Building The Brand

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Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO’s and CMO’s who have built some of the countries most successful companies and brands. The mission of the show is…

Building The Brand


    • Feb 22, 2023 LATEST EPISODE
    • every other week NEW EPISODES
    • 30m AVG DURATION
    • 263 EPISODES


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    Latest episodes from Building The Brand

    S2 E27: The Power Of Momentum

    Play Episode Listen Later Feb 22, 2023 27:57


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands. If you are looking to explode your brand using the power of audio, contact James' agency Phonic Content. On today's show, James discusses Momentum; how to build it and how to be aware of what it looks like when you do NOT have it!  ——————————————— If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/ If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/

    S2 E26: Why I Am Launching A New Podcast

    Play Episode Listen Later Feb 14, 2023 12:21


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of audio, contact James' agency Phonic Content.   On today's show, James discusses why he is launching a brand-new podcast Business Marriage and how he is using this new show to test and measure new marketing tactics and promotional strategies.   Check out the new show via https://tinyurl.com/businessmarriagepod and make sure you hit the follow button wherever you tune in.    ———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.

    S2 E25: Professor Damian Hughes on The Truth Behind High Performance

    Play Episode Listen Later Feb 7, 2023 92:44


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of audio, contact James' agency Phonic Content.   On today's show, James chats to Professor Damian Hughes, an international speaker, best-selling author, and co-host of "The High Performance Podcast". They discuss Damian's experiences of feeling like a "fish out of water" and how he navigated through it. He shared his advice for dealing with bullies and bullying and talked about the impact they had on his life.    Damian also discusses the turning point in his career and how it impacted his future direction. He also shares what made him start "The High Performance Podcast" and what sets it apart from other podcasts in the same genre.   In this episode you will hear: Damian's early life and career What encouraged him to develop high performers The turning point in Damian's career Why he started The High Performance Podcast What makes The High Performance Podcast the best in its genre   https://liquidthinker.com/   ———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/

    S2 E24 REPLAY: The Common Path to Uncommon Success - John Lee Dumas

    Play Episode Listen Later Jan 31, 2023 28:16


    Hosted by multiple iTunes Top 10 podcaster James Burtt https://www.instagram.com/jamesburttofficial/, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the countries most successful companies and brands. On today's show, James chats to John Lee Dumas - a hugely successful podcaster and the creator of Entrepreneurs On Fire, which has now done 3000 plus episodes, with 100 million listens to date and over 1.4 million monthly listens currently. JLD has just released his book, ‘The Common Path To Uncommon Success', which is a revolutionary 17-step guide roadmap for you to get to financial freedom and fulfillment, which provides a proven path for entrepreneurs like you to achieve the financial, location, and lifestyle freedom you are capable of.  In this episode you will hear:  John's story of going from quitting job after job to one of the top podcasters in the world  The critical steps successful entrepreneurs take to achieve uncommon success  How to properly focus on your vision of success until it becomes your reality  How can someone be a person of value?  How to achieve a work-life balance and enjoy life  What success meant to JLD and what it now means  Connect with John https://www.instagram.com/johnleedumas GRAB THE BOOK https://bit.ly/uncommonsuccessbook   ———————————————   Connect with James https://www.instagram.com/jamesburttofficial/  

    S2 E23: Becoming a LinkedIn POWERHOUSE with Lea Turner

    Play Episode Listen Later Jan 24, 2023 55:17


    Hosted by multiple iTunes Top 10 podcaster James Burtt Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of audio, contact James' agency Phonic Content   On today's show James chats to Lea Turner who has built a strong community, a trusted brand, and a network of more than 125,000 supporters.   She teaches other people to use content marketing, social selling, and strategic network building to attract clients, grow their businesses and increase their income.   In this episode you will hear: Who is Lea Turner What Lea did to grow her audience The power of LinkedIn How Lea juggles being an introvert with having a large audience The top seven mistakes people make on LinkedIn   https://leaturner.co.uk/   ———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/

    S2 E22: You Have To Say NO To Grow 

    Play Episode Listen Later Jan 17, 2023 20:52


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of podcasting or content marketing, contact James' agency Phonic Content   On today's show, James shares why he is saying NO a lot this year and why he has streamlined his focus and attention to spend as much of his time as possible this year on the main business in order to grow the podcast production and content agency.     ———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you are looking to build your own brand check out Orange Lamb https://www.orangelamb.co.uk/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/   If you're a LinkedIn user, then connect with James there too https://www.linkedin.com/in/jamesburtt/

    Time Invested OR Wasted 

    Play Episode Listen Later Jan 10, 2023 32:07


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of podcasting or content marketing, contact James' agency Phonic Content   On today's show, join James in a ‘Car Conversations' special as he takes you on his (very) long commute and runs through some of the thoughts, ideas and concepts he thinks about on the drive back from work. On this particular commute, he is looking at how small business owners and owner-operators need to assess the use of their time.    ———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/   If you're a LinkedIn user, then connect with James there too https://www.linkedin.com/in/jamesburtt/

