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Most content sounds the same, and that's exactly why it gets ignored. In this episode, I talk about why so much aesthetic industry content sounds like it's written for “everyone and no one.” I break down what “authority-infused content” actually looks like, why your offers matter more than the algorithm, and how to write content that magnetizes your dream clients. Get ready to learn how to connect your content to cash flow using authority-infused marketing! HIGHLIGHTS The #1 content mistake Med Spa owners make. What “to whom it may concern” content looks like. How to shift from vendor-sounding copy to brand authority. The 70/30 rule for high-converting content. Tools to help you create authority-infused content faster and easier. RESOURCES + LINKS Save your seat for my FREE live workshop: Build an Unstoppable Brand: Ask Heather AI – The Live Experience Grab Cashflow Content to start creating offer-backed content that sells HERE Apply for The Med Spa Advantage HERE Book a Strategy Call with us HERE FOLLOW Heather: @heatherterveen Website: heatherterveen.com
This episode is going to be about how AI can screw you and screw your traffic. So we don't want that to happen to you. Screw The Commute Podcast Show Notes Episode 1002 How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Training Center - https://imtcva.org/ Higher Education Webinar – https://screwthecommute.com/webinars See Tom's Stuff – https://linktr.ee/antionandassociates 00:23 Tom's introduction to AI Can Screw Your Traffic 01:40 Be careful using AI for creating content 04:12 Cranking out loads of low quality content doesn't work 06:09 AI can help speed up the process Entrepreneurial Resources Mentioned in This Podcast Higher Education Webinar - https://screwthecommute.com/webinars Screw The Commute - https://screwthecommute.com/ Screw The Commute Podcast App - https://screwthecommute.com/app/ College Ripoff Quiz - https://imtcva.org/quiz Know a young person for our Youth Episode Series? Send an email to Tom! - orders@antion.com Have a Roku box? Find Tom's Public Speaking Channel there! - https://channelstore.roku.com/details/267358/the-public-speaking-channel How To Automate Your Business - https://screwthecommute.com/automatefree/ Internet Marketing Retreat and Joint Venture Program - https://greatinternetmarketingtraining.com/ KickStartCart - http://www.kickstartcart.com/ Copywriting901 - https://copywriting901.com/ Become a Great Podcast Guest - https://screwthecommute.com/greatpodcastguest Training - https://screwthecommute.com/training Disabilities Page - https://imtcva.org/disabilities/ Tom's Patreon Page - https://screwthecommute.com/patreon/ Tom on TikTok - https://tiktok.com/@digitalmultimillionaire/ Don't Waste Time Using AI to Create Content - https://neilpatel.com/blog/ai-create-content/ Email Tom: Tom@ScrewTheCommute.com Internet Marketing Training Center - https://imtcva.org/ Related Episodes How To Have A Successful Podcast - https://screwthecommute.com/1001/ More Entrepreneurial Resources for Home Based Business, Lifestyle Business, Passive Income, Professional Speaking and Online Business I discovered a great new headline / subject line / subheading generator that will actually analyze which headlines and subject lines are best for your market. I negotiated a deal with the developer of this revolutionary and inexpensive software. Oh, and it's good on Mac and PC. Go here: http://jvz1.com/c/41743/183906 The Wordpress Ecourse. Learn how to Make World Class Websites for $20 or less. https://screwthecommute.com/wordpressecourse/ Join our Private Facebook Group! One week trial for only a buck and then $37 a month, or save a ton with one payment of $297 for a year. Click the image to see all the details and sign up or go to https://www.greatinternetmarketing.com/screwthecommute/ After you sign up, check your email for instructions on getting in the group.
Daily Steps Toward Success: Motivation / Success / Inspiration
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Today we’re diving into something I talk about often but realise not everyone has heard before: the big "A" word—algorithm. This topic takes us full circle because the very first episode I recorded, nearly five years ago, was all about why your social media content might not be working—and yes, the algorithm was front and center. A lot has changed since then. The algorithm moves fast—it's shifted over the last 12 months, even over the last few weeks. So today, I want to not only break down what’s changed, but also focus on what’s actually working right now—and just as importantly, what you should avoid. Let’s take it back to basics and demystify this ever-evolving digital gatekeeper. Let’s dive in. We’ll be talking about: ➡ [0:00] Introduction to the algorithm and its purpose ➡ [02:19] What the algorithm is and how it works ➡ [04:05] Predictive power of social media algorithms ➡ [06:00] Why content that people want to consume matters ➡ [08:00] Reasons you saw content previously ➡ [09:13] 37% of feed content now comes from unknown sources ➡ [11:00] How Facebook scores your content ➡ [12:00] Signals, behaviour patterns, and relevance scores ➡ [13:00] Content that gets downgraded by the algorithm ➡ [14:50] Clickbait, exaggerated claims, and transparency issues ➡ [18:00] Engagement: Treating social media like a two-way conversation ➡ [20:23] Sharing platform-appropriate content ➡ [21:15] Why links hurt your reach and what to do instead ➡ [24:45] Embrace short-form video content (90 seconds or less) ➡ [26:00] Realness over perfection in video creation ➡ [27:40] User-generated content vs. curated content ➡ [28:45] Spark meaningful, non-controversial conversations ➡ [30:18] What counts as clickbait and how to avoid it ➡ [32:03] Prioritise building Facebook communities ➡ [34:02] Pick one strategy to improve and take action ➡ [34:50] Learn more about joining the Auxano Family Resources: Free Facebook community: https://www.facebook.com/groups/socialmediafordirectsellerswithgregandsam/ Are you ready to keep growing? Learn more about joining the Auxano Family - https://go.auxano.global/welcome Connect with Direct Selling Accelerator: ➡ Visit our website: https://www.auxano.global/ ➡ Subscribe to YouTube: https://www.youtube.com/c/DirectSellingAccelerator ➡ Follow us on Instagram: https://www.instagram.com/auxanomarketing/ ➡ Sam Hind’s Instagram: https://instagram.com/samhinddigitalcoach ➡ Follow us on Facebook: https://www.facebook.com/auxanomarketing/ ➡ Email us: community_manager@auxano.global If you have any podcast suggestions or things you’d like to learn about specifically, please send us an email at the address above. And if you liked this episode, please don’t forget to subscribe, tune in, and share this podcast. Are you ready to join the Auxano Family to get live weekly training, support and the latest proven posting strategies to get leads and sales right now - find out more here: https://go.auxano.globalSee omnystudio.com/listener for privacy information.
Ep 333 In five years will the majority of social video will be AI-generated? Kipp, Kieran, and guest Gaurav Misra, of Captions, dive into the arrival of Mirage, a new AI video tool that turns 20 days of video production into 20 minutes of creative magic. Learn more on how AI-generated avatars will change the face of marketing for SMBs, why realism and acting are the key differentiators for engaging video, and practical ways you can use AI video for ads, product demos, social content, and SEO faster and at a fraction of the cost. Mentions Want to Create Content with AI? Get our checklist here: https://clickhubspot.com/wvu Gaurav Misra https://www.linkedin.com/in/gamisra1/ Captions https://www.captions.ai/ Mirage https://www.captions.ai/mirage ElevenLabs https://elevenlabs.io/ Check out this episode on YouTube: https://www.youtube.com/watch?v=RA29LQvNkQ4&t=977s Get our guide to build your own Custom GPT: https://clickhubspot.com/customgpt We're creating our next round of content and want to ensure it tackles the challenges you're facing at work or in your business. To understand your biggest challenges we've put together a survey and we'd love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip We're on Social Media! Follow us for everyday marketing wisdom straight to your feed YouTube: https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg Twitter: https://twitter.com/matgpod TikTok: https://www.tiktok.com/@matgpod Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! Don't forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links: Kipp Bodnar, https://twitter.com/kippbodnar Kieran Flanagan, https://twitter.com/searchbrat ‘Marketing Against The Grain' is a HubSpot Original Podcast // Brought to you by Hubspot Media // Produced by Darren Clarke.
