Podcasts about podcast marketing

Many business owners and podcasters feel invisible on Google, struggling to climb the search rankings while their competitors seem to dominate the first page. The SEO game often feels like a slow, technical uphill battle that takes months to show results. In this episode of Podcasting Unlocked, Alesia sits down with Nick Jain, co-founder of Eagle Rock CFO, to discuss how he used a strategic podcast guesting campaign to 50x his website traffic in just six weeks. They chat about how to secure high-quality SEO backlinks, craft pitches that hosts can't ignore, and transform a single guest appearance into a long-term business asset. This week, episode 266 of Podcasting Unlocked is about podcast guesting for B2B growth! Nick Jain is the co-founder of Eagle Rock CFO Services, helping small businesses get elite financial advice without the Fortune 500 price tag. He graduated top of his class from Harvard Business School, spent a decade as a professional investor, and has scaled three businesses to over $100M across trucking, software, and eCommerce. He now works with companies doing $5-50M to help them run leaner and grow smarter.In this episode of Podcasting Unlocked, Nick Jain is sharing the importance of having clear podcast goals and actionable steps you can take right now to plan your podcasting strategy for significant growth. Nick and I also chat about the following: The Power of the Backlink: Discover how being a guest on relevant shows creates high-authority SEO backlinks that signal to Google that your website is a trusted resource, leading to a massive spike in organic search traffic.Crafting the Perfect Pitch: Learn the essential elements of a successful podcast pitch. Move away from generic templates and start focusing on the unique value and case study results you can provide to a specific audience.Strategic Repurposing: Don't let your interview end when the recording stops. Use media packages, social media promotion, and email outreach to ensure your appearance continues to drive leads and engagement for months.Case Studies as Conversion Tools: Use specific, data-driven stories during your interviews to build audience trust. When you share real-world results rather than just theory, you move listeners from passive hearers to active leads.AI as a Financial Advisor: Explore how new technology is emulating the behavioral patterns of a great CFO, providing founders with the expert advice they need to scale without the high overhead of a full-time executive.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ CONNECT WITH NICK JAIN:Eagle Rock CFOLinkedInCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Work with Alesia 1:1Free Download: 15 Ways to Improve Your Podcast Proud member of the Feminist Podcasters Collective.

If you're trying to grow your business online with a podcast but your episodes aren't turning into clients, this conversation might sting a little — in the best way. Because the real reason your podcast content is costing you clients has nothing to do with your talent, your mic quality, or how often you publish. It has everything to do with who you're creating content for.Most podcasters unintentionally build their shows around the wrong audience. They create episodes for people who are piecing strategies together, Googling random tactics, and still living in DIY mode. That content feels helpful. It gets nods. It might even get downloads. But it doesn't move buyers.If your goal is to grow your business online and actually make money online, your content has to speak to listeners who are already solution-aware — people actively searching for answers, not people casually browsing ideas. There is a massive difference between attracting attention and attracting buyer-ready listeners.This is where most podcast advice gets it wrong. We're told to nurture endlessly. To teach everything. To create value-packed episodes for “everyone.” But that kind of content builds audiences who consume… not audiences who convert.In this episode, I explain how creating content for the wrong stage of awareness quietly blocks evergreen sales. Because evergreen marketing only works when your episodes guide listeners through a structured buyer journey. If there's no intentional progression, your show becomes informative — but not profitable.When you start a podcast with the goal of authority and revenue, you need more than random episodes. You need a system. That's why I teach what I call the Podcast Six-Stage Audio Funnel™ — a bingeable content structure rooted in buyer psychology that warms up listeners and moves them toward a decision.I'm not breaking down the entire funnel in the show notes — because you need to hear how it actually works inside the episode. But here's what I will say: if your content is attracting DIY thinkers instead of decisive buyers, it's not a traffic problem. It's a positioning problem.If you want to grow your business online without constantly launching, pushing, or chasing trends, your content has to support evergreen sales from the beginning. It has to align with evergreen marketing principles. And it has to be built for people who are ready to solve the problem you solve.The shift is subtle — but it changes everything.If you've ever felt like your podcast is “working” but not converting, press play. This episode will help you see exactly why that's happening — and what to do differently moving forward.Take what you need, and go run your damn business.Ready to turn your podcast into a real business asset? If you already have a podcast that isn't making sales — or you're thinking about starting one and want to do it right from day one — I'm hosting a FREE, live training that will show you exactly how to build a podcast that actually supports your revenue. Inside the Profitable Podcast Kickstarter, I'll walk you through how to: • connect your podcast to a real offer • stop creating content that goes nowhere • turn listeners into clients — without living on social media

Et si la transcription de podcast devenait votre meilleure alliée pour faire décoller votre émission ? Dans ce nouvel épisode de Tips, je vous montre pourquoi transcrire vos épisodes peut changer la donne pour votre stratégie de podcast marketing.Que vous diffusiez votre podcast sur Apple Podcasts ou Spotify, que vous soyez hébergé chez Ausha ou non, la transcription de podcast n'a jamais été aussi cruciale car elle peut avoir un impact direct à la fois sur la visibilité de votre podcast à l'intérieur des plateformes d'écoute et sur Google.Dans cet épisode, je vous partage 4 usages concrets de la transcription d'un podcast pour :✅ Toucher une audience plus large (notamment les personnes malentendantes)✅ Booster votre SEO podcast et faire remonter vos épisodes dans les résultats de recherche✅ Créer facilement du contenu marketing autour de vos épisodes (posts, newsletters, articles…)✅ Gagner du temps dans la rédaction de vos métadonnées (titres, descriptions, etc.)

Email marketing is one of the most talked-about growth tools in online business. And yet… So many smart founders struggle to do it consistently. If you've ever thought:“If I email more, people will unsubscribe.”“Three emails a week sounds like too much.”“I don't want to annoy my list.”This episode will challenge some assumptions in the most refreshing way. We're following up with one of our most downloaded guest episodes ever and we're going deeper.Last time, Holly Haynes shared how owning her brand voice doubled her revenue. In this episode, we unpack what that actually looks like now — specifically how she's refined her email marketing strategy (with open rates at 52%), leaned further into segmentation, and committed even more intentionally to building a social media optional business.In This Episode, We Talk About:What's changed (and what hasn't) in Holly's 3–5 email per week rhythmHow to make high-frequency emailing feel personal and still increase open ratesWhat she's doubling down on (instead of expanding to more platforms)What a “micro-partnership” actually looks like (and why it's more powerful than chasing more opportunities)The shift from dopamine-driven visibility to data-driven growthWhere her traffic and clients are really coming from (hint: not social media)Resources & Links Mentioned:Listen to Holly's first episode: How Owning Her Brand Voice Doubled Her RevenueJoin Holly's 3-Day Anti-Social Reset Get Holly's free Ditch the Social Drama workshop➡️ SHOW NOTES: Grab all the links and resources mentioned in this episode on the blog here! https://www.megankachigan.com/how-often-should-i-email-my-list-holly-haynes/FREE RESOURCE: Copy not converting? Increase your conversion rate in 5-minutes a day when you join my free 5-day challenge “Why Isn't This Converting?”CONNECT WITH MEGAN:Join My Inbox Community → www.megankachigan.com/email Website → www.megankachigan.comLinkedIn → https://www.linkedin.com/in/megan-kachigan-loehr-9957684b/Threads → https://www.threads.net/@megankachiganInstagram → https://www.instagram.com/megankachigan/*Note: Some of these may contain affiliate links. If you make a purchase (not required), I may get a small commission. I only recommend people, products, and programs I truly believe in and have seen results from. Join the Why Isn't This Converting?" Free 5-Day challenge to get more clients from your copy by clicking here! Know exactly what to fix in your copywriting with this "Why Isn't This Converting?" Free 5-Day Challenge. You'll get bite-sized email prompts where you'll apply one simple, high-impact fix in just minutes to make your content convert without having to re-write everything or constantly guess at what's going to work.

Welcome to the PodFather Podcast where we help Podcaster improve their shows and also those thinking of starting a podcast    Join my PodFather Podcast Community ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠https://www.skool.com/podfather/about⁠⁠⁠⁠⁠⁠⁠     Start Your Own SKOOL Community ⁠⁠⁠⁠⁠⁠⁠https://www.skool.com/signup?ref=c72a37fe832f49c584d7984db9e54b71⁠⁠⁠⁠⁠⁠⁠     Join our Brain Fitness SKOOL Group ⁠⁠⁠⁠⁠⁠⁠https://www.skool.com/brainfitness/about⁠⁠⁠⁠⁠⁠⁠     #podcasting #Podcastmarketing #podcastingtips   Join Podmatch ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠https://www.joinpodmatch.com/roy⁠⁠⁠⁠⁠⁠⁠ ⁠   Speaking Podcast Social Media / Coaching My Other Podcasts ⁠ ⁠⁠⁠⁠⁠⁠⁠https://bio.link/podcaster⁠⁠⁠⁠⁠ ⁠⁠⁠   Bio of Gabe Marusca Gabe Marusca is a business development strategist and host of the Authority in the Wild Podcast. He's focus is on helping established coaches and consultants serve clients better and longer, doing what they love and know best. Gabe's being driven by the mission to help 10,000 individuals achieve freedom through entrepreneurship. Having lived through earning a mere $200 paycheck, experiencing burnout, and repeatedly rebuilding from scratch, Gabe deeply understands resilience and adaptation. Over six years ago, he sold everything, bought a one-way ticket to Asia, and began traveling across continents. He's now visited 27 countries and lived in more than 10, proving his belief that anyone can design a fulfilling life without compromising their health or personal relationships. When he's not developing new business strategies or engaging with industry leaders on podcasts, you'll likely find Gabe exploring tropical jungles, hiking active volcanoes, or swimming in the ocean.   What we Discussed:     0:00 Intro     0:22 Who is Gabe Marusca   01:30 Podcasting on the Road   03:22 Carry your Podcast with you when Flying   05:12 Solutions to Internet Issues   09:43 How he Created Systems to help his Podcast   13:00 The Platform he uses for his SOP's   15:30 Ways to get your clients onboard with SOP's   18:28 Different Platform for recording your Video Interview   23:20 Do not organise too many Interviews in 1 day   25:12 The Calendar System I use   27:30 Descript for your Podcast   33:00 How AI can make errors   35:45 Sometimes a text Error can get more engagement   38:50 Who he Hosts his Podcast with   39:35 Changing the Name of Your Podcast   41:55 Put on a few Video Platforms   43:10 Getting Clients from his Podcast   47:20 Know what ads are being played on your Podcast   50:50 Where to find Gabe Marusca   How to Contact Gabe Marusca  ⁠https://www.gabemarusca.com/⁠ LinkedIn: ⁠https://www.linkedin.com/in/gabemarusca/⁠ YouTube: ⁠https://www.youtube.com/@gabemarusca⁠ Instagram: ⁠https://instagram.com/GabeMarusca⁠ X/ Twitter: ⁠https://x.com/GabeMarusca⁠ Facebook: ⁠https://www.facebook.com/maruscagabe ⁠      

Drop us a message!Hey guys and welcome to Social In 10, your Monday morning ritual full of digital marketing insights to go with your coffee, brought to you by the team here at Giraffe Social with a range of other industry experts.In this episode, we're joined by Giles Tongue, Vice President of Marketing at Bango, to break down why subscription bundles outperform single-product offers for both acquisition and retention, and where brands most often get bundling wrong.Giles explores how partnership-led growth reshapes the role of marketing, especially when distribution, ecosystems, and platforms matter as much as demand creation. We dig into what it really takes to define a new category like Super Bundling, from product clarity to narrative and commercial proof.Plus, we're also speaking to Brianna Norman from Giraffe Social to get her thoughts on personal branding for in-house marketers. Learn how to build a visible, credible point of view online—without crossing professional boundaries or clashing with your employer.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM. About Giraffe Social's Social in 10 Podcast Giraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail. Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the curve. Whether you're managing multiple clients or growing your brand in-house, each episode is packed with actionable insights… all delivered in under ten minutes. Hosted by the Giraffe Social team, this is your fast, fun, no-fluff guide to making sense of social. New episodes every week, so tune in and level up your marketing game!

