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A music industry podcast focusing on helping bands improve their marketing, sales and promotion. Your hosts: Corinne Westbrook Curtis Dewar Aliyah Daye Holly Royle Gaia Guarda Effy Gold If you are a hard rock or metal band looking for help with your PR

C Squared Music


    • Apr 2, 2025 LATEST EPISODE
    • every other week NEW EPISODES
    • 37m AVG DURATION
    • 414 EPISODES


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    Latest episodes from C²

    Episode 415-More on the marketing/PR hybrid model

    Play Episode Listen Later Apr 2, 2025 51:07


    In this episode, Sofia, Justin and Curtis speak more about the hybrid marketing/PR model that C Squared is currently working on with clients!

    Episode 414 with Curran Reynolds & Ian Chainey

    Play Episode Listen Later Mar 19, 2025 53:34


    In today's episode we talk about the do's and don'ts of press releases with publicist Curran Reynolds and journalist Ian Chainey.

    SPECIAL EPISODE! Our new hybrid model

    Play Episode Listen Later Mar 11, 2025 19:12


    This new episode of the Heavy Business podcast is a special one! C Squared Co-Founders Cori Westbrook and Cori Westbrook go in DEPTH about the new hybrid model of PR and marketing.

    Episode 413 with Vicky Psarakis and Robby Fonts

    Play Episode Listen Later Feb 27, 2025 43:56


    Here's a brand new episode with Vicky and Robby of Sicksense

    fonts sicksense
    Episode 412 with Philip Winters

    Play Episode Listen Later Jan 29, 2025 69:21


    A new episode with Philip Winters of TYRANT and Blackcraft Bookings!

    Episode 411

    Play Episode Listen Later Jan 21, 2025 55:59


    Today Justin and Curtis talk about the "Underground Band" mentality that is rampant.

    Episode 410-Hector, The Chill Dude On A Couch

    Play Episode Listen Later Jan 6, 2025 41:40


    In today's episode, Justin and Curtis talk with YouTuber Hector Miranda of The Chill Dude On The Couch

    Episode 409-Learning From Failure

    Play Episode Listen Later Dec 17, 2024 57:55


    No one likes to fail, but it happens. In this episode of Heavy Business, Justin and Curtis discuss the realities of failure, next steps, and what can be learned in the process.

    Episode 409-Tony Webster of The Metal Command

    Play Episode Listen Later Nov 4, 2024 45:35


    In this week's episode, we are joined by Tony Webster of The Metal Command Podcast to discuss PR and how to break through despite oversaturation

    Episode 408 with Levi Benton of Miss May I

    Play Episode Listen Later Sep 6, 2024 45:21


    New episode with Levi Benton of MISS MAY I!

    levi benton
    Episode 406-Is ANYTHING Relevant Anymore?

    Play Episode Listen Later Aug 29, 2024 43:50


    Ian Chainey joins Curtis and Justin on this week's episode to discuss relevancy!

    Episode 405 with Joshua Toomey

    Play Episode Listen Later Aug 5, 2024 36:07


    In this episode of Heavy Business, Justin Roth and Curtis Dewar sit down with the one and only Joshua Toomey of Knotfest and Talk Toomey. They delve into the art of interviewing, share behind-the-scenes stories, and explore the dynamic world of heavy music media. Tune in for a captivating conversation with the interviewer who has interviewed them all! Listen to Talk Toomey: https://knotfest.com/blogs/talk-toomey

    knotfest joshua toomey justin roth talk toomey
    Episode 404 Justin Roth's First Episode!

    Play Episode Listen Later Jul 24, 2024 40:53


    Join us for Justin Roth's debut as Co-Host alongside Curtis! In this episode, they delve into the delicate art of addressing controversial topics as a band. They explore the pros and cons, share personal insights, and discuss how such decisions can impact your band's image and fanbase. Don't miss this engaging conversation on navigating the tricky waters of controversy in the music industry.

    justin roth
    403 Aliyah's Final Episode: Finding Balance in a Hustling World

    Play Episode Listen Later Jun 4, 2024 31:36


    Our host Aliyah steps away from the podcast, and introduces you to your new host, Justin Roth of WAR CURSE. Join them, Curtis, and Cori in a discussion about balance, priorities, and sacrifice. Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music. ⁠https://csquared.info/contact-us/

