Podcasts about create content

Most creators are stuck in the "friend zone" of content:  informative, but not persuasive. In this episode, Jason breaks down the three core beliefs (problem, possibility, person) you need to shift in your audience to turn passive followers into consistent, predictable buyers, plus five proof mechanisms to actually make that shift happen.   "Your message matters now more than it ever has before. Don't be afraid to speak it."   Hear more about: Why "helpful" content keeps you commoditized The identity gap and finding your dream client The 3 beliefs that drive buying decisions Shifting the problem belief in your audience Building possibility through your unique method Becoming the trusted person, not just an option 5 proof mechanisms: story, client, analogy, credibility, example Turning belief shifts into real sales conversations Connect with Jason Meland: Email: jason@goliveonlinemastermind.com Website: https://www.growmyvisibility.com/ Instagram: @coachjasonmeland Facebook: Jason Meland - In Demand Coach LinkedIn: Jason Meland

Weekly conversations about sales, certainty & building a business that pays you a f*ck ton of money. Become the woman everyone loves to pay.Welcome back to another episode of the podcast + HELLO again my conscious cash queen! This is where kind-hearted generous women come to make f*k tons of money in a way that feels good to your nervous system (I'm taking no-alarm mornings, extra long meditations and pedicures at noon whenever you damn please).Doing well with money while doing good in the world is the energy here.In pure $G Money fashion - the vibe of everything is to simplify your business, make even more money + have even more soul-aligned clients popping your dm's on the daily wanting to pay you without being chronically online.YES please - More of this!As always…THIS is an episode you're going to want to listen to. It's definitely a money making activity to push play.Let's dive in!Current Micro Offer:Money Machine Marketinghttps://gabrielle-forleo.mykajabi.com/offers/qQNESTmgSay Hi and share what came up for you during this episode!Message me at:https://www.instagram.com/gabrielleforleo/Learn more about working together here!www.gabrielleforleo.comGrab The Daily Money Shift. The simple but EFFECTIVE daily workbook will clarify your intentions.https://a.co/d/f5ZuwGCGet ready to change your sales energy with No Pressure Sales Training here:https://gabrielle-forleo.mykajabi.com/offers/QT73HfaNHop inside my FREE Stories That Make You Money Traininghttps://gabrielle-forleo.mykajabi.com/offers/sezUch3s

What if AI could take over the tasks that frustrate you most and free you up to actually coach? Today's episode features Rob Goyette returning to Natural Born Coaches to go beyond the scenes on the AI-powered tools he has built to run his coaching business, including a focus board, a podcast pitch system, and a call prep tool that keeps him fully present with every client and prospect. If this sounds good to you, you can watch Rob's FREE webinar, How Coaches Are Using A.I. To Get Clients, Create Content, And Build A Business That Runs Itself now at www.robwebinar.com/!  Do you have something that helps coaches, like a program, a product or a service? If you'd like to get your offer out to about 100,000 coaches, Marc currently has openings for partnerships, and you can get the details and book a call to chat with him about it at www.jvwithmarc.com/!  This episode was edited and produced by Marc's brother Matt and his team and PodAssist, and they can help you with your current show, or work 1-on-1 with you to launch your brand-new audio podcast in as little as 2 weeks. All you have to do is visit PodAssist.com to learn more and book a call with Matt to learn more and see if podcasting is a fit for you too.  What You'll Hear In This Episode: Rob's number one piece of advice for coaches who want to start using AI effectively, and the two lists he recommends building before anything else. [1:16] The Fast Revenue Focus Board Rob built to stay locked in on what matters most, and why he has it running on a second monitor every single day. [3:28] What vibe coding is and how Rob uses it to build custom apps without writing a single line of code. [5:03] The podcast tool Rob built to find shows, research hosts, and send a three-email pitch sequence automatically without ever impersonating anyone or tricking a host. [6:10] Why transparency matters so much when using AI for outreach.[9:24] A look at his tool that pulls together past conversations, emails, and transcripts so Rob walks into every call fully prepared and fully present. [11:59] Why getting started with AI tools is never as hard as it looks. [14:28] Rob's free automated webinar covering the 7 steps coaches need to use AI to get clients, create content, and build a business that practically runs itself. [19:13] LINKS:  Watch Rob's Free Training for Coaches!   Join The Coaching Jungle Facebook Group! http://www.thecoachingjungle.com   Become a Coaching Jungle VIP member which includes special posting perks in the group to reach almost 30,000 potential clients! http://www.myjunglevip.com   If you have a product or service that helps coaches, and you'd like to get it in front of 100,000 of them: http://www.jvwithmarc.com  

Does the content you create talk AT your audience or connect WITH your audience? In today's episode, after some conversation about what we're watching, reading, and listening to lately, we discuss how to create content that connects with your audience on a human level. We dive into some real-world examples of content that meets people where they are and makes them want to stick around.We can't wait to hear what you'd add to the conversation!//

⛰️ Try Heights Platform, the all-in-one tool for building your online course and community. Start your 30-day free trial → https://www.heightsplatform.com  In this episode of The Creator's Adventure, we interview Sara Press, founder and CEO of Press Edit and host of the Nothing Small About Business podcast. Sara is a third-generation entrepreneur, small business enthusiast, and expert interviewer who helps medical practices and professional service businesses create branded mini-series podcasts that build trust, authority, and connection with their audience.

Have you ever sat down to create content and felt like you're forcing it because you need people to like it, engage with it, or somehow prove that what you're doing is working?   In this episode, I'm talking about what it really looks like to create content from a place of inspiration instead of desperation. Because when we're constantly giving, serving, and showing up online from an empty place, it doesn't take long before we feel burned out and overwhelmed.   For me, the answer isn't another content strategy—it starts with getting back to God as my source. When I spend time with Him, I'm reminded that I don't have to perform for Him or for people. I can create from a place of overflow, authenticity, and purpose.   In this episode, you'll discover: Why creating content from desperation can leave you feeling exhausted and disconnected How spending intentional time with God can change the way you show up online Why social media can become a place to serve others instead of simply promoting yourself How hearing God's voice can help you discover your own voice, gifts, and passions What it means to create from a sustainable place instead of constantly running on empty How to stop performing and start creating from a place of freedom and authenticity   If you've been feeling stuck, overwhelmed, or drained by content creation, I hope this episode reminds you that God is your source—not social media, likes, or algorithms.   Take a listen, and then ask yourself: Am I creating from inspiration or desperation?   Want more free resources to help you grow your business and overcome what's holding you back? Grab my free guides for getting booked on stage, my Social Media Workbook, and understanding what's driving your imposter syndrome here:

