Podcasts about strategyhow

  • 569PODCASTS
  • 797EPISODES
  • 33mAVG DURATION
  • 5WEEKLY NEW EPISODES
  • Sep 18, 2026LATEST

POPULARITY

20192020202120222023202420252026


Best podcasts about strategyhow

Latest podcast episodes about strategyhow

The Handmade Shop
257. What to Do After Your First Etsy Keywords Start Working

The Handmade Shop

Play Episode Listen Later Sep 18, 2026 8:19


Making some sales, getting a little traffic, and still nowhere near $5K a month. This episode is about why that is happening and what actually changes it.If your first keywords are working and you are still not hitting the revenue you want, the instinct is to do more of what is already working. More listings, more optimization, more of the same. This episode explains why that instinct is what keeps shops at the same number month after month, and what the actual next move is. There is a ceiling built into every keyword you rank for, and once you have hit it, squeezing harder at that level is not what gets you to $5K. Climbing to higher-demand searches is.What You'll Learn:Why every keyword you rank for has a revenue ceiling built into it, and what determines where that ceiling sitsWhy the searches that are easiest to rank for first are also the ones least likely to get you to $5KWhat search demand, click-through rate, and conversion rate actually tell you about what a keyword can produce for your shopWhy adding more listings at the same keyword level does not raise your revenue ceilingWhat the actual next move is after your first keywords start workingWhy the keywords that got your first sales were never meant to be the whole strategyHow to start figuring out which higher-demand searches your shop is positioned to climb toward nextCalls to Action:Join the Etsy Visibility Accelerator: https://sarahjwaggoner.com/etsy-visibility-acceleratorDM Sarah on Instagram with what you sell and what keywords are ranking: https://www.instagram.com/sarahjwaggoner/Your Next Steps:Join the Etsy Visibility Accelerator: https://sarahjwaggoner.com/etsy-visibility-acceleratorApply for 1:1 Coaching: https://sarahjwaggoner.com/coachingJoin the Facebook Community: https://www.facebook.com/groups/theheartlandcreativeFollow on Threads: https://www.threads.com/@sarahjwaggonerFollow on Instagram: https://www.instagram.com/sarahjwaggoner/

The Simple and Smart SEO Show
Your Best Keywords Are Hiding in Your DMs with Kelly Miller

The Simple and Smart SEO Show

Play Episode Listen Later Sep 16, 2026 25:40 Transcription Available


What if your most useful keywords are not hiding inside another research tool, but in the questions, complaints, and conversations your customers are already sharing? In this episode of The Simple and Smart SEO Show, Crystal Waddell talks with Kelly Miller, also known as Health Coach Kel, about listening beyond the analytics to understand what people actually need.Kelly brings together her experience in marketing, ecommerce, SEO, health coaching, and product development to explain why DMs and comments can be a goldmine for customer language. Crystal and Kelly also explore social SEO in a zero-click search environment, the risks of posting and ghosting, and how to use autoresponders without losing your personality or your audience's trust.The conversation closes with a practical reminder for overwhelmed business owners: growth does not always require adding another tool, offer, or task. Sometimes the smartest move is to remove what is not serving you, listen more carefully, and focus deeply on one right-fit customer or problem.What You Will LearnWhy DMs and comments reveal customer motivations that keyword-volume data cannot fully explainHow posting without engaging can disconnect you from your audience and weaken your market researchWhy social platforms matter as Google and other search experiences provide more answers without a website clickHow to use ManyChat, autoresponders, and team support while remaining clear about who is respondingWhy your lived experience and applied knowledge can become a credible, differentiated point of viewHow better follow-up questions uncover the obstacle behind a customer's stated problemWhy auditing what you can remove may create more progress than adding another strategyHow narrowing your focus can reveal more relevant opportunities within one audience or offerEpisode TimestampsProduction note: These timestamps begin with the conversation audio. Adjust them if a separate introduction or advertisement is inserted.Time | Topic0:00 | Meet Kelly Miller, also known as Health Coach Kel0:45 | Kelly's journey from marketing and ecommerce to health coaching2:30 | Why DMs can be more valuable than keyword tools3:44 | The problem with posting and ghosting5:13 | Social SEO and the rise of zero-click search6:47 | Using ManyChat and autoresponders without losing your voice8:08 | Why transparency builds trust in DMs and communities12:04 | Owning your perspective instead of borrowing authority12:55 | Finding better questions by listening to customer problems15:30 | Remove before you add18:03 | Auditing your day, priorities, and business focus20:42 | How customer listening changed Kelly's cookbook concept23:01 | Why getting really good at one thing creates momentumKey TakeawaysCustomer language adds context to keyword data. Search tools can show demand, but direct conversations reveal the feelings, objections, and immediate problems behind a search.Engagement is research. Responding to comments and participating in adjacent communities can improve customer understanding, product development, and visibility.Automation still needs a human voice. Simple, transparent automated messages can help a solopreneur respond efficiently without pretending every reply is personal.Your perspective is part of your authority. You do not have to continually reference a larger expert when you can explain what you learned, applied, and discovered yourself.Focus creates relevant expansion. Going deeper into one customer, product, or problem can uncover a connected set of content and offer opportunities.Episode Highlights and Quotes from Kelly:“Let's be messy. Let's be ourselves.”“What are you willing to give up to get what you want?”“I believe 100% you gotta focus and get really good on one thing.”Listener Action StepsReview your last 10 DMs, comments, emails, or sales conversations and highlight the exact phrases customers repeat.Choose one repeated question and turn it into a useful post, email, podcast topic, product-page section, or FAQ.Audit one automated message. Make it shorter, make it sound like you, and clearly identify automation or team members when needed.Remove one tool, task, or offer that is taking energy away from the customer or problem you most want to serve.Subscribe to The Simple and Smart SEO Show for practical visibility strategies designed for small business owners.Resources and MentionsHealth Coach Kel: https://healthcoachkel.comSimple and Smart SEO: https://simpleandsmartseo.comOur Rooted Kitchen: Learn more through Health Coach Kel's website and social channelsTools mentioned: ManyChat, Ubersuggest, Surfer, ChatGPT, and ClaudeAbout Kelly MillerKelly Miller, also known as Health Coach Kel, helps busy women build greater confidence and capacity around food, energy, and everyday life. Her background includes marketing, ecommerce, SEO, health coaching, and product development. Through Health Coach Kel and Our Rooted Kitchen, she encourages women to reconnect with cooking, growing food, and practical habits that fit real life.About Crystal WaddellCrystal Waddell is an SEO educator, ecommerce business owner, and visibility strategist for creative entrepreneurs and small businesses. On The Simple and Smart SEO Show, she shares practical strategies to help business owners improve visibility, connect with right-fit customers, and grow without unnecessary complexity. Learn more at simpleandsmartseo.com.DisclaimerThis episode is provided for general education and discussion. Tools, platforms, and marketing approaches should be evaluated for your business, audience, and current platform requirements. Some links may be affiliate links, which means Crystal may earn a commission at no additional cost to you.Text me your questions or comments!Hey, Shopify store owners! (Especially if you're selling on Etsy, too!)Here's a quick question: Are people actually finding your products on Google?If SEO feels confusing, overwhelming, or like something you'll "get to later", this is for you.I'm hosting a free, seven day Shopify SEO challenge that breaks it down into simple, doable steps.No tech headaches, no fluff. Join us at  Hey, Shopify store owners! (Especially if you're selling on Etsy, too!)Here's a quick question: Are people actually finding your products on Google?If SEO feels confusing, overwhelming, or like something you'll "get to later", this is for you.I'm hosting a free, seven day Shopify SEO challenge that breaks it down into simple, doable steps.No tech headaches, no fluff. Join us at aise  Hey, Shopify store owners! (Especially if you're selling on Etsy, too!)Here's a quick question: Are people actually finding your products on Google?If SEO feels confusing, overwhelming, or like something you'll "get to later", this is for you.I'm hosting a free, seven day Shopify SEO challenge that breaks it down into simple, doable steps.No tech headaches, no fluff. Join us atSupport the showFree checklist: Is your Shopify store quietly losing sales? Run the 5-minute self-check →Book a Strategy Call With Crystal!Want to follow up on what you've heard? Search the podcast!AFFILIATE LINKS:SEO TOOLS :Keywords Everywhere: My favorite keyword research tool!Get SurferSEO! The ultimate content creation tool!E-COMMERCE TOOLS:Start your Shopify Store! (use my link)Klaviyo: The leader in Ecommerce EmailGrid and Pixel: Get John and his team's help in setting up your flows and campaigns!SOCIAL MEDIA TOOLS:Metricool (Awesome and easy to use social media scheduler!)Note: If you make a purchase using one of my links, I ...

ReInvent Healthcare
Beyond Calcium: The Nutrition Bone Really Needs

ReInvent Healthcare

Play Episode Listen Later Sep 16, 2026 50:08 Transcription Available


Many people are taking calcium, vitamin D, and other bone-supportive supplements, yet their bone density continues to decline.What are we missing?Bone is not just a calcium storage site. It is living tissue that depends on a complex network of nutrients, signals, and systems working together. Protein, amino acids, muscle, gut health, hormones, blood sugar balance, and nutrient absorption all influence whether the body has what it needs to rebuild.In this episode of ReInvent Healthcare, Dr. Ritamarie explores why a root-cause approach to bone health requires us to look beyond calcium and understand what is truly driving bone loss.You'll discover why adding more supplements may not be the answer and why the better question is:What does this person's body need in order to rebuild stronger, healthier bones?What's Inside This Episode?Why bone is a living collagen matrix, not simply a place where calcium is storedWhy calcium matters, but calcium alone is not a complete bone health strategyHow protein, amino acids, and muscle influence the signals that support bone remodelingWhy poor digestion and nutrient absorption can undermine even the best bone-supportive planHow blood sugar balance and glycation affect collagen quality and bone resilienceThe key nutrients beyond calcium and vitamin D that support the bone matrixWhy plant-based diets can support bone health, but only when they are properly designed and nutrient sufficientHow practitioners can move beyond generic bone protocols and identify what each person needs to rebuildIf you support people experiencing osteopenia, osteoporosis, fractures, menopause-related bone loss, sarcopenia, digestive challenges, insulin resistance, or metabolic dysfunction, this episode will help you see bone health through a deeper root-cause lens.Resources and Links:Download the full transcript hereDownload our Free Guide to Complete Proteins Chart.Download our FREE Beyond Protocols Guide here.Download our FREE Metabolic Health Guide here.Join the Next-Level Health Practitioner Facebook group here for free resources and community supportReserve your spot for ReInvent Healthcare 2026 here to deepen your clinical skills, connect the dots between complex health patterns, and learn root-cause strategies you can apply with the people you support.Visit INEMethod.com for advanced health practitioner training and tools to elevate your clinical skills and grow your practice by getting life-changing results.Check out other podcast episodes here

Physical Therapy Owners Club
What Are You Doing to Market Your Practice?

Physical Therapy Owners Club

Play Episode Listen Later Sep 15, 2026 32:53


The 4 Marketing Buckets Every Private Practice Owner Needs to Know When private practice owners think about marketing, the first thing that usually comes to mind is getting more new patients. But what if more patients aren't actually your biggest constraint? In this episode of the Private Practice Owners Club Podcast, Nathan Shields and Adam Robin take a deeper look at what marketing really means for a physical therapy practice and why thinking beyond physician referrals and paid ads can completely change the way you grow. They break down the four marketing buckets every private practice owner should understand: current patients, past patients, physicians, and the broader community. The conversation goes beyond simply “getting more patients.” They explore how marketing can help you fill a new provider's schedule, launch a new specialty, recruit better team members, build referral relationships, and create consistent lead flow. You'll also hear why simple, consistent action beats complicated marketing strategies and how tracking the right numbers can turn marketing from something you occasionally remember to do into a repeatable system. In this episode, you'll learn:Why “I need more new patients” isn't always the real problemThe 4 buckets of marketing every private practice owner should considerWhy current and past patients are often your cheapest and most reliable marketing channelsHow to use enrollment conversations to generate new opportunitiesHow role-playing can help your team become more comfortable asking for referralsWhy marketing should become an SOP, not a random activityHow volume and consistency create momentum and lead flowHow to identify the key influencers in your communityWhy your ideal patient avatar should determine your marketing strategyHow physicians, chiropractors, trainers, gyms, pastors, and other community leaders can become influencersHow social media can help you reach your ideal patients directlyWhy knowing who you're trying to help makes marketing dramatically easierHow to use simple messaging that actually resonates with patientsWhy consistency and calendaring are critical to successful marketingHow to use video, AI, CRM systems, and social media tools without overcomplicating your strategyWhat to do when hospital systems control a large portion of physician referralsWhy private practices need to pivot instead of making excusesHow developing marketing skills can help with recruiting, launching programs, and growing new locationsWhy the owner's ability to learn, adapt, and develop new skills is critical for long-term growth The biggest takeaway? Marketing doesn't have to be complicated. Know who you want to help. Know where they are. Start conversations. Create value. Show up consistently. Track what works—and keep doing it. Because when the market changes, those who know how to pivot will survive. Learn more about the Private Practice Owners ClubBuild a practice with more profit, freedom, and purpose without relying on one single source of referrals. Love the show? Subscribe, rate, review, and share the Private Practice Owners Club Podcast! #PrivatePractice #PhysicalTherapy #PracticeManagement #HealthcareMarketing #PhysicalTherapist #PrivatePracticeOwner #PTBusiness #MedicalMarketingWant to talk about how we can help you with your PT business, or have a question you want to ask? Book a call with Nathan - https://calendly.com/ptoclub/discoverycallLove the show? Subscribe, rate, review, and share! https://ptoclub.com/

Confessions of a Freebird - Midlife, Divorce, Dating, Empty Nest, Well-Being, Mindset, Happiness
Why Childhood Trauma and Attachment Wounds Decide Who You Choose - Part 3 of The Rise of Misogyny Series

Confessions of a Freebird - Midlife, Divorce, Dating, Empty Nest, Well-Being, Mindset, Happiness

Play Episode Listen Later Sep 3, 2026 28:07


Have you been in a misogynistic relationship for years without ever naming it?You might have called it a difficult marriage, a controlling husband, a spiteful partner or "just a complicated dynamic." Maybe you're only now able to say the word misogyny out loud. If so, this episode is for you.What most people don't realize is that the recent rise in misogyny didn't start with an election or a headline. Researchers tracked the pattern building for nearly two years before it reached the mainstream — quietly moving into ordinary marriages long before anyone had a name for it.In this solo episode, I walk through the rise in misogyny, why your nervous system chooses the partners it chooses, and the specific steps that support healing afterward.You'll learn:Why the rise in misogyny didn't start with a headline — and how long researchers tracked the pattern before it went mainstreamHow childhood trauma and old attachment wounds teach your nervous system what to accept in a partner, long before you ever meet themHow early conditioning determines who you choose as a partnerWhat happens in your body during the fawn response — and why it develops as a survival strategyHow psychological abuse predicts PTSD more often than physical abuse, based on the researchWhy boundary setting can start with something as small as rescheduling a dinner when you're tiredHow body awareness practices — a hand on your chest, noticing your feet on the floor — help regulate the nervous system after it activatesWhat parts work, or Internal Family Systems, reveals about the specific roles different parts of you took on to keep you safeThe difference between your essential self and your social self, and how to find your way back to who you were meant to beHow self-trust rebuilds through small, repeated actions — like saying a true statement in a low-stakes conversationIf you're looking for more self-trust, want to find your essential self, or are working through trauma and divorce recovery, this conversation walks you through the rise in misogyny, why you chose the partner you chose, and what it takes to heal — starting with your own nervous system.Much love and freedom,LaurieFree ResourcesClick here to schedule a FREE inquiry call with me.Click here for my FREE “Beginner's Guide to Somatic Healing”Click here for my FREE Core Values ExerciseWant to try somatic work for free? Download my somatic exercises on Insight Timer and start reconnecting with your body today.Connect with me:If you're local to the South Bay, join me at Harmony Yoga in Hermosa Beach for a four-week somatic and yoga course — Thursday evenings from 6:30 to 8 p.m. starting September 3rd.Click here to purchase my “Nervous System Regulation Starter Kit” it's $29.99Click here to purchase my book: Sandwiched: A Memoir of Holding On and Letting GoWebsiteInstagramSubstackRevisit my past conversations with Kate:Listen to part one of my conversation with Kate on The Divorce Survival Guide podcast here.Episode 228Is it Time to Leave: How do I know if Divorce is the right choice for meFeel Safe Again in Love: How Somatic Healing Supports Secure RelationshipsPlease leave me feedback. I cannot respond so if you'd like me to respond, please leave your email***********************DISCLAIMER: THE COMMENTARY AND OPINIONS AVAILABLE ON THIS PODCAST ARE FOR INFORMATIONAL AND ENTERTAINMENT PURPOSES ONLY AND NOT FOR THE PURPOSE OF PROVIDING LEGAL, MEDICAL OR PROFESSIONAL ADVICE. YOU SHOULD CONTACT A LICENSED THERAPIST IF YOU ARE EXPERIENCING SUICIDAL THOUGHTS. YOU SHOULD CONTACT AN ATTORNEY IN YOUR STATE TO OBTAIN LEGAL ADVICE. YOU SHOULD CONTACT A LICENSED MEDICAL PROFESSIONAL WITH RESPECT TO ANY MEDICAL ISSUE OR PROBLEM.

