Podcasts about building the brand

  • 73PODCASTS
  • 320EPISODES
  • 33mAVG DURATION
  • 1MONTHLY NEW EPISODE
  • Jul 26, 2024LATEST

POPULARITY

20172018201920202021202220232024


Best podcasts about building the brand

Latest podcast episodes about building the brand

Green Industry Podcast
Building the Brand: Troops Lawn Care's Path to 209 Google Reviews

Green Industry Podcast

Play Episode Listen Later Jul 26, 2024 26:08


Tune into Part 2 of our talk with Sam Gustin to uncover how Troops Lawn Care has cultivated a stellar reputation with 209 Google Reviews. Hear Sam's strategies for attracting quality employees and building a powerful brand that resonates with the community. Equip Expo 2024 Exclusive Discount: Unlock 50% off Equip Expo 2024 tickets with code PAUL—just $15 until Sept 5. Register Here The Landscaping Bookkeeper: Transform your financial management with the expertise of Megan and Joey Coberly. Learn how at Click Here Lawn Care Life Conference Tickets: The most actionable event you'll attend. Get Your Tickets! Enter to Win Envu Herbicide Product: us.envu.com/coolseasongiveaway Order Your Copy of Paul's New Book on Amazon: How to Build a Thriving Lawn Care Business - Get it here! The Entrepreneurs Guide to Lawn Care Pricing: Get Your Free Guide - Click Here Maximize Your Lawn Care Business Potential: Visit Paul's Resource Hub Discover essential resources for growing your business, including contract templates, pricing tools, and the Know Your Numbers E-Course. Explore top industry events, and more at ThePaulJamison.com Enhance Your Business Operations: Ready to streamline your workflow and boost efficiency? Discover the CRM software that powers my lawn care business success. - Try Jobber Elevate Your Online Presence: Your professional website awaits! Begin your journey to a compelling online brand with - Start Your Website Journey w/ Footbridge Media A World of Audiobooks Awaits: Discover the convenience of learning on the go with Audible: Explore Now For insurance inquiries, reach out to Duvall Brumby at 770-560-8762 or email duvall.brumby@pninsurance.com The Official Banking Platform for Profit First - Learn more about online banking with Relay - Click Here Relay is a financial technology company, not an FDIC-insured bank. Banking services and FDIC insurance are provided through Thread Bank; Members FDIC. The Relay Visa® Debit Card is issued by Thread Bank pursuant to a license from Visa U.S.A. Inc. and may be used everywhere Visa® debit cards are accepted.

Upmarket: The Business of Real Estate Photography & Media
Ep. 68 - Building the Brand(ing Side of the Business.)

Upmarket: The Business of Real Estate Photography & Media

Play Episode Listen Later Jul 18, 2024 54:29


The Upmarket Pod crew have their fancy new studio at Gasworks, but it begs the question... how will they pay for it? By launching the Branding Content side of their business, of course! Reed, Mark and Chelsea detail the steps they've been taking to lay the foundation for a successful launch. They even rope their new Upmarket Branding Photographer, Elena Anzaldo into coming on and sharing about her prep for her new role at Upmarket. They also brainstorm how they'll market the new service to the REALTOR clients when they launch it in the fall. In the second half of the show they talk about dealing with difficult clients and Elena shares her wisdom from her time as a REALTOR in regards to how to deal with those difficult agents. They wrap up the show with the ultra-rare Quad Action Items! Action Items are something small that any listener can do right now to help make their Real Estate Media Business more efficient.Check out Upmarket's FREE webinar on How and Why to Scale Your Real Estate Media Business at upmarketcourse.com/webinar and our course How to Grow and Scale Your Real Estate Media Business at UpmarketCourse.com.Follow the pod on Instagram at @upmarketpod and Chelsea @feedingbeautiful and Upmarket Media @upamarket.media.The Presenting Sponsor of Upmarket is Aryeo, the best place to help grow and manage your Real Estate Media business. Use the code "Upmarket" at aryeo.com to get 15 free bonus listings with any new account.Another amazing sponsor of Upmarket is SecondFloor, the fastest way to create a finished floor plan WITH GLA square Footage. It's so fast that you can deliver the finished floor plan while you are still on-site! Not only that, but you can get UNLIMITED floorplans for one low monthly fee. We love SecondFloor and you can use the code UPMARKET at checkout and any new subscriber will get a 1 month free trial.Our Action Items are sponsored by PixlCRM, where you can scale your real estate photography business through automation. It's an all-in-one business and marketing platform that compliments your current delivery app. If you go to pixlcrm.com/upmarket you can get a 30 day risk free trial!!!

So Into That
carly duguid on building the brand of naomi osaka

So Into That

Play Episode Listen Later Apr 10, 2024 80:00


Get this week's full So Into That newsletter here! https://whattocook.substack.com/p/carly-duguid-on-building-the-brandCarly Phillips Duguid is my former college classmate, a What to Cook subscriber, and… oh yeah, the co-founder of the sports agency Evolve, along with her husband and 4-time grand slam winner Naomi Osaka.Today, Carly shares how she's “embracing the pure chaos” of parenting a 4-year-old and a 4-month-old while serving as Naomi's right hand woman – from helping design her Nike apparel, to laying the groundwork for a post-tennis career in fashion, to crafting the look of Naomi's recent historic baby formula commercial.We also get into:- How Carly's second kid changed her mind about work-from-home “interruptions”- The story of meeting her husband, Stu (it's romance novel material)- What Naomi's like off the court and how that's changed since she became a mom- How Carly structures her day and her childcare setup - What she cooks when she doesn't feel like cookingLinks: - Evolve - https://www.instagram.com/thisisevolve/?hl=en- Carly's Instagram - https://www.instagram.com/carlsterthebalster/- Silver Spring hot pilates - https://silverspringsla.com/- Naomi's Instagram - https://www.instagram.com/carlsterthebalster/- Naomi's Bobbie Formula commercial - https://www.youtube.com/watch?v=9jkCrOea3aA- Her Nike apparel line - https://www.nike.com/w/naomi-osaka-tennis-clothing-4an2mz6ymx6zed1q- mango peanut chicken salad recipe - https://whattocook.substack.com/p/mango-peanut-chicken-salad-635 Get full access to What To Cook When You Don't Feel Like Cooking at whattocook.substack.com/subscribe

