POPULARITY
Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Alex Lawrence, CEO of EV Auto where we discuss: From PhD to selling Teslas, Why EV mandate should end, Decoding Elon to beat the market and much more. This episode of the Car Dealership Guy Podcast is brought to you by: DealerOn - Put the power of the highest-converting, fastest-performing website platform in retail automotive to work for you. Get guaranteed results when you switch to DealerOn. Learn more at https://www.dealeron.com/ Stream Companies - Full-service, fully integrated, tech-enabled ad agency doing the ordinary extraordinarily well. Learn more @ https://www.streamcompanies.com/ Car Dealership Guy Industry Job Board - Connecting world-class talent with top-notch companies in Automotive. Find your next role—or start hiring today—at https://jobs.dealershipguy.com/ Interested in advertising with Car Dealership Guy? Drop us a line here Interested in being considered as a guest on the podcast? Add your name here Topics: (00:00:00) - Intro (00:01:23) - From college professor to car dealer (00:04:50 - Why are you so bought in on EVs? (00:09:36) - Why does someone buy an EV? (00:11:36) - Transitioning from marketplace to dealership (00:19:23) - What's your gross profit per unit? (00:20:22) - Where are you acquiring vehicles? (00:22:33) - How are you attracting customers? (00:25:55) - What's your biggest challenge? (00:28:14 - Who are EVs not for? (00:28:43) - The politics of EVs (00:32:11) - How are you solving this puzzle to make a profit? (00:34:23) - What happens to you if the used EV tax credit goes away? (00:35:50) - The politics of EV customers (00:37:42) - Tips for dealerships on selling EVs (00:44:15) - Opportunities in EV Service (00:48:39) - Pulse of the EV market (00:51:18) - What's your grand vision? (00:54:48) - Closing thoughts Check out EV Auto here. Check out Car Dealership Guy's stuff: CDG News - https://news.dealershipguy.com/ CDG Jobs - https://jobs.dealershipguy.com/ Instagram - https://www.instagram.com/cardealershipguy/ TikTok - https://www.tiktok.com/@guydealership X - https://x.com/GuyDealership LinkedIn - https://www.linkedin.com/company/cardealershipguy/ Everything else - dealershipguy.com This podcast is for informational purposes only and should not be relied upon as a basis for investment decisions.
Send us a Text Message.Remembering faces at events isn't so different understanding a shopper's journey online. They both require seeing and knowing a person.Tina Cuatto, Director of Product Management at DealerOn, joins the crew to discuss website personalization and its impact on the automotive industry. From her early days as a Public Affairs intern at the Smithsonian to her current role, Tina shares her journey in navigating fast-paced industries and her focus on making technology more human. With a background in journalism and a love for the arts, Tina brings a different perspective to how she helps dealerships create more personalized, intuitive online experiences for their customers.The conversation covers everything from Tina's love for Philly sports to her work with website personalization at DealerOn, where she's helping to make car shopping more tailored and less invasive. Web personalization involves tailoring online car shopping experiences by showing relevant content and recommendations based on each visitor's behavior and preferences. By making it easier for users to find what they need, this approach not only enhances the user experience but also significantly improves conversion rates.Timestamped Takeaways:0:00 Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo5:58 Tina's background in Public Affairs at the Smithsonian honed her ability to understand and connect with people—skills she now applies in product management.10:47 Website personalization is about more than just matching products; it's about creating a user experience that feels natural and non-intrusive.15:02 Early metrics show that personalized content on dealer websites can increase conversion rates by 250%, signaling a significant impact on user engagement.17:09 Tina emphasizes the importance of trust and transparency in personalization, ensuring that users feel known without feeling stalked.20:25 Despite initial reservations about entering the auto industry, Tina has found a supportive community and sees opportunities for growth and innovation.Tina Cuatto is the Director of Product Manager at DealerOn⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.