    S2 E20: Unconventional Goal Setting For 2023 

    Play Episode Listen Later Jan 3, 2023 41:20


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands. If you are looking to explode your brand using the power of podcasting or content marketing, contact James' agency Phonic Content On today's show, James shares his unconventional take on how to set goals in 2023 - which is focused on daily actions rather than larger long-term outcomes.  ——————————————— If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/ If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/ If you're a LinkedIn user, then connect with James there too https://www.linkedin.com/in/jamesburtt/

    S2 E19: Don't Let Your Systems Bite You On The A**e  

    Play Episode Listen Later Dec 20, 2022 27:16


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands. If you are looking to explode your brand using the power of podcasting or content marketing, contact James' agency Phonic Content On today's show, James discusses how he recently allowed himself to be led down the garden path by a sales prospect that ultimately never converted to a paying client. ——————————————— If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/ If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/ If you're a LinkedIn user, then connect with James there too https://www.linkedin.com/in/jamesburtt/

    S2 E18: Building Your Brand Using Live Events  

    Play Episode Listen Later Dec 6, 2022 37:27


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of podcasting or content marketing, contact James' agency Phonic Content   On today's show, James shares some of his recent learnings and lessons around the power of live events and how to make them as impactful as possible for your business.    Through exhibiting at two large industry events recently - of various sizes and aimed at differing audiences, James shares the insights that he and his team have picked up.    The top 5 tips that you will hear in this podcast:  Is this the right audience  Why you have to be unique  How to contact prospect in advance  The best ways to make it easy for attendees to connect with you Why you must follow up, fast   ———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/   If you're a LinkedIn user, then connect with James there too https://www.linkedin.com/in/jamesburtt/

    The Qatar World Cup, Has FIFA Ruined Their Brand?

    Play Episode Listen Later Nov 22, 2022 14:33


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of podcasting or content marketing, contact James' agency Phonic Content   On today's show, James discusses the seemingly lacklustre enthusiasm around the Qatar World Cup and poses the question, has FIFA ruined their brand? There has been a lot of talk, and heated debate around the moral integrity of Qatar hosting the tournament which seems to have led to a real dip in excitement for the World Cup. The almost openly corrupt nature of FIFA seems to have taken a toll on the brand and with so many businesses and organisations taking a stand against elements of the tournament it seems like FIFA itself is tarnishing the beautiful game.      ———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/

    S2 E16: Creating The UK's Biggest Live Marketing Event with Mat Wilson

    Play Episode Listen Later Nov 8, 2022 28:55


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of podcasting or content marketing, contact James' agency Phonic Content   On today's show, James chats to Mat Wilson, CEO of Einstein Marketer and creator of the EMC aka the Entrepreneurs Marketing Conference. In the podcast, James dives in to ask Mat all about the stresses and strains of creating a massive live event, why he wanted to create EMC and how he knew it was the right time to add a new vertical to an already well-performing business.     In this episode you will hear: The journey to creating the UK's No.1 live marketing event  How to add a new vertical into your business  Why live events are so powerful for building your brand How you can emulate success in other geographies and bring them into your own environment   ———————————————   If you have not secured your ticket yet for EMC head to www.emc2022.co.uk and make sure you use the TWC at checkout to receive 20% off your ticket price and to be able to access the exclusive Winners Club live lounge at the event.    If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/

    S2 E15 | Doing Great Work Will Build Your Brand

    Play Episode Listen Later Nov 1, 2022 23:59


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of audio, contact James' agency Phonic Content   On today's show James chats about why doing your best work will build your brand. You never know who is seeing your content and that content is an advert for your brand's services or product.   If the last piece of content that you posted is what your ideal client or customer had seen, would you be convinced that it would convert that person into a client or customer?    In this episode you will hear: What to do to build your brand Why you should only do your best work How to get more leads James' strategy for getting warm leads   ———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/ If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/

    S2 E14 | The Secret To Creating Ads That Stick with Billy Gene is Marketing

    Play Episode Listen Later Oct 25, 2022 41:39


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of audio, contact James' agency Phonic Content   On today's show James chats to Billy Gene, one of the top online marketing influencers, educators, and practitioners. Through his one-of-a-kind online courses and Facebook live-streams, he is revolutionising the education system by teaching important and necessary entrepreneurial skills that schools aren't teaching.   Billy speaks on how he has challenged himself to constantly raise his standards. He also speaks about the process of creating his unique style of Ads and courses as well as his approach on how to build a personal brand.    In this episode you will hear: What Billy did to get started in marketing Why Billy constantly raises his standards  How Tyler Perry Influenced his company name Billy Gene is Marketing  Billy's process for creating Ads   ———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/

    S2 E13 | Supercharge Your Podcast Outreach with Simon Thompson, Founder of Podseeker

    Play Episode Listen Later Oct 18, 2022 39:01


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of audio, contact James' agency Phonic Content   On today's show James chats to Simon Thompson the founder of Podseeker, a SaaS podcast database and API.   There are loads of tools out there for researching and understanding traditional media formats, but nothing for podcasts. This is why Simon started Podseeker, he saw a need in the market so he built the tool for himself and it turned out others needed it too.   In this episode you will hear: What Podseeker is Why Simon started Podseeker How he built Podseeker Why you need to use Podseeker   ———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/

