Six Figures In School Hours

Hello and welcome to the Daily Toon and today I'm going to answer a question about how I got a publisher for my book. Kate shared her experiences with self-publishing and traditional publishing, emphasizing the importance of having a marketable book idea and working with a book coach. She also discussed the challenges of promoting a book and the need for a strong marketing strategy. Lastly, Kate expressed her interest in writing a novel and her plans to run a weekend workshop for aspiring authors. Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all Daily Toon episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook

Hello and welcome to The Daily Toon and today I'm going to be talking about what I think makes a good public speaker. Kate, a speaker and entrepreneur, shared her insights on effective public speaking techniques. She emphasized the importance of thorough preparation, audience engagement, and a balanced approach to content delivery. Her advice covered various aspects of speaking, from presentation style to practice methods, with a focus on creating value for the audience. Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all Daily Toon episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook  

Hello and welcome to the Daily Toon, and today I'm going to be telling you the story of why I bought a bookshop. Kate Toon explains why, at 50, she bought a bookshop after achieving financial security through digital products. Despite caution from advisors, she proceeded for personal joy and community engagement. Kate faced challenges but found fulfillment in running the shop, cherishing the sense of community and creativity it brings. Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all Daily Toon episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook  

Today I'll be answering a question from Julia West: During quieter times, what should small business owners focus on? Kate discussed strategies for small business owners to utilize during quieter times, emphasizing the importance of maintaining discipline, improving the business website, and reconnecting with existing clients. She also recommended focusing on consistent branding, choosing a single marketing channel, working on email funnels and lead magnets, and prioritizing big tasks during quieter times. Kate's advice aimed at helping business owners improve their operations and lead generation during slower periods. Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all Daily Toon episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook  

Welcome back to the Daily Toon, in this episode I'm going to tell you the secret of how I get it all done. Kate discussed her productivity strategies, including her work habits, project management approach, and daily and weekly planning methods. She emphasized the importance of understanding one's own work style, breaking tasks into manageable parts, and using tools like Asana to manage tasks effectively. Kate also shared her appreciation for reviews on her app and encouraged the use of a team for support in managing time and tasks. Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all Daily Toon episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook

Today we're talking about money. What to do when you've got no money, what to do when you have a cash shortfall, and what to do when tax time comes and you don't have money to pay him. Kate emphasized the importance of effective financial management for small business owners and e-commerce entrepreneurs, suggesting the use of a bucket or envelope system for allocating funds. She shared her personal experience of transitioning from financial hardship to relative comfort and advised that running a business requires financial discipline and sometimes sacrifices. Kate also mentioned that she offers a little profit training on her website and that the concept of the envelope system is detailed in her book, 'Six Figures in School Hours'. Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all Daily Toon episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook  

On today's episode of the Daily Toon I want to address a simple question: Is it worth entering business awards? Kate discussed the importance of evaluating the credibility and cost of entering business awards, emphasizing that not all awards are equal in terms of impact. She also highlighted the expenses involved in attending awards and suggested that entering awards should be considered part of a marketing budget. Lastly, Kate noted that while winning awards can boost brand awareness and authority, it may not directly impact a business's bottom line. Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all Daily Toon episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook  

Today's episode comes from a question Peter Masci asked about proof and showing your experience when maybe you don't have that experience just yet. Kate emphasized the importance of humility and honesty when teaching or sharing knowledge, suggesting that one doesn't need to be a complete expert but should be better than their students and willing to learn. She shared her own experiences of learning from others and filling gaps in her knowledge, and encouraged others to do the same. Kate also addressed the fear of not knowing the answer to every question, suggesting that it's okay to say "I don't know" and then find the answer. Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all Daily Toon episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook

Today I'm answering a question from Sarah Nickels about how to transition between having a day job and being part-time in a business to being full time in the business. Kate discusses the challenges and strategies involved in transitioning from a day job to a part-time business and eventually becoming a full-time entrepreneur. She shares her personal experience of starting her business while pregnant and emphasizes the importance of managing expectations, having a clear financial plan, and adopting an entrepreneurial mindset. Kate also highlights the importance of building a community, identifying skill gaps, and preparing oneself mentally and emotionally for the challenges of entrepreneurship. Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all Daily Toon episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook

