Podcasts about sales maven nikki rausch

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Best podcasts about sales maven nikki rausch

Latest podcast episodes about sales maven nikki rausch

She's The Business With Jessica Osborn
179 - How To Leverage Podcast Interviews To Get More Clients - With Sales Maven Nikki Rausch

She's The Business With Jessica Osborn

Play Episode Listen Later Feb 13, 2024 71:31


Ever been told to 'get more podcast interviews' to help attract clients but found that it did NOTHING to your lead flow? Or perhaps you've walked away from a sales call wondering if you've just talked yourself out of a potential sale by oversharing? Ladies, you're not alone in the wild world of sales. It can seem like a jungle, with new dangers and pitfalls behind every tree! Today's episode is all about simplifying the sales journey so you can step forward confidently to the tune of success. My special guest today is sales expert Nikki Rausch, CEO of Sales Maven, where she transforms the misunderstood world of selling into a comfortable, connection-driven process. Why's she here with us? Because she gets it. Nikki lives and breathes the techniques that help clients say 'yes' without you needing to utter a single pushy pitch She's here to share her pearls of wisdom with you all. Here's a snapshot of the gems we're unpacking today: - How to use podcast interviews to pique interest in your programs without sounding like a sales pitch - Why that hot lead who was a definite "YES" didn't sign up and what to do next time - The places your next clients are likely to come from - How asking the right questions can shift the balance in a discovery call and result in sales Tune in to episode 179 and unlock the secrets of seamless selling so you can enrol more clients! About Our Guest: CEO of Sales Maven, Nikki Rausch has the unique ability to transform the misunderstood process of “selling”. With 25+ years of experience selling to prestigious organizations like The Bill & Melinda Gates Foundation and NASA, Nikki shattered sales records and received “top producer” awards along the way. Today, entrepreneurs and small business owners hire Nikki to show them how to sell successfully and authentically. An engaging speaker, she shares the secrets of her sales success through keynote speeches and business-changing workshops. Her robust Sales Maven Society ignites game-changing outcomes for clients. Nikki has written 3 books, all available on Amazon. And she has a podcast called Sales Maven which you can find on your favorite podcast platform. Connect with Nikki: Website: https://yoursalesmaven.com Facebook: @yoursalesmaven Instagram: @your_sales_maven LinkedIn: @nicolerausch Ready to Uplevel your Sales Game? INCREASE YOUR CONFIDENCE Watch your free resource now:https://yoursalesmaven.com/mastering/ ........................................................................................ Loving the podcast? Please rate us 5-stars so that others can find us too! And we'd really appreciate you leaving a few words as a review! You may be chosen as the review of the month and featured on an upcoming episode! ......................................................... NEW! Free Training for coaches and online professionals Love the idea of a consistent stream of clients? Without wasting your day on social media…? Yes please!! Spend just an hour with me in this free training session and get the 5 keys to magnetically attract the BEST clients - so you don't have to go hunting for them! Register here > The Magnetic Formula: 5 Keys To Clients On Tap

Gentle Frog’s Bookkeeping Lily Pad
Episode Three - Lessons Learned While Marketing Bookkeeping Services

Gentle Frog’s Bookkeeping Lily Pad

Play Episode Listen Later Nov 30, 2023 19:31 Transcription Available


In this episode of "Gentle Frogs Bookkeeping Lily Pad," host Rachel Barnett shares her journey as a small bookkeeping business owner. Rachel discusses various marketing strategies she experimented with, including sending postcards, generating curated lists, and participating in community events. She reflects on the lessons learned from these experiences, emphasizing the importance of authenticity and personal connection in marketing efforts. Additionally, Rachel talks about her approach to content creation, like her "How do I" blogs and YouTube videos, and the significance of being a QuickBooks Online pro advisor. She shares insights on networking, both within the bookkeeping community and with software vendors, highlighting the value of building relationships for referrals. Throughout the podcast, Rachel's narrative is filled with themes of appreciation, gratitude, and the continuous learning that comes with running a small business. Her story is a blend of practical advice, personal anecdotes, and encouragement for fellow bookkeepers navigating similar paths. Links: https://yoursalesmaven.com/wp-content/uploads/2021/06/17-Buying-Signals-from-Sales-Maven-Nikki-Rausch.pdf https://kcls.org/resources-types/databases/ https://www.gentlefrog.com/qbo-courses/ https://www.youtube.com/c/gentlefrog https://www.nerdenterprises.com/advanced-video-editing-with-camtasia https://www.linkedin.com/in/snezana-markoc-908124170/

