Podcasts about Evo Terra

  NEW SUBSCRIPTION INTERFACE DOOHICKY!   You can now find our subscription page at GeorgeHrab.com at this link. Many thanks to the majestic Evo Terra for his assistance.   THE SHOW NOTES   Floyd at Pompeii & Fifty Years Intro Congrats to SGU 20 years! (May 4th) The History Chunk      - May 8th Religious Moron of the Week      - Jim Bakker Ask George      - Exercise thoughts? from Jason F. Interesting Fauna      - Bone Collector Caterpillar Tell Me Something Good      - Barbed Wire Removal      - Clean European Beaches Performances in May Show Close .........................   MENTIONED IN THE SHOW  Geo's first time on SGU  7/23/08 Episode 157 Bone Collector Caterpillar .........................   EVENTS ON THE SCHEDULE  MONDAY, MAY 12th6:30 - 9:00 EDT The Humanists and Freethinkers of Fairfield County present: An Evening with George Hrab Streaming Live from Wilton Quaker Meeting House Quaker Meeting House 317 New Canaan Rd Wilton, CT MAY 15th to 17th The Skeptics' Guide to the Universe Presents: NotACon White Plains NY MAY 23 - 26, 2025 Saturday May 24th BALTICON George Hrab solo acoustic show 2:30 Concert www.balticon.org SATURDAY, JUNE 7th 5:30 - 8:00 The George HraBand LIVE IN THE GARDEN Bethlehem Rose Garden 725 8th Avenue, Bethlehem PA FREE! FRIDAY, JULY 25th 9:00- 11:00 The George HraBand OUTDOOR CONCERT HBS Community Stage at Steel Stacks, Bethlehem PA FREE! MUSIKFEST: SUNDAY, AUGUST 3, 2025 5:00 - 5:45 George Hrab: Solo Acoustic LYRICPLATZ STAGE  (Frank Banko Cinemas) Bethlehem, PA FREE! MUSIKFEST: THURSDAY, AUGUST 7, 2025 9:00 – 11:00 pm The George HraBand LIEDERPLATZ STAGE  (Sun Inn Courtyard) Bethlehem, PA FREE! .........................   Get George's Music Here  https://georgehrab.hearnow.com https://georgehrab.bandcamp.com ................................... SUBSCRIBE! You can sign up at GeorgeHrab.com and become a Geologist or a Geographer. As always, thank you so much for your support! You make the ship go. ................................... Sign up for the mailing list: Write to Geo! Check out Geo's wiki page, thanks to Tim Farley. Have a comment on the show, a Religious Moron tip, or a question for Ask George? Drop George a line and write to Geo's Mom, too!

  NEW SUBSCRIPTION INTERFACE GEEGAW!   You can now find our subscription page at GeorgeHrab.com at this link. Many thanks to the majestic Evo Terra for his assistance.   THE SHOW NOTES   What about the stuff before? Intro Little girl who waved hello Rupert McClannahan's Indestructible Bastards      - Betty Robinson Religious Moron of the Week      - Fr. Christopher Hughes, of Sandwich So Wry, Solo: Fifty Stories Geo Merchandise News Tell Me Something Good      - Valerie Update       - Cat's buttholes…for SCIENCE! Busy May! (…and summer) Show close .........................   EVENTS ON THE SCHEDULE  MONDAY, MAY 12th6:30 - 9:00 EDT The Humanists and Freethinkers of Fairfield County present: An Evening with George Hrab Streaming Live from Wilton Quaker Meeting House Quaker Meeting House 317 New Canaan Rd Wilton, CT MAY 15th to 17th The Skeptics' Guide to the Universe Presents: NotACon White Plains NY MAY 23 - 26, 2025 Saturday May 24th BALTICON George Hrab solo acoustic show  2:30 Concert www.balticon.org SATURDAY, JUNE 7th 5:30 - 8:00 The George HraBand LIVE IN THE GARDEN Bethlehem Rose Garden 725 8th Avenue, Bethlehem PA FREE! FRIDAY, JULY 25th 9:00- 11:00 The George HraBand OUTDOOR CONCERT HBS Community Stage at Steel Stacks, Bethlehem PA FREE! MUSIKFEST: SUNDAY, AUGUST 3, 2025 5:00 - 5:45 George Hrab: Solo Acoustic LYRICPLATZ STAGE  (Frank Banko Cinemas) Bethlehem, PA FREE! MUSIKFEST: THURSDAY, AUGUST 7, 2025 9:00 – 11:00 pm The George HraBand LIEDERPLATZ STAGE  (Sun Inn Courtyard) Bethlehem, PA FREE! .........................   Get George's Music Here  https://georgehrab.hearnow.com https://georgehrab.bandcamp.com ................................... SUBSCRIBE! You can sign up at GeorgeHrab.com and become a Geologist or a Geographer. As always, thank you so much for your support! You make the ship go. ................................... Sign up for the mailing list: Write to Geo! Check out Geo's wiki page, thanks to Tim Farley. Have a comment on the show, a Religious Moron tip, or a question for Ask George? Drop George a line and write to Geo's Mom, too!

  NEW SUBSCRIPTION INTERFACE GEEGAW!   You can now find our subscription page at GeorgeHrab.com at this link. Many thanks to the majestic Evo Terra for his assistance.   THE SHOW NOTES   Language Fossils Intro It's pronounced “LITCH” Expertise is humbling  The History Chunk      - April 24th Thanks for reaching out Ask George      - Video game music? from John H.      - Instrumental music? from Erin Religious Moron of the Week      - Jeremy Evans Tell Me Something Good      - Salt-Based Fridge More dates… Show Close .........................   EVENTS ON THE SCHEDULE  April 26 Nazareth Center for the Arts “George Hrab: So Wry, Solo” 7:30 George's Gig Schedule .........................   Get George's Music Here  https://georgehrab.hearnow.com https://georgehrab.bandcamp.com ................................... SUBSCRIBE! You can sign up at GeorgeHrab.com and become a Geologist or a Geographer. As always, thank you so much for your support! You make the ship go. ................................... Sign up for the mailing list: Write to Geo! Check out Geo's wiki page, thanks to Tim Farley. Have a comment on the show, a Religious Moron tip, or a question for Ask George? Drop George a line and write to Geo's Mom, too!

  NEW SUBSCRIPTION INTERFACE THINGAMABOB!   You can now find our subscription page at GeorgeHrab.com at this link. Many thanks to the majestic Evo Terra for his assistance.   THE SHOW NOTES   Easter is here, Easter is weird Intro Is anyone out there? Interesting Fauna      - Clobazam- and Benzodiazepine-exposed Atlantic Salmon Religious Moron of the Week      - Melissa Ganey English Ask George      - Hold music? from Michael in Seattle Damian Handzy's Facts That'll Fuck Y'up      - Sourdough, Coldplay, Lincoln, Turing, more… Tell Me Something Good      - Hacked Crosswalks Geo Solo in Nazareth next Saturday Show Close .........................   EVENTS ON THE SCHEDULE  April 26 Nazareth Center for the Arts “George Hrab: So Wry, Solo” 7:30 .........................   Get George's Music Here  https://georgehrab.hearnow.com https://georgehrab.bandcamp.com ................................... SUBSCRIBE! You can sign up at GeorgeHrab.com and become a Geologist or a Geographer. As always, thank you so much for your support! You make the ship go. ................................... Sign up for the mailing list: Write to Geo! Check out Geo's wiki page, thanks to Tim Farley. Have a comment on the show, a Religious Moron tip, or a question for Ask George? Drop George a line and write to Geo's Mom, too!

  NEW SUBSCRIPTION INTERFACE GEEGAW!   You can now find our subscription page at GeorgeHrab.com at this link. Many thanks to the majestic Evo Terra for his assistance.   THE SHOW NOTES   Discerning Lyrics and SNL Intro Funereal Survey The History Chunk      - April 10th Mortimer, Yup Mortimer Sh*tbox Rally Religious Moron of the Week      - Russell Brand Ask George      - Jim Steinman? from Indiana Joe Tell Me Something Good      - Consequences of Cashlessness April 26th Solo Show in Nazareth Show Close .........................   EVENTS ON THE SCHEDULE  April 26 Nazareth Center for the Arts “George Hrab: So Wry, Solo” 7:30 Sh*tbox Rally .........................   Get George's Music Here  https://georgehrab.hearnow.com https://georgehrab.bandcamp.com ................................... SUBSCRIBE! You can sign up at GeorgeHrab.com and become a Geologist or a Geographer. As always, thank you so much for your support! You make the ship go. ................................... Sign up for the mailing list: Write to Geo! Check out Geo's wiki page, thanks to Tim Farley. Have a comment on the show, a Religious Moron tip, or a question for Ask George? Drop George a line and write to Geo's Mom, too!

  NEW SUBSCRIPTION INTERFACE THINGAMAJIG!   You can now find our subscription page at GeorgeHrab.com at this link. Many thanks to the majestic Evo Terra for his assistance.   THE SHOW NOTES   Val Kilmer (1959-2025) Intro Earl Grey Interesting Fauna      - Sub-Antarctic Species' Abundance Ask George      - Translating? from Alex K. Insight In Sound: Consider Me Gone Religious Moron of the Week      - Marvin Sapp from Eileen Williams Tell Me Something Good      - Valerie's Survival Instincts New Subscription Page April Gigs Show close .........................   EVENTS ON THE SCHEDULE  April 5 2nd Annual Vinyl Garden Event with Lisa Bodnar & Whistlegrass The IceHouse 12 – 6 April 26 Nazareth Center for the Arts “George Hrab: So Wry, Solo” 7:30 Something Good .........................   Get George's Music Here  https://georgehrab.hearnow.com https://georgehrab.bandcamp.com ................................... SUBSCRIBE! You can sign up at GeorgeHrab.com and become a Geologist or a Geographer. As always, thank you so much for your support! You make the ship go. ................................... Sign up for the mailing list: Write to Geo! Check out Geo's wiki page, thanks to Tim Farley. Have a comment on the show, a Religious Moron tip, or a question for Ask George? Drop George a line and write to Geo's Mom, too!

  NEW SUBSCRIPTION INTERFACE DOOHICKY!   You can now find our subscription page at GeorgeHrab.com at this link. Many thanks to the majestic Evo Terra for his assistance.   THE SHOW NOTES   Real Magic Intro “Adolescence” Interesting Fauna - Mountain Stone Wētā, Hemideina maori Stop Shouting LIVE at Insight In Sound Things People Love That Actually Suck      - Romeo & Juliet As Romance Religious Moron of the Week      - Fr. Tom Thakadipuram Rupert McClannahan's Indestructible Bastards      - Twice Bear Attacked Todd Orr Tell Me Something Good      - Faux Gras Vinyl Garden with Lisa Bodnar April 5th Nazareth solo April 26th Show close .........................   EVENTS ON THE SCHEDULE  April 5 2nd Annual Vinyl Garden Event with Lisa Bodnar & Whistlegrass The IceHouse 12 – 6 April 26 Nazareth Center for the Arts “George Hrab: So Wry, Solo” 7:30 .........................   Get George's Music Here  https://georgehrab.hearnow.com https://georgehrab.bandcamp.com ................................... SUBSCRIBE! You can sign up at GeorgeHrab.com and become a Geologist or a Geographer. As always, thank you so much for your support! You make the ship go. ................................... Sign up for the mailing list: Write to Geo! Check out Geo's wiki page, thanks to Tim Farley. Have a comment on the show, a Religious Moron tip, or a question for Ask George? Drop George a line and write to Geo's Mom, too!

Author : Bruce Holland Rogers Narrator : Evo Terra Hosts : Alasdair Stuart and Serah Eley Audio Producers : Adam Pracht and Serah Eley Don Ysidro first appeared in Polyphony 3, October 2003. Includes death rituals with possible disturbing imagery. Evo Terra's “The End” The Fiction Podcast Preservation Project Don Ysidro (Excerpt) By Bruce Holland […] Source

Most people know that sake is made with rice, but did you know that rice might be grown in California? This is the 250th episode of Lush Life Podcast, every week I have been inspired to live life one cocktail at a time by the guests who have been kind enough to join me and I am sure I will continue to be inspired by those who are yet to be on the program. Thank you everyone for your support, especially Evo Terra and his team, that's my producer, and thank you for listening. Now, back to that 250th episode!I was shocked, too. I had just assumed the rice was all grown in Japan. That's just one of the many things that Ken LaGrande revealed about sake over cocktails at the Connaught. In fact, those aforementioned cocktails had all been made using SoGood Sake.Why create a new sake and one whose pedigree is purely American? Joining me today to explain everything is Ken himself and, one of the other co-founders of SoGood Sake, Meryl Kennedy. Before we begin, you can always watch this episode on Youtube, plus all the other Lush Life episodes as well as a whole lot more, just head to youtube.com/@lushlifemanual that's youtube.com/@lushlifemanual!The cocktail of the week is the Sake Sunset:INGREDIENTS 40 ml SoGood Sake20 ml Dark rum60 ml Solo Coldbrew 20 ml Miso Caramel (1:9 White Miso to Caramel)Garnish: Dark ChocolateMETHODAdd all the ingredients to a shaker and add iceShake until well diluted and coldStrain into a rocks glass filled with iceGarnish with Grated Dark Chocolate You'll find this recipe and all the cocktails of the week at alushlifemanual.com, plus links to most of the ingredients.Full Episode Details: https://alushlifemanual.com/sogood-sake-with-meryl-kennedy-and-ken-lagrande-----Become a supporter of A Lush Life Manual for as little as $5 - all you have to do is go to https://substack.com/@alushlifemanual.Lush Life Merchandise is here - we're talking t-shirts, mugs, iPhone covers, duvet covers, iPad covers, and more covers for everything! And more! Produced by Simpler MediaFollow us on Twitter and InstagramGet great cocktail ideas on PinterestNew episodes every Tuesday, usually!!