Hello, it's The Daily Toon here and today's episode is a little bit apt because it's all about how to forgive yourself when things go wrong. Kate discussed the importance of self-forgiveness and not being too hard on oneself, sharing her personal experience with her podcast and the pressure to be perfect. She emphasized finding joy in one's work and mentioned launching an SEO course as a higher priority. Kate concluded by encouraging listener engagement and ideas for future episodes. Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all Daily Toon episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook  

The Daily Toon is here to answer a question from Sarah-Jane Ross and discuss how to overcome imposter syndrome. Kate addressed the common issue of imposter syndrome, offering strategies to cope with it and sharing her personal experiences. She provided advice on setting achievable goals, celebrating successes, and maintaining a positive mindset. The discussion concluded with Kate encouraging listeners to join her Misfit Group and support her book. Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all Daily Toon episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook

Today we're answering a much-asked question from Serina Bird: how do you overcome procrastination? Kate Toon discussed strategies to overcome procrastination, emphasizing the importance of setting clear goals, breaking tasks into manageable steps, and creating a realistic schedule. She also highlighted the need to eliminate distractions, work at optimal times, and practice self-compassion. Kate concluded by encouraging listeners to focus on experiences rather than relentless productivity, suggesting that procrastination can serve as a teacher. Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all Daily Toon episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook

Today's question comes from Stalla Bella. And she asked, how can I break the cycle of needing to hire more staff to scale my business, but not having the funds to hire, while also not being able to generate more funds without additional staff? What strategies can I use to overcome this challenge?  Kate discussed the challenges of scaling a business without sufficient funds and emphasized the importance of financial hygiene, building a 3-month buffer, and investing in staff iteratively. She suggested starting small with staff, using subcontractors, and focusing on roles that directly impact money. Kate also encouraged the audience to join the Misfit Entrepreneur group on Facebook for more discussions and to submit their questions for a daily podcast. Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all Daily Toon episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook

Today I'm answering a question from Emma Thomas, 'When you feel like you're doing all the things and trying to tick all the boxes but feel like you are getting nowhere - what was the pivotal moment for you when things started falling into place and you felt like you'd turned the corner?' In this episode Kate Toon talks about recognizing success in one's entrepreneurial journey. Kate explains that the feeling of 'making it' is elusive and often fleeting, as new goals continually replace achieved ones. She reflects on her own experiences, highlighting key moments such as the financial success of her SEO course and a pivotal event at CopyCon. Kate emphasizes the importance of acknowledging small victories and warns against the constant pressure to push for more. She advises embracing the ongoing struggle and balancing drive with moments of contentment. Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all Daily Toon episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook

Welcome to Daily Toon episode 12, today I'm discussing how to set up a thriving Facebook Community. Kate emphasized the importance of understanding and catering to the needs of a Facebook community, while also maintaining authenticity and realistic expectations. She shared her experience with running various Facebook communities, including her largest one, the I Love SEO group. Lastly, she differentiated between free and paid communities, with the former being a top-of-funnel marketing strategy. Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all Daily Toon episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook    

Hello, and welcome to the Daily Toon. I want to talk about something that bubbled up for me today. And it's around events and sponsorships and show bags. So let's dive in.  Kate discussed her views on event sponsorships and show bags, emphasizing the importance of ROI and the potential for items to end up in the trash. She suggested that businesses could invest in targeted marketing campaigns or sponsorships that offer more tangible benefits. Kate also shared her approach to organizing events, where she pays for the items herself and ensures that sponsors receive proper recognition. Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all Daily Toon episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook

Hi, it's Kate here. Today's topic comes from Kelly Shute. We're going to be talking about what's unnecessary in business. What things could we get rid of, and what things do we really need to keep? Kate emphasizes the importance of starting with a solid foundation in business, such as accounting software and an accountant, before investing in other aspects. She also warns against excessive spending on courses and tools, and encourages a cautious approach to spending. Kate shares her personal experience of achieving success with minimal investment and invites listeners to share their thoughts in the Misfit Entrepreneur group. Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all Daily Toon episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook  