Daily Steps Toward Success: Motivation / Success / Inspiration
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Have you ever wondered why your Instagram content gets love from other doulas—but silence from the pregnant and postpartum moms you actually want to serve?In this episode, we will cover:The content mistakes most birth workers make that repel inquiries—and the simple doula marketing strategy shift that changes everything!Why your doula content ideas are speaking to your peers instead of potential clients—and how to refocus your message to magnetize your dream moms.How to position yourself as the go-to birth worker by creating trust-building content that leads directly to doula inquiries and sales. … and a whole lot more!If you're ready to finally create strategic, soul-aligned content that attracts pregnant and postpartum women ready to hire you, then this episode is for you!
Feeling overwhelmed by content creation demands while trying to scale your business? You're not alone. The pressure to consistently produce high-quality content across multiple platforms can be exhausting—but what if you had a powerful assistant ready to help 24/7?ChatGPT and other AI tools can transform your content creation process, but only when you understand how to use them effectively. Many entrepreneurs approach AI with fear, worried it might replace their unique voice or make their content feel generic. The truth? AI should be viewed as a productivity multiplier—not a replacement for your expertise.In this episode, I break down exactly how to craft effective prompts that get results, sharing the three key elements every prompt needs: specific context, clear instruction, and guidance about tone. You'll discover five powerful strategies for leveraging ChatGPT: brainstorming content ideas, creating structured outlines, generating social media posts, repurposing existing content, and building customized content plans aligned with your business goals.What sets this approach apart is the emphasis on maintaining your authentic voice. While AI can accelerate your process, your personal stories, experiences, and expertise remain irreplaceable. I share practical tips for training your AI to understand your brand voice and how to refine prompts to get exactly what you need. The goal isn't to have AI create content for you—it's to have AI help you create more content that genuinely reflects your unique value.Ready to stop fearing AI and start leveraging it as your content creation partner? Listen now and discover how to scale your content strategy without sacrificing the personal connection your audience craves. And don't forget to grab our strategic growth plan using the link in the comments—your future, more productive self will thank you!Read more HERESupport the show
Tune in for an exciting announcement! You'll also learn how to: ► Refine your marketing message ► Stand out from competition online ► Convert more of your ideal prospects (authentically) If you want to authentically grow your practice while staying true to who you are, you'll enjoy this episode. *** CRAVING MORE MARKETING CONTENT? Check out the Advisor Marketing Made Simple podcast! Every Wednesday, we discuss successful marketing strategies in a simple, relatable, and practical way. We also feature real advisors on-air, troubleshooting their marketing challenges and providing solutions LIVE, so you can learn from real-world examples. Whether you're new to the industry or a seasoned veteran, each episode will help you improve your marketing and grow your business—without the guesswork or frustration.
Stephanie Xelowski joins Jason Cassity and The Broke Agent to discuss how to switch your content focus, answering common FAQ's about content, and a content audit of Stephanie's Instagram.
This episode is from Day 2 of my Freedom Babe Pop Up series where every day this week I'm popping up on IG Live from fun, freedom-inspired locations, to give you bite-sized business tips! In today's episode I'm chatting content from the car, with my bday Starbucks in hand! I'm sharing how to create content that establishes a strong brand presence, but doesn't come off salesy (yet still helps you make sales!). If you've been stuck on what to post, bored with your content, or are feeling too "salesy" this is just the episode you need to give your content a makeover! Join The 6 Figure Year and lock in today's bonus! As a special birthday bonus, I'm giving you ALL 4 DAYS of bonuses too - only when you join today! pay in full split payment payment plan Links & Resources: July VIP Day Freedom Agency FREE 6 Figure Year Workshop Weekly Newsletter FORM Fitness Platform: use code KELLY20 for 20% off your annual membership Connect with Me on Instagram: @thefreedombabe & @freedomagency.co Submit Your Episode Requests: Have a topic you want me to cover? Submit here!
Have you ever found yourself stuck, staring at a blank page, willing the words to flow, but nothing comes? If creating content sometimes feels more painful than productive, you're definitely in good company with the majority of business owners. But how do you switch on your creativity in the middle of a busy day? Today, we're tackling writer's block head-on, and I promise, the simple shifts we explore in this episode will change the way you approach your creative work. Imagine being able to create any day, with confidence and ease, even when you don't feel “inspired.” Yes, it's possible. Joining me for this fascinating conversation is Nina Worsley, a jazz singer and classically trained composer now working as a creativity coach. Nina has an incredible knack for helping women uncover what's holding them back creatively and harness that energy to move forward. As someone who has had to perform and create under strict deadlines (and pressure!) in her own career, Nina's insight is practical and encouraging - she's been through it all herself and has mastered the art of igniting her best creativity on demand! Here's a taste of what we cover: Why does writer's block really show up, and how is it tied to your confidence and self-perception? What does it actually feel like to be “blocked” and how do you know if you haven't truly processed what you're trying to communicate? How can you quickly switch your brain from a busy mode to a creative mode, even if the rest of your day's been chaotic? What simple, quick exercise can help you unlock creativity in just a minute? How do you find your creative strengths, even if you don't think you're creative at all? This conversation is honest, practical, and so uplifting. If you're ready to break through your creative blocks and create content that feels truly aligned, you'll want to tune in to this one. I can't wait for you to listen! ...................................................... Loving this podcast? Please drop a 5 star rating to help others find it too! If you have a spare 30 seconds we would be so grateful if you would leave a short review. Simply hit the 5 stars and add a few words of your own about your experience listening to She's The Business Podcast. You might be chosen as the review of the month and featured on an upcoming episode! .................................................... She's The Business Podcast Website: https://www.jessicaosborn.com/podcasts/she-s-the-business-podcast-with-jessica-osborn DID YOU KNOW we also publish our guest interviews on YouTube so you can watch them? >> She's The Business on YouTube > https://www.youtube.com/@Jessica.osborn Apply to be a guest on She's The Business Podcast Do you have a story or relevant expertise to share with our global audience of female entrepreneurs? Apply to be a guest on She's The Business with Jessica Osborn here: https://jessicaosborn.com/podcast ......................................................... About your host: Jessica Osborn is a business coach and marketing strategist specialising in online coaching, education and services businesses. Her popular Business JAM program helps you create your signature program and fill it with premium paying clients so you're hitting 6+ figure years in less than 20 hours a week - which means you can work less, play more and enjoy life to the full! Learn more: https://jessicaosborn.com Instagram or Threads: https://instagram.com/jessica.osborn LinkedIn: Https://linkedin.com/in/jessicaaosborn Facebook: https://facebook.com/jessicaosborn.bxcoach
In this episode of Find Your Flow in MoCo, host Danielle Gibson chats with the Social Media Director of the Rocket City Trash Pandas — the team ranked #1 for social media engagement across Minor League Baseball. They dig into the secrets behind building content that truly connects with an audience. From the importance of staying on top of trends and tracking analytics, to understanding your market and consistently delivering content that lands, this episode will leave you with actionable tips to strengthen your content strategy. Rocket City Trash Pandas Visit Decatur Alabama Find Your Flow in MoCo is a part of the Destination Marketing Podcast Network. It is hosted by Danielle Gibson and produced by the team at Brand Revolt. To learn more about the Destination Marketing Podcast Network and to listen to our other shows, please visit https://thedmpn.com/. If you are interested in becoming a part of the network, please email adam@thebrandrevolt.com.
