Podcasts about podcast marketing

In this episode of Community, Kristina is joined by copywriter, photographer, and podcaster Evie Tavares for a conversation about ethical marketing and what it really looks like to build a business that makes sales but is rooted in trust.Evie and Kristina share their lived experiences of selling and being sold to in business and go deep into how they navigate authenticity and integrity in a market that pushes fear-based sales tactics and pressure-filled marketing.Tune in to hear:Evie's journey to entrepreneurship and how motherhood shaped her business path.Why ethical marketing and honest sales practices matter more than ever.Urgency that serves your audience vs pressure that breaks trust.How to build a strong welcome email sequence to nurture buyer relationships.Why relationship-based sales creates more aligned, long-term clients.What to look for in business communities, networking spaces, and mentors.How to grow your business through community building and genuine connection.If you've been craving a more aligned way to market, sell, and grow your business, this conversation is for you. Tune in to learn how to make your ideal audience empowered to buy, without the manipulation or sleazy sales tactics that are out there!Connect with Evie:InstagramWebsiteThe Unfiltered Tea PodcastKristina on Evie's PodcastMentioned in Episode:Learn more about the Fame-Ready Entrepreneur Program designed to help entrepreneurs build a personal brand that actually drives revenue-generating visibility for your business at https://katrinaowens.com/group-coachingGet higher quality podcast guests with our Podcast Guest BlueprintWork with The Social SnippetJoin The High Vibe Women Online CommunityWhy Trades Hurt Business Relationships And What Entrepreneurs Should Do Instead (feat. Staci Millard)Send me a text!Support the showFor Your Information:• Host your podcast on Buzzsprout!•Join The High Vibe Women Online Community!• Join our favourite scheduling platform Later• FLODESK Affiliate Code | 25% off your first year!• Connect with Kristina  Don't forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform! Website . Instagram . Facebook . Linkedin

Drop us a message!Standing out as a challenger brand is easy to get wrong… and most brands do. The ones that break through aren't just louder, they're more intentional.In this episode of Social In 10, we're joined by Georgia Smith, Founder of The Loud Agency, to explore what it really takes to stand out in a saturated market without resorting to gimmicks or short-term attention grabs.Georgia shares what separates brands that build genuine communities from those that accumulate passive audiences, how bold personality-led marketing can drive real commercial results rather than just vanity metrics, and the biggest mistakes brands make when trying to be "different,” including the trap of performative loudness.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.About Giraffe Social's Social in 10 PodcastGiraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail.Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the curve. Whether you're managing multiple clients or growing your brand in-house, each episode is packed with actionable insights… all delivered in under ten minutes.Hosted by the Giraffe Social team, this is your fast, fun, no-fluff guide to making sense of social. New episodes every week, so tune in and level up your marketing game!

Your podcast can have thousands of downloads and still feel disconnected from the people listening. The difference? An audience consumes your content. A community engages with it, responds to it, and grows alongside you.In this episode of Podcasting Unlocked, we're revisiting four powerful conversations that reveal what it really takes to build an engaged podcast community. From treating your email list like a conversation instead of a broadcast, to creating membership spaces listeners actually want to join, these expert insights will help you turn passive listeners into loyal advocates. This week, Episode 296 of Podcasting Unlocked is about building a thriving podcast community!In this episode of Podcasting Unlocked, I'm sharing practical strategies for creating deeper listener relationships, encouraging meaningful engagement, and transforming your podcast into a community people genuinely want to be part of.I also chat about the following:Why Your Email List Is Your First Community: Learn from Paul Gowder why email should be the foundation of your community-building strategy and how to create opt-ins that truly connect with your audience.Creating a Community People Actually Join: Discover the psychology behind why listeners wait before joining memberships and how consistency, value, and recognition encourage them to take the leap.Building Spaces That Spark Conversation: Explore how to choose the right platform, encourage two-way engagement, and create an environment where listeners feel seen and connected.Showing the Human Behind the Microphone: Hear creative episode ideas that help listeners connect with you on a personal level through behind-the-scenes stories, compilation episodes, and authentic reflections.Turning Listeners into Conversations: Learn why podcast success isn't measured by downloads alone and how intentional engagement creates stronger business relationships and long-term growth.Building a podcast community doesn't happen overnight, but every conversation, email, and interaction strengthens the connection with your listeners. Choose one strategy from this episode and start creating more opportunities for your audience to participate, respond, and become part of something bigger.Be sure to tune in to every episode for practical podcasting strategies, expert insights, and actionable systems to help you grow your show with confidence.Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/CONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Work with Alesia 1:1MENTIONED EPISODES:Episode 137: Building Community through Email Marketing with Paul GowderSolo Episode 228: How to Build an Engaged Podcast Community Solo Episode 249: Creative End-of-Year Episode Ideas That Build Deep ConnectionEpisode 254: Turning Listeners into Meaningful Conversations with Nathalie DorémieuxFree Download: 15 Ways to Improve Your Podcast Proud member of the Feminist Podcasters Collective.

Send us Fan MailEveryone tells authors they need a platform—but what does that actually mean in today's publishing landscape?In this episode of Talking Book Publishing, Kathleen and Adanna sit down with podcasting and content marketing expert Tracy Hazzard to unpack what an effective author platform looks like today. Tracy explains why social media followers aren't the same as a true platform, why your website should serve as the foundation of your marketing, and how creating consistent content can build lasting authority that continues working long after a single post disappears from a social feed.The conversation also explores practical ways authors can begin building a platform before their book launches. From choosing the right content format—whether that's blogging, podcasting, video, or Substack—to establishing a consistent publishing rhythm, Tracy shares actionable strategies that help authors attract readers, increase discoverability, and build credibility in an increasingly competitive marketplace. If you've ever wondered where to start with book marketing, this episode offers a clear roadmap focused on building your audience rather than chasing algorithms.In this episode, you'll learn: Why your website—not social media—is the foundation of your author platform.  The difference between building followers and building an audience you own.  How consistent content improves discoverability and builds authority.  Why authors should choose the content format they enjoy most.  Practical first steps for creating a sustainable marketing platform before your book launches.Connect With UsKathleen: kathleenkaiser.comAdanna: maddannastudio.comPodcast listeners receive a special 20% off all ProBookLaunch products. Use code TBPLISTENER20 at checkout.Have a topic or guest suggestion?Email us at podcast@talkingbookpublishing.todayJoin the conversation on Instagram: @writerspubsnet

Dans cet épisode de Tips, le podcast 100 % podcast marketing d'Ausha, on s'intéresse à l'un des plus grands succès du podcast en France : Bliss Stories.Classé parmi les meilleures émissions podcast, ce format autour de la maternité, animé par Clémentine Galey, regorge de bonnes pratiques que vous pouvez appliquer à votre propre émission… que vous soyez dans la même thématique ou non.À travers cette étude de cas riche en apprentissages concrets, vous découvrirez 5 leçons clés de marketing podcast à intégrer dans votre propre stratégie pour augmenter l'audience de votre podcast, générer plus d'engagement, mieux exploiter les algorithmes des plateformes d'écoute, et lancer, à votre tour, un podcast à fort potentiel de croissance.Pourquoi même un podcast de niche peut s'inspirer d'un thème universelComment structurer votre émission en mini-séries pour créer un effet de fidélisation (binge-listen)L'importance de bâtir une communauté engagée autour de votre podcast (et pas uniquement sur les plateformes d'écoute)2 hacks ultra malins pour mieux apparaître sur Apple Podcasts et SpotifyComment décliner votre contenu au-delà de l'audio : blog, newsletter, live, festival, monétisation… (le Bliss Universe

Drop us a message!In a digital landscape that constantly rewards noise and trends, showing up with clarity and consistency is harder than it sounds… but it's what separates brands that build lasting audiences from those chasing vanity metrics.In this episode of Social In 10, we're joined by Lily Stephens, Head of Social Media at Rebellion Marketing, to explore what it really takes to build social strategies that mean something.Lily shares how she helps brands and individuals show up online with genuine clarity, what authentic personal branding actually looks like in practice without tipping into the performative, and how SEO, UX and wider digital strategy shape the effectiveness of social-first campaigns when commercial results are on the line.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.About Giraffe Social's Social in 10 PodcastGiraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail.Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the curve. Whether you're managing multiple clients or growing your brand in-house, each episode is packed with actionable insights… all delivered in under ten minutes.Hosted by the Giraffe Social team, this is your fast, fun, no-fluff guide to making sense of social. New episodes every week, so tune in and level up your marketing game!

Your podcast episodes shouldn't have an expiration date. Every episode you publish is a valuable business asset, but if you're only promoting it once and then moving on, you're missing countless opportunities to grow your audience, generate leads, and increase revenue. Content repurposing isn't about creating more content. It's about getting more value from the content you've already created.In this episode of Podcasting Unlocked, we're opening the content repurposing playbook and revisiting four conversations packed with practical strategies for extending the life of your podcast. From maximizing guest appearances and creating platform-specific content to refreshing your back catalog and turning archive episodes into lead generators, these expert insights will help you make every episode work harder for your business. This week, episode 295 of Podcasting Unlocked is about maximizing the lifespan of your podcast content!In this episode of Podcasting Unlocked, I'm sharing expert-backed strategies for repurposing your podcast content, increasing its reach, and transforming existing episodes into long-term business assets.I also chat about the following:Taking Control of Guest Appearances: Learn how Lindsay Phillips repurposes guest interviews into blogs, YouTube videos, Reels, and lead-generating content instead of relying on podcast hosts for promotion.Content Activation vs. Content Creation: Discover Deirdre Tshien's strategy for moving beyond creating content and intentionally marketing the assets you've already produced across multiple platforms.Changing the Angle of Your Content: Hear Felly Day explain how to transform one podcast episode into multiple pieces of content by reframing topics, answering different questions, and tailoring messaging for each platform.Using Your Back Catalog to Generate Revenue: Learn how to refresh older episodes with dynamic ads, updated calls to action, and current offers so your archive continues supporting your business goals.Finding Endless Content Ideas in Your Own Library: Explore why your best inspiration may already exist inside your previous episodes, analytics, and social content.Your podcast is one of the most valuable pieces of content you create. Instead of constantly chasing new ideas, start treating your existing episodes like assets that can continue attracting listeners, building trust, and generating leads long after they're published. Pick one repurposing strategy from this episode and put it into practice this week.Be sure to tune in to every episode for practical podcasting strategies, expert insights, and actionable systems to help you grow your show with confidence.Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/CONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Work with Alesia 1:1MENTIONED EPISODES:Episode 172 with Lyndsay PhillipsEpisode 211 with Deirdre TshienEpisode 213 with Felly DaySolo Episode 261: Repurposing Podcast Content: Strategies for Growth, Engagement, & Revenue Proud member of the Feminist Podcasters Collective.

