Podcast appearances and mentions of summer felix

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Best podcasts about summer felix

Latest podcast episodes about summer felix

Backstage Business
Five Marketing Ways to Establish Your Business Expertise and Authority with Summer Felix-Mulder

Backstage Business

Play Episode Listen Later Oct 6, 2022 26:19


If you want people to see your brand as the authority in your industry, it feels like testimonials are the only way and the only path to making that happen. But what if you are a brand new company? What if you are a total startup with a brand new offer, and you just haven't had the opportunity to rake up those dozens of great testimonials? Leverage alternative marketing tools to position your company as the go-to expert in your niche. Today, we discuss five of them you can use to grow your business.

Video Marketing Secrets | Simple Strategies for Outrageous ROI
Five Marketing Ways to Establish Your Business Expertise and Authority with Summer Felix-Mulder

Video Marketing Secrets | Simple Strategies for Outrageous ROI

Play Episode Listen Later Oct 6, 2022 26:19


If you want people to see your brand as the authority in your industry, it feels like testimonials are the only way and the only path to making that happen. But what if you are a brand new company? What if you are a total startup with a brand new offer, and you just haven't had the opportunity to rake up those dozens of great testimonials? Leverage alternative marketing tools to position your company as the go-to expert in your niche. Today, we discuss five of them you can use to grow your business.

Backstage Business
Three Marketing Videos That Will Make Your Customers Love You with Summer Felix-Mulder

Backstage Business

Play Episode Listen Later Sep 23, 2022 17:34


Video marketing is about promoting each video you create for maximum ROI, getting as many views on your video content as humanly possible, or maybe even going viral so your message can touch thousands of people. But you also want to produce videos that only one person will ever get to see, which are essential to your business's success. In this episode, Summer Felix-Mulder shares her top three types of videos that will help you implement personalized and nurturing videos in your marketing strategy, make you stand out, and convert more customers.

Video Marketing Secrets | Simple Strategies for Outrageous ROI
Three Marketing Videos That Will Make Your Customers Love You with Summer Felix-Mulder

Video Marketing Secrets | Simple Strategies for Outrageous ROI

Play Episode Listen Later Sep 23, 2022 17:34


Video marketing is about promoting each video you create for maximum ROI, getting as many views on your video content as humanly possible, or maybe even going viral so your message can touch thousands of people. But you also want to produce videos that only one person will ever get to see, which are essential to your business's success. In this episode, Summer Felix-Mulder shares her top three types of videos that will help you implement personalized and nurturing videos in your marketing strategy, make you stand out, and convert more customers.

Backstage Business
A Video Marketing Secret: The Cookie-Cutter Approach to Red Hot Prospects — Video Marketing Secrets #1 with Summer Felix-Mulder

Backstage Business

Play Episode Listen Later Aug 12, 2022 23:50


Here at the Draw Shop, we believe that there is no one-size-fits-all solution. Period. If you treat all of your prospects the same and construct cookie-cutter funnels, your business is likely to suffer. Your prospect should be met where they are on their journey, this is how you convert and close deals. In order to generate leads for your business, we want to make your business a lead magnet so that people will pounce on it. Find out how by listening to the latest episode, right here on Video Marketing Secrets!

Video Marketing Secrets | Simple Strategies for Outrageous ROI
A Video Marketing Secret: The Cookie-Cutter Approach to Red Hot Prospects — Video Marketing Secrets #1 with Summer Felix-Mulder

Video Marketing Secrets | Simple Strategies for Outrageous ROI

Play Episode Listen Later Aug 12, 2022 23:50


Here at the Draw Shop, we believe that there is no one-size-fits-all solution. Period. If you treat all of your prospects the same and construct cookie-cutter funnels, your business is likely to suffer. Your prospect should be met where they are on their journey, this is how you convert and close deals. In order to generate leads for your business, we want to make your business a lead magnet so that people will pounce on it. Find out how by listening to the latest episode, right here on Video Marketing Secrets!