In an episode of the now-retired show Podcast Pontifications, Evo Terra drops a truth bomb for all the “record to tape” or “record and release” podcasters:But if you look at the larger universe of podcasting, which is now millions of podcasts strong, you'll see that podcast listeners are voting for the kinds of shows that take more time and care than can be put into a linear record and release style of podcast.He was talking about people who record a show and then release it as is (known as record and release, or record to tape). But from that ailment comes another symptom: people using Zoom to record.You need to stop using Zoom.Similar to Evo's point above, listeners today more than ever expect quality. They want you to sound like you're in the room with your guest.And that's easier than ever with great tools like  Riverside.fm, which records everyone's audio locally, and separately. No weird robot video from bad internet connections here.This is important because bad audio can erode trust, which could stifle your podcast's growth, and your ability to establish expertise.One of the reasons I feel my show grew quickly is because I've added a commitment to the best possible audio quality from the very beginning.If you're not sure where to start, I strongly recommend  Riverside.fm. It's affordable, well-made, and the most reliable of the tools I've used. Get your free Podcast Process Templates at https://podcastworkflows.com/templates ★ Support this podcast ★

Author : Charles Stross Narrators : Dee Reed, Earl Newton, Evo Terra, Jadzia Axelrod, John Cmar, Laura Burns, J.R. Blackwell and Serah Eley Hosts : Serah Eley and Mur Lafferty Audio Producers : Adam Pracht and Serah Eley Discuss on Forums First appeared in Live Without a Net, ed. Lou Anders Now available in Wireless, by Charles […] Source

In this special re-upload, Bryan speaks with U of Digital Managing Partner Shiv Gupta about what it means to create a comprehensive educational approach across an industry. Gupta comes to us by way of the digital marketing space, but has spent his career creating programming aimed at educating and serving across different sectors and levels within companies. Adtech Applied cohost Arielle Nissenblatt joins to set up the chat and break it down with takeaways at the latter half of the show.Listen to learn about:Shiv Gupta's careerWhy it's important to create non-biased courses that educate on entire industriesHow Sounds Profitable plans to approach an education initiativeWhy we need your feedback on this podcastHere's our favorite idea from this conversation: creating opportunities for folks to learn, either if they're new to a job or looking to move on to the next level, benefits everyone.Links:Bryan BarlettaArielle NissenblattShiv GuptaU of DigitalThe DownloadSounds Profitable: Narrated ArticlesSquadCastPodscribeCredits:Hosted by Bryan Barletta & Arielle NissenblattAudio engineering by Evo TerraExecutive produced by Evo Terra of Simpler MediaSounds Profitable Theme written by Tim CameronRevised edit by Gavin Gaddis.

In this special re-upload, Bryan speaks with U of Digital Managing Partner Shiv Gupta about what it means to create a comprehensive educational approach across an industry. Gupta comes to us by way of the digital marketing space, but has spent his career creating programming aimed at educating and serving across different sectors and levels within companies. Adtech Applied cohost Arielle Nissenblatt joins to set up the chat and break it down with takeaways at the latter half of the show.Listen to learn about:Shiv Gupta's careerWhy it's important to create non-biased courses that educate on entire industriesHow Sounds Profitable plans to approach an education initiativeWhy we need your feedback on this podcastHere's our favorite idea from this conversation: creating opportunities for folks to learn, either if they're new to a job or looking to move on to the next level, benefits everyone.Links:Bryan BarlettaArielle NissenblattShiv GuptaU of DigitalThe DownloadSounds Profitable: Narrated ArticlesSquadCastPodscribeCredits:Hosted by Bryan Barletta & Arielle NissenblattAudio engineering by Evo TerraExecutive produced by Evo Terra of Simpler MediaSounds Profitable Theme written by Tim CameronRevised edit by Gavin Gaddis.

Buzz Knight should be a familiar name to anyone who's followed us for a while. He's been on the podcast twice before, and we've talked at length about his show, Takin' A Walk: Music History On Foot. This week, we're doing a full-on feed swap!If you're somehow unaware of Buzz and the concept behind Takin' A Walk, it's a show designed around the simple pleasure of a refreshing walk and a good conversation. Buzz speaks to music legends from different genres, hoping to catch them in their element by taking them for a walk around areas that mean something special to them. And he definitely succeeds! He's found that people tend to tell some really interesting stories (and have an easier time getting comfortable) when they're out getting fresh air in places they've made memories.Buzz is also a great example of something more podcasters should take advantage of: niche-ing down. We've talked about this concept on our episodes with Buzz and Evo Terra, but in summary, to "niche down" your show means to focus exclusively on a particular type of content. Sounds simple, right? And yet so many podcasts seem to be about everything. One episode they'll talk about their personal lives, the next episode they'll interview an athlete, then they'll talk politics, et cetera, et cetera, ad infinitum. If you've got a great personality, or an established fanbase, that can work fine. But let's be honest- most of us don't. By focusing on a particular niche, like music history in Buzz's case, and trimming the rest of the fat, you open the door to becoming the go-to show for anyone interested in that niche. It's worked quite well for Buzz, if you couldn't tell by looking at his guest list: Brian Johnson of AC/DC, Paula Abdul, and many more.If you want more music history goodness, check out Takin' A Walk wherever you get your podcasts, or head straight to the source at takinawalk.com.A thanks to the people who support the show each week and allow it arrive on your phones for free.Matt Fogarty VoiceoversNLogic: TV & radio advertising and audience data solutionsMegatrax - Licensed Music for your radio station or podcast production company.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Beer and Sausage DietThere are a lot of crazy diets out there. All of them you can lose weight with. Weight loss has many advantages. But the beer and sausage diet was fun. Here is what we learned:A calorie is just a calorieBeing in calorie deficit is difficultMeticulous journaling is importantYour lab values will improve with weight lossA beer is a good unit measureWeighing your food is importantEpisode Sponsor: Modifyhealth.com I'm The DoctorIf you hear Evo Terra on national television talking about the beer diet, you will hear my name. I'm the doctor.Late one September, I get a call from my friend, Evo Terra. He said, "October is coming; I want to lose some weight and want to do a beer fast. "So we devise a diet, not just beer - but let's add sausages. After all, what is beer without sausages?Careful SupervisionThis was a medically supervised diet. It ran for the month of October every year for four years. Every week he would come into my clinic. Every week he would have blood draws. cholesterol levels liver enzymesWeekly weightWe would check muscle mass vs. fat mass inflammatory markersWe were prepared to stop the experiment and return him to a normal diet. For Evo, a normal diet is maybe not your diet. Since Evo likes the food I make, I assume he has a great diet. For many years, one of my great joys in Phoenix was when Evo and his wife would come over for dinner Sunday nights. Damn, I miss those days.There are advantages to beer and sausagesA beer is a single unit. There is little variation in terms of caloric intake.Sausage can easily be weighed, and Evo was strict regarding the weight of his sausages.We added vitamins and fiber to his regimen.He had six beers a day, and a designated driver at all times.Science WinsFor those who say grains are evil and you can never lose weight or you would have horrible inflammation, well, Evo didn't fit with that. Because no one does. The idea that grains are evil is a myth of the low-carb community.Vegans didn't like the idea of Evo eating sausages: "Pure processed meat will lead to inflammation and all the evils associated with eating meat."It didn't happen.Calorie deficit led to weight loss, despite drinking beer and eating sausages.His inflammatory markers didn't rise; they went down.His cholesterol went down.His liver enzymes decreased - not that they were high to begin with.Every year he kept his weight off - we are now over ten years past the last experiment.Conclusions:I don't recommend this as a weight loss method. I do recommend weight loss by the simple principles of calorie restriction, a well-rounded diet, and vigorous exercise. Which diet, you ask? Either the Mediterranean or the DASH diet.Evo wrote a book, and you can buy it here.

It's been awhile since we did a recap of news in the podcasting world - so I'm gonna share some headlines that have grabbed my attention over the last month or so:The biggest story is Edison Research's Spoken Word Audio report, released at the end of October, and surveying Americans ages 13 and up.  Some of the key takeaways: 131 million Americans listen to Spoken Word Audio daily, that's up 25% since 2014.   Also, 29% of all audio consumption is now spoken word. That's up 1.5x from eight years ago.  And Gen Z specifically, their consumption of spoken word audio has nearly tripled.   And that's not just because today's pop music sucks.  Also, it's too loud and GET OFF MY LAWN!   Here's a link to the takeaways and the study: https://www.edisonresearch.com/the-spoken-word-audio-report-2022-from-npr-and-edison-researchPodcast host Buzzsprout has gone viral with their video on how to be a podcast guest.  It's a classic 90's instructional video throwback - complete with a rapping PSA.  Link: https://youtu.be/mes-wril-GwSome news specific to Apple Podcasts:  Beginning in 2023, they'll no longer require an email address to be associated with a show.   I love this idea - because I'm the admin email for many of my clients, I can't TELL you how much spam I get.   Your email address doesn't need to be in the back end RSS data.  But it should be in your show notes, so your listeners have a way to contact you.    Also, Apple has started auto-tagging individual episodes by category.   On one hand, Big Brother is listening, but on the other, it might help your discoverability!You may have noticed a new look to Apple Podcasts in iOS 16.  If you listen on an iPad, you'll have a new sidebar to help you navigate between shows.  And on iPhone, you'll be able to navigate easier from the lock screen.  That said, Apple is raising prices on Apple Music, Apple TV+, and Apple One.   Man, I hope that last season of Ted Lasso is worth it...Amazon Music still represents less than 1% of US podcast listening, but it's Amazon, so I expect that number to grow.  They've added more ad-free podcasts for Prime members.  Maybe instead, we'll just keep seeing ads for terrible Thursday Night Football games.  Titans-Packers this week.  Yawn.  Can't Wait.Tom Webster, in Sounds Profitable, has a two-part series on Radio's Seven Warnings For The Podcast Industry. They are:Painting With The Same BrushPlease Don't Destroy Us With AdsDon't Neglect the Farm TeamNever Be Content With ContentNo One Will Thank You For Killing Their JoyYou Don't Start Smoking at 30Never Forget Joey Bag O'Donutshttps://soundsprofitable.com/update/radio-warnings-for-podcast-industry-1https://soundsprofitable.com/update/radio-warnings-for-podcast-industry-2You know I'm a fan of Squadcast as a remote audio recording platform.  They announced they've received several patents for their behind the scenes tech. https://squadcast.fm/blog/patent-awarded-the-squadcast-recording-engineA podcast called Canadian Politics is Boring is putting out an episode of their show on cassette.  Yes, cassette.  It's a cool novelty - but unless you've got a device that plays cassettes, it seems the tapes are just going to be glorified paperweights.Finally, a quick shoutout to Evo Terra, who wrapped up his show Podcast Pontifications.  He was one of the first big names in podcasting two decades ago, and he was always gracious to me with his time, including being a past guest on this show.  You can find his episode here: https://thejagshow.simplecast.com/episodes/podcast-og-evo-terra-consumed-only-beer-and-sausages-for-a-month

Podland supports both transcripts and chapters, if your podcast app doesn't then grab a new app from podnews.net/newpodcastappsSpecial Guests:Adam Curry (Podfather) & Dave Jones (Podsage) talk about: How the podcast namespace started?Why it will never be called Podcast 3.0?Why Value4Value has already jumped the ‘Chasm of Adoption'?What new tags are Adam/Dave most excited about in Phase 6 of the namespace?Show Notes & Links:Goodbye to Evo Terra's Podcast Pontifications and hello to The EndBuzzsprout has become the first major podcast host to remove email addresses from RSS feeds. The podcast:txt tag in the new podcast namespace has been formalised. Amazon has made big changes to Amazon Music Prime, including ad-free podcasts.Buzzsprout's platform stats for September give Amazon Music a 0.7% market share of all podcast downloadsAmazon has “fired half of its Amp live radio division”Elon Musk @elonmusk "Twitter's current lords & peasants system for who has or doesn't have a blue checkmark is bullshit. Power to the people! Blue for $8/month."@jack's new alternative to existing social networks like Twitter. https://bsky.appDetail is a new tool built for quickly shooting multi-camera video.Adobe Express PodcastDescript is raising tens of millions of dollars at a $550M valuation. But I think the biggest news is that @OpenAI is leading the round.Castos has built Produce it UpJames Curry pulls back the curtain on the news producer life. From handling diva...Listen on: Apple Podcasts SpotifySupport the showGet in touch with our weekly review of all things podcasting! Website: www.podland.news Twitter: @jamescridland and @samsethi Boosts: ⚡james@crid.land and ⚡sam@getalby.com

The podcast advertising business is once again taking it on the chin, blasted from inside the industry and out. What can podcasters and podcast listeners do about it? From ad buyers paying for https://soundsprofitable.com/update/paying-for-downloads (podcast plays that ran inside mobile video games). 20-minute episodes with 20% filled with ads. People are getting fed up with advertising. If a popular podcast runs ads, it's guaranteed that more than one negative review will simply read: too many ads. A valid complaint leveraged against much of the content we watch on our TVs and mobile devices. Ads we can't avoid. But podcast creators can (and often do) offer ad-free options. And today, it's super easy. Subscription services built directly into Apple Podcasts and Spotify. Ad-free feeds via Patreon, Supercast, or Buy Me A Coffee. Or network-specific apps like those from Wondery+ and Realm.  The real problems are related to friction and awareness. And there isn't much we as podcasters can do about the friction issue. That's a tech problem only really solved by Apple Podcasts. And not everyone listens on Apple Podcasts. But we podcasters can do something about awareness. We can make people aware that yeah, they are listening to an ad-supported feed, so expect ads. But also make them aware that there is an option (or options, I guess) to get an ad-free listening experience.  And there's one other thing we podcasters can do: We can stop complaining about ads in podcasting. Production costs—like all costs—continue to rise. The quality bar continues to be raised higher and higher, causing podcast creators who rise to that new level to again incur more costs.  Podcasting may still be a fun hobby to most, and I truly hope it stays that way. But the industry is driven forward by those who treat podcasting like a business. And for many, ads (and an ad-free option) is a very big part of the business. Let's at least accept that fact, shall we? ----- Sponsored by: https://evoterra.link/captivate (Captivate.fm, the world's only growth-oriented podcast hosting company) ----- Links Got a podcasting service? https://podcastpontifications.com/about/sponsorship-information (Become a sponsor of Podcast Pontifications). Serious about podcasting? Join the https://evoterra.link/app (Advancing Podcasting Community) today! ----- https://podcastpontifications. (Podcast Pontifications) is a production of https://simpler.media (Simpler Media). New episodes are released weekly, providing ideas and questions every serious podcaster should be thinking about. It's created and hosted byhttps://twitter.com/evoterra ( Evo Terra. Follow him on Twitter) for more podcasting insights as they come. http://alliepress.ne (Allie Press) assists with the production and transcription of the show. If you received value from today's episode of Podcast Pontifications, return some of that! We call it https://PodcastPontifications.com/support (value-for-value) and there are many ways to show your support. Mentioned in this episode: Support For Abortion Rights While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th. Abortion is a basic healthcare need for the millions of people who can become pregnant. Everyone should have the freedom to decide what's best for themselves and their families, including when it comes to ending a pregnancy. This decision has dire consequences for individual health and safety, and could have harsh repercussions for other landmark decisions. Restricting access to comprehensive reproductive care, including abortion, threatens the health and independence of all Americans. Even if you live in a state where abortion rights are upheld, access to safe medical procedures shouldn't be determined by location, and it shouldn't be the...

