We are a fully integrated communications and PR, branding and content consulting firm for the professional services industry.
Infinite Global's Jamie Obertelli talks to Ivette Delgado and Jean-Luc Renault about the benefits of having worked in-house in marketing and communications roles when offering PR support with an agency. We look at the major differences between agency and in-house comms and how experience in the latter can help add value with client support. If you're interested to find out more about how Infinite Global can help your firm with your firm's messaging, you can find out more on our website: www.infiniteglobal.com
With inflation rising and real wage growth stalling, it's harder than ever to save for a rainy day, let alone for a pension. The introduction of auto-enrolment helps, but for millions it's been a purely passive experience. So how do we encourage more people to engage with the issue and save enough for their retirement when trust in the financial services sector is still in such short supply? In a wide-ranging discussion with our head of financial services Patrick Tooher, our panel of experts consider the role of employers, shock tactics and ‘finfluencers'. Watch the video below to hear the views of Financial Times columnist and Money Mentor Lindsay Cook, Fairer Finance's James Daley and Anthony Morrow, co-founder and CEO of Open Money. In addition to taking part in our webinar, the guest panellists each contributed to our recent report ‘Solving the Pensions Perceptions Puzzle' which you can read in full here. If you're interested to find out more about how Infinite Global can help your firm with your firm's messaging, you can find out more on our website: www.infiniteglobal.com
In the latest Infinite Global podcast we focus on our latest report looking closer at the UK's pensions perceptions puzzle. Retirement impacts a sizeable portion of so many people's lives, yet pensions are marginalised as a complex and niche subject. Infinite Global spoke to a number of leading industry players, as well as senior journalists from The Times and Financial Times, to see how the perception puzzle might be solved. Joining our host Matthew Gilleard in the latest podcast is Renny Biggins, Head of Retirement at The Investing and Saving Alliance (TISA), to offer his perspective on how the narrative around pensions can be changed. If you're interested to find out more about how Infinite Global can help your firm with its award submissions, you can find out more on our website: www.infiniteglobal.com
In the latest Infinite Global podcast we focus on our awards submission team to shed some light on our approaches to industry award submissions. Vice President Steven Anderson, who leads the Infinite Global Content Centre, speaks with Associate Vice President Jennifer King, who leads the agency's Nominations Practice about the most successful approaches to awards submissions. If you're interested to find out more about how Infinite Global can help your firm with its award submissions, you can find out more on our website: www.infiniteglobal.com
The debate over the changing face of the agency PR model has been raging for years but the impact of global Covid 19 lockdowns has brought the discussion further into the spotlight. The way we engage with news, share information and form opinions is changing faster than the public — and many professionals in the communications space — can grasp. With that change, the practice of journalism is also shifting seismically. Patrick Tooher, a Director heading up our Financial Services practice and Steve Vinall, Director, Global Communications at Rackspace Technology, sit down with Digital Strategy Lead Jamie Obertelli, to discuss changes in media relations approaches, metrics, social media and more. If you're interested to find out more about how Infinite Global can help your firm develop integrated campaign strategies and unique thought leadership intelligence, you can find out more on our website: www.infiniteglobal.com
Infinite Global’s Head Writer Andrew Longstreth talks to Vice President Jesse Dungan, Associate Vice President Kelsey Eidbo and Client Supervisor Ada Oni-Eseleh about how they are supporting clients confronting their post-election PR strategy. If you're interested to find out more about how Infinite Global can help your firm develop content strategies and unique thought leadership, you can find out more on our website: www.infiniteglobal.com
Tal Donahue speaks to Will Harvey, Professor of Management and Associate Dean at the University of Exeter Business School in the latest Infinite Global podcast. The episode explores the findings of Professor Harvey's latest research on thought leadership, offering some practical takeaways for professional services and other knowledge intensive businesses. If you're interested to find out more about how Infinite Global can help your firm develop content strategies and unique thought leadership intelligence such as the Wealth Report, you can find out more on our website: www.infiniteglobal.com
Infinite Global's Head Writer, Andrew Longstreth, is joined by President Zach Olsen and Vice President Ken Kerrigan, for an in-depth discussion of the themes touched on in their recent joint article in the New York Law Journal – ‘All Rise: The Future of Big Law in an Era of Stakeholder Engagement.’ In the episode, Zach and Ken explore how law firms can take steps to improve their values-based culture and prepare for the challenges that await in 2021. If you're interested to find out more about how Infinite Global can help your firm meet its PR, Communications or Thought Leadership challenges, you can find out more on our website: www.infiniteglobal.com