Welcome to The Daily Toon episode nine. Now, I hope this is not gonna be a depressing episode, but it is about depression. Evie Albrew in the Misfit Entrepreneur Group asks, how do you deal with depression and feeling constantly like you're failing and unable to move forward with your business? In this episode of the Daily Toon, Kate shares her personal experiences with mental health challenges and how she manages them while running a successful business. She discusses strategies for coping with depression and anxiety, including self-care, medication, and surrounding oneself with supportive people. Kate concludes by inviting listeners to join her online community and contribute questions for future episodes. Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all Daily Toon episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook    

Here we are on Daily Toon Episode 8. Today we're going to be answering a question from Simone Bridie: how do we uncover our North Star?  Kate Toon discusses the concept of a 'North Star' as a guiding purpose in life, sharing her personal journey and evolving core values. She emphasizes the importance of self-reflection, identifying passions, and seeking feedback to discover one's strengths and potential. Kate concludes by suggesting that having a clear life purpose isn't necessary for leading a fulfilling life, encouraging flexibility and openness to new experiences. Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all Daily Toon episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook

Hello, hello. It's Kate Toon here with my Daily Toon podcast and today I'm going to be answering an interesting question from Leonie Byron. How do you build a business without showcasing your actual face? Is it possible? Let's find out.  In this episode of the Daily Toon podcast, Kate Toon answers the question of how to build a successful business without showcasing your face. She discusses the reasons someone might not want to show their face and shares her own experience of not using her face for the first five to six years of her business. Kate offers actionable tips on developing a strong brand identity, leveraging your voice and written content, using avatars, and focusing on features and testimonials. She also emphasizes the importance of building confidence gradually and eventually becoming comfortable with showing your face.  Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all Daily Toon episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook

Today we'll be covering the topic of staying focused on the real deal and avoiding shiny objects from Frances Pratt. In this episode, Kate addresses a question about staying focused on core goals and avoiding distractions, sharing her strategy of using the 80/20 rule to balance core business and experimentation. She emphasizes the importance of scheduled pleasure, breaking tasks into smaller chunks, and focusing on the process rather than the end result, while also highlighting the need for self-discipline. Kate encourages listeners to join the Misfit Entrepreneur group on Facebook to share their thoughts and ideas. Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all Daily Toon episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook

Today's question is from Jules Buckland, should businesses post about social issues? Kate discussed her evolving perspective on social media and the posting of social issues, emphasizing the importance of responsibility, open-mindedness, and mental health considerations. She encouraged individuals to decide for themselves whether to post about social issues, starting with smaller issues and being prepared for the consequences. Kate also highlighted the need for individuals to be open to feedback, apologize for mistakes, and be receptive to different viewpoints. Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all Daily Toon episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook

Today you'll learn about how to find your people, build an audience and create meaningful connection when you're just starting out (this question comes from Lauren Eyles). Kate emphasized the importance of finding one's voice and building meaningful connections when starting a business, highlighting the significance of unique selling points and physical interactions. She also stressed the value of small acts of kindness and service in building these connections. Lastly, she shared her own experience of doubling her revenue after attending numerous events and meeting many people.   Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all Daily Toon episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook

Hello, it's Daily Toon episode three, and today we have a question from the wonderful Annette Densham. She asks, how do you deal with naysayers, negative people, and those who just are about bringing you down, negative Nelly's, keyboard warriors. How do you deal with the negative people in your life?  In this episode, Kate discusses strategies for dealing with negativity and nay-sayers in one's life, drawing from her personal experiences. She offers advice on maintaining composure, understanding the root of negativity, and setting boundaries while focusing on positive influences. Kate concludes by encouraging listeners to share their own experiences and tips for handling negative people in the Misfit Entrepreneur group.   Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all Daily Toon episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook

Welcome to the Daily Toon episode two. Today's question is from Nikki Filia of Be Bangles fame and she asks, what makes a successful podcast? How long should it be and how do you market it to get an audience? Kate Toon discusses the essential elements of a successful podcast, including a strong brand name, consistent release schedule, and high-quality audio. She advises against cross-purposing content and emphasizes the importance of making the podcast host the hero. Lastly, she encourages podcast hosts to market their podcast enthusiastically and consistently and to seek support from their audience.

