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This episode features an interview with John Gaines, VP Marketing, Zyter|TruCare, a healthcare technology company supporting 45 health plans and more than 44 million covered livesJohn emphasizes the importance of establishing thought leadership to build credibility before focusing on amplification and talks about effective tactics such as leveraging PR agencies and using effective lead generation platforms.Key Takeaways:Lead with thought leadership to cut through the AI clutter. Position your brand as a credible voice first, then layer in activation.Non-negotiable marketing levers: PR, demand gen infrastructure, and product clarity. These are foundations you can't compromise.Evaluate the ROI of events. In many cases, digital channels and content may outperform costly in-person events.Quote: “ So you have to have, somewhere in the mix, the capability to cut through that density and get to an understanding of what does this stuff do that solves a compelling problem in a unique way that somebody will pay money for versus other alternatives that are out there? And that is a combination of talent and skill that you just have to have in the mix. It doesn't usually come from outside. It's something you have to have internally.”Episode Timestamps: *(04:51) The Trust Tree: Position your brand as a credible voice first, then layer in activation*(11:10) The Playbook: The value of a PR agency *(30:36) The Dust Up: Operating in a startup up within a large company *(33:19) Quick Hits: John's quick hits Sponsor:Pipeline Visionaries is brought to you by Qualified.com. Qualified helps you turn your website into a pipeline generation machine with PipelineAI. Engage and convert your most valuable website visitors with live chat, chatbots, meeting scheduling, intent data, and Piper, your AI SDR. Visit Qualified.com to learn more.Links:Connect with Ian on LinkedInConnect with John on LinkedInLearn more about Zyter|TruCareLearn more about Caspian Studios Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
SaVon and Alex sit down with Mecc Rashawn — journalist, A&R, and one of Hip-Hop's quiet stewards — for an unfiltered deep dive into artistry, legacy, and integrity. Mecca opens up about A&R'ing for Busta Rhymes (8:30), the need for stronger mentorship in a youth-driven industry, and a Patreon member question that sparks dream Super Bowl haltime show lineups (15:10). The crew unpacks all the latest in the Cardi B vs. Nicki Minaj rivalry (42:40) and how social media beefs overshadow the music, before Mecc explains the difference between gatekeepers and haters, dissects the state of modern Hip-Hop journalism (1:12:40), and weighs in on Diddy's sentencing and what his life will look like after prison (1:41:23). Later, Mecc reflects on his behind-the-scenes role in building Math Hoffa's My Expert Opinion (1:54:00) and helping unite Joe Budden, Royce da 5'9”, Joell Ortiz & Crooked I into Slaughterhouse (2:08:41). The episode closes with Mecc reflecting on legacy, longevity, and teasing his next chapter in both podcasting and music, promising “a few surprises for the culture still left in the tank.” Subscribe to our Patreon for EARLY & EXCLUSIVE access to ad-free episode visuals with music included, exclusive episodes each and every Tuesday, and much more! - www.patreon.com/NeedToKnowPodcast Book your next podcast recording at Need to Know Studios TODAY - https://needtoknowstudios.com/ Join our Twitter/X Community to chop it up with us about all things Need to Know - https://twitter.com/i/communities/1777442897001910433 The Need To Know Podcast Social Handles https://www.instagram.com/needtoknowpod/ https://twitter.com/NeedToKnowPod https://www.tiktok.com/needtoknowpod SaVon https://www.instagram.com/savonslvter/ https://twitter.com/SavonSlvter Alex https://www.instagram.com/balltillwefall/ https://twitter.com/balltillwefall
YOUTH SUNDAYDisciples: Qualified Through Christ (Matthew 4:18-22)Andrew Peterson and Gabe RickardIntro: What is a Disciple?Unqualified“But God” (Qualified Through Christ)
Poe Group Advisors; Helping accountants buy, build, and sell exceptional firms.Our clients love working with us, and we know you will too! Don't just take our word for it. Learn more about our client success stories and how we've guided buyers and sellers through a smooth transition with their bookkeeping, accounting, and CPA firms. View testimonials. Poe Group Advisors is the premier accounting practice intermediary firm in the industry with over 20 years of M&A experience. PGA was founded by Brannon Poe, a CPA with a Big 4 background. Buying or selling a CPA firm is one of life's most significant ventures for business owners. Qualified buyers looking to buy an accounting firm want to find the right CPA practice for sale and accounting practice sellers want to find the right buyer. This is where Poe Group Advisors excels time and time again in helping our clients find the right accounting practice sales opportunity.Learn the 5-Step Process.
California is quietly bringing back asset limits for Medi-Cal long-term care coverage in 2026, and current recipients could be in for a devastating surprise. Here's what's happening: California eliminated asset limits for elderly and disabled Medi-Cal recipients in 2024, but those limits are returning in 2026. If you currently receive long-term care Medi-Cal benefits, when you submit your annual eligibility report next year, you could lose your coverage if your assets exceed the new limits. In this critical episode, estate planning attorney Kirsten Howe explains the $130,000 asset limit returning for single individuals, why 2025 is your last opportunity to transfer assets without penalties, and the difference between regular Medi-Cal and long-term care Medi-Cal coverage. She also covers exactly which assets will count against you, which are exempt, and essential planning strategies to protect your benefits before the deadline. Time-stamped Show Notes: 0:00 Introduction 0:02 Federal vs. state changes: distinguishing between well-publicized federal Medicaid cuts and California's hidden asset limit reversal 1:56 MAGI Medi-Cal breakdown - how Obamacare's expanded coverage works for healthy, low-income individuals 2:17 The crucial distinction: long-term care Medi-Cal covers far more than basic health insurance, serving elderly and disabled populations 3:16 Planning becomes essential again - why future Medi-Cal eligibility will require strategic asset management 3:35 Listen in as Kirsten explains more about exempt assets that may include a house, car, prepaid funeral, burial plot, small life insurance, and retirement accounts 4:27 Currently, 2025 offers no asset limits, exempt status for all assets, and penalty-free transfers 4:55 Next, Kirsten talks about the annual report trap that could devastate current recipients in 2026 5:36 Qualified yesterday, disqualified tomorrow: how current beneficiaries risk losing coverage despite meeting past requirements
Did you know that God blesses you in order that you might bless others? Do the choices we make determine how God will bless us? As this series draws to a close, Andrew brings us a message that seeks to examine the character of those to whom God passes the baton; looking primarily at Paul & Timothy and Joshua & Caleb. During his talk, Andrew also quotes from "Prayer, Praise & Promises: A Daily Walk Through The Psalms" by Warren W. Wiersbe.2 Timothy 4:7; Psalms 1; Exodus 33:11; 2 Timothy 2:14-17; John 3:16