Are you showing up on social media consistently but still wondering why no one seems to notice? In this episode, I sit down with social media strategist Katelyn Rhoades to break down how to become more visible online without forcing yourself to be on camera or copying someone else's strategy. We talk about how to know when your content should focus on growth versus sales, how to use carousels to get people to stop and engage, why strong hooks matter, and how content pillars make showing up consistently so much easier. Katelyn also shares how to handle criticism, become more comfortable being seen, and MORE. Get ready to make social media feel simpler, more strategic, and a whole lot more fun. Check out our Sponsors: Shopify - Try the ecommerce platform I trust for Glōci. Sign up for your $1/month trial period at http://Shopify.com/happy. Monarch Money -  Get your first year of Monarch Core for half off at http://Monarch.com with code EYH. Northwest Registered Agent - Visit http://northwestregisteredagent.com/EarnFree and start using free resources to build something amazing. Fabric - Join the thousands of parents who trust Fabric to help protect their family. Apply today in just minutes at http://meetfabric.com/earn. Indeed - Indeed is giving Earn Your Happy listeners a $75 SPONSORED JOB CREDIT to help get your job the premium status it deserves. Just go to http://Indeed.com/podcast right now and support our show by saying you heard about Indeed on Earn Your Happy. Momentous - If you want to try Momentous Signature Spec Creatine, head to http://livemomentous.com and use code EARN for up to 35% off your entire first order. Brevo - Meet Brevo…the all-in-one marketing and CRM platform built to help you connect with customers, boost engagement, and grow your business smarter. Get started for free today—or use code HAPPY50 to save 50% on Starter and Standard Plans for the first three months of an annual subscription. Just head to http://www.brevo.com/happy HIGHLIGHTS 00:00 The visibility strategy that helps the right people find you. 03:45 Who were you before you believed you could build a business of your own? 06:45 The 2 types of women who are stuck waiting to be visible. 09:30 What happens when you have someone who can see what you can't. 11:45 The 3 stages of the Visibility Gap. 14:30 Do you really have to talk to the camera to grow? 15:30 How carousels outperform videos when you use them strategically. 17:00 Tips to choose the right carousel format for your goal. 22:00 How to choose content based on whether you want visibility, engagement, or sales. 24:30 Katelyn's top tip that can give your carousels more visibility. 29:30 Why your hook can make or break your entire post. 32:00 How polarizing content helps you attract the right people. 34:15 What to do when you're afraid people won't like you. 36:30 How to keep showing up when people criticize your content. 38:00 The social media boundary that can protect your mental health. 40:00 Advice to someone who's ready to take a chance on social media. 42:15 How to create a week of content without starting from scratch. 46:30 What do you want every woman to know about showing up online? 48:30 What to do when it feels like everyone else is getting the opportunities you want. 51:00 How to get Katelyn's Visibility Content Pack. RESOURCES Get Katelyn's Visibility Content Vault™ 2.0 with 200+ done-for-you Canva templates HERE! Follow Katelyn on Instagram @thekatelynrhoades and comment PACK on any post to have the link sent directly to you Apply for the Elite Entrepreneur Mastermind HERE! Get on the waitlist for Mentor Collective Mastermind HERE! Try glōci for 40% off your first order with code HAPPY at checkout - head to getgloci.com FOLLOW Follow me: @loriharder Follow glōci: @getgloci Follow Katelyn: @thekatelynrhoades

So we need to have a frank discussionAnd you're probably not going to like what I say, but it needs to be said because I care about you and I want to see you win.But right now, you're doing something that's actually stopping you from winning.You're using AI to write your content.And I get it – your biggest barrier to creating content is time. I hear it all the time. You don't have the time to create content. There's people like me telling you that to attract clients you need to create content consistently. So when you find something that genuinely saves you time, you use it. But using AI to create your content isn't saving you time – it's actually costing you time. So in today's episode of the How I Do Content Podcast, I'm going to walk you through exactly where those hours are going AND how you can save time on your content without AI writing it for you. Let's begin.WANT MORE?Watch my 13 minute One Offer, 5 Angles at https://thesocialbolt.com.au/mini-training/ Join the Micro Messaging Waitlist at https://thesocialbolt.com.au/messaging-waitlist/ Follow Tahryn on Instagram at http://www.instagram.com/thesocialbolt Find out more at https://www.thesocialbolt.com.au TOPICS COVERED IN THIS EPISODEusing AI to write content, does AI save time on content, AI content creation problems, why AI content doesn't work, how to save time creating content, content creation time management, AI written captions, how to come up with content ideas, content ideas from client conversations, why my content isn't converting, content that doesn't sound like me, how to repurpose content, batch content creation, content ideation process, using your content data, how to make content faster, AI content sounds generic, content marketing for service businesses, how to write content without AI, content creation for small business ownersBackground Music is Copyright Free. You're free to use this music in your videos.Track: Harry Potter Theme SongMusic promoted by Chayatori RecordsVideo Link:  https://youtu.be/WY8-lVlLhWE 

AI can generate more content than ever, but real thought leadership still depends on original ideas, clear positioning, and a system that moves those ideas beyond your personal reach. Peter Winick explains how experts can build authority, reach the right audience, and turn their knowledge into a scalable business asset. He also shares where AI genuinely helps, why activity is not the same as productivity, and how thought leadership can reduce commoditization, attract better clients, and support premium pricing. 00:00 Introduction 02:58 The Trap of the Thought Leader on the Run 04:16 Why Great Ideas Don't Spread on Their Own 09:13 Thought Leaders With Untapped Potential 11:21 How AI Is Changing Thought Leadership 16:06 The Impact Equation for Thought Leadership 19:44 Why Thought Leadership Commands a Premium Rate, Review, & Follow If you liked this episode, please rate and review the show. Let us know what you loved most about the episode. Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today!

Do you still need to podcast when your business is at capacity? In today's episode, I'm sharing why I think you should continue to podcast even when that is the case. Plus, why I'm still sitting down to record despite the fact that Gaffin Creative is currently operating on a waitlist.Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you'll also find resources, show notes, and more for the Clocking In Podcast.Find It Quickly: Your Podcast Is Bigger Than This Month's Revenue (5:03)Most of Your Listeners Are A Long-Term Investment (7:24)What You Should Create When You Don't Need More Clients (10:26)What This Season Has Taught Me (13:56)Your Podcast Is Building Future Relationships (19:38)Mentioned in this Episode:Podcasting for Business: gaffincreative.com/coachingConnect with Haylee:Instagram: instagram.com/hayleegaffinWebsite: gaffincreative.comReview the Transcript: https://share.descript.com/view/xdLzej6NrMe Hosted on Acast. See acast.com/privacy for more information.

Business training for Contractors: https://thecontractorfight.com/battlegroundContractors hear it every day: “Your price is too high.” But most of the time, price isn't actually the problem. The problem is that you haven't given the customer enough evidence to believe you're worth more. In this episode of Contractor Fight TV, Tom breaks down the 3 things that justify a higher price without defending it, apologizing for it, or trashing the cheaper contractor. You'll learn how to use: • Communication to build trust before the sale • Content to establish authority before you ever meet • Customer experience to prove you're worth the premium You don't get to SAY you're worth more. You have to prove it. And if you're constantly hearing that your prices are too high, it might be time to stop blaming cheap customers and start looking at the experience your company is creating. CHAPTERS 00:00 — “Your Price Is Too High” 00:23 — Stop Defending Your Price 01:04 — What “Justifying Your Price” Actually Means 01:29 — #1: Your Communication Justifies Your Price 02:24 — Your Website Is Part of the Sale 03:02 — Bad Follow-Up Kills Trust 04:18 — Confidence vs. Arrogance 04:43 — Speed Is King 05:32 — Price Isn't the Only Thing Customers Care About 06:12 — #2: Your Content Justifies Your Price 06:30 — Become the Best Educator in Your Market 07:19 — Stop Making Excuses and Create Content 08:17 — “It Takes What It Takes” 08:39 — What Contractors Should Create Content About 09:38 — #3: The Customer Experience Justifies Your Price 10:22 — Your Team Is Part of the Experience 11:18 — Make Your Company Easy to Work With 11:34 — How Pre-Planning Builds Trust 12:39 — Stop Leaving Customers Loose Ends 13:14 — Warranty Problems Are Opportunities 13:45 — Trust Is What Makes the Higher Price Make Sense 14:25 — “People Are Just Cheap” Is an Excuse 14:54 — The Real Reason You're Getting Price Pushback 15:30 — Why Tom Gets So Fired Up About This 16:08 — Take the Next Step Ready to build a stronger, more profitable contracting business?

Are you a legitimate business owner looking to scale your content? If so, come and click here to learn more about how to work with us: Frhart2.comAre you an experienced executive or business owner who still doubts the value of content creation? In this video, I break down "The Known-Credible Paradox"—a strategic framework designed to help legitimate industry leaders stop getting overlooked and start building real brand leverage in 2026.If you already have a proven track record, you're already ahead of 90% of creators on social media. It's time to convert your real-world authority into an untouchable personal brand.