In this episode, we're kicking off a 2-part training series to help you reset how you think about social media. If you've ever felt stuck in content burnout or frustrated that your posts aren't getting seen, this one's for you.Part 1 is all about mindset—specifically shifting from consumer to producer so you can start creating content that actually connects with the right people and brings more fun, ease, and focus to your marketing.Key Takeaways:Why social media feels heavy—and what to do about itThe “ELF” business filter: Easy, Lucrative, and FunThe mindset shift from content consumer to content producerHow to approach social with purpose and intentionThe first of three core content types: Content that ConnectsHow to define your personal content pillarsA simple challenge to take action this week
In this episode of her podcast, Rachel Hollis explores the complexities of relationships and the desire for marriage. Rachel also touches on topics like balancing social media presence with family privacy and handling potential embarrassment. Get your copy of Rachel's New Book Here: Audible, Amazon, Barnes & Noble, Books-A-Millon, Bookshop.org, or wherever books are sold!01:04 Welcome to the Show!02:02 Ask Rach Series: Relationship and Marriage Dilemma03:31 Angie's Question: Navigating Marriage Conversations16:08 Virginia's Question: Balancing Social Media and Parenting24:27 Responding to Embarrassment25:06 The Power of Positive Influence26:18 Listener's Life Transformation28:10 Manifesting Engagement and Marriage30:36 The Importance of Communication in Relationships37:23 Practical Advice on Engagement00:12 Manifestation and Human Elements40:59 Considering Non-Traditional Proposals42:30 Final Thoughts and Community EngagementSign up for Rachel's weekly email: https://msrachelhollis.com/insider/Call the podcast hotline and leave a voicemail! Call (737) 400-4626Watch the podcast on YouTube: https://www.youtube.com/c/RachelHollisMotivation/videosFollow along on Instagram: https://www.instagram.com/MsRachelHollis To learn more about listener data and our privacy practices visit: https://www.audacyinc.com/privacy-policy Learn more about your ad choices. Visit https://podcastchoices.com/adchoices.
Teacher Content That Builds Trust, Not Just Traffic: Your Go-To Content Creation Strategy for Real Teacher Impact Let's face it, content creation can feel like one more thing on your overflowing to-do list. But what if I told you that you don't need more content… You need content that connects? I'm breaking down 5 powerful questions that will help you create scroll-stopping, story-sharing, audience-attracting content that doesn't just sound good, but hits home for your ideal teacher audience. Because when your content sounds like it was pulled straight from their brain at 11 p.m.? That's when the real magic starts. In this episode, you will learn: How to figure out what your audience is really searching for (and how to meet them there) Why reflecting on where you have been is the fastest way to build trust How to drop the perfect grammar and speak to your audience like a real person How to move from performative to transformational The most powerful content hack of all: what you wish someone told YOU 5 years ago Links Mentioned in this Episode about content creation: Imagine creating value-packed, trust-building content regularly, for a group of teachers who've already said, “YES, I want to learn from you.” That's the power of a membership. And we're diving deep into how to build one that works for your life at the From Lessons to Lasting Income Summit on May 18. Inside, I'll walk you through how to: Build a business model that doesn't burn you out Serve deeply and sustainably (with content you've already created!) Use your teacher brain to build something scalable, authentic, and YOU Save your seat now at kaysemorris.com/summit CEO Teacher® Resources Worth Their Weight in Gold You're already a wealth of knowledge! You're a teacher after all. You've got the skills, the passion, and the creativity to build a thriving online business. You may just not yet know what you want to create or how to get started. If that's you, First things first: Grab the “Start or Expand Your Teacher Business” workbook. It's your roadmap to success! This isn't just another worksheet to fill your Google Drive downloads folder– it's your personalized blueprint for getting started building a profitable online business. Now, if you are a seasoned CEO Teacher® who has all the systems in place, has started showing up, and is still feeling overwhelmed with all the tasks and to-dos of building your teaching legacy? No problem! Let's break it down together. Your first step is to understand your CEO Teacher® Type, and all the goodness and inspiration that comes along with your already remarkable skill set! Take the 2 Minute quiz here so we can navigate the hard parts together! And if leveling up your knowledge with books is your love language, I have a whole library shelf of goodness just for you! CEO Teacher® Book List Ready to connect with a community of inspiring educators? Join the conversation! Instagram: Tag me @theceoteacher and let's chat about your edupreneur journey. No topic is off limits, and it's always a party in the DM's- just sayin' Podcast: Subscribe on iTunes and never miss an episode. This is your weekly go-to for all things teacher business, marketing, and mindset… Leave a Review: Help other teachers discover the CEO Teacher® Podcast and lean into their teacher magic! Join The Community: The CEO Teacher's Lounge is a community for ANY educator building an online business who doesn't want to do it alone. kaysemorris.com/patreon Let's make your teacher dreams a reality! P.S. Check out our latest CEO Teacher® Podcast episodes and blog posts for more inspiration and actionable advice. Best Tips for Content Creation Content Planning Strategy Series: Ep 1 Use Your Teacher Brand Voice to Convert More Customers P.P.S. Don't forget to grab your free bag of virtual teacher goodies and start making your mark online! I believe in you! YOUR best is yet to come! Kayse
I've been regularly creating content to build and nurture my audience for 10 years now. This strategy has worked really well for me. It's been a huge part of how I've drawn people to my work and built their trust. My content has also helped thousands of people who I'll never have the pleasure of meeting. AND…creating content week after week can be overwhelming. Daniel Fava had me on his podcast, Private Practice Elevation, and we dug into all of my insights about how to create content that matters. I realized this conversation includes a lot of things I haven't shared with you, and I asked Daniel if I could release it as a Rebel Therapist episode as well. Daniel Fava is the owner of Private Practice Elevation where his team helps therapist with all things website and SEO. He got into this particular niche because his spouse is a therapist. Here's some of what we talked about: How to figure out what to create content about (and the questions I go back to every week) Finding your voice by using your voice What to do if you're overwhelmed What to do if you think you're annoying people with your emails Creating your content ritual My actual process Show notes at https://rebeltherapist.me/podcast/245
On this weeks episode of The Space Social Podcast we are talking about how Jordan feels about Mother's Day and also how to create content for your small business. Start with a goal in mind and be organized in the way that work for you.Join Besties: https://stan.store/thespacesocial/p/join-my-membership-5cawqHire us as your social media manager: https://www.honeybook.com/widget/the_space_social_llc_240658/cf_id/6014c35e7499a83be2acc92f