Are you on the brink of creative exhaustion, but you keep forcing yourself to show up at the microphone because you are terrified of losing your hard-earned download momentum? Many purpose-driven hosts face severe marketing fatigue and burnout, yet they refuse to take a pause out of fear that their audience will unsubscribe or completely forget about their show. This pressure to produce constant, brand-new content can turn your passion project into what feels like a chore. If you need to step away to protect your mental capacity, manage a busy family season, or focus entirely on high-level client work, you need a plan that protects your energy without sacrificing your audience retention. In this episode of Podcasting Unlocked, we break down the esteps designing a strategic podcast sabbatical. Discover how to establish firm calendar boundaries, leverage automated content management, and use creative audio formats to keep your distribution feed active, your listeners fully engaged, and your show growing—all while you take a well-deserved break from production. This week, episode 294 of Podcasting Unlocked is about planning a strategic podcast sabbatical without losing your audience! In this episode of Podcasting Unlocked, I'm sharing the importance of planning your sabbatical ahead of time and actionable steps you can take right now to prepare for a well deserved break. I also chat about the following: Define a Realistic Sabbatical Timeline: Learn how to look honestly at your mental availability and establish a clear timeline for your break—whether that looks like one month, three months, or an entire season pause.Deploy transparent Audience Communication: Discover how to eliminate listener confusion by explicitly stating your pause, setting a definitive return date, and utilizing automated audio tools like pre-roll announcements to guide users through your existing episode catalog.Repurpose via Compilation Episodes: Master the art of the compilation episode by grouping past high-performing audio segments under a singular, high-value theme and recording quick vocal transitions to stitch the insights together smoothly.Amplify Authority with Strategic Feed Drops: Explore how to keep your distribution feed warm without recording new material by dropping full guest-interview audios from past appearances or cross-promoting valuable target episodes from your peer network.Enforce Strict Calendar Boundaries: Protect the integrity of your sabbatical by blocking out your schedule entirely. True rest means stepping completely away from production logistics, outreach management, and guest scheduling to focus purely on high-level strategy or family presence.Stepping away from the microphone is not a sign of creative failure; it is a fundamental requirement for the long-term stability and longevity of your show. Consistency does not mean you have to remain trapped in a relentless production cycle; it means honoring your operational capacity so you can deliver your best work.Your strategic challenge for this week: Open up your digital schedule right now, look across the next six months, and block out a minimum of a two-week dedicated podcast pause to protect your creative energy.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ CONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Work with Alesia 1:1Proud member of the Feminist Podcasters Collective.

Jacqueline Heneis sitzt nein einer Stunde und 24 Minuten Autofahrt bei mir im Studio. Erster Termin nach der Hochzeitsreise. Und sie sagt einen Satz, der die ganze Folge trägt:"Das Gesicht vorher fühlt sich nicht wirklich nach mir an."Jacqueline ist Interior Designerin. Hat die größte Online-Plattform für Interior Designer im deutschsprachigen Raum aufgebaut. Und mitten im Aufbau bekommt sie die Diagnose Parry-Romberg-Syndrom. Eine seltene Erkrankung, die ihr Gesicht über Jahre verändert hat. Eine 14-Stunden-Operation. Und parallel dazu: Kundengespräche, Community, Social Media. Weiterarbeiten, während sich das eigene Gesicht verändert.Sie hat sich nicht versteckt. Sie hat auch nicht geschrien. Beides nicht.Wir reden über Introversion in einem extrovertierten Geschäft. Über die Rolex-Typen, die mit dem neon-orangen Auto vorfahren, und warum beide von uns davor zurückschrecken. Über ihr eigenes Perfektionsthema, das bis ins Hotelzimmer reicht. Und über den einen Satz, den sie sich von allen Seiten anhören muss, von der Social-Media-Managerin bis zur PR-Beraterin: Sag doch endlich, wer du bist.Sie kann es nicht. Noch nicht. Genau darüber reden wir.Drei Dinge, die hängen bleibenIntroversion ist kein Defekt, den man wegtrainiert. Jacqueline hat jahrelang die Rolle der Lauten gespielt. Heute steht sie dazu, dass sie nach einem Live-Event leer ist und niemanden mehr sehen will. Das Business funktioniert trotzdem. Manchmal gerade deswegen.Eine Diagnose kann befreien, statt zu zerstören. Jahrelang hat sie gehört, es sei alles nur in ihrem Kopf. Der Moment, in dem ein Arzt sagt, da ist tatsächlich etwas, war für sie keine Katastrophe. Es war eine Bestätigung der eigenen Wahrnehmung.Die größte Plattform der Branche, und trotzdem schweigt sie darüber. Jacqueline hat etwas aufgebaut, das in ihrem Markt seinesgleichen sucht. Und erzählt es niemandem von selbst. Das ist nicht Bescheidenheit. Das ist eine Geschichte, die wir live im Gespräch aufdröseln.Worüber wir sonst noch redenWarum 300 Interior Designer mit demselben Coaching-Skript am Ende alle gleich klingen. Warum Jacqueline trotzdem nicht laut wird, um sich abzuheben. Die Auswanderung nach Italien zur Hochzeit, der Umzug, und warum für sie nichts davon ein Neustart war, sondern einfach ihre eigene Timeline.Mehr zu Jacqueline: designgefluester.com_________________________________________________Dein nächster Schritt: Vom Zuhören zum Handeln.Du spürst, dass ein Podcast der richtige Hebel für dein Business ist. Aber noch fehlt das Fundament. Nicht das Mikrofon. Die Haltung.Als strategischer Podcast-Coach und diplomierter systemischer Coach verbinde ich 20 Jahre Marketing-Erfahrung mit der Tiefe, die den Unterschied macht. Zwischen einem Podcast, der Vertrauen aufbaut, und einem, der im Podfade-Friedhof landet.Wir finden deine Botschaft, bevor wir über Technik reden.Schritt 1: PodSignal — dein erster Schritt zur Strategie Nicht sicher, ob und wie ein Podcast für dein Business funktioniert? Hier bekommst du Klarheit, ohne Weichspüler. ➡️ podsignal.theangryteddy.comSchritt 2: Strategie-Gespräch 15 Minuten. Kein Pitch. Wir klären, ob eine Zusammenarbeit Sinn macht, für dich und für mich. ➡️ termin.theangryteddy.atBleib in Kontakt: LinkedIn: linkedin.com/in/frieseneckerKeine Podcast-Folge verpassen:

Un simple “abonnez-vous” ne suffit plus. Pour booster vos résultats, votre appel à l'action (ou CTA) doit vraiment donner envie d'agir !Dans cet épisode de Tips, le podcast 100 % podcast marketing produit par Ausha, on vous donne toutes les clés pour construire un CTA percutant, personnalisé et stratégique.Vous découvrirez pourquoi le CTA est un levier crucial dans votre stratégie marketing podcast, quelles erreurs éviter et comment formuler vos messages pour qu'ils convertissent vraiment. Que vous cherchiez à augmenter l'audience de votre podcast, faire connaître un produit ou diriger vos auditeurs vers un lien, ce guide est fait pour vous.

You've spent countless hours creating podcast content, but what happens after an episode is published? For many podcasters, hundreds of valuable episodes sit untouched in their archives, generating little traffic, few leads, and even fewer conversions. The truth is, your back catalog may be one of the most underutilized marketing assets in your business.In this episode of Podcasting Unlocked, Alesia Galati shares practical strategies for breathing new life into your existing podcast content. From organizing episodes into searchable resource libraries to implementing dynamic ad insertion and optimizing old episode titles for discoverability, these simple updates can help your podcast continue working for you long after you hit publish. This week, episode 292 of Podcasting Unlocked is about reviving your podcast back catalog to generate more leads!In this episode of Podcasting Unlocked, I'm sharing how to transform old podcast episodes into valuable marketing assets that continue attracting listeners, leads, and opportunities for your business.I also talk about the following:Turning Your Podcast into an Evergreen Library: Learn how organizing episodes by topic or audience need can help listeners quickly find the content most relevant to them.Creating Curated Podcast Playlists: Discover how grouping episodes around specific challenges or themes improves the listener experience and increases engagement.Using Dynamic Ad Insertion Strategically: Find out how dynamic ads allow you to promote current offers, events, and updates across your entire catalog without re-recording episodes.Keeping Listeners Informed with Dynamic Announcements: Learn how to communicate schedule changes, season breaks, and podcast updates to listeners no matter which episode they're hearing.Refreshing Old Episode Titles for SEO: Explore how updating vague or outdated episode titles can improve search visibility and help new listeners discover your content.Optimizing Your Podcast and YouTube Content: Understand why tailoring titles, descriptions, and metadata for each platform can increase reach and attract the right audience.Your podcast content doesn't lose value after publication. With a few strategic updates, your back catalog can continue serving your audience, supporting your offers, and generating leads for years to come. This week, take a look at your top-performing episodes and identify one opportunity to update, optimize, or repurpose the content.Be sure to tune in to all the episodes to receive practical podcasting strategies, expert insights, and actionable systems that help you grow your show without burning out. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/CONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Work with Alesia 1:1Proud member of the Feminist Podcasters Collective.

Du bist nicht das bestgehütetste Geheimnis deiner Branche. Du bist unsichtbar, und das frisst dir die besten Deals vor der Nase weg – egal wie stolz du drauf bist. Unsichtbarkeit ist keine Auszeichnung, sondern ein Systemfehler in deinem Unternehmen.Du kassierst nicht zu wenig Aufmerksamkeit, weil du schlecht bist oder weil dein Team versagt. Das System, mit dem du auf deinen Markt wirkst, existiert schlicht nicht – und deshalb wirkt dein Wettbewerber mit weniger Qualität trotzdem lauter und erfolgreicher. Genau das entzaubere ich in dieser Folge: Keine Ausrede hält einem ehrlichen Blick stand, sobald du begreifst, was fehlende Sichtbarkeit wirklich für dich kostet.Was du aus dieser Folge mitnimmstWer schweigt, existiert nicht. Selbst bessere Qualität verliert gegen laut präsentierte Mittelmäßigkeit.Gute Arbeit ist bloß die Eintrittskarte. Ohne wahrnehmbare Geschichte bleibt jede Spitzenleistung ein Betriebsgeheimnis.Lärm ist keine Lösung. Sichtbar wirst du mit Struktur und System – nicht mit noch mehr Kanälen, Posts oder Aktionismus.Die Denkfehler, die dich unsichtbar halten"Wir haben zu wenig Budget für Sichtbarkeit." – Nein, dein Geld läuft nur ins Leere, weil die Richtung fehlt."Unser Team ist nicht gemacht fürs Sichtbarmachen." – Deine Leute sollen nicht alles können, aber du darfst ihnen die blinden Flecken im System nicht anlasten."Der richtige Zeitpunkt kommt noch." – Es gibt ihn nie. Das Abwarten kostet dich Jahre.Die echten Konsequenzen, wenn du nicht reagierstDein idealer Kunde findet dich nicht und entscheidet, bevor du überhaupt in seinem Vergleich auftauchst.Bewerber mit Substanz bleiben aus, weil ihnen deine Geschichte komplett fehlt.Du bist auch in fünf Jahren noch das "best kept secret" und jeder halb-respektable Wettbewerber räumt deinen Markt leer.Was der Markt dir einredet – und warum das nicht trägt"Wer gut ist, wird irgendwann gefunden." – Hat noch nie gestimmt, egal in welcher Branche."Je mehr Kanäle, desto besser die Sichtbarkeit." – Ohne Richtung bringt Masse nur zusätzliche Arbeit und schärft kein Profil."Vertrauen entsteht durch Leistung, nicht durch Präsenz." – Der Beweis fehlt, wenn niemand weiß, was du wirklich leistest.Gute Arbeit allein reicht nicht. Nur wer hörbar echt bleibt und das Richtige zeigt, gewinnt neue Märkte. Wenn du Substanz statt Content-Lawine willst: https://theangryteddy.com_________________________________________________Dein nächster Schritt: Vom Zuhören zum Handeln.Du spürst, dass ein Podcast der richtige Hebel für dein Business ist. Aber noch fehlt das Fundament. Nicht das Mikrofon. Die Haltung.Als strategischer Podcast-Coach und diplomierter systemischer Coach verbinde ich 20 Jahre Marketing-Erfahrung mit der Tiefe, die den Unterschied macht. Zwischen einem Podcast, der Vertrauen aufbaut, und einem, der im Podfade-Friedhof landet.Wir finden deine Botschaft, bevor wir über Technik reden.Schritt 1: PodSignal — dein erster Schritt zur Strategie Nicht sicher, ob und wie ein Podcast für dein Business funktioniert? Hier bekommst du Klarheit, ohne Weichspüler. ➡️ podsignal.theangryteddy.comSchritt 2: Strategie-Gespräch 15 Minuten. Kein Pitch. Wir klären, ob eine Zusammenarbeit Sinn macht, für dich und für mich. ➡️ termin.theangryteddy.atBleib in Kontakt: LinkedIn: linkedin.com/in/frieseneckerKeine Podcast-Folge verpassen:

