Podcast appearances and mentions of dan knowlton

Dan Knowlton didn't plan to build a top-performing content agency by dressing up in wigs and fake mustaches — but that's what helped him stand out.In 2015, Dan and his brother Lloyd launched their marketing agency, Knowlton, from a spare room in their parents' house. No roadmap. No fancy setup. Just two brothers figuring it out as they went. What changed everything? Defining clear roles, setting long-term goals, and creating content people actually want to watch."It has taken us so much longer to get to where we are now than I thought at the start point," Dan says, reflecting on the patience and persistence it took to grow a sustainable business.In this episode of Be A Marketer, host Dave Charest talks with Dan about growing from chaos to clarity. They unpack how to align your marketing with your strengths, what most small businesses get wrong about content, and why measuring results will sharpen your focus.You'll hear how Dan treats his agency like a client, how one strategy helped them double in size, and what Dan thinks every small business owner should start doing today.Additional Resources:Getting started with the Automation Path BuilderUsing Constant Contact SEO toolsHow to Set Up an Effective Automated Welcome Email Series (with Examples)Set up to automatically resend to contacts who don't open their email feature in Constant ContactMeet Today's Guest: Dan Knowlton of Knowlton Marketing☕ What he does: Dan Knowlton is the Co-Founder and Chief Marketing Officer of Knowlton, a UK-based marketing agency he started with his brother in 2015. The duo is known for blending creativity with strategy to create content people actually enjoy. Knowlton has worked with major brands like the BBC, Nestlé, and Constant Contact.

Dan Knowlton, the co-founder of Knowlton, has delivered millions in trackable sales for some of the world's leading brands. In this episode we discuss: How he grew Knowlton from working with micro business to big brands Learning from mistakes Having your dad as a non exec How to write marketing reports Working with Barry from Eastenders Why nostalgia never gets old When campaigns win for clients Dan Knowlton Dan Knowlton, the co-founder of Knowlton, accidentally discovered a game-changing marketing strategy in 2017 called 'Advertainment' that has delivered millions in trackable sales for some of the world's leading brands. Starting with humorous videos crafted in a spare room with his brother, now co-founder Lloyd, Knowlton has propelled brands like Wahl, BBC Storyworks, and Sunny D to new heights. Additionally, Dan shares his insights as the co-host of the Business Anchors podcast & on stages around the world. Find Dan on LinkedIn or via his company website, https://knowltonmarketing.co.uk/ Links Sunny D campaign My First Million Podcast Strategy Masterclass with Seth Godin I'm doing a series of strategy masterclasses with Seth Godin in 2025. If you use code Eximo (capital E) then you'll be able to grab a ticket for £225 instead of the full rate of £265. You get to work with Seth, who will be joining remotely from his NYC studio, with me in the room and the team from Horrible Brands to help out with brand strategy. These events have been put together by the Event Queen Treena Clarke. Tickets available from here. Show Page Find the full episode home page, including a transcript here: https://eximomarketingstrategy.com/relaunching-an-icon-with-dan-knowlton-strategy-sessions-podcast/

Most writers have experienced feedback from a writer's workshop, a writing group, or from friends and family, and we're told it's a necessary part of writing. But what's the key to figuring out what level of feedback works for you? What qualifies as a "good" workshop? And most of all, what type of feedback will help us actually keep writing? Plus, you can help decide whether the feedback Courtney, Rachel, Dan, and David give each other in realtime is actually beneficial.

This podcast episode features Dan Knowlton, a marketing professional, business owner, and podcast co-host. Our conversation covers the pursuit of balance and…

Today's episode of the podcast is an interview with the very funny and very clever Dan Knowlton, where we chat about all things business, marketing and public speaking. This episode is not only filled with some really valuable and practical tips and advice, it also has some funny stories and lots of laughs in it too - and I know you will love it! KEY TAKEAWAYS COVERED IN THE PODCAST Marketing strategies that have worked for Knowlton Tips and advice for pitching to big brands Techniques to overcome fear and impostor syndrome in public speaking Dan is the Co-Founder of Knowlton, a business that he started with his brother back in 2015. Knowlton is a creative video and social media marketing agency based in Kent, UK, and they are on a mission to rid the world of crap marketing! Knowlton help businesses to generate a trackable ROI from their marketing with their creative social media management and thumb-stopping marketing campaigns. They've generated millions in trackable sales for some of the world's leading brands like Wahl, Buy Whole Foods Online, Boston Consulting Group, and BBC Storyworks! If you enjoyed this episode then please feel free to go and share it on your social media or head over to iTunes and give me a review, I would be so very grateful. LINKS TO RESOURCES MENTIONED IN TODAY'S EPISODE Connect with Dan on LinkedIn Check out the Knowlton website Watch the Steven Bartlett parody video Connect with Teresa on Instagram, LinkedIn or Facebook

Dan Knowlton and his brother Lloyd run Knowlton Marketing, an agency which specialises in 'advertainment'.Dan is on a mission to rid the world of 'crap marketing' and encourages businesses to invest in marketing that actually makes their customers feel something.Networking is something Dan feels he got wrong at first, by going to the wrong places, but now he networks at meetings around the world, and even gets invited to speak at such events.https://knowltonmarketing.co.ukhttps://www.linkedin.com/in/danielknowlton1/

Looking for success with short-form videos and TikTok?

In this episode, I share my key takeaways from the Greenhouse Jersey Marketing and Sales Conference that I recently attended. I was blown away by a talk from Dan Knowlton, co-host of the Business Anchors Podcast, where Dan explained why we need to forget everything that we know about traditional marketing.So, with my podcasting thinking cap on, I took notes on how everything he was advising in terms of selling products and services, could instead be applied to promoting your podcast.Timestamps:[00:00:00] Marketing Your Podcast: A Mini-Series - Intro[00:02:13] Forget Everything You Know About Marketing[00:04:25] The Art of Selfless Selfishness in Content Creation[00:07:03] Podcast Promotion Tips and StrategiesMy podcasting kit:

With Halloween coming up, we discuss ghosts and goblins in writing, how they present themselves in fiction, and how they can be used to process our mortality. First released in October 2018, Journalist Elizabeth Evitts Dickinson tells us about The Woman Who Invented Forensic Training with Dollhouses and reads from her New Yorker article. No tricks this episode, but we have a special treat with Dan Knowlton and Kate Heller!

"What is Susan who's 40 talking about with her friends when she picks the kids up from school? Or what is Dave who's 50, who's a builder, sharing in his WhatsApp group? What kind of videos are you sharing that you're seeing online? Or what kind of TV shows are they watching and talking about with their friends?'Subscribe now by hitting the followbutton beside Brand Growth Heroes on your podcast app.As a rule, I don't interview marketing agencies on Brand Growth Heroes, but I made an exception when I reached out to our next guest. Dan Knowlton is one half of Knowlton, a digital and social media market agency that has me in stitches with the videos they create and post on LinkedIn. If you don't follow them yet, I suggest you do.Both Dan and his brother Lloyd Knowlton are hilarious. But why is this of value to you? Well, since I interviewed Jake Carls of Midday Squares and then Teddy and Marissa of Perfect Ted a few episodes ago, I've been exploring how the concept of advertainment works and why it's way more important to you as a grocery brand leader than just posting product shots.Dan knows way more about advertainement than I do, so I thought a good chat with him would be of real value to us all.Here are the top 5 things you'll learn : How to truly understand your Target Audience, in a way you never have before How to Connect with What Really Matters to your Audience How to Trigger their Emotions How to Build Trust and Overcome Objections  Where to Allocate your Budget in your marketing funnel Please leave a review on your podcast app if you enjoyed this episode!Don't miss your favourite brands talk about how they grew their inspirational businesses!Click the Follow button beside Brand Growth Heroes on your podcast appFollow Brand Growth Heroes here on Instagram, Tiktok, LinkedinBecome part of the Brand Growth Heroes community! Sign up here for news and information on Brand Growth Heroes Accelerator ProgrammeEmail Fiona for a 1-1 session: fiona@fionafitzconsulting.comSee how Fiona can group-coach your senior commercial and marketing teams internally: Fiona Fitz Consulting ★ Support this podcast on Patreon ★