Can you believe it? We've hit a major milestone – 300 episodes of the Digital Marketing Therapy Podcast! To celebrate this incredible journey, I'm taking you on a whirlwind tour of our top 15 episodes, packed with actionable insights and strategies to elevate your nonprofit's digital marketing game. From crafting compelling year-end emails to leveraging AI for content creation, we're covering a diverse range of topics that have resonated most with our listeners. Whether you're a seasoned nonprofit professional or just starting out, there's something here for everyone. Practical Tips and Strategies As we reflect on these top episodes, I'm filled with gratitude for the incredible guests, loyal listeners, and the wealth of knowledge we've shared together. This journey has been about more than just digital marketing – it's about building a community of passionate nonprofit professionals dedicated to making a difference. Looking Ahead We're not stopping at 300! I'm excited to continue bringing you fresh insights, practical strategies, and inspiring stories to help your nonprofit thrive in the digital landscape. If you haven't already, make sure to subscribe so you don't miss out on future episodes. Thank you for being part of this amazing journey. Here's to the next 300 episodes of Digital Marketing Therapy! Want to skip ahead? Here are key takeaways: #15 – EP 201 [03:34] | How to Market Your Monthly Giving Program #14 – EP 194 [05:52] | 7 Ways to Maximize Calls to Action on Your Website #13 – EP 132 [09:28] | Mastering Local SEO with Wendall Jordan #12 – EP 58 [13:45] | My Dad and Business Part II : Innovation #11 – EP 76 [16:23] | Taking an In Person Event on Line with United Way #10 – EP 24 [20:10] | Sales Funnels with Cody Burch #9 – EP 200 [24:33] | How to Increase the Annual Value of Monthly Donors with Patrick Kirby #8 – EP 273 [28:07] | Crafting the Perfect Year End Emails with Vanessa Chase Lockshin #7 -EP 205 [34:03] | Using AI to Create Content with Scott Bywater #6 – EP 196 [38:10] | 6 Ways Your Website May be Hurting Your Organization with Dani MacGregor #5 – EP 196 [40:44] | Time to Jump Into LinkedIn #4 – EP 128 [43:10] | Creating Campaigns with Stories with Vanessa Chase Lockshin #3 – EP 219 [45:45] | Leveraging Social Media for Better Connections with Amanda Kohal #2 – EP 251 [49:15] | Coming up with Content Ideas for Short Form Video #1 – Ep 236 [53:25] | Minimizing Your Limiting Beliefs with Tracy Pleschourt Connect with us on LinkedIn: https://www.linkedin.com/company/the-first-click Learn more about The First Click: https://thefirstclick.net Schedule a Digital Marketing Therapy Session: https://thefirstclick.net/officehours
Welcome back to the Women That Sell podcast! In this episode, we dive deep into a crucial topic for coaches and service providers: the difference between going viral and creating content that converts.Are you focusing too much on engagement metrics like likes and shares, while neglecting the ultimate goal of generating sales? Join us as we explore why educational content may not be the answer to your conversion woes and how to shift your strategy towards gap diagnosis content that speaks directly to your ideal client's symptoms and desired outcomes.Key takeaways from this episode include:Understanding the importance of conversion over vanity metricsThe difference between educational content and gap diagnosis contentHow to create content that resonates with your audience and leads to inquiriesThe significance of clarity in identifying your ideal clientIf you're ready to refine your content strategy and attract qualified leads, this episode is for you!Don't forget to DM us the word "framework" on Instagram for access to our messaging framework that ensures your content is designed to convert.Connect with us:Instagram: @therileymay | @womenthatsellThank you for tuning in. If you enjoyed this episode, please like, share, and subscribe for more insights on building a successful business. Let's move forward together.
Austin shares 5 simple steps you can use to create content for your job search!Time Stamped Show Notes:[0:30] - Content creation is a Game Changer![2:49] - Take action[3:31] - Capture your learnings[5:19] - Create buckets[6:09] - Combine & create[7:06] - Block out time for creationWant To Level Up Your Job Search?Click here to learn more about 1:1 career coaching to help you land your dream job without applying online.Check out Austin's courses and, as a thank you for listening to the show, use the code PODCAST to get 5% off any digital course:The Interview Preparation System - Austin's proven, all-in-one process for turning your next job interview into a job offer.Value Validation Project Starter Kit - Everything you need to create a job-winning VVP that will blow hiring managers away and set you apart from the competition.No Experience, No Problem - Austin's proven framework for building the skills and experience you need to break into a new industry (even if you have *zero* experience right now).Try Austin's Job Search ToolsResyBuild.io - Build a beautiful, job-winning resume in minutes.ResyMatch.io - Score your resume vs. your target job description and get feedback.ResyBullet.io - Learn how to write attention grabbing resume bullets.Mailscoop.io - Find anyone's professional email in seconds.Connect with Austin for daily job search content:Cultivated CultureLinkedInTwitterThanks for listening!
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Season 5, Episode 44: Show Up and Be HeardToday's episode of the podcast is a solo episode all about how to create content when you're stretched thin.In this episode, I'm sharing practical, real life ways to create content when you're short on time, energy, or motivation – and I'm sharing tips that are designed to take the pressure off while still helping you connect with your audience in a way that feels true to you.So if you've ever found yourself thinking, ‘I know I should post… but I've got nothing left to give' this one's for you.BOSS THINGS YOU'LL LEARN IF YOU TUNE IN:Why taking breaks can actually boost your creativity and productivityHow to repurpose your existing content to save time and reduce stressSimple ways to stay visible using stories, prompts, and engagementIf you enjoyed this episode or found it useful, then I would really appreciate if you could take just a few minutes to give it a review on whatever platform you are listening on – because every one I get really does make me do a little squeal and a happy dance!LINKS YOU DEFINITELY WANT TO CHECK OUT:Join the Boss Your Socials ClubDownload my 20 Free Content IdeasCONNECT WITH BECCI:Connect with Becci on Instagram, LinkedIn or FacebookJoin Becci's email communityIF YOU LOVED THIS, YOU'LL ALSO LOVE:The what, why, where and how of consistency on social media (episode 15)Top tips for better Instagram highlights (episode 8)SUPPORT THE SHOW:If you love this podcast and would like to show your support and say thank you, you can do so here.EPISODE TRANSCRIPTTap to downloadThis podcast uses the following third-party services for analysis: Podcorn - https://podcorn.com/privacy