Backstage Business
The 5 Videos You Need to Boost Your Conversions and Sales with Summer Felix-Mulder

Backstage Business

Play Episode Listen Later Aug 4, 2022 24:30


When most entrepreneurs wanna get the most out of their marketing funnel, their go-to solution is putting more into it. So more traffic, ad spend, emails, leads, and on a certain level, it makes sense. Chasing more traffic and customers is a simple path. But it only brings linear returns. That is nice. But if you want exponential growth, start pursuing quality over quantity. The results might double, triple, or even quadruple your funnel's performance. In this episode, we will explore a few strategies to create those improvements and five types of videos you can plug right into your existing marketing funnel that will boost your conversions and sales.

Video Marketing Secrets | Simple Strategies for Outrageous ROI
The 5 Videos You Need to Boost Your Conversions and Sales with Summer Felix-Mulder

Video Marketing Secrets | Simple Strategies for Outrageous ROI

Play Episode Listen Later Aug 4, 2022 24:30


When most entrepreneurs wanna get the most out of their marketing funnel, their go-to solution is putting more into it. So more traffic, ad spend, emails, leads, and on a certain level, it makes sense. Chasing more traffic and customers is a simple path. But it only brings linear returns. That is nice. But if you want exponential growth, start pursuing quality over quantity. The results might double, triple, or even quadruple your funnel's performance. In this episode, we will explore a few strategies to create those improvements and five types of videos you can plug right into your existing marketing funnel that will boost your conversions and sales.

Backstage Business
A Video Marketing Secret: Stories Sell — Video Marketing Secrets #1 with Summer Felix-Mulder

Backstage Business

Play Episode Listen Later Jul 15, 2022 19:36


Storytelling through video content is challenging at best, but telling stories that make people feel smart is an entirely different story. I share the story of how my business partner and I first created video content in a garage and the origin of The Draw Shop. We also cover the art of making over $100,000,000 for clients through stories.

Video Marketing Secrets | Simple Strategies for Outrageous ROI
A Video Marketing Secret: Stories Sell — Video Marketing Secrets #1 with Summer Felix-Mulder

Video Marketing Secrets | Simple Strategies for Outrageous ROI

Play Episode Listen Later Jul 15, 2022 19:36


Storytelling through video content is challenging at best, but telling stories that make people feel smart is an entirely different story. I share the story of how my business partner and I first created video content in a garage and the origin of The Draw Shop. We also cover the art of making over $100,000,000 for clients through stories.

Backstage Business
The Smart Marketer's Playbook for 2022 and Beyond — Video Marketing Secrets #1 with Summer Felix-Mulder

Backstage Business

Play Episode Listen Later Jul 7, 2022 16:06


Marketing your business is more challenging than ever, and entrepreneurs have a hard time growing their businesses. That is because many assume that online marketing is the same as it was ten years ago. In the first episode of the Video Marketing Secrets | Simple Strategies for Outrageous ROI podcast, I will share how online marketing has changed, create compelling content your audience will love, generate tremendous ROI from your marketing campaigns, and many more.

Backstage Business
Want to Learn My Video Marketing Secrets? Listen Up! with Summer Felix-Mulder

Backstage Business

Play Episode Listen Later Jul 7, 2022 7:26


Summer Felix-Mulder is the Founder and CEO of The Draw Shop, an advertising agency that creates video content marketing. Throughout her entrepreneurial career, Summer built and sold several successful businesses and helped multiple clients leverage their marketing strategies. For more than a decade, she has been helping entrepreneurs to multiply their revenue and become industry leaders through the power of video. Summer decided to bring those same game-changing secrets to her new podcast, Video Marketing Secrets | Simple Strategies for Outrageous ROI. In the following episodes, Summer will share the strategies, tactics, and lessons proven with over 7,000 clients across dozens of industries, like Joe Polish, Amy Porterfield, Arianna Huffington, Todd Herman, and others.

