Auto Collabs

Send us a textWhy do dealership customers leave bad reviews? Matt Murray of Widewail breaks it down with insights from over 8 million Google reviews—and the answer might surprise you.In this episode, we're diving into the world of customer feedback. Matt shares how his company transformed millions of unstructured reviews into actionable insights for automotive dealers.The 2024 Voice of The Customer report shows a 20% increase in negative staff-related reviews this year, the conversation centers on why people leave bad reviews and what dealers can do to improve.From the rising complexity of EV sales to the long-tail effects of pandemic-era pricing, Matt highlights the importance of well-trained staff and clear communication in building trust.Plus, the crew explores the psychology behind reviews, the value of people in the dealership experience, and how dealers can stay ahead in a rapidly evolving market. Timestamped Takeaways:0:00 Intro Banter and Teasers2:17 Meet Matt Murray of Widewail5:14 Why Do Customers Leave Bad Reviews?16:13 Rising Negativity in Staff Interactions21:52 EV Buyers and Knowledge Gaps24:56 Aging Vehicles = Higher Service Costs27:22 Back to Basics: The Importance of Training28:59 Customers Still Want Human Interaction30:38 Closing Thoughts and Wrap-UpMatt Murray is the CEO at Widewail⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Send us a Text Message.Susanna Cunningham's automotive journey is all about harmonizing passion with precision.In this episode of Auto Collabs, Susanna Cunningham, the Regional Group Manager at automotiveMastermind, shares her fascinating journey from missing choir practice to becoming a data-driven force in the automotive industry. Susanna talks about how her love for cars started at a young age and evolved into a full-fledged career, emphasizing the importance of data and people in driving success. With nearly two decades of experience, she dives into the pivotal moments that shaped her path and how she now leverages data to help dealerships thrive.Understanding customer demographics is an often-overlooked key to dealership success, and Susanna Cunningham knows it firsthand. In the interview, she highlighted how aligning inventory with the right market can make or break a dealership. Take the example of a Toyota store stocked with high-end Tundras and Sequoias in an area where the median income just doesn't support those price tags—those vehicles sit unsold, eating into profits. But by digging into local census data, Susanna helped the dealership realize they needed to shift their focus to more affordable options or target wealthier zip codes with strategic marketing campaigns. This simple yet powerful adjustment not only moves inventory faster but also builds stronger connections with the community by offering what customers actually need and can afford. It's this kind of smart, data-driven approach that turns inventory from a costly challenge into a valuable asset.Timestamped Takeaways:0:00 - Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo05:00 - Susanna's first encounter with the auto industry at just 15, buying a car at an auction before she even had a license.09:00 - The surprising power of a portfolio analysis and how it can reveal where dealers might be losing money.12:04 - The inspiring origin story of automotiveMastermind, starting with a U-Haul and a dream at their first NADA convention.17:44 - Practical insights on leveraging census data to align inventory with the right market demographics.20:49 - The importance of mentorship in the auto industry and how Susanna helps dealership staff reach their full potential.Susanna Cunningham is the Regional Group Manager at automotiveMastermind⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Send us a Text Message.The top rule from this human resources star? Good vibes only.Bethany Sobczak, Corporate Director of HR at Fitzgerald Auto Mall and 2023 Automotive News 40 Under 40 winner, brings a refreshing perspective to HR in the automotive industry. Her career might have started as car salesperson straight out of high school, but today, Bethany is spearheading Fitzgerald's transition to a 100% employee-owned company. She leverages her love for cars and people to cultivate a workplace culture that emphasizes transparency, trust, and shared success.In this episode, Bethany dives into the cultural shift that comes with an Employee Stock Ownership Plan (ESOP), the rebranding of HR as a fun and supportive partner rather than just the rule enforcer, and how maintaining an optimistic mindset can transform even the most challenging situations.From her early days selling cars to managing HR for an organization of 4,000+ employees, Bethany shares how she balances the need for policy with a genuine love for people. Her insights into managing egos, encouraging proactive communication, and the importance of maintaining an employee-first culture show practically how to align business goals with employee well-being.Timestamped Takeaways0:00 - Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo04:09 - Bethany shares how her early success in car sales led to a long-lasting passion for the automotive industry.08:00 - Bethany explains the decision behind Fitzgerald Auto Mall's shift to a 100% employee-owned model and how it's transforming company culture.10:07 - The cultural shift: How employee ownership has increased accountability and team cohesion across the organization.13:59 - Bethany discusses how her optimistic approach in HR helps her handle difficult situations and maintain a positive work environment, even when delivering bad news.15:36 - Rebranding HR: Bethany's mission to shift the perception of HR from the office “Grim Reaper” to a supportive, strategic partner in the workplace.17:21 - Bethany highlights why the automotive industry is the best place to be in HR, emphasizing the unique, fun culture that allows HR professionals to be themselves and connect more authentically with employees.19:00 - Managing egos in the car business: Bethany discusses how to leverage ego positively while maintaining a collaborative environment.22:03 - Proactive HR: The importance of training and relationship-building to prevent issues before they arise.Bethany Sobczak is the Corporate Director of Human Resources at Fitzgerald Auto Mall⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Send us a Text Message.Remembering faces at events isn't so different understanding a shopper's journey online. They both require seeing and knowing a person.Tina Cuatto, Director of Product Management at DealerOn, joins the crew to discuss website personalization and its impact on the automotive industry. From her early days as a Public Affairs intern at the Smithsonian to her current role, Tina shares her journey in navigating fast-paced industries and her focus on making technology more human. With a background in journalism and a love for the arts, Tina brings a different perspective to how she helps dealerships create more personalized, intuitive online experiences for their customers.The conversation covers everything from Tina's love for Philly sports to her work with website personalization at DealerOn, where she's helping to make car shopping more tailored and less invasive. Web personalization involves tailoring online car shopping experiences by showing relevant content and recommendations based on each visitor's behavior and preferences. By making it easier for users to find what they need, this approach not only enhances the user experience but also significantly improves conversion rates.Timestamped Takeaways:0:00 Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo5:58 Tina's background in Public Affairs at the Smithsonian honed her ability to understand and connect with people—skills she now applies in product management.10:47 Website personalization is about more than just matching products; it's about creating a user experience that feels natural and non-intrusive.15:02 Early metrics show that personalized content on dealer websites can increase conversion rates by 250%, signaling a significant impact on user engagement.17:09 Tina emphasizes the importance of trust and transparency in personalization, ensuring that users feel known without feeling stalked.20:25 Despite initial reservations about entering the auto industry, Tina has found a supportive community and sees opportunities for growth and innovation.Tina Cuatto is the Director of Product Manager at DealerOn⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Send us a Text Message.In this episode of Auto Collabs, we welcome back Greg Uland, VP of Marketing for The Reynolds and Reynolds Company, who has the most appearances on the show out of any guest! Greg dives into the significance of in-person events like the upcoming Amplify event, emphasizing the unparalleled value they bring to the automotive industry. With Reynolds' dedication to fostering innovation, Greg highlights how these gatherings are pivotal for sharing best practices, enhancing processes, and unveiling the latest tools.Paul, Kyle, and Michael engage Greg in a lively discussion about the behind-the-scenes efforts that make events successful and the tangible benefits attendees can expect. From cybersecurity to AI advancements, Greg shares insights into the critical topics that will shape the future of automotive retail. Plus, get a sneak peek into the fun and shenanigans planned for Amplify, ensuring a blend of valuable content and networking opportunities.Timestamped Takeaways:0:00 Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo2:28 Planning and Innovation: Greg talks about the importance of planning in the dealer world versus the industry partner side, highlighting the necessity of strategic events like Amplify.3:10 The Role of In-Person Events: Greg explains why Reynolds hosts the annual Amplify event, focusing on the benefits of bringing people together to share best practices and hands-on learning.5:02 Cybersecurity Focus: Greg underscores the significance of cybersecurity in the automotive industry, announcing sessions led by experts including Frank Abagnale of "Catch Me If You Can" fame.10:57 Efficiency Through AI: Discussing the future of AI in automotive retail, Greg shares how Reynolds' new AI-driven products aim to enhance dealer efficiency and reduce operational costs.14:14 Event Details and Invitations: Greg provides details on the Amplify event, encouraging dealers and industry partners to register and join the innovative and fun-filled gathering.Greg Uland is VP of Marketing for The Reynolds and Reynolds Company.⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Send us a Text Message.Mentorship is a secret weapon in helping teams overcome being average.Jack Pearson, Centre Manager at Jaguar Land Rover South Shore, joins the Auto Collabs podcast to share his insights on mentorship, training, and the transformative power of nurturing potential in the automotive industry. Jack's journey from a student-athlete in the UK to a top leader in the U.S. car market reminded us of so many similar stories that run throughout the industry. His passion for fostering talent and his innovative approaches to customer experience are reshaping the way his dealership operates, ensuring every client interaction is memorable and meaningful.In this episode, Jack dives into the importance of mentorship in unlocking potential, recounting stories of how personal connections and deep understanding of individual goals can drive success. He also highlights the evolution of his dealership's approach during the inventory challenges of the COVID-19 pandemic, demonstrating resilience and adaptability. From customized customer experiences to leveraging his own experiences as an athlete, Jack's insights provide a blueprint for achieving excellence in the auto industry.Timestamped Takeaway:0:00 - Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo04:32 - Jack's Journey to the U.S.: From a soccer scholarship in Ohio to a successful career in the automotive industry.09:09 - Mentorship Matters: How deep conversations and understanding individual goals can unlock potential in team members.17:36 - Customer Experience Excellence: The unique approaches Jaguar Land Rover South Shore employs to create memorable customer experiences.22:53 - Unreasonable Hospitality: The power of personalized touches in enhancing customer satisfaction and loyalty.27:08 - A Simple Thank You: The impact of genuine appreciation in customer interactions and the dealership's culture.Jack Pearson is the Centre Manager at Jaguar Land Rover South Shore⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Send us a Text Message.Cultivate loyal customers by turning your service drive into fertile ground with Nick Shaffer's farming strategies.In this episode, the hosts welcome Nick Shaffer, the VP of Sales at TVI-MarketPro3, to discuss innovative approaches to improving customer retention. Shaffer, who recently moved from Northern California to Houston, brings a wealth of experience from his extensive career in automotive retail, particularly in fixed operations. The conversation delves into the importance of shifting focus from customer satisfaction to customer retention, likening the process to farming rather than hunting. Shaffer emphasizes the necessity of a cohesive effort across departments and the value of establishing a robust handoff from sales to service.The discussion highlights the groundbreaking approach of integrating mobile service drives into the customer experience. Shaffer shares a compelling story of a Ford dealership that effectively markets its mobile service by displaying it live in the service drive, providing customers a tangible and reassuring experience. This fundamental yet radical approach has proven successful in retaining clients by making the service process transparent and convenient.Timestamped Takeaways0:00 Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo3:32 From Northern California to Houston: Nick shares his recent move and how it impacted his mountain biking hobby.4:32 Extensive Experience in Fixed Ops: Nick discusses his journey in the automotive industry, starting from 2005, and his roles, including being a service manager at Hendrick Automotive Group.7:15 Shift from Customer Satisfaction to Retention: Nick talks about the industry's pivot from focusing on customer satisfaction to measuring and enhancing customer retention, explaining why it's crucial for business success.11:25 The Farming vs. Hunting Mentality: The conversation dives into the analogy of treating customer retention like farming, which requires patience and consistency, versus the immediate results-driven hunting approach.16:02 Mobile Service Drives: A Radical Fundamental: Nick shares a story from ASOTU CON about a Ford dealership successfully integrating mobile service into their customer experience by showcasing it in the service drive.19:02 The Sales-to-Service Handoff: Nick emphasizes the importance of a smooth handoff from sales to service, which is crucial for retaining customers and ensuring they return for service.Nick Shaffer is the VP of Sales at TVI-MarketPro3⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Send us a Text Message.For dealers and marketers looking to enhance their online presence and drive sales, Daniel Able highlights real-world examples and the tangible benefits of excellent merchandising.In this episode of Auto Collabs, the crew chats with Daniel Able, National Sales Manager at CarCutter, about the transformative power of proper vehicle merchandising. Daniel shares his journey from the dealership floor to the vendor side. Amidst laughs and a few unexpected revelations, Daniel emphasizes the critical need for consistency and quality in online vehicle presentations to boost sales and customer satisfaction.The conversation takes a deep dive into the significance of effective vehicle merchandising. Daniel and the hosts discuss how poorly presented vehicle listings can deter potential buyers, drawing a striking comparison to the seamless and visually appealing listings on platforms like Amazon. They emphasize that in the digital age, a dealer's website is the new front line, and having high-quality, consistent images can significantly impact a customer's decision-making process. Daniel shares insightful anecdotes and practical strategies for improving merchandising efficiency, such as streamlining the photo-taking process and ensuring every vehicle is showcased at its best. Here's what is covered:0:00 Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo01:39 Daniel Able Introduction: The hosts introduce Daniel Able, National Sales Manager at CarCutter, and tease some surprising facts about him.03:02 Daniel's Volunteer Work: Daniel shares about his volunteer work with a water rescue organization in South Carolina.05:15 Daniel's Journey From Dealer To Vendor Partner: Daniel describes his path in the automotive industry, from starting in car sales to transitioning to digital retail and eventually moving to the vendor side with CarCutter.14:24 Importance of Quality Images: Daniel discusses how vital high-quality, consistent images are for online vehicle listings and compares this to product listings on Amazon.16:07 The Website Is The New Front Line: The conversation highlights that a dealer's website is now the new front line and emphasizes the need for speed and efficiency in getting vehicles market-ready online.22:02 Merchandising Challenges and Solutions: Daniel explains the common challenges dealers face in merchandising and how CarCutter helps streamline the process, ensuring better presentation and faster turnaround.24:57 Evolution of Merchandising Mindset: The hosts reflect on the evolution from print to digital merchandising in the automotive industry and the ongoing need for dealers to adapt and improve their online presence.Daniel Able is the National Sales Manager at ⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Send us a Text Message.Impel's acquisition of Outsell is supercharging AI-driven marketing and re-thinking the way we buy and sell cars.In this episode of Auto Collabs, Paul J Daly and Kyle Mountsier chat with Devin Daly, co-founder and CEO of Impel. Devin shares his fascinating journey from Wall Street to transforming the automotive industry through innovative merchandising and marketing solutions. He explains how Impel started by focusing on 360 product visualizations for fashion and later pivoted to the automotive sector, leading to rapid growth and success. Devin also highlights Impel's data-driven approach to personalized marketing, which leverages unique consumer insights to enhance the customer experience and drive conversion rates.A significant highlight of the conversation is Impel's recent $100 million acquisition of Outsell, a move that underscores the company's ambition to become the AI authority in the automotive vertical. Devin reveals that Outsell's extensive 20-year consumer data history, tracking around 70 million American consumers, was a key factor in the acquisition. This rich data set allows Impel to train its AI models on auto-specific use cases, enabling long-tail personalization and more effective marketing strategies. By integrating Outsell's capabilities, Impel aims to deliver even greater value to dealerships and consumers alike, solidifying its position as a leader in automotive AI solutions.Here's what is covered:0:00 Intro with Paul J Daly and Kyle Mountsier1:32 Devin Daly shares his background and how Impel started.3:26 The pivot from fashion to automotive merchandising.6:14 The importance of data in personalized marketing.9:50 Where Outsell fits into Impel's growth trajectory.12:53 The value of Outsell's extensive consumer data.16:08 Impel's structure and commitment to in-person collaboration.Devin Daly is the Co-Founder/CEO of Impel⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Send us a Text Message.Ford's new approach to dealer training merges innovative storytelling with cutting-edge AI to deliver a transformative learning experience.Abby Vietor, the Head of Ford University, and Kathy Munoz, Manager of Dealer Training & Productivity, share how Ford University aims to revolutionize the traditional training model. Abby's Hollywood and Amazon Web Services background bring a cinematic flair to training content, while Kathy's expertise in coaching ensures a human touch remains at the forefront.In this episode, Abby and Kathy delve into their backgrounds and how they came together to craft a training experience that is both engaging and effective. From Abby's journey through Hollywood and tech to Kathy's transition from the legal field to coaching, their diverse experiences provide unique insights into creating content that resonates with dealers.Abby and Kathy cover the challenges of integrating new technologies into dealer training and how their innovative methods address these hurdles. Abby highlights the importance of creating relatable and memorable stories to help dealers understand and convey complex technological features like BlueCruise. Meanwhile, Kathy emphasizes the role of AI in providing continuous, personalized coaching, allowing employees to practice in a safe environment and receive real-time feedback. Together, they aim to make training not only more effective but also more enjoyable, ensuring that dealers are well-equipped to meet the needs of modern customers.Timestamped Takeaways:03:04 Abby Vietor's unique career path: From Hollywood to Ford University, blending storytelling with data-driven training.05:13 Kathy Munoz's transition from legal to coaching: Board-certified expertise applied to dealer training.08:47 The power of storytelling in training: Engaging learners by connecting new technologies to relatable experiences.17:01 AI-enhanced roleplay practice: Safe, private space for dealers to refine their skills with personalized feedback.20:51 Measuring training impact: Using data to demonstrate the effectiveness of new training methods on dealer performance.Abby Vietor is the Global Director of Dealer Training & Productivity / Head of Ford University at Ford Motor CompanyKathy Munoz is the Manager, Dealer Training & Productivity - Coaching & Competencies at Ford Motor Company⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Send