For the Love of Podcast

Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn more about your ad choices. Visit megaphone.fm/adchoices

Having an audience that keeps coming back for your show is crucial but many podcasters don't even pay attention to the consistency of their branding. Therefore, it became Danny's mission to help produce podcasts that build brand loyalty so podcasters can build trust with their audience and turn them into loyal customers. In this episode, Billy talks to Danny Ozment, a brilliant recording engineer who found his love for podcasts and became a Podcast Strategist. Danny shares his story on how he got into the podcasting space, why his experience with different music styles helped him a lot, and the key ingredients to building brand loyalty. Tune in on your favorite podcast platform! WHAT WE DISCUSS: [00:21] - Billy's introduction for the episode [01:55] - How Danny applied his background in music to being a podcaster [03:18] - How Danny started to help podcasters [04:12] - What Danny's team helped them the most [05:58] - Core tenets of storytelling [08:37] - What are the pitfalls you can make as a guide in your podcast? [12:49] - What are the key ingredients to build trust and brand loyalty as a podcaster? [16:31] - How to get your audience to engage with you [17:29] - How to grow your community [20:14] - How to get more people to find your lives (YouTube Live, LinkedIn Live, Facebook Live) [25:56] - What is a common belief that you disagree with in the podcasting space? [30:05] - Thoughts on Anchor FM and how to get listens from there [33:29] - What podcast metrics should you look at? [38: 54] - Ideas for market growth [43:04] - Unpopular podcasting tips VALUABLE INSIGHTS AND KEY TOPICS: A podcast is a similar art form to music. In podcasting, you're bringing out different elements of a story or a topic that can be focused on. Many of the best performers create their own stories for the audience. People come into the podcasting space often with too many ideas and they don't have real clarity on what they really want to talk about.  The different tools to create memberships and have two-way communication to grow your audience. Make sure you stay consistent because if you show up at the same time every week, people will get used to you doing it. Acknowledge people's names so that next time those people are going to be back, they're going to tell somebody else. If you're not getting 20,000 downloads after three or four weeks, an episode being out, you're not really going to see a good CPM number.  How long are people listening to your episode? Where are they dropping off? Where to run your podcast ads if you have an ad budget? Running giveaways to get your audience to help promote your show NOTABLE QUOTES: [06:49] - “In any form of podcasting, you have to remember that you're the guide.” - Danny Ozment [13:45] - “As long as you're always engaging your audience, your audience will continue to grow because you're giving your current audience what they're interested in.” - Danny Ozment [16:15] - “Be an advocate for your audience.” - Billy Samoa [42:33] - “We connect on a human level with other people and a podcast is a vehicle that allows us to show that shared humanity.” - Billy Samoa USEFUL RESOURCES AND LINKS MENTIONED: Podcast Strategies: https://podcasts.apple.com/us/podcast/podcast-strategies-for-growing-your-business-community/id1401053768 Emerald City Productions: https://emeraldcitypro.com/ Danny's Podcast Roadmap: https://dannyozment.com/roadmap CONNECT WITH ME: LinkedIn: https://www.linkedin.com/in/billysamoa/ Instagram: https://www.instagram.com/billysamoa/ SUPPORT THE SHOW:  Instagram: https://www.instagram.com/fortheloveofpodcast_/ Twitter: https://twitter.com/loveofpodcast_ Facebook: https://www.facebook.com/ForTheLoveOfPodcast Youtube: https://www.youtube.com/channel/UCWdRfZ6kKlmQw2f5P47Rizg LinkedIn: https://www.linkedin.com/company/forthe-love-of-podcast/ Show your love: https://fortheloveofpodcast.com/donate/ Learn more about your ad choices. Visit megaphone.fm/adchoices