Video Marketing Secrets | Simple Strategies for Outrageous ROI
Want to Learn My Video Marketing Secrets? Listen Up! with Summer Felix-Mulder

Video Marketing Secrets | Simple Strategies for Outrageous ROI

Play Episode Listen Later Jul 7, 2022 7:26


Summer Felix-Mulder is the Founder and CEO of The Draw Shop, an advertising agency that creates video content marketing. Throughout her entrepreneurial career, Summer built and sold several successful businesses and helped multiple clients leverage their marketing strategies. For more than a decade, she has been helping entrepreneurs to multiply their revenue and become industry leaders through the power of video. Summer decided to bring those same game-changing secrets to her new podcast, Video Marketing Secrets | Simple Strategies for Outrageous ROI. In the following episodes, Summer will share the strategies, tactics, and lessons proven with over 7,000 clients across dozens of industries, like Joe Polish, Amy Porterfield, Arianna Huffington, Todd Herman, and others.

Video Marketing Secrets | Simple Strategies for Outrageous ROI
The Smart Marketer's Playbook for 2022 and Beyond — Video Marketing Secrets #1 with Summer Felix-Mulder

Video Marketing Secrets | Simple Strategies for Outrageous ROI

Play Episode Listen Later Jul 7, 2022 16:06


Marketing your business is more challenging than ever, and entrepreneurs have a hard time growing their businesses. That is because many assume that online marketing is the same as it was ten years ago. In the first episode of the Video Marketing Secrets | Simple Strategies for Outrageous ROI podcast, I will share how online marketing has changed, create compelling content your audience will love, generate tremendous ROI from your marketing campaigns, and many more.

The KICK-ASS Stepmom Podcast
127: Divorce Isn't Everything But The Sex With Summer Felix-Mulder

The KICK-ASS Stepmom Podcast

Play Episode Listen Later Dec 27, 2021 50:15


Jamie and Summer Felix-Mulder chat about all things stepmom life. Summer is a wife, mom, stepmom, entrepreneur and the host of Everything Always… a podcast where she and her partner share what they've learned blending their families. In this episode they talk about: The importance of boundaries with the ex how she and her partner parent each other's kids…  Gratitude in blended family How she and her partner ask the kids for their input on how family life is going    And more… For more from Jamie Scrimgeour visit www.jamiescrimgeour.comFollow along on Instagram: www.instagram.com/jamiescrimgeour Follow along on Facebook: www.facebook.com/scrimgeourjamie Book a one-on-one coaching call: www.jamiescrimgeour.com/coaching Join The Membership: www.jamiescrimgeour.com/membership For More From Summer   Follow on Instagram: www.instagram.com/summerfelixmulder Check out their website: www.summermulder.com Thanks to Our Sponsors: Os & Oakeswww.osandoakes.comUse code JAMIE10 for 10% off   Better Help Get 10% off at www.betterhelp.com/stepmom

Evolving Digital Self
Episode 214: Summer Felix-Mulder - Creative Solutions for Communication

Evolving Digital Self

Play Episode Listen Later Jul 5, 2020 29:58


Dr. Heidi talks with Summer Felix-Mulder, CEO and Founder of The Draw Shop. Summer is an entrepreneur, author and podcast host. Summer has been in the marketing arena for decades, holds creative degrees from Pepperdine University and loves writing, being a mom, step mom, wife and all things marketing and storytelling. At her company The Draw Shop, attention-holding whiteboard and cartoon videos are made for the world’s best minds and companies. She is also the host of the "Backstage Business" podcast and the "Everything Always" Podcast, a podcast for blended families. Website: www.thedrawshop.com Facebook Page: @thedrawshop @summerfelixmulder Twitter ID: @summerfelixmulder @thedrawshop Instagram: @thedrawshop @summerfelixmulder This episode is also celebrates Dr. Heidi Forbes Öste's, #1 Bestselling book, Digital Self Mastery Across Generations, Print edition now available from all on-line booksellers, and for order in local book sellers internationally. Your order will help support the Evolving Digital Self podcast. If you like it, please feel free to share it with your friends (both the book and the podcast :-)

