The New Age Coach

Will unpacks the step by step process on 4 ways to build your social media audience with premium ideal clients.

There is 1 very important aspect that needs to happen FIRST before you start with any tactical strategy in your coaching business, and it starts with how you see. yourself and how you show up.

Today Will talks about how he went through a recent audit of some coaches client acquisition systems and found many points of complacency that needed to be cleaned up.

In this second episode Will walks through more business and tactical questions he got from his Q+A.

In todays episode Will talks about some questions he got from a Q+A he ran on Instagram a few days ago and answers the personal ones in this one.

Slight Edge - by Jeff Olsen is a good Will is referencing in this episode today.

In todays episode Will is sharing a private training that he did inside of his Lifestyle Wealth Mastermind when it comes to understanding different levels of content and how to meet your ideal client where they are.

Will talks about deep 1:1 conversations he has with some of his private clients, and questions that you can ask yourself as well when it comes to building your business and why you might feel stuck.

Today Will talks about a protocol he ran with a private 1:1 client who didn't achieve the goals that she wanted to in a promo strategy, and what they did to fix it.

Clarity and Certainty. You need to make sure that you are outlining the exact step by step process your ideal client is about to walk, and you are certain in how you communicate it!

Will walks through how his client Kirby signed his first 10 premium clients after he develop a premium offer with Will, and how you can do it as well.

The daily uploads are back, Will is excited to share short value packed daily uploads with you guys again. Every morning at 5EM EST a new episode will be available for you to listen to. Thank you guys for all the support!

This is a recording from a Masterclass Will recently put on, and is a step by step training on how you can get your next 20 premium coaching clients within the next 6 months.Here's What You'll Learn Inside the Training:✅ The TOP 20 FormulaA simple framework to turn 100 ideal, qualified leads into 20 high-retention clients using value and trust — not tricks.✅ The 1-Year RoadmapMonth-by-month breakdown of how to close all 20 premium clients by the end of the year (even if you're starting from zero).✅ The VV Annual Health Proposal MethodA personalized, pre-recorded video (rooted in integrity) that sells for you. I'll show you how to craft 12-month proposals that close with zero pressure.✅ The Dream 100 Lead SystemHow to consistently find the right leads, financially ready, problem-aware, and already warm, using simple outreach and systems.✅ Offer + Fulfillment StackHow to confidently charge $1k/month, deliver amazing results, and retain clients longer with less effort.✅ Low-Ticket Analysis Call FunnelInstead of free strategy calls, learn how to get paid for data collection and problem-finding first, and convert that into long-term, high-ticket coaching relationships.✅ False Belief Killers – We break down:• “I don't know 100 people I can talk to so I can extract my Top 20…”• “No one will commit for a year…”• “$1k/month is too much…”• “I don't have time to do this…”If you want the loom video just send Will a DM with the words "Premium Clients" and he will send it your way.

In todays episode Will talks about how to think about different ways to fill your pipeline through marketing promo strategies.

In todays episode Will talks about a quote that hit him the other day, and outlines his journey in business, fatherhood, and personal growth as it relates to the quote: "there are no solutions, only trade-offs".A very intimate off the cuff episode.Happy Fathers Day to all the Dads out there!

What's up guys.I am deep in the process of writing a mini-book for you guys on content marketing and building your "1,000 True Fans", and it's one of the main projects that I have on my plate for this year.I have to take my own advice here, and pause on the daily uploads for now, so I have the capacity to finish this book.I'm very excited to bring this to you guys and will keep you posted on when it's ready!The uploads for the podcast will be weekly moving forward. not daily.Appreciate you.

Most coaches get paid once per client.Then they go chase the next one.But with the Referral Flywheel…One client can turn into four — and stick with you for a year.

In this episode, I walk you through a complete Offer Audit — the exact lens I use with my clients to turn short-term wins into long-term coaching relationships and recurring revenue.If you want more retention, more MRR, and better client results — this is the training.

What if the most powerful growth strategy wasn't more leads… but simply building deeper trust with the ones you already have?In this episode, I break down the real power behind a strong front-end offer — and how it naturally opens the door to long-term back-end coaching relationships. I share real-world examples from the coaches I work with, and why leadership and clarity in your client journey will build a business you don't have to chase every month.

In this episode, I share the personal story of how I broke free from the revenue rollercoaster by building a back-end offer.If you want predictable income, better client retention, and real business freedom — this is the episode to listen to.DM me “OFFER STACK” if you want me to audit your current offers and to show you how to apply this model.

You've already done the hard part—getting the client. But most coaches stop there. In this episode, I break down how to craft a natural, powerful back-end offer that helps your best clients continue and lets you build a stable, recurring coaching business.

Will talks about an ad that he heard on a podcast and the 3 questions you need to ask yourself to get better clarity in your marketing message.

being an online coach is not easy. Feelings of stress, overwhelm and anxiety are bound to creep up from time to time. Will goes over the 2 fixes that can help with this in todays podcast episode.

