POPULARITY
Becca Tracey is a long time friend of Beautiful You Coaching Academy and we are so excited to have her on as our guest today speaking to the things you need to AVOID doing as a new coach. Becca's straight up style combined with her many years of business coaching and consulting make this a must listen ep for anyone in their formative years of coaching. She's got five incredible points to share and every one of them is golden. Website: https://theuncagedlife.com/ Instagram: https://www.instagram.com/theuncagedlife
Coach Factory: Coaching Skills, Tools, and Training to Elevate Your Practice
Determining the right price for your coaching services can be challenging, or even downright anxiety-inducing — even for the most seasoned coaches. So in this show, you'll hear from Christine Gallagher, a marketing and business coach with a knack for helping female entrepreneurs scale their businesses, and Becca Tracey, founder of The Uncaged Life, who specializes in crafting a life and business outside the conventional 9–5, as they both dive into the delicate balance of valuing your expertise while ensuring your clients recognize the worth of their investment. You'll get actionable strategies and insights to guide you through the process of pricing your coaching services, ensuring both you and your clients feel valued and satisfied.In this episode, we talk about...Valuing Your Expertise: Christine Gallagher discusses the importance of pricing your coaching in a way that reflects a healthy profit while ensuring clients receive outstanding value. It's about striking a balance where both parties feel the arrangement is more than worthwhile.Understanding Client Value: Gallagher urges coaches to consider the tangible results clients achieve through their coaching sessions. The focus should be on the comprehensive benefits clients receive, extending beyond surface results to the impact on all areas of their lives.The Cost of Not Coaching: Delving into what clients might miss by not choosing your services provides a compelling argument for the value of coaching. Gallagher emphasizes the importance of making clients contemplate where they could be in a year without your guidance, thereby highlighting your service's intrinsic value.Price Elasticity and Personal Worth: The conversation covers the concept of price elasticity in coaching, encouraging coaches to define their minimum acceptable rates. Gallagher shares practical advice on assessing your time's worth and considering the broader implications of your pricing strategy.Articulating Your Value: Becca Tracey, founder of The Uncaged Life, adds her perspective on setting coaching rates that transcend time-for-money equations. She introduces a method that focuses on the overall package and results offered, rather than just the hours spent.Aligning Pricing with Vision: Gallagher advises coaches to ensure their pricing aligns with their brand and long-term goals. This alignment helps in establishing a pricing structure that genuinely reflects the coach's value and aspirations.The “Gut Feeling” Pricing Method: Becca Tracey introduces an intuitive approach to pricing, encouraging coaches to trust their instincts and find a rate that feels both fair and exciting. This method prioritizes the coach's confidence and ability to deliver exceptional value.Building Confidence in Pricing: Gallagher touches on the continuous journey of self-belief and the importance of having a support network. She underscores the need for personal development and self-assessment to sustain and grow in the coaching industry.If you're a coach wrestling with how to price your services, you're not alone! And this episode will help you quantify the value of your work so you can communicate this effectively to prospective clients. Whether you're fine-tuning your pricing strategy or looking to enhance the perceived value of your services, Christine Gallagher and Becca Tracey provide actionable insights and thoughtful advice to empower you in your coaching practice.
Coach Factory: Coaching Skills, Tools, and Training to Elevate Your Practice
Struggling to make your coaching offerings irresistible? Discover the art of crafting and bundling your services to capture attention and resonate with your ideal clients. Join our guest experts, Lisa Ann Edwards and Becca Tracey, as they share their proven strategies and insights on how to effectively package your coaching services.
In today's episode, Becca and I are talking about how you can build your business without using social media. Becca Tracy is the founder of Uncaged Life, and she has been doing this online business thing for over 12 years now. She started her business before social media became as prominent as it is today.We'll cover what strategies are really working today? And here's a spoiler alert: They're the same strategies that have been working for a long time. They are the basics, but they are the strategies that keep yielding results. These are the strategies that enable you to build what I like to call an evergreen lead generation system, so you're not constantly hustling or creating content around the clock to keep up with the algorithm. You don't have to stay constantly plugged into social media.So keep on listening to learn these tried and true methods and how you can build a wildly successful business without having to rely on social media constantly.Listen to the full episode to hear:Becca's journey with social media through 12 years of business How to not get caught up in the numbers of social media and focus on what really mattersHow she currently manages social media in her business and personal lifeHow to make organic and meaningful connections on InstagramLearn more about Becca:Instagram: @theuncagedlifeFree Facebook community, Uncaged Lifers: facebook.com/groups/UncagedLifersWebsite: theuncagedlife.comFREE Resources to Grow Your Online Business:Grab our free course, Small Business 101: https://gillianperkins.com/free-training-small-business-101/ Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan Work with Gillian Perkins:Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind Get your online biz started with Startup Society: https://startupsociety.com Learn more about Gillian: https://gillianperkins.com Instagram: @GillianZPerkins
Rebecca Tracey is the head honcho at The Uncaged Life where she works with online business owners to get clear on their brand message, create packages that sell, and helps them learn what it actually takes to get and keep clients in this crazy online world (all while working from home with no pants on). Rebecca runs a free online community of over 12k solopreneurs. She started her business while living in a van, and now own a slightly upgraded van that she uses to go on rock climbing trips for months at a time when she's not running her Uncage Your Business program. Go and say hi over at The Uncaged Life and say I sent you.
