Pod Theory

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Pod Theory is a daily podcast that delivers tips, strategies, guidance, and commentary on the great world of podcasting. Every Monday thru Friday, new episodes will go live and bring you insight on all aspects of podcasting from host Jason Cercone, Founder of Cercone Consulting and a podcaster with over five years of podcasting experience. From what it takes to launch a successful podcast to ways you can improve your existing show and all stops in between, Pod Theory is your daily injection of podcast wisdom! 

Jason Cercone


    • Nov 14, 2024 LATEST EPISODE
    • weekdays NEW EPISODES
    • 12m AVG DURATION
    • 202 EPISODES

    Ivy Insights

    The Pod Theory podcast is an essential listen for new and aspiring podcasters. Hosted by Jason Cercone, this podcast provides valuable insights and knowledge to help improve the podcasting experience for both the host and the audience. Cercone generously shares his time and expertise, making this podcast a must-have resource for anyone in the learning phase or early stages of podcasting.

    One of the best aspects of The Pod Theory podcast is its ability to equip listeners with practical ideas to enhance their podcasts. Cercone offers tips and strategies that can be implemented immediately, providing value to both beginners and experienced podcasters. The episodes are concise yet packed with information, making it easy to consume multiple episodes in one sitting. Additionally, the show covers a wide range of topics related to podcast creation, marketing, mindset, monetization, and more, ensuring that there is something valuable for every podcaster.

    While it's challenging to find any significant drawbacks with The Pod Theory podcast, some listeners may prefer longer episodes with more in-depth discussions. However, Cercone's approach of delivering short and focused episodes allows for efficient learning without sacrificing quality or substance.

    In conclusion, The Pod Theory podcast is a well-structured and informative resource for all things podcasting. It offers actionable insights that can help elevate a podcaster's skills and improve their overall show. Jason Cercone's dedication to providing valuable content shines through each episode. Whether you are a beginner looking to launch your first solo podcast or an experienced podcaster seeking new ideas, The Pod Theory is definitely worth adding to your weekly listening list.



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    Latest episodes from Pod Theory

    Farewell to Podcast Theory (For Now) and What To Do Now

    Play Episode Listen Later Nov 14, 2024 19:07


    All good things must come to an end.And it's in that spirit that this episode of Podcast Theory serves as the sunset, the final curtain, the 9th inning, the grand exit, THE final installment of this podcast...For now, anyway

    6 Critical Things to Consider Before Launching Your Podcast: Part 6

    Play Episode Listen Later Nov 12, 2024 21:40


    Thinking about starting a podcast? It's vital you get started on the right foot...one that allows you to build a solid foundation on which your show can grow successfully over time.In order to launch your show effectively, there are a number of key components you need to dial in so you don't run into the issues that prevent so many aspiring podcasters from getting beyond just a small handful episodes before throwing in the towel on their production.There's a famous saying that says "Failing to prepare is preparing to fail," and no truer words have ever been spoken about starting a podcast for the right reasons AND properly strategizing for a powerful launch that sets the table for what your show will become.In this episode of Podcast Theory, it's Part 6 in my 6-part series covering critical aspects you absolutely need to consider before launching a podcast. Today, as well as the previous five episodes in this series, you'll discover vital components that will help you launch your show with precision, confidence, and clarity.Discover how to make podcasting a key part of your marketing strategy, effectively use it to grow your brand, and get your podcast WAY BEYOND three episodes in my exclusive video series. Get free access at bombtrackmedia.com/free DID YOU KNOW: I have another podcast! Check out Let's Blow This Up today at bombtrackmedia.com/letsblowthisupThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Ongoing episodes from livestreams that take place Tuesdays and Thursdays on YouTube, LinkedIn, and FacebookWork with me! Discover how at bombtrackmedia.com todayCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    6 Critical Things to Consider Before Launching Your Podcast: Part 5

    Play Episode Listen Later Nov 7, 2024 17:47


    Thinking about starting a podcast? It's vital you get started on the right foot...one that allows you to build a solid foundation on which your show can grow successfully over time.In order to launch your show effectively, there are a number of key components you need to dial in so you don't run into the issues that prevent so many aspiring podcasters from getting beyond just a small handful episodes before throwing in the towel on their production.There's a famous saying that says "Failing to prepare is preparing to fail," and no truer words have ever been spoken about starting a podcast for the right reasons AND properly strategizing for a powerful launch that sets the table for what your show will become.In this episode of Podcast Theory, it's Part 5 in my 6-part series covering critical aspects you absolutely need to consider before launching a podcast. Today, as well as the next episode AND the previous four episodes, you'll discover vital components that will help you launch your show with precision, confidence, and clarity.Discover how to make podcasting a key part of your marketing strategy, effectively use it to grow your brand, and get your podcast WAY BEYOND three episodes in my exclusive video series. Get free access at bombtrackmedia.com/free DID YOU KNOW: I have another podcast! Check out Let's Blow This Up today at bombtrackmedia.com/letsblowthisupThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Ongoing episodes from livestreams that take place Tuesdays and Thursdays on YouTube, LinkedIn, and FacebookWork with me! Discover how at bombtrackmedia.com todayCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    6 Critical Things to Consider Before Launching Your Podcast: Part 4

    Play Episode Listen Later Nov 5, 2024 18:08


    Thinking about starting a podcast? It's vital you get started on the right foot...one that allows you to build a solid foundation on which your show can grow successfully over time.In order to launch your show effectively, there are a number of key components you need to dial in so you don't run into the issues that prevent so many aspiring podcasters from getting beyond just a small handful episodes before throwing in the towel on their production.There's a famous saying that says "Failing to prepare is preparing to fail," and no truer words have ever been spoken about starting a podcast for the right reasons AND properly strategizing for a powerful launch that sets the table for what your show will become.In this episode of Podcast Theory, it's Part 4 in my 6-part series covering critical aspects you absolutely need to consider before launching a podcast. Today and over the next two episodes (as well as the previous three episodes), you'll discover vital components that will help you launch your show with precision, confidence, and clarity.Discover how to make podcasting a key part of your marketing strategy, effectively use it to grow your brand, and get your podcast WAY BEYOND three episodes in my exclusive video series. Get free access at bombtrackmedia.com/free DID YOU KNOW: I have another podcast! Check out Let's Blow This Up today at bombtrackmedia.com/letsblowthisupThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Ongoing episodes from livestreams that take place Tuesdays and Thursdays on YouTube, LinkedIn, and FacebookWork with me! Discover how at bombtrackmedia.com todayCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    6 Critical Things to Consider Before Launching Your Podcast: Part 3

    Play Episode Listen Later Oct 31, 2024 14:48


    Thinking about starting a podcast? It's vital you get started on the right foot...one that allows you to build a solid foundation on which your show can grow successfully over time.In order to launch your show effectively, there are a number of key components you need to dial in so you don't run into the issues that prevent so many aspiring podcasters from getting beyond just a small handful episodes before throwing in the towel on their production.There's a famous saying that says "Failing to prepare is preparing to fail," and no truer words have ever been spoken about starting a podcast for the right reasons AND properly strategizing for a powerful launch that sets the table for what your show will become.In this episode of Podcast Theory, it's Part 3 in my 6-part series covering critical aspects you absolutely need to consider before launching a podcast. Today and over the next three episodes (as well as the previous two episodes), you'll discover vital components that will help you launch your show with precision, confidence, and clarity.Discover how to make podcasting a key part of your marketing strategy, effectively use it to grow your brand, and get your podcast WAY BEYOND three episodes in my exclusive video series. Get free access at bombtrackmedia.com/free DID YOU KNOW: I have another podcast! Check out Let's Blow This Up today at bombtrackmedia.com/letsblowthisupThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Ongoing episodes from livestreams that take place Tuesdays and Thursdays on YouTube, LinkedIn, and FacebookWork with me! Discover how at bombtrackmedia.com todayCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    6 Critical Things to Consider Before Launching Your Podcast: Part 2

    Play Episode Listen Later Oct 29, 2024 15:46


    Thinking about starting a podcast? It's vital you get started on the right foot...one that allows you to build a solid foundation on which your show can grow successfully over time.In order to launch your show effectively, there are a number of key components you need to dial in so you don't run into the issues that prevent so many aspiring podcasters from getting beyond just a small handful episodes before throwing in the towel on their production.There's a famous saying that says "Failing to prepare is preparing to fail," and no truer words have ever been spoken about starting a podcast for the right reasons AND properly strategizing for a powerful launch that sets the table for what your show will become.In this episode of Podcast Theory, it's Part 2 in my 6-part series covering critical aspects you absolutely need to consider before launching a podcast. Today and over the next four episodes (as well as the previous episode), you'll discover vital components that will help you launch your show with precision, confidence, and clarity.Discover how to make podcasting a key part of your marketing strategy, effectively use it to grow your brand, and get your podcast WAY BEYOND three episodes in my exclusive video series. Get free access at bombtrackmedia.com/free DID YOU KNOW: I have another podcast! Check out Let's Blow This Up today at bombtrackmedia.com/letsblowthisupThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Ongoing episodes from livestreams that take place Tuesdays and Thursdays on YouTube, LinkedIn, and FacebookWork with me! Discover how at bombtrackmedia.com todayCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    6 Critical Things to Consider Before Launching Your Podcast: Part 1

    Play Episode Listen Later Oct 24, 2024 15:29


    Thinking about starting a podcast? It's vital you get started on the right foot...one that allows you to build a solid foundation on which your show can grow successfully over time.In order to launch your show effectively, there are a number of key components you need to dial in so you don't run into the issues that prevent so many aspiring podcasters from getting beyond just a small handful episodes before throwing in the towel on their production.There's a famous saying that says "Failing to prepare is preparing to fail," and no truer words have ever been spoken about starting a podcast for the right reasons AND properly strategizing for a powerful launch that sets the table for what your show will become.In this episode of Podcast Theory, I'm kicking off a 6-part series covering critical aspects you absolutely need to consider. Today and over the next five episodes, you'll discover vital components that will help you launch your show with precision, confidence, and clarity.Discover how to make podcasting a key part of your marketing strategy, effectively use it to grow your brand, and get your podcast WAY BEYOND three episodes in my exclusive video series. Get free access at bombtrackmedia.com/free DID YOU KNOW: I have another podcast! Check out Let's Blow This Up today at bombtrackmedia.com/letsblowthisupThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Ongoing episodes from livestreams that take place Tuesdays and Thursdays on YouTube, LinkedIn, and FacebookWork with me! Discover how at bombtrackmedia.com todayCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    I'm Retiring Podcast Theory For Good. Here's Why...