    S2 E12: Scaling to £12 Million in Revenue, Building Great Teams, and Business Acquisition Tips with James Sinclair

    Play Episode Listen Later Oct 12, 2022 28:22


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of audio, contact James' agency Phonic Content   On today's show James chats to James “Jimbo” Sinclair, Founder & CEO of the Partyman Group of companies.    He grew his businesses to £12 million in turnover and employs over 400 people. Jimbo is also a speaker and educator, he teaches like-minded people how to soar to success.   In this episode you will hear: How James grew his businesses to £12 million in turnover What to do to grow your business Why you should only employ great people to work in your business Jame's strategy behind why he acquires businesses   ———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/

    S2 E11: The POWER of selling on TikTok Live with Stu Conroy

    Play Episode Listen Later Oct 4, 2022 33:39


    Hosted by multiple iTunes Top 10 podcaster James Burtt Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of audio, contact James' agency Phonic Content   On today's show James chats to Stu Conroy, founder of Activ8. His company operates an official TikTok Live shopping experience shop.   Stu is revolutionising the way in which people shop online. He is selling goods directly on social media apps and offering delivery times rivalling the likes of Amazon.    In this episode you will hear: Why Stu started selling goods via Tik Tok Live streams How he deals with competition in the e-commerce market  What Stu is doing to help brands sell their products via live streaming The best strategy to operate e-commerce live streams ——————————————— If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/

    From Knife-Threatened, Bullied Teen To No-BS Multi-Millionaire Entrepreneur with Lisa Johnson

    Play Episode Listen Later Sep 27, 2022 61:56


    Hosted by multiple iTunes Top 10 podcaster James Burtt Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of audio, contact James' agency Phonic Content   On today's show, James is in conversation with the amazing Lisa Johnson. Lisa is a smart, well-respected and much-loved entrepreneur whose businesses have gone from standing start to over £12 Million in revenue in just 5 years. But, as she shares in this episode, from starting out as a teen who was bullied for being poor (which resulted in having a knife put to her throat!) success was not guaranteed for her!   As Lisa openly admits in this show, due to bullying, she coasted through the last few years of school and left as fast as possible, meaning she had to start at the very bottom of the working world, eventually clawing her way to achieving what would be considered as a career-ladder success. Only to find that the job left her overworked and unable to care for her infant twins.    This situation led to a massive shift in her work environment, resulting in a lot of debt, which eventually spurred on the launch of her first business, a wedding planning company - which was not without its challenges… especially as Lisa realised that she didn't have the first idea about how to run an organization! This all changed when she found her first coach who made her focus on the ONE CORE THING that all entrepreneurial start-ups need to focus on… ideal customer!    She shares the impact of the ‘one customer revelation' in this show as well as a huge amount of other insights and wisdom that she has picked up along the way to becoming a multi-millionaire, with her feet very much still on the ground!       For full details on the latest masterclass training that Lisa and james discuss on the show, head to https://levelupwithlisa.co/   Connect with Lisa via https://www.instagram.com/lisajohnsonstrategist/   ———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/

    S2 E9: How To Build Web 3 Brands with Flight Story CEO Oliver Yonchev

    Play Episode Listen Later Sep 20, 2022 51:18


    In this episode of Building The Brand you are invited into an episode of one of James' other podcasts Understanding Crypto James & his co-host Paul speak to Oliver Yonchev, CEO of Flight Story.    Flight Story offers innovative communication services for the finance industry, emerging technologies, and disruptive brands. Flight Story puts the people, processes, and technology within your company's walls, whilst offering direct access to Flight Story's world-leading global creative and public relations firm - ultimately providing more effective and sustainable solutions.   In this episode Oliver, James and Paul discuss Oliver's previous career as Managing Director of Social Chain, a world-leading social media and e-commerce group. They also speak about the process of building Flight Story and the issues they plan to solve for brands who want to get into crypto & Web 3.    In the show you will learn: Oliver's Career history before he started working at FLight Story  What Flight Story is How Flight Story works How brands can enter Web 3 correctly   For more information about this episode head to: https://www.flightstory.com/   LISTEN TO MORE EPISODES OF UNDERSTANDING CRYPTO Understanding Crypto is the podcast created to help you work out what is happening in the world of Web 3.0 and the impact this digital revolution could make to your brand, business and life.   In this show, your hosts Paul Abercrombie and James Burtt will be discussing, distilling and massively simplifying subjects such as how blockchain works, what is metaverse real estate all about, what are you actually buying when you purchase an NFT, how do DOA's work, which direction is Bitcoin heading in, how to use a digital wallet, what steps you need to take to onramp from fiat currency into digital assets and lots, lots more.   Plus, via specific episodes of the podcast, Paul and James will actually pull back the iron curtain to share what on-chain projects they are involved with and document - in real time - the processes they grow and go through in order to make Web 3.0 as valuable for real-world real-time businesses and brands as possible.