Genius Network
Elevator Pitch: The Single Statement For Your Business That Compels Prospects To Respond NOW Featuring Summer Felix-Mulder at Joe Polish’s Genius Network - Genius Network Episode #150

Genius Network

Play Episode Listen Later Jun 2, 2020 22:20


If you think elevator pitches are a thing of the past think again. Learn how to sell solutions to the right problems in a way that’s impossible to misunderstand in today’s episode of the Genius Network podcast. Don't miss another episode of Genius Network, subscribe today at GeniusNetwork.com/Subscribe. If you’d like access to the video, show notes or the exercise to help you take action on what was discussed, please visit www.GeniusNetwork.com/150. Here’s a glance at what you’ll learn from Joe & Summer in this episode: A simple 3-step formula for engaging audiences and attracting high-paying customers. The biggest mistakes entrepreneurs make when selling their products and services. How to make more money while making your customers’ lives 2x, 3x, even 10x better. The reason most businesses don’t succeed and what to do to succeed in your business. An easy, effective strategy for making prospects WANT what you have to offer. How to make your message meaningful, crystal clear, engaging, and profitable. Secrets for having prospects trust you and become lifelong, high-value clients.

The Massimo Show
E11: When to Start a Business with Summer Felix-Mulder

The Massimo Show

Play Episode Listen Later Jan 8, 2020 41:48


Serial-entrepreneur, owner of multiple businesses, mom, stepmom, wife, author and podcast host Summer Felix-Mulder shares why she does what she does, what she's learned along the way and the trick she uses to make it all happen.

Blended Family Podcast
194-Co Hosting series with Summer Felix-Mulder

Blended Family Podcast

Play Episode Listen Later Mar 25, 2019 51:23


melissa@blendedfamilypodcast.com www.blendedfamilypodcast.com   Join me for another great co hosting show with Summer Felix-Mulder! She is an entrepreneur who is juggling many things as well as her blended family. Summer has lots of tips on how she makes it all work! We talk about teenagers, coparenting, finding bonding time with one another's children, discipline, her own podcast, and more!   Finance tip of the week Have you planned your retirement? If not, you are not alone. Many people don’t think about one the most important things we all have to face. Ignoring it does not make it go away. Schedule a free financial review with me for more information on your retirement, or any other financial concerns you have!   Connect with Summer Blog Podcast Facebook Instagram Email Join the Private Facebook Group Listen and Rate/Review on Itunes Connect with me on Facebook Connect with me on Twitter Send questions or feedback to melissa@blendedfamilypodcast.com Send me a voicemail at Speakpipe Visit the website at www.blendedfamilypodcast.com Sign up for my monthly newsletter Schedule an interview or coaching session here                  

Flip the Switch
Episode 37 - Summer Felix

Flip the Switch

Play Episode Listen Later May 25, 2018 31:17


We have the pleasure of sitting down with the Summer Felix, the CEO of The Draw Shop, one of Power Digital’s clients. We discuss how Summer has started a wide variety of businesses and has found her passion in creativity. Our conversation covers  life as an entrepreneur and how to stay motivated when times get tough.