Welcome to the Car Dealership Guy Podcast. In this episode, I'm speaking with Jeremy Nowling, Head of Digital Retailing, Rohrman Auto Group where we discuss: Beating the algorithm to sell more cars, How to "sell to zero", dealers adapting to catastrophe, where A.I. is actually adding value and more. This episode of the Car Dealership Guy Podcast is brought to you by: DealerOn - Put the power of the highest-converting, fastest-performing website platform in retail automotive to work for you. Get guaranteed results when you switch to DealerOn. Learn more at https://www.dealeron.com/ Uber for Business - With Central, you can request a ride on behalf of your customers even if they don't have the Uber app. If you're ready to reduce the costs associated with maintaining shuttles and limit the liability of loaner vehicles, it's time to partner with Uber. Visit t.uber.com/CDGauto today Impel - From website, chat, sales, and service, Impel AI is custom-built to achieve your business objective featuring a proprietary blend of large language models, automotive optimization layers, and seamless integration with your entire tech stack. Learn more @ https://impel.ai/ Car Dealership Guy Industry Job Board - Connecting world-class talent with top-notch companies in Automotive. Find your next role—or start hiring today—at https://jobs.dealershipguy.com/ Interested in advertising with Car Dealership Guy? Drop us a line here Interested in being considered as a guest on the podcast? Add your name here Topics: (00:00:00) - Intro (00:02:13) - Jeremy's 25-year career at Rohrmann (00:07:02) - What is your main focus when it comes to technology today? (00:09:22) - What's the state of dealership technology? (00:12:51) - How do you feel about integrated tools? (00:14:45) - What tools are you using to enhance the customer experience? (00:18:01) - What are the best AI tools for dealerships right now? (00:19:19) - How do you see AI evolving in the dealership? (00:24:28) - How does AI affect the service side? (00:27:10) - How are you getting the best possible customer feedback? (00:28:37) - What trends are you noticing in the market? (00:33:30) - What's your plan for the next decade? (00:34:44) - Northwood (00:39:40)- Closing thoughts Check out Rohrman Auto Group here. Check out Car Dealership Guy's stuff: CDG News - https://news.dealershipguy.com/ CDG Jobs - https://jobs.dealershipguy.com/ Instagram - https://www.instagram.com/cardealershipguy/ TikTok - https://www.tiktok.com/@guydealership X - https://x.com/GuyDealership LinkedIn - https://www.linkedin.com/company/cardealershipguy/ Everything else - dealershipguy.com This podcast is for informational purposes only and should not be relied upon as a basis for investment decisions.
On this episode of Connected, Greg is joined by Mike Martinez, COO of DealerOn. Mike has been working to help provide quality websites to dealerships since the early days, back when many dealers didn't even have a site. And since then, he's been a part of every update to keep up with shifting consumer behaviors. Mike and Greg discuss: -Personalizing the shopping experience for consumers on your website. -Using a "right car, right payment, right now" approach. -Elements of a good SEO strategy.
On this episode of "The Drive" Las Vegas, Jason Harris and Mike Martinez from DealerOn delve into the impact that utilizing data more effectively has on dealership performance. From hyper-personalization and customer data to digital content, Jason and Mike discuss tools that better the customer experience and enhance your dealership's processes. Mike Martinez: https://www.linkedin.com/in/mikemar/ For more info on DealerOn, visit: https://www.dealeron.com/ #automotive #NADA #automotiveindustry #automotivesoftware #dealership #dealerships #dealersolutions Digital Dealership Solutions: https://strategywithjason.com/digital-dealership-solutions/ Strategy With Jason: https://strategywithjason.com Bell2Bell: https://bell2bell.ca Listen To The Strategy With Jason Podcast: Apple Podcast: https://apple.co/3IwlT3v Spotify: https://spoti.fi/3fT8V3H Soundcloud: https://bit.ly/347rnDb Jason Harris Twitter: twitter.com/StratWJason Instagram: www.instagram.com/strategywithjason/ Facebook: www.facebook.com/StrategyWithJason LinkedIn: www.linkedin.com/in/strategywithjason/ Website: www.strategywithjason.com
Join Jason Harris and Bill Wittenmyer from DealerOn as they dissect the challenges that the automotive industry faces in 2024. Amidst the buzz of the NADA floor, they discuss streamlining the customer experience, personalization, dealership processes and more! For more info about DealerOn, visit: https://www.dealeron.com/ #automotive #NADA #automotiveindustry #automotivesoftware #dealership #dealerships #dealersolutions
Join Jason Harris, Bill Wittenmyer, and Tina Cuatto at NADA 2024 as they dive into the latest developments at DealerOn. In this exciting podcast segment, they unveil DealerOn's groundbreaking new product, Signals. Discover how Signals is transforming the online car shopping experience through hyper-personalization, leveraging user behavior data to tailor website content for each individual visitor. From exclusive service discounts to targeted vehicle recommendations, learn how Signals is revolutionizing the way auto dealers connect with their customers online. Don't miss out on this inside look at the future of automotive website personalization!
