Tipsy Business Podcast

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A fresh take on business with your favorite cocktail in hand, this podcast is here to help you grow your business and your bank account. Grab a glass, let's talk business.

Carley Zuercher


    • Jun 26, 2023 LATEST EPISODE
    • infrequent NEW EPISODES
    • 31m AVG DURATION
    • 99 EPISODES

    4.9 from 44 ratings Listeners of Tipsy Business Podcast that love the show mention: carley, gilmore girls, creative business, creatives, small business, drink, actionable, money, mindset, cheers, wanting, boring, shares, learned so much, seen, tips, etc, fun to listen, advice, grow.



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    Latest episodes from Tipsy Business Podcast

    Growing a Business as a High Achiever with Cara Jo Knapp

    Play Episode Listen Later Jun 26, 2023 83:35


    Let me introduce you to my client Cara Jo--A professional figure-outer-er, multi-passionate, high-achieving business owner + stationer. In the last 18 months, her business has grown in big ways! She's booking DREAM (celebrity!!) clients, has moved into two spaces, bought a letterpress, gold foiler, and so much more. Her success hasn't been overnight, and it hasn't always been easy, but her clear vision and constant forward motion have resulted in a dream team, space, and more. If you're a stationer, shes' casually dropping so many gems to help you speed things up--and even if you're not a stationer, let this episode about how she thinks and acts be an example of what's possible regardless of the industry!   Connect with Cara Jo! Website Link: https://knappdesignco.com Instagram Link: https://www.instagram.com/knappdesignco/   The Tipsy Business Podcast is sponsored by Canapy. Start organizing the back end of your business for FREE with www.mycanapy.com 

    From Crafts to Riches

    Play Episode Listen Later Dec 12, 2022 42:49


    Module One: Basic Pricing strategies + how to make more money without working more. In this episode, we're coving all things pricing: Fixed costs, variable costs, minimums, trade-offs, the economy of scale, giveaways, supply and demand, emotional pricing, and so much more. 

    Lessons From My $14k Month on Etsy

    Play Episode Listen Later Nov 30, 2022 20:01


    Dive into the stats and numbers behind a $14,000 month on Etsy to learn what's important to look at and how you can feel better about your Etsy. Below are the two posts I am referring to if you want to follow along! PART ONE: https://www.instagram.com/p/Cky32UTSa56/ PART TWO: https://www.instagram.com/p/Ck1RDE1u2zB/ If you're ready to learn more about how I'm hitting 10k+ months, join almost 100 members in the Energize your Etsy course to grow your Etsy. https://www.twocanco.com/etsy  FREE FACEBOOK GROUP: https://www.facebook.com/groups/elevatedetsy

    How to Save Time by Repurposing Everything

    Play Episode Listen Later Nov 22, 2022 12:10


    Ready to save time AND get more done? Enjoy this little chuck straight out of the Reinvigoration Retreat, all about repurposing. I'm sharing ideas beyond photos or making your reel a Tik Tok. Want the rest of this training (and 12 others)!? Join the Reinvigoration Retreat and get access to the 13 sessions made just for stationers and Etsy Sellers. https://twocan.thrivecart.com/reinvigoration-retreat/  

    Expanding a Custom Hand Lettering Business with Danielle Holleran

    Play Episode Listen Later Nov 15, 2022 42:31


    In the middle of 2020, Danielle took the leap to go full-time in her business after going viral on Tik Tok. Since then, she's perfected her custom order process and expanded beyond custom signs! Today we're covering all of the above, plus how customer service has changed over the years and inside her first hires!  Connect with Danielle on Instagram: https://www.instagram.com/detailsandswirls/ Connect with Danielle on Tik Tok: https://www.tiktok.com/@detailsandswirls  Details and Swirls: https://detailsandswirls.com  Follow The Tipsy Business Podcast: Tag us while you listen! 