Grow My Accounting Practice | Tips for Accountants & Bookkeepers to Grow Their Business

Show Summary In today's episode of the Grow My Accounting Practice Podcast, we're thrilled to welcome Maddie Craig, the founder of Blue Cypher Bookkeeping, as our special guest. Maddie shares invaluable insights on being the ultimate brand ambassador for your business, emphasizing the importance of exuding confidence and pride in what you do. She highlights the significance of knowing your own limits and strategically navigating networking opportunities to maximize impact when it matters most. Furthermore, Maddie stresses the importance of bringing value first, establishing trust as an expert rather than adopting a sales-centric approach. She encourages listeners not to settle for less than they deserve, urging them to be selective in their partnerships and clients, just as they would in dating. Lastly, Maddie offers empowering advice on embracing authenticity and resilience in the face of criticism or rejection, reminding us that staying true to ourselves is key to long-term success. Tune in for an episode packed with actionable strategies and inspiration!   Website:https://www.bluecypherbooks.com/ Facebook:https://www.facebook.com/bluecypherbooks LinkedIn:https://www.linkedin.com/in/mscraig/   Corporate Partner: Very Very Video - www.veryveryvideo.com

The Circuit of Success Podcast with Brett Gilliland
Building the Brand with Lululemon Founder

The Circuit of Success Podcast with Brett Gilliland

Play Episode Listen Later Dec 25, 2023 50:23


Join host Brett Gilliland in an exclusive interview with Chip Wilson, the visionary founder of Lululemon. Discover the secrets behind Lululemon's rise to luxury brand status and Chip's entrepreneurial journey. Learn how he identified a new market in the '90s, created quality products at competitive prices, and embraced personal development for success. **Key Highlights:** -

Digital and Social Media Sports Podcast
Episode 251: Savannah Hollis on Building the Brand and Foundation of the Seattle Kraken's Social Media Strategy

Digital and Social Media Sports Podcast

Play Episode Listen Later Aug 15, 2023


Listen to episode 251 of the Digital and Social Media Sports podcast, in which Neil chatted with Savannah Hollis, Senior Manager, Social Media for the Seattle Kraken. 81 minute duration. Listen on Apple, Spotify and Stitcher. Posted by Neil Horowitz Follow me on Twitter @njh287   Check out my LinkedIn articles

Digital and Social Media Sports Podcast
Episode 251: Savannah Hollis on Building the Brand and Foundation of the Seattle Kraken's Social Media Strategy

Digital and Social Media Sports Podcast

Play Episode Listen Later Aug 15, 2023


Listen to episode 251 of the Digital and Social Media Sports podcast, in which Neil chatted with Savannah Hollis, Senior Manager, Social Media for the Seattle Kraken. 81 minute duration. Listen on Apple, Spotify and Stitcher. Posted by Neil Horowitz Follow me on Twitter @njh287   Check out my LinkedIn articles

ABR - Restaurant Marketing Secrets
Are You Building The Brand You Really Want - Restaurant Marketing Secrets - Episode 304

ABR - Restaurant Marketing Secrets

Play Episode Listen Later Jun 18, 2023 10:37


What do you want to build? ... And by the way, the end of this podcast ends with a simple ask, below is more on that. My cell = 859-743-2408 https://americasbestrestaurants.live/reviewus https://www.facebook.com/americasbestrestaurants And don't forget to check out abru.online/free  to find out how you could get massive help marketing your restaurant and building a brand that lasts. Plus, be sure to check out ABR and me on the links below and subscribe everywhere :)

The Wet Slap
E98 Southern Nutrition on Building the Brand, THC Bans, and Misleading Labels

The Wet Slap

Play Episode Listen Later Apr 14, 2023 100:17


Erik Poston (owner of Southern Nutrition & Frontline Formula) and Sam Cantillo (owner of Southern Nutrition), joins the SLAP to discuss battles with the FDA, the absolute best protein, Doctor recommended supplements, genius marketing, turning anxiety to success, FDA approved misleading labels in grocery stores, THC changing clients lives, and what happens in the back rooms at Southern Nutrition. FOLLOW THE GUEST ▶️ https://www.instagram.com/southernnutritioncfl/ ▶️ https://www.instagram.com/samxcantillo/ ▶️ https://www.instagram.com/erikposton/ MERCHANDISE▶️ https://the-wet-slap.myshopify.com/ LINK TO EVERYTHING ▶️ https://linktr.ee/TheWetSlap ADD US ON INSTAGRAM ▶️ https://www.instagram.com/thewetslap/ ***PLEASE NOTE*** The Wet Slap is a significant break from the typical content viewers have come to expect. Please be advised that we will be exploring a wide variety of topics (some adult-themed) and our younger viewers (and their parents) should be advised that some topics will be for mature audiences only.

Tips with Te
Ep. 142: Building the brand with Nick & Joe

Tips with Te

Play Episode Listen Later Apr 5, 2023 21:47


Nick & Joe discuss why they started their podcast and how they intend to grow their brand. social links: https://linktr.ee/youknowimright Our personal handles are Twitter.com/Nick_Durst Instagram.com/nicksfoodandstuff Twitter.com/jcalabrese1 Instagram.com/joeycalz --- Send in a voice message: https://podcasters.spotify.com/pod/show/tipswithte/message Support this podcast: https://podcasters.spotify.com/pod/show/tipswithte/support

Building The Brand
S2 E27: The Power Of Momentum

Building The Brand

Play Episode Listen Later Feb 22, 2023 27:57


Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands. If you are looking to explode your brand using the power of audio, contact James' agency Phonic Content. On today's show, James discusses Momentum; how to build it and how to be aware of what it looks like when you do NOT have it!  ——————————————— If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/ If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/

Building The Brand
S2 E26: Why I Am Launching A New Podcast

Building The Brand

Play Episode Listen Later Feb 14, 2023 12:21


Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of audio, contact James' agency Phonic Content.   On today's show, James discusses why he is launching a brand-new podcast Business Marriage and how he is using this new show to test and measure new marketing tactics and promotional strategies.   Check out the new show via https://tinyurl.com/businessmarriagepod and make sure you hit the follow button wherever you tune in.    ———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.