us a Text Message.A faster, more efficient landscape driven by technological advancements and a continuous learning mindset.The dynamic and insightful Keishawn Batts, Head of Customer Success at Upstart, joins Auto Collabs to share his deep knowledge and passion for the automotive industry. Keishawn's journey from detailing cars at a Porsche dealership to leading a dedicated sales team at Upstart highlights his extensive experience and dedication to automotive finance.Throughout the conversation, Keishawn discusses the unwavering resilience of dealerships in the face of industry challenges such as high-interest rates, technological outages, and evolving consumer expectations. He emphasizes the community-driven nature of the automotive industry, where competitors often come together to navigate tough times.The discussion also delves into the transformative role of AI-powered financing, illustrating how it enhances credit accessibility, reduces biases, and streamlines the car-buying process. Keishawn explains the importance of utilizing digital tools to educate consumers and improve their dealership experience, ultimately making car purchases more affordable and efficient.Keishawn's enthusiasm is palpable as he shares his optimism for the future of automotive finance. He predicts a faster, more efficient landscape driven by technological advancements and a continuous learning mindset. His insights into the industry's future, coupled with his real-world experience, provide listeners with a comprehensive understanding of the current state and future direction of automotive financing.0:00 Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo02:14 Keishawn Batts introduces his extensive career in automotive finance, from detailing cars to leading Upstart's dealer success team.06:02 The resilience of dealerships in overcoming challenges, such as high-interest rates and technological outages, through community and innovation.11:59 Exploring AI-powered financing and its benefits, including reducing biases and improving credit accessibility for consumers.17:19 Predictions for the future of dealership financing and how AI will continue to streamline processes and enhance customer experiences.20:18 Keishawn's optimism for the industry's future and the ongoing need for technology and process improvements.Keishawn Batts is the Head of Customer Su⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Send us a Text Message.From the boardroom to the baseball diamond, some truths transfer surprisingly well.In this episode, we sit down with John Fitzpatrick, President/CEO of Force Marketing, who draws fascinating parallels between running a business and coaching his son's travel baseball team. John shares insights on maintaining team morale, managing intense parent involvement, and the critical importance of cheerleading from the sidelines. His experiences in both arenas offer a unique perspective on leadership, resilience, and the power of teamwork.John dives into the transformative potential of AI and customer data platforms (CDPs) in the automotive industry, emphasizing the significance of leveraging data for more personalized customer engagement. He highlights the ongoing challenge of ad waste and the necessity of clean data, advocating for a deeper, more meaningful relationship with customers to foster loyalty and long-term success. The conversation seamlessly blends light-hearted anecdotes with profound business insights, making for an engaging and informative episode.Timestamped Takeaways:0:00 Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo2:28 Coaching Intensity: John shares how coaching an 8-year-old travel baseball team involves managing intense parent expectations and maintaining team morale.5:08 Business Parallels: John discusses the striking similarities between coaching young athletes and leading a business team, emphasizing teamwork, attitude, and grit.10:23 AI and Marketing: Insights into how AI and customer data platforms (CDPs) are revolutionizing the automotive industry's marketing and customer engagement.15:19 Data Cleanliness: The critical importance of maintaining clean data to reduce ad waste and improve marketing efficiency.20:54 Future of Dealerships: The potential for improved data integration and efficiency within dealership groups to enhance customer relationships and business operations.John Fitzpatrick is the President/CEO of Force Marketinghttps://www.linkedin.com/in/jwfitz/⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Send us a Text Message.With the right tech and team, even accounting can be cool.In this episode of Auto Collabs, Laurent Charpentier, CEO of Yooz. shares his fascinating journey from France to Dallas, Texas, bringing a fresh perspective to the typically mundane world of accounting. With a background in computer science and a passion for innovation, Laurent reveals how Yooz is revolutionizing the way auto dealers manage their finances, making processes smoother and more efficient.Laurent dives into Yooz's unique approach, which combines cutting-edge technology with a vibrant company culture symbolized by their iconic flamingos. He explains how Yooz's solutions help dealerships automate their accounts payable processes, freeing up valuable time for staff to focus on more strategic tasks. With insights into the challenges of moving from engineering to an executive role, Laurent highlights the importance of people in building a successful company and how a strong team culture can drive innovation and customer satisfaction.Timestamped Takeaways0:00 Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo02:08 From France to Texas: Laurent Charpentier shares his journey and why bringing Yooz to the U.S. was a crucial step.07:25 Company Culture: Laurent talks about the importance of a strong team culture and how Yooz maintains it across continents.14:22 AP Automation Benefits: Discussion on why automating accounts payable is vital for dealerships and how Yooz makes it seamless.19:44 Dealer Mindset: Insights into the mindset of dealerships adopting Yooz's platform and the strategic benefits they gain.23:45 Modernizing Payments: The team discusses the surprising persistence of paper checks in the U.S. and how Yooz is helping dealerships move beyond outdated payment methods.Laurent Charpentier is the CEO at Yooz⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Send us a Text Message.Luis Delgado, CEO of Altura Automotive, joins the Auto Collabs team for an engaging discussion on leveraging the Hispanic market in the automotive industry. Known for his dynamic energy and innovative strategies, Luis reveals how he stumbled into the automotive world and has since become a key figure in Hispanic marketing. From humble beginnings in a Buy Here Pay Here dealership to revolutionizing dealership training programs, Luis shares insights on bridging cultural gaps and building trust with Hispanic customers.In this episode, you'll hear about Luis's journey, the importance of making both pretty and ugly content to capture attention, and the vital role of community in the Hispanic market. The conversation dives deep into strategies for creating engaging, direct-response videos, building effective Facebook campaigns, and fostering self-sufficient sales teams. Join Paul, Kyle, and Michael as they explore how dealerships can not only attract Hispanic customers but also integrate Hispanic employees to enrich their business culture.Watch Luis and Altura's ASOTU CON Mini-Keynote here: https://www.youtube.com/watch?v=tBDxmkVYr3ETimestamped Takeaways0:00 Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo05:35 Entering the Auto Industry - Luis shares how he accidentally found his way into the automotive sector through Patrick from Beaver Toyota, and the impactful role of serving the Hispanic community.10:20 Building Trust in the Hispanic Market - The conversation highlights the significant gap in servicing Hispanic customers and how dealerships can better cater to this growing market.18:24 The AAA System - Luis explains his methodology for creating effective marketing content, emphasizing the balance of making videos both pretty and ugly to engage viewers.21:45 Leveraging Community Power - The team discusses the powerful dynamics of community within the Hispanic culture and how dealerships can benefit from fostering these relationships.27:35 Future of Hispanic Automotive Market - With 25% of all vehicle sales projected to come from Hispanic buyers by 2025, the team underscores the urgency for dealerships to adapt and embrace this demographic.Luis Delgado is the CEO of Altura Automotive⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Send us a Text Message.Is compliance annoying? Sometimes.Stressful? Maybe.Important? Definitely.In this enlightening episode, we sit down with Sherryl Nens, the VP of Sales at ComplyAuto, who brings a fresh perspective on compliance in the automotive industry. Sherryl shares her journey from her early days at Jiffy Lube to a remarkable 17-year career at Ford, culminating in her current role where she helps dealerships navigate complex compliance issues. Along the way, she weaves in fascinating anecdotes, from her family's RV adventures to her father's influence in sparking her automotive passion.Sherryl also delves into the intricacies of data privacy and cybersecurity, likening compliance to an unsung superhero like Green Lantern. She emphasizes the importance of protecting dealerships' valuable data and complying with regulations not just for legal reasons but to safeguard their businesses from potential threats. Timestamped Takeaways:0:00 Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo04:39 Early Automotive Passion - Sherryl shares how her father nurtured her interest in cars from a young age, giving her an oil wrench for her 13th birthday.10:12 Ford Motor Company Journey - Sherryl's 17-year stint at Ford, including launching the Ford Fiesta and working under Alan Mulally.12:00 Compliance Passion - Transitioning to ComplyAuto, Sherryl explains her passion for simplifying complex compliance issues for dealerships.16:56 Data Privacy & Cybersecurity - The critical role of compliance in protecting dealerships' data from potential breaches and wiretapping claims.22:13 Consumer Awareness - Discussing the need for better consumer education on data privacy and the surprising trends in cookie consent behaviors.Sherryl Nens is Vice President of Sales at ComplyAuto⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Send us a Text Message.A fresh perspective and a bold voice.In this episode of Auto Collabs, Paul, Michael, and Kyle sit down with the inspiring Kaylee Jewert, a 13-year-old making waves in the automotive industry. Kaylee recently wowed audiences at the Women in Automotive conference, where she passionately spoke about the need for more women and young talent in the field. This episode is a delightful mix of Kaylee's insights, her journey into public speaking, and her unique perspective on the auto industry as a young enthusiast.Kaylee shares her experiences growing up around the automotive world, thanks to her parents' careers, and her journey to becoming a speaker at such a young age. Her passion for psychology and marketing shines through as she discusses the importance of introducing young people to the diverse opportunities within the auto industry. From tackling stereotypes to advocating for innovation, Kaylee's enthusiasm and wisdom beyond her years make this a must-listen episode.Takeaways:0:00 Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo1:38 Early Inspiration: Kaylee explains how her dad's involvement in the automotive industry inspired her interest and led her to her first speaking engagement at Women in Automotive.6:04 Passion for Psychology and Marketing: Kaylee discusses her fascination with how companies market products and the psychological aspects of consumer behavior, linking it to her love for the auto industry.10:38 Becoming a Mentor: Kaylee talks about her plans to become a mentor through the Women in Automotive program, aiming to inspire young talent and change perceptions about careers in the industry.15:39 Importance of Young Voices: Kaylee emphasizes the value of young perspectives in driving innovation within the auto industry and shares her vision for a more inclusive future.19:11 Views on Electric Vehicles: Kaylee offers her thoughts on electric vehicles, balancing environmental concerns with the practical benefits of EVs, and shares her dream car: the Tesla Cybertruck.Kaylee Jewert is a 13-year-old middle school student passionate about advocating for the automotive industry.⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Send us a Text Message.Peter Kelso embodies a rare and contagious brand of optimism that permeates every aspect of his professional demeanor. As the VP of Agency Partnerships at FullThrottle.ai, Peter's upbeat and positive approach is not just a personal trait but a strategic tool he leverages to enhance business relationships and customer experiences. His belief in the power of positivity is deeply ingrained, influenced by his parents and refined through personal development over the years. In every interaction, whether on LinkedIn with his positive vibes posts or in high-stakes business meetings, Peter's optimism acts as a catalyst for reducing friction and fostering a collaborative atmosphere, proving that a sunny outlook can indeed translate to tangible business success.Peter's philosophy of positivity not only challenges the prevalent pessimism in the auto industry but also serves as a beacon for better business practices. It perfectly aligns with what we like to say around ASOTU: "Love people more than you love cars."Here's what we cover:0:00 - Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo3:22 - Why Positivity Matters: Peter's Approach on LinkedIn4:17 - The Roots of Peter's Optimism6:35 - Creating Content That Resonates9:07 - The Impact of Positivity on Business Relationships10:54 - Commerce and Human Connections13:06 - The Real Impact of Optimism in Leadership14:28 - Pessimism in the Auto Industry: A Culture Challenge18:56 - Exciting Developments at FullThrottle.ai21:00 - The Essential Role of Optimism in Sales and MarketingLearn more about fullthrottle.ai: https://www.fullthrottle.ai/Peter Kelso is the VP of Agency Partnership at fullthrottle.aihttps://www.linkedin.com/in/pete-kelso-19384010/https://www.fullthrottle.ai/⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Send us a Text Message.While AI can streamline operations, it's the human touch that truly nurtures customer loyalty and builds effective business relationships.In this episode of Auto Collabs, Brad Title, the visionary leader behind Gubagoo, shares his expert insights on the nuanced role of artificial intelligence within the automotive industry and other sectors. As AI continues to evolve, Brad argues for its use as an indispensable tool rather than a standalone solution. He delves into how AI has the potential to revolutionize traditional practices, such as title clerking, by automating complex processes which can save time and reduce human error. However, he also warns of the dangers of relying too heavily on AI, noting that overemphasis can diminish the crucial human element that fosters genuine customer connections and loyalty.The discussion also touches on the broader implications of AI in job creation and operational efficiency. Brad highlights the transformative power of AI in enhancing customer service and backend operations, yet he maintains a strong stance on the importance of maintaining a balance between automated solutions and personal interactions. By integrating AI thoughtfully into business practices, Brad envisions a future where technology supports and enhances human work, rather than replacing it. Throughout the conversation, examples from his own experience in leading Gubagoo illustrate practical ways businesses can leverage AI to improve efficiency while keeping customer relationships at the heart of their strategy.Timestamped Takeaways:0:00 - Intro1:12 - Why ignoring AI trends is a significant oversight3:44 - The risks of overemphasizing AI6:00 - The effect of AI on jobs11:03 - How AI can inadvertently betray consumer trust16:27 - Gubagoo's development of new CRM platforms integrating AI21:57 - Closing remarksLearn more about Gubagoo: https://www.gubagoo.com/Brad Title is the Founder, President and CEO at Gubagoo⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Send us a Text Message.Jimmy's foresight and innovation are not just reshaping his company, but also providing a blueprint for the future of auto retailing.We sit down for the second time with Jimmy Douglas, the trailblazing Founder and CEO of Plug, to dissect the seismic shifts in automotive technology and dealership dynamics. Jimmy, an ex-Tesla insider, shares his view into the rapidly evolving landscape of EVs and the opportunities and challenges that lie ahead for franchise dealerships. With a casual and engaging banter reminiscent of a lively tech meetup, our hosts, Paul J Daly, Kyle Mountsier and Michael Cirillo, delve deep into Jimmy's journey from launching Plug at ASOTU CON in September 2023 to steering the company through explosive growth in the used EV market.Jimmy's anecdotes about the intersection of software and automotive hardware illuminate the conversation, providing a peek into the not-so-distant future where EVs dominate the roads. His comparison of selling used EVs to understanding the complexities of various Android phones captures the essence of the challenges dealers face today. As he recounts the story of his past at Tesla and draws parallels to his current endeavors, Jimmy underscores the necessity for dealers to adapt swiftly to maintain relevance and profitability in this new era.Timestamped Takeaways:0:00 Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo3:37 Flying Middle Seats on Spirit Airlines10:56 A deep dive into the 'software defined vehicle'16:46 Why Jimmy believed Plug will be the safest platform for acquiring used EV inventory22:10 An AI-generated image of "Little Jimmy" driving a vintage Chevy in Oregon25:22 The importance of attending events like ASOTU CONLearn more about Plug: https://plug.vin/Jimmy Douglas is the Founder and CEO of Plug.⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Send us a Text Message.It's not that hard to merchandise cars. Just take good pictures.Throughout his career, Jason Tropp, the Business Partnerships Manager at CarCutter, has gleaned several vital lessons in the automotive marketing field, emphasizing the power of visual presentation in driving sales and customer engagement. He learned the critical importance of adapting and evolving within marketing roles, transitioning from creative to digital strategies to better connect marketing efforts with tangible sales outcomes.A pivotal realization for Jason was the significant impact that high-quality vehicle images have on the effectiveness of advertising dollars. This insight not only led him to his role at CarCutter but also underscored the broader marketing principle that compelling product presentation is foundational to successful digital advertising. Furthermore, Jason's journey taught him the value of embracing effective technologies and tools that enhance marketing strategies, illustrating the profound effect of authenticity and belief in the products one promotes. His experiences advocate for the integration of marketing at the strategic planning table within automotive businesses, ensuring that marketing voices are not just heard but are influential in shaping business outcomes.Timestamped Takeaways0:00 Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo3:03 How Jason got to Portland, Maine5:26 The value of marketing for an entire organization11:55 How Jason got to CarCutter16:04 The connection between proper car merchandising and marketing success21:49 Believing in the thing you're marketing25:22 The critical role marketers should play at the strategic planning tableJason Tropp is the Business Partnerships Manager at CarCutterhttps://www.linkedin.com/in/jasontropp/https://www.car-cutter.com/⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Hot Take Incoming: The practical over the sensational is key when using AI in marketing.In this lively episode of 'Auto Collabs', we're joined by Kelly Good Stoop, the Regional Vice President at Lotlinx. Kelly shares her journey from being an "army brat" moving across continents to shaping the cutting edge of automotive digital marketing. From her early days selling traditional advertising to spearheading advanced digital strategies, Kelly's story is about adaptability and foresight.The conversation pivots around the fascinating intersection of technology and marketing, with Kelly detailing how AI and machine learning are revolutionizing how dealers connect with customers. Her experiences range from broadcasting to digital platforms, offering a unique perspective on both the challenges and innovations within the automotive space. Timestamped Takeaways0:00 Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo4:26: The shift from traditional to digital advertising in automotive6:29: Embracing digital trends in the auto industry8:51: Lotlinx's strategic use of data and AI to optimize dealership marketing.14:58: The influence of Kelly's diverse upbringing18:55: Kelly's strategies for engaging with new ideas and technologies at industry eventsKelly Good Stoop is the Regional Vice President of Lotlinx⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Diana Lee is a masterclass in leadership and determination, showcasing how personal history and professional challenges forges the leaders revolutionizing retail automotive.The charismatic Founder and CEO of Constellation is a beacon of passion, aggression, and humility, and she shares her compelling journey from a timid immigrant child in Philadelphia to the powerhouse entrepreneur reshaping the automotive marketing landscape. Diana brings an energy to our podcast that makes you want to jump on your feet and applaud, discussing the unique challenges and triumphs of building a business as an immigrant in the competitive world of American enterprise.Listeners are in for a treat as Diana delves deep into her roots, recounting