Welcome to Feedback with EarBuds, the podcast recommendation podcast. Our newsletter brings you five podcast recommendations each week according to a theme, and curated by a different person. Our podcast is an audio version of the newsletter.Subscribe to the newsletter here: http://eepurl.com/cIcBuHThis week's theme is More Than A Stereotype: Podcasts Celebrating Latine Heritage Month. The curators are Maribel Quezada Smith and Tangia Estrada.Why did Tangia and Maribel choose this theme? "Latine Heritage Month (pronounced la-tee-neh) is a perfect time to dismantle the stereotypes that underscore the Latine experience in America. We're illustrating not only contributions made by Latine people, but also the rich tapestry of culture, thought, and experiences.We also feel it's important that we use this time to go beyond the basic knowledge that non-Latine people might have about Latine culture. We want this listening experience to provoke thought and curiosity, and to combat stereotypes or superficial understandings."This week's newsletter and podcast are sponsored by ModeShift from Post Script Media. Transportation in the U.S. needs an overhaul.Many factors are forcing us to rethink mobility: aging infrastructure, inequitable access, and technology shifts. Join co-hosts Andrei Greenawalt and Tiffany Chu on ModeShift as they explore the past, present, and future of how we move.Listen: https://link.chtbl.com/5YDVQzX5inks mentioned in this episode:- BIPOC Podcast Creators: https://www.bipocpodcastcreators.com/- Maribel Quezada Smith: https://www.maribelqs.com/- Tangia Estrada: https://www.tangiarenee.com/- Walks of Life: https://podcasts.apple.com/us/podcast/introducing-walks-of-life/id1644772842?i=1000579249837- Evo Terra's The End: http://theend.fyi/Here are this week's podcast picks from Ilina:- The Pulso Podcast- Anything for Selena- Con Todo Presents: Brown Love Podcast- Latinas from the Block to the Boardroom- How to Talk To Mamí and Papí About AnythingThis week's podcast spotlight is Shoujo SundaeShoujo Sundae is a delectable podcast safe haven for fans of shoujo [or shojo], anime, and manga. If you have a strong love for shoujo, but no place or people to talk about it with, welcome to your new favorite ice cream parlor.Your hosts, Giana Luna and Chika Supreme, invite you to come get a scoop and add as many sprinkles as your heart desires!Listen: http://www.shoujosundae.com/_____Apply to have your podcast spotlit: https://www.earbudspodcastcollective.org/podcast-spotlightsSubmit to our Community section: https://962udey3mps.typeform.com/to/zZadg6y2EarBuds Blog: http://earbuds.audio/blogCurate a list: https://www.earbudspodcastcollective.org/earbuds-podcast-curators-formFollow us on Twitter @earbudspodcol: https://twitter.com/EarbudsPodColFollow us on Facebook at EarBuds Podcast Collective: https://www.facebook.com/earbudspodcastcollectiveFollow us on Instagram @earbudspodcastcollective: https://www.instagram.com/earbudspodcastcollective/Website: http://earbuds.audio/Tee Public: https://www.teepublic.com/user/earbuds-podcast-collective

If the majority of the world isn't talking about one single must-listen podcast, the industry is dead. Right? Wrong. So very, very wrong. Here's why this mythical success metric needs to die. Every time there's a negative article focusing on podcasting's inability to generate blockbuster hits, I get a little stabby. Because here's the secret: you don't need to create a blockbuster podcast—because podcasting does not need blockbuster hits. I know that seems at odds with other forms of media. There's a blockbuster movie every three or for years that everyone is talking about. Every fall, there's a TV program or two that seemingly captures the entirety of the world. A single hit song dominates the airwaves for weeks or months, and there are best-selling books that "everyone" seems to have on their shelves or talks about over coffee. But in podcasting? Not so much. Not since 2014–2015, by some yardsticks. Here's what I have to say about that: So what? You were probably expecting me to break down all the reasons why podcasting is different from those other blockbuster-driven media channels. Like the distributed architecture we built into podcasting from day one. Or the relatively low entry barrier for creating and distributing podcasts. Or the fact that "it's a podcast" tells a potential listener nothing about the audio's actual content. All of those things are true and certainly contribute to why podcasting doesn't have blockbuster hits like other media forms have blockbuster hits. I shall return to my secret once again.  So what? Podcasting doesn't need blockbuster hits to survive. Podcast creators—at least those who understand our industry—don't need blockbuster hits to survive.  Yes, the podcast industry must demonstrate that popular shows can attract and retain large audiences. As more shows enter the space with much higher production costs, that will continue to be a driving need within our industry. But a podcast's audience that qualifies as "large and retained" need not mean everyone. That's another power of podcasting: Establishing an audience that's many orders of magnitude below everyone can still make the efforts pay off for all of a podcast's creators.  That's what matters for many podcasters. That's what matters for many podcast networks. That's what matters for many podcast service providers who build the tools and services necessary to power podcasting as an industry. If you're looking to make a blockbuster, I advise looking at a media form other than podcasting. Podcasting is a great place to be if you want to build a show—or a service—that can only work in podcasting. And be pretty rewarding. With that, I shall be back next week with yet another Podcast Pontifications. Cheers! ----- Sponsored by: https://evoterra.link/captivate (Captivate.fm, the world's only growth-oriented podcast hosting company) ----- Links ----- Got a podcasting service? https://podcastpontifications.com/about/sponsorship-information (Become a sponsor of Podcast Pontifications). Serious about podcasting? Join the https://evoterra.link/app (Advancing Podcasting Community) today! ----- https://podcastpontifications. (Podcast Pontifications) is a production of https://simpler.media (Simpler Media). New episodes are released weekly, providing ideas and questions every serious podcaster should be thinking about. It's created and hosted byhttps://twitter.com/evoterra ( Evo Terra. Follow him on Twitter) for more podcasting insights as they come. http://alliepress.ne (Allie Press) assists with the production and transcription of the show. If you received value from today's episode of Podcast Pontifications, return some of that! We call it https://PodcastPontifications.com/support (value-for-value) and there are many ways to show your support. Mentioned in this episode: Support For Abortion Rights While Americans overwhelmingly support the right of an individual to make their own decisions about...

Podcasting should be made better, not just easier! That's the motto I started this show with. And I still stand by it! But a lot has happened in five years. What if making it easier to podcast also made it better? #podcasting https://podcastpontifications.com/episode/making-complex-podcast-tech-disappear-with-alitu One thing that has me terribly excited for the future of podcasting is how the entire process of making a podcast has, for many, changed drastically in the last 20 years or so.  https://alitu.com/ (Alitu), a service from https://www.thepodcasthost.com/ (The Podcast Host), is one of those services reimagining how podcasts are made. They're the http://podcastpontifications.com/sponsor (Branded Benefits Sponsor) of today's episode, and I recently sat down with https://twitter.com/colinmcgray (Colin Gray) to ask him how Alitu makes podcasting better. His answer surprised me. "We've enabled our users to forget about the tech behind it all so they can concentrate just on their voice and getting their message out to the world. That's the goal; to make the tech just disappear so creators can concentrate on their message." You may be looking at that with a marked note of skepticism, especially if you've not been keeping up with how much audio tech has advanced in the last few years.  "We're deeply committed to automation," Colin goes on to say, making the bold statement that quite often audio "cleanup isn't something most podcasters should worry about. It should be fixed automatically, so we do it automatically. They're partnered with Dolby Audio, "who know audio back-to-front... to do automated audio cleanup, clearing the noise, adjusting levels, automatically doing de-essing and de-plosives" and more. I asked if Alitu was something for audio pros who are comfortable using high-end DAWs. "I know people who use Alitu to create one show, but then they use something like Audition to create another complex show where they want to have the full audio engineering experience and control," was his reply. Makes sense to me. Is it right for you? We're probably spending time and energy doing things that would be better left to software and systems. Systems and software that, frankly, could probably do a better job than we can. At least sometimes. ----- Sponsored by: https://evoterra.link/captivate (Captivate.fm, the world's only growth-oriented podcast hosting company) ----- Links ----- https://alitu.com/ (Alitu) https://www.thepodcasthost.com/ (The Podcast Host) https://twitter.com/colinmcgray (Colin Gray) http://podcastpontifications.com/sponsor (Branded Benefits Sponsor) Got a podcasting service? https://podcastpontifications.com/about/sponsorship-information (Become a sponsor of Podcast Pontifications). Serious about podcasting? Join the https://evoterra.link/app (Advancing Podcasting Community) today! ----- https://podcastpontifications. (Podcast Pontifications) is a production of https://simpler.media (Simpler Media). New episodes are released weekly, providing ideas and questions every serious podcaster should be thinking about. It's created and hosted byhttps://twitter.com/evoterra ( Evo Terra. Follow him on Twitter) for more podcasting insights as they come. http://alliepress.ne (Allie Press) assists with the production and transcription of the show. If you received value from today's episode of Podcast Pontifications, return some of that! We call it https://PodcastPontifications.com/support (value-for-value) and there are many ways to show your support. Mentioned in this episode: Support For Abortion Rights While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th. Abortion is a basic healthcare need for the millions of people who can become pregnant. Everyone should have the freedom to decide...

Large podcast conferences are at a crossroads, with the podcasting community wondering how next year's conferences and beyond will be reshaped by the winds of change. Here are three possible futures. #podcasting https://podcastpontifications.com/episode/podcast-conferences-cancel-culture-human-dignity Photo by https://www.pexels.com/photo/climate-sign-outside-blur-2990644/ (Markus Spiske from Pexels) But before you say, "Ugh, not another hot take about the kerfuffle at Podcast Movement 2022"—rest assured, I'm not adding another hot take on what happened.  Instead,  I want to present three possible futures I believe are likely to play out for future podcast conferences—not just Podcast Movement. One quick caveat: There's no way in hell I'm going to "both sides" this issue. I've zero patience for deplorable people. And if you're already bristling at my use of that word, you have been warned. 1. The Free-Dumb Future For Podcast Conferences If the free-speech-at-all-cost torchbearers are not curtailed, expect protests. Activist attendees with clever slogans on t-shirts. Panelists and presenters naming names. Disruptions from the audience toward panelists or presenters who seek to undermine democracy. 2. The Status Quo Future For Podcast Conferences Equally likely is a future where...nothing happens. I believe many event organizers and attendees are counting on this future. This keeps marginalized voices away, and conferences cater to the bigger, more monied side of podcasting. 3. The Responsibility-First Future Of Podcast Conferences Or perhaps podcast organizers do make a stand and carefully vet every speaker, sponsor, and possibly even attendee. Or more conferences like https://www.shepodcasts.com/she-podcasts-live-2022/ (She Podcasts Live) and https://www.blkpodfestival.com/ (BLK Podcast Festival) come into existence. Will those conferences create echo chambers? They can, sure. Do they restrict "different opinions" from being presented and limit the inclusivity they claim to uphold? Oh, FFS. Give me a break. Anyone saying that is either being disingenuous or still has no idea what an asshole they sound like to the rest of us. If they want, they can—and probably will—form their own conference where they can collectively pine for a return to the world of segregation, don't ask don't tell, and a time when less than half the population had the right to vote.  Fuck 'em.  ----- Sponsored by: https://evoterra.link/captivate (Captivate.fm, the world's only growth-oriented podcast hosting company) ----- Links ----- https://2022.podcastmovement.com/ (Podcast Movement 2022) https://www.shepodcasts.com/she-podcasts-live-2022/ (She Podcasts Live) https://www.blkpodfestival.com/ (BLK Podcast Festival) Mentioned (and then the standard links and credits will follow: Got a podcasting service? https://podcastpontifications.com/about/sponsorship-information (Become a sponsor of Podcast Pontifications). Serious about podcasting? Join the https://evoterra.link/app (Advancing Podcasting Community) today! ----- https://podcastpontifications. (Podcast Pontifications) is a production of https://simpler.media (Simpler Media). New episodes are released weekly, providing ideas and questions every serious podcaster should be thinking about. It's created and hosted byhttps://twitter.com/evoterra ( Evo Terra. Follow him on Twitter) for more podcasting insights as they come. http://alliepress.ne (Allie Press) assists with the production and transcription of the show. If you received value from today's episode of Podcast Pontifications, return some of that! We call it https://PodcastPontifications.com/support (value-for-value) and there are many ways to show your support. This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy Podsights - https://podsights.com/privacy

On this episode, we dive back into our archives and an old episode of 3 Clips. This episode aired on January 17, 2022, and was hosted by Evo Terra. It was edited and produced by Stuart Barefoot For connoisseurs of podcasts, Avery Trufelman shouldn’t need much of an introduction. She’s worked on popular shows like 99% Invisible and its successful spinoff, Articles of Interest. More recently she teamed up with Vox and Curbed to create Nice Try! In season one of this investigative series, Avery explored failed attempts at creating Utopias. For season two titled Interior, she turned her attention to the home. Each episode dissects the history and the stories of household appliances and the role they play in our attempt to turn our homes into our own little fiefdoms. She joined Evo to discuss the making of Season 2 Episode 1 titled The Doorbell. Sow how does someone make an entire episode about a doorbell? Well, with breadth comes depth. LEARN MORE ABOUT CASTOS 3 Clips is a Castos Original Series. Castos provides tools for public and private podcasts and believes podcasters should own their turf to provide the best possible audience experience. Visit http://castos.com Inside the Episode Listen to full episodes of Nice Try! at podcasts.voxmedia.com Learn more about Avery’s work at her website averytrufelman.com This episode was produced by Stuart Barefoot @smallleaguestu Music was provided by Tyler Litwin About the Host Evo Terra has the dubious honor of releasing the 40th podcast… ever. Other notable podcasting elements from his past include authoring Podcasting For Dummies and Expert Podcasting Practices for Dummies, launching and running one of the first large podcast networks, building a successful strategic podcast consultancy, and is a celebrated keynote speaker on stages around the world. He’s also done a bunch of really, really weird stuff that Google still shows.

On this episode, we dive back into our archives and an old episode of 3 Clips. This episode aired on January 17, 2022, and was hosted by Evo Terra. It was edited and produced by Stuart Barefoot For connoisseurs of podcasts, Avery Trufelman shouldn’t need much of an introduction. She’s worked on popular shows like 99% Invisible and its successful spinoff, Articles of Interest. More recently she teamed up with Vox and Curbed to create Nice Try! In season one of this investigative series, Avery explored failed attempts at creating Utopias. For season two titled Interior, she turned her attention to the home. Each episode dissects the history and the stories of household appliances and the role they play in our attempt to turn our homes into our own little fiefdoms. She joined Evo to discuss the making of Season 2 Episode 1 titled The Doorbell. Sow how does someone make an entire episode about a doorbell? Well, with breadth comes depth. LEARN MORE ABOUT CASTOS 3 Clips is a Castos Original Series. Castos provides tools for public and private podcasts and believes podcasters should own their turf to provide the best possible audience experience. Visit http://castos.com Inside the Episode Listen to full episodes of Nice Try! at podcasts.voxmedia.com Learn more about Avery’s work at her website averytrufelman.com This episode was produced by Stuart Barefoot @smallleaguestu Music was provided by Tyler Litwin About the Host Evo Terra has the dubious honor of releasing the 40th podcast… ever. Other notable podcasting elements from his past include authoring Podcasting For Dummies and Expert Podcasting Practices for Dummies, launching and running one of the first large podcast networks, building a successful strategic podcast consultancy, and is a celebrated keynote speaker on stages around the world. He’s also done a bunch of really, really weird stuff that Google still shows.