Dan Knowlton is the founder of Knowlton Agency, a creative video and social media marketing agency that works with some of the biggest brands in the world. He discusses how they've achieved success through entertaining yet strategic content on platforms like LinkedIn.He speaks on the importance of understanding your target audience and creating content that resonates with their interests by using humour, nostalgia and emotion to engage audiences while subtly promoting your brand. Dan shares case studies of successful content campaigns for brands that drove real business results. He speaks on how AI tools can empower marketers and creatives to work more efficiently to produce better results.Key takeawaysHow to deeply understand your target audienceHow to engage audiences through emotion and nostalgiaWhat content formats and platforms best suit your goalsWhich distribution strategies can amplify your reachHow AI tools can help you work more efficientlyLinks & references:Katie Street: https://www.linkedin.com/in/katiestreet/Dan Knowlton: https://www.linkedin.com/in/danielknowlton1/Knowlton Agency: https://knowltonmarketing.co.uk/Get in touch: hello@street.agencyKatie Street https://www.linkedin.com/in/katiestreet/ https://www.instagram.com/streetmate/ Street Agency https://street.agency/ https://www.instagram.com/street.agency/ https://www.linkedin.com/company/streetagency/

Dan Knowlton is the founder of Knowlton, a social media and video production agency that he runs alongside his brother, Lloyd. With over a decade of experience in the digital marketing industry, Dan has established himself as a leading expert in the field of social media marketing and video production. Knowlton has grown from strength to strength, working with clients from a diverse range of industries and helping them to achieve their digital marketing goals. Dan and Lloyd, have worked tirelessly to build a team of talented professionals who share their passion for digital marketing and are dedicated to delivering outstanding results for their clients. In his podcast, Dan shares his insights and experiences on how he has successfully scaled his agency with his brother. Listeners can expect to gain valuable tips and strategies on how to grow their own businesses, as well as insights into the challenges and opportunities that come with running a successful social media and video production agency.

Without meaning to be overly tactical - Tik Tok is a no-brainer for some folks. Those who work in exciting brands are benefitting from incredible reach and virality. Proper good top of funnel awareness. But most of us don't work in companies like that. Most of us work in companies that some (not me, of course) would call... normal. So maybe Tik Tok just isn't for us? Well... Dan Knowlton is a marketing agency owner - perhaps a company closer to the latter of the two types of company listed above. And yet over the past six months he seen real, tangible results from Tik Tok. Today, he'll be sharing his journey - warts and all, about what he's learned from this newest social platform from the perspective of someone in a more 'normal' company - and what you can do about it.

On June's edition of The New World of New Biz, Katie Street was joined by Andy Lambert - Senior Manager of Product Marketing at Adobe, Ed Knights - Head of New Business & Marketing at Born Social, and Dan Knowlton - Co-Founder & CMO at Knowlton, to share their insight on how to create more inbound leads with the power of social media. In this episode you will hear: Best practices for social strategyThe biggest social media mistakes & how to avoid themHow to create valuable contentWhat content creating tools can you use to be more efficient Links & referencesKatie Street: https://www.linkedin.com/in/katiestreet/ Andy Lambert: https://www.linkedin.com/in/andycontentcal/Ed Knights: https://www.linkedin.com/in/edwardknights/Dan Knowlton: https://www.linkedin.com/in/danielknowlton1/How to step up your social media strategy to drive new business blog post: https://street.agency/news-views/how-to-step-up-your-social-media-strategy-to-drive-new-business/Our SponsorSeries 6 of Word on the Street is sponsored by Tanba, The Agency New Business Academy, is a brand-new initiative aimed at equipping agencies of all sizes with the knowledge, content, partnerships, and opportunities needed to accelerate agency growth by optimising their new business 'engine'. Tanba is an on-demand and affordable solution for agencies looking to upskill their team via training courses, content and insights delivered by our panel of industry experts, leaders, and partners.   The academy is all about empowering agency teams to get noticed, attract opportunities, increase conversion rates, and reduce the costs associated with the sales process. Visit https://tanba.io/ to find out more and start empowering your agency. 

Let's talk the good bits and the SHIT bits of business and fatherhood. My guest this week is Dan Knowlton; a UK-based digital and social media marketing expert, Speaker & Founder of Knowlton. Dan's a man who integrates life and he's also a new father so this episode is about hearing his perspective on how his life has changed since becoming a dad. Read the full show notes over on our website >> http://schoolforfathers.com/podcast/23-shit-dan-knowlton 

Making Conversations About Social Media Scrolling Count! "It's the willingness to take constructive criticism..." - Rob Illidge, Making Conversations Count (October 2021)   "We don't deliver social - we define it." This was the brand message that Rob Illidge was pushing out that led to Wendy Harris - the conversation Queen - wanting to have him on this podcast. As a highly experienced telemarketing trainer and expert in using conversations for sales, Wendy is only too aware of the power of social in modern-day business. We've had a few people on the "Making Conversations Count" podcast talking about social media....  (Did you catch Dan Knowlton in episode 45?) The difference with this one, is that Rob is just like you and I. He's had to work hard to get where he is, starting alone, and working long hours to get started. Social is a huge part of digital marketing right now. Not only for social proof but also to reach the audience you want. Brands are hungry for engaging content that consumers want to join in with. It's like sparking a networking meeting conversation, only with strangers, online. Rob tells his story which involved the "pursuit of happyness" and grafting away, largely unsupported. And the fact that he was spending a lot of his early days on the telephone having the conversations... well, you can probably get an idea for the relatability here. In this episode Rob Illidge from Social Republic talks Wendy through how brands can use social scrolling as part of their social strategy.   Missed our previous episodes? You can catch up with any of the other guests we've been making conversations count with, here. If you're on your mobile device, you can hear them in your favourite platform (Apple or Spotify etc) here.   NEVER MISS AN EPISODE AGAIN!! Follow the show on Apple Podcasts here! Follow the show on Spotify, here! You are following the show on socials, right? Only there will you see sneaky peaky teasers of the upcoming episodes, as well as updates and news on the show!  Just in case: Twitter Facebook Pinterest YouTube    

Making Conversations About Engineering Count!   "Your marketing needs to reduce the perceived risk at every stage of their buying decision...' - Ros Conkie,  Making Conversations Count, October 2021. Marketing strategies are always changing, and new distracting tools are always surfacing to distract us! With marketing always evolving it's important to always revisit your own marketing strategies and tactics to match your marketing goals. To many of us, when we think of marketing tactics, we're thinking of old marketing. Tired marketing. Marketing dating back years. And if that's you, maybe it's time for an update on your own marketing plan. So, now we know that your marketing could possibly do with a fresh 'lick of paint', what will you do about it? You jump on the phone and call up your marketing team of course! Right? Right?? Well, maybe. But that's not what we're doing here on this episode of "Making Conversations Count." What we're doing here today is talking to Ros Conkie about how to investigate your marketing so you know if it can produce results or not. We all want more ROI (return on investment) in every part of our marketing. And Ros will walk us through that process in this episode. If you do the marketing, or even if a marketing team does it for you, it's important to have your plan in order! You need to know exactly what marketing is being done. How much it costs. How it contributes towards the growth of your business! Wendy's spoken before on "Making Conversations Count" about marketing strategy with many guests, in particular the master of marketing, Dan Knowlton! Wendy absolutely loved that episode because she had an open and frank discussion about how Knowlton approach marketing strategy and where business owners go wrong with their marketing. You definitely need to listen to that one (episode number 45), here. But for this episode we're not talking about approaching a new marketing strategy. Instead, we're talking about how to analyse your own marketing! You've likely already got some marketing channels in place: maybe you're on social media or you have an email list? But do you know how effective it actually is; are you wasting money getting involved in these marketing channels? Or are they worth your while? This is exactly what this episode of "Making Conversations Count" with Ros Conkie will help you figure out! Missed our previous episodes? You can catch up with any of the other guests we've been making conversations count with, here. If you're on your mobile device, you can hear them in your favourite platform (Apple or Spotify etc) here.   NEVER MISS AN EPISODE AGAIN!! Follow the show on Apple Podcasts here! Follow the show on Spotify, here! You are following the show on socials, right? Only there will you see sneaky peaky teasers of the upcoming episodes, as well as updates and news on the show!  Just in case: Twitter Facebook Pinterest YouTube    