Dans cet épisode très personnel, je t'ouvre les portes des coulisses du Citron Rose pour te présenter les femmes incroyables qui m'accompagnent au quotidien dans le développement de mon entreprise.On parle délégation, charge mentale, finances (en toute transparence), erreurs, apprentissages… et surtout de ce que ça veut vraiment dire de construire une équipe quand on est solo-entrepreneure.Je te présente :✨ Vanessa (L'UCM Touch) – mon bras gauche, pilier administratif de mon organisme de formation. Elle gère toute la partie Qualiopi, CPF, audits, NDA… bref, l'usine à gaz réglementaire qui me permet de proposer mes formations en toute conformité.✨ Mégane (Mégane Biz Partner) – mon bras droit stratégique. Cerveau business affûté, regard extérieur précieux, challenge bienveillant sur mes offres, mes lancements, ma stratégie de contenu et mes pages de vente.✨ Béa – en charge de l'upload et de l'optimisation SEO de mes épisodes de podcast, pour que je reste régulière sans me perdre dans la technique.✨ Sandrine (Miss Mistral) – Pinterest manager & graphiste, qui crée les épingles de mes clientes avec un œil graphique redoutable (et qui développe aussi son activité d'hypnothérapeute).✨ Camille – coach ponctuelle sur certaines cohortes de Content Booster.✨ Deux anciennes élèves qui interviennent comme membres du jury de certification.Dans cet épisode, je te partage aussi :Pourquoi déléguer n'est pas une obligationLes erreurs que j'ai faitesL'impact réel de la délégation sur la rentabilitéComment choisir les bonnes missions à déléguerPourquoi une “grosse équipe” ne veut pas dire “business plus sain”Un épisode authentique, sans filtre, pour te montrer l'envers du décor d'un business en croissance… avec ses forces, ses doutes et ses choix assumés.Bonne écoute

156 | In dieser Folge sprechen wir über die Realität des Instagram Marketings - denn nicht alles, was gut aussieht, funktioniert auch. Und nicht jede Strategie passt zu jedem Business.Unter anderem sprechen wir darüber…

Welcome to the PodFather Podcast where we help Podcasters improve their shows and also those thinking of starting a podcast Podfather.me Podcast - Interview with Noah May of "Lethal Venom" In this episode, I sit down with Noah May, the host of "Lethal Venom" podcast, to unpack how a college journalism student turned a classroom assignment into a thriving variety show with a bold, truth-telling edge.Noah shares his unconventional path to podcasting—from nearly giving up after hitting technical roadblocks, to landing a spot in Auburn University's exclusive podcasting class, to designing his own AI-assisted artwork when professional quotes broke the student budget.We dive deep into: Why he ditched intro music entirely (and why you might want to too) How anonymous Google Forms turned listeners into active participants The legal art of "bleeping out names" to tell explosive stories without getting sued His multi-platform strategy that's landed him on Spotify, Apple, Pandora, and beyond If you're grinding through solo production, wrestling with video vs. audio-only decisions, or trying to build community without a team—Noah's DIY approach will give you tactical ideas you can implement this week.    Join my PodFather Podcast Community ⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠https://www.skool.com/podfather/about⁠⁠⁠⁠⁠⁠     Start Your Own SKOOL Community ⁠⁠⁠⁠⁠⁠https://www.skool.com/signup?ref=c72a37fe832f49c584d7984db9e54b71⁠⁠⁠⁠⁠⁠     Join our Brain Fitness SKOOL Group ⁠⁠⁠⁠⁠⁠https://www.skool.com/brainfitness/about⁠⁠⁠⁠⁠⁠     #podcasting #Podcastmarketing #podcastingtips   Join Podmatch ⁠⁠ ⁠⁠⁠⁠⁠⁠https://www.joinpodmatch.com/roy⁠⁠⁠⁠⁠⁠ ⁠   Speaking Podcast Social Media / Coaching My Other Podcasts ⁠ ⁠⁠⁠⁠⁠⁠https://bio.link/podcaster⁠⁠⁠⁠ ⁠⁠⁠   Bio of Noah May Noah is the host of the lethal venom, a podcast centered around various topics where he speaks nothing but the truth. He is also an Auburn University Alum with a bachelor's degree in journalism. Today, Noah is here to share his life story and how his past has made him the person he is now.   What we Discussed:     0:00 Intro     0:23 Who is Noah May   0:45 His Podcasting Journey   04:45 How his logo grabs Your Attention   07:07 How to Research topics   09:35 Having his Social Media on a Green Screen   12:00 What Social Media serves his Podcast best   13:40 Using Survey to Engage with your Podcast Listeners   17:45 Which Podcast platforms gave the best results   20:40 What is his Music Talks Podcast   24:15 Should you use Intro & Outro Music on your Podcast   28:29 Split Screen Vs Speaker View on your Podcast   31:20 Putting your Podcast out in Audio & Video   36:50 I do not fear about a legal case over my podcast   38:20 Where to find Noah May   How to Contact Noah May   ⁠https://noahspodcasts.com/⁠   ⁠https://www.facebook.com/noahspodcasts⁠    ⁠https://www.youtube.com/@noahspodcasts⁠   ⁠https://www.instagram.com/lethalvenompodcast⁠   ⁠https://www.linkedin.com/in/noah-c-may/⁠    

Marketing your podcast is not about posting audiograms on Instagram and hoping someone clicks. If you've been told that social media is the only way to grow your show, this episode is going to shift how you think about online visibility entirely. Because marketing your podcast the right way has far less to do with constant promotion — and far more to do with intentional strategy before you ever hit record.In this episode, I walk you through the five things I do on repeat when I want my episodes to get discovered by ideal clients. And here's the part most people miss: marketing your podcast starts long before you publish. It starts with choosing a target keyword before you record a single word. It continues with writing long-form show notes that are structured for search. And it requires understanding that podcast marketing is about discoverability, not just distribution.For years, I made the same mistakes most podcasters make. I focused on creating great content and assumed that was enough. I promoted on social media. I relied on bursts of attention. And I couldn't understand why my show wasn't being surfaced to new listeners consistently. The issue wasn't the content. It was the lack of SEO and algorithm awareness.If you want to grow your online business and make money online using your show, you need more than good episodes. You need structure. That includes intentionally using multiple supporting keywords inside your show notes, making them at least 2,000 characters long so search engines understand what your content is about, and adding strategic tags inside your host settings every single time you publish.We also talk about something most creators ignore: consistency signals. Publishing at the exact same time every single week tells the algorithm your show is reliable. Algorithms reward reliability. And when you combine that with strong keyword positioning, your online visibility compounds over time.This episode is especially important if you want to start a podcast for business or you're serious about monetizing your podcast. Because marketing online through a podcast is one of the few strategies where the algorithm is actually friendly — if you understand how it works.You do not have to depend on social media to grow your show. In fact, if you master podcast marketing through SEO, search intent, and positioning, your show can become discoverable long after the episode is published.Inside my free bootcamp, I go much deeper into this exact strategy — how to design a podcast that supports monetizing your podcast, drives conversions, and builds real online visibility without constant promotion.If you've been thinking marketing your podcast means more posting, this episode will show you why it's actually about smarter positioning.Press play, take notes, and let's make your podcast easier to find — and easier to monetize.Take what you need, and go run your damn business.Ready to turn your podcast into a real business asset? If you already have a podcast that isn't making sales — or you're thinking about starting one and want to do it right from day one — I'm hosting a FREE, live training that will show you exactly how to build a podcast that actually supports your revenue. Inside the Profitable Podcast Kickstarter, I'll walk you through how to: • connect your podcast to a real offer • stop creating content that goes nowhere • turn listeners into clients — without living on social media

https://www.youtube.com/playlist?list=PL2E2F6k95pfN2fr4MzoaN3tGVInntautH : Mes vidéos sur les workshops Hormozi ☎️ Prendre RDV avec Make Sense : https://ms4d.io/vbjKP