Evo Terra is a SquadCaster and the host of Podcast Pontifications podcast. On this episode of the SquadCast podcast, we're featuring an episode of his show!At SquadCast, we love showing off the podcast episodes and content recorded on our platform by incredible creators.In this episode, Evo talks about building listener habits for your podcast that will help your listeners keep coming back for more. Evo writes, “Podcasting is like crack for your ears, many have said. Listen once, and they're hooked for life, right? Well... wrong. What do we need to do—as podcasters and an industry—to help build listening habits? It's a harsh reality that most people who listen to podcasts don't keep listening to podcasts."Also In This EpisodeEvo TerraPodcast PontificationsA pre-roll ad from Human ValuesGet your podcast featured on the SquadCast podcastLearn more about SquadCast's New Studio and BackstageJoin our communityCreditsWritten and produced by Arielle NissenblattMixed and designed by Vince Moreno JrArtwork and logos by Alex WhedbeeMusic by Shawn VallesHosted by Zach Moreno and Rock FelderTranscripts by Sabeena Singhani

Podcasting is like crack for your ears, many have said. Listen once, and they're hooked for life, right? Well... wrong. What do we need to do—as podcasters and an industry—to help build listening habits? It's a harsh reality that most people who listen to podcasts don't keep listening to podcasts. 62% of the US population +12 have listened, but only 26% frequently listen, according to https://www.edisonresearch.com/the-infinite-dial-2022/ (Edison Research's Infinite Dial survey). I blame the podcast listening app makers. But I also blame us, the podcasters who provide the content to those apps. We could both do a better job of helping listeners develop the podcast listening habit. What happens when your Netflix series ends? Netflix immediately makes recommendations. Not after the credits. But during them. And it works. What happens when you reach "the end" of an ebook on your Kindle? Amazon is making recommendations. Not after the book's back matter. And it works. Why aren't podcasting apps doing that? Podcast apps are the ones that actually own the relationship with the listeners. So yeah, it's on them! Or is it? How do they know when the end of a series or a season has been reached? We have a tag for that, but not all podcast hosts support it. How can we get better at giving app makers more data? And what do app developers do on the vast majority of podcasts that don't have proscribed endings but just keep going? Recommend a new show too quickly and piss off a lot of podcasters.  There isn't an easy answer. So what do you think we should do? ----- Sponsored by: https://evoterra.link/captivate (Captivate.fm, the world's only growth-oriented podcast hosting company) ----- Links ----- https://www.edisonresearch.com/the-infinite-dial-2022/ (Edison Research's Infinite Dial 2022 survey) https://www.youtube.com/watch?v=1-MJy7w69EU (The moth joke) https://github.com/Podcastindex-org/podcast-namespace/issues/351 (Proposed podcast index namespace tag ) Got a podcasting service? https://podcastpontifications.com/about/sponsorship-information (Become a sponsor of Podcast Pontifications). Serious about podcasting? Join the https://evoterra.link/app (Advancing Podcasting Community) today! ----- https://podcastpontifications. (Podcast Pontifications) is a production of https://simpler.media (Simpler Media). New episodes are released weekly, providing ideas and questions every serious podcaster should be thinking about. It's created and hosted byhttps://twitter.com/evoterra ( Evo Terra. Follow him on Twitter) for more podcasting insights as they come. http://alliepress.ne (Allie Press) assists with the production and transcription of the show. If you received value from today's episode of Podcast Pontifications, return some of that! We call it https://PodcastPontifications.com/support (value-for-value) and there are many ways to show your support. Mentioned in this episode: Support For Abortion Rights While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th. Abortion is a basic healthcare need for the millions of people who can become pregnant. Everyone should have the freedom to decide what's best for themselves and their families, including when it comes to ending a pregnancy. This decision has dire consequences for individual health and safety, and could have harsh repercussions for other landmark decisions. Restricting access to comprehensive reproductive care, including abortion, threatens the health and independence of all Americans. Even if you live in a state where abortion rights are upheld, access to safe medical procedures shouldn't be determined by location, and it shouldn't be the privilege of a small few. You can help by donating to local abortion funds. To find out where to...

It's almost impossible to make a good podcast without listening to great podcasts. But it probably takes more than listening to get from good to great. The secret is learning those not-hidden secrets. I recently discovered the secrets to restaurant-quality eggplant parmesan and crave-able Manhattans. Only they weren't secrets. They were just things I'd overlooked or rushed through. Tiny things learned when I (finally) asked people who were better than me. One thing was clear with decades of hindsight: eating and drinking great examples of both wasn't the answer. No, I needed to learn secrets (that aren't secrets) from people better than me. The same is likely true if there are parts of your podcast you want to improve. You just don't know how to make them better. And listening to more great podcasts doesn't seem to be helping. So ask. Ask a podcaster you admire. Don't ask how you can become as good as they are. Share your specific, personal pain points. Don't say, "listen to this and see what you think." Tell them where YOU think you need to improve. And if you're going to Podcast Movement 2022, you'll have an excellent opportunity to ask for help from some of the best. See you there! ----- Sponsored by: https://evoterra.link/captivate (Captivate.fm, the world's only growth-oriented podcast hosting company) ----- Links ----- https://podcastmovement.com/ (Podcast Movement 2022) Got a podcasting service? https://podcastpontifications.com/about/sponsorship-information (Become a sponsor of Podcast Pontifications). Serious about podcasting? Join the https://evoterra.link/app (Advancing Podcasting Community) today! ----- https://podcastpontifications. (Podcast Pontifications) is a production of https://simpler.media (Simpler Media). New episodes are released weekly, providing ideas and questions every serious podcaster should be thinking about. It's created and hosted byhttps://twitter.com/evoterra ( Evo Terra. Follow him on Twitter) for more podcasting insights as they come. http://alliepress.ne (Allie Press) assists with the production and transcription of the show. If you received value from today's episode of Podcast Pontifications, return some of that! We call it https://PodcastPontifications.com/support (value-for-value) and there are many ways to show your support. Mentioned in this episode: Support For Abortion Rights While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th. Abortion is a basic healthcare need for the millions of people who can become pregnant. Everyone should have the freedom to decide what's best for themselves and their families, including when it comes to ending a pregnancy. This decision has dire consequences for individual health and safety, and could have harsh repercussions for other landmark decisions. Restricting access to comprehensive reproductive care, including abortion, threatens the health and independence of all Americans. Even if you live in a state where abortion rights are upheld, access to safe medical procedures shouldn't be determined by location, and it shouldn't be the privilege of a small few. You can help by donating to local abortion funds. To find out where to donate for each state, visit donations4abortion.com. If you or someone you know needs help, or if you want to get more involved, here are 5 resources: 1. ShoutYourAbortion.com is a campaign to normalize abortion. 2. DontBanEquality.com is a campaign for companies to take a stand against abortion restrictions. 3. Abortion.cafe has information about where to find clinics. 4. PlanCPills.org provides early at-home abortion pills that you can keep in your medicine cabinet. 5. Choice.CRD.co has a collection of these resources and more. We encourage you to speak up! And spread the word....

In this episode of Sounds Profitable: Adtech Applied, Bryan speaks with U of Digital Managing Partner Shiv Gupta about what it means to create a comprehensive educational approach across an industry. Gupta comes to us by way of the digital marketing space, but has spent his career creating programming aimed at educating and serving across different sectors and levels within companies. Adtech Applied cohost Arielle Nissenblatt joins to set up the chat and break it down with takeaways at the latter half of the show. Listen to learn about: Shiv Gupta's career Why it's important to create non-biased courses that educate on entire industries How Sounds Profitable plans to approach an education initiative Why we need your feedback on this podcast Here's our favorite idea from this conversation: creating opportunities for folks to learn, either if they're new to a job or looking to move on to the next level, benefits everyone. Links: Bryan Barletta Arielle Nissenblatt Shiv Gupta U of Digital Sounds Profitable Summit at Podcast Movement The Download Sounds Profitable: Narrated Articles SquadCast Podscribe Credits: Hosted by Bryan Barletta & Arielle Nissenblatt Audio engineering by Evo Terra Executive produced by Evo Terra of Simpler Media Sounds Profitable Theme written by Tim Cameron See omnystudio.com/listener for privacy information.

Are you headed to Dallas later this month for Podcast Movement 2022? We'll be there! SquadCast is sponsoring and speaking on several panels. We'll also hold a breakfast for SquadCasters!Sessions we're excited for:The Sounds Profitable sponsor summitZach Moreno will be on a panel with TK Dutes, Tangia Estrada, Maribel Quezada Smith, and Evo Terra on creativity and diversity in podcastingRock Felder will be on a panel with Stacey Goers, Mark Deal, Jonathan Hurley, and Dan Hughley on the new Vocaster from FocusriteArielle Nissenblatt will be speaking with Lauren Passell on promo swapsThe iHeart Party!Note: Rock's mic didn't get plugged in (honest mistake!), so he may sound a little far away.Also In This EpisodeA pre-roll ad from the From MD To Entrepreneur podcastLearn more about SquadCast's New Studio and BackstageJoin our communitySubmit your show to be featured on our podcastCreditsWritten and produced by Arielle NissenblattMixed and designed by Vince Moreno JrArtwork and logos by Alex WhedbeeMusic by Shawn VallesHosted by Zach Moreno and Rock FelderTranscripts by Sabeena Singhani

Join Jeff Townsend on his journey as the Indie Podcaster. Episode #60 Creator Spotlight: Evo Terra from Podcast Pontifications. During this episode Jeff and Evo discuss various things: Evo's journey into podcasting as the industry just came into existence. They talk about how the Podcast industry was in the beginning and what has changed over time. Evo talks about what it means to be a Podcast Philosopher. They also talk about Evo's Hall of Fame induction. Thanks for listening and thanks for telling a friend! More importantly, thank you for supporting independent creators. Keep being you, keep being great! https://podcastpontifications.com/ (Check out Evo Terra's work!) https://www.podcastfather.com/ (Jeff Townsend, Indie Podcast Father's website.) https://www.yungkartzbeats.com/ (All music credited to artist Yung Kartz, check out the site here.) https://poddin.io/ (Use Poddin for your podcast transcript, they've got all the tools that make it easy and great! Use the promo code INDIEPODCASTER and receive 50% off your first month!) https://twitter.com/Howzitwp (Do you need help editing your Podcast so you can focus more on content creation? Give Howzit Podcasting editing a try. They have high quality editing and affordable packages to help Indie Podcasters! Contact them on) https://twitter.com/Howzitwp (Twitter), https://www.facebook.com/howzitpodcasting/ (Facebook), https://my.captivate.fm/howzitwp@gmail.com (or by email:) howzitwp@gmail.com https://www.podpage.com/ (Use Podpage to create a beautiful, professional website for your podcast. The code FATHER will get you $20 off any pro package. ) https://indiedropin.com/creators (Podcasters, go to Indie Drop-In Network and submit your episode to be featured on an established feed/podcast.) https://www.boomcaster.com/ (Content creators, use Boomcaster-- the easiest way to record studio-quality podcasts and video interviews from anywhere! Use the code INDIEPODCASTER to save 20% off your first three months!) https://podtrics.com/indiepodcaster (Looking for a podcast hosting platform that understands indie podcaster? Podtrics is definitely for you. Use the code INDIEPOD to receive 25% off your first three months of any Podtrics plan! )

Finding advice on how to make your podcast better is easy. Knowing what advice to take and what to ignore is trickier. Before implementing any advice, take a close look at the agenda behind that advice.  The agenda you have for your podcast is not the same agenda I have for my podcast. The same goes for every other long-time podcaster or podcast consultant. We all want people to keep listening and tell their friends. But what are our real agendas? And how closely do they align with your agenda? Your agenda is not your podcast hosting company's agenda. Or any hosting company's agenda. They create advice designed to keep their business in business by attracting more people to their service. But how well is their general advice aligned to your agenda? Your agenda is not a podcast listening app's agenda. They might make it easy for people to listen to your show on their app. But it's the "on their app" that they care about more than "your show." I'm not disparaging the advice offered by pundits, consultants, hosting providers, or app developers. I'm just stating the obvious: all of that advice is, to one degree or another, serving their agendas first. Not yours. So... does anyone share an agenda with you? Sure! Your ad rep firm is probably very closely aligned if you run ads on your show. Because when your ad revenue grows, the amount they make from your show grows. Win-win! The same goes for the agenda of your staff (employees, contractors, service providers). Your show succeeding means they keep a paycheck. That's a definite shared agenda!  So listen to them. Listen to others (like me), sure. But listen most closely to those who share your same agenda, podcaster. ----- Sponsored by: https://evoterra.link/captivate (Captivate.fm, the world's only growth-oriented podcast hosting company) ----- Links ----- Got a podcasting service? https://podcastpontifications.com/about/sponsorship-information (Become a sponsor of Podcast Pontifications). Serious about podcasting? Join the https://evoterra.link/app (Advancing Podcasting Community) today! ----- https://podcastpontifications. (Podcast Pontifications) is a production of https://simpler.media (Simpler Media). New episodes are released weekly, providing ideas and questions every serious podcaster should be thinking about. It's created and hosted byhttps://twitter.com/evoterra ( Evo Terra. Follow him on Twitter) for more podcasting insights as they come. http://alliepress.ne (Allie Press) assists with the production and transcription of the show. If you received value from today's episode of Podcast Pontifications, return some of that! We call it https://PodcastPontifications.com/support (value-for-value) and there are many ways to show your support. Mentioned in this episode: Support For Abortion Rights While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th. Abortion is a basic healthcare need for the millions of people who can become pregnant. Everyone should have the freedom to decide what's best for themselves and their families, including when it comes to ending a pregnancy. This decision has dire consequences for individual health and safety, and could have harsh repercussions for other landmark decisions. Restricting access to comprehensive reproductive care, including abortion, threatens the health and independence of all Americans. Even if you live in a state where abortion rights are upheld, access to safe medical procedures shouldn't be determined by location, and it shouldn't be the privilege of a small few. You can help by donating to local abortion funds. To find out where to donate for each state, visit donations4abortion.com. If you or someone you know needs help, or if you want to get more involved, here are 5 resources: 1....

