Podcasts about sales tools

You already know what you offer is worth it. So why does it feel so hard to actually charge that number?In Part 2 of this conversation, Jan sits back down with Andee Hart — sales strategist, wholesale business expert, and host of She Sells Differently — to tackle one of the most emotionally loaded topics in entrepreneurship: pricing. Not the spreadsheet version. The version where guilt, fear of rejection, people-pleasing, and a deep desire to serve all collide at the checkout page.Whether you sell physical products, coaching, courses, or creative services, this episode will challenge the way you've been calculating your prices — and give you a practical framework for backing into what you should actually be charging.In this episode you'll learn:Why women entrepreneurs consistently underprice themselves — and the caregiving instinct that's often behind itHow to shift from cost-based pricing to ROI-based pricing (and why it might raise your price by $1,000 or more)Why knowing your ideal client's transformation is the foundation of every pricing decisionThe real reason discounting hurts your business — and what to offer instead in a slower economyHow your brand visuals directly affect what price people are willing to pay (the $45 hat story is one you'll remember)What an ROI calculator is, why Andee uses one on her sales page, and how she built it using AI tools without codingHow people-pleasing and the need to control client outcomes can silently keep you underchargingAndee's top pricing tip: why your first price doesn't have to be your forever priceEpisode Highlights[00:00] Jan introduces Part 2 and frames the topic: pricing, guilt, and the fear of thinking too much of yourself[02:14] Why women struggle with pricing more than men — and Proverbs 31 as a biblical foundation for charging what you're worth[04:04] The pricing framework Andee uses with product makers: start with cost of goods, then layer in labor, time, and — most importantly — the buyer's ROI[05:55] Jan gets real: she knows she's underpricing her web design and branding services, and shares the mindset shift she's working through right now[07:10] The critical mistake entrepreneurs make in sales copy — leading with features instead of the transformation — and how to fix it[08:00] Andee's wholesale course example: how she built an ROI calculator into her sales page and why it became a game-changer for conversions[09:40] Why one client avatar isn't enough — and how going deeper into who you serve at each stage of the customer journey changes how you price[11:06] The $45 hat story: how one perfectly branded coffee shop in Franklin, Tennessee made Jan open her wallet immediately — and what that means for your pricing power[13:20] Product makers and packaging: why homemade-looking branding keeps wholesalers off retail shelves, and how branding does the selling when you're not in the room[14:13] The scary investment conversation — why stepping into a big God-given vision requires being brave enough to pay people who can get you there[15:38] Cost vs. worth: the mindset difference between what something costs you and what it's worth to your buyer[17:20] The people-pleasing pricing trap: Andee gets personal about wanting to control client outcomes — and how that tendency quietly caps her prices[18:07] Jan's honest confession about spending thousands on courses she didn't finish — and why the ROI is always on the student, not the creator[20:40] How Andee built her ROI calculator using Canva AI first, then vibe coding tools like Lovable and Base44 — no coding required[23:07] Jan's lightbulb moment: using an ROI calculator as a client-facing tool inside web design projects[25:16] Andee's best pricing tip: don't be afraid to pivot. Survey your clients, raise your rates, and stop treating your launch price as permanent[25:55] Instead of discounting in a tough economy — add payment plans. Don't devalue your work; just make it more accessible[26:51] "You don't want to be Dollar Tree." Why discounting trains your audience to expect discount pricing foreverKey Takeaway"When I am not charging what I'm worth, I am not able to use the gifts that the Lord has given me — because let's be real, it's all a gift from Him — to go do other things that make a kingdom impact." — Andee HartResources Mentioned

If you've ever undercharged a client because you needed the money, over-delivered on an offer out of guilt, or held back a product launch because it wasn't quite perfect yet — this episode is for you.In Part 1 of this two-part conversation, Jan sits down with her friend and peer mastermind member Andee Hart — sales strategist, mentor, podcast host, and the woman behind She Sells Differently. What started as a candid chat between two Christian women entrepreneurs turned into one of those conversations you have to stop and take notes on.They dig into the scarcity mindset — not as a buzzword, but as something both of them are actively working through in their businesses right now. You'll hear Jan and Andee get honest about the fears that keep women playing small, what the Bible actually says about money and calling, and what it looks like to ruthlessly focus on the work you were made to do instead of the work you can just do.In this episode you'll learn:Why accepting every client at every price point is actually a scarcity decision — and what it costs you long-termHow over-delivering and underpricing can rob your clients of real investment and ownership in their growthWhat Lydia (yes, the Lydia from Acts) can teach us about building wealth as a Christian womanThe 10X vs. 2X framework from 10X Is Easier Than 2X by Dan Sullivan & Benjamin Hardy — and why doing less is often the path to growing moreHow perfectionism and distraction are two of the enemy's biggest tools against women entrepreneursWhy being in a room with people further along than you is one of the highest-leverage things you can do for your businessEpisode Highlights[00:00] Jan introduces Andee Hart and the concept of peer mastermind relationships among Christian women entrepreneurs[02:36] The conversation begins — Andee opens with a question about scarcity mindset and Jan's real experience of taking every low-ticket client just to survive[04:08] Why doing "everything you can do" isn't the same as doing what you should do — and the difference between capacity and calling[09:51] How scarcity mindset shows up specifically for Christian women: underpricing, over-giving, and the fear of charging what you're worth[10:29] Jan gets personal — losing both parents in four years and how grief clarified her sense of calling and stopped her from playing small[11:55] The theological case for not playing small: when we hide our gifts, we rob others of what God intended to serve them through us[13:07] Money, ministry, and the women who funded Jesus' work — a biblical reframe for Christian entrepreneurs who feel guilty about profit[14:13] Lydia, purple dye, and what would have happened if she'd diminished her gifts[16:24] The difference between showing up with excellence and over-delivering — and how to sit with the Lord before you build your offers[19:36] The overthinking loop, the enemy's strategy, and how perfectionism causes inaction for recovering perfectionists (relatable!)[22:04] Jan shares her own current business evolution — letting go of steady retainer income to trust God with the 20% she's truly called to[23:11] Andee recommends 10X Is Easier Than 2X and explains the core idea: ruthlessly eliminate the 80% to do the 20% that actually scales your business[27:32] Being in the room with women further along — why playing up raises your game (the tennis analogy is good)[30:19] Teaser for Part 2: next week, Andee and Jan go deep on pricing — don't miss itKey Takeaway"When we make little of the gifts that God has given us, we rob others of getting to experience a beautiful gift — a way the Lord has designed to serve them through us. You can still charge someone and serve them well."Resources Mentioned

When you hear "limited-time offer" or "doors closing Friday," how do you feel? If you're like a lot of women entrepreneurs, one of two things happens. Either you avoid these tools entirely because they feel manipulative — or you use them while holding your breath, hoping you don't come across as pushy. Here's what I want you to know: it doesn't have to feel that way. This episode is actually lesson 10 from Effortless Sales, a 12-week course I used to offer that has since evolved into The Art of Receiving. I was going through the archives with my team, and it was so clear we had to publish this one. With what's happening in sales right now — everything starting to feel a little hollow, AI making things sound the same, the pressure building — this lesson is more relevant than ever. I walk you through what scarcity tools actually are, why they work with the human brain, and the one condition that determines whether they help people or harm them. We also get into why your sales numbers are not a measure of your worth, why authenticity will always outperform a perfected pitch, and why the pressure of one launch is genuinely smaller than you think. Save this one. Come back to it before your next launch, before you rewrite sales copy, and before your next sales call.   What You'll Learn:  Why the structure of your business — not just your mindset — determines whether the next launch feels like stress or freedom What the human brain actually needs in order to make a buying decision — and why that's not manipulation The one condition that makes a scarcity tool genuinely helpful versus genuinely harmful Why small, tangible wins convert better than big promises — and how to use that in your own sales copy and conversations How to use your own authentic experience as your most powerful sales tool Why your business is your agreement with the universe — and what Carl Sagan has to do with your next launch   Ready to Build Your Business? Book a free 30-minute discovery call with me to talk about where you are in your business and see if working together feels right. Schedule here: https://app.acuityscheduling.com/schedule.php?owner=13047670&appointmentType=2244195 Free Gift from Sarah Get Sarah's Freedom Calculator and discover how much your business needs to make to finally be free. Download at https://sarahwalton.com/freedom   Resources Mentioned in This Episode Carl Sagan, Pale Blue Dot (1994) — referenced in episode   Learn from Sarah: Explore Sarah's online courses and free resources to start building your business with confidence. Online Courses: https://sarahwalton.com/online-courses Free Resources: https://sarahwalton.com/free-resources   Related Game On Girlfriend® Episodes You'll Love Episode 94: 3 Ways You're Killing Your Sales — https://sarahwalton.com/sales/ Episode 319: Why Your Business Feels Stuck (And the Limiting Beliefs Keeping You There) — https://sarahwalton.com/why-business-feels-stuck-limiting-beliefs/ Episode 263: How Your Nervous System Shapes Your Money Habits — with Stephanie Crochet — https://sarahwalton.com/nervous-system-regulation/   Connect with Sarah Website: https://sarahwalton.com/podcast YouTube: https://www.youtube.com/@TheSarahWalton Instagram: https://instagram.com/thesarahwalton   About Sarah Walton Sarah Walton is a wealth consciousness coach, strategic advisor, and the host of the Game On Girlfriend® podcast. Her mission is simple: to put more money in the hands of more women. She helps women entrepreneurs build profitable, sustainable businesses without burnout — working through both the mindset and the strategy sides of growth. Because when women have more financial power, they don't just keep it — they use it to take care of their families, support their communities, and build something bigger than themselves. She's the creator of the Abundance Academy, The Art of Receiving, and the Game On Girlfriend® podcast.   Love the Show? Leave Us a Review! Thank you so much for listening. I'm honored that you're here, and I'd be grateful if you could leave a quick review on Apple Podcasts by clicking here, scrolling to the bottom, and clicking "Write a review." Your reviews help other women entrepreneurs find the show and get the support they need to build businesses they love. Thank you for being part of the Game On Girlfriend® community! (If you're not sure how to leave a review, you can watch this quick tutorial.)

Live vom Vertriebsmanagement Kongress in Berlin. Zwischen spannenden Gesprächen, neuen Impulsen und jeder Menge Vertriebspraxis haben wir diese Podcastfolge direkt vor Ort aufgenommen. Im Mittelpunkt steht ein Thema, das viele Unternehmen beschäftigt: Wie zukunftsfähig ist Ihr Vertrieb wirklich? Genau dafür haben wir unseren neuen Readiness Check entwickelt. Ein Tool, das Unternehmen dabei unterstützt, ihren Vertrieb kritisch zu reflektieren und die entscheidenden Hebel für zukünftigen Erfolg sichtbar zu machen. Interesse am Tool? Melde dich direkt bei uns und wir schauen, wie der Readiness Check auch deinen Vertrieb unterstützt. Eine Folge für alle Vertriebsverantwortlichen, Führungskräfte und Unternehmer, die ihren Vertrieb nicht nur verwalten, sondern aktiv weiterentwickeln wollen. Viel Spaß beim Reinhören.

Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training Are you treating your podcast as one more thing on an already impossible schedule? Are you running a sales process that creates friction at every step when the alternative has been sitting right in front of you? Today's featured guest has been podcasting for over 11 years and nearly 1,800 episodes. In this conversation, he'll make the case that a podcast, run correctly, removes the sales cycle almost entirely. He also has a lot to say about what it took to step back from working 100-hour weeks in an entertainment agency and into a business that earns a healthy six-figure income on 15 hours a week. Doug Sandler is the founder of Turnkey Podcast Productions, a podcast production agency, and the host of The Nice Guys on Business, a show he has been running for over 11 years and nearly 1,800 episodes with more than 6 million downloads. Before podcasting, Doug spent 30 years as a Bar Mitzvah MC and entertainment agency owner, running an operation that handled between 700 and 900 events per year. He also wrote the book Nice Guys Finish First, which became the original vehicle for the podcast. Nowadays, he works roughly 15 hours a week and spends the rest of his time restoring classic cars and trucks. In this episode, we'll discuss: A podcast as a hub of the business The decision to stop being the founder who works 80-hour weeks Removing the friction from the sale Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources E2M Solutions: Today's episode of the Smart Agency Masterclass is sponsored by E2M Solutions, a web design and development agency that has provided white-label services for the past 10 years to agencies all over the world. Check out e2msolutions.com/smartagency and get 10% off for the first three months of service. The Podcast as a Sales Tool, Not a Content Schedule Agency owners who consider starting a podcast tend to frame it as a content commitment: another thing to produce, another distribution channel to manage, another task to fall behind on. Doug's framing is different. He calls the podcast the hub of the business, not a spoke. Marketing, lead generation, business development, sales, and relationship building are all running through the same conversation. Instead of adding to those functions, the podcast replaces most of the friction those functions create. The mechanics of how he uses it to sell without selling are worth understanding in detail. Doug does not cold pitch podcast production services. He reaches out to a prospect, says he hosts a show and likes their message, and asks if they would come on. The answer is nearly always yes. The interview becomes a 30 to 45 minute relationship-building session. By the end of it, he knows whether they are a fit, they know who he is and what he does, and the question "have you ever considered podcasting as a marketing tool?" lands entirely differently than it would in a cold email. The wall that normally exists between a prospect and a vendor does not go up because the conversation never started as a sales call. What 15 Hours a Week Actually Requires Doug works 15 hours a week and earns a healthy six-figure income. That sentence tends to provoke two reactions: skepticism and envy. The skepticism usually comes from founders who have not yet identified what their zone of genius actually is, or who have identified it but have not yet hired out everything around it. Doug is direct about what made the shift possible: he stopped doing anything that did not require his specific capability and hired for everything else, including before he could comfortably afford it. The operations manager hire at Turnkey came when it was just Doug and one other person. They were paying her $40,000 a year before either founder was drawing a paycheck. That decision was possible because Doug had kept his entertainment agency running in parallel and was not dependent on the production company income yet. The broader principle holds regardless of the specific situation: the sooner a founder identifies what they should stop doing and puts someone qualified in that seat, the faster the business grows and the less the founder has to be inside it to make that happen. The Decision to Stop Being the Founder Who Misses the Kids' Doug spent 30 years working weekends as an entertainment agency owner. His children grew up with a father who was almost always working during the exact hours when they were doing the things that mattered. This was a wake-up call. The shift he made when he launched Turnkey was not about working less for its own sake. It was about not repeating the same trade-off. Revenue is not the thing you look back on. Some founders who tell themselves they are working hard now so they can be present later. We know how that story usually ends. The agency gets bigger, the demands grow with it, and the window closes before anyone decides to actually make the change. The structural path out of that loop is a hiring decision, a zone-of-genius identification, and a willingness to pay for someone to take the work you should not be doing before you feel financially ready to do it. Live on Air: What Real Sales Confidence Looks Like Mid-interview, Doug openly asked about the possibility to explore what a partnership with his podcast production company could look like. He narrates the logic as he does it: not asking means leaving a potential opportunity on the table simply because it feels awkward. Asking directly, transparently, and without pressure is not pitching. It is just an honest question between two people who have been talking for 30 minutes and have clearly established that they like and respect each other. The lesson Doug draws from it is about what podcasting actually trains you to do. Every interview is a pre-qualified sales conversation with someone who already said yes to spending time with you. By the time the recording ends, the trust is built and the friction is gone. Asking whether there is an opportunity is the natural last step, not a hard close. That is a fundamentally different sales experience than any cold outreach can create, and it compounds across every episode, every guest, and every listener who has been tuning in long enough to already want to work with you before they ever reach out. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

If you've been following this podcast, you know we are obsessed with one thing: revenue. We're always calling for the money to come, and were usually focused on how to find that next new customer.But today, I want to talk about something that often gets lost in the hustle - customer retention!We spend so much time, energy, and money on ads and networking to bring people through the door. But what happens once they are inside? If you provide sloppy service or miss your deadlines, you are essentially pouring sand in your own Garri. You're forcing yourself to start from scratch every single year, hunting for 80 new clients instead of starting with a loyal base of 80 who already trust you.In service-based businesses and consulting, you are the product. Unlike a restaurant where people might forgive slow service because the food is incredible, in our world, if you are sloppy with your time, you tarnish your reputation. Once that reputation is gone, its hard to get back. I've seen it happen where people talk behind your back and warn others not to work with you. Being a professional isnt just a title; its a practice. It means being crystal clear about your deliverables and your timelines. Don't just take the money and disappear. Set expectations, provide updates, and hit your marks. Especially now, when the economy is tough and fuel prices are hitting 77k a tank, you cannot afford to lose the customers you already have.Hold your clients close. Be professional. Make it easy for them to refer their friends and family to you. That is how we keep the money coming in, month after month, year after year.If you want to chat more about building your business or staying professional in a tough market, send me a WhatsApp message at 08064662140. Lets keep that revenue growing!

Can content do far more than attract attention? Could it become the silent partner in your sales conversations, guiding prospects toward confident decisions even when you're not in the room?In this episode of The Agency Blueprint podcast, I explain how agencies can use strategic content as a powerful sales enablement tool that builds trust, educates prospects, and supports decision-making throughout the buying journey. I also explain how strategic content allows prospects to learn, build confidence, and better understand potential solutions even after the initial interaction.Don't miss this episode to learn how different types of content can support each stage of the sales process when used intentionally!Key Questions:[01:17] How effectively does your content capture and communicate the expertise you bring into sales conversations when you're not in the room?[10:12] Have you designed content intentionally to influence the evaluation process that prospects go through when you're not present?What You'll Discover: [01:17] How content can build trust, clarify solutions, demonstrate expertise, and guide prospects toward confident buying decisions throughout the sales process.[02:13] Understanding the buyer's evaluation process allows you to design content that answers the questions prospects naturally ask before making a decision.[03:45] The four stages of the buying journey: awareness, interest, evaluation, and decision.[04:48] Share content that builds excitement and deepens the prospect's understanding of the proposed direction after a qualification call.[06:03] How discovery calls should lead prospects toward emotional commitment before they even know the final price.[08:12] How testimonial content and client stories help prospects validate their decision during proposal presentations.[10:12] How personalizing the content you send prospects ensures it aligns with their specific challenges and strengthens trust in the conversation.[11:39] Avoid sending irrelevant or overly generic content, which can damage the sales process.[12:28] Why prospects must leave the sales process believing that your solution will work for them, that the investment is worthwhile, and that your agency is trustworthy.

If you've been showing up consistently, creating valuable content, and still not seeing conversions… this episode might completely shift your perspective. Because the problem may not be your offer. It might be your story. We're living in what I call a "trust recession"—a time where people are more cautious than ever about who they trust, invest in, and work with. And in a saturated online space filled with AI-generated content, polished marketing, and endless noise, one thing still cuts through: Authentic storytelling. In this episode, I'm breaking down why your story is your most powerful business asset—and how to use it to build trust, connection, and ultimately, sales.   What You'll Learn in This Episode What a "trust recession" is and why it's affecting your business Why storytelling builds deeper trust than credentials or data The psychology behind why stories convert better than facts The 5 essential types of stories every coach needs to tell How to structure your story so it connects and converts Common storytelling mistakes that weaken your message How to confidently share your story across your brand   The 5 Types of Stories You Need in Your Business 1. Origin Story This is your "why." The moment or journey that led you to do this work. This is what builds foundational trust. 2. Transformation Story Your personal before-and-after—highlighting the struggle, the turning point, and the real results. 3. Client Story Stories that showcase your clients' journeys (not just results), creating relatable proof and connection. 4. Failure or Pivot Story The moments where things didn't work—and what you learned. This is what builds deep authenticity. 5. Vision Story Where you're going and the impact you want to create. This is what attracts aligned, dream clients.   How to Tell Stories That Convert Lead with emotion, not just information Use sensory details to make your story vivid and real Always connect your story back to your audience Practice until it feels natural and authentic Tell your story consistently across all platforms   Key Takeaway Your story is the one thing no one else can copy. And in today's market, it's not just nice to have—it's your competitive advantage. If people don't feel connected to you, they won't buy from you.   Final Thoughts If you've been holding back from sharing your story because it feels "not enough" or "not polished"… This is your sign to start. Your story might be exactly what someone needs to hear to finally choose you.

Send us Fan MailYour personal brand is already selling for you or silently costing you deals. In a world where B2B buyers can compare options instantly and AI can generate endless content, the only way to stand out is to be unmistakably real, specific, and proven. Grant McGaugh, founder of 5 Star BDM and host of the Follow the Brand podcast, joins us to explain how executives and founders turn reputation into a revenue engine, and why authenticity plus a clear point of view becomes the true differentiator in 2026.We get practical fast. Grant walks us through his “authority asset sprint,” a five-step play you can execute in a week: pick one ideal client win, run a 20-minute “win story” call, transcribe it with AI, and turn the exact language into a one-page case study built around before-and-after outcomes and key metrics. Then we talk about how to use that asset immediately in sales conversations, referrals, and warm outreach to shorten cycles and spark a qualified pipeline.We also challenge a popular personal branding myth: posting every day. If your content doesn't reinforce your position, tell a concrete customer story, or lead to a clear next step, you're just adding noise. The bigger advantage, especially with agentic AI and automation, is clearing back-end work so you can spend more time in human-to-human conversations, where trust is built and deals actually happen.Subscribe for more simple wins, share this with a founder who needs stronger authority, and leave a review if you want more tactical B2B growth strategies. What's one client result you could turn into a one-page asset this week?Thanks for tuning in to this episode of Follow The Brand! We hope you enjoyed learning about the latest trends and strategies in Personal Branding, Business and Career Development, Financial Empowerment, Technology Innovation, and Executive Presence. To keep up with the latest insights and updates, visit 5starbdm.com.And don't miss Grant McGaugh's new book, First Light — a powerful guide to igniting your purpose and building a BRAVE brand that stands out in a changing world. - https://5starbdm.com/brave-masterclass/See you next time on Follow The Brand!