Welcome to another episode of The Soulful MBA podcast! Today’s guest is Becca Tracey. Becca is Founder of The Uncaged Life, where she teaches solopreneurs – typically life-coaches, designers, and consultants – how to get new clients and launch their businesses. We invited Becca on the show to share with you how she has crafted a life based on freedom and adventure. Becca lives a life that is the definition of “uncaged”—a type of life we’ve all spoken about having but often don’t know what steps to take to make it a reality. Becca launches just one-product twice a year— that’s it! This business model enables her to spend most of the year traveling in her van, rock-climbing throughout North America with her partner and dog, and take weeks off at a time to go backpacking—while still maintaining high-revenue and consistent offerings. In this episode, you’ll discover exactly how Becca set up her business, what she sells, and how often she launches. Becca shows us that less really can be so much more and how the uncaged life is possible for you too! Key Points from This Episode: Becca’s backstory as a life coach and how she transitioned to where she is today. Giving others the permission to let go of the things they think they have to do. Discover how Becca runs her business on one offering that launches just twice a year. Why doing one thing and doing it well is the key to a successful online business. Becca explains the evolvement of her product from the start to where it is today. Why it takes two years before you have something that will make your business lift-off. Owning what you don’t know: Why humility is an important characteristic for entrepreneurs. Money mindsets and talking to friends about your online business, goals, and earnings. Becca shares what her business and her lifestyle look like on a yearly basis. Going evergreen and making the decision to hire team members for support. Words of Wisdom: “I learned from watching successful business owners. Most of them who are killing it, just sell one thing.” — @rebecca_tracey “It takes a while to get confident with owning what your expertise is and letting the rest go.” — @rebecca_tracey “Don’t not do something because of a future problem that hasn’t happened yet.” — @rebecca_tracey “Building an online business is not rocket science. Our mindset is usually what gets in our way.” — @rebecca_tracey “I didn’t build a business so I could just work Monday to Friday with two weeks of vacation!” — @rebecca_tracey Links Mentioned in Today’s Episode: The Uncaged Life Becca Tracey on Instagram Becca Tracey on Facebook Becca Tracey on Twitter Beta Launch Lab Namastream Joy: Becca’s boyfriend + dog Hustle: The Voxer App
Today on the podcast I'm talking to Becca Tracey of The Uncaged Life! Becca is a SUPER STAR. She's been launching and re-launching her signature program, Uncage Your Business, for over four years. Before Becca came to the Accelerator, she launched two times a year. She was making multi-six-figures, but if a launch ever tanked, she'd be screwed! That's what brought Becca to the Accelerator. Together, we built a six-figure evergreen funnel that has added over $100,000 to her business. Now Becca was SUPER hesitant to go evergreen. I'm pretty sure she looked at me like I was crazy when I first suggested it. She was convinced that no one would buy on evergreen and that the people who did wouldn't be able to get the same results as those that did the live program. Spoiler: she was wrong ;) This podcast is an amazing listen for anyone who's ever thought, “I can't POSSIBLY turn my course evergreen.” In it, we break down exactly how Becca built her six-figure funnel: both the technical aspects of how she put it together and, more importantly, the mindset work Becca needed to do to get into the headspace for her funnel to work. Listen in below! ➡️ Apply for my done-together group coaching program, the Accelerator: https://mariahcoz.com/accelerator FOLLOW MARIAH ON OTHER PLATFORMS:
The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss
Becca Tracey teaches solopreneurs to build a business that helps them finally live their dream life (of working without pants and never setting foot in a crappy cubicle again). As the head/only honcho at The Uncaged Life, she works with online business owners to get clear on their brand message, create packages that sell, and helps them learn what it actually takes to get and keep clients. Today, she's back on the Get Paid Podcast to talk about her progress towards her million dollar goal, adding evergreen offers between her live launches, buying investment properties, and hiring her first full time employee and a CFO. “I can't imagine fully taking myself out of my program because I love doing the live classes so much. But if data shows that an evergreen option is cannibalizing live launch sales, then I'll have to rethink my business model.” — Becca Tracey This Week on the Get Paid Podcast Becca's resistance to going evergreen [06:23] How going evergreen impacts your live launches [12:25] Changing strategies mid-launch to go from 12 sales to a 100 [16:12] Scaling your business by taking yourself out of your course [22:19] Traveling, buying property, and a love of lofts [28:48] Money-talk and why Becca hired a CFO [36:58] Why your business model matters when you're aiming for 7-figures [43:14] Spending money to make money [46:53] Resources Mentioned: Your First Retreat by Becca Tracey The Accelerator Program by Mariah Coz Uncage Your Business (Self-Study) Becca's previous episode on GPP Make the Move to Mexico Mexico Real Estate Academy Profit First YNAB (You Need a Budget) Mark Butler (CFO for hire) GPP Episode: Mark Butler GPP Episode: Gwen Castleberry Connect with Becca Tracey: Website Facebook Group: Uncaged Lifers Instagram Free Facebook Ads Masterclass Today's episode is brought to you by our Free Facebook Ads Masterclass. Five ad formulae that sell online courses on autopilot. People tell me all the time that even thinking about getting started with Facebook and Instagram ads feels incredibly overwhelming, and I don't blame them. It isn't easy! That's why I recorded this masterclass to teach you about just 5 ads that you can use to sell more of your online course group program or mastermind. Sign up, watch it, and then I want you to just choose one of those five ads to focus on to start, get instant access to the training here. Now it's time to GET PAID Thanks for tuning into the Get Paid Podcast! If you enjoyed today's episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Connect with me on Facebook, YouTube, and Instagram, visit my website for even more detailed strategies, and be sure to share your favorite episodes on social media. Now, it's time to go get yourself paid.