Posting about your podcast on social media without posting ONLY about your podcast can be exhausting. I can't fix that, but I can give you 10 questions to ask yourself that make for great social post ideas.  #podcasting Putting words into print or performing solo in front of a camera are necessary social media skills. But neither often comes naturally to podcasters who are most comfortable behind a microphone. Still, social media is part of the game podcasters play. And we know we can't get by just posting a link to our latest episode and thinking we've covered all our social media bases.  Yet that damned blank text field or panic-inspiring selfie view that signals the start of a social media post haunts many podcasters. So here are ten quick questions to ask yourself the next time it happens to you: 1. Did someone recently leave you inspired with a new episode idea?  No need to wait for the final episode to publish. Share and tag that person! 2. Did you recently record a fantastic interview?  Again—tag 'em and share it! Next time, as soon as you end the recording session. 3. Has anything changed in your podcast tech stack?  Some in your social circles will find this interesting enough to see what's new. 4. Did you recently schedule an episode?  Let your audience know you've just scheduled a fantastic episode, even if it won't come out for days or weeks. 5. Have you learned something new?  If you picked up a new trick or technique you're excited about putting into place on your podcast—share that!   6. Did you just sculpt the most fantastic bit of sound? Take a screenshot of your DAW and use it as the background of an audiogram showcasing your mad skillz.  7. Have you made any personnel changes? Tag your new hires or your new outsourced vendors and tell your audience why you're excited. 8. Have you been noodling on writing an article? All of today's social media properties allow for long-form content.  9. Are you frustrated, scared, or facing yet another existential crisis? Open up and be vulnerable about that reality. That sort of honesty is almost always repaid with an outpouring of support. 10. What's happening?If all else fails, post about your life. No, not every single thing about your life is something that should be posted on social media. But at the same time, not everything you post on social should be about your podcast. ----- Sponsored by: https://evoterra.link/captivate (Captivate.fm, the world's only growth-oriented podcast hosting company) ----- Links ----- Got a podcasting service? https://podcastpontifications.com/about/sponsorship-information (Become a sponsor of Podcast Pontifications). Serious about podcasting? Join the https://evoterra.link/app (Advancing Podcasting Community) today! ----- https://podcastpontifications. (Podcast Pontifications) is a production of https://simpler.media (Simpler Media). New episodes are released weekly, providing ideas and questions every serious podcaster should be thinking about. It's created and hosted byhttps://twitter.com/evoterra ( Evo Terra. Follow him on Twitter) for more podcasting insights as they come. http://alliepress.ne (Allie Press) assists with the production and transcription of the show. If you received value from today's episode of Podcast Pontifications, return some of that! We call it https://PodcastPontifications.com/support (value-for-value) and there are many ways to show your support. Mentioned in this episode: Support For Abortion Rights While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th. Abortion is a basic healthcare need for the millions of people who can become pregnant. Everyone should have the freedom to decide what's best for themselves and their families,...

Bryan speaks with Marketing Brew's Alyssa Meyers about reporting on podcasting and audio for an advertising-focused publication. Marketing Brew is part of Morning Brew's network of newsletters. Adtech Applied cohost Arielle Nissenblatt joins to set up the chat and break it down with takeaways at the latter half of the show. Listen for: How Alyssa found this beat What Alyssa looks for in a story How to become a source for Alyssa and other marketing/advertising-focused publications that cover podcasting and audio Information on the Sounds Profitable Summit at Podcast Movement Dallas Where to find our other podcasts, La Descarga, The Download, and Sounds Profitable: The Narrated Articles An update on our podcast slate at Sounds Profitable and a tease of what's to come Here's our favorite idea from this conversation: we need subject matter experts who are not just well-versed in their own product or company's capabilities, but who also know how their product/company relates to and fits in with the larger audio landscape. Links: Bryan Barletta Arielle Nissenblatt Alyssa Meyers Marketing Brew Sounds Profitable Summit at Podcast Movement The Download Sounds Profitable: Narrated Articles SquadCast Credits: Hosted by Bryan Barletta & Arielle Nissenblatt Audio engineering by Evo Terra Executive produced by Evo Terra of Simpler Media Sounds Profitable Theme written by Tim Cameron See omnystudio.com/listener for privacy information.

This week on The Download: Acast buys Podchaser, PodcastOne strikes out on their own, SiriusXM and Comscore expand their deal, Disney's integrating with The Trade Desk , and Podnews caught 240 spam emails. This Monday Podnews started off the work week with a big announcement: Acast is acquiring Podchaser in a $34 million dollar deal.  “Podchaser, which will continue to operate as a separate brand and independent business, was founded in 2016 and is home to the leading global podcast database, covering more than 4.5 million podcasts and more than 1.7 billion data points — including hundreds of thousands of ratings and reviews, and the advertisers of the world's top 5,000 podcasts. This unique, proprietary data — which will also remain open to all — spans and powers the entire open podcast ecosystem, and is used by listeners, podcasters, advertisers and industry professionals.” Podchaser has created strong integrations with hosting platforms to receive data, exported data to podcast apps and hosting platforms, and has a competitive intelligence tool built to enable publishers and buyers alike to improve their revenue streams.  General industry sentiment of Acast currently is a bit lukewarm unless you're actively working with them as a publisher or a buyer. As previously reported, Acast has—or at least had— a marketing strategy involving unrelenting spam emails encouraging podcasters to switch to their services. With mass emails to RadioPublic users and their siloed relationships with partners like Patreon, it's hard for some podcasters to give this deal the benefit of the doubt.  We're very happy for our sponsor Podchaser, and the entire team there, and truly hope the independent nature is maintained. We still question the comfort of existing and new integrated partners providing data to a competitor. Last Friday LiveOne issued a press release announcing that their company PodcastOne, having just raised 8.1 million in funding, is looking to separate and become an independent company.  “PodcastOne is the leading advertiser-supported on-demand digital podcast company, offering a 360-degree solution for both content creators and advertisers, including content development, brand integration and distribution. Acquired by LiveOne in 2020, PodcastOne has had more than 2.1 billion downloads a year since its acquisition, across the more than 350 weekly episodes it distributes.” Their talent stable includes names like Jordan Harbinger, Adam Carolla, and T-Pain. In the press release PodcastOne president Kit Gray said:  “The podcasting business has exploded over the past five years and PodcastOne is one of the largest independent podcast companies in the world. The company is one of only two independent podcasting publishers in the top 10 of Podtrac's list of Top Publishers. We believe that by trading as a separate public company, PodcastOne will have the opportunity to access the public capital markets as well as be better positioned to both acquire podcast platforms and attract significant podcast talent.”  PodcastOne offers its own self-built platform and operates as an ad sales network for its publishers. It's weathered a lot of storms in podcasting and investment like this during a recession shows confidence in the ability for them to stand on their own. It will be interesting to see how their products and services come to market faster, and who they cater toward. Much like the acquisition last story, this announcement shows podcasting deals aren't going stale. Last Thursday SiriusXM and Comscore announced the expansion of their collaborative agreement to bring predictive audience targeting to podcasts. This new expanded agreement will bring Comscore Predictive Audiences to both AdzWizz and SXM Media clients. General Manager of Comscore activation services Rachel Grant said:  “With podcast consumption skyrocketing and the regulatory environment still very fluid, it's critical to give advertisers the ability to develop privacy-forward and future-proof audience targeting on podcasts”  Prior to this AdsWizz was already working with Comscore for their contextual targeting based off of keywords for the Podscribe tool (not to be confused with the company Podscribe). The new deal expands into a targetable dataset for those buying through Adswizz programmatic offerings, either as a buyer using their demand side platform to buy anywhere in podcast programmatic, or buying directly into their open marketplace Podwave.  The continued highlighting of it being privacy-first is a bit misleading. AdsWizz is still providing the IP address to match off of, which we at Sounds Profitable do not find to be an issue. That Comscore has built a new dataset not built on cookies is a step towards the aforementioned future-proofing. The dataset looks to come from Comscore opted-in panels, which is different from universal ID solutions looking to match first party data. While podcasting is always probabilistic matching - as it's based on IP address - this is also probabilistic targeting.  It's neat to see Comscore focusing a bit more on podcasting while many other major data partners are snoozing on it. In a rare twist we only have one article posted on a Tuesday for you this week. Last Tuesday AdExchanger's James Hercher published “Disney Integrates With The Trade Desk And UID2 In Pursuit Of Better Addressability.” “This new integration with The Trade Desk, which was born from recent meetings in Cannes, will accelerate Disney's ambition to automate and target more of its overall pool of data, Barnes said. Advertisers will be able to more effectively find their audiences across Disney inventory and the added precision should help improve ROI and post-campaign results.” Disney is a major player in podcasting, both directly and through partnerships. So much of what Disney does today uses programmatic for efficiency's sake. A company of that size can't easily do manual IO's for every cookie-cutter campaign. As Disney continues to invest and grow their podcast offerings creates synergy with the majority of podcast SSPs being configured to purchase from The Trade Desk. There's  real potential for further increase in podcasting programmatic as the industry takes care of the small discrepancies and differences that stand in the way of podcasting as a main advertising channel.  While the article is worth engaging with on its own merits, script writer Gavin Gaddis wishes to spotlight the piece's cartoon of Toy Story stars Buzz and Woody selling ads with the caption ‘to automation and beyond.' Three months ago Podnews editor James Cridland laid a trap to learn more about the methods and companies using shady tactics to cold-call podcasters via email. On Wednesday he published the results in “the podcast industry's biggest spammer.”  “In May 2022, we amended Podnews's podcast RSS feed to produce a near infinite amount of trackable email addresses as a kind of spamtrap. We wanted to discover who was scraping our RSS feed for emails; what user agent they were using, when they scraped it, what tag they scraped it from, and whether the messages were legal under the FCC's rules (the so-called CAN-SPAM Act).”  Cridland's honeypot strategy attracted 240 emails over the three month period. Some fall within the boundaries of CAN-SPAM, some seem pointed in their lack of transparency.  The specific companies involved are not necessarily important to the overall story. Podcasting needs good governance as growth continues and the industry constantly redefines what constitutes ‘normal' business practices. It's on those within the industry to make podcasting better through what's considered an acceptable marketing strategy. It's perfectly legal to scrape email addresses from RSS feed tags and send them unsolicited emails as long as they follow loose FCC and other governmental regulatory rules. In an industry growing as fast and consistently as podcasting one has to question if it has a place for an antiquated cold-calling strategy perfected in the late 90s.  Finally, it's time for our semi-regular roundup of articles we're calling Quick Hits. These are articles that didn't quite make the cut for today's episode, but are still worth including in your weekend reading. This week's two Quick Hits are  The Most Important Things We've Learned About Making Successful Podcasts with Brands by Dan Misener. Misener, formerly Director of Audience Development at Pacific Content, provides a great list of learnings on his way out the door. One of the greatest minds at Pacific, Misener has been skilled at breaking down complex data and making it accessible to the masses. His heart has always been focused on growing all of podcasting and Sounds Profitable fully supports him in whatever he's doing next. We know it'll have an impact.  And secondly: a press release from Pushkin media: Pushkin Industries Expands Production Capacity With Acquisition of Creative Podcast Company Transmitter Media. Here we have yet another example of a podcast production company growing to the point they need to buy another podcast production company.  The Download is a production of Sounds Profitable. Today's episode was hosted by Shreya Sharma and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Evo Terra are the executive producers of The Download from Sounds Profitable. Special thanks to our media host, Omny Studio.See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

Podcast discovery isn't broken. It's just not one thing. And it gets a lot easier to improve podcast discoverability when a podcast listening app specializes in just one type of content. So... how's that going? Photo by https://www.pexels.com/photo/close-up-of-wow-word-from-scrabble-letters-and-headphones-6005405/ (DS stories from Pexels) Four years ago, I dreamed of a rather different podcast listening by the year 2026. Since we're at the middle point of that "prediction" (it wasn't a prediction), let's see how my prognostication is trending. (It wasn't a prognostication.) My vision for future podcast listening apps was that some of them would start to specialize. Rather than trying to service the needs of all podcast listeners, they'd narrow their focus, customizing the entire experience, from discovery to listening. And that would be pretty cool, I thought, because there are lots of types of podcasts that would lend themselves to a more customized experience rather than work sorta-kinda OK on the one-size-fits-all podcast listening apps. My prediction (again, not a prediction) seems to be coming true! I know of two apps that have done this in wildly different ways by focusing in on wildly different types of content. The first is Apollo, customized to finding and listening to fiction podcasts. It's similar to many listening apps but lists only a few thousand shows. But the experience is tailored because listening to fiction podcasts differs significantly from listening to an episodic interview show. The second is Maps.fm (I'm on their advisory board) that smartly focuses just on localized content, using a map-based interface for discovery. Again, they don't have every episode of every podcast. But they are working on indexing every episode that is about a particular geographical area.  And that's just two. I'm sure there are some I don't know about. So yeah, I think my vision (totally wasn't a vision) is coming true. Here's to seeing what the next four years bring! ----- Sponsored by: https://evoterra.link/captivate (Captivate.fm, the world's only growth-oriented podcast hosting company) ----- Links ----- https://www.apollopods.com/ (Apollo) https://maps.fm/ (Maps.fm) Got a podcasting service? https://podcastpontifications.com/about/sponsorship-information (Become a sponsor of Podcast Pontifications). Serious about podcasting? Join the https://evoterra.link/app (Advancing Podcasting Community) today! ----- https://podcastpontifications. (Podcast Pontifications) is a production of https://simpler.media (Simpler Media). New episodes are released weekly, providing ideas and questions every serious podcaster should be thinking about. It's created and hosted byhttps://twitter.com/evoterra ( Evo Terra. Follow him on Twitter) for more podcasting insights as they come. http://alliepress.ne (Allie Press) assists with the production and transcription of the show. If you received value from today's episode of Podcast Pontifications, return some of that! We call it https://PodcastPontifications.com/support (value-for-value) and there are many ways to show your support. Mentioned in this episode: Support For Abortion Rights While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th. Abortion is a basic healthcare need for the millions of people who can become pregnant. Everyone should have the freedom to decide what's best for themselves and their families, including when it comes to ending a pregnancy. This decision has dire consequences for individual health and safety, and could have harsh repercussions for other landmark decisions. Restricting access to comprehensive reproductive care, including abortion, threatens the health and independence of all Americans. Even if you live in a state where abortion rights are...