Are you holding your business back because you are terrified of the word "no"? Most business owners actively avoid pitching themselves for guest spots, speaking gigs, or collaboration opportunities because they view a rejection as a deep personal failure. This fear creates a massive visibility bottleneck, leaving your brand stagnant while your competitors take center stage. In this episode of Podcasting Unlocked, Alesia discusses her current quest for 100 rejections and explains how having a strong pitching strategy will yield more yeses than you may think. This week, episode 291 of Podcasting Unlocked is about pitching for rejection and how failing will scare your visibility!In this episode of Podcasting Unlocked, I'm sharing the importance of having a strong strategy for pitching your podcast or business and actionable steps you can take right now to start your own 100 rejection challenge. I also chat about the following: Gamify Failure for Intentional Progress: Discover how setting a personal goal to collect 100 rejections completely detaches your mind from the anxiety of the outcome. By using a physical tracking system to celebrate a "no," you build the confidence needed to pitch massive, top-tier opportunities.The "Yes" Inevitability: Learn why chasing a high volume of rejections naturally guarantees a high volume of client wins and media features. When you increase your input, you inadvertently collect life-changing approvals that scale your platform visibility.Build a Systematic Pitching Strategy: Move away from sloppy, unorganized outreach. Learn how to map a clean workflow using a data-tracking system like ClickUp, Airtable, or a Google Sheet to manage host names, show criteria, and current pitch statuses.Respect Host Infrastructure and Boundaries: Stop spamming podcast inboxes. Discover why submitting pitches via a host's designated website form or asking for their preferred pitching protocol creates a stellar first impression and instantly prevents your email from getting blocked.Deploy Automated Follow-Up Systems: Understand that a lack of response is not a formal rejection. Learn how to build a 10-to-14-day automated reminder check-in that assumes the host is simply handling a busy production schedule, keeping your pitch top-of-mind without causing administrative fatigue.This month, I challenge you to step completely out of your comfort zone and collect just 5 rejections. Send that bold email, pitch that dream podcast, or ask for that high-level collaboration. You might be surprised by how many "yeses" are hiding behind the fear of a "no". Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ CONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Work with Alesia 1:1LINKS MENTIONED:Feminist Podcasters CollectivePodMatchWhat are Common Podcast Pitching Mistakes People Make?How to Create an Effective Podcast Pitch with Michelle GlogovacProud member of the Feminist Podcasters Collective.

Drop us a message!Great content doesn't happen by accident, it's built with clear intent, structured around the customer journey, and measured against what actually matters.In this episode of Social In 10, we're joined by Catherine Jakob, Creative Manager at Giraffe Social, to talk about building content strategies that go beyond engagement and drive real, measurable conversions. Catherine shares how to intentionally structure content to support every stage of the customer journey, the processes marketers can use to define clear intent behind every piece of content they create, and how to evaluate performance in a way that reveals genuine impact — not just short-term attention.If you've ever felt like your content is busy but not effective, this episode will give you the framework to change that.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.About Giraffe Social's Social in 10 PodcastGiraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail.Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the curve. Whether you're managing multiple clients or growing your brand in-house, each episode is packed with actionable insights… all delivered in under ten minutes.Hosted by the Giraffe Social team, this is your fast, fun, no-fluff guide to making sense of social. New episodes every week, so tune in and level up your marketing game!

Warum hältst du dich mit Reichweite und Sichtbarkeit auf, wenn am Ende des Tages aufs Konto immer noch zu wenig rüberkommt? Die meisten laufen einer Podcast-Mär nach, die für große Marken gemacht ist – nicht für Menschen wie dich oder mich. Sascha Ladurner hat kein Interesse am Bullshit-Bingo und genau deswegen solltest du jetzt zuhören.Reichweitenfetischismus sabotiert dein Geschäft: Warum Follower-Zahlen im B2B nichts bringen, wenn du nicht exakt die Richtigen erreichst. Kunden zahlen keine Likes.Preisgekrönte Egos? Egal. Was zählt, ist das Ergebnis beim Kunden, nicht der Pokal im Regal.Podcast als Content-Maschinerie – nicht als Massenmedium: Wie du mit minimalem Aufwand maximale Expertenwirkung erzielst und endlich raus aus dem Content-Hamsterrad kommst.Es braucht weniger Show und mehr Substanz – das ist meine Ansage. Zieh dir die ganze Folge rein und hol dir echte Orientierung für dein Geschäft: https://theangryteddy.comMehr zu Sascha auf https://quickdraw.at_____Dein nächster Schritt: Vom Zuhören zum Handeln. Du spürst, dass ein Podcast der richtige Hebel für dein Business ist — aber noch fehlt das Fundament? Nicht das Mikrofon. Die Haltung. Als strategischer Podcast-Coach und diplomierter systemischer Coach verbinde ich 20 Jahre Marketing-Erfahrung mit der Tiefe, die den Unterschied macht — zwischen einem Podcast, der Vertrauen aufbaut, und einem, der im Podfade-Friedhof landet. Wir finden deine Botschaft, bevor wir über Technik reden.Schritt 1: PodSignal — dein erster Schritt zur Strategie Nicht sicher, ob und wie ein Podcast für dein Business funktioniert? Hier bekommst du Klarheit — ohne Weichspüler. ➡️ podsignal.theangryteddy.comSchritt 2: Strategie-Gespräch 15 Minuten. Kein Pitch. Wir klären, ob eine Zusammenarbeit Sinn macht — für dich und für mich. ➡️ termin.theangryteddy.atBleib in Kontakt: LinkedIn: linkedin.com/in/friesenecker_________________________________________________Dein nächster Schritt: Vom Zuhören zum Handeln.Du spürst, dass ein Podcast der richtige Hebel für dein Business ist. Aber noch fehlt das Fundament. Nicht das Mikrofon. Die Haltung.Als strategischer Podcast-Coach und diplomierter systemischer Coach verbinde ich 20 Jahre Marketing-Erfahrung mit der Tiefe, die den Unterschied macht. Zwischen einem Podcast, der Vertrauen aufbaut, und einem, der im Podfade-Friedhof landet.Wir finden deine Botschaft, bevor wir über Technik reden.Schritt 1: PodSignal — dein erster Schritt zur Strategie Nicht sicher, ob und wie ein Podcast für dein Business funktioniert? Hier bekommst du Klarheit, ohne Weichspüler. ➡️ podsignal.theangryteddy.comSchritt 2: Strategie-Gespräch 15 Minuten. Kein Pitch. Wir klären, ob eine Zusammenarbeit Sinn macht, für dich und für mich. ➡️ termin.theangryteddy.atBleib in Kontakt: LinkedIn: linkedin.com/in/frieseneckerKeine Podcast-Folge verpassen:

Consistency is one of the biggest challenges podcasters face. Between busy schedules, creative burnout, and the pressure to always have fresh content, showing up week after week takes intention, discipline, and a sustainable workflow. This week, episode 290 of Podcasting Unlocked is about building a consistent podcasting practice without burning out!Wendy P is a podcaster, content creator, musician, and co-host of Flick and Beans, a movie review podcast where she and her longtime friend and creative partner, Bridget, discuss films through the lens of their unique perspectives and decades-long friendship. Since launching the show, they've released a new episode every Monday while balancing their creative lives and maintaining their passion for podcasting.In this episode of Podcasting Unlocked, Wendy P shares how she and her co-host have built a sustainable podcasting routine, the lessons they've carried over from years of performing together as musicians, and the strategies they use to stay consistent without sacrificing creativity.Key Takeaways:How performing as musicians helped prepare them for podcasting consistency.The systems they use to release a new episode every week.Why creating a backlog of episodes can help prevent burnout.How guest hosts and collaboration can keep content fresh.The surprising ways podcasting improves communication and speaking skills.Using automation and AI tools to streamline podcast promotion.Why community engagement and audience participation help shape their content.The importance of giving yourself permission to evolve your podcast over time.Be sure to tune in to all the episodes to receive tons of practical tips on creating a sustainable podcasting workflow and to hear even more about the points outlined above.Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/CONNECT WITH WENDY P:Instagram: @flickandbeansInstagram: @wendypismagicPodcast: Flick and BeansCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Work with Alesia 1:1Free Download: 15 Ways to Improve Your Podcast Proud member of the Feminist Podcasters Collective.