Making Conversations About advertising Count   "We in the past have made the mistake of not having those conversations to really understand what the customer wants..." - Dan Knowlton,  Making Conversations Count, August 2021.   If you've been anywhere near Linkedin in the past year, you'll no doubt have seen the fun content that Dan Knowlton has been responsible for. Dan's also a massive star on Twitter. Have you seen the funny duo who have worn wigs and parodied classic ads such as the Cillit Bang commercial?  That's Dan and his brother Lloyd. In this episode Wendy talks with Dan about his humble beginnings and how he's learned to grow his business into the marketing powerhouse it's now become. Wendy had a number of big marketing takeaways from this episode - and if you're also looking to "stop the scroll", you'd best listen! Oh, and if you're panicking because you haven't got your bum into gear on a business plan... this episode might well leave you feeling reassured..... Other links: Facebook - Knowlton Marketing Instagram - https://www.instagram.com/danknowlton1/ TikTok       - Dan Knowlton (@danknowlton) Have you downloaded the FREE Making Conversations Count downloadable read-through yet?  Download it, print it out, and have it by your desk so you can refer to it at any time. If you want to get better on the phone with your prospects, you NEED this guide in your life! If you need a little more hand-holding, you'll be pleased to know that Wendy offers real-time dynamic one-to-one advice. At the very least, you should probably take the 'Telephone Influencer Test'! It's really useful for getting an idea for how you're doing when it comes to converting, effective telephone communication. Wendy often mentions the letter to listeners and the resources on offer. You can find all of this good stuff, here.   Missed our previous episodes? You can catch up with any of the other guests we've been making conversations count with, here. If you're on your mobile device, you can hear them in your favourite platform (Apple or Spotify etc) here.   NEVER MISS AN EPISODE AGAIN!! Follow the show on Apple Podcasts here! Follow the show on Spotify, here! You are following the show on socials, right? Only there will you see sneaky peaky teasers of the upcoming episodes, as well as updates and news on the show!  Just in case: Twitter Facebook Pinterest YouTube  

Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO's and CMO's who have built some of the countries most successful companies and brands. In this episode James flies solo to break down exactly how powerful pillar content can be when done in the right way. As James shares, he is someone who has previously relied on short-term (mainly on the day!) content planning and posting, so this new found marketing structure he has created enables you to craft a seriously valuable content plan that can be pre-written, pre-scheduled and pre-post, meaning you have fresh content pump out across your social media platforms etc. daily. The other major benefit of pillar content is the fact that one long-form blog, vlog, podcast or article can be turned into multiple smaller pieces of micro sharable content.  Listen to the Dan Knowlton episode mentioned in this show Connect with James via https://www.instagram.com/jamesburttofficial If you want to create powerful podcast content for your brand and business check out James' market-leading podcast production agency Ultimate Podcast Group https://www.ultimatepodcastgroup.com/

MēL and PāT talk with Dan Knowlton of the company Knowlton. Speaking about Advertainment (now is that a real word...?). Now, imagine enjoying being sold to... Listen to find out about: • What is Advertainment? • Why is it so effective as a marketing strategy? • How can entrepreneurs/business owners use Advertainment to grow their business? Plus the fact that PāT gets carried away as The Knowlton brothers Dan and Lloyd podcast Business Anchors is one of his top, top favourites...! REMEMBER - Feedback with the word of the Broadcast Show (in the broadcast, given by the speaker) in your review or comments below for a chance to win a prize. Along with some additional banter, fun and even the chance of winning some prizes you need to ask yourself the question, "Why wouldn't I listen to the CASE Broadcast?" Join us: Website: https://casemastermind.co.uk/ YouTube: https://www.youtube.com/channel/UCW0rA_8xhXgFZZApcG4QXsw CASE Broadcast: https://anchor.fm/case-mastermind --- Send in a voice message: https://podcasters.spotify.com/pod/show/case-mastermind/message

"But this is a professional network!" LinkedIn is changing: formats, tactics, and behaviours. But some don't like this change and believe in a certain type of "professional" content on LinkedIn. In episode 34 of the Employer Content Marketing Pod I chat with Dan Knowlton who is Co-Founder of Knowlton Marketing. Dan and his brother also create stand-out content on LinkedIn that uses entertainment to help them generate lots of new business. Dan is certainly one of the relatively few people on LinkedIn you'd class as a content creator. We talk about why content on LinkedIn is changing and what it takes to be a content creator on LinkedIn. LinkedIn is going the way of other social platforms and it's time to embrace this change. Links to some of Dan's videos mentioned in this episode Every Marketing Meeting Ever https://www.youtube.com/watch?v=CZn3ecm0dvU Let's Do This Live https://vimeo.com/543154455 And their Business Anchors Podcast https://podcasts.apple.com/gb/podcast/business-anchors/id1497329226 Thanks for listening. Chris Le'cand-Harwood Host of the Employer Content Marketing Pod Director & Strategy Lead at the Content Marketing Pod Ltd www.contentmarketingpod.com --- Send in a voice message: https://anchor.fm/employercontentmarketing/message

From Josh Fedie, CEO & Founder of SalesReach.io and Host of The Buyer Enablement Podcast Storytelling has always been an important aspect in drawing consumers to your product or service. But with how buyers are making decisions today, it has never been more important. And when we find brands that can not only inform, but also entertain, that is when the magic happens. That is where the evangelism grows. This is a role commonly held by our friends in marketing departments, but today we are also seeing a rise in thought leadership, storytelling and content production from customer facing teams in business development and customer success that have found that they too, as individuals have incredible influence. But how do you craft your strategy? How do you tell your story? This is the hard part for many. To help us better understand the How and Why in this space, I pulled in one of the content producers I admire most. Dan Knowlton, co-founder of the marketing agency Knowlton has been producing (with his co-founder & brother Lloyd) some of the absolute best content I have seen on Linkedin. After being a fan from afar for a while, I decided it was time to actually meet and gain access to some of his wisdom in this space. If you are getting started with content production, or looking to up your game to build your personal brand, business brand and/or create advocacy around your product or service, this is the episode for you. Thanks for tuning in! - Josh MORE ABOUT THE HOST Learn More about SalesReach: https://salesreach.io Connect with Josh: https://www.linkedin.com/in/joshfedie/ MORE ABOUT THE GUEST LINKEDIN: https://www.linkedin.com/in/danielknowlton1/ WEBSITE: https://knowltonmarketing.co.uk/

This episode of The Thrifty Marketer Podcast featured Dan Knowlton, Co-founder - Knowlton. Dan Knowlton is a UK-based digital and social media marketing expert who has grown Knowlton into a multi-award-winning business that has worked with the likes of FIFA, Wahl, Nestle, Citibank, Eurotunnel, and Boston Consulting Group. In addition to running Knowlton, Dan is known for giving his best insights away on stages around the world. Dan is also the co-host of the Business Anchors Podcast which is the only business podcast you'll get excited to listen to at the weekends. The Discussion Dan's thoughts on video as a powerful tool for brands Use cases for videos across the typical buyer's journey Can SMBs leverage the power of videos for building and promoting their business or is it ideal for big brands with fat pockets? Top 3 advice for SMBs who want to use videos for building their brand Things to keep in mind for SMB owners before starting their video marketing journey Video content-types recommended for SMBs And moreFor more such episodes, follow The Thrifty Marketer Podcast at https://bit.ly/2EN15cJFor SMB marketing tips, visit https://bit.ly/3hHaj8V Hosted on Acast. See acast.com/privacy for more information.

Dan Knowlton is a UK-based digital and social media marketing expert who has grown Knowlton into a multi-award-winning business that has worked with the likes of FIFA, Wahl, Nestle, Citibank, Eurotunnel, and Boston Consulting Group. In addition to running Knowlton, Dan is known for giving his best insights away on stages around the world. Dan is also the co-host of the Business Anchors Podcast which is the only business podcast you'll get excited to listen to at the weekends. Welcome to The 10K/Month Podcast for Online Coaches. I am Afro, and I'm the host of this podcast.