In deze boeiende aflevering van de podcast, bespreekt Bill Wittenmyer de dynamiek van de automobielindustrie. Hij waarschuwt voor een aankomende uitdaging, waarbij de huidige inflatie van voertuigwaarden kan leiden tot een aanzienlijke kloof tussen de prijs die consumenten voor hun auto's hebben betaald en de toekomstige waarde ervan. Dit kan leiden tot een schokkende klantenservice-ervaring. EV-Transitie Daarnaast bespreekt hij de voortdurende aanpassing aan elektrische voertuigen (EV's), waarbij hij opmerkt dat niet iedereen 100% aan boord is en dat de overgang naar EV's aanzienlijke investeringen vereist. Hij bespreekt ook de uitdagingen van grote dealerships en de mogelijke overgang naar een agency model. AI in Autosector Bill benadrukt het belang van kunstmatige intelligentie (AI) in de automobielindustrie, met name op het gebied van personeelsbezetting en klantenservice. Hij stelt dat AI kan helpen bij het efficiënt doorzoeken van cv's en het identificeren van belangrijke kenmerken bij potentiële werknemers. Klantcommunicatie Belang Hij benadrukt ook het belang van het vragen aan klanten hoe ze willen communiceren, en merkt op dat dit vaak over het hoofd wordt gezien. Hij stelt dat het cruciaal is om te voldoen aan de communicatievoorkeuren van de klant om een goede klantervaring te garanderen. Tot slot Ten slotte benadrukt Bill het belang van aandacht voor details in de klantervaring, en deelt hij anekdotes over hoe kleine details een grote impact kunnen hebben op de perceptie van de klant. Hij moedigt luisteraars aan om aandacht te besteden aan deze kleine details om een positieve klantervaring te garanderen. Deze Podcast wordt mede mogelijk gemaakt door: Marktplaats, 2dehands.be, UCC, Calldrip, CARMEN Automotive BDC, en Vinacles Marktplaats is met ruim 7.3 miljoen unieke bezoekers per maand al jaren een van de populairste sites van Nederland. Per dag worden rond 350.000 nieuwe advertenties op de site geplaatst. Particuliere en zakelijke aanbieders zorgen voor een groot en gevarieerd tweedehands en nieuw aanbod. Marktplaats is de plaats met de hoogste kans om een betrouwbare tweedehandse auto succesvol te (ver)kopen tegen een goede prijs. Waarom kiezen voor Calldrip? Calldrip is een succesvol leadopvolgings systeem dat zijn oorsprong heeft in de Verenigde Staten en dankzij #DCDW nu ook in Nederland en België beschikbaar is. Het systeem is vooral geschikt voor importeurs en grote dealerholdings die ervoor kiezen de leadopvolging bij de verkopers te leggen. Calldrip is de ideale tool om verkopers te ondersteunen bij leadopvolging en tot maximale conversie te komen. Waarom kiezen voor UCC? UCC: Steeds meer collega's gebruiken Used Car Controller. Taxeren, calculeren, publiceren of auto's verhandelen met je persoonlijke handelsplatform? Met 1 abonnement geeft Used Car Controller je controle over alle kritische gebruikte auto processen. Zo maakt Used Car Controller je tot de beste in je vak! Waarom kiezen voor Vinacles? Vinacles biedt verschillende diensten met als doel uw automotive gerelateerde werkprocessen zo eenvoudig en overzichtelijk mogelijk te maken. Door middel van de verschillende applicaties en diensten faciliteert Vinacles in de complete optimalisatie van uw bedrijfsproces op één platform. Denk hierbij aan Garage en Fleet-managementsystemen, RDW-diensten, Occasion remarketing, Voertuigdata en Import- en export.