Learn more about your ad choices. Visit megaphone.fm/adchoices

More and more people are listening to podcasts every month which is why a lot of entrepreneurs and businesses opt-in to create their own show not only to provide value but to help them improve discoverability. But one of the prevalent reasons people don't take the leap of faith and launch their own podcasts is the time it takes to make one. So, how long does it take to make a podcast? This is a question that Billy was asked on LinkedIn.  In this episode, Billy talks about the realities of making podcast episodes and staying consistent, he also shared how time to produce episodes may vary to different podcasters, and shares his own experience keeping up with running multiple shows. Tune in on your favorite podcast platform! WHAT WE DISCUSS: [00:27] - The work that goes inside producing an episode [00:44] - Billy's initial steps in making an episode [01:19] - Why it takes 10 hours for Billy to research guests [02:12] - Doing the actual interview [03:28] - How long does the post-recording process take [05:34] - The truth about how much time it actually takes VALUABLE INSIGHTS AND KEY TOPICS: Ask yourself what your time commitment is Why learning about the guest is the most fun part of the process Noting areas in the process that can be outsourced Considering automating processes NOTABLE QUOTES: [00:11] - “The amount of time it takes me may not be the amount of time it takes you. It is a massive variable.” [05:34] - “A lot of people who are successful say they spend the majority of their time on promoting their show, not just creating their own. ” USEFUL RESOURCES AND LINKS MENTIONED: For The Love of Podcast Website: https://fortheloveofpodcast.com/ Podify Website: https://www.podify.com/ CONNECT WITH ME: LinkedIn: https://www.linkedin.com/in/billysamoa/ Instagram: https://www.instagram.com/billysamoa/ SUPPORT THE SHOW:  Instagram: https://www.instagram.com/fortheloveofpodcast_/ Twitter: https://twitter.com/loveofpodcast_ Facebook: https://www.facebook.com/ForTheLoveOfPodcast Youtube: https://www.youtube.com/channel/UCWdRfZ6kKlmQw2f5P47Rizg LinkedIn: https://www.linkedin.com/company/forthe-love-of-podcast/ Show your love: https://fortheloveofpodcast.com/donate/

Samantha Lee Wright on For the Love of Podcast I'm super excited for today's guest. She's the creator of the Pineapple Podcast Academy author of the book Pineapple Podcasting: The Ultimate Beginner's Guide to Creating, Launching, and Monetizing a Podcast, with Zero Experience and a Shoestring Budget. She's a self-described part hippie and part tech geek. She's a teacher, speaker, writer, and podcaster. Her show, The Essential Oil Revolution, has over 5 million downloads, and today we're going to learn how she did it. We will talk about the importance of finding the right topic, why picking a title is literally the most important thing, how to attract a loyal following, and how to effectively monetize your show!

Julian helps podcasters grow their show from hundreds of listeners to hundreds of thousands of listeners He is the founder of Growth Hacker, a company that finds and implements fast/cost-effective ways to generate more revenue. Their goal with each company they work with is to generate a positive return on investment as quickly as they can with as little investment as possible. They use not conventional and innovative methods and believe in being open-minded to relentless testing to determine what strategies will yield the best return. A veteran of paid advertising, e-commerce, and internet marketing, Julian teaches people how to use the internet to improve their lives and businesses. In the process, he's helped to drive millions of users, visitors, and dollars in revenue. He's able to blend his business and marketing knowledge with a creative sensibility to help change the game. And now, he's all in on podcasting so we will dive deep into what he has found to be the best strategies to grow a podcast in 2021.

Regular guest, Brenden Kumarasamy, breaks down why he believes will happen to the social audio platform Clubhouse and why he believes it is in danger of failing. Check out Brenden's YouTube Channel MasterTalk: https://www.youtube.com/channel/UCBYFP4mZLQovr7W6Si6sueA