    402 Pedro of A&P Reacts: Moral Posturing Impacts Integrity

    Play Episode Listen Later May 29, 2024 41:21


    Virtue signaling, hypocrisy, double standards, holier-than-thou morality, whatever you call it, Pedro argues it has an impact on your personal integrity. Join us for a rather philosophical discussion on how it does. Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music. ⁠https://csquared.info/contact-us/

    401 - Top 3 Tips for Maximizing Your Next Campaign - WIth Ian Chainey (STEREOGUM)

    Play Episode Listen Later May 21, 2024 45:54


     Join us in our discussion on how to maximize 3 aspects of your next album campaign - interviews, video content, and social media content. Including a deep dive into well-known independent bands' campaigns.  Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    400 - Justin Norton (Music Journalist) - Writing Captivating Stories for Music Publications

    Play Episode Listen Later May 15, 2024 43:53


    Justin has written for virtually every metal publication, including Rolling Stone, STEREOGUM, and currently, DECIBEL. Beyond hearing his story of how he got into metal journalism, we also discuss a range of topics relating to journalism, tips for getting started, how to keep your pieces engaging, and how AI is affecting the field.  Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    399 - Death Metal Mum - Tips for Bands, DIY, Promo, Networking + More

    Play Episode Listen Later May 7, 2024 29:25


    Fae Scott-Dench (aka Death Metal Mum) chats with us about PR, tips for bands doing self-promo, social media, networking and more! Also get into the debate about pineapple on pizza and chip butties! Follow Fae @deathmetalmum on all platforms Listen to her podcase with Brian Slagel: https://open.spotify.com/episode/0V1pBymWLXyOSzRbOVrL16?si=8c04c221685b4f4b Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    398- Cori Westbrook #4 - Harmonizing PR Expectations

    Play Episode Listen Later Apr 16, 2024 24:01


    Cori talks about navigating your first music PR campaign for long-term success Read the full blog here: https://csquared.info/harmonizing-expectations-navigating-your-first-music-pr-campaign-for-long-term-success/ Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music. ⁠https://csquared.info/contact-us/

    397 - Justin Roth (WAR CURSE) - ALL THINGS MERCH: Design, Printing, Selling Etc.

    Play Episode Listen Later Apr 9, 2024 52:08


    Nerding out about MERCH! Justin has 10-15 years of experience in graphic design (for OBITUARY, EXODUS and more) and merch creation (Screenprinting, embroidery, DTG) - Tune in to hear us go through a LAUNDRY LIST of merch concerns and pro tips. Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    396 - Greg Kennelty (Metal Injection, Embalmer Records): Successful Metal Journalism & Starting a Label

    Play Episode Listen Later Apr 2, 2024 39:36


    Greg Kennelty joins Cori and Aliyah to talk about his new label, Embalmer Records - "a record label focused on unearthing and preserving classics from across the metal genre." We also chat about what keeps a site like Metal Injection going strong, when we see many other metal sites folding. Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    395 - Top 5 Music Industry Scams with Ian Chainey (STEREOGUM)

    Play Episode Listen Later Mar 26, 2024 28:42


    Keep your eye out for these notorious music industry scams! Ian helps identify how to sift through the red flags and identify the legitimate opportunities Read Ian's Column: The Black Market: The Month In Metal - Stereogum Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    394 - Belgian Jasper: Discussing AI's Role in Art and Music

    Play Episode Listen Later Mar 19, 2024 51:53


    Is AI something we should try to keep out of art and music, or is it just one more of many tools being used in art and music today? From working in technology for many years, Jasper brings nuanced thoughts and rationale to the conversation. Check out Jasper's YouTube channel! https://www.youtube.com/c/belgianjasper Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    393 - Cori Westbrook #3: Beyond Paid Ads: Why Emerging Musicians Should Focus on Organic Growth

    Play Episode Listen Later Mar 12, 2024 28:55


    Specific examples, explanations of ROI and why ads cost so much, and even MORE if you don't have some key pieces in place. And also, sourdough tips. Expounding on this blog article: https://csquared.info/beyond-paid-ads-why-emerging-musicians-should-focus-on-organic-growth/ Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    392 - Duncan Evans: DIY Albums, Tours, Promo + More!