Colton Pace is a founder and currently the CEO of Ownwell, a Proptech company dedicated to democratizing access to real estate expertise and reducing the hidden costs of homeownership. Under his leadership, Ownwell helps homeowners and property owners identify and appeal overvalued property taxes, reduce insurance and utility costs, and manage other home‑related expenses through data, automation, and local expert teams. Before founding Ownwell, Colton served as an investor, asset manager, and venture capitalist, helping manage billions of dollars across various asset classes. He was part of funds that made early investments in companies such as Uber, Spotify, Redfin, Snowflake, UiPath, Zuora, and Grab. (01:05) - VC to PropTech Founder(03:10) - $797B Property Tax Problem(04:48) - Ownwell Traction: 700K+ Homes and SMB/CRE(06:18) - AI Plus 80 Consultants: How Appeals Get Done(08:50) - Success Rates and Savings: Residential vs Commercial(11:27) - Portfolio Case Study: 124 SFR Properties in Texas(13:45) - Valuation Methods and Local Differences(16:13) - Market Size: $50 to 60B Opportunity(17:29) - Feature: CREtech - Join CREtech New York 2025 on Oct 21-22 for the largest Real Estate Meetings program. Qualified Real Estate pros get free full event pass plus up to $800 in travel and hotel costs. (19:02) - Beyond Taxes: Insurance, Loans, Utilities, Concierge (21:30) - Building Trust with Homeowners and CRE Owners (24:03) - Advice for PropTech Founders Selling into Real Estate (26:49) - Collaboration Superpower: Matthew McConaughey
#285 Creative Strategy | In this episode, Dave is joined by Pranav Piyush, Founder & CEO of Paramark, a measurement platform helping B2B and B2C companies run smarter marketing experiments. Pranav is known for turning strategy documents into repeatable creative processes that generate campaigns, ads, and content tied directly to a company's story.Dave and Pranav cover:How to translate your company narrative into concrete marketing campaigns and creative hooks across channelsWhy creative output (not measurement) is the biggest bottleneck for most B2B marketing teams todayThe frameworks like category entry points, jobs-to-be-done, and behavioral psychology that help marketers spark fresh, testable campaign ideas month after monthYou can expect a practical, example-filled conversation on turning strategy into execution and building a creative engine that never runs dry.Timestamps(00:00) - – Intro and audience roll call (05:09) - – Why narratives often get stuck in a Google Doc (08:09) - – Foundational docs you need before creating campaigns (13:09) - – Category entry points and jobs-to-be-done explained (17:09) - – How to feed company inputs into AI tools (23:09) - – Generating ad campaign ideas with real examples (25:09) - – Using analogies (like basketball) to explain complex concepts (29:54) - – Where AI falls short (and why human judgment matters) (32:54) - – Mining sales call transcripts for campaign hooks (36:54) - – Turning customer objections into marketing messages (40:54) - – Repurposing podcasts, presentations, and blog posts into new formats (44:54) - – Systemizing idea generation for repeatable output (48:54) - – Closing thoughts and audience Q&A Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***This episode of the Exit Five podcast is brought to you by Qualified.AI is the hottest topic in marketing right now. And one thing we hear a lot of you marketers talking about is how you can use AI Agents to help run your marketing machine.That's where Qualifed comes in with Piper, their AI SDR agent.Piper is the #1 AI SDR Agent on the market according to G2, and hundreds of companies like Box, Asana, and Brex, have hired Piper to autonomously grow inbound pipeline. How good does that sound?Qualified customers are seeing a massive business impact with Piper: a 3X increase in meetings booked and a 2X increase in pipeline.The Agentic Marketing era has arrived. And if you're a B2B marketing leader looking to scale pipeline generation, Piper the #1 AI SDR Agent is here to help.Hire Piper, the #1 AI SDR Agent, and grow your pipeline today.You can learn more at qualified.com/exit5
Being “Qualified” Won't Get You Hired I Gina Riley This week, Gina Riley isn't pulling any punches – teasing out the highlights of her new book, Qualified Isn't Enough. We leave nothing behind, cracking open with the truths most executives don't want to hear—but need to: Why résumés are an illusion – receipts, not strategies. The blind spots that sabotage even the best pedigrees. Why thought leadership, not passion, is the new differentiator. Why the final round is where most leaders fail. Gina has sat inside the boardroom, trained execs, and built a system to move you from overlooked to undeniable. If being “qualified” was enough, you'd be hired. This episode explains why you're not—and how to address it. Connect with Gina: Linkedin: https://www.linkedin.com/in/ginariley/ Book: https://amzn.to/3Kih0Bt Loved the episode? Subscribe to it! Follow me on LinkedIn: https://www.linkedin.com/in/lorengreiff/ Follow me on Instagram: https://www.instagram.com/portfoliorocket/ Watch my podcast on YouTube: https://www.youtube.com/channel/UCpGM7j8croBkkZ4bLqN7DOQ/
SaaStr 822: SaaStr's Top 10+ AI Agents: AI SDR, AI BDR, AI RevOps + More: The How, The Who, The Why with SaaStr CEO Jason Lemkin Join us in this comprehensive deep dive into the use of AI agents within SaaStr's operations, as requested by many of our followers. Led by SaaStr CEO and Founder, Jason Lemkin, and SaaStr Chief AI Officer, Amelia Lerutte, we'll detail our journey from having no AI at the start of the year to utilizing 20 different AI agents, including 11 core ones that we rely on daily. Learn from our insights on our most utilized AI agents, their workings, actual data, and how we manage them for optimal results. Discover specific tools like Artisan, Qualified, Gamma, and Replit, and understand how they're integrated into our outbound, inbound, and sales processes. This episode also covers how we've internally developed AI-powered solutions for speaker application reviews, content review, startup valuation, and more. If you're interested in bringing intelligent automation to your business, this session offers practical advice and firsthand experiences to guide you on your AI journey. --------------------- This episode is brought to you by Intercom: Fin is the #1 AI Agent for resolving complex queries like refunds, transaction disputes, and technical troubleshooting—all with speed and reliability. See how Fin can deliver the highest resolution rates and highest-quality customer experience at fin.ai/saastr. --------------------- If you're serious about B2B and AI, you need to be in London this December. SaaStr AI London is bringing together more than 2,000 leaders and founders for two days of practical advice on scaling into the new year. We'll have speakers flying in from OpenAI, Wiz, Clay, Intercom, and all your favorite SaaS companies, including yours truly with Harry Stebbings for a live 20VC podcast. It'll be fun, and it's all in the heart of London. Don't miss out: get your tickets with my exclusive discount by going to podcast.saastrlondon.com --------------------- Hey everybody, the biggest B2B + AI event of the year will be back - SaaStr AI in the SF Bay Area, aka the SaaStr Annual, will be back in May 2026. With 68% VP-level and above, 36% CEOs and founders and a growing 25% AI-first professional, this is the very best of the best S-tier attendees and decision makers that come to SaaStr each year. But here's the reality, folks: the longer you wait, the higher ticket prices can get. Early bird tickets are available now, but once they're gone, you'll pay hundreds more so don't wait. Lock in your spot today by going to podcast.saastrannual.com to get my exclusive discount SaaStr AI SF 2026. We'll see you there.