Like any good season finale, I'm putting it all on the table.Episode 10 marks the END of our season all about the Impact of AI on The Toy Industry. In this week's episode we're revisiting everything we covered this season from the environmental and mental impact of AI usage, to it's organizational benefits and need for a human touch.Then, I'll be sharing the results from my survey on AI Usage in The Toy Industry. So if you're here for the chisme, start poppin' that popcorn now, and turn the volume up because I'm sharing every bit of juicy data from this industry wide survey.And then FINALLY the moment I've been waiting for all season. I'm introducing you to a tool that utilizes AI to help you find qualified toy stores where your product fits the demographic, the vibe, and the audience to thrive. This new AI sales tool is called The Toy Matchmaker and you don't need to know anything about AI or have a single AI subscription to use it.

It's a bonus episode this week, taken from Lunch with Haley.   Top staffing firms aren't just selling differently — they're selling smarter. In this Lunch with Haley, we'll walk through the essential tools, content, and AI workflows every staffing firm needs in 2026 to shorten sales cycles, differentiate effectively, and empower buyers to make decisions faster. Expect to Learn: What's changed in the 2026 buyer journey — and how to adapt The self-service and buyer-enablement assets every firm should have Practical examples of sales collateral that increase conversion How to use automation and AI to strengthen follow-up Tools that accelerate proposals, presentations, and positioning Whether you're refining your process or rebuilding it, this Lunch with Haley gives you a sharper sales toolbox for 2026. About the Speakers David Searns, Co-CEO, Haley Marketing When it comes to marketing a staffing firm, few people know the industry like David. He literally grew up in the business. He has been helping staffing companies create innovative marketing strategies and award-winning websites for more than 25 years. Brad Smith, Chief Strategy Officer, Haley Marketing Brad is a Certified Inbound Marketing professional, and he has managed the implementation of digital marketing campaigns for hundreds of staffing firms. Brad stays on top of new marketing and technology trends, transforming them into winning strategies for staffing and recruiting firms. Rachel Reed, Senior Automation Specialist Rachel is a recruitment and sales automation expert specializing in marketing automation strategy and execution for clients large and small. With experience in both recruitment automation and B2B sales strategy, she brings a unique perspective to the potential of automation tools in the industry. Rachel excels in making sophisticated platforms accessible and valuable for staffing and recruiting professionals – delivering actionable strategies to drive sales leads, qualified applications and customer retention.

Learn how to leverage your equipment's data as a competitive tool in this episode with the STC Americas, LLC's CEO and founder, Einar Markussen, sharing his decades of experience in the high-stakes world of bulk fuel and Hazmat transportation, the world of safety data, and operational transparency! We break down the absolute necessity of forward and inward-facing dash cams as the ultimate exoneration tool, moving past the old-school resistance to embrace AI-driven safety technology that actually protects your bottom line. From the fallout of major highway incidents to the shifting landscape of autonomous trucking, we're giving you a frank look at why the best-in-class carriers are those who don't skimp on driver training, maintenance, and telematics. If you're reducing claims and securing better insurance rates in today's compressed market, you need to understand that being a professional driver means embracing the tools that prove your excellence!   About Einar Markussen Einar is a hands-on trucking veteran who turns operations and liability challenges into wins.  As CEO and Founder of STC Americas LLC, he helps carriers with best practices, reducing nuclear verdict risk through observations, and end-user support with telematics rollouts, and CSA-score fixes.  Einar started in trucking when he joined hazmat tanker Chemical Leaman's Corporate finance department in 1992.  CLTL and Montgomery Tank lines merged in 1999 to form Quality Carriers. He became a Terminal Manager in heavy haul flatbed in 1999. A few years later he joined General Electric's trailer leasing division as field manager.  This was  followed up with 15+ years in Food Grade, transloading, dry bulk and hazmat tanker Region leadership roles.  In 2025, he launched STC Americas—a lean, no-fluff consultancy near Philly.with a tech centric approach but not losing touch with the time tested basics. STC offers support with In-cab dash cams, ELD integration, best practices during pilot programs, and other Operations support.  No PowerPoint fluff—just field tested solutions that cut waste, boost safety, and keep operations moving. He's the guy who's been in yard, the office and the one fleets call when the tough problems need fixing.    Connect with Einar Company Website:https://www.stc-americas.com Email: einar@stc-americas.com LinkedIn: https://www.linkedin.com/in/einar-markussen-a1710120/  

Today's guests are Ross Keating and Dermot O'Connor, Co-Founders at Overpath. In this episode, Ross and Dermot discuss how they're steering the ship at Overpath, a company poised to redefine how sales teams operate. They share insights into their innovative approach to integrating AI into the sales process, along with lessons from their journey and their strategic vision for the future.Topics include:0:00 Combining their sales expertise and technical leadership to found Overpath4:40 Using funding to acquire an experienced AI product team6:15 Building an AI startup focusing on speed, brand and proprietary sales expertise8:15 How their AI sales assistant “Molly” integrates messy, multi-source context intelligently14:51 Aligning their pricing strategy on usage-based, teammate-style AI agent model18:18 How sales reps increasingly use AI to improve performance feedback.20:06 Challenges to differentiate, distribute and humanise AI in crowded market

Speed wins in sales. The faster you follow up, the more deals you close — and AI voice agents are making instant follow-up achievable at any scale. In this episode, Will from Thoughtly shares the use cases that actually drive revenue, why transparency with AI builds trust rather than breaks it, and how businesses are doubling close rates with tools most teams haven't used yet. If your pipeline has a follow-up problem, this one's worth your time.

#186: Jocelyn Rasor is the Director of Marketing at Lakeside Manufacturing Foodservice. And in this episode, Jocelyn and Pat go deep on what it's like to market in the manufacturing space.  Here's some of what they cover: ✔️Marketing Is There to Help Sales Win ✔️The Website Is a Sales Tool, Not a Brochure ✔️Breaking Into New Verticals Is Not a Marketing Decision ✔️Are Trade Shows: Worth It, or Could It Have Been an Email? That's just the tip.  If you're a CMO in manufacturing, this episode is a masterclass in focus, alignment, and practical advice! Connect with Jocelyn on LinkedIn: https://www.linkedin.com/in/jocelynrasor/ or check out the company at: elakeside.com. And if this episode sparks ideas about how your website and marketing engine could better support sales, let's talk.  Connect with Pat here: pmcgovern@ascedia.com   Oh, before you go, please do us a favor. Take a minute and leave us a review. That's the energy that powers this supertanker!  Thanks, you're the best! Want more marketing insights? Take a look at our full lineup. This podcast is sponsored by Ascedia. A web development and digital strategy agency helping clients win in the digital space.

Send a textIn this episode of The Advanced Selling Podcast, Bryan Neale welcomes Kayla Kurtz, VP of Sales and VP of Business Development at Forthea, for a focused conversation on how AI is reshaping modern sales.Kayla shares how aligning sales and marketing improves lead quality and eliminates the “bad lead” blame game, before diving into practical ways sellers can use AI tools like ChatGPT and Copilot to refine emails, personalize outreach, and prepare for complex conversations. Bryan and Kayla also address the risks of inaccurate AI outputs and why positioning insights as questions, and not facts, protects credibility.They close by exploring how buyers are using AI to research vendors and negotiate more strategically, challenging sales teams to elevate their preparation and technical depth. The episode reframes AI as a tool that sharpens execution without replacing relationship-driven selling.______Curious about certification in the Blind Zebra Sales Operating System? Learn more here.Turn your content into clients with the proven roadmap — join Insider today at advancedsellingpodcast.com/insider

In this Roofing Road Trips® episode, Karen Edwards sits down with Jon Abernathy of TAMKO to break down why financing has become one of the most powerful tools in a contractor's sales process. With roofing prices continuing to climb, financing helps homeowners move past sticker shock and focus instead on protection, value and long-term performance. Jon explains how TAMKO's financing partners give contractors flexible options that boost close rates and support premium upgrades. He also shares practical strategies for handling cost objections and introducing financing early to build trust. Join them for a candid look at how the right financial tools can help contractors win more jobs and strengthen margins.     Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/    Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up    Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up     Follow Us!   https://www.facebook.com/rooferscoffeeshop/   https://www.linkedin.com/company/rooferscoffeeshop-com   https://x.com/RoofCoffeeShop   https://www.instagram.com/rooferscoffeeshop/   https://www.youtube.com/channel/UCAQTC5U3FL9M-_wcRiEEyvw   https://www.pinterest.com/rcscom/   https://www.tiktok.com/@rooferscoffeeshop   https://www.rooferscoffeeshop.com/rss     #tamko #RoofersCoffeeShop #MetalCoffeeShop #AskARoofer #CoatingsCoffeeShop #RoofingProfessionals #RoofingContractors #RoofingIndustry 

In this episode of 'For the 23%', Dielle discusses the importance of effective launch strategies for women of color entrepreneurs. She emphasizes the need for a solid sales strategy, the significance of messaging and offers, and the role of webinars in converting leads. Dielle also shares insights on diagnosing launch failures, the importance of pre-launch content, and how to create excitement around offers. The episode serves as a comprehensive guide for entrepreneurs looking to scale their businesses in 2026. 00:00 Introduction to the Mastermind and Goals 02:49 Understanding Launch Strategies 06:02 Diagnosing Launch Failures 08:56 Key Elements for Successful High Ticket Launches 12:10 The Importance of Messaging and Offers 14:52 Webinars as a Sales Tool in 2026 18:02 Content Strategy for Launches 21:11 Pre-Launch vs. Launch Content 23:58 Conclusion and Next Steps   For the 23% is the women of color business and entrepreneurship podcast hosted by multi-million-dollar entrepreneur Dielle Charon. Each week you'll learn how to grow your sales, money, and freedom so we can increase the 23% of business owners who are women of color. Website: forthe23percent.com Instagram: @forthe23percent Membership: forthe23percent.com/membership