Welkom allemaal bij onze podcast met de missie de online automotive beter maken. Vandaag een speciale bonuspodcast met Bill Wittenmyer van DealerOn. In dit eerste deel vertelt Bill over de uitdagingen voor automotive retail in een sterk veranderd automotive landschap. Kwaliteit versus volume“Ik ben Bill Wittenmyer. Ik heb 30 jaar automotive ervaring. Ik ben begonnen in de automotive retail. Daarna ben ik overgestapt naar start-up eLead CRM. Dat bedrijf is uitgegroeid tot het grootste automotive BDC van de Verenigde Staten. Tegenwoordig ben ik Chief Sales Officer bij DealerOn. DealerOn ondersteunt automotive retailers op verschillende gebieden. In Europa doen dealers veel dingen goed. In de V.S. doen dealers sommige dingen wat minder goed dan in Europa maar daar staan enorme verkoopvolumes tegenover. De grootste Ford-dealer ter wereld verkocht in 2022 meer dan 26.000 auto's. De grootste Toyota-dealer ter wereld verkocht in 2022 meer dan 27.000 auto's.” Ingrijpend“Ondanks chiptekorten, leveringsproblemen en de pandemie hebben autobedrijven twee uitstekende jaren achter de rug. In de V.S. verkochten dealers auto's alsof het fastfood was. Nieuwe auto's werden ver boven de adviesprijs verkocht. Ondanks het succes van de afgelopen tijd staat de automotive branche voor een aantal ingrijpende veranderingen. Een daarvan zijn EV's. Andere uitdagingen zijn toenemende connectiviteit – alles is met elkaar verbonden – en de toenemende invloed van financiering en leasing. In de V.S. wordt 70 procent van alle nieuwe auto's gefinancierd of geleaset. De oplopende kapitaalmarktrente van dit moment gaat daar zeker invloed op hebben.” Vaste processen“We komen uit een periode waarin autoverkopers nauwelijkse hoefden te verkopen. Orders opschrijven was genoeg. Nu de markt verandert, moeten ze weer gaan verkopen. De vooruitzichten voor de toekomst zijn minder rooskleurig. Autoverkopers moeten weer meer gaan investeren in klantbeeving en gaan werken volgens vaste verkoopprocessen. Voor alle processen in het autobedrijf geldt dat ze duidelijk, bondig en consistent moeten zijn. Verder moet je zorgen dat je medewerkers bij de bedrijfsprocessen betrekt. Als de verkoop goed loopt, de werkplaats goed loopt en je zorgt dat je al je klanten vasthoudt, dan heb je de basis van het autobedrijf op orde. Op die basis kan je verder bouwen. Bijvoorbeeld met digitale retail.” Luisteraars bedankt voor het luisteren naar het eerste deel van deze bonuspodcast. Volgende week volgt het tweede deel van de bonuspodcast met Bill Wittenmyer. Deze Podcast wordt mede mogelijk gemaakt door: Marktplaats, 2dehands.be, UCC, Calldrip, CARMEN Automotive BDC, en Vinacles Marktplaats is met ruim 7.3 miljoen unieke bezoekers per maand al jaren een van de populairste sites van Nederland. Per dag worden rond 350.000 nieuwe advertenties op de site geplaatst. Particuliere en zakelijke aanbieders zorgen voor een groot en gevarieerd tweedehands en nieuw aanbod. Marktplaats is de plaats met de hoogste kans om een betrouwbare tweedehandse auto succesvol te (ver)kopen tegen een goede prijs. Waarom kiezen voor Calldrip? Calldrip is een succesvol leadopvolgings systeem dat zijn oorsprong heeft in de Verenigde Staten en dankzij #DCDW nu ook in Nederland en België beschikbaar is. Het systeem is vooral geschikt voor importeurs en grote dealerholdings die ervoor kiezen de leadopvolging bij de verkopers te leggen. Calldrip is de ideale tool om verkopers te ondersteunen bij leadopvolging en tot maximale conversie te komen. Waarom kiezen voor UCC? UCC: Steeds meer collega's gebruiken Used Car Controller. Taxeren, calculeren, publiceren of auto's verhandelen met je persoonlijke handelsplatform? Met 1 abonnement geeft Used Car Controller je controle over alle kritische gebruikte auto processen. Zo maakt Used Car Controller je tot de beste in je vak! Waarom kiezen voor Vinacles? Vinacles biedt verschillende diensten met als doel uw automotive gerelateerde werkprocessen zo eenvoudig en overzichtelijk mogelijk te maken. Door middel van de verschillende applicaties en diensten faciliteert Vinacles in de complete optimalisatie van uw bedrijfsproces op één platform. Denk hierbij aan Garage en Fleet-managementsystemen, RDW-diensten, Occasion remarketing, Voertuigdata en Import- en export.