Episode 44. Telling Creative Stories that Work with Dan Knowlton What stories attract potential customers - and what stories convert them? Is there a right type of story to tell at different parts of the sales process? How can you use stories to keep an audience engaged when you're presenting on stage? Welcome to The Storypowers Podcast, the show about the power of stories, the people who tell them and why you should be doing it too. I'm your host, keynote speaker and storytelling coach, Francisco Mahfuz. My guest today is Dan Knowlton. Dan is the co-founder of Knowlton, a Video & Social Media Marketing Agency that is bridging the gap between driving trackable results for brands and producing social media content audiences queue up to see. He is also an international keynote speaker and co-host of the Business Anchors podcast. You can find him on LinkedIn and at knowltonmarketing.co.uk. If you like the show, please leave us a rating on Apple podcasts, share it and SUBSCRIBE! The support is very much appreciated. And please send me your comments on what you'd like to hear on future episodes. You can connect with me on LinkedIn, where I post daily (or as close to that as real life will let me), and on storypowers.com. You can also check out my book "Bare: A Guide to Brutally Honest Public Speaking" on Amazon.

This week we are joined by Dan Knowlton to talk about having creative ideas. Dan is a digital and social media marketing expert and has grown Knowlton into a multi award-winning business and has worked with brands like FIFA, Nestle, Citibank, Wahl and even the Eurotunnel! Dan has also got a fair few stamps in his passport as he travels the world to deliver his marketing expertise on stage.  What you will learn...  Why Knowlton are focusing on behind-the-scenes content to show themselves off as a business  How to know what to show your audience  Why Knowlton choose to focus on video content  Why your pitch type changes depending on who the client is  How Dan comes up with such creative ideas  Why doing the right research is such an essential part of the process  Why marketers aren’t really good at ‘empathy’  Why you should start with the weird and wonderful  Whether or not you should walk away from an opportunity  Knowlton’s weirdest idea EVER  Why employing the right people has enabled Knowlton to do their best work ever  Resources mentioned in the show...  https://knowltonmarketing.co.uk/ (Knowlton)  https://www.youtube.com/watch?v=dQw4w9WgXcQ (3 Step Programme to becoming a Bazillionaire)  https://www.wahl.co.uk/ (WAHL)    Get a chat started with Dan on his social media channels, https://twitter.com/dknowlton1 (Twitter), https://www.linkedin.com/in/danielknowlton1/ (LinkedIn) and https://www.instagram.com/danknowlton1/ (Instagram) or go to the Knowlton website to find out more about how Dan can help you.   

Dan Knowlton is one brother part of the Knowlton Marketing Company, a multi-award-winning Kent-based Video & Social Media Marketing Agency. Most marketers understand the power of social media. They get that it’s filled with audiences who match your ideal buyer personas, and a presence on social media is expected of any brand today. Adding video to the mix makes for a pairing that can elevate the trajectory of a brand. Dan shares the things to think about before and during a video marketing campaign that will lead to success and return on the investment you put into making that video. Lights, camera, action! Are you ready for your close-up? Videos are no longer the hottest trend on social media. They are the norm. Your audience expects and might even prefer video to other forms of social media content. The facts speak for themselves. Consider this: Social media posts with video have https://offers.hubspot.com/video-social-media-marketing (48% more views) Marketers who use video grow revenue https://offers.hubspot.com/video-social-media-marketing (49% faster) than non-video users 82% of users watch https://www.socialmediatoday.com/news/40-video-marketing-statistics-for-2019-infographic/545887/ (video) content on Twitter When compared to a photo tweet, a video tweet has a https://www.lyfemarketing.com/blog/social-media-video/ (6x higher) chance of getting retweeted. Video generates https://www.socialmediatoday.com/news/40-video-marketing-statistics-for-2019-infographic/545887/ (1,200x more shares) than text and images combined After watching a video, https://www.socialmediatoday.com/news/13-video-marketing-statistics-to-know-for-2019-infographic/545791/ (64% of users) are more likely to buy a product online The secret is out: videos work and everyone can see benefits from them. After seeing these stats, it shouldn’t really come as any surprise that more brands and entrepreneurs are stepping up their social media video marketing game. After all, everyone wants more shares, engagement, and revenue! Videos are engaging and memorable content that build a stronger sense of loyalty among your audience. If you’re not using video yet or you are only starting to dip your toes into the video pool, we want to give you a few ideas to kickstart your social media video marketing endeavors. Tune in for tips on video creation and social media marketing that will logically move your brand into the minds of people your product or service can help! Get started for free! Sign up here: https://ed.gr/youtube Keep in touch with Team Edgar Twitter: https://twitter.com/meetedgar Facebook: https://www.facebook.com/MeetEdgar Instagram: https://www.instagram.com/meetedgar LinkedIn: https://www.linkedin.com/company/meetedgar/ Pinterest: https://www.pinterest.com/meetedgar/ Subscribe to our weekly newsletter: https://meetedgar.com/get-the-dash

My Guest today is Dan Knowlton who is the Creator of Knowlton. Dan Knowlton is a UK-based digital and social media marketing expert who has grown Knowlton into a multi-award-winning business that has worked with the likes of FIFA, Wahl, Nestle, Citibank, Eurotunnel, and Boston Consulting Group. In addition to running Knowlton, Dan is known for giving his best insights away on stages around the world. Dan is also the co-host of the Business Anchors Podcast. What we'll be discussing today: Advertainment (producing entertaining ad campaigns that drive trackable ROI) Content Marketing/ Social Media Marketing What is Dan working on at the moment? Business Anchors Podcast How to get hold of Dan: LinkedIn – https://linkedin.com/in/danielknowlton1 Facebook - https://facebook.com/KnowltonMarketing Twitter - https://twitter.com/dknowlton1       Insta – https://instagram.com/danknowlton1 Website – https://wwww.knowltonmarketing.co.uk To find out more about Fearless Business: Join our amazing community of Coaches, Consultants and Freelancers on Facebook: >> https://facebook.com/groups/ChargeMore And check out the Fearless Business website: >> https://fearless.biz

What a year it's been, so much change and the requirement for us to adapt to how we sell and engage. Attention, now more than ever, is harder to grab and gain from prospects. So what can you do to stand out amongst all the noise and cut through to engage with the right people. To discuss this, I'm joined by Dan Knowlton this week, co-founder of Knowlton Marketing, LinkedIn advertainment hero and all-round good guy. Dan will be sharing his perspective on the evolution of marketing, where people should be investing their time to capture attention and how the customers buying behavior has evolved.

Welcome to Boostly Podcast Season 8 Episode 38. This is a recap of my interview with Dan Knowlton where we talked about how to create content for Linkedin. Recording date: Monday, 4th May *Please note events and news might have changed since the recording* 02:40 The moment Dan started taking Linkedin seriously 03:30 Biggest misconception about Linkedin 04:10 Linkedin ranking in terms of other social media platforms 04:30 Where Dan is more active on 05:10 Biggest mistake that people make on Linkedin 06:10 Dan's posts on Knowlton's business page 07:10 Dan's tips for business owners 07:50 Hashtags on Linkedin 08:50 How to use Linkedin to network 13:10 Quickfire questions • https://Boostly.co.uk • https://Boostly.co.uk/5steps • https://instagram.com/boostlyuk • https://Boostly.co.uk/guidebook • https://Boostly.co.uk/website • https://BookdirectMap.com • https://Boostly.co.uk/podcast  