    Play Episode Listen Later Mar 5, 2024 33:33


    UK-Based musician Duncan Evans chatted with us about his upcoming release strategies. Tune in to see what tips you can pick up for your next release. Check out Duncan Evans https://www.duncanevans-music.co.uk/ Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    391 - Emma Kramer-Rodger: FLUTES + Sound Design for Video Games & Film

    Play Episode Listen Later Feb 28, 2024 33:22


    Bio: Emma has over twenty years of playing experience, and has received national recognition from the Royal Conservatory of Music in Canada.  Although flute has been her main focus for many years, in university she developed a love of video game music and sound. She began to expand upon those skills and now splits her time working as a sound designer and editor, a session musician and as a flute folk metal solo artist under the name Ember Belladonna. ​ Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    390 - Cori Westbrook (C-Squared, KNOTFEST, RPM): Exclusive Premieres No Longer Ideal?

    Play Episode Listen Later Feb 20, 2024 19:20


    C-Squared cofounder Cori Westbrook and Aliyah dive into a recent blog post from the C-Squared blog about exclusive premieres, why they are a dying practice, and what you can do instead! Read the blog post https://csquared.info/rethinking-the-strategy-why-premiering-your-track-or-video-on-a-website-might-not-be-ideal/ Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music. ⁠https://csquared.info/contact-us/

    389 - Randy Ojeda (Music Lawyer): Legal Fundamentals For ALL Musicians

    Play Episode Listen Later Feb 13, 2024 36:27


    In today's episode, Randy talks about the seminar "Legal Fundamentals for Musicians" - and why legal issues matter to all bands: professional, solo, or passion projects - and what you can do to protect your music and your legacy. LEARN MORE: https://csquared.info/seminar-legal-fundamentals-for-musicians/ Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    387 - Tank the Tech: Tour Managing? How to Make it as a young band?

    Play Episode Listen Later Feb 6, 2024 53:33


    Now Electric Callboy's Tour Manager, Tank the Tech came on the podcast to discuss what exactly goes into tour managing, how he got there, and what other roles play a major part in a tour's success. #musicbusiness #musicindustry #touring #tourmanager

    386 - Ian Chainey (STEREOGUM): Building Community Around Your Music

    Play Episode Listen Later Jan 30, 2024 47:01


    Ian Chainey, famous for the off-topic interview, discusses why fans are interested in artists outside of the bounds of their music, and how you can tune into this to build community around these things. What should bands post about other than their music, and to what extent should they do this? Hear what Ian, Curtis, and Aliyah have to say about the topic on this week's episode of HEAVY BUSINESS. Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    385 - Pedro Almeida (A&P Reacts): All About Networking

    Play Episode Listen Later Jan 23, 2024 53:01


    Pedro Almeida is back to talk about networking. Pedro has grown his channel to be a major metal media force! From local to international, from in person to from your computer or smart phone, take heed of the lessons he shares here and up your networking game.  Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    384 - Cori Westbrook (C-Squared, KNOTFEST): Meet the new(?) co-host! PLUS Marketing Tips

    Play Episode Listen Later Jan 16, 2024 42:18


    Please join me, Aliyah, in welcoming BACK the illustrious Cori Westbrook as a co-host on the podcast! Tune in to hear about what's been happening in her life since she took her hiatus from the podcast, and the experience she now brings to the table. Cori Westbrook is the co-founder of and production manager for C-Squared, managing editor for KNOTFEST, and head of marketing for Reigning Phoenix Music, the US counterpart to Atomic Fire Records. Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    383 - Naaman Snell (Space Cowboy Music): How to Get Your Music in TV & Film

    Play Episode Listen Later Jan 10, 2024 51:27


    As a music supervisor, Naaman organizes music placements in major marketing pieces and more. We got to chat about how the process works, from the first contact to the final approvals, and how you can get your music into the ears of the right people. Check out Naaman's work https://www.spacecowboymusic.com/ Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    382 - Keefy (Ghost Cult Magazine): 5 Tips for Planning Your Success in the New Year

