales communication that reflects a deep understanding of the client's goals.Key TakeawaysWhy proposals that focus too much on you (and not enough on the client) don't convertThe difference between a bio and a proposal—and why many writers confuse the twoWhat to listen for during a discovery call and how to use that information in your proposalHow to communicate value clearly without fluff or vague promisesWhy including a clear next step is essential for landing clientsThe three things every client wants to see in your proposal: relevance, clarity, and confidenceWhy even new nurse writers can successfully pitch and win projects if they focus on outcomesThe myth of “great writing is enough” and how sales communication truly closes the dealAction Steps for WritersReview your last proposal: does it lead with the client's needs or your credentials?Remove vague language and clearly state deliverables, process, and timelinesAdd a compelling, actionable next step (trial project, calendar link, proposed start date)Reflect your client's language and goals back to them—show them you're listeningMake it easy to say “yes” by showing you're prepared, professional, and ready to beginProposals are more than formalities—they are your sales tools. Make them specifiWelcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a

In this high-octane rebroadcast, Chris sits down with Sammy Destefano, a Scottsdale-based agent who went from selling BMWs to dominating the Arizona real estate market — all by outworking the average agent with 4+ hours a day of phone prospecting.Sammy breaks down how he leveraged expired listings, embraced early mornings, and leaned into coaching to fast-track his success — selling 30 homes in his first year and never looking back. If you're stuck in mediocrity, this episode will show you exactly what it takes to level up.

In this episode, I discuss with Sinead O'Donovan from SRC health :The evidence based benefits of compression The feedback I receive from clientsThe quality garments SRC has developed for incontinence, prolapse, back/pelvic pain and the perinatal populationTo check out SRC products: www.srchealth.comFor 10% off your order: THEPELVICFLOORPROJECTSinead O'Donovan's professional journey began with her qualification as a Registered Nurse, specializing in ICU and Cardio Thoracic medicine and Surgery. Subsequently, she achieved a BSc Hons in Podiatry and practiced in a private setting for a decade. In 2008, she took the significant step of founding SRC Health. While recuperating in the hospital following the birth of her first child, Sinead O'Donovan, our founder, recognized the need for greater support for new mothers returning to their bustling lives. Leveraging her extensive medical and bio-mechanical expertise, she envisioned a garment that would provide comfort throughout the day while offering the necessary support for herself and other new mothers.Like all transformative ideas, this concept underwent an extended development phase to align with Sinead's original vision. Adjustments were made to the panel design, and in the pursuit of perfection, custom fabrics were created to meet the high standards set by Sinead.After two years of meticulous development and patient trials, the garment finally fulfilled all expectations. In 2008, the SRC Recovery Shorts were introduced, a unique and patented product that has since aided thousands of mothers worldwide in recovering more comfortably and savouring their time with their babies. The SRC Pregnancy range soon followed. SRC health now boasts an extensive range of medical compression garments.www.srchealth.comInstagram: @srchealthLINKS Mentioned75. Abdominal compression garments after c-section with Katie KellyTHANK YOU TO THE EPISODE SPONSORSRC Health: discount code and website: https://srchealth.com/?ref=Sto_l3PawmnH4. Discount Code: THEPELVICFLOORPROJECTIRIS: discount code and website: https://www.lovemyiris.com/ Discount Code: PELVICFLOORPROJECTThanks for joining me! Here is where you can find out how to work with me:  www.pelvicfloorprojectspace.com/mel@pelvicfloorprojectspace.comSupport the show

Lead generation isn't just a marketing buzzword; lead gen is the heartbeat of your business. And here's wisdom you need most right now: if you say you can't, you must.In this episode of Simplify Podcasting, I'm joined by my hunka-hunka Bill Rogers to break down what real life lead generation that works looks like. Forget cold algorithms, funnels, and AI scripts. We must build authentic relationships, show up in the right rooms, and create connections that close the trust gap and lead to conversion.We dive into:The #1 principle of lead generation: proximity is powerWhy conversations - not cold clicks - create clientsThe danger of hiding behind AI and losing your voiceHow to become memorable, referable, and profitable in any roomThe $12,000 investment we made in lead gen and what it taught usThe surprising connection between arena football and your ideal clientsHere's the big takeaway: people hire people. If you want to monetize your podcast, grow your business, and stand out in a saturated market, you can't just rely on automation, you must invest in showing up, speaking up, and connecting with real people.Ready to simplify your podcast and turn it into a lead-generating asset? Book a Power Hour with me: coachjenrogers.com/powerhoursAnd if you're ready to scale faster IN THE RIGHT PODCAST ROOM, join the waitlist for Virtual Podcast School Pro: coachjenrogers.com/podcastwaitlistBecause lead generation that works doesn't come from robots. it comes from you.