the struggles of her early days in the U.S. and her initial experiences working in a dealership in the gritty environment of Worcester, Massachusetts. Her stories of survival on the sales floor, where she had to prove her mettle against all odds, and she shares stories of the cast of characters she met, including Don the Pimp and Bobby the Addict. In automotive, Diana found a family that supported each other. So when she started her agency, supporting the auto industry was at the front of her mind.As the auto industry grapples with an increasingly digital-first approach, Diana envisions integrating AI to create a more personalized and efficient customer experience. Constellation is at the forefront of this revolution, developing AI-driven tools that not only enhance how dealerships interact with customers but also how they manage internal operations. Diana's goal is to tailor AI solutions that respect the unique culture of each dealership, thereby ensuring that technology amplifies their strengths rather than undermines the personal touch that defines the automotive selling tradition.Timestamped Takeaways:0:00 - Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo4:14 - Diana's Recollection of the Dealership in 19898:44 - Diana's Immigrant Background12:18 - How The Dealership Helped Bobby the Addict Get Clean16:24 - Immigrants Are Filling The Recruitment Gap in Auto18:43 - The dealership model is better than direct-to-consumer20:21 - The potential for AI in dealerships24:41 - The crucial role dealerships play in nurturing talent and giving back to their communities.Diana Lee is the Founder & CEO at Constellation⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Once you realize you're in a supportive community, you do whatever you can to support that community.This episode features Nick Askew, a man of diverse backgrounds from music to car sales, who is now making waves in the auto retail industry as the Founder and CEO of Space Auto. Nick's journey is a fascinating blend of creative pursuits and entrepreneurial spirit, evidenced by his innovative approach to digital retailing in the automotive sector. His company, Space Auto, challenges traditional sales methods by integrating technology to enhance both customer and dealer experiences, advocating for a more human-centered approach in car sales.Listeners will be captivated by Nick's personal narrative, which includes turning life's unexpected turns into stepping stones for his career. Starting from his early days in a band to an unexpected entry into car sales, and eventually leading to his pioneering work at Space Auto, Nick's story is a testament to the power of embracing change and pursuing passion over security.Timestamped Takeaways:0:00 Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo2:07 The meaning of "I Hold Gross"4:33 From Band To Car Sales7:01 Why Nick Loves Car Sales9:31 The Decision To Start Space Auto22:06 Space Auto's Philosophy and VisionLearn more about Space Auto: https://space.auto/Nick Askew is the Founder & CEO of Space Auto⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Fixed ops is the real front door.Dan Shine, Senior Editor for Automotive News, brings a fresh yet deeply informed perspective to the backbone of automotive retail - fixed operations. With a journalistic journey spanning over two decades, including significant stints in both newspaper and educational sectors, Dan's career path led him unexpectedly into the automotive sphere. His approach combines a rich historical knowledge of Detroit's automotive culture with a pragmatic view of current industry challenges, offering a unique lens on the evolving dynamics of automotive retail.In his down-to-earth demeanor, Dan discusses the essential role that fixed ops play in the financial health of dealerships, contrasting it sharply with the more "showy" sales side of operations. He brings to light the innovative and essential strategies dealerships are implementing to tackle challenges such as customer retention, the introduction of EVs, and the necessary pivot back towards providing comprehensive services including tire sales and windshield repairs.Timestamped Takeaways:0:00 Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo0:45 Contrasting Fixed Ops and Sales3:12 Dan's journey from traditional journalism to automotive6:39 Starting a new job during the pandemic14:32 The need for innovative customer retention strategies18:36 Finding new revenue streams in fixed ops22:19 Building Customer LoyaltyDan Shine is the Senior Editor at Automotive News⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

The automotive industry talks about understanding and leveraging data effectively, but what does that really take?On today's episode of Auto Collabs, we chat with Bobby Gaudreau, the VP of Sales & Marketing at Activator Dealer Services. Bobby isn't just an aficionado of endurance sports, having conquered countless marathons and Iron Mans; he's also a seasoned pro in steering automotive dealerships towards digital efficiency and sophisticated data management. His journey from the first internet manager handling leads via fax to a pivotal force in leveraging Salesforce for automotive marketing is as fascinating as it is educational.The conversation takes us through the evolution of data management in the automotive space, highlighted by Activator's innovative approach to integrating a customer data platform (CDP) with traditional marketing strategies to enhance customer engagement and retention. Bobby's extensive experience brings invaluable insights into how big data and smart segmentation can dramatically improve marketing outreach, setting the stage for a discussion that's as engaging as it is informative. His analogy of a "data refrigerator" packed with disparate data pieces underscores the everyday chaos dealerships navigate and how structured data strategies can turn this around.Learn more about Activator Dealer Services: https://activator.ai/Timestamped Takeaways:0:00 Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo2:36 Bobby's Marathon Mindset: How Endurance Sports Influence His Professional Strategies6:31 Bobby Gaudreau's Journey: From Marathons to Automotive Marketing Mastery10:09 Integrating Salesforce: Revolutionizing Data Management in Automotive Sales13:49 Startup Spirit in a Legacy Company: Innovation at Dominion Dealer Services22:20 Democratizing Data: How Dealers Can Leverage Enterprise-Grade Tech for Marketing SuccessBobby Gaudreau is the VP of Sales & Marketing at Activator Dealer Services⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Hilary Haron's experiences, from the Capitol's halls to the dealership floor, offer invaluable lessons on the power of voice, the necessity of change, and the endless potential of paving new paths.Hilary shares her rich heritage in the auto world, tracing back to her grandfather's pioneering spirit in the car dealership realm, through to her own ventures into automotive advocacy in Washington DC. As a multigenerational dealer and a mother fueled by the drive for a better future, Hilary's insights into the complexities of car dealership, the evolving landscape of electric vehicles (EVs), and the significant role of women in male-dominated industries are not just inspiring but a clarion call for industry-wide evolution and inclusivity.Hilary's story of advocacy shines a light on the urgent need for infrastructural readiness for EVs, a reminder that the path to electric mobility is still under construction. From the halls of Capitol Hill to the practical challenges of EV adoption, she unravels the nuanced layers of policy, public perception, and the pivotal shifts necessary within the auto industry. This conversation is a testament to the power of informed advocacy, the importance of diversity in automotive, and the uncharted roads leading to the industry's future.0:00 Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo1:59 Hilary's Journey: From Dealership Legacy to Advocacy4:48 The Impact of Personal Connection in Advocacy10:24 EV Charging Infrastructure: A Capitol Concern12:25 "A Road Less Traveled": Highlighting Women's Experiences17:57 Steps Toward a Diverse Auto Industry24:08 The Importance of Conversation and AdvocacyHilary Haron is the Host of the A Road Less Traveled Podcast⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

The customer is putting together a puzzle. Do you give them the next piece they need?Andrew Breedlove, Sales Director at iPacket, joins the "Auto Collabs" crew for an engaging conversation about his journey from a sneaker enthusiast working at Foot Locker to a key player in the automotive industry. With a friendly demeanor and a readiness to jump into any role, Andrew embodies the spirit of someone who's always eager to be part of the team. His transition from retail to automotive sales wasn't straightforward. After a stint at a dealership that nearly put him off the industry for good, a family connection gave him a second chance, leading him to fall in love with auto sales and eventually, to iPacket.iPacket's mission is simple but transformative: to bridge the gap between what dealerships try to communicate and what the customer actually receives. By creating a digital evidence manual, iPacket ensures that every customer gets the complete picture, making the car buying process more transparent and efficient. From service receipts to MSRP information, iPacket provides a comprehensive packet of information to help both salespeople and customers. Andrew discusses the importance of this tool in various contexts, from on-site sales to BDCs, emphasizing how it can dramatically improve communication and trust between dealerships and their customers.0:00 Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo1:20 Meet Andrew Breedlove: From retail to auto sales, Andrew's unique path to iPacket.2:36 Auto Industry Insights: Andrew's reluctant start and eventual love for car sales.7:27 The iPacket Difference: How it bridges the gap between dealerships and customers.12:09 iPacket in Action: Where it's making the biggest impact in dealerships.17:35 Expansion into Service: iPacket's new frontier in dealership service and recon.21:24 The Evolution of Sales Tools: Reflecting on the transition from manual to digital processes.Andrew Breedlove is the Sales Director at iPacket⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Will Guidara has never told this story before.He's now world-famous, a New York Times bestseller, and has appeared on talk shows, stages and podcasts. But this is the first time he shares how he and Simon Sinek met and connected, ultimately leading to Simon asking him to write a book, ‘Unreasonable Hospitality.'He opens up about his belief that anyone, in any profession, can choose to be part of the hospitality industry by prioritizing people with the same zeal often reserved for products. His book serves as a testament to this philosophy, emphasizing the power of prioritizing relationships and the human moments that weave through our professional endeavors.Will is a maestro in the art of making people feel valued beyond the transaction, and applies this to the automotive industry.