    Play Episode Listen Later Oct 23, 2024 18:39


    As a wise man once said, "All good things must come to an end."And despite all the wisdom of said wise man...that's KIND OF what's happening here.Over the past few weeks, I've been pondering the future of this podcast and have made the decision to retire Podcast Theory. For good this time. But rest assured, what you experience each time you click play on an episode of Podcast Theory won't be vanishing completely.Confused yet? Don't worry, answers to every question exists within this episode. Don't miss it! Discover how to make podcasting a key part of your marketing strategy, effectively use it to grow your brand, and get your podcast WAY BEYOND three episodes in my exclusive video series. Get free access at bombtrackmedia.com/free DID YOU KNOW: I have another podcast! Check out Let's Blow This Up today at bombtrackmedia.com/letsblowthisupThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Ongoing episodes from livestreams that take place Tuesdays and Thursdays on YouTube, LinkedIn, and FacebookWork with me! Discover how at bombtrackmedia.com todayCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    Why Right Now (Not Next Week or Next Month) Is the Best Time to Start Your Brand Podcast

    Play Episode Listen Later Sep 19, 2024 18:00


    "There's always a million reasons not to do something." --- Jan Levenson, The OfficeThat statement couldn't ring more true with podcasting. Because on the surface, it looks like doing a podcast is this overwhelming task with so many moving pieces, pushing it downstream and "worrying about it next week" or "next quarter" seems like the better way to fly.But guess what? Next quarter will present Next Quarter Problems, thus pushing the benefits of bringing a podcast into your marketing strategy downstream again.In all aspects of life, there's always going to be OTHER factors that prevent you from doing something you really want to do. But with podcasting, you're doing much more than just STARTING and DOING a podcast. You're opening up a new channel of communication and content creation that could literally change the face and direction of your brand.In this installment of Podcast Theory, I'm sharing my reasons why RIGHT NOW is the best time to start your brand podcast (or, at the very least, the planning phases).Join me as I talk about:- Why putting off the start of your podcast production does more harm than good- How to evaluate time when it comes to the structure of your podcast- How to overcome the belief that podcast production is this overwhelming feat you can never accomplish- Why business leaders need to look at podcasting as an engine that churns out much-needed content versus something that requires thousands of downloads to be considered a success____________________________________On Tuesdays and Thursdays, I go live on the Bombtrack Media YouTube channel and Facebook Page, as well as my personal LinkedIn page, for new episodes of Podcast Theory featuring tips, strategies, and commentary focused on the world of podcasting.Connect to your platform of your choice at bombtrackmedia.com/liveDiscover how to make podcasting a key part of your marketing strategy, effectively use it to grow your brand, and get your podcast WAY BEYOND three episodes in my exclusive video series. Get free access at bombtrackmedia.com/free DID YOU KNOW: I have another podcast! Check out Let's Blow This Up today at bombtrackmedia.com/letsblowthisupThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Ongoing episodes from livestreams that take place Tuesdays and Thursdays on YouTube, LinkedIn, and FacebookWork with me! Discover how at bombtrackmedia.com todayCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    5 Things Your Podcast Doesn't Need: Part 5

    Play Episode Listen Later Sep 17, 2024 15:29


    Have you ever found yourself in a position where you question whether you should publish an episode of your podcast because it doesn't meet your standards?If you haven't yet, chances are it's something you'll encounter at some point in your podcasting plight.In Part 5 of my "5 Things Your Podcast Doesn't Need" series, I'm diving deep into one of the most critical items you need to consider with your production: compromising your standards at the expense of your audience.In podcasting, the unofficial golden rule is you always consider the listener's experience above all else. If you feature a guest who goes into business for themselves and does nothing but sell - to the point your listener may wonder if this content is for them - you may want to consider other options instead of exposing your listeners to something that will sour them on your show.You want to ensure you bring value to your listeners at all times. And if that means 86'ing an episode because it doesn't meet your standards, so be it.____________________________________On Tuesdays and Thursdays, I go live on the Bombtrack Media YouTube channel and Facebook Page, as well as my personal LinkedIn page, for new episodes of Podcast Theory featuring tips, strategies, and commentary focused on the world of podcasting.Connect to your platform of your choice at bombtrackmedia.com/liveDiscover how to make podcasting a key part of your marketing strategy, effectively use it to grow your brand, and get your podcast WAY BEYOND three episodes in my exclusive video series. Get free access at bombtrackmedia.com/free DID YOU KNOW: I have another podcast! Check out Let's Blow This Up today at bombtrackmedia.com/letsblowthisupThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Ongoing episodes from livestreams that take place Tuesdays and Thursdays on YouTube, LinkedIn, and FacebookWork with me! Discover how at bombtrackmedia.com todayCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    5 Things Your Podcast Doesn't Need: Part 4

    Play Episode Listen Later Sep 12, 2024 16:37


    The "5 Things Your Podcast Doesn't Need" series rolls on and today, in Part 4, we are taking a slight detour away from the attention spans of your listeners and focusing on an item that many podcasts feature, but don't necessarily need.As podcasting has evolved, many things have changed and become available to this medium. One of them is the ease in which we can access podcast content on our devices.Back in the day, the term "PODcast" was literal because you uploaded "internet radio episodes" to your iPod and consumed at will. This was a newfangled thing (as was downloading music onto a portable rectangle), and many shows featured the word "podcast" so people knew what they were accessing.Today, the question needs to be asked: Does the word "podcast" still need to be used?I'm exploring this and more in today's episode. Enjoy!RESOURCE MENTIONED: Hello My Name Is Awesome - brand name guide written by Alexandra Watkins | Pick up your copy today ____________________________________On Tuesdays and Thursdays, I go live on the Bombtrack Media YouTube channel and Facebook Page, as well as my personal LinkedIn page, for new episodes of Podcast Theory featuring tips, strategies, and commentary focused on the world of podcasting.Connect to your platform of your choice at bombtrackmedia.com/liveDiscover how to make podcasting a key part of your marketing strategy, effectively use it to grow your brand, and get your podcast WAY BEYOND three episodes in my exclusive video series. Get free access at bombtrackmedia.com/free DID YOU KNOW: I have another podcast! Check out Let's Blow This Up today at bombtrackmedia.com/letsblowthisupThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Ongoing episodes from livestreams that take place Tuesdays and Thursdays on YouTube, LinkedIn, and FacebookWork with me! Discover how at bombtrackmedia.com todayCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    5 Things Your Podcast Doesn't Need: Part 3

    Play Episode Listen Later Sep 10, 2024 10:23


    Want to know the most annoying word on a podcast? Then this episode of Podcast Theory is for you!This is Part 3 of 5 in my series "5 Things Your Podcast Doesn't Need" and today, I'm covering another item that keep your listener from getting to the heart of your content once they click play.If you listened to Parts 1 & 2 in this series, you discovered that attention spans are at an all-time low for adults (clocking in at a whopping 8.25 seconds). With that number in mind, getting your listener to the main reason they clicked play on your podcast episodes is at an all-time high.In this episode, you'll discover something that can easily be removed from your production and, if need be, used in a better way to keep your listeners invested until they reach the end of your episode.____________________________________On Tuesdays and Thursdays, I go live on the Bombtrack Media YouTube channel and Facebook Page, as well as my personal LinkedIn page, for new episodes of Podcast Theory featuring tips, strategies, and commentary focused on the world of podcasting.Connect to your platform of your choice at bombtrackmedia.com/liveDiscover how to make podcasting a key part of your marketing strategy, effectively use it to grow your brand, and get your podcast WAY BEYOND three episodes in my exclusive video series. Get free access at bombtrackmedia.com/free DID YOU KNOW: I have another podcast! Check out Let's Blow This Up today at bombtrackmedia.com/letsblowthisupThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Ongoing episodes from livestreams that take place Tuesdays and Thursdays on YouTube, LinkedIn, and FacebookWork with me! Discover how at bombtrackmedia.com todayCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    5 Things Your Podcast Doesn't Need: Part 2

    Play Episode Listen Later Sep 5, 2024 12:53


    In Part 1 of this 5-part series, I shared some scary numbers regarding the attention span of adults in 2024 and why this is important for podcast creators to consider when laying out their content.I'm building upon those points in Part 2 today as I share another item your podcast episodes don't need and, ultimately, diminishes your listener's experience if you do it too much.This particular item can:- Put more work on your plate- Take more time than it's worth- Make things awkward for your guest- Accomplish more if the guest does it themselves____________________________________On Tuesdays and Thursdays, I go live on the Bombtrack Media YouTube channel and Facebook Page, as well as my personal LinkedIn page, for new episodes of Podcast Theory featuring tips, strategies, and commentary focused on the world of podcasting.Connect to your platform of your choice at bombtrackmedia.com/liveDiscover how to make podcasting a key part of your marketing strategy, effectively use it to grow your brand, and get your podcast WAY BEYOND three episodes in my exclusive video series. Get free access at bombtrackmedia.com/free DID YOU KNOW: I have another podcast! Check out Let's Blow This Up today at bombtrackmedia.com/letsblowthisupThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Ongoing episodes from livestreams that take place Tuesdays and Thursdays on YouTube, LinkedIn, and FacebookWork with me! Discover how at bombtrackmedia.com todayCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    5 Things Your Podcast Doesn't Need: Part 1