BOSS Academy Radio - Real Business Ownership Success Strategies: Entrepreneur, Small Business, Coaching, Start-ups

Summer Felix was born Summer Ann Singagliese in July 1977 to a pair of hippies turned yuppies. After 12 years of trying to conceive, Summer’s mother went to study with the Maharishi and her new enlightenment with Transcendental Meditation was all that was needed to finally get pregnant with what would be her only child, Summer. Summer grew up in a suburb of Los Angeles, and graduated from Pepperdine University with a degree in Communications and Creative Writing. She later received her Masters in Juggling Child Tantrums and Divorce. Summer currently resides in San Diego California with her 8-year old techy, wanna-be surfer son, her 6-year old My Little Pony obsessed daughter who’s discovered lipstick makes her eyes pop, her 10-year old bonus son, 8-year old bonus daughter, 1 Dutch man and a hermit crab. Summer Felix, author of Lost and Profound and The Right One series, can also be found over on SummerFelix.com & TheDrawShop.com. [1:02] Summer’s tailored approach to working with clients and her edge with the rest of companies [3:59] Having a touch of being a bit ‘cheesy’ and the fun part of business winning with clients [4:37] The ebb and flow side of business [5:20] The learning curve and dangerous spots to be aware of [6:32] Their process when they put up the business [7:40] Tips on simplifying processes and expanding the team [9:02] What tool stands out in terms of productivity [9:46] On being a part of a couple of Masterminds [10:11] Some lessons she has learned through Masterminds [11:12] The incredible perspectives from the group               [12:02] How to get good at something [12:36] The power of Masterminds [12:57] Some advice when looking for a Mastermind group [15:05] The importance of surrounding yourself with people who are further along the path [15:57] “There’s no harm in wanting more and accomplishing more” [17:06] How to engage and build relationships through videos  [18:43] ONE important thing to bear in mind when creating videos [19:23] “Driving good content creates value and earns you the trust of your audience”       [19:42] Strategies to help build relationships with clients and prospects [21:58] The importance in speaking your audience’s language [24:25] How to connect with Summer                        [25:07] Wrap up Tweetables: “It’s really caring about what you do and caring about the results that people are going to get.“ Resources: BOSS Academy Radio Connect with Summer: Summer's Facebook Page

She Did It Her Way
SDH 254: How to Keep Your Business Simple with Summer Felix

She Did It Her Way

Play Episode Listen Later Apr 23, 2018 41:13


What should you do in the early stages of your business to have successful growth? How much should you be launching? When should you outsource? Today’s guest, Summer Felix, is the Founder of Draw Shop and shares her experience answering these questions as she built her business nine years ago. Draw Shop offers full-service animation videos ranging from motion stop to VR, and are known for their stellar whiteboard animation videos. In this episode you will... Dive into the early days of building a business Understand the positives of launching often during the start of your business See why keeping it simple works for your audience Discover why scheduling and sticking to it helps you stay accountable to important tasks Learn why trusting people to outsource is beneficial Hear about segmenting and connecting with an audience INSIGHTS: “You never stop learning and you never stop improving your processes.” Summer Felix “I’ve never had something really good come from judging somebody else, but I’ve always had something good when I seek to understand.” Summer Felix “We have expectations of something but it doesn’t always add up to exactly what you think it’s going to be, it might be something different and that’s OK.” Summer Felix RESOURCES The Draw Shop Website Summer's Website Summer’s Facebook Summer’s LinkedIn Summer’s Twitter Get Leverage The Strategic Coach “High Performance Habits”by Brendon Burchard “Ask” by Ryan Levesque “The Seven Spiritual Laws of Success” by Deepak Chopra “Four Agreements” by Don Miguel

The How of Business - How to start, run & grow a small business.
181: Creative Entrepreneurship with Summer Felix-Mulder

The How of Business - How to start, run & grow a small business.