Building The Brand
S2 E25: Professor Damian Hughes on The Truth Behind High Performance

Building The Brand

Play Episode Listen Later Feb 7, 2023 92:44


Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of audio, contact James' agency Phonic Content.   On today's show, James chats to Professor Damian Hughes, an international speaker, best-selling author, and co-host of "The High Performance Podcast". They discuss Damian's experiences of feeling like a "fish out of water" and how he navigated through it. He shared his advice for dealing with bullies and bullying and talked about the impact they had on his life.    Damian also discusses the turning point in his career and how it impacted his future direction. He also shares what made him start "The High Performance Podcast" and what sets it apart from other podcasts in the same genre.   In this episode you will hear: Damian's early life and career What encouraged him to develop high performers The turning point in Damian's career Why he started The High Performance Podcast What makes The High Performance Podcast the best in its genre   https://liquidthinker.com/   ———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/

May Contain Wine
41. Building the Brand, Beauty from Bees

May Contain Wine

Play Episode Listen Later Feb 1, 2023


Michelle is an entrepreneur and woman in business who isn't scared to take risks. She stays true to her herself, trusts her intuition and she offers us all a chance to live cleaner and healthier through Beauty from Bees. She is a proud mom of 4 and lives near Marwayne, Alberta. While she may live in a small town the little business she started has grown into something pretty big and special!

Building The Brand
S2 E24 REPLAY: The Common Path to Uncommon Success - John Lee Dumas

Building The Brand

Play Episode Listen Later Jan 31, 2023 28:16


Hosted by multiple iTunes Top 10 podcaster James Burtt https://www.instagram.com/jamesburttofficial/, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the countries most successful companies and brands. On today's show, James chats to John Lee Dumas - a hugely successful podcaster and the creator of Entrepreneurs On Fire, which has now done 3000 plus episodes, with 100 million listens to date and over 1.4 million monthly listens currently. JLD has just released his book, ‘The Common Path To Uncommon Success', which is a revolutionary 17-step guide roadmap for you to get to financial freedom and fulfillment, which provides a proven path for entrepreneurs like you to achieve the financial, location, and lifestyle freedom you are capable of.  In this episode you will hear:  John's story of going from quitting job after job to one of the top podcasters in the world  The critical steps successful entrepreneurs take to achieve uncommon success  How to properly focus on your vision of success until it becomes your reality  How can someone be a person of value?  How to achieve a work-life balance and enjoy life  What success meant to JLD and what it now means  Connect with John https://www.instagram.com/johnleedumas GRAB THE BOOK https://bit.ly/uncommonsuccessbook   ———————————————   Connect with James https://www.instagram.com/jamesburttofficial/  

Mortgage Marketing Expert
157 Building the Brand You WANT with AJ Vaden

Mortgage Marketing Expert

Play Episode Listen Later Jan 27, 2023 41:59


In this episode I‘m joined by the Co-Founder of Brand Builders Group, AJ Vaden. We talk about the origins of Brand Builders, the unique power of your personal brand and how in the end it's all about building relationships. No one can hire you, if they are not aware of you, so pay attention! Episode Breakdown: 01:25 - The origins of Brand Builders Group 09:20 - “Ready, Fire, Aim” 11:10 - How personal branding is like oral hygiene 15:05 - 3 ways to build trust 20:42 - Personal Branding = Digitization of Reputation 26:30 - You HAVE a personal brand, is it the one you WANT? 35:45 - The biggest branding blind spot pros have? 40:00 – Find out more about Brand Builders Group AJ Vaden is CEO and Co-Founder of Brand Builders Group, one of the world's leading authorities on personal brand strategy. She's also the co-host of the Influential Personal Brand podcast, named one of Forbes' top 10 podcasts to listen to in 2021. Get to know AJ: @aj_vaden Learn from AJ: Influential Personal Brand Podcast Check out: BrandBuildersGroup.com LEARN MORE ABOUT M1 ACADEMY If you are enjoying the MME podcast, please take a second and LEAVE US A REVIEW, and JOIN our text group: 214-225-5696

OBBM Network
Building The Brand - Big Ideas, Small Business Podcast

OBBM Network

Play Episode Listen Later Jan 18, 2023 25:53


In this episode of Big Ideas, Small Business, host Doreen Milano talks with Paul Hittner about the importance of defining the core values of your business. He works with business owners to help them express their values clearly and concisely. One of the top reasons businesses fail today is because they are unable to recognize their core values and communicate them to their target audience. This is increasingly important in today's market because the younger generation is more interested in what you represent.To work with Paul Hittner, go to  https://bizvisionary.com. Email him at Paul@BizVisionary.com, or give him a call at 214-984-2773 to get on his schedule. Doreen works with local small and mid-market businesses to help them take the big steps necessary for extreme and solid growth. Go to https://VisionsToExcellence.com to learn about her programs and get started in the right direction today.OBBM Network Podcasts offers over 30 podcast shows that support your life, your life in business, and information on local, state, and national education, politics, health, veteran, and first responder resources. Get them all at https://obbm.buzzsprout.com, where you can subscribe from your preferred platform.OBBM Network TV, including Big Ideas, Small Business TV, is also available on Roku:https://channelstore.roku.com/details/2d588bed3170f71fd5e7173e8732082d/obbm-network-tvhttps://channelstore.roku.com/details/101f2ae70aa49178939058e39fbf4697/big-ideas-small-business-tv-with-doreen-milanoOBBM Network programming is also available on Traverse TV Smart TV apps on Apple TV, Fire TV, and CBS Digital 55.11 serving 1.2M household subscribers, 70,000 hotel rooms throughout central Orlando, and reaches 6M viewers as far as South Carolina.Call 214-714-0495 for sponsor information today!This episode of Big Ideas, Small Business is sponsored by:Move Freely America https://movefreelyamerica.orgTerrel Tipton, Insperity HR Services, 972-409-4316Junkluggers of Grapevine, Irving, and Denton 630-470-8307OBBM Network Brands, https://obbmnetworkbrands.comOBBM Network Podcasts, https://obbmnetworkpodcasts.comSupport the show