Serve Scale Soar
How Much Time Does It Take to Run a Freelance Ad Management Business?

Serve Scale Soar

Play Episode Listen Later Sep 1, 2026 13:40 Transcription Available


Have you ever wondered how long it actually takes to run a freelance ad management business?Maybe you already have one and you are working your little booty off, opening your bank account thinking, “Holy bananas, I am not making enough money for how much I am working.” Maybe you are making good money and feel weird because you are not working enough, so you start inventing work. Or maybe you have not started yet and you are trying to figure out if you even have the hours.In this episode, Brandi answers the time question with actual numbers. Not “it depends.” Real hours, broken down by stage, plus where those hours belong so you stop pouring time into things that have never landed anyone a client.In this episode, you will learn:Why four hours a week is enough when you are just starting a freelance ad management business, and how those hours split between education, list building, and marketing minutesThe 40 to 60 minute Monday list-of-25 process and why a visual timer keeps it from eating your whole dayWhy 30 minutes a day of marketing minutes is the one thing that never changes at any stageThe four hours per week per client breakdown (1 hour reporting, 1 hour creative, 1 hour copy, 1 hour campaign setup and monitoring) and why that is the ceiling, not the targetWhen your time per client should drop way below four hours, and the red flags that mean you need to fix your processWhy onboarding is the most expensive thing in your calendar and how retention is a time strategyHow a Strategist Society member is doing $40,000 months working 30 to 35 hours a week, and how Brandi runs a million-dollar-a-year business in under 25Mentioned in this episode:Free live bootcamp (October): brandimowles.com/bootcampStrategist Society applications: thestrategistsociety.comDM Brandi the words TIME MANAGEMENT on Instagram @brandimowles if you want a full series on time managementThe Invisible Time Thief: Context Switching and Productivity: brandimowles.com/199The Conversions for Clients training: Creating Reports Clients Actually Want (available in Conversions For Clients)Ready to scale past $10K months?If you already have an ad management business and you are looking for more support and one-on-one coaching from Brandi, head to thestrategistsociety.com and apply for a spot. We will let you know when one opens and hop on a call to find out exactly where you are stuck. That is where you go if you want to make big girl money while getting your clients ridiculously good results and living a freedom-filled life.Loved this episode?Screenshot it, share it to your stories, and tag @brandimowles. And if the podcast has given you value, leave a quick review on Apple or drop some stars on Spotify. It is the biggest, kindest gift you can give a podcaster, and I appreciate every single one.Now go do the dang thing.Follow the Podcast: https://podcasts.apple.com/us/podcast/serve-scale-soar/id1477998650Follow Brandi on Instagram: https://www.instagram.com/brandimowlesFollow Brandi on Facebook: https://www.facebook.com/Brandiandcompany

Secret Habit
155. How to Stay Consistent in Porn Recovery: Clarity Before Strategy

Secret Habit

Play Episode Listen Later Aug 31, 2026 13:58


Why is consistency so difficult in pornography recovery?You know what you should do.You've probably tried motivation, accountability, filters, Bible reading, avoiding triggers, and promising yourself that this time will be different.But then something happens.You get tired. Stressed. Lonely. Discouraged. Angry. Overwhelmed.And suddenly the strategy you were so confident about doesn't seem to work anymore.In this episode of the Secret Habit Podcast, Shawn Bonneteau explains why consistency in porn recovery isn't created by getting more motivated or hyped up.It starts with clarity.After years of coaching Christian men, Shawn has become convinced that many men aren't failing because they aren't working hard enough.They're trying to solve the wrong problem. The deeper question isn't simply: ‘How do I stop watching porn?' It's What's happening in my heart that may be contributing to this behavior?'Shawn uses Proverbs 4:23 to explore the connection between the heart and everything that flows from it, and explains how understanding your thoughts, emotions, formative experiences, and Heart Hunger can change the way you approach recovery.In this episode, you'll learn:Why motivation alone doesn't create lasting consistencyWhy men often try to solve the wrong problemHow clarity creates confidence and consistencyWhat Proverbs 4:23 teaches us about the heartHow your heart can reveal what's driving your behaviorWhy pornography can sometimes point to deeper patterns worth understandingHow your emotions and thoughts provide important recovery dataWhy understanding your Heart Hunger changes your strategyHow to stop "throwing mud against the wall" and hoping something worksWhy a clear strategy is more powerful than another burst of motivationThe goal isn't to become more disciplined at fighting pornography.It's to become clear enough to know what you're actually fighting, and strategic enough to know what to do about it.Because when you understand the real problem, you can finally build the right solution.Want to understand what's really driving your struggle?Take the free Secret Habit Clarity Quiz at:

Exit Insights
Why Every Business Exit Has Two Audiences: The Buyer and the Lender

Exit Insights

Play Episode Listen Later Aug 31, 2026 29:15


Send us Fan MailIn the latest episode of the Exit Insights Podcast, Darryl Bates-Brownsword is joined by John Franklin Wiley, founder of Exit Factor Scottsdale Metro, to explore one of the most overlooked realities of selling a business:You are not only selling to the buyer. You are also selling to the person financing the buyer.Many business owners spend years thinking about how to make their company attractive to an acquirer, but they rarely consider the person who ultimately has the power to approve or reject the deal — the lender.The reality?Every buyer arrives with a lender. If the lender walks, the deal walks.The businesses that achieve successful exits are the ones that prepare years before a transaction by understanding what both audiences need to see: the buyer who wants opportunity, and the lender who wants confidence and reduced risk.Listen in as we discuss:

Retail Retold
A LiveView of technology, trust, and safer retail

Retail Retold

Play Episode Listen Later Aug 28, 2026 33:25


How do technology and trust create safer shopping centers?Security is easy to notice after something goes wrong. The harder question is whether owners and operators are doing enough before that moment arrives.Chris Ressa talks with Mark Bradshaw, vice president of property management at DLC, and Paul Ganz, vice president of business market development at LiveView Technologies, about how retail properties can reduce risk without making customers feel like they are entering a fortress.The answer is not another camera. It is a layered security strategy built around deterrence, technology, property operations, law enforcement, and community relationships.Ganz brings an unusually broad perspective. He spent 13 years as a police officer before moving into retail loss prevention, supply chain, store operations, and corporate security. Bradshaw brings the owner-operator view, including how DLC uses mobile security units for more than surveillance. The same equipment can help property managers monitor vendors, assess weather conditions, inspect work, and maintain visibility across a geographically dispersed portfolio.The conversation also gets honest about artificial intelligence. AI can already identify loitering, unauthorized access, and other predefined behaviors without forcing someone to stare at a wall of screens. But the technology still cannot replace human judgment, direct a complete response, or build the local relationships that make security programs work.That distinction matters now. Retail centers are private property designed for public use. Owners need to protect tenants and customers while preserving a welcoming environment. Deploy too little security, and risk grows. Deploy too much without a strategy, and customers may assume the property is unsafe.The strongest takeaway is simple: security is not a product purchase. It is an operating discipline. The best results come when property owners, technology providers, guards, police departments, and local communities share information, test assumptions, and solve problems together before an incident forces the conversation at each retail property.What you'll hearWhy deterrence is difficult to measure—and still essential to a retail security strategyHow owners can “harden” a property without making it feel unwelcomingWhy cameras, guards, environmental design, and operating protocols must work togetherHow DLC uses mobile security units to monitor vendors, weather, property conditions, and security risksWhat AI can already identify, including loitering, unauthorized access, and suspicious behaviorWhere AI still falls short and why human judgment remains criticalHow relationships with police departments, local officials, HOAs, and customers can reveal security gapsHow mobile technology helped law enforcement combat illegal dumping across vacant county landWhy more visible security does not always make customers feel saferWhat separates a technology vendor from a true strategic partnerChapters 02:17 — Meet Mark Bradshaw and Paul Ganz The guests share their paths through property management, law enforcement, loss prevention, retail operations, and security.03:46 — What LiveView Technologies does Paul explains how mobile security units bring camera technology, analytics, and deterrence to locations without traditional infrastructure.05:05 — Can deterrence actually be proven? The group examines how owners measure the value of preventing an event that never occurred.08:19 — Why mobile security towers were created Construction theft and infrastructure gaps created the need for security technology that could operate remotely.10:14 — Why retail security requires layers Mark explains how cameras, guards, property design, alerts, and physical response work together.12:17 — What happens when the system detects suspicious behavior Paul breaks down the progression from flashing lights and audio warnings to alerts and human intervention.14:43 — What AI can—and cannot—do AI can recognize predefined behaviors, but its reliability and role within a broader security strategy still require scrutiny.17:49 — How DLC uses LiveView beyond security Mark discusses using mobile units to monitor vendors, inspect work, track weather, and provide visibility across DLC's portfolio.21:16 — Why community relationships matter Mark shares how working with police, local leaders, HOAs, tenants, and customers helps owners identify and address problems.25:40 — Helping law enforcement solve problems faster Paul describes how LVT technology helped identify illegal dumping activity across thousands of acres of vacant land.27:14 — Sharing camera access with police The guests discuss evidence requests, property-owner authorization, and controlled access during active incidents.28:50 — Can too much security backfire? Visible technology can reassure customers—or signal that a property is unsafe if it is deployed without a clear strategy.30:41 — The next real breakthrough for AI Paul explains how AI could move from detecting activity to providing actionable information and anticipating similar risks.33:28 — Why people will remain part of the solution Mark and Paul make the case for combining technology with human judgment, local knowledge, and strategic partnership.

Strategy in Small Doses
How Should You Pay Yourself as a Business Owner? (And How Often?) [Ep. 379]

Strategy in Small Doses

Play Episode Listen Later Aug 26, 2026 21:06 Transcription Available


If you're paying yourself whatever is left after your software, contractors, taxes, and business investments are covered, you don't actually have an owner pay strategy. In this episode of The Real Truth About Business podcast, I'm breaking down how to think about paying yourself as a business owner, including how much you should pay yourself, how often you should get paid, and why your payment schedule needs to reflect how money actually flows into your business. After 9 years of experience working with service-based entrepreneurs, I see too many owners generating revenue while treating their own paycheck as optional. Your business strategy should support your life, and that means intentionally planning for owner pay instead of hoping there's money left over. We'll talk about personal income needs, cash flow, payment cadence, owner draws, and how to make investment decisions after accounting for your paycheck. Revenue growth matters, but financial strategy is what turns that revenue into a business that actually pays you.What You'll Learn:How to determine how much your business actually needs to pay youWhy “whatever is left” is not a sustainable owner pay strategyHow your business structure can affect the mechanics of paying yourselfHow to create a payment schedule based on when revenue enters your businessHow percentage-based owner pay and reserve accounts can create consistencyWhy investment decisions should account for your paycheck before you spend the moneyEpisode Highlights:[00:00] Introduction: How much are you actually paying yourself?[02:15] Why owner pay is part of your overall profit strategy[05:00] Why paying yourself last needs to stop[07:15] Owner draws, S Corps, and how business structure affects payment[09:30] Determining how much your personal life needs from the business[11:00] Matching your paycheck cadence to when your revenue comes in[13:30] Using percentages and reserve accounts to pay yourself consistently[16:00] How investments affect your paycheck and cash flow decisions[18:15] The two numbers every business owner needs to know[20:00] Wrap-up: Making owner pay a routine part of your businessKey Takeaways:Stop Paying Yourself Whatever Is LeftHere's what I hear constantly when I ask business owners how much they pay themselves:“I don't know. Whatever is left.”Or:“I take a draw when I need it.”Meanwhile, the business is paying for software, contractors, taxes, programs, marketing, and other investments. Then you look at the bank account and decide whether there's enough remaining to pay yourself.That is not a payment strategy.If we're building businesses that are supposed to support our lives, we cannot consistently treat ourselves as the last person who gets paid. Your business needs to have an intentional plan for paying you.Start With What Your Personal Life Actually RequiresBefore deciding how much to pay yourself, look at your personal expenses.What does your business need to provide for your life?If you need $3,000 per month to cover your personal expenses, that needs to become part of the financial plan. You shouldn't automatically drop your paycheck to $1,500 because you decided to spend another $1,500 somewhere else in the business.Think about it another way.If you were looking for a job tomorrow, what is the minimum salary you would accept?Most of us would never take a job without considering whether the salary could support our lives. Yet we become business owners and suddenly stop applying that same standard to ourselves.Your business may not be able to pay your ideal amount immediately, especially if it's newer. But you should at least know the number you're working toward.How You Pay Yourself Depends on Your Business StructureThe mechanics of paying yourself can depend on your business structure.For many single-member LLCs and sole proprietors, that may mean taking an owner's draw by transferring money from the business to yourself. As I explain in the episode, an owner's draw is not treated as a business expense on your profit and loss statement.An S Corporation works differently and generally involves paying the owner reasonable compensation through payroll.This is where I want to be very clear. I am not a CPA, tax strategist, or lawyer. Work with your own qualified tax professional to determine the appropriate structure and payment method for your specific business.Your Pay Schedule Should Match Your Cash FlowOne of the reasons business owners struggle to pay themselves consistently is that business revenue doesn't always arrive consistently.This is where understanding your cash flow becomes important.Look at how your clients actually pay you.Maybe most of your recurring payments arrive between the 15th and 25th. It may not make sense to take identical weekly paychecks when most of your revenue enters the business later in the month.You could instead take a larger monthly payment after that revenue arrives.If your income is project-based and comes in throughout the month, another option is deciding that a percentage of each payment goes toward owner pay.The goal is to build a cadence around how your business actually makes money.Create a System That Makes Paying Yourself RoutinePaying yourself shouldn't be something you remember to do after everybody else gets paid.It should become routine.One option I use is creating a separate reserve account specifically for owner pay. A predetermined percentage of deposits can automatically move into that account, creating a pool of money specifically designated for your paycheck.Then you're not looking at one big bank balance and mentally treating all of that money as available to spend.You've already identified what's yours.Inside the Focused Visionary Framework, we talk about Pricing, Pipeline, and Sales because those are what help generate the revenue. But financial strategy answers the next question: What happens to that money after it arrives?Make Investment Decisions After Accounting for Your PayPaying yourself first doesn't mean you can never invest in your business.It means you understand what the investment is actually costing you.If you want to invest in a new program, contractor, piece of software, or other opportunity, ask what that decision affects.Does it reduce your paycheck this month?Does it require debt?Could you wait until more revenue comes in?Would a payment plan make more sense?Could you create a cash injection offer to generate the additional money?There isn't one universal right answer. The important shift is making the decision from facts instead of spending the money first and discovering afterward that there isn't enough left to pay yourself.Know Two Things: How Much and How OftenThere are two key decisions I want you to make.First, how much do you need and want to pay yourself?Second, how and when are you going to pay yourself?Maybe that's a percentage of every dollar that comes in. Maybe it's one lump sum each month. Maybe you create a reserve account and pay yourself on a consistent schedule.Your exact system will depend on your revenue model and financial situation.What matters is that you have a system.Revenue Growth Is Only the BeginningBusiness strategy can help you generate more money.Financial strategy helps you decide what to do with it.That's the conversation I want us having more often because generating impressive revenue doesn't mean much if the business still isn't paying the person running it.So start with your numbers.Determine how much you need to pay yourself. Look at when money enters your business. Decide how you're going to create a consistent owner pay cadence.Then make your other financial decisions around that reality.You are the CEO. Your paycheck needs to be part of the plan.Resources MentionedGet your FREE Ceo Income PlanBook a CEO Strategy Call Learn more about The Missing Piece IntensiveLearn more about The Focused Visionary AcceleratorDownload the FREE Lead and Conversion TrackerSubscribe to the Sunday Morning Brew NewsletterAbout the Host:Michelle DeNio is a business strategist based in Sarasota, Florida, specializing in helping service-based entrepreneurs break through revenue plateaus using her Focused Visionary Framework. With over 300 podcast episodes and 9 years running her consulting business, she helps coaches, consultants, and service providers scale sustainably through strategic planning, pricing optimization, and sales process development.Connect with Michelle