In this episode of Behind The Wealth, Roger and Elias dig into timely financial headlines and answer real listener questions. The Federal Reserve just cut interest rates. What does that mean for your wallet? We break down how rate cuts could impact credit cards, auto loans, and mortgages—and why it matters for your broader financial plan. With markets hitting highs, one listener asks: “Is it too late to jump in?” Roger and Elias share insights on timing, discipline, and why jumping in versus sitting on the sidelines could affect your long-term wealth story. Another listener wonders: “Is there retirement advice that actually does more harm than good?” We bust some of the most common myths about investing in retirement and highlight what you should watch out for. Whether you're thinking about borrowing, investing, or planning for retirement, this episode offers perspective to help you make more informed decisions. Take control of your financial future: https://www.btwealthshow.com/start-planning Securities and advisory services offered through LPL Financial, a registered investment advisor, member FINRA/SIPC. The opinions voiced in this show are for general information purposes only and are not intended to provide specific advice or recommendations for any individual. To determine which investments may be appropriate for you, consult with your attorney, accountant, and financial or tax advisor prior to investing. Premier Investments & Wealth Management and LPL Financial do not provide tax advice, please consult your tax professional. Economic forecasts set forth may not develop as predicted and there can be no guarantee that strategies promoted will be successful. There is no assurance that the techniques and strategies discussed are suitable for all investors or will yield positive outcomes. The purchase of certain securities may be required to effect some of the strategies. Investing involves risks including possible loss of principal. Asset allocation does not ensure a profit or protect against a loss. There is no guarantee that a diversified portfolio will enhance overall returns or outperform a non-diversified portfolio. Diversification does not protect against market risk. All performance referenced is historical and is no guarantee of future results. All indices are unmanaged and may not be invested into directly. Contributions to a traditional IRA may be tax deductible in the contribution year, with current income tax due at withdrawal. Withdrawals prior to age 59 ½ may result in a 10% IRS penalty tax in addition to current income tax. A Roth IRA offers tax deferral on any earnings in the account. Qualified withdrawals of earnings from the account are tax-free. Withdrawals of earnings prior to age 59 ½ or prior to the account being opened for 5 years, whichever is later, may result in a 10% IRS penalty tax. Limitations and restrictions may apply. Consult your tax professional about eligibility to Roth and Traditional IRA contributions. Contributions and earnings in a Roth IRA can be withdrawn without paying taxes and penalties if the account owner is at least 59 ½ and has held their Roth IRA for at least five years. A plan participant leaving an employer typically has four options (and may engage in a combination of these options), each choice offering advantages and disadvantages. Those options include Leave the money in their former employer's plan, if permitted; Roll over the assets to their new employer's plan, if one is available and rollovers are permitted; Roll over to an IRA; or Cash out the account value. Premier Investments & Wealth Management and LPL Financial do not provide specific individualized tax or legal advice. We suggest that you discuss your specific situation with a qualified tax or legal advisor.
This episode of Pipeline Visionaries features an interview with Tamir Sigal, the CMO of Trintech, a company that helps finance and accounting teams simplify and automate the entire financial close process, from reconciliations to reporting. Tamir explans his marketing philosophy of focusing on the customer journey, driving alignment across the organization, and evolving tactics around personalization, in-person experiences, and AI. He also reflects on rebranding challenges, innovative campaigns, and why he encourages his team to experiment—even if it means making mistakes along the way.Quote: “We just get so much information into our lives—whether it's through email, social media, our devices, and how do you differentiate? How do you cut through the noise? So one of our tactics is making sure that we're personalizing the message to the right audience. One of my pet peeves is saying the right message at the right time at the right channel. That's so cliché to say, but it's at the heart of what we want to do—making sure that the message is personalized to the industry, to the persona, and to the topic.”Key Takeaways:Personalization cuts through noise. Tailoring messages by industry, persona, and timing is key to standing out in a crowded digital landscape.CMOs are responsible for creating alignment. Success depends on aligning marketing with sales, finance, partners, and leadership.Encourage experimentation. Tamir fosters innovation by rewarding his team for trying new ideas and learning from mistakes.Episode Timestamps:(04:00) The Trust Tree: Why time is the most valuable currency(10:44) The Playbook: Top uncuttable tactics—personalization, events, and AI(29:06) Dust Up: Rebranding a 100-year-old company against the odds(31:15) Quick Hits: Tamir's quick hitsSponsor:Pipeline Visionaries is brought to you by Qualified.com. Qualified helps you turn your website into a pipeline generation machine with PipelineAI. Engage and convert your most valuable website visitors with live chat, chatbots, meeting scheduling, intent data, and Piper, your AI SDR. Visit https://www.qualified.com to learn more.Links:Connect with Ian on LinkedIn: https://www.linkedin.com/in/ianfaisonConnect with Tamir on LinkedIn:https://www.linkedin.com/in/tamirsigal/ Learn more about Trintech: https://www.trintech.comLearn more about Caspian Studios: https://www.caspianstudios.com Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
The Big Ten schedule was released this week and we're back to break it down game by game to complete our predictions for the upcoming season! We also give you our 3 bold predictions each and talk a bit about what our personal expectations are for the team this year. We'll return in about a month to recap the two exhibition games and preview the home opener against Fairfield! Support the showFollow us on X and Instagram @ShotsGottaFall Like us on Facebook at Shots Gotta Fall: The Penn State Basketball PodcastSend us an e-mail Shotsgottafallpod@gmail.com Help support the show! https://www.buzzsprout.com/2043844/support Rate and review us and subscribe/follow Shots Gotta Fall wherever you download us every week!
#284 Brand | Dave sits down with Ari Yablok, Head of Brand at Island, to share his approach to creating a brand in the cybersecurity space. Ari shares his journey from agency life to leading the brand narrative at Island, where he helped build the concept of the "enterprise browser."Dave and Ari Cover:The key differences between category creation and strategic positioning, and why it matters for B2B marketersThe steps to building a brand story that resonates with both your internal team and your target audienceHow focusing on the last 20% of branding efforts can elevate your company above the competitionTimestamps(00:00) - - Intro to Ari (04:33) - - Rapidly Growing Enterprise Browser Company Secures $375M in Series D Funding (08:42) - - SEO Strategy vs Branding (14:09) - - How Brand is an Art and a Science (19:24) - - Challenges in Cybersecurity Branding (21:08) - - Early Stage Marketing (29:48) - - Cognitive Behavioral Branding (34:57) - - How Ari Manages Projects with the Brand Team (37:07) - - Comfortable vs. Uncomfortable Approaches to Brand Strategy (41:25) - - What Founders Really Want to Do (46:31) - - Balancing the Day-to-Day with Visionary Goals Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***This episode of the Exit Five podcast is brought to you by Qualified.AI is the hottest topic in marketing right now. And one thing we hear a lot of you marketers talking about is how you can use AI Agents to help run your marketing machine.That's where Qualifed comes in with Piper, their AI SDR agent.Piper is the #1 AI SDR Agent on the market according to G2, and hundreds of companies like Box, Asana, and Brex, have hired Piper to autonomously grow inbound pipeline. How good does that sound?Qualified customers are seeing a massive business impact with Piper: a 3X increase in meetings booked and a 2X increase in pipeline.The Agentic Marketing era has arrived. And if you're a B2B marketing leader looking to scale pipeline generation, Piper the #1 AI SDR Agent is here to help.Hire Piper, the #1 AI SDR Agent, and grow your pipeline today.You can learn more at qualified.com/exit5