    Play Episode Listen Later Dec 19, 2023 34:30


    Join us and Keefy in chatting about how to set yourself up for success in the new year. From the act of making a plan, to delegating the needed tasks, we hope you find some inspiration for goals you can have in the new year! Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    381 - Justin Roth (War Curse): Thrash is Dying + The Most Random Rants

    Play Episode Listen Later Dec 12, 2023 49:17


    Spotify numbers, "cash grabs", and more, join Aliyah, Curtis, and Justin as we talk about the state of the scene and existential questions like: Do artists have an obligation to make the music their fans want? What is "success"? Check out WAR CURSE: https://open.spotify.com/artist/1jMEZfytMQyR27eylQlC5R?si=BV2KgqhXS1eawtViZ-gE1A Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    380 - Dan Malsch (Ghost, Gojira, A7X): Tips from a Grammy-Nominated Mix Engineer

    Play Episode Listen Later Dec 6, 2023 44:42


    We were so thrilled to get to speak with Grammy-nominated mix engineer Dan Malsch! Diving into the topics of home recording, self-producing, and even down to the brass tacks of how to record vocals at home, we got to discuss some very valuable insights with an incredibly experienced pro. Make sure to take notes, this one is a game-changer! Check out Dan Malsch and his recording academy https://www.danmalschmusic.com/ Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    379 - Doro Pesch: Celebrating 40 Years of Metal Conquering!

    Play Episode Listen Later Nov 28, 2023 24:40


    With 40 years of experience in the metal industry, Doro offers unique insight. Tune in to hear about her songwriting process, how music videos have changed, and what to look out for in a label deal. Check out her new album "Conqueress: Forever Strong and Proud" https://open.spotify.com/album/4wipTcBmFnzGXk6yC98810?si=fUP_2LXTRcybt8LzLnAhnA Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    378 - Kragen Lum (Heathen, Nuclear Blast): Keeping the Soul in Music

    Play Episode Listen Later Nov 21, 2023 40:30


    It was awesome to get to sit down with Kragen once again, this time to discuss a bit of his time with Activision, and how the knowledge he gained there crossed over into the record business. We got into video game music licensing, as well as bedroom record labels, and the corporatization of the music industry. Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    377 - Randy Ojeda (Music Lawyer): A Tale of Two Royalties

    Play Episode Listen Later Nov 14, 2023 42:21


    There is so much to understand about music law, but today we dig into one of the major ones: Royalties. Doesn't your distributor collect them for you? That's only one side of the story. Tune if you'd like a better understanding of music law. Need a band agreement or contract looked over? https://www.randyojedalaw.com/ Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    376 - Keefy (Ghost Cult Magazine): What PR Strategy is Best for Your Band?

    Play Episode Listen Later Nov 7, 2023 38:13


    Surprise drops, 5-month campaigns, and everything in between - we discussed the different strategies we've been seeing, from big-time bands to artists just starting out. Which one suits your band's next release? Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    375 - Dave Neabore (Dog Eat Dog): Looking Out for Yourself in the Music Industry

    Play Episode Listen Later Oct 31, 2023 36:03


    From starting on a major label, to making their own music videos, hear what Dave Neabore has to say about Dog Eat Dog's career, and what advice he has for rising artists. Get your copy of DOG EAT DOG's new album "Free Radicals" now! https://dogeatdog.lnk.to/FreeRadicals Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    374 - Miss Krystle (Top Music Attorney): How Legal Mistakes Can Cost Your Band Everything

    Play Episode Listen Later Oct 24, 2023 34:44


    Miss Krystle came on the podcast and generously shared a ton of knowledge about music law, including copyright registration, label contract red flags and more. Check out her site https://topmusicattorney.com/ Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    373 - Ian Chainey (Stereogum): Industry News, AI Journalism, and Everything Falls on Artists

    Play Episode Listen Later Oct 17, 2023 55:46


    Ian Chainey, Curtis, and Aliyah chat about bandcamp changes, AI journalism, crowd-sourcing decision making, the IT factor, and sick riffs in this latest episode of Heavy Business. Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    372 - Kragen Lum (Heathen, Nuclear Blast): An Insider Look at Record Label Project Management