This week on The Download: Blubrry brings a new spin to media kits, Twitter's building a podcast player, TargetSpot expands into Latin American audiences, Overcast's creator has beef with how podcasters use DAI, and Anchor's co-founder finds RSS standards restrictive to innovation.  While a significant portion of the United States was recovering from an excessive amount of explosive devices used over the holiday weekend, Blubrry announced a new way for podcasters to present themselves to potential sponsors and partners.  “Blubrry is introducing a podcasting industry first by providing all Blubrry paid customers a podcast media kit that updates daily with information you choose to include. The kit includes data you provide, podcast statistics and audience survey results.” Data points that can be included in the kit range from simple unchanging data points like website or show start date to granular things like social media follower counts, average monthly downloads per episode, and Blubrry audience survey results.  While not technically a media kit, this is a great step forward in helping arm podcasters with useful information they can give advertisers interested in evaluating their show. While lacking in the usual collection of logos and information ephemera a true media kit designed to be attractive to press, this sort of media kit 2.0 cuts down on a fair amount of repeat labor. To The Download's knowledge this is the first time a hosting company has automated this process and included actual download statistics in the package. Usually the process is a tedious manual one that requires regular updates by either the show runner or their representation to pull each data point.  Kudos to Blubrry for being the first to market with this dreamed-of feature.  Once again we bring news of a social media platform showing interest in podcast integration, but this time it feels more legitimate. Frontend engineer and code researcher Jane Manchun Wong did some digging. In her to-the-point tweet she announced:  “Twitter is working on in-app Podcast player.”  Attached to the tweet is a screen recording of the new player in action, showing Wong clicking on show art for Office Ladies, which prompts a new podcast player overlay.  For the younger folk in the room, it's worth noting that Twitter didn't spring forth fully formed into the world. In its primordial form the service was originally Odeo, a 2005 attempt at what we'd call a podcast social media network today. Podcasting is literally in Twitter's DNA.  This Monday Podnews shared an announcement from TargetSpot concerning a promising step towards diversifying podcasting further. The adtech company is opening a Latin American-focused office in Miami, Florida under the leadership of Angelica Potes. Chief Revenue Officer Alexandre Ouhadi said: “We are glad to finally be physically present in the Latin American Market. We have created amazing partnerships with big name publishers. This is the right moment to officially go live. Audio is growing rapidly, so it's a great opportunity for advertisers to leverage their digital media budget through this engaging medium.”  Diversity in language, ethnicity, and geographical location is how the podcast industry expands. Hispanic/Latino creators are incredibly well represented in podcasting in comparison to the overall US population. Providing revenue opportunities for those audiences provides the ability for new businesses to be built to capture that revenue. This is good growth for the industry. On Tuesday Marco Arment, creator of podcatcher Overcast, took to Twitter to address a trend in negative reviews for his app. In four screenshots provided four different anonymous users cite an abundance of jarring advertisements. Some complain about the amount and quantity of ads, one claims the ads were so poorly-optimized the volume shift was enough to burst their eardrum.  While the last review's threat of legal action might be hyperbolic, Arment is still concerned.  “Cheap, sloppy dynamic ad insertion (DAI) in podcasts continues to degrade the experience for listeners. They blame the app, and that's my problem to deal with.”  He goes on to ask podcasters who poorly implement DAI “what are you doing” in all capital letters.  Sounds Profitable's Bryan Barletta took issue with this in a quote-tweet of Arment, citing issues like frequency capping, comp separation, and other features related to poor-quality ad placement:  “...are not tech issues, they're business decisions. Your host doesn't offer it? Switch hosts. And don't buy inventory that doesn't support your needs.”  Sloppy implementation of DAI is a recipe for disaster, and there's plenty of evidence of podcasters falling for that trap. Too often that sloppiness is built in under the guise of 'automation', which often leads to odd ad breaks added by the hosting company filled with even odder ads. So what's the solution? Bad ads—ads that don't fit the context of the episode, ads that are recorded at wildly different volumes than the rest of the episode, or an overabundance of ads in an episode—are predominant in dynamically inserted programmatic ads as well as baked-in host-read ads. And solid DAI implementation can power highly relevant host-read ads that sound like they belong in the episode. In the end, it comes to having an ad strategy as well as tactics that are acceptable to the podcaster, the advertiser, and the audience as well. And it'll make it less likely for listeners to blame their listening app for something that's not their problem. We got you, Marco. On Tuesday Anchor co-founder Michael Mignano posted a Medium blog titled “The Standards Innovation Paradox.” In it, he proposes the theory that standards like RSS were useful in helping podcasting grow in the beginning, but have become restrictive over time as services all adapt the same standards and any new additions come with all previous updates as well.  “If you've ever searched the App Store or the Google Play store for a podcast app, you've likely come across a tidal wave of search results. In some ways, this fragmentation is great for users, because it means they have a ton of choice and flexibility in what product to use for their podcast listening. But at the same time, this fragmentation is bad for innovation, and makes it nearly impossible to innovate on experiences that are based on RSS, meaning the podcast listening experience has remained stale and largely unchanged for almost the entirety of podcasting.” On Wednesday James Cridland published a rebuttal in the form of “The Standards Innovation Paradox: is it real?” The piece takes Mignano's to task and seeks to add outside context to his thought process, namely the fact Mignano worked at Spotify after they bought out Anchor. During that tenure the company threw itself into reinventing podcasting without RSS, instead using the proprietary method that follows Mignano's proposal that proprietary tech is required due to the difficulty of forcing a standard to evolve.  “Yet, Spotify absolutely could evolve the standard: because by April 2022, they were big enough, with at least 30% market share, to have set the standard themselves. They could have said “here's how to signal the video asset in your RSS feed, and if you do this, you'll get video podcasts in Spotify too.” They could have looked at the currently existing solution to this, the podcast namespace's alternateEnclosure tag, and adopted that (and, possibly, molded it to their needs). But, they didn't.” Cridland goes on to point out decisions to stick with black box proprietary tech conveniently also mean any user who wishes to take advantage of that new tech is permanently locked into using Anchor as a hosting service.  The risk of an open ecosystem is the ability for aggregators to control and separate the industry. For all the dour news about a lack of profits, Spotify is currently succeeding at this to some degree. RSS is capable of doing everything Mignano's piece takes issue with; issues he has historically complained about even prior to the buyout.  Innovation is stifled not by standards, but by people and businesses with the necessary power to adopt new standards instead choosing to whine about having to share space and leverage that to release new impenetrable black boxes.  Finally, it's time for our semi-regular roundup of articles we're tentatively calling Quick Hits. These are articles that didn't quite make the cut for today's episode, but are still worth including in your weekend reading. This week's Quick Hits are  Spotify acquires music trivia game Heardle by Ariel Shapiro. Podcasting: True or False? By Fred Jacobs.  As usual, links to everything mentioned can be found in the episode notes.  The Download is a production of Sounds Profitable. Today's episode was hosted by Shreya Sharma and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Evo Terra are the executive producers of The Download from Sounds Profitable. Special thanks to our media host, Omny Studio.See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

Too many podcasters skip a key step when publishing: the episode details. Or show notes, as you've likely called them. This helpful text isn't optional. It's required. And I'll give you five new reasons why. Photo by https://www.pexels.com/photo/woman-with-beaded-necklace-covering-her-mouth-with-her-hand-8689920/ (Mikael Blomkvist from Pexels) Four years ago, I implored my fledgling audience to spend more time making better episode details. "Stop writing shitty show notes!" I said.  That's still excellent advice. But the reasons why have changed a lot since 2018. That, and not everyone heard my plea, so I'm making it again but updating it to reflect 2022 realities for podcasting.  Reason #1: Podcast players are getting better.  They're more functional, often giving listeners plenty of reasons to interact with the episode as it plays. Other shows are doing it. You should be too. Reason #2: Podcast credits are becoming a thing. I love hearing  2–3 minute credit rolls. What I don't love is not knowing the proper spelling or knowing where to find more about that important person. Text! Links! Images! Please?  Reason #3: Episode details are a good SEO practice. Yes, podcast apps suck at search. But some are getting better, and more of us making solid episode details encourage more app developers to take this issue seriously. Reason #4: Episode details make for great repurposed content! Twitter threads. Long-form posts on LinkedIn. An idea generator for spreading the episode far and wide. A savvy podcaster will find plenty of uses for a well-written summary. Reason #5: Good episode details prime you to do more in the future. Listening apps are evolving and adding more functionality. So getting in the habit now of taking the time to write quality episode details will keep your eye on the future.  ----- Sponsored by: https://evoterra.link/captivate (Captivate.fm, the world's only growth-oriented podcast hosting company) ----- Links ----- https://soundsprofitable.com/thedownload (The Download) http://soundsprofitable.com (Sounds Profitable) Got a podcasting service? https://podcastpontifications.com/about/sponsorship-information (Become a sponsor of Podcast Pontifications). Serious about podcasting? Join the https://evoterra.link/app (Advancing Podcasting Community) today! ----- https://podcastpontifications. (Podcast Pontifications) is a production of https://simpler.media (Simpler Media). New episodes are released weekly, providing ideas and questions every serious podcaster should be thinking about. It's created and hosted byhttps://twitter.com/evoterra ( Evo Terra. Follow him on Twitter) for more podcasting insights as they come. http://alliepress.ne (Allie Press) assists with the production and transcription of the show. If you received value from today's episode of Podcast Pontifications, return some of that! We call it https://PodcastPontifications.com/support (value-for-value) and there are many ways to show your support. This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy Podsights - https://podsights.com/privacy

Programmatic advertising continues to take the spotlight in the growth for podcasting. Now that doesn't mean that host-read ads are fading away or that we need to race to the bottom for pricing. And that is a near and dear topic to my heart. So it's very exciting to have Claire Fanning of SXM Media on the podcast to talk about programmatic advertising and her presentation to the IAB at their upfront event last year and how we can learn more and more from the companies leading programmatic in podcasting. Credits: Original full episode available at https://soundsprofitable.com/episode/2/2 Audio engineering by Evo Terra Executive produced by Evo Terra of Simpler Media Sounds Profitable Theme written by Tim Cameron See omnystudio.com/listener for privacy information.

This week on The Download: Edison Research says podcasting is more Succession than Yellowstone, Reddit launches new take on live podcasting, Google's Adtech is dropping IP, new data says podcast ads are overfishing popular ponds, and we spotlight #PodcastingSeriously.   Last Friday the Edison Research blog posted “Podcasting's Opportunity in Wide Open Spaces.” In addition to reminding readers of The Chicks' 1998 single from their fourth studio album, the post highlights a regional gulf in what counts as “popular” in podcasting.  The comparison used highlights how Succession and Yellowstone are comparably popular television series, but based on one's physical location in the country it's highly likely they won't see much advertisement or social media chatter for one over the other. More rural TV viewers will more likely to hear about and actively watch Yellowstone while Succession finds more attention in metro centers.  “New data from Edison Research's Infinite Dial study – sponsored by Wondery and Art19 – shows that as of today podcasting is more of a “Succession” story.” Consider this a tease from Edison Senior Director of Research (and, of course, my co-host on La Descarga) Gabriel Soto's talk at Podcast Movement Dallas this August.  “We in the podcasting space regularly remark that with four million titles, there's a podcast for everyone.  And while that's surely right in theory, that doesn't mean that enough of a match has yet happened to bring all the possible listeners to the space.  One might argue that indeed there are a lot more podcasts talking about Succession than Yellowstone, and that might be part of the issue.”   A lot of people got a three-day weekend in the US thanks to a national holiday, but this Monday Arielle Nissenblatt was on the podcasting streets breaking social audio news. In a Twitter thread Nissenblatt detailed the launch of social media platform Reddit's new Talk feature that shares some DNA with the social audio craze. The twist with Reddit Talk is those who use it get placement over any relevant subreddits that fit under a broad chosen topic.  “If you host a Talk from your Reddit profile and pick up to 3 topics, you'll appear at the top of Reddit to millions of users. e.g., if you pick "Finance" topic, everyone who follows r/wallstreetbets, r/personalfinance, etc will see your Talk.”  Currently, Talk is only available to those chosen by Reddit via an application form. Niche content gets niche listeners, and Reddit is the king of niche. While we've been burned as an industry before on social platforms diving into podcasting, this measured approach seems like a promising one.  Google has updated Universal Analytics and things aren't going so hot. On Tuesday Ad Exchanger's James Hercher posted “Marketers Have One Year to Migrate to the New Google Analytics - But It's Already a Mess.”  “When Google announced the expiration date on Universal Analytics earlier this year, it said it would also cease logging or storing IP address data – a crucial datapoint that qualifies as personally identifiable and thereby subjects Google Analytics to tough interpretations of GDPR. Removing IP addresses may not be enough for Google Analytics to stem the tide of GDPR suits. But privacy concerns do explain why Google will force a change across its customer base, rather than continue to offer multiple services.” While Google impression tracking pixels do work in podcasting, Google refuses to accept IP and any other client info forwarded to it, so attribution from Google was unlikely in podcasting. With IP going away on the website side, it's safe to say there will be no Google solution for podcast attribution as we know it today. However, the move by big companies like Google and Apple away from IP addresses will always be concerning for podcasting. There's evidence to suggest IP address tracking won't be outright removed from the industry, but it still will decline to the point one should expect methods of attribution to undergo a metamorphosis within the next 12 to 18 months.  This Tuesday Pierre Bouvard of Westwood One published findings that might seem easy to predict, but are important to acknowledge regardless. It seems some of the biggest spenders are potentially overfishing the pond that is podcasting.  “The number of times podcast listeners hear an ad campaign is soaring. According to Podsights, the leading podcast attribution measurement firm, average podcast ad frequency has doubled in the past year, reducing podcast conversions. In Q1 2022, the average podcast campaign ad frequency measured by Podsights was 6.32, a twofold increase from Q1 2021 [when it was] (2.97).“ Bouvard reports the Podsights data indicates this uptick in ad frequency is leading to knock-on effects, such as site visits driven by podcast ads hitting a record low in Q1 of this year. Luckily, it's not all bad news as he brings three solid strategies to encourage podcast reach growth. A consistent theme across all three is elegant in its simplicity: buy ads on podcasts beyond the same few dozen podcasts everyone is buying ad space on.  Frequency is no substitute for reach, and there are many podcasts waiting in the wings to run ads. Spreading those ads around instead of targeting the already-saturated big names in the market will quickly lead to results.  Now, if you'll indulge us in a little promotion, we'd like to take a moment to highlight Podcasting, Seriously from LWC Studios, shining the light on a forward-thinking company that continues to nurture the talent we need to make and keep a thriving podcast industry. This week, LWC Studios announced the expansion of its Podcasting, Seriously Awards Fund to include reimbursements for audio production education and training for BIPOC and LGBTQ+ independent audio creators. The company launched the Fund in early 2021 with partners AIR, Pacific Content, Acast, Triton Digital, and Sounds Profitable to “support independent BIPOC, Queer and Trans audio producers in submitting high-quality work to media and journalism awards.” More money going to diversifying podcasting is always a good thing, and Sounds Profitable is here for it. Our very own Bryan Barletta is on the Podcasting, Seriously advisory board and I'm on the fund team. You can learn more about the fund and apply, as with all stories covered on The Download, via the link provided in the description. In this penultimate segment I bring you a double-stuffed story. Two international editions of the Infinite Dial have been published by Edison Research: Canada and Australia.  There's plenty to learn in both but here's some standout observations from the Canada presentation:  “Forty-three percent of Canadians 18+ listen to podcasts monthly, up five percentage points from 2021, which means that Canadians now outpace Americans (38%) and Australians (40%) for monthly podcast listening.” In addition to that, 73% of Canadians listen to online audio. Spotify currently dominates that space with 40% of the audience, but YouTube is experiencing growth in the space and has caught up with 33% reporting listening to audio on YouTube in the past month. It seems Google's moves on the market are working. Eagle-eared listeners will recall The Download on March 11th covering a story in which YouTube made a paid audio-friendly feature free for all Canadian users.  Meanwhile in Australia, monthly podcast listening for people 18 and up continues to trend up, increasing to 40% from 37% last year.  Finally, it's time for our semi-regular roundup of articles that didn't make it into today's episode, but are still worth working into your weekend reading.  First: Spotify, Netflix and Aggregation by Stratechery.  Also: Universal Music Makes Its Data-Driven Ad Platform Play by James Hercher. Finally: Mediatel's UK-focused podcast database Audioscape has launched. Usually we only recommend articles but there's not an abundance of IMDB-style podcast databases and it's good to keep abreast of newcomers.  The Download is a production of Sounds Profitable. Today's episode was hosted by Shreya Sharma and Manuela Bedoya, and the script was written by Gavin Gaddis. Bryan Barletta and Evo Terra are the executive producers of The Download from Sounds Profitable. Evo Terra edited today's episode. Special thanks to our media host, Omny Studio.See omnystudio.com/listener for privacy information.See omnystudio.com/listener for privacy information.