    S2 E8: Make Sure You're Using The Famous 80/20 Principal Correctly 

    Play Episode Listen Later Sep 13, 2022 19:44


    Hosted by multiple iTunes Top 10 podcaster James Burtt Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of audio, contact James' agency Phonic Content   On today's show James chats about the famous 80/20 principle that runs throughout businesses and he shares how you need to get an understanding of how the 80-20 rule works in a way that ensures you are developing your business not just your busy-ness!    Check out the podcast from James' business partner Paul that James mentions in this episode Bulletproof Business    ———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/  

    S2 E7: BELIEVE IN YOURSELF! With Paul Avins

    Play Episode Listen Later Sep 6, 2022 63:59


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   On today's show James is with Paul Avins, an award winning business coach. Paul is a highly sought-after business growth expert, helping entrepreneurs to break through the scale-up ceiling to build a grown-up business.   Paul has been helping business owners generate hundreds of millions of pounds in additional sales, profits, and shareholder value for 17 years. He is the catalyst business owners seek out when they feel frustrated, overwhelmed, or want to accelerate their growth for a potential exit.   In this episode you will hear: How Paul ended up in the coaching sphere His transition from Army to Business How he bounced back from his injury How to coach for coping with pressure  Overcoming rejections How Paul scaled a business from zero to a million dollars in under 3 years   ———————————————   Connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check  out the ULTIMATE PODCAST GROUP - the team that make this very podcast - http://bit.ly/ultimatepodcastgroup

    S2 E6: Sacking Clients To Get 7x More Income

    Play Episode Listen Later Aug 30, 2022 31:53


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the world's most successful companies and brands.   If you are looking to explode your brand using the power of audio, contact James' agency Phonic Content   On today's show, James talks through a recent experience he had where he offboarded a client only to generate 7 times that income within 24 hours. James discusses the reasons he chose to offboard that client and why they weren't right for his growing agency. Later that same day James signed a new client who has been ideal. He explains why they are an ideal client, and how to identify both perfect and poor clients for your business.   In this episode you will hear: Why you should evaluate whether your clients are right for you Red flags to look out for with new clients When you should offboard a client How to identify your ideal clients   ———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/

    S2 E5: The Man Behind The Brand - On A Mission Podcast with Ellie McKay

    Play Episode Listen Later Aug 23, 2022 76:15


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   James featured on Ellie McKay's brilliant On A Mission Podcast a while back, and talked about his incredible journey as an audio entrepreneur as well as some personal details he's never shared before.   Find out more about the man behind Building The Brand in today's episode, and discover the struggles of creating a successful business.   In this episode you will hear:  How James started his career as an audio entrepreneur How he handled the lowest point in his life His life and business lessons Breaking out of a victim mentality   ———————————————   Connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check  out the ULTIMATE PODCAST GROUP - the team that make this very podcast - http://bit.ly/ultimatepodcastgroup

    S2 E4: Why Taking A Break Could Be An Entrepreneur Super Power

    Play Episode Listen Later Aug 16, 2022 28:26


    Hosted by multiple iTunes Top 10 podcaster James Burtt Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the world's most successful companies and brands.   If you are looking to explode your brand using the power of audio, contact James' agency Phonic Content   On today's show, James discusses why taking a break might just be an entrepreneurial super-power. As someone who is growing a brand and business, it can often be very hard to ‘allow' yourself the time and space to take a step back. But, from a recent holiday-based revelation, James is now seeing the true power of allowing yourself the time and space away from the day-to-day management of your operations in a bid to achieve some next-level, higher state of consciousness style of thinking!   In this episode you will hear:    Why you must take a break  How space and time can allow you to see things from a different perspective Why the same level of thinking that is creating challenges will not help you to solve them.———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/

    S2 E3: The Path to 500 Million Book Sales with Mark Victor Hansen 

    Play Episode Listen Later Aug 9, 2022 44:08


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   On today's show, James chats with Mark Victor Hansen and Crystal Dwyer Hansen. Mark is the co-author for the Chicken Soup for the Soul book series and brand, setting world records in book sales with over 500 million books sold. A sought-after keynote speaker, and entrepreneurial marketing maven who's spoken to over 6,000 audiences worldwide, Mark has inspired a stream of successful people through his unique teachings and wisdom.  Mark and his wife, Crystal Dwyer Hansen, have co-written their newest book called, ASK! The Bridge from Your Dreams to Your Destiny. Grab your copy of this brilliant book HERE  In this episode you will hear:  How Chicken Soup for the Soul began The smartest way to handle rejection The power of asking a question How prayer can change anything How to overcome the seven major roadblocks How to find your unique talent  ——————————————— Connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/ If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out the Phonic Content - the team that makes this very podcast - https://www.phonic.media/

    S2 E2: A Lot Can Change In A Year For An Entrepreneur - Here Is What Has Been Going On…  

    Play Episode Listen Later Aug 2, 2022 70:17


    Hosted by multiple iTunes Top 10 podcaster James Burtt Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   On today's show, James shares what on earth has been happening in the last year growing an agency from a one-man band solopreneur organisation into 5 full-time team members and having to build out the proper systems and processes to really scale a business.    In this episode you will hear:  The real truth of being an entrepreneur  What is like to scale from a one-man band The changes in systems and processes needed to scale ———————————————   Connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out the Phonic Content - the team that makes this very podcast - https://www.phonic.media/