Play Episode Listen Later Mar 19, 2018 35:58


Creativity & Entrepreneurship with Summer Felix. Summer is a serial entrepreneur, author, and founder of The Draw Shop. She shares her journey and how to become an entrepreneur while also being a creative person. At her company The Draw Shop, attention-holding whiteboard videos are made for the world’s best minds and companies. She is also the host of her own podcast, "The Get Genius Podcast". Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com) Creativity & Entrepreneurship with Summer Felix. Summer is a serial entrepreneur, author, and founder of The Draw Shop. She shares her journey and how to become an entrepreneur while also being a creative person. At her company The Draw Shop, attention-holding whiteboard videos are made for the world’s best minds and companies. She is also the host of her own podcast, "The Get Genius Podcast". Henry Lopez is the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)

The Make More Marbles Show
83. Draw Shop Founder Summer Felix-Mulder Tackles Addiction with Cutting-Edge Technology

The Make More Marbles Show

Play Episode Listen Later Feb 21, 2018 42:04


Time stamped show notes: [00:21] Summer explains the idea of using white boarder and voice-over to getting your message across. [01:42] Summer shares how she started her business. [03:03] Summer shares how they started Whiteboard Video.   [05:21] Summer shares how to make a video powerful, to make audience/viewer engaged. [06:52] Summer talks about the Abundance 360 Community. [08:48] Getting into networks and understanding the right connection at right time [11:18] Be a giver not a taker. Offer value to somebody. [12:30] Been able to grow because of streamlined process of making things simple for different departments [12:26] Constraints on getting good artists for a white board drawing [12:43] Cultivating [15:15] Sarah shares what she has learned from past businesses. [16:02] Sarah empowers people in their business. [16:27] Incentives are important. [17:44] Summer shares the things she's good at and is still learning.  [18:20] You are not going to be good at everything. There are certain things that you are good at, and you should focus on and hire out people for those weaknesses. [18:49] Finding good people, team is important. [20:50] Summer shares another business: Clear Health Technologies. [38:06] Positive reinforcement for positive behavior [39:25] Healing Addiction Summit [40:24] If there is something that you are thinking about that you really want to do and might be holding back, just start the conversation. One little idea and one conversation can really can open something big. Three key points Getting into networks and understanding the right connection at the right time Incentives are important. You are not going to be good at everything. There are certain things that you are good at, and you should focus on and hire out people for those weaknesses.

Smooth Business Growth – 15 Minutes Of Pure Marketing Strategies Proven To Move The Needle
Using Animated Whiteboard Videos To Crush It with Summer Felix-Mulder

Smooth Business Growth – 15 Minutes Of Pure Marketing Strategies Proven To Move The Needle

Play Episode Listen Later Jan 12, 2018 19:03


Today author and serial entrepreneur, Summer Felix-Mulder is going to share how whiteboard videos, with her company The Draw Shop, have helped corporations with training and business owners attract more clients. Explain what animated whiteboard videos are. What applications have business owners and clients like LinkedIn, Tim Ferris, Tony Robbins used them for? Why do they work so well? What should your animated videos be about and what should the goal be? How long should they be? I’d love for you to share some do’s and don'ts tips.

Support is Sexy Podcast with Elayne Fluker | Interviews with Successful Women Entrepreneurs 5 Days a Week!
361: Why Self-Care and Saying YES Is Key to Your Success with The Draw Shop Co-Founder Summer Felix

Support is Sexy Podcast with Elayne Fluker | Interviews with Successful Women Entrepreneurs 5 Days a Week!

Play Episode Listen Later Dec 4, 2017 63:42


On this episode of the Support is Sexy podcast, Summer Felix, who is co-founder of The Draw Shop -- a fast-growing marketing company that creates animated whiteboard videos for clients -- speaks about the importance of self-care as part of your business success, how to build an aligned team, why saying yes (before you're ready) can lead to your next great opportunity and why, even when you fail, it can still pay off.