Wondering whether you should attend my 2021 Sorted content planning event on Nov 3 & 4?  In this podcast episode (which you can also read as a blog post) I'll tell you more about the event to help and the kind of results you can expect if you attend. By the time you've listened to this podcast episode (or read this blog post), you should be able to make a decision whether to buy a ticket. {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.}   While it's tempting to start with the features of the event, I know what you're really interested in is the potential transformation i.e. what kind of results can you expect if you attend.  So first off, I'll give you a quick overview of the event. Then I'll share some success stories of people who attended the event last year. About the event 2021 Sorted is my annual content planning event for coaches, creatives and entrepreneurs. The event is taking place on November 3 & 4. The aim of the event is to take the pain out of content planning - by giving you the accountability and support to create your 2021 content plan, live at the event.  It's also about getting inspired. Which is why the event also features talks/workshops from some of the world's leading content creators on how to plan and create engaging content that will help you generate sales for your business.  The event - which usually takes place in person - is now in its fifth year. And while it has moved online this year, due to government restrictions on large gatherings, it's meant we can host more speakers and more sessions (more on that later).  With over £800 of content...investing in a 2021 Sorted ticket offers insane value - and support for the WHOLE of 2021 - and not just at the event. What kind of results can you expect from attending the event? The number 1 reason people keep coming back to my content planning masterclass,  year after year, is because they save tons of time - by getting their content plan created for the year, in just a couple of days. Your 2021 Sorted ticket includes both a physical and digital version of my 2021 Social Media Diary & Planner. Which is not just a pretty-looking diary. It's a content planning tool that includes step-by-step instructions on how to create your annual, quarterly, monthly, weekly and daily content plans...and includes templates and checklists to help you stay on track, throughout the year. PLUS hundreds of awareness days and key dates you can use to generate content ideas.   This is what hospitality expert Mark Simpson has to say about the content planning strategies I teach at 2021 Sorted and how they have helped him.  But it's not just about saving time. Showing up more consistently with your content - content that is well-thought out - rather than rushed out at the last minute - can make a huge difference to the bottom line of your business. Attending last year's Content Planning event inspired Amy Caiger to launch a podcast. She has now published 30 episodes and it's helped her land speaking gigs, guest podcast interviews and more clients. This is what she has to say about how the event helped.  Attending last year's event helped journalist and publicity expert Rachel Spencer launch a membership site and generate recurring income for her business - she's on target to reach over £20k. Here's what she had to say about how attending the event has helped her. What's included in your 2021 Sorted ticket?Your 2021 Sorted ticket includes two days of training.  Day 1 (Nov 3) is all about Inspiration. You'll hear from some of the world's most inspiring content creators on how to create engaging content in 2021 and beyond.  Day 2 (Nov 4) is all about Implementation. This is the day when you'll sit down and create your content plan for the coming year (I'll literally walk you through it, step by step).  Day 1 keynote sessionsHow to plan, create and launch a podcast in 2021 with Colin Gray aka The Podcast Host Launch a profitable online course in 2021 with Janet Murray Self-publish a book in 2021 with Sacha Black How to launch a membership site in 2021 with Membership Guys founder Mike Morrison Launch or revive your Youtube channel in 2021 with Steve Dotto How to launch a live video show with Ian Anderson Gray Day 1 Level Up sessions Level Up sessions are guide discussions that focus on a range of issues that impact entrepreneurs - but don't always get the attention they need/deserve e.g. mental health,  dealing with copycats/trolls, running your business around a family & more. You'll hear from a panel of expert speakers, then break into groups (in Zoom rooms) and talk with other delegates.  How to be more inclusive in your marketing: Copycats, trolls and other troublemakers: dealing with the dark side of online business How to run a business around your kids  How to look after your mental health as an entrepreneur How to set healthy boundaries with customers/clients How to stay focused and get things done  Women in podcasting  Women in tech Day 2 Keynote sessions   How to create consistently good content in uncertain times with Janet Murray How to be brilliant on video (even if you're camera shy) with Janine Cummings How to write super engaging content about your business with Jo Watson Advertainment: How to create entertaining content that drives engagement & sales with Dan Knowlton   Day 2 Level Up sessions Women in tech Women in podcasting  And the support doesn't stop on the day.  This year, you also get FREE membership of my 2021Sorted Club - which means you get support with your content creation and planning - throughout 2021. This includes a weekly email from me with ideas on how to use the awareness dates in the diary, four quarterly coaching calls (which will give you the accountability to make sure your content plan is in place for the following quarter) and a digital version of the diary.    What's included in the 2021 Sorted Club? ✔️ Your 2021 Social Media Diary & Planner  ✔️ A ticket for my 2021 Sorted event on Nov 3 & 4 (plus all the recordings if you can't make that date or buy after the live event)   ✔️ A digital version of the diary (both a pdf version and and file you can use to add the awareness days/key dates to your diary)  ✔️ A weekly email from me with ideas on how you can use the dates in the diary to generate social media posts, blogs, newsletters etc  ✔️ My Content Planning Masterclass on Thursday, November 26  ✔️ Four group coaching calls across the year, to keep you on track with your content creation/planning✔️ Additional resources and templates to help with  your content planning FAQs I'm not sure if 2021 Sorted is right for my business If you need to plan and create engaging content about your business in 2021 and beyond, 2021 Sorted can help (and yes that does include both product and service-based businesses). There is a full list of the types of businesses it can help on the sales page for 2021 Sorted (and examples of the types of businesses who've attended in the past) but the bottom line is this. If you need to create and plan content...it will work for you/your business. The only question you need to be asking about this...will you do the work to make it all happen?  I don't have time to attend 2021 Sorted  Taking a couple of days out of your business to plan out your content will save hours of time in the long run. So the real question here is: do you really have time NOT to?  I'm not in the UK and some of the sessions are a bit early/late for me That's no problem...as you'll get all the recordings.   I've tried content planning before and it didn't work Just because you tried something and it didn't work, that doesn't mean it will never work. I joined and left five gyms before I found one that suited me (and an exercise habit that stuck). And I've seen exactly the same thing happen with people who say that can't do content planning.   Find out more about my 2021 Sorted  event Buy my 2021 Social Media Diary & Planner Join my Build Your Online Audience programme Build Your Online Audience programme Find out more about my Janet Murray affiliate scheme Other useful podcasts   [Bonus] Should you join my Build Your Online Audience Programme? (podcast) [Bonus] Should you buy my 2021 Social media Diary & Planner (podcast) [326] The one thing you need to generate a passive income in your business (podcast) [348] How to write social media posts that sell (podcast) [372] How to build an engaged online audience (podcast)