    S2 E1: Building The Brand Is BACK

    Play Episode Listen Later Jul 29, 2022 7:55


    YESSSSSS, we're back baby!  Hosted by multiple iTunes Top 10 podcaster James Burtt Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands. On today's show James shares where the hell he has been in the last year!  ——————————————— Connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/ If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that make this very podcast - https://www.phonic.media/

    I Got My Own Brand Wrong 

    Play Episode Listen Later Aug 17, 2021 47:10


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the countries most successful companies and brands. In this episode James pulls back the iron curtain and lets you inside what it is like when a branding expert realises that they got / are getting their own brand and messaging wrong.  As James shares, this is a very open, raw and honest solo shows, so if you connect with something that was shared in this episode let James know via https://www.instagram.com/jamesburttofficial If you want to create powerful podcast content for your brand and business check out James' market-leading podcast production agency Ultimate Podcast Group https://www.ultimatepodcastgroup.com/

    Building A System In Real-Time

    Play Episode Listen Later Aug 10, 2021 18:34


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the countries most successful companies and brands. In this episode James discusses the process he is going through right now with building out a content repurposing schedule through his Clubhouse brand that is about to launch an official companion app. The idea of systemisation sounds easy in concept but it is often trickier than meets the eye when you actually start to craft the automated processes - but by building it right (even if it takes more time, effort and energy than you expected) you can free up so much of your personal time from the daily activities needed to grow your business.  Check out more info on the companion app now www.thewinnersclub.club/appdownload  Connect with James via https://www.instagram.com/jamesburttofficial If you want to create powerful podcast content for your brand and business check out James' market-leading podcast production agency Ultimate Podcast Group https://www.ultimatepodcastgroup.com/

    Building An Empire, A Few Times Over with Gary Das

    Play Episode Listen Later Aug 3, 2021 51:57


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the countries most successful companies and brands. In today's episode James is with Gary Das, a well-known personal brand in the mortgage and financial services industry! He is Mentor and Performance coach to over 150 service-based business owner, entrepreneur, podcaster, author and YouTuber. Gary is one of our top-notch clients in Ultimate Podcast Group and he is simply the best when it comes to creating content in the mortgage sector. Gary has had a very interesting journey as he grew a very successful and profitable business with a decent number of staff - climbing the ladder effectively, only to discover the ladder was leaning on the wrong wall! He'd created a work life he didn't actually want. So he scaled right back, leaned the business and made that super-profitable. But the demand for his services and the fact that he is leading the way in how to utilise personal branding to accelerate massive business growth means he is about to scale up again.   In this episode Gary Das shares:  His journey to success and the ups and downs as an entrepreneur How he successfully created a personal brand  How to generate leads effectively without overspending How to turn your personal story into content The importance of setting up automation and processes Leveraging social media to grow your business Connect with Gary and be inspired with his journey through https://garydas.com/  https://www.instagram.com/garydas/ https://www.youtube.com/c/garydas/  Listen to Gary's podcasts https://garydas.com/podcast/  https://podcasts.apple.com/gb/podcast/financial-pro-podcast/  Link to Gary's book The Self Employed Mortgage Guide Connect with James via https://www.instagram.com/jamesburttofficial If you want to create powerful podcast content for your brand and business check out James' market-leading podcast production agency Ultimate Podcast Group https://www.ultimatepodcastgroup.com/

    EP229: What Is Clubhouse And What Could It Mean For Your Brand? 

    Play Episode Listen Later Jul 27, 2021 12:24


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the countries most successful companies and brands. In this episode James discusses the recent news of Clubhouse opening up to the public and what that could mean for you building your brand. You might have — in fact you most likely have — been hearing a lot of stuff about Clubhouse over the last few months. Although this audio-first social media platform actually came into existence well over a year ago, it has featured in the marketing and branding world's Zeitgeist most heavily since the beginning of 2021. So let's start by working out or explaining what clubhouse actually is: Clubhouse pitches itself as “a new type of social network based on voice — where people around the world come together to talk, listen and learn from each other in real-time” (which is a new brand positioning they have just rolled out). Essentially, from a users perspective, it's a mixture between live podcasts, live talk radio, a conference call and social media platform all combined. And, if you get it right, it is a hugely powerful brand building tool.  Read the full article via https://jamesburtt.medium.com/clubhouse-open-to-the-public-and-open-for-business-8a0996858516 Connect with James via https://www.instagram.com/jamesburttofficial If you want to create powerful podcast content for your brand and business check out James' market-leading podcast production agency Ultimate Podcast Group https://www.ultimatepodcastgroup.com/

    Assess The Power Of Your Brand 

    Play Episode Listen Later Jul 20, 2021 23:28


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the countries most successful companies and brands. In this episode James gives you an exercise so that you can actually assess the brand message that you are communicating to your target market and give yourself a score. The 6 questions asked will give you a score out of 100 so you'll be able to give you a percentage score so you know how effective your marketing is.  Listen to the Saul Blinkoff episode mentioned in this show https://bit.ly/saulblinkoffpodcast Connect with James via https://www.instagram.com/jamesburttofficial If you want to create powerful podcast content for your brand and business check out James' market-leading podcast production agency Ultimate Podcast Group https://www.ultimatepodcastgroup.com/