David Newman drops some serious truth bombs about why traditional sales tactics feel so gross—and what to do instead. He breaks down his "relationship-first" approach to business, explains why being divisive with your values is actually your competitive advantage, and shares how to escape the feast-or-famine cycle that keeps so many video businesses stuck. This isn't about tricks or scripts—it's about becoming the kind of person clients naturally want to work with. Key Takeaways Your values should filter clients in AND out—stop trying to convince everyone and start attracting the right ones The feast-or-famine cycle happens when you're focused on the next sale instead of building genuine relationships Being "divisive" with your beliefs isn't political—it's strategic positioning that saves everyone time Sales doesn't have to feel pushy when you lead with service and let your values do the filtering About David Newman David Newman, CSP. David is a Certified Speaking Professional®, a popular keynote speaker, and the author of the new book, Market Eminence: 22 Strategies to Build a Bold Personal Brand, Become a BusinessCelebrity, and Drive Unstoppable Growth. He works with founders, mid-marketCEOs, and professional services firms who want to play bigger, grow faster, and become a category of one. David's previous books are Do It! Selling, Do It! Speaking, and Do It! Marketing (an international bestseller translated into six languages). David is also the host of the globally ranked top 1% podcast, The Selling Show, with over 500 episodes. In This Episode [00:00] Welcome to the show! [03:47] Meet David Newman [11:11] Question Based Selling [18:17] Be Fully Present [23:04] How To Deal With Ghosting [26:15] Market Eminence [32:41] Be More Of Yourself [46:06] Connect with David [48:31] Outro Quotes "Don't worry about being a better salesperson, be a better person." - David Newman "We are not in the convincing and persuading business. We are in the filtering and sorting business." - David Newman "Action eliminates fear. Doing anything is better than doing nothing." - David Newman "Your sales process is not a matter of convincing and persuading—it's automatic filtering and sorting based on your point of view, your beliefs, your values." - David Newman Guest Links Visit David Newman's website to learn more about his work and services. Check out The Selling Show, David Newman's podcast Follow David Newman on social media: LinkedIn, Instagram, Facebook, YouTube, and X (Twitter). Links Join the Grow Your Video Business Facebook Group  Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram Join the Studio Sherpas newsletter

What if the key to unlocking your biggest opportunities wasn't in the size of your audience—but in the conversations you choose to have? In this solo episode, Darius Mirshahzadeh pulls back the curtain on one of his best-kept secrets: how to use a podcast to build powerful relationships, expand your network, and land your dream clients—without chasing downloads or going viral. He shares the origin story of The Greatness Machine, how it began as a live stream for a book launch, and why focusing on who you interview matters more than how many people are listening. In this episode, Darius will discuss: (00:00) Introduction to Podcasting for Networking (02:08) The Journey of The Greatness Machine (05:55) Building Relationships Through Podcasting (11:56) Podcasting as a Sales Tool (16:08) The Future of Podcasting and Networking Connect with Darius: Website: https://therealdarius.com/ Linkedin: https://www.linkedin.com/in/dariusmirshahzadeh/ Instagram: https://www.instagram.com/imthedarius/ YouTube: https://therealdarius.com/youtube Book: The Core Value Equation https://www.amazon.com/Core-Value-Equation-Framework-Limitless/dp/1544506708 Write a review for The Greatness Machine using this link: https://ratethispodcast.com/spreadinggreatness.  Learn more about your ad choices. Visit megaphone.fm/adchoices

Steve Benson is the Founder and CEO of Badger Maps, a leading route-planning and mapping platform built specifically for field sales teams. With a background in geography, an MBA, and experience at companies like IBM, HP, and Google, Steve combined his expertise in mapping and sales strategy to help outside sales professionals work smarter, not harder. His mission is to eliminate wasted time in the field so salespeople can focus on what truly matters, building relationships and creating value for customers.SHOW SUMMARYIn this episode of the Selling from the Heart Podcast, Larry Levine and Darrell Amy are joined by Steve Benson, Founder and CEO of Badger Maps. The conversation explores how field sales professionals can dramatically improve productivity by optimizing routes, planning ahead, and eliminating inefficiencies. Steve shares practical insights on how technology can support—not replace—authentic, relationship-driven selling. This episode highlights how reclaiming wasted time allows sales professionals to spend more meaningful time with customers, deepen trust, and drive stronger results.KEY TAKEAWAYSThe Human Element: Sales is fundamentally a human interaction rooted in authenticity and trust—technology should enable, not replace, this.Leverage Efficiency Tools: Utilize efficiency tools, like route planners and virtual assistants, to handle logistical tasks, freeing the salesperson to focus exclusively on building relationships.Route Planning is Power: Optimizing routes and planning customer visits can save significant hours each week for field sales teams, directly impacting time-to-revenue.Focus on the Core: Cutting out distractions and concentrating on real customer conversations and value creation leads directly to better sales results.Repurpose Wasted Time: Regularly assess and repurpose time spent on low-value tasks (like driving or scheduling) into high-value activities, such as meeting more clients or performing account research.HIGHLIGHT QUOTESSales is as old as civilization… this is a very human interaction.If you just focus on how am I going to create value for this person… that's all sales is.It's a noisy world… people's guard is generally up, and they are generally suspicious of things.Repurpose your time… if you could repurpose three hours a day into seeing another customer, that's 15 hours a week. Something tells me you'd grow sales, build more trust, and grow client relationships a whole lot more.

#678 Are you undercharging or hesitating to promote your offers because selling feels uncomfortable? In this episode hosted by Kirsten Tyrrel, sales expert Andee Hart joins us to unpack the deeper reasons why so many women entrepreneurs struggle with sales — and how to flip the script. With over 18 years of experience in Fortune 500 tech sales and now as the founder of She Sells Differently, Andee shares the most common mindset blocks that hold people back, why discounting your services can actually hurt your business, and how to confidently price and present your offers without feeling inauthentic. We dive into the psychology behind buyer behavior, how to navigate pricing conversations, and why follow-up is the most underrated sales tool out there. If you're ready to sell with more confidence, clarity, and integrity, this episode is a must-listen! (Original Air Date - 4/15/25) What we discuss with Andee: + Why women struggle with selling + Shifting from giving to charging + Common sales mistakes entrepreneurs make + Four types of buyers explained + How pricing impacts perceived value + Building trust through questions + Selling without being pushy + How to handle discount requests + The power of follow-up + Selling with confidence and integrity Thank you, Andee! Check out Andee Hart at ⁠AndeeHart.com⁠. Get the free ⁠Ultimate List of Sales Tools⁠. Listen to the ⁠She Sells Differently podcast⁠. Follow Andee on ⁠LinkedIn⁠ and ⁠Pinterest⁠. Follow Andee on Instagram, ⁠here⁠ and ⁠here⁠. Watch the ⁠video podcast⁠ of this episode! To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. And follow us on: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Tik Tok⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Youtube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ To get exclusive offers mentioned in this episode and to support the show, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠millionaireuniversity.com/sponsors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. Want to hear from more incredible entrepreneurs? Check out all of our interviews ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠! Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of the Revenue Builders Podcast, our hosts John Kaplan and John McMahon dive deep into the world of Sales Kickoff (SKO) events. They discuss the critical importance of aligning SKO content with sales rep needs, emphasizing that it should be more than just an event—it should be a holistic process aimed at motivating and educating the sales force. The conversation covers the significance of training, the role of tools and AI in sales, and the pivotal role of frontline managers in driving sales team performance. They also share practical advice on crafting effective compensation plans and highlight the essential skills and knowledge that sales reps need for success. The episode is a must-listen for B2B sales leaders who are preparing for the upcoming SKO season and looking to drive impactful results.ADDITIONAL RESOURCESExplore Force Management's Free SKO Planning Resources: https://hubs.li/Q03K94cs0Read the Guide on Six Critical Priorities for Revenue Leadership in 2026: https://hubs.li/Q03JN74V0See Force Management's SKO Results: https://hubs.li/Q03RQM-V0Enjoying the podcast? Sign up to receive new episodes straight to your inbox: https://hubs.li/Q02R10xN0HERE ARE SOME KEY SECTIONS TO CHECK OUT[00:01:15] Kickoff: SKO Season Insights[00:01:45] The Importance of SKO Planning[00:02:29] Effective SKO Content and Structure[00:08:28] Leveraging AI and Tools in Sales[00:18:58] Challenges in Sales Processes and Tools[00:28:13] Training and Development for Sales Success[00:37:11] The Brady Rule and Skill Development[00:37:52] Role Playing and Live Interactions[00:39:17] The Importance of Leading by Example[00:45:09] Essential Sales Skills[01:00:53] The Role of Frontline Sales Managers[01:06:16] The Importance of Comp PlansHIGHLIGHT QUOTES[00:02:29] "It's a process, not an event. As a CRO, use the SKO to motivate, align on goals, and focus on training—not just boring org charts."[00:04:37] "If you don't sit in the seat of the participant, you are going to bore people to tears."[00:11:18] "Don't tell me about another tool unless it's really going to help me sell."[00:47:21] "You have to figure out who is sitting in that audience, resonate with them, and know what outcome you want when the meeting is over."[01:20:21] "Listening is number one. Most people are awful listeners, and most salespeople can't wait to talk."[01:53:06] "The job of the frontline sales manager is so critical, and they're the last people to get trained."[01:59:45] "I cannot fathom going into an SKO at the beginning of the year and not having comp plans done." Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

On the Freelance Business Unlocked podcast with Anja Lordanić, I share how I use email to build trust, spark action, and keep sales steady – without feeling overly salesy.We talk emails that actually gets replies, simple segmentation that doesn't take up your entire week, and the tiny edits that make one email feel impossibly personal.We also get into experimenting (even with a small list), writing that sounds like you (not a template), values-led marketing, and staying consistent when life gets busy.If you want marketing emails people open, read and buy from, this episode gives you strategies you can implement today.Check out the Freelance Business Unlocked website & subscribe to the podcast: https://www.freelancebusinessunlocked.com/Connect with Anja on Linkedin: https://www.linkedin.com/in/anjalordanic/Loving the podcast?Support the show and leave a rating or review here: https://ratethispodcast.com/mistakesGet the BTS scoop on how this podcast is made in this bonus episode: https://emancopyco.com/btsWork with Eman Copy Co. to power up your email strategy, your launches, and your revenueFill in the enquiry form on this contact page: https://emancopyco.com/contact/Want to learn with me?Take Eman's “What's Your Perfect Newsletter Style?” quiz: https://www.emancopyco.com/quiz Check out my courses and masterclasses: https://emancopyco.com/learn-with-me/Say hi