Dawn of a New Era Podcast with Entrepreneur Dawn McGruer| Marketing | Motivation | Mindset |
Ep 195 - How Molly Stovold Built a £611K Business in 7 Months Using LinkedIn

Dawn of a New Era Podcast with Entrepreneur Dawn McGruer| Marketing | Motivation | Mindset |

Play Episode Listen Later Aug 26, 2026 37:54


How Molly Stovold Built a £611K Business in 7 Months Using LinkedInWhat if your personal brand could become your most powerful client acquisition channel — without paid ads, cold outreach or constantly launching?In this episode of Dawn of a New Era: The Billionaire Brain Podcast, Dawn sits down with Molly Stovold, founder of Setting Pretty, to unpack how she built a £611K business in just seven months, driven by inbound marketing and LinkedIn.Molly's journey hasn't been straightforward. After building her first LinkedIn account to almost 10,000 followers, she was hacked and lost everything. Instead of walking away, she started again — rebuilding her audience from zero to more than 80,000 followers and proving that a powerful personal brand can be rebuilt.When motherhood changed the way Molly wanted to work, she spotted a new opportunity. Her existing students were getting results from LinkedIn but struggling with the sheer amount of time required to manage it. That demand became the foundation for her agency, which quickly scaled through inbound leads rather than advertising or outbound sales.In this episode, we talk about:How Molly built a £611K agency in seven monthsWhy LinkedIn is the vessel, not the strategyHow a strong personal brand creates inbound demandThe difference between content that gets attention and content that gets clientsWhy founders get stuck creating only TOF, MOF or BOF contentMolly's recommended content mix when building your first 10K relevant followersHow to create bottom-of-funnel content through case studies, pain points and storytellingWhy LinkedIn creators should increasingly optimise for saves AND sendsThe rise of contrarian, reframe and “educational maxing” contentWhy your stories may be far more commercially valuable than another infographicThe danger of allowing AI to remove your personality from your contentWhy Molly starts with the founder's story first and trends secondHow she is removing herself as the bottleneck as her agency approaches £1M ARRBuilding a business around motherhood, freedom, travel and the life you actually wantWorking with your partner without allowing work to consume your relationshipMolly's LinkedIn Content FunnelOne of Molly's biggest lessons for founders is that successful content needs to perform different jobs.Top of Funnel: Attract the right new followers.Middle of Funnel: Build familiarity, credibility and trust.Bottom of Funnel: Convert that trust into clients.For founders with fewer than 10,000 genuinely relevant followers, Molly suggests weighting content towards discovery. If you're publishing seven times a week, she recommends roughly four top-of-funnel posts, with the remaining content divided between middle and bottom of funnel.The mistake?Creating content entirely for reach — or entirely for sales.A huge following means very little if the people following you are never going to buy.The LinkedIn Strategy Molly Thinks More Founders NeedTell more stories.Instead of trying to manufacture a lesson, viral hook or perfectly polished AI-generated post, Molly recommends going back through the funny, difficult, embarrassing and unexpected moments in your life and business — and simply telling the story.Those stories make you sound human again.And being unmistakably human is becoming one of the strongest ways to differentiate a personal brand.From Hustle to LifestyleMolly also shares what the success of the business has made possible.After beginning her career charging £100 an hour, she now describes consistently generating six figures a month while living in Portugal, raising her daughter, travelling with her family and building a business designed around luxury, adventure and comfort.But her advice to founders is important: busyness doesn't magically disappear as the company grows.You have to deliberately create the practices that reconnect you with yourself.For Molly, that's her sauna, journaling without screens and working out every day.Molly's One Piece of LinkedIn Advice“If you can't do it properly, hire help.”Because content carries a huge cognitive load — and as the founder, your job isn't necessarily to personally execute every part of your personal brand. It's to protect the ideas, stories and perspective that make that brand yours.And finally…Molly reveals one of the best embarrassing-founder stories we've had on the podcast yet: accidentally uploading a Loom recording to her course that continued for an entire hour while she emailed her dad, did her hair and shared all the gossip from her life with her grandma.About ten students saw it before she managed to take it down.A very good reminder:Always check where your Loom recording actually ended.Listen now to discover how Molly turned LinkedIn, storytelling and personal brand into a rapidly scaling agency — and why the future of founder-led marketing may have far less to do with creating more content and much more to do with becoming impossible to copy.Connect with Molly StovoldFind Lauren by searching Molly Stovold on LinkedInSupport the PodcastEnjoyed this conversation?Subscribe to Dawn of a New Era, share the episode with an ambitious founder and leave a rating or review wherever you listen to your podcasts.Your support helps more women discover the conversations, strategies and stories that can change the way they build their businesses and their lives.CHECK OUT THE PODCAST & APPLY TO BECOME A GUEST https://dawnmcgruer.com/podcastFOLLOW Dawn McGruer Instagram - https://www.instagram.com/dawnmcgruer/LinkedIn - https://www.linkedin.com/in/dawnmcgruerThis podcast uses the following third-party services for analysis: Podkite - https://podkite.com/privacy

Flow with Floyd
The Science of Never Giving Up with Jan Raeder

Flow with Floyd

Play Episode Listen Later Aug 25, 2026 75:58 Transcription Available


In this powerful episode of Flow with Floyd, Floyd sits down with Jan Raeder, wellbeing educator, keynote speaker, author, and “SelfCare Sensei,” for an inspiring conversation about resilience, purpose, and navigating life's setbacks.Jan shares insights from her book, Strive for M.O.R.E., built around four powerful principles: Meaning, Optimism, Relationships, and Engagement. Together, Floyd and Jan explore why setbacks are a natural part of life, how to learn from failure, when to push forward, and when it may be time to change direction.In this episode, we discuss:Finding meaning and purpose when life knocks you downTurning setbacks and failures into opportunities for growthThe power of optimism, relationships, and having the right support systemKnowing when “never give up” means changing your strategyHow to develop the skills and mindset needed to become more resilientAs Floyd says, FLOW means Find your purpose, Learn through the process, Overcome your setbacks, and Walk in your greatness.If you're facing a setback right now, this conversation is a reminder that a closed door may simply be pointing you toward a different opportunity.Connect with Jan RaederJan Raeder — SelfCare SenseiAuthor of Strive for M.O.R.E.Wellbeing Educator | Keynote Speaker | Resilience AdvocateContact: Please use Jan's official contact information provided in the episode materials. The source content available to me does not include her email address, website, or social media handles, so I don't want to invent or misstate her contact information. Listen, share, and subscribe to Flow with Floyd.And remember: Keep flowing. Keep growing. Keep walking in your greatness.Please let me know what you think of episode

The Good Enough Mompreneur Podcast
261. Small Business Marketing That Works: AI, Authenticity & Standing Out

The Good Enough Mompreneur Podcast

Play Episode Listen Later Aug 24, 2026 51:25


Send us Fan MailHow do you market your small business in the age of AI without losing the human connection that makes people want to work with you?In this episode of The Good Enough Mompreneur Podcast, Angela sits down with Deanna Dolecki, President of Blue Duck Agency, and Ashley Ruggieri, marketing specialist and co-host of the Ducks Unplugged podcast, for a relatable and practical conversation about what actually works in marketing today.With more than 20 years behind Blue Duck Agency, Deanna and Ashley bring a wealth of marketing experience—but this conversation goes beyond algorithms, social media, and AI.We talk about why authenticity and human connection matter more than ever, why social media shouldn't be your entire marketing strategy, how to identify the marketing channels that make sense for your audience, and why entrepreneurs need to stop chasing every new trend.We also get personal about motherhood and entrepreneurship, including the confidence and resilience we develop as moms, navigating different seasons of motherhood, setting boundaries, making space for ourselves, and embracing the "joy of missing out" (JOMO) instead of constantly trying to do it all.And if being visible on video makes you uncomfortable, you'll want to hear Deanna's candid story about facing one of her biggest fears after launching their podcast—and why she kept showing up anyway.What You'll Learn in This EpisodeWhy authentic marketing matters even more in the age of AIHow to use AI as a business tool without letting it replace your voice and creativityWhy social media is only one piece of a successful marketing strategyHow to choose marketing channels based on your audience, goals, and budgetWhy attracting ideal clients starts with knowing exactly who you're trying to reachHow to use trends without falling into "shiny object syndrome"Why testing, experimenting, and even failing are essential parts of business growthHow to stand out in a crowded marketplace through connection and authenticityWhy short-form video can be a powerful tool for small business ownersHow motherhood builds resilience, leadership, and self-trustThe importance of boundaries, self-care, and JOMO—the joy of missing outHow to move through the fear of being visible onlineConnect with Blue Duck AgencyLearn more about Blue Duck Agency and its marketing services at blueduckagency.com.Listen to Deanna and Ashley on the Ducks Unplugged podcast on your favorite podcast platform or find them on YouTube at @ducksunplugged.Have a question about working with Blue Duck Agency? Ashley invited listeners to reach out at ashley@blueduckagency.com.Connect with AngelaWant more support building a business that works with your life and season of motherhood?Visit mombusinesscoach.com to learn more about Angela's coaching, podcast, and resources for mom entrepreneurs.Follow Angela on social media: @mombusinesscoachIf you enjoyed this episode, subscribe to The Good Enough Mompreneur Podcast, share it with another mom entrepreneur, and leave a review. Your support helps more women discover conversations like this one.Reflection QuestionWhere are you putting pressure on yourself to do more in your business when what you really need might be to do what matters more intentionally?You don't have to be everywhere or get everything right the first time. Keep showing up, keep experimenting, and keep trusting what you're learning about yourself along the way.You are already more capable than you give yourself credit for. 

Fishing the DMV
Occoquan Reservoir Bass Fishing: Summer Baits That Get Bit

Fishing the DMV

Play Episode Listen Later Aug 24, 2026 43:38


Occoquan Reservoir can humble even experienced bass anglers—but when you understand timing, rotation, and the right summer presentations, the Rez can produce some incredible largemouth bass fishing.In this episode of Fishing the DMV, local angler and tournament winner Jake Ham breaks down how he approaches summer bass fishing on Occoquan Reservoir, one of Northern Virginia's most challenging and rewarding fisheries.Jake explains why simply finding good-looking water isn't always enough on Occoquan. Being in the right area at the right time can be the difference between going hours without a bite and suddenly putting multiple quality bass in the boat.We also dive into Jake's recent Occoquan Reservoir tournament win, where he caught an early three-fish limit before spending the rest of the day searching for the bigger bites needed to upgrade. Jake explains how practice helped narrow down productive areas, why he kept his bait selection simple, and how he was able to win by fishing shallow without relying on LiveScope.IN THIS EPISODE:Why Occoquan Reservoir bass fishing can be so humblingWhy timing and fishing productive areas in rotations can be criticalHow Jake approaches the reservoir during the dog days of summerFishing grass, standing timber, rock walls, shallow cover, and offshore structureWhy a drop shot has become one of Jake's confidence baitsUsing jigs and big worms for summer largemouth bassJake's tournament-winning shallow-water strategyHow he put together a tournament limit roughly 45 minutes after launchWhy tournament practice helped him narrow down his best areas and presentationsFishing areas around Fountainhead, Lake Ridge, Sandy Run, Bull Run, and the lower reservoirThe difference between fishing Occoquan from a boat and a kayakGiant largemouth, snakehead, flathead catfish, and some of the wild fish stories surrounding the RezNorthern Virginia tournament fishing and the local Occoquan bass communityJAKE'S TOURNAMENT-WINNING APPROACHDuring his Occoquan tournament win, Jake focused heavily on what he already had confidence in rather than constantly changing presentations.After launching from Lake Ridge Marina, Jake and his partner started in an area known as the Fingers and quickly put together their three-fish limit. As the morning bite slowed and summer heat set in, they rotated through additional areas before eventually finding the bigger fish needed to upgrade later in the day.Among the presentations discussed are the Bronco Bug, custom jigs, drop shots, and large plastic worms.One of Jake's biggest lessons from fishing Occoquan?Finding fish is only part of the equation. Timing can be everything.Jake Ham is a Northern Virginia angler who grew up fishing the banks of Occoquan Reservoir before eventually transitioning to fishing it from a boat.Please support Fishing the DMV on Patreon!!! https://patreon.com/FishingtheDMVPodcast If you are interested in being on the show or a sponsorship opportunity, please reach out to me at fishingtheDMV@gmail.com Green Top: https://www.greentop.com/ Jake's bait & Tackle Website: http://www.jakesbaitandtackle.com/  Fishing Pro Tech: https://www.facebook.com/FishingProTech Phone Number: (757) 566-1278 Email: lin@fishingprotech.us Fishing Pro Tech Address: 7812-A Richmond Road, Toano, VA, United States, 23168 Flint Financial Planning: https://www.flintfinancialplanning.com/ FITT Lures: https://bit.ly/4w5lgHtSupport the show

Television Times Podcast
Repeat Transmission: Jarred Christmas

Television Times Podcast

Play Episode Listen Later Aug 23, 2026 59:47


In this repeat transmission, Jarred Christmas explains how he has been navigating the comedy industry long enough to know that the only constant is that everything keeps changing — and has built a career on being good enough to keep up with it.Jarred Christmas is a comedian, actor, and writer originally from New Zealand, known for his sharp humour and charismatic personality across stand-up comedy and television.Why evolving as a performer is less of a choice and more of a survival strategyHow balancing family life with creative work changes the kinds of projects you take onWhy comedy can be used to engage with serious social issues — and when that works and when it doesn'tWhat resilience in a creative career looks like when the industry keeps shifting under youConnect with Jarred here:InstagramWebsiteFind us on social media — links on the About page. Hosted on Acast. See acast.com/privacy for more information.