    What Makes a Professional Stationer? with Laney Ruddell

    Play Episode Listen Later Oct 17, 2022 17:11


    You probably don't need as much as you think you do. This episode is a peek inside module one from our Six-Figure Stationer course where we go behind the scenes of two six-figure stationery businesses + help you craft your own. This episode (and this course) is about you being YOU in your business and how that gets to be wildly profitable. Journal Prompt to help below! JOIN US IN SIX FIGURE STATIONER: https://www.twocanco.com/six-figure-stationer  Six Figure Stationer is a nine-module course to help you build a six-figure stationery business on your own terms.  Connect with Laney: https://www.instagram.com/designbylaney/  ✍

    [5MF] Why I Don't ONLY Teach Etsy

    Play Episode Listen Later Sep 23, 2022 2:33


    Multipassionate? This is for you! I'd love to see your takeaways and POV as you listen, tag us on insta! https://www.instagram.com/carleyzuercher/ https://www.instagram.com/tipsybusinesspodcast/ 

    [5MF] It's Working Even When It's Not

    Play Episode Listen Later Sep 16, 2022 2:11


    There's a theme this week, can you tell ;) I'd love to see your takeaways and POV as you listen, tag us on insta! https://www.instagram.com/carleyzuercher/ https://www.instagram.com/tipsybusinesspodcast/ 

    It's Working [Riff with Music]

    Play Episode Listen Later Sep 13, 2022 10:09


    IT'S WORKING. This high vibe audio will get you back to the truth--that's it's all working. I'd love to see your takeaways and POV as you listen, tag us on insta! https://www.instagram.com/carleyzuercher/ https://www.instagram.com/tipsybusinesspodcast/ 

    [5MF] Your Strengths Are Your Superpowers

    Play Episode Listen Later Sep 9, 2022 2:44


    How I Prepared for Two Weeks in Italy

    Play Episode Listen Later Sep 6, 2022 22:38


    Ciao from Italy! In this episode, we're going through all the ways I've been preparing for years + in the last few weeks! Until we feel prepared, we feel unprepared. Let's get out ahead of it. Episode breakdown: 1:20 - Years in the making :) The full pivot that made this possible. 4:40 - Etsy! What I did on Etsy to make this easier. 12:00 - Coaching biz/other!    I'd love to see your takeaways and POV as you listen, tag us on insta! https://www.instagram.com/carleyzuercher/ https://www.instagram.com/tipsybusinesspodcast/ 

    [5MF] Making Choices As Your Future Self

    Play Episode Listen Later Sep 2, 2022 3:22


    How to Set Yourself Up for Success This Holiday Season

    Play Episode Listen Later Aug 30, 2022 45:01


    Let's get ready for the holidays! Today we're talking ab out getting your product based business (and Etsy shop) ready Q4 in four steps: Create a plan Prepare Set the intention and goals Execute/follow thru JOIN THE FREE FACEBOOK GROUP! Join 200+ Etsy sellers, catch up on video trainings, and see this weeks episode written out for you here! https://www.facebook.com/groups/elevatedetsy JOIN THE FREE SUMMIT, HANDMADE HOLIDAY PREP! https://twocan--productpowerhouse.thrivecart.com/action-taker-power-pass/62e8a68380934/ 

    Elevating Your Stationery Business with Heather O'Brien

    Play Episode Listen Later Aug 22, 2022 46:51


    Did you know most successful stationery businesses go through a lot of phases? Heather is tellings us about how her business has changed over her 12 years in business and what you can expect if you're just getting started! We're covering burnout, saying no, ideal clients, red flags, semi-custom lines, and so much more! This week only, you can get The Stationer Experience for just $247! With 21 stationery-specific courses and over 10 hours of education, all for one fantastic price, investing in your stationery business has never been easier. Click here to learn more! Connect with Heather: https://www.instagram.com/cultivatedcreative/ 

    Betting on Yourself & Getting Support

    Play Episode Listen Later Aug 16, 2022 41:48


    In this Episode with Ashley Wyatt of Monarch Design Co., we're talking about how she has gotten different types of support, bet on herself, and transitioned her business several times. From stationer to teacher, to branding to coach, Ashley has worn so many hats successfully, I can't wait for you to hear her story! Connect with Ashley: THEMONARCHDESIGN.CO  https://www.instagram.com/monarchdesignco  

    Finding More Happiness In Your Business

    Play Episode Listen Later Aug 9, 2022 10:38


    An old story, a new perspective. We're talking leadership, boundaries, and removing things that don't feel good. If you would like to check out BUILD, here's the link! https://www.twocanco.com/build  BUILD is the eight-week program to take you and your business to the next level. This program is all about small shifts leading to big leaps. Get daily step-by-step actions to call in your 2.0 self and business to lead you to the business of your dreams.