Blueprint | Building A Church For Impact | Pastor Michael Kennedy
Shea Emry shares his remarkable journey from being a two-time Grey Cup champion in the CFL to competing in World Long Drive Championships, hitting golf balls over 400 yards with a specialized 48-inch driver. His story demonstrates how elite athletes can successfully transition between sports, applying lessons from one competitive arena to another.• Former CFL linebacker who retired in 2015 and discovered long drive golf in 2022• Personal record of hitting a golf ball 429 yards using a driver with just 4.5 degrees loft• Qualified for World Long Drive Championships where competitors regularly hit drives over 400 yards• Applies mental preparation techniques from football to his golf game• Credits his multi-sport background for ability to transition between athletic disciplines• Emphasizes the importance of exposing children to multiple sports rather than early specialization• Runs a "professional snowball making" business, creating snowball fight experiences for events• Co-founded Sphere Guide, a platform connecting clients with specialized coaches• Maintains the same competitive mindset in golf as he did in football, paying attention to details without overthinkingSupport the show Check out our Website | Twitter | LinkedIn | Instagram | Tiktok | Spotify | Apple | Google | Youtube l Save 20% on Perfect Sports Supplements
#285 Marketing Leadership | In this episode, Dave is joined by Sylvia Lepoidevin, CMO of Kandji, a leading platform for managing and securing Apple devices in the workplace. Sylvia shares her journey from employee #4 to CMO at Kandji, driving the company's growth to a $850M valuation. She talks about her experience building efficient marketing teams, leveraging AI, and creating impactful brand experiences.Dave and Sylvia cover:How AI is reshaping marketing roles and enabling smaller, more efficient teamsStrategies for internal marketing that align and energize cross-functional teamsProduct launches and creative campaigns for brand-driven growthTimestamps(00:00) - - Intro to Sylvia (04:57) - - From Marketing Hire to CMO (09:42) - - Understanding Equity and Financial Outcomes (12:24) - - Wealth and Career Growth (15:04) - - Why It's Important to Have a Clear Career Narrative (19:56) - - Mastering Storytelling in Team Meetings (23:14) - - How to Engage Your Team (23:50) - - Leveraging Feedback Loops to Build a Successful Team (31:06) - - AI Is Enabling Smaller, More Efficient Teams (34:49) - - AI's Impact on Marketing (37:49) - - How Kandji Is Expanding Their Team (40:40) - - Achieving 10x Growth Through Product-Led Strategies (44:20) - - Leveraging Competitor and Apple-Specific Keywords (47:44) - - Minimizing Hiring Risk: Test Roles First Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***This episode of the Exit Five podcast is brought to you by Qualified.AI is the hottest topic in marketing right now. And one thing we hear a lot of you marketers talking about is how you can use AI Agents to help run your marketing machine.That's where Qualifed comes in with Piper, their AI SDR agent.Piper is the #1 AI SDR Agent on the market according to G2, and hundreds of companies like Box, Asana, and Brex, have hired Piper to autonomously grow inbound pipeline. How good does that sound?Qualified customers are seeing a massive business impact with Piper: a 3X increase in meetings booked and a 2X increase in pipeline.The Agentic Marketing era has arrived. And if you're a B2B marketing leader looking to scale pipeline generation, Piper the #1 AI SDR Agent is here to help.Hire Piper, the #1 AI SDR Agent, and grow your pipeline today.You can learn more at qualified.com/exit5
Today I'm opening the doors and sharing a clip straight from inside my Business Mentorship. Why? Because this topic is too important not to share publicly. So many spiritual teachers ask me about integrity, especially when it comes to standing as a Divine Feminine channel and working with what we might call dark feminine wisdom. In this class clip, you'll witness one of my mentorship students having a profound breakthrough and claiming her authority to guide others through the gateways of the dark feminine because she's lived it. She's been torn apart and initiated. And now, she carries the wisdom to mentor with truth and transmission. This conversation gets real about the difference between coaching and mentoring, the “bronze key” initiation that can't be faked, and the Sage archetype that emerges only through lived experience. In this episode, you'll learn: ✨ The difference between coaching and true mentorship ✨ Why dark feminine work requires embodied initiation, not just training ✨ What integrity really looks like in spiritual teaching ✨ The transition from Contributor to Sage, and why it matters ✨ How your hardest life experiences become your greatest transmissions If you've ever felt the call to guide others through shadow work, this episode will validate what you know deep inside, and remind you that wisdom comes through experience, not just study. Unlock Your Genius with Mellissa Seaman: ✨ Discover Your Soul Gift: Take Mellissa's free Soul Gift Quiz to uncover which of the five soul gifts is driving your life's purpose.
In this episode, Steve Kyles and Frank Garay break down one of the most overlooked keys to scaling your mortgage business: your agent list. If you're calling every Monday but not seeing results, it may not be your script—it might be your list. You'll learn: Why 50 qualified agents is the real goldmine (worth $1.8M+) How to re-evaluate your list every 90 days to stay productive What the “Rule of Two” reveals about agent referrals and lead count The right way to top-grade unqualified agents without losing momentum How tools like Model Match and high-tech, low-time farming systems keep your pipeline full If you're tired of spinning your wheels or wondering why your conversations aren't converting, this episode gives you the data, mindset, and clarity to rebuild your Focus 40 and take control of your growth. Ready to build your million-dollar list? Book your strategy call now at FreedomPlanningCall.com
I wanted to share my experience job hunting because it was an important reminder that I still have work to do. It's okay to be talented and still want to progress. I got a job that I was overqualified for but just wanted my foot in the door and within less than a year, I received two promotions and almost doubled my salary. I grew quickly because I was qualified but I was not qualified for the initial positions I was applying for during my job search. It's important to be honest with yourself and outline stepping stones needed for you to accomplish your goals… personally or professionally.
In this episode, Steve Kyles and Frank Garay break down one of the most overlooked keys to scaling your mortgage business: your agent list. If you're calling every Monday but not seeing results, it may not be your script—it might be your list. You'll learn: Why 50 qualified agents is the real goldmine (worth $1.8M+) How to re-evaluate your list every 90 days to stay productive What the “Rule of Two” reveals about agent referrals and lead count The right way to top-grade unqualified agents without losing momentum How tools like Model Match and high-tech, low-time farming systems keep your pipeline full If you're tired of spinning your wheels or wondering why your conversations aren't converting, this episode gives you the data, mindset, and clarity to rebuild your Focus 40 and take control of your growth. Ready to build your million-dollar list? Book your strategy call now at FreedomPlanningCall.com
In this episode, Roger Abel and Elias Randel tackle two big questions from listeners that many families wrestle with.
In this stretching and vulnerable episode, Emma Stark is joined by prophets Caroline Swan and Jonah Wilson to share a fresh prophetic word for this moment in history.Caroline tells a striking dream about losing her teeth in a business meeting — a picture of prophets being taken out of their usual platforms and thrown into unfamiliar spaces (business, education, government, healthcare)… where they have NO experience, NO preparation, and NO comfort — only a YES to God.They discuss:Why the Lord is intentionally pulling His prophets into uncomfortable placesThe difference between institutional safety and kingdom obedienceWhy your “I don't know enough” is no longer an excuseHow to bellow a YES to God… even when you feel you're getting it wrongWhy being uncomfortable is a sign you're exactly where He wants youIf you've felt God tugging you out of familiarity — this episode is a confirmation: say yes, and trust Him with the rest.