If you're tired of stitching together a pricey, time-sucking podcast stack, you'll love this. Nathan Gwilliam is a serial entrepreneur whose latest exit was Adoption.com. After hosting 350+ episodes on digital monetization, he found the typical toolkit fragmented and costly—around two grand a month—and built PodUp, an AI-powered, single-login platform with 50+ integrated tools to create, grow, and monetize. For time-strapped teams, he also started PodAllies, a done-for-you agency that handles production and marketing once you hit stop. Today, Nathan shares how to go from fragmented to frictionless—and scale your show at a fraction of the cost.Nathan Gwilliam is a serial entrepreneur who has created and sold 3 digital ventures. His most recent exit was Adoption.com, which was the world's most-visited adoption site. After selling Adoption.com Nathan started hosting a podcast about digital monetization, where he published more than 350 episodes. After a few months of publishing audio, video, biogs, social, a website and a newsletter for his show, Nathan realized he was doing it the hard way. Nathan needed more than 30 different technologies that cost nearly $2,000 per month. Those technologies were missing a lot of the functionality he needed, and they had very little integration. He felt like he was duct-taping them together. And, they took way too much time and effort. Even after recording and editing the content, Nathan still had to pay someone 4 hours per day to syndicate the content. Nathan realized the need to solve this problem by creating the all-in-one podcasting platform. So, Nathan began building his fourth venture, PodUp, the ultimate podcasting platform with 50+ tools for creating, growing and monetizing a podcast venture... powered by Al. These tools are integrated, have one username and password, and are available for a small fraction of the price of licensing all the technologies individually.Many businesses and entrepreneurs want a podcast to build thought leadership, credibility and reach, but they don't feel they have time. To solve this problem, PodUp runs a podcasting agency named PodAllies that provides done-for-you podcast production and marketing services. PodAllies clients can record their episodes, and then PodAllies can do essentially everything else for them. In addition to Nathan's ventures, he's also consulted for numerous companies. For example: • He increased revenue by $5 million for a Facebook app in just 12 months. • Developed and launched the social strategy for a media company that grew social follows from less than 100k to 130 million+. This became the most engaging social channels of any publisher in the world at that time with 40 million+ monthly comments, likes, and shares (source: Unmetric). • Created a network of sites and social channels which reached 280 million monthly uniques. • Launched a YouTube channel in four languages that received 1.7 million video views in the first 2 months. • Helped grow Azul airlines' social follows from 5k to 1.6 million in 12 months and created a travel social network for them. Azul became the fastest-growing airline ever in those early days and had a successful IPO. • Created a language-learning platform that reached close to a million fans. Nathan has won numerous awards, such as: • Awarded "Best of the Decade" by the BYU Center for Entrepreneurship&. Technology. • Awarded the US Congress "Angel in Adoption". • Won two different business plan competitions. • Inducted into the "Adoption Hall of Fame".Contact Details:Email: nathan@gwilliam.com Business: PodUpWebsite: https://podup.com/ Social Media Instagram: https://www.instagram.com/nathangwilliam Remember to SUBSCRIBE so you don't miss "Information That You Can Use." Share Just Minding My Business with your family, friends, and colleagues. Engage with us by leaving a review or comment on my Google Business Page. https://g.page/r/CVKSq-IsFaY9EBM/review Your support keeps this podcast going and growing.Visit Just Minding My Business Media™ LLC at https://jmmbmediallc.com/ to learn how we can help you get more visibility on your products and services. 

#270: Was bedeutet Erfolg mit einem Podcast wirklich?In dieser Episode interviewe ich Business- und Mindset-Coach Julia Lakaemper. Wir sprechen darüber, wie sie mit Klarheit, Wiederholung und Verbindlichkeit einen Podcast aufgebaut hat, der echte Nähe schafft und ihr Business nachhaltig wachsen lässt.Du erfährst, warum Wiederholung im Content Marketing eine bewusste Strategie ist, weshalb Authentizität mehr bewirkt als perfekte Skripte und wie du deine Produktionsprozesse so organisierst, dass sie dich nicht ausbremsen. Außerdem geht es um Commitment – als unterschätzten Erfolgsfaktor im Podcasting.Diese Episode ist für dich, wenn du deinen Podcast strategisch UND menschlich führen willst.Mehr über Julia Lakaemper findest du hier: Julias Website: https://julia-lakaemper.com/Money Mindset Freebie: https://julia-lakaemper.com/money-mindset-money-love/Julia auf Instagram: https://www.instagram.com/julialakaemper/Der Mindset Podcast: https://julia-lakaemper.com/podcast/Julia auf LinkedIn: www.linkedin.com/in/julialakaemperAlle Links zu Podcastwonder: → Minikurs für 0 € sichern https://podcastwonder.com/3-dinge-vor-dem-podcaststart/ → Das Podcast-Starter-Toolkit runterladen: https://podcastwonder.com/podcast-starter-toolkit/ → Du wünschst dir Unterstützung für deinen Podcast? Buch dir dein kostenloses Kennenlerngespräch

Are you exhausted from trying to keep up with trending sounds and dances just to get a few podcast downloads? Many podcasters feel trapped on a social media hamster wheel, believing that if they aren't posting daily, their show simply doesn't exist. But what if the best way to build your audience has nothing to do with social media at all? In this episode of Podcasting Unlocked, Alesia Galati reveals the results of her own break from social media and shares a powerful 4-part framework for podcast audience-building that relies on search and collaboration rather than the whim of an algorithm. This week, episode 264 of Podcasting Unlocked is about how to grow your podcast without posting on Instagram! In this episode of Podcasting Unlocked, I'm sharing the importance of exploring options outside of social media for growing your podcast and actionable steps you can take right now to grow your audience without burning yourself out with daily social media posts. I also chat about the following: Writing clear, descriptive titles for search engines, not yourself.Leveraging the power of podcast guesting on similar, relevant shows.Treating Pinterest as the visual search engine that it is for lont-term traffic to your podcast.Partnering with other creators for email newsletter swaps to get in from of audiences already similar to your own.Social media should be a tool, not a trap. Here is your challenge for the week: Go dark on social media for seven days. Instead of scrolling or posting, spend that time optimizing your back catalog SEO. Update five old titles and descriptions and see what happens to your organic reach.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ CONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Work with Alesia 1:1LINKS MENTIONED:Ep 176: Unlocking the Power of Press Releases for Your Podcast with Mickie KennedyEp 211: Maximizing Podcast Reach Through Repurposing with Deirdre TshienEp 140: Mastering Keyword Research and SEO for your Podcast with Lauren GaggioliEp 196: Overcoming Fear & Using Podcast Guesting for Business Growth with Robin WaiteEp 212: Mastering Pinterest SEO for More Downloads with Ruby RingoProud member of the Feminist Podcasters Collective.

He lost $65,000 USD to a bad publishing deal.Two years later, he built a 6-figure business using LinkedIn DMs.In this episode of LinkedIn Riches, I sit down with HJ Chammas to unpack how he went from a devastating business loss to landing 50+ clients — without paid ads, spammy outreach, or chasing vanity metrics.If you're a coach, consultant, or small business owner wondering whether LinkedIn lead generation still works in 2026, this episode is proof that it does - when you do it the right way.WHAT YOU'LL DISCOVER:0:54 - The $65k mistake that changed everything2:22 - How HJ rebuilt after getting burned5:34 - How a free book sparked a new business6:35 - The relationship-first LinkedIn DM strategy that actually converts9:12 - Why books are still the best authority builder15:03 - The business model behind turning a book into clients20:57 - Publish, Promote, Monetize - HJ's 3-part framework28:47 - How to structure your LinkedIn profile for inbound leads32:08 - The exact LinkedIn DM flow that opens real conversations33:22 - The “icebreaker” message that gets 50%+ reply rates39:06 - The free audit strategy that builds instant trustEPISODE LINKSConnect with HJ Chammas on LinkedIn: https://www.linkedin.com/in/hjchammas/Visit the Authority Publishing Website: https://authority-publishing.com/ 

Drop us a message!In this episode, we're joined by Sharon Gwati, Demand Generation Manager at Agilio Software, to explore how data storytelling can transform the way marketers design and optimise customer journeys. Drawing on insights from her BrightonSEO talk, Sharon explains how principles from hip hop, rhythm, and flow can help marketers rethink how owned data is structured and used.We unpack the most common mistakes brands make with owned data, why dashboards alone don't create clarity, and how narrative thinking leads to smoother, higher-converting SaaS customer journeys. Sharon also shares lessons from working with global brands and fast-moving SaaS teams, revealing how data can genuinely shape customer behaviour when used with intent.Plus, we're also speaking to Michelle Jay, Head of Social at Giraffe Social, to get her thoughts on why trust remains one of the most powerful (and hardest to measure) drivers of engagement, conversion, and long-term loyalty. We explore how marketers can build and protect trust in social-first, highly visible environments.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM. About Giraffe Social's Social in 10 Podcast Giraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail. Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the curve. Whether you're managing multiple clients or growing your brand in-house, each episode is packed with actionable insights… all delivered in under ten minutes. Hosted by the Giraffe Social team, this is your fast, fun, no-fluff guide to making sense of social. New episodes every week, so tune in and level up your marketing game!

155 | Fragerunde! Heute gehen wir mal in eure Fragen abseits von Instagram & Reichweiteaufbau rein. Ich beantworte eure Community-Fragen ehrlich: Wie gehe ich mit Menschen um, die meine Preise in Frage stellen? Wo ziehe ich meine persönliche Grenze bei Marketing & Manipulation? Und was passiert gerade privat hinter den Kulissen?Diese Fragen beantworten wir in der heutigen Folge:Wann ist die Hochzeit? Wer nimmt welchen Namen an oder behalten wir unsere?Wie gehst du mit Menschen um, die deine Preise in Frage stellen?Gibt es ethisches Marketing oder geht es immer mit einer gewissen Manipulation einher?Wie sieht dein Alltag aus? Ablauf/Struktur/…Welche finanziellen Ziele hast du? (Beruflich/Privat)Es gibt persönliche, aber auch berufliche Behind-The-Scenes Einblicke, Learnings aus Jahren Selbständigkeit & neue Impulse für euer Business.. . . . . . . . . . . . . . . . . . . . . . . .Wenn du mit mir zusammenarbeiten möchtest, dann melde dich am besten direkt hier:https://mutmarketing.at/work-with-me/oder via Email an hello@mutmarketing.at.. . . . . . . . . . . . . . . . . . . . . . . .Hol dir hier 97 virale Hooks für deinen IG Content:https://mutmarketing.at/hooks/. . . . . . . . . . . . . . . . . . . . . . . .INTRO:Music from #Uppbeat (free for Creators!):https://uppbeat.io/t/andrey-rossi/seize-the-dayLicense code: PHWYGID1EUO06E52. . . . . . . . . . . . . . . . . . . . . . . .Welcome To Bold Biz Diaries!