Text us your thoughts on the episode or the show!When your marketing team needs to produce thousands of content pieces each month, the operational challenges can become overwhelming. In this eye-opening conversation with Satej Sirur, founder and CEO of Rocketium, we explore the emerging field of Creative Operations and how it's transforming how enterprise brands manage their content production.Satej shares how his "pet project" evolved into a platform that now helps performance marketers and creative teams work more efficiently together. We unpack the fundamental tension between creative expression and performance optimization - a struggle familiar to anyone who's tried balancing brand guidelines with marketing results.The most fascinating insights come when we discuss what makes creative content perform well. While marketers claim to be data-driven, few have systematically analyzed which creative elements drive results. Should your logo be larger in awareness campaigns? Does showing a product outside its packaging perform better than inside? Most decisions rely on gut feelings rather than data. Rocketium changes this by extracting creative attributes and correlating them with performance metrics to identify winning patterns.For organizations producing high volumes of content (2,000+ pieces monthly) with substantial teams (10+ members) and significant ad spend ($5-10M minimum), Creative Ops solutions offer a way to eliminate repetitive tasks and focus on strategic decisions. Satej emphasizes that technology alone isn't enough - implementing these solutions requires a cultural shift toward data-informed decision-making while still respecting creative expertise.Episode Brought to You By MO Pros The #1 Community for Marketing Operations ProfessionalsSupport the show
Do people really understand what you offer—or are you just shouting into the void? In this follow-up episode, Dr. Lauryn and marketing expert Molly Cahill move from theory to tactics, revealing the real reasons most healthcare providers struggle to create content that drives action. From patient psychology to platform strategy, this is your roadmap to building a personal brand that actually sells.They explore why talking about symptoms isn't selling out, how to validate patient experience without pandering, and what it really takes to build trust online. Lauryn shares her go-to strategy for converting small audiences, why opinion-sharing is a brand-builder, and why waiting for more followers is the worst strategy of all. If you've ever felt stuck between being helpful and being “sales-y,” this episode is your blueprint for finding the sweet spot.Key Takeaways:Stop avoiding symptom-based content. Speaking directly to patient concerns is how you change beliefs—and convert them into care.Trust isn't built when you sell—it's built when you share. Posting your honest opinions consistently trains your audience to value your voice.Authority grows from authenticity. You don't need a massive following to make sales—you need engaged, aligned people who trust what you say.Start now, not later. If you're waiting to “look like an influencer” before showing up, you're missing the point—and the opportunity.About the Guest:Molly Cahill is a social media strategist and coach who helps chiropractors and holistic health professionals grow their practices through authentic Instagram marketing. A former public school teacher turned entrepreneur, Molly's approach focuses on sustainable strategies that attract loyal patients without the overwhelm. Through her courses, consulting, and podcast, she empowers providers to market with clarity, confidence, and personality.Get Molly's free guide on how to pick pinned posts.Learn more about Molly's services. Follow Molly: Instagram | FacebookResources:For those interested in building a profitable personal brand in just two hours a week, check out Dr. Lauryn's new membership group Beyond Brick & Mortar!Grab Lauryn's free “Sexy Niche Checklist” from her website.Sign up for the Weekly Slay newsletter!Follow She Slays and Dr. Lauryn: Instagram | X | LinkedIn | FacebookSign up here to receive our monthly associate job postings email.Mentioned in this episode:To learn more about CLA and the INSiGHT scanner go to the link below and enter code SHESLAYS when prompted.
Live, virtual, and hybrid events continue to be a strategic advantage for B2B marketers – offering original thought leadership and genuine human connection that AI can't replicate. In this episode, Amy Woods explores how live and virtual events can become high-performing engines for content – if you plan for it. From community-building to capturing thought leadership, you'll hear why events are a key part of a content strategy. Plus, insights from marketers who've turned conferences, customer gatherings, and virtual events into months of valuable, human-led content. Find out:Why events are the ultimate way to connect with your audience and capture authentic contentHow to build content plans around your event – before it even beginsWhat expert B2B marketers are doing differently with their eventsWays to repurpose event content across formats like blogs, podcasts, videos, and moreWhat to measure after the event to track ROI and keep the momentum goingImportant links & mentions:The Ultimate Guide to Planning, Recording & Repurposing Expert Interviews to Fuel Your Entire Content Strategy: https://www.content10x.com/expert-interviews-ultimate-guide/How to Create Content that AI Can't Create https://www.content10x.com/323Creating and Repurposing B2B Research & Reports https://www.content10x.com/330Expert Interviews Miniseries https://youtube.com/playlist?list=PLVwaHzx-z4d5RjYsCkPsQb2CrmIRTauIL&feature=shared How to Repurpose a Virtual Event with Mark Huber https://www.content10x.com/225WorldDAB Case Study https://www.content10x.com/case-study-worlddab/Metadata Case Study https://www.content10x.com/case-study-metadata/B2B Content Strategist Podcast https://www.content10x.com/b2b-content-strategist/Amy on LinkedIn https://www.linkedin.com/in/amywoods2/Amy's book: www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results)Amy Woods is the CEO and founder of Content 10x, a creative agency that provides specialist content strategy, creation and repurposing support to B2B organizations. She's also a best-selling author, hosts two content marketing podcasts (The Content 10x Podcast and B2B Content Strategist), and speaks on stages all over the world about the power of content marketing.Join hundreds of business owners, content creators and marketers and get the latest content marketing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter
Google may have just told marketers they can never use AI to create content. Or… maybe not. Their actual recommendations are somewhat more nuanced than simply “AI bad” or “AI… The post Google Says You Should Not Use AI To Create Content… Kind Of (Thinks Out Loud 457) appeared first on Tim Peter & Associates.
If you've ever felt like your content isn't landing—or like you're just posting because you “should”—this episode is for you. In Day 2 of the Creator Brand Mini Series, we're talking all about how to create content that actually connects with your audience. The kind that builds trust, sparks conversation, and makes people say, “I've been waiting for this to show up in my feed.” I'll walk you through: Why most service providers are stuck in the “how-to” content loop How to shift from recycled tips to content that reflects you The 3–5 Content Conversations your brand should be rooted in What a signature content series looks like (with examples) How to go from “day in the life” to unselfish storytelling that invites your audience in Plus, you'll walk away with a super practical next step to help you start creating connection-driven content—without the pressure to overshare or become someone you're not. Open up Day 2 of the free Notion workbook to define your Content Conversations and map out your own signature series. Links mentioned: Get the free Notion workbook: HERE Ready to build a content strategy that actually feels like you? Get early access + $400 off when you join the Social Re-Brew WAITLIST.
