Welcome to Gentle Frog’s Bookkeeping Lily Pad, your cozy corner of the podcasting world where numbers tell a story and bookkeeping blossoms into an adventure! Dive in with Rachel Barnett, seasoned bookkeeper, and successful entrepreneur, as she leaps from one topic to another, guiding you through the riveting ecosystem of bookkeeping businesses. Having journeyed through the challenges of building, growing, and eventually selling her own bookkeeping firm, Rachel brings a wealth of experience and heartfelt advice to aspiring and established bookkeeping professionals. With a passion that extends beyond ledgers and spreadsheets, she’s here to offer a supportive platform for industry insights, practical strategies, and the shared experiences that breathe life into the bookkeeping community. Each episode, roughly 20 minutes, is a concise, content-rich package designed to fit into your busy schedule. Rachel welcomes a variety of guest speakers, from thriving bookkeeping business owners to other industry experts, ensuring a well-rounded perspective on all aspects of the profession. They’re not just talking debits and credits; they’re celebrating the entrepreneurial spirit, discussing client relations, marketing strategies, balancing work-life dynamics, embracing technology, and so much more. But it’s not all serious business; amidst the valuable insights are sprinkles of light-hearted moments, personal anecdotes, and the camaraderie that makes the bookkeeping community genuinely unique. It’s a balance sheet for the soul that underscores the human side of numbers. So, are you ready to hop onto a lily pad of learning and laughter? Subscribe to Gentle Frog’s Bookkeeping Lily Pad, and join Rachel Barnett on a transformative journey across the tranquil waters of bookkeeping business mastery. It’s time to make some un’frog’ettable memories in the world of finance!
Gentle Frog's Bookkeeping Lily Pad podcast is back! This short teaser gives you a glimpse of what's coming in Season 2—new episodes on accounting basics, bookkeeping business insights, and bite-sized lessons on accounting concepts. Whether you're a bookkeeper, small business owner, or just curious about bookkeeping, there's something for you. Tune in for a fresh start and let us know what you'd like to hear next!
In this episode join Rachel Barnett and the Bookkeeping Handmaid, Elizabeth Sims, in a discussion on the ins and outs of operating a small bookkeeping business. Tune in as they tackle common questions, and shed light on crucial aspects of running a successful bookkeeping venture. From addressing misconceptions about contractor status to unraveling the complexities of W-9s and 1099s. Whether you're a seasoned professional or just starting out, this candid conversation is sure to provide valuable tips and inspiration to fuel your journey in the world of bookkeeping.
In this episode, Rachel dismantles the myth of the "super admin" and explores the various tasks that can be efficiently outsourced. From social media management to client communication oversight. Learn how strategic delegation can alleviate bottlenecks, empower your team, and propel your business forward. Whether you're a seasoned entrepreneur or just beginning to explore administrative support, tune in to uncover the secrets of maximizing efficiency with admin help. Grow My Accounting Practice with Mike Michalowicz - https://growmyaccountingpractice.com/ Gentlefrog.com/about
As your business expands, you might find yourself at a crossroads, needing to bring on additional support. The first step? Figuring out which role to fill. It's important to identify exactly what you need and what will benefit you the most (not what's trendy or popular). When Rachel embarked on her Gentle Frog journey, she didn't seek another bookkeeper. Instead, her initial hire was her former CRM manager (Nena) who was responsible for tracking incoming leads and nudging—sometimes pushing—her to follow up. This role was all about tying up loose ends. Spoiler: Rachel's need for someone to organize her loose ends hasn't changed in the past five years, this is why you hear about Jess so frequently! Nena - my former “boss”, CRM manager, and right hand: https://www.linkedin.com/in/snezana-markoc-908124170/. If you are looking for someone to forcefully nudge you along, reach out to her and ask if she's accepting clients.