Demetria Zinga is the founder of Soul Podcasting Collective, a boutique agency that helps purpose-driven entrepreneurs launch and grow meaningful podcasts.    Join my PodFather Podcast Community ⁠⁠⁠⁠⁠⁠⁠ ⁠⁠https://www.skool.com/podfather/about⁠⁠⁠⁠⁠     Start Your Own SKOOL Community ⁠⁠⁠⁠⁠https://www.skool.com/signup?ref=c72a37fe832f49c584d7984db9e54b71⁠⁠⁠⁠⁠     Join our Brain Fitness SKOOL Group ⁠⁠⁠⁠⁠https://www.skool.com/brainfitness/about⁠⁠⁠⁠⁠     #podcasting #Podcastmarketing #podcastingtips   Join Podmatch ⁠⁠ ⁠⁠⁠⁠⁠https://www.joinpodmatch.com/roy⁠⁠⁠⁠⁠ ⁠   Speaking Podcast Social Media / Coaching My Other Podcasts ⁠ ⁠⁠⁠⁠⁠https://bio.link/podcaster⁠⁠⁠ ⁠⁠⁠   Bio of Demetria ZingaDemetria Zinga is the founder of Soul Podcasting Collective, a boutique agency that helps purpose-driven entrepreneurs launch and grow meaningful podcasts. With over 20 years of experience in digital marketing and podcasting, she has hosted multiple top-ranking shows and helped countless creatives turn their ideas into soulful, standout brands.A former homeschool mom turned full-time solopreneur, Demetria is passionate about supporting women—especially mompreneurs and creatives—who feel stuck in tech overwhelm, mindset blocks, or burnout. She's known for her honest, actionable insights that blend strategy with heart, helping entrepreneurs build authority, share their voice confidently, and create lasting impact through podcasting.   What we Discussed:     0:00 Intro     0:21 Who is Demetria Zinga   01:30 Her Podcasting Journey   07:45 How did People listen to Podcast in 2004   08:35 What she wished she had know when she starting Podcasting   12:00 How does it feel when you decide to finish a Podcast   16:06 Does Changing the Name of your Podcast effect the listeners   19:05 Different Podcast Platforms she used   21:10 The Ai on Podbean   21:40 Transfer to a Free planform if you plan on finishing your show   24:40 How to pick the Platform for your Podcast   26:10 Home Schooling   32:27 Having kids while recording a podcast   34:32 Having my son on my Podcast when he was 4yrs   36:30 Should you remove your history from YouTube of another business   39:20 Her Podcast Audit   44:23 The Analytics tell you a lot to improve your Podcast 46:15 Why I edit all my Podcasts myself   47:00 Show you add a Hook at the begining of the Podcast   48:00 Marketing your Podcast is more important than over editing   53:10 Using SEO for your Podcast   55:55 Monetizing your Podcast   58:22 Promoting Yourself and finding Guests that can be a Client   1:00:19 How to Navigate Social Media for your Podcast   1:06:20 Software that Demetris & Roy Recommends   How to Contact Demetria Zinga ⁠https://soulpodcasting.com/⁠ ⁠https://www.instagram.com/soulpodcasting/⁠    

Podcast growth doesn't happen by accident, and it certainly doesn't happen by shouting into the void of social media without a plan. In this episode of Podcasting Unlocked, Alesia curates the best insights from four industry experts to help you move from invisible to influential. This week, episode 263 of Podcasting Unlocked is about your podcast visibility roadmap!In this episode of Podcasting Unlocked, our experts are sharing the importance of making a strategic plan for your podcast marketing and actionable steps you can take right now to bring in new audience members. We also chat about the following: Make the Customer the Hero: Stop positioning yourself as the hero of your podcast. To resonate with your audience, your messaging must clearly define your listener's problem and position your expertise as the guide that helps them win.Build Authority with Creative PR: Use Top 10 lists or unique industry rankings to establish your show as a primary resource. Creative PR isn't just about news; it's about positioning your thought leadership in a way that search engines and listeners can't ignore.Implement the Four-Post Social Plan: Abandon the post every day grind. Focus on a strategic cycle that builds awareness, shares a unique perspective, provides a behind-the-scenes look, and finishes with a clear call to action to drive your audience to your latest episode.Repurpose with Intention: Don't try to be everywhere at once. Pick one or two primary platforms where your audience actually hangs out and master those before expanding. Quality and intentionality on one platform outperform mediocre presence on five.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ CONNECT WITH:Lauren CockerellMickie KennedyKatie BrinkleyDeirdre TshienCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Work with Alesia 1:1LINKS MENTIONED:Ep 168: The Power of StoryBrand in our Podcast Content with Lauren CockerellEp 176: Unlocking the Power of Press Releases for Your Podcast with Mickie KennedyEp 211: Maximizing Podcast Reach Through Repurposing with Deirdre TshienEp 229: Promoting Your Podcast on Social Media with Katie BrinkleyProud member of the Feminist Podcasters Collective.

Auch in der Podcastbubble gibt es immer wieder Glaubenssätze, die wahre Spielverderber sind. Zeit, ihnen die Grundlage zu nehmen und sie auf ein besseres Fundement zu stellen. Schließlich haben wir schon genug zu tun mit Vorbereitung, Technik und Podcast-Marketing. Da brauchen wir nicht noch doofe Annahmen.

You can have a growing podcast, consistent downloads, and listeners who genuinely enjoy your episodes — and still feel frustrated that none of it is turning into clients. If you've ever wondered why people listen faithfully but never buy, this episode will make things click.In today's conversation, I'm unpacking the real reason podcast listeners don't become clients — and it's probably not what you think. Most people assume the issue is content quality, confidence, or not “selling hard enough.” In reality, the problem usually lives much deeper in how the podcast is positioned inside the business.A profitable podcast isn't built by accident. Online visibility alone doesn't create revenue, and growing a loyal audience doesn't automatically lead to sales. If your podcast exists as content instead of a strategic business asset, it can build trust without ever creating momentum. That's where so many small business owners get stuck.This episode explores the hidden gap between having listeners and converting them into clients — and why traditional podcast marketing advice often misses the mark. We talk about why focusing only on downloads can quietly stall your growth, and how monetizing a podcast requires a very different way of thinking about your show from the beginning.If you've ever felt confused about how podcast monetization actually works — beyond ads or sponsorships — this conversation will challenge a few assumptions. We'll also touch on how podcasts can support passive income and client growth when they're connected to a clear business strategy, not just great conversations.If you're trying to market online, attract more clients, and turn your podcast into something that actually supports your business instead of draining your energy, this episode is for you.Hit play and let's talk about what's really keeping your podcast listeners from becoming clients — and what changes when you fix it.Ready to turn your podcast into a real business asset? If you already have a podcast that isn't making money — or you're thinking about starting one and want to do it right from day one — I'm hosting a FREE, live training that will show you exactly how to build a podcast that actually supports your revenue. Inside the Profitable Podcast Kickstarter, I'll walk you through how to: • connect your podcast to a real offer • stop creating content that goes nowhere • turn listeners into clients — without living on social media

In dieser Folge machen wir weiter in der Reihe „Social Media und ethisches Marketing – wie passt das zusammen?“.Und heute geht es um die Frage, wer eigentlich für das Wohlergehen der Menschen auf Social Media verantwortlich ist – jeder für sich oder doch die Plattformen?ShownotesWebsite | Newsletter | Onlinekurse | Bücher

Drop us a message!In this episode, we're joined by Emma Gordon, Director at Bydand Strategic Communications, to explore how ambitious brands turn big ideas into clear, actionable communication strategies.Emma shares how strong internal communications help teams stay aligned during growth and change, and what bringing colleagues along the journey unlocks for trust, culture, and reputation.We also discuss how leaders are rethinking AI training, where it fits into day-to-day work, and how advisors decide where to focus first across growth marketing, reputation management, and strategy.In the news segment, Phil Treagus-Evans, CEO at Giraffe Social, breaks down the rise of personal branding. Learn how marketers can support founders and employees to build credibility on platforms like LinkedIn and TikTok, without losing individuality or brand alignment.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM. About Giraffe Social's Social in 10 Podcast Giraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail. Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the curve. Whether you're managing multiple clients or growing your brand in-house, each episode is packed with actionable insights… all delivered in under ten minutes. Hosted by the Giraffe Social team, this is your fast, fun, no-fluff guide to making sense of social. New episodes every week, so tune in and level up your marketing game!

Discover how AI is transforming podcast marketing for small businesses, slashing production time and costs while automating content creation and distribution. Learn why seventy-five percent of B2B decision makers tune in and how you can scale without burning out. Read more at https://ampifire.com/blog/best-article-to-podcast-ai-tools-2025-edition/ AmpiFire City: London Address: London Office 15 Harwood Road, , London, England United Kingdom Website: https://ampifire.com/

154 | In dieser Folge nehme ich dich mit hinter die Kulissen meiner Content-Routine und zeige dir die Tools & kleinen Gadgets, die bei mir wirklich jeden Tag im Einsatz sind. Dinge, die mir helfen, schneller Ideen festzuhalten, strukturierter zu arbeiten & Content umzusetzen, ohne mich im Prozess zu verlieren.Unter anderem sprechen wir über…

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Today's episode is a case study episode, and I'm taking you behind the scenes of my Evergreen Marketing Accelerator client, Sarah Lovell's, podcast marketing strategy. This strategy has resulted in her generating over 20 leads for her 1:1 coaching, building a waitlist for her 1:1 coaching, and increasing her downloads by 860% in just one year. You'll hear from her on why she joined the Evergreen Marketing Accelerator, the strategies she learned, and how these same strategies are still growing her business one year later.In this episode, you will learn:Sarah's podcasting journey as an executive functioning and ADHD coachThe podcast marketing strategy that grew Sarah's business and allowed her to stop using Instagram for her marketingThe results Sarah saw while in the Evergreen Marketing Accelerator, and continues to see a year laterResources Mentioned in Today's Episode:Apply to the Evergreen Marketing AcceleratorIdeas to Action: A 12 week executive function coaching program for women business owners.Connect with Sarah Lovell:WebsiteFrom Stuck to Started PodcastFree Resource: ADHD Action Plan Private Podcast Ways I Can Serve You:Join the Evergreen Marketing Era NewsletterEvergreen Marketing AcceleratorVIP Podcast LaunchMonthly Podcast ManagementRecommended Podcast + Business Tools:Email Marketing: Flodesk (14-day Free Trial)Podcast Hosting:

Send us a textIn this episode of Imperfect Marketing, I sit down with Virginia Elder, podcast strategist and founder of a podcasting-for-business agency. We talk about how podcasting builds trust, drives leads, and becomes a powerful growth tool—without chasing perfection.We cover:Why Imperfection Builds TrustHow over-editing hurts connectionWhy pauses, breaths, and authenticity matterThe danger of sounding “too polished”Podcasting for Business (Not Just Downloads)Why podcasts should support your core businessHow podcasting turns listeners into leadsWhy sponsorships aren't the best fit for most service businessesThe C.R.A.F.T. FrameworkContent: Speak directly to your ideal client's real concernsRepurpose: Turn episodes into video clips, emails, blogs, and postsAsk: One clear call to action—every timeFeature: Guests who serve your audience and business goalsTrack: Measure leads, referrals, speaking gigs, and opportunitiesPractical Podcasting AdviceStart monthly if weekly feels overwhelmingUse tools like Riverside or Descript to simplify productionChoose a podcast name people actually search forIf you're using (or considering) a podcast as part of your marketing strategy, this episode will help you stop overthinking and start using it intentionally.Connect with Virginia Elder:Website: https://podcastabundance.com/LinkedIn: https://www.linkedin.com/in/virginiaelder/Facebook: https://www.facebook.com/podcastabundance Looking to leverage AI? Want better results? Want to think about what you want to leverage?Check and see how I am using it for FREE on YouTube. From "Holy cow, it can do that?" to "Wait, how does this work again?" – I've got all your AI curiosities covered. It's the perfect after-podcast snack for your tech-hungry brain. Watch here