This episode features an interview with Bruno Bertini, the CMO of 8x8, a CX platform that brings together business communications and interaction data in one place.Bruno discusses 8x8's innovative marketing campaigns, particularly 'The Power of You,' which creatively leverages AI to feature customers in engaging ways. Bruno shares insights into their marketing strategy, the role of AI in scaling their efforts, and the challenges and rewards of pushing creative boundaries in B2B marketing. Guest Quote:"In B2B, the only way to cut through the noise is by doing something creative. Imagine you're a buyer. You wake up like, oh my God, I'm gonna read a white paper this morning. I'm so excited. Anyways, jokes aside for us as we are repositioning the company, the idea was I don't have the biggest budget. You know, I'm one of the smallest players in a very big market, that's moving at quantum speed. So instead of burning all the money we had just in paid, trying to push more of the usual, the idea was can we do something really different leveraging our internal AI culture."Episode Timestamps: *(06:42) The Trust Tree: Economies of scale from AI content*(10:05) The Playbook: The Power of You Campaign*(44:48) Quick Hits: Bruno's quick hitsSponsor:Pipeline Visionaries is brought to you by Qualified.com. Qualified helps you turn your website into a pipeline generation machine with PipelineAI. Engage and convert your most valuable website visitors with live chat, chatbots, meeting scheduling, intent data, and Piper, your AI SDR. Visit Qualified.com to learn more.Links:Connect with Ian on LinkedInConnect with Bruno on LinkedInLearn more about 8x8Learn more about Caspian Studios Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
Explore OB3 Act changes to QSBS rules, including the new $75M limit, $15M exclusion, and strategies to maximize tax savings for founders and investors. The American College of Trust and Estate Counsel, ACTEC, is a professional society of peer-elected trust and estate lawyers in the United States and around the globe. This series offers professionals best practice advice, insights, and commentary on subjects that affect the profession and clients. Learn more in this podcast.
In this episode of the Fitness Business Podcast, I interview my friend, former mentee and current Circle member Paul Hughes, a fitness coach who transitioned from a building surveyor to a strength coach after overcoming personal injuries. We discuss the integration of AI in fitness coaching, particularly how custom GPTs can streamline content creation and enhance brand awareness. Paul shares his journey, the practical applications of AI tools, and the importance of consistency in building a brand. We also touch on common business mistakes, the value of networking with other coaches, and the underrated importance of personal connections in business. Timestamps: 00:49 Introduction to AI in Fitness Coaching 03:51 Paul's Journey: From Surveyor to Strength Coach 06:46 Building Custom GPTs for Business Efficiency 09:40 Creating Content with AI: A Game Changer 12:30 Brand Awareness and Consistency through AI 15:36 Exploring AI Tools for Automation 18:32 Combining AI Tools for Enhanced Content Creation 21:24 Navigating the Limitations of AI 24:13 Business Lessons Learned: Mistakes and Growth 27:12 Overcoming Video Content Fears 29:58 Underrated and Overrated Tools in Business 32:48 Final Thoughts and Advice for New Coaches Join the Circle here: https://briankeanefitness.com/online-mastermind Details for business mentorship: https://briankeanefitness.com/mentorship-and-business-coaching] Paul's website: https://templetownsc.com/about-us/ Paul's Instagram: https://www.instagram.com/templetownstrengthconditioning/ The Lower Back Pain Podcast: https://sites.libsyn.com/585585
Tell us what you want to hear on the show!Are you applying to dozens of jobs but not hearing back, even though you're highly qualified? You're not alone.In this episode of the Second Act Success® Podcast, host Shannon Russell sits down with career transition coach Gina Riley, author of Qualified Isn't Enough and founder of Gina Riley Consulting, to uncover what CEOs, hiring managers, and recruiters really look for when evaluating candidates.Gina shares her Career Velocity Framework, a nine-step proven process to help you get noticed, land interviews, and secure your next role. Whether you've been recently laid off, want to level up to an executive position, or are considering a career pivot, this episode is packed with actionable advice on personal branding, LinkedIn strategy, networking tips, and interview prep.If you've ever wondered why your resume isn't getting callbacks or how to stand out in today's competitive job market, this conversation is your ultimate job search guide.Key Takeaways:Why being qualified isn't enough in today's job marketHow to create a unique value proposition (UVP) that gets you noticedGina's Career Velocity Framework for accelerating your job searchThe LinkedIn strategies hiring managers actually pay attention toWhy your resume, LinkedIn, and personal brand must all alignHow to network effectively and ask for referrals the right wayInsider tips from the boardroom and executive searches that could change your career strategyConnect with Gina Riley:https://ginarileyconsulting.com/https://www.linkedin.com/in/ginariley/Book - https://a.co/d/4yiHrCxListen to Gina's first appearance on the Second Act Success Career Podcast Episode #37 - https://secondactsuccess.co/2022/11/08/lets-talk-career-transition-with-gina-riley-37/----------- You are listening to the Top 2% globally ranked podcast Second Act Success!CONTACT Shannon and share your feedback about what you'd like to hear on the podcast! https://secondactsuccess.co/contact Book a FREE Strategy Call with host and business coach Shannon Russell - https://www.calendly.com/second-act-success/coaching-strategy FREE Resourceshttps://secondactsuccess.co/resources READ Shannon's Book - Start Your Second Act: How to Change Careers, Launch a Business, and Create Your Best Life at https://startyoursecondact.com. LISTEN to the How To Quit Your Job and Start A Business Podcast! https://secondactsuccess.co/listenLET'S CONNECT!Instagram - https://instagram.com/secondactsuccessLinkedIn- https://www.linkedin.com/in/shannonrussellcoach
#281 CRO | Matt is joined by Haley Carpenter, founder of Chirpy, a conversion rate optimization agency. Haley has nearly a decade of CRO experience across agency, SaaS, and eCommerce, and she's known for helping brands use research and testing to make smarter marketing decisions.Matt and Haley cover:Why CRO isn't just A/B testing, and how research should guide every optimization effortHow to approach CRO when you don't have massive website traffic, including scrappy testing methods and toolsThe role of messaging, value props, and social proof in driving higher conversions (and where B2B often lags behind DTC)By the end, you'll have a clearer picture of how to approach CRO as a system, not just a set of tests.Timestamps(00:00) - – Intro (02:09) - – Who is Haley Carpenter (03:09) - – What CRO really means (06:09) - – Research vs. testing explained (10:09) - – Where to start CRO on a website (13:09) - – Testing with limited traffic (17:09) - – Using data for smarter decisions (20:09) - – Building a culture of testing (24:09) - – How to report CRO results (29:09) - – Scrappy tools: Clarity & Hotjar (34:54) - – What B2B can learn from DTC (38:54) - – Why messaging matters more than features (42:54) - – The power of social proof (48:54) - – Common blockers to CRO success (50:54) - – A surprising test result (+7% sales) (52:54) - – Vanity metrics vs. real business outcomes (56:54) - – Closing thoughts Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***This episode of the Exit Five podcast is brought to you by Qualified.AI is the hottest topic in marketing right now. And one thing we hear a lot of you marketers talking about is how you can use AI Agents to help run your marketing machine.That's where Qualifed comes in with Piper, their AI SDR agent.Piper is the #1 AI SDR Agent on the market according to G2, and hundreds of companies like Box, Asana, and Brex, have hired Piper to autonomously grow inbound pipeline. How good does that sound?Qualified customers are seeing a massive business impact with Piper: a 3X increase in meetings booked and a 2X increase in pipeline.The Agentic Marketing era has arrived. And if you're a B2B marketing leader looking to scale pipeline generation, Piper the #1 AI SDR Agent is here to help.Hire Piper, the #1 AI SDR Agent, and grow your pipeline today.You can learn more at qualified.com/exit5
Blueprint | Building A Church For Impact | Pastor Michael Kennedy
The road to the 2026 World Cup is taking shape. Eighteen teams have already booked their place, while thirty more spots remain up for grabs in a qualifying race filled with surprises, setbacks, and storylines. We break down the latest developments from around the globe — from Equatorial Guinea's failed appeal to Venezuela's elimination and coaching change, to MLS stars leading scoring charts across multiple continents. Plus, Cristian Roldan's unexpected impact with the USMNT, fresh faces in the U.S. youth camps in Georgia, and the latest from England, Europe, and right here in Atlanta's college soccer scene.