    Building a Business Your Way

    Play Episode Listen Later Jun 10, 2022 27:49


    Your Friday impromptu episode to get you HYPE about doing things your way. *this episode has extra profanity* hehe oops.  In this episode, we're talking about doing things your way, taking back your power amid chaos, and what building your business can be like. My BUILD program, an eight-week small group experience, starts MONDAY! I mentioned it at the end of this episode; if you think it sounds like a good fit for you, shoot me a message on insta (https://www.instagram.com/carleyzuercher/) and I would be happy to send you more information! Since this is a private group experience, there is no long sales page, just a little more info and the link to buy. It's $3,333 (payments available).  We'll be covering things like: ⚡️ Removing the "shoulds" (and bullshit) in business that are draining your time and energy ⚡️ Crafting a plan aligned to your vision that will keep you on track ⚡️ Implementing new boundaries that support your growth ⚡️ Stepping into the next version of yourself, now

    7 Lessons From 1000+ Clients

    Play Episode Listen Later Apr 26, 2022 20:18


    7 Lessons from 1000+ custom invitation clients. After 1000s of clients for custom and semi-custom clients + many thousands (and over 800 just this year) on Etsy, I'm sharing some top-of-mind business lessons that continue to come up over and over! 

    Taking Action on Etsy to Get Results

    Play Episode Listen Later Apr 5, 2022 33:53


    Action on Etsy that gets you results. Are you waiting for the puzzle to solve itself? Stop waiting and start taking action that makes sense for where you're at. Links to things mentioned in the episode: free email Etsy course: https://www.twocanco.com/freeetsycourse free masterclass: https://www.twocanco.com/workshop-registration Etsy course (included the 500k roadmap!): https://www.twocanco.com/etsy $500K roadmap (how I went from $0-500k, happening Thursday!) https://twocan.thrivecart.com/500k-etsy-roadmap/ Join the Free Etsy community on Facebook, where this live took place!  https://www.facebook.com/groups/elevatedetsy/ 

    The First Few Years That Lead to $500k on Etsy

    Play Episode Listen Later Mar 22, 2022 28:18


    Etsy, the early years. Today we're walking through what happened early on for my business + some important lessons for you no matter where you're at. I hope you enjoy this casual convo about the start of my Etsy! At the end of the month I'm hosting a live program: $500k Etsy Roadmap. https://twocan.thrivecart.com/500k-etsy-roadmap/  This is perfect for you if... * You want to save time and energy with specific actionable steps for where you are now * You want a clear path forward for what's next (aka, when to focus on Etsy, when to market when and how to pivot) * You want your Etsy to work for you in ALL seasons (even if you sell seasonal products)

    Pivoting Your Business & Being Multi-Passionate with Steph Brown

    Play Episode Listen Later Feb 21, 2022 46:21


    In this episode, Steph is talking about the BIG and small shifts she's made in the last year to completely pivot her business. If you're multi-passionate or slightly bored in your biz right now, you'll love this episode and all the inspo that Steph shares about her experience! CONNECT WITH STEPH! https://vm.tiktok.com/TTPdBodvMW/  https://instagram.com/somedaypaperco_  https://instagram.com/ohmydesigns_  Join the Art of Ease: https://www.twocanco.com/the-art-of-ease 

    Raising Your Standards with Leah Sachs

    Play Episode Listen Later Feb 15, 2022 54:28


    This episode is An inside look at Leah's growth + the Art of Ease. If you're feeling called to level up or want some actionable steps to achieving your goals, you're going to love this episode! Join the Art of Ease: https://www.twocanco.com/the-art-of-ease Connect with Leah: https://www.instagram.com/leahemoss/ 

    How to Leave the Procrastination Station

    Play Episode Listen Later Jan 25, 2022 19:17


    Procrastination isn't inherently bad. We assign that meaning to it. How would things feel differently if we didn't shame ourselves and feel bad for simply waiting to do something?