    Play Episode Listen Later Oct 10, 2023 48:55


    From artist management, running a bedroom label, project managing for one of the biggest metal labels and more, we got some valuable insight into the world of Kragen! Get an insider look at how record labels set up releases, and pick up what you can expect to be able to DIY vs what can come from working with a label. What does the physical product market look like nowadays (CD, vinyl, cassette?), what makes artists desirable to work with, what should artists look for in management, and more! See HEATHEN at their upcoming shows: October 13 @ The Cornerstone - Berkeley, CA October 15 @ LA Gates of Metal Festival - The Garden Amphitheater - Garden Grove CA Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    371 - Anne Catherine Swallow (Atomic Fire, Feat First Management): The 3 BEST Ways To Market Your Band

    Play Episode Listen Later Oct 3, 2023 46:47


    A woman of many hats, Anne Catherine Swallow is a product manager at Atomic Fire, as well as being part of the management team for EPICA, INSOMNIUM, and SEPULTURA at Feat First Management. We were so grateful to have her insights on how some of the best bands in the scene operate, and how the same principles can apply to every band, even yours!  Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    370 - Tommy Victor (Prong): Is The Music Industry so Different Now?

    Play Episode Listen Later Sep 26, 2023 20:44


    Tommy gave a lot of insights into the music industry, how it has changed over the years, and how it may still be the same. Networking and touring feature in the conversation, as well as the importance of video and radio. We also discuss what labels do for bands, and why indie labels may better for metal to this day. We covered a lot of ground in not too much time, so definitely tune in to see what you can learn from Tommy! PRE-ORDER "STATE OF EMERGENCY" PRONG- State of Emergency / Limited Edition Red Black Marbled LP / PRE-ORDER RELEASE DATE 10/06/2023 (napalmrecordsamerica.com) Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    369 - Kyle Edissi (Heathen, Invicta): Networking and How to Annoy Everyone on Tour

    Play Episode Listen Later Sep 18, 2023 42:53


    Kyle has traveled around the world on tour with Heathen, and some also with his own band Invicta. From playing big or small stages, how professionals behave on tour, and more, we got some insight into the world of a touring musician. CHECK OUT INVICTA ON TOUR: Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    368 - Mattias Sippola & D'wayne Murray (Atavistia): Touring & Promo as an Indie Band

    Play Episode Listen Later Sep 11, 2023 30:02


    The boys from Atavistia came on to talk about their recent regional tour, and their upcoming tour with Skálmöld & Metsatöll! We also went over Bloodblast distribution, writing better songs, and favorite film scores. Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    367 - Milton Mendonça (ProgPower USA): More Nuances in Running A Major Metal Festival

    Play Episode Listen Later Aug 31, 2023 49:40


    He's back, and we're talking more about ProgPower USA XXII! From the topic of booking lesser-known and USA-based bands, to culture and the legacy of the festival, join us for another in depth chat with Co-Promoter Milton Mendonça. Hear about how bands like Circus Maximus and Seven Spires got booked, learn about the combination of factors that go into selecting the lineup, and more. Day 2 Tickets ProgPower USA XXII Day 2 Tickets Sep 07, 2023 Atlanta, GA | Ticketmaster Day 1 Tickets ProgPower USA XXII Day 1 Tickets Sep 06, 2023 Atlanta, GA | Ticketmaster Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

    366 - Marc Hudson (Dragonforce): Starbound Stories, Getting Things Right

    Play Episode Listen Later Aug 28, 2023 16:36


    As mentioned in the first few seconds of the episode, this is a lightning round with the frontman of the might DRAGONFORCE, talking about how he put together his new solo album. We chatted about collaborations, getting projects started, and putting in the effort to get things perfect before releasing them. ORDER "STARBOUND STORIES" https://www.napalmrecordsamerica.com/marc-hudson-starbound-stories-limited-edition-digipack-cd.html

    365 - Kieran Scott (Deathcollector): DIY Beyond the Record Deal

    Play Episode Listen Later Aug 24, 2023 34:45


    Kieran from Deathcollector speaks to what you can and can't expect from a label and high-end PR, as well as networking, social media, and more! We covered a lot of DIY topics in this episode that will benefit many bands. Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in the Canada, the United States and the United Kingdom, we offer worldwide promotion for your music.  ⁠https://csquared.info/contact-us/

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