Coaches, Consultants, and Money
48-Blending Business Models with Sales Maven, Nikki Rausch

Coaches, Consultants, and Money

Play Episode Listen Later Oct 10, 2023 37:10


Book a Strategy Session with Erica One-to-One, Group Coaching, Membership Programs...there are many business models to apply to coaching and consulting businesses. Today, Erica does a deep dive with guest Nikki Rausch, about her unique blended business model and programs. If you're confused about how to set up your own business and what type of platforms to use, take a listen. They talk about how she got to where she is today, and you'll be inspired to assess your own model and be open to change!   Pick up Nikki's free gift to you: https://yoursalesmaven.com/ccm Find Nikki on: Instagram LinkedIn   Related Episode: Interview with Natalie Eckdahl https://www.ericagoode.com/podcast/ep24   Connect with Erica: Instagram  LinkedIn Email List  

Employee To Boss
84. Boost Your Sales Game with Sales Maven, Nikki Rausch

Employee To Boss

Play Episode Listen Later Sep 28, 2023 45:21


If you struggle with sales, you need to listen to this episode. I speak with the CEO of Sales Maven, Nikki Rausch. Nikki has the unique ability to transform the misunderstood process of “selling”. Nikki walks us through the “Selling Staircase” that she teaches her clients, and let me tell you it is so valuable. She also talks about how she sells through her podcast, Sales Maven, and shares some of her best tips for doing so! With 25+ years of selling experience, entrepreneurs and small business owners now hire Nikki to show them how to sell successfully and authentically. Nikki has written 3 books, all available on Amazon. Action Steps:1. Invite people to work with you. 2. Have a set list of questions that you ask during your discovery calls3. Work on closing your sales - visit https://yoursalesmaven.com/employee/ for more on thisConnect with Nikki:Free offer from Nikki: https://yoursalesmaven.com/employee/Website: Sales MavenFacebook: https://www.facebook.com/yoursalesmaven/Instagram: https://www.instagram.com/your_sales_maven/Linkedin: https://www.linkedin.com/in/nicolerauschEmail: nikki@yoursalesmaven.comConnect with me, Hayleigh Hayhurst:Website: https://www.espressopodcastproduction.com/YouTube: https://youtube.com/@hayleighhayhurst2129?si=xuAef9AghhOJfhnAPodcast courses: https://hayleigh-s-school-2cca.thinkific.com/courses/great-guesting-how-to-be-an-unforgettable-podcast-guestInstagram: https://www.instagram.com/espressopodcastproduction/Facebook Group: https://www.facebook.com/groups/espressogrowth TikTok: https://www.tiktok.com/@espressopodproductionEdit your podcast with Descript: https://www.descript.com?lmref=KkInCQConvertKit — ConvertKit is the go-to marketing hub for creators that helps you grow and monetize your audience with ease.: https://convertkit.com?lmref=gBnOLgTry Audible Premium Plus for free: www.audibletrial.com/QyNjxoMusic: John Kiernan. www.johnkiernanmusic.com