Comment un dirigeant construit-il une véritable influence ? Dans cet épisode de Marketing & Influence, Cyril Attias reçoit Sébastien Alvarez, fondateur de l'agence Share & Dare et expert de la communication, du leadership et de l'accompagnement des décideurs.De son tout premier client (MINI) au métier d'aujourd'hui, Sébastien partage une vision sans détour du personal branding : pourquoi l'authenticité prime sur la performance, comment raconter des histoires avec ses contenus, et pourquoi LinkedIn reste un levier incontournable pour asseoir sa légitimité.Un échange concret sur la création de contenu, la professionnalisation des marques et l'avenir d'un marché de l'influence en pleine saturation. Une conversation pour les dirigeants qui veulent fédérer autour d'une vision.Épisode disponible en vidéo sur YouTube — retrouvez les interviews complètes en format vidéo pour une expérience encore plus immersive. → YouTubeVous appréciez le podcast ? Laissez une note 5 étoiles sur Apple Podcasts ou Spotify — → YouTube - Apple Podcasts - Spotify - Deezer - Toutes plateformes (Smartlink) ·Newsletter Marketing & Influence — recevez en avant-première les prochains invités, les tendances clés et les insights exclusifs du secteur. Inscription sur marketinginfluence.fr→ Inscrivez-vous iciSuivez ADMS.PARIS I Globe Groupe sur LinkedIn et connectez-vous directement à Cyril Attias (LinkedIn) pour échanger sur le marketing, l'influence et les stratégies de marque.Un podcast produit par ADMS.PARIS I Globe Groupe et soutenu par Les Gens d'Internet, premier média français dédié au social media et à l'influence.Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

What happens when ambitious, purpose-driven women come together to learn, connect, and elevate their brands? In this special She Believed She Could™ Podcast episode, Allison Walsh and Carolina Flores recap the unforgettable She Believed She Could Summit and Visibility Lab, sharing the transformational moments, powerful breakthroughs, and practical strategies that left attendees inspired and ready to take action. Throughout the conversation, they reflect on the summit's biggest themes—including personal branding, storytelling, public relations, podcast guesting, private podcasting, social media strategy, website development, book publishing, influencer marketing, brand partnerships, and content creation. You'll hear insights from an incredible lineup of experts who generously shared their knowledge, experience, and actionable tools to help women grow their visibility, build authority, and create greater impact through their businesses and personal brands. The episode also provides a behind-the-scenes look at Visibility Lab, where attendees received hands-on coaching, professional content creation support, brand messaging guidance, media training, and confidence-building experiences that transformed how they show up online and in their businesses. Whether you're building a personal brand, growing a business, launching a podcast, writing a book, pursuing brand partnerships, or simply looking for the confidence to step into your next level, this episode will leave you inspired and equipped with practical next steps. In This Episode You'll Learn: How to build a stronger personal brand Why visibility creates business opportunities The power of public relations and earned media How podcast guesting can grow your audience Why private podcasts are becoming a powerful marketing tool Social media strategies that build authentic communities Website essentials every entrepreneur needs How to leverage influencer marketing and brand partnerships The importance of storytelling in business growth Why confidence grows through action and implementation How strategic networking accelerates success The role of community in personal and professional growth If you've ever felt stuck, uncertain about your next step, or hesitant to put yourself out there, this conversation is your reminder that your story matters—and your next opportunity may be one courageous step away. Positioned for Partnerships™ Mini Course - Turn your platform into a revenue-generating brand opportunity—without needing a massive following. Learn how to position your brand, create a high-converting media kit, and confidently pitch partnerships so brands instantly understand your value. 

Drop us a message!Your LinkedIn profile is often the first thing a potential client sees, and most people are getting it wrong.In this episode of Social In 10, we're joined by Hristo Butchvarov, Freelance LinkedIn Profile Designer, to unpack the profile mistakes that quietly cost B2B founders and consultants credibility and opportunities every day.Hristo shares how to balance personal branding with clear commercial intent, which profile sections have the biggest impact on conversion, and how to structure them to move someone from a profile view to a booked call. He also offers practical advice for professionals who are excellent at what they do but struggle to make their LinkedIn profile reflect that expertise.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.About Giraffe Social's Social in 10 PodcastGiraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail.Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the curve. Whether you're managing multiple clients or growing your brand in-house, each episode is packed with actionable insights… all delivered in under ten minutes.Hosted by the Giraffe Social team, this is your fast, fun, no-fluff guide to making sense of social. New episodes every week, so tune in and level up your marketing game!

Du glaubst, dein Ruf spiegelt die Realität deines Teams wider? Falsch gedacht. In Wahrheit entscheidet nicht die Realität, sondern das, was draußen sichtbar und hörbar ist. Warum Bewerber und Kunden sich längst entschieden haben, bevor sie dich überhaupt kontaktieren – und wie dein Schweigen ihnen den Rest gibt.Wie “Wir sind besser als unser Ruf” zur gefährlichsten Ausrede im Mittelstand wird – und warum Selbstbewusstsein ohne Sichtbarkeit zum Bumerang wird.Die einzige ehrliche Strategie gegen Fachkräftemangel und Markt-Unsichtbarkeit: Mit echter Stimme nach außen treten und Schluss machen mit Fassade statt Substanz.Wer lieber schöne Scheinwelten verkauft, statt mit Authentizität Klartext zu liefern, ist hier falsch. Für alle anderen gilt: Die Gegenprobe starten – https://theangryteddy.com_____Dein nächster Schritt: Vom Zuhören zum Handeln. Du spürst, dass ein Podcast der richtige Hebel für dein Business ist — aber noch fehlt das Fundament? Nicht das Mikrofon. Die Haltung. Als strategischer Podcast-Coach und diplomierter systemischer Coach verbinde ich 20 Jahre Marketing-Erfahrung mit der Tiefe, die den Unterschied macht — zwischen einem Podcast, der Vertrauen aufbaut, und einem, der im Podfade-Friedhof landet. Wir finden deine Botschaft, bevor wir über Technik reden.Schritt 1: PodSignal — dein erster Schritt zur Strategie Nicht sicher, ob und wie ein Podcast für dein Business funktioniert? Hier bekommst du Klarheit — ohne Weichspüler. ➡️ podsignal.theangryteddy.comSchritt 2: Strategie-Gespräch 15 Minuten. Kein Pitch. Wir klären, ob eine Zusammenarbeit Sinn macht — für dich und für mich. ➡️ termin.theangryteddy.atBleib in Kontakt: LinkedIn: linkedin.com/in/friesenecker

What if the metrics you're chasing — the downloads, the likes, the impressions — are quietly steering your business in the wrong direction?  In this episode of the Balancing Act podcast, Andy speaks with Tom Schwab — founder and CEO of Interview Valet and author of Podcast Guest Profits. A U.S. Naval Academy graduate and engineer who found his way into marketing, Tom brings a systems mindset to one deceptively simple question — what are you actually optimizing for? — and to the conversations that actually grow a business, from why most podcasts die in their first ten episodes to what it takes for a leader to step out from behind the brand in an AI-driven world.  Along the way, Tom makes the case that the more technology we gain, the more human we become — and that we may all be just one conversation away from the relationship that changes everything.  Tune in to episode 249 to hear Tom's two mentorship moments — one for the young engineer worried their degree boxed them in, one for the CEO afraid to build a public voice — and his lightning-round reminder that relationships are the one currency inflation has never touched.  AndrewTemte.com

Podcasting can be one of the most powerful ways to grow your business, but if every episode leaves you feeling overwhelmed, exhausted, and scrambling to keep up, something needs to change. Sustainable podcasting isn't about working harder—it's about building systems that support you behind the scenes. In this episode of Podcasting Unlocked, we're opening the vault and revisiting some of the most impactful conversations we've had about creating a podcast workflow that actually works.This special compilation episode features insights from four podcasting experts who have mastered efficiency, automation, and sustainable growth. From custom GPTs and project management systems to editing shortcuts and intentional calendar management, these strategies will help you streamline your process and reclaim your time. Whether you're a solo podcaster or managing a growing team, you'll walk away with practical ideas you can implement immediately.This week, episode 289 of Podcasting Unlocked is about building a sustainable podcast workflow!In this episode of Podcasting Unlocked, I'm sharing expert-backed strategies to simplify your podcasting process, reduce overwhelm, and create systems that support long-term success.I also chat about the following:Creating Custom GPTs as SOPs: Learn how Marci Rossi uses custom GPTs to automate repetitive podcast tasks while maintaining her unique voice and content style.Building Repeatable Systems with Project Management: Discover why Jacki Hayes believes every podcaster—even solopreneurs—needs a documented workflow and how tools like ClickUp can keep your process organized.Editing Smarter, Not Harder: Hear Joe Casabona's simple note-taking strategy that can dramatically reduce editing time and make collaboration with editors easier.Using Recording Markers and Timestamps: Explore practical ways to identify mistakes, highlight great moments, and streamline post-production without re-listening to entire episodes.Managing Your Calendar with Intention: Learn Lance Cayko's mindset shift from "scheduling" to making appointments and how intentional time management creates more freedom and balance.Podcasting shouldn't constantly feel like you're running behind. The right systems can help you stay consistent, protect your energy, and make podcasting enjoyable again. This week, choose one workflow improvement from this episode and commit to testing it in your own process.Be sure to tune in to all the episodes to receive practical podcasting strategies, expert insights, and actionable systems that help you grow your show without burning out.Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate, and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/CONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Work with Alesia 1:1MENTIONED EPISODES:Episode 236 with Marci RossiEpisode 253 with Jacki HayesEpisode 157 with Joe CasabonaEpisode 143 with Lance CaykoFree Download: 15 Ways to Improve Your Podcast Proud member of the Feminist Podcasters Collective.

Aurélien de Nunzio : de l'entrepreneuriat solo à la plateforme des dirigeantsAurélien commencé peintre en bâtiment à 16 ans. Dix ans plus tard, il levait 6 millions d'euros pour une startup. Aujourd'hui, il est directeur de SKL, la plateforme d'entrepreneurs fondé par Éric Larchevêque (Ledger, TBSO) — 719 membres et 2,4 M€ au lancement.Dans cet épisode, on aborde :La trajectoire atypique d'Aurélien, de l'artisanat à la techLa naissance de SKL : vision, modèle, communauté et assistant IAL'entrepreneuriat en France : environnement toxique, fuite des talents, système à réformerPersonal branding et influence : les erreurs à éviterL'IA comme nouveau superpouvoir des entrepreneursUn épisode dense, sans langue de bois, avec un invité qui a connu la réussite, l'échec… et le rebond.Épisode disponible en vidéo sur YouTube — retrouvez les interviews complètes en format vidéo pour une expérience encore plus immersive. → YouTubeVous appréciez le podcast ? Laissez une note 5 étoiles sur Apple Podcasts ou Spotify — c'est gratuit, ça prend 10 secondes, et c'est le meilleur moyen d'aider d'autres professionnels du marketing à le découvrir.→ YouTube - Apple Podcasts - Spotify - Deezer - Toutes plateformes (Smartlink) ·Newsletter Marketing & Influence — recevez en avant-première les prochains invités, les tendances clés et les insights exclusifs du secteur. Inscription sur marketinginfluence.fr→ Inscrivez-vous iciSuivez ADMS.PARIS I Globe Groupe sur LinkedIn et connectez-vous directement à Cyril Attias (LinkedIn) pour échanger sur le marketing, l'influence et les stratégies de marque.Un podcast produit par ADMS.PARIS I Globe Groupe et soutenu par Les Gens d'Internet, premier média français dédié au social media et à l'influence.Abonnez-vous à notre compte Instagram Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

Many independent creators face a frustrating feedback vacuum: you publish high-quality audio week after week but have no data on who is listening or how to reach them directly. If you are struggling to build a predictable, independent revenue stream or want to stop relying purely on traditional RSS feeds, it might be time to rethink your distribution setup. In this episode of Podcasting Unlocked, Alesia shares some insights inspired by a recent strategy session with a group of C-suite level women. She discusses the benefits and limitations of using Substack for podcast hosting. Discover how to bypass anonymous download metrics, leverage direct email capture, and seamlessly build a subscription-based podcast monetization model that turns casual listeners into a highly engaged community. This week, episode 288 of Podcasting Unlocked is about integrating substack with your podcast! In this episode of Podcasting Unlocked, I'm sharing the benefits of Substack as a podcasting platform and actionable steps you can take right now to utilize Substack wherever you are in your podcasting journey. I also chat about the following: Bypass Anonymous Platform Directories: Discover how hosting your show via a newsletter-centric platform helps you capture listener emails directly, ending your dependence on anonymous dashboard downloads.Unlock Instant Audience Feedback: Learn how integrated web features allow you to break the traditional one-way audio vacuum. Use real-time comment threads and community elements to secure immediate validation on your content.Simplify Paid Subscription Models: Explore the step-by-step mechanics of building predictable monthly or annual revenue. Learn how to incentivize your community to pay a modest fee for premium content options.Design Compelling Premium Incentives: Master the art of the premium offering. Discover how simple, low-friction add-ons—like ad-free episodes, early release schedules, or exclusive bonus solo audio—drive high conversion rates.Evaluate Multi-Format Infrastructure Capabilities: Weigh the strategic pros and cons of using text-and-audio hybrid networks like Substack versus maintaining a standard standalone web setup to determine what best fits your long-term expansion goals.Your podcast content shouldn't just build someone else's distribution directory; it should build your independent email ecosystem. This week, start sketching out a simple framework: what are two or three creative perks you could easily produce that would inspire your target audience to invest $4 a month into your show's growth? Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ CONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Work with Alesia 1:1LINKS MENTIONED:Strategic Buzzsprout Features to Boost Discovery and Engagement with Jordan BlairWe Read Smut SubstackProud member of the Feminist Podcasters Collective.