The Tina Ramsay Show and Podcast
Stop building audiences and start borrowing them

The Tina Ramsay Show and Podcast

Play Episode Listen Later Aug 22, 2026 19:54


What if the audience you're working so hard to build already exists?In this episode, we challenge the idea that every entrepreneur, podcaster, author, speaker, or content creator has to grow an audience completely from scratch. Instead, learn how to strategically borrow established audiences by getting in front of communities that already contain the people you want to reach.Podcasts, TV shows, YouTube channels, conferences, magazines, online communities, collaborations, and other media platforms have spent years building trust with their audiences. When you bring genuine value to those platforms, you gain an opportunity to introduce your expertise, message, business, and podcast to people who may have never discovered you otherwise.But borrowing an audience isn't about using someone else's platform for free promotion. You serve their audience first. You bring value, build credibility, establish relationships, and then create a natural pathway for interested people to continue the relationship with you.What a borrowed audience actually isWhy building from zero isn't always the smartest growth strategyHow podcasters can grow by appearing on other podcastsFinding platforms that already serve your ideal audienceHow to pitch yourself without sounding promotional or desperateWhy collaboration can be more powerful than competitionTurning guest appearances into long-term relationshipsMoving people from a borrowed audience into your own podcast, email list, community, or business ecosystemHow one strategic appearance can create multiple opportunitiesYou don't always have to build the room. Sometimes you need to get invited into the right room.Borrow the audience.Serve the audience.Build the relationship.Then give people a reason to follow you home.CTR Media Network

Take It Personally
Your Referrals Are About to Run Out

Take It Personally

Play Episode Listen Later Aug 20, 2026 12:16


Getting started as a photographer can feel a little magical. Your friends and family book you, word starts to spread, and clients come in without you having to think too hard about marketing or positioning. But as your business grows, your prices increase, and you want to attract a more specific type of client, those early referrals may not fuel your business the way they once did.That doesn't mean your work suddenly isn't good enough or other photographers are better than you. It usually means your business needs what every growing business needs: clear positioning, consistent marketing, and a referral strategy you're actively steering. In this episode, I'm sharing why I will never fully rely on referrals, what happened when I took my own foot off the marketing gas, and how visibility helps you stay in the driver's seat of your business.We're talking:Why friends, family, and word of mouth can only take your business so farThe six-week lag I experienced after stepping away from marketingWhy good work alone is not a differentiatorReferrals as a byproduct versus a real strategyHow well-positioned marketing makes sales calls feel easierThe one lever you can pull when inquiries slow downLinks & Resources✨ Join Rebrand: My 12 month transformative brand program for photographers who want to attract and book more brand photography clients. Learn more here!

Women Who Execute with Jen Vazquez
345 | The Complete Pinterest Strategy For Service Clients On Repeat

Women Who Execute with Jen Vazquez

Play Episode Listen Later Aug 20, 2026 15:05 Transcription Available


Send us Fan MailMost service providers who try Pinterest either post randomly and quit when nothing happens, or post consistently without ever understanding how the full strategy connects. This episode is the full picture, the complete Pinterest strategy that works as a system, so Pinterest keeps sending you the right clients even on the weeks you barely touch it.In this episode:Why Pinterest is a search engine, not social media, and why that changes everything about your strategyHow to set up boards that act as amplifiers for every pin you postThe 5 places keywords matter most on PinterestWhat to actually pin, and why you're never creating brand new content just for PinterestWhy consistency beats volume, and the pace that actually works long termHow long it really takes to see traction, and why the first few months feel quietThe one metric worth tracking (hint, it's not impressions or saves)ALL THE LINKS MENTIONEDSupport the showWanna learn Pinterest with an expert there to help for only $37?  Pinterest Visibility Sprint is a 2-hour sprint with me live to optimize your Pinterest and create a marketing workflow Pinterest Visibility Sprint Here are some free things I've got coming up:Want your account audited? FREE Pinterest Audits LIVE on YouTube. Free Pinterest Masterclass

Women Who Execute with Jen Vazquez
344 | How to Future-Proof Your SEO with Video + AI w/ Georgie Kemp of Veed

Women Who Execute with Jen Vazquez

Play Episode Listen Later Aug 18, 2026 39:25 Transcription Available


Send us Fan MailIf your SEO strategy still lives only on Google, you're missing where your clients are actually searching. Georgie Kemp, who leads organic search at Veed, joins me to break down why traditional SEO isn't dying (the data says search is actually growing) and how AI search is opening up a whole new playing field for small businesses and service providers.In this episode we cover:Why heavy Google search actually increased even as AI search explodedWhether you still need SEO fundamentals in the age of ChatGPT and AI overviewsWhat "multi-surface optimization" means and how to do it without a huge teamWhy video is the most underestimated part of your marketing strategyHow to turn one 60 to 90 second video into five pieces of contentWhy you need to ask a second clarifying question when clients tell you how they found youA simple, free test and learn approach to AI search you can start this weekGrab Georgie's free guide on optimizing video for AI search plus Veed's Ultimate Guide to Video Marketing reportALL LINKED MENTIONEDSupport the showWanna learn Pinterest with an expert there to help for only $37?  Pinterest Visibility Sprint is a 2-hour sprint with me live to optimize your Pinterest and create a marketing workflow Pinterest Visibility Sprint Here are some free things I've got coming up:Want your account audited? FREE Pinterest Audits LIVE on YouTube. Free Pinterest Masterclass

The ChurchGear Podcast
From Wall Street to Exec Pastor: Budgeting & Tech Lifecycles [ServiceCrew Pt.2]

The ChurchGear Podcast

Play Episode Listen Later Aug 17, 2026 55:04 Transcription Available


How do you actually get your Executive Pastor to say "Yes" to new church tech gear? And on the flip side, what does your leadership team wish you understood about the church's finances?In this highly practical episode, we are joined by Pete Rodriguez, who shares his incredible journey of leaving his career during the Wall Street financial crisis to becoming an Executive Pastor. Pete brings his high-level financial expertise into the church tech world, breaking down exactly how to weigh a "want" versus a "need" when planning your AVL budget.ServiceCrew Resources LinkIn this episode you'll hear: 0:00 Intro: Pete Rodriguez Joins the Podcast!1:00 From the Wall Street Financial Crisis to Executive Pastor8:45 Budgeting: Weighing a "Want" vs. a "Need" in Church Tech11:45 Knowing When Your Church Should Actually Spend Money17:00 How to Pitch the Tech Gear Lifecycle to Your Executive Pastor21:30 Is It Time for a Budget Band-Aid or a Full Upgrade?26:00 Strategy: How to Stagger Your Gear Replacement Costs37:30 The Instant "Yes" and "No" for Church Tech Purchases44:00 Advice Pete Would Give to His Past Self as an XP45:00 What Every Executive Pastor Wishes Their Tech Director Knew47:00 What Every Tech Director Wishes Their XP KnewGet expert help and care on your next integration project with our friends at HouseRight here.  Get up to 80% off with our Barn Burner sale! Get 20% off the rest of our inventory with code BARNBURNER26.  Take our survey here and you'll get the full report emailed to you December 4th! Resources for your Church Tech MinistrySell Us Gear: Does your church have used gear that you need to convert into new ministry dollars? We can make you an offer here. Buy Our Gear: Do you need some production gear but lack the budget to buy new gear? You can shop our gear store here.  Connect with us: Sales Bulletin: Get better deals than the public and get them earlier too here!Early Service: Get our best gear before it goes live on our site here. Instagram: Hangout with us on the gram here! Reviews: Leaving us a review on the podcast player you're listening to us on really helps the show. If you enjoyed this episode, you can say thank you with a review! 

Queerly Beloved
Who's Holding the Phone: You or Your Parts?

Queerly Beloved

Play Episode Listen Later Aug 12, 2026 23:09


Send us Fan MailWhat if the things that hook you on your phone could actually teach you something about yourself?In this solo episode of Queerly Beloved, Wil shares insights from a recent intentional MDMA journey that led him into a deeper exploration of his relationship with technology, emotions, and different “parts” of himself.Through Internal Family Systems (IFS)–inspired parts work, Wil meets Ping Pong, a busy-body, stimulation-seeking part that wants him to experience everything life has to offer while also protecting him from difficult emotions. As well as Shy, a part that fears what might happen if Wil becomes too visible, successful, connected, or happy.As these parts begin to soften, a bigger realization emerges: the algorithms on our phones may be especially good at identifying—and hooking—the vulnerable parts of ourselves.What if the reels that trigger our envy, FOMO, desire, insecurity, outrage, or need for validation aren't just distractions? What if they can also become trailheads—opportunities to get curious about what is happening inside us?In this episode, Wil explores:How parts work can help us relate to ourselves with more curiosity and compassionThe connection between busyness, stimulation, and avoiding difficult emotionsWhy reaching for our phones can sometimes be an emotional protection strategyHow social media algorithms can hook and feed different parts of ourselvesCreating greater sovereignty and intentionality in our relationship with technologyAllowing sadness, anger, and fear to actually move through the bodyThe unexpected freedom that can come from realizing we don't have to fill every momentFour messages Wil has been carrying since the journey:It is safe to be here.It is safe to feel.It is safe to shine.It is safe to connect.This episode also offers a personal prelude to Wil's upcoming conversation with Shannon Algeo, author of The Power in Your Hands, exploring our individual and collective relationship with smartphones and technology.The next time you find yourself compulsively reaching for your phone or getting hooked by something in your feed, consider pausing before judging yourself.What part of you is getting hooked? What is it looking for? What might it be protecting you from? And what does it actually need?A note about this episode: Wil shares personal experiences with psychedelic medicines and altered states of consciousness. This conversation is offered for educational and personal-reflection purposes only and is not medical, psychological, or legal advice, nor is it intended to encourage anyone to engage in illegal activity.Learn more about Wil and his work here- https://www.wil-fullyliving.com/Support the show

The Harvest Growth Podcast
How a Family Maple Syrup Brand Scaled to 18,000 Retail Stores

The Harvest Growth Podcast

Play Episode Listen Later Aug 12, 2026 31:40


In this episode of the Harvest Growth Podcast, Jon LaClare sits down with Steve Anderson, president of Anderson's Maple Syrup, to explore how his family transformed a small farming operation into a nationally distributed brand available in nearly 18,000 retail locations.Founded in 1928, Anderson's Maple Syrup has remained a family-run business for nearly a century. Steve shares how the company expanded from delivering syrup to local stores in a van to working with major retailers such as Kroger, Albertsons, Safeway, and H-E-B.One of the company's biggest turning points came when Steve hired a hungry, growth-focused sales broker. Anderson's was already available in approximately 3,000 to 4,000 stores, but Steve credits this relationship with helping the brand secure roughly 15,000 additional retail locations. He explains why finding the right salesperson, broker, agency, or growth partner can completely change the trajectory of a business.Steve also reveals how Anderson's differentiated itself in a category where retailers often view competing products as interchangeable. By emphasizing its 100% American-made syrup and using a unique bottling process that preserves freshness and flavor, the company created clear reasons for buyers and consumers to choose its brand.The conversation also explores the operational challenges of running a seasonal business. Steve explains how Anderson's plans an entire year of inventory around a short maple harvest, maintains trusted relationships with independent producers, and balances supply, cash flow, storage, and demand without running out of product.In today's episode of the Harvest Growth Podcast, we cover:How Anderson's Maple Syrup grew from a local family operation to nearly 18,000 retail locationsThe sales relationship that helped the brand secure approximately 15,000 additional storesWhy hiring a hungry, growth-focused partner can transform a businessHow Anderson's broke into major national grocery chainsWhy clearly communicating your product's differentiation is criticalHow one additional production step created a noticeable advantage in freshness and flavorHow Anderson's plans inventory around a short and unpredictable harvestWhy long-term supplier relationships can become a competitive advantageHow maple sap travels from the tree to the grocery store shelfWhy direct-to-consumer growth requires the right fulfillment infrastructureHow NASCAR partnerships became part of the company's retail sales strategyHow a family business preserves its quality and values across multiple generationsAnd so much more!If you're building a consumer product, pursuing retail distribution, or looking for the right partner to accelerate your growth, this episode offers valuable lessons from a family business that has continued evolving for nearly 100 years.Want to learn more about Steve and Anderson's Maple Syrup?Visit AndersonsMapleSyrup.com to explore their products and learn more about the company's story.Do you have a brand you'd like to launch or scale?Visit HarvestGrowth.com to book a free consultation and learn how our team has helped generate over $2 billion in product sales.

The Thriving Therapreneur Podcast
Money Work For Therapists: How Money Mindset, Money Beliefs, And Business Strategy Create Sustainable Income (So You Can Charge With More Confidence) [Ep 110]

The Thriving Therapreneur Podcast

Play Episode Listen Later Aug 12, 2026 22:29


What if your income isn't being limited by your strategy, but by the money story running underneath it?The real challenge is not just learning how to make more money. It is becoming the version of you who can charge more, receive more, and hold more without guilt, fear, or self-sabotage.In this episode, I'm breaking down the subconscious money beliefs that keep therapists, healers, and wellness professionals stuck in undercharging, overgiving, and questioning whether they are allowed to want more. I share how your childhood programming, professional conditioning, and identity around money can quietly shape your client rates, sales conversations, and capacity for growth.You'll learn:Why your money mindset is not separate from your business strategyHow childhood money beliefs can keep showing up in your pricing and salesWhy therapists and healers often carry guilt around premium ratesHow to start identifying the money story running behind your business decisionsWhy money rewiring has to happen before more revenue can fully stickHow financial freedom starts with feeling safe to receive and hold more moneyIf you've been searching for money blocks, healer income, and a way to build a business that supports you without abandoning your values, this episode is your invitation to stop shrinking around money and start becoming the person who can hold the success you want.To building something irresistible, Carly

Building Brand Advocacy
Every brand wants advocacy, few are willing to actually build it. Here's how.