Growth doesn't happen by accident. It's built through accountability, transparency, and the willingness to challenge conventional thinking. In this rebroadcast of the Rainmaker Podcast, Dakota Founder & CEO Gui Costin sits down with Potomac CEO/CIO Manish Khatta to discuss the systems, leadership principles, and content strategies fueling Potomac's rapid growth. From implementing EOS and creating a culture of accountability to building a sales organization powered by CRM data and consistent communication, Manish shares the lessons he's learned as a CEO and business builder. Gui and Manish dive into one of the most overlooked opportunities in wealth management today: content creation. They explore why most firms get content wrong, how authentic storytelling outperforms product pitches, and why creating content at scale can become a firm's greatest competitive advantage. The conversation covers leadership, transparency, company culture, hiring, sales execution, CRM best practices, and the mindset required to grow both people and businesses in an increasingly competitive industry. Subscribe in Apple Podcasts Subscribe on Spotify Learn more about Potomac: https://potomac.com/ Read our blog: https://potomac.com/blog Disclosure: https://potomac.com/disclosures PFM-212-20260626 Hosted on Acast. See acast.com/privacy for more information.

Why do experts create content consistently but never get booked or paid? Dr. Catrise Austin reveals the Authority Gap and introduces the Fame Formula Score—a free diagnostic that shows exactly where your platform is failing. Celebrity Branding, LLC City: Flint Address: 1104 South Linden Road Website: https://www.celebritybrandingusa.com

CLICK HERE TO GRAB MY MARKETING PLAYBOOK!In Episode 187 of the Best Coach Ever podcast, we're diving into why great content alone isn't enough anymore—and why your marketing may be getting ignored even if you're posting consistently. Lynette breaks down the biggest mistake coaches are making in 2026: relying on overused messaging that's become emotionally invisible to buyers.This episode explores why common marketing phrases like "you need accountability" and "I help women lose weight sustainably" no longer convert, and what to say instead. You'll learn how to create marketing that shifts beliefs, builds an irrefutable case for your offer, and positions your coaching as the obvious solution.If you've been wondering why your content gets engagement but not sales, or why your pitches seem to fall flat, this episode will help you transform your messaging into marketing that actually converts.If you love this episode, don't forget to leave a 5-star rating and a quick review. It's the best way to support the podcast and help us keep bringing you real, honest conversations like this one.In this episode, we cover:1) Why Your Marketing Isn't Converting Anymore [0:00 - 4:15]-Why today's buyers ignore overused coaching language and "safe" marketing.-The difference between creating content and creating marketing that persuades.2) The Problem with "Lazy Marketing" [4:16 - 8:45]-How repeated industry messaging becomes emotionally invisible over time.-Why simply stating truths isn't enough to capture attention anymore.3) Marketing That Changes Beliefs Instead of Teaching [8:46 - 13:05]-Why great marketing builds a case instead of making generic claims.-The four beliefs every coach must communicate to earn trust and sales.4) Turning Weak Messaging into High-Converting Marketing [13:06 - 18:10]-How to replace generic claims with deeper, belief-shifting arguments.-Examples of transforming messaging around sustainability, accountability, and mindset.5) The Four Ingredients of Great Marketing [18:11 - 24:20]-Why tension and specificity grab attention and build credibility.-How emotional resonance and identity drive buying decisions.6) Building Content That Actually Converts [24:21 - 28:10]-How to stop relying on educational content alone.-Why buyers purchase the person they want to become—not just your coaching.7) The Question Every Coach Should Ask Before Posting [28:11 - End]-Shift from asking "What should I post?" to "What belief is preventing someone from buying?"-How identifying buyer objections creates stronger marketing and more effective content.Connect with Lynette:Instagram: https://www.instagram.com/lynettemariehFitness Coaching Business Accelerator: https://fcbaprogram.comThe Wellness CEO Mastermind: https://wcmprogram.com

You do not need a massive marketing budget to start showing up on Google. We break down five high impact SEO moves that design and remodeling companies can tackle first, especially if you are tired of relying only on referrals or expensive ads. Jason shares the same practical guidance he gives other remodelers when they ask what they can do now, on their own, to build momentum with search.We start with the foundation: your Google Business Profile. We talk about fully completing the profile, using the available space to describe services in detail, and making small but meaningful updates like holiday hours. Then we shift into local SEO strategy, including creating city pages and using location based keywords so you can compete in your real service area and improve your chances of landing in the map pack for “remodeler near me” searches.From there, we get into content that actually differentiates you: documenting the design and remodeling journey from the first meeting through selections, demolition, installation, and the final reveal. We also cover why reviews matter for both rankings and trust, when to ask for them, and how video or detailed written feedback can help. We close with user experience tips, including mobile optimization and site speed, so your website performs well for both visitors and search engines.If you found this helpful, subscribe, leave a review, and share the episode with a design pro who wants more qualified leads from SEO. What is the first fix you are going to make?Below are the Top 10 tips discussed:Optimize for Local Search Everywhere: Focus heavily on city-specific service pages, Google Business Profile optimization, and local keywords to dominate local search results.Create Project-Based Content: Showcase detailed before-and-after projects, case studies, and renovation stories to build authority and rank for long-tail searches.Prioritize Google Business Profile (GBP): Consistently update photos, reviews, services, posts, and FAQs because GBP remains critical for local lead generation.Use AI-Assisted SEO Strategically: Use AI tools for research, outlines, optimization, and scaling content while keeping the expertise and voice human.Build Topical Authority: Create clusters of content around kitchens, bathrooms, additions, cabinetry, and remodeling topics to improve overall search relevance.Optimize for Voice & Conversational Search: Write content that answers natural homeowner questions since voice and AI-assisted search continue to grow.Focus on High-Quality Visual SEO: Properly optimize project images, alt text, video content, and file names because visual search is becoming increasingly important.Improve Website Speed & User Experience: Fast-loading, mobile-friendly websites with strong navigation and clear calls-to-action rank and convert better.Generate Consistent Reviews & Reputation Signals: Positive reviews across Google and other platforms strongly influence rankings, trust, and conversions.Create Content for Every Stage of the Remodeling Journey: Develop SEO content that helps homeowners from inspiration and budgeting to hiring and project planning.Transform your marketing with Designer Discussions Academy. In weekly face-to-face sessions, we equip busy business owners with cutting-edge PR strategies, marketing insights, and time-saving tools to not just work in your business, but on your business. Join us to outshine competitors and elevate your business.Join us for our Academy sessions and workshops:https://www.designerdiscussions.com/academy.htmlDesigner Discussions is an educational interior design podcast on marketing, PR and related business topics. Download our FREE Client Avatar GuideDesigner Discussions is a partnership of three experts: Jason Lockhart, CEO of KABMS; Maria Martin, founder of DesignAppy; and Mirjam Lippuner, founder of Get Ink DIY

Your customers don't actually buy offers, they buy outcomes. Ignoring this fact can result in your content missing the mark. In this episode, Emma shares the most important question your audience is wondering with every piece of content they consume: "What's in it for me?". She explains why consumers focus more on identity than features and the importance of "Life ROI". You'll also learn the common pitfalls for founder-led brands and what Ninety Five Media assesses for every new client to help them boost their engagement and improve their conversions.  Listen in as Emma explains: What Your Consumers Really Care About How to Create Content that Converts What Your Audience Wonders with Every Piece of Content   And much, much more!  