    Find Your Own Greatness – Saul Blinkoff

    Play Episode Listen Later Jul 13, 2021 61:33


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the countries most successful companies and brands. In today's episode James has a very special guest who is not necessarily building individual brands, but he worked for the most valuable brands in the world including Disney, Dreamworks, Netflix and Amazon. He is none other than Saul Blinkoff.  Saul is the senior Producer at DreamWorks having started his animation career on the hit Disney films Pocahontas, The Hunchback of Notre Dame, Mulan and Tarzan. As well as his animation work - which sees him responsible for some of the best-loved family content (yes, he is the guy who made Doc McStuffins!). Saul speaks around the world empowering audiences to reach their goals and live a more inspired life. In this episode Saul Blinkoff shares:  How started his career in animation and film making How he pushed his way in the door of Disney when he narrowly missed out on a trainee placement  How to exceed expectations set on you  Using your ability to bring pleasure and utilise those to take responsibility for the world How to have a meaningful life and leave a lasting legacy Connect with Saul and be inspired with his journey through his website now http://www.saulblinkoff.com/ Listen to the Saul Blinkoff episode mentioned in this show  https://podcasts.apple.com/us/podcast/rudy-ruettiger-dream-big/id1546988218?i=1000506969850 If you want to create powerful podcast content for your brand and business check out James' market-leading podcast production agency Ultimate Podcast Group https://www.ultimatepodcastgroup.com/

     Pillar Content: Making A Week's Worth Of Marketing From One Post 

    Play Episode Listen Later Jul 6, 2021 39:22


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the countries most successful companies and brands. In this episode James flies solo to break down exactly how powerful pillar content can be when done in the right way. As James shares, he is someone who has previously relied on short-term (mainly on the day!) content planning and posting, so this new found marketing structure he has created enables you to craft a seriously valuable content plan that can be pre-written, pre-scheduled and pre-post, meaning you have fresh content pump out across your social media platforms etc. daily. The other major benefit of pillar content is the fact that one long-form blog, vlog, podcast or article can be turned into multiple smaller pieces of micro sharable content.  Listen to the Dan Knowlton episode mentioned in this show Connect with James via https://www.instagram.com/jamesburttofficial If you want to create powerful podcast content for your brand and business check out James' market-leading podcast production agency Ultimate Podcast Group https://www.ultimatepodcastgroup.com/

    PODSwap: Case Broadcast

    Play Episode Listen Later Jun 29, 2021 86:05


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the countries most successful companies and brands. In this episode James is replaying an episode where he appeared as the guest on CASE Mastermind Broadcast which is the show created by is a group of individuals striving to achieve success in their life and business journeys. This is a brand building geek out and whether you are looking to develop yourself on your personal journey, build your own business or develop your own idea, discovering what you would like to do for the future then catch up with CASE Mastermind.  Check out the podcast https://anchor.fm/case-mastermind Connect with James https://www.instagram.com/jamesburttofficial/ Read the latest blog https://medium.com/@ultimatepodcastgroup Check out Ultimate Podcast Training https://www.ultimatepodcast.training/ Need your podcast to sound epic check out Ultimate Podcast Group www.ultimatepodcastgroup.com

    PodSwap: Growth Mode  

    Play Episode Listen Later Jun 22, 2021 43:59


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the countries most successful companies and brands. In this episode James is replaying an episode where he appeared as the guest Growth Mode, the Podcast designed to kill your procrastination! For this show James joined Nutrition, Fitness and Mindset expert James Wright as he helps you to eliminate the need for motivation by finding compelling and permanent reasons to keep moving forward. If you're entrepreneurially minded and are looking for tangible actionable content to enforce daily disciplines, this is the show for you.  James shares a lot of insights that he's never talked about before, so this is very much a look at the person behind building the brand! Check out James Wright's brilliant Growth Mode podcast now via  https://bit.ly/growthmodepodcast Connect with James https://www.instagram.com/jamesburttofficial/ Need your podcast to sound epic, check out Ultimate Podcast Group www.ultimatepodcastgroup.com  

    Explode Your Brand 

    Play Episode Listen Later Jun 15, 2021 65:49


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the countries most successful companies and brands. In this episode James shares a recent keynote he delivered to the members of YPO, where he shared his tactics and strategies on how to build a meaningful brand and how to explode that brand using audio.  Check out what YPO has to offer their community of business leaders via https://www.ypo.org/ Connect with James https://www.instagram.com/jamesburttofficial/ Read the latest blog https://medium.com/@ultimatepodcastgroup Check out Ultimate Podcast Training https://www.ultimatepodcast.training/ Need your podcast to sound epic check out Ultimate Podcast Group www.ultimatepodcastgroup.com