Building Brand Advocacy

Play Episode Listen Later Aug 12, 2026 29:19


In this week's episode of Building Brand Advocacy, Lindsey Gamble, creator economy strategist at IZEA,  unpacks the latest creator economy shifts, from B2B vs B2C creator strategy to behavioural psychology, and the value of content creators in the modern industry.We also delve into which brands are winning at advocacy right now, how to turn consumers into advocates, and the impact of showing up in AI-powered search.In this episode, we cover:The creator economy landscape; key trends, creator value, and why popularity is surgingB2B vs B2C creator strategyHow brands connect with consumers vs creatorsThe state of brand advocacy, who's doing it right, and how to earn itShowing up in AI-powered searchChapters00:00 Welcome to Cannes Lions02:38 Top Creator Trends05:30 B2B vs B2C Creators Explained11:21 Creator Tiers and Trust14:14 Everyone Is a Creator17:12 The Current State of Advocacy22:18 Earning Brand Love26:20 How AI Search Will Impact

Pilates Business Podcast
What Should You Actually Get From a Business Coach?

Pilates Business Podcast

Play Episode Listen Later Aug 10, 2026 50:36 Transcription Available


When you invest in a business coach, what should you really expect in return?A longer to-do list? More ideas? A formula that worked for someone else in a different market, with a different team and a completely different business model?I don't think so.Good business coaching should help you build a stronger business and become a smarter, more capable business owner. It should improve your profit, sharpen your decision-making, strengthen your systems and help you understand how every part of your studio works together.Because the goal is not to become dependent on a coach.The goal is to become more confident, more strategic and more in control of your growth.In this episode of The Pilates Business Podcast, I'm sharing my philosophy on business coaching and what boutique fitness studio owners should expect when they invest in support.We explore the difference between strategy and tactics, why there is no single formula for building a successful Pilates, barre or yoga studio, and why advice without context often creates more noise rather than more progress.Your marketing affects your sales. Your sales affect onboarding. Onboarding affects retention. Retention affects capacity. Capacity affects pricing. Pricing affects profit. And profit affects your ability to hire, lead and grow.Your studio is an interconnected business ecosystem. Great coaching should help you see the whole picture.In this episode, you'll learn:Why good coaching should build capability rather than dependencyThe difference between receiving advice and developing strategic judgmentWhy another studio owner's successful tactic may not work in your businessHow to evaluate the return on investment from business coachingWhy your goals, market, capacity, strengths and desired lifestyle should shape your strategyHow sustainable growth differs from chasing short-term revenueWhat questions to ask before choosing a business coach or coaching programWhy your energy and wellbeing are part of your business strategyThis episode is for Pilates, barre and yoga studio owners who are considering business coaching, questioning whether their current support is producing meaningful results or feeling overwhelmed by conflicting advice.The right coach should not simply tell you what to do next. She should help you understand why a decision makes sense, how it fits into the wider business and what trade-offs you need to consider.Ultimately, your business should become stronger through coaching—and so should you.If this approach resonates with you, learn more about Thrive, my business coaching program for boutique fitness studio owners who want to build profitable, sustainable businesses with stronger strategy, systems, leadership and financial performance.Visit springthree.com/thrive to learn more.Got a question for Seran? Add it here

Better Daily Shortcast
How Women Should Train Through Menopause | Part 2

Better Daily Shortcast

Play Episode Listen Later Aug 6, 2026 45:55 Transcription Available


Your body is changing—but it is not broken.In Part 2 of Menopause in the Light, Coach Alex examines one of the most powerful tools women have for navigating perimenopause and menopause: training.There is no magical “menopause workout,” and the fundamental laws of physiology have not suddenly stopped working. Squats still work. Progressive overload still works. Cardiovascular exercise still matters. But as a woman moves through this season, her training priorities may need to change.The goal is not to punish your body, desperately fight aging, or force your body to look the way it did at 27. The goal is capacity: the strength and endurance to work, serve, play, travel, love others, and say yes to whatever God places in front of you.In This EpisodeCoach Alex discusses:Why strength training should become a priority during perimenopause and menopauseThe difference between merely exercising and creating a meaningful training stimulusWhy women are still allowed—and often need—to lift challenging weightsHow progressive overload helps preserve muscle, strength, function, and independenceWhy walking alone is not a complete bone-strengthening strategyHow resistance training and appropriate impact can help protect bone healthThe importance of maintaining power, speed, balance, and the ability to reactWhy cardiovascular exercise still matters during and after menopauseWhether women in menopause should perform high-intensity interval trainingWhy walking remains one of the most valuable forms of daily movementHow to distinguish laziness from genuine under-recoveryWhat a practical week of training might look likeHow husbands and families can help women protect the time required to care for their bodiesWhy small beginnings still matter when pain, fear, or years of inactivity make training feel overwhelmingThe Fundamentals Remain, but the Priorities ChangeA strong menopause training plan should help a woman:Build and preserve muscleLoad and protect her bonesMaintain cardiovascular capacityPreserve power and balanceMove consistently throughout the dayRecover well enough to repeat the processThat may include two or three strength-training sessions each week, regular cardiovascular work, daily walking, appropriate intensity, bone-loading activity, and intentional recovery.The exact schedule will differ from woman to woman. The principle matters more than the calendar: begin where you are, train intelligently, and gradually ask your body to become more capable.A Deeper Reason to TrainTraining through menopause is not about worshiping the body. It is about preparing it.Your children may still need you. Your grandchildren may need you. Your husband, church, family, and community may need you. God may call you into work at 60 that you could not have imagined at 40.The goal is not simply to take up less space in the world. The goal is to become strong enough to live out your calling.As Proverbs 31 describes, a faithful woman “dresses herself with strength and makes her arms strong.” This is a picture of a woman prepared for her work—capable, strong, and ready.Every season of womanhood deserves intentional stewardship. Not only the easy seasons. Not only the young seasons.Get strong. Keep moving. Challenge your heart. Load your bones. Recover intelligently. Your body adapts to what you ask of it—so make sure you ask something of it.Continue Your Faithful Fitness JourneyGet the Faithful Fitness BookBegin building a biblical foundation for health, training, discipline, and stewardship with Coach Alex's 40-day devotional.Get the book:https://faithfulfitnessdevo.com/Join the Faithful Fitness CorpsTrain inside an intentional Christian community with exercise resources, program-building tools, coaching, challenges, encouragement, accountability, and people committed to becoming stronger together.Join the Corps:https://faithfulfitness.co/Menopause Assessment and Jumpstart SeminarReceive the menopause assessment and automatically reserve your place in the live Jumpstart Seminar designed to help you better understand this season and determine your next steps.Get started:https://faithfulfitness.co/menopauseBecome a supporter of this podcast: https://www.spreaker.com/podcast/faithful-fitness-with-coach-alex-vanhouten--5150768/support.

Warrior School
Training Era: How do I fit it all together?

Warrior School

Play Episode Listen Later Aug 5, 2026 45:45


We've spent the last six episodes talking about exercise selection, position, stability, force production, recovery, adaptation, and what training actually is.But now comes the question every woman asks:"Okay Amy... but how do I fit it all together?"The strength training.The walking.The Zone 2.The HIIT.The recovery.The nutrition.The big, beautiful life.In this final EP of The Training Era, I'm giving you the framework I use to help women build a training week that actually works. Because training should support your big beautiful life.What You'll Learn In This EP:Why most women feel overwhelmed trying to fit everything into their training weekThe difference between coaching and simply following a programWhy strength training should be the foundation of your entire training strategyHow to structure your week for:Strength trainingWalkingZone 2 cardioHIIT and sprint trainingRecoveryWhy more training isn't always better trainingThe real role of Zone 2 (and why it's more than just cardio)How to know when you're ready for HIIT and sprint workWhat to do when life gets busy and your training falls apartThe "minimum effective week" approachHow training should evolve through different phases and seasonsThe three key markers that tell you whether your strategy is actually workingPowerful Quotes“I don't need more information. I need clarity.”“Strength training is the anchor. Everything else fits around it.”“Programming is not coaching.”“The body you want is a byproduct of strength training.”“A framework is flexible. A prescription is not.”“Training should support your life, not consume it.”The Big Girl Lifts — Free Video SeriesYou've been told to lift heavy. But no one's taught you how.The Big Girl Lifts is a free video series where I teach you the six lifts that actually change your body — not just what they look like, but how to own them. How to get your body in the right position, create real stability, and produce the kind of mechanical tension that builds lean muscle, gets you stronger, and changes your body composition for good.Each lift is taught through the lens of the Training Hierarchy — position, stability, and force. So you stop accumulating fatigue and start creating the signal your body actually responds to.And because seeing is everything — film your lifts and send them to me. I'll personally review your technique and tell you exactly what I see.This is how we train properly, girl. Grab it here: https://warriorschool.co/the-big-girl-lifts/

On Top of PR
Applying leadership frameworks to AI

On Top of PR

Play Episode Listen Later Aug 4, 2026 45:59


Send us Fan MailIn this episode, Ken Jacobs, principal of Jacobs Consulting & Executive Coaching, joins host Jason Mudd to discuss how communications leaders can apply proven leadership principles to AI adoption.Tune in to learn more!Meet our guest:Our guest is Ken Jacobs, principal of Jacobs Consulting & Executive Coaching. Ken helps public relations, communications, and marketing leaders become more effective and inspiring leaders through executive coaching and consulting. Before launching his consulting practice, he spent 25 years in leadership roles at leading PR agencies. He also hosts Taking the Lead, a leadership video podcast, and writes the quarterly Taking the Lead column for the Public Relations Society of America's Strategies & Tactics publication.Five things you'll learn from this episode:1. How courageous leaders embrace AI2. Why every organization needs AI guardrails3. How leaders can build AI confidence4. Why listening leads to stronger teams5. How AI and human judgment work together Quotables"If you're not already deep in AI, you're behind, but it's also never too late." — Ken Jacobs“Walk the walk, not just talk the talk.” — Ken Jacobs“True leaders update their knowledge and fluency.” — Ken Jacobs“You as a leader have to be able to ask the right kind of questions.” — Ken Jacobs"Hire smart people and get out of their way." — Jason MuddIf you enjoyed this episode, please take a moment to share it with a colleague or friend. You may also support us through Buy Me a Coffee or by leaving us a quick podcast review.Guest's contact info and resources:Ken Jacobs on LinkedInJacobs Consulting & Executive Coaching websiteTaking the Lead PodcastHow to stay ahead of AI in communications and marketingFour leadership tips to guide you through uncertain timesAdditional resources:What sources feed generative AI answers?What Google AI Mode means for your PR and media strategyHow are AI tools changing PR jobs?Axia's AIVisibility serviceListen to more episodes of the On Top of PR with Jason Mudd podcast.Find out more about Axia Public Relations.If you like this episode, you're going to love this:The best argument for PR? Surprisingly, it's AI95% of AI citations come from PR content Managing communications and PR in the AI eraEmbedded AI: The future of PR and communication workflowsRecorded: July, 2026Support the showOn Top of PR is produced by Axia Public Relations, named by Forbes as one of America's Best PR Agencies. Axia is an expert PR firm for national brands.On Top of PR is sponsored by ReviewMaxer, the platform for monitoring, improving, and promoting online customer reviews.

How Not To Suck At Divorce
Divorce: The Most Expensive Word You Can Say to Your Lawyer Is "Okay".

How Not To Suck At Divorce

Play Episode Listen Later Jul 29, 2026 15:10 Transcription Available


silence divorce lawyers worthy suck expensive strategyhow processhow goalshow our family wizard soberlink your divorce coursejoin expensivethe
In the Nitty Gritty- Dedicated to women entrepreneurs juggling business, life, kids and everything else nitty gritty.

What if the next breakthrough in your business isn't another marketing strategy... but another conversation?As entrepreneurs, it's easy to believe that growth comes from doing more, posting more, emailing more, tweaking our website, or spending another afternoon behind the computer.But what if the very thing your business needs most isn't another hour at your desk?In this episode, Melissa shares a powerful lesson inspired by Brian Buffini's phrase, "Take the self out of self-employed," and explores why the most successful businesses aren't built in isolation, they're built through genuine relationships.Drawing from two recent experiences: hosting the inaugural Above the Barre dance educator conference and performing in a community dance production—Melissa reflects on where the real magic happens. Spoiler alert: it's rarely on the stage. It's in the conversations between the sessions, backstage, over coffee, and around the table.You'll also hear the story of a coaching client who came looking for more leads but left with something much more valuable: a fresh vision for growing her business by creating meaningful experiences instead of chasing more marketing tactics.In this episode, you'll discover:Why relationships are still your greatest business strategyHow meaningful conversations create opportunities algorithms never canWhy getting out from behind your computer may be the best marketing move you make this yearHow hosting a small event can attract your ideal clientsThe mindset shift from "I need more leads" to "I need more connection"If you've been feeling stuck, isolated, or like you're doing all the things without seeing the results you want, this episode is your reminder that business has always been, and always will be, about people.Resources Mentioned:✨ Take the Sweet Spot Assessment for a bird's-eye view of your business.✨ Book a complimentary Clarity Call to uncover your next best step and create a strategy that fits your business and your life.Because before your business grows...Your relationships do.Your GO-TO LINK for all things Visibility-: Google Business Profile Optimization, Your Visibility Audit, Your Rebel Woman Life Map™  and Your Sweet Spot Assessment. Love today's podcast?

Savvy Social Podcast
People Love Your Content... So Why Aren't They Buying?

Savvy Social Podcast

Play Episode Listen Later Jul 21, 2026 19:37


If you're creating content consistently but it's not leading to clients, this video is for you.One of the biggest marketing mistakes I see isn't bad content. It's businesses that have no clear path from "I just found you" to "I want to work with you."In this episode, I break down:Why content isn't your entire marketing strategyHow to build a client path instead of chasing more postsThe difference between content, funnels, and your marketing ecosystemSimple ways to audit your website, emails, and social mediaWhy people aren't taking the next step (even if they love your content)Whether you're a coach, consultant, service provider, or small business owner, you'll leave with practical ideas to make your marketing work together instead of feeling like disconnected pieces.