#281 Growth | In this episode, Dave is joined by Chris Walker, CEO of Passetto, and a prominent voice on LinkedIn, where he has been pushing the boundaries of B2B marketing for years. Chris shares actionable insights and tactics on social media strategy, what has changed in marketing over the last five years, and how to build effective feedback loops and flywheels.Dave and Chris also cover:The future of GTM and the evolving role of the CMOWhy sustainable growth is the only path forwardThe transformative role AI will play in B2B marketingTimestamps(00:53) - - Intro to Chris Walker (03:49) - - Managing different perspectives on social media (08:21) - - The ROI of podcasts and social media engagement (13:44) - - Why real-time feedback loops are valuable (19:19) - - Shifting from "growth at all costs" to sustainable growth (25:09) - - Rethinking marketing measurement and ROI (33:04) - - Splitting marketing teams: strategy vs. pipeline creation (40:09) - - How AI is reshaping B2B marketing teams (48:14) - - Chris's approach to creativity and focus (52:59) - - Predictions for the future of B2B marketing (54:37) - - Outro Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***This episode of the Exit Five podcast is brought to you by Qualified.AI is the hottest topic in marketing right now. And one thing we hear a lot of you marketers talking about is how you can use AI Agents to help run your marketing machine.That's where Qualifed comes in with Piper, their AI SDR agent.Piper is the #1 AI SDR Agent on the market according to G2, and hundreds of companies like Box, Asana, and Brex, have hired Piper to autonomously grow inbound pipeline. How good does that sound?Qualified customers are seeing a massive business impact with Piper: a 3X increase in meetings booked and a 2X increase in pipeline.The Agentic Marketing era has arrived. And if you're a B2B marketing leader looking to scale pipeline generation, Piper the #1 AI SDR Agent is here to help.Hire Piper, the #1 AI SDR Agent, and grow your pipeline today.You can learn more at qualified.com/exit5
If you want to operate a truck over 26,000 pounds, earn money for doing it, and cross state lines… then you need to have a Commercial Driver's License (CDL). Truck drivers are essential to the economy, and so having a CDL is a real asset. It offers job security and flexibility, as well as solid earnings and great benefits. In fact, CDLs are so valuable that even people who haven't earned one are willing to break the rules to get one. But having unqualified commercial drivers on the road is a danger to everyone. In this episode of the Art of Supply podcast, Kelly Barner covers the right way and the wrong way to get a CDL: Safety statistics associated with large trucks and their drivers How to get a CDL and what the pass/fail rate is Recent news stories that illustrate what can go wrong when the administration of CDLs is not handled properly or when licensed drivers aren't qualified Links: Kelly Barner on LinkedIn Art of Supply LinkedIn newsletter Art of Supply on AOP Subscribe to This Week in Procurement
What does it really take to qualify for the Boston Marathon? Grit? Speed? A fast course? How about… running the same loop ten times in a row? This past Sunday, Amy ran the Charles River Invitational, a 2.6 mile loop around the Charles River. Same scenery. Not much crowd support. Pouring rain. One last shot on the last day to qualify for Boston for 2026. We break down the strategy- from pacing to nutrition; what it felt like to run the same loop over and over; and why Boston is still the mecca of all marathons out there for runners!
In this episode of Behind the Wealth, Roger Abel and Elias Randel answer two important listener questions that many people face when planning their financial future: Andy Asks: I just got a big promotion. Should I increase my 401(k) contributions right away or focus on building a bigger emergency fund first? Roger and Elias break down the pros and cons of each approach — from the short-term benefits of cash reserves to the long-term power of compounding in your retirement accounts. They'll also discuss how to develop a blended strategy. Dave Asks: I'm 61 with multiple 401(k)s from past jobs. Should I leave them where they are, consolidate into my current plan, or roll them into an IRA? You'll hear the advantages and disadvantages of each option so you can better evaluate what's right for your own retirement path.
Send us a textWhy do some highly qualified candidates land the job while others get passed over? The answer often lies in how well they tell their career story.In this episode of The Mid-Career GPS Podcast, Career Transition Coach and Forbes Coaches Council member Gina Riley, joins me to share insider strategies from her experience at Intel and as an executive search consultant. She explains how mid-career professionals can stand out in today's competitive job market by documenting accomplishments, creating compelling stories, and positioning themselves as the solution to an employer's biggest challenges.You'll discover:How to build your Career Data Vault so you can confidently communicate your value.Why recruiters read resumes in an “F” pattern and what that means for how you present your experience.The crucial difference between mentorship and sponsorship—and why you need both.Ways to quantify achievements in support roles to prove business impact.How to align your interview stories with the problems hiring managers are trying to solve.Why developing a personal board of directors helps guide smart career decisions.Whether you're frustrated with your job search or looking to move up in your career, this conversation will help you craft stories that resonate with hiring managers and position you as a must-hire candidate.Connect with Gina on LinkedIn | Get Gina's New Book on Amazon.Support the showVisit https://johnneral.com/resources to: Subscribe to my free leadership and career newsletter Get The Mid-Career Promotion Blueprint to help you figure out whatever is next for you and your career Join The Mid-Career GPS Membership Community. Thank you for listening to The Mid-Career GPS Podcast. Please leave a rating and review on Apple Podcasts here. Connect with John on LinkedIn here.Get John's New Mid-Career Journal on Amazon here. Follow John on Instagram @johnneralcoaching. Subscribe to John's YouTube Channel here.