As a sales leader, have you ever felt disconnected from your marketing team? You're not alone. In fact, up to 50% of Chief Sales Officers believe they're going it alone when it comes to driving revenue. But it doesn't have to be this way.                                                      In this episode of the Modern Selling Podcast, I sit down with Dan Lowden, CMO of Blackbird AI, to explore how sales and marketing can truly become a unified go-to-market team. With eight successful startup exits under his belt, Dan shares his proven marketing playbook for creating strategic customer relationships and driving exponential growth. Building Trust Through Face-to-Face Connections Dan emphasizes the critical importance of in-person events for building trust, especially in industries like cybersecurity where the stakes are high. He shares creative ways to maximize event impact without breaking the bank, including: Leveraging venture capitalist connections for cost-effective meeting spaces Sponsoring targeted events alongside larger competitors Featuring customer speakers to gain coveted speaking slots The Marketing Playbook for Startup Success Drawing from his extensive experience, Dan outlines key elements of an effective marketing strategy: Engaging customers to build trust and add value Creating content that showcases detailed problem-solving Participating actively in industry communities Aligning closely with sales to drive qualified leads Fostering Long-Term Customer Relationships Dan reveals his approach to creating lasting partnerships: Ensuring products deliver on promises and improve over time Reacting quickly to support customers during challenges Demonstrating ongoing value to justify renewals and even price increases. For sales and marketing professionals looking to boost collaboration and drive results, this episode offers actionable insights from a seasoned expert. Don't miss Dan's tips on creating a unified go-to-market approach that positions your company for acquisition and long-term success. Key Moments of This Episode 00:00:00 - Marketing's Value to Sales: Bridging the Gap Many CSOs feel marketing isn't providing value, with up to 50% saying they're doing it alone. The key is building trust through regular engagement, providing valuable tools and assets, and demonstrating marketing's direct impact on sales opportunities and customer relationships. 00:06:37 - The Met Kiss: CMO's Secret Romance Novel Dan Loden, CMO of Blackbird AI, reveals he published a romance novel called "The Met Kiss" during COVID as a creative outlet. This unexpected hobby showcases his multifaceted personality beyond his cybersecurity expertise. 00:10:06 - Building Successful Partnerships Between Sales and Marketing Dan emphasizes the importance of a unified go-to-market team. Marketing should actively engage with sales, provide valuable tools, and directly contribute to customer acquisition. Regular communication and demonstrating marketing's impact on sales success are crucial for building trust. 00:15:22 - Leveraging Events and Community Engagement for Marketing Success Dan shares strategies for effective event marketing, even on a limited budget. He highlights the importance of face-to-face interactions, sponsoring targeted events, and leveraging customer speakers for greater credibility and exposure at industry conferences. 00:28:18 - Creative Marketing Strategies: LinkedIn Posting Party Mario shares an innovative "posting party" concept to drive engagement and build community. This low-cost strategy leverages AI tools for content creation and encourages participants to boost each other's posts, demonstrating creative approaches to marketing on a budget. 00:33:29 - The Marketing Playbook for Startup Success Dan discusses his proven marketing playbook, developed over years of experience. It includes strategies for brand building, customer engagement, and creating market momentum. The playbook is adaptable and has contributed to multiple successful startup exits. 00:36:41 - Creating Strategic Customer Relationships Dan emphasizes the importance of delivering consistent value through product performance and customer support. Building trust and demonstrating reliability, especially during challenging times, leads to long-term partnerships and customer loyalty across job changes. About Dan Lowden Dan Lowden is the CMO at Blackbird.AI and leads the company's strategic marketing efforts, including demand generation and brand leadership. He has over 20 years of strategic experience at the executive level. He has served as CMO at cybersecurity firm HUMAN Security (acquired by Goldman Sachs), named one of the TIME100 Most Influential Companies of 2023. Lowden also served as the CMO at Digital Shadows (acquired by Reliaquest) and, before that, CMO at Invincea (acquired by Sophos) and VP of Marketing at vArmour (acquired by Night Dragon). He has held marketing leadership positions at Wayport (acquired by AT&T), IBM ThinkPad (acquired by Lenovo), NEC Technologies, and Sharp Electronics. Lowden holds an MBA in International Business from Rutgers Graduate School of Management and a Bachelor of Science from Rider University. Follow Us On: ·         LinkedIn ·         Twitter ·         YouTube Channel ·         Instagram ·         Facebook Learn More About FlyMSG Features Like: ·         LinkedIn Auto Comment Generator ·         AI Social Media Post Generator ·         Auto Text Expander ·         AI Grammar Checker ·         AI Sales Roleplay and Coaching ·         Paragraph Rewrite with AI ·         Sales Prospecting Training for Individuals ·         FlyMSG Enterprise Sales Prospecting Training Program Install FlyMSG for Free: ·         As a Chrome Extension ·         As an Edge Extension  

Want to land your next SDR role? Apply here: https://tally.so/r/3qlNZ8Nick Tomic, founder of face2face.io, is redefining user research by connecting teams directly with real users - in real time.In this episode, we cover: ✅ How real-time user conversations transform SaaS growth ✅ Why most websites fail to capture visitor interest ✅ The future of live, human-first engagementConnect with Stefan on LinkedIn: https://www.linkedin.com/in/stefan-conic/Connect with Nick: https://www.linkedin.com/in/nicktomic/

In the fast-paced world of sales, gaining a competitive edge is crucial. But what if the key to success lies not in aggressive tactics, but in building trust and creating value? In this episode, I sit down with Tim Castle, CEO of the Negotiator's Edge and author of "The First Domino," to explore the art of negotiation and its impact on sales success.      The Power of Trust Building Discover why trust is the ultimate competitive advantage in today's market. Learn how to demonstrate empathy, transparency, and reliability to forge stronger connections with prospects and clients. AI-Enhanced Negotiation Strategies Explore how artificial intelligence is revolutionizing the negotiation process. Tim reveals how AI can help you: Prepare more effectively for client meetings Understand your prospect's behavioral profile Receive real-time coaching during negotiations The "9 Before 9" Strategy Uncover Tim's powerful technique for creating sales momentum. By completing nine revenue-generating actions before 9 AM, you'll plant seeds for future success and start each day with a winning mindset. Believing in the Possible Tim shares his personal motto and how it can transform your approach to sales challenges. Learn to reframe obstacles as opportunities and push beyond self-imposed limits. This episode is packed with actionable strategies to elevate your negotiation skills and close more deals. Whether you're a seasoned sales professional or just starting out, you'll gain valuable insights to help you thrive in today's competitive landscape. Are you ready to unlock your full potential as a negotiator and sales expert? Listen now and discover how to create lasting value for your clients and your career.                                    Key Moments 00:00:00 - Building Trust in Sales: The Competitive Edge Trust-building is crucial in sales, especially in the early stages. Demonstrating empathy, transparency, reliability, and capability are key components. Salespeople should focus on humanity and transparency to gain a competitive advantage, as these skills are harder to replicate and differentiate from high-quality products and consistent delivery. 00:01:11 - Introducing Tim Castle: Negotiation Expert and Author Tim Castle, CEO of Negotiators Edge and author of "The Art of Negotiation" and "The First Domino," discusses his background and expertise in negotiation. He explains his concept of being a "negotiation futurist" and the importance of leveraging AI in negotiation strategies. 00:04:48 - The First Domino: Landing Your First Client in 90 Days Tim Castle introduces his new book "The First Domino," which focuses on helping salespeople and entrepreneurs land their first flagship client within 90 days. The book covers strategies for differentiation, credibility-building, and overcoming challenges in the early stages of sales or business development. 00:14:29 - The MAGIC Framework for Sales Success Tim Castle presents the MAGIC framework for sales success: Make connections, Add value, Give value willingly, Inspire others' growth, and Connection. This approach emphasizes building relationships, providing value without expectation, and inspiring growth in others to create a strong network and sales momentum. 00:20:39 - The Negotiator's Edge: Leveraging AI in Negotiation Tim Castle discusses the Negotiator's Edge, emphasizing the importance of using AI for preparation, understanding client challenges, and improving negotiation strategies. He explains how AI can enhance EQ, simulate role-playing scenarios, and provide valuable insights for more effective negotiations. 00:33:04 - The 9 Before 9am Strategy for Sales Momentum Tim Castle shares the "9 before 9am" strategy for creating sales momentum. This approach involves completing nine revenue-generating actions before 9am each day, such as personalized outreach or business meetings. This strategy helps build a strong pipeline and creates a proactive mindset for sales success. 00:35:58 - Negotiation Strategy vs. Tactics: Understanding the Difference Tim Castle explains the difference between negotiation strategy and tactics. Strategy focuses on the overall game plan and long-term outcomes, while tactics are specific moves or techniques used in the moment. He emphasizes the importance of value creation in negotiation rather than relying solely on tactics. 00:42:35 - "Believe It's Possible": A Motto for Success Tim Castle shares his personal motto, "Believe It's Possible," and how it can be applied to overcome challenges and achieve seemingly impossible goals. He encourages adopting this mindset as a default, using it as a decision filter, and reprogramming self-talk to build mental resilience and drive success. About Tim Castle Tim Castle is a negotiation futurist, multi-award winning bestselling Author, notably The Art of Negotiation, The Momentum Sales Model and launching soon The First Domino. Founder of The Negotiators Edge Training Academy, at the nexus of influence, persuasion and value creation in an AI centric world. Recognized in the World's Top 30 Negotiation Professionals 2025. Host of The Tim Castle Show. Follow Us On: ·         LinkedIn ·         Twitter ·         YouTube Channel ·         Instagram ·         Facebook Learn More About FlyMSG Features Like: ·         LinkedIn Auto Comment Generator ·         AI Social Media Post Generator ·         Auto Text Expander ·         AI Grammar Checker ·         AI Sales Roleplay and Coaching ·         Paragraph Rewrite with AI ·         Sales Prospecting Training for Individuals ·         FlyMSG Enterprise Sales Prospecting Training Program Install FlyMSG for Free: ·         As a Chrome Extension ·         As an Edge Extension    

Lightning Round: Top 10 Favorite Sales Tools Question: Rowena from the British Virgin Islands asks, “I'm active on LinkedIn but I'm not seeing results. I'm so frustrated. I listen every week so I'd ask experts should I double down on posting more or is there a smarter way to turn my online presence into real sales conversations?” Book: ‘Fanatical Prospecting' by Jeb Blount  and ‘The LinkedIn Edge' by Jeb Blount and Brynne Tillman