What if the career you thought you'd never leave ended up being the springboard into something even better? That's exactly what happened to Amanda Smith, who turned years of hospital experience into her own private practice, Lasting Language Therapy Services, in Woodstock, Georgia.Amanda is a speech-language pathologist specializing in adults with neurological conditions. After starting her career in a large neuro clinic outside of Atlanta, she built a reputation for her clinical skills and strong professional network. Amanda loved her work in hospital systems and juggled multiple PRN roles for years. But when her child struggled in public school, she knew she needed more control over her schedule and income to better support her family.At first, the idea of private practice felt intimidating—especially the business side. But after joining the Start Your Private Practice Program, Amanda realized she could use her existing clinical skills and professional connections to take the leap. Within weeks of signing up, she got her first client.Amanda started small, gradually replacing her hospital shifts as referrals grew through her strong reputation and connections. Partnering with neuro rehab and movement centers helped fuel a 650% growth from year one to year two, specializing in adults with neurological conditions, and recently expanded into her own office space designed to feel welcoming and calm.In this episode, we talk about how Amanda treasures the freedom her practice provides. She balances homeschooling support, family life, and business growth—something she never thought possible when tied to hospital shifts. She's even preparing to expand into wellness services with hopes to open a second location closer to home.In this episode, we discuss:How she came to the realization that private practice was the ticket to being able to make more money in less time and provide high quality care for her favorite clientsThe marketing strategies she used to grow her caseload and reputationHow committing to knowing her numbers has made her a much more confident business ownerHow she Built partnerships with other professionals that turned into consistent referralsAmanda's story is proof that you don't have to jump all in at once—starting small and growing step-by-step can still lead to incredible results. With confidence, strategy, and a clear vision, she built a thriving practice that supports both her family and her community.Want to build a private practice that gives you freedom, flexibility, and fulfillment—just like Amanda has? The Start Your Private Practice Program can help you take the leap with confidence. Learn more at www.StartYourPrivatePractice.com.Whether you want to start a private practice or grow your existing private practice, I can help you get the freedom, flexibility, fulfillment, and financial abundance that you deserve. Visit my website www.independentclinician.com to learn more.Resources Mentioned:Follow Amanda on Facebook: https://www.facebook.com/lastinglanguagetherapyCheck out her website:

Automation might get attention—but human connection closes deals.In this episode, Rich sits down with nationally ranked real estate agent and broker Gabe Mendez to unpack what's really working in sales right now. From door knocking to open houses, webinars to social media, Gabe reveals why “going Flintstones” while everyone else goes Jetsons is the ultimate play for agents who want to thrive in today's market.They cover:Why you should answer DMs yourself—and turn them into phone calls fastThe door-knocking playbook for building a book of business in a new cityHow to host open houses that actually generate clientsThe secret to creating content that makes you the go-to agent in your marketWhy most people wash out of real estate—and the one trait that separates the top 1%If you're serious about closing more deals, growing your pipeline, and building a career that lasts, this episode is packed with strategies you can use today.Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest. Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com. If you're committed to scaling your personal brand and achieving 7-figure success, it's time to level up with the 7 Figure Creator Mastermind Community. Book your exclusive intro call today at www.the7figurecreator.com and gain access to the strategies that will accelerate your growth.

In this episode of The Real Build, I sat down with our selections coordinator, Kellie Felt, to walk through one of the most exciting and sometimes overwhelming parts of building a custom home: the selections process.Kellie shared her journey into design and selections, what a day in her role looks like, and how she helps clients bring their vision to life while keeping the process smooth and enjoyable.We cover:What the selections process involves for custom home clientsThe most exciting and overwhelming decisions clients get to makeHow to balance client style with professional guidanceStories where selections truly transformed a homeHow Kellie collaborates with superintendents and warranty to make sure everything is executed correctlyAdvice for clients preparing for the selections stageIf you're thinking about building a custom home or you want an inside look at how the details come together, this episode is packed with insight into the behind-the-scenes process.