In this episode, Rachel delves into setting clear expectations for working with your team and explores various strategies to support your team members effectively. She shares insights on creating a collaborative environment where both you and your team can thrive, achieving mutual satisfaction in the working relationship. Rachel highlights practical tools like Slack for communication and the importance of a thoughtful onboarding process. Otter for transcriptions - https://otter.ai/home Slack - https://slack.com/ The whole team - https://www.gentlefrog.com/about/ Nena, our former admin (CRM manager) who helped shape Rachel and Gentle Frog into what has become - https://www.linkedin.com/in/snezana-markoc-908124170/
In this episode of Gentle Frog's Bookkeeping Lily Pad, Rachel Barnett dives into the silver linings of underbidding projects. Despite the initial feelings of disappointment, she highlights the benefits like cash flow, building relationships, gaining experience, and improving efficiency with software. Rachel also stresses the importance of learning from each project, whether it's mastering a new software or getting better at identifying things to look for when preparing your next proposal. Sometimes the win is that you've made someone else's day better by offering them a screaming deal on their project. Saasant: https://www.saasant.com/ Facebook Group: https://www.facebook.com/groups/gentlefrogsbookkeepinglilypad Get on my calendar: https://gentlefrog.com/meeting Interested in group coaching? https://gentlefrog.com/group-coaching
In this episode of Gentle Frog's Bookkeeping Lily Pad, Rachel Barnett talks about a bookkeeping dilemma: handling a client who messes up their financial records during the course of a cleanup, making it harder for the bookkeeper to finish the project because they've just created a bunch of extra work. Rachel gives an example where this happened (to someone else) and discusses possible ways to address this and other scope creep issues. Gentle Frog's diagnostic review and clean up course: https://courses.gentlefrog.com/offers/AvrZAG8u/checkout 97 & Up — affiliate link & welcome offer: https://www.nerdenterprises.com/a/2147546802/DyoHDAZY How we work and what to expect: https://www.gentlefrog.com/wp-content/uploads/2023/10/2023-Gentle-Frog-Welcome-and-What-to-Expect.pdf My recent video on Rewind backup software: https://youtu.be/OjUpwlDaoHk?si=wcIu3NnNoG6XE_n1 (there are other videos on my YouTube channel) My Facebook group: https://www.facebook.com/groups/gentlefrogsbookkeepinglilypad Wanna chat? Let's grab Zoom coffee: https://gentlefrog.com/meeting
Hey there, it's Rachel from Gentle Frog! I'm super excited to share a little something I've been pondering – a group coaching program designed specifically for new bookkeepers. Imagine a space where we tackle those first-client jitters together, with live support and a treasure trove of resources. Curious? Click here to learn more let me know if you're interested. https://gentlefrog.com/group-coaching
In this episode of Gentle Frog's Bookkeeping Lily Pad, Rachel Barnett and Jody Snow dive into the challenges entrepreneurs face, regardless of their business's size. They share insights on creative, budget-friendly marketing strategies that work for people who want to attend in person events as well as for folks who are more inclined to market virtually. 1,000,000 cups: https://www.1millioncups.com/s/ Goldman Sachs 10,000 Small Businesses: https://10ksbapply.com/ SCORE workshops: https://www.score.org/workshops-events Texas Woman's University, Center for Entrepreneurs: https://twu.edu/center-women-entrepreneurs/
Join Rachel Barnett as she delves into the challenges and revelations of reevaluating her pricing model. This episode offers a candid look at the trial and error behind optimizing course offerings, the power of listening to one's audience, and the importance of being flexible in business strategy. A journey of discovery for bookkeepers and entrepreneurs alike. “Before You Stop Posting On Instagram or Youtube... You NEED to Watch This.” by Vanessa Lau https://www.youtube.com/watch?v=QyLTuw8d12I 12 week year: https://12weekyear.com/ Gentle Frog's Courses: https://www.gentlefrog.com/qbo-courses/