The Get Paid Podcast: The Stark Reality of Entrepreneurship and Being Your Own Boss
Becca Tracey of The Uncaged Life makes business look ridiculously effortless. (I'm serious - it's ALMOST annoying.) That's what happens when you find your perfect target market coupled with a system that helps those same people get results. But what kind of list size do you need to run a group coaching program 4-5 times a year? How do you price it? And how do you get referrals without an affiliate program? In this episode you'll hear: -- How much Becca's business made in 2014, and the breakdown of her various revenue sources. -- How she gets people who are struggling to even decide what their business should be to invest $1,000 in her program. -- The details of that group program: how long it lasts, what people get, and why it's more like one-on-one coaching than anything else. -- Her strict (or stingy?) refund policy for her products and services. You be the judge! -- Why she doesn't offer an affiliate program for Uncage Your Business. -- What Becca feels like she's straight-up bad at. -- Where she spends money in her business. -- How running an insanely active Facebook group has affected her bottom line (and her productivity). -- How she actually learned the stuff she teaches her clients. -- Why Becca just might be the unicorn of online business. Get all the show notes and links at clairepells.com/2 Thanks for listening! Time to go get yourself paid. :)
Build a website in just 5 days (even if you're not techie) at www.free5daywebsitechallenge.com Already have a website? Take the Free "Jumpstart Your Website Traffic" marketing mini-course at www.jumpstartyourwebsitetraffic.com Leave a Review! Welcome to my May 2019 Income Report! Every month I publish an income report to take you behind the scenes of my online business and reveal exactly how much money I make, how much I spend and lessons learned along the way! Important Things That Happened in May I kicked off the month with a cold. I continued some personal habits that I’ve been working on, like weekly meal prep, daily journaling and planning. I completed my profile in the AccessAlly Experts Directory (even though I don’t have my full sales page done). I booked one new Done For You client, had a consultation with another, and finished up 2 other Done For You Client Projects. I continued working on my Growth University roadmap to validate my product idea. I ran another 5 Day Freebie Challenge to promote my Website Marketing Lab course. I continued creating the content for the Website Marketing Lab course. I pitched 10 new partnerships, worked on 13 partnerships (with either phone calls or executing the partnership). I accepted applications for my Web Designer Academy Expert Directory. We decided to wait til next year to build our house. Review of Goals So if you’ve been listening to this podcast for awhile, you know that my goal used to always be $10,000 a month so that I could pay myself $5,000 – and then have $2500 for expenses, and $2500 to set aside for taxes. Then I decided to actually do a Dave Ramsey-style budget every month, just like we do in our personal finances, where I project the income that I know for sure is coming in and the expenses that I know for sure are going out – including my 2 $2500 paychecks and taxes, so that I’m much more deliberate about my expenses and that I’m not freaking out at the end of every month, worried about whether I’m gonna have enough cash to pay my paycheck and paying myself late like I had been doing for several months. Because one of the goals that I set back in September of 2018 at the mastermind that I talked about in episode 177 was to cut my expenses down to the bare minimum I needed to run my business and build up an emergency fund – which is totally in alignment with my 2019 words of the year, which are FOCUS and CONSTRAINT. And May is really the first month that I saw the fruits of all of the changes I’ve made so far in 2019. WHAT I FOCUSED ON IN MAY So you may recall from my April income report that I launched my Website Marketing Lab course for the first time back in March. It teaches you how to market your business online and get traffic to your website in authentic and algortihm-proof way. And then in my April Income report, I broke down my launch strategy and results so that you could replicate my strategy in your business. In May, I opened the doors to the Website Marketing Lab again, with the same 5 Day Freebie Challenge where I taught my method for creating a freebie that helps you grow your email list on autopilot, and then at the end, I invited anyone who wanted to continue on with the process of learning how to market that freebie to join the Website Marketing Lab. This time, it took me WAY less time to do the live challenge and the promotion, because I’d already done it once. I had everything already created, and I just had review the list of things I wanted to change after last time, then double-check everything and update dates, prices and links, and do the live trainings. This time it ran May 13 – May 17, and it was a freaking blast and a huge success! I TRIPLED my conversion rate from 5 Day Freebie Challenge signups to Website Marketing Lab customers from my March launch. And I give all of the credit for that to the product validation process that I was taught inside of the Growth University training that I told you guys about in my April Income report. I would have totally missed some key things that led me to adjust my marketing and my pricing. I also give a lot of credit to the work I’ve been doing mentally on pricing after having conversations with some of the guests on Pep Talks for Side Hustlers like Paul Klein in episode 228, and Amanda Gallinger in episode 236 – and a conversation I had with my team member Laura after she attended a one-day workshop with Boss Mom Dana Malstaff. A comment she made to me when we were chatting about pricing gave me a nudge to test a new price point, and then an article I read from Ash Ambirge called Ten Urgent Lessons Women Need to Learn About Making Money (without apology). In May, I also continued working on creating the content for the Website Marketing Lab since I pre-sold it in March and then created the content week by week. When I launched, I was able to give the new students instant access to everything to move at their own pace instead of dripping it out weekly based on necessity rather than choice! And in addition to all of that, I pitched a bunch of new potential partners, fulfilled my end of some partnerships like doing bonus trainings for people like Becca Tracey for her Uncage Your Business Course and Suzanne Proska’s Elevate, Inspire and Build an Empire Summit, and talked to a whole bunch of new guests on Pep Talks for Side Hustlers – which is like, my favorite thing to do. On a personal level, I’d mentioned to you guys that I started listening to a podcast called Losing 100 Pounds by Corinne Crabtree. I’d heard about her on one of Amy Porterfield’s podcasts, started listening to her show and everything just started clicking for me – why I wasn’t doing what I said I wanted to do for the past 20 years when it comes to my weight, how to actually get started doing it, how to build habits, how to build motivation, how to be accountable to myself. In January and February to be 100% honest, I listened to the podcast and loved what I was hearing, but I was just dabbling. I wasn’t really implementing any of the free advice I was loving. Then in March, I started actually taking action and doing what I was being taught, every single day no matter what. By May, I’d built some habits like weekly meal prep, planning what I’m going to eat every day before the day starts, and getting all my garbage thoughts out of my head and onto paper and