    Happy Birthday To Ultimate Podcast Group 

    Play Episode Listen Later Jun 8, 2021 17:19


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the countries most successful companies and brands. In this episode James shares some of the biggest wins and highlights from the first year of running the Ultimate Podcast Group… and what a year it has been! No.1 podcasts, top blogs, media contribution for some of the world's most respected publications, a ton of great client projects, consulted to some amazing marketers and even took on two full time team members… not a bad first 12 months overall!  Connect with James https://www.instagram.com/jamesburttofficial/ Read the latest blog https://medium.com/@ultimatepodcastgroup Check out Ultimate Podcast Training https://www.ultimatepodcast.training/ Need your podcast to sound epic check out Ultimate Podcast Group www.ultimatepodcastgroup.com

    REPLAY: James Lipscombe: Lesson Of The £25,000,000 Food Entrepreneur

    Play Episode Listen Later Jun 1, 2021 62:36


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the countries most successful companies and brands. James Lipscombe is the CEO of the Chesterford Group, a family food business with a 97 year heritage of bringing much-loved favourites to their customers for almost a century. From a single shop opened in 1923 the Lipscombe family have grown the business - and the three main brands it operates - to the scale where the business is now the UK's largest chain of Fish and Chip shops with 40 stores around the South of England, generating £25,000,000 in annual sales. James is a highly respected leader and has most recently featured on the likes of Sky News, Mail Online and BBC for how the Chesterford Group have navigated the Coronavirus lockdown and pivoted the business from total shut down to successful reopening within a matter of weeks.  In this episode James shares:   The history of the Chesterford Group  * How this 97 year old family business started  * How James always knew he wanted to take over the family firm  * The power of understanding how the shop floor works in the hospitality trade  * How James had to open his business quickly during lockdown * The power of communication during a crisis  * Having to quickly digitise a predominantly bricks and mortar business  * The power of controlling to whole process where you can  * Why company culture shows more in times of challenge     * The challenges of opening 22 stores in one day * Having core values that your team also live by  * How vulnerability as a leader has been the biggest lesson during Covid-19   Connect wth James Lipscombe  https://www.linkedin.com/in/james-lipscombe-69978517/   Find out more about the Young Presidents Organisation https://www.ypo.org/ Connect with James https://www.instagram.com/jamesburttofficial/ Read the latest blog https://medium.com/@ultimatepodcastgroup Join the Ultimate Podcast Community https://www.facebook.com/ultimatepodcasttraining/ Download James' expert Podcast Guide https://www.onlinepodcastcoaching.com/ Check out Ultimate Podcast Training https://www.ultimatepodcast.training/

    The Power of Creativity with Tre Lowe 

    Play Episode Listen Later May 25, 2021 45:35


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO’s and CMO’s who have built some of the countries most successful companies and brands. In this podcast James shares a recent episode of another podcast he is involved with The Winners Club. In this episode you will hear from Tre Lowe, musician, entrepreneur, producer-songwriter-DJ of the award-winning band Architects. He is most notable for the platinum-selling hit Body Groove and he’s remixed for Usher, Justin Timberlake, Mariah Carey, Whitney Houston, Beenie Man, and performed for the British Royal Family. He founded Alpha Clique Coaching & Consultancy to empower others to achieve success, regardless of their circumstances. He rekindled his love for music in 2020 following the tragic death of his brother Ashley and now uses his creative arts to uplift, support and empower others in memory of his beloved brother through music. In this episode Tre Lowe shares:  How he kept going when his brother passed away  The story behind some of his great compositions His music and career journey How he coped with life threatening illness His advice for aspiring musicians and artist This podcast takes you into a depth of conversation that is rarely heard in the public domain and gives you the inside scoop on often unheard stories of how great people have been able to achieve great things. The Winners Club community on Clubhouse has fast become one of the main hubs of tactical content on entrepreneurship, thought leadership, business growth, brand development and social media marketing expertise and this podcast is another way for you to consume this community's elite level audio. And if you want to check out Europe’s leading podcast launch agency - yes James’ business that he is discussing in this episode - go and take a look via  https://www.ultimatepodcastgroup.com/  Check out The Winners Club Podcast Listen now bit.ly/trelowepodcast  Join The Winners Club on Clubhouse https://www.joinclubhouse.com/club/the-winners-club

    You Have To Be Your Own PR Agent 

    Play Episode Listen Later May 20, 2021 7:56


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO’s and CMO’s who have built some of the countries most successful companies and brands. In this podcast James shares how you need to push for opportunities to have the maximum impact possible and be willing to be your own hype man / PR person. The world of ‘Personal Branding’ means that it’s not what you know, it’s not who you know but who knows you that is often directly linked to your overall success.  And if you want to check out Europe’s leading podcast launch agency - yes James’ business that he is discussing in this episode - go and take a look via  https://www.ultimatepodcastgroup.com/

    The Rules Of Engagement 

    Play Episode Listen Later May 19, 2021 13:22


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO’s and CMO’s who have built some of the countries most successful companies and brands. In this podcast James talks about the importance of setting out rules of engagement in business and how to make sure that everyone knows where they stand - plus the importance of having those conversations when things are going well... And if you want to check out Europe’s leading podcast launch agency - yes James’ business that he is discussing in this episode - go and take a look via  https://www.ultimatepodcastgroup.com/