Infinite Global's Digital Strategy Lead, Jamie Obertelli, is joined by Knight Frank's Liam Bailey, Partner, and Global Head of Research, and Andrew Shirley, a Partner and Editor of the Wealth Report, to discuss how the real estate consultancy developed it's highly regarded intelligence publication. The episode also examines the clear benefits the thought leadership publication has brought to the firm, as well as the immense effort that goes into making sure report is properly activated once live. If you're interested to find out more about how Infinite Global can help your firm develop content strategies and unique thought leadership intelligence such as the Wealth Report, you can find out more on our website: www.infiniteglobal.com
Infinite Global Head Writer Andrew Longstreth is joined colleagues Jesse Dungan, Kelsey Eidbo and Ada Oni-Eseleh to discuss how the US team has been supporting their clients ahead of the upcoming election. The team explore how firms can benefit from a well thought out PR strategy to take advantage of the media opportunities presented during the run up to an election and how to avoid the pitfalls that can present themselves. If you're interested to find out more about how Infinite Global can help your firm develop content strategies and unique thought leadership, you can find out more on our website: www.infiniteglobal.com
Infinite Global's Digital Strategy Lead Jamie Obertelli and Head Writer Andrew Longstreth, discuss how professional services firms can move away from traditional client alerts and communicate with their audiences in more creative and engaging ways.
Infinite Global Digital Strategy Head Jamie Obertelli is joined by Kris Jones, CEO of SEO firm LSEO.com, to discuss the importance of search engine optimization in successful thought leadership campaigns. The episode also looks a how many marketing departments are going wrong when it comes to SEO and how firms can maximise the reach of their content with an SEO led approach. If you're interested to find out more about how Infinite Global can help your firm develop content strategies and unique thought leadership, you can find out more on our website: www.infiniteglobal.com
Jamie Diaferia, CEO of Infinite Global, welcomes Michael Coston, CEO of Coston Consulting, to our latest podcast to discuss the effect of Covid-19 on the comms industry and what professional services firms can do to engage authentically with the racial justice movement. We also look at the ongoing effects of the Covid-19 pandemic and how lockdown has helped humanise the client relationship. If you're interested to know how Infinite Global can help your firm with its outreach and messaging you can find out more on our website: www.infiniteglobal.com
Infinite Global Head Writer Andrew Longstreth is joined by Judge Elizabeth Laporte from JAMS, the largest private alternative dispute resolution provider in the world, to discuss the increasing adoption of online mediation since the onset of the Covid-19 pandemic. The episode also looks a the the practical implications for lawyers and explores what it means to be effective in a virtual mediation. If you're interested to find out more about how Infinite Global can help your firm develop content strategies and unique thought leadership, you can find out more on our website: www.infiniteglobal.com
Richard Samuel and Helen Pugh, barristers at 3 Hare Court, join Infinite Global Director Peter Barrett to discuss the Corporate Insolvency and Governance Bill, put to Parliament on 20 May. In this podcast, Peter, Richard and Helen discuss the Bill, the specific measures detailed within, and what the road ahead may hold for the UK corporate sector. If you're interested to find out more about how Infinite Global can help your firm develop content strategies and unique thought leadership, you can find out more on our website: www.infiniteglobal.com
Infinite Global's Head Writer, Andrew Longstreth, sits down with Joe Lazauskas, Head of Marketing at Contently, to discuss how content marketing is adapting to the Covid-19 pandemic. The podcast explores the argument for professional services firms doubling down on content during a downturn and looks at how in-house teams can work with agencies and other third parties to support their content output efforts. If you're interested to find out more about how Infinite Global can help your firm develop content strategies and unique thought leadership, you can find out more on our website: www.infiniteglobal.com
Emily Moore, a practising barrister at 3 Hare Court, joins Ryan McSharry on the latest Infinite Global podcast to discuss how the UK courts are adapting to changes enforced by the Covid-19 lockdown. The episode goes into detail on how the legal sector is embracing remote hearings and how court reporting has been affected. If you're interested to know how Infinite Global can help your firm's stakeholders with video-link training, litigation PR or content support, you can find out more here: www.infiniteglobal.com