This episode features an interview with Jill Wiltfong, Chief Marketing Officer at global consulting firm Korn Ferry.Jill shares her unique path from TV news anchor to marketing, emphasizing the crucial skills of storytelling, communication, and adaptability. She discusses why their thought leadership team is all journalists and discusses their transformative sponsorship of the PGA Korn Ferry Tour. Key Takeaways:Empower employees to promote your brand by giving them clear guardrails instead of slowing them down with heavy approval processes.Wait for the big brand opportunities that authentically tell your company story, like Korn Ferry's PGA development tour sponsorship, rather than chasing generic opportunities.If you're not the biggest player in your market, the only way to get a seat at the table is to do something different, at scale. Quote: "The other thing that was really transformative for us was deciding we were not going to be a boring B2B company. We needed to act and think and behave like a B2C firm. So we came up with this brand mantra: Be more than. Nike had just do it. Apple had think different. We are all about Be More Than. And this is our rallying cry. It tells people exactly who we are. It tells you what we're gonna do for you, for employees. It gives you a sense that Korn Ferry is rough, man, it's pretty relentless because we are always gonna push you to be more than you were yesterday."Episode Timestamps: *(19:09) The Trust Tree: Marketing is best suited to lead and drive innovation*(22:23) The Playbook: Get the right people, the rest falls into place*(44:40) Quick Hits: Jill's quick hitsSponsor:Pipeline Visionaries is brought to you by Qualified.com. Qualified helps you turn your website into a pipeline generation machine with PipelineAI. Engage and convert your most valuable website visitors with live chat, chatbots, meeting scheduling, intent data, and Piper, your AI SDR. Visit Qualified.com to learn more.Links:Connect with Ian on LinkedInConnect with Jill on LinkedInLearn more about Korn FerryLearn more about Caspian Studios
Is the wrong strategy for your GI Bill costing you over $100,000?! Today's guest is Kate Horrell, author of the new book "College Finances for Military Families," reveals why the "fair share" approach to education benefits might be the most expensive mistake military families make, GI Bill basics, and all the things to know about college for your military kids. Key Topics: GI Bill Transfer Strategy Why transferring your GI Bill at exactly 6 years of service is important The one-time 4-year service obligation that trips up many service members How to add dependents and redistribute benefits after initial transfer Documentation tips to protect your family's benefits Beyond Equal Distribution Real case study: How strategic planning saved one family $110,000 Why thinking "flexibly" about family resources beats rigid equal splits When to give one child the entire GI Bill and another child all the 529 funds 529 Plans and Military Families State residency confusion solved for military families Qualified expenses include K-12 private school, technology, and more How grandparents can contribute while maximizing tax advantages Why "it's too late to start" thinking costs families money Yellow Ribbon Program Essentials The motorcycle and sidecar analogy that clarifies everything (Yellow Ribbon always goes along with the GI Bill- can't be separate) How "full Yellow Ribbon" schools eliminate out-of-pocket tuition costs Maximizing Benefits for Veterans Why veterans aren't optimizing their benefits like military families do Strategic timing for undergraduate vs. graduate school usage Location arbitrage opportunities with Military Housing Allowance Links mentioned today: Kate's website: katehorrell.com Kate's book: "College Finances for Military Families" (available on https://www.katehorrell.com/books/ or Amazon) Kate's amazing resources include: Military Family Confidently Prepared Life Binder katehorrell.com/confidently-prepared-life-binder/ Military Separation Checklist katehorrell.com/military-separation-checklist/ Military Retirement Checklist katehorrell.com/military-retirement-checklist/ Kate's LinkedIn linkedin.com/in/katehorrell Kate's Facebook facebook.com/KateHorrellFinanceExpert/ Kate's Instagram: instagram.com/realkatehorrell/ Kate's coaching services and free consultations at katehorrell.com/work-with-kate/ Bottom Line: Stop thinking about education benefits as individual entitlements and start thinking about them as family resources to be strategically deployed. The difference could save your family tens of thousands of dollars. Spencer and Jamie offer one-on-one Military Money Mentor sessions. Get your personal military money and personal finance questions answered in a confidential coaching call. militarymoneymanual.com/mentor Over 20,000 military servicemembers and military spouses have graduated from the 100% free course available at militarymoneymanual.com/umc3 In the Ultimate Military Credit Cards Course, you can learn how to apply for the most premium credit cards and get special military protections, such as waived annual fees, on elite cards like The Platinum Card® from American Express and the Chase Sapphire Reserve® Card. https://militarymoneymanual.com/amex-platinum-military/ https://militarymoneymanual.com/chase-sapphire-reserve-military/ Learn how active duty military, military spouses, and Guard and Reserves on 30+ day active orders can get your annual fees waived on premium credit cards in the Ultimate Military Credit Cards Course at militarymoneymanual.com/umc3 If you want to maximize your military paycheck, check out Spencer's 5 star rated book The Military Money Manual: A Practical Guide to Financial Freedom on Amazon or at shop.militarymoneymanual.com. Want to be confident with your TSP investing? Check out the Confident TSP Investing course at militarymoneymanual.com/tsp to learn all about the Thrift Savings Plan and strategies for growing your wealth while in the military. Use promo code "podcast24" for $50 off. Plus, for every course sold, we'll donate one course to an E-4 or below- for FREE! If you have a question you would like us to answer on the podcast, please reach out on instagram.com/militarymoneymanual.
Think failure means you're not cut out for leadership? Think again.In this episode, Marie Sonneman—Lieutenant, coach, and host of Ordinary to Badass—shares how failing promotion boards more times than she passed didn't stop her from becoming the only female lieutenant in a department of nearly 700. From almost giving up before her first detective role to rising into leadership, Marie breaks down why failure isn't proof you're unqualified—it's proof you're in the arena.✨ Theme: Resilience Stories & Mindset BreakthroughsWe're talking about the grit it takes to stay in the game, reframing setbacks into stepping stones, and why perseverance matters more than perfection.You'll hear:
#280 Strategy | In this episode, Dave is joined by Gurdeep Dhillon, CMO of Contentstack. Gurdeep has built an impressive career leading marketing at some of the biggest names in enterprise software, from SAP to Adobe, Marketo to Zoura. Now at Content Stack, he's challenging conventional B2B marketing wisdom in rethinking how enterprise companies should approach demand generation and brand building. In this conversation, Dave and Gurdeep dive deep into why marketing is ultimately a game of memory and reputation, not just lead generation.Dave and Gurdeep cover:The role of Demand Gen in 2025 (and what's changed)Why Brand and Reputation should be prioritized over Lead GenerationProven strategies to create urgency and close sales deals in enterprise marketsA glimpse into ContentStack's team structure and how they plan for growthTimestamps(00:00) - - Intro to Gurdeep (06:51) - - Brand and Audience Marketing (08:03) - - How the Role of Demand Gen is Changing (12:13) - - Brand and Reputation > Lead Generation (17:03) - - How Contentstack is Doing Demand Gen (19:41) - - How to Create Urgency to Win Sales Deals (21:22) - - Making a Good Offer in B2B Marketing (22:38) - - Why Being Bold and Taking Risks is Important in Marketing (28:57) - - Selling Your Vision to Leadership (31:38) - - How Contentstack Has Over 10,000 Global ICP Accounts (36:21) - - Team Structure at Contentstack (41:19) - - Running Marketing and Operating a High-Performing Team (43:35) - - Setting Effective Annual Plans (45:50) - - AI's Role in Marketing (49:24) - - Closing Thoughts Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***This episode of the Exit Five podcast is brought to you by Qualified.AI is the hottest topic in marketing right now. And one thing we hear a lot of you marketers talking about is how you can use AI Agents to help run your marketing machine.That's where Qualifed comes in with Piper, their AI SDR agent.Piper is the #1 AI SDR Agent on the market according to G2, and hundreds of companies like Box, Asana, and Brex, have hired Piper to autonomously grow inbound pipeline. How good does that sound?Qualified customers are seeing a massive business impact with Piper: a 3X increase in meetings booked and a 2X increase in pipeline.The Agentic Marketing era has arrived. And if you're a B2B marketing leader looking to scale pipeline generation, Piper the #1 AI SDR Agent is here to help.Hire Piper, the #1 AI SDR Agent, and grow your pipeline today.You can learn more at qualified.com/exit5
https://vimeo.com/1116428830?share=copy#t=0 https://www.currentfederaltaxdevelopments.com/podcasts/2025/9/6/2025-09-08-irs-releases-preliminary-list-of-eligible-qualified-tip-occupations This week we look at: Eleventh Circuit: Gross Valuation Misstatement Penalty in a Conservation Easement Case Treasury & IRS: Preliminary Guidance on Tipped Occupations Eighth Circuit: Medtronic Transfer Pricing Dispute Remanded Again California OTA: Entertainer Found to be a California Resident Pitfalls in IRA Bankruptcy Exemptions: Farber v. Feldman
IRS releases preliminary list of occupations for qualified tips deduction, entertainer found to be a California resident and more.