Episode 54: Ever wondered if AI tools could be as good as they claim? Matt Wolfe (https://x.com/mreflow) and Nathan Lands (https://x.com/NathanLands) delve into this question with Nikola Todorovic (https://www.linkedin.com/in/nikola-todorovic3/), the CEO of Wonder Dynamics. In this episode, the hosts discuss with Nikola how Wonder Dynamics' Flow Studio allows anyone to reskin videos with AI-generated characters, reminiscent of the stunning special effects seen in major films like Lord of the Rings. Nikola explains the evolution of Wonder Dynamics, the skepticism they faced, and the blend of creativity and technology that drives their success. Discover how this groundbreaking tool is democratizing filmmaking for indie creators, and explore Nikola's vision for the future of AI in Hollywood and beyond. Check out The Next Wave YouTube Channel if you want to see Matt and Nathan on screen: https://lnk.to/thenextwavepd — Show Notes: (00:00) From Bosnia to VFX Artist (04:38) AI Mocap's Potential Unveiled (06:24) Bridging 3D Skills for All (12:33) Motion Prediction for Markless Mocap (13:34) Animation Control Enhancements Explained (17:44) Hollywood's Unsustainable Financial Model (22:45) 3D Video Consistency Challenges (24:14) AI Workflow Innovations in Studio Production (29:19) Future of Digital Characters (30:41) Content Overload: Cream Rises (34:22) VFX and 3D in Social Media (38:24) Misleading Ads Featuring AI Characters (42:32) Startups' Film Knowledge Evolution (43:08) Creative Collaboration and Controlled Evolution — Mentions: Want to Create Content with AI? Get the ultimate checklist here: https://clickhubspot.com/wfe Nikola Todorovic: https://www.instagram.com/nikola_todorovic3/ Wonder Dynamics: https://wonderdynamics.com/ Vote for us! https://vote.webbyawards.com/PublicVoting#/2025/podcasts/shows/business — Check Out Matt's Stuff: • Future Tools - https://futuretools.beehiiv.com/ • Blog - https://www.mattwolfe.com/ • YouTube- https://www.youtube.com/@mreflow — Check Out Nathan's Stuff: Newsletter: https://news.lore.com/ Blog - https://lore.com/ The Next Wave is a HubSpot Original Podcast // Brought to you by Hubspot Media // Production by Darren Clarke // Editing by Ezra Bakker Trupiano
Posting your heart out on Instagram but only getting likes and comments instead of sales? Let's fix that! In this episode, I'm bringing in my "video bestie" Stephanie Dorworth who's going to blow your mind with her approach to authentic video content that actually converts. We dive into Stephanie's incredible journey from analytical physical therapist to creative videography queen, and she shares exactly how she 4x'd her business by ditching trends and embracing originality. Get ready for game-changing strategies to create magnetic content that people remember and shop from, plus super practical tips for capturing that scroll-stopping B-roll that turns viewers into buyers!In this episode, you'll learn:[4:25] Why video is the most powerful sales tool you're probably not using to its full potential[12:01] Stephanie's ABC formula for creating standout content that viewers remember and shop from[17:41] How Stephanie 4x'd her business when she stopped following trends and started creating original content[26:10] Practical tips for capturing scroll-stopping B-roll that converts viewers into buyers[35:08] How to batch-shoot content efficiently so you can be consistent without burning outHere are the resources mentioned in the show:Insta Sales Machine program: flourishthriveacademy.com/InstaSalesMachineStephanie's website: sunnycreatorco.comFollow Stephanie on Instagram: @stephdorworthAre you enjoying the podcast? We'd be so grateful if you gave us a rating and review! Your 5 star ratings help us reach more businesses like yours and allows us to continue to deliver valuable content every single week. Click here to review the show on Apple podcast or your favorite platformSelect “Ratings and Reviews” and “Write a Review”Share your favorite insights and inspirationsIf you haven't done so yet, make sure that you subscribe to the show wherever you listen to podcasts and on Apple Podcast for special bonus content you won't get elsewhere.xo, Tracy MatthewsFollow on Social:Follow @Flourish_Thrive on InstagramFollow @iamtracymatthews InstagramFollow Flourish & Thrive Facebook
Original research is one of the most powerful tools in B2B marketing. It's a direct path to unique insights, fresh content, and a strong and differentiated industry presence. Host Amy Woods breaks down why original research is worth the effort, how it positions your brand as a trusted authority, and the many ways it can fuel your entire marketing funnel with high-value, repurposable content that AI simply can't replicate.Find out:The value of original research in B2B marketing and how to choose the right topicsHow research-backed content boosts credibility and sets you apart from generic AI-generated noiseContent creation and repurposing opportunities across multiple channelsThe role of proprietary research in demand generation, pipeline growth, and industry positioningKey insights from B2B industry experts and their approach to original research and reports Important links & mentions:The Ultimate Guide to Planning, Recording & Repurposing Expert Interviews to Fuel Your Entire Content Strategy: https://www.content10x.com/expert-interviews-ultimate-guide/ The Ultimate Guide to Impactful Video Interviews https://www.content10x.com/interview-guide/How to Build a Winning Blog Content Strategy with Andy Crestodina https://www.content10x.com/322/How to Create Content that AI Can't Create https://www.content10x.com/323/The 4 Rs of Repurposing Research with Michele Linn https://www.content10x.com/237/7 Steps to Transform your B2B Report with Daniel Plume https://www.content10x.com/297/B2B Content Strategist Podcast https://www.content10x.com/b2b-content-strategist/Amy on LinkedIn https://www.linkedin.com/in/amywoods2/Amy's book: www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results)Amy Woods is the CEO and founder of Content 10x, a creative agency that provides specialist content strategy, creation and repurposing support to B2B organizations. She's also a best-selling author, hosts two content marketing podcasts (The Content 10x Podcast and B2B Content Strategist), and speaks on stages all over the world about the power of content marketing.Join hundreds of business owners, content creators and marketers and get the latest content marketing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter
Lets Increase Traffic to Your Landing Page Are you struggling to get more eyes on your landing page? You created something wonderful, but since putting it out into the world you've heard… well, crickets. That's because it's not enough to create something and expect people to come. You have to actively drive traffic to those […] The post Ep. 256: How to Create Content that Drives Traffic to Your Landing Page appeared first on Amanda Warfield.
You're showing up, posting consistently, and putting real effort into your content — but if it's not translating into sales, it might be time for a strategy shift. In this episode, Natalie shares her Million Dollar Content Plan — the exact approach she's used to generate millions in organic revenue — and shows you how to create content that does more than just get likes. It actually converts. You'll learn the four content pillars that turn followers into buyers, how to plan content like a sales funnel, and how to repurpose what you already have so you're not creating from scratch every day. Plus, she's breaking down her weekly content calendar and sharing how to build real trust, authority, and momentum online. If you're ready to start seeing real results from your content, you're going to love this one. TIMESTAMPS 00:00 – Why most entrepreneurs are creating content that doesn't convert — and how to fix it. 01:15 – The Million Dollar Content Plan: how to post with purpose and drive real sales. 02:02 – The biggest myth keeping people stuck: more content = more money. 03:34 – Content Pillar 1: Authority — how to build trust by showing real results. 06:49 – Content Pillar 2: Connection — why people need to trust you before they'll buy. 09:02 – Content Pillar 3: Buyer Psychology — how to handle objections before they even come up. 10:44 – Content Pillar 4: Conversion — the posts that actually lead to sales. 12:11 – Turning content into a system: the step-by-step approach that works. 13:51 – Natalie's weekly content calendar: what to post Monday through Friday to convert. 15:04 – How to get Natalie's 30-day plug-and-play content plan completely free. RESOURCES + LINKS Freedom Fast Track Doors Close Soon! Join here. Download your free copy of our 30 Days of Content Guide here. Join The Société: Our Exclusive Membership To Help You Build A Freedom-Based BusinessTM. Sign Up For Our Free Weekly Newsletter & Get Insights From Natalie Every Single Week On All Things Strategy, Motherhood, Business Growth + More. Drop Us A Review On The Podcast + Send Us A Screenshot & We'll Send You Natalie's 7-Figure Operating System Completely FREE (value $1,997).
Ever come home from a trip with hundreds of photos and videos, only to struggle with actually using them to create marketing content for your travel business? This week, we are replaying a past episode where Brianna and two other travel advisors – Julie Patterson and Kate Sullivan – talk about the nuances of crafting content for your business even while traveling. They cover the creative process, importance of authenticity, and practical tips that will help get your photos out of an album and out into the world.This episode is brought to you by Lucia – find vetted freelancers to support your travel business. Learn more at letslucia.com.