Michelle Nezat is the host of the More Than a Song podcast and has been podcasting since 2014. A marketer by education and trade  Join my PodFather Podcast Community ⁠⁠⁠⁠⁠ ⁠https://www.skool.com/podfather/about⁠⁠⁠⁠     Start Your Own SKOOL Community ⁠⁠⁠⁠https://www.skool.com/signup?ref=c72a37fe832f49c584d7984db9e54b71⁠⁠⁠⁠     Join our Brain Fitness SKOOL Group ⁠⁠⁠⁠https://www.skool.com/brainfitness/about⁠⁠⁠⁠     #podcasting #Podcastmarketing #podcastingtips ==================== Join Podmatch ⁠⁠ ⁠⁠⁠⁠https://www.joinpodmatch.com/roy⁠⁠⁠⁠ ⁠   Speaking Podcast Social Media / Coaching My Other Podcasts ⁠ ⁠⁠⁠⁠https://bio.link/podcaster⁠⁠ ⁠⁠⁠ ==================== Bio of Michelle NezatMichelle Nezat is the host of the More Than a Song podcast and has been podcasting since 2014. A marketer by education and trade, she recently released her first novel, "A Seat at the Table" where the main character is a young marketing entrepreneur...write what you know! She is passionate about helping others discover and meditate on God's Word for themselves which is what drives the content of her podcast and her novel. but is always up to help others enter the podcasting world as a way to pay it forward for those who have helped her along the way.   What we Discussed:     0:00 Intro     0:26 Who is Michelle Nezat   01:25 Her Podcast Journey Starting in 2014   05:20 Overcoming Copyright of Music on your Podcast   07:15 Different Podcast Hosting Platforms   09:45 Dynamic Inserts   11:05 Do not accept the Nasty Comments   13:55 Getting diferent * Reviews is not a bad thing   19:15 Monetization her Show   23:45 Platform for Courses   28:30 Have your Name as the Brand   31:25 Re-Mastering Old Content   35:20 Getting content out   38:00 The Advantages of a Podcast Tour.   41:15 What her Book is about   44:00 Marketing Tips for your show   47:20 Should you Trim your email list   How to Contact Michelle Nezat ⁠https://michellenezat.com/⁠   ⁠https://www.facebook.com/MichelleLNezat/⁠   ⁠https://x.com/michellenezat⁠   ⁠https://www.youtube.com/@michellenezattv⁠   ⁠https://www.linkedin.com/in/michellenezat/⁠    

Many purpose-driven podcasters reach major episode milestones only to realize their backlog feels like a content graveyard, where great insights go to be forgotten. This leads to missed opportunities for podcast growth, lower engagement, and stagnant lead generation. If you feel like your past hard work isn't working for you anymore, this episode of Podcasting Unlocked is your wake-up call. In this episode of Podcastin Unlocked, you'll learn how to breathe new life into old episodes, reduce listener overwhelm, and turn your archives into a consistent source of income and authority as Alesia explores how to transform your extensive archive into a strategic asset. She also breaks down the four essential pillars of backlog repurposing: Growth, Engagement, Impact, and Conversion. This week, episode 261 of Podcasting Unlocked is about repurposing your podcast content for growth, engagement, and revenue! In this episode of Podcasting Unlocked, I'm sharing the importance of SEO and discovery for podcast growth and actionable steps you can take right now to utilize your backlog of content to build trust with your audience and bring in new clients. I also chat about the following: Pillar 1: Growth through SEO Audits – Stop letting bad titles hide your best work. Identify your top-performing past episodes and perform an SEO audit by renaming titles and updating descriptions with high-intent keywords to improve discoverability in podcast players.Pillar 2: Engagement with Curated Playlists – Deep backlogs can overwhelm new listeners. Reduce the "barrier to entry" by creating curated playlists around specific themes—such as "Business Strategy" or "Self-Discovery"—to guide your audience through your most valuable content.Pillar 3: Impact through Authority Building – Use your archives to cement your professional reputation. Create "RoundUp" episodes or "Best Of" segments that showcase your expertise and remind your audience why you are a leader in your niche.Pillar 4: Conversion using Dynamic Ads – Your old episodes are still being discovered by new listeners every day. Update your dynamic ads in your backlog to ensure your current offers, lead magnets, and calls to action are reaching those "evergreen" ears.Your backlog shouldn't be a source of guilt; it should be your greatest business tool. My challenge for you this week is to pick just one pillar. Either rename five old episode titles for better SEO or curate a simple 5-episode playlist for your new listeners. Don't let your impact stop at the release date.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ CONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Work with Alesia 1:1LINKS MENTIONED:Ep 135: Setting Business Podcast GoalsEp 255: Creating Your Podcast Emergency PlanProud member of the Feminist Podcasters Collective.

Drop us a message!In this episode, Aigerim Mullen, Marketing Manager at Abbott, shares how her experience across clinical, academic, and commercial environments shapes her approach to healthcare and medical device marketing. We explore what strong marketing leadership looks like in a sector where patient outcomes, regulation, and innovation all intersect.Aigerim breaks down how to keep marketing genuinely patient-centred while still supporting commercial growth, and how to balance scientific credibility with clear, accessible communication that works for both clinicians and wider audiences.The conversation also looks ahead at the future of healthcare marketing, covering emerging challenges and opportunities for leaders navigating rapid technological and regulatory change.Plus, we're also speaking to Elena Nikiforova, Social Media Manager at Giraffe Social, to get her thoughts on using social listening to uncover sentiment, trends, and unmet needs… and how marketers can use these insights to build more empathetic, proactive brand strategies.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM. About Giraffe Social's Social in 10 Podcast Giraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail. Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the curve. Whether you're managing multiple clients or growing your brand in-house, each episode is packed with actionable insights… all delivered in under ten minutes. Hosted by the Giraffe Social team, this is your fast, fun, no-fluff guide to making sense of social. New episodes every week, so tune in and level up your marketing game!

Marianne Hickman is an international speaker, speaker trainer, and personal mentor who has graced over 2,000 stages worldwide. She's not just a speaker—she's a powerhouse in helping industry experts monetize their message and turn their speaking into a profitable business.    Join my PodFather Podcast Community ⁠⁠⁠https://www.skool.com/podfather/about⁠⁠⁠   Start Your Own SKOOL Community ⁠⁠⁠https://www.skool.com/signup?ref=c72a37fe832f49c584d7984db9e54b71⁠⁠⁠   Join our Brain Fitness SKOOL Group ⁠⁠⁠https://www.skool.com/brainfitness/about⁠⁠⁠   #podcasting #Podcastmarketing #podcastingtips ==================== Join Podmatch ⁠⁠ ⁠⁠⁠https://www.joinpodmatch.com/roy⁠⁠⁠ ⁠ Speaking Podcast Social Media / Coaching My Other Podcasts ⁠ ⁠⁠⁠https://bio.link/podcaster⁠ ⁠⁠⁠ ==================== Bio of Marianne Hickman Marianne Hickman is an international speaker, speaker trainer, and personal mentor who has graced over 2,000 stages worldwide. She's not just a speaker—she's a powerhouse in helping industry experts monetize their message and turn their speaking into a profitable business.From being a single mom on food stamps to running a thriving business with her husband and raising six incredible children, Marianne knows firsthand the power of crafting a message that moves people to action.Through her programs Marianne equips her clients with the tools to own the stage, deliver unforgettable presentations, and turn those moments into measurable results.   What we Discussed:   0:00 Intro   0:20 Who is Marianne Hickman   01:18 What she covers on her Podcast   03:45 Interviewing the Authors   04:22 Let People know who you would like to Interview   05:25 Use different Social media to contact people   06:06 Use Threads for your Podcast   10:54 Improving your YouTube   14:40 Batch Recording   17:17 Should you put the Number of the episode on your Podcast   19:43 Don't Start a Podcast unless you commit to 2000 Episodes   21:35 What is the Platform Lemonade   23:00 Figuring out Tik Tok   26:23 You do not know what will go virual   27:30 Be aware of companies promising Virual Videos   29:20 People pay to make them appear on Forbes and videos   33:05 Do not think that you need Millions of downloads   35:25 Enjoy what you are doing   38:25 How to give yourself Energy from within   40:00 Creating a SKOOL Platfrom   46:00 Affiliates for SKOOL   48:00 Skool Group Options   53:00 Software she uses for her Podcast   57:40 Using Ai for her Business     How to Contact Marianne Hickman ⁠https://mariannehickman.com/⁠   ⁠https://www.youtube.com/@Marianne_Hickman⁠   ⁠https://www.facebook.com/MarianneEHickman/⁠ ⁠https://x.com/Marianne__ME⁠   ⁠https://www.instagram.com/marianne__hickman/⁠   ⁠https://www.linkedin.com/in/marianne-hickman-speaker-coach-662b294/⁠   ⁠https://www.tiktok.com/@marianne__hickman⁠   ⁠https://www.threads.com/@marianne__hickman⁠ ___________________

If you've ever wondered how some podcasters manage to publish consistently without burning out, this episode breaks it down.In this episode, I'm walking you through the podcast recording system I use to plan, record, and release three podcast episodes every week. This is the exact process that has allowed me to build the level of show I have today — one that's consistent, sustainable, and actually supports a well-run business.I share how I plan my week, how I batch podcast episodes, and how I structure my recording days so podcasting doesn't take over my calendar or my energy. This podcast recording system is not about hustling or creating more content. It's about building a repeatable process that allows your podcast to grow steadily over time.We'll talk about how I decide what gets recorded, how far ahead I plan, and how this system supports effective podcast marketing without relying on daily social media. I also explain why consistency matters more than intensity, how structure protects creativity, and why most podcasters struggle not because of talent — but because they don't have a clear recording workflow.This episode is especially helpful if you're trying to stay consistent with your podcast, if you're struggling to keep up with content creation, or if you want your podcast to feel like part of your business instead of another obligation. Whether you're starting a podcast, restarting a podcast, or refining an existing one, this podcast recording system will give you a practical, realistic way to think about publishing regularly.If your goal is to build a strong podcast that grows over time — one that reflects the quality of your work and supports your business — this episode will show you exactly how I plan and record my show to make that possible.Ready to turn your podcast into a real business asset? If you already have a podcast that isn't making money — or you're thinking about starting one and want to do it right from day one — I'm hosting a FREE, live training that will show you exactly how to build a podcast that actually supports your revenue. Inside the Profitable Podcast Kickstarter, I'll walk you through how to: • connect your podcast to a real offer • stop creating content that goes nowhere • turn listeners into clients — without living on social media