working through them, and so far I’ve lost 17 pounds from my highest weight, which I logged at the beginning of December last year. So you might be thinking, 17 pounds in 6 months, that’s not super impressive. That’s not like all the weight loss success stories you hear about where someone loses 50 pounds in 6 months. It breaks down to 2.83 pounds a month, or .7 pounds a week… But the most important thing that I have learned throughout this process is that it’s keeping my commitments to myself, creating a daily plan and following through on the plan OR not following through on the plan and diagnosing why I didn’t follow through and what I can do differently next time – those things, not what diet plan I’m on (which I’m not on one) are what is leading to weight loss that actually finally feels EASY and POSSIBLE – and I don’t care how long it takes to reach my goal. You can apply those same principles to growing your business too. What do you need to do to make it happen? Create a realistic plan. You’re not gonna go from working 0 hours a week on your business to working 20. But 1 hour a week from 0? That’s realistic. But it doesn’t feel like it’s enough, does it. So instead you do nothing. That’s what you need to overcome. Doing what is realistic, not what you think you SHOULD do. Then once you actually create the realistic plan, commit to following through on the plan. If you do follow through, why? Why were you successful? If you don’t follow through, why? What do you need to change for next time. It’s working for me in weight loss, so I’m gonna see how it works for me in business. And I mentioned in earlier income reports that last year we bought land with the intention to build a home, and we were pre-approved what we needed to make it happen AND stay in our home, but when it got through underwriting, in order to make it happen we’d need to bring a 30% down payment to closing instead of 20% BECAUSE when you go to get a mortgage and you’re self-employed, the bank will take the average of the last 2 years of your self employment – which for me is 2017 and 2018 – and in 2017 this business was still a side hustle – and it doesn’t matter what I made in my day job since I don’t have that job anymore – and I didn’t make nearly as much as I did in 2018 when I quit my day job – or what I’ll make this year. So instead of cleaning out our bank accounts to make it happen this year, we’re going to wait til February of next year when it’s a sure thing. And I’m totally okay with that – it gives me even more time to stash cash! So with all of that, here’s how much money I made and spent in May of 2019: TOTAL REVENUE: $10,384.80 Affiliate Income: $1571.30 Courses: $4431.50 Done For You & Consulting: $4382 TOTAL EXPENSES: $2274.74 Get the full breakdown of income, expenses and net profit month by month here. NET PROFIT: $8110.06 BIGGEST LESSONS LEARNED Last month, I posted a negative profit of $224.15, which I planned for to give myself a clean slate, so it’s nice that I’m making up for it this month. I’m starting to make up for those paychecks I missed, and at some point this year, I’ll be able to take home more profit or invest in more help so that I’m really, truly focused on those revenue producing activities. I feel like I’ve got all of the pieces in place to start slowly scaling, and to grow into the person I need to become to handle the success that I dream of achieving. I think that’s like, the most important lesson I’ve come to realize overall – is that I’m not going to achieve what I want to achieve if I don’t work on becoming the kind of person who can handle it mentally and has the foundation and systems in place to support it. And now that I’m aware of that, I know exactly what to focus on to grow into that person. Thanks so much for listening, and I’ll see you right here next week! And if you need a website but have no idea how to get started, go to peptalksforsidehustlers.com/5day and sign up for the 5 Day Website Challenge and learn how to create a website for your side hustle.
Build a website in just 5 days (even if you're not techie) at www.free5daywebsitechallenge.com Already have a website? Take the Free "Jumpstart Your Website Traffic" marketing mini-course at www.jumpstartyourwebsitetraffic.com Leave a Review! Claire Pelletreau is a Facebook + Instagram ads expert and host of the the Get Paid Podcast. I discovered Claire back in 2015 when I had just started my business and started to figure out that there was this whole world of online entrepreneurs helping each other learn what they needed to learn to actually get traction and grow their businesses online. I came across her in Becca Tracey’s Uncaged Lifers Facebook Group, saw that she taught Facebook Ads and I immediately picked up her Absolute Facebook Ads course. Not only is she a Facebook Ads expert who runs ads for her clients and teaches her students how to run successful ad campaigns for their clients, she also has a podcast called Get Paid, where she gets into the nitty gritty with some of your favorite online entrepreneurs to find out exactly what it takes to run their businesses online. What I’ve always loved about Claire is that she’s real, she’s honest, vulnerable and she tells it like it is - and I really gravitate toward people like that because I’ve made every mistake you can possibly make in trying to grow my business - especially when it comes to Facebook Ads - and what I find inspiring about Claire is that she’s made all the mistakes too, and she’s super successful because of it. And so as I’ve had more and more guests on this podcast to talk about their business journeys, what I’ve realized is that mistakes are a prerequisite for success. Not a single person that I’ve talked to, myself and Claire included, just nailed it right from the start. If you’re not out there trying things, underpricing yourself, and being nervous on consultation calls and launching products to crickets and screwing up your tech, you’re probably not learning, and you’re not growing. And we continue to make mistakes, and I think Claire already knows this, but what’s really changed for me is how I think about them. It’s what I make those mistakes and failures mean. So I’m really excited for you to hear my conversation with Claire about her business evolution and how you can get started using Facebook Ads in your business in a really effective way. Today we’re talking about: How a job loss pushed Claire to take her side hustle as a FB ads manager to a full time How Claire went to work for an agency and helped her get her confidence back after taking time off from her business Claire’s advice on pricing Why Claire is very clear on who her product is targeting When to start investing in Facebook ads Claire’s advice on the one Facebook ad strategy you can implement RIGHT NOW The importance of brand awareness Claire’s advice for what metrics to look at when you run Facebook ads Claire’s advice for someone who is just starting out My favorite quotes from Claire: “We want to help people but it’s not our job to help everyone” “Focus on the highest impact activities” “Just try to help as many people as you can with the problem you know how to solve really well” Bio: Claire Pelletreau is a Facebook ad and conversion optimization expert. She spends her days brainstorming ad strategies with her students, training a future generation of professional ad managers, and overseeing several thousands of dollars in client ad spend. She specializes in running ads that sell online courses, but will happily geek out with you on ways to scale every kind of business with paid traffic. Claire also LOVES talking about money - profit, loss, the whole shebang. She asks her guests how much they charge - and how much they earn - on her show, the Get Paid Podcast.