Welcome to the Daily Toon day one, today's question comes from Jo Violeta. Her question is, what type of content mix should a personal brand Instagram account be?  In this episode, Kate discussed personal branding on Instagram, emphasizing its importance for businesses and individuals to connect with their audience and showcase their expertise. She provided strategies for creating engaging content, maintaining a cohesive brand image, and being authentic on social media platforms. Kate also stressed the importance of balancing promotional content with personal stories and educational posts to establish oneself as a thought leader in their industry. Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all Daily Toon episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook    

Welcome back to the Kate Toon Podcast. This year I've decided to come back not just with a weekly podcast, but with a podcast a day (for as long as I can muster the energy.  Micro tips for busy business owners, for marketers. I have posted in my wonderful Facebook group, the myths for entrepreneurs for lots of questions and ideas. And every single day I will be sharing a short, sharp, sweet, and succulent episode answering a quick question. Short enough that you can gather a few together and enjoy them on your morning walk or just listen to one and take that tip throughout your day. I hope you'll join me on this adventure. Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to all episodes   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook

So you want to make money while you sleep, but what does that look like in reality?  How can an everyday human go from servicing customers one-to-one to creating one-to-many automated digital passive income products? Today, we're talking to a real-life ADPIPer, Lyndal Harris, about how she created her ADPIP empire, the challenges, the wins, and the lessons she has for you. Tune in to learn:  Why Lyndal is moving away from one-to-one and developing her ADPIPs in her podcasting business Which ADPIPs Lyndal has set up and how they lead into her funnel The pros and cons of launching a live course vs. an evergreen course. How often you should launch a live course per year How Lyndal's fear of the ‘churn' has held her back from launching a membership, and how to overcome it How Lyndal will position herself to help people past the pod-fade stage of their podcast Why imposter syndrome shouldn't hold you back from making your thing, even if other people are already doing it How to push through and make a Minimal Viable Product (MVP)  How podcasts raise awareness for your business and build relationships with your audience   Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to episode notes    Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook  

I'm delighted today to have one of our very own guinea pigs from my book, Six Figures While You Sleep: Stephanie Holdsworth.  We'll see how far she's come developing her ADPIPs since we first spoke, what she's struggling with, and what she can work on next. Tune in to learn: Steph's Big Little idea focused on providing instant information and help with Eczema How Steph is leveraging her experience into trusted digital products Why community is one of Steph's core business beliefs Which ADPIPs (automated digital passive income product) Steph has in the works Why your lead magnet is worth investing in How to move past the fear of asking suppliers for quotes Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to episode notes    Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook

So you want to make money while you sleep, but what does that look like in reality? How can an everyday human going from servicing customers one-to-one to creating one-to-many automated digital passive income products. Today, we're talking to a real-life ADPIP, Nic Kastner, about how she created her ADPIP empire, the challenges, the wins, and the lessons she has for you. Tune in to learn:  What prompted Nicole to build an online community for school mums How her small Facebook group grew from a couple of members to 1000 in ten days.  What steps Nicole took turning her free facebook group into a source of income How she uses freebies to lead into paid digital downloads.  How Nicole chooses affiliate marketing partners and promotes her directory What percentage of Nicole's income comes from ADPIPs Nicole's top tip on starting your ADPIP journey Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to episode notes    Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook

So you want to make money while you sleep, but what does that look like in reality?  How can an everyday human go from servicing customers one-to-one to creating one-to-many automated digital passive income products? Today we're talking to a real live ADPIP small business coach and brand photographer, Jade Warne, about how she created her ADPIP empire, the challenges, the wins, and the lessons she has for you.   Tune in to learn:  How Jade's journey led her through the world of magazines, social media management and photography How Jade's best idea was born out of the depths of despair Why Jade set up her business showing people how to use social media to make money Pushing through the voice that says “You're not good enough” by finding your kernel of hope. Why time is her ideal customer's greatest problem, and how she addresses it Why Jade's membership is her absolute favourite ADPIP Jade's top tips for sharing on socials and building your ADPIPs How Jade managed to sell her membership through Instagram posts and Paypal links without a sales page   Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to episode notes    Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook    