SummaryIn this conversation, Ryan Roghaar interviews Logan Lyles, founder of DemandShift, about the evolution of webinars in B2B marketing. They discuss the importance of authenticity, delivering value, and building trust with audiences. Logan shares insights on creating engaging content, overcoming barriers to entry, and the technical aspects of running successful webinars. The conversation also covers the benefits of repurposing content, automation tools, and the differences between live and pre-recorded webinars. Logan emphasizes the need for marketers to adapt to new technologies and strategies to maximize their impact.TakeawaysWebinars should focus on thought leadership rather than just sales pitches.Delivering value is crucial for retaining audience attention.Building trust involves sharing expertise freely.The no-like-trust factor is essential in marketing.Repurposing content can significantly increase ROI.Automation tools can streamline webinar processes and save time.Live webinars allow for real-time audience engagement and feedback.You don't need expensive tech to start hosting webinars.Implementing a two-step signup process can boost conversion rates.A single webinar can generate multiple content pieces for future use.Chapters00:00 Introduction to DemandShift and Webinars03:13 The Intentionality Behind Webinars06:24 Delivering Value in Webinars09:10 Building Trust and Relationships12:08 The Balance of Thought Leadership and Conversion15:04 Getting Started with Webinars18:09 Repurposing Content for Maximum ROI21:24 The Importance of Unique Perspectives24:00 Becoming the Default Solution26:56 Overcoming Self-Consciousness in Content Creation32:24 Crafting a Content Strategy for Webinars39:17 Live vs. Pre-Recorded Webinars: Pros and Cons46:48 Advancements in Webinar Technology49:25 The Power of Automation in MarketingLinks from the show: ChatGPT Market Research Prompt: https://demandshift.co/prompt14-Day Free Trial of HighLevel (with webinar snapshot): https://affiliates.gohighlevel.com/?fp_ref=logan-lyles&share=W5m179URIIQ3I4ExZ3YzTry Descript (AI-powered audio/video editor): https://get.descript.com/uy373esx9737 Credits:Hosted by Ryan Roghaar and Michael SmithProduced by Ryan RoghaarTheme music: "Perfect Day" by OPM  The Eggs Podcast Spotify playlist:bit.ly/eggstunesThe Plugs:The Show: eggscast.com@eggshow on twitter and instagramOn iTunes: itun.es/i6dX3pCOnStitcher: bit.ly/eggs_on_stitcherAlso available on Google Play Music!Mike "DJ Ontic": Shows and info: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠djontic.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@djontic on twitterRyan Roghaar:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠rogha.ar

How can a podcast become your best performing sales channel?In this episode of the Unified Brand Podcast, we're joined by Donald Kelly, award-winning sales trainer, top Salesforce sales influencer, author of Sell It Like a Mango, and host of the Sales Evangelist Podcast. Donald shares how podcasting helped him leave his full-time job, build two businesses, and become a trusted voice in B2B sales.We dive into:Why you don't need thousands of downloads to build an effective podcastHow podcasting creates lead gen and brand trust at scaleThe right way to launch a podcast that actually gets tractionHow sales and marketing teams can collaborate using podcast contentTurning episodes into lead magnets and sales appointmentsThe rise of non-gated content and building community trustWhether you're a founder, marketer, or B2B sales leader, this episode will show you how to stop chasing fancy metricsand start creating content that sells.

LinkedIn expert Brynne Tillman joins us to talk strategies for transforming LinkedIn into a powerful sales tool. Mark and Brynne dive into the cutting-edge advancements in AI and the capabilities of Sales Navigator, all while discussing LinkedIn's ethical stance on AI integration, which equips sales professionals with critical data for pre-call planning.  The conversation also tackles LinkedIn's controversial crackdown on bots and automation to ensure a superior user experience. Brynne outlines seven essential searches that tap into the potential of Sales Navigator, revealing how targeted prospecting can drive meaningful connections. The importance of detecting buyer intent on LinkedIn, specifically through job changes, is highlighted, offering a glimpse into more sophisticated signals.  

Hey Winner, What if selling didn't have to feel salesy? In this episode, I'm joined by Andee Hart—faith-filled entrepreneur, sales strategist, and founder of Hart Design Co.—to talk about how we can sell with authenticity, confidence, and grace in a saturated market. Andee shares her journey from corporate sales to running a successful candle business and launching the She Sells Differently brand, along with practical ways to overcome sales anxiety and sell with integrity. If you've ever felt like sales just isn't your thing, this conversation will inspire you to rethink what it means to serve through selling—God's way. Rooting for you ~ Gabe   New to the podcast? Start here: https://redhotmindset.com/podcast-start/   LISTEN TO HEAR: What it means to sell differently with faith, confidence, and authenticity Practical strategies to overcome sales anxiety without compromising your values How Andee integrates her faith into business and stands out in a noisy market   LINKS MENTIONED IN EPISODE: Andee's website: https://andeehart.com/ The Ultimate List of Sales Tools (free resource): https://go.andeehart.com/gabecox  Podcast: She Sells Differently https://podcasts.apple.com/us/podcast/she-sells-differently-authentic-selling-business-growth/id1731402504   CONNECT WITH ME: ➡️ Website: https://redhotmindset.com/ ➡️ Join the Red Hot Accountability Club: https://redhotmindset.com/rha/ ➡️ Free mini course: Craft Your Marketing Strategy Without Social Media: https://redhotmindset.com/marketing/ ➡️ Free workshop: 3 pillars to setting and crushing goals in a stress-less, no hustle way https://redhotmindset.com/goals/

In this episode of the Revenue Builders Podcast, our hosts John Kaplan and John McMahon are joined by John Schoenstein, the CRO of Customer.io. The discussion dives into Schoenstein's extensive experience in scaling companies from startup stages to large enterprises, touching on key topics like repeatable revenue systems, the importance of talent, and sales rep productivity. The conversation also explores the integration and impact of AI on sales processes, how to create effective revenue systems at various growth stages, and the cultural and operational shifts necessary for scaling. Schoenstein emphasizes the significance of data, training, and customer-centric approaches in driving successful sales teams. The discussion offers valuable insights for B2B sales leaders looking to understand and implement strategies for scalable and efficient growth.ADDITIONAL RESOURCESConnect with John Schoenstein: https://www.linkedin.com/in/john-schoenstein/Learn more about Customer.io: www.Customer.ioEmail John about joining the Customer.io team: john.schoenstein@customer.ioHow leaders are driving growth and scalability in 2026: https://hubs.li/Q03JN74V0Watch Force Management's C-Level Panel Discussion on Growth, Valuation and Execution: https://bit.ly/4p6kyGSEnjoying the podcast? Sign up to receive new episodes straight to your inbox: https://hubs.li/Q02R10xN0HERE ARE SOME KEY SECTIONS TO CHECK OUT[00:02:36] Scaling Companies: Insights from John Schoen Stein[00:03:41] The Importance of Talent in Sales[00:11:16] Pipeline Generation and Sales Leadership[00:16:50] Building a Winning Culture[00:18:28] Implementing Repeatable Revenue Systems[00:30:02] The Role of Data and Rev Ops in Scaling[00:32:58] Pipeline Focus and Sales Rep Productivity[00:34:09] Measuring Sales Rep Productivity[00:35:27] Regional Productivity and Investment Decisions[00:36:05] Analyzing Sales Data for Insights[00:38:35] Sales Productivity in Startups[00:40:00] Remote Work and Sales Productivity[00:41:42] Encouraging Creativity and Adaptability in Sales[00:45:52] AI in Sales and Revenue Leadership[00:49:05] Implementing AI in Sales Processes[01:02:06] Customer Engagement and AI at Customer.ioHIGHLIGHT QUOTES[00:05:32] “Talent matters at all levels. You want people who are competitive, coachable, and curious.”[00:08:33] “You can't own your territory if you're depending completely on inbound leads.”[00:12:54] “Patriots go to battle with you when it's hard. Mercenaries leave when things get tough.”[00:16:57] “Pride is the precursor to winning, and winning is the precursor to pride.”[00:39:57] “If you're not looking at sales productivity, you're missing a precursor to whether people will make it.”[00:46:28] “AI should be a copilot—helping reps win, not just adding more inspection.”[00:47:10] “Sellers that do not have AI acumen are going to be replaced by sellers that do.” Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

A commitment to “record and release in the same week” is the thing keeping your podcast stuck. If your show isn't built around quarterly planning, it's not going to work as the sales asset you need it to be.Every production client I've worked with - whether they've been with us six months or six years - comes to the table for quarterly strategy. Because the truth is, your content has to serve the sales goals of your business right now, not just fill airtime. When you skip this step, you waste time, confuse listeners, and miss the conversions you actually want.In this episode of The More Profitable Podcast, I'm breaking down what quarterly planning really looks like, the three questions you need to run your content through every 90 days, and why this is the difference between a podcast that sucks up time and one that books clients.0:32 - Why “record and release” keeps your podcast from working as a sales tool2:37 - How quarterly planning actually saves you time and stress4:08 - Why bad-fit clients are usually your fault - and how your podcast helps filter them7:14 - How intentional education raises the quality of your sales conversations8:31 - Why strategy intensives exist (and how they support DIY podcasters too)10:33 - Using quarterly planning to check if your podcast goals still align with your business13:15 - Why running week-to-week content leaves you behind when seasons shift16:04 - The three core questions to revisit every 90 days: What are you selling? Who are you selling it to? How are you selling it?18:50 - How sales path (course vs. high-touch offer) changes the content your podcast needs 20:31 - Why repeatable, re-shareable content is an asset that buys you time in busy seasonsMentioned in Why Quarterly Strategy Is Non-Negotiable if Your Podcast Is a Sales ToolPodcast Strategy IntensiveThe Podcast NewsroomRate and review The More Profitable PodcastReady to get serious about your podcast strategy?The last spots for this year's Podcast Strategy Intensives are open now. If you want to start Q1 with a content plan built to drive sales, you need to book in October. Reserve your spot today.Send us a textSupport the show

Great salespeople don't win by talking more or pushing harder. Darren Hardy reveals the three Cs that shifts the way you approach every sales conversation. Master these and you'll influence with ease, clarity, and confidence! Get more personal mentoring from Darren each day. Go to DarrenDaily at http://darrendaily.com/join to learn more.