We welcome global communications, brand and marketing leader, Lewis Woodward to the podcast to discuss recent advances in thought leadership. The podcast explores how firms are benefiting from producing thought leadership in a variety of forms, as well as the increasing use of omni-channel campaigns to increase audience engagement. Lewis is a former Partner at EY and has lead a number of thought leadership projects throughout his impressive career. If you're interested to find out more about how Infinite Global can help your firm develop its own unique though leadership you can find out more on our website: http://www.infiniteglobal.com/
This podcast was recorded during the Infinite Global Regeneration Debate, held in November 2019. Our expert panel was hosted by The Developer's Editor-in-chief Christine Murray and included Liz Peace CBE (OPDC), Tom Hawley (Future Olympia), Gary Sacks (City & Docklands)and Elizabeth Rapoport (Meridian Water). Amongst the themes covered was: • The importance of community engagement for scheme viability • Heritage, culture and authenticity: building a place with identity • Infrastructure and the role of meeting spaces in great placemaking • Place investment and the ROI of cultural and social capital creation • The blurring lines between live, work and play for people-centric places You can read some further thoughts from us following the debate by visiting our website for more information: www.placestories.infiniteglobal.com
Infinite Global's Tal Donahue spoke to Denz Ibrahim and Nick Robinson, of BNP Paribas' Placemaking and Commercial Masterplanning team about the importance of authenticity in placemaking, the blurring lines between live: work: play and digital, and the changing approaches to measuring the value of effective place design.
On this edition, Gill Henderson discusses her role at the LCC and its recent short relocation at Elephant and Castle. Henderson talks about the importance of building on existing relationships with local stakeholders and working more imaginatively with local communities to create an integrated place. Henderson also talks about her previous work on the redevelopment of Kings Cross and the lessons that have been brought to the Elephant and Castle project.
On this edition of the Infinite Global Podcast, we take a closer look at how firms are learning from sectors outside law to develop their Business Services offering. UK law firms have placed greater importance on recruiting better Business Services staff over the last few years, resulting in brand new roles being developed in areas such as Innovation, Pricing, Diversity & Inclusion, Client Relationship Management and Tech. We sat down with Tim Skipper, Managing Partner at legal recruitment firm Totum Partners, to discuss the increasing investment being made in Marketing and Business Development within the sector, in addition to revealing why his firm has banned the term ‘non fee earner’.
Professional services and advisory firms are gradually coming to terms with the growing number of individuals within large organisations utilising their personal social media channels as business development tools. This edition of the Infinite Global podcast takes a closer look at the trend, exploring how firms can empower their stakeholders to benefit both the business and the individual. We sat down with Daniel Daggers, partner at real estate firm Knight Frank, to discuss how social media has expanded his reach far beyond more traditional marketing channels. Daniel also explains the ‘Eureka moment’ when he realised how social media could connect him with new clients and generate referrals for Knight Frank. In addition, this episode looks closely at how professional services firms can personalise their brand by supporting key stakeholders to build their own digital presence whilst still supporting the wider business.
From the benefits of bringing new thinking to an unfamiliar sector, to exploring the elements that make up great client service, the latest Infinite Global podcast explores the opportunities and challenges for law firms taking a fresh approach to marketing. More than 1,500 professionals converged on Atlanta last week for the 2019 Legal Marketing Association Annual Conference, looking to gain valuable insight into recent developments in the sector. With this in mind, we caught up with Jennifer Johnson Scalzi, Founder of Calibrate Legal, to record direct from the event. Hosted by Infinite Global CEO Jamie Diaferia, Jennifer discusses the importance of looking outside the ‘law bubble’ to see what is working in other professional services organisations and how firms can distinguish themselves in a crowded field. The episode also looks at social media use in the legal sector and how some firms are falling short by using platforms like Twitter for the wrong audiences. Tune in and enjoy. Visit the Infinite Global website to find out more about the work we do with legal and professional service firms. www.infiniteglobal.com
Infinite Global’s Tal Donahue caught up with Chris Wilkinson, Founder of WilkinsonEyre, one of the world's leading architectural practices, to find out more about his ideas on placemaking.
The first edition of Infinite Global's podscast focusses on placemaking, a topic that continues to be front of mind for the property industry as we grapple with issues from the housing crisis, to the revolution in the retail market, to the growth of smart cities. We are joined by Alexander Lewis, Partner in the Residential Development team at property consultancy Knight Frank. Alexander has been working at Knight Frank since 2003, with a focus on residential development in Central London on how to make the most out of their assets in addition to selling land to developers.