You want to make money while you sleep, but what does that look like in reality?  How can an everyday human go from servicing customers one-to-one to creating one-to-many automated digital passive income products? Today, we're talking to a real life ADPIP Aged Care Specialist, Coral Wilkinson, about how she created her ADPIP empire, the challenges, the wins, and the lessons she has for you. Tune in to learn:  Working smarter, not harder: how Coral got the idea for a more passive income Why Coral started by building a supportive community How Coral identifies her ideal client Why Coral's main ADPIPs are focused on masterclasses, community and support Why Coral uses word of mouth for effective brand awareness How Coral uses free downloads to lead into her main offers How Coral prices her membership   Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to episode notes    Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook

So you want to make money while you sleep, but what does that look like in reality? How can an everyday human go from servicing customers one-to-one to creating one-to-many automated digital passive income products?  Today we're talking to a real life ADPIPer, financial coach, Fiona Johnston, about how she created her ADPIP empire, the challenges, the wins, and the lessons she has for you. Tune in to learn:  Why Fi made her move from chartered accountant to financial literacy coaching How Fi built her first online program Which ADPIPs work for Fi's business Why Fi's ideal customers are women in business who want to make more money How Fi builds brand awareness through campaigns How Fi uses three day challenges to give new people the opportunity to join What percentage Fi's ADPIPs make up in her overall business Fi's top tip for anyone starting their ADPIP journey   Useful resources:  Buy my book: Six Figures While You Sleep Join the Six Figures While You Sleep Program Join the Digital Marketing Collective membership   Head to episode notes    Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook    

Stepping outside of school hours Hello, lovely listeners. I want to let you know about a bit of a change. This podcast is now the Kate Toon Show.  Yes, I've finally embraced having my own name in the title of my podcast. Why? Because I'm a huge, egotistical beast. No, the reality is with so many different brands and books and stories to tell, I needed an overarching name for the show that allowed me to talk about all the various bits and bobs. So what is the Kate Toon Show? Well, I'm here to help you build a successful, profitable, and enjoyable business using smart, creative, simple digital marketing and business tactics. Now, whether that's creating passive income streams, juggling your real life with your business life, being a misfit or passing on smart marketing tips, I'm here to help. In this next series, we'll be talking more about Six Figures While You Sleep, how to create automated digital passive income products, such as courses, memberships, masterminds, and digital downloads. But I also want to be able to talk about all the other things I love.  We can talk about whatever we want, but the whole goal of it is to show you different and interesting ways to build a brand that you love, that you're proud of, and that serves the life that you want to live. It may be slightly unconventional compared to other businessey typey, coachy, mentory people, but it's going to be my way and hopefully we'll have a giggle along the way. There'll still be guests, there'll still be tips. The Kate Toon Show is coming. Get your ear holes ready.  Head to episode notes Freebies: Join my Facebook group Get your Personal Branding Workbook Join the Click Click Boom Challenge waitlist Useful links:  Buy my new book: Six Figures While You Sleep Join the Digital Marketing Collective Check out my other books

Like most parents who run a business, I often feel utterly overwhelmed. I struggle with competing priorities, and in the past, I've pushed myself way too hard. I shared my story of near burnout in the book, and I've talked about it on the podcast before. I didn't fully reach burnout but I definitely saw rock bottom.  Sometimes you have to amp up the self-care, adjust your working habits, or change tracks altogether.  Today's guest not only came back from burnout, but now coaches other small business owners on how to recognise the signs and avoid it. Tune in to learn: How Laetitia dealt with her burnout, and the life changes she made as a result Why she moved away from her managerial position to start building her own business. How to prevent yourself from burning out with micro-moments How Laetitia uses public accountability and the Pomodoro technique to be more productive Why Laetitia is driven by three key values: empowering women, sustainability and giving back to community.   Buy your copy of Six Figures in School Hours   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook Join the Click Click Boom Challenge   Join the Digital Marketing Collective membership