Welkom allemaal bij een nieuwe podcast met de missie de online automotive beter maken. Voor de derde keer ontvangen we Clem Dickmann in onze podcast. Clem, ik hoef jou niet aan onze luisteraars voor te stellen. Waar ben je op dit moment mee bezig? Internationale congressenWe kennen elkaar van de NADA-congressen in de Verenigde Staten. De vorige keer in Dallas ben ik niet gegaan. Volgend jaar februari in Las Vegas ben ik er weer bij. Het blijft interessant om te zien hoe het NADA-congres dealers op een voetstuk plaatst. Binnen de Amerikaanse cultuur is er meer waardering en respect voor automotive ondernemers dan hier. Dat komt ook doordat Amerikaanse dealers lokaal en nationaal meer op de voorgrond treden. In Nederland doen we dat toch anders. Ook in Europa zijn er genoeg interessante automotive evenementen. De Automotive Dealer Day in Verona streeft ernaar om het NADA-congres van Europa te zijn. De sfeer is typisch Italiaans. Ondanks de Europese benadering is het vooral op de Italiaanse markt gericht. SchaalvergrotingOp 20 juni organiseert Aumacon in Amsterdam het Nationaal Dealerholding Event 2023. Het evenement is ontstaan vanuit de publicatie van onze jaarlijkse Dealerholding Top-100 die dit jaar voor de 19e keer verschijnt. Sinds de eerste uitgave is het automotive landschap ingrijpend veranderd. Autoretail is niet bijzonder ingewikkeld. Duurzaam winstgevend ondernemen in de automotive retail kan op twee manieren. Je kan kiezen voor schaalgrootte en efficiency of voor specialisatie. Binnen het merkgebonden kanaal is de keuze op schaalvergroting gevallen. Naast de Dealerholding Top-100 voor merkdealers maken wij jaarlijks de Garageformule Top-40 voor onafhankelijke autobedrijven en de Leasemaatschappij Top-100 voor leasemaatschappijen. In België brengen we de Dealergroep/groupe Top-50 Belux uit. Strategische positioneringVoor het Nationaal Dealerholding Event 2023 hebben we verschillende interessante sprekers geprogrammeerd. Samen met #DCDW halen we Bill Wittenmyer van DealerOn uit de Verenigde Staten naar het evenement. Hij heeft een interessant verhaal over automotive retail, lead management en rendement. Jan Jaap Koops van RDC, Dorianne Richelle van AutoScout24 en Bernard Lycke van Cecra praten onze gasten bij over de jongste marktontwikkelingen en de strategische positie van merkdealers en agenten. En we presenteren natuurlijk de nieuwste editie van ons jaarlijkse dealerholdingonderzoek. Deze Podcast wordt mede mogelijk gemaakt door: Marktplaats, 2dehands.be, UCC, Calldrip, CARMEN Automotive BDC, Findio en Vinacles Marktplaats is met ruim 7.3 miljoen unieke bezoekers per maand al jaren een van de populairste sites van Nederland. Per dag worden rond 350.000 nieuwe advertenties op de site geplaatst. Particuliere en zakelijke aanbieders zorgen voor een groot en gevarieerd tweedehands en nieuw aanbod. Marktplaats is de plaats met de hoogste kans om een betrouwbare tweedehandse auto succesvol te (ver)kopen tegen een goede prijs. Waarom kiezen voor Calldrip? Calldrip is een succesvol leadopvolgings systeem dat zijn oorsprong heeft in de Verenigde Staten en dankzij #DCDW nu ook in Nederland en België beschikbaar is. Het systeem is vooral geschikt voor importeurs en grote dealerholdings die ervoor kiezen de leadopvolging bij de verkopers te leggen. Calldrip is de ideale tool om verkopers te ondersteunen bij leadopvolging en tot maximale conversie te komen. Waarom kiezen voor UCC? UCC: Steeds meer collega's gebruiken Used Car Controller. Taxeren, calculeren, publiceren of auto's verhandelen met je persoonlijke handelsplatform? Met 1 abonnement geeft Used Car Controller je controle over alle kritische gebruikte auto processen. Zo maakt Used Car Controller je tot de beste in je vak! Waarom kiezen voor Vinacles? Vinacles biedt verschillende diensten met als doel uw automotive gerelateerde werkprocessen zo eenvoudig en overzichtelijk mogelijk te maken. Door middel van de verschillende applicaties en diensten faciliteert Vinacles in de complete optimalisatie van uw bedrijfsproces op één platform. Denk hierbij aan Garage en Fleet-managementsystemen, RDW-diensten, Occasion remarketing, Voertuigdata en Import- en export.