EO 360°: A podcast by the Entrepreneurs’ Organization
Erik Kerr & Summer Felix on Explainer Videos

EO 360°: A podcast by the Entrepreneurs’ Organization

Play Episode Listen Later May 30, 2017 46:58


Erik Kerr graduated from Brigham Young University with a degree in Advertising. He has worked in sales before creating his own company. Summer Felix graduated from Pepperdine University with a degree in Communications and Creative Writing. She is a ghost writer and has worked with several notable personalities. Erik and Summer are business partners behind a few initiatives including The Draw Shop, their longest running company, and their passion project, Clear, which is focused on eradicating addiction relapse. The Draw Shop is about creating crystal clear, whiteboard videos as explainer videos. They have worked with a number of prestigious clients including Eric Schmidt, Arianna Huffington, Tim Ferriss, Peter Diamandis and Dave himself.     Time Stamped Show Notes: 00:33 – Dave welcomes Erik Kerr and Summer Felix 00:53 – Dave says the secret to success is a Tall Mocha Frappuccino Lite from Starbucks 01:13 – Summer does not agree with Dave as the drink is full of sugar 01:26 – Erik says that the key to success is a phone call to him 01:50 – Dave introduces Erik and Summer 02:40 – Dave has known Erik and Summer for some time and he considers them experts in finding your message and communicating it well 03:21 – Dave invited them to the podcast to talk about their expertise and because they are serial entrepreneurs 04:21 – Summer is a writer who works in creative copy and has written her own novel 04:55 – Summer liked the freedom that being a writer gave her 05:24 – Dave is amazed that Summer never had a “real job” and got into entrepreneurship head-on 05:31 – Summer’s dad is an entrepreneur and she liked that he was able to spend his time the way he wanted to 06:24 – Summer says entrepreneurs don’t do it just for the money, but because they also feel fulfilled and motivated by their work 07:06 – Dave met Erik at American Dream U Talks 07:24 – Erik started his career singing birthday songs in Fiverr in a wooly jock strap 08:02 – Erik shared that story during his presentation to help the military personnel transition back into civilian life and get a picture of to become an entrepreneur 09:10 – There are many freelance sites on the internet that can help you get extra money 10:04 – Erik had a “real job” at Walmart, but his entire career was built on being a salesperson 11:02 – Erik won a watch in a contest that involved getting the most magazine subscriptions and it hooked him into sales 11:26 – Erik also worked at Franklin Covey as the National Director of Executive Coaching 12:02 – Erik’s transition was about getting burned out with the corporate life 12:44 – Erik was also motivated to become an entrepreneur because he was selling entrepreneurial programs 13:01 – Erik focused on the sales funnel and lead culture in his coaching company 14:12 – Summer and Erik met through a mutual client and Erik sent a TedTalk whiteboard video, What Motivates People, to Summer which was the inspiration of their joint project, Draw Shop 15:15 – After making their own video, customers started coming in 15:53 – The idea is to draw out the meaning AND what you are saying, at the same time 16:23 – It makes the message clear and easier to understand and you get excited to take action 16:58 – Their book, The Five Neuro-Psychology Reasons Why Whiteboard Videos Converts So Effectively, is available at The Draw Shop website 17:51 – Prop Fuel is a pulse survey platform for entrepreneurs 18:23 – Erik says it’s not about the wow factor, but in the story you are telling 19:02 – If people are confused with your business, there is a lack of trust in taking the next step with you 19:29 – What is the concise, clear message that I want to give to get them to take that next step with me? 19:58 – Clear and concise communication is the most important 20:16 – The Draw Shop has a methodology that starts with a creative brief 21:08 – Aside from getting people to buy your product, how do you get them to talk about your product? 