Building The Billion Dollar Business
Career Paths Are the New Retention Strategy

Building The Billion Dollar Business

Play Episode Listen Later Jul 21, 2026 10:47


The next generation of financial advisors and leaders are not asking for a job, they're asking for a future. Ray Sclafani explores why career pathing has evolved from a nice-to-have benefit into the most critical retention lever advisory firms have. Drawing on Deloitte's 2025 research showing only 6% of Gen Z and Millennials prioritize reaching a leadership position, Ray unpacks what ambition actually looks like today: growth, meaning, money, well-being, and a thoughtful pace of development.For advisory firm owners and leaders, the implications are direct. A firm with no clear development path doesn't stand still, it falls behind. This episode provides a five-part framework for building career pathways that work. Ray then shares a practical starting point: a single career conversation in the next 60 to 90 days that changes how your people feel about their future with your firm.The firms that provide honest visibility of a future worth building will retain more top talent, develop better leaders, and build more durable businesses.WHAT YOU'LL LEARN IN THIS EPISODEWhy the next generation defines ambition differently and what that means for retention strategyHow to define roles with clarity and purpose so every position has a visible pathwayThe single biggest mistake firms make when building career paths and how to avoid itWhy addressing AI's role impact directly is now a core part of career developmentHow to eliminate ambiguity around partnership so people stop guessing what it meansTHE FIVE-PART CAREER PATHING FRAMEWORKDefine the Roles. Establish clear purpose, expectations, and required skills for each position. Map progression pathways for advisors (from client service associate to enterprise leader), operations (specialist to enterprise operator), and leadership (people manager to executive leader).Define the Progression. Specify what it takes to move from one role to the next: technical skills, client relationship management, leadership capabilities, business development expectations, decision rights, and cultural behaviors. Specificity builds trust.Connect to Actual Development. Attach real development objectives to each progression step. Identify specific competencies that need improvement, not vague hopes. The manager's job is connecting today's work to tomorrow's opportunity.Address AI's Impact. Clarify which skills become more valuable (empathy, judgment, planning, decision making, communication, relationship leadership) and commit to training people to use AI responsibly. Don't let people wonder alone.Make Ownership Expectations Clear. Define passages to partnership, distinguish between producing and nonproducing partners, clarify income versus equity partnership, and spell out what business development, client retention, leadership, and enterprise thinking mean for ownership.REFLECTION QUESTIONS FOR YOUR LEADERSHIP TEAMCan every high potential employee at your firm see a future worth working toward?Where are career paths clearly defined, and where are they implied but not yet documented?Which roles will AI reshape first? And how are you preparing your team for that shift?Who needs a development conversation before they start taking calls from another firm?RESOURCES MENTIONEDDeloitte 2025 Gen Z and Millennial SurveySchwab 2025 Career Pathing ResearchCFP Board Career Pathway ResourcesClientWise Business Builders Academy™ClientWise Executive Coaching and Team DevelopmentBuilding the Billion Dollar Business is hosted by Ray Sclafani, founder and CEO of ClientWise, the financial services industry's leading executive coaching and team development firm for elite advisors and wealth management teams.Find Ray and the ClientWise Team on the ClientWise website or LinkedIn | Twitter | Instagram | Facebook | YouTubeBuilding The Billion Dollar Business

Develop Yourself
The Advice I'd Give My Own Kid About Getting Hired in Tech

Develop Yourself

Play Episode Listen Later Jul 20, 2026 18:08


Want to actually build agents and RAG systems like the ones I mention in this episode? That's exactly what we do inside Parsity's AI engineering program: https://parsity.io/ai-devI've been coding for nearly 12 years, I own and operate a coding bootcamp, and I've done over 1,000 free phone calls with people trying to break into tech. So this is the harsh advice I'd give you if you were my own kid. The stuff I can't really say on LinkedIn without getting flamed by people who've never worked a day in tech.The market for juniors is rough right now. That part is true. But most people trying to break in are doing the exact same thing as everyone else: building the same to-do app, obsessing over green dots on their GitHub, slapping "passionate junior developer" on their resume, and smashing LinkedIn easy-apply 1,000 times. That's your competition. And it's beatable.In this episode:Why "look junior, act passionate, wait for someone to take a chance on you" is a losing strategyHow to build real, verifiable experience when you have none (start an LLC, get actual users, stop building toy apps)The one skill that actually matters now, and why "I use Claude" is table stakes, not a differentiatorWhy agents and RAG are still wide open. Even senior and staff engineers mostly aren't doing this yetWhere the jobs actually are (small businesses and startups are hiring, big tech is slashing) and how to find them off LinkedInThe LinkedIn search-ranking trick most people ignoreWhy your timeline might take 2, 3, even 4 years, and why the ROI math still makes it worth itStop outsourcing your brain to ChatGPT before you've even built the skillTake it all with a grain of salt. It's one opinion. But I'll never tell you to do something I haven't done myself or seen work firsthand.Free resources I mention:Parsity AI Engineering Program: https://parsity.io/ai-devFree 5-Day AI Advisory Board course (build agents + RAG hands-on): https://www.parsity.io/5-day-ai-advisory-boardFree RAG project (better than most paid ones): https://www.parsity.io/ai-with-ragThe agent project I mention: https://www.parsity.io/ai-agentGusto Small Business Jobs Report (hundreds of thousands of net new small-business jobs this year): https://gusto.com/resources/gusto-insights/smb-jobs-report-june-2026My video on the entry-level hiring collapse, "Entry-level jobs didn't disappear. They moved. Got a question or something you want me to cover? Drop it in the comments. I get tons on YouTube but almost none on Spotify, and this is where the hardcore Develop Yourself crew lives. Comment away, it genuinely helps the show get found.

REI Rookies Podcast (Real Estate Investing Rookies)
The Mindset Framework Behind a $2.7 Billion Real Estate Portfolio w/ Trevor McGregor

REI Rookies Podcast (Real Estate Investing Rookies)

Play Episode Listen Later Jul 17, 2026 26:03 Transcription Available


Trevor McGregor lost his parents' home on one bad bet. Then he helped a client scale to $2.7B.Trevor McGregor spent over five years coaching for Tony Robbins, has invested in real estate for two decades, and has helped more than 45,000 people work through their business and their portfolios. Before any of that, he lost his family's home on a failed business bet and had to rebuild from nothing. In this episode, Trevor breaks down the mindset framework he now teaches investors, why most people jump straight to strategy and stay stuck, and how one client went from four single family homes to $2.7 billion in assets under management. If you feel capped on income, deals, or momentum, this episode is the mindset work underneath the strategy.Key topics:The 4S framework: state, story, standards, and strategyHow one client scaled from four homes to $2.7B in AUMWhy high performers have a "tax problem" real estate solvesThe three positions every investor sits in: maintenance, growth, or scaleFinding your zone of genius and building the right team around itGuest bio:Trevor McGregor is a high performance master platinum coach who spent over five years coaching for Tony Robbins. He's invested in real estate for two decades and has helped more than 45,000 people navigate their business, real estate, and franchise decisions. His book, Rich Beyond Belief, releases in August.Links:Trevor McGregor: trevormcgregor.com

Imperfect Marketing
Clips Are the Content | The Mindset Shift Every Podcaster Needs

Imperfect Marketing

Play Episode Listen Later Jul 16, 2026 12:14 Transcription Available


Send us Fan MailFor years, podcasters have treated clips as marketing.Record the episode. Pull out a few highlights. Share them on social media. Hope people click through to listen to the full conversation.But what if that's no longer how audiences consume content?In this episode of Imperfect Marketing, Kendra shares a story that completely changed her perspective on podcasting and content creation. After hearing a fellow podcast host describe being recognized for his clips rather than his actual podcast episodes, Kendra realized something important: for many people, the clip is the show.Today's audiences are discovering creators through TikTok, Instagram Reels, YouTube Shorts, and LinkedIn video. Many will never listen to a full episode, yet they still become part of your audience through short-form content.That realization raises an important question:If clips are often someone's first and only experience with your content, why are so many creators treating them as an afterthought?In this episode, Kendra explores:Why podcast clips have evolved from promotional assets into primary contentThe mindset shift every podcaster and content creator needs to makeWhy "finding clips in editing" isn't a reliable content strategyHow to identify your strongest clip moments before you hit recordCreating hooks that capture attention and stop the scrollUsing intentional clip cues during recordingBuilding self-contained ideas that work both inside and outside the full episodeHow short-form content is becoming the new discovery engine for podcastsWhether you're creating podcasts, videos, webinars, or social media content, this episode will help you rethink how your audience discovers and consumes what you create.Connect with KendraWhat makes you stop scrolling and watch a podcast clip?Kendra would love to hear your thoughts. Connect with her on LinkedIn or send her a message and share what grabs your attention when you're consuming content online.If you found this episode helpful, share it with another podcaster, marketer, or business owner who is looking to get more value from their content.Remember: the clips aren't just marketing anymore. They're the content. Looking to leverage AI? Want better results? Want to think about what you want to leverage?Check and see how I am using it for FREE on YouTube. From "Holy cow, it can do that?" to "Wait, how does this work again?" – I've got all your AI curiosities covered. It's the perfect after-podcast snack for your tech-hungry brain. Watch here

Strategy in Small Doses
Business Scaling Starts With One Thing Most Founders Skip [Ep. 373]

Strategy in Small Doses

Play Episode Listen Later Jul 15, 2026 24:40 Transcription Available


If you feel like you're working hard but not actually getting closer to your goals, this episode is going to show you exactly why. In this episode of The Real Truth About Business podcast, I'm breaking down the one foundational piece most service-based entrepreneurs skip when trying to scale: a clear, specific destination. This is for business owners who are stuck in a revenue plateau, trying different tactics, and still not seeing consistent business growth. After 9 years of experience, I can tell you this is rarely about needing more strategies. Inside this episode, I walk you through how defining your “North Star” transforms your business strategy, strengthens your pipeline, and simplifies your entire sales process so you can actually scale.What You'll Learn:Why most founders are stuck using tactics instead of real business strategyHow a clear “North Star” drives sustainable revenue growthThe difference between strategy, tactics, and direction in your businessWhy vague goals are slowing your sales process and pipelineHow to create a scaling plan that actually works for your businessWhy borrowing someone else's strategy is keeping you stuckEpisode Highlights:[00:00] Introduction: The cross-country road trip analogy[02:00] Why most business owners are “driving in circles”[04:00] The problem with vague goals like “I want to scale”[06:00] What a true North Star looks like in business[10:00] Real examples of specific, actionable business goals[14:00] Why copying someone else's roadmap doesn't work[18:00] Strategy vs. tactics: what most people get wrong[22:00] How to use your North Star to make better decisions[26:00] Why clarity simplifies your entire business strategy[30:00] Final thoughts on scaling and long-term growthKey Takeaways:Scaling Starts With a Clear DestinationHere's what I see constantly. Service-based entrepreneurs saying they want to “scale” or “grow,” but they can't clearly define what that actually means.After 9 years of working with business owners, I can tell you this is the biggest reason people stay stuck.If your goal is vague, your business strategy will be vague.And when your strategy is vague, your pipeline, pricing strategy, and sales process all become inconsistent. You're moving, but you're not moving in the right direction.That's why it feels like you're spinning your wheels.Your North Star Drives EverythingThe most important concept in this episode is your North Star.This is not a general goal. This is a specific, measurable destination.Not:“I want to hit six figures”“I want to scale”But:“I want to add $2,000/month in recurring revenue every month”“I want to pay off $1,000/month in debt from my business”“I need 4 qualified sales calls per month to hit my revenue goals”Inside the Focused Visionary Framework, this is what drives every decision across your Pricing, Pipeline, and Sales pillars.Because once you know exactly where you're going, everything else becomes clear.Most People Are Using Tactics Without StrategyThis is where things break down.You're asking:Should I post on Instagram?Should I start a podcast?Should I launch a workshop?But those are not business strategy decisions.Those are tactics.Tactics are just “turns” on the road. Without a clear destination, you can take all the right turns and still end up going in circles.That's why more effort doesn't always lead to more revenue growth.Borrowing Someone Else's Strategy Won't WorkThis is one of the biggest traps in the online space.You see someone else's roadmap and think:“That worked for them, so it should work for me.”But what you don't see is:Their starting pointTheir capacityTheir actual goalIf their destination is different, their strategy will be different.Trying to follow it anyway is like taking a scenic road trip when your goal is to get somewhere fast. You'll end up frustrated, delayed, and off track.Clarity Makes Decision-Making SimpleWhen you have a clear North Star, everything becomes easier.Every decision becomes a simple filter:Does this move me closer to my goal?Or does it take me further away?That applies to:OffersInvestmentsMarketing strategiesHiring decisionsThis is how you simplify your business strategy without constantly second-guessing yourself.Scaling Requires Strategic ThinkingAt a certain point, you cannot rely on trial and error anymore.Throwing spaghetti at the wall works early on.But if you want real business growth and consistent revenue, you need:Clear targetsDefined timelinesIntentional planningThis is the shift from operator mode to CEO mindset.And it's what separates businesses that grow from businesses that actually scale.You Don't Need More Strategy. You Need More ClarityThis is the truth.Most service-based entrepreneurs don't need another tactic, another funnel, or another platform.You need:A clear destinationA strategy aligned to that destinationConsistent executionThat's what creates momentum.That's what stabilizes your pipeline.And that's what allows you to scale without burning out.Resources MentionedSubscribe to Back Pocket Insights for FREEBook a CEO Strategy Call Learn more about The Missing Piece IntensiveLearn more about The Focused Visionary AcceleratorDownload the FREE Lead and Conversion TrackerSubscribe to the Sunday Morning Brew NewsletterAbout the Host:Michelle DeNio is a business strategist based in Sarasota, Florida, specializing in helping service-based entrepreneurs break through revenue plateaus using her Focused Visionary Framework. With over 300 podcast episodes and 9 years running her consulting business, she helps coaches, consultants, and service providers scale sustainably through strategic planning, pricing optimization, and sales process development.Connect with MichelleWebsiteThreads Instagram LinkedIn Facebook

HR Coffee Time
178 | (Day 3) The Strategic HR Sprint - Finding Your Strategic Focus

HR Coffee Time

Play Episode Listen Later Jul 15, 2026 8:34 Transcription Available


When there are dozens of things you could be working on, how do you decide what deserves your attention most?Welcome to Day 3 of The Strategic HR Sprint, a free five-day learning experience designed to help you strengthen your strategic thinking in just 10–15 minutes each day.Join The Strategic HR Sprint for free: brightskyhr.co.uk/sprintIn today's episode, you'll identify one important challenge to focus on for the rest of the sprint.Drawing on an insight from Richard Rumelt's book Good Strategy/Bad Strategy, Fay explains why good strategy isn't a long list of everything an organisation could do. It requires focus: understanding the challenges being faced and directing time and energy towards the ones that matter most.You'll explore different ways to identify a worthwhile challenge, whether that means looking at your organisation's strategy, reflecting on what you discovered about the external environment during Day 2, reviewing HR data or noticing the frustrations that repeatedly arise in conversations with managers and employees.Your chosen challenge doesn't have to affect the entire organisation. If you're earlier in your HR career, it could be something closer to your own role that you can influence. What matters is choosing an area where you have the opportunity to make a positive difference.In This Episode, You'll Learn:Why being strategic includes deciding what not to focus onHow to identify the challenges behind your organisation's strategic prioritiesWhere to look for ideas if your organisation doesn't have a clear or up-to-date strategyHow external trends, HR data and recurring workplace frustrations can highlight important challengesThe question that can help you decide which challenge to prioritiseWhy there isn't an optional AI prompt for today's activityChapters[00:00] Welcome to Day 3 of The Strategic HR Sprint[01:09] Recapping Days 1 and 2[01:30] What good strategy looks like in practice[02:52] Identifying one challenge worth focusing on[03:42] Using your organisation's strategy[04:43] What to do if the strategy isn't helpful[05:14] Learning from data and recurring frustrations[05:34] Choosing the challenge with the greatest potential impact[06:15] Why today's activity doesn't include an AI prompt[06:38] Share how you're getting onResources MentionedJoin The Strategic HR Sprint for free: brightskyhr.co.uk/sprintGood Strategy/Bad Strategy: The Difference and Why It Matters by Richard RumeltUseful LinksJoin the free Strategic HR SprintConnect with Fay Wallis on LinkedInThe Essential HR PlannerLearn about the Inspiring HR Leadership ProgrammeHelpful Episodes to Listen to NextEp 174 | Free 5-Day Strategic HR Sprint (Struggling to Be Strategic? This Will Help)Ep 176 | (Day 1) The Strategic HR Sprint - Building Your Strategic ConfidenceEp 177 | (Day 2) The Strategic HR Sprint - Seeing the Bigger PictureEp 179 | (Day 4) The Strategic HR Sprint - Look Beneath the SurfaceEnjoyed This Episode? Don't Miss the Next One!Sign up to the free weekly HR Coffee Time email to be notified each time a new episode is released – and get free career tips, tools, and resources.If you're taking part in The Strategic HR Sprint, Fay would love to hear how you're getting on. Leave a comment underneath the YouTube video, share your progress on LinkedIn and tag Fay, or reply to one of your daily sprint emails.Mentioned in this episode:Kara Connect - Help When It's Needed MostMenopause, grief, ADHD, relationship breakdown... Every day, employees dealing with these situations are turned away by their EAP because they didn't qualify for counselling. When someone finally asks for help, they deserve better. Visit Kara Connect, where no employee is ever turned away. Kara Connect

