The Walk Thru

Haley Ingram and Alyssa Stalker join Jason Cassity and The Broke Agent to break down how agents should actually be using ChatGPT and creating better content. They cover personal branding, testing ideas before you post, and why hashtags and post times don't matter. The crew also shares the biggest content mistakes agents make, and how to fix them. Plus, easy November and Thanksgiving content ideas you can steal today.

Omer Reshid joins Jason Cassity and The Broke Agent to discuss Instagram's new “competitive insights,” five ways to increase reach from Head of Instagram Adam Mosseri, Gen Z content that's crushing right now, and the marketer of the week.

Krys Benyamein and Natalie Perez-Benitoa join The Broke Agent to discuss several social media fears agents have, as well as their own, their scariest marketing horror stories, and last minute Halloween content ideas for agents.

The Broke Agent and Jason Cassidy share five game-changing takeaways from Alex Hormozi's mastermind, including how to double down on what works, build proof into your videos, and master collaborations. They also reveal an easy AI-powered SEO hack using ChatGPT and Gemini to create blogs and YouTube videos that rank.

Bailey Dixon joins Jason Cassity and The Broke Agent to share how he's turned TikTok Live into a major lead-generation tool, converting viewers into clients and even recruiting agents to his team. The trio also breaks down Instagram's new Reels algorithm test, the rise of livestream shopping, and why “AI-free” live content could dominate social media in the next year.

Kathy and Graham Tracey join Jason Cassity and The Broke Agent to discuss the hyperlocal content blueprint that put their real estate business on the map.

The Broke Agent Simon and Jason Cassidy build a full October content plan using ChatGPT. They show the exact prompts to get 20+ post ideas, turn them into reels, carousels, and captions, and demo hyper-local angles (Kids Free October, coffee shops, haunted spots), scripts, teleprompter workflow, and quick wins agents can batch today.

The Broke Agent and Jason Cassity react to six real estate posts every agent can replicate right now. From perfect listing videos to viral comedy skits, they break down why these hooks and formats work. Plus, how to mix in data, humor, and hyper-local content to stand out in today's algorithm.

The Broke Agent breaks down how interest media has replaced social media and what that means for your content. Why strictly real estate posts don't reach as many people anymore, and what to do instead. Plus, the hyper-local strategies agents can use to win in today's algorithm.

Jeremy Oliver joins Jason Cassity and The Broke Agent to audit his Instagram bio and content.They lay out a full strategy to grow his account from 91 to 91,000 followers. Plus, how new agents can use hyper-local videos, storytelling, and personal branding to stand out.

Rick Lee joins Jason Cassity and The Broke Agent to discuss how “interest over social” is changing the content game, why hyper-local videos outperform market talk, and the exact strategies that turned his Instagram into a lead engine, driving closings, listings, and 75+ warm leads in just months.

Jason Cassity and The Broke Agent discuss Instagram's new push for Meta Verified accounts, Jason's rapid-fire Q3 marketing tips you can implement immediately, and this week's marketer of the week.

Amanda Palmeri and Matt Lionetti join Jason Cassity and The Broke Agent to discuss Instagram tips, content evolution, and the marketer of the week.

Luke Acree joins Jason Cassity and The Broke Agent to discuss the Swiftie Masterclass, a breakdown of BAM x ReminderMedia's report showing how agents use social media today, and the marketers of the week.

Emily McAllister joins Jason Cassity and The Broke Agent to discuss new Instagram features, hyper-local post strategies, and the marketers of the week.

Dustin Brohm, aka Massive Agent, joins Jason Cassity and The Broke Agent to discuss a new Instagram feature (quizzes), AI for content creation, Forward takeaways, what works on IG today, and the marketer of the week.

Candice Carcioppolo and Theoni Rapo join Jason Cassity and The Broke Agent to discuss what to put in your IG bio, what content works on TikTok, and the marketer of the week.

Shannon Mangin joins Jason Cassity and The Broke Agent to discuss Instagram's new update, getting leads on YouTube, and the marketer of the week.

Kat Torre joins Jason Cassity and The Broke Agent to discuss social media recession, how to build your brand, and the BAM Camp giveaway winner.

Marie Lee and Ryan Garson join Jason Cassity and The Broke Agent to discuss 10 marketing tips for the second half of 2025, a local post idea that converts, Fourth of July content ideas, and the marketer of the week.

Dan McKinnon and Lauren House join Jason Cassity and The Broke Agent to discuss IG news, confidence on camera, the big Facebook question (Is it back?), how to get more views with SEO, and the marketer of the week.

Chris Smith joins Jason Cassity and The Broke Agent to discuss how agents should be using email marketing and the strategies he has used that have worked for him.

Kristen Pavlic joins Jason Cassity and The Broke Agent to discuss how to use ChatGPT for scripts, a new “just listed” post, hyper local news, and Gary Vee's hot take on social.

Jason Cassity and The Broke Agent discuss how agents can use ChatGPT and create their own custom GPT for AI-powered real estate content, humanized with their own unique style.

Stephanie Xelowski joins Jason Cassity and The Broke Agent to discuss how to switch your content focus, answering common FAQ's about content, and a content audit of Stephanie's Instagram.