Hello, I just want to explain that we're going to be taking a little bit of a break on the podcast, probably about a month or so. This is sadly because I've had some bad news from home and I need to return to the UK and spend some time with my family. So I hope you can bear with me while I get through this difficult time. We will be back later in the year with more great episodes. Thanks for listening. I wish you all well. Thank you.   Buy your copy of Six Figures in School Hours Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook   Join the Digital Marketing Collective membership

As a fellow human trying to balance parenting and running a business, I know how hard it can be, and I wanted to share some tips I've picked up along the way. These are shorter, snappier episodes to give you quick wins in your day. This is the second part to the previous tip on how to make more money in your business, today I'll give you five more ways to increase your earnings.  Listen to all tip episodes here   Find out more about my new book: Six Figures While You Sleep   Buy your copy of Six Figures in School Hours   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook Join the Click Click Boom Challenge   Join the Digital Marketing Collective membership

So I live in a little bubble of small business, doing my thing at home in my bra and pants.   It has its own challenges, and sometimes the juggle feels impossible. But I cannot imagine how much harder it would be to have a real job. To have a ‘career'. To get up each day and trek to my workplace in an outfit, dropping my kid off at childcare on the way, trying to seem professional and grown up after 2 hours of sleep with Weetabix on my blouse.   Today's guest knows how this feels, and has built an entire business around helping mums pursue their careers and manage their families as well.   I can't wait to hear her advice.   Tune in to learn:  How Carina juggles the small business world, and the big corporate international company world while raising two young kids. Why Carina takes a more relaxed approach with her parenting style How Carina and her husband navigate the organised chaos of work and home life. Why finding time for herself is one of Carina's biggest challenges right now Why talking with other parents can bring up the parent guilt, and how Carina addresses it.  How communicating through shared calendars can help your productivity Carina's tip for being better with your money.   Useful resources:  PocketSmith   Head to episode notes    Buy your copy of Six Figures in School Hours   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Click Click Boom Challenge Join the Misfit Entrepreneurs on Facebook   Join the Digital Marketing Collective membership

As a fellow human trying to balance parenting and running a business, I know how hard it can be, and I wanted to share some tips I've picked up along the way. These are shorter, snappier episodes to give you quick wins in your day. Today's episode is all about how to make more money in your business.   Listen to all tip episodes here   Find out more about my new book: Six Figures While You Sleep   Buy your copy of Six Figures in School Hours   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook Join the Click Click Boom Challenge   Join the Digital Marketing Collective membership

Do you like creating fabulous new ideas, bringing them to life, and showing your new creations to the world?    Today's guest has built her business on creativity.    But how do you keep those creative juices flowing, run the businessy side of things, and keep up with your family?   Let's find out.    Tune in to learn:  Why Keneena moved away from corporate management to start her own business How Keneena's parenting style shifted and changed over time What her work-from-home setup looks like What challenges she faced as a mum with young children trying to get work done The importance of talking about your work with your partner and kids, and not reducing it to “I just did this” How Keneena deals with parent guilt around missing school events Keneena's top productivity tip   Head to episode notes    Buy your copy of Six Figures in School Hours   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook   Join the Digital Marketing Collective membership

As a fellow human trying to balance parenting and running a business, I know how hard it can be. This week I want to address your woes in another Agony Aunt episode. I asked members of the Misfit Entrepreneurs Facebook group what their biggest challenges were as business parents.  And today I'll answer one from Bec Slack from CleverStuff. Bec's biggest challenge is: “When they were younger the feeling of guilt for using daycare when people thought working from home meant they should be with me (noone actually said it, but it was the feeling). Now they are older it's the guilt of being home and them asking to do something but I still have work to do. Mind you, their face when I can make an assembly to see them get an award or being able to attend book parade makes up for it. Juggling is tricky no matter what though. It's not just work Vs kids, it's work Vs kids Vs partner Vs mental health Vs social life Vs hobbies Vs sleep.”   Listen to all tip episodes here   Buy your copy of Six Figures in School Hours   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook   Join the Digital Marketing Collective membership  