Insurance Town
A 90's Kid's Guide to Personal Branding

Insurance Town

Play Episode Listen Later Jul 9, 2026 27:11


In this episode of Insurance Town, we've got a Mayor Solo episode. No guest this week, just me and my fellow citizens of Insurance Town.Today, we're tackling a topic that I think has become way more complicated than it needs to be: personal branding.I'm going to challenge some of the biggest buzzwords in business and marketing today. What if "personal branding" is really just your reputation? What if authenticity is simply being true to yourself? What if networking is nothing more than making genuine friends?As a 90's kid, I don't think these ideas are new. I think we've spent the last twenty years creating new words for principles our parents were teaching us long before social media, LinkedIn, and personal branding became a thing.In this episode, we'll talk about how to intentionally build a reputation people trust, how to protect that reputation, why "fake it till you make it" is a dangerous philosophy, how to discover who you're uniquely called to serve, and why the strongest personal brands aren't manufacturedthey're built one promise, one relationship, and one act of integrity at a time.If you've ever wondered how to become known, trusted, and remembered without pretending to be someone you're not, I think you're going to enjoy this conversation.In this episode, you'll learn:Why your brand starts long before you ever have a "name brand"The difference between reputation and personal branding—and why it mattersWhy "fake it till you make it" may be holding you backHow being true to yourself is actually the easiest long-term branding strategyHow to identify the people you truly want to serveWhy trying to serve everyone weakens your reputationHow to define what you want to be known forWhy protecting your reputation sometimes means saying "no" to the wrong clientsHow one bad-fit customer can impact your culture, your team, and your future businessWhy networking is really about building genuine friendships, not collecting business cardsA simple way to talk about what you do without sounding like everyone elseHow to build a reputation that creates trust, referrals, opportunities, and long-term influenceSponsor Shout out:1FortAI is changing the insurance industry, but the biggest opportunity isn't just automation, it's having proactive digital teammates that help your agency work smarter every day. Learn more at https://1fort.com.Canopy ConnectEliminate manual data entry and create a better client experience with Canopy Connect. Their technology allows prospects and clients to securely share insurance information in minutes. Learn more at https://usecanopy.com/heath.VIVA Virtual SolutionsLooking to grow your agency without adding unnecessary overhead? VIVA Virtual Solutions connects insurance agencies with highly trained virtual professionals who can help you scale your operations while delivering exceptional service. Learn more at https://vivavs.com.

My Good Woman
190 |  REPLAY: Stop Asking AI to be your business therapist | Leadership, Delegation & Systems with AI Frameworks

My Good Woman

Play Episode Listen Later Jul 9, 2026 9:57 Transcription Available


Stop asking AI to fix your decision paralysis.It's not here to validate your feelings, tell you you're special, or magically solve your problems.Here's the trap I see founders fall into every day: dumping their overwhelm into ChatGPT like it's a digital therapist. But AI isn't your therapist, it's your most patient strategic partner.In this episode, you'll learn how to stop seeking validation and start demanding solutions. I'll show you how to use AI to structure priorities, evaluate options, and cut through emotional noise, so you trade paralysis for momentum.You'll discover:Why using AI as “therapy” keeps you stuck and slows your growthThe hidden costs of pouring your overwhelm into chat instead of asking for strategyHow to flip your prompts from feelings to frameworks and get clarity fastThree ways to use AI as a strategic partner so you move forward instead of spinning in indecisionThis episode at a glance:[00:00] – Why AI is not your business therapist[01:15] – How to ask for frameworks instead of feelings[02:45] – The real cost of seeking validation instead of solutions[05:00] – What to ask instead: strategic prompts that get real answers[07:30] – Three steps to transform your AI relationship this week[08:45] – Your business needs strategic decisions, not just validated feelingsResources and links mentioned in this episode:AI for Founders Playbook – Tools and prompts to help you make clear decisions, not emotional dumpsJoin the AI for Founders CommunityFree Culture Audit CallSend us Fan MailWant to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.

Savvy Social Podcast
Why I'm Going All-In on YouTube

Savvy Social Podcast

Play Episode Listen Later Jul 8, 2026 28:12


I'm going all-in on YouTube, and in this episode, I'm sharing why this platform is becoming a bigger part of my content strategy. I talk about what makes YouTube different from quick-scroll social media, how I'm thinking about long-form video, and why building a searchable content library feels like a more sustainable move for the way I want to market right now.YouTube has been sitting in the background of my marketing for a while, but lately, I've been rethinking what role it should play in the bigger picture.In this episode, I'm sharing why I'm going all-in on YouTube and what that decision means for my content strategy moving forward. This isn't about chasing another platform or adding more work just because everyone says video matters. It's about looking at how people discover, trust, and learn from businesses online, and choosing a platform that can support that for the long haul.I talk about the difference between content that disappears quickly and content that can keep working after you publish it, why YouTube feels different from social media feeds, and how I'm thinking about sustainability, discoverability, and depth in this next season of marketing.You'll hear:Why YouTube is becoming a bigger part of my marketing strategyHow long-form video supports deeper trust with your audienceWhy searchable content can feel more sustainable than always chasing the feedWhat I'm considering as I shift more energy into videoHow to think about platform decisions through your own capacity and goalsIf you've been wondering whether YouTube belongs in your marketing mix, or if you're tired of creating content that feels gone the second you post it, this episode will help you think through the opportunity with more clarity.This Episode is Sponsored By RiversideIf you're recording a podcast, interviews, or any kind of video content, Riverside is what I use to get high-quality audio and video without the tech headaches.Use my link to try Riverside: https://onlinedrea.com/riversideLinks and ResourcesWatch on YouTube: https://www.youtube.com/onlinedreaConnect with me on Instagram: https://www.instagram.com/onlinedrea/

Strategy in Small Doses
Q2 Lessons on Revenue, Gut Checks, and Coming Back to What Works [Ep. 372]

Strategy in Small Doses

Play Episode Listen Later Jul 8, 2026 31:34 Transcription Available


Tired of attending events that leave you inspired but unchanged? Same. That's why The Middle isn't built around speakers and note-taking. It's built around conversations, strategy, problem-solving, and real-time implementation with founders who are actively building businesses. You'll leave with more than inspiration. You'll leave with clarity, decisions, new friends, potential new clients and a plan.If your business felt messy, inconsistent, or just off this past quarter, this episode is going to normalize a lot of what you're experiencing. In this episode of The Real Truth About Business podcast, I'm walking you through my full Q2 debrief, the wins, the challenges, and the decisions that directly impacted my business strategy and revenue growth. This is for service-based entrepreneurs who are in a season where things aren't linear, where revenue might be flat, and where you're questioning what's actually working. After 9 years of experience, I can tell you this is part of business growth. Inside this episode, I break down what actually happened behind the scenes, what I learned about pricing strategy, offers, and pipeline, and how simplifying your business strategy is often the fastest way forward.What You'll Learn:Why revenue growth can feel inconsistent even when your business is workingThe difference between revenue and profit in real business strategyHow overcomplicating your offers and marketing impacts your sales processWhy simplifying your pipeline leads to more sustainable business growthThe role of intuition and decision-making in your business strategyHow to evaluate what's actually working in your businessEpisode Highlights:[00:00] Introduction: Q2 recap and what to expect[03:00] Podcast growth and audience expansion[06:00] Revenue vs. profit reality check[10:00] Event launches, cancellations, and lessons learned[15:00] The overwhelm of trying to be everywhere at once[20:00] Why simplifying marketing and content matters[23:00] Offer misalignment and creating from pressure[26:00] Losing clients and what it revealed[28:00] Restructuring offers and pricing strategy[30:00] Final reflections and moving into Q3Key Takeaways:Revenue Does Not Equal Business SuccessHere's what I see constantly. Business owners hitting higher revenue months and assuming that means everything is working.After 9 years of working with service-based entrepreneurs, I can tell you that's not always true.This quarter was a perfect example of that.I had one of my highest revenue months followed immediately by one of my lowest. And even in that high revenue month, a large portion of that money was allocated to expenses tied to events.Which means it wasn't profit.Inside the Focused Visionary Framework, this is a Pricing and Profitability conversation. If you don't understand where your money is going, your revenue growth doesn't actually translate into business growth.More Strategy Isn't Always the AnswerThis is where things really started to break down.I tried to be everywhere:InstagramTikTokThreadsEmailPodcastAnd what happened?I completely overwhelmed myself.There is a limit to how much content one person can create, even when you're “repurposing.”And when your business strategy becomes too complex, your execution slows down.This is where most service-based entrepreneurs get stuck. They think more visibility equals more revenue, but without a clear sales process and aligned strategy, it just creates noise.You Cannot Force Offers That Aren't AlignedOne of the biggest lessons from Q2 was around creating offers from pressure instead of intention.I launched something because I felt like I “needed” it, not because it made sense.And it didn't land.Not because the idea was bad, but because it wasn't aligned.This is something I see constantly. Business owners creating offers to fix perceived gaps instead of looking at what actually works.And when your offers aren't aligned, your sales process becomes harder than it needs to be.Simplifying Your Business Strategy Changes EverythingThe biggest shift in this quarter was coming back to what actually works.Not what's trending.Not what everyone else is doing.Not what feels like the “next level.”But what actually works for me.For me, that looks like:Relationship-based marketingLong-form contentDirect conversationsSimpler offer structureAnd when I simplified:My energy came backMy clarity came backMy strategy became sustainable againYour Buyers Need FlexibilityThis was one of the most important realizations.I was offering a 12-month commitment because it made sense on paper.But in reality, it was creating resistance in my sales process.So I changed it.Now there's a lower barrier to entry, more flexibility, and a structure that actually supports how people make buying decisions.This directly impacts your conversion rate. Because your pricing strategy isn't just about numbers, it's about accessibility and trust.Growth Doesn't Always Look Impressive on PaperThis is the truth most people don't talk about.On paper, this quarter wasn't the most impressive:Revenue was relatively flatThere were setbacksThere were pivotsBut behind the scenes:Clarity increasedAlignment improvedStrategy strengthenedAnd that is what sets up the next level of revenue growth.Coming Back to What Works Is the StrategyAt the end of the day, this is what this episode is really about.You don't need more complexity.You don't need more strategies.You don't need more offers.You need to:Look at what's workingLet go of what isn'tSimplify your business strategyThat's how you create consistency.That's how you stabilize your pipeline.And that's how you build a business that actually supports long-term growth.Resources MentionedSubscribe to Back Pocket Insights for FREEBook a CEO Strategy Call Learn more about The Missing Piece IntensiveLearn more about The Focused Visionary AcceleratorDownload the FREE Lead and Conversion TrackerSubscribe to the Sunday Morning Brew NewsletterAbout the Host:Michelle DeNio is a business strategist based in Sarasota, Florida, specializing in helping service-based entrepreneurs break through revenue plateaus using her Focused Visionary Framework. With over 300 podcast episodes and 9 years running her consulting business, she helps coaches, consultants, and service providers scale sustainably through strategic planning, pricing optimization, and sales process development.Connect with MichelleWebsiteThreads Instagram LinkedIn Facebook

The International Risk Podcast
Episode 378: Climate Change and the Future of War: Energy, the Arctic, and Military Readiness

The International Risk Podcast

Play Episode Listen Later Jul 3, 2026 31:40


In this episode of The International Risk Podcast, Dominic Bowen speaks with Dr Duncan Depledge about climate change and its growing impact on the world's militaries.This conversation looks at the geopolitics of the Arctic, the role of energy and logistics in warfare, and the growing competition across the High North, exploring how environmental change has become a central concern in defence planning. Duncan explains why it is a problem for militaries today rather than in the future, and why armed forces now treat a warming world as a practical operational challenge instead of a distant environmental one. The discussion examines whether militaries can decarbonise without compromising readiness and combat effectiveness, and why energy is both a necessity and a vulnerability in war. We also explore NATO's growing engagement with climate security, the rising competition for the critical minerals that green technologies depend on, and why the Arctic, the Baltic, and Northern Europe are now closely connected. The conversation explores:Whether the Arctic is the new central theatre of military strategyHow energy transitions create both resilience and vulnerabilityThe role of critical minerals and resource competition in future conflictWhy climate change is a present-day defence issue, not a future one Dr Duncan Depledge is Senior Lecturer in Geopolitics and Security at Loughborough University, specialising in climate security, defence policy, and Arctic geopolitics. He has advised the Ministry of Defence, NATO, and the European Commission, and previously served as Special Adviser to the House of Commons Defence Committee for its inquiry into UK defence policy in the Arctic.  The International Risk Podcast brings together global experts, frontline practitioners, and senior decision-makers to explore the forces transforming our world — from geopolitical instability and organised crime to cybersecurity threats and hybrid warfare.  Dominic Bowen is the host of The International Risk Podcast and one of Europe's leading experts on international risk and crisis management. He advises CEOs, boards, and senior executives across Europe on how to prepare for uncertainty, navigate crises, and build strategic resilience in an increasingly volatile world. #Geopolitics #ClimateChange #Arctic #NATO #Defence #Military #HighNorth #Baltic #CriticalMinerals#EnergySecurity #China #ClimateSecurity #PoliticalRisk #InternationalRisk #StrategyTell us what you liked!

Unbusy Your Life
The Cost Of Chronic Willpower

Unbusy Your Life

Play Episode Listen Later Jun 24, 2026 18:54


Have you ever wondered why working harder doesn't always lead to feeling better?As entrepreneurs, we're often praised for our determination, resilience, and ability to push through discomfort. But what if the very thing you've relied on to achieve success is quietly draining the energy and capacity you need to sustain it? I want you to ask yourself—how often are you pushing past your body's signals instead of listening to what they're trying to tell you?In this episode of Success Genius, I explore the hidden cost of chronic willpower and why constantly overriding fatigue, resistance, and stress isn't a sustainable strategy for long-term success. We dive into the science behind nervous system regulation, the physiological effects of chronic stress, and why high achievers often mistake survival mode for peak performance.Join me as we uncover a powerful truth: ambition isn't the problem—chronic override is. When you learn to treat your body's signals as valuable data instead of obstacles to overcome, you create the conditions for sustainable growth, better performance, and a healthier relationship with success. Because true achievement isn't about forcing yourself to keep going—it's about building the capacity to thrive for the long run.Topics covered in this episode include:The hidden physiological cost of relying on willpower to push through exhaustionWhy chronic nervous system override can lead to burnout, fatigue, and decreased performanceThe difference between willpower as a short-term solution and regulation as a long-term strategyHow to conduct a body budget audit and identify what's draining your energyReady to stop running on determination alone? Tune in and discover how nervous system regulation can help you sustain your ambition, protect your well-being, and build success without sacrificing yourself in the process.Resources Mentioned:Get The Book:  https://book.neillwilliams.com/bookLearn More About TEAM90:  https://neillwilliams.com/team90Book A Team Turnaround Call:  https://neillwilliams.com/team-turnaround-callContact Us: support@neillwilliams.com

The Executive Compensation Podcast
Is Your Incentive Plan Actually Tied to Strategy?