The first question stunned today's guest.But it started an amazing conversation on the auto industry, leadership and what it means to be successful.Auto Collabs welcomes Sam D'Arc, the Chief Operating Officer at Zeigler Auto Group and the host of the Driving Vision Podcast. Sam brings decades of experience to his leadership role in one of the most respected automotive groups across the country. Over time, Zeigler Automotive Group has become the highest rated dealership on Glassdoor. Through a series of personal anecdotes, industry insights, and engaging discussions, listeners will get an inside look at the principles and practices that drive success and satisfaction at Zeigler Auto Group.The conversation takes us on a journey from Sam's early days, where adversity became his unlikely ally, leading him from washing cars at 17 to the C-suite of the automotive industry. His story is a testament to the idea that within the automotive world, opportunity is not just about where you start but how you leverage challenges to fuel your rise. The episode delves into the essence of Zeigler Auto Group's remarkable work culture, emphasizing the unique blend of President & CEO Aaron Zeigler's fearless growth strategies and a profound respect for every employee's role and contribution. This culture not only propels the group's success but also ensures it remains a beacon of work-life balance in the demanding auto industry landscape.Takeaways:0:00 Intro with Paul J Daly and Michael Cirillo3:53 Sam's journey to becoming the COO of Zeigler Auto Group8:17 The expansion of Zeigler Auto Group to 78 franchises across four states, highlighting the influence of visionary leadership and the importance of valuing every team member's contribution.18:28 How Sam and Zeigler incorporate AI into communication23:49 The biggest threat to personal agency is control by insecure leadersSam D'Arc is the COO at Zeigler Auto Group and host of the Driving Vision Podcast⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

There's power in showing up, ready to learn.Bill Zadeits is a a pillar in the automotive media landscape and the President of Cherokee Media Group. Zadeits shares his fascinating journey from a young aspiring sportscaster to leading a media group that profoundly influences the automotive industry. With a blend of nostalgia and insights, Bill narrates his transition from radio and TV into the automotive space, emphasizing the evolution of content delivery and the indispensable value of understanding business from a revenue perspective.This episode not only offers a retrospective look at his impressive career but also serves as a beacon for the automotive industry's dynamic nature. His emphasis on continuous learning, adaptation, and the transformative power of personal connections paints a hopeful and exciting future for automotive media and the industry it serves.Takeaways0:00 : Intro with Paul J Daly and Kyle Mountsier6:55: Bill's initial challenges transitioning from broadcasting to the automotive industry14:59: The irreplaceable value of in-person interactions18:08: The future of Cherokee Media Group20:22: A sneak peek into the upcoming Auto Intel SummitBill Zadeits is the President of Cherokee Media Group⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Trucks stick but brand love shifts.Reynolds and Reynolds released their 2024 Automotive Brand Retention and Defection Report, and VP of Marketing Greg Uland joins the show to break it down.Read the full report here: https://www.reyrey.com/cp/retention-and-defection-2024Greg, with his unique blend of marketing savvy and operational expertise, breaks down the complex web of customer loyalty and buying behavior in the auto industry. Through the lens of comprehensive data analysis, Greg shares staggering insights into how dealers can navigate the tricky waters of retaining customers, winning over new ones, and the surprising fluidity of brand loyalty among today's car buyers.The conversation isn't just a trove of statistics; it's a lively discussion that ranges from the evolution of brand logos to the unexpected loyalty shifts among truck owners. The team delves into the specifics, like the 43.7% overall brand retention rate, Toyota's stronghold at 60.1%, and the surprising position of Nissan as a prime target for almost every mainstream brand's conquest efforts.0:00 Intro2:21 The critical connection between marketing and operations.4:59 Overall brand retention across the US is a mere 43.7%9:20 Truck owner loyalty shows a surprising 72.5% likelihood of purchasing another truck, yet brand loyalty within this segment shows significant variation, indicating opportunities for brand switching.14:38 Greg and the hosts explore the impact of high borrowing costs on dealership strategies, emphasizing the necessity of adapting to a market where new car prices average around $50,000.19:30 Actionable insights for dealers to refine their marketing and inventory strategies based on changing customer loyalty trends.Greg Uland is VP of Marketing for The Reynolds and Reynolds Company.⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

ICE to hybrid to plug-in hybrid to EV. That's the rational path, according to Brian Maas.Brian Maas is the esteemed President of the California New Car Dealers Association. He brings to the table a wealth of knowledge and insight into the intricate world of automotive retailing in California, a state renowned for setting the pace in industry trends and regulations.Brian's expertise shines as he navigates through the conversation, touching on critical issues such as the impact of over-disclosure on consumer transactions and the evolving landscape of electric vehicle (EV) adoption in California. Despite the state's aggressive push towards a 100% zero-emission vehicle sales goal by 2035, Brian articulates the practical hurdles in achieving such targets, emphasizing the importance of infrastructure development, consumer choice, and gradual transition strategies from internal combustion engines to hybrid and fully electric vehicles.While the path to innovation and environmental sustainability is critical, Brian reminds us that it requires careful consideration of practicalities, consumer needs, and the collaborative effort of all stakeholders in the automotive ecosystem.0:00 Intro4:07 Brian Maas discusses California's leadership in auto retail.10:48 The breakdown of California dealers and how the California New Car Dealers Association serves their varying needs.14:51 The "tyranny of over-disclosure" and its impact on the car buying experience.18:46 Brian's perspective on EV adoption in California and the challenges of transitioning to a fully electric vehicle fleet.26:52 Reflections on the importance of rational steps towards EV adoption and the role of associations in guiding dealers through changing landscapes.Brian Maas is the President of the California New Car Dealers Association⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

There's opportunity and potential in the EV market, but only if you seek to understand customers and adapt to their needs.This episode of Auto Collabs features a conversation with John Foley, co-founder and President of Recharged. Positioned at the forefront of the used electric vehicle (EV) market, Recharged distinguishes itself by creating an Experience Center that goes beyond traditional sales tactics. The discussion delves into John's innovative approach to selling EVs, focusing on the challenges and triumphs of catering to a market predominantly comprised of first-time EV buyers.John shares insights into the importance of exceeding customer curiosity, not just meeting it. By understanding the specific needs and lifestyles of their customers, Recharged ensures that every buyer is matched with the perfect EV for their life. This commitment to education and personalized service addresses a common concern among potential EV owners: the fear of the unknown.0:00 Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo2:19 Recharged's mission to transform the electric vehicle buying experience.4:44 90% of Recharged's customers are first-time EV buyers6:31 Exceeding customer curiosity by deeply understanding their needs and ensuring they're matched with the right EV.11:26 The challenges and opportunities in the used EV market16:38 Expanding Recharged's influence21:11 Reflections on the importance of curiosity in both sales and customer engagementJohn Foley is the Co-Founder and President at recharged⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Ever had a session at a conference that completely changed your perspective? Phil did.In this lively episode of Auto Collabs, Paul, Kyle and Michael are joined by the charismatic Phil Gill, General Sales Manager at Tom Gill Chevrolet. Known for his impeccable sense of style and sharp business acumen, Phil shares his journey from working at TJX Corporate to steering the wheel at Tom Gill Chevrolet. The conversation touches on the nuances of customer lifetime value, team dynamics, and innovative dealership practices. Phil's story is a testament to the power of cross-industry learning and the importance of understanding every facet of your business, from front-line sales to the intricacies of accounting.At ASOTU CON 2023, Phil sat in on a session that changed his view on customer lifecycle management, and he went back and worked with a tech vendor to make those changes.Phil delves into his transformative initiatives at Tom Gill Chevrolet. He highlights the critical interplay between different departments, emphasizing a unified approach to dealership management that prioritizes overall store profitability. Phil's innovative strategies, like customer membership programs, showcase his commitment to enhancing customer retention and experience. This episode is not just a peek into Phil's world but a blueprint for cultivating a thriving automotive dealership in a competitive market.0:00 Intro and Paul's backward hat1:17 Phil Gill's introduction and impact4:01 Phil's return to automotive and first roles9:55 Department synergy and profitability13:21 Customer lifetime value and new programs18:12 Phil on customer loyalty and retentionPhil Gill is the GSM at Tom Gill Chevrolet⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Michael's story is a testament to adaptability and vision, starting with his educational background in Political Science and Economics from the University of Louisville. This episode takes us through his diverse career journey, showcasing how his unique experiences and skills have culminated in a revolutionary approach to car sales and customer experience.Michael opens up about his early career, starting with timeshare sales in Virginia Beach, which honed his sales skills and customer engagement abilities. He then moved to New York City, venturing into orthopedic surgical sales, which added another layer of complexity and learning to his sales expertise. However, his passion for people and sales eventually led him back to Virginia, where he embarked on a career in the automotive industry. His journey within Checkered Flag Auto Group is a narrative of growth and leadership, from being a sales associate to taking on the role of General Manager.Michael Wood's narrative is not just about selling cars; it's a broader vision of creating a community around car ownership, where experiences and relationships are as important as the transaction itself. His innovative approach and leadership philosophy are reshaping the auto retail industry, making it more customer-centric and transparent.0:00 Intro2:39 Michael's Path to Auto Sales5:02 Role Transition8:58 Experience-Based Strategy10:32 Expanding Customer Touchpoints14:57 Sustainable Sales Approach20:28 Leadership Focus in 2024Michael Wood is a General Manager at Checkered Flag Auto Group.⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Erin Richmond highlights how dealerships can leverage their unique strengths to stand out in a crowded market.Erin, the Chief Revenue Officer of sMedia, blends of industry insights and digital marketing prowess, rooted in a childhood surrounded by the hum of a dealership's body shop and a career path that wound its way through Enterprise Rent-A-Car and AutoTrader. She paints a vivid picture of her journey, from experiencing the seismic shift from print to digital advertising, to her strategic moves within the automotive marketing space. Erin's passion for integrating marketing efforts with dealership operations shines through, offering a fresh perspective on the evolution of automotive marketing.The conversation takes a deep dive into the current state of automotive marketing, touching on the challenges and opportunities facing dealerships in today's evolving landscape. Erin discusses the delicate balance of advertising spend in a post-pandemic market, emphasizing the importance of brand building alongside inventory promotion. She offers candid, actionable insights on creating a consistent customer experience, both digitally and in the physical dealership space. 0:00 - Introduction and Background1:59 - Erin's Automotive Roots3:32 - Transition to Digital Marketing11:27 - Advertising Challenges in Automotive14:15 - Brand Advertising in Dealerships17:07 - Authenticity in Digital Marketing20:54 - Overlooked Aspects of Dealership ServicesErin Richmond is the Chief Revenue Officer at sMedia⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

A fresh, human-centric approach to success and legacy.The journey of Troy Duhon, the President at Premier Automotive is nothing short of remarkable, beginning as a porter washing cars at age 13 and evolving into a successful car salesman, a journey shaped significantly by his father's struggles and transformation. His narrative is not just about selling cars; it's about creating a legacy that transcends the automotive business.Troy shares poignant moments from his life, including his father's battle with alcoholism and eventual redemption, and how these experiences shaped his perspective on business and life. His story takes a dramatic turn with Hurricane Katrina, where he faced immense challenges but emerged with a renewed purpose.Emphasizing the importance of 'profit with a purpose,' Troy has integrated his business success with philanthropic endeavors through his foundation, Giving Hope. This foundation feeds thousands daily and builds orphanages worldwide, illustrating how businesses can profoundly impact local and global communities.Timestamps0:00 - Introduction1:45 - Troy's Early Career and Father's Influence7:00 - Overcoming Challenges Post-Hurricane Katrina11:20 - Blending Business with Philanthropy18:01 - Envisioning a Legacy Beyond Business21:39 - Closing Thoughts: Business as a Vehicle for ChangeTroy Duhon is the President at Premier Automotive.⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

What do you get when a stand-up comedian enters the auto world? Obviously, the answer is David Spisak.The President/CEO of Disruptive Growth Solutions is a jack-of-all-trades. His journey from stand-up comedy to the automotive industry is unique. David brings a depth of knowledge about the industry, not just at the dealership level but its undercurrents too – from Capitol Hill to OEM factors.Recently, David and the team at Disruptive Growth Solutions hosted a livestream called Disruptive Forces, over 8 hours of content on EVs and what dealers can do to be prepared. Learn more here.David shares his perspective on EVs in the automotive industry, highlighting the challenges and opportunities they present for dealers. He stresses the importance of adapting quickly, investing in knowledge, and providing exceptional customer experiences. The conversation also delves into the implications of the growing EV market, the need for dealers to be proactive rather than reactive, and the critical timeframe dealers have to adjust to these changes.0:00 - Intro & David Spisak's Stand-up Comedy Days3:19 - The Disruptive Forces Live Stream7:28 - Dealership Challenges with EVs9:46 - Urgency for Dealers in EV Transition16:19 - Investing in People and Dealership Operations20:24 - Reflections on the ConversationDavid Spisak is the President/CEO of Disruptive Growth Solutions⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Jeremy Stephens is taking the service lane on the road.Jeremy, who started as a technician and climbed up to a leadership position, shares his passion for leading and empowering his team. The conversation takes an interesting turn as they dive into the nuts and bolts of remote automotive servicing. This innovative concept, still new in the industry, is unpacked in detail, discussing the daily operations, challenges in scheduling, and the use of technology in streamlining processes.The episode doesn't shy away from speculating about the future of automotive servicing. The team discusses over-the-air technological solutions and how customer service experiences are continuously evolving in this sector. Jeremy's narrative is a compelling example of adaptability, innovation, and recognizing opportunities in challenges.0:00 Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo3:19 From technician to service director6:10 Servant leadership 10111:12 Understanding remote service15:36 Planning and communication in remote service20:02 The future of auto service22:02 Reflections on innovation, leadership, and customer-first service trends.Jeremy Stephens is the Remote Service Director at Bozard Ford Lincoln.⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Karen Byrd would rather coach compassion than coach compliance.In this 'Auto Collabs' episode, Karen Byrd, GM at Colonial VW Subaru, unveils her unique leadership style, pivoting from compliance-driven to compassion-led management. Byrd discusses her evolution during the pandemic, emphasizing self-growth and adaptability. In true 'Love People More Than Cars' fashion, she focuses on empathy, listening, and understanding to drive her team forward. Her insights for 2024 include maintaining an open mindset and embracing change.Karen's approach is a breath of fresh air in the automotive industry marked by intense sales pressure. She emphasizes leading with empathy and unconditional love, crucial in today's dynamic market. Her journey from a rigid, plan-based mindset to one that values personal connection and emotional intelligence offers invaluable lessons for leaders in any field. Byrd's story is a testament to the power of transformative leadership and its impact on both personal and organizational success.0:00 Introduction with Paul J Daly, Kyle Mountsier and Michael Cirillo2:55 Karen Byrd's approach to 20244:18 Removing mental silos to avoid being blindsided by unexpected events7:57 The pandemic as a time of self-rebirth11:59 Practical advice for leaderss on learning and listening17:02 Moving from a compliance-focused approach to one centered on compassion22:28 Wrap-up and takeaways with Paul J Daly, Kyle Mountsier and Michael CirilloKaren Byrd is the GM at Colonial VW Subaru⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Insights, laughs, and a fresh perspective on the future of mobility!Grab a coffee and join us for a lively chat with Elena Ciccotelli, the charismatic host of the "EVs for Everyone" podcast. In this episode, we delve into the electrifying (pun intended!) world of EVs. Elena lights up the conversation with her sparkling wit and deep EV insights. Kicking off, Paul shares an eye-opener from Elon Musk's biography, revealing Tesla's rollercoaster journey.Elena, with her unique take on the EV universe, shares inspiring stories and underscores the importance of both education and action in the EV space. She reflects on her journey from Lyft to podcasting, driven by a passion for telling the lesser-known, impactful stories in EVs. We also get into the nitty-gritty of dealer sentiments towards EVs, exploring the mixed feelings in the auto world. Plus, Elena's personal spin on owning a Chevy Bolt EV adds a real-world touch. This episode isn't just talk – it's a lively exchange packed with laughter, insights, and a whole lot of EV love.0:00 Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo2:27 Introducing Elena Ciccotelli5:27 Elena's EV Philosophy11:20 From Lyft to Podcasting17:30 Dealers' Perspective on EVs25:30 The Evolution of EV AdoptionElena Ciccotelli is the Host of the EVs for Everyone Podcast.⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

How do you go from being an average car dealer to being a good car dealer? Alan Brown has the key.We get up close with Alan, the General Manager at Sam Pack's Five Star Chevrolet and a dynamic force in the automotive industry. Known for his infectious energy and innovative leadership, Brown brings an air of excitement and passion to the table. Paul J Daly, Kyle Mountsier and Michael Cirillo lead the conversation, delving into Brown's unique approach to team meetings, employee recognition, and fostering a positive work culture. Alan shares his monthly celebration rituals, emphasizing the importance of acknowledging employee milestones and performance in a way that's both engaging and rewarding. His method is not just about numbers; it's about people, culture, and breaking the conventional mold of automotive management.Alan's stories, filled with wisdom and humor, highlight his journey from humble beginnings to becoming a significant figure in the automotive world. His approach to leadership is grounded in mentorship and personal growth, proving that effective management goes beyond financial figures. The episode covers the nuances of balancing data-driven decisions with a people-first approach, emphasizing the significance of mental toughness and consistent communication in driving business success. Listeners will find inspiration in Alan's philosophy of leading by example and his commitment to creating a workplace that people are proud to be part of.Takeaways:0:00 - Introduction to the episode with Paul, Kyle, Michael and a mention of ASOTU CON.2:27 - Alan Brown describes his monthly employee recognition practices, emphasizing celebrations and team spirit.9:33 Alan discusses the importance of asking oneself, "Would you work for you?" and elaborates on leadership in challenging times.12:39 The conversation shifts to the balance between pay plans and cultivating a positive workplace culture.17:29 Alan's upbringing, mentorship experiences, and the impact of these on his leadership style.22:00 The significance of being a fearless leader and the impact of 'taking turns' in enhancing workplace culture.Alan Brown is the General Manager at Sam Pack's Five Star Chevrolet⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Meet