This is a podcast for home improvement and home services marketers. This is BuiltBy. Every week, Matt Minor (Growth Marketing Manager @ Hatch) discusses the latest marketing trends, interviews home improvement companies and solution providers, and provi
#BuiltBy Ep. 52 ft. Hearth
#BuiltBy Ep. 51 ft. Adam McCaa, Chief Communications Officer @ Alair Homes
#BuiltBy Ep. 50 ft. Ronak Patel, Head of Growth Marketing @ Block Renovation
#BuiltBy Ep. 49 ft. Collin Beck, Sales Manager @ Express Flooring
#BuiltBy Ep. 48 ft. OneLeg and Grosso University
#BuiltBy Ep. 47 ft. BuildZoom
#BuiltBy Ep. 46 ft. 3 Generations Improvements
#BuiltBy Ep. 45 ft. Lindus Construction
#BuiltBy Ep. 44 ft. Alair Homes Plano
#BuiltBy Ep. 43 ft. Vic Sun, Founder @ OneLeg Marketing
#BuiltBy Ep. 42 ft. Chuck Thokey
#BuiltBy Ep. 41 ft. Greta Bajrami, CEO & Founder @ Golden Group Roofing
#BuiltBy ft. David Lupberger, President @ Remodel Force
#BuiltBy Ep. 39 ft. Cassi Hallam @ System Pavers
#BuiltBy Ep. 37 ft. Lumina Sun Smart Home
#BuiltBy Ep. 36 | Bonus Episode
#BuiltBy Ep. 35 ft. Tim Faller (Remodelers Advantage) and Chris Bache (Hatch)
#BuiltBy Ep. 34 ft. The Best Damn Roofer (Josh Bigger)
#BuiltBy Ep. 33 ft. Todd Kavanaugh, Director of Marketing @ Baker Roofing Company
#BuiltBy Ep. 32 ft. Brian Gottlieb, Founder & CEO @ Tundraland
#BuiltBy Ep. 31 ft. Vicki Kiger, Director of Marketing @ Exterior Source
#Builtby Ep. 30 ft. Tim Brown, Founder @ Hook Agency
ft. Steve Glaze, VP of Sales @ Smart Exteriors
ft. Ben Levesque, Marketing Director @ Webrunner
#BuiltBy Ep. 27 ft. Tess Wittler
Disclaimer - this podcast might not make much sense unless you can see it. Go to usehatchapp.com/blog for the full video.
This week, Matt chats with Eric Thomas @ Rival Digital, a digital marketing agency for the HVAC industry. They discuss reputation management, and ensuring your online presence is as strong as possible.
This week, I spoke with Justin Myers, sales director at ActiveProspect to chat about compliance, lead qualification and data enrichment.
#BuiltBy Ep. 23 ft. Southwest Exteriors Want to maximize your marketing efforts in 2021? Here's something to consider: a call center - even if it's just a call "person" to start with. This week, Matt chats with Ryan Shutt, Marketing Director at Southwest Exteriors.
This week, Matt chats with Spencer Powell, Founder @ Builder Funnel, an inbound marketing agency for the home improvement industry. They discuss the concept of inbound marketing and how your home improvement business can implement it this year.
#BuiltBy Ep. 21 ft. Kyle Powers, Consultant @ Tony Hoty Consulting
BuiltBy #20 ft. Sam Eiler , Co-Founder @ Boostpoint
In this episode, Matt talks with Mark Harari, Vice President at Remodelers Advantage (and soon to be acclaimed author). They discuss:
In this episode of #BuiltBy
Matt chats with Rich Harshaw, founder and CEO of Level 10 Contractor about how he coaches business' to refine their marketing identity. They discuss:
On this week's #BuiltBy
As the #1 remodeling business on Qualified Remodeler's Top 500 list, there are two things that set Power Home Remodeling apart from other remodeling companies - their emphasis on customer and employee satisfaction. In this week's #BuiltBy
Do you know what homeowners actually want? In this week's #BuiltBy, Matt chats with Patrick O'Toole, SVP & Owner at Sola Group, Inc., which publishes renown industry publication Qualified Remodeler. Recently, Qualified Remodeler partnered with Guild Quality to publish the 2020 Customer Satisfaction Report, a survey of 100,000 consumers who recently had a home project completed. The report outlines the primary positive and negative qualities the homeowner experienced during the process. Matt and Patrick discuss: The biggest findings from this year's customer satisfaction report. Consumer desires that home improvement businesses struggle to satisfy. QR's Top 500 report and the traits that make a great business stand out from a good business. Where most companies are turning for leads now that home shows are cancelled or rescheduled. Increase in optimism and business - how can businesses handle the chaos? Learn more about QR and read the report at: https://www.qualifiedremodeler.com/qr-guild-quality-customer-satisfaction-report-2020/ Learn more about Hatch at Usehatchapp.com
This week, Matt chats with Kevin McKenzie, M.S., co-owner and data scientist at home improvement digital marketing firm Built Right Digital. They discuss:
This week, Matt chats with Shawn Van Dyke, Author and Founder of the Built to Build Academy. Shawn's expertise in running the show at several home improvement companies has led him to coaching hundreds of pros. In this podcast, Shawn shares some of his proven tactics to turn managers and owners into true leaders. They discuss:
In this week's #BuiltBy
In this week's episode of #BuiltBy, Matt sat down with Rick McIntire, Consultant for Dave Yoho Associates to discuss the top mistakes he sees home improvement companies making regularly.
Friday + Noon = #BuiltBy!
Matt chats with James McClister, Managing Editor @ ProRemodeler about the "New Normal" of the remodeling and home improvement industry. They discuss: How ProRemodeler and home remodeling as a whole reacted to crisis. Insights into virtual vs. in-person selling. Catching the rising tide of television advertising (plus some tips that could save you $$$!) The fine line of educating and inundating your customers and employees.
In this week's episode of #BuiltBy, Matt sits down with Mike Damora, owner of K&B Home Remodelers and Business Development (?
This week, Matt sat down with Charles Antis of Antis Roofing and Waterproofing. The two discussed leadership, best practices, and insights into leading teams through crises like COVID-19. Learn More: Antis Roofing and Waterproofing - https://www.antisroofing.com/ Hatch - https://www.usehatchapp.com/
Matt sits down virtually with Stacy Knop, sales director at Pella Mountain West to discuss sales leadership. They cover: Managing sales remotely. Processes to ensure proper training. Building an effective virtual appointment strategy. Using messaging tools to have visibility and to help train. Out-of-the-box hiring - leveraging a semi-retired former rep to manage rehash and nurture sales. How Pella Mountain West uses Hatch and how it has impacted their sales and outreach efforts.
This week, Matt and Josh dive into the data and share some insights into how quarantine has affected homeowners' buying and search habits. The guys are joined by Kevin Fetterman from G. Fedale Roofing & Siding to discuss how his company is seeing results by implementing new technology and continuing to innovate during COVID-19. G. Fedale Roofing: https://www.gfedaleroof.com/ Hatch: https://www.usehatchapp.com
In this special quarantine episode, Matt and Josh discuss the COVID-19 impact to the home improvement industry, and how some businesses are using technology to overcome the uncertainty. This week's guest is Tim Musch, Director of Business Development and Founder of MarketSharp. Having spent 30+ years in the industry, Tim gives insight to how Coronavirus compares to other world events and how he sees the industry recuperating.
In this episode, Matt and Josh dive into social media and discuss the different aspects of organic and paid. They're joined by Melissa Fuentes, marketing coordinator at The Window Source West Texas.