Feeling stuck when it comes to growing your brand on social media? Maybe you're unsure what to post, struggling with engagement, or constantly battling the algorithm. In this episode, I'm joined by Kristina Bartold, co-founder of The Social Snippet and High Vibe Women, to talk about social media strategies that help you grow your audience, build community, and actually make sales. We break down how to be “algorithm-proof”, why trying to be on every platform might be hurting your brand, and the underrated strategy that most businesses completely ignore. Kristina also shares exactly how she built a thriving social media and podcasting agency with 85+ clients, and why community is the secret weapon for long-term success. Check out our Sponsors: LinkedIn Talent Solutions - The hiring partner that makes it easy to post jobs for free, share with your network, and attract qualified candidates all in one place. Find your next great hire by posting your job for FREE at linkedin.com/qualified Shopify - Try the ecommerce platform I trust for Glōci, Sign up for your $1/month trial period at Shopify.com/happy Saily - Get an exclusive 15% discount on Saily eSIM data plans! Go to https://saily.com/EARNHAPPY download the Saily app and use code 'EARNHAPPY' at checkout Open Phone - Stop juggling all your customer calls and texts from your personal phone. Save 20% off your first 6 months when you go to openphone.com/earn L'Nutra/ProlonLife - Get 15% off sitewide plus a $40 bonus gift with a subscription to the 5-Day Nutrition Program! Claim your offer now at ProlonLife.com/HAPPY. HIGHLIGHTS 00:00 Meet Kristina Bartold, co-founder of The Social Snippet. 07:15 How complementary strengths in creativity and strategy strengthened partnerships. 10:30 What is the biggest mistake businesses make on social media? 17:30 The content strategy that builds trust and engagement fast. 19:15 How can I become algorithm-proof? (hint: new features = growth!) 22:00 Why you shouldn't try to be on every platform (and how to choose the best one for you). 27:45 How small businesses can compete online without a big budget. 32:00 The mindset shift you need to stop overcomplicating your social media strategy. 40:30 Why setting boundaries is essential for sustainable success. 51:00 Who should be podcasting? 56:30 How Kristina helps businesses with social media & podcasting. RESOURCES Listen to my free SECRET PODCASTS SERIES - Operation: Rekindle This B*tch Get glōci HERE Use code: HAPPY at checkout for 25% off! FOLLOW Follow me: @loriharder Follow glōci: @getgloci Follow Kristina: @kristina.bartold The Social Snippet: @thesocialsnippet
Ever dreamed of creating content in paradise? In this episode, I'm sharing 7 powerful ways to create content like a boss in Bali while growing your brand, community, and cash flow!
Many therapists know that creating content can be a powerful way to build their practice, establish authority, and connect with potential clients. However, the process can feel overwhelming—where do you start, what should you write about, and how do you stay consistent? With the demands of private practice, it's easy to put content creation on the back burner. But what if there was a way to simplify the process and make it work for you? In this episode, host Daniel Fava sits down with Annie Schuessler, founder of Rebel Therapist, to explore strategies for content creation that not only elevate an online presence but also nurture a devoted audience. Whether you're looking to expand beyond private practice or simply strengthen your connection with clients, this conversation is packed with practical insights. What You'll Learn in This Episode Annie and Daniel discuss the essential role of content creation in building trust and authority. They highlight the importance of truly knowing your audience—understanding their struggles, addressing their misconceptions, and providing content that meets their needs. The episode dives into: Why content creation matters – How building a body of work helps with SEO, audience engagement, and long-term visibility. Overcoming content overwhelm – The power of breaking things down, identifying key audience struggles, and using that as inspiration for content. Developing a content creation ritual – Finding a rhythm that fuels creativity and consistency without feeling like a chore. Finding your voice – The more content you create, the clearer your unique expression becomes. Less is more – Each piece of content doesn't have to be exhaustive. Focus on delivering one impactful idea at a time. Annie reassures therapists that content creation gets easier over time: “Luckily, the more content we create, the more ideas we get.” This growth mindset helps therapists step into content marketing with confidence and clarity. If you've been struggling with content creation or looking for a way to make it more manageable and effective, this episode is for you. Tune in and learn how to create content that not only helps grow your practice but also fosters a community of engaged and loyal followers. Listen on Apple Podcasts
Welcome to Mind Your Marketing, the channel that teaches you about social media. Subscribe to our newsletter here: https://mindyourmarketing.beehiiv.com/Get the Social System 1.0 for free: https://jordan.bz/social-systemHire our agency here: https://www.cavesocial.comChapters----00:00 Intro00:36 Why creative block happens01:52 Creativity doesn't clock in/out for work02:50 The power of deadlines03:34 Building a content system 04:42 Getting over the fear of judgement
In the final episode of our five-part series, host Amy Woods is joined once again by Hayley Evans, Head of Marketing Operations and Client Account Management at Content 10x, to answer the most frequently asked questions about expert interviews.From how long they should be to how to keep conversations on track, Amy and Hayley share practical advice to help you get the most from your expert interviews – so you can turn in-house expertise into high-value, impactful content.Find out:The ideal interview length (and why anything over an hour is a risk)How often to run expert interviews and how to fit them into your content workflowThe biggest mistakes marketing teams make when interviewing experts – and how to avoid themWhy a relaxed, conversational approach leads to better expert interviews than a rigid Q&AHow expert interviews fit into your wider content strategyImportant links & mentions:The Ultimate Guide to Impactful Video Interviews https://www.content10x.com/interview-guide/The Ultimate Guide to Planning, Recording & Repurposing Expert Interviews to Fuel Your Entire Content Strategy https://www.content10x.com/expert-interviews-ultimate-guide/How to Build a Winning Blog Content Strategy with Andy Crestodina https://www.content10x.com/322/How to Create Content that AI Can't Create https://www.content10x.com/323/Hayley on LinkedIn https://www.linkedin.com/in/hayley-evans-56421826/Amy on LinkedIn https://www.linkedin.com/in/amywoods2/Amy's book: www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results)Amy Woods is the CEO and founder of Content 10x, a creative agency that provides specialist content strategy, creation and repurposing support to B2B organizations. She's also a best-selling author, hosts two content marketing podcasts (The Content 10x Podcast and B2B Content Strategist), and speaks on stages all over the world about the power of content marketing.Join hundreds of business owners, content creators and marketers and get the latest content marketing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter
How do you inspire yourself to create content? Dude. It's fun! So, this is like...this, debauchery and food, and, you know, inappropriate things to talk about on a livestream that all other dudes think about it. This is the only thing that I ever think about. Ever.