    Play Episode Listen Later Sep 4, 2024 13:47


    Since first becoming a thing over 20 years ago, podcasts have evolved in numerous ways. From methods of production to repurposing to actual content that makes up the shows you love, creators have embarked on a wild journey to connect you to their brands through this incredible, constantly-growing medium.As you put your content together, there are some items you may hear on other podcasts that you want to include...and, just as much, some items you don't.Over the course of the next five episodes of Podcast Theory, I'm going to share some items you've undoubtedly heard on other podcasts (or potentially included in your own production) and let you know why your podcast will better serve your listeners if you DON'T include these things going forward.In this episode, you'll discover how you can get your listeners to the heart of your content in a fast, efficient way while saving yourself time as well.Attention spans (or the lack thereof) are incredibly important to keep in mind as you put your content together for your brand. You want to ensure your target customers hear the right things.But if they lose focus because you aren't getting to the right things fast enough, all is lost.____________________________________On Tuesdays and Thursdays, I go live on the Bombtrack Media YouTube channel and Facebook Page, as well as my personal LinkedIn page, for new episodes of Podcast Theory featuring tips, strategies, and commentary focused on the world of podcasting.Connect to your platform of your choice at bombtrackmedia.com/liveDiscover how to make podcasting a key part of your marketing strategy, effectively use it to grow your brand, and get your podcast WAY BEYOND three episodes in my exclusive video series. Get free access at bombtrackmedia.com/free DID YOU KNOW: I have another podcast! Check out Let's Blow This Up today at bombtrackmedia.com/letsblowthisupThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Ongoing episodes from livestreams that take place Tuesdays and Thursdays on YouTube, LinkedIn, and FacebookWork with me! Discover how at bombtrackmedia.com todayCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    Make Your Podcast Guest Pitch Better In 30 Seconds. Step 1...

    Play Episode Listen Later Aug 29, 2024 23:28


    If you're a podcaster, I'm sure you'll agree with me: the majority of podcast guest pitches (or presentations) SUCK. In surround sound. With the volume turned all the way up.Leaning into podcast guesting is a great way to grow your brand, spread the word about your podcast, showcase expertise, and position yourself for increased visibility.But if you don't land the guest spot because your guest pitch isn't on point, you'll never experience any of those (plus many more) benefits.In this episode of Podcast Theory, I'm covering where professionals looking for guest spots on podcasts are missing the mark and how you can improve YOUR pitch to secure more appearances that will elevate your brand.Having a better understanding of what you need to say and how you should approach podcast hosts you want to collaborate with will lead to much better results. Period. ____________________________________On Tuesdays and Thursdays, I go live on the Bombtrack Media YouTube channel and Facebook Page, as well as my personal LinkedIn page, for new episodes of Podcast Theory featuring tips, strategies, and commentary focused on the world of podcasting.Connect to your platform of your choice at bombtrackmedia.com/liveAnd just in case you miss the sessions live, they'll be right here in your favorite podcast app filed under Season 4.Discover how to make podcasting a key part of your marketing strategy, effectively use it to grow your brand, and get your podcast WAY BEYOND three episodes in my exclusive video series. Get free access at bombtrackmedia.com/free DID YOU KNOW: I have another podcast! Check out Let's Blow This Up today at bombtrackmedia.com/letsblowthisupThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Ongoing episodes from livestreams that take place Tuesdays and Thursdays on YouTube, LinkedIn, and FacebookWork with me! Discover how at bombtrackmedia.com todayCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    Yes, It's Easy to Start a Podcast. But It's Hard to Do This...

    Play Episode Listen Later Aug 27, 2024 15:31


    I've been getting inundated with an ad on Facebook and Instagram lately and I'm sure the reason why is because I watch it in disgust every time it pops up. Basically, I'm telling the algorithm I want to watch straight up garbage.But that's a story for another day.This ad starts out "Starting a podcast is easy!" And, yes...I'll admit...STARTING a podcast IS easy.But what happens once you start is what truly tells the story of what you'll accomplish with your show. On this episode of Podcast Theory, I'm spending a few minutes talking about what REALLY matters once you get your podcast off the ground.It's not just about getting started. It's about bringing longevity into play. Click play to learn more!____________________________________On Tuesdays and Thursdays, I go live on the Bombtrack Media YouTube channel and Facebook Page, as well as my personal LinkedIn page, for new episodes of Podcast Theory featuring tips, strategies, and commentary focused on the world of podcasting.Connect to your platform of your choice at bombtrackmedia.com/liveAnd just in case you miss the sessions live, they'll be right here in your favorite podcast app filed under Season 4.Discover how to make podcasting a key part of your marketing strategy, effectively use it to grow your brand, and get your podcast WAY BEYOND three episodes in my exclusive video series. Get free access at bombtrackmedia.com/free DID YOU KNOW: I have another podcast! Check out Let's Blow This Up today at bombtrackmedia.com/letsblowthisupThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Ongoing episodes from livestreams that take place Tuesdays and Thursdays on YouTube, LinkedIn, and FacebookWork with me! Discover how at bombtrackmedia.com todayCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    You Will NEVER Stop Podcasting at 3 Episodes After Hearing This

    Play Episode Listen Later Aug 22, 2024 21:38


    Depending on what website you land on or podcast you listen to, you're more than likely going to encounter some very ugly statistics about podcast launch success rates.The one I've grabbed hold of recently states that 90% of new podcasts DON'T GET BEYOND THREE EPISODES!!! This...is simply unacceptable. And it's time for a reality check.If you want to utilize the podcast medium for your business, you need to be strategic and set yourself up for long-term success.I have a pretty good idea why that aforementioned statistic exists and I'm sharing my thoughts on how BRUTALLY EASY it is to blow that number out of the water on this episode of Podcast Theory.If seeing numbers like that has soured your thoughts on podcasting or put you in a holding pattern on getting your own show off the ground, you need to consume this episode and discover how you can end up on the right side of the statistics.Get ready...this is a message you DON'T want to miss.____________________________________On Tuesdays and Thursdays, I go live on the Bombtrack Media YouTube channel and Facebook Page, as well as my personal LinkedIn page, for new episodes of Podcast Theory featuring tips, strategies, and commentary focused on the world of podcasting.Connect to your platform of your choice at bombtrackmedia.com/liveAnd just in case you miss the sessions live, they'll be right here in your favorite podcast app filed under Season 4.Discover how to make podcasting a key part of your marketing strategy, effectively use it to grow your brand, and get your podcast WAY BEYOND three episodes in my exclusive video series. Get free access at bombtrackmedia.com/free DID YOU KNOW: I have another podcast! Check out Let's Blow This Up today at bombtrackmedia.com/letsblowthisupThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Ongoing episodes from livestreams that take place Tuesdays and Thursdays on YouTube, LinkedIn, and FacebookWork with me! Discover how at bombtrackmedia.com todayCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    5 Solid Ways to Repurpose Your Podcast Transcripts

    Play Episode Listen Later Aug 20, 2024 23:59


    RECORDED LIVE TUESDAY, AUGUST 20THPodcast Theory is back! And we are picking up right where we left off...On the last installment of Podcast Theory, I shared some out-of-the-box ways to repurpose the videos from your podcast recordings.Today, I'm going to dive into how to use your transcripts to save time and produce impactful content to utilize throughout your digital footprint.From blog posts to newsletters, your transcripts deliver a ton of useful information. Discover how to use all of it in a powerful way!Going forward, Podcast Theory will go live on Tuesdays and Thursdays at 12:00pm EST on the Bombtrack Media Facebook Page and YouTube Channel, as well as my personal LinkedIn page. The audio from each episode will release shortly thereafter on your favorite podcast listening app.RESOURCE MENTIONED: Check out Minvo for all your content repurposing needs! Click here to learn more____________________________________On Tuesdays and Thursdays, I go live on the Bombtrack Media YouTube channel and Facebook Page, as well as my personal LinkedIn page, for new episodes of Podcast Theory featuring tips, strategies, and commentary focused on the world of podcasting.Connect to your platform of your choice at bombtrackmedia.com/liveAnd just in case you miss the sessions live, they'll be right here in your favorite podcast app filed under Season 4.Discover how to make podcasting a key part of your marketing strategy, effectively use it to grow your brand, and get your podcast WAY BEYOND three episodes in my exclusive video series. Get free access at bombtrackmedia.com/free DID YOU KNOW: I have another podcast! Check out Let's Blow This Up today at bombtrackmedia.com/letsblowthisupThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Ongoing episodes from livestreams that take place Tuesdays and Thursdays on YouTube, LinkedIn, and FacebookWork with me! Discover how at bombtrackmedia.com todayCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    Changing Some Things Up: Show Updates & Official "Go Live" Time For Podcast Theory Live | 7.23.24

    Play Episode Listen Later Jul 23, 2024 15:28


    REPLAY OF PODCAST THEORY LIVE 7.23.24After a few weeks of experimenting with content, scheduling, and production, I've officially landed on how Podcast Theory Live will be carried out going forward!With the premiere of Part One of Season 6, I'm pretty much in Cobra Kai mode. And podcasting/livestreaming, much like everything else in life, requires balance.Today, I'll share how things will remain balanced for the foreseeable future...so I can continue to bring you the value you expect and deserve.____________________________________Every weekday, I go live on the Bombtrack Media YouTube channel for new episodes of Podcast Theory Live featuring tips, strategies, and commentary focused on the world of podcasting.Please subscribe on YouTube and click the bell so you can join me and interact while these episodes unfold. But just in case you miss the sessions live, they'll be available on YouTube in the archives, as well as your favorite podcast streaming and listening apps under Season 4.Discover how to make podcasting a key part of your marketing strategy and effectively use it to grow your brand without chaining yourself to a mic every week or blowing your budget out of the water. Get free instant access at bombtrackmedia.com/freeThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Replays of daily livestreams that take place every weekday on YouTubeGet hands-on, comprehensive assistance with your podcast efforts. Click here to learn moreCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    5 Out-of-the-Box Ways to Repurpose Podcast Video Content | Podcast Theory Live 7.16.24