Building The Brand
S2 E22: You Have To Say NO To Grow 

Building The Brand

Play Episode Listen Later Jan 17, 2023 20:52


Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of podcasting or content marketing, contact James' agency Phonic Content   On today's show, James shares why he is saying NO a lot this year and why he has streamlined his focus and attention to spend as much of his time as possible this year on the main business in order to grow the podcast production and content agency.     ———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you are looking to build your own brand check out Orange Lamb https://www.orangelamb.co.uk/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/   If you're a LinkedIn user, then connect with James there too https://www.linkedin.com/in/jamesburtt/

Building The Brand
Time Invested OR Wasted 

Building The Brand

Play Episode Listen Later Jan 10, 2023 32:07


Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of podcasting or content marketing, contact James' agency Phonic Content   On today's show, join James in a ‘Car Conversations' special as he takes you on his (very) long commute and runs through some of the thoughts, ideas and concepts he thinks about on the drive back from work. On this particular commute, he is looking at how small business owners and owner-operators need to assess the use of their time.    ———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/   If you're a LinkedIn user, then connect with James there too https://www.linkedin.com/in/jamesburtt/

Digital and Social Media Sports Podcast
Episode 236: RJ Kaminski on Building the Brand and Developing Fans of the Premier Lacrosse League

Digital and Social Media Sports Podcast

Play Episode Listen Later Jan 3, 2023


Listen to episode 236 of the Digital and Social Media Sports podcast, in which Neil chatted with RJ Kaminski, Director of Brand for the Premier Lacrosse League. Listen below or on Apple, Spotify and Stitcher. 54 minute duration. Listen on Apple, Spotify and Stitcher. Posted by Neil Horowitz Follow me on Twitter @njh287   Connect on LinkedIn

Digital and Social Media Sports Podcast
Episode 236: RJ Kaminski on Building the Brand and Developing Fans of the Premier Lacrosse League

Digital and Social Media Sports Podcast

Play Episode Listen Later Jan 3, 2023


Listen to episode 236 of the Digital and Social Media Sports podcast, in which Neil chatted with RJ Kaminski, Director of Brand for the Premier Lacrosse League. Listen below or on Apple, Spotify and Stitcher. 54 minute duration. Listen on Apple, Spotify and Stitcher. Posted by Neil Horowitz Follow me on Twitter @njh287   Connect on LinkedIn

Building The Brand
S2 E20: Unconventional Goal Setting For 2023 

Building The Brand

Play Episode Listen Later Jan 3, 2023 41:20


Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands. If you are looking to explode your brand using the power of podcasting or content marketing, contact James' agency Phonic Content On today's show, James shares his unconventional take on how to set goals in 2023 - which is focused on daily actions rather than larger long-term outcomes.  ——————————————— If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/ If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/ If you're a LinkedIn user, then connect with James there too https://www.linkedin.com/in/jamesburtt/

Digital Marketing Master
"Data is Everything: Building the Brand Using Numbers and Customer Conversation" with Jeff Stender

Digital Marketing Master

Play Episode Listen Later Dec 31, 2022 11:58


Sarah interviews Jeff Stender, Marketing Director at Epicor. Jeff discusses the incredible power of data, building the brand's storytelling based on customer insights, and the importance of keeping the focus on those you serve.

Building The Brand
S2 E19: Don't Let Your Systems Bite You On The A**e  

Building The Brand

Play Episode Listen Later Dec 20, 2022 27:16


Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands. If you are looking to explode your brand using the power of podcasting or content marketing, contact James' agency Phonic Content On today's show, James discusses how he recently allowed himself to be led down the garden path by a sales prospect that ultimately never converted to a paying client. ——————————————— If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/ If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/ If you're a LinkedIn user, then connect with James there too https://www.linkedin.com/in/jamesburtt/

Building The Brand
S2 E18: Building Your Brand Using Live Events  

Building The Brand

Play Episode Listen Later Dec 6, 2022 37:27


Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of podcasting or content marketing, contact James' agency Phonic Content   On today's show, James shares some of his recent learnings and lessons around the power of live events and how to make them as impactful as possible for your business.    Through exhibiting at two large industry events recently - of various sizes and aimed at differing audiences, James shares the insights that he and his team have picked up.    The top 5 tips that you will hear in this podcast:  Is this the right audience  Why you have to be unique  How to contact prospect in advance  The best ways to make it easy for attendees to connect with you Why you must follow up, fast   ———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/   If you're a LinkedIn user, then connect with James there too https://www.linkedin.com/in/jamesburtt/

Building The Brand
The Qatar World Cup, Has FIFA Ruined Their Brand?

Building The Brand

Play Episode Listen Later Nov 22, 2022 14:33


Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of podcasting or content marketing, contact James' agency Phonic Content   On today's show, James discusses the seemingly lacklustre enthusiasm around the Qatar World Cup and poses the question, has FIFA ruined their brand? There has been a lot of talk, and heated debate around the moral integrity of Qatar hosting the tournament which seems to have led to a real dip in excitement for the World Cup. The almost openly corrupt nature of FIFA seems to have taken a toll on the brand and with so many businesses and organisations taking a stand against elements of the tournament it seems like FIFA itself is tarnishing the beautiful game.      ———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/

Building The Brand
S2 E16: Creating The UK's Biggest Live Marketing Event with Mat Wilson

Building The Brand

Play Episode Listen Later Nov 8, 2022 28:55


Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of podcasting or content marketing, contact James' agency Phonic Content   On today's show, James chats to Mat Wilson, CEO of Einstein Marketer and creator of the EMC aka the Entrepreneurs Marketing Conference. In the podcast, James dives in to ask Mat all about the stresses and strains of creating a massive live event, why he wanted to create EMC and how he knew it was the right time to add a new vertical to an already well-performing business.     In this episode you will hear: The journey to creating the UK's No.1 live marketing event  How to add a new vertical into your business  Why live events are so powerful for building your brand How you can emulate success in other geographies and bring them into your own environment   ———————————————   If you have not secured your ticket yet for EMC head to www.emc2022.co.uk and make sure you use the TWC at checkout to receive 20% off your ticket price and to be able to access the exclusive Winners Club live lounge at the event.    If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/