Want to generate additional income in your business? Affiliate marketing can be a great way to generate additional income in your business - and leverage the audience you already have -  without creating new products/services. But what's the best way to get started as an affiliate? How do you generate a decent income as an affiliate? And are there any downsides to being an affiliate? Read on and find out. PLUS find out how much you might expect to earn as an affiliate and you can become an affiliate for Janet Murray products/services. {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.}   Step 1: Make a list of products/services you already use and love Start by making a list of products/services you already use and love  that - crucially - will also be relevant  to your audience. For example, I am an affiliate for the transcription service Rev, the landing page tool Lead pages and the video editing tool Kapwing - all tools I use regularly in my work. Which makes it easy to create content about these tools for my audience. While you can be an affiliate for any product/service you'll find it much easier (and quicker) to create content about products you know and love. And yes you will need to create content as an affiliate. When it comes to making buying decisions, social proof is huge. So it's not enough to say you love a particular product/service. If you want to make decent money as an affiliate, you'll need to show them how brilliant the products/services you recommend are. And how they could make a difference to their business/life This doesn't mean you have to create highly-produced trailers or demo videos. Pictures, screenshots and/or simple videos shot on your mobile phone can be enough to show people it's worth investing in the products/services you recommend. For example, this blog post I created on how to add closed captions to your social media videos using Rev and Kapwing. Step 2: Sign up to be an affiliate  Once you've made your list of products/services you'd love to be head over to their websites. Many will have a dedicated affiliate page where you can sign up. If they don't, shoot them an email to ask if they have an affiliate programme and take it from there. Step 3: Gather resources for your affiliate content  As with anything in business/life, the more you put in, the more you will get out. So putting aside some time to create affiliate content is vital. Some affiliate scheme owners will have dedicated affiliate packs, which will include swipe copy (sample copy) and artwork you can use to create content. If this is available, do use it. Not only will this help ensure you are sharing accurate information about the product/service you are promoting. It will also save you tons of time. If affiliate content is not available, you can create your own: A good affiliate pack will include: ✔️ Email marketing copy ✔️ Social media posts (different word lengths for different platforms) ✔️ Images If you want to increase your affiliate income, you can add: ✔️ Demo videos ✔️ Blog posts, podcast episodes, Youtube videos While there is more effort involved in creating full-on blog posts, podcast episodes and Youtube videos Consider adding bonus content you think might appeal to your audience. For example, I have seen affiliates for Marie Forleo's B-School offering dedicated Facebook groups, training sessions and even a mastermind day in Paris. But do be careful with this one. For example, last year I noticed someone was selling Power Hours teaching people how to use Janet Murray's Social Media Diary & Planner. They weren't even an affiliate. For me this was a big no no, as I don't currently offer a licence for people to teach my content planning system. If people want to be taught my content planning system, they can purchase my 2021 Sorted Club. So if you are going to offer a bonus, it's better to offer a complimentary product/service i.e. a resource/class that might also be of interest. If in doubt, run your idea past the business owner first. Step 4: Create your affiliate content (focus on the benefits rather than the features One of the biggest mistakes I see people making with affiliate schemes is focusing on the features rather than how the product/service can help people. So before you start to create your affiliate content, start by making a list of the problems your product/services solves. Let's use my 2021 Sorted Club as an example. The 2021 Sorted Club is for busy business owners who need help with content planning and creation. Their biggest problems are lack of time, ideas and struggling to stay consistent with their content (which stems from the first two problems). So if I was an affiliate for my 2021 Sorted Club, rather than talk about the features of the product, I would share content that showed how the diary and resources helped me - and others - save time and money. So my content list might include: ✔️ Videos of me showing the inside of the diary ✔️ Photos of how I use the diary to plan (some including me planning with my diary) ✔️ Screenshots of posts I've created using the diary/resources - particularly ones that saved me time, made me money and/or got more engagement than usual ✔️ Screenshot of the copy from the weekly Content Inspo email ✔️ Posts about me taking part in the group coaching ✔️ Social media and blog post(s) about how I used the diary  to create content (that saved me time and money) ✔️ Social media and blog post(s) about how I am getting ready for the 2021 Sorted event and what I've gained from attending previous events ✔️ Content that tackles peoples' objections Join my Build Your Online Audience programme Build Your Online Audience programme Podcast shownotes   About 2021 Sorted my live online content planning event (01:01) About this podcast episode (06:20) What is an affiliate marketing scheme (6:52) How do you get started with affiliate marketing (07:46) Why your affiliate marketing has to be relevant to your business and your audience (08:02) Why you need to create content if you want to make some serious money (9:14) Why your need to create content that has social proof (10:35) How to find out if a product or service has an affiliate scheme (11:54) Why you will need to create some content for your affiliate marketing (12:43) Why you should take time to create really good affiliate content (14:50) How to encourage people to sign up with bonus content (16:28) What your affiliate content needs to focus on (18:01) Types of affiliate content that you can create for my 2021Sorted event (21:57) How to create objection content and why you need to (23:06) How much money can you make from affiliate marketing? (24:36) Why you might need a big audience if you want to sell a big-ticket affiliate scheme (24:59) Why you shouldn't randomly post about affiliate marketing (26:30) About my new affiliate scheme for my products (28:26)     Resources Join my Janet Murray affiliate scheme Rev Kapwing Buy a ticket for 2021 Sorted Buy my 2021 Social Media Diary & Planner Join my Build Your Online Audience Programme Other useful podcasts [Bonus] Should you join my Build Your Online Audience Programme? (podcast) [Bonus] Should you buy my 2021 Social media Diary & Planner (podcast) [324] How to stop talking about video and just do it with Dan Knowlton (podcast) [346] How to look and feel more confident on live video with Ian Anderson Grey (podcast) [347] How to create engaging social media videos (even if you hate being on camera) (podcast) [372] How to build an engaged online audience (podcast) Connect with me on Twitter, Instagram Facebook and LinkedIn  

Are you mystified by YouTube? Would you love some clear practical strategies to get people to watch your videos and get more subscribers on your YouTube channel? If so then you'll love this podcast episode with YouTube expert Justin Brown. Justin demystifies YouTube and explains what you really need to do if you want to grow an audience on YouTube and get your videos seen by MORE people. Listen and discover how the YouTube algorithm works (and how you can help te algorithm show your YouTube videos to MORE people). Find out if subscribers are really more important than views and why keywords should be your number one priority on YouTube. If you're just starting on YouTube then listen as Justin explains why your thumbnails are so important (and how to get them right), why optimisation is crucial and the five things that you need to do to make sure people stop scrolling and watch your videos rather than someone else's. {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode.} Join my Build Your Online Audience programme Build Your Online Audience programme Podcast shownotes   About my 2021 Sorted Annual Content planning event (01:09) What Justin does and how he became a YouTube expert (7:57) Why you need a budget for marketing your videos (10:49) Where people struggle with creating video (12:06) Why you need to create content that people want to see (13:07) Why you should start your keyword research before you create your video (13:38) The three things your YouTube video has to do (15:20) How to approach a YouTube video strategy based on search (20:40) Why keyword research is important for your YouTube video title (24:30) Why you shouldn't avoid the popular search terms (26:27) How the YouTube algorithm works (27:55) Why YouTube subscriber numbers are a vanity metric (30:39) Why thumbnails are so important to get views on your video (32:02) The five-step video process that Justin uses to hook people in (33:40) How to create a good video experience for people (36:44) How long should your YouTube videos be (38:17) How to make sure that people stick with your YouTube video to the end (39:40) Why your video needs to be clear and concise (40:20) What kit do you really need and why your audio is most important (41:38) Why your first videos won't be perfect (and how to make them better) (43:58) Why consistency is important and what you need to remember (45:30) How to use your competitor's YouTube videos to research (46:01) Why the first 24 hours are really important for your YouTube videos (47:29) Why you should have a re-optimising strategy for your older YouTube videos (49:40)   Resources   Justin's website Justin's YouTube channel Buy my 2021 Social Media Diary & Planner Join my Build Your Online Audience Programme Other useful podcasts   [Bonus] Should you join my Build Your Online Audience Programme? (podcast) [Bonus] Should you buy my 2021 Social media Diary & Planner (podcast) [324] How to stop talking about video and just do it with Dan Knowlton (podcast) [346] How to look and feel more confident on live video with Ian Anderson Grey (podcast) [347] How to create engaging social media videos (even if you hate being on camera) (podcast) [372] How to build an engaged online audience (podcast) Connect with me on Twitter, Instagram Facebook and LinkedIn

Hosted by multiple iTunes Top 10 podcaster James Burtt https://www.instagram.com/jamesburttofficial/, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO’s and CMO’s who have built some of the countries most successful companies and brands. To celebrate going over 100 shows today’s episode is a highlight reel of some of the best moments in the last century of podcasts featuring some insights, wisdom, business acumen, brand building tactics and life lessons that a selection of our guests have shared with us. On the show you will hear: * Adam Cox owner of Top 150 PR agency The Relations Group discussing the power of picking a strong niche * Daniel Gray sharing the origin story of his amazingly fast-growing and constantly expanding male makeup brand Warpaint For Men  * Dan Knowlton expert marketer shares how they, as an agency, put as much importance on their own marketing materials as their clients * Gary Rhodes uber-successful VC investor explains what he looks to be able to add to the business he gets involved with and shares how impactful collaboration can be * One of the U’s leading leisure business owners James Sinclair talks about why adheres the 80/20 principle and spends 20% of his time IN the business, not just on it * Gloabally recognised marketer Jeff J Hunter emotionally shares how he was forced from interpreneurship into entrepreneurship * Presenter and broadcaster Jonny Gould talks about what he sees as being the next possible exciting evolution for hyper local media platforms * Rob Law MBE, inventor of the Trunki, shares how he is having to rethink his constant push to aggressively hit goals * Zuby, rapper and creative entrepreneur reveals why he focuses on increase his number of supporters not just fans.    It’s been a pleasure for us to edit together these powerful snippets of impactful content that have been shared in the first 100 episodes of Building The Brand, here’s to the next century! Connect with James https://www.instagram.com/jamesburttofficial/ Read the latest blog https://medium.com/@ultimatepodcastgroup Check out the Ultimate Podcast Agency https://www.ultimatepodcastgroup.com/ Check out Ultimate Podcast Training https://www.ultimatepodcast.training/

In this episode of the podcast, I am welcoming back Dan Knowlton who was last on the show back in episode 7 of the podcast. Together we’ll dive deep into what ‘advertainment’ is and what it means for your video marketing strategy or for the work that you can potentially do with your clients. Dan is a UK-based digital and social media marketing expert who has grown Knowlton into a multi-award-winning business that has worked with the likes of FIFA, Wahl, Nestle, Citibank, Eurotunnel, and Boston Consulting Group. In addition to running Knowlton, Dan is known for giving his best insights away on stages around the world. Support this podcast