    Play Episode Listen Later Jul 16, 2024 18:58


    REPLAY OF PODCAST THEORY LIVE 7.16.24It's 2024. And these days, it's hard to find podcasts recordings taking place without video being attached to the process.Undoubtedly, there are still podcasters leaning into audio only. But with virtual recording sessions via Streamyard, Riverside, etc. becoming the accepted standard in the podcast space, video makes the connection between collaborators stronger AND provides a dynamic piece of content that can be utilized in a number of ways.The video component of podcast recordings can be used short-form clips shared via Instagram and Facebook Reels, YouTube Shorts, and TikTok, as well as longer-form and full-length formats for YouTube and Vimeo.But in this installment of Podcast Theory Live, I'm going to share five unique, out-of-the-box ways to repurpose and leverage your podcast video content you may not have thought about.The beauty of podcast content lays in its versatility and trying different things to maximize said content can open up new doors to opportunities and relationships that can absolutely change the game!MENTIONED IN THIS EPISODE: Connect with Megan Shields at Chimehouse Media and discover how to use your video content for paid social media ad campaigns!Connect via Website | Instagram | Facebook____________________________________Every weekday, I go live on the Bombtrack Media YouTube channel for new episodes of Podcast Theory Live featuring tips, strategies, and commentary focused on the world of podcasting.Please subscribe on YouTube and click the bell so you can join me and interact while these episodes unfold. But just in case you miss the sessions live, they'll be available on YouTube in the archives, as well as your favorite podcast streaming and listening apps under Season 4.Discover how to make podcasting a key part of your marketing strategy and effectively use it to grow your brand in my new video series called Blowing Up The Paradigm: Why You Need to Rethink Your Approach to Podcasting Immediately. Get free access at bombtrackmedia.com/freeThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Replays of daily livestreams that take place every weekday on YouTubeGet hands-on, comprehensive assistance with your podcast efforts. Click here to learn moreCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    Why Is Repurposing Such a Vital Piece of the Podcasting Puzzle? | Podcast Theory Live 7.15.24

    Play Episode Listen Later Jul 15, 2024 20:17


    REPLAY OF PODCAST THEORY LIVE 7.15.24Did you know when you create a podcast episode, you give yourself access to a plethora of content that can be utilized throughout your digital brand presence?It's true! Not only do you have the ability to impact your audience clamoring for dynamic audio content, you can repurpose said content and utilize it for:✅ Short and long-form videos✅ Blog posts✅ Social media posts✅ Email newsletters✅ Website content✅ Webinars✅ The framework of a bookAnd the list goes on.On this installment of Podcast Theory Live, I'm sharing why repurposing your podcast content is such a vital piece of the podcasting puzzle, as well as why it gives you the ability to work smarter not harder.This approach doesn't just apply to hosts and creators...it also applies to guests as well. If you're utilizing podcast guesting as a means of building your brand presence, there are ways to use that content for your own benefits, as well as the podcast you're appearing on.Today's installment kicks off a small series of episodes dedicated to the power of repurposing and how to maximize your content creation initiatives. Be sure to subscribe to the Bombtrack Media YouTube channel and click the bell so you're the first to know when new content drops and livestreams officially begin!____________________________________Every weekday, I go live on the Bombtrack Media YouTube channel for new episodes of Podcast Theory Live featuring tips, strategies, and commentary focused on the world of podcasting.Please subscribe on YouTube and click the bell so you can join me and interact while these episodes unfold. But just in case you miss the sessions live, they'll be available on YouTube in the archives, as well as your favorite podcast streaming and listening apps under Season 4.There's only one way to feel like a VIP and elevate your podcasting game at the same time: book a Podcast VIP Experience with me today! Get all the details at bombtrackmedia.com/vipThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Replays of daily livestreams that take place every weekday on YouTubeGet hands-on, comprehensive assistance with your podcast efforts. Click here to learn moreCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    Podcast Therapy: Showing Up For All The Right Reasons | Podcast Theory Live 7.12.24

    Play Episode Listen Later Jul 12, 2024 21:45


    REPLAY OF PODCAST THEORY LIVE 7.12.24It's the return of Podcast Therapy!In Season 3, I started doing these sessions once a week and I'm happy to report this series is making a comeback.In today's installment, I'm going to talk about why it's important to show up to your podcast for all the right reasons.If you haven't heard my story, I got into podcasting out of spite. I had a troll confront me on Twitter who happened to be a podcaster and I wanted to prove I could do it better than him.I have no idea what I thought I was going to accomplish with that mindset, but I was incredibly fortunate to discover my calling...partially by accident.Almost 10 years later and I'm still going strong, leaning into podcasting and livestreaming pretty much every day of the week.____________________________________Every weekday, I go live on the Bombtrack Media YouTube channel for new episodes of Podcast Theory Live featuring tips, strategies, and commentary focused on the world of podcasting.Please subscribe on YouTube and click the bell so you can join me and interact while these episodes unfold. But just in case you miss the sessions live, they'll be available on YouTube in the archives, as well as your favorite podcast streaming and listening apps under Season 4.There's only one way to feel like a VIP and elevate your podcasting game at the same time: book a Podcast VIP Experience with me today! Get all the details at bombtrackmedia.com/vipThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Replays of daily livestreams that take place every weekday on YouTubeGet hands-on, comprehensive assistance with your podcast efforts. Click here to learn moreCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    Let's Remove the Unneeded Element of Perfection From Podcasting | Podcast Theory Live 7.10.24

    Play Episode Listen Later Jul 10, 2024 14:53


    REPLAY OF PODCAST THEORY LIVE 7.10.24With many things in life, the pursuit of perfection will derail us early in the game or, because perfection seems unattainable, prevents us from taking the initial steps to getting started.I've got news for you: perfection IS unattainable. And thinking you can produce a perfect podcast is a fool's errand.Today on Podcast Theory Live, I'm sharing my thoughts on perfection in the podcast space and why we need to do our part to make it go away.I'll also share how livestreaming has helped me lean into this belief even more - leading me to embrace some of the flaws and work harder to communicate a clear message to my audience.MENTIONED IN THE SHOW: Check out my new exclusive video series Blowing Up The Paradigm: Why You Need to Rethink Your Approach to Podcasting Immediately____________________________________Every weekday, I go live on the Bombtrack Media YouTube channel for new episodes of Podcast Theory Live featuring tips, strategies, and commentary focused on the world of podcasting.Please subscribe on YouTube and click the bell so you can join me and interact while these episodes unfold. But just in case you miss the sessions live, they'll be available on YouTube in the archives, as well as your favorite podcast streaming and listening apps under Season 4.There's only one way to feel like a VIP and elevate your podcasting game at the same time: book a Podcast VIP Experience with me today! Get all the details at bombtrackmedia.com/vipThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Replays of daily livestreams that take place every weekday on YouTubeGet hands-on, comprehensive assistance with your podcast efforts. Click here to learn moreCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    What Would I Do Differently If I Was Starting Podcasting Fresh Today? | Podcast Theory Live 7.9.24

    Play Episode Listen Later Jul 9, 2024 21:56


    REPLAY OF PODCAST THEORY LIVE 7.9.24I've been part of the podcasting world in one way, shape, or form since 2015 and, without question, I've seen a lot of things change, evolve, even go away completely.Yesterday, I was building out a new video series and reflecting on how far I've come over the past decade in regards to confidence, delivery, speaking ability, and sharing my message in a clear, concise fashion.It got me wondering: if I was coming into podcasting right now, for the very first time, what would I do differently today that I didn't do 10 years ago? On this episode of Podcast Theory Live, I'm going to share my thoughts. If you're in the position of getting a new podcast launched or just broke into the podcasting scene, come learn from my mistakes so you can do things better than me!____________________________________Every weekday, I go live on the Bombtrack Media YouTube channel for new episodes of Podcast Theory Live featuring tips, strategies, and commentary focused on the world of podcasting.Please subscribe on YouTube and click the bell so you can join me and interact while these episodes unfold. But just in case you miss the sessions live, they'll be available on YouTube in the archives, as well as your favorite podcast streaming and listening apps under Season 4.There's only one way to feel like a VIP and elevate your podcasting game at the same time: book a Podcast VIP Experience with me today! Get all the details at bombtrackmedia.com/vipThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Replays of daily livestreams that take place every weekday on YouTubeGet hands-on, comprehensive assistance with your podcast efforts. Click here to learn moreCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    3 Ways to Avoid Podfade Like a Podcast Pro | Podcast Theory Live 7.8.24

    Play Episode Listen Later Jul 8, 2024 25:47


    REPLAY OF PODCAST THEORY LIVE 7.8.24One of the biggest epidemics in the podcast space is podfade (when a show's creator stops releasing new content out of the blue with no announcement). A recent statistic that was shared in one of my communities is that a whopping 90% of podcasters don't get beyond their THIRD episode.That's a total shame. Especially when you consider the creators of these shows most likely had a ton of energy and a ton of passion for bringing their podcast to the world.But once the work began and a million listeners didn't flood in, the passion waned.Of course, you and I both realize those are unrealistic expectations. But often times, podcasters and creators can get too fixated on the wrong metrics, losing sight of why they started their podcast in the first place.Today on Podcast Theory Live, I'm going to dive into the subject of podfade and share three ways it can be avoided like the plague.If you want to succeed in podcasting, a commitment to building your show and your skills over time is imperative. Click that play button and discover how to make it happen!____________________________________Every weekday, I go live on the Bombtrack Media YouTube channel for new episodes of Podcast Theory Live featuring tips, strategies, and commentary focused on the world of podcasting.Please subscribe on YouTube and click the bell so you can join me and interact while these episodes unfold. But just in case you miss the sessions live, they'll be available on YouTube in the archives, as well as your favorite podcast streaming and listening apps under Season 4.There's only one way to feel like a VIP and elevate your podcasting game at the same time: book a Podcast VIP Experience with me today! Get all the details at bombtrackmedia.com/vipThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Replays of daily livestreams that take place every weekday on YouTubeGet hands-on, comprehensive assistance with your podcast efforts. Click here to learn moreCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    Make the Main Thing the ONLY Thing | Podcast Theory Live 7.2.24