In this episode, Rachel Barnett explores the concept of niches in the context of owning and operating a small bookkeeping business. She discusses the flexibility of niches, how they can be based on factors like geography or software preference, and the importance of working with clients you enjoy. Why Kate Josephine Johnson niched in Freshbooks: https://www.freshbooks.com/blog/kate-josephine-johnson Kate's bookkeeping website: https://heritagebusinessservices.com/ Accounting Coach: https://www.accountingcoach.com/ Julie and Julia: https://en.wikipedia.org/wiki/Julie_%26_Julia Moroccan cookbook that I've used for years and love: Amazon Cookbook Here is a 10 min YouTube interview that I found about niches and I really liked it, I found it after recording or I would have mentioned it. https://www.youtube.com/watch?v=VgerS0pPxP8 Nerd Enterprises aka Seth David's 97 and Up group (affiliate link): https://www.nerdenterprises.com/a/20214/DyoHDAZY
In this episode Rachel talks about managing your expectations as a person who goes to work as a subcontractor for someone else. Specifically, thinking about what you're hoping to get out of the experience of subcontracting. In her experience most subcontracting gigs are just to pass off overflow work and not to provide mentorship to others but those opportunities do exist. She talks about feedback she's been given when she mentors others, this is shared so that the listener can perhaps use it to identify what they're hoping to get out of a relationship with others. Gentle Frog's VIP offer: https://www.gentlefrog.com/vip-offer/ Fake check scam: https://consumer.ftc.gov/articles/how-spot-avoid-report-fake-check-scams Goodreads about The One Thing: https://www.goodreads.com/book/show/16256798-the-one-thing QuickBooks Online Apps: https://apps.com/ ‘Appy Hour: https://www.facebook.com/qbappyhour and https://www.theappyhour.com/ SCORE mentors: https://www.score.org/find-mentor Facebook group for this podcast: https://www.facebook.com/groups/gentlefrogsbookkeepinglilypad Our other podcast, Gentle Frog's Bookkeeping Landing Pad: https://gentlefrogslandingpad.podbean.com/
In today's episode of Gentle Frog's Bookkeeping Lilypad, Rachel Barnett dives into the parallels between learning Pilates and learning to be a bookkeeper for small businesses. She shares her personal experience of doubting her Pilates technique based on seeing others perform an exercise differently and applies this to the experience of seeing answers in online forums and how just because someone is confident, doesn't make them right. Rachel encourages listeners to seek advice from those who've truly walked the path before, highlighting the value of authentic experience over mere opinion. Facebook Community Group: https://www.facebook.com/groups/gentlefrogsbookkeepinglilypad Pilates machine: https://www.pilates.com/collections/pilates-reformers/ Seth David / Nerd's Guide to the Galaxy: https://www.nerdenterprises.com/a/2147522163/DyoHDAZY (affiliate link but it's free) Becky Frampton / Pachira Business Solutions: https://pachirabusinesssolutions.com/ Gentle Frog VIP offer: https://www.gentlefrog.com/vip-offer/ Varonica Wasek / 5 MB Academy course: https://courses.5mbacademy.com/courses/shopify-bookkeeping-method Seth David / Nerd Enterprises courses: https://www.nerdenterprises.com/a/2147505668/DyoHDAZY (affiliate link) Ron Baker and Ed Kless / The Soul of Enterprise Podcast: https://www.thesoulofenterprise.com/ Mark Wickersham / Value Pricing: https://www.wickersham.co.uk/ Ski Skirt Example: https://www.columbiasportswear.ca/en/c/women-bottoms-shortsskorts/?prefv1=Warmth&prefn1=productTechnology My other podcast, Gentle Frog's Landing Pad: https://gentlefrogslandingpad.podbean.com/
In this episode, Anne Little and Rachel Barnett chat about how to handle price increases with clients. They talk about timing, minimums and the challenges of raising the price when you're a new bookkeeper. The podcast is a bit of Anne interviewing Rachel but more it's two friends talking about the challenges of raising the price and the legacy clients who get special treatment as a way of saying “thank you”. Little Details Bookkeeping: https://littledetailsbookkeeping.com/ Facebook group: https://www.facebook.com/groups/gentlefrogsbookkeepinglilypad Varonica Wasek: https://www.vmwasek.com/ Dawn Brolin: https://www.dawnbrolin.com/ Seth David's 97 & Up Group: https://www.nerdenterprises.com/a/2147546802/DyoHDAZY (Affiliate link)