What Makes A Great Podcast Interview - recorded on Clubhouse

Melissa Guller is a course creator, podcast producer, and the CEO of Wit & Wire, where she helps online business owners build their authority and reach a wider audience through podcasting.She's produced multiple Top 50 podcasts, hosted over 100 podcast episodes, and her podcast Everything is Teachable topped the charts as the #2 Career Podcast in America.She's a top-rated instructor at General Assembly NYC and on Skillshare, and she previously worked full-time for Ramit Sethi and Teachable. To date, she's helped nearly 2,000 podcasters through her Wit & Wire programs, and she's on a mission to help more diverse business owners earn money online doing work they love.In this episode, we do a deep dive into how Pinterest, newsletters, and paid ads can be used to promote your podcast live on Clubhouse.  This one is packed with valuable tips you can immediately apply!Learn More about Melissa :witandwire.com/fortheloveofpodcastwitandwire.comhttps://www.pinterest.com/witandwireHow to start your podcast in 60 days Programs https://witandwire.com/melissa-guller-speakingMelissa's Podcasts:Everything is TeachableWithin its first month, it hit the charts as the #2 Career podcast and a top 20 Business podcast in the US. It was also featured as one of Apple's Best New Business Podcasts.Wit & WireThe podcast takes you behind the scenes with successful podcasters and industry experts to learn how to start a podcast, grow your audience, and make an impact. Click here to see the latest episodes –>Book SmartEm Hammel-Shaver and Melissa are the co-hosts of Book Smart, a podcast where we read and share books that have a positive influence on our daily lives.

10 Reasons for Bad Podcast Sound

Melissa Guller is a course creator, podcast producer, and the CEO of Wit & Wire, where she helps online business owners build their authority and reach a wider audience through podcasting.She's produced multiple Top 50 podcasts, hosted over 100 podcast episodes, and her podcast Everything is Teachable topped the charts as the #2 Career Podcast in America.She's a top-rated instructor at General Assembly NYC and on Skillshare, and she previously worked full-time for Ramit Sethi and Teachable. To date, she's helped nearly 2,000 podcasters through her Wit & Wire programs, and she's on a mission to help more diverse business owners earn money online doing work they love.In this episode, we discuss how to best work with a co-host, the facets of running a podcast for a company,  what she's learned from testing different formats, and why she uses seasons.  We also do a deep dive into how Pinterest, newsletters, and paid ads can be used to promote your podcast. Learn More about Melissa :https://witandwire.com/letstalkbusinesshttps://www.pinterest.com/witandwireHow to start your podcast in 60 days Programs https://witandwire.com/melissa-guller-speakingMelissa's Podcasts: Everything is TeachableWithin its first month, it hit the charts as the #2 Career podcast and a top 20 Business podcast in the US. It was also featured as one of Apple's Best New Business Podcasts.Wit & WireThe podcast takes you behind the scenes with successful podcasters and industry experts to learn how to start a podcast, grow your audience, and make an impact. Click here to see the latest episodes –>Book SmartEm Hammel-Shaver and Melissa are the co-hosts of Book Smart, a podcast where we read and share books that have a positive influence on our daily lives.

10 Ways to Promote Your Podcast

Here are 10 tips to land big podcast guests.

The Podcast Guest 10 Commandments:1. Know Thy Audience: know who that #podcast serves. Make it a goal to be one of that show's best guests of all-time (listen to at least one episode, read reviews, website)2. Thou are the Expert: remember why you were brought on the show (likely you have superpower strength worth sharing)3. Thou Shall Break Things Down: share things step-by-step (actionable - 1, 2, 3) so they can be easily applied4. Thou Shall Not Be Vague: don't hide information because it's “sacred” - share freely and BE SPECIFIC!5. Thou Shall Not Record Bad Sound: record in a small carpeted room, with soft surfaces, USE AN EXTERNAL MIC!6. Thou Shall Listen: pay close attention throughout the interview, especially to the question, and answer it directly/succinctly7. Thou Shall Not Bore: stories about your life may be interesting, but people want to know WIFM (What's in it for me) - be sure your story has a payoff that provides value8. Thou Shall Have a POV: what is your unique perspective or “point of view” that people will remember you by?9. Thou Shall Not Over Plug: be subtle about plugging your products/services. Don't let it dominate the conversation10. Thou Shall Help Promote: share the episode with your network, reply to comments on postsWhat is 11?