Building The Brand
S2 E15 | Doing Great Work Will Build Your Brand

Building The Brand

Play Episode Listen Later Nov 1, 2022 23:59


Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of audio, contact James' agency Phonic Content   On today's show James chats about why doing your best work will build your brand. You never know who is seeing your content and that content is an advert for your brand's services or product.   If the last piece of content that you posted is what your ideal client or customer had seen, would you be convinced that it would convert that person into a client or customer?    In this episode you will hear: What to do to build your brand Why you should only do your best work How to get more leads James' strategy for getting warm leads   ———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/ If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/

Building The Brand
S2 E14 | The Secret To Creating Ads That Stick with Billy Gene is Marketing

Building The Brand

Play Episode Listen Later Oct 25, 2022 41:39


Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of audio, contact James' agency Phonic Content   On today's show James chats to Billy Gene, one of the top online marketing influencers, educators, and practitioners. Through his one-of-a-kind online courses and Facebook live-streams, he is revolutionising the education system by teaching important and necessary entrepreneurial skills that schools aren't teaching.   Billy speaks on how he has challenged himself to constantly raise his standards. He also speaks about the process of creating his unique style of Ads and courses as well as his approach on how to build a personal brand.    In this episode you will hear: What Billy did to get started in marketing Why Billy constantly raises his standards  How Tyler Perry Influenced his company name Billy Gene is Marketing  Billy's process for creating Ads   ———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/

Building The Brand
S2 E13 | Supercharge Your Podcast Outreach with Simon Thompson, Founder of Podseeker

Building The Brand

Play Episode Listen Later Oct 18, 2022 39:01


Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of audio, contact James' agency Phonic Content   On today's show James chats to Simon Thompson the founder of Podseeker, a SaaS podcast database and API.   There are loads of tools out there for researching and understanding traditional media formats, but nothing for podcasts. This is why Simon started Podseeker, he saw a need in the market so he built the tool for himself and it turned out others needed it too.   In this episode you will hear: What Podseeker is Why Simon started Podseeker How he built Podseeker Why you need to use Podseeker   ———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/

Building The Brand
S2 E12: Scaling to £12 Million in Revenue, Building Great Teams, and Business Acquisition Tips with James Sinclair

Building The Brand

Play Episode Listen Later Oct 12, 2022 28:22


Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   If you are looking to explode your brand using the power of audio, contact James' agency Phonic Content   On today's show James chats to James “Jimbo” Sinclair, Founder & CEO of the Partyman Group of companies.    He grew his businesses to £12 million in turnover and employs over 400 people. Jimbo is also a speaker and educator, he teaches like-minded people how to soar to success.   In this episode you will hear: How James grew his businesses to £12 million in turnover What to do to grow your business Why you should only employ great people to work in your business Jame's strategy behind why he acquires businesses   ———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/

Building The Brand
S2 E9: How To Build Web 3 Brands with Flight Story CEO Oliver Yonchev

Building The Brand

Play Episode Listen Later Sep 20, 2022 51:18


In this episode of Building The Brand you are invited into an episode of one of James' other podcasts Understanding Crypto James & his co-host Paul speak to Oliver Yonchev, CEO of Flight Story.    Flight Story offers innovative communication services for the finance industry, emerging technologies, and disruptive brands. Flight Story puts the people, processes, and technology within your company's walls, whilst offering direct access to Flight Story's world-leading global creative and public relations firm - ultimately providing more effective and sustainable solutions.   In this episode Oliver, James and Paul discuss Oliver's previous career as Managing Director of Social Chain, a world-leading social media and e-commerce group. They also speak about the process of building Flight Story and the issues they plan to solve for brands who want to get into crypto & Web 3.    In the show you will learn: Oliver's Career history before he started working at FLight Story  What Flight Story is How Flight Story works How brands can enter Web 3 correctly   For more information about this episode head to: https://www.flightstory.com/   LISTEN TO MORE EPISODES OF UNDERSTANDING CRYPTO Understanding Crypto is the podcast created to help you work out what is happening in the world of Web 3.0 and the impact this digital revolution could make to your brand, business and life.   In this show, your hosts Paul Abercrombie and James Burtt will be discussing, distilling and massively simplifying subjects such as how blockchain works, what is metaverse real estate all about, what are you actually buying when you purchase an NFT, how do DOA's work, which direction is Bitcoin heading in, how to use a digital wallet, what steps you need to take to onramp from fiat currency into digital assets and lots, lots more.   Plus, via specific episodes of the podcast, Paul and James will actually pull back the iron curtain to share what on-chain projects they are involved with and document - in real time - the processes they grow and go through in order to make Web 3.0 as valuable for real-world real-time businesses and brands as possible.

Before the Bid
J & AE ”Building the Brand”

Before the Bid

Play Episode Listen Later Sep 9, 2022 47:36


Austin Egloff comes to the podcast to talk about is offering and his pursuit to "Build the Brand". His offering will be held on Willoughby Sales on September 13.    Energetic Rock | Hiking Free Music by Efficsounds & Alex-Productions | https://www.youtube.com/channel/UCx0_M61F81Nfb-BRXE-SeVA https://www.efficsounds.co.uk Music promoted by https://www.free-stock-music.com Creative Commons Attribution 3.0 Unported License https://creativecommons.org/licenses/by/3.0/deed.en_US

Building The Brand
S2 E7: BELIEVE IN YOURSELF! With Paul Avins

Building The Brand

Play Episode Listen Later Sep 6, 2022 63:59


Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   On today's show James is with Paul Avins, an award winning business coach. Paul is a highly sought-after business growth expert, helping entrepreneurs to break through the scale-up ceiling to build a grown-up business.   Paul has been helping business owners generate hundreds of millions of pounds in additional sales, profits, and shareholder value for 17 years. He is the catalyst business owners seek out when they feel frustrated, overwhelmed, or want to accelerate their growth for a potential exit.   In this episode you will hear: How Paul ended up in the coaching sphere His transition from Army to Business How he bounced back from his injury How to coach for coping with pressure  Overcoming rejections How Paul scaled a business from zero to a million dollars in under 3 years   ———————————————   Connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check  out the ULTIMATE PODCAST GROUP - the team that make this very podcast - http://bit.ly/ultimatepodcastgroup

Khaotic Kulture Podcast
Season 4 Prologue: Creativity is A Necessity AKA Building the Brand.