In this episode of "Gentle Frog's Bookkeeping Lily Pad," Rachel Barnett delves into the subject of time tracking for bookkeepers. She opens up about her personal choice of not tracking time and explores the motivations behind bookkeepers opting to track their time, such as identifying wasted time, improving quote accuracy, and reevaluating pricing strategies. Rachel also discusses a range of time tracking tools available, including traditional options like Excel and more modern apps like Clockify and Timely, highlighting their ability to assist in monitoring different aspects of work, including client-related tasks and administrative duties. Throughout the episode, Rachel emphasizes the significance of making an individual decision regarding time tracking practices. Timely - https://timelyapp.com/ Clockify - https://clockify.me/ Toggl - https://toggl.com/ QuickBooks Time - https://quickbooks.intuit.com/time-tracking/timesheets/ The Soul of Enterprise Podcast - https://www.thesoulofenterprise.com/ Seth David's free group - https://www.nerdenterprises.com/a/2147522163/DyoHDAZY
In the podcast episode, Rachel Barnett provides a balanced view of the advantages and disadvantages of working for oneself versus working for someone else. She highlights that while working for someone else provides stability and a fixed income, working for oneself offers the freedom to choose working hours. However, being self-employed also requires putting in extra hours and dealing with the challenges of client acquisition. Ultimately, the episode encourages listeners to consider various factors when deciding between self-employment and traditional employment. https://pachirabusinesssolutions.com/bookkeeping-business-mentors/ https://www.nerdenterprises.com/a/20210/DyoHDAZY ←- Affiliate link to a bookkeeping crash course by my mentor, Seth David https://gentlefrogslandingpad.podbean.com/ https://www.facebook.com/groups/gentlefrogsbookkeepinglilypad
In this episode, Rachel Barnett discusses the significance of having a sounding board, such as mentors, coaches and self employed friends. She reflects on her personal journey, illustrating how engaging with others has been instrumental in the success of her bookkeeping business. Rachel strongly advocates for listeners to seek out their own sounding boards for guidance and growth in their professional endeavors. https://www.score.org/find-mentor https://www.wendysloneker.com/ https://www.psychologytoday.com/us https://www.nerdenterprises.com/a/2147546802/DyoHDAZY ←— Affiliate link and a coupon https://www.facebook.com/groups/1291878781599153 https://www.imprintequity.com/aboutquicksource/ (Seattle bookkeeping group)
In this episode of Gentle Frog's Bookkeeping Lily Pad, Rachel Barnett chats with Nicole Lux-Ritchie, a technology coach. Nicole shares her slogan "don't let your technology bully you," focusing on helping the tech-shy manage their digital tools. They discuss the importance of foundational tech like email and data storage, and navigating the tech world without feeling overwhelmed. The episode is a blend of practical tech advice and encouraging support for small business owners. https://luxcentric.com/ https://calendly.com/ https://acuityscheduling.com/ https://workspace.google.com/ https://luxcentric.com/blog/game-choose-your-password-pattern/ https://luxcentric.com/blog/game-digital-security/ https://passwords.google.com/?pli=1
In this episode of " Gentle Frog's Bookkeeping Lilypad", a host Rachel Barnett talks about various things to include in the client engagement letter. The scope of work should describe what the bookkeeper is offering and what the client can expect. This episode was inspired by a post on the Facebook community group and includes Rachel's top five list is well as Suzette Flemming's top five list. http://www.flemmingbusinessservices.com/ https://www.receptionhq.com/business-referral/
In this podcast episode, Rachel guides listeners through a few tips for hiring and things to think about when narrowing down which candidate to invite to join the team. She shares insights on where to find potential candidates and offers strategies for assessing their expertise, especially in areas outside your own expertise. The discussion then shifts to compatibility between employer and candidate, touching on aspects like the candidate's capacity, your desired check-in frequency, and aligning with their long-term goals. Rachel also addresses the importance of matching teaching styles with the candidate's learning preferences and reminds people to offer a living wage.