    To Niche or Not to Niche (Branding & Rebranding Strategy) with Cindy Chang

    Play Episode Listen Later Jan 11, 2022 54:16


    Rethink your brand, rebrand, and get more dream clients by building a brand based on EMOTION rather than niche. Connect with Cindy: https://www.instagram.com/thehustlingheart/ + https://www.thehustlingheart.com Join Brand Camp: https://www.thehustlingheart.com/about-brand-camp if you haven't already, come find me on insta: https://www.instagram.com/carleyzuercher/ 

    Canapy Part 2 (Fear, Capacity, Mindset, Ease & Growth)

    Play Episode Listen Later Nov 23, 2021 56:02


    https://www.mycanapy.com https://www.twocanco.com/the-art-of-ease  

    The Biggest Announcement I've Ever Made! Introducing Canapy (Part 1)

    Play Episode Listen Later Nov 5, 2021 44:29


    I AM SO EXCITED to share what I have been working on for YEARS. This episode is the whole story and process behind the biggest thing I've ever done. This is a two part episode, part two coming soon! Get on the waitlist: https://www.mycanapy.com Check out Josh, the guy behind it all! Check out Abbie, our Brand and UI Designer  

    Things I Don't Do on Etsy (and off Etsy)

    Play Episode Listen Later Oct 25, 2021 27:22


    Five things I DON'T do in my business, why, and what I do instead! This episode is all about making your own rules and breaking the rules that no longer serve you.  MORE: www.twocanco.com

    The Mindset of Moving Through and Overcoming

    Play Episode Listen Later Sep 27, 2021 26:22


    How to move through and overcome life and business obstacles with ease. The Art of Ease is now open: www.twocanco.com/the-art-of-ease

    Creating Ease on Etsy (Mixing Strategy and Mindset)

    Play Episode Listen Later Aug 24, 2021 37:55


    Combine the business with the mindset to make your Etsy experience feel easier. FREE Facebook group: https://www.facebook.com/groups/elevatedetsy/ Energize Your Etsy Course: https://www.twocanco.com/etsy

    Finding Your Next Big Idea

    Play Episode Listen Later Aug 10, 2021 27:13


    Feeling stuck wondering what's next? This riff is about finding the next steps!  Links mentioned: www.twocanco.com/etsy Follow on insta: https://www.instagram.com/carleyzuercher/ 

    Get More Five Star Reviews

    Play Episode Listen Later Aug 2, 2021 41:30


    Want more five-star reviews? Of course, you do! Learn the things you need to get more reviews so that you can build confidence and ultimately get more sales. This was a free masterclass i hosted in my free Facebook group. Join the group: www.facebook.com/groups/elevatedetsy  Follow me on Instagram: www.instagram.com/carleyzuercher/ 

    Your Clients Deserve For You To Take A Break

    Play Episode Listen Later Jul 19, 2021 12:53


    This mini-episode is from the March Money Magic Masterclass; it was a live I did in the Art of Ease last month after coming off my biggest cash month ever. So much happened when I took my power back and trusted MYSELF. This episode is a high-vibe pep talk in all about that. xo SHOW NOTES: www.twocanco.com/blog/take-a-break

    7 Day Pinterest Challenge (How to spend a few minutes a day on Pinterest)

    Play Episode Listen Later May 24, 2021 14:50


    I’m hosting a challenge for Pinterest Principle members, and you get to see my behind the scenes! I’m sharing what I am doing for the 7 day challenge so you can do it too, even if you’re not in the course! When you want to grow your Pinterest so you can sell to more people, click the link below to sign up for The Pinterest Principles course! SHOW NOTES: www.twocanco.com/blog/seven-day-pinterest-challenge

    You Don't Need More Etsy Listings (You Need Clarity, Structure, and Aligned Pricing)