For this episode, we’ll go back into our Archives to listen to an episode of 3Clips. It features Sam Greenspan and their podcast of speculative journalism, Bellwether. Not only is Sam one of the best minds in radio and podcasting (and the masterpiece that is Bellwether reflects that) but they also were able to use crowdfunding to bring a project five years in the making to life. This episode first aired in February of 2022 and was hosted by Evo Terra and was produced and edited by Stuart Barefoot. Links 3clipspodcast.com bellwether.show castos.com/intergrations/stripe

Podcasters have a lot of jobs. One we don't often think of is being ambassadors for podcasting. But it's an important job if we're to grow the entire podcasting pie. Start by having some IHNIs at the ready. https://podcastpontifications.com/episode/changing-the-minds-of-non-podcast-listeners-one-ihni-at-a-time What's an IHNI? That's a podcast episode that makes someone—someone who thinks podcasts aren't for them—look up and say "I had no idea podcasts could sound like this!" Spoiler: A lot of people feel that way. Bad experiences, misconceptions about what podcasting is... there are myriad ways why someone thinks that. The best way to break that cycle? Show them an amazing podcast episode! Do I mean an episode of your podcast? Not necessarily. Or likely, even. Set aside your self-interests for a moment. You're trying to get someone hooked on podcasting, not your podcast! Many podcasts—like mine—aren't the right choice for reluctant listeners. So we have to go out of our way to find podcast episodes that will knock someone's socks off. When you find one, save it on your phone. I use Spotify for this, as it's not my daily driver, but almost everyone has Spotify on their phone. And having my Your Episodes folder filled with exquisite examples of what podcasting can be makes me a good ambassador when I encounter a hesitant listener. You can do it too. Build your own list of INHIs. And the next time you hear someone say "yeah, podcasting isn't for me", you'll have a great opportunity to show them a better way. ----- Sponsored by: https://evoterra.link/captivate (Captivate.fm, the world's only growth-oriented podcast hosting company) ----- Links ----- https://en.wikipedia.org/wiki/Sturgeon%27s_law (Sturgeon's law) https://twitter.com/evoterra?ref_src=twsrc%5Egoogle%7Ctwcamp%5Eserp%7Ctwgr%5Eauthor&lang=fr (@evoterra on Twitter) https://soundsprofitable.com/thecreators2022 (The Creators report) https://www.20k.org/ (Twenty Thousand Hertz) http://loveandradio.org/ (Love + Radio) Got a podcasting service? https://podcastpontifications.com/about/sponsorship-information (Become a sponsor of Podcast Pontifications). Serious about podcasting? Join the https://evoterra.link/app (Advancing Podcasting Community) today! ----- https://podcastpontifications. (Podcast Pontifications) is a production of https://simpler.media (Simpler Media). New episodes are released weekly, providing ideas and questions every serious podcaster should be thinking about. It's created and hosted byhttps://twitter.com/evoterra ( Evo Terra. Follow him on Twitter) for more podcasting insights as they come. http://alliepress.ne (Allie Press) assists with the production and transcription of the show. If you received value from today's episode of Podcast Pontifications, return some of that! We call it https://PodcastPontifications.com/support (value-for-value) and there are many ways to show your support. Mentioned in this episode: Support For Abortion Rights While Americans overwhelmingly support the right of an individual to make their own decisions about abortion, unfortunately, that right is no longer protected everywhere in the U.S. The Supreme Court overturned Roe v Wade on June 24th. Abortion is a basic healthcare need for the millions of people who can become pregnant. Everyone should have the freedom to decide what's best for themselves and their families, including when it comes to ending a pregnancy. This decision has dire consequences for individual health and safety, and could have harsh repercussions for other landmark decisions. Restricting access to comprehensive reproductive care, including abortion, threatens the health and independence of all Americans. Even if you live in a state where abortion rights are upheld, access to safe medical procedures shouldn't be determined by location, and it shouldn't be the privilege of a small few. You can help by donating to local abortion funds. To find out where to

Podcasting has so much to learn from radio and I do as well. There are so many interesting things that we're discovering or trying to bring to light in podcasting that the radio industry has already done time and time again. And it's the same with digital advertising, which is where my background is.  So it was really exciting for me to have Pierre Bouvard of Westwood One and Cumulus Media come on the show and teach us a little bit more about radio, what we can learn from it, and how we can apply it to podcasting. Credits: Original full episode available at https://soundsprofitable.com/episode/2/16 Audio engineering by Evo Terra Executive produced by Evo Terra of Simpler Media Sounds Profitable Theme written by Tim Cameron See omnystudio.com/listener for privacy information.

Join Jeff Townsend, aka Podcast Father on his journey as the Indie Podcaster. Episode #59 is a special edition of Indie Podcaster. You'll hear an episode of Evo Terra's Podcast Pontifications. Evo takes a deep dive into the philosophy of being a content creator. https://podcastpontifications.com/episode/selfish-reasons-to-listen-to-your-own-podcast (Episode Guide/Details.) Thanks for listening and thanks for telling a friend! More importantly, thank you for supporting independent creators. Keep being you, keep being great! https://podcastpontifications.com/ (Check out the work Evo is doing!) https://www.podcastfather.com/ (Jeff Townsend, Indie Podcast Father's website.) https://www.yungkartzbeats.com/ (All music credited to artist Yung Kartz, check out the site here.) https://poddin.io/ (Use Poddin for your podcast transcript, they've got all the tools that make it easy and great! Use the promo code INDIEPODCASTER and receive 50% off your first month!) https://twitter.com/Howzitwp (Do you need help editing your Podcast so you can focus more on content creation? Give Howzit Podcasting editing a try. They have high quality editing and affordable packages to help Indie Podcasters! Contact them on) https://twitter.com/Howzitwp (Twitter), https://www.facebook.com/howzitpodcasting/ (Facebook), https://my.captivate.fm/howzitwp@gmail.com (or by email:) howzitwp@gmail.com https://www.podpage.com/ (Use Podpage to create a beautiful, professional website for your podcast. The code FATHER will get you $20 off any pro package. ) https://indiedropin.com/creators (Podcasters, go to Indie Drop-In Network and submit your episode to be featured on an established feed/podcast.) https://www.boomcaster.com/ (Content creators, use Boomcaster-- the easiest way to record studio-quality podcasts and video interviews from anywhere! Use the code INDIEPODCASTER to save 20% off your first three months!) https://podtrics.com/indiepodcaster (Looking for a podcast hosting platform that understands indie podcaster? Podtrics is definitely for you. Use the code INDIEPOD to receive 25% off your first three months of any Podtrics plan! )

Listening to podcasts is like eating a submarine sandwich. Making a podcast is like making a submarine sandwich. But too many podcasters try to make one like they eat one. Let's fix that. Photo by https://www.pexels.com/photo/little-girl-eating-huge-delicious-sandwich-5693056/ (Alex Green from Pexels) Do you eat a submarine sandwich (hoagie) from the middle? Of course not. That would be silly. You start eating at one end. And you keep eating from that same end until you reach the other end. Or until you give up, decide you don't care for it, run out of time to finish, or just stop when you've had your fill  That's exactly how podcasts are consumed. They're started from the front, not the middle. You listen from the beginning and you keep listening until you reach the other end. Or until you give up, decide you don't are for it, run out of time to finish, or just stop when you've had your fill. Sandwiches and podcasting have something in common when we "eat" them. But not when we make them. Sandwiches aren't assembled one bite at a time until they form a complete sandwich. But for a lot of podcasters, that's exactly how they make their podcasts. Because they don't know of any other way. Or they get turned on by all the new gear and software designed to make record-and-release podcasts. Can you do that? Sure. But I don't think you should.  There are more appropriate places for the record-and-release style of audio, many of which didn't exist just a few years ago. A linear style of producing spoken word, where you start at the beginning and progress until you get to the end, adding in the music, guests, co-hosts, segments, effects, and whatever else is needed in real-time... we call that live radio. Or live streaming. Or social audio. Or whatever comes next that makes it even easier just sit down and talk.  But I think we're already seeing a division in audiences and audience expectations. Those that want that kind of raw, in-the-moment experience. And those who want content that's been edited, shaped, and transformed into something that can only be experienced as a podcast.  Take a look at any ranker or chart and you'll see that today's podcast listeners are voting for the kinds of shows that take more time and care than can be put into a linear record-and-release style of show or platform.  That's what makes podcasting special. So let's keep doing more of that, please. ----- Sponsored by: https://evoterra.link/captivate (Captivate.fm, the world's only growth-oriented podcast hosting company) ----- Links ----- Any Links Mentioned (and then the standard links and credits will follow: Got a podcasting service? https://podcastpontifications.com/about/sponsorship-information (Become a sponsor of Podcast Pontifications). Serious about podcasting? Join the https://evoterra.link/app (Advancing Podcasting Community) today! ----- https://podcastpontifications. (Podcast Pontifications) is a production of https://simpler.media (Simpler Media). New episodes are released weekly, providing ideas and questions every serious podcaster should be thinking about. It's created and hosted byhttps://twitter.com/evoterra ( Evo Terra. Follow him on Twitter) for more podcasting insights as they come. http://alliepress.ne (Allie Press) assists with the production and transcription of the show. If you received value from today's episode of Podcast Pontifications, return some of that! We call it https://PodcastPontifications.com/support (value-for-value) and there are many ways to show your support. Mentioned in this episode: Captivate.fm Whether you're a new or veteran podcaster, if you're serious about audience growth then Captivate unique feature set and proven, deep-dive education should be the next thing you try. Get a 7-day free trial and access to Captivate's Podcast Growth Labs at Captivate.fm. https://podcast-pontifications.captivate.fm/captivate (Captivate.fm) This podcast...

Growth and monetization are at the top of every podcaster's wish list. At least every podcaster who's yet to achieve those two things. Or perhaps not at the level said podcaster is happy with for their own show. Buzzsprout aims to change the growth and monetization question with a new product they've just released called https://evoterra.link/buzzsproutads (Buzzsprout Ads.) And interestingly enough, they're tackling both of those challenges—growth and monetization—with the same solution. A solution built for indie podcasters of all sizes. Alban Brooke, Head of Marketing at Buzzsprout, thinks the new service is a great way for indie podcasters to get massive reach with promos for their podcast. And he says it's a great way for Buzzsprout podcasters to monetize their podcast. Buzzsprout Ads is pretty clever, with a dead-simple signup process for would-be promoters (like me!) On the other side, their system intelligently analyzes all episodes of a podcast to find just the right mid-roll spot. And yes, the podcaster can adjust those. How does it get scale from smaller indie podcasters? Because it's inserting ads into the entire catalog of episodes, not just the most recent. Long tail, FTW!  CPM is set at $20 and the podcaster makes 70% of that. Minimum buy for promoters is currently $100. And yes, I have ads running right now. Let me know if you hear them on another podcast about podcasting!  And if you want to try it for yourself, go to https://evoterra.link/buzzsproutads (buzzsprout.com/ads) and give it a shot for your own podcast. Let me know how it goes. Full disclosure, Buzzspout is the Branded Benefit Spnosor of this episode. But that $100 I spent was all mine! ----- Sponsored by: https://evoterra.link/captivate (Captivate.fm, the world's only growth-oriented podcast hosting company) ----- Links ----- https://evoterra.link/buzzsproutads (buzzsprout.com/ads) https://www.linkedin.com/in/albanbrooke/ (Alban Brooke), Head of Marketing at Buzzsprout Got a podcasting service? https://podcastpontifications.com/about/sponsorship-information (Become a sponsor of Podcast Pontifications). Serious about podcasting? Join the https://evoterra.link/app (Advancing Podcasting Community) today! ----- https://podcastpontifications. (Podcast Pontifications) is a production of https://simpler.media (Simpler Media). New episodes are released weekly, providing ideas and questions every serious podcaster should be thinking about. It's created and hosted byhttps://twitter.com/evoterra ( Evo Terra. Follow him on Twitter) for more podcasting insights as they come. http://alliepress.ne (Allie Press) assists with the production and transcription of the show. If you received value from today's episode of Podcast Pontifications, return some of that! We call it https://PodcastPontifications.com/support (value-for-value) and there are many ways to show your support. This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy Podsights - https://podsights.com/privacy