Natalie Perez-Benitoa joins Jason Cassity and The Broke Agent to discuss Instagram news on unlockable Reels, a hack to get more followers, content that converts, and an IG bio trick.

Alyssa Curnutt joins Jason Cassity and The Broke Agent to discuss why local content crushes, how to come up with ideas for content, how to put videos together, and how to convert followers into leads.

Bridgett Baldwin joins Jason Cassity and The Broke Agent to discuss May content Ideas and a detailed review of Bridgett's IG profile.

Tessabella Jelten and Lindsey Jo join Jason Cassity and The Broke Agent to discuss the new Edits app for Instagram, 10 Reels ideas, and the marketer of the week.

Shane Burgman and Ramon Casaus join Jason Cassity and The Broke Agent to discuss how to market “Coming Soon” listings, how to use ChatGPT for content, how to reintroduce yourself on IG, and the marketer of the week.

Marley Presswood and Cierra Fragale join Jason Cassity and The Broke Agent to discuss how to post timely content, content that converts, a live Instagram audit, and the marketer of the week.

Haley Ingram and Sarah Messali join Jason Cassity and The Broke Agent to discuss April content ideas for real estate agents, new Instagram features, how to get shares, and the marketer of the week.

Marie Lee and Katie Lucie join Jason Cassity and The Broke Agent to discuss a new Instagram feature, a reel that gets leads, how to create 15 pieces of content in one afternoon, a new type of real estate post, and the marketer of the week.

Matt Lionetti and Katie Day join Jason Cassity and The Broke Agent to discuss the best times to post, hyper-local Instagram, and what could honestly be THE listing video of the year.

Mia Willie and Conor Murnane join Jason Cassity and The Broke Agent to discuss what to do on Instagram, coming up with a marketing plan, how to find your thing, and why followers don't matter on IG.

Rick Lee joins The Broke Agent to discuss how Rick gained 5,000 followers in the last month—and turned that into a ton of real estate business—plus tips from IG on how to get recommended in the algorithm and the marketer of the week.

Andy Griesinger and Brooks Landry join Jason Cassity and The Broke Agent to discuss whether or not agents should be making educational videos, a new Instagram algorithm, March content ideas, and the marketer of the week.

TessaBella and Matt Lionetti join Jason Cassity and The Broke Agent to discuss social media mistakes agents keep making, how to convey storytelling in listing videos, hooks that work, and the marketer of the week.

Krys Benyamein and Katie Lucie join Jason Cassity and The Broke Agent to discuss a Google hack for content, a must-do community post, Valentine's day content ideas, and the marketer of the week.

Matt Spangler joins Jason Cassity and The Broke Agent to discuss February content ideas, what is NOT working for agents, his involvement with Compass One, and of course the marketer of the week. In addition, a huge announcement you won't want to miss.

Marie Lee joins Jason Cassity and The Broke Agent to discuss the most important metric on Instagram, a genius carousel post idea, and two marketers of the week.

Haley Ingram joins Jason Cassity and The Broke Agent to discuss new Instagram changes, her perfect email capture strategy, how to get Instagram on Google, and the marketer of the week.

Dan Oneil and Tessa Jelten join Jason Cassity and The Broke Agent to discuss the (possible) TikTok ban, how to build community, what to post when you get a listing, and the marketer of the week.

Kaitlin Hannig joins Jason Cassity and The Broke Agent to discuss their 2025 social media plans, a deep dive into the content she is making that continuously converts, and the marketer of the week.

In this special edition of The Walk Thru, The Broke Agent discusses a recap of content in 2024, January content ideas, what not to post in 2025, and the first 2025 marketer of the week.

Kyle Whissel joins Jason Cassity and The Broke Agent to discuss what NOT to post over the holidays, 2025 social media predictions, Kyle's content that converts, and (another) marketer of the year.

Marley Presswood joins Jason Cassity and The Broke Agent to discuss IG's new game-changing feature, how to push your newsletter on Instagram, content that converts, and a recap of The BAMMYs.

Shannon Gillette joins Jason Cassity and The Broke Agent to discuss December content ideas and a deep dive into how Shannon's content turns viewers into clients. This week's episode also has a breakdown of our virtual event The BAMMYs, along with our usual spotlight on the marketer of the week. Join us for the BAMMY's, our FREE Virtual Award Show on December 11th: https://bammys.live/

Alyssa Curnutt joins Jason Cassity and The Broke Agent to discuss new Instagram features—including the ability to reset recommendations—Gary Vee's 2025 social predictions, and hyper-local content that converts.

Jimmy Mackin joins Jason Cassity and The Broke Agent to discuss what you as a real estate agent should have in your Instagram bio and how to close deals on IG. This week's episode also has a rapid-fire Q&A for 2025, along with our usual spotlight on the marketer of the week. Join us for the BAMMY's, our FREE Virtual Award Show on December 11th: https://bammys.live/

Krys Benyamein and Lindsey Jo join The Broke Agent to discuss Instagram accounts real estate agents should take inspiration from, content that converts, and the marketer of the week.