Empowering Entrepreneurs The Harper+ Way
Sales Maven Nikki Rausch

Empowering Entrepreneurs The Harper+ Way

Play Episode Listen Later Aug 1, 2023 53:33


On this episode of Empowering Entrepreneurs, we have the pleasure of hosting Nikki Rausch, the Sales Maven. Nikki shares her journey from not initially aspiring to be an entrepreneur due to witnessing financial struggles in her family's tool store, to unintentionally embarking on her entrepreneurial path. She found her calling in teaching people how to sell and started her own business after not landing a sales job.Nikki talks about her realization that something was missing in her life while working in the tech industry and attending trade shows. This led her to leave her job, interview in a different industry, and discover a passion for networking with passionate entrepreneurs. Recognized for her sales skills, Nikki was encouraged to pursue it as a business.One of Nikki's biggest fears as an entrepreneur was feeling like she had nothing unique to say. She overcame this fear by giving talks at various events to refine her message and found that discussing buying signals resonated with the audience. She wrote a book on the topic and focuses on doubling down on topics that resonate with people.The hardest part for entrepreneurs, according to Nikki, is feeling like they have to do everything themselves. She emphasizes the importance of recognizing one's weaknesses, empowering others, and giving up control. While it can be a risk, relinquishing control often leads to positive experiences and growth.Nikki's business was successful but required a significant amount of her time. However, a mentor challenged her belief that she had to work harder to achieve more success. This led her to pare down her offers and create a group coaching program called the sales management society. By putting the content behind a paid wall, Nikki freed up more time in her business and saw an increase in her income.Throughout her journey, Nikki recognized the importance of mentors. From her grandfather to mentors in high school and her sales career, they have all played a significant role in her success. She also highlights the value of investing in support, such as hiring an online business manager and an assistant to manage overwhelming email volume.With her expertise in sales, presentation skills, and background in neurolinguistic programming (NLP), Nikki has built a successful business. She shares how her style resonated with audiences early on, leading to growth and recognition.Join us on this episode of Empowering Entrepreneurs as we dive deep into Nikki Rausch's inspiring journey and learn valuable insights on selling, empowering others, and the importance of mentors in entrepreneurship.Running a business doesn't have to run your life.Without a business partner who holds you accountable, it's easy to be so busy ‘doing' business that you don't have the right strategy to grow your business.Stop letting your business run you. At Harper & Co CPA Plus, we know that you want to be empowered to build the lifestyle you envision. In order to do that you need a clear path to follow for successOur clients enjoy a proactive partnership with us. Schedule a consultation with us today.Download our free guide - Entrepreneurial Success Formula: How to Avoid Managing Your Business From Your Bank Account.Copyright 2023 Glenn Harper

Fox Talks Business Podcast
Why Selling Isn't Scary with Sales Maven Nikki Rausch

Fox Talks Business Podcast

Play Episode Listen Later May 9, 2023 52:24


Nikki Rausch CEO of Sales Maven sat down to talk with me all about sales. We cover: How to create a positive first impression  The difference between cat and dog calling Why 3 options are best  How to recognize and respond to buying signals.    Whether you love, hate or did even think about sales and marketing this episode will have you thinking differently.  You'll need a notebook and pen for sure!   

selling scary sales maven sales maven nikki rausch
Guided Goals Podcast
#271 Conversation on Introducing Yourself With Erin Brown, Chad Nedland & Nikki Rausch

Guided Goals Podcast

Play Episode Listen Later Oct 13, 2022 70:32


  On this episode of The DEB Show, host Debra Eckerling speaks with Erin Brown, Hot Red Carpet; business strategist Chad Nedland; and Sales Maven Nikki Rausch about Introducing Yourself. And that intro begins before you say a word, whether you are at an in-person or online event.  Erin, Chad, and Nikki share their intros, along with what makes them memorable, as well as tons of tips for meeting people, making an impression, following up, and more.