Politicians get in trouble for flip-flopping on issues. But for podcasters, changing opinions and approaches is a survival tactic. Think about these three questions over the next few months to prep your show for 2023 & beyond.  https://www.pexels.com/photo/person-holding-a-paper-taped-on-a-wall-3826572/ (Photo by cottonbro from Pexels) Today I'm sharing with you three challenges on the horizon that will require shifts in your/our ways of thinking. I'm convinced that all of these will leave a mark on podcasting. What shape and what color that mark is I really don't know. Much of that is up to you and how you deal with them for your own podcasting efforts.  1. Dissing Of Programmatic Has Got To Stop This ongoing fad of dissing programmatic content is counter-productive. And yes, I have read the exact same studies you read that show how much more "effective" hard-to-buy, baked-in, endorsement-style, host-read ads are. I just don't believe that the majority of companies eager to spend money on easy-to-buy programmatic ads care about those studies.  So even if you are anti-programmatic ads, at least be open to having your mind changed. I'd hate to see you miss out on opportunities because you thought you protecting your audience. They're probably not as fragile as you think.  2. Stop Ignoring Video For the new group of "listeners" coming to podcasting, there is an assumption that video will be and should be a part of their podcast experience. And when they don't find that video component on your podcast, they're going to wonder why you aren't providing that experience for them. I think the question you need to start asking yourself over the next few months needs to shift away from Do I need a video component? to line up with the question those people are already asking: What's stopping you from having a video component?  3, Lean Into Paid Subscriptions "Podcasting should be free and open!", I can hear you shouting at me right now. I'm good with that! But having the majority of podcasting be free and open doesn't preclude a paid-for and closed subset of podcasting. Nor does a paid-for and closed subset of podcasting threaten the free and open majority of podcasting. Not in my mind. I think they can live happily side by side, simply because they are happily living side-by-side right now!  There's little doubt that the friction for subscriptions is coming down quickly for both listeners and creators. So it's worth your time to consider how you can embrace this as a way to better serve your audience. Those three are enough for right now. If over the next three to six months you can figure out how to adapt your show to take better advantage of just one of them—I think you'll win. And I think you and your show will sail through the challenges ahead. ----- Sponsored by: https://evoterra.link/captivate (Captivate.fm, the world's only growth-oriented podcast hosting company) ----- Links ----- http://podcastpontifications.com (Podcast Pontifications website) https://www.youtube.com/c/PodcastPontificationsVideos (Podcast Pontifications on YouTube) Got a podcasting service? https://podcastpontifications.com/about/sponsorship-information (Become a sponsor of Podcast Pontifications). Serious about podcasting? Join the https://evoterra.link/app (Advancing Podcasting Community) today! ----- https://podcastpontifications. (Podcast Pontifications) is a production of https://simpler.media (Simpler Media). New episodes are released weekly, providing ideas and questions every serious podcaster should be thinking about. It's created and hosted byhttps://twitter.com/evoterra ( Evo Terra. Follow him on Twitter) for more podcasting insights as they come. http://alliepress.ne (Allie Press) assists with the production and transcription of the show. If you received value from today's episode of Podcast Pontifications, return some of that! We call it...

Big Podcasting seems almost designed to collect advertising dollars, with very little left for small to mid-sized podcasts. Rather than fighting for table scraps, maybe the narrative needs to be changed. https://www.pexels.com/photo/silhouette-photo-of-man-throw-paper-plane-1262304/ (Photo by Rakicevic Nenad from Pexels) Big advertisers like to spend money on big shows simply because it's easier than spending money on smaller shows. https://www.magellan.ai/blog-categories/top-15 (Magellan AI tells us the top 15 advertisers are spending more than $1.3 million on podcast ads each month). At an average CPM of $25, that's a lot of M's to manage. About 52 million impressions, in fact.  If you're that ad buyer, how many podcasts do you want to spread your money around? The answer is as few as possible.  Put yourself in their shoes, with a $500,000 media budget (1/3 of what the top advertisers are spending). Would you spend it $1000 at a time across 500 shows? No, of course not. How about $50,000 across 10 shows? Maybe. But $100,000 across 5 shows makes it even easier on you. And yeah... for the same return. That's not good news for shows that aren't generating millions of downloads per episode. How are shows with more modest audiences supposed to compete?  By not competing, actually. Good luck trying to justify why spending $500 on your show is worth some insanely high CPM of $50 to $200 or more. That's a fight you're going to lose nine times out of 10.  Instead, reframe the conversation. Don't even use the language of advertising. None of it! Offer custom sponsorships and partnerships big shows simply won't do because they don't need to. Branded segments. Branded episodes. Or a series of branded episodes. Each produced in conjunction with the sponsor. Solid, valuable content that you can only make because of the involvement of that sponsor.  Smaller companies are often looking for ways to outdo (but not outspend) their bigger competitors. Getting creative and providing real value through clever partnering and sponsorships that only your show can deliver sure sounds like that's something worth trying regardless of your show's size. ----- Sponsored by: https://evoterra.link/captivate (Captivate.fm, the world's only growth-oriented podcast hosting company) ----- Links ----- https://podnews.net/press-release/siriusxm-team-coco (Team Coco acquired by SXM) https://rainnews.com/marc-maron-and-wtf-to-join-acast/ (WTF with Marc Maron to let Acast handle ad sales and distribution exclusively) https://www.magellan.ai/blog-categories/top-15 (Magellan AI tells us the top 15 advertisers are spending more than $1.3 million on podcast ads each month) https://digiday.com/media/podcasters-are-pitching-longer-more-lucrative-ads-but-ad-buyers-prefer-shorter-cheaper-spots/ (Article from Digiday) Got a podcasting service? https://podcastpontifications.com/about/sponsorship-information (Become a sponsor of Podcast Pontifications). Serious about podcasting? Join the https://evoterra.link/app (Advancing Podcasting Community) today! ----- https://podcastpontifications. (Podcast Pontifications) is a production of https://simpler.media (Simpler Media). New episodes are released weekly, providing ideas and questions every serious podcaster should be thinking about. It's created and hosted byhttps://twitter.com/evoterra ( Evo Terra. Follow him on Twitter) for more podcasting insights as they come. http://alliepress.ne (Allie Press) assists with the production and transcription of the show. If you received value from today's episode of Podcast Pontifications, return some of that! We call it https://PodcastPontifications.com/support (value-for-value) and there are many ways to show your support. Mentioned in this episode: Captivate.fm Whether you're a new or veteran podcaster, if you're serious about audience growth then Captivate unique feature set and proven, deep-dive education should be the...

Welcome to Feedback with EarBuds, the podcast recommendation podcast. Our newsletter brings you five podcast recommendations each week according to a theme, and curated by a different person. Our podcast is an audio version of the newsletter. Subscribe to the newsletter: eepurl.com/cIcBuH This week's theme is Raising Awareness About Disabilities. The curator is Maya Chupkov, host and producer of the podcast Proud Stutter. She brings us this list in honor of National Stuttering Awareness Week.Why did Maya choose this theme? "Disabilities are widely misrepresented in media and popular culture. Podcasting as an advocacy tool can do more than just raise disability awareness: it can also win the hearts and minds of people, a precursor to long-lasting societal change. As a woman who stutters and a disability justice podcaster and storyteller, with each conversation, I am uprooting myths and systemic ableism against people with disabilities.”Thank you to this week's EarBuds sponsor, Focusrite:Podcasting can be full of daunting concepts like gain staging and signal chains and waveform degrundulating (did you notice that we made that last one up?) Skip the jargon and be your best creative self with an audio interface from Focusrite. Learn more at https://focusrite.com/en. We are also proud to be sponsored this week by Pod Chat, a podcast by Danny Brown. Pod Chat brings you the people and tech of podcasting. Featuring industry leaders like James Cridland, Evo Terra, Arielle Nissenblatt and more, Pod Chat covers what's new in podcasting, what needs to be new, and who's making it happen. Free wherever you wear your headphones. Learn more at: https://podchat.ca/earbudsLinks mentioned in this episode:Follow Friday: https://followfridaypodcast.com/ National Stuttering Awareness Week: https://westutter.org/what-is-stuttering/national-stuttering-awareness-week-nsaw/ National Stuttering Association, Facts About Stuttering: https://westutter.org/facts-about-stuttering/ Goodpods: https://www.goodpods.com/ Poets and Muses: https://poetsandmuses.com/ Blog Post by Imogen Arate, API Contributions to Artistic Diversity: https://www.earbudspodcastcollective.org/blog/api-heritage-month-podcasts-2022 Spotify podcast submissions: https://twitter.com/forpodcasters/status/1522214543354736640 Feed the Queue: https://podcasts.apple.com/us/podcast/feed-the-queue/id1614937833 Kast Media: https://kastmedia.com/ Find this week's podcast recommendation list here: https://www.earbudspodcastcollective.org/raising-awareness-about-disabilities-podcast-recommendations/ Here are this week's podcast picks from Maya:Proud StutterThe Enabled Disabled PodcastDisability VisibilityYouth Organizing XThe Politics of DisabilityThis week's spotlight is “Dead and Gone”Description: Across five decades, a string of unexplained accidents, murders, and disappearances have befallen some of the Grateful Dead's most dedicated fans; affectionately known as "DeadHeads." Season 2 dives deep into the DeadHead subculture, investigating four of these unresolved cases while navigating the career of this iconic band.Listen: https://deadandgonepodcast.com/ _______________________________________________ Apply to have your podcast spotlit: https://www.earbudspodcastcollective.org/podcast-spotlights EarBuds Blog: https://www.earbudspodcastcollective.org/blog Curate a list here: https://www.earbudspodcastcollective.org/earbuds-podcast-curators-form Follow us on Twitter: https://twitter.com/EarbudsPodCol Follow us on Facebook: https://www.facebook.com/earbudspodcastcollective Follow us on Instagram: https://www.instagram.com/earbudspodcastcollective/ Website: http://earbuds.audio/ Tee Public: https://www.teepublic.com/user/earbuds-podcast-collective

Welcome to Feedback with EarBuds, the podcast recommendation podcast. Our newsletter brings you five podcast recommendations each week according to a theme, and curated by a different person. Our podcast is an audio version of the newsletter. Subscribe to the newsletter: eepurl.com/cIcBuH This week's theme is Unexpected, Smart Business. The curator is Snigdha Sur, the founder and CEO of The Juggernaut.Why did Snigdha choose this theme? "Most business podcasts look backward at already successful companies or leaders, focusing attention on (mostly white, mostly older) men in the C-suite. I love listening to podcasts and stories that break down the stereotype of success. At the end of the day, it's not about “How I Built This,” but “How I'm *Building* This.”” This episode is brought to you in part by Horoscope Daily:Get your horoscope in a couple of minutes every day! Your daily reading includes a summary, money & career, health & lifestyle, relationships & dating, plus lucky colors, numbers, and gemstones! Find your personal horoscope podcast by searching for your zodiac sign at https://oldpodcast.com/horoscope. Thank you to another EarBuds sponsor for this week, LWC Studios: LWC Studios just launched a new show, How to Talk to High [Achievers] About Anything,and they need you! LWC Studios is interviewing Black and brown professionals about their triumphs — and where they sometimes still trip up. They want to speak with folks achieving new heights, either in their personal or professional lives, and who are looking for ways to keep leveling up.If this is you, or someone you know, please contact producer Virginia Lora at virginia@lwcstudios.com to talk about scheduling an interview. Learn about the show: https://www.talktohighachievers.com/ We are also proud to be sponsored this week by Pod Chat, a podcast by Danny Brown. Pod Chat brings you the people and tech of podcasting. Featuring industry leaders like James Cridland, Evo Terra, Arielle Nissenblatt and more, Pod Chat covers what's new in podcasting, what needs to be new, and who's making it happen. Free wherever you wear your headphones. Learn more at: https://podchat.ca/earbudsLinks mentioned in this episode:- The Juggernaut: https://www.thejuggernaut.com/ - Podcast The Newsletter: https://podcastthenewsletter.substack.com/ - Podcast Marketing Magic: https://podcastmarketingmagic.substack.com/ - Tink Media: https://tinkmedia.co/ - Swap Database: https://tinkmedia.co/pod-swaps- PRX: https://www.prx.org/jobs - Abortion Rights Update Podcast List by Mila Atmos: https://www.earbudspodcastcollective.org/abortion-rights-update-podcast-recommendations Find this week's podcast recommendation list here: https://www.earbudspodcastcollective.org/unexpected-smart-business-podcast-recommendations Here are this week's podcast picks from Snigdha:- Non-Technical- Hello Monday with Jessi Hempel- Sway- The a16z Podcast- The Juggernaut Interviews: FoundersThis week's spotlight is the podcast, "Curious State.”Description: Could we have domesticated a T-Rex? Is the mafia really that violent? Haven't all the possible songs been written by now? Unexpected gems of knowledge are hidden all around us. Let's dig them up, one offbeat question at a time.Listen: https://pod.link/curiousstate _______________________________________________ Apply to have your podcast spotlit: https://www.earbudspodcastcollective.org/podcast-spotlights EarBuds Blog: https://www.earbudspodcastcollective.org/blog Curate a list here: https://www.earbudspodcastcollective.org/earbuds-podcast-curators-form Follow us on Twitter: https://twitter.com/EarbudsPodCol Follow us on Facebook: https://www.facebook.com/earbudspodcastcollective Follow us on Instagram: https://www.instagram.com/earbudspodcastcollective/ Website: http://earbuds.audio/ Tee Public: https://www.teepublic.com/user/earbuds-podcast-collective

Mark was a US air force Pilot, Speaker, Author, and Entrepreneur, but was hesitant to start his podcast. Today we talk about what was stopping him, and how his podcast is helping to promote his Wall Pilot business.  We also hear about some discouraging statistics from Chartable about podcast cross-promote (courtesy of Evo Terra).  Spotify may be working on a "Tik Tok meets Tinder" discovery tool. I'm not sure that is going to work.  I introduce a new segment "I Heard it on a podcast" this time it was the Moe Factz show with Moe and Adam Curry Mentioned in This Episode Mark Hasara Website Mark's Lessons From the Cockpit Show in Apple, Google, Spotify Wall PIlot Video of Spotify Discovery Tool Fountain App Castamatic app New Podcast Apps Question of the Month Want some free exposure for your show, go to www.schoolofpodcasting.com/question and answer the question of the month and be sure to mention your show and website. Do it now! Join the School of Podcasting In addition to the step-by-step tutorials, group coaching, and podcasting mastermind group, I've now added show audits and unlimited time-shifted one-on-one coaching.  When you join the School of Podcasting you can quit worrying about: Are people going to listen to me? (Yes, cause I'll show you how to see what they want). Am I going to sound stupid? (No, as I'll show you the magic of editing) It will cost a million dollars (No, I'll have you sounding like a million bucks without spending a million bucks).  I don't anything about this technology (You said the same thing about driving).  Get access to: Step-by-step tutorials, live group coaching, a mastermind group filled with brilliant podcasting minds,  and the ability to schedule as many one-on-one quick-fix calls as you like at no extra charge.  Join worry-free with a 30-day money-back guarantee  Go to www.schoolofpodcasting.com/start