Drop us a message!Fintech is one of the toughest industries to stand out in; regulated, competitive, and constantly innovating. In this episode, Luke McGrath, Head of Marketing at True Potential, joins us to break down what it really takes to build a brand that doesn't just blend into the noise.We also speak to Catherine, exploring why attention spans aren't as short as marketers think, and how to determine the ideal video length for social platforms in 2025.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.About Giraffe Social's Social in 10 PodcastGiraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail.Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the curve. Whether you're managing multiple clients or growing your brand in-house, each episode is packed with actionable insights… all delivered in under ten minutes.Hosted by the Giraffe Social team, this is your fast, fun, no-fluff guide to making sense of social. New episodes every week, so tune in and level up your marketing game!

Alles glänzt, nichts ist echt? Wenn du im Markt nur noch schillernde Selbstdarsteller siehst und dich fragst, ob Substanz überhaupt noch zählt, dann hör auf deine Zweifel: Nina Kraft zerlegt in dieser Folge das Märchen vom Glamour-Mythos – und zeigt dir, warum ehrliche Klarheit nicht nett, sondern wirtschaftlich notwendig ist.Warum Mainstream-Konventionen dich austauschbar machen – und wie du über Tiefe, nicht über Lautstärke, in die Köpfe kommst.Wie das “es muss alles glänzen”-Denken dein Team, deine Marke und dich selbst langsam zerstört – und wieso herzeigbare Fehlerkultur und echte Haltung nicht die Kür, sondern die Pflicht sind.Die einzige Exit-Strategie für stagnierende Experten-Karrieren: Verantwortung übernehmen statt Sicherheitsillusion. Weshalb Scheitern und Umwege kein Makel – sondern deine besten HR-Assets sind. Mehr zu Ninas neuem Business findest du unter https://www.kraftmediaminds.com/Du willst Orientierung, keine Motivationsposter, und bist bereit, dich unbequem zu hinterfragen? Genau deshalb gibt's diesen Podcast. Jetzt reinhören, ehrliches Business betreiben und wenn du ernst machen willst: theangryteddy.com_____Dein nächster Schritt: Vom Zuhören zum Handeln. Du spürst, dass ein Podcast der richtige Hebel für dein Business ist — aber noch fehlt das Fundament? Nicht das Mikrofon. Die Haltung. Als strategischer Podcast-Coach und diplomierter systemischer Coach verbinde ich 20 Jahre Marketing-Erfahrung mit der Tiefe, die den Unterschied macht — zwischen einem Podcast, der Vertrauen aufbaut, und einem, der im Podfade-Friedhof landet. Wir finden deine Botschaft, bevor wir über Technik reden.Schritt 1: PodSignal — dein erster Schritt zur Strategie Nicht sicher, ob und wie ein Podcast für dein Business funktioniert? Hier bekommst du Klarheit — ohne Weichspüler. ➡️ podsignal.theangryteddy.comSchritt 2: Strategie-Gespräch 15 Minuten. Kein Pitch. Wir klären, ob eine Zusammenarbeit Sinn macht — für dich und für mich. ➡️ termin.theangryteddy.atBleib in Kontakt: LinkedIn: linkedin.com/in/friesenecker

AI is rapidly changing the way creators market, monetize, and build their brands online. From podcasting and digital marketing to newsletters and entrepreneurship, creators are being challenged to adapt while still maintaining authenticity and human connection. This week, episode 287 of Podcasting Unlocked is about building a podcast ecosystem in the age of AI!Lisa Brown is the CEO of Side Hustle Saturday and the founder of Studio Nine Fifty One, a digital marketing agency focused on helping entrepreneurs with website design, development, and marketing strategy. Through her podcast and business, Lisa shares authentic conversations around entrepreneurship, business growth, and navigating the evolving digital landscape.In this episode of Podcasting Unlocked, Lisa Brown is sharing the importance of building authentic connections in the age of AI and actionable steps you can take right now to create a sustainable podcast ecosystem around your content.Lisa and I also chat about the following:How AI is transforming marketing, podcasting, and entrepreneurship.Why authenticity and human connection still matter more than ever in content creation.The importance of building multiple revenue streams around your podcast instead of relying solely on downloads or ads.How newsletters and platforms like Substack are helping creators grow audiences organically.The realities of the evolving job market and why more professionals are turning to entrepreneurship.Why community-building and personal branding are essential for long-term business growth.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above.Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at Podcasting UnlockedCONNECT WITH Lisa Brown:InstagramPodcast: Side Hustle SaturdayLinkedinBook a 1:1 Consultation with LisaCONNECT WITH Alesia Galati:Instagram: Alesia Galati on InstagramLinkedIn: Alesia Galati on LinkedInWork with Galati Media!: Galati MediaWork with Alesia 1:1: Work with AlesiaLINKS MENTIONED:SubstackFree Download: 15 Ways to Improve Your Podcast Proud member of the Feminist Podcasters Collective.

If you've been thinking about pulling back from your podcast this summer because you're tired, overwhelmed, or struggling to keep up… you are so not alone. And honestly? These podcast marketing strategies might completely change the way you think about consistency.Because here's the truth no one really talks about: summer changes the way people consume content. Routines shift. Downloads fluctuate. Energy looks different. And for a lot of coaches and consultants, trying to maintain the exact same pace all year long is what leads to burnout — not growth.This conversation is all about creating a smarter strategy for your podcasting business without disappearing completely. Instead of putting pressure on yourself to constantly produce more content, you'll hear a different approach to podcast growth that feels lighter, more sustainable, and honestly… a lot more effective.We're talking about podcast marketing strategies on how to use shorter episodes to support discoverability, why bingeable micro-content works so well during slower seasons, and how to revisit older episodes using a stronger podcast SEO strategy. Because one of the biggest mistakes people make in podcasting for business is assuming old content stops working. It doesn't. In fact, your back catalogue could become one of your biggest visibility assets when used intentionally.You'll also learn how to grow podcast downloads without creating brand-new long-form content every single week, how to use evergreen marketing strategy principles to strengthen your visibility, and why strategic consistency matters so much more than constant output. These podcast marketing strategies are designed to help you build a podcast for business growth that actually supports your life instead of consuming it.And this is where so many podcast tips and strategies miss the mark. It's not about doing more. It's about creating the right content, in the right season, with a strategy that actually works long term.If you're ready to build a podcast that creates authority, visibility, and real business growth, come join me inside Podcasts That Convert at janditchfield.co/join.If your podcast is getting listens… but not bringing in clients? This is for you! I'm hosting a brand-new FREE 3-day live workshop called From Listener to Lead, where I'm going to show you how to turn your podcast into something that actually helps grow your business.Because most business podcasts are built to “put content out there” — not actually bring in leads or sales.Inside this workshop, I'll show you how to:✨ Help the right people find your podcast✨ Create episodes that build trust and lead to sales✨ Plan your next 10 podcast episodes strategicallySo instead of wondering what to post next… your podcast actually starts working for your business.

Drop us a message!B2B social media done right is one of the most powerful commercial tools a brand has… but most get it wrong.In this episode of Social In 10, we're joined by Sarah Stephenson, Social Media Director at tmp, to explore what high-performing B2B social really looks like. Sarah shares how to build a global social media function that delivers consistent commercial impact, what separates a winning LinkedIn paid strategy from one that just drives impressions, and what genuine thought leadership looks like on LinkedIn today.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.About Giraffe Social's Social in 10 PodcastGiraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail.Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the curve. Whether you're managing multiple clients or growing your brand in-house, each episode is packed with actionable insights… all delivered in under ten minutes.Hosted by the Giraffe Social team, this is your fast, fun, no-fluff guide to making sense of social. New episodes every week, so tune in and level up your marketing game!

Are you trapped on the content creation hamster wheel, spending hours filming Reels, writing captions, and fighting an unpredictable algorithm just to see your engagement drop? Many business owners feel exhausted by the constant demand of social media marketing, yet they dread deleting their accounts because they fear their business will become invisible. In this episode of Podcasting Unlocked, we sit down with Leah Kern to discuss her successful social media exit. Leah shares how she strategically transitioned away from platforms like Instagram and used her podcast as her primary growth vehicle. We dive into how to foster deep audience engagement that converts listeners into long-term clients and the operational adjustments needed to ensure true podcast sustainability. This week, episode 286 of Podcasting Unlocked is about using your podcast to leave the algorithm! Leah Kern is an Anti-Diet Dietitian and Certified Intuitive Eating Counselor who helps people make peace with food and body using the Health At Every Size (HAES) and Intuitive Eating frameworks. Upon earning her RDN, Leah built a thriving private practice, doing the exact work she feels she was put on this earth to do. Leah believes that the work involved with unraveling years of conditioning in diet culture and learning to come home to one's body is deeply spiritual work and she treats it as such. She currently lives in Northern California with her partner and their two kitties. In this episode of Podcasting Unlocked, Leah Kern is sharing the importance of having multiple engagement channels, such as newsletters and blog posts, to maintain audience connections and actionable steps you can take right now to break up with social media. Leah and I also chat about the following: The Strategic Social Media Exit: Learn how Leah replaced the daily grind of social media algorithms with a highly intentional combination of an evergreen podcast and a dedicated email newsletter.Deepen Engagement via Audio: Discover why an intimate audio format fosters stronger trust and a deeper connection with your ideal audience than a 60-second viral video clip ever could.Balance Solo and Guest Cadences: Explore how structured podcast seasons—blending solo education with strategic guest episodes—keep your content high-quality and sustainable.Leverage the Power of Private Feeds: Understand how introducing a private podcast or exclusive audio resources can solidify client referrals and build an insulated community ecosystem.Frictionless Pitching for Network Growth: Master the art of the perfect podcast pitch. Learn why giving your target hosts a list of exact questions eliminates administrative friction and secures your spot on their schedule.Your business visibility shouldn't be held hostage by an app's algorithm. If you are feeling misaligned with how you market your brand, remember that you have the power to change the rules. This week, ask yourself: if I could never post on social media again, how would I use my podcast to build an undeniable connection with my clients? Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ CONNECT WITH LEAH KERN:LinkedInPodcastWebsiteCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Work with Alesia 1:1LINKS MENTIONED:Off the Grid with Amelia Hruby, PhDFree Download: 15 Ways to Improve Your Podcast Proud member of the Feminist Podcasters Collective.