    Play Episode Listen Later Jul 2, 2024 13:12


    REPLAY OF PODCAST THEORY LIVE 7.2.24In podcasting, just like life, we often find ourselves focusing on too many things at once. When we do this, it spreads our bandwidth thin and we put less emphasis where it needs to be. These overwhelming feelings are often the driving force behind those ugly words we hate to hear:Depression.Burnout.Podfade.Failure.But let's take a moment to simplify things. What if we just focused on ONE thing...the MAIN thing...and let everything else fall into place?In this episode of Podcast Theory Live, I'm digging into the philosophy of focusing on one thing and making it the main thing...with a podcasting spin, of course!Credit where credit's due: Alex Sanfilippo, Founder of PodMatch, spoke about this during his presentation at the Empowered Podcasting Conference and his point resonated very strongly with me.No matter what your main thing is, make sure it's front and center with everything you do.____________________________________Every weekday, I go live on the Bombtrack Media YouTube channel for new episodes of Podcast Theory Live featuring tips, strategies, and commentary focused on the world of podcasting.Please subscribe on YouTube and click the bell so you can join me and interact while these episodes unfold. But just in case you miss the sessions live, they'll be available on YouTube in the archives, as well as your favorite podcast streaming and listening apps under Season 4.Set yourself up for podcasting success! Schedule a Podcast Strategy VIP Day today. Visit bombtrackmedia.com/vip to get startedThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Replays of daily livestreams that take place every weekday on YouTubeGet hands-on, comprehensive assistance with your podcast efforts. Click here to learn moreCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    5 Big Takeaways From The Inaugural Empowered Podcasting Conference | Podcast Theory Live 7.1.24

    Play Episode Listen Later Jul 1, 2024 25:51


    REPLAY OF PODCAST THEORY LIVE 7.1.24The first-ever Empowered Podcasting Conference went down June 28th thru June 30th with podcasters, creators, and livestreamers from around the world coming together in Charlotte, NC.The event was a true testament of community and the knowledge and wisdom that was shared throughout the weekend has the podcast world buzzing.I was part of the festivities, handling some emcee duties and moderating a panel discussion on how podcasting is becoming a better version of social media.Now that the event is in the history books, it's time to reflect on the weekend that was.In this installment of Podcast Theory Live, I'm sharing five of my big takeaways from the inaugural Empowered Podcasting Conference. Discover what you may have missed if you weren't in attendance or, if you WERE in attendance, relive some of the great things that took place in Charlotte. ____________________________________Every weekday, I go live on the Bombtrack Media YouTube channel for new episodes of Podcast Theory Live featuring tips, strategies, and commentary focused on the world of podcasting.Please subscribe on YouTube and click the bell so you can join me and interact while these episodes unfold. But just in case you miss the sessions live, they'll be available on YouTube in the archives, as well as your favorite podcast streaming and listening apps under Season 4.Set yourself up for podcasting success! Schedule a Podcast Strategy VIP Day today. Visit bombtrackmedia.com/vip to get startedThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Replays of daily livestreams that take place every weekday on YouTubeGet hands-on, comprehensive assistance with your podcast efforts. Click here to learn moreCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    That Time I Forgot to Press Record | Podcast Theory Live 6.28.24

    Play Episode Listen Later Jun 28, 2024 12:49


    REPLAY OF PODCAST THEORY LIVE 6.28.24Ask any podcaster who's been at this for a while and, more than likely, they've experienced the story I'm telling today in some way, shape, or form.In today's installment of Podcast Theory Live, I'm wrapping up my 5-part series of wild and crazy experiences I've had in the podcast space and this one...it's a doozy.Well, maybe "doozy" is too strong a word...Or a word I shouldn't be using at all because, well, it's stupid...But I will say it's a fundamental step every podcaster needs to be aware of and, once you make the mistake once, you find a way to NEVER make it again.Enjoy! ____________________________________Every weekday, I go live on the Bombtrack Media YouTube channel for new episodes of Podcast Theory Live featuring tips, strategies, and commentary focused on the world of podcasting.Please subscribe on YouTube and click the bell so you can join me and interact while these episodes unfold. But just in case you miss the sessions live, they'll be available on YouTube in the archives, as well as your favorite podcast streaming and listening apps under Season 4.Set yourself up for podcasting success! Schedule a Podcast Strategy VIP Day today. Visit bombtrackmedia.com/vip to get startedThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Replays of daily livestreams that take place every weekday on YouTubeGet hands-on, comprehensive assistance with your podcast efforts. Click here to learn moreCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    That Time I Was Asked the Worst Question Ever | Podcast Theory Live 6.27.24

    Play Episode Listen Later Jun 27, 2024 11:55


    REPLAY OF PODCAST THEORY LIVE 6.27.24If you've ever been a guest on a podcast, you've more than likely been asked some questions that simply didn't jive with you.Perhaps they made you completely uncomfortable...Or maybe they were just plain out of bounds and the host didn't care.Or...perhaps the host asked you THE WORST question you can get when you're a guest on a podcast because it reveals they did NO preparation for your collaboration.In this installment of Podcast Theory Live, I'm telling the story about the time I was asked what is easily my least favorite question as a podcast guest.If you're a host or aspire to be one, DON'T. DO. THIS.Click here to get tickets for Empowered Podcasting 2024____________________________________Every weekday, I go live on the Bombtrack Media YouTube channel for new episodes of Podcast Theory Live featuring tips, strategies, and commentary focused on the world of podcasting.Please subscribe on YouTube and click the bell so you can join me and interact while these episodes unfold. But just in case you miss the sessions live, they'll be available on YouTube in the archives, as well as your favorite podcast streaming and listening apps under Season 4.Set yourself up for podcasting success! Schedule a Podcast Strategy VIP Day today. Visit bombtrackmedia.com/vip to get startedThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Replays of daily livestreams that take place every weekday on YouTubeGet hands-on, comprehensive assistance with your podcast efforts. Click here to learn moreCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    Here's How I Learned Listener Experience Is EVERYTHING | Podcast Theory Live 6.26.24

    Play Episode Listen Later Jun 26, 2024 14:00


    REPLAY OF PODCAST THEORY LIVE 6.26.24There's an unwritten rule in podcasting that stands above the rest: Listener Experience is EVERYTHING.If you aren't respecting the experience you provide for your listeners, chances are they won't be your listeners for long.You only have one chance to make a good impression in this space and, as more podcasts become readily available for people to consume, that belief is even more prevalent. In order to capture your listener's attention, you need to deliver a quality product...A lesson I learned in a very painful way.In this installment of Podcast Theory Live, I'm telling TWO stories where I completely neglected listener experience. But when I went to edit the episodes, it hit me how important this aspect of podcasting truly is. Click here to get tickets for Empowered Podcasting 2024____________________________________Every weekday, I go live on the Bombtrack Media YouTube channel for new episodes of Podcast Theory Live featuring tips, strategies, and commentary focused on the world of podcasting.Please subscribe on YouTube and click the bell so you can join me and interact while these episodes unfold. But just in case you miss the sessions live, they'll be available on YouTube in the archives, as well as your favorite podcast streaming and listening apps under Season 4.Set yourself up for podcasting success! Schedule a Podcast Strategy VIP Day today. Visit bombtrackmedia.com/vip to get startedThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Replays of daily livestreams that take place every weekday on YouTubeGet hands-on, comprehensive assistance with your podcast efforts. Click here to learn moreCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    That Time My Podcast Went Viral In Australia | Podcast Theory Live 6.25.24

    Play Episode Listen Later Jun 25, 2024 12:55


    REPLAY OF PODCAST THEORY LIVE 6.25.24Ever had a podcast episode go viral?Ever have that same episode piss off an entire country and start an all-out Twitter riot?OK, maybe my viral episode didn't piss off ALL of Australia, but a certain contingent was not happy and they used Twitter to let me know...All while the numbers behind my 5th EVER podcast recording shot through the roof!