Sales is moving faster than ever—so how do leaders keep pace without losing the fundamentals that drive real results? In this Industry Spotlight, host Kortney Harmon sits down with sales leadership expert Shad Tidler to explore how AI is transforming strategy, team dynamics, and decision-making while amplifying—not replacing—the human touch. Drawing on more than a decade of experience with Lushin, Shad shares practical insights and “aha moments” from helping organizations rethink how they lead, train, and grow in an AI-driven world.Key insights you can't miss:How AI is reshaping sales leadership, from faster strategic planning to streamlined operationsWhy fundamentals like trust, consultative selling, and decision-making still matter more than everReal-world examples of using AI for role-play training, forecasting, and workflow redesignHow leaders can free up time for high-value work by letting AI handle repetitive tasksWhether you're a recruiting sales leader curious about AI's impact or a professional ready to amplify your results, this episode offers a clear roadmap for thriving in today's fast-changing sales landscape. Press play now to hear Shad's proven insights and discover how to combine human connection with AI-driven tools for long-term success.____________________Follow Shad Tidler on LinkedIn: LinkedIn | ShadFollow Crelate on LinkedIn: https://www.linkedin.com/company/crelate/Want to learn more about Crelate? Book a demo hereSubscribe to our newsletter: https://www.crelate.com/blog/full-desk-experience 

In this episode of the Revenue Builders Podcast, hosts John McMahon and John Kaplan are joined by Meghan Gill to discuss the pivotal role of sales operations in scaling a company from $100 million to a multi-billion-dollar enterprise. Drawing on her 15 years at MongoDB, Megan shares valuable insights on evolving RevOps functions, the complexities of comp planning, the integration of AI in sales, and the importance of maintaining a robust management operating rhythm. The conversation covers a breadth of topics, including the transition to a consumption-based model, the challenges and strategies in aligning sales and client success teams, and best practices for selecting and consolidating sales tools. Megan emphasizes the necessity of detailed planning and communication, as well as the need to balance protecting the company with serving the sales organization effectively.ADDITIONAL RESOURCESConnect with Meghan Gill:https://www.linkedin.com/in/meghanpgill/Download the CRO Strategy Checklist: https://hubs.li/Q03f8LmX0Watch Force Management's Panel Discussion on AI in Sales Leadership: https://hubs.ly/Q03rlW4Z0Enjoying the podcast? Sign up to receive new episodes straight to your inbox: https://hubs.li/Q02R10xN0HERE ARE SOME KEY SECTIONS TO CHECK OUT[00:02:41] Evolution of Sales Operations[00:03:58] Field Operations and Territory Planning[00:06:45] Rev Ops vs. Sales Ops[00:08:20] Effective Territory Management[00:18:08] Metrics and KPIs in Sales Ops[00:22:55] Building a Successful Sales Ops Team[00:33:54] Deep Dive into Sales Ops Challenges[00:34:22] Diagnosing Sales Problems[00:35:05] Trust but Verify: Ensuring Data Integrity[00:37:36] Balancing Protection and Service in Leadership[00:39:51] Choosing the Right Sales Tools[00:43:50] The Role of AI in Sales[00:51:21] Compensation Plans and Their Complexities[01:01:25] Lessons from Scaling MongoDBHIGHLIGHT QUOTES[00:26:06] "The hardest part, to be honest, is getting the data right, because nobody has a perfect CRM with perfectly scrubbed data."[00:35:37] "Every analysis that I've done throughout my years running sales ops is very counterintuitive. It's like the fewer accounts you have, the more productive you are because you can really focus and narrow in."[01:32:06] "People with AI experience and leverage on how to do these roles are going to replace people that don't do that. And I see that happening really, really fast."[01:41:50] "Keep it simple. You want to have one, maybe two elements in the comp plan... Any more than that, they're not gonna know where to focus."

In this Field Notes episode we're reviewing Agency Management Systems to automate tasks, distribute leads, and streamline your business.   Read the text version   Contact the Agent Survival Guide Podcast! Email us ASGPodcast@Ritterim.com or call 1-717-562-7211 and leave a voicemail.   Agency Management Systems: AgencyBloc AMS+ AMS360 Hawksoft MedicarePRO NextAgency Radius Agency   Resources: How to Sell Final Expense Insurance FREE eBook Download How to Recruit Agents to Your Downline Integrity Tools for Insurance Agents The Difference Between Captive and Independent Agents Your Best AEP Yet with Ritter Insurance Marketing   References: “AMS360.” Vertafore, https://www.vertafore.com/products/agency-management-software/ams360. Accessed 31 July 2025. “Agency Management System Built for You!” Radius, https://www.radiusbob.com/. Accessed 5 Aug. 2025. “Agency Management System/CRM for Health & Life Insurance: Agencybloc.” AgencyBloc Insurance Agency CRM, https://www.agencybloc.com/. Accessed 31 July 2025. “AMS vs CRM: Choosing the Right Fit for You.” AMS vs CRM: What's Right for You?, https://www.glueup.com/blog/ams-vs-crm. Accessed 31 July 2025. HawkSoft. “Privacy.” HawkSoft, https://www.hawksoft.com/privacy/. Accessed 31 July 2025. “Industry Standard CRM and Sales Tool.” MedicarePRO, https://www.medicareproapp.com/site/siteController/index. Accessed 5 Aug. 2025. HawkSoft. “Insurance Agency Management System.” HawkSoft, https://www.hawksoft.com/agency-management-system/. Accessed 31 July 2025. Katz, Alan. “Nextagency Agency Management System.” NextAgency, 2 Aug. 2025, https://nextagency.com/. “Riskmatch for Agencies & Brokers.” Vertafore, https://www.vertafore.com/products/insurance-analytics-tool/riskmatch. Accessed 31 July 2025. “Sales Enablement Tools for Health & Life Insurance Agencies.” AgencyBloc Insurance Agency CRM, https://www.agencybloc.com/ams/sales-enablement/. Accessed 5 Aug. 2025. Presson, Molly. “What Is an Agency Management System?” Home, PlanYear, Inc., 18 Apr. 2023, https://www.planyear.com/blog/what-is-an-agency-management-system.    Follow Us on Social!  Ritter on Facebook, https://www.facebook.com/RitterIM Instagram, https://www.instagram.com/ritter.insurance.marketing/ LinkedIn, https://www.linkedin.com/company/ritter-insurance-marketing TikTok, https://www.tiktok.com/@ritterim X, https://x.com/RitterIM and YouTube, https://www.youtube.com/user/RitterInsurance     Sarah on LinkedIn, https://www.linkedin.com/in/sjrueppel/ Instagram, https://www.instagram.com/thesarahjrueppel/ and Threads, https://www.threads.net/@thesarahjrueppel  Tina on LinkedIn, https://www.linkedin.com/in/tina-lamoreux-6384b7199/ Not affiliated with or endorsed by Medicare or any government agency.

I break down Etsy's latest update that directly affects your ability to get more sales—fast.

Personalized video prospecting is transforming outreach. Mark and Tony Morris (the brilliant mind behind ‘Coffee Is for Closers') explore how tools like Lusher, Apollo, and RocketReach are reshaping the European prospecting landscape. They'll delve into the nuances of crafting video messages that not only capture attention, but also elevate your brand in today's competitive market. With AI advancements like HeyGen, discover how these technologies can streamline your workflow. Learn how tools like BombBomb and HeyGen are making waves with their innovative features. Imagine sending video messages that appear custom-made, using sophisticated lip-syncing technology to address thousands of prospects individually. With open rates soaring to 48% for cold emails, these strategies are not just enhancing engagement, but transforming the entire outreach paradigm. Mark and Tony also share insights on fine-tuning email components — from subject lines to body content — ensuring that your message doesn't just reach inboxes but actually resonates and leads to conversions.

In this episode of the Contractor Growth Network podcast, Aaron Horner breaks down why most contractors get “About Us” pages and testimonials totally wrong. Aaron explains the difference between real storytelling and a random list of facts, how to make your client the hero of the narrative, and how strategic storytelling can attract high-end clients, justify premium pricing, and set you apart from every “average contractor” in your market.

In today's rapidly evolving sales landscape, lead generation remains a top priority for Chief Revenue Officers and sales leaders. But with the rise of AI, changing buyer behaviors, and an overwhelming array of tools and technologies, how can sales teams effectively navigate this complex terrain? In this episode of the Modern Selling Podcast, I sit down with Zach Jones, Chief Revenue Officer at TechnologyAdvice, to explore the cutting-edge strategies and tools that are reshaping the lead generation game. With over a decade of experience in scaling sales teams and driving revenue growth, Zach offers invaluable insights into the current state of B2B sales and marketing. Adapting to the New B2B Buyer Journey One of the most significant shifts we discuss is the changing nature of the B2B buyer journey. Zach highlights that: 75% of the buyer journey now happens before someone wants to talk to sales 86% of buyers start with a shortlist of vendors 92% of purchases come from that initial shortlist This means that awareness and early education are more critical than ever. Sales and marketing teams need to focus on getting on that shortlist through strategic content placement and engagement across various channels. The Rise of AI in Sales and Marketing Artificial Intelligence is not just a buzzword – it's reshaping how we approach lead generation and engagement. Zach shares eye-opening statistic: There's been a 240% increase in page views from ChatGPT to their websites since January This shift towards AI-driven content creation and research is changing how buyers find and evaluate vendors. Sales teams need to adapt their strategies to ensure they're visible and relevant in this new AI-powered landscape. From Funnel to Rooms: A New Perspective on Lead Nurturing Zach introduces an interesting concept of thinking about lead nurturing not as a funnel, but as two rooms: Prospects who are ready to talk to a vendor Prospects who are not ready The key is figuring out how to move prospects from the "not ready" room to the "ready" room. This approach requires a more dynamic and personalized marketing strategy, leveraging AI and intent data to create tailored experiences for each prospect. Actionable Takeaways for Sales Leaders Experiment with new technologies and strategies – don't be afraid to break things Focus on niching down and segmenting your audience for more personalized outreach Leverage AI tools to level the playing field and enhance your team's capabilities Align your sales and marketing strategies based on your target market and how they buy Consider implementing an Account-Based Experience (ABX) approach for enterprise sales As the B2B sales landscape continues to evolve, staying ahead of the curve is crucial. By embracing new technologies, focusing on personalization, and adapting to changing buyer behaviors, sales teams can position themselves for success in this dynamic environment. Timestamped Summary of this Episode: 00:00:00 The Rise of AI in Content Creation AI tools like ChatGPT are becoming increasingly popular for content creation and personalization. Marketers are focusing on delivering more relevant, timely messages to smaller, engaged audiences rather than high volume outreach. The shift towards AI-driven personalization is changing how companies approach lead generation and engagement. 00:01:07 Introducing Zach Jones: CRO of TechnologyAdvice Zach Jones, Chief Revenue Officer at TechnologyAdvice, shares his background and the company's role in connecting tech marketers with B2B buyers. TechnologyAdvice operates multiple digital media properties and offers services like content creation, digital advertising, lead generation, and buyer intent intelligence.  00:03:27 From Punk Pop to B2B Sales: Zach's Surprising Past Zach reveals his unexpected background as the frontman of a punk pop band in college. This experience, while not impressing his future wife, showcases Zach's diverse background before entering the B2B sales and marketing world. 00:05:19 Evolving Lead Generation Landscape The lead generation landscape is shifting due to economic changes and emerging technologies. Key trends include niching down to target smaller, engaged audiences, leveraging AI for personalization, and adapting to the changing demographics of B2B buyers, with millennials and Gen Z now dominating. 00:08:18 Adapting to Modern Buyer Journeys Marketing and sales teams are adapting to new buyer journeys by embracing diverse media channels like podcasts, YouTube, and newsletters. The focus is on meeting buyers where they are and providing relevant content throughout their decision-making process, rather than relying solely on traditional lead generation methods. 00:10:11 Effective Sales and Marketing Tools While some companies are cutting back on tools, certain platforms like Sixth Sense and ZoomInfo continue to deliver ROI. The trend is moving towards efficiency and proven value rather than accumulating multiple tools. New opportunities in forums, Reddit, and connected TV are emerging as ways to engage buyers. 00:12:50 Key Metrics for Evaluating Tools CROs should prioritize usage and adoption rates when evaluating tools. Pipeline generation and productivity improvements are also crucial metrics. The focus should be on how tools increase efficiency and drive tangible results rather than just adding more features. 00:17:37 Intent Data and Personalized Engagement Leveraging intent data and behavioral analytics is crucial for identifying and engaging high-potential leads early in the buyer's journey. TechnologyAdvice is developing an AI-driven "intent to lead" model that creates personalized, timely outreach based on prospect behavior across their ecosystem. 00:32:40 Rethinking the Sales Funnel The traditional sales funnel concept is evolving into a two-room model: prospects are either ready to talk to a vendor or they're not. The focus is on moving prospects from "not ready" to "ready" through personalized, dynamic marketing across various channels and touchpoints. 00:36:42 Tailoring Strategies to Audiences and Verticals There's no one-size-fits-all approach to sales and marketing strategies. Leaders must consider factors like product type, sales motion, and target market to determine the most effective channels and tactics. Account-based experience (ABX) is becoming increasingly important for enterprise sales. 00:40:18 Advice for CROs: Experiment and Personalize CROs should focus on testing new approaches, leveraging AI, and personalizing experiences for target accounts. The key is to be willing to experiment, niche down, and use available tools effectively to stand out in a competitive landscape. Follow Us on: ·         LinkedIn ·         Twitter ·         YouTube Channel ·         Instagram ·         Facebook You might also like: ·         FlyEngage - Social media AI engagement tool. ·         FlyPosts - Thought leadership AI post generator tool. ·         FlyMSG - Auto text expander (Try it out here for free). ·         FlyMSG Sales Pro for Individuals: On-demand sales training for individual sellers. ·         FlyMSG Sales Pro for Teams: On-demand sales training for sales teams for prospecting.  Install FlyMSG for free: ·         As a Chrome Extension. ·         As an Edge Extension.  