Business owners are obsessed with scaling and are constantly on a quest for ways to automate so they can grow their business. Today’s guest Becca Tracey has made a habit of doing things in her business that don’t scale, and she’s sharing the lessons for all of us a service business owner. Get the inside scoop right here: https://smallbusinessboss.co/using-strategies-that-dont-scale/
Build a website in just 5 days (even if you're not techie) at www.free5daywebsitechallenge.com Already have a website? Take the Free "Jumpstart Your Website Traffic" marketing mini-course at www.jumpstartyourwebsitetraffic.com Leave a Review! I like to think about the time I was side hustling like running a marathon. A three-year-long marathon – but one that’s on a circular course in a forest. Is that even a thing? I’ve never run one so I don’t know. But I think of it as not a perfect circle, but a windy path with some obstacles along the way, but where you always end up back at the start-finish line. I’ve cycled through the same phases a few times since I started my business and each time I cross the start-finish line I know more about the course than I did the last time I went around. I know where that tree route is that tripped me up in the first lap. I know where that rock is so I know what’s coming up next. I know that I start to get tired in turn three so I can pace myself better. I can try a new line through the first turn to see if I’ll go faster than I did the time before when I took a different line. THAT FEELS VERY, VERY DIFFERENT THAN MY DAY JOB, WHERE I OFTEN FELT LIKE I WAS ON A GIANT HAMSTER WHEEL WHERE THERE WEREN’T ANY NEW REVELATIONS WITH EACH NEW REVOLUTION. I had this realization after listening to a podcast… (I feel like every blog post I write starts like that, but I can’t help it, it’s true!!) For the past three years, I have consumed every piece of content I could get my hands on about how to build a business online, and podcasts are my drug of choice. And I LOVE to go back and listen to episodes that I listened to 3 years ago when I was just starting my business, because things are different every single time I get to the start/finish line. My perspective totally shifts each time. No longer did the successes and possibilities shared by the guests on my favorite podcasts feel like they were too far away, or like they were for someone else. The episode hadn’t magically changed. I had evolved. The ideas I heard shared landed in my ears in a totally different way. They inspired me in a totally different way than they had when I first listened to them, gave me new ideas and solidified my belief that I’m making the right move. THE FIRST TIME YOU DO SOMETHING IS NOT GOING TO BE THE ONLY WAY YOU EVER THAT YOU DO THAT THING BECAUSE AS YOU GROW YOUR PERSPECTIVE WILL CHANGE. So if something doesn’t work the way you expected it to the first time, that doesn’t mean that it didn’t work. It doesn’t mean that you failed, but it does mean that you may want to try a different approach. AND THAT’S EVOLUTION. Relationships Amplify Consistency Evolve SO HOW DO WE EVOLVE? First we have to set the expectation for an outcome. We have to know where we’re going to know if we got there, right?? Then we decide what steps we’re going to take. Next, we take the steps. Finally, we see if we reached the desired outcome. That’s one lap around the track. If we didn’t get the outcome we expected, we can either change the outcome (because maybe we set the bar way too high for the steps we were willing or able to take), or change the steps (because we need to take some different steps to get to the outcome). So the next you go around the track, it’s like a new track, and you can try a new approach. TELL ME IN THE COMMENTS BELOW – AS YOU START TO IMPLEMENT THE RACE STRATEGY IN YOUR BUSINESS, WHAT IS YOUR EXPECTED OUTCOME? Mine is to grow my email list from 5000 to 10000 subscribers in the next 6 months. AND THEN, AS YOU IMPLEMENT, EVERY TIME YOU MAKE A LAP AROUND THE TRACK, AS YOURSELF THE FOLLOWING QUESTIONS: What steps worked for you really well when you were working on building Relationships? What didn’t work so well? What can you do differently? What tactics to amplify your message fell short? What can you try differently next time? Did you nail your schedule the first time you set it, or do you have to make some adjustments in order to get some consistency? THE BOTTOM LINE IS THAT WE HAVE TO BE OKAY WITH CHANGING THE WAY WE’RE DOING THINGS, AND THERE’S MORE THAN ONE WAY! WE AREN’T GOING TO NAIL IT THE FIRST TIME. EVER! Say your outcome is to get your first 25 subscribers. You created a freebie, you posted it to your Facebook page and and you’re some getting traffic to your website, but you’ve only gotten 5 subscribers. Does that mean your freebie sucks and your business is doomed and you should just give up your dreams? No! What can you change? Adjust the freebie name, promote, compare your results. Adjust the location of your optin, promote, compare your results. Promote on a different social media platform, compare your results. Are you trying to do this all on your own without spending and money or asking for help? What can you change? What can you do differently the next time you try to get different results? HERE’S WHAT EVOLVE LOOKS LIKE FOR ME IN MY BUSINESS RIGHT NOW: Aside from the obvious evolution of leaving my day job, for about the last year, there have been a few things in my business that just weren’t WORKING. They haven’t turned out as I expected, and I’ve felt really stuck… So I’ve kinda been ignoring these problems, and putting my time into shoring up the other parts of my business so that I’ve got a solid foundation in place for the growth I expect in the next 6 months. But it got to a point where I couldn’t ignore the problem any longer. In order to move forward with everything else I needed to do, I had to figure this one part out once and for all!! And you know where I found the answers? No, not in a podcast… not this time… I found them in some courses that I purchased a few years ago. I opened Becca Tracey’s “Hey Nice Package!” up and started from the beginning like I did when I was just starting out. I pulled out Ash Ambirge’s Brandgasm 101, which was the catalyst for coming up with the name for my business. This time, I was able to get something completely different out of that information because I’m coming to it with a perspective that has evolved. A belief in myself that’s evolved, and a belief in what’s possible for me that has evolved. SO IF IT FEELS TOUGH, IF YOU FEEL STUCK, JUST TAKE A DEEP BREATH. Trust that you have access to the answers (if they’re not already inside of you), and by taking action you can find them. You really can’t go wrong. Every outcome you set, every step you take, every unmet expectation and exceeded expectation – it all happens to shape your perspective and help you evolve for the next time you go around the track. I can’t wait to hear how you implement the RACE Strategy in your business! And I’ll keep you posted on my results as I continue to build Relationships, Amplify my message, create Consistency and Evolve!