Khaotic Kulture Podcast

Play Episode Listen Later Aug 31, 2022 44:56


The Prelude to Season 4. Featuring some talk about toxic fandom, toxic influencers, and updates about the podcast! Check us out now on Amazon Music and iHeart Radio!! For our Spotify and Apple Listeners, be sure you give this podcast a 5 Star rating!! Subscribe to our Patreon account and contribute on any 4 levels! Hear episodes early before they release! patreon.com/khaotickulturepod Like and Follow us on Facebook- https://www.facebook.com/profile.php?id=100063477101518 Follow us on Twitter- https://twitter.com/Khaotic_Kulture Follow us on Instagram- https://www.instagram.com/khaotickulturepod/ Follow our personal pages: Ked: @k3dthepro (IG & Twitter) Nasa: @_CallMeNasa (IG and Twitter) Law: @l.jr_96 (IG) and @Law96_ (Twitter) --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/khaotickulturepodcast/message Support this podcast: https://anchor.fm/khaotickulturepodcast/support

Building The Brand
S2 E6: Sacking Clients To Get 7x More Income

Building The Brand

Play Episode Listen Later Aug 30, 2022 31:53


Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the world's most successful companies and brands.   If you are looking to explode your brand using the power of audio, contact James' agency Phonic Content   On today's show, James talks through a recent experience he had where he offboarded a client only to generate 7 times that income within 24 hours. James discusses the reasons he chose to offboard that client and why they weren't right for his growing agency. Later that same day James signed a new client who has been ideal. He explains why they are an ideal client, and how to identify both perfect and poor clients for your business.   In this episode you will hear: Why you should evaluate whether your clients are right for you Red flags to look out for with new clients When you should offboard a client How to identify your ideal clients   ———————————————   If you enjoyed this episode, connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that makes this very podcast - https://www.phonic.media/

Building The Brand
S2 E5: The Man Behind The Brand - On A Mission Podcast with Ellie McKay

Building The Brand

Play Episode Listen Later Aug 23, 2022 76:15


Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   James featured on Ellie McKay's brilliant On A Mission Podcast a while back, and talked about his incredible journey as an audio entrepreneur as well as some personal details he's never shared before.   Find out more about the man behind Building The Brand in today's episode, and discover the struggles of creating a successful business.   In this episode you will hear:  How James started his career as an audio entrepreneur How he handled the lowest point in his life His life and business lessons Breaking out of a victim mentality   ———————————————   Connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/   If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check  out the ULTIMATE PODCAST GROUP - the team that make this very podcast - http://bit.ly/ultimatepodcastgroup

Building The Brand
S2 E3: The Path to 500 Million Book Sales with Mark Victor Hansen 

Building The Brand

Play Episode Listen Later Aug 9, 2022 44:08


Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands.   On today's show, James chats with Mark Victor Hansen and Crystal Dwyer Hansen. Mark is the co-author for the Chicken Soup for the Soul book series and brand, setting world records in book sales with over 500 million books sold. A sought-after keynote speaker, and entrepreneurial marketing maven who's spoken to over 6,000 audiences worldwide, Mark has inspired a stream of successful people through his unique teachings and wisdom.  Mark and his wife, Crystal Dwyer Hansen, have co-written their newest book called, ASK! The Bridge from Your Dreams to Your Destiny. Grab your copy of this brilliant book HERE  In this episode you will hear:  How Chicken Soup for the Soul began The smartest way to handle rejection The power of asking a question How prayer can change anything How to overcome the seven major roadblocks How to find your unique talent  ——————————————— Connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/ If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out the Phonic Content - the team that makes this very podcast - https://www.phonic.media/

Building The Brand
S2 E1: Building The Brand Is BACK

Building The Brand

Play Episode Listen Later Jul 29, 2022 7:55


YESSSSSS, we're back baby!  Hosted by multiple iTunes Top 10 podcaster James Burtt Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the country's most successful companies and brands. On today's show James shares where the hell he has been in the last year!  ——————————————— Connect with James and let him know your No.1 takeaway  https://www.instagram.com/jamesburttofficial/ If you're an entrepreneur or business owner that is interested in blowing up your brand using the power of audio, check out Phonic Content - the team that make this very podcast - https://www.phonic.media/

Changing The Sales Game
091. Kate DiLeo – Building the Brand Trifecta

Changing The Sales Game

Play Episode Listen Later Jul 18, 2022 34:58


I know you have all heard me say that marketing and sales are married but are two very different things that are equally important to a business. I am great at all things sales, not so much at marketing or branding!  Even though they are all key ingredients for business and career success, building the right brand is important to attracting the right clients.  I have hired people to help me build my brand Changing the Sales Game with my tag line of, “getting you off the bench and in the game!”  Pretty cool…right?  The fact is businesses need more than marketing, we need storytelling of our brand.    Connie's motivational quote for today is by – Seth Godin, “A brand is the set of expectations, memories, stories, and relationships that, taken together, account for a consumer's decision to choose one product or service over another.”   YouTube: https://youtu.be/kqSXJR0Nv0k   About Kate DiLeo: Kate is a brand architect who has partnered with more than 200 organizations to craft brands that bring more prospects to the table, more users who click, and more customers who buy.   How to Get in Touch With Kate DiLeo: Website:  http://www.katedileo.com/ Email:  kate@katedileo.com   Stalk me online! LinkTree: https://linktr.ee/conniewhitman Download Free Communication Style Assessment: https://www.changingthesalesgame.com/communication-style-assessment  All-Star Community:  https://changingthesalesgame.mykajabi.com/All-Star-Community Subscribe and listen to the Changing the Sales Game Podcast on your favorite podcast streaming service or on YouTube.  New episodes post every week - listen to Connie dive into new sales and business topics or problems you may have in your business.

The Michael Clark Experience
Building The Brand.

The Michael Clark Experience

Play Episode Listen Later Jun 6, 2022 36:35


In this series which will go on for several weeks myself and Kirk will talk all about life, business & BAM Weather...how it started...why it started...the trials and tribulations..the good, the bad and the ugly! Share it with a friend! 