Taking a seasonal break from your podcast doesn't have to mean losing momentum. In this episode, I'm sharing my favorite podcast marketing strategies to keep your downloads coming in and your business making money all summer long. As a podcast coach for women, I know how important it is to build sustainable podcasting strategies that work even when you're not actively recording, and these four approaches are exactly how I'm doing it. From batching Pinterest pins to podcast guesting, I'm pulling back the curtain on what my summer break actually looks like.Hi, I'm Andi Smiley, podcast coach for women and host of the Friendly Podcast Guide. I help women podcasters grow their shows without letting their podcast take over their lives, using sustainable podcasting strategies that don't require you to be glued to social media 24/7. I'm sharing exactly what I'll be doing this summer to keep growing my podcast without social media and without burning out.Topics Discussed in This EpisodeWhy taking a seasonal podcast break doesn't have to hurt your downloads or incomeHow I use Pinterest as a long-term podcast marketing strategy to keep episodes discoverable all yearMy plan for batching a full month of Pinterest pins in one sitting to grow a podcast without social mediaHow to grow a podcast audience through strategic podcast guesting during your off-seasonBeing a guest speaker in podcast communities as a visibility strategy for women podcastersWhy Threads is my favorite social media platform and how I batch-schedule content in about 20 minutes a weekGoing back to evergreen content from past seasons to keep creating pins that drive trafficKey TakeawaysPinterest is one of the most powerful podcast marketing strategies for keeping your episodes getting found, even while you're on a break. Evergreen content means you can keep pinning about old episodes long after they air.Batching your content is a game-changer for sustainable podcasting. Whether it's pins or Threads posts, scheduling out a month at a time gives you serious breathing room and is one of the best podcast tips for women who want a life outside their show.Podcast guesting is one of the smartest ways to grow a podcast in 2026 without creating new episodes. Recording guest appearances during your break means you'll have content ready and new audiences finding you, without the pressure of producing your own show simultaneously.You don't have to be everywhere to grow a podcast without social media. Showing up consistently in a couple of intentional places, like Pinterest and Threads, is enough to keep your audience warm and your business moving.Seasonal breaks are a feature, of a healthy, sustainable podcasting strategy. Planning ahead means you can step away without your podcast skipping a beat.Timestamps(00:00) Welcome(00:30) Why seasonal podcast breaks are part of a sustainable podcasting strategy(00:49) Pinterest: my go-to podcast marketing strategy during the off-season(02:46) Podcast guesting to grow your podcast audience during a break(04:03) Guest speaking in podcast communities(05:43) Using Threads to stay connected and make sales without social media stressLinks & Resources- Listen to my Pinterest for Podcasters episode- Listen to my How to Be a Podcast Guest episode- Join Pod Ground (free community for podcasters)- June Pod Ground Meetup with Andi- Find me on Threads- Find me on Pinterest

Every marketing guru on the internet insists that you must switch to a video podcasting format if you want to grow your brand. They promise that adding cameras will instantly double your views, skyrocket your social media exposure, and bring in an entirely new audience. But here is the piece of advice they leave out: adding video effectively doubles your production time and can significantly inflate your operational costs.If you are a purpose-driven entrepreneur trying to manage a business while recording content, forcing a video setup can lead straight to creative burnout and an unsustainable workflow. In this episode of Podcasting Unlocked, I touch on the reality behind video podcasts. I talk about my own hybrid journey transitioning the show in 2025 and help you weigh your content goals, your actual weekly capacity, and your conversion goals to decide if cameras are truly the smartest business decision for your show. This week, episode 285 of Podcasting Unlocked is about whether or not a video podcast is right for you! In this episode of Podcasting Unlocked, I'm sharing the importance of understanding the added layers of complexity in a video podcast and actionable steps you can take right now to decide if adding video to your podcast is right for you.I also chat about the following: The Reality of Production Time: Understand the hidden labor of a video workflow. Learn why adding a visual element impacts everything from editing, color grading, and framing to lighting and finding the right software, often adding hours to your creation cycle.Aligning Your Format with Business Goals: Discover how to identify your true motivation. If your goal is broad brand awareness, video can help; but if your focus is deep niche conversion, an intimate, audio-only format might serve your business better.Calculate Your True Creative Capacity: Learn how to run an honest assessment of your weekly or bi-weekly availability. Weigh the choice between investing your own limited hours versus absorbing the financial cost increase of outsourcing video production.The Strategy of Hybrid Podcasting: Explore how to combine both mediums smartly. Learn why you don't have to go "all or nothing" and how to utilize a hybrid approach to test video capabilities without instantly committing to heavy video editing setups.Focus on the Purpose of Content: Re-center your marketing strategy around what matters. Shift away from doing what "everyone else is doing" and focus entirely on creating consistent, high-value audio or video content that speaks directly to your ideal client.Your podcast should support your business, not feel like an overwhelming second job. Before you buy an expensive camera or change your entire workflow, map out your actual weekly availability and define your conversion targets. Consistency will always outperform a trendy format that you can't maintain. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ CONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Work with Alesia 1:1LINKS MENTIONED:Ep 135: Setting Business Podcast GoalsProud member of the Feminist Podcasters Collective.

You're not failing at podcast growth because you need more content. Most business podcasters are exhausted because they're trying to grow a show without the right strategy underneath it. And honestly, that's the biggest shift inside Podcast Marketing for Business right now — it's not about doing more, it's about building smarter.If I were starting a podcast from scratch today, I would approach everything differently. I wouldn't obsess over posting more clips, chasing downloads, or trying to “go viral.” I'd focus on creating a podcast that actually functions as a business asset from day one.In this conversation, I'm breaking down the five layers I would build first: foundation, visibility, bingeability, conversion, and authority. Because successful Podcast Marketing for Business starts with understanding who your podcast is for, what role it plays inside your business, and how your content helps move listeners toward action.We're also talking about discoverability, podcast SEO, and why so many podcasts struggle to grow even when the creator stays consistent. Your titles, keywords, metadata, and messaging all shape how podcast apps understand your show. And when you improve your visibility strategy, everything changes — podcast growth, binge listening, trust, and even podcast monetization.I'm also sharing the mistakes I made early in my own podcasting business, including why I spent years creating content that didn't actually lead to momentum. Because podcasting for business requires a different strategy than podcasting as a creator. It's about building evergreen marketing, stronger audience connection, and a system that supports long-term business growth.If you've been trying to figure out how to start a podcast for business, improve your content marketing, market your podcast more strategically, or create better podcast business strategies that actually convert, this episode will help you think about your show differently.Join my free live workshop, From Listener to Lead, happening May 26–28 and learn how to attract new clients directly from your podcast with one simple shift to your content strategy: janditchfield.co/listenertolead. These Podcast Marketing Tips will help you build trust, create momentum, and turn your podcast into a true business asset. If your podcast is getting listens… but not bringing in clients? This is for you! I'm hosting a brand-new FREE 3-day live workshop called From Listener to Lead, where I'm going to show you how to turn your podcast into something that actually helps grow your business.Because most business podcasts are built to “put content out there” — not actually bring in leads or sales.Inside this workshop, I'll show you how to:✨ Help the right people find your podcast✨ Create episodes that build trust and lead to sales✨ Plan your next 10 podcast episodes strategicallySo instead of wondering what to post next… your podcast actually starts working for your business.

Free Canva Masterclass: Design Tools to $100k

Drop us a message!Brand partnerships in the creator economy aren't just about follower counts, they're about fit, trust, and long-term credibility. Get it wrong, and you risk the one thing that makes a creator valuable in the first place: their audience's trust.In this episode of Social In 10, we sit down with Sammy Parker, Brand Partnerships Lead at Calfreezy - one of the UK's largest YouTubers - to pull back the curtain on how brand deals really work at scale.Sammy shares how social media now plays a central role in securing commercially meaningful partnerships, how he evaluates whether a brand is genuinely the right fit rather than just financially attractive, and how he navigates the challenge of balancing brand objectives with audience trust across content that spans food, sport, and travel.Plus, Paid Media Manager Ben Gould from the Giraffe Social team joins us to discuss how he tackles a challenge every performance marketer faces: how to approach creative testing for paid ads to improve performance over time. Because in paid social, it's increasingly creative variation that separates campaigns that scale from those that stall.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM.About Giraffe Social's Social in 10 PodcastGiraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail.Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the curve. Whether you're managing multiple clients or growing your brand in-house, each episode is packed with actionable insights… all delivered in under ten minutes.Hosted by the Giraffe Social team, this is your fast, fun, no-fluff guide to making sense of social. New episodes every week, so tune in and level up your marketing game!

Do you ever feel isolated behind your laptop screen, treating podcasting as a purely virtual endeavor? Many creators build great digital connections but miss out on the transformative power of a physical community. Podcasting from an isolated home studio can lead to creative stagnation and burnout. In this episode of Podcasting Unlocked, we sit down with veteran podcaster Ande Lyons to discuss her 14-year journey through six different shows. We dive into the profound distinction between virtual networking and the visceral energy of in-person community building. Ande shares how moving past the screen can elevate your show's authority, how to tackle implicit bias like ageism in content creation, and why building an intimate relationship with your listeners is the ultimate key to podcast sustainability. This week, episode 284 of Podcasting Unlocked is about the power of in-person connection in podcasting! Ande Lyons is a 4x founder, a former global startup mentor, a serial podcast + livestream host since 2012, and currently the host of Don't Be Caged By Your Age - an interview-style podcast helping folks thrive after 65. Through "Andelicious" conversations with individuals who have defied societal norms, shattered age-related expectations, and forged new and unexpected pathways that left them feeling enlivened, engaged, and visible, Ande helps listeners reimagine and repurpose their lived experiences for a vibrant life at any age.In this episode of Podcasting Unlocked, Ande Lyons is sharing the importance of creating community in podcasting and actionable steps you can take right now to combat ageism and confidently defy unfair societal expectations. Ande and I also chat about the following: The In-Person Community Imperative: Discover why virtual networking groups can never fully replace the energy, empathy, and creative spark of physical meetups like the New England Podcasters Group.The Evolution of a Host: Learn how to successfully navigate a multi-show portfolio over a decade. Ande explains how she pivoted from business-heavy topics like Startup Life to intimate, impact-driven content as her personal goals shifted.Breaking the Ageism Barrier: Explore how to confront implicit biases in media and why representation for older demographics creates an incredibly loyal, untapped audience base.Fostering Real Listener Intimacy: Understand why deep, emotional resonance with your audience is far more valuable than a high download count when it comes to long-term audience growth and podcast retention.Finding Your Collective: Learn how to select a support system—whether it's a regional meetup or a targeted virtual group like the Feminist Podcasters Collective—to fuel your inspiration when production feels heavy.Your podcast might be broadcast to the world digitally, but it is built on human relationships. This week, challenge yourself to step away from the desktop. Look for a local creator meetup in your area, or reach out to a nearby podcaster for a simple coffee chat. You might find that the missing piece in your production strategy isn't a better microphone—it's a real-life connection. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ CONNECT WITH ANDE LYONS:LinkedInInstagramPodcastWebsiteCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Work with Alesia 1:1Free Download: 15 Ways to Improve Your Podcast Proud member of the Feminist Podcasters Collective.