In this episode of Just So You Know, Jamie and Justina sit down with Jacob from Humane Vision — one of the most creative and innovative animal rights content creators on the internet — to talk about what it really takes to use social media as a tool for real change.This conversation goes deeper than surface level takes. We explore how one person with a phone, a passion, and zero film experience built an audience of over 200,000 people — and why the way you tell a story matters just as much as the story itself.We get into:• How Jacob turned his passion for animals into viral content• The “bait and switch” technique that disarms non-vegans• Why humor is one of the most powerful tools in activism• How to start creating content with zero experience or equipment• The importance of individualizing animals to create emotional impact• Burnout, anxiety, and protecting your mental health as a creator• How to deal with trolls and use negativity to your advantage• Why quality beats quantity every single time• The editing tools and camera gear Jacob actually uses• What he would tell his younger self about following your passionThis isn't just about making videos. It's about using creativity, storytelling, and humor to reach the people who need to hear it most.If you've ever wanted to use your voice for the animals but didn't know where to start,this episode is for you.⸻IF THIS EPISODE RESONATED

Being visible is essential in our businesses right now — and if you're in the online business, coaching, or speaking world, you already know that there is a LOT happening in this space around showing up, creating content, talking to camera, and making video. And I am genuinely here for all of it. Showing up matters. Building that muscle matters. But here's what I think is getting lost in the conversation: if you actually want your online presence to DO something for your business, you still need to know what to say. And it's not one perfect post or a template that's suddenly going to explode your business and bring in a flood of clients.In this episode I'm teaching my messaging strategy and breaking it down into the seven distinct styles and angles that need to be represented across the entirety of your content and body of work. I'm also getting into what messaging really is, how it connects to everything you create, and why everything you put out into the world — from a ten-second reel to a two-day live event — is content. All of it together is your body of work. And understanding that is what actually changes how you show up.I'm breaking down each of the seven messaging styles, what they do, who they reach, and why no single one of them is enough on its own — because different people in your audience need to hear different things at completely different moments, in completely different ways.In this episode you'll hear:Why visibility and showing up are essential AND why you still need to know what to say — and what that actually looks like in practiceWhat messaging really is and how it connects to absolutely everything you create in your businessWhy everything you put out into the world is content — and what your body of work is actually made ofThe seven messaging styles that need to be represented across your content over time — and what each one does for a different person in your audienceWhy different people need to hear the same thing in completely different ways — and why that's not repetition, it's strategyWhy there is no one perfect post, template, or platform that does the whole job — and what to focus on insteadIf you've been showing up and creating content and wondering why it's not quite doing what you want it to do, this episode is going to give you the full picture — and a completely new way to think about everything you say and create.

Stop Blaming the AlgorithmIs the algorithm really the problem… or is it just the perfect excuse to stay invisible?Welcome to another episode of The Wanky Thoughts Podcast! Today I'm getting stuck into something I've been hearing so much lately everyone moaning about the algorithm. LinkedIn hates me. Instagram's got it in for me. Nobody's seeing my posts. Sound familiar?I'll be honest, the glory days where you put a post out and the whole world saw it are over  and I get why. But if you're scaling your business and you're terrified to be visible, you don't know what to say, or you're convinced that selling makes you sound pushy and salesy… the algorithm isn't actually your problem. I'm calling it out in this one.Tune in if you're ready to stop hiding behind the algorithm excuse and finally show up.GET IN TOUCH Message me at helen@helenwalkercoaching.com Follow me on Instagram Connect with me on LinkedIn Watch this podcast on YouTube

Summary Alan Alda runs his own firm and figured AI tools would make content creation easy. He was half right. Jared Correia sits down with David Arato, founder of Lexicon Legal Content, to unpack why mass AI publishing is triggering Google penalties, what compliance risks law firms are ignoring in their marketing content, and how the rise of AI overviews is reshaping the entire game.   David explains the EEAT framework, breaks down a three-level compliance review process for AI-generated content, and outlines what law firms should actually be doing to get cited in AI search results. The short version: less slop, more substance, and a human with a law degree reading everything before it goes live. About the Guest David Arato is the founder of Lexicon Legal Content, a content agency that has served law firms and legal marketing agencies for 15 years. A law school graduate who got his start writing legal blog posts for extra money while studying for the bar in 2009, David built Lexicon into a white-label content partner for major legal marketing agencies before pivoting to serve law firms directly. He is also a former professional cellist, which explains the hustle. Find him at lexiconlegalcontent.com. Key Takeaways "Scaled content abuse" triggers Google penalties. Publishing AI content at volume without editorial oversight risks manual penalties and lost search visibility overnight. 78% of legal searches now trigger AI overviews, pushing organic results below the fold and increasing zero-click searches that never land on your website. AI tools do not know your state bar's advertising rules. Terms like "expert," "specialist," and "best attorney" can trigger bar complaints without a human review step. The EEAT framework (Expertise, Experience, Authority, Trust) holds law firm websites to a higher standard than most sites because they fall under "your money or your life" (YMYL) categories. Trust is the pillar. Great content still ranks. Adding genuinely new information to the conversation is what earns Google's attention and gets your firm cited in AI overviews, ChatGPT, and Perplexity. Links and Resources Lexicon Legal Content: lexiconlegalcontent.com Red Cave Law Firm Consulting: redcavelegal.com Keywords AI-generated legal content, law firm SEO, Google AI overviews, legal content marketing, EEAT framework, YMYL websites, bar advertising rules, scaled content abuse, legal blog content, zero-click searches, AI content penalties, law firm website content, Google search quality rater guidelines, legal marketing compliance, content freshness SEO, Lexicon Legal Content, AI overviews for lawyers, law firm marketing strategy, shadow AI, law firm blog strategy Episode Highlights [00:03:06 - 00:04:01] David explains why the rise of AI tools actually increased demand for quality legal content, not killed it [00:06:10 - 00:07:07] The problem with "scaled content abuse" and why mass AI publishing tanks law firm sites [00:07:57 - 00:09:09] The compliance and malpractice risks hiding in AI-generated marketing content [00:19:04 - 00:20:43] 78% of legal searches trigger AI overviews, and what that means for your rankings [00:21:23 - 00:22:09] Traffic declines and the rise of zero-click searches reducing referrals to law firm websites [00:23:11 - 00:24:51] Three-level compliance review: catching what AI tools miss in legal marketing content [00:26:02 - 00:27:58] EEAT and YMYL explained: why law firm sites face a higher content bar than most  

In this episode of Strategy with Sally, Sally, sits down with Katie Fawkes, Director of Marketing at Ecamm, live streamer, podcaster, and passionate advocate for helping creators build confidence on camera. Katie shares her journey from being terrified of live video to becoming a regular host of live shows and podcasts, proving that confidence doesn't come from having the perfect setup—it comes from showing up, learning as you go, and embracing the messy moments along the way. Together, they explore why so many aspiring creators get stuck waiting for the perfect gear, perfect background, or perfect script before they start. Katie reveals why the biggest barrier to video success isn't technology at all—it's the fear of looking inexperienced or getting it wrong. She shares stories of her own live-streaming mishaps, from frozen camera screens to empty-chair moments on live broadcasts, and explains how every mistake becomes part of the learning process. The conversation also dives into the growing importance of authentic video in an AI-driven world. Katie explains why audiences are craving real human connection more than ever and why live video creates a level of trust that polished content often can't replicate. Listeners will gain practical insights into simplifying their video workflow, avoiding overwhelm with production tools, and focusing on what truly matters—creating meaningful content that serves their audience. Katie also shares how Ecamm's flexible approach allows creators to start simple, grow at their own pace, and produce professional-quality content without complicated workflows. One of the standout moments of the episode is Katie's reminder that professionalism doesn't mean hiding your personality. From crochet creations and movie memorabilia to unique backgrounds that spark conversations, she encourages creators to let their authentic selves shine through and create genuine connections with their audience. The episode wraps up with a fun Fast Talk round covering live streaming versus recording, planning versus improvising, audio versus video quality, and Katie's favorite ways to create content. Whether you're a business owner, podcaster, coach, or content creator who has been putting off video because you don't feel ready, this episode will give you the confidence to start before you're perfect and discover that authenticity beats perfection every time.   Connect with Katie Fawkes: Website: https://www.ecamm.com Facebook: https://www.facebook.com/ecammnetwork Instagram: https://instagram.com/ecammnetwork LinkedIn: https://www.linkedin.com/in/katie-anne-fawkes/ Special Offer: Discover Ecamm, the all-in-one live streaming and video production platform for Mac that makes it easy to create professional-quality video without complicated tools or workflows. Learn more at: https://www.ecamm.com Tune in and learn how to simplify your video creation process, show up authentically, and create content that truly connects with your audience.   Stay Connected & Get Exclusive Access: Join the Private OmniSAM Community: omnisam.com.au/gsdgroup Facebook Group: gsdfb.omnisam.com.au Follow on Facebook: facebook.com/sallysparkscousins Watch the Live Stream & Subscribe for More Updates: OmniSAM YouTube: youtube.com/@omnisamsoftware Sally Sparks-Cousins YouTube: youtube.com/@sallysparkscousins