    Play Episode Listen Later May 10, 2021 33:05


    I need you to know that it's not your products, number of followers, or the number of items in your shop that is the problem. Ads are not the answer either. If you want an Etsy that sells more products, you need clarity, business structure, and aligned pricing. Energize Your Etsy Course: www.twocanco.com/etsy The Etst Boost Bundle! www.twocanco.com/etsy-bundle SHOW NOTES: www.twocanco.com/blog/you-dont-need-more-etsy-listings

    TRUST YO SELF (Trusting Yourself + Your Power)

    Play Episode Listen Later Apr 27, 2021 10:30


    This mini-episode is from the March Money Magic Masterclass; it was a live I did in the Art of Ease last month after coming off my biggest cash month ever. So much happened when I took my power back and trusted MYSELF. This episode is a high-vibe pep talk in all about that. xo SHOW NOTES: www.twocanco.com/blog/trust-yo-self

    Four Keys to Success (on Etsy and Beyond)

    Play Episode Listen Later Apr 13, 2021 16:09


    At first I only had Etsy in mind, but I realized these keys are true beyond your Etsy shop! No matter what you do or sell, here are 4 things you need to know. Energize Your Etsy Course: www.twocanco.com/etsy SHOW NOTES: www.twocanco.com/blog/four-keys-to-success

    Easy Etsy Photo Tips to Make More Sales!

    Play Episode Listen Later Apr 6, 2021 9:30


    STOP OBSESSING OVER THE PERFECT PICTURES. It does not have to be perfect when it comes to Etsy pictures. I made six figures on Etsy with poor quality, unedited dark photos. Your pictures don't have to be professional to sell your products. In this episode, we're covering three quick tips that will help get you more sales on Etsy! To join the live event happening this week: www.twocanco.com/kelsey Show notes: https://www.twocanco.com/blog/easy-easy-photo-tips-to-make-more-sales

    Preparing for growth (That Causes Growth)

    Play Episode Listen Later Mar 29, 2021 19:58


    Ready for business growth this year? Start by getting ready with the right mindset & systems. This will look different for everyone, but this episode will help you get ready for growth by thinking about it in a new light. SHOW NOTES: www.twocanco.com/blog/prepare-for-growth

    Marketing Lessons We Learned from Alexis Rose

    Play Episode Listen Later Mar 22, 2021 71:49


    Alexis Rose, Schitt's Creeks very own marketing QUEEN. Today, Laney from Design by Laney and I are sharing some valuable market lessosn (and beyond) from the beloved Alexis. If you want to master your marketing like her, join us this week for the Master Your Marketing Virtual retreat. Learn more at www.theclientbundle.com SHOW NOTES: www.twocanco.com/blog/business-lessons-from-schitts-creek-alexis-rose

    Not Letting Your Competition Influence You (Take Your Power Back)

    Play Episode Listen Later Mar 15, 2021 9:43


    Everyone needs to listen to this episode. No matter where you’re at in business, it’s easy to fall into the comparison game and give away your power. If you need a pep talk in staying on track, this is for you. When you make decisions based on what your competition is doing, you’re letting them run your business. Today we talk about how to recognize that and take your power back. SHOW NOTES: www.twocanco.com/blog/not-letting-your-competition-influence-you

    Business Mindset (Comparison, Competition, and the Law of Attraction)

    Play Episode Listen Later Mar 8, 2021 10:39


    The things you tell yourself are powerful. The things you think are powerful. The way you respond to clients influences your ability to land clients. If you want to change the way you look at competition, comparison, and your business, start here. This week, The Art of Ease is open until Wednesday. If you want to get out of your own way and change the way you think about the world and your business, this is for you. Learn more at www.twocanco.com/the-art-of-ease SHOW NOTES: www.twocanco.com/blog/business-mindset

    Pretty Pictures Sell On Etsy (How to Simplify & Build Trust With Your Pics)

    Play Episode Listen Later Mar 1, 2021 18:28


    People buy from you, when they trust you. Pictures are a good way to help you gain the trust of people on Etsy. These few simple picture tips could help you sell more items! If you want to sell to more than your friends and fam, I have a free workshop for you that you can sign up for here! www.twocanco.com/workshop-registration SHOW NOTES: www.twocano.com/blog/pictures-on-etsy