Podcasting has been revolutionized with the integration of AI technologies. Podcasters can now save time and produce better content with the help of AI tools. In this episode, we discover how AI can be used to enhance audio quality, generate show notes, and provide personalized content recommendations. We also explore Descript , an editing tool that uses AI-powered tools to generate voiceovers and speaker labels, and otter.ai, a transcription tool with keyword search highlighting and collaboration tools.Chat GPT can even suggest fresh content ideas that spark creativity. We learn about OpenAI's more predictable and cheaper usage, the important role of visuals, and the benefit of using AI in social media marketing.However, we also acknowledge that AI tools should not replace human creativity or authenticity, and it's vital to strike a balance between using these tools effectively and making content unique.Join us in discovering the future of AI in podcasting through experimentation and find out how it can help you create more engaging and accessible content.Topics discussed in this episode:- The benefits of AI in podcasting- Descript Studio editing tool- Chat GPT content idea generation- PodcastMarketing.AI for show notes, descriptions, and social media posts- Sourcing guests, finding topics, and creating episode outlines through AI- Advancements in AI, such as the use of voice assistants- The importance of balancing AI with personal touch and authenticityEntities mentioned:- Descript - PodcastMarketing.AI- Chat GPT- Dubb- Capsho- Canva- OpenAISave Frustration. And time!Let my team and I save you the time and frustration it takes to edit a podcast. From start to finish, we can help you share your story with the world with minimum fuss and cost. – Niall Mackay, The Podcast GuyFor my Audience Only: Audio Episodes Edited for ONLY $27! Save $127!!Book a FREE consultation now!Need a stunning new logo for your brand? Or maybe a short animation?Whatever you need, you can find it on Fiverr.I've been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!These are the programs the Seven Million Bikes Podcasts uses. These are affiliate links so they will give us a small commission, only if you sign up , and at no extra cost to you! You'll be directly supporting Seven Million Bikes PodcSend us a textEmail me (niall@sevenmillionbikes.com) or contact me on Seven Million Bikes Podcasts Facebook or Instagram to book your free Podcast Audit!Thanks to James Mastroianni from The Wrong Side Of Hollywood for the endorsement! Sign up for Descript now! Need a stunning new logo for your brand? Or maybe a short animation?Whatever you need, you can find it on Fiverr.I've been using Fiverr for years for everything from ordering YouTube thumbnails, translation services, keyword research, writing SEO articles to Canva designs and more!

Episode 203: Automate Your Lead Generation with our FREE online course: https://go.digitaltrailblazer.com/auto-leads-course-freeMost online business owners focus solely on paid ads and social media, missing a critical marketing pillar that could dramatically accelerate their growth.Without earned media, they're stuck building trust one slow touchpoint at a time while competitors fast-track credibility through strategic publicity.In this episode, Christina Lenkowski teaches us how to leverage podcast guesting to position yourself as an instant authority, tap into warm audiences who already trust you, and create a repeatable visibility system that doesn't depend on ads or endless content creation—plus her proven strategies for getting booked consistently and maximizing every appearance.About Christina Lenkowski: Christina is a forward-thinking podcast publicist and educator for business owners, speakers and authors looking to expand their credibility and go from “best-kept secret” to “go-to expert” in their industries through being a guest on other people's podcasts. In 2019, after 13 years working in the PR realm, Christina discovered what being a guest on podcasts did for her online-based business -- since then she's dedicated her work to helping other business owners, particularly women, see the same kind of results. She's been a guest on almost 100 podcasts, including Her Empire Builder, Brand Gravity and The Heather Sager Show, and helped her private clients get booked on over 900 top-rated shows, including Hello Seven with Rachel Rodgers, Superwomen Wellness, Cubicle to CEO, The Copywriter Club and Get Paid with Claire Pelletreau, among others. Take Christina's Podcast Publicity Quiz here: http://www.publicitypodcast.com/Connect with Christina:Website: https://www.publicityxchristina.com/ Instagram: https://www.instagram.com/publicityxchristina/ Facebook: https://www.facebook.com/publicityxchristinaWant to SCALE your online business bigger and faster without the endless hustle of networking, referrals, and pumping out content that nobody sees?Grab our Ultimate Ad Script for Coaches, Agencies, and Course Creators.Learn the exact 5-step script we teach our clients that allows them to generate targeted, high-quality leads at ultra-low cost, so you can land paying customers and clients without breaking the bank on ad spend. Grab the Ultimate Ad Script right HERE - https://join.digitaltrailblazer.com/ultimate-ad-script✅ Connect With Us:Website - https://DigitalTrailblazer.comFacebook - https://www.facebook.com/digitaltrailblazerTikTok: https://www.tiktok.com/@digitaltrailblazerX (Twitter): https://x.com/DgtlTrailblazerInstagram: https://www.instagram.com/DigitalTrailblazer

Drop us a message!Join Lauren Salisbury, Marketing Manager at QA Higher Education, as she shares practical advice for marketers building their careers and reaching global audiences.Learn the key skills and habits that accelerate early-career growth. Discover how to market effectively to international students, adapt messaging across cultures, and keep your brand consistent.Plus, we're also speaking to Phil Treagus-Evans, CEO at Giraffe Social, to get his thoughts on why audiences want to see the people behind brands. From employee spotlights to behind-the-scenes content, discover how to make corporate brands feel more human and relatable.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM. About Giraffe Social's Social in 10 Podcast Giraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail. Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the curve. Whether you're managing multiple clients or growing your brand in-house, each episode is packed with actionable insights… all delivered in under ten minutes. Hosted by the Giraffe Social team, this is your fast, fun, no-fluff guide to making sense of social. New episodes every week, so tune in and level up your marketing game!

Michael Klassen is a seasoned media professional and the visionary co-founder of the 5AM Podcast, which he established in 2019 alongside Susan Klassen. With extensive experience spanning broadcast television, video production, and project management, Michael brings a wealth of industry knowledge to his role as host and producer.  Join my PodFather Podcast Community ⁠⁠https://www.skool.com/podfather/about⁠⁠   Start Your Own SKOOL Community ⁠⁠https://www.skool.com/signup?ref=c72a37fe832f49c584d7984db9e54b71⁠⁠   Join our Brain Fitness SKOOL Group ⁠⁠https://www.skool.com/brainfitness/about⁠⁠   #podcasting #Podcastmarketing #podcastingtips ==================== Join Podmatch ⁠⁠ ⁠⁠https://www.joinpodmatch.com/roy⁠⁠ ⁠ Speaking Podcast Social Media / Coaching My Other Podcasts ⁠ ⁠⁠https://bio.link/podcaster ⁠⁠⁠ ==================== Bio of Michael Klassen As the voice behind the 5AM Podcast, Michael is dedicated to helping listeners thrive through purposeful early rising, cultivating gratitude, and developing an abundance mindset. His engaging interview style and practical approach to personal development have made the podcast a valuable resource for those seeking business insights, lifestyle improvements, and motivational guidance. Michael's background in broadcast television has equipped him with exceptional storytelling abilities and technical expertise, allowing him to create high-quality content that resonates with audiences. In 2025, Michael & Susan expanded the 5AM Podcast platform to include audio-visual episodes available across major platforms including Apple Podcasts, Spotify, and YouTube.   What we Discussed:   0:00 Intro   0:22 Who is Michael Klassen 01:25 His Broadcasting Journey 04:16 Working with his wife on the Podcast and where hosted 05:45 Why he Records on Riverside 06:40 Creating the Shorts from the Interview 07:55 Tube Buddy & VidIQ 08:55 How well do the Video Software works 09:40 The Captions Create better downloads on YouTube 11:07 YouTube now putting out in Different Languages 12:13 Software for Titles 14:00 Ai Software helping with your Podcast 15:20 Riverside Price and advantages 17:10 Monetizating the Podcast 20:05 Creating a Store for your Podcast 21:20 Working with your Wife 22:55 Putting a QR to allow people to find the Episode 25: 25 What the Colour Orange is important for a Pay Button 26:30 Research on Youtube Videos to Improve 28:00 Advertising on YouTube works 29:50 Do not pay to get fake Subscribers 30:25 Giving a Thumbs up from your own Channels 33:00 Improving the Views on Your Shorts 35:00 Putting your Youtube video out on the minute before the 15 mins mark 36:50 Social Media to share your Podcast 40:20 Tik Tok can work for your Podcast 42:35 How Many Hashtags should you use 44:40 Putting Like and Love Symbols in your Videos 46:05 Do not ask for too much of your audience 47:55 His 5am Podcast 51:09 Why you can change your life for the better having a Podcast 54:04 Do the Right thing and Creation rewards you How to Contact Michael Klassen CONNECT WITH 5AM PODCAST: Follow 5AM on our YouTube channel: /@5ampodcastchannel