a guiding force shaping the next generation of auto industry leaders.Elgie Bright is the charismatic Department Chair of the Automotive Marketing and Management Program at Northwood University. His approach to teaching not only covers the technicalities of the automotive world but also emphasizes the human element - the core of the industry. Elgie's unique perspective offers valuable insights into how the next generation of automotive leaders is being nurtured.Elgie discusses the balance in Northwood University's student demographics, with an equal mix of dealership legacies and fresh entrants, reflecting the evolving landscape of the automotive industry. He highlights how the university's programs, including their innovative camps for 14-18-year-olds, offer a gateway to diverse career paths within the automotive sector, from traditional dealership roles to exciting positions in startups and tech-focused companies. Moreover, Elgie shares exciting news about Northwood's master's program, emphasizing organizational leadership within the automotive context - a skill crucial for the success of future industry leaders.Timestamped Takeaways:0:00: Michael Cirillo, Kyle Mountsier and Paul J Daly discuss the unexpected connections between music, late-night food, and automotive insights.2:20: Elgie Bright shares his transition from General Motors to academia, emphasizing the impact of hands-on experience in shaping educational approaches.4:05: The discussion pivots to the challenges and rewards of teaching 18-year-olds, exploring the blend of theoretical knowledge and practical application in automotive education.7:38: Bright delves into the balance of Northwood's business curriculum with its specialized automotive track, offering a unique blend of general business acumen and industry-specific knowledge.11:45: The introduction of Northwood's master's program in organizational leadership with an automotive focus, underscoring the importance of holistic business education in the industry.15:08: A personal touch – Elgie Bright's passion for jazz and the saxophone.19:33: Kyle Mountsier reflects on the significance of Bright's journey and his commitment to nurturing the next generation of automotive professionals.Elgie Bright is the Department Chair of the Automotive Marketing and Management Program at Northwood University.⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

A professor and a pioneer. Meet Alex Lawrence.In this episode of Auto Collabs, we sit down with Alex Lawrence, CEO of EV Auto, to explore his journey and impact in the electric vehicle (EV) world. From his early days detailing cars to leading a groundbreaking EV dealership, Alex's story is a blend of passion, innovation, and entrepreneurial spirit. He shares insights into the allure of electric vehicles, their technological advancements, and his vision for EV Auto, which is redefining the EV retail experience.Timestamped Takeaways:0:00 - Kyle Mountsier's amusing hat switch sets a relaxed tone for the podcast.4:15 - Alex Lawrence recounts his initial business ventures, highlighting his enduring passion for automobiles.11:09 - Alex discusses what makes EVs exciting, emphasizing their rapid acceleration and cutting-edge tech.17:47 - Alex explains EVcars.com's transformation into a private seller platform and introduces EV Auto.20:11 - The conversation shifts to the rapid growth and success of EV Auto, showcasing Alex's ambitious plan for a national chain of EV-exclusive dealerships.22:55 - The hosts reflect on Alex's flexible business strategy and his casual approach to pivoting, contrasting this with traditional industry norms.Alex Lawrence is the CEO of EV Auto.⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

From paper to digital... quite literally.Listen in to this engaging conversation with Greg Uland from Reynolds and Reynolds on this episode of Auto Collabs. We're delving into the digital transformation of the auto industry, discussing everything from traditional processes to modern digital strategies. Greg shares valuable insights on enhancing customer experiences and the dynamics of the used car market.Did You Know? Reynolds has an interesting background in paper production, which adds a unique perspective to their automotive journey. Plus, Greg brings firsthand experiences from the auto parts sector that are as enlightening as they are essential.Our Favorite Moments0:00 - Intro with Paul J Daly, Kyle Mountsier and Michael Cirillo1:40 - Discover Greg Uland's journey into automotive marketing.4:37 - Explore the shift to digital in car sales.8:14 - Uncover insights from the parts department.11:22 - Learn about data-driven approaches to customer service.14:03 - Look into Reynolds' digital advancements.17:20 - Examine trends in the used car market.23:17 - The unexpected environmental impact of car deal paperwork.Greg Uland is VP of Marketing for The Reynolds and Reynolds Company.⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Successful digital marketing starts by asking "What am I marketing and who am I marketing it to?" But it doesn't stop there.With a rich history in the industry, Steve Dewitt of automotiveMastermind shares his unique perspective on the transformation of automotive retail, focusing on data-driven strategies and customer-centric approaches. The conversation covers a range of topics, from the importance of understanding consumer behavior to leveraging technology for more effective dealership management.Steve's journey, from his early days questioning the establishment of an internet department to his current role in shaping sales strategies, offers valuable lessons. The episode is peppered with anecdotes from Steve's career, highlighting the shift in industry practices and the increasing relevance of data in understanding and catering to customer needs. Listeners will gain insights into the challenges and opportunities within the automotive sales sector, as well as Steve's philosophy on empowering employees and fostering a culture of innovation.Takeaways:0:00: Intro with Paul J Daly, Kyle Mountsier and Jordan Cox02:17: Steve's introduction to the auto industry in the 90s and the early discussions around internet departments.06:21: Challenges of traditional leadership styles in automotive and the need for innovative management approaches.07:25: Steve's transition from dealership management to the software and vendor side of the automotive industry.12:05: The growing necessity for integrating various communication platforms in the automotive industry.14:34: Misconceptions dealers have about data privacy and customer expectations.18:03: The importance of understanding the 'why', 'how', and 'when' of customer communication in automotive sales.19:03: Strategies for leveraging dynamic data over static DMS and CRM data for better customer engagement.22:08: The critical role of empowering team members in achieving business success.23:41: The connection between team development and effective data integration for improved customer service.Steve Dewitt is the VP of Sales for automotiveMastermind⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Want to unlock the secret of sales? It's Not About the Product, It's About the Relationship!

Dive into the vast world of data with Steve White, Founder/CEO of Clarivoy, as he unravels the intricacies of handling 1 billion rows of data every month!In this episode, Paul Daly and Kyle Mountsier sit down with Steve White, the data maestro behind Clarivoy, to discuss the ever-evolving digital landscape in the automotive industry. Steve shares his journey from selling banner ads to becoming a pioneer in automotive search marketing, emphasizing the importance of first-party data and the challenges of the impending cookieless future.In a lighter vein, the trio also delves into fun anecdotes about hair maintenance for the bald and the serendipitous story of how Steve's book recommendation led to a significant event at ASOTU CON. This episode is a blend of insightful data discussions and delightful banter, making it a must-listen for anyone keen on understanding the digital shifts in the automotive world.Timestamped Takeaways:0:00 - Paul and Michael's humorous banter about hair maintenance.1:48 - Introduction to Steve White and his expertise in data.3:04 - Steve's entry into the auto industry and his early ventures.5:02 - The transition from selling banner ads to deep tech in auto.9:12 - The importance of first-party data and the challenges of a cookieless future.15:46 - Actionable steps for dealers to prepare for the digital shifts.20:44 - Steve's excitement about data collaboration and partnership opportunities.22:34 - The serendipitous story of how Steve's book recommendation led to a significant event at ASOTU CON.Steve White is the CEO and Founder of Clarivoy.⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Anecdotes and tactics abound in this chat with Lindsay Ciavattone.She has a treasure trove of stories from her time at a Pontiac Oldsmobile dealership. She'll walk us through some memorable moments, like the time she had to sell a Pontiac Aztec with quite a few miles on it. Lindsay also has this unique method for remembering names, which involves a touch of melody. It's these little insights that make her journey in the auto industry so intriguing.As we move forward in our conversation, we'll delve deeper into the nuances of finding that sweet spot between work and personal life, especially in the fast-paced world of cars. We'll also discuss the innovative approach of the West Herr Group, where they've come up with a system allowing employees to collaborate and work just three days a week.For those curious about the auto industry, we'll shed light on the accessibility of the field and the varied paths to success.So, settle in for a thoughtful and engaging conversation with Lindsay, where we explore the many facets of the auto world.Lindsay Ciavattone is the Director of Dealer Relations at CarGurus.⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.

Want a look behind the curtain of the EV market? Look no further than Jimmy Douglas.The brain behind Plug takes us on a thrilling journey from his humble beginnings in a Volkswagen service bay to being the CEO of his own groundbreaking company. Ever wondered about the ins and outs of the EV market? Jimmy, with his hands-on experience at Tesla and his role in Model 3 production, shares his valuable insights into this emerging sector, its challenges, and opportunities.His savvy for identifying a need in the market led him to create Plug - an online marketplace for the wholesale buying and selling of used electric vehicles. Not your typical platform, Plug stands out with its unique features like data collection from each vehicle before sale, a curated buyer population, and optimized velocity.Buckle up as we delve into Jimmy's inspiring journey and explore the astounding potential of the EV market and the future of the auto industry.Jimmy Douglas is the Founder and CEO of Plug.⭐️ Love the podcast? Please leave us a review here — even one sentence helps! Consider including your LinkedIn or Instagram handle so we can thank you personally! We have a daily email! https://www.asotu.com ✉️ Sign up for our free and fun-to-read daily email for a quick shot of relevant news in automotive retail, media, and pop culture.