In this episode, I share my 10-step podcast interview planning blueprint:

Shawn Anthony at a young age knew what it took to stand out from the crowd. At the age of 14 he became a serial entrepreneur by collaborating with others to host his own events bringing people together by the thousands. He always found himself in situations where he collaborated with peers to help them reach a goal or serve a cause. Later in life, Shawn's ability to collaborate and facilitate was identified by corporate leaders who elevated him to various leadership positions where he was promoted 6 times in 4 years.​As the host of School's Over....Now What? The Podcast and as the lead mentor at The Now What Academy, Shawn now serves students and professionals across the world who are stuck in their situations. He uses his gift to bring together industry leaders who share their stories and wisdom. His mission is to help others identify their gifts, create roadmaps to success, and offer practical advice and motivation to complete the journey.His impressive guest list includes Seth Godin, Grant Cardone, Ryan Serhant, Jasmine Star, and Ed Mylett to name a few. On this episode, he shares his journey as a podcaster, why he believes in the power of proximity, and how it has helped propel his career.  We learn why he flys to interview his guests and he gives details stories for how he has landed such A-level talent on his show. You can learn more from Shawn:Podcast: https://www.schoolsovernowwhat.com/@SchoolsOverNowWhatEbook: Podcast Secrets RevealedSocial Media:@shawnranthony_Clubhouse Club:Podcast Secrets Revealed

In this special episode 34 I share my 34-part Pre-recording Checklist that reveals my process before hitting the record button. 

Chris Do, Steve Olsher, Andy Henriquez, and many of my new podcast friends from Clubhouse share their thoughts on what it takes to craft a world-class interview.This episode was recorded live and Clubhouse and curated especially for you.  That means we’ve taken hours of our conversation and synthesized it down to this episode of greatest hits.This is a straight-up master class on interviewing, chalked full of practical tips to help you sharpen your skills as an interviewer.  

Heather Osgood is the Founder of True Native Media, a podcast representation agency that specializes in podcast advertising.She and her company connect brands with podcasters to develop engaging host-read ads for audiences around the globe. In this episode, she gives us a lay of the land in the advertising space, shares what types of ads work best for podcasts, and gives practical advice for anyone wanting to incorporate advertising into your podcast.Learn more about Heather:Website: truenativemedia.com Podcast: The Podcast Advertising PlaybookTwitter: hmosgoodLinkedIn: https://www.linkedin.com/in/podcastadvertising/

Kate Casey is a comedian, an author, and host of the top-rated television podcast Reality Life with Kate Casey. She’s been called the Diane Sawyer of unscripted television which says it all!While most people are famous and start a podcast, Kate has become famous because of her podcast.Perhaps even more impressive than her 20+ million downloads is the fact that she owes it all to her own drive, grit, and determination. She is a one-woman band and has made her success a reality by grinding and doing what it takes to find outstanding guests and get her show noticed by publications.In this episode, we talk about her experience in PR and how it played a role in her success. We learn how she started her show, her approach to landing guests, how she approaches her interviews, and what she does to promote her show.Reality Life with Kate CaseyPatreon: http://www.patreon.com/katecaseyCameo: https://www.cameo.com/katecaseyTwitter: @katecaseyInstagram: @katecaseycaClubhouse: @katecasey Facebook Group: https://www.facebook.com/groups/113157919338245/Amazon List: http://www.amazon.com/shop/katecaseyca 

Steve Olsher is Editor-In-Chief of Podcast Magazine, founder of ClubPod the largest club for Podcasters on Clubhouse, and a life-long entrepreneur. He’s also a reinvention expert and helps others become exceptionally clear on their WHAT – that is, the ONE thing they were created to do allowing them to live a life of purpose and contribution.He is the New York Times bestselling author of What Is Your WHAT?, creator of The New Media Summit, host of the podcast Reinvention Radio.Our discussion spans from depression to reinvention, to why he’s always gravitated toward entrepreneurship.  He shares a personal story of a vision he had at his stepfather's death bed.  He also shares some of the key tenets from his book, why he created Podcast Magazine, and we go deep into his journey on Clubhouse.  Steve reveals his approach to incorporating Clubhouse into his podcast workflow and gives us his vision for ClubPod.  To Learn More About Steve: Website:https://steveolsher.com/Clubhouse and Podcast:ClubpodReinvention Radio @podcastsPodcast Magazine:PodcastMagazineFree lifetime subscription: https://podcastmagazine.com/freeBook:What is YOUR whatSocial Media:https://www.facebook.com/SteveOlsherReinventionExperthttps://www.instagram.com/steveolsher/Store:https://steveolsher.com/store/The Reinvention WorkshopInternet ProphetsProfiting from PodcastsLaunch Your Podcast 2-day IncentiveClosing From the StageCreate my FunnelFlash CourseIcon Maker