Social media has so many positives. But one thing that's true across almost every platform is that the content we work hard to create doesn't last very long. That's why content repurposing is so important – because it gives the content you create a longer shelf life – but there are other ways you can showcase your highlights and best moments using features on the platforms themselves. Every platform is different, but they all have features you can use to highlight content you've created and add value to your profile. In this episode of the podcast, I break down how four of the major social platforms let you highlight your content. I also share lots of ideas to inspire you if you're not sure what to start with. Find out about: Where social media can fall short when it comes to sharing content Why making use of platform features can give you more control over your followers' experience How you can create highlights on LinkedIn, Instagram, Facebook, and Twitter Important Links & Mentions: https://content10x.com/videoguide (The Simple Guide to Getting Started with Video on LinkedIn) https://www.content10x.com/the-best-way-to-repurpose-content-on-twitter-with-dan-knowlton/ (The Best Way to Repurpose Content on Twitter with Dan Knowlton) https://www.content10x.com/how-to-grow-your-business-on-instagram-with-sue-b-zimmerman/ (How to Grow Your Business on Instagram with Sue B. Zimmerman)  https://www.content10x.com/why-now-is-the-perfect-time-to-embrace-linkedin-video/ (Why Now is the Perfect Time to Embrace LinkedIn Video) https://www.content10x.com/reasons-to-not-give-up-on-facebook-with-gavin-bell/ (Reasons to Not Give Up on Facebook with Gavin Bell) To read the blog post and to explore other episodes go to content10x.com/145

Hosted by multiple iTunes Top 10 podcaster James Burtt, Building The Brand is in-depth conversations with the entrepreneurs, founders, marketing and brand experts, PR specialists, CEO’s and CMO’s who have built some of the countries most successful companies and brands. This week we are joined by Dan Knowlton co-founder and CMO of Knowlton a Digital marketing agency that puts creativity and entertainment at the heart of their ROI-driving campaigns for clients. Dan and his brother Lloyd have become renowned for their intensely entertaining marketing methodology which gains massive awareness and drives impressive business outcomes. In this weeks show we discuss: * The power of entertainment in marketing * The importance of scheduling time to work on the business * How a walk creating the business * Why having an equal importance of your own marketing and client marketing is essential for an agency * How defining roles was vital for growth * Why creativity on B2B marketing is highly impactful Linkedin * Why case studies make it easier to sell * Avoiding becoming a one-trick pony Check out Knowlton and watch once of their hilarious and impactful marketing campaigns via https://www.linkedin.com/company/kps-digital/ - - - - - - - - - - Looking for a powerful podcast for your brand, come and check out Ultimate Podcast Group your one-stop podcast agency for all your audio and visual needs https://www.ultimatepodcastgroup.com/   - - - - - - - - - - - -    Connect with James https://www.instagram.com/jamesburttofficial/ Read the latest blog https://medium.com/@ultimatepodcastgroup Join the Ultimate Podcast Community https://www.facebook.com/ultimatepodcasttraining/ Check out Ultimate Podcast Training https://www.ultimatepodcast.training/

Join The Inner Loop Board Member Dan Knowlton in our Quarantine Inspiration Series, our weekly mini-episodes that offer motivation for writers to keep writing through difficult times. Dan takes us to a babbling brook to create stillness. Then, he flexes his fiction muscles with dueling perspectives of the same damned tree!

Dan Knowlton is a brilliant marketer.  This week he shares the biggest secrets of Twitter.  Yes, Twitter!  Probably the most underused and forgotten of all the social media platforms.  I was shocked at how much I could do for my business on Twitter.Tune in and have “aha” moments with me.  It’s a great show full of huge value bombs!Learn how:-tap into current events with your audience.-connect in real time and reach people you normally couldn’t.-leverage what is happening right now with your audience!Dan is a UK-based digital and social media marketing expert who has grown Knowlton (formerly KPS Digital Marketing) into a multi-award-winning business that has worked with the likes of FIFA, Nestle, Citibank, Eurotunnel, and Boston Consulting Group. In addition to running Knowlton, Dan is known for giving his best insights away on stages around the world.You can find Dan Knowlton at:Email Address: dan@knowltonmarketing.co.ukLinkedIn: https://www.linkedin.com/in/danielknowlton1/Company Website: https://www.knowltonmarketing.co.uk Blog: https://www.knowltonmarketing.co.uk/blog/Podcast: bit.ly/businessanchorspodcastTwitter (Business): https://twitter.com/KnowltonTeamTwitter (Personal): https://twitter.com/dknowlton1Check out the Outsourcing Playbook For Busy Entrepreneurs here: https://www.winthehourwintheday.com/outsourcing-playbook

Wrestling Dad and assistant coach 2018-2020 --- Support this podcast: https://anchor.fm/daniel-ward9/support

Let's talk the good bits and the SHIT bits of business and fatherhood. My guest this week is Dan Knowlton; a UK-based digital and social media marketing expert, Speaker & Founder of Knowlton. Dan’s a man who integrates life and he’s also a new father so this episode is about hearing his perspective on how his life has changed since becoming a dad. Read the full show notes over on our website >> http://schoolforfathers.com/podcast/23-shit-dan-knowlton 

We’ve Failed… Big time. It’s time to admit it. In this episode we’re talking about how we completely failed in front of an entire board of directors; we’re going to reveal why Dan failed in such a big way that he ended up in tears on the floor and we’re discussing how to know if you should give up or keep hustling!

If Episode 001 is anything to go by this isn’t going to be your typical business podcast. Growing their agency over the last 6 years has provided some amazing experience and hilarious stories around growing and running a business. Business Anchors Lloyd and Dan Knowlton present you the world’s first NSFW business podcast. Are you sure you want to listen to this?

Dan is a UK-based Digital & Social Media Marketing expert that has grown KPS Digital Marketing into a multi-award-winning business that has worked with global and local brands including Fifa, Nestle, Citibank, Eurotunnel, and Boston Consulting Group. He is also ranked in the top 100 digital influencers on twitter. In this episode we discuss how Dan comes up with his ideas for content, the impact his dad has had on on him and how it has helped him in business and how he has built small businesses into larger ones.

Happy Halloween, litwits! Feeling inspired to write your first thriller? You'll need to know all about how to use suspense in your writing! But suspense isn't just for Stephen King, it's useful in any genre. Whether it appears in a plot twist or the space between two lines of a poem, suspense is key to hooking and surprising your reader. Thriller-writer Tara Laskowski talks about building tension and creating space, Dan Knowlton guest-hosts with Rachel Coonce, and they show us their most suspenseful selves! Plus, we hear Halloween poems from Sarah Ann Winn, Lucian Mattison, and Donal Illich!

Twitter is a fantastic platform to engage with people instantly, build connections and share your thoughts with the world. However, with https://www.omnicoreagency.com/twitter-statistics/ (500 million tweets) per day, how can you stand out and grow your audience? And, more importantly, how can you repurpose your longer form content effectively on the platform? I spoke to social media marketing expert Dan Knowlton all about Twitter - he shared his expertise on how to use the platform in the most effective way and how repurpose your content on the platform. We discussed: What content works best on Twitter How to repurpose your content into tweets, livestreams, videos and much more The main mistakes people make with content marketing To listen to the full podcast episode and read the blog post, https://www.content10x.com/98 (click here. )

On this week’s Social Media Marketing Talk Show, we explore Twitter's newly enhanced and improved conversation features with special guest Dan Knowlton. Check out our Video Marketing Summit

We explore TikTok’s upcoming ads platform with Rachel Pedersen, and Twitter’s new desktop redesign with Dan Knowlton. Learn more about Rachel Pedersen: rachelpedersen.com |  Learn more about Dan Knowlton: kpsdigitalmarketing.co.uk |  Find show notes: socialmediaexaminer.com/talk91

There's no getting past it. Video is scary. My guest this week Dan Knowlton believes that you need to find something you want badly enough to look stupid on video for. Because you'll need to make some bad videos before you can make good ones. We talk through the whole process of why and how to succeed with video.

On this week's Social Media Marketing Talk Show, we explore Twitter Video Subtitle updates and API Changes with special guest Dan Knowlton. What do you think? Find show notes and share your comments and questions here, or at https://www.socialmediaexaminer.com/talk79

In this special edition of my podcast, I share a brilliant session from my recent event, Content Live, in which Dan Knowlton, a digital marketing expert, shares practical tips and strategies on how you can use video in your business to attract and convert more customers. Here's what you'll learn in this episode: Why video... READ MORE The post [324] How to stop talking about video and actually do it with Dan Knowlton appeared first on Janet Murray.