21:27 – If you have an awesome product, people will talk about it 22:25 – A test determined that a whiteboard video outperformed a talking head video and was three times more likely to be shared on social media 23:16 – People share whiteboard videos because it’s interesting and it gives you a dopamine boost 24:35 – Clear started when Erik got the idea of a technology that can predict relapse before it happens 25:01 – They researched about the indicators that can lead to the relapse and wanted to intervene before it happened 25:26 – Erik and his sister were playing cards with their Dad when his sister who was a nurse said that their father was having a stroke 25:42 – Their Dad was not aware that he was having one 25:57 – Erik realized that if his sister was not there, their father would have died that night 26:06 – Erik knows people who have suffered due to addiction and thinks society is more focused on getting them clean through rehabilitation centers that not all people can afford 26:48 – Relapse is the monster of the many types of addiction 27:11 – The brain or the body gives off early warning signs the same way Erik’s Dad’s body did when he went into a stroke 27:20 – If we can identify that, we can also redirect the body sooner before it reaches the crisis point 27:51 – The goal with Clear Health Technologies is to eradicate addiction relapse in the next 10 years 28:11 – They are currently in research and data gathering mode, but they are planning to launch a contest with a one million dollar prize through Hero X for a technology-based solution to identify and prevent relapse 29:27 – A mini-documentary is currently in the works about a guy named Malcolm 30:08 – Erik was at an Oakland conference and met Verney Gran who just lost Malcolm, her 25-year old son to a heroin overdose 30:24 – Malcolm was a star football player and was prescribed with oxycodone for his knee injury 31:24 – Since oxycodone is expensive and can only be bought with a prescription, people who become addicted to it turn to heroin 32:18 – Malcolm was clean for two years and was doing good but some changes occurred and it was enough to cause him stress—he got back into using heroin and overdosed 33:49 – There is already technology with various indicators, but they are not in one platform 34:14 – What they want to focus on is the physical indicators of the body 34:25 – The mission is to detect the relapse and to come up with the solution for what needs to be done during that time 34:56 – It is also for the loved ones to feel that they can do something and be able to intervene 35:31 – Eden is a challenge-based app 36:07 – Big challenges can be overwhelming, but small challenges are achievable 37:15 – The intention behind Eden is give one rewards for achieving challenges 37:44 – It involves a community that can help you be accountable for a challenge you set for yourself 38:10 – Eden and Prop Fuel are the same in the sense that it starts with little steps to get to the bigger picture 39:11 – Erik does many things now, but when he was doing Draw Shop, he was hyper-focused on building it 39:47 – They got a team that can self-manage and they created a scalable model that can be replicated 40:15 – As the core company, Draw Shop drives the revenue and this has given Erik and Summer time to do their passion projects 40:53 – Erik and Summer have put a structure in place that works for them even if they are located in different states 41:08 – They are more focused on making sure a few critical things get done daily that move them towards their larger goals 42:32 – Summer says that in writing a book for credibility purposes, you need 2-3 years to do it 43:06 – Sitting down to write is hard even though we can verbally communicate it 43:25 – As a ghostwriter, Summer says it’s about making that time commitment and having a professional to guide you 44:14 – Summer recommends Book in a Box and Trevor Crane to help you in your goal of writing a book 45:00 – In anything you do, don’t do it alone 46:44 – Dave closes the episode and encourages you to visit his website  3 Key Points: Whiteboard videos work well because they show your message in a clear and concise way. Addiction relapse can be identified and prevented. In anything you do, do NOT do it alone. Resources Mentioned: Entrepreneur's Organization – The EO Network The Draw Shop – Erik and Summer’s core company American Dream U – Dave and Erik met at one of their talks Fiverr – site for freelancers to find work The Five Neuro-Psychology Reasons Why Whiteboard Videos Converts So Effectively – Erik and Summer’s book Franklin Covey – Erik’s previous employer What Motivates People – Erik sent this video to Summer Book in a Box, Trevor Crane – Summer’s recommendations for those who want to write a book

Freelance To Win
This is how you get great clients on Upwork (with Summer Felix)

Freelance To Win

Play Episode Listen Later Jul 26, 2016


If you want to catch a raccoon, you need to think like one. Same thing with online freelancing: To get great clients on Upwork, you need to understand how a great client thinks. Today I’m going to introduce you to one. (A great Upwork client, that is; the raccoon is scheduled for a later episode.) […] The post This is how you get great clients on Upwork (with Summer Felix) appeared first on Freelance To Win.

clients upwork summer felix