Build a website in just 5 days (even if you're not techie) at www.free5daywebsitechallenge.com Already have a website? Take the Free "Jumpstart Your Website Traffic" marketing mini-course at www.jumpstartyourwebsitetraffic.com Leave a Review! I’M SO GRATEFUL FOR THE PEOPLE THAT MARKET POSSIBILITY ONLINE. I knew I wanted more out of my life, but I really didn’t know how to go about getting it, but I’m so grateful for Google. Seriously. Shout out to Google for putting the world of possibility at my fingertips. Yep, Google and the internet are my very first shoutouts today because I wouldn’t know what I know about anything that I do without them. It’s something I know I take for granted, but it’s so, so important! I’M DEEPLY GRATEFUL FOR GREAT FRIENDS WHO SINCERELY WANT TO HELP YOU BE THE BEST PERSON YOU WANT TO BE. Friends who see that you’re struggling and striving to change who give you a book, ask you if you want to read it together and go through the program together and that book ends up changing the trajectory of your life and gives you the clarity you need to come up with a plan and execute – and then support you and cheer you on all along the way. I’M GRATEFUL FOR PEOPLE THAT GIVE AWAY ALL THEIR ANSWERS, AND WHO GET EXCITED WHEN PEOPLE ACTUALLY TAKE ACTION ON THE INFORMATION THAT THEY ARE SHARING TO CHANGE THEIR LIVES. People like Chalene Johnson, whose book PUSH was given to me by that friend I mentioned above, and how I discovered by doing the exercises in the book that I had a deep desire to own my own business and be my own boss and by doing that, everything else I wanted in life would be made easier. CHALENE JOHNSON’S PODCASTS, BUILD YOUR TRIBE AND THE CHALENE SHOW – GAVE ME THE BLUEPRINT FOR IMAGINING WHAT LIFE COULD BE LIKE. And her Marketing Impact Academy launch videos showed me the first steps, and her Marketing Impact Academy Live Event forced me out of my shell and made me talk to people in person in real life. And now the 131 Diet, which is coming out right when I’m able to quit my day job because I have my own business – a plan I put in motion 4 years ago after reading PUSH because I wanted more time to focus on my health and fitness. I don’t think it’s any coincidence that Chalene’s new “diet” is coming out right when I’ll have plenty of white space to implement it and take action on it. PEOPLE LIKE PAT FLYNN, WHO RECORD PODCASTS THAT GIVE AWAY ALL THE INFORMATION REQUIRED TO CREATE INCOME ONLINE. Pat interviews guests and asks all the questions I want to know the answers to – like, “Exactly how did you do that, step by step?” and “How much money did you make?” and “How big is your email list?” And who shares how much money he makes, how he makes it and then tells me exactly how I can do it too. Pat does a few things that I love. He shows you not only through himself but through all of his guests that it’s possible to make money online doing something that you love, and he gives you a frame of reference of how much time, work and money it will take to do it. It’s not just fluff, it’s the nuts and bolts of exactly what you need to know, and in a format that you can listen to while you’re doing other things. PEOPLE LIKE NATHALIE LUSSIER, WHO GIVES AWAY THE SECRET TO BUILDING YOUR BUSINESS IN A TOTALLY FREE ONLINE COURSE CALLED THE 30 DAY LIST BUILDING CHALLENGE. I know I’ve said this a million times and I’ll say it again. This course is responsible for me being able to quit my day job. And it cost me $27 because I wanted the fast track. Do you know how much that is worth? So not only is Nathalie going to teach me, for practically free, how to get customers, she’s going to offer me some of the best software out there to do it, which YES, I will buy that because now I believe that anything you put out is gold (and it has been), and you know what else that taught me to do? Give it all away. Nathalie was the inspiration for giving away all the knowledge for free. Nathalie, Pat, and Chalene created a perfect storm of information, inspiration and how-to, and after learning all I could from them, I could not be stopped. Building my business and working toward my dream took priority over all the BS things I’d been doing, like watching crap reality TV, sleeping in because I had too many beers the night before, sitting around complaining about how much I hated my job. AND THEN ALONG COMES REBECCA TRACEY. I have no idea how I found her, I’m sure it was from a Facebook group because I found the Uncaged Life and I was like, holy sh%t, this is the kind of business I want to run. Like, I had all the what and how and why and proof from Nathalie, Pat, and Chalene, but Becca Tracey showed me how to SAY it, and how to BE it, and how to OWN it, and how to be myself, and how to package that up into a product and sell it. I’m not an edgy person, you guys. I’m a plain vanilla basic midwest girl who wishes she was edgier, so at first I wanted to be like Becca, but through her Hey Nice Package course and HNP live workshops and just her blog and webinars, I just figured out how to be me, and that’s a huge relief, because if I had to pretend I was super cool and trendy all the time I would not be able to fake it. I already feel like I’m not in the right job, that would make it worse! AND IF I THOUGHT I KNEW IT ALL FROM TAKING IN AND TAKING ACTION ON EVERY LAST PIECE OF INFORMATION I COULD FROM THOSE GUYS, I’M INTRODUCED TO THE BEING BOSS PODCAST. OMG. This is the not-so-distant future, you guys. Talk about some real people who have taken massive, focused action toward success. Emily Thompson and Kathleen Shannon’s podcast is like hanging out every day with people who GET you – your dreams, your goals, your fears, but also who celebrate your successes. Because let’s face it… When I tell my best friend or my husband about how I finally landed on a name for my course, they smile and are happy for me but they just don’t GET it. It’s a huge dose of validation and it makes me feel like I’m on the right track. And they dig in, you guys, just like Pat Flynn does. It’s not fluff, it’s action. AND FOR CHRIS GUILLEBEAU AND HIS SIDE HUSTLE SCHOOL PODCAST AND SIDE HUSTLE BOOK. This one… this one is just mind-blowing. I heard Chris on Lewis Howe’s School of Greatness podcast, and his message about struggling with depression even with all of his business