In this episode of the Gentle Frogs Bookkeeping Lily Pad podcast, Rachel Barnett explores her experiences with SCORE, an organization she's been involved with for over six years. The discussion covers a range of topics, from attending various workshops on marketing and financial concepts to teaching QuickBooks Online. Rachel reflects on how her involvement with SCORE has shaped her teaching style, emphasizing the importance of simplifying content for better audience understanding. She also delves into her business journey, highlighting the role of mentors at different stages and the supportive community within SCORE. This episode offers insights and practical advice for bookkeepers and small business owners. https://www.score.org/seattle/local-workshops https://pachirabusinesssolutions.com/bookkeeping-business-mentors/ https://www.linkedin.com/in/pam-hines-03973732/ https://www.ardeacoaching.com/ https://www.nerdenterprises.com/a/20214/DyoHDAZY https://www.gentlefrog.com/vip-offer/
In this "Gentle Frogs, Bookkeeping Lilypad" podcast episode, Rachel Barnett chats about how bookkeepers can spot great clients. She gets real, saying there's no magic list for finding the right client - it's kind of like figuring out who makes a good friend. Rachel digs into the personal side of it: What does a 'good client' really mean to you? Is it about the business size, the vibe you get, or the specific stuff they need done? She shares her own take - she's all about clients who dive into learning QuickBooks. Her teammate, Meghan, loves clients who just hand over all their bookkeeping tasks. Rachel also tosses in some tips on getting noticed. She's big on having a website and using Google My Business. Her key message? Be clear about what you're looking for in a client. Don't just blend in with the crowd. https://support.google.com/business/answer/9157481 https://www.facebook.com/groups/gentlefrogsbookkeepinglilypad https://www.gentlefrog.com/services/
In this "Gentle Frogs Bookkeeping Lily Pad" episode, the focus is on goal planning and year-end review. The discussion revolves around the importance of reflecting on the past year, recognizing successes, and identifying areas for improvement. The episode touches on experiences with course creation and YouTube content, highlighting the importance of setting achievable goals. Emphasis is placed on SMART goals - Specific, Measurable, Achievable, Relevant, and Time-bound, illustrated through personal examples. The conversation also delves into the value of creativity, self-reflection, and openness to new opportunities. Topics include creating more content, adhering to personal and professional boundaries, and appreciating team efforts. Listeners are encouraged to reflect on their 2023 achievements and set 2024 goals, with suggestions like participating in online groups or masterminds to alleviate isolation. The podcast concludes with an invitation to the Facebook group, reinforcing a commitment to community support and helping others grow. https://mariettemartinez.com/ https://www.facebook.com/groups/gentlefrogsbookkeepinglilypad https://gentlefrog.com/about
In this podcast episode, Rachel Barnett introduces her new podcast 'Gentle Frogs Landing Pad,' where she interviews everyday bookkeepers, both veterans and newcomers. The show aims to share real-life stories and experiences from the bookkeeping industry, discussing their starts, likes, dislikes, and genuine conversations about the profession. This new podcast differs from her existing 'Gentle Frogs Bookkeeping Lilypad, which is more focused on the challenges faced by bookkeeping business owners. The episode features clips from the first three episodes, which include interviews with Christy Decker, Terri Bork, and Linda Shuler. You can find our upcoming guests here: Christy Decker / Bay Point Bookkeeping / https://baypointbookkeeping.com/ Linda Shuler / Shuler's Bookkeeping / https://www.linkedin.com/in/shulersbookkeeping/ Terri Bork / Abacus Gal / https://www.abacusgal.com/
Join me, Rachel Barnett, as we dive into the special weekend we had with fellow bookkeepers in Syracuse, New York. In this episode, "Together in Numbers: A Bookkeepers' Weekend in Syracuse," we share the warmth and wisdom from our informal get-together. It was a time for open chats about everything bookkeeping - from tricky sales tax questions to creating better engagement letters. More than just a meet-up, it was about building friendships and learning from each other's experiences. Listen in for stories and insights from this cozy retreat, showing the real power of coming together in the world of numbers and books. Links To Check Out: - Wendy Sloneker - https://www.selftalkwordsearch.com/ & https://www.wendysloneker.com/ - Kaela Beach - https://www.helloearlybird.com/ - Homewood Suites by Hilton Syracuse/Liverpool Be sure to join us over on the Gentle Frog's Bookkeeping Lily Pad's Facebook Group
In this episode of "Gentle Frog's Bookkeeping Lily Pad," Rachel Barnett delves into the diverse range of bookkeeping services. She emphasizes the importance of customizing services to suit client needs, comparing it to a buffet with various options like receipt management and payroll processing. Rachel shares personal experiences, highlighting challenges like managing time cards and late-night payroll adjustments. The episode also explores the concept of service packages, from basic to comprehensive, and the flexibility they offer. Rachel's insights are aimed at helping bookkeepers tailor their offerings and navigate the complexities of their profession with ease and efficiency.