Wondering how Twitter engagement can help your business? Looking for tips on sharing authentic tweets and conversations with prospects? In this episode, I interview Dan Knowlton, a creative marketer, speaker, and trainer.  Sponsored by Social Media Marketing World: http://www.socialmediaworld19.com Show notes: https://www.socialmediaexaminer.com/331

Ep. 83 Show Notes Hi, Reachers, In a fascinating and thought-provoking interview with Mark Schafer, whom I see as the leading marketing experts today, he said: “The question I’m wrestling with now is that everywhere I go, marketing seems to be stuck. There are a few symptoms: People are overwhelmed by technology in marketing They are overusing technology in marketing They’re stuck in ineffective patterns Many of the companies today, either big or small, have social media departments that were established in 2010 to 2014, and I can assure you that almost none of the output these teams are producing have been updated. So much has been changed with social media during the last years. Marketing is too tech-centric instead of human-centric. We don’t want to talk with our customers anymore; we just want to monitor them on Twitter. We automate everything and we are losing our hearts, our souls, and our way. Marketing is sick right now!” Longtime readers and listeners know that I, and this podcast, is all about being customer focused. However, neither Mark Schaefer nor I think that the new marketing technology tools are bad. The opposite is true, I believe that the new technological tools and methods allow marketing communication, engagement, and is personal in a way we've never dreamt of. The point is which tools regarding customers, marketing, and sales are the best to use to maximize your entrepreneurial business.   In this podcast, I ask my interviewees for their recommendation of the best marketing tool. However, I specifically tell them that I’m not asking about the latest, shiniest tool in the endless list. I want to hear which tool they use that most effects their marketing and business success. In today's episode, you will hear some of the most important recommendations from my interviewees. In the show notes of this new episode you will find the list of the most recommended tools of our guests, opinion leaders, and successful entrepreneurs.   This surprisingly highly recommended and tool received recommendations of five different guests including Chris Brogan, Tomas Laurinavicius, and Joe Pulizzi. I chose to share the beautiful answer of Mike Stelzner: Mike Stelzner Michael Stelzner is the founder of Social Media Examiner, author of the books, Launch and Writing White Papers, and the man behind Social Media Marketing World–the industry’s largest conference. He’s also the host of the Social Media Marketing podcast, founder of the Social Media Marketing Society, and host of the weekly Social Media Marketing Talk Show. Michael’s recommended tools for customer focus, marketing, or sales Even though I run a company and conference that are called Social Media Examiner and Marketing World, I think the technology which is the best is e-mail. So many businesses are building their “house” on rented lands – social platforms, and suddenly those platforms change the rules and we no longer are able to reach the audience we want to reach. That’s why every business must have a strategy for building their own email list. For not being dependent on somebody else when they want to contact their audience.   Samuel Pavin, Erik Huberman and Dan Knowlton are a few that recommended on this second most recommended tool. However, the king and knight of this tool which is much more than a tool - is Marcus Sherridan Marcus Sheridan Called a Web Marketing guru by the new York times, the story of how Marcus Sherridan was able to save his swimming pool company “Riverpools” form the economic crush of 2008, has been featured in multiple books, publications and stories around the world. It is also the inspiration for his newest book “They Ask You Answer” which was dubbed the number 1 marketing book to read in 2017 by Mashable. Today, Sherridan has become a highly thought after global speaker and consultant in the digital sales...

With Halloween on the horizon and the 200th Anniversary of Frankenstein this month, we discuss monsters, ghosts, and grief in writing. Elizabeth Evitts Dickinson joins us to explore how ghosts present themselves in our writing, and how writing can be a way to work through grief and death. No tricks this episode, but we have a special treat with Dan Knowlton and Kate Heller!

About Dan Dan has been ranked as a Top #100 Digital Marketing Influencer and is an international speaker who went from knowing nothing about Digital & Social Media Marketing, to growing a multi-award-winning Digital Marketing Agencywith his brother Lloyd in under 2.5 years. I chat to Dan about... The types of content to distribute for prospects in the 'Awareness' stage of the funnel How he comes up with creative content ideas How to nudge people through the funnel with content Why multi-touch-point marketing is important Types of content to distribute for prospects in the 'Consideration' stage of the funnel Types of content to distribute for prospects in the 'Purchase' stage of the funnel The #1 thing that impacts the success of your content Which platforms should you use to distribute content at each stage of the funnel? Connect with Dan Visit his website On (http://dknowlton1/) On LinkedIn

Dan Knowlton Show Notes Dan Knowlton has been ranked as a Top #100 Digital Marketing Influencer and is an international speaker who went from knowing nothing about Digital & Social Media Marketing to growing an award winning, 6 figure Digital Marketing Agency with his brother Lloyd in under 2.5 years. Dan is also a contributor for a variety of key marketing publications including Social Media Examiner, Content Marketing Institute, and Jeff Bullas’ Blog. Most passionate about I’m passionate about a lot of things, but I think the main one is education, to educate and help people to use the social media strategies we’ve used to grow our business. We are doing it through variety of channels; we create educational content, we use speaking events, and we take part in podcasts like this. So what we enjoy and are passionate about is education. The big picture for us is to continue growing a big successful business. And with time, we are developing more and more educating opportunities, training, event speaking, and creating more educational content. Dan’s Career I did a marketing degree in university, but actually I didn’t take any modules and didn’t learn anything about social media and digital marketing. I worked in a company after my graduation and learned a lot about how to run a business, about customer services, sales, and marketing, but I quit because it was too much pressure. I traveled to Thailand and that was a good opportunity to think about what I would like to do, and I became obsessed about how to grow an audience through social media by creating content, writing articles, polls, and blogs and so on, and I started build my own community online. I built a fairly big community on Twitter. And then I thought I could help others do it as well and I started KPS Digital Marketing and my brother came on board and it really started from there. Dan’s Customers Starting out, I really didn’t know who were going to be my customers. It’s has taken experience, and it’s taken years to work in different industries, with different companies, and different mind sets to understand who are the right customers for us. And today, we are working with a variety of companies in different sizes and from different industries. When we started out, we had this mindset that everyone that wanted to work with us; we wanted to work with, because this was the beginning. But we soon got to understand that our best customers are those who really understand the value in what we provide. Those who don’t need convincing and chasing after. The people who you chase tend to be the customers that are never satisfied and take the hardest work. So for us, the customers we focus on are those who understand the value in what we do, and also those customers that truly understand that this social media, and marketing isn’t just a magic pill you take, you are doing one thing and BOOM!! Everything is happening. They are those who understand that they need to work hard and they need a team on board etc. And finally, our best customers are customers that share similar values with us, and we have three main values, first of all, to have fun, to grow, and make money for both the customers and us, and to live through our values. Dan’s best advice about approaching the customers We really were growing our customers through inbound marketing. We don’t do any kind of outbound, going after customers, saying: Hi, come and work with us. We focus on creating as much value, adding content that helps and attracts customers to us, building relationships with these customers over time, so they come to us and say “we see what you do and we want to work with you. So my number one tip would be to really understand who your customer is, first of all, and then do all the great digital, social, and content marketing that will help attract those people to you, rather than going out there and trying to find them. What...

Dan Knowlton is the founder of UK's KPS Digital Marketing, a top 100 digital marketing influencer, international speaker and a writer for Social Media Examiner. In this episode he takes us through the importance of organization, time management and the dynamics of owning a family business with his brother. Connect with Dan: http://www.kpsdigitalmarketing.co.uk http://www.instagram.com/danknowlton1 Connect with Mikhail: www.instagram.com/miqk www.twitter.com/miqk www.snapchat.com/add/miqk www.mikhailalfon.com Music by DJ Quads: @aka-dj-quads

If you want to build an online audience, you need to be creating content people love. In this episode, digital marketing expert Daniel Knowlton shares his tips on how to create more shareable content. Here's what you'll learn in this episode: Dan Knowlton's business story - how he became a social media and digital marketing... READ MORE The post [187] How to create shareable content with Daniel Knowlton appeared first on Janet Murray.