    Why You Need to Set Clear Expectations For Guests | Podcast Theory Live 6.24.24

    Play Episode Listen Later Jun 24, 2024 12:57


    Replay of Podcast Theory Live 6.24.24A podcast guest can add tremendous value to your show. But if you don't set them up with the proper expectations for what you need from them...they may end up signing on to record with you while driving in rush hour traffic.Yep, this happened to me once...and it immediately made me realize my mistake.In this installment of Podcast Theory Live, I'm kicking off a 5-part series where I share some of the crazy stories that I've experienced in my near-decade in the podcast industry.I'll also be sharing the lesson I learned from each of these stories.Today's story is #1 of 5...Click here to get tickets for Empowered Podcasting 2024____________________________________Every weekday, I go live on the Bombtrack Media YouTube channel for new episodes of Podcast Theory Live featuring tips, strategies, and commentary focused on the world of podcasting.Please subscribe on YouTube and click the bell so you can join me and interact while these episodes unfold. But just in case you miss the sessions live, they'll be available on YouTube in the archives, as well as your favorite podcast streaming and listening apps under Season 4.Set yourself up for podcasting success! Schedule a Podcast Strategy VIP Day today. Visit bombtrackmedia.com/vip to get startedThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Replays of daily livestreams that take place every weekday on YouTubeGet hands-on, comprehensive assistance with your podcast efforts. Click here to learn moreCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    10 Reasons to Book a Podcast Strategy VIP Day With Me | Podcast Theory Live 6.14.24

    Play Episode Listen Later Jun 14, 2024 35:05


    REPLAY OF PODCAST THEORY LIVE 6.14.24Starting a podcast is not an easy task, regardless of what that one "gooroo" on Instagram might have told you in some 30-second Reel.Is it rewarding? Absolutely.But does it also require the right mindset, a sound strategy, and an unwavering commitment to not only START a podcast, but keep things going with consistency? ABSOLUTELY.In this episode of Podcast Theory Live, I'm breaking down my new Podcast Strategy VIP Day and sharing 10 reasons why you should consider joining me for this session if you're ready to launch a podcast OR knock the dust off and make improvements to an existing one.One thing I wish someone would've told me when I first started podcasting: You don't know what you don't know.And that's the guidance I want to bring to you. Together, we will:✅ Answer your burning questions about podcasting✅ Dive deep into your podcast ideas✅ Design your comprehensive podcasting strategy✅ Build your production and marketing infrastructure✅ Establish the proper branding for your podcast✅ Lay out your podcast's first season and initial launch strategy✅ Instill the right mindset to succeed at podcasting long-termBy time your VIP Day is over, you will be in a position where the only thing left to do will be to press record and bring your podcast to life!Trying to start a podcast on your own, ESPECIALLY if you've never done it before, is a recipe for disaster.Discover how a Podcast Strategy VIP Day will set you up for growth and success in the podcast space.Visit bombtrackmedia.com/vip to get started!____________________________________Every weekday, I go live on the Bombtrack Media YouTube channel for new episodes of Podcast Theory Live featuring tips, strategies, and commentary focused on the world of podcasting.Please subscribe on YouTube and click the bell so you can join me and interact while these episodes unfold. But just in case you miss the sessions live, they'll be available on YouTube in the archives, as well as your favorite podcast streaming and listening apps under Season 4.Thank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Replays of daily livestreams that take place every weekday on YouTubeGet hands-on, comprehensive assistance with your podcast efforts. Click here to learn moreCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    Stop Dropping the Ball With Connection & Outreach | Podcast Theory Live 6.13.24

    Play Episode Listen Later Jun 13, 2024 15:01


    REPLAY OF PODCAST THEORY LIVE 6.13.24Guess what? Not everyone needs your shit.Guess what else? Not everyone needs MY shit.As hard as it may be to accept, the whole world did not wake up this morning needing exactly what you have to offer.Nor does any podcaster need to bring you on their show as a guest because you explain to them how much success you've achieved.One of the biggest issues plaguing the digital world is connection and outreach. There are too many people "pitch slapping" others from jump, taking no time to get to know an individual, discovering what's working for them and what isn't, and seeing if they truly have a solution that can help solve their specific problem.Likewise, many aspiring podcast guests are focusing too much on their own accomplishments and accolades instead of letting podcasters know why they believe their show aligns with their mission and message.I firmly believe the best way to cut through the noise in today's world is to be a genuine human. It's less stressful and will lead to far better results at the end of the day.In this installment of Podcast Theory Live, I'm sharing what I've been experiencing in this arena lately and why it's important to bring a humanistic approach to connection, outreach, and overall communication.____________________________________Every weekday, I go live on the Bombtrack Media YouTube channel for new episodes of Podcast Theory Live featuring tips, strategies, and commentary focused on the world of podcasting.Please subscribe on YouTube and click the bell so you can join me and interact while these episodes unfold. But just in case you miss the sessions live, they'll be available on YouTube in the archives, as well as your favorite podcast streaming and listening apps under Season 4.Set yourself up for podcasting success! Schedule a Podcast Strategy VIP Day today. Visit bombtrackmedia.com/vip to get startedThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Replays of daily livestreams that take place every weekday on YouTubeGet hands-on, comprehensive assistance with your podcast efforts. Click here to learn moreCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    Are You Maximizing Your Podcast Experience? | Podcast Theory Live 6.12.24

    Play Episode Listen Later Jun 12, 2024 20:31


    REPLAY OF PODCAST THEORY LIVE 6.12.24When you hear the term 'podcasting,' what comes to mind?For many, it's the act of creating audio content that's shared through apps like Apple Podcasts, Spotify, iHeart, and more.While that answer is indeed accurate, podcasts have evolved and offer so much more that often gets overlooked by creators AND those who leverage the medium to make guest appearances.In Episode 3 of Podcast Theory Live, I'm diving into how you can maximize the time you put into your podcast and get the most from your efforts, whether you're producing your own podcast or bringing your knowledge and expertise to the mic as a guest.Click here to connect with Lyndsay Phillips via LinkedIn____________________________________Every weekday, I go live on the Bombtrack Media YouTube channel for new episodes of Podcast Theory Live featuring tips, strategies, and commentary focused on the world of podcasting.Please subscribe on YouTube and click the bell so you can join me and interact while these episodes unfold. But just in case you miss the sessions live, they'll be available on YouTube in the archives, as well as your favorite podcast streaming and listening apps under Season 4.Set yourself up for podcasting success! Schedule a Podcast Strategy VIP Day today. Visit bombtrackmedia.com/vip to get startedThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Replays of daily livestreams that take place every weekday on YouTubeGet hands-on, comprehensive assistance with your podcast efforts. Click here to learn moreCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    5 Things I've Learned About Livestreaming So Far | Podcast Theory Live 6.11.24

    Play Episode Listen Later Jun 11, 2024 14:55


    REPLAY OF PODCAST THEORY LIVE FROM 6.11.24I came into 2024 knowing I wanted to make livestreaming a part of my production process...I just wasn't sure where it would fit and how I should proceed.Where I landed was doing a weekly livestream called Let's Blow This Up Live, an extension of my new podcast, aptly named Let's Blow This Up.I immediately fell in love with the process of livestreaming and knew I needed more!Hence, Podcast Theory Live, the very livestream you're consuming as we speak, was born.Now, admittedly, I'm still new at this. Yes, I've been podcasting for nearly a decade, but going live on a consistent basis is still a new venture (Let's Blow This Up Live started May 8th, 2024, just a tad over a month removed from the production of today's daily livestream).In no way, shape, or form am I an expert...but I've definitely learned a few things to this point that I'd like to share. Perhaps it's JUST the piece of advice you need to hear to get your own livestream up and running.____________________________________Every weekday, I go live on the Bombtrack Media YouTube channel for new episodes of Podcast Theory Live featuring tips, strategies, and commentary focused on the world of podcasting.Please subscribe on YouTube and click the bell so you can join me and interact while these episodes unfold. But just in case you miss the sessions live, they'll be available on YouTube in the archives, as well as your favorite podcast streaming and listening apps under Season 4.Set yourself up for podcasting success! Schedule a Podcast Strategy VIP Day today. Visit bombtrackmedia.com/vip to get startedThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Replays of daily livestreams that take place every weekday on YouTubeGet hands-on, comprehensive assistance with your podcast efforts. Click here to learn moreCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    Is Podcasting the New SOCIAL Media? | Podcast Theory Live 6.10.24

    Play Episode Listen Later Jun 10, 2024 14:32


    REPLAY OF PODCAST THEORY LIVE FROM 6.10.24It's no secret the face of "social" media has changed.Today, networks like Facebook, Instagram, TikTok, and others have become ad and algorithm-driven, making it increasingly difficult to maintain social standards once championed and rewarded by these platforms. Oftentimes, it's hard to even tell if you're connecting with a real person or a bot dead set on scamming you.With podcasting, you always know you're connecting with a real person and, when value is front of mind with all parties involved, the opportunities for relationships to spark and big ideas to unfold is elevated in spades.If you ask me, podcasting has become the new SOCIAL media of our world and brands, businesses, entrepreneurs, and professionals at all levels need to make it part of their communication structure.This is the debut installment of Podcast Theory Live and I couldn't think of a better topic to tackle as I get this new series off the ground.____________________________________Every weekday, I go live on the Bombtrack Media YouTube channel for new episodes of Podcast Theory Live featuring tips, strategies, and commentary focused on the world of podcasting.Please subscribe on YouTube and click the bell so you can join me and interact while these episodes unfold. But just in case you miss the sessions live, they'll be available on YouTube in the archives, as well as your favorite podcast streaming and listening apps under Season 4.Set yourself up for podcasting success! Schedule a Podcast Strategy VIP Day today. Visit bombtrackmedia.com/vip to get startedThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Replays of daily livestreams that take place every weekday on YouTubeGet hands-on, comprehensive assistance with your podcast efforts. Click here to learn moreCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    Podcast Theory Season 4 Kickoff

    Play Episode Listen Later Jun 10, 2024 9:39


    Strap in, my friend...because Season 4 of Podcast Theory has arrived!The 4th season of this show is dedicated to housing replays of the daily livestreams of Podcast Theory Live, taking place every weekday on the Bombtrack Media YouTube Channel.I encourage you to join me live so you can interact with me during the livestreams. But, in case you can't be there as those episodes unfold, you can catch the replays right here on your favorite podcast listening and streaming app.In this Season 4 Kickoff, I'm breaking down what's happening this season and set the table for what you can expect from Season 5 of Podcast Theory and beyond.Smash that play button...because spoiler alert...Podcast Theory is back!Set yourself up for podcasting success! Schedule a Podcast Strategy VIP Day today. Visit bombtrackmedia.com/vip to get startedThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: Replays of daily livestreams that take place every weekday on YouTubeGet hands-on, comprehensive assistance with your podcast efforts. Click here to learn moreCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    What's Old Is New(ish) Again | An Introduction to Podcast Theory