Send me a message Realtors basically light money on fire every single month… and then pretend it's “investing.”

What if your career detours were leading you exactly where you need to be?Host Myra Lewin and Ayurvedic Health Counselors Emily and Samantha share how their past jobs — from swimming instructor to chemical engineer to headhunter — now serve their healing work.Through personal stories and through the lens of Ayurveda's wisdom, they reveal how life always takes us where we need to be. There's meaning behind your professional experiences; they each serve a purpose, even if they seem unrelated on the surface.In this episode, you'll discover:How first jobs unexpectedly prepare you for your callingWhy feeling "off track" might actually be perfect timingHow diverse backgrounds help connect with different clientsThe thread that connects all career experiencesPerfect for anyone questioning their career path or curious how different backgrounds can lead to the same calling.If leading others on the path of healing feels like your dharma, we invite you to book a free 1:1 call here with a member of our team so you can determine if one of our trainings is the right fit for you. Enrollment is open all year for our 200-hour Ayurvedic Health Advisor and 600-hour Ayurvedic Health Counselor trainings.Thanks for tuning in to the Everyday Ayurveda and Yoga at Hale Pule podcast. If this series inspires you to live a more holistic and balanced lifestyle, we invite you to join our free private community, the Hale Pule Sangha. Need a reset for your digestion and your life? Check out our 4-week Agni Therapy program - It includes Ayurveda and Yoga practices, a 1:1 consultation, energy work, a private support group, and a library of Q&As with Myra to support your healing process.If you enjoyed this podcast and received value from it, we'd appreciate it if you left a heartfelt review. It supports our mission at Hale Pule and helps us reach more people.

Do you ever feel like marketing or "create social media post" just keeps getting added to the bottom of your to-do list? You want to be consistent, you know it's important, but between working with clients, working in your business and everything else, it never seems to get done.Here's the truth: you're not going to “find” extra time. You have to make it.And when you learn how to think about your time differently, marketing stops feeling like an afterthought and starts becoming one of the most important things you do to grow your business.Tune into this episode to learn:Why marketing is one of the two most important things to focus on in your businessThe power of using open client spots to market yourself, get visible and book more clientsThe simple time-management shifts that help you stay consistent, stop overthinking, and finally get your marketing doneMentioned in this episode:Work with me inside The Localpreneur AcademyFollow me on Instagram @‌lesliepresnallDownload my Free Guide: How To Grow Your Local Instagram FollowingEp 91 - How Long Your Marketing TakesIf you're ready to grow your local business and bring in a steady stream of clients, you need to check out The Localpreneur Academy. Click here to join me inside.Rate, Review & Follow:“I LOVE listening to the episodes, especially since they're focused on local businesses and it's not just generic marketing advice.” If you love the show too, please leave a rating and review. This helps me reach more people just like you who want to reach more local people and create a business they love.

Ms. Tina has been infusing bold and beautiful Texas style into global pop culture for decades. Sir John and I talked to Ms. Tina about her successful career as a stylist, her beauty regimen, building Cécred, and the significance of early exposure to images of Black beauty and power. We learned how she carries her mother's lessons about honoring creativity in yourself and your children. She told us about how her decision to enter beauty school in her 30s led her to build Headliners, a successful salon that cultivated beauty in Houston's most powerful women. Of course, we discussed how her lifelong journey to merge her interest in the aesthetics and science of haircare inspired Cécred.Tune in as we discuss:Why she believes that caring for Black hair is a revolutionary act of loveThe rodeo's influence on her family's life through generationsAdvice to younger stylists about building strong relationships with their clientsThe beauty icons that inspired her early sense of style and beautyThe successes and challenges her team encountered while developing CécredRate, Subscribe & Review the Podcast on Apple Thanks for all the love and support. Tag me while you're listening @nakedbeautyplanet & as always love to hear your thoughts :) Check out nakedbeautypodcast.com for all previous episodes & search episodes by topicShop My Favorite Products & Pod Discounts on my ShopMyShelfStay in touch with me: @brookedevardFollow Sir John: @sirjohn Hosted on Acast. See acast.com/privacy for more information.