The Executive Compensation Podcast

Play Episode Listen Later Jun 23, 2026 40:38


What happens when an incentive plan looks polished on paper but has quietly drifted away from the business strategy it was supposed to support?In this episode of The Executive Compensation Podcast, Ryan Harvey, Virginia Rhodes, and Darren Moskovitz unpack how compensation committees can tell whether an incentive plan is truly reinforcing long-term value creation or simply rewarding motion, tradition, or internal comfort.The conversation explores the tension between shareholder value, executive behavior, financial metrics, strategic carve-outs, discretion, peer alignment, and transformation. Ryan, Virginia, and Darren discuss why incentive design should be tested against business strategy, why more metrics do not always create more clarity, and why the most defensible plans are often the ones that balance simplicity with judgment.In this episode, you will learn:How compensation committees can test whether incentive plans still support strategyWhy strategic outcomes and strategic behaviors are not always the same thingWhen non-financial or strategic metrics make sense inside an incentive planHow often committees should revisit incentive plan designWhy peer alignment should inform decisions without replacing business strategyHow disclosure changes may affect plan design, discretion, and long-term incentivesGood governance is not about having the most complex plan. It is about having one that management, shareholders, and the board can understand and defend over time.Subscribe for new episodes from Meridian Compensation Partners.Visit https://meridiancp.com to learn how Meridian works with boards on executive compensation decisions they can stand behind.

Bridge the Gap: The Senior Living Podcast
Senior Living's Labor Crisis and the Fix Operators Are Missing | Matt Strange

Bridge the Gap: The Senior Living Podcast

Play Episode Listen Later Jun 22, 2026 20:54 Transcription Available


The senior living workforce conversation is changing fast, and operators who adapt now will have the advantage moving forward. In this episode of Bridge the Gap, Josh and Lucas sit down with Matt Strange, COO of Procare HR, to unpack the evolving labor landscape in senior housing and what operators must do to attract, retain, and engage frontline teams. Matt shares why predictable scheduling may be one of the biggest hidden drivers of employee retention, revealing ProCare HR's research around the “14-day scheduling sweet spot” that improves attendance, reduces turnover, and creates workforce stability.Key Ideas:The current state of the senior living labor market in 2026Why predictable scheduling improves retention and attendanceThe “14-day scheduling” workforce strategyHow geography impacts workforce expectationsCompeting against retail, logistics, and remote work opportunitiesWhy culture matters more than compensation aloneThe connection between employee engagement and resident experienceLeadership strategies for rapidly growing operatorsThe role of AI and workforce technology in senior livingHow labor analytics can help prevent turnover and burnoutMeet the Hosts:Josh Crisp: https://www.linkedin.com/in/joshcrispsocial/Lucas McCurdy: https://www.linkedin.com/in/lucasmccurdyseniorlivingfan/Connect with Our GuestMatt Strange: https://www.linkedin.com/in/strangem/ Learn More about the Procare HRhttps://procarehr.com/Produced by Grit and Gravel Marketing.Become a sponsor of Bridge the Gap.

Million Dollar Flip Flops
209 | Smart Capital, Bigger Thinking, and Scaling Entrepreneurs the Right Way with Steve Walsh

Million Dollar Flip Flops

Play Episode Listen Later Jun 16, 2026 18:03


In this episode of Million Dollar Flip Flops, Rodric sits down with private equity investor Steve Walsh for a conversation about what it really takes to grow a business beyond the next plateau.Steve shares how he helps entrepreneurs think bigger, build stronger companies, and avoid the common mistakes that keep them stuck at two, three, or even ten million in revenue. The discussion explores mindset, customer understanding, culture, capital, and why the right investor can bring far more than money to the table.From there, Rodric and Steve dive into the difference between smart capital and dumb capital, the importance of hiring A players, and why communication with investors matters more than most founders realize.This is a practical, high-level conversation about growth, leadership, and building a business with the right people around you.In This Episode, You'll LearnWhy many entrepreneurs get stuck before their next levelHow to think bigger than your current revenue targetWhy mindset is often the first bottleneck to growthThe difference between smart capital and dumb capitalWhy the best investors bring doors, systems, and strategyHow to build a culture that attracts A playersWhy customer understanding matters before capitalWhat entrepreneurs often get wrong about their investorsHighlights & Timestamps[00:00] Tell your investor the truth Steve opens with a blunt truth: the things you least want to tell your investor are often the things they most need to know.[01:00] Meet Steve Walsh Steve shares that he works in private equity and focuses on investing in entrepreneurs and helping them reach the next level.[02:00] Why 10X thinking matters He explains why he believes 10X growth is not harder than 2X growth—it just requires a different mindset.[03:00] Special snowflake syndrome Rodric and Steve discuss how entrepreneurs often believe their market is different, when in reality the core principles of business still apply.[04:00] Culture can solve hiring problems Steve shares an example of a company that believed it could not find talent, and explains how better culture can attract people away from competitors.[05:00] Shiny object syndrome The conversation shifts to the trap of spending capital on things that do not move the business forward.[06:00] Start from the end and work backward Steve explains why entrepreneurs should begin with the end goal in mind and then reverse-engineer the path.[07:00] The Magnet and sales fundamentals Rodric connects the conversation to sales and marketing, explaining how many founders neglect the basic “magnet” that attracts customers.[08:00] Why builders struggle with sales They discuss how many builders and contractors are excellent at building but weak at sales, marketing, and customer messaging.[09:00] Smart capital vs. dumb capital Steve explains the difference between money alone and strategic money that brings expertise, relationships, and systems.[10:00] Partnership, not transaction The best investors, Steve says, are true partners who want to help founders succeed beyond the check they write.[11:00] Tell your investor the hard stuff He emphasizes that many founders hide problems from investors when those are exactly the issues that need to be surfaced.[12:00] Why the right investor changes everything Rodric and Steve compare smart capital to strategic help like networks, expertise, and market access.[13:00] A players need a big mission Steve explains why top performers need a meaningful challenge or they will get bored and leave.[14:00] The book and where to find Steve Steve shares where listeners can find his book and connect with him.[15:00] The family man question Steve answers the signature question: businessman with a family or family man with a business?[16:00] Energy, time, and personal alignment He shares how he looks at both business life and personal life when evaluating entrepreneurs.[17:00] Closing thoughts on priorities Steve closes by reinforcing that personal and professional priorities always show up in the calendar and the bank account.Notable Quotes“Most of the things you do not want to tell your investor are the things you need to be telling your investor.” – Steve Walsh “10X it is just as easy as 2X it.” – Steve Walsh “The bigger picture is always bigger than what they see.” – Steve Walsh “Start from the end. Start from where you want to go and work backwards.” – Steve Walsh “Smart capital opens doors you probably never could open on your own.” – Steve Walsh “If you want A players, you need a big goal.” – Steve WalshConnect with Steve Walsh

Arts To Hearts Podcast
Will I ever make it as an artist? | S6E5

Arts To Hearts Podcast

Play Episode Listen Later Jun 16, 2026 17:32


There's a question that follows almost every artist. Some days you barely notice it. Other days it's the loudest thing in the room. But it's always there: Will I ever make it?Will anyone see my work? Will I ever become the artist I imagine myself to be? And the hardest part there's no report card, no promotion, no guaranteed timeline. Just you, your work, and a lot of uncertainty.In this solo episode, Charuka Arora Founder of Arts to Hearts Project talks through the question every artist is too afraid to say out loud and the quiet myths we carry about what "making it" is supposed to look like. After working with thousands of artists through Arts to Hearts Project, she's noticed something: most artists don't quit because they lack talent. They quit because they're exhausted by the story, they're telling themselves about where they should be.This is an honest, gentle conversation about success, comparison, burnout, and the small belief that keeps real artists going.In this episode:Why most artists are struggling with uncertainty, not with their artThe guilt of doing "five jobs at once" and why the system was never built to be kept up withMyth #1: that success happens overnight (and what's really underneath every "overnight" story)Myth #2: that success looks the same for everyoneMyth #3: that more is always betterWhy play and "bad work" matter more than strategyHow to let jealousy become a compass instead of a woundThe one question worth more than "Will I ever make it?"If you've ever felt behind, invisible, or quietly afraid you'll never get there this one's for you.Press play. Then go make the thing you'd make even if nobody noticed.

The Soul Trap
UNCOVERING THE TRUTH: Banking Wars, Prophecy, & The Beast System | Nothing But The Truth

The Soul Trap

Play Episode Listen Later Jun 13, 2026 44:32


Join us as we sit down with Caleb Collier of  @churchandstate1776 and discuss the hidden connections between global geopolitics, leadership shifts, and ancient prophecy.Today, we are going down the some of the same paths of  @RonPaulLibertyReport and analyzing the massive shifts occurring across the geopolitical landscape and within our own borders.Forget what  @TuckerCarlson and  @BenShapiro have to sayand get a good dose of the truth from  @TheSoulTrap . In this episode we cover:The Uniparty Reality: Why foreign intervention keeps expanding, regardless of who is in office.The Central Bank Grid: The connection between global financial integration and prophetic frameworks.The "Info-Flooding" Strategy: How an overwhelming wave of public data is intentionally designed to create fatigue and apathy in the younger generation.A Spiritual Assessment: Investigating the shift in modern leadership, esoteric influences, and theological blind spots in the contemporary church.We don't stick to the mainstream talking points here. We do our own homework, analyze history, and look at the world through a constitutional and theological lens.

David Neagle | The Successful Mind Podcast
Hope Is Not a Strategy: How to Thrive Inside the Problem

David Neagle | The Successful Mind Podcast

Play Episode Listen Later Jun 1, 2026 11:51


https://media.blubrry.com/thesuccessfulmindpodcast/media.blubrry.com/thesuccessfulmindpodcast/ins.blubrry.com/thesuccessfulmindpodcast/TSM727_MDM_May16_26.mp3   Hope is not a strategy — and I think most people know this somewhere deep down, but they’ve never stopped to examine what it’s actually costing them. In this episode, I use the extraordinary true story of Ernest Shackleton’s 1915 Antarctic expedition to show exactly what it looks like when a leader refuses to let hope become the plan — and what happens instead.Hope Is Not a Strategy: The Lesson Shackleton Already KnewWhen Shackleton’s ship, The Endurance, became locked in Antarctic ice in 1915, there was no rescue coming. No technology. No timeline. What he understood — and what Viktor Frankl later documented in Man’s Search for Meaning — is that people who attach their emotional survival to a hoped-for outcome are the most fragile people in the room. Frankl could identify the prisoners who would die first in the concentration camps. They were the ones who had pinned everything to a specific date — Christmas, a promised release. When that date passed, they fell apart. So did Shackleton’s carpenter, who began to spread dissent among the crew. Shackleton stopped it immediately. He understood that one person’s emotional collapse, if left unchecked, could kill everyone. The lesson isn’t that hope is bad. It’s that hope as your primary psychological strategy is dangerous. It keeps you on the edge of fear — one disappointment away from crashing. Hope Is Not a Strategy — Present-Moment Living IsWhat Shackleton’s crew did instead is something I’ve watched the most successful people I’ve ever coached do in their own lives. They didn’t just survive Antarctica — they lived there. They played football on the ice. They put on theatrical performances. They took care of their sled dogs. They chose to make the experience of being where they were as full and human as possible, while using the goal of getting home as direction — not salvation. I see this same pattern play out for entrepreneurs and business owners every week. When a sale falls through, when the numbers don’t match the picture in your head, when you get a bad review or a rejection — the people relying on hope crash. The people living fully in the moment, with understanding and awareness instead of hope, stay stable. That stability is what keeps your frequency aligned with what you’re building. When your emotions drop, your vibration drops, and you begin attracting more of what you don’t want. What Disappointment Is Really Telling YouDisappointment is a hidden expectation. Every time you feel it, it’s a signal that somewhere underneath, you were relying on a specific outcome to be okay. That’s hope doing its quiet damage. The shift I’m teaching here is from hope to understanding — from ‘I’m surviving until things change’ to ‘I’m fully alive in what is, while moving toward what’s next.’ Your goal gives you direction. But who you become in the journey is the whole point. If you’ve been riding the emotional highs and lows of your business or your life — this episode is the conversation that reorients everything. Episode 66 – Hope is Not a Strategy Episode 575 – Why Successful Business Owners Should Celebrate Their Failures Episode 648 – Navigating Change You are successful on paper… but why doesn't it feel like freedom?In August, I'm bringing together a group of driven entrepreneurs for a 2-day business intensive where we strip away the fear, resistance, and patterns that quietly cap your growth, and get you clear on your next breakthrough.Together, we'll uncover what's been holding you back, claim the freedom you've been chasing, and walk away with the clarity and courage to lead your business — and your life — on your terms.And because business growth isn't just about mindset, Steph Tuss is teaching a special marketing session on the latest business-building tactics that are working now. She'll also answer your most pressing marketing questions.Seats are limited. If you want in, secure yours now. If you like the show, would you be so kind as to leave us a short review on Apple Podcasts? It takes less than a minute and really makes a difference in helping me spread the Successful Mind message around the globe.  LEAVE A REVIEW Check out David's book! Get Your Copy Today! Miss anything? Don't forget to subscribe to the show to keep up with your own successful mindset. We're available wherever you listen to podcasts:   Apple Podcasts Spotify Pandora iHeartRadio Amazon Music Life is Now wants you to get SOCIAL! You can find us on the following platforms:  Facebook X-twitter Instagram Linkedin Youtube The post Hope Is Not a Strategy: How to Thrive Inside the Problem appeared first on The Successful Mind Podcast.

The GaryVee Audio Experience
How to Use AI as a Strategic Thinking Partner

The GaryVee Audio Experience

Play Episode Listen Later Apr 7, 2026 27:51


In this episode of Tea with GaryVee, I dive deep into why you need to stop overvaluing other people's opinions and start forgiving yourself for your failures. Whether it's a business that didn't take off or a personal mistake, I explain why "peacocking" and worrying about your neighbors' judgment is stalling your growth. I also discuss my early predictions for live shopping and how I'm currently using AI tools as strategic thinking partners to stay ahead of cultural trends.You'll learn about:The "Insanity" of Beating Yourself Up After FailureWhy Richard Pryor Would Have Crushed Social MediaUsing AI (Claude, Gemini, ChatGPT) for StrategyHow to Heal from Toxic, Insecure RelationshipsThe Reality of Accountability in any Economic System