Be BOLD Branding
Building the Brand & Life You Want Right Now

Be BOLD Branding

Play Episode Listen Later Jun 2, 2022 31:27


Nick Nalbach is an aspiring entrepreneur and host of the Nine-Five Podcast. Nick is currently working his way from a 9-5 job into full-time entrepreneurship, and is taking all of us along on his journey!  As he makes his way through the entrepreneurial transition, he's also helping other podcasters like him to launch their own show. Learn how he's building his own business and brand to ultimately live the life he wants NOW rather than waiting.

PricePlow
#066: Dan Lourenco & Ryan Hughes - GHOST x TMNT and the Future of Collabs

PricePlow

Play Episode Listen Later Apr 25, 2022 54:27


Show notes posted at https://blog.priceplow.com/podcast/dan-lourenco-ryan-hughes-ghost-tmnt-collabs-066 - Dan Lourenço and Ryan Hughes of Ghost invite Team PricePlow to Chicago to launch the TMNT Collab, and talk about the future of collabs on the PricePlow Podcast On April 18, 2022, Team PricePlow flew into Chicago, IL to visit the Ghost Lifestyle headquarters, celebrating the Ghost Teenage Mutant Ninja Turtles collaboration launch. After meeting up with CEO Dan Lourenço, CMO Ryan Hughes, and the rest of the team, we received a tour, then got down to business. You can see much of our trip in the incredible Building The Brand episode (S8:E27) named "Turtle Power", where we got to participate in "mailtime", doming a scoop (or two) of the new OOZE flavor, and celebrating in this launch. But most importantly, our podcast with Dan and Ryan, where we talk about branding, the future of collabs, Ghost Energy's insane success, and where Ghost goes from here. Detailed show notes are below, and you can find the episode on our audio feeds or watch on YouTube: Video: PricePlow Visits the Ghost HQ with Dan and Ryan https://www.youtube.com/watch?v=ZmgEIiNDjDw Audio Version Subscribe to the PricePlow Podcast on Your Favorite Service iTunesSpotify Google PodcastsSoundCloud 1:00 - The official announcement of Ghost's collaboration with Teenage Mutant Ninja Turtles. Dan comments that there were some frustrating leaks, but when was the last time people were so excited about a sports nutrition release that they couldn't wait to leak it? Ghost is partnering with the legendary Teenage Mutant Ninja Turtles in four supplements with a new OOZE flavor! "It's annoying but humbling" says Dan, and Ryan comments that this was the entire point of the Ghost brand - to make things exciting again. 2:15 - Ghost is now strategic about when they release collaborations. They don't just want to trot everything under the sun. GNC is involved in this release in a few ways (and their HQ is nearby some incredible tacos). Dan and Ryan were at the hotel, and being silly, just decided "We should do a Turtles collab" and fired off an email to Nickelodeon at 1am. 4:10 - Mike backs things up and explains the entire collaboration - four different supplements, a new one in Ghost Gamer Non-Stim, and a new flavor named OOZE. 4:45 - In the late 80s and early 90s, Mike explains that the Ninja Turtles were everything. They sold over a billion dollars worth of action figures (in 1990s money)! 5:00 - Dan's first exposure to the Ninja Turtles were the legendary Konami video game. 5:45 - Dan loves to force that nostalgia on the younger folks in the office. Whether it's Sour Patch Kids and Swedish Fish, Oreos and Chips Ahoy, Space Jam, Ninja Turtles... they like to have a lot of fun with what they do. Of the Space Jam Collabs, Ghost Legend's Monstars formula is the further derivation from the original 6:15 - It's become an easier story to tell to new partners. When pitching a new idea to a potential partner, Ghost already has social proof. They pitch their idea, and can essentially ask "Are you guys in or out?" -- and then they get feedback and dial things in. 7:30 - Any content with licensed products needs to be extremely well planned and curated - you can't always have humans or objects next to the cartoons... but Space Jam could do that. Turtles didn't have that, because that's not how the brand ever worked. 8:30 - Which Ninja Turtle are you? Dan, Ben, and Mike all gravitated towards Donatello as a kid, and Ryan liked Michaelangelo -- none of this is not surprising. As a side note, if we had to move things in person now, we'd make Ben into Raphael and Dan into Leonardo. 9:15 - Dan says they picked the most relevant product to each character: Leonardo - the Leader - Ghost Legend Michaelangelo - the fun-loving one - Ghost Gamer Raphael - The fittest - Ghost Pump Donatello - The quieter,

PricePlow
#066: Dan Lourenço & Ryan Hughes - GHOST x TMNT and the Future of Collabs

PricePlow

Play Episode Listen Later Apr 25, 2022 54:27


https://blog.priceplow.com/podcast/dan-lourenco-ryan-hughes-ghost-tmnt-collabs-066 On April 18, 2022, Team PricePlow flew into Chicago, IL to visit the Ghost Lifestyle headquarters, celebrating the Ghost Teenage Mutant Ninja Turtles collaboration launch. After meeting up with CEO Dan Lourenço, CMO Ryan Hughes, and the rest of the team, we received a tour, then got down to business. You can see much of our trip in the incredible Building The Brand episode (S8:E27) named “Turtle Power”, where we got to participate in “mailtime”, doming a scoop (or two) of the new OOZE flavor, and celebrating in this launch. But most importantly, our podcast with Dan and Ryan, where we talk about branding, the future of collabs, Ghost Energy's insane success, and where Ghost goes from here. Detailed show notes are below, and you can find the episode on our audio feeds or watch on YouTube: Video: PricePlow Visits the Ghost HQ with Dan and Ryan https://www.youtube.com/watch?v=ZmgEIiNDjDw (1:00) – The official announcement of Ghost's collaboration with Teenage Mutant Ninja Turtles. Dan comments that there were some frustrating leaks, but when was the last time people were so excited about a sports nutrition release that they couldn't wait to leak it? (2:15) – Ghost is now strategic about when they release collaborations. They don't just want to trot everything under the sun. (4:10) – Mike backs things up and explains the entire collaboration – four different supplements, a new one in Ghost Gamer Non-Stim, and a new flavor named OOZE. (4:45) – In the late 80s and early 90s, Mike explains that the Ninja Turtles were everything. They sold over a billion dollars worth of action figures (in 1990s money)! (5:00) – Dan's first exposure to the Ninja Turtles were the legendary Konami video game. (5:45) – Dan loves to force that nostalgia on the younger folks in the office. Whether it's Sour Patch Kids and Swedish Fish, Oreos and Chips Ahoy, Space Jam, Ninja Turtles… they like to have a lot of fun with what they do. (6:15) – It's become an easier story to tell to new partners. When pitching a new idea to a potential partner, Ghost already has social proof. They pitch their idea, and can essentially ask “Are you guys in or out?” — and then they get feedback and dial things in. (7:30) – Any content with licensed products needs to be extremely well planned and curated – you can't always have humans or objects next to the cartoons… but Space Jam could do that. Turtles didn't have that, because that's not how the brand ever worked. (8:30) – Which Ninja Turtle are you? Dan, Ben, and Mike all gravitated towards Donatello as a kid, and Ryan liked Michaelangelo — no... Read more on the PricePlow Blog