And we're back, starting the new year talking to one of my favourite humans. Now I know raising one child while you build your business empire is tough. But I know that in all honesty, I have it easy.  Imagine having a second, third and fourth child (and more). That's so many more lunch boxes to pack, bottoms to wipe and arguments to resolve.   I honestly don't know how today's guest does it. She has not one, not two, but SIX children (and no she does not live in a shoe). She has also been fundamental in building my business and has created her own Audacious empire. How does she manage her time, her mental health and her to-do list? Let's find out. Tune in to learn:  What Leanne's family set-up looks like How Leanne adjusts her parenting style for each of her kids. How she has achieved an incredible sense of calm How Leanne balances building her own empire and clients' empires as well. Leanne's tips for time-blocking and outsourcing The key differences between an Online Business Manager (OBM) and a Virtual Assistant (VA) How Leanne deals with parent guilt How to be more productive and the importance of understanding your bookkeeping   Useful resources:  Asana   Head to episode notes    Buy your copy of Six Figures in School Hours   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook   Join the Digital Marketing Collective membership  

As a fellow human trying to balance parenting and running a business, I know how hard it can be, and I wanted to share some tips I've picked up along the way. These are shorter, snappier episodes to give you quick wins in your day.   Today I want to talk about setting realistic goals in 2024.  Many business coaches talk about setting SMART goals, but what's more interesting to me is writing down whatever thoughts you have, then looking at your list and asking 'why'.   Listen to all tip episodes here.   Buy your copy of Six Figures in School Hours   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook Join the Click Click Boom Challenge   Join the Digital Marketing Collective membership

When you're a busy working parent, your own happiness can feel like it's at the bottom of a long list. This stage of life doesn't feel like it's about being happy. It feels like it's about survival. Furthermore, any attempts to seek happiness bring out a rash of parent guilt. Self-care feels selfish when you have small humans. And in business often what we think makes us happy, doesn't. We're driven by ego, peer pressure and a bag full of ‘shoulds'. And we find, or I did, that the pursuit of happiness is in fact making us miserable. So in today's episode, we're going to chat about happiness, what it means and how to find it both as a parent and a business owner.   Tune in to learn:  What Penny's family dynamic is like How Penny divides her time between co-parenting and working Penny's relationship with her child and how that's changed as they've gotten older. How to find happiness through micro-moments and contentment How to stop making yourself miserable by comparing yourself to other people Penny's top tips to get started on the process towards a happier life   Head to episode notes    Buy your copy of Six Figures in School Hours   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook   Join the Digital Marketing Collective membership

As a fellow human trying to balance parenting and running a business, I know how hard it can be, and I wanted to share some tips I've picked up along the way. These are shorter, snappier episodes to give you quick wins in your day. This week I want to address your woes in another Agony Aunt episode. I asked members of the Misfit Entrepreneurs Facebook group what their biggest challenges were as business parents.  And today I'll answer one from Donelle Dewar. Donelle's biggest challenge is: Constantly being pulled in multiple directions - trying to keep all the plates spinning, occasionally giving up and just letting one smash to the ground, then feeling like I'm being judged for it.   Listen to all tip episodes here   Buy your copy of Six Figures in School Hours   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook   Join the Digital Marketing Collective membership    

As you'll know from the book, I think understanding our money is one of the biggest factors in winning this whole Parenting and business battle. Second only to managing your time.   Because even the most highly productive humans can find themselves struggling financially. Put simply, if you're not able to overcome your money mindset issues and your financial illiteracy, you'll find it's amazingly easy to make no money at all.   So in this episode, I want to give you some practical advice on how to understand your finances, get clear on your budget and work out how much money you actually have.   As well as providing some invaluable tips on how to increase your profit and charge more for your products and services.   Sticking to a budget can be hard, especially if you're overestimating how much money you actually have, and if you're undercharging for your products and services.    Our guest today is an expert in money management who knows how to plug money leaks while juggling a family - and don't worry, I'll for sure ask if she's making six figures in school hours.   Tune in to learn:  Justine's family set-up and how it works with her business What led Justine to train as a BAS agent Why Justine moved from retail stores to coaching How Justine's parenting style has changed over the years  Why setting boundaries is so important, for both your family and your business The three biggest mistakes small business owners and ecommerce store owners make with their finances What the actual essential first purchases in your business are How to realistically manage your finances and change your mindset   Head to episode notes    Buy your copy of Six Figures in School Hours   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook   Join the Digital Marketing Collective membership