In this episode, we dive deep into the power of managing client expectations through clear communication. From the importance of setting up follow-up meetings with Google calendar invites to the art of leading prospects through the buying process, we share essential tools and strategies that real estate agents need to close deals. We discuss how being proactive with buyers and helping them make informed decisions leads to successful transactions, and why you should always lead clients with trust, clarity, and transparency.What you'll learn on this episodeSetting up Google Calendar invites is a simple yet powerful way to guide your clients through the sales process.Managing client expectations early on helps to avoid surprises and ensures smoother transactions.By having the right conversations upfront, you set yourself and your clients up for success.Being open and transparent builds trust with clients and increases the likelihood of closing deals.Clear communication about the next steps ensures the client is always on the same page.The script for introducing a lender can shift control in your favor, encouraging clients to engage with trusted partners.Being proactive and addressing potential issues before they arise is a key component of successful real estate transactions.Leadership in sales is about guiding clients and helping them achieve their goals, not just being right.In real estate, you get paid to facilitate, not to be right. Empathy and persuasion are key to success.Taking ultimate responsibility for your client's experience ensures a positive outcome, even when things don't go as planned.If you want to stop chasing clients and start guiding them with clarity, trust, and confidence—this episode is your roadmap.Teach to Sell is the foundation of this approach. It shows you how to lead buyers and sellers through a structured, trust-based process that gets results—without pressure or guesswork. With the right conversations, tools, and mindset, you'll not only close more deals, but do it with less stress and more alignment.Preorder Teach to Sell today and start mastering the kind of leadership that creates No Broke Months.https://www.nobrokemonths.com/teach-to-sell-preorderResources mentioned in this episodeGoogle Calendar: A simple tool to set up and send calendar invites, helping both you and your clients stay on track.Teach To Sell: The methodology discussed in this episode is all about helping others get what they want while achieving your own goals.80/20 Buyer Consultation Process – The framework for converting more leads into contracts. To find out more about Dan Rochon and the CPI Community, you can check these links:Website: No Broke MonthsPodcast: No Broke Months for Salespeople PodcastInstagram: @donrochonxFacebook: Dan RochonLinkedIn: Dan RochonTeach to Sell Preorder: Teach to Sell: Why Top Performers Never Sell – And What They Do Instead

Are your outreach emails getting ignored?On this episode of the CEO Sales Strategies Podcast, Doug C. Brown speaks with Michael Litt, CEO of Vidyard, to uncover how top-performing sales teams are using personalized video and AI-powered tools to stand out, book more meetings, and build trust at scale.They discuss:✅ Why your outreach isn't working (and what to do instead)✅ How video drops no-show rates by up to 70%✅ What makes AI avatars a force multiplier in outbound✅ How to build presence—even before the first meetingIf your business depends on high-touch, 1:1 outbound conversations, this episode will change how you think about visibility, scale, and connection.

Andee Hart is an entrepreneur, sales strategist, mentor, and host of the podcast, She Sells Differently. While working as a sales executive for a Fortune 500 company, Andee started a passion project, Hart Design Co., of candle making in her own kitchen. What started out as a side hustle with her candles in a handful of local boutiques quickly blossomed into a wildly successful wholesale business and store front. Within a year, Andee was able to transition from her 17-year corporate sales career to full-time entrepreneurship, now also teaching women entrepreneurs how to master sales.

When I received Kris's request to be a guest on my podcast, my jaw dropped a little. This is someone who's not only deep in the trenches of story-driven marketing but who has also been trained by Donald Miller himself. Yes, that Donald Miller. So you already know, I had to say yes! In today's episode, we're unpacking how to turn your story into a magnetic sales tool—without sounding sleazy or salesy. Kris shares the one story that transformed her own business and gives us a behind-the-scenes look at how she helps service-based entrepreneurs stop struggling with disconnected content and start showing up with a message that actually connects. We talk about: Why storytelling works so well for service-based businesses How to know which story to tell (and what to leave out) The biggest storytelling mistakes to avoid (yes, we went there) And one practical step you can take today to unify your message If you're a Jesus-led career mom trying to juggle life, purpose, and building a coaching or service-based business online, this episode will feel like a breath of fresh air. Kris keeps it real, strategic, and full of heart. Let's dive in! .

When you're launching or scaling a machine shop, it's easy to think of software as a cost—something you "have to have" just to get by. But what if your tech stack could become your sharpest competitive edge?  In this episode of the Machine Shop MBA series, we are joined by returning guest and digital strategy expert Bryce Barnes to unpack why your software decisions might matter more than your next CNC machine purchase. They explore how an intentional, integrated digital backbone isn't just for managing data—it's about accelerating sales, boosting throughput, and future-proofing your shop. We share our own journeys with building digital infrastructure from scratch, transitioning off spreadsheets, and how we now see our systems as a key part of our brand. The reality is, when your systems are dialed in, they don't just save time—they win work. We've seen it ourselves: customers are more confident, audits are smoother, and top talent is easier to attract when you run a modern, connected operation. We break down the key components of a modern machine shop's digital ecosystem—from ERP and QMS to CAD/CAM, CRM, and even the email domain you choose when naming your business. We explain how integrations reduce risk and waste, why starting early simplifies everything later, and how a great tech stack not only saves time but wins customers. Whether you're quoting parts on an Excel sheet, trying to choose your first ERP, or just curious how cloud, AI, and machine monitoring can fit into your daily operations, this episode is an essential listen. It's not a tech tutorial—it's a business strategy conversation every shop owner needs to hear. The takeaway? Don't tack on software as an afterthought. Build your shop around it. Segments (0:00) Broken spreadsheets and the hidden dangers of quoting errors (0:35) Let ProShop ERP help you achieve on-time delivery  (2:10) Why the MBA series is resonating with startup shop owners (3:26) From machines to mindsets: introducing the digital backbone (5:32) What a tech stack actually includes (and why it matters early) (6:48) How shops can and should go paperless (8:29) Email addresses, domains, and the perception of professionalism (9:10) Tech stack mindset: cost center vs. competitive advantage (13:21) CRM, marketing, and quoting: connecting the whole flow (16:54) The case for seamless data flow and integration (18:10) Human input, machine monitoring, and minimizing mistakes (20:11) Designing your workflows digitally, not retrofitting after (21:35) The value of ERP systems built specifically for machine shops (25:58) Grow your top and bottom line with CLA (27:42) A jaw-dropping machine monitoring story from aerospace (29:45) Where to start with scale: communications and safety (32:40) Matching tech stack to business model (high-mix vs. high-volume) (35:02) Involving your team in tech decisions increases buy-in and success (36:13) Choosing tools with a strong community and support ecosystem (39:00) Pros and cons of cloud infrastructure for manufacturers (43:30) The hidden cost of old tech: attracting and retaining talent (46:30) Getting IT help doesn't mean hiring full-time staff (47:00) A lean and logical order to build your tech stack from day one (50:00) Don't forget cybersecurity—it's essential, not optional (51:40) Why early investment pays off more than late retrofitting (53:00) Your tech stack is also your sales pitch (54:00) The virtuous cycle of the right tools: fewer mistakes, more wins (55:35) What's next: Building your brand and growing your sales  Resources mentioned on this episode Tech Stack Checklist  Your 6-Step Guide to Achieving Over 95% On-Time Delivery ProShop ERP Paperless Parts Grow your top and bottom line with CLA Quickbooks Xero Connect With MakingChips www.MakingChips.com On Facebook On LinkedIn On Instagram On Twitter On YouTube

What if the key to unlocking your biggest opportunities wasn't in the size of your audience—but in the conversations you choose to have? In this solo episode, Darius Mirshahzadeh pulls back the curtain on one of his best-kept secrets: how to use a podcast to build powerful relationships, expand your network, and land your dream clients—without chasing downloads or going viral. He shares the origin story of The Greatness Machine, how it began as a live stream for a book launch, and why focusing on who you interview matters more than how many people are listening. In this episode, Darius will discuss: (00:00) Introduction to Podcasting for Networking (02:08) The Journey of The Greatness Machine (05:55) Building Relationships Through Podcasting (11:56) Podcasting as a Sales Tool (16:08) The Future of Podcasting and Networking Sponsored by: Huel: Try Huel with 15% OFF + Free Gift for New Customers today using my code greatness at https://huel.com/greatness. Fuel your best performance with Huel today! Indeed: Get a $75 sponsored job credit to boost your job's visibility at Indeed.com/DARIUS. NPR Tech Unheard Podcast: Tune into Tech Unheard from Arm and NPM—wherever you get your podcasts. Shipstation: Go to shipstation.com and use code GREATNESS to sign up for your FREE trial. Shopify: Sign up for a $1/month trial period at shopify.com/darius.  Connect with Darius: Website: https://therealdarius.com/ Linkedin: https://www.linkedin.com/in/dariusmirshahzadeh/ Instagram: https://www.instagram.com/imthedarius/ YouTube: https://therealdarius.com/youtube Book: The Core Value Equation https://www.amazon.com/Core-Value-Equation-Framework-Limitless/dp/1544506708 Write a review for The Greatness Machine using this link: https://ratethispodcast.com/spreadinggreatness.  Learn more about your ad choices. Visit megaphone.fm/adchoices