This week on the Against All Odds Radio Show, hosts Sean V. Bradley, CSP and L.A. Williams discuss Clubhouse, the power of social media. Additionally, they discuss how to face adversity, and against all odds, how to go from good to great. Joining Sean & L.A. today are Jeff Clark and Matt Gusmerotti.About Jeff ClarkJeff Clark is the President at SocialDealer, an automotive advertising agency for social media. Getting to this position was not an easy feat. Jeff grew up in a poor blue collar family and his family was able to stay afloat with help from the church. He used this upbringing as his motivation and his driving force. After high school, Jeff couldn't afford to go to college and he joined the United States Navy. He credits his time in the Navy for his work ethic, dedication, and perseverance in both business and life.Today, Jeff is an automotive industry expert. Jeff's experience in the automotive industry is vast, previously serving as the Chief Sales Officer for DealerOn, Inc. Additionally, he co-founded NewCars.com, which was acquired by Classified Ventures, developed a revenue-generating parts and accessories solution for distributors and retail dealers, and built the first, patented, bid automation engines for automated online e-negotiations. Additionally, Jeff has been a part of over $1.5 billion in acquisitions by working with companies that are good, and taking them from good to great.About Matt GusmerottiMatt Gusmerotti, is Jeff Clark's stepson. He is a graduate of Colorado State University, earning his Bachelor's Degree in Broadcast Journalism in 2021. Currently, Matt is the Podcast Director of Colorado State Radio 90.5 KCSU-FM and he aspires to cover baseball, with the ultimate goal to be covering a team via play by play.ResourcesDealer Synergy & Bradley On Demand: The automotive industry's #1 training, tracking, testing, and certification platform and consulting & accountability firm.The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners. Also, join The Millionaire Car Salesman Facebook Group today!Sean V. Bradley, CSP is the star of Vice TV's hit show, I Was A Teenage Felon, season 2. New episodes return this fall, and “King of Clubs”, the season 2 finale starring Sean, airs on November 22, 2021 at 10:00 PM EST.The Against All Odds Radio Show is Proudly Sponsored By:Car.com: Visit Car.com today, where they do the research and you do the driving.Scar Food: Scar Treatment for Scars, Acne Scars, & Stretch marks - visit ScarFood.com today!
Ladies and gentlemen, on this episode of WGOWS I link up with my old buddy Greg Gifford. We met several years ago and even worked together for a few years at DealerOn. Those who know Greg are most familiar with his SEO jedi status, but he's also a movie buff, hair metal fan and wealth of knowledge when it comes to Star Wars. Greg is a straight-shooting communicator who is not known for candy coating the truth. This podcast recording was somewhat tame in comparison to how Greg delivers presentations from the stage. Up until the pandemic ;) lockdowns, Greg was probably the most traveled speaker at SEO conferences worldwide! I know you'll enjoy this reunion of The Beard and The Hair!
This podcast is one in a series of four interviews Brian Pasch conducted with the companies in the new General Motors website program. All interview and pricing guide links can be found here: https://automotiveattributionsummit.com/gm-website-program-options/ DealerOn, Dealer.com, DealerInspire, and CDK Global have created new packages for GM dealers to select for their online marketing needs. Dealers who could not attend the GM Roadshow can listen to these four interviews to help them frame questions to each supplier and make an intelligent choice. Dealers can also speak with all four companies at the 2019 Automotive Analytics & Attribution Summit (AAAS) Nov 17-19th in Palm Beach Florida. Call 732-450-8200 for registration information.
This podcast is one in a series of four interviews Brian Pasch conducted with the companies in the new General Motors website program. All interview and pricing guide links can be found here: https://automotiveattributionsummit.com/gm-website-program-options/ DealerOn, Dealer.com, DealerInspire, and CDK Global have created new packages for GM dealers to select for their online marketing needs. Dealers who could not attend the GM Roadshow can listen to these four interviews to help them frame questions to each supplier and make an intelligent choice. Dealers can also speak with all four companies at the 2019 Automotive Analytics & Attribution Summit (AAAS) Nov 17-19th in Palm Beach Florida. Call 732-450-8200 for registration information.