One of the many amazing things about Clubhouse is the access to people that I may not already know.One example is the fact that I got a chance to meet Marcus dePaula who is an audio engineer, a podcast producer, and an all-around awesome dude! He's a cofounder of Mixtus Media and produces podcasts under his company Me Only Louder. He also has a pretty rad voice if you ask me!Marcus knows his stuff when it comes to recording superb sound. In this episode, he provides a detailed overview of his own setup, he shares his three-part production process, and we dive deep into what you should think about when it comes to recording the environment in the room acoustics.We also talk about microphones and microphone technique, which is one of the most common mistakes a rookie podcaster makes.You can learn more from Marcus:Meonlylouder.comhttps://www.mixtusmedia.com/Social Media:https://www.linkedin.com/in/marcusdepaula/https://www.youtube.com/watch?v=TwBnVry5DJEhttps://www.instagram.com/meonlylouder/https://twitter.com/meonlylouder

Erica Mandy is an award-winning broadcast journalist and former CBS news reporter turned podcaster. You may recognize her voice from her daily show, The Newsworthy, where she helps people stay informed with convenient, unbiased, and less depressing daily news.Her show is listed as a top daily news podcast on Apple Podcasts, recommended as a 'Best News App' by Fast Company, and featured as a 'Can't Miss' podcast on Stitcher.Since launching in 2017, the show has received millions of downloads and has doubled its reach every year.In this episode, she shares exactly how she did it. She tells us what it was like during the first year when she didn’t have the support of a team. We learn what challenges she has faced as she walks us step-by-step of what it’s like to produce a daily news show. She even talks about how her background as a journalist has helped her, and how she thinks about tone and word choice to make sure the show feels as conversational as possible.You can learn more about Mandy:Website:https://www.thenewsworthy.com/Social Media:https://www.facebook.com/newsworthypodhttps://twitter.com/newsworthypodhttps://www.instagram.com/newsworthypod/

After 12 years in the advertising space, my guest today decided to start his own newsletter to level the playing field and provide knowledge and insights that he learned through being immersed in ad tech.Most recently at Megaphone, Bryan Barletta has a wealth of knowledge when it comes to understanding the landscape of podcast advertising. He's a big believer in democratizing knowledge to make sure everyone understands what goes into effectively leveraging the technology that exists in the world of advertising.We recorded this on Clubhouse and Squadcast simultaneously, so you may notice a sound change toward the end of the episode. We cover a wide range of topics including understanding what he calls the PodScape when it comes to knowing who the players are. we start off with the lightning round in which he shares some definitions for some commonly used terms that you may or may not already know. He gives us a history lesson when it comes to podcast attribution and we talk about the role that Spotify has since it's been investing so much money in the podcast space. His newsletter, SoundsProfitable.com, is the buzzword of podcast Adtech.Website: SoundsProfitable.comEmail: bryanbarletta@gmail.com

In this special edition of For the Love of Podcast when I have a conversation with my friend and advisor Brenden Kumarasamy. Branding is the host and creator of Master Talk, a youtube channel and movement where he helps people master their ability to communicate.I met Brenden last year and we immediately hit it off. He is absolutely brilliant and one of the smartest people I’ve ever met. Last year, he introduced me to Clubhouse. And to put it lightly, it has changed my life!This episode is my first attempt to do a podcast and Clubhouse together. Part one is just my conversation with Brenden. Part two will include a Q & A that we did on Clubhouse. Brenden shares how he got started, why he is taking it so seriously, and why he believes we should all have a sense of urgency to over-index our time into the platform now.We also discuss what it takes to be a rockstar moderator, and he gives advice on how to gain your first 1000 followers.Strap in and get ready, because I am pretty sure this platform is going to change the world.Brenden’s Website: https://www.mastertalk.ca/aboutYouTube: https://www.youtube.com/c/MasterTalksSocial Media:https://www.instagram.com/masteryourtalk/https://www.facebook.com/mastertalkyt/https://www.linkedin.com/in/brendenkumarasamy/https://twitter.com/masteryourtalksEmail:brendenkbusiness@gmail.com