AI in Branding, Part 2: How to Stand Out, Create Content, and Build a Future-Proof Brand Welcome back to Part 2 of our FAQ series! If you missed Part 1 (FAQ #1–#6), be sure to listen first — we covered where branding starts, brand DNA decoding, ROI, and more. In this episode, we tackle FAQ #7–#12. Joanne dives deeper into the most pressing questions about AI in branding and what it truly takes to build an enduring, human-centered brand in the AI Age.

Send us Fan MailCreating content does not have to be as hard as some people will lead you to believe. Something so simple can change your life and it does not have to be perfect. The simple telling of an experience that you lived through is all it really is and told in your on way gives you a uniqueness that no one but you can have.  Road rage, a recipe that you created, a walk through the park told in your voice is content. The journey you have kept over the years could be used to create years of stories that are told by you could help so many people become your audience and followers for years to come. It's just that simple and after listening to this episode you will be changed if you are challenged in this way today. You want ot create content, you want to tell people about your life experiences with the intention of helping someone solve a problem told by you has the potential to go along way into someone else's journey. Listen and let me know what you feel when this episode is done. Chuck RuckerRuck's Place Podcast HostSupport the show

Wondering how to attract the people on LinkedIn who actually want to buy from you? I interview Will McTighe to discover a three-part LinkedIn content funnel framework plus the specific post formats and posting ratios that make it work.Content Styles That Create AwarenessContent Styles That Build TrustContent Styles That Generate Leads and SalesLinkedIn Content Ratio FormulaGuest: Will McTighe | Show Notes: socialmediaexaminer.com/721Review our show on Apple PodcastsSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Are you creating content that people watch… or content that actually gets people to buy?Because there's a big difference.In this episode, I'm joined by Sol Hyde, who left the corporate world, picked up his phone, started creating content, and built an online business from scratch in just 18 months. Since then, he's helped over 100 coaches, consultants and agencies grow and scale their businesses using organic content, trust-based marketing and community. We unpack why followers don't automatically equal sales, the biggest mistake people make when trying to “convert” their audience, and why storytelling might be the thing that turns your content from “getting views” to actually creating clients.We also go into confidence, conviction, hand raisers (you'll understand soon

For ALL IN WITH ALLIE podcast listeners only- and for a limited time - use code:ALLIN25 for 25% off the ALL IN EXPERIENCELearn more / go all in here: http://www.allieireeves.com/all-in-experience

Tessabella Jelten sits down with The Broke Agent to explore how real estate professionals can move beyond surface level AI use and instead build systems that actually scale their marketing. The focus is on Claude Projects and how centralized knowledge structures can lock in brand voice, messaging consistency, and content strategy so AI outputs feel tailored instead of generic. If AI tools have felt like they produce inconsistent or unfocused marketing help, this episode breaks down a more structured approach.

I know, I know, this is NOT the typical "how to make more money with your website & content" topic. However, the truth of the matter is, as a woman, I have had to learn how to work WITH my body to work smarter NOT harder.  While I gave 4 super valuable tips on how to create higher quality content more easily in the last episode, this method builds right on top of that.  I know you probably didn't come to a podcast called Simple SEO and Marketing expecting to hear about cycle syncing and content creation… but here we are, friend. And honestly? This has been one of the most helpful things I've learned for making content creation feel easier, faster, and less like I'm fighting myself. In this episode, I'm breaking down how I create content according to the four phases of my cycle and how you can use the same idea to plan your content, batch your work, record podcast episodes or videos, write faster, upload, optimize, reflect, and rest. In this episode, we'll talk about: Why some tasks feel easier during certain times of the month How to match your content tasks to your energy When I like to plan content, record, write, upload, and analyze Why batching works even better when you stop ignoring your body How this can help you create better content in less time This one might feel a little unexpected, but if you are a woman creating content for your business, I truly think it could be a game changer.   Get the same custom GPT I use to turn a podcast episode (or YouTube audio) into a blog that drives sales! Audio to SEO Custom GPT. Use the code PODCAST to save 10% Free training: Learn how to get 300X More Website Traffic in a Year in 3 Simple Steps  Get the Keyword Research Kickstart- Cut ALL the fluff and Learn how to use Ubersuggest the easiest and most effective way possible- in less than an hour! Join Simple SEO Framework & Group Coaching Program. Learn how to get 300%, 500%, even 12,000% more website traffic in a year.  to get your website set up for SEO Success in a DAY & learn how to maintain a traffic-generating machine in 2hrs/ week. Ready to get your website copy AND your SEO strategy DONE in a day? Snag a spot for a VIP Copy Day! Book your discovery call here! Join the Facebook Group Email info@faithhanan.com

Ep. 106 Hi angels!!! Welcome back and welcome to this first ever MINI SERIES! Over the next few weeks, you can expect tangible episodes with very specific strategies that you can implement on social media - IMMEDIATELY.Are you trying to build a personal brand on social media but it's just not growing?Are you selling a product but you aren't landing new clients online?Do you get high view sometimes, but no conversion???Then this series is absolutely for you. I've been diving deep myself into new skills trainings from the experts who actually know how to SELL well on social media, and I'm taking everything I've been learning and am spilling it all here for you guys too. I hope you love this first ep!!! GET MY 90 DAY GOALS JOURNAL ON AMAZON:https://a.co/d/0b8f6tri LET'S STAY CONNECTED Subscribe on YoutubeFollow / Rate 5-stars on SpotifyFollow me on socialsBRAND @myelevatedlifestyleco PERSONAL @itsamygriffith I love to connect with you all, every comment, message that you send me, I see it and I love hearing what you want to see more of from me. Love ya angels xoxo 

Peloton instructors can now create and publish their own content directly on the BreathWrk platform — a major expansion of the partnership between the two companies. We break down what this means for Peloton's content ecosystem, instructor autonomy, and where the BreathWrk integration goes from here.Also covered this week:BreathWrk launches a new 7-day breathwork program featuring Peloton instructor ChelseaPeloton announces the Faces Of Fitness Miami 2026 lineupPeloton launches 0% financingPeloton partners with Hospital for Special SurgeryPeloton instructor Tunde Oyeneyin gets her own Peloton apparel collectionPeloton instructor Ash Pryor returns earlier than expectedPeloton instructor Selena Samuela and Peloton instructor Olivia Amato are both back on the live scheduleJohn Foley and Peter Stern join Alex Toussaint's Club Bangers in-studioPeloton instructor Johanna Ricouz shares her fertility storyWhoop releases a non-software updatePeloton instructor Ross Rayburn launches a new SubstackPeloton launches a race training teamPeloton honors Asian & Pacific Islander Heritage MonthNew class unlocked for Legend level membersPeloton instructor Matty Maggiacomo's May ChallengePSL Run Club returnsPeloton instructor Jess Sims to lead a free 5K for Mental Health Awareness MonthMusic substitution debate heating up on Reddit — is it getting out of hand?Peloton's monthly challenge adds a new tierTCO Top 5, listener-recommended classes, and This Week at PelotonThe Clip Out is the longest-running independent Peloton podcast. New episodes every Friday. P Hosted by Crystal O'Keefe and Tom O'Keefe e theclipout.com l Instagram: @clipoutcrystalSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