If you've ever held back from sharing something valuable on your podcast because you were worried people would “just take the free advice and never buy,” you are definitely not alone. And honestly? For a long time, online marketing taught us to believe that giving away too much was a bad thing.But I think the conversation around podcast marketing tips has changed — especially for coaches, consultants, and online business owners who want their podcast to actually generate leads and sales.Because the real issue usually isn't that you're teaching too much. It's that most podcasts are creating nurture-only content that keeps listeners consuming without ever helping them move toward action.And this is where things get really interesting.Inside this conversation, we're unpacking the difference between momentum content and conversion content, why visibility matters more than obsessing over downloads, and how to create episodes that naturally build trust with buyer-ready listeners. Because growing your show is not just about publishing more episodes or chasing podcast growth. It's about creating intentional content that helps the right people see you as the solution.You'll learn how to use discoverability episodes, authority-driven conversations, and relationship-based storytelling to support your podcast business while still delivering genuine value. We're also diving into how podcast SEO, evergreen marketing, and strategic content marketing work together to help convert podcast listeners into clients — without sounding overly salesy or transactional.Theses podcast marketing tips I'm sharing are especially important if you've been trying to market your podcast, improve your podcast monetization strategy, or figure out how to promote a podcast in a way that actually supports long-term business growth. Because listeners today are not looking for endless information. They're looking for leadership, clarity, and someone they trust to help them move forward faster.And that's the shift.The best podcast marketing tips I can share with you are not about giving less away. It's about creating the right content for the right stage of the listener journey so your audience moves from passive listener to engaged buyer more naturally.Join my free live workshop, From Listener to Lead, happening May 26–28 and learn how to attract new clients directly from your podcast with one simple shift to your content strategy: janditchfield.co/listenertolead. These Podcast Marketing Tips will help you build trust, create momentum, and turn your podcast into a true business asset.If your podcast is getting listens… but not bringing in clients? This is for you! I'm hosting a brand-new FREE 3-day live workshop called From Listener to Lead, where I'm going to show you how to turn your podcast into something that actually helps grow your business.Because most business podcasts are built to “put content out there” — not actually bring in leads or sales.Inside this workshop, I'll show you how to:✨ Help the right people find your podcast✨ Create episodes that build trust and lead to sales✨ Plan your next 10 podcast episodes strategicallySo instead of wondering what to post next… your podcast actually starts working for your business.

Warum zahlen selbst gestandene Unternehmer für Podcast-Auftritte, ohne jemals echte Zahlen zu sehen? Das Geschäft mit leeren Reichweitenversprechen läuft besser denn je – und das, obwohl du als Profi eigentlich keinen Bock auf Blabla hast. Warum Podcast-Einladungen häufig ein Verkaufstrick sind – und wie der fehlende Nachweis über Reichweite deinem Budget schneller schadet als jede Fehlinvestition.Hol dir die Zahlen, die wirklich zählen – Warum monatliche Reichweitenwertungen Augenwischerei sind und wie du in fünf Minuten erkennst, ob der Podcast überhaupt echtes Potenzial für dich bietet.Wann eine Podcast-Beteiligung eine Investition ist – und wann Geldverschwendung – Das simple Dreier-Framework, um sofort zu entscheiden, ob du investieren oder besser absagen solltest.Du bist Unternehmer, kein Träumer. Wer dir heute noch Märchen verkauft, hat selbst keine echten Zahlen. Ehrlicher Blick hinter die Kulissen unter https://theangryteddy.com_____Dein nächster Schritt: Vom Zuhören zum Handeln. Du spürst, dass ein Podcast der richtige Hebel für dein Business ist — aber noch fehlt das Fundament? Nicht das Mikrofon. Die Haltung. Als strategischer Podcast-Coach und diplomierter systemischer Coach verbinde ich 20 Jahre Marketing-Erfahrung mit der Tiefe, die den Unterschied macht — zwischen einem Podcast, der Vertrauen aufbaut, und einem, der im Podfade-Friedhof landet. Wir finden deine Botschaft, bevor wir über Technik reden.Schritt 1: PodSignal — dein erster Schritt zur Strategie Nicht sicher, ob und wie ein Podcast für dein Business funktioniert? Hier bekommst du Klarheit — ohne Weichspüler. ➡️ podsignal.theangryteddy.comSchritt 2: Strategie-Gespräch 15 Minuten. Kein Pitch. Wir klären, ob eine Zusammenarbeit Sinn macht — für dich und für mich. ➡️ termin.theangryteddy.atBleib in Kontakt: LinkedIn: linkedin.com/in/friesenecker

If I could sit down with my just-starting-out podcast self, this is exactly what I'd tell her. In this solo episode, I'm sharing the four podcast marketing strategies I wish someone had handed me on day one…from building an email list before your first episode drops to ditching Instagram if it just isn't your thing.Hey, I'm Andi Smiley, podcast coach for women and host of Friendly Podcast Guide. I've been podcasting for nearly five years (wild, right?!) and I'm here to help you grow your podcast audience in a way that actually feels good and fits your real life. I share the podcast tips for women that I wish I'd had from the very beginning.Topics Discussed in This EpisodeWhy starting your email list before your first episode is a total game-changerHow email marketing has become the most effective way I sell my offersWhy Pinterest is one of the best sustainable podcasting strategies for long-term growthThe power of showing up at podcast conferences and in-person networking eventsWhy Instagram might not be the right fit for every podcasterHow I discovered that Threads and Pinterest work so much better for meKey TakeawaysStart your email list immediately, even if you only have three subscribers when you hit send on that first email. Email marketing is one of the most powerful ways to grow a podcast audience and sell your offers.Get on Pinterest as soon as you have content, Pinterest content has a much longer lifespan than any other social platform, and starting early means more content out there working for you around the clock.Go to podcast conferences and networking events, the connections you make in person are priceless, and they can seriously level up both your podcast and your mindset.Don't just use Instagram because you think you're supposed to, figure out where your people actually are and show up there instead. For me, that's Pinterest and Threads.Timestamps(00:00) Welcome(00:37) Tip 1: Start your email list before your first episode(01:20) Tip 2: Start using Pinterest as soon as you have content(02:16) Tip 3: Go to podcast conferences and networking events(03:53) Tip 4: Don't default to Instagram if it's not your fitLinks & ResourcesEpisode on growing your email list with Kylee ChandlerEpisode all about why Pinterest is amazing for podcastersConnect with Andi on ThreadsConnect with Andi on Pinterest

Many creators feel like they are shouting into a vacuum, putting out great episodes that aren't being discovered by new audiences or search engines. This visibility gap is a major pain point for purpose-driven podcasters who want their message to reach the right people. In this episode, we sit down with Jordan Blair from Buzzsprout to explore the high-impact features that help your show stand out. We discuss things like how to use dynamic content for evergreen updates, why fan mail is the future of listener engagement, and how providing high-quality podcast transcripts ensures your show is understood by the next generation of AI and LLMs. This week, episode 283 of Podcasting Unlocked is about strategic Buzzsprout features to boost discovery and engagement! Jordan Blair is the podcast producer at Buzzsprout, and the cohost of Buzzcast, Happy to Help, and the creator and host of Dreamful Bedtime Stories. In this episode of Podcasting Unlocked, Jordan Blair is sharing the importance of weighting the pros and cons of cohosts and actionable steps you can take right now to use Buzzsprout's robust features to boost you show's visibility. Jordan and I also chat about the following: Leverage Dynamic Content for Evergreen Impact: Discover how to use dynamic ad insertion to keep your back catalog fresh. Learn how to update intros and outros across your entire library in seconds to promote new offers or events.Master the Art of Fan Mail: Move beyond the one-way broadcast. Learn how the Fan Mail feature creates a frictionless way for listeners to text you directly from their podcast app, driving deep audience engagement and providing instant feedback.Optimize for AI and Search Discovery: Understand why high-quality podcast transcripts are no longer optional. Learn how providing text versions of your episodes helps LLMs and AI bots understand your expertise, significantly improving your podcast SEO.Build a Home Base with Your Podcast Website: Explore why having a dedicated, host-provided website is crucial for authority. Learn how Buzzsprout's built-in web tools help you capture search traffic and provide a professional landing page for your brand.Adopt a Community-First Mindset: Jordan shares the value of lean, supportive communities. Learn how being active in spaces like the Buzzsprout Facebook group can help you solve technical hurdles and find new collaboration opportunities.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ CONNECT WITH JORDAN BLAIR:LinkedInBuzzcastCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Work with Alesia 1:1LINKS MENTIONED:Free Download: 15 Ways to Improve Your Podcast Book Your Free 1:1 Consultation Proud member of the Feminist Podcasters Collective.