More Than a Pretty Face
Building the Brand; AziMD Skincare

More Than a Pretty Face

Play Episode Listen Later Mar 17, 2022 27:38


The time has finally come. Today, Dr.Azi and Nurse Lacie announce the OFFICIAL branding of AziMD Skincare. From what sparked Dr. Azi's vision for her line, to building an ecommerce site in two days- they tell all. Get a behind-the-scenes look at Dr.Azi's brand building process- to which may be considered out of the ordinary. They chat about: The nontraditional story of AziMD Skincare The highs and lows of the process How AziMD Skincare line differentiates from the rest Submit your questions for the podcast to Dr. Azi on Instagram @skinbydrazi, on YouTube and on Tik Tok @skinbydrazi. Shop skincare at AziMDSkincare.com and learn more about the practice at LaJollaLaserDerm.com. The content of this podcast is for entertainment, educational, and informational purposes and does not constitute formal medical advice. © Azadeh Shirazi, MD FAAD.

Annie Tunes In
Building the Brand - Mayweather Boxing with Reid Silverman

Annie Tunes In

Play Episode Listen Later Jan 17, 2022 20:58


Reid is the brand manager for Mayweather Boxing and fitness working hands on with Floyd Mayweather after being an ex Ski Racer. She was also on the Forbes 30 under 30 list.  Reid shares her experience in the brand and how she got to where she is now, what a typical day looks like for her, and what's next! Follow Reid on her socials @reidyrozay

The Healthtech Marketing Podcast presented by HIMSS and healthlaunchpad
How To Build a Leading Healthcare IT Brand: Jim Rose, Chief Marketing Officer, Intersystems

The Healthtech Marketing Podcast presented by HIMSS and healthlaunchpad

Play Episode Listen Later Oct 13, 2021 35:01


Marketing to healthcare is hard. We can all use a little help. Join us for The Healthtech Marketing Podcast to learn from the experts. In this second episode of our Healthtech Marketing Podcast series, you will hear from marketing veteran, Jim Rose who leads marketing for the awesome InterSystems. Jim shares insights and candid perspectives on how to build a brand for a large poorly understood software firm. This podcast is brought to you by HIMSS and healthlaunchpad. Podcast Highlights With Timestamps [2:37] Mr. Jim Rose Career Journey [4:20] InterSystem & Focus On Customers [6:47] Creating & Building The Brand [7:48] InterSystems Initial Brand Problem [9:45] Brand Positioning Process [10:46] Problem With Software Firms [13:52] Brand Stories With Emotional Connection [17:30] How To Execute Authentic Advertising [19:00] Measuring Impact [19:55] Brand Resonating With Employees [21:26] Brand Measurement [23:08] Ad Stories With Emotional Elements [24:43] Being Specific to The Audience [25:31] Things That No Longer Work! [28:09] Targeting With LinkedIn [31:18] Advice For Marketers View Video: https://healthlaunchpad.com/clone-of-the-healthtech-marketing-podcast-episode-2-jim-rose-intersystems/

Who's Going To Buy This?
Episode 4 - Building The Brand

Who's Going To Buy This?

Play Episode Listen Later Jun 29, 2021 45:26


This episode we dive into what life has been like at Lumberlend's 3rd and current office space in Westford, MA. We touch upon the importance of building a brand, re-working processes, growing a media team from 3-9 within a month, and much more. This podcast is brought to you by Lumberlend Co, Home of the Original Bat Mug.

Share Of Voice
Sam Abrahart, Founder Of The Mayfair Group, On Building The Brand That's Taking Over Instagram

Share Of Voice

Play Episode Listen Later Feb 18, 2021 45:43


Sam Abrahart, founder and CEO of the Mayfair Group, joins me this week to chat about how her search for fulfillment and personal mental health struggle led to launching the agency behind the ultra shareable Instagram content -- also now known as a fashion brand on a mission. (Its “Empathy” sets have been spotted on everyone from J.Lo and Gabrielle Union, and Justin Bieber recently rocked the “Just Be Kind” set.)   Sam shares her thoughts on creating a disruptive company, the power of empathy and vulnerability, and why the most important KPI or metric for success needs to start with impact and positive influence, over profit.   The Mayfair Group IG: https://www.instagram.com/themayfairgroup/ The Mayfair Group Website: https://themayfairgroupllc.com/ Sam Abrahart IG: https://www.instagram.com/samabrahart/ Produced by Dear Media

Win Your First Damn Election
Assembling the Team, Building the Brand, and the Palm Card

Win Your First Damn Election

Play Episode Listen Later Mar 15, 2020 22:36


Ep. 2 Democracy is not an individual sport, it's a team game. The first people you need to get on-board for a winning campaign is a team of people willing to work for you. For many entry level campaigns, that core team may not be more than one or two people. And, while it may help to have those who have political experience, you need workhorses over show horses. You don't need strategists, you need people who will do the tasks to organize volunteers, to plan coffees and events, to get bodies out for visibilities and more. We talk with former Councilor Mike Ward on his team that helped him beat a longtime incumbent. Also, City Councilor Yuki Cohen talks about her process in building the "brand" of her candidacy, which was incredibly effective because it was built on reflecting her own persona, her own energy and kindness as a candidate. Authenticity: You've got to have it. And then we break down some of the basics of photography, design and other components of the palm card, which will accompany you when you go knock, knock, knockin' on doors. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app