    Focus On Your Etsy Instead of Your Instagram

    Play Episode Listen Later Feb 22, 2021 14:25


    If you want to grow your Etsy shop, focus on your Etsy shop. This is a piece from a live training on growing your Etsy without Instagram. If you don’t like instagram, feel stressed by it, or want o grow your Etsy Shop, this is for you. SHOW NOTES: www.twocanco.com/blog/focus-on-etsy-instead-of-instagram

    Business Lessons We Learned From David Rose

    Play Episode Listen Later Feb 15, 2021 68:46


    With Laney Ruddell We love Schitt’s Creek. This is the first in the Schitt’s Creek series, all about product lessons from David Rose. David is a pro when it comes to selling products. He knows what people want, he product placement, and brand building. If you’re a business owner and love Schitt’s creek, this one is for you! SHOW NOTES: www.twocanco.com/blog/business-lessons-from-schitts-creek-david-rose

    How to Use Pinterest in 2021

    Play Episode Listen Later Feb 1, 2021 34:50


    Whether you've been using Pinterest for your business for years or haven't even started yet. You're in the right place! Today we're going over some changes, parts of my strategy, and best pinning practices for the new year. Pinterest, like most platforms, is ever-changing and growing. What worked five years ago might not work anymore. With the addition of Videos, Story pins, and changes in the feed, you have to stay up to date to stay relevant on Pinterest. SHOW NOTES: www.twocanco.com/blog/how-to-use-pinterest-in-2021

    Business Lessons We Learned from Harry Potter and the Chamber of Secrets

    Play Episode Listen Later Jan 25, 2021 46:55


    With Nathan Zuercher Turns out there are a lot of business lessons you can learn form Harry Potter and his pals! Today my Husband and I are going through the second Harry Potter movie and applying business lessons. SHOW NOTES: www.twocanco.com/blog/business-lessons-from-harry-potter-2

    Ditch the Overwhelm This Year

    Play Episode Listen Later Jan 18, 2021 14:05


    How I went from overwhelmed to ah-ha momnet in 60 seconds. A couple of stories from my experience + 6 tips to help you when/before you get overwhelmed. SHOW NOTES: www.twocanco.com/blog/ditch-overwhelm

    How to Set Goals for 2021

    Play Episode Listen Later Jan 4, 2021 59:21


    Have you set your 2021 goals? No matter the answer, I wanted to share the energy and intention that I use to set my goals with you! In this episode, I'll break down the financial pieces + the mindset pieces. Below you can find the homework to go along with it! SHOW NOTES: www.twocanco.com/blog/set-your-2021-goals

    Business Lessons We Learned From Elf

    Play Episode Listen Later Dec 21, 2020 36:14


    Happy Holidays! We wanted to kick of Christmas week with some Business lessons we learned from our Buddy the Elf. Thanks so much for listening to the Tipsy Business Podcast this year, we truly appreciate it. With Nathan Zuercher SHOW NOTES: www.twocanco.com/blog/business-lessons-from-elf

    Be Open to New Possibilities and Opportunities

    Play Episode Listen Later Dec 14, 2020 7:59


    It’s time to think outside the box. There is more than one way to do things, and yes often we get stuck feeling not liking what we’re going or feeling like we don’t know how to do it that one way. In this episode I’m sharing how to look at things a little differently. In the show notes you’ll find the journal prompt that I shared in this course! If you’d like to join the course, click here: SHOW NOTES: www.twocanco.com/blog/be-open

    How to Successfully Sell Your Products & Services

    Play Episode Listen Later Nov 23, 2020 17:25


    Today's episode is from the Six Figure Stationer Course, in the module where we talk about pricing and selling. The SFS course is over 10 hours of business and mindset talk specifically to stationers. In this episode, Laney and I are talking specifically about selling. These concepts will apply to any industry, no matter what you're selling, but especially if you are a stationer, you'll want to list to the whole thing and the end!! If you want to level up your business, it starts with your thoughts, beliefs, and actions. You can't run an empire if you're running it like a hobby. This course is open again and this week only it’s 15% off! We'd love to send this whole week with you and help you hit that six-figure mark! SHOW NOTES: www.twocanco.com/blog/successfully-sell-your-products-and-services

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