Send us Fan MailSchedule an Rx AssessmentWhat's the difference between marketing and advertising and why does it matter for your pharmacy? In this episode of the Bottom Line Pharmacy Podcast, Austin Murray sits down with Bruce Kneeland, longtime independent pharmacy advocate and host of the Pharmacy Crossroads podcast, for a candid conversation about what it really takes to grow an independent pharmacy in today's competitive landscape.Bruce shares his fascinating journey from a chance job posting at BYU that landed him in Fargo, North Dakota, to senior roles at Health Mart, AmerisourceBergen, and eventually becoming a consultant and road-tripper who has visited pharmacies coast to coast.In this episode, Bruce and Austin cover:Marketing vs. advertising and why confusing the two is costing pharmacies patientsThe word-of-mouth myth and why relying on it alone is "killing you slowly"Messaging that connects how to talk about complex services like compounding in language patients actually understandThe B2B opportunity and why your real customer for compounding and specialty services might be the prescriber, not the patientAnd more!Stay connected with Bruce Kneeland and his work:Pharmacy Crossroads Podcast | Bruce Kneeland LinkedIn | Dispense TimesCheck out all our social media:Facebook | Twitter | LinkedIn | YouTube | TikTok | Instagram More resources on this topic:Podcast - Marketing for Independent Pharmacies with Gabe Trahan

Do you end your episodes by asking your listeners to rate, review, subscribe, follow you on Instagram, and join your email list all at once? If so, you might be accidentally stalling your business growth. When you give your audience a laundry list of chores, you trigger listener paralysis, ensuring they do absolutely nothing. Most people listen to podcasts while driving, folding laundry, or working out; they don't have the mental bandwidth to navigate a multi-step checklist. In this episode of Podcasting Unlocked, we explore the One Next Step rule—a simple but transformative strategy to streamline your calls to action. This week, episode 282 of Podcasting Unlocked is about auditing your call to action! In this episode of Podcasting Unlocked, I'm sharing the importance of providing a clear and specific call to action and actionable steps you can take right now to guide your audience toward your high value resources . I also chat about the following: Master the One Next Step Rule: Learn why focusing on a single, clear action is the most effective way to increase your podcast conversion rates. Audit Your CTAs (Intro, Outro, and Dynamic Ads): Discover how to identify conversion leaks in your show's structure. Learn why your intro and outro need to align with a single priority to keep your audience from dropping off.Reduce the Listener's Mental Load: Understand the multitasking listener mindset. Learn how to craft instructions that are easy to follow even when your audience is driving or at the gym.Implement High-Value Lead Magnets: Explore examples of simple, high-value resources—like checklists, guides, or bonus solo episodes—that entice listeners to join your email list or Substack community.Shift from Chores to Value: Learn how to reframe your requests from "do this for me" (rating/reviewing) to "here is more value for you" (a free resource), building immediate trust and authority.Your podcast should be a clear path for your audience, not an obstacle course. If you realize that your current strategy is pulling your listeners in too many directions, it's time to simplify. This week, I challenge you to audit your outro: remove the laundry list and replace it with just one valuable next step. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ CONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Work with Alesia 1:1LINKS MENTIONED:Setting Business Podcast GoalsPodcast Goals WorkshopProud member of the Feminist Podcasters Collective.

Sign up for the Co+Creation Desing Club - https://www.whitedeer.com.au/club You're posting more content than ever. Repurposing, showing up, being consistent. And yet... something's off. The content isn't landing the way it should. Here's what most people don't say out loud: repurposing with a weak visual brand doesn't give you more reach. It just gives you more evidence that something isn't working. In this podcast, I get honest about what a solid visual brand actually looks like, and give you a practical checklist to audit where you're at right now. This one is genuinely useful whether you're two years in or ten. Because most established business owners are quietly operating with a brand they threw together in Canva back in 2019... and wondering why their content feels like it's going nowhere. I cover: Why repurposing amplifies your brand (for better or worse) The 6 visual brand building blocks every business needs, starting with your logo suite How to know if your colour palette, font system, and templates are actually working The 4 tests to audit your brand honestly What to do next depending on where your gaps are Timestamps: Intro 0:00 Logo Suit 3:21 Colours 5:57 Font Systems 7:50 Photos 10:54 Templated 12:07 Style guide 14:14 PSA 20:30 Watch on YouTube: https://youtu.be/6Xky4Qqw0hs Read on the Blog: https://whitedeer.com.au/ep265/ WORK WITH JACQUI: // DIY Design My Biz: The best course for business owners DIYing their own brand and graphics in Canva. Learn more: https://whitedeer.com.au/diy-dmb // The Co+Creation Design Club: Design WITH the help of a professional designer in this high-touch coaching space: https://whitedeer.com.au/designclub // Design Studio: If you're after fully done-for-you design services my studio team can help! https://whitedeer.com.au/designstudio

Have you ever wondered why your podcast isn't growing as fast as you'd like?Well if you have why not dive into this episode & discover the three unbreakable biblical laws of podcast growth.In a world where podcasting is more competitive than ever, understanding why your podcast isn't growing and how to overcome common pitfalls is crucial.These laws offer a roadmap to fast-track your podcast's growth, ensuring thousands of new highly engaged listeners.In this episode, you will:1) Learn why inputs equal outputs and how investing more effort and creativity into your podcast can lead to significant audience growth.2) Understand the importance of consistency and why never missing an upload is essential for maintaining momentum and retaining listeners.3) Discover the power of positive feedback loops and how finding your own unique formula for success can guarantee predictable growth for your podcast.Don't miss out on the opportunity to unlock the secrets to podcast growth!Scroll up & press play to listen to the episode now and start implementing these proven strategies to take your podcast to the next level.New episodes every Monday, Wednesday & Friday morning.More From Get More Listeners:Grab your FREE personalized audit + a copy of our bestseller Podcast Marketing.Book a 30-minute discovery call for the Get More Listeners AcademyView client results & case studiesLooking for a new hosting platform with amazing analytics? Try Captivate for free hereEmail admin@getmorelisteners.com to get in contact with Taig & Anthony.This podcast is for entrepreneurs to learn proven podcasting audience growth, marketing & monetization tips & strategies including data-driven SEO, guesting, and social media strategy. You'll learn how to grow and monetize faster, get more listeners and engagement, increase downloads, attract more subscribers, clients or sponsors, and turn your show into a revenue-generating platform.If you listen to any of the following shows, we're sure you'll ours too! Podcasting Made Simple by Alex Sanfilippo, Grow The Show: How to Grow a Podcast Audience & Monetize by Kevin Chemidlin, School of Podcasting by Dave Jackson, Grow My Podcast Show by Deirdre Tshien, Podcast Marketing Trends Explained by Jeremy Enns & Justin Jackson, Organic Marketing Simplified by Juliana Barbati.

Many creators fear that niching down will stunt their growth, but in reality, a broad focus is often what leads to stagnation. If you've struggled to build a loyal community or feel misaligned with your current content, this episode is for you! In this episode of Podcasting Unlocked, we sit down with internet marketing pioneer Kandace Rodarte to explore the power of doubling down. Kandace shares how narrowing her focus to specific audiences—like Gen X women or science fiction enthusiasts—allowed her brands to expand and feel more aligned. We dive into the mindset shift required to move from broadcasting to community building,how to maintain podcast consistency across a 12-year journey, and more! This week, episode 280 of Podcasting Unlocked is about how a narrow focus is the key to podcasting longevity! Kandas Rodarte is a Gen X metastatic breast cancer thriver, growth coach, and digital marketing pioneer with 30+ years of expertise. Her mission is to help women solopreneurs over 40 build businesses that work with their real lives. Kandas is the host of the Gratitude Geek podcast, and co-host of the Sci-Fi Book Pod with her spouse, Shane. In this episode of Podcasting Unlocked, Kandas Rodarte is sharing the importance of listening to your audience's needs and actionable steps you can take right now to build strong, engaged communities around your podcast or business. Kandas and I also chat about the following: The Expansion of the Niche: Discover why focusing on a very specific audience (like Gen X women) actually creates more room for growth. Learn how a narrow focus allows you to become a trusted authority faster than a general-interest show.Longevity Through Alignment: Kandace shares the secrets to 12 years of podcast consistency. Learn how to navigate the ebbs and flows of business by ensuring your content remains aligned with your personal values and your audience's evolving needs.Relationship-Based Guest Selection: Move beyond big names and learn how to select guests who truly resonate with your specific community. Discover how authentic connections drive deeper audience engagement than vanity metrics ever could.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ CONNECT WITH KANDAS RODARTE:InstagramWebsiteGratitude Geek PodcastSci-Fi Book PodCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Work with Alesia 1:1LINKS MENTIONED:Your Imposter Syndrome Is Lying to You | Podcasting for Confidence with Alesia GFree Download: 15 Ways to Improve Your Podcast Proud member of the Feminist Podcasters Collective.

In this episode, I sit down with Shannon Leyko, host of The Paring Down Podcast, who has built a top-performing show with over one million downloads, a 700,000+ audience across platforms, and a book deal with Penguin Random House releasing in Spring 2027. Shannon shares a refreshingly honest look at what it really takes to grow a podcast into a business asset, without overcomplicating the process. We talk about building momentum from scratch, the long game of consistency, and how strategic visibility can open doors you never expected. If you are a business owner who wants your podcast to do more than just exist, this conversation will show you what is actually possible when you treat it like a growth tool.Key topics covered in this episode:• The mindset shift that separates hobby podcasters from growth-focused CEOs• How her pageant background shaped her confidence, presence, and communication style• What it looked like to create content when no one was watching• The exact moment she realized her podcast had real business potential• How she approached pitching herself before opportunities came to her• What a podcast network actually handles and why it matters• The behind-the-scenes structure required to sustain a high-volume release schedule• The role long-term vision played in turning content into a multi-platform brandLinks & Resources:Listen to Shannon's Podcast: https://shannonleyko.com/paring-down-podcastFollow Shannon on Instagram: https://www.instagram.com/shannonleyko/Visit Shannon's Website: https://shannonleyko.com/Orzo Recipe: https://www.tiktok.com/@saltandsagenutrition/video/7542966188297456909?_r=1&_t=ZP-95vFBLCYu7zQuince Discount Code: https://www.quince.com/women/best-sellers?utm_source=veritone&utm_medium=podcast&utm_campaign=paringLet's Connect!Apply to join the Podcast Growth Retainer: https://forms.gle/Jvh1p5vbs47omkho7Book Your Podcast Consultation Today: https://www.pivotballchange.com/servicesLaunch Your Podcast with Pivot Ball Change: https://www.pivotballchange.com/servicesFollow Pivot Ball Change on Instagram: https://www.instagram.com/pivotballchange/Visit Pivot Ball Change's Website: https://www.pivotballchange.com/

Many new creators enter the industry with a major misconception: that high-volume podcast ads are the only path to a sustainable income. If you are a business owner or a thought leader with a niche podcast, relying on programmatic ads or traditional sponsorships can leave you feeling frustrated and undervalued. In this episode of Podcasting Unlocked, we set those expectations and discuss the reality of podcast monetization. We dive into why you don't need a massive audience to generate sustainable revenue and how you can turn deep audience engagement into a predictable income stream right now. This week, episode 279 of Podcasting Unlocked is about three ways to build revenue for your podcast! In this episode of Podcasting Unlocked, I'm sharing the importance of understanding different revenue streams for podcasters and actionable steps you can take right now to explore what monetization options are right for you. I  also chat about the following: The Ad Myth vs. Reality: Understand why relying on traditional ad models requires a scale most niche shows won't reach, and why programmatic ads often yield pennies compared to direct-to-audience models.Leverage the Audience-Funded Model: Discover why platforms like Substack or Patreon are game-changers for creators with small but loyal followings. Learn how to transition from broadcasting to community building to unlock monthly support.Define High-Value Subscriber Perks: Learn how to identify specific extras—such as bonus content, early access, or exclusive live streams—that encourage your fans to fund your project for the price of a monthly cup of coffee.Strategic Value Alignment: Weigh the pros and cons of sponsorships versus audience-led revenue. Discover how to choose the path that best aligns with your brand values and your long-term vision for the show.Monetization for Every Stage: Learn why you should map out your revenue strategy now, regardless of your current download count, to ensure your podcast remains a profitable asset rather than an expensive hobby.This week, I challenge you to sit down and map out three specific perks you could offer your audience for $5 a month. You might find that you are much closer to a profitable show than you realized. Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ CONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Work with Alesia 1:1LINKS MENTIONED:Buzzsprout StatsProud member of the Feminist Podcasters Collective.