This week we look at: Eleventh Circuit: Gross Valuation Misstatement Penalty in a Conservation Easement Case Treasury & IRS: Preliminary Guidance on Tipped Occupations Eighth Circuit: Medtronic Transfer Pricing Dispute Remanded Again California OTA: Entertainer Found to be a California Resident Pitfalls in IRA Bankruptcy Exemptions: Farber v. Feldman
Liz Hart is President of Leasing for Newmark's operating businesses in the U.S. and Canada, where she drives the strategy of the firm's leasing platform, leads talent development and recruitment, and helps integrate technology to deliver better outcomes for clients. She also serves on Newmark's Executive Committee, reporting directly to CEO Barry Gosin. With more than 20 years at Newmark, Liz has completed close to 35M square feet of transactions valued at over $4.2 billion. She has consistently ranked among the firm's top producers and was a regular Top Five Producer in Newmark's San Francisco office. Her experience spans advising technology companies from startups to Fortune 50 giants, repositioning large-scale developments that have reshaped skylines, and leading Newmark's Technology & Innovation Practice Group to help landlords and tenants in the TAMI/TMT sectors create spaces that attract and retain talent.(01:16) - State of the Office Market: Shrinking Supply & Turning Point(05:05) - How to Approach Office Leasing in 2025(13:45) - Talent, Culture & Competitive Advantage(15:49) - Data-Driven Leasing & Advisory: Automation vs. Augmentation(18:07) - Feature: CREtech - Join CREtech New York 2025 on Oct 21-22 for the largest Real Estate Meetings program. Qualified Real Estate pros get free full event pass plus up to $800 in travel and hotel costs.(19:39) - Brand Building in Commercial Real Estate(24:32) - Flex Space vs. Traditional Leasing (27:00) - End-to-End Platform: Evolving the Leasing Function(29:02) - In-House vs. Outsourcing Tech & Data(29:41) - Data Sharing & Antitrust: The RealPage Settlement(31:31) - Collaboration Superpower: Steve Jobs
#279 Content Strategy | In this episode, Dave joins Holly Xiao from HeyGen for an unfiltered conversation about where AI and video marketing are headed. Holly leads B2B marketing at HeyGen, an AI-powered video platform, and she sat down with Dave to dig into what's working (and what's not) when it comes to creating content that actually connects.Dave and Holly cover:Why video hits differently in B2B and how to make yours stand out without blowing your budgetHow AI is reshaping the content production cycle and freeing up marketers to focus on storytellingWhy early adoption matters, and how small teams can use AI to punch above their weightYou can expect a candid, practical conversation about how to scale content, stay relevant, and make the most of AI.Timestamps(00:00) - – Intro (01:27) - – Why this conversation matters (02:44) - – AI is making marketing exciting again (03:53) - – Dave's early bet on video (05:53) - – How LinkedIn video exploded (07:10) - – ROI vs. brand building (08:25) - – From connection to conversion (10:10) - – Why video feels more human (12:16) - – “Maybe your videos suck” (14:22) - – The problem with corporate videos (16:10) - – The value of repetition and reps (18:34) - – How AI speeds up content cycles (20:51) - – Real AI tools Dave is using (22:28) - – Decks, data, and automation (24:53) - – Why creativity still wins (27:15) - – The return of the creative CMO (31:14) - – Personalized content at scale (33:13) - – AI vs. in-person experiences (35:55) - – Do audiences care if it's AI? (38:41) - – What makes an AI video work (41:18) - – Using AI to test and scale video (43:59) - – What small teams should do first (47:37) - – Final advice: be an early adopter Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***This episode of the Exit Five podcast is brought to you by Qualified.AI is the hottest topic in marketing right now. And one thing we hear a lot of you marketers talking about is how you can use AI Agents to help run your marketing machine.That's where Qualifed comes in with Piper, their AI SDR agent.Piper is the #1 AI SDR Agent on the market according to G2, and hundreds of companies like Box, Asana, and Brex, have hired Piper to autonomously grow inbound pipeline. How good does that sound?Qualified customers are seeing a massive business impact with Piper: a 3X increase in meetings booked and a 2X increase in pipeline.The Agentic Marketing era has arrived. And if you're a B2B marketing leader looking to scale pipeline generation, Piper the #1 AI SDR Agent is here to help.Hire Piper, the #1 AI SDR Agent, and grow your pipeline today.You can learn more at qualified.com/exit5
This episode features an interview with Thea Hayden, CMO at Cognizant, a leading professional services company that brings deep technology and industry expertise together to help our clients transform and stay ahead. Thea discusses the importance of a strong partnership with IT, and the significance of multi-channel tactics. She also shares insights into experiential marketing tactics and her commitment to fostering a culture of experimentation and fun within her marketing team. Key Takeaways:We often discuss building strong relationships with the CFO, but investing in your relationship with your CIO is essential too, since the martech stack is so crucial to success. Overindexing on any strength will make it your weakness; nothing works in isolation and a multichannel approach is necessary. AI may be the death of spray and pray tactics and broad reach marketing, since personalization will be so much easier and more successful. Quote: ”The tactic that may finally die because of AI is spray and pray, right? Because everything's going to be so personalized and so easy to personalize, and so much more effective because of that. And so I think even the days of just super broad reach maybe are dead altogether.”Episode Timestamps: *(03:00) The Trust Tree: Start with the end in mind*(16:48) The Playbook: Overindexing on strengths, makes them weaknesses*(33:30) The Dust Up: Build a strong relationship with IT*(34:26) Quick Hits: Thea's quick hits Sponsor:Pipeline Visionaries is brought to you by Qualified.com. Qualified helps you turn your website into a pipeline generation machine with PipelineAI. Engage and convert your most valuable website visitors with live chat, chatbots, meeting scheduling, intent data, and Piper, your AI SDR. Visit Qualified.com to learn more.Links:Connect with Ian on LinkedInConnect with Thea on LinkedInLearn more about CognizantLearn more about Caspian Studios
The far more censored version of the award-winning and unparalleled "A Mediocre Time with Tom and Dan." - "A Corporate Time" is a daily companion and terrestrial radio show heard nationally on iHeartRadio. It's silly.