In this insightful session, Favour Obasi-ike, MBA, MS, a seasoned marketing expert, delves into the intricacies of launching and sustaining a profitable podcast. This episode is a goldmine for anyone looking to move beyond just creating content and build a podcast that generates both impact and income. Favour breaks down the essential strategies for creating a podcast that stands out and delivers tangible results.This session is a must-listen for aspiring and current podcasters who want to understand the business of podcasting. Favour provides a clear roadmap for building a strong foundation for your podcast, from establishing a web presence to leveraging SEO for discoverability. If you're ready to take your podcast to the next level, this episode is packed with actionable advice and expert insights.Need to Book An SEO Discovery Call for Advertising or Marketing Services?>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Book a Complimentary SEO Discovery Call with Favour Obasi-Ike⁠>> Visit Work and PLAY Entertainment website to learn about our digital marketing services>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Join our exclusive SEO Marketing community⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Read SEO Articles>> ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to the We Don't PLAY Podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠>> Purchase Flaev Beatz Beats OnlineIn this episode, you'll learn:[03:34] The foundational idea behind a profitable podcast: impact.[05:34] Why your podcast needs its own website and domain.[08:00] The importance of email capture for building a direct relationship with your audience.[10:10] How to think of your podcast as a separate entity from your main business.[11:06] The concept of creating and building capacity for your podcast.[14:00] How to create a content bank and repurpose your podcast content.[20:01] The significance of SEO in podcasting and how to optimize your show notes.[30:04] How to use your podcast to build a community and generate leads.[39:15] The power of anchor text and how to use it to drive traffic to your website.[43:21] The importance of choosing the right genre and categories for your podcast.[50:00] How to create a content strategy that aligns with your business goals.[59:01] The value of guesting on other podcasts to expand your reach.[01:05:00] How to use your podcast to build a personal brand and establish yourself as an expert in your niche.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today, we're diving deep with a true Silicon Valley powerhouse, Kevin Surace. This man is a legendary innovator, serial entrepreneur, and "edutainer" who has graced the stages of TED, the US Congress, and hundreds of major events, earning accolades like INC Magazine's Entrepreneur of the Year and a CNBC Top Innovator of the Decade. With 93 worldwide patents under his belt, Kevin has led pioneering work on everything from the first cellular data smartphone to human-like AI virtual assistants, and even the energy retrofits of iconic landmarks like the Empire State Building—and he's here to share his dynamic insights on the most disruptive forces shaping our world, including ChatGPT, AI, and digital transformation.Kevin Surace is a Silicon Valey innovator, serial entrepreneur, CEO, TV personality and EDUTAINER. Kevin has been featured in Businessweek, Time, Fortune, Forbes, CNN, ABC, MSNBC, FOX News, and has keynoted hundreds of events, from INC5000 to TED to the US Congress. He was INC Magazines' Entrepreneur of the Year, a CNBC top Innovator of the Decade, World Economic Forum Tech Pioneer, Chair of Silicon Valey Forum, Planet Forward Innovator of the Year nominee, featured for 5 years on TechTV's Silicon Spin, and inducted into RIT's Innovation Hal of Fame. While Kevin has a technical background with 93 worldwide patents, he is known as a highly dynamic speaker who is a true entertainer that is funny, excites people, educates & energizes audiences to action. Mr. Surace led pioneering work on the first celular data smartphone (AirCommunicator), the first plastic multichip semiconductor packages, the first human-like AI virtual assistant (Portico), soundproof drywall, high R-value windows, AI-driven building management technology, Generative AI for QA, supply-chain multivariate auctions, and the window/energy retrofits of the Empire State Building and NY Stock Exchange.Mr. Surace is also an accomplished music director, conductor, Broadway and streaming producer, and percussionist. Kevin's most requested talks include ChatGPT, AI and Automation. It's impact on your life and your company, Bringing Silicon-Valey Disruptive Innovation to Your Organization and Digital Transformation. He customizes each talk to your audience, from 30min to 60min, and is available to expertly moderate conversations and interview luminaries and executives as well as host workshops and events.CONTACT DETAILS Business: Kevin Surace Website: https://www.kevinsurace.com/ Social MediaLinkedIN - https://www.linkedin.com/in/ksurace/ Facebook - https://www.facebook.com/kevin.surace/ Instagram - https://www.instagram.com/kevinsurace/ Remember to SUBSCRIBE so you don't miss "Information That You Can Use." Share Just Minding My Business with your family, friends, and colleagues. Engage with us by leaving a review or comment on my Google Business Page. https://g.page/r/CVKSq-IsFaY9EBM/review Your support keeps this podcast going and growing.Visit Just Minding My Business Media™ LLC at https://jmmbmediallc.com/ to learn how we can help you get more visibility on your products and services. 

Do you spend 45 minutes in a deep, incredible conversation with an expert, only to hit "stop" and never speak to them again? If your podcast guest relationships feel transactional—or worse, non-existent once the recording ends—you are leaving valuable business connections, potential clients, and collaborations on the table. Many podcasters struggle with treating their show as a content factory rather than a networking powerhouse, missing out on the long-term assets these relationships can become. In this episode of Podcasting Unlocked, I'm breaking down my exact six-step workflow to turn a standard interview into a lasting professional relationship. This week, episode 258 of Podcasting Unlocked is about how to turn every podcast guest into a long-term connection, collaboration, or client! In this episode of Podcasting Unlocked, I'm sharing the importance of building trust early with your podcast guests and actionable steps you can take right now to build meaningful relationships with your guests. I also chat about the following: Demonstrate Expertise through Storytelling: During the interview, don't just ask questions—share relevant client success stories and examples of your work. This positions you as an expert to both your listeners and your guest without turning the episode into a full infomercial.The Power of Post-Recording Reciprocity: Use the "golden opportunity" immediately after hitting stop to ask how the guest feels and how you can support their current goals. By offering help first, you trigger the law of reciprocity, often leading to guests asking how they can support you in return.Automate Your Gratitude: Set up a one-week automated follow-up email to thank your guest again and let them know you're working on their episode in the background. This simple touchpoint keeps the connection warm without requiring manual effort for every single guest.Quarterly Re-engagement Strategy: Don't let the relationship die after the release date. Every quarter, use tools to summarize top lessons from your show, quote your past guests, and tag them in social media posts to reignite the conversation and show you genuinely care about their insights.Your guests aren't just a download number; they are humans who can become your greatest collaborators or clients if you treat the relationship with intention . This week, look at your upcoming guest list and ask: What is one way I can support them today?Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ CONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Work with Alesia 1:1LINKS MENTIONED:Creating Conversations Your Guests are Proud to Share with Mai-kee TsangProud member of the Feminist Podcasters Collective.

Drop us a message!Marketing in financial services means navigating some of the toughest creative constraints out there. In this episode, Luke McGrath, Head of Marketing at True Potential, shares how he's managed to grow awareness and engagement in a strictly regulated environment—without sacrificing originality or impact.Luke breaks down the mindset and processes that keep creativity alive within compliance-heavy boundaries, and where he believes automation is creating new opportunities for financial brands to build more meaningful, human connections with customers.We're also speaking to Nikki, a Creative Executive here at Giraffe Social. She unpacks the challenge of maintaining a consistent brand voice across TikTok, LinkedIn, Instagram, and beyond. As audiences jump between platforms, she explores why the strongest brands develop a flexible but unmistakable language system that adapts without losing identity.Want to be featured on the pod? Drop us a voice note on Instagram at @GiraffeSM. About Giraffe Social's Social in 10 Podcast Giraffe Social is a multi-disciplined digital marketing agency specialising in social media marketing based on the South Coast of the United Kingdom. We work with a wide range of industries, spanning from Fintech and L&D, to Beauty and Retail. Social in 10 is a weekly podcast about all things digital marketing. We discuss all the things social media managers want to know, including the latest platform updates, emerging trends, campaign ideas, and best practices to help you stay ahead of the curve. Whether you're managing multiple clients or growing your brand in-house, each episode is packed with actionable insights… all delivered in under ten minutes. Hosted by the Giraffe Social team, this is your fast, fun, no-fluff guide to making sense of social. New episodes every week, so tune in and level up your marketing game!

Most podcast guests show up, share great insights, and walk away with nothing to show for it. In this episode of Conversations with Rich Bennett, podcast guesting expert Lyndsay Phillips explains why that happens and how to fix it.Lyndsay breaks down how entrepreneurs should treat every podcast appearance like a strategic launch, from choosing the right topic to guiding the conversation and repurposing the content long after the episode goes live. You'll learn how to avoid common guesting mistakes, create conversations that convert, and turn podcast interviews into visibility, authority, and real business results.If you've ever been on a podcast and wondered why it didn't lead to opportunities, this episode is a must-listen.Send us a textVote for us hereTar Heel Construction GroupHarford County Living Stamp of Approval for Roofing, Siding and Exterior Services Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showRate & Review on Apple Podcasts Follow the Conversations with Rich Bennett podcast on Social Media:Facebook – Conversations with Rich Bennett Facebook Group (Join the conversation) – Conversations with Rich Bennett podcast group | FacebookTwitter – Conversations with Rich Bennett Instagram – @conversationswithrichbennettTikTok – CWRB (@conversationsrichbennett) | TikTok Sponsors, Affiliates, and ways we pay the bills:Hosted on BuzzsproutSquadCast Subscribe by Email

Many business owners and coaches fall into the trap of the "cookie cutter" podcast: standard intro, standard guest questions, and zero strategy for growth. The result? You're putting in hours of work but missing the mark on lead generation and authority building. In this episode, Alesia sits down with podcast strategist Carl Richards to discuss how to stop being "invisible" and start being "seen and heard". This week, episode 257 of Podcasting Unlocked is about your podcast strategy for collaboration and conversion! Carl Richards has spent more than 25 years behind the microphone, on radio and on stage, entertaining and influencing audiences world wide. He's a 3x best selling author, TEDx Speaker and emcee, Podcast host and the founder and CEO of Carl Speaks and Podcast Solutions Made Made Simple. Carl helps coaches, consultants and other subject matter experts become the go to authority by launching world class podcasts. In this episode of Podcasting Unlocked, Carl Richards is sharing the importance of collaboration and community in podcasting and actionable steps you can take right now to present yourself as an expert in your field. Carl and I also chat about the following: Ditch the "Cookie Cutter" Format: Avoid following the same standard templates and rapid-fire questions as everyone else in your niche . To win in 2026, your show must be "uniquely you," separating your brand from the "yawn podcasts" that lack personality.Reclaim Your Runway: Stop giving 95% of the airtime to your guests. You are the expert and the host; ensure you are sharing your own insights and thought leadership so the audience builds trust with you, not just your guest.Master the Strategic CTA: Don't wait until the final 30 seconds to tell people what to do. Integrate "strategically placed" and conversational calls to action throughout your episode that lead listeners to an assessment, an email list, or a discovery call.Guest with a Plan: When appearing on other shows, don't just "show up." Have a specific goal in mind, such as growing your email list, and use an easy-to-remember link to capture leads.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ CONNECT WITH CARL RICHARDS:LinkedInInstagramCommunication, Connection, Community: The Podcasters' PodcastWebsiteCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Work with Alesia 1:1LINKS MENTIONED:Free Download: 15 Ways to Improve Your Podcast Book Your Free 1:1 Consultation Proud member of the Feminist Podcasters Collective.