success really resonated with me, like, this guy is a real, vulnerable person, not just some “bro” entrepreneur out to make bank. I replied to a call for side hustle stories, and I didn’t even know it was for Chris or his podcast – and he featured my story!! A New York TimesBestselling Author told my story on his podcast. And then… I find out my story is part of his book. Are you kidding me right now? Like my name is printed in a book, and my side-hustle story is in a book. That other people read. And then they find me online and I help them build websites to support their side-hustles. It’s really hard to wrap my mind around that… So I’m grateful to Chris not only for the opportunity, the amazing people he’s connecting me with but also for helping me expand my mind around what’s POSSIBLE. ON THAT NOTE, I’M SO GRATEFUL FOR PODCASTS. You guys, if you’ve ever thought you don’t have TIME to learn what it takes to follow your dreams, then I’d like to introduce you to this thing called PODCASTS. It’s the only way to learn where you can be doing other things, like driving, working out, working your day job, making dinner, cleaning your house… Seriously, if you are not taking advantage of learning from some of the smartest people out there who are actually successful online, make it your mission in 2018 to start listening to podcasts. I’M ALSO GRATEFUL FOR HAVING A JOB THAT I HATED BECAUSE I FINALLY LEARNED THAT I’M IN CONTROL OF HOW I FEEL. That my job never did anything to me to make me hate it, it was my bad attitude and negativity that made it unbearable. If I hadn’t figured that out, there’s no way I’d be able to create a successful business of my own, I’d carry the same bad attitude with me. And once I changed my attitude, everything changed. In fact, I’m having a hard time leaving this place now that it’s time because all of my coworkers are amazing people who have gone out of their way to make it know how much they want me to stay. Wow. I’M GRATEFUL FOR HAVING A BOSS WHO IS A TRUE MENTOR. One who believes in me, who wants to see me succeed, who supported my side hustle from the moment I told her about it, and who knows that an employee who is fulfilled outside of work is a better employee at work. Thanks, Lori! There should be more CEOs in the world like Lori Chovanak, and if anyone can make that happen, she can. AND I’M GRATEFUL FOR THE COACHING INDUSTRY, A THING I DIDN’T EVEN KNOW EXISTED UNTIL A FEW YEARS AGO. And sorry not sorry Vicki Fitch, but I’m so glad you were about to throw your laptop out the window trying to build your website and that you found me in Freedom Hackers (thanks Kimra!!), started my 5 Day Challenge, connected with me, I figured out she was a business coach and signed up for a free 20 minute consultation. IN 20 MINUTES, VICKI FITCH REFRAMED MY MINDSET IN SUCH A WAY THAT SOMETHING THAT HAD BEEN HOLDING ME BACK HAD BEEN COMPLETELY BULLDOZED. The flood of possibility came rushing through. And I’m so glad I got up off my wallet and invested in coaching with her because I’ve made every cent back and then some, and I know I wouldn’t have been able to do it without her. I’M GRATEFUL FOR MY HUSBAND FLOYD, WHO IS MY BEST FRIEND. CLICHE’ I KNOW, BUT TRUE. He works around my busy schedule and never complains about how much I work, who is proud of me, who allows his beliefs about what is possible in our life to change as I do crazy things like quit my job and figure out exactly how much our dream home will cost and make him tell me what kind of lawnmower he would need if we had 10 acres and a log cabin, who does simple, nice thoughtful things for me and believes that I will be successful. I’M GRATEFUL THAT I HAVE A SUPER SUPPORTIVE, LOVING FAMILY WHO IS PROUD OF ME. They encourage me when I share that I’m afraid to quit my job to follow my dreams, who tell me that I HAVE to do it, that I will be fine and give me perspective by reminding me that I’m not the first person to do it and that both my mom and Grandpa have owned their own businesses, who read every single blog post (hi Mommy!!) and by telling me that I can come live with them if I need to or that they have a job I’d be perfect for if it all goes to shit. They make it so that I can’t “fail”, and I love the crap out of them for it. I’M GRATEFUL THAT I BELIEVE IN MYSELF ENOUGH TO TAKE ACTION. To try. To embarrass myself. To fail. To get up and try again. To spend money. To waste money (it’s never a waste, it’s always a lesson). To learn how to give up control. To learn how to ask for help. To admit that I don’t know everything, that I’m not always right, and that I don’t have all the answers all the time. To accept constructive feedback. To have great successes and accomplishments and be proud of them, and not minimize them and play it small. To accept people’s compliments without feeling weird #workingonit. I’M NOT DOING ANY OF THIS ALONE. THERE ARE SO MANY OTHER PEOPLE OUT THERE WHO HAVE HELPED ME MAKE MY DREAMS POSSIBLE. Sara & Christina at One Woman Shop. Amy Porterfield, whose podcast I just discovered (yes, I’ve been living under a rock apparently) and is just what I need at this stage in my business. Lewis Howes who shows how to be authentic and real and vulnerable. AND THEN THERE ARE THE PEOPLE THAT HELP ME ACTUALLY DO THE WORK (AS BEING BOSS SAYS). The She Can Coterie team – those people are amazingly smart, awesome, and insightful, and I can’t wait to continue our work in 2018. Maren, Kim, Marium and Rachel who I rely on for all the things they do better than I do when it comes to building WordPress sites and without whom I’d never have been able to work full time and keep it all afloat. AND FINALLY, I WANT TO THANK YOU GUYS, MY BFFS, ALL THE PEOPLE THAT HAVE TAKEN THE FREE 5 DAY WEBSITE CHALLENGE BECAUSE THEY WANT THE SAME THING I DO. All the people that have shared it, told their friends and networking groups about it. Thank you to all the people who have bought my courses and learned from me to get closer to your dreams. I cannot wait to help you get even closer in 2018 and beyond! SO TELL ME IN THE COMMENTS BELOW – WHAT ARE YOU THANKFUL FOR THIS SEASON? Who are all the people that have helped you on your journey? What do you need to start being thankful for that you’re not so thankful for right now in order to move forward (like that pesky day job)?