    Play Episode Listen Later Feb 1, 2024 5:35


    Welcome to Podcast Theory! This show has undergone some changes since its launch in 2021, including a couple rebrands, name changes, and format adjustments.But overall, the mission of providing content to help you become a better podcaster has remained in tact.Today, I am officially dubbing this show as Podcast Theory going forward.In this brief introductory episode, discover what's on tap for Podcast Theory as new seasons get set to go live. Podcast Theory will be produced in seasonal format and each season will have a featured co-host joining me to talk about various aspects of podcasting. From production to hosting to guesting to marketing and every point in between, we've got the lowdown to help transform you into a straightshooting podcaster with upper management written all over you!Upcoming seasons of Podcast Theory (combined with the archives of this show previously known as Pod Theory and, for a hot minute, Solo Podcasting Simplified) are designed to elevate your podcast game. Please feel free to submit any topics you'd like covered in future seasons or any burning questions you'd like answered to jason@bombtrackmedia.com.The first season of Podcast Theory (Season 4 in this podcast's catalog) will come your way Spring 2024. In the mean time, take a moment to jump back in the archives and discover what you've missed so far.Podcast Theory is A Bombtrack Media ProductionThank you for being part of the Podcast Theory experience! Past seasons of this podcast include:Season 1: 125 episodes of podcasting tips and strategies (known as Pod Theory)Season 2: Debunking Myths & Misconceptions of Podcasting (known as Pod Theory)Season 3: A Deep Look at Solo Podcasting (known as Solo Podcasting Simplified)Season 4: The Debut Season of Podcast Theory - COMING SPRING 2024!Get hands-on, comprehensive assistance with your podcast efforts. From developing your ideas to taking production off your plate, we've got you covered at Bombtrack Media! Click here to learn moreCurrent Theme Music courtesy of Alex Grohl via pixabay.comPodcast Theory is A Bombtrack Media Production

    Solo Podcasting Simplified Season Wrap-Up

    Play Episode Listen Later Jan 29, 2024 11:13


    It's been a long time coming, but here's the official wrap-up to Solo Podcasting Simplified.In this episode, you'll find:An apology from me for not releasing this episode much soonerAn explanation as to why I shifted course What's going to happen with this podcast (HINT: What's Old Is New Again...with a slight tweak)How content will be produced going forward through this podcastA brief intro to my new brand, Bombtrack MediaThank you for being part of the Solo Podcasting Simplified experience!Watch the video version of this episode on YouTubeSchedule a Podcast Clarity Session TodayLearn More About The Solo Podcaster's MastermindSchedule a Free Discovery Session with JasonTheme Music courtesy of Alex Grohl via pixabay.com

    New Episodes Return Tuesday, September 13th!

    Play Episode Listen Later Aug 8, 2023 1:23


    Thank you for listening and supporting the launch of Solo Podcasting Simplified!I am taking a brief break to make a few adjustments to this podcast going forward. Look for new episodes to return on Tuesday, September 13th, 2023. Until then, jump back in the archives and consume to the first 14 episodes of Solo Podcasting Simplified once again or for the first time.Thank you for being part of the Solo Podcasting Simplified experience!Watch the video version of this episode on YouTubeSchedule a Podcast Clarity Session TodayLearn More About The Solo Podcaster's MastermindSchedule a Free Discovery Session with JasonTheme Music courtesy of Alex Grohl via pixabay.com

    Podcast Therapy: Why Do People Love Podcasts So Much?

    Play Episode Listen Later Aug 3, 2023 9:53


    The reasons why people love podcasts is pretty subjective.For starters, they could get attached to the host and tune in every episode just to hear what he or she has to say.Perhaps the podcast features valuable guests you don't want to miss.Maybe it's because every time they listen, they learn something new that can be implemented into their life on a personal or professional level.Hell, it could be because a podcast allows for an escape from their everyday life...even if for a few minutes.It could be any of these reasons or something completely different, but there's one common denominator that makes podcasts such an important part of people's lives:Podcasts are passive.That means podcasts can be consumed without one having their full attention dedicated to said consumption. You can put on a podcast and take a walk, get in a workout, make your morning or afternoon commute more enjoyable, even get some chores around the house completed.All while swinging to the sweet sounds of your favorite podcast content provider.Podcasts play a meaningful role in people's lives because they enjoy the content while partaking in something else they enjoy. Or, at the very least, a solid podcast can make the not-so-enjoyable moments a little bit easier to stomach.This is why you can't ignore bringing a podcast into your business practices. The connections you build are too powerful to forego.In this episode of Solo Podcasting Simplified, it's another installment of Podcast Therapy and, just like the title suggests, I'll be sharing why people love podcasts so much, as well as why you can't ignore building a podcast of your own based on that love affair.Click here for this episode's feature blog post, resources, and moreThank you for being part of the Solo Podcasting Simplified experience!Watch the video version of this episode on YouTubeSchedule a Podcast Clarity Session TodayLearn More About The Solo Podcaster's MastermindSchedule a Free Discovery Session with JasonTheme Music courtesy of Alex Grohl via pixabay.com

    How Important Is a Website For Your Solo Podcast?

    Play Episode Listen Later Aug 2, 2023 14:42


    If you listened to Episode 012 of Solo Podcasting Simplified, you know my guest, Mickey Anderson, and I spent our entire conversation unpacking strategies for leveraging a solo podcast within your brand.And by far, one of the most important aspects we focused on was utilizing your website to feature your podcast content.Or, building a separate website 100% dedicated to your podcast production.Why is this so important?We discussed a variety of reasons:The SEO benefitsThe value podcast content adds to your websiteThe value podcast content adds to your overall brand should you ever choose to exit your businessPodcasting has evolved beyond just being an audio format.The content found within your podcast can be extracted and used to provide impact and transformation to people who discover you, but may not necessarily listen to podcasts.Today, podcast content is often discovered through search engines like Google and YouTube on a daily basis.And if you don't optimize your content for discoverability through your website, you're leaving huge opportunity and a great deal of potential money on the table.In this episode of Solo Podcasting Simplified, I'm diving deeper into the importance of leveraging your website to showcase your podcast content and sharing some tips to help you make it happen with ease.IMPORTANT LINKS:Click here for this episode's feature blog post, resources, and moreSchedule a Podcast Clarity Session TodaySet up a website for your podcast in just 5 minutes!Thank you for being part of the Solo Podcasting Simplified experience!Watch the video version of this episode on YouTubeSchedule a Podcast Clarity Session TodayLearn More About The Solo Podcaster's MastermindSchedule a Free Discovery Session with JasonTheme Music courtesy of Alex Grohl via pixabay.com

    The Important Pieces of the Solo Podcasting Puzzle You Can't Ignore with Mickey Anderson

    Play Episode Listen Later Aug 1, 2023 34:17


    Having a podcast is great. The value it brings to your brand cannot be overlooked or ignored.The connection you build with current and potential clients is profound and each episode you publish provides further social proof that you're a true thought leader in your niche that people can learn from.You also have an amazing opportunity to connect with fellow like-minded professionals, thus amplifying your reach and expanding your network.A podcast serves as a consistent, reliable content distribution channel that allows you to effectively project your message to a targeted audience and communicate how you can help them achieve the transformation they seek.The content found within your podcast can be repurposed and utilized on other channels, such as websites, blogs, YouTube, and social media.This, in turn, fuels the growth of your brand presence and moves you closer to closing new business, thus fueling more growth, and so on, and so on.And when your podcast is of the solo variety (meaning you're the primary voice on the majority of episodes delivering value, wisdom, and transformative insight), listeners who resonate with your message will feel the impact from you...and you alone. Building a solo podcast directly related to your brand and leveraging the content you create to the fullest extent is going to provide you with a bona fide path to connectivity with current and potential customers the likes of which you've never experienced.That type of impact is impossible to exclude from your overall brand-building strategy.In Episode 012 of Solo Podcasting Simplified, I'm proud to share the mic with this podcast's first guest, the Marketing Closer herself, Mickey Anderson. Mickey is a wealth of knowledge on content strategy, marketing concepts, and how to best use solo content to position yourself as a resource your industry needs.Join Mickey and I for an in-depth conversation about:Solo podcast strategyHow to use solo content to position yourself as a thought leaderThe value a podcast adds to your brandThe importance of using your content to amplify your website presenceClick here for this episode's feature blog post, resources, and moreConnect with Mickey on her websiteThank you for being part of the Solo Podcasting Simplified experience!Watch the video version of this episode on YouTubeSchedule a Podcast Clarity Session TodayLearn More About The Solo Podcaster's MastermindSchedule a Free Discovery Session with JasonTheme Music courtesy of Alex Grohl via pixabay.com

    Podcast Therapy: The Truth About Consistency In Podcasting Revealed

    Play Episode Listen Later Jul 27, 2023 10:35


    Consistency is vital to success in podcasting.The more consistent you are with content creation, actively communicating with listeners, and having compelling, captivating conversations with guests (when and if you feature guests), the more well-rounded podcaster you'll become.You'll also develop and hone skills that transfer to other aspects of your life, including but not limited to how you communicate with friends, colleagues, clients, and loved ones, and how you present your message on stage, on conference calls, and in virtual and in-person meetings.But consistency in podcasting doesn't just refer to a commitment to mastering your craft.Consistency is also about being there for your audience when you say you'll be. When you bring new content to your audience on a consistent basis, they will not only get more invested in the content you produce, but they'll begin working this content into their routine.For example, if you publish new episodes every Thursday, a loyal listener will use their time at the gym or on their morning commute to consume your latest release.They expect it. And when it's not there, they will find something else to fill the void.When that happens, you run the risk of losing that listener and it may be hard to get them back simply because they only have so many hours a week to dedicate to podcast consumption.Maintaining consistency will keep listeners in place and continue to establish a high level of trust with each of them.But it's also important to understand that consistency in podcasting does not mean you need to overextend yourself and let burnout creep into the equation.Episode 011 of Solo Podcasting Simplified features the next installment in the Podcast Therapy series and I'm revealing the truth about consistency in podcasting.Click here for this episode's feature blog post, resources, and moreThank you for being part of the Solo Podcasting Simplified experience!Watch the video version of this episode on YouTubeLearn More About The Solo Podcaster's MastermindSchedule a Free Discovery Session with JasonTheme Music courtesy of Alex Grohl via pixabay.com