Still relying on ads and social media posts to get clients? Podcasting builds trust faster, shortens the sales cycle, and positions you as the go-to expert — without chasing leads.In this episode of The Business Ownership Podcast, I interviewed Nicole Grinnell. Nicole is a 2x business owner and founded Mic'd Up Booking driven by her firsthand experience of the power of podcasting. Her desire is to extend this powerful tool to fellow entrepreneurs and business owners.Nicole comes from a long line of entrepreneurs and small business owners. She launched her first business, Bosun Solutions, in 2017. As the daughter of a Small Business Owner turned Corporate Executive Support- she has unique insight to the needs that the Entrepreneur & CEO face in order to scale their business.Her entire career has been laced with finding family-life balance, from working for her family business, to getting married and having kids in the midst of climbing the corporate ladder. She now has a marriage, two teenage children, and has grown her businesses to $2 million in revenue. Her goal is to help other small businesses succeed. She is a client of her own services and firmly believes that podcasting is a form of marketing that can lead to great networking opportunities and business success.Want to turn conversations into real business opportunities? Learn how to grow your business with podcasting.Check this out!Show Links:Nicole Grinnell on LinkedIn: https://www.linkedin.com/in/nicole-grinnell-b6190515/Book a call with Michelle: https://go.appointmentcore.com/book/IcFD4cGJoin our Facebook group for business owners to get help or help other business owners!The Business Ownership Group - Secrets to Scaling: https://www.facebook.com/groups/businessownershipsecretstoscalingLooking to scale your business? Get free gifts here to help you on your way: https://www.awarenessstrategies.com/

Pool Nation Podcast Episode 283, a special “best of” style episode packed with real conversations, pool industry insights, and business lessons for pool service, repair, and retail pros. Edgar, John “JJ Flawless,” and Zac “the Pool Boy” kick things off with a quick reset for the new year, including Edgar's recap from the BioGuard (BioLab) retailer conference in Tulum, Mexico, plus what Pool Pros should focus on as the season ramps up. From there, this compilation jumps into some of the most talked-about topics in the industry: marketing and branding, algae prevention and green pool recovery, a full backyard and pool giveaway, and the legal side of hiring and HR that most pool companies struggle to navigate. The episode wraps with a fun behind-the-scenes conversation with Pool Pro Magazine about creativity, industry trends, and what it takes to produce standout content in the pool world. If you want a single episode that covers pool business growth, pool marketing, algae troubleshooting, hiring compliance, and industry community, this one delivers. Chapter Timestamps 00:00:00 Welcome to Pool Nation + January reset, season ramp-up, and BioGuard conference recap in Tulum 00:05:00 Crystal Rael (SMP + Ultra Lift): marketing, branding foundations, and leading two companies 00:16:00 Alicia Stephens: why algae is worse this year, chlorine costs, prevention strategy, and treatment approaches 00:33:00 Sponsor break 00:43:00 Josh Sherwood: his story in business and the backyard + pool giveaway (how nominations work) 00:53:00 Leanne: HR and the legal side of hiring, compliance resources, and how to protect your business decisions 01:03:00 Sponsor break 01:07:00 Megan Kendrick (Pool Pro Magazine): behind-the-scenes content creation, industry trends, and the shoot stories 01:14:40 Closing message + where to find Pool Nation, Pool Invoice, and Pool Man University Sponsors (Thank You) Big thank you to our sponsors for supporting Pool Pros and helping us keep the education and conversations rolling: SPPA • Blu-ray XL • AquaStar Pool Products • Natural Chemistry • Raypak • Heritage Pool Supply • Hayward Pool Products • Poolside Tech • US Motors / Nidec Also, thank you to Pool Invoice and PoolManUniversity.com for supporting pool industry training and business systems.

Melanie Gorman is the founder and Chief Strategist of Crownsville Media, an SEO and digital marketing agency that helps therapists, healers, and small business owners grow thriving practices online.  Join my PodFather Podcast Community ⁠https://www.skool.com/podfather/about⁠   Start Your Own SKOOL Community ⁠https://www.skool.com/signup?ref=c72a37fe832f49c584d7984db9e54b71⁠   Join our Brain Fitness SKOOL Group ⁠https://www.skool.com/brainfitness/about⁠   #podcasting #Podcastmarketing #podcastingtips ==================== Join Podmatch ⁠⁠ ⁠https://www.joinpodmatch.com/roy⁠ ⁠ Speaking Podcast Social Media / Coaching My Other Podcasts ⁠ ⁠https://bio.link/podcaster ⁠⁠ ==================== Bio of Melanie Gorman Melanie Gorman is the founder and Chief Strategist of Crownsville Media, an SEO and digital marketing agency that helps therapists, healers, and small business owners grow thriving practices online. With a master's degree in Counseling Psychology and more than two decades of experience in mental health and digital publishing, Melanie bridges the gap between healing work and online visibility.Today, through her “Common Sense SEO” approach, Melanie teaches her clients how to turn their websites into lead-generating machines — without gimmicks or overwhelm. She specializes in helping clients grow cash-based services and using content marketing to scale sustainably.In addition to SEO, Melanie is a leading voice in making AI practical and empowering for small businesses. She helps demystify AI tools and teaches her clients how to use them with integrity, strategy, and heart — so that business owners can work smarter, not harder, and stay true to their voice.   What we Discussed:   0:00 Intro   0:24 Who is Melanie Gorman   02:30 Melanie's Career   04:48 Your Tango was created and her duties   06:10 Be Prepare to Change and Update   08:20 How Google and other Social Media Platforms can take things away   10:30 How to Navigate Censorship   11:45 The importance of Your About Page   14:20 Are Newsletter's as Important Now   17:10 Keeping the separate in a different video channels   18:10 Owning your own Website has Major advantages   21:30 Court Case with Ai searching Paid content   22:15 Things to do with Ai and what to avoid   27:38 Can Ai tell us what's the best way to get SEO   32:00 You Must Measure the Data   33:25 Support is not giving a heart but listening to the content   36:25 Interest Metrics   39:00 What her company offers    40:00 Been too close that you make errors on your own website   How to Contact Melanie Gorman  ⁠https://crownsvillemedia.com/⁠   ⁠https://www.linkedin.com/in/melaniegorman/⁠   ⁠https://x.com/melanie360⁠ ___________________

We're jumping right into all things podcasting in this week's episode of Pivot Ball Change. If you've been enjoying the first few episodes of the show, this is your friendly reminder that ratings and reviews truly make a difference. I break down how long it actually takes reviews to show up on Apple Podcasts and why they matter more than you might think, especially for newer shows.I also take you behind the scenes of how this episode was recorded while we're on winter break, with my kids and husband home full-time. It's a real-life look at what it can take to create content as a working mom and why flexibility isn't just something I talk about — it's something I actively live out in both my life and my business.In this episode, I share what the back-and-forth can look like as a podcast editor and why my schedule has to stay flexible depending on when client content comes in. I explain why Pivot Ball Change primarily works with moms and how flexibility is one of our core values, not just for ourselves but for the clients we serve. If you're balancing business, motherhood, and creativity, this part of the conversation will feel especially relatable.One of our clients released a new episode this week that truly hit home for me while I was editing it. I share which episode it was and why I wish a conversation like that existed when I was navigating my own secondary infertility journey. I also get candid about losing a client and why it's an important reminder that you won't win everyone — and that doesn't mean you're failing. Plus, I share a very exciting announcement for the Pivot Ball Change network and introduce you to our newest client and why I'm so excited to be editing this show.If you've ever wondered what “good” podcast numbers actually look like, I pull back the curtain and share my own download numbers so far, how they compare to my Instagram following, and the other marketing tools I'm using to grow the show. I also talk through my plan for 2026 and what I'm hoping to experiment with to increase downloads. You'll hear about all the ways you can work with us at Pivot Ball Change in 2026 if starting a podcast is one of your goals, including transparent pricing, services, and what I'm personally aiming for with this podcast next year.I also dive into a listener-submitted question about the fear of starting a podcast and worrying about what other people will think. I share my honest thoughts on navigating that fear, why it never fully goes away, and how learning to move forward anyway is often the most important part of the process.To wrap things up, I cover this week's three F's — food, fashion, and fun — and decided to switch things up by adding a fourth F: fiction. I share some of my favorite books from 2025, along with a few that didn't quite live up to the hype. I talk about one habit that's made a huge difference in how I approach food and feeding my family, along with a favorite crockpot recipe that's perfect for busy weeks. And for fashion, I'm here to remind you that an all-black outfit will always be a classic.Let's Connect! Book Your Podcast Consultation Today: https://www.pivotballchange.com/services Follow Pivot Ball Change on Instagram: https://www.instagram.com/pivotballchange/ Visit Pivot Ball Change's Website: https://www.pivotballchange.com/

Are you feeling like your podcast has become a never-ending chore rather than a creative outlet? A rigid path of weekly production - without proper workflows - often leads straight to burnout. In this episode of Podcasting Unlocked, we sit down with Jacki Hayes to challenge the status quo of "hustle" podcasting. We dive deep into how to reclaim your capacity by implementing a seasonal approach, optimizing your workflow, and identifying exactly when and what to delegate. This week, episode 253 of Podcasting Unlocked is about time saving systems for podcasters! Jacki Hayes helps creative service providers build businesses that actually work—for them and their clients. She's the go-to when you're ready to stop duct-taping systems together and finally create a business that runs with more ease, clarity, and flexibility. With a sharp eye for strategy and a gift for simplifying the messy middle, Jacki supports business owners who want structure without rigidity. In this episode of Podcasting Unlocked, Jacki is sharing the importance of starting your podcast endeavor with strategy in mind and actionable steps you can take right now to implement systems that will save you time and allow you to work on other parts of your business. Jacki and I also chat about the following: Embrace the Seasonal Break: Taking intentional pauses between seasons isn't just for you—it creates anticipation for your listeners and allows you to "regroup and love your podcast again" instead of it becoming a burden .Build a Content Backlog: To avoid the pressure of weekly deadlines, aim to have a "backpocket" of recorded conversations. This buffer allows you to maintain consistency on the front end without feeling the stress of "Tuesday is coming" on the back end .Systemize Before You Delegate: Use project management tools like ClickUp and document your SOPs (Standard Operating Procedures) before bringing on help. This ensures that when you do hire a virtual assistant or producer, they have a clear roadmap to follow.Personalize Your Workflow: Stop following "cookie-cutter" templates. Whether you are an early-bird perfectionist or a last-minute deadline seeker, your systems should be built around how you actually work best.Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above. Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don't forget to follow, rate and review the podcast and tell me your key takeaways!Learn more about Podcasting Unlocked at https://galatimedia.com/podcasting-unlocked/ CONNECT WITH JACKI HAYES:InstagramHere's What I Learned podcastWebsiteCONNECT WITH ALESIA GALATI:InstagramLinkedInWork with Galati Media! Work with Alesia 1:1LINKS MENTIONED:You Can Do Hard Things: Podcasting, Business, and Burnout with Alesia GalatiFree Download: 15 Ways to Improve Your Podcast Proud member of the Feminist Podcasters Collective.

Why Most Podcasters Quit —And How to Build A Podcast That Lasts w/Scott MillerScott Miller is the host of The Lost Sci-Fi Podcast, a science fiction podcast that has been #1 in 33 countries, with listeners in more than 190 countries and over 3 million listens. He helps podcasters build sustainable growth and create shows designed to last.Links:https://lostscifi.com/https://www.instagram.com/lostscifiguyTags:Content Creation,Entrepreneur,Entrepreneurial Mindset,Ex-Patriot (Expat),Podcaster,Podcasting Tips,Podcast Marketing,Reinvention,Storytelling,Why Most Podcasters Quit —And How to Build A Podcast That Lasts w/Scott Miller,Live Video Podcast InterviewSupport PEG by checking out our Sponsors:Download and use Newsly for free now from www.newsly.me or from the link in the description, and use promo code “GHOST” and receive a 1-month free premium subscription.The best tool for getting podcast guests:https://podmatch.com/signup/phantomelectricghostSubscribe to our Instagram for exclusive content:https://www.instagram.com/expansive_sound_experiments/Subscribe to our YouTube https://youtube.com/@phantomelectricghost?si=rEyT56WQvDsAoRprRSShttps://anchor.fm/s/3b31908/podcast/rss