Join Rachel Barnett in this insightful episode of Gentle Frog's Bookkeeping Lily Pad, where she delves into the art of standing out in the bookkeeping world. Rachel discusses how bookkeepers can differentiate themselves, not just through niches but through unique service offerings and personal touches. She shares experiences with fellow bookkeepers like Terri Bork, Christy Decker and Amanda Root, highlighting how they cater to specific industries and personalize their services. Rachel encourages listeners to find their unique voice in the industry, whether it's through specialized services, client engagement, or certifications. This episode is a must-listen for bookkeepers seeking to create a distinctive and memorable presence in their field. Keep an ear out for the upcoming interviews with Terri and Christy, soon to be released! https://www.abacusgal.com/ https://baypointbookkeeping.com/ https://rootsystembookkeeping.com/
In this insightful episode of Gentle Frog's Bookkeeping Lily Pad, host Rachel Barnett and guest Wendy Sloneker engage in a conversation about the personal and professional journeys of small business owners and freelancers. Wendy, a grief and emergence coach, shares her perspectives on how to navigate the complex emotions and decisions that come with running a business and facing personal challenges. Key Points Discussed: Finding Personal Resonance: Wendy emphasizes the importance of asking oneself, "What would be right for me?" This question guides the entire discussion, exploring how individuals can make decisions that resonate with their personal and professional goals. The Journey of Podcasting: Rachel reflects on her experiences with podcasting, discussing the challenges and learnings from her previous and current podcast ventures. Grief and Business Ownership: Wendy talks about the intersection of grief coaching and business, especially relevant in December, a month often marked by emotional highs and lows. The Concept of Emergence: Wendy introduces the idea of 'emergence coaching', focusing on helping people navigate through grief, loss, and major life changes. Engaging with Future Self: A unique approach discussed is engaging with one's future self to gain insights and guidance on current challenges and decisions. Avoiding Comparison Traps: The conversation delves into the pitfalls of comparing oneself to others, especially in the context of social media and professional growth. Listening to Your Body: Wendy advises on the importance of tuning into one's physical and emotional responses as a guide for decision-making. Final Thoughts: Rachel and Wendy wrap up the episode with a discussion on the importance of acknowledging one's progress and the journey of personal development that comes with entrepreneurship. Wendy also shares information about her collaborative project related to seasonal changes and personal growth. https://the-juicy-good-life.mykajabi.com/solstice-shift-live-event https://linktr.ee/wendy.sloneker
In this episode of Gentle Frog's Bookkeeping Lily Pad, Rachel Barnett explores the myriad of tasks that a virtual assistant can handle, ranging from software research to content creation, thus enabling business owners like Rachel to concentrate on their core competencies. Delving into her personal journey with her virtual assistant, Jess, Rachel shares invaluable insights on how outsourcing distractions and tasks can significantly enhance productivity and focus. Rachel's candid and engaging narrative illuminates the varied and essential services virtual assistants offer, showcasing how they can be pivotal in scaling and streamlining small businesses. Dive in and discover how a virtual assistant can be your secret weapon in growing and organizing your business. Key Topics: Outsourcing Distractions and Maximizing Efficiency Practical Examples: Software Setup and Content Creation The Importance of an Outside Perspective in Business Flexible Engagement Models for Virtual Assistants Rachel's Experience with Her Virtual Assistant, Jess Links: https://gentlefrog.com/about https://www.facebook.com/groups/gentlefrogsbookkeepinglilypad/