Copyblogger FM: Content Marketing, Copywriting, Freelance Writing, and Social Media Marketing
Happy Halloween week! Today we're talking with Rebecca Tracey about entrepreneurial fear — how it holds us back and what we can do about it. I've been talking this month about entrepreneurial fear — on the blog, in our private content marketing community, and today on this podcast. Today, I invited Becca Tracey to talk... Listen to episode --- Send in a voice message: https://anchor.fm/copyblogger-podcast/message
Copyblogger FM: Content Marketing, Copywriting, Freelance Writing, and Social Media Marketing
Happy Halloween week! Today we’re talking with Rebecca Tracey about entrepreneurial fear — how it holds us back and what we can do about it. I’ve been talking this month about entrepreneurial fear — on the blog, in our private content marketing community, and today on this podcast. Today, I invited Becca Tracey to talk... Listen to episode
GRAB YOUR FREE SPOT IN BECCA TRACEY'S, THE FIVE SECRETS TO GETTING MORE CLIENTS So, maybe you want to start dating again. Or perhaps you're dying to start your own biz. Or maybe you're dying to lose that damn extra weight. Or apply for your dream job. Or fill-in-the-blank. And yet, you haven't started yet because this voice in your head screams, "I'm not ready!!" So, you put it off a bit longer with a litany of excuses. "I'll start dating again after I lose 20 pounds." "I'll start my biz after I take another marketing course." "Well, I can't go back to the gym until I've built up more muscle." I mean... Sound familiar? Listen, trust. I get it. Putting yourself out there is scary as all shit. But like Michael Jordan says, "You miss 100% of the shots you don't take." It's not about being perfect, and it's not even about being really ready, it's simply about taking action. In spite of your fear. This week on the pod, I'm joined by my dear friend and colleague, Becca Tracey, as we dig into the major hurdles we face as we start to get ourselves out into the world and how we can look fear in the face and still choose bravery and action. This pod explores: Becca's personal story of bravely starting her business in a van (yes, you read that right) and how that was the best choice to get her into action The biggest lie people buy into about "being ready" to put themselves out there What separates the "DOers" from the "Not Readys" How to navigate fear that arises when you attempt something new and scary FREE TRAINING FROM THIS WEEK'S GUESTIE! THE FIVE SECRETS TO GETTING MORE CLIENTS Want to know how the EFF to actually get clients in this whole online business world? It's not as hard as it might seem if you're focusing on the RIGHT actions. SO many new businesses owners struggle to get off the ground, and it's usually because they are making one of a few VERY common mistakes. Don't be one of them! Seriously - there are a few easy changes you can make to help you get more clients now in half the time. My friend Becca is doing a free training where she will teach you what you need to be focusing on if you want to start bringing in more clients right now. Want the specifics? Of course you do. Simply swing by this page to grab your FREE seat! MEET BECCA TRACEY, THIS WEEK'S GUESTIE! Rebecca Tracey opened Uncaged back in 2011 and has worked with hundreds of coaches, consultants, and freelancers to help them Uncage their businesses and their lives. She has learned what it takes to start from nothing but an idea and build it into something amazing – a business that makes you (great) money, gives you the freedom and lifestyle you crave, and lets you do work you LOVE… all without TOO much hair pulling and ugly crying. She helps online business owners create solid business foundations, and is often found working with a huge mug of tea and no pants on. Find her at TheUncagedLife.com Additional Resources: Pod #189 - Combating "All or Nothing" Thinking How to Leave iTunes Reviews: Click the "Subscribe on iTunes" button below or go to http://tinyurl.com/JJReview Click on blue button that reads "view in iTunes" which will open the podcast into your personal iTunes account Click "Ratings & Reviews" under the show title Click the star rating of choice and then click the "Write a Review" button You can also click "Subscribe" under the podcast photo to be automatically notified of new episodes Want to Submit a Show Topic? Swing by THIS PAGE and let us hear what you would like us to sound off on!
Songwriter Becca Tracey stops by the Beloit Podcast.
Are you a coach, consultant, VA, graphic artist, copywriter or a service provider? This episode will help you create the packages and services people will be running to buy from you. If you've ever struggled putting together the right mix of your skills or figuring out which of your talents to include/exclude in your packages, today's episode will fix you right up. Whether you're just starting out or looking to make your current offerings better, Becca Tracey of the Uncaged Life has the answers. Full show notes over at: annesamoilov.com/128
Are you a coach, consultant, VA, graphic artist, copywriter or a service provider? This episode will help you create the packages and services people will be running to buy from you. If you've ever struggled putting together the right mix of your skills or figuring out which of your talents to include/exclude in your packages, today's episode will fix you right up. Whether you're just starting out or looking to make your current offerings better, Becca Tracey of the Uncaged Life has the answers. Full show notes over at: annesamoilov.com/128
Spending lots of time 'working' but having a hard time getting clients? I hear you...and we can help. You're probably focused on the wrong things in the beginning, and while everyone is telling you that marketing your business is the most important piece, they failed to mention what you need to do BEFORE you spend a moment on marketing. Today's guest, Becca Tracey from TheUncagedLife.com is going to rewind for a moment and share the 4 most important pieces to getting and keeping clients when you're just starting a business...without all the BS of having to use every marketing gimmick under the sun. Becca is also sharing the 5 Secrets to Getting More Clients As A Coach on a FREE training with my audience this week -- do NOT miss this. Join us here.
I’m so excited to have a podcast especially dedicated to coaches! My first guest on this topic is Becca Tracey of The Uncaged Life. Becca and I spend nearly an hour having an honest conversation about the coaching business. Mistakes we made, the things that worked, and just great content that will surely help your coaching business.