This podcast is one in a series of four interviews Brian Pasch conducted with the companies in the new General Motors website program. All interview and pricing guide links can be found here: https://automotiveattributionsummit.com/gm-website-program-options/ DealerOn, Dealer.com, DealerInspire, and CDK Global have created new packages for GM dealers to select for their online marketing needs. Dealers who could not attend the GM Roadshow can listen to these four interviews to help them frame questions to each supplier and make an intelligent choice. Dealers can also speak with all four companies at the 2019 Automotive Analytics & Attribution Summit (AAAS) Nov 17-19th in Palm Beach Florida. Call 732-450-8200 for registration information.
This podcast is one in a series of four interviews Brian Pasch conducted with the companies in the new General Motors website program. All interview and pricing guide links can be found here: https://automotiveattributionsummit.com/gm-website-program-options/ DealerOn, Dealer.com, DealerInspire, and CDK Global have created new packages for GM dealers to select for their online marketing needs. Dealers who could not attend the GM Roadshow can listen to these four interviews to help them frame questions to each supplier and make an intelligent choice. Dealers can also speak with all four companies at the 2019 Automotive Analytics & Attribution Summit (AAAS) Nov 17-19th in Palm Beach Florida. Call 732-450-8200 for registration information.
Internet Marketing: Insider Tips and Advice for Online Marketing
On today's episode of the Internet Marketing Podcast, Andy is joined once again by Greg Gifford, Vice President of Search at DealerOn to talk about the latest goings on in the world of Local SEO and how to optimise for Google My Business. On the show you'll learn: The difference between SEO & Local SEOWhy Google uses it's local algorithm for certain queries The latest updates in the world of Local SEO Why Google My Business is your new homepage when it comes to Local SEOWhat Questions & Answers are and how you should be using themWhy you should be using Google Posts to create your own promotional ads in Google My BusinessWhy it's important to choose the right categories when it comes to Local SEOPlus Greg provides his top tip for the audience. If you'd like to connect with Greg you can find him on LinkedIn here and on Twitter here. See acast.com/privacy for privacy and opt-out information.
Greg Gifford is Vice President of Search at DealerOn, Inc. He is all about Local SEO, Internet marketing, web design, and photography. In this episode, we find out about his Polish doppelganger, which item he tends to impulse purchase online while drunk, and his preferred punk rock Greg.
Exposure Ninja Digital Marketing Podcast | SEO, eCommerce, Digital PR, PPC, Web design and CRO
In this week’s episode of the Exposure Ninja Digital Marketing Podcast, Tim is joined by Greg Gifford — one of the world’s foremost experts on local SEO, VP of search at DealerOn and the official SEO Guru for SEMRush Academy. This week, Tim dives into the fascinating world of local SEO with Greg, who shares his expertise on how to increase your visibility in local map listings, how to increase your visibility in local organic listings, as well as some of his top tips on review collection, how to get local links and citations, and what to do with your Google My Business page to increase its chances of ranking! Greg is a super enthusiastic SEO expert with LOADS of actionable advice to share (way more than we could fit into a 35-minute podcast episode), so make sure you get out there and connect with Greg, you can find all his relevant pages and social media links in the show notes. For show notes and to get a free review of your website and digital marketing, complete with a tailored plan to increase your leads and sales online, head to https://exposureninja.com/episode108
Greg Gifford, known to many as the Wizard of SEO and Lover of Movies stopped by the Modern Dealer Magazine "In the Box" Interview stage at The NADA Show. Greg Gifford gave us all the updates to his traveling of the world spreading knowledge and education of search tatics and best practices in today's digital world. We also dive into Greg Gifford's love of movies and how he enshrines them in tattoos. Always a great time with "The Beard" from DealerOn. --- Send in a voice message: https://anchor.fm/inthebox/message
Internet Marketing: Insider Tips and Advice for Online Marketing
In today's episode of the Internet Marketing Podcast, Andy is joined by Greg Gifford, Vice President of Search at DealerOn and frequent BrightonSEO speaker, to talk about Local SEO. On the show you'll learn: How Local SEO is different from traditional SEOThe most important Local SEO updates over the last yearGreg's tips for doing Local SEO wellThe biggest pitfalls with Local SEOHow voice search and home assistants will affect Local SEOPlus as usual, Greg provides his top tip/key takeaway. If you'd like to connect with Greg you can find him on Twitter here and you can find his posts on Search Engine Land here & on the DealerOn blog here. See acast.com/privacy for privacy and opt-out information.