In the fourth episode of our five-part miniseries, host Amy Woods and Hayley Evans, Head of Marketing Operations and Client Account Management at Content 10x, discuss ways you can repurpose expert interviews effectively. They discuss how to reuse and reshape interviews for podcasts, blog posts, social media, and more, covering how to pick out key moments and keep things engaging across different formats.Whether it's short clips, written content, or a whole series, they talk through how to plan ahead and make repurposing simple, so you're always getting the best return from your expert conversations that fuels your strategy for months. Find out:How to turn expert interviews into multiple content formatsWhy they recommend short-form videoHow to make the most of platforms like LinkedIn and YouTube ShortsHow distribution plays a role in maximizing reach and engagementThe importance of engagement – and why posting isn't enoughImportant links & mentions:The Ultimate Guide to Impactful Video Interviews https://www.content10x.com/interview-guide/The Ultimate Guide to Planning, Recording & Repurposing Expert Interviews to Fuel Your Entire Content Strategy https://www.content10x.com/expert-interviews-ultimate-guide/How to Build a Winning Blog Content Strategy with Andy Crestodina https://www.content10x.com/322/How to Create Content that AI Can't Create https://www.content10x.com/323/Hayley on LinkedIn https://www.linkedin.com/in/hayley-evans-56421826/Amy on LinkedIn https://www.linkedin.com/in/amywoods2/Amy's book: www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results)Amy Woods is the CEO and founder of Content 10x, a creative agency that provides specialist content strategy, creation and repurposing support to B2B organizations. She's also a best-selling author, hosts two content marketing podcasts (The Content 10x Podcast and B2B Content Strategist), and speaks on stages all over the world about the power of content marketing.Join hundreds of business owners, content creators and marketers and get the latest content marketing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter
Carol Zatt has over a decade of experience as a professional photographer, having collaborated with renowned clients such as Google, YouTube, Lego, Sonos, and many others. Her work has been featured in prestigious publications, including The Sydney Morning Herald, The Guardian, and Forbes, where she was honored with a cover feature for her impact on the industry.With expertise in advertising, marketing, and social media, Carol seamlessly navigates both commercial and artistic photography, delivering impactful and versatile results.A passionate educator, she has developed and taught courses in photography, social media, and marketing both online and in person. Committed to fostering innovation and inclusivity, she actively mentors the next generation of creative minds.In this episode, we discover the following: 1. What is the best way to create content that attracts, connects and converts? 2. What is the best way to amplify our voice? 3. What is lead generation? 4. Is content best presented through video, audio or written?With podcast host Mark SephtonHope you'll enjoy the episode! Hosted on Acast. See acast.com/privacy for more information.
Are you posting content just to stay visible, but not seeing real engagement or sales? In today's episode, I'm sharing how to create content that truly connects with your soulmate clients and converts them into paying customers. In this episode, I dive into: - Why just “posting to post” won't grow your business - The power of Instagram Stories and how to use them effectively - A simple hack to discover what your ideal clients are actually searching for - How to create content based on big ideas that inspire action It's time to shift from random posting to intentional content that attracts and converts with ease. *Did this episode resonate with you?* Let's connect on Instagram @petiakolibova and share what books your ideal clients would be reading! Remember to leave a review — it means the world to me and helps more women find this podcast
Let's get this out of the way first - this is NOT an episode about copy/pasting prompts for AI - although there is a place for utilizing AI if you choose to do so.➤ Are you struggling with content creation?➤Do you suppose you must have a story that's unique so you can hook people in?Listen into how to turn the ordinary into the extraordinary...Press Play Now to hear the live interaction inside Day 3 of the Podcast Monetization Bootcamp to learn how easily you can create content that aligns with your proven offers.No matter whether you host, guest, or do both, you must create content that engages your audience in a relatable way.
Join the Grow The Show Academy and get courses, coaching, community, and live masterclasses from me! Just $99/month, cancel anytime. Work with Kevin 1:1 to Install a Revenue-Driving Podcast Into Your Business -- Summary Struggling to produce consistent content? Instead of creating new content for every platform, you can focus on recording just one long-form piece each week to fuel all your marketing. In this episode, learn how to set up this simple content system that helps you repurpose content, grow your audience, and bring in high-quality leads without being glued to social media. You'll walk away knowing what type of content works (and doesn't work) for social media posts, which actually drives sales, and how to streamline your content strategy without the overwhelm! MORE FROM KEVIN: Take the FREE 12 Days of Podcast Growth Email Course to get 12 days of podcast growth lessons in your inbox! Watch the FREE Grow The Show Masterclass to learn Kevin's four steps to growing a thriving podcast business! Connect with Kevin on Twitter, Instagram, or LinkedIn Subscribe to Grow The Show on Youtube LINKS TO OUR PARTNERS: Learn More about working with Podcast Boutique Grab Kevin's Recommended Mic on Amazon Build a Podcast Website in 7 Minutes on Podpage
How do you create content that stands out? In today's episode, I'm answering a question submitted by one of my followers about creating content that is catchy and unique. Review full show notes and resources at mollycahill.com/podcastGet access to my Marketing Roadmap Private Audio Training: mollycahill.com/privatetrainingMentioned in this EpisodeEpisode 90 Creating A Content Ecosystem: mollycahill.com/instagram-contentEpisode 84 Collaboration Posts: mollycahill.com/84-instagramEpisode 18 How To Prep For A Photoshoot: mollycahill.com/18-how-to-prepContent Ecosystem holisticmarketinghub.com/content-plannerHolistic Marketing Hub holisticmarketinghub.com/enrollFollow Molly on Instagram: instagram.com/mollyacahill
In this episode of The Dept. Omar talks with full-time content creator, Chris Punsalan, on how to get paid for creating content. Chris has been a full-time creator for over 6 years and has made a career as an influencer. The lessons and tips he shares in this episode come from a deep well of experience and will inspire to impact the world with your content. If you want to make money creating content you love, this podcast is for you!
If you've ever felt like your content just isn't sticking, you might not be speaking your audience's language. But figuring out what resonates isn't a guessing game. There are real strategies to find what connects, cut what doesn't, and adjust on the fly. In this episode of the YAPCreator Series, presented by OpusClip, Hala Taha breaks down why analyzing audience behavior is critical. She also shares powerful strategies to help you better understand your audience and their preferences so you can create content that captivates, converts, and keeps people coming back for more. In this episode, Hala will discuss: (00:00) Introduction (02:45) Understanding Your Audience (03:24) Neil Patel on Finding the Right Audience (07:29) Nick Loper on Turning an Audience into a Business (09:11) Creating Value-Based Content with Julie Solomon (14:33) Engaging Your Audience with Oz Perlman (18:19) Mastering YouTube with David Shands (23:25) Leveraging Data and Analytics (25:18) Ken Okazaki's “Toilet Strategy” for Viral Videos (28:21) Adapting and Evolving Your Content (30:55) Using OpusClip for Viral Content Try OpusClip for FREE: Visit https://www.opus.pro/clipanything Resources Mentioned: YAP E226 with Neil Patel: https://youngandprofiting.co/4gqjng0 YAP E325 with Nick Loper: https://youngandprofiting.co/40MTrVM YAP E233 with Oz Pearlman: https://youngandprofiting.co/42DkUMt YAP E292 with Julie Solomon: https://youngandprofiting.co/4jJTpXp YAP E230 with Ken Okazaki: https://youngandprofiting.co/3Ervwnx Active Deals - youngandprofiting.com/deals Key YAP Links Reviews - ratethispodcast.com/yap Youtube - youtube.com/c/YoungandProfiting LinkedIn - linkedin.com/in/htaha Instagram - instagram.com/yapwithhala Social + Podcast Services: yapmedia.com Transcripts - youngandprofiting.com/episodes-new