    Build Relationships Without Expectation 

    Play Episode Listen Later May 18, 2021 12:42


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO’s and CMO’s who have built some of the countries most successful companies and brands. In this podcast James talks about the importance of building relationships without expectations of trying to get something from the situation. The ‘network is your net worth’ mentality is fine - to a certain point - but most often the people who bang on about that have a limited amount of value to actually bring to those relationships! James uses the example of his blossoming bromance with Gary Rhodes (his forest ever guest on this podcast) as an example of how fruitful relationships can be when built from a position of being genuine.  And here is a link to the brilliant podcast from Rob Dyrdek mentioned in this episode BUILD WITH ROB  And if you want to check out Europe’s leading podcast launch agency - yes James’ business that he is discussing in this episode - go and take a look via  https://www.ultimatepodcastgroup.com/

    The Sticky Middle 

    Play Episode Listen Later May 13, 2021 12:33


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO’s and CMO’s who have built some of the countries most successful companies and brands. In this podcast James talks about the sticky middle of creating systems and processes where you have to invest huge amounts of time, energy and focus in order to created a replicable process… it can feel like pushing treacle up a hill! And if you want to check out Europe’s leading podcast launch agency - yes James’ business that he is discussing in this episode - go and take a look via  https://www.ultimatepodcastgroup.com/

    Put Water Through The Pipes, It’s The Only Way To Find Leaks 

    Play Episode Listen Later May 12, 2021 10:47


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO’s and CMO’s who have built some of the countries most successful companies and brands. In this podcast James is sat recording at 10pm and mega late night working has become a regular occurrence recently - but on the show he shares what lessons this cycle of growth is teaching him and how his ethos of extreme ownership is making him become a better business owner, out of necessity!  And if you want to check out Europe’s leading podcast launch agency - yes James’ business that he is discussing in this episode - go and take a look via  https://www.ultimatepodcastgroup.com/

    You Can Lead A Horse To Water But You Can’t Make It Drink

    Play Episode Listen Later May 11, 2021 10:46


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO’s and CMO’s who have built some of the countries most successful companies and brands. In this podcast James explains that you can take a horse to water but you can’t make it drink and the same rules apply with people who you guide, advice, coach and mentor… you can give out advice until you’re blue in the face but you can’t take the action for them. And you shouldn’t.  And if you want to check out Europe’s leading podcast launch agency - yes James’ business that he is discussing in this episode - go and take a look via  https://www.ultimatepodcastgroup.com/

    Keep Being The Expert 

    Play Episode Listen Later May 10, 2021 8:56


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO’s and CMO’s who have built some of the countries most successful companies and brands. In this podcast James explains that he has taken his eye off the ball with expert content recently and he has seen that have an impact on the incoming leads into the business. If you’re in a sector that values expertise you have got to stay on top of industry info and solidify your expert positioning, consistently!  And if you want to check out Europe’s leading podcast launch agency - yes James’ business that he is discussing in this episode - go and take a look via  https://www.ultimatepodcastgroup.com/

    Work Life Balance… is it a thing!? 

    Play Episode Listen Later May 7, 2021 10:44


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO’s and CMO’s who have built some of the countries most successful companies and brands. In this podcast James discusses the concept of work life balance - and asks the questions ‘is that concept even useful’!? He also shares that his view on life in general is that it is cyclical and seasonal, so everything has a time and place for being the focus of your attention... And if you want to check out Europe’s leading podcast launch agency - yes James’ business that he is discussing in this episode - go and take a look via  https://www.ultimatepodcastgroup.com/

    Letting Go Isn’t Always Easy 

    Play Episode Listen Later May 6, 2021 13:13


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO’s and CMO’s who have built some of the countries most successful companies and brands. In this podcast James talks about how he is (slowly!) letting go of the tasks that don’t add the largest value to the business - based on his skill set - and he shares how he feels about starting to let go and pass on responsibilities to his team.  And if you want to check out Europe’s leading podcast launch agency - yes James’ business that he is discussing in this episode - go and take a look via  https://www.ultimatepodcastgroup.com/

    Systems doesn’t mean set and forget

    Play Episode Listen Later May 5, 2021 10:44


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO’s and CMO’s who have built some of the countries most successful companies and brands. In this podcast James shares how the increasing systems in the business are having a massive benefit, but those systems still need to be managed - definitely NOT a case of set and forget.  And if you want to check out Europe’s leading podcast launch agency - yes James’ business that he is discussing in this episode - go and take a look via  https://www.ultimatepodcastgroup.com/

    Are You Actually Doing Good Marketing?

    Play Episode Listen Later May 4, 2021 19:56


    Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO’s and CMO’s who have built some of the countries most successful companies and brands. In this podcast James discusses how he recently lost a client to a competitor just because he had not done a good enough job of marketing the full breadth of services to this warm lead. There’s two lessons from today’s show 1. Be sure you are always communicating a clear and concise message + 2. Ask for feedback from people around the business as you will learn a lot from them, if you listen to what they have to say!    And if you want to check out Europe’s leading podcast launch agency - yes James’ business that he is discussing in this episode - go and take a look via  https://www.ultimatepodcastgroup.com/

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