I spent months building a course that nobody bought. The modules were recorded, the landing page was live, but the launch brought complete silence. That painful failure taught me a valuable lesson: I had built the product first instead of discovering what my audience actually wanted. In this honest and practical episode of Bootstrap MD, Dr. Mike Woo-Ming shares his confession and the exact sequence he would follow if he had to rebuild his physician brand from zero in 2026. He explains why most physician brands stall, being too broad, posting random content with no through-line, and having no clear offer connected to a business outcome. Dr. Woo-Ming outlines a clear 7-step framework: getting specific with positioning, picking one platform, creating content with intention, building an email list early, connecting the brand to a real offer based on conversations not assumptions, using AI as a collaborator, and protecting your time as a busy practicing physician. This episode empowers physicians to stop guessing and start building a brand that actually connects, resonates, and generates revenue without burnout or wasted effort. Three Actionable Takeaways: Nail Your Positioning First: Before posting anything, clearly define who you're helping, the specific problem you solve from their perspective, and what makes your approach different. Get uncomfortably specific,  one audience, one problem, one differentiator. Create Content with a Through-Line: Stop random posting. Use the simple framework: Identify the problem, make them feel seen, teach one useful principle, or share a result. Aim for three focused posts per week so your audience knows exactly what you stand for. Connect Your Brand to an Offer Based on Real Conversations: Talk to 10 people in your target audience. Ask what they're struggling with, what they've tried, and what they'd actually pay for. Then design your offer around their answers, not your assumptions  and make the ask. About the Show:   Bootstrap MD is the ultimate podcast for physician entrepreneurs looking to escape traditional healthcare and control their financial futures. Hosted by Dr. Mike Woo-Ming, a successful physician, entrepreneur, and investor, the show delivers actionable insights on starting businesses, creating passive income, and navigating healthcare entrepreneurship. Featuring interviews with industry leaders, physicians, and experts in telemedicine and digital health, it's your guide to building a profitable, fulfilling career.  Tune in weekly at  http://bootstrapmd.com   About the Host: Dr. Mike Woo-Ming has over 20 years of experience as a physician entrepreneur. He's built and sold multiple seven-figure companies and now leads Executive Medical, a group of clinics specializing in age management and aesthetics. Through BootstrapMD, he mentors physicians in business, content creation, and autonomy. Let's Connect: www.https://www.bootstrapmd.com    Want to start a podcast? Check out the Doctor Podcast Network!  

Join the free Content Marketing Lounge Facebook Group here: https://www.facebook.com/groups/contentmarketinglounge/ Join the CML Academy and learn how to build a freelance writing business, even if you're starting from zero: https://www.skool.com/the-content-marketing-lounge-8374/about Learn more about my consulting and freelance services: https://www.colliermarketing.com/ Thank you for listening!

I keep seeing smart business owners create invisible content because they focus on expertise over audience discovery... Your content is brilliant, your advice is spot-on, but your views tell a different story. The harsh truth? Being an expert isn't enough if your content can't be found.⭐️ Turn your YouTube channel into a sales funnel! Get Meredith's YouTube Funnel Playbook here: https://videobrand.link/playbook✨ STILL IGNORED IN YOUR NICHE? GET YOUR YOUTUBE VISIBILITY REPORT: https://meredithmarsh.co/visibility

Tory Lemoine and I talk social media, authenticity, trolls, and what most creators get wrong. She explains why creating content for money is the worst reason to start.We wrap it up with some Louisiana culture during the Tigs Blitz.

When it comes to creating content, the "creation" part isn't actually your problem. You have the ideas, but you are also feeling pressure to constantly come up with content that feels new and exciting and will make your audience interested in engaging. So many people are stuck in a cycle of brainstorming content ideas, second-guessing every single post they create..and then ultimately ghosting their IG when they can't think of anything new to post. Which is why your content process feels exhausting (and honestly… unsustainable).But the businesses that are consistently bringing in clients aren't creating more content.They're repeating the right message (over and over and over again)...When you have a clear brand message and you know what your dream clients need to hear (and you are sharing that message on repeat), content becomes easier to create, easier to repurpose, and way more effective at actually converting.This episode will help you shift how you think about content so you can stop starting from scratch every week — and start creating content that builds trust, visibility, and consistent inquiries.In this episode, we cover:• Why constantly trying to create “new” content is actually hurting your consistency • The biggest mistake people make when trying to repurpose their content • Why repeating your message is what builds trust • How to shift your content so it speaks to what your clients actually care about (and makes them reach out) • A simple way to repurpose your content across multiple platformsIf you want to get off the content hamster wheel and start creating content that actually brings in clients (without feeling like you always have to be “on”) this episode is for you.Ways we can work together:  Create a website so strong that clients are sold on working with you as soon as they find you! Is it time to elevate your business with new brand photos?I'D LOVE TO CONNECT WITH YOU!Say hello on Instagram

Ryan Pineda and Brian Davila host Neel Dhingra as he breaks down how the widening gap in social media rewards creators who combine unique positioning, consistent iteration, and targeted monetization strategies to win without needing massive audiences.⁣⁣Connect with Neel - ⁣https://www.instagram.com/neelhome/⁣https://www.forwardevent.com/⁣__________⁣If you want to start your real estate investing business, we'll give you 1:1 coaching, seller leads, software, & everything you need. https://www.wealthyinvestor.com⁣⁣If you're a business owner who wants to get in peak physical shape, we can help! https://www.allproceo.com⁣⁣Join our private mastermind for elite business leaders who golf. https://www.mastermind19.com⁣⁣Join free Bible studies and workshops for Christian business leaders. https://www.tentmakers.us⁣__________⁣CHAPTERS: ⁣3:01 - Why Small Audiences Can Still Make Millions ⁣9:05 - Why Unique Personalities Beat “Good Content” ⁣16:16 - Consistency vs Actually Improving Your Content ⁣21:04 - Finding Your Niche Using Proven Content ⁣27:05 - How Neel Turned Content Into a 7-Figure Business ⁣33:10 - Building Trust vs Just Teaching Information ⁣40:05 - The Risk of Playing It Safe With Content⁣46:00 - Building a Brand That Actually Stands for Something⁣54:20 - Monetization: Turning Attention Into Revenue⁣1:00:15 - Creating Offers That Match Your Content⁣1:12:20 - Staying Consistent When Results Are Slow⁣1:18:00 - What Separates Top Creators From Everyone Else⁣1:21:30 - Final Advice for Building a Profitable Audience

Long-form content alone doesn't make it strategic. You can start a podcast, write blog posts, upload to YouTube - and still not see clients from it. In this episode, I'm breaking down the anatomy of forever content - the structural framework that makes content both discoverable and profitable over time. I explain why checking the “long-form” box isn't enough, how I structure every piece of content like a sales page, and why most people are creating content in the wrong order. We'll talk about Cloud → Gold → Rainbow, how open loops guide the next step, and why content is not step one if you haven't validated your signature offer. This is the difference between publishing consistently and building an ecosystem. If your content isn't converting, this will help you diagnose why. What You'll Learn in This Episode: What “forever content” actually means (and what it doesn't) Why long-form content alone won't lead to sales The Cloud → Gold → Rainbow framework for structuring content How I use open loops to move people through my ecosystem Why SEO starts with empathy, not keywords The biggest mistake people make when choosing content topics Why content is not your next step if you haven't had 3 full-price clients How to think about content as part of a larger machine Links & Resources: Client Booking Machine™ Masterclass (free):https://courtneychaal.com/masterclass Yay for Clients:https://courtneychaal.com/yay-for-clients Six Figure Sprint:https://courtneychaal.com/six-figure-sprint The previous episode mentioned: Stop Playing the Content Slot Machine –https://courtneychaal.com/stop-playing-the-content-slot-machine/ The State of Content Marketing in 2026 –https://courtneychaal.com/forever-content-marketing/