Stephen Warley started the show Life Skills That Matter in 2016. He’s been working for himself since he was laid off on Election Day in 2000.Since then, he’s been obsessed with researching and experimenting with alternative ways of working. Stephen was born to interview people He is one of the most inquisitive people I've ever met,With over 350 episodes of his shows to date, he dissects the important life skills that are rarely, if ever, taught.This episode is a bit different, It’s less about the inner workings of podcasting and more about how to live a productive life be an entrepreneur or more precisely solopreneursWe talk about self-awareness, habits, and biorhythm and so much more to help us be as productive as possible. You can learn more from Stephen by going to:Lifeskillsthatmatter.com/ Social Media:https://twitter.com/stephenwarley

My guest today hosted the 40th podcast well…ever. He’s also the co-author of Podcasting for Dummies and Expert Podcasting Practices for Dummies. He also has the coolest name.Evo Terra has hosted or co-hosted 19 podcasts since that first one and has helped over 700 podcasters produce their show.So yeah, he knows a thing or two about this space.His current show Podcast Pontifications is a daily show meant for the working podcaster.It doesn’t tell you what to do as a podcaster, but rather what to think about.And he makes us think in this episode.We talk about suggestions about how to use and NOT use the exciting new platform Clubhouse.How to think about having a specific angle for each episode.Avoiding burnout and when to walk away from a showfuture of the industry You can learn more from Evo Terra:https://www.evoterra.com/https://podcastlaunch.pro/Evo's Podcast:PodcastPontifications.comEvo on Social Media:https://www.facebook.com/evoterrahttps://twitter.com/evoterraEvo's Email:thisisevo@gmail.comFor more information: saleebey@gmail.com

This is Part 2 of my conversation with podcasting legend Cliff Ravenscraft.In part one we learn how his journey began, how faith plays a role in his life, and the advice he has for anyone starting out.In this episode, he opens up about challenges he’s faced, including almost dying after a year of working non-stop. He also talks about what is most important to him at this stage in his career, how he handles unsubscribers, and what books have been most influential in his life. He also shares more on his faith journey, including diving into areas he never thought he would. We get deep to say the least! Cliff's Website:https://www.cliffravenscraft.com/Mindsetanswerman.com/freeCliff on Social Media:https://twitter.com/cliffeotchttps://www.facebook.com/cliffeotc/https://www.youtube.com/user/cliffeotchttps://www.instagram.com/cliffeotc/Cliff's Podcasts:Cliff Ravenscraft ShowPodcast Answer ManPursuing A Balanced LifeFamily From the HeartEncouraging Others Through ChristHunger Games Fan PodcastTwilight Saga PodcastVirtual Assistant PodcastWeekly Lost PodcastAuthentic Life RadioSuccessful Life MindsetBalanced Living WeeklyAlmost Daily DevotionalFull Time MomSocial Media SerenityBusiness Tech WeeklyHelp I Got A MacDoctor Who Fan PodcastCommunity VoiceDesperate HousewivesGrey's AnatomyHeroes Fan PodcastPrivate PracticeMusically ChallengedVeronica Mars Podcast

Alright, I admit it...I'm a podcast junkie...and so is my guest today Harry Duran. In fact, he is such a junkie he even named his show Podcast Junkies.I've known about Harry and his show ever since reading an article he wrote about other podcasts that are about podcasting: The Incredibly Exhaustive List of Podcasts about Podcasts. He also runs FullCast, a podcast production agency.He is an absolute wealth of knowledge and I love his casual and friendly approach. Like most podcasters, he doesn't look at others in the space as competition, but rather as partners and collaborators. Even though I have a podcast about podcasts and I just started my own agency he was more than willing to share his knowledge and I am confident will find it incredibly valuable.We learned about his approach to interviewing, some ninja tricks to find great podcast guests, and an amazing recipe he has to get guests to share their show with their audience.Having worked with countless podcaster's he has tried and experimented it with all kinds of strategies and I'm excited to share them with you!You can learn more from Harry: https://podcastjunkies.com/fullcast.co/servicesBook: Around the Podcast CampfireVertical Farming PodcastTwitter: HarryDuranFCLinkedIn: linkedin.com/in/harryduran