Personal story from Will today talking about the biggest mistakes he make in scaling his company right after COVID in 2020-2021 and the impact it had on his life holistically. Then turning the conversation to you and making sure you are building your coaching business for the right reasons.

You don't need more offers, followers, or hustle.You need structure, retention, and a system that works — even when you're not “on.”

If you're relying on “maybe” clients and waiting for the next yes, you're already behind. In this episode, I break down why momentum matters more than hope—and how to create your own luck through consistent action and offers.

In todays podcast Will talks about advice he gave a private coaching client last week to resign 3 current clients that they had to a 1 year coaching program at $650/month... Which resulted in an extra $23,400 in revenue for them.Will talks about how the hidden goldmine in your coaching business is NOT always getting new clients but actually keeping the ones you already have.

In todays episode Will talks about the early days of SchillerFitness and how he leaned into the resistance more to uncover true growth.

Today Will talks about a group call he had with his Lifestyle Wealth Mastermind yesterday and how to get clients in multiple different ways.

In this final episode of this mini series, I'll show you how to sell without pitching by creating offers that feel like aligned invitations. Learn how to use soft CTAs, value-first pathways, and identity-driven messaging to attract premium clients effortlessly.

The file was corrupted in the last upload. Now it's fixed.In this episode, I break down why unclear offers repel the right clients—and how to fix it. You'll learn how to position your coaching so it speaks directly to the people you want to attract, using language that resonates and outcomes that sell themselves.

In this episode, I'll show you how to turn your content into a silent sales machine. You'll learn how to build trust, shift beliefs, and attract high-quality clients—without ever needing to pitch in the DMs.

In this episode, I break down the difference between chasing clients and becoming a magnet for them. You'll learn the value-first mindset that premium buyers respond to, how to shift your energy from needy to trusted leader, and what it actually looks like to create demand before you ever make an offer.

Today podcast episode is for all the Moms out there.

Last week I showed you how to land 10 clients by hosting catered lunch-and-learns at local businesses.This week, I'm taking it deeper—sharing the mindset shift that makes those rooms yours.Including a story about how my client turned a flight next to a $3B CEO into a masterclass in presence and leadership.If you're ready to attract premium clients by becoming a premium leader—this episode is for you.

Your profile is your digital storefront — and if it's messy, vague, or generic, premium clients won't stick around. Today, I'll walk you through how to clean it up and position yourself like the authority you are.

If you're tired of getting ghosted after pitching your coaching offer, this episode breaks down why your lack of customization is costing you premium clients. Learn how to tailor your offer so it speaks directly to the people ready to buy.

Quick personal one from Will today talking about the connections between his consulting, coaching, and being a Dad. Enjoy.

Move Fast.

You've been told to “just put in the reps.” But if you're not reviewing, refining, and improving, you're just reinforcing mediocrity. In this episode, we unpack why consistency alone won't get you to mastery—and what separates stagnant coaches from elite leaders. If you want to attract premium clients, build real momentum, and evolve your work—this shift is non-negotiable.

Will walks you through his process of how he would get his first 10 premium clients and explains his thought process on how he would do it from his local network in 30 days.

Will talks about a guest trainer that came onto his mastermind yesterday and some of t hey key insights they had.

→ Apply for Top 20 now via the link in my bio or DM me “TOP 20” on Instagram to get the full breakdown. Only 3–5 spots available.This is the only new coaching offer I'm opening in 2025.In this episode, I walk you through exactly what Top 20 is, why I've been holding onto it for months, and why now is the time. I'll break down who it's for, what results you'll walk away with, and the month-by-month roadmap we'll follow to help you build a business that scales without chaos.If you're already doing $10K/month+ and want structure, systems, and simplicity — this is the path.→ Apply now in my bio — spots are extremely limited.

Most coaches are stuck hustling for low-ticket clients and burning out. In this episode, I'll show you 4 powerful shifts to attract premium clients, raise your prices, and grow faster—with less effort.

The Concierge Sales Method is a personalized, high-touch approach to signing premium coaching clients without relying on long sales funnels or endless content.Instead of chasing leads, you handpick your top prospects, deliver customized value, and guide them through a fast, direct sales process that feels exclusive, elevated, and effortless — closing high-ticket offers at 50%+ rates.

If you want the free training on how to attract premium clients, send Will a DM on Instagram with the words "premium" and he will send it right over.

In todays episode Will talks about how to really push when you sense positive momentum in your coaching business.

In todays episode Will goes over 5 questions to ask yourself in your weekend reflection in your coaching business.

In today's episode Will talks about how you can put your leads into 3 different buckets to save you. time, energy, and money.

Here is how to make sure that you are speaking to the right person at the right stage in their buying journey with your content.

In this episode, I break down how I helped Modern Athlete Strength Systems grow from $10k/month to $40k/month — without sacrificing their core values or overhauling everything that made them unique.We dive into:How we built their premium 1:1 coaching offer from scratch.The strategy behind attracting high-level clients while keeping lower-ticket revenue streams flowing.Why you don't need to abandon your mission to scale your business.The systems and team foundations we're now laying to push beyond $40k/month.If you want to scale with integrity, this one's for you.