Today's episode of 'Gentle Frogs Bookkeeping Lilypad' delves into the crucial topic of boundaries, focusing on self-reflection and personal values. The discussion centers around the importance of time and respect, two key boundaries that significantly impact our professional and personal lives. We explore effective strategies for communicating these boundaries to clients, ensuring a harmonious and respectful working relationship. This episode is not just about managing business interactions; it's a deeper look at how setting clear boundaries can lead to a healthier work-life balance and more meaningful client engagements. If you're looking to understand and implement boundaries in your work life, this insightful conversation is for you. https://luxcentric.com/ https://www.gentlefrog.com/wp-content/uploads/2023/10/2023-Gentle-Frog-Welcome-and-What-to-Expect.pdf https://www.sarrigilman.com/
In this episode of Gentle Frog's Bookkeeping Lily Pad, Rachel Barnett discusses the importance of seizing opportunities and the challenges of balancing a bookkeeping business. Rachel shares her journey from being overwhelmed by commitments to learning the art of saying 'no' and strategically choosing projects. She emphasizes the value of teamwork and mentoring in the bookkeeping field, detailing her experience with various projects from the week. Rachel highlights her commitment to helping others, whether it's lifting up new bookkeepers or volunteering with SCORE to teach QuickBooks Online. She also touches on ethical considerations in outsourcing work and the importance of honesty with clients. Throughout the episode, Rachel's passion for bookkeeping and empowering others in the field shines through, offering insights and inspiration for fellow bookkeepers and small business owners. Links: https://www.nerdenterprises.com/a/20214/DyoHDAZY ←- 97 & Up affiliate link https://www.score.org/seattle/local-workshops ←- Seattle SCORE workshops available via Zoom
In this episode of "Gentle Frogs Bookkeeping Lily Pad," host Rachel Barnett shares her journey as a small bookkeeping business owner. Rachel discusses various marketing strategies she experimented with, including sending postcards, generating curated lists, and participating in community events. She reflects on the lessons learned from these experiences, emphasizing the importance of authenticity and personal connection in marketing efforts. Additionally, Rachel talks about her approach to content creation, like her "How do I" blogs and YouTube videos, and the significance of being a QuickBooks Online pro advisor. She shares insights on networking, both within the bookkeeping community and with software vendors, highlighting the value of building relationships for referrals. Throughout the podcast, Rachel's narrative is filled with themes of appreciation, gratitude, and the continuous learning that comes with running a small business. Her story is a blend of practical advice, personal anecdotes, and encouragement for fellow bookkeepers navigating similar paths. Links: https://yoursalesmaven.com/wp-content/uploads/2021/06/17-Buying-Signals-from-Sales-Maven-Nikki-Rausch.pdf https://kcls.org/resources-types/databases/ https://www.gentlefrog.com/qbo-courses/ https://www.youtube.com/c/gentlefrog https://www.nerdenterprises.com/advanced-video-editing-with-camtasia https://www.linkedin.com/in/snezana-markoc-908124170/
In this episode, Rachel shares insights on self-marketing for bookkeepers, drawing from her journey since 2012. She discusses her initial marketing strategies, including Craigslist ads and leveraging client referrals. Rachel reflects on her experiences with networking, emphasizing the value of small, supportive groups and the impact of joining a Seattle-based bookkeepers meetup. She provides tips for introverted professionals, such as using branded clothing at events. The episode concludes with Rachel encouraging feedback and suggesting future topics, setting the stage for the next episode focusing on practical marketing tips and her personal journey. Links: https://www.imprintequity.com/aboutquicksource/ https://thegsba.org/
In this episode, Rachel shares her unique insight in the bookkeeping world and the driving force behind starting this podcast. Rachel also shares a behind the scenes look into what her process is like when pre-screening a potential hiring candidate and how giving meaningful contributions to your network is essential in building a supportive community.
Welcome to Gentle Frog's Bookkeeping Lily Pad. We'll dive into what it is like to run a bookkeeping business with realistic expectations and genuine encouragement with the host Rachel Barnett of Gentle Frog. You'll find an open, welcoming community in this cozy little corner of the internet. To learn more about Rachel and Gentle Frog, check out: gentlefrog.com