We are back from a two week hiatus with session number 80 and the team is fired up for this one.In this power packed session we are sitting down with one of the most respected local see minds in the game DealerOn's Greg Gifford.Greg Gifford is the Director of Search and Social at DealerOn, a software company that provides websites and online marketing to new car dealers all over the country.He's got over 16 years of online marketing and web design experience, and he speaks internationally at both automotive and SEO conferences, teaching thousands of small business owners and marketers how to get their sites to show up higher in local search rankings.Greg also spends his time doing freelance website design and SEO for local businesses. He graduated from Southern Methodist University with a BA in Cinema and Communications, and has an obscure movie quote for just about any situationIn this session team DPB and Greg go into debunking some of the biggest local see myths in the automotive industry.Here is a a quick preview of what you can expect in this session:Understanding Local SEOGreg starts from square one and explains the importance and relevance of a local SEO strategy and where most automotive professionals are missing the boat.Local SEO MistakesThere is a lot of misinformation out there in the auto industry when it comes to local SEO. Greg dives deep into debunking some of the biggest and oldest myths in the automotive industry when it comes to local SEO.3 Tips To Get More From Local SEOGreg delivers on a silver platter the top 3 changes you need to make and focus on when it comes to your local SEO strategy. These 3 tips are easy to implement and anyone can put these into action now.This session was a great time and Greg Gifford brings the thunder with loads of super valuable content.If you have not yet connected with Greg Gifford, catch up with him on any of these channels:Greg Gifford's TwitterDealerOn BlogYou Know The Drill, Now It's Your TurnThe whole team at DPB can not thank you enough for all the support and love you have been giving us.Whether you loved it, hated it, want more of it, or want something different , we want to hear your voice.Sound off below with your thoughts, opinions, suggestions, questions, etc. and lets keep this conversation going.See you next time ; Have You Checked Out Michael Cirillo's Best Selling Book "Don't Wait Dominate? Get Michael's book here.Connect With Team DPBConnect with The Dealer Playbook on Twitter here.Check out Michael Cirillo's blog here.Check out Robert Wiesman's blog here.Connect with Michael Cirillo on Twitter here.Connect with Robert Wiesman on Twitter here.
We are back from a two week hiatus with session number 80 and the team is fired up for this one. In this power packed session we are sitting down with one of the most respected local see minds in the game DealerOn's Greg Gifford. Greg Gifford is the Director of Search and Social at DealerOn, a software company that provides websites and online marketing to new car dealers all over the country. He's got over 16 years of online marketing and web design experience, and he speaks internationally at both automotive and SEO conferences, teaching thousands of small business owners and marketers how to get their sites to show up higher in local search rankings. Greg also spends his time doing freelance website design and SEO for local businesses. He graduated from Southern Methodist University with a BA in Cinema and Communications, and has an obscure movie quote for just about any situation In this session team DPB and Greg go into debunking some of the biggest local see myths in the automotive industry. Here is a a quick preview of what you can expect in this session: Understanding Local SEO Greg starts from square one and explains the importance and relevance of a local SEO strategy and where most automotive professionals are missing the boat. Local SEO Mistakes There is a lot of misinformation out there in the auto industry when it comes to local SEO. Greg dives deep into debunking some of the biggest and oldest myths in the automotive industry when it comes to local SEO. 3 Tips To Get More From Local SEO Greg delivers on a silver platter the top 3 changes you need to make and focus on when it comes to your local SEO strategy. These 3 tips are easy to implement and anyone can put these into action now. This session was a great time and Greg Gifford brings the thunder with loads of super valuable content. If you have not yet connected with Greg Gifford, catch up with him on any of these channels: Greg Gifford's Twitter DealerOn Blog You Know The Drill, Now It's Your Turn The whole team at DPB can not thank you enough for all the support and love you have been giving us. Whether you loved it, hated it, want more of it, or want something different , we want to hear your voice. Sound off below with your thoughts, opinions, suggestions, questions, etc. and lets keep this conversation going. See you next time ; Have You Checked Out Michael Cirillo's Best Selling Book "Don't Wait Dominate? Get Michael's book here. Connect With Team DPB Connect with The Dealer Playbook on Twitter here. Check out Michael Cirillo's blog here. Check out Robert Wiesman's blog here. Connect with Michael Cirillo on Twitter here. Connect with Robert Wiesman on Twitter here.