Dealers must create content that consumers TRUST. I had the opportunity to catch up with Art Pier at C-4 Analytics NADA 2026 booth for an incredibly insightful interview on dealership marketing. We discuss the marketing strategies that dealerships need to take action on in 2026. #nada2026 #automotive #dealership #nada #dealershipmarketing Digital Dealership Solutions: ddsolutions.ca Strategy With Jason: strategywithjason.com Bell2Bell: bell2bell.ca Listen To The Strategy With Jason Podcast: Apple Podcast: https://apple.co/3IwlT3v Spotify: https://spoti.fi/3fT8V3H Soundcloud: https://bit.ly/347rnDb

In this episode, Micah and Matthew discuss the critical role of content creation for financial advisors. They emphasize that all advisors produce content, but the best ones have systems in place to utilize it effectively. The conversation covers the importance of internal training, overcoming barriers to content creation, and the necessity of consistency and iteration in building a content library. They also highlight the significance of engaging with clients through content and provide actionable steps for new advisors to start creating their own content. Why Every Advisor Needs to Create Content [Episode 348] Resources in today's episode: Resources - Micah Shilanski: Website | LinkedIn - Matt Jarvis: Website | LinkedIn - Learn More about our Coaching Programs

Did you know your readers are thinking about your book long before they ever think about buying it? Today is a sneak peek into a new three-part series. Let's learn to read the room (as a host or guest) so our Q2 content truly speaks to what readers need right now.

Zeb Lowe sits down with Rick Grant to unpack why “more content” isn't the answer and why clarity, authenticity, and narrative structure matter more than ever. They dig into what actually makes content stick, why audiences are tuning out polished but hollow messaging, and how brands can define thought leadership without sounding like everyone else. Here's a glimpse of what you'll learn: Good content is memorable and impactful. Stories are more effective than bullet points for retention. Simplifying messages helps break through content noise. Authenticity is key to effective communication. AI can be a valuable tool for content creation. Thought leadership is accessible to anyone passionate about their knowledge. Understanding your audience's journey is crucial for content strategy. Leverage personal experiences to craft unique narratives. The basic brand promise is foundational for effective messaging. Helping others is the best way to establish expertise. Related to this episode: Rick Grant's Linkedin The Power House podcast brings the biggest names in housing to answer hard-hitting questions about industry trends, operational and growth strategy, and leadership. Join HousingWire's Zeb Lowe every Thursday morning for candid conversations with industry leaders to learn how they're differentiating themselves from the competition. Hosted and produced by the HousingWire Content Studio.

If you have a podcast — or you're thinking about starting one — chances are you've already wondered how AI fits into the picture. Can it save time? Can it help you grow faster? And more importantly… can it actually help you build a profitable podcast without watering down your voice or your authority?In this episode of Run Your Damn Business, I'm breaking down when AI helps your podcast grow — and when it quietly works against you. Because while AI can absolutely support podcast monetization and online visibility, using it the wrong way can weaken the very thing that makes podcasts convert: trust, connection, and authority.I use AI every single week in my business. I'm not anti-AI. But I am deeply strategic about where it belongs in a podcasting ecosystem — especially if your goal is monetizing a podcast, attracting aligned clients, and building sustainable passive income instead of another content hamster wheel.Inside this episode, we talk about why AI is incredibly effective for behind-the-scenes podcast strategy — and why relying on it for your actual content can hurt your ability to market online in a way that feels human and believable.You'll hear how AI can help you:Understand your market fasterClarify positioning and messagingStrengthen SEO so your podcast compounds over timeIncrease online visibility without posting moreSupport podcast monetization without replacing your voiceBut we'll also talk honestly about the one area where AI causes podcasters to lose momentum, confidence, and connection — often without realizing it.Podcasting is not just a content channel. It's relationship marketing. And when your goal is to attract more clients, build trust at scale, and create a business asset that works even when you're offline, how you use AI matters just as much as whether you use it.This conversation is especially important if you're trying to:Build a profitable podcast instead of an expensive hobbyMonetize your podcast in a way that feels alignedUse your podcast as a long-term business assetMarket online without burning out on social mediaI also share how I'm teaching this exact framework — including SEO patterning, keyword positioning, and strategic AI use — inside my free live training happening February 24–26, where I walkReady to turn your podcast into a real business asset? If you already have a podcast that isn't making money — or you're thinking about starting one and want to do it right from day one — I'm hosting a FREE, live training that will show you exactly how to build a podcast that actually supports your revenue. Inside the Profitable Podcast Kickstarter, I'll walk you through how to: • connect your podcast to a real offer • stop creating content that goes nowhere • turn listeners into clients — without living on social media

So many of my Courage Driven Latinas clients are loving the Visibility Challenge we're working through right now, but that doesn't mean that it's been easy for them. In fact, a few fears have come up, and were preventing them from posting their content. It turns out they were afraid of being seen as conceited.    This makes sense, especially for our community. We were always being told to worry about what other people will say and what other people will think of us. Being too visible has always been framed as a negative in our lives, but what if I told you that posting your content was one positive you could do for our community?    This week's episode is about what to do when you want to create content, but don't want to come off as conceited. My clients are afraid that posting on social media automatically means that they're being too cringe or conceited. But that will never be the case if your content is in service to your audience. And this week, I'm going to show you how to embody the mindset that will help you enjoy creating content and sharing it with the world!   Resources Mentioned: Click here to claim your Manifest Your Marca bot!   Follow Erika on: Instagram @‌theerikacruzTikTok @‌theerikacruzLinkedIn Website: http://www.theerikacruz.com How to work with Erika: Join the waitlist for the Courage Driven Latina program here! Join the waitlist for the Magnetic Mastermind here!   Podcast production for this episode was provided by CCST, an Afro-Latina-owned boutique podcast production and copywriting studio. 

On this episode of The Cozy Babes Club, we're talking all about building a brand from scratch and what it actually looks like to show up online consistently. I'm sharing my own experience as a creator, the routines and habits that made the biggest difference for me, and the things I wish I knew when I first started posting.We get into consistency, posting schedules, putting yourself out there even when it's uncomfortable, and how to build something sustainable without burning yourself out. If you're a girly pop who wants to start creating but feels overwhelmed or unsure where to begin, this episode is for you

WORK WITH MEFREE $75K TRAINING [download here]