As a fellow human trying to balance parenting and running a business, I know how hard it can be. This week I want to address your woes in another Agony Aunt episode. I asked members of the Misfit Entrepreneurs Facebook group what their biggest challenges were as business parents.  And today I'll answer one from Nirelle Bennett, from Gippsland Hypnotherapy all about managing productivity during school holidays.   Listen to all tip episodes here   Buy your copy of Six Figures in School Hours   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook   Join the Digital Marketing Collective membership

So as many of you know I started my business life as a copywriter, before niching into SEO. Then I got tired of clients and dreamt of being a big rich beast. I began my passive income journey and was woken each morning by the sweet trill of a dozen PayPal pings. Since then I've launched courses, memberships and so forth. And I'm not alone, there are other business owners out there turning their services-based skills, their creative talents and their secret passions into successful online businesses. Today we're meeting one, an outland-loving online empire creative wonder beast. We'll find out how she did it, how she managed the juggle with her small humans and whether she's making six figures in school hours.   Tune in to learn: Mim's family and business set-up From helicopter-parenting to lawnmower-parenting: how Mim sees her parenting style, and how it relates to her business Why Mim ‘eats the frog' first in her day How Mim's health crisis helped her put her parent guilt and priorities into perspective. Mim's number one productivity tip What self care looks like for Mim HowProfit First changed her life, and how she handles her finances   Useful resources: Book: Eat that frog Book: Profit First   Head to episode notes    Buy your copy of Six Figures in School Hours   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook   Join the Digital Marketing Collective membership

New podcast out today: How to talk to clients about being a parent (Agony Aunt). So I posted in the Misfit Entrepreneur group and I asked people what their challenges were about being a parent and a business owner. Today's advice is for Jessica Harder. Her biggest challenge is:  “For me it's judging how much to share with clients. I obviously have to mention to clients that I work in the evenings, so they know I can't always respond during the day. But I had one prospective client turn me down because I mentioned I had kids, and they made it clear they felt I had too much on my plate to be able to dedicate time to their project.”   Listen to all tip episodes here   Buy your copy of Six Figures in School Hours   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook   Join the Digital Marketing Collective membership    

Imagine waking up in Acapulco with the sun streaming through the window. Then a month or later, wandering through the spicy streets of New Delhi, and after that, who knows, maybe exotic Coffs Harbour or Wollongong. Emma Lovell leads a travel life that would make others (well me) green with enviousness, She's forever appearing on Instagram in sparkly outfits at conferences, or leading a touchy retreat in some country location. But with a small human, a male human and a business, how does she do it all? And does she earn six figures in school hours? Tune in to learn: How Emma's family and business work Why Emma feels more like a free-range parent and business owner  Working on the go: how Emma prioritises travel time and what that looks like for her business How to run a profitable retreat and cut back on unnecessary costs How Emma navigates parent guilt The difference between networking and actually pursuing opportunities What self-care looks like to Emma Head to episode notes Buy your copy of Six Figures in School Hours Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook Join the Digital Marketing Collective membership

This is a new type of episode. I wanted to do some kind of ‘Agony Aunt' style podcast. So I posted in the Misfit Entrepreneur group and I asked people what their challenges were about being a parent and a business owner.  Today's answer is for Amy Treacy from Bush Biz Boost, her question is: “Being so passionate about the work I'm doing that I spend way too much time ‘working'…but it's also my creative outlet and connection with people. So how do I manage the balance?”   Listen to all tip episodes here   Buy your copy of Six Figures in School Hours   Freebies:  Personal Branding Workbook Productivity Cheat Sheet Join the Misfit Entrepreneurs on Facebook   Join the Digital Marketing Collective membership