    Here's Why I'm Breaking Up With Social Media (For Now)

    Play Episode Listen Later Jul 26, 2023 16:29


    Social media has woven itself into the fabric of society.At this point in time, is it even possible to imagine a world without it?The sheer connectivity networks like Facebook, Twitter, Instagram, TikTok, etc. have brought to our lives cannot be overlooked, overshadowed, or under-appreciated.I've been part of the social media vortex since the early 2000s since MySpace wasn't just a thing, it was the thing.Hell, if you go back into the late 90s (yes, I'm totally dating myself here), I was all over the trailblazing outlets like Yahoo! Chat, AOL Instant Messenger, and ICQ. Those platforms may not have been considered social "media," but they certainly served as a precursor to the far more cutting-edge, innovative networks we inhabit today.Over the years, I've leaned into social media heavily. From extolling its virtues through a small social media marketing company I operated with my best friend to once claiming you don't need a website if you have a strong social media presence on a podcast (crazy, right?) to leveraging it in a variety of ways both personally and professionally, social media has been a major part of my life.So why, after all this time and all this love for the world of social media, have I made the decision to break up with these platforms?In Episode 010 of Solo Podcasting Simplified, I share why I've made the decision to break up with social media and focus my attention where it can best serve you. I also share some commentary on the state of social media and why this is the right time for me to make this move.Click here for this episode's feature blog post, resources, and moreThank you for being part of the Solo Podcasting Simplified experience!Watch the video version of this episode on YouTubeLearn More About The Solo Podcaster's MastermindSchedule a Free Discovery Session with JasonTheme Music courtesy of Alex Grohl via pixabay.com

    What is the Ideal Length For a Solo Podcast Episode?

    Play Episode Listen Later Jul 25, 2023 16:58


    How long should a podcast episode be?If you've been looking for a question that has a myriad of answers, this is the one.When you look at the number of podcasts actively producing content today, it's hard to pinpoint a specific timeframe because all of them are so different.Some podcasts clock in around five minutes.Others go 2-3 hours.According to The Social Shepard website, the average podcast length is 20-40 minutes.OK, so how do you make sense of this wide range of times and determine what works for your solo podcast?It's not as complicated as it may seem.In reality, there are just two key factors to focus on that will help you create content your ideal listeners want to consume without putting you in a position to break your back trying to keep up with a laborious production schedule.In Episode 009 of Solo Podcasting Simplified, I'm sharing the ideal length for your solo podcast productions, as well as debunking some of the common misconceptions about podcast episode length you've most likely encountered.Click here for this episode's feature blog post, resources, and moreThank you for being part of the Solo Podcasting Simplified experience!Watch the video version of this episode on YouTubeLearn More About The Solo Podcaster's MastermindSchedule a Free Discovery Session with JasonTheme Music courtesy of Alex Grohl via pixabay.com

    Podcast Therapy: Success In Podcasting Begins With Mindset

    Play Episode Listen Later Jul 20, 2023 8:43


    Why do so many podcasters fail?There are a number of factors that can contribute to a podcaster pulling the plug on their show in the very early stages.Many times, new podcasters enter the fray with unrealistic expectations about podcasting being easy and the whole world showing up to listen just because a new episode was published.In addition, new podcasters often get fixated on download metrics and believe this is the only way to gauge success for their show.Sometimes, podcasters get overwhelmed with the amount of work it takes to manage and maintain a podcast, meaning they didn't properly plan time into their schedule to carry out the tasks of production, communication, and promotion.And in some instances, new podcast creators venture too far outside their zone of genius and try to create content that doesn't excite them or doesn't speak to their target audience, causing them to become disengaged, burnt out, and unhappy with the act of creating new content.These are just a few potential reasons why someone may abandon their podcast efforts......and each of these items could've been avoided if these creators took time to establish a winning mindset before they ever pressed record.Episode 008 of Solo Podcasting Simplified features your first dose of Podcast Therapy! I'll be airing these therapy sessions weekly to help you with various aspects of podcasting. In the premiere installment, I'm zeroing in on what I feel is the most important element of successful podcasting: establishing the right mindset.Click here for this episode's feature blog post, resources, and moreThank you for being part of the Solo Podcasting Simplified experience!Watch the video version of this episode on YouTubeLearn More About The Solo Podcaster's MastermindSchedule a Free Discovery Session with JasonTheme Music courtesy of Alex Grohl via pixabay.com

    Niche Down 'til It Hurts: Why You Need to Be Laser-Focused With Your Content

    Play Episode Listen Later Jul 19, 2023 16:40


    The digital landscape you and I exist in today is filled with a plethora of answers and information as far as the eye can see.What's good about this is the fact that answers are always at our fingertips.What's bad is it can get incredibly difficult to filter through the minutia of content thrust upon us to find relevant information that resonates and brings game-changing wisdom into our lives.If you're a coach or consultant who's adding content to the mix in any capacity, it's incredibly important not to get lost in the aforementioned minutia and, instead, generate content that serves a specific purpose and connects with people when they intentionally search for it.Let's break that down...Simply posting a link to your most recent podcast episode, blog post, etc. on Twitter, Instagram, LinkedIn, etc. will do little to bring new listeners over to your show...as you may have experienced.With the sheer amount of content that's being spilled on to social media simultaneously, it can be next to impossible to even get your posts seen...let alone have them break someone free of their 'scroll hole' to listen to your podcast.But if you build content for a specific purpose that's aimed at a specific person looking to solve a specific problem AND you build it in a way that's SEO-friendly and easy to discover when intentional search is conducted, your chances of making a genuine connection and gaining a loyal follower/listener/viewer/reader increases dramatically.When you DO make connections on social media, your first step should be to move the conversation to a channel where you have more control (i.e., an email list).And you have a much better chance of making that happen if you give your new connection exactly what they're looking for. This can be accomplished with a solo podcast, but the philosophy of niching down, providing more focused content, and leaning into an area of specialization transcends the podcast medium and should be applied to everything you do.In Episode 007 of Solo Podcasting Simplified, I break down why getting laser-focused with your solo podcast content, as well as the products and services you provide your customers, will help you cut through the noise and stand out in a crowded digital landscape.Click here for this episode's feature blog post, resources, and moreThank you for being part of the Solo Podcasting Simplified experience!Watch the video version of this episode on YouTubeLearn More About The Solo Podcaster's MastermindSchedule a Free Discovery Session with JasonTheme Music courtesy of Alex Grohl via pixabay.com

    4 Impactful Ways Coaches Can Stand Out With a Solo Podcast

    Play Episode Listen Later Jul 18, 2023 20:27


    If you're a coach or consultant, you spend a great deal of time providing assistance, guidance, and motivation to your audience.And that audience most likely consists of people in your inner circle - the ones who've taken the step towards investing monetarily in your knowledge and expertise - as well as your those who are part of your ecosystem, but haven't yet made any sort of financial investment in your guidance.Both serve as tremendous assets to your brand and speaking to each entity with clarity and confidence will strengthen your relationship with existing customers and clients while building trust with potential ones as you move them closer to the transformation they seek.Solo podcasting can serve as a key catalyst for relaying your message and establishing strong relationships that grow your brand. This method of content creation should not be overlooked by any coach or consultant due to the effectiveness each episode carries with it.In Episode 006 of Solo Podcasting Simplified, I share four impactful ways you can use this the solo podcasting approach to your advantage and turn your podcast into a primary resource in your coaching and consulting business.Click here for this episode's feature blog post, resources, and moreThank you for being part of the Solo Podcasting Simplified experience!Watch the video version of this episode on YouTubeLearn More About The Solo Podcaster's MastermindSchedule a Free Discovery Session with JasonTheme Music courtesy of Alex Grohl via pixabay.com

    An Inside Look At The Solo Podcaster's Mastermind

    Play Episode Listen Later Jul 14, 2023 23:09


    What is a mastermind?If you've ever read Think and Grow Rich by Napoleon Hill, you're fully aware how much stock the great author and thought leader puts in mastermind groups.In fact, his belief in these groups is so strong, he feels anyone who strays from the power built within said mastermind is destined to fail.As the legend states:“Maintain perfect harmony between yourself and every member of your mastermind group. If you fail to carry out this instruction to the letter, you may expect to meet with failure. The master mind principle cannot obtain where perfect harmony does not prevail.”According to The Success Alliance, mastermind groups offer a combination of brainstorming, education, peer accountability, and support to sharpen your business and personal skills. A mastermind group helps you and your mastermind group members achieve success. Members challenge each other to set strong goals, and more importantly, to accomplish them.There's no question that training has gravitated more towards the group setting in today's world as collective groups working with synergy have proven to produce tangible results for those involved and engaged.Strength in community and having consistent support and encouragement cannot be overlooked. That's why I built The Solo Podcaster's Mastermind.In Episode 005 of Solo Podcasting Simplified, I provide an inside look at The Solo Podcaster's Mastermind and give you all the reasons in the world to join! Throughout this episode, I'll explain the aspects that make up the mastermind, the skills you'll take away, and how we'll work together to get your podcast launched or retuned within 60 days.Click here for this episode's feature blog post, resources, and moreThank you for being part of the Solo Podcasting Simplified experience!Watch the video version of this episode on YouTubeLearn More About The Solo Podcaster's MastermindSchedule a Free Discovery Session with JasonTheme Music courtesy of Alex Grohl via pixabay.com

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