Join Favour Obasi-ike, MBA, MS for a masterclass on email marketing strategies that actually drive revenue. In this session, Favour breaks down the power of segmented email campaigns, explains the metrics that matter, and shares how to build a website-first content strategy that turns subscribers into customers. Learn how to leverage free tools, automate your email sequences, and create long-term relationships with your audience through strategic, data-driven email marketing ROI.Whether you're just starting with email marketing or looking to optimize your existing campaigns, this episode delivers actionable insights you can implement immediately to boost engagement and generate sustainable revenue.What You'll Learn✓ How to use segmented emails to increase revenue and engagement✓ The difference between click-through rate and click rate (and why it matters)✓ Why your website is the foundation of successful email marketing✓ Google's E-E-A-T framework for creating helpful content✓ How to repurpose one piece of content across multiple channels✓ Which free tools every email marketer should be using✓ The "website-first" content strategy that saves time and builds SEO✓ How to create automated email sequences that work 24/7Top 7 Email Marketing Best Practices1. Use Segmented Emails StrategicallyCreate segments based on subscriber behavior and preferences. Use polls and interactive elements to gather data, then tag links to track which subscribers are interested in which offerings.2. Build a Helpful, Responsive WebsiteYour website should be fast-loading, mobile-friendly, and provide genuine value. Focus on Google's E-E-A-T framework: Experience, Expertise, Authority, and Trust.3. Create Content on Your Website FirstPublish content on your website before sharing on social media. This builds your owned digital assets, improves SEO, and gives you more control over distribution.4. Leverage Email Metrics for Continuous ImprovementTrack who opens, clicks, and takes action. Identify your most engaged subscribers and create VIP segments for them. Use this data to refine your messaging over time.5. Implement Scheduled and Automated Email SequencesSet up automated sequences that trigger based on subscriber actions. Create welcome series, nurture campaigns, and re-engagement flows that work around the clock.6. Repurpose Content Across Multiple FormatsTake one long-form piece and break it into blog posts, social media updates, podcast episodes, videos, and email newsletters. Maximize your content creation efforts.7. Focus on Long-term Relationship BuildingNot everyone opens emails the day you send them. Be consistent with your schedule, provide ongoing value, and build trust over time rather than chasing quick sales.Key Metrics to TrackDeliverability Rate - Percentage of emails reaching subscriber inboxesOpen Rate - Percentage of delivered emails that get openedClick Rate - Percentage of delivered emails with link clicksClick-Through Rate (CTR) - Percentage of opened emails with link clicksConversion Rate - Percentage completing your desired actionPodcast Episode Timestamps[00:00] Episode introduction: Email marketing best practices that earn revenue[00:40] Why segmented emails are the #1 revenue driver[03:06] How to create segments triggered by scheduled emails[03:37] Example: Segmenting by in-person vs. virtual event preferences[06:00] Using polls to understand what your audience really wants[07:00] Revenue starts at the beginning: building systems for MRR[08:00] Click-through rate vs. click rate explained[09:00] Identifying and segmenting your most engaged subscribers[10:00] Tracking email opens and clicks consistently[10:30] Creating VIP segments for highly engaged subscribers[14:00] Re-engaging inactive subscribers through targeted campaigns[15:00] Email deliverability and its impact on revenue[17:00] Understanding spam filters and how to avoid them[18:00] Email authentication: SPF, DKIM, and DMARC[20:00] Real case study: Client ranking page one for competitive keywords[21:42] Technical SEO: indexing, blogs, location pages, schema markup[23:00] Email marketing as direct response marketing[24:00] Why not everyone opens emails immediately (and that's okay)[25:00] Best Practice #1: Have a helpful, responsive website[25:32] Google's E-E-A-T framework: Experience, Expertise, Authority, Trust[26:22] You have less than 10 seconds to make an impression[27:00] The "website-first" content strategy[27:22] Free analytics tools: Google Search Console, GA4, Bing, Microsoft Clarity[28:00] Repurposing one article into multiple content formats[30:00] Maximizing content value through strategic repurposing[32:00] Creating content pillars and topic clusters[33:00] Planning content calendars aligned with email campaigns[35:00] Balancing evergreen content with timely topics[37:00] Creating lead magnets that attract quality subscribers[39:00] A/B testing email subject lines and content[40:00] Overview of popular email marketing platforms[41:00] Mailchimp: features, pricing, and best use cases[42:00] Constant Contact for small businesses and nonprofits[43:00] Brevo (formerly Sendinblue): affordable with SMS capabilities[44:00] HubSpot: comprehensive CRM and marketing automation[45:00] Choosing the right platform for your business needs[46:00] Free tier options and when to upgrade[50:00] Advanced segmentation for e-commerce businesses[51:00] Using behavioral triggers to increase conversions[52:00] Email in omnichannel marketing strategies[53:00] Measuring ROI from email campaigns[54:00] Common email marketing mistakes to avoid[57:00] Recap of key best practices[59:00] Closing remarks and next session announcement[59:29] Tomorrow's topic: Search Engine Marketing & SEO Best Practices (11 AM Central)Tools & Resources MentionedEmail Marketing Platforms: Flodesk >> Sign up and Get 50% OffAnalytics Tools: Google Search Console, Google Analytics (GA4), Bing Webmaster Tools, Microsoft Clarity, Fathom Analytics, Matomo AnalyticsOther Tools: Eventbrite, PinterestSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In this episode of the GaryVee Audio Experience, I sit down with Kayla Itsines, the global powerhouse and founder of the female-only fitness app, Sweat. Kayla, who has spent her career being known as "Kayla the personal trainer," asks for advice on how to evolve her narrative now that she is a mother and leader in her industry. I share my own experience of moving beyond being "Gary the wine guy" and offer a powerful framework for expanding your personal brand.You'll learn:Why the old rules of "staying in your niche" are wrong and the power of the "and" concept.The two things you must give up to successfully shift your content narrative.How to handle the "outside noise" from people telling you to stay in your lane.Why I believe there is a "massive appetite" and opportunity for female founders.My advice for treating yourself like a premium brand for high-level sponsorships.Why, at this level of success, the only thing you should be thinking about is what makes you happy.

In episode 249, Dean and Deron discuss recent plays (Vindication & Flock Together). They also discuss what the board gaming hobby would look like for them if they didn't create content. If you enjoy our podcast, please consider rating us and giving us a review. If you like our YouTube channel, please consider subscribing. If you have questions you would like us to answer on the podcast, please email us at meepletownmail@gmail.com. To support us further, check out www.patreon.com/meepletown or www.buymeacoffee.com/meepletown9. Join us on Discord: https://discord.gg/uasmBx326h  00:00     Intro 02:59     Vindication 11:30     Flock Together 18:44     What if we didn't create content? Thanks for coming down to MeepleTown!

January is coming fast, and the pressure to do everything is real. In this episode, I share how to set yourself up to win in 2026 starting NOW. This year has made it clearer than ever that you need to stand out from the pack, put your blinders on, and stop chasing trends. If you want 2026 to be your year of speed, visibility, and bold moves, it starts with clarity before chaos. Tune in to lose the pack and come out on top in 2026. Check out our Sponsors: Shopify - Start your $1/month trial at Shopify.com/happy SKIMS - The SKIMS Holiday Shop is now open at SKIMS.com. Let them know we sent you by choosing Earn Your Happy podcast in the dropdown after you purchase. Brevo - Head to brevo.com/earn and use the code EARN to get 50% off Starter and Business Plans for the first 3 months of an annual subscription. Aura Frames - save on the perfect gift at AuraFrames.com - get $35 off Aura's best-selling Carver Mat frames with promo code EARN at checkout. Northwest Registered Agent - Build your complete business identity in just 10 clicks and 10 minutes. Visit www.northwestregisteredagent.com/paidearn Blinds.com - The Black Friday deals at Blinds.com are going strong all month long! Save $50 off when you spend $500 or more - use code EARN at checkout.  HIGHLIGHTS How to position yourself as a top leader in 2026. What every business should be chasing instead of trends. How to stand out from the crowd (HINT: it starts with your message.) Tips to build a brand that teaches people how you think. How to simplify your offers vs. overcomplicating them. Why you need a personal standard rather than a personal brand. Stay calm and play the long-game. RESOURCES Shop the Glōci Holiday Sale (Buy 1, Get 1 Free until December 18) HERE! Apply for the Elite Entrepreneur Mastermind HERE! Get on the waitlist for MCM Mastermind HERE! Join the Audacity Challenge HERE! Check out our FREE 90-Day Business Blueprint HERE! Listen to my free SECRET PODCASTS SERIES - Operation: Rekindle This B*tch Get glōci HERE Use code: HAPPY at checkout for 25% off! FOLLOW Follow me: @loriharder Follow glōci: @getgloci