Smooth Business Growth – 15 Minutes Of Pure Marketing Strategies Proven To Move The Needle

Use Podcasting To Increase Sales What if a few simple tweaks to your language, messaging or processes generated more sales through your podcast? My conversation with Sales Maven Nikki Rausch was full of golden tips including what to sell in your podcast, the art of relationship selling, how to create curiosity, and how to close more sales.

podcasting sales machine sales maven nikki rausch
The Weekly Wealth Podcast
Episode 94: The KITTY CAT approach to increasing your sales with The Sales Maven, Nikki Rausch

The Weekly Wealth Podcast

Play Episode Listen Later May 2, 2022 37:34


Do you talk to your prospects like they are dogs or kitty cats? Find out which approach can lead to better relationships! Don't forget to download Nikki's FREE ebook by going to youralesmaven.com/week Nikki can be found at: https://yoursalesmaven.com/ https://www.facebook.com/yoursalesmaven/ https://www.instagram.com/your_sales_maven/ https://www.linkedin.com/in/nicolerausch/ As always, David Chudyk, CFP(r) is available for any questions about your MONEY. email david@parallelfinancial.com or visit www.calendly.com/davidpf linkt.ree/davidchudyk

money increasing cfp sales maven nikki rausch david chudyk
Networking Rx
Great Relationships Start With Good E-mails (EPS 433)

Networking Rx

Play Episode Listen Later Mar 1, 2022 19:37


Frank Agin shares an overview of a course by Sales Maven Nikki Rausch (see episode 431) entitled Emails That Convert. To learn more go to https://shop.yoursalesmaven.com/emails-that-convert/ For more great insight on professional relationships and business networking visit https://www.amspirit.com/blog/ or contact Frank Agin at frankagin@amspirit.com.

Linking in with Louise
Episode 200 Are you selling or marketing on LinkedIn?

Linking in with Louise

Play Episode Listen Later Feb 4, 2022 16:12


Are you selling or marketing on LinkedIn? Hold on Louise... isn't that the point - to do both? Tune in to Episode 200 (!) to find out what the difference is.  With a nod to awesome Sales Maven Nikki Rausch  Nikki has put together a FREE training for my listeners on how to Master The Sales Conversation.     This is a quick training to enhance what you're doing now and amplify your success in closing more business.    Access this training right now by going to https://yoursalesmaven.com/in   So you have Nikki for sales, and me for your LinkedIn marketing!   To get your LinkedIn VIP session in the diary, go to www.louisebrogan.com/linkedinvip    Thanks for listening - I really appreciate every single one of you x

marketing selling sales maven nikki rausch
OTs Get Paid Podcast
S2 E10 - The Selling Staircase with Sales Maven Nikki Rausch

OTs Get Paid Podcast

Play Episode Listen Later Nov 9, 2021 57:55


In this episode, I'm joined by sales expert Nikki Rausch. Nikki is the owner of the Sales Maven Framework and the Sales Maven Society. Nikki has over 25 years of experience in sales including work with The Bill & Melinda Gates Foundation, Hewlett-Packard, and NASA.   Nikki's Selling Staircase: Creating Curiosity Recognizing Buying Signals Issuing invitations   Episode Resources: OTs Get Paid Facebook Group Bob Newhart – Stop It Season 2 Episode 1 – Why OTs are Built to Excel at Sales and Marketing     About Nikki Closing The Sale Ebook Six-Word Lessons on Influencing with Grace The Selling Staircase: Mastering the Art of Relationship Selling Sales Maven Society Website Sales Maven Podcast When was the last time you took a moment and assessed where your business growth stands? Do you know where to focus your attention so you can increase your profit, clarity, and impact? The OTs Get Paid Quiz is here to help you assess where you are and inspire growth. Click HERE to take the quiz! Make sure you subscribe to the OTGP podcast so you can be notified when the next episode is released!

The Sales Vitamin Podcast
Episode 53: Sales Maven - Nikki Rausch

The Sales Vitamin Podcast

Play Episode Listen Later May 9, 2021 26:55


Today's guest on The Sales Vitamin Podcast is the Sales Maven, Nikki Rausch.  Nikki is a leading sales strategist and coach that integrates her 25+ years of experience selling to such prestigious organizations as The Bill & Melinda Gates Foundation, Hewlett-Packard, and NASA, sharing with her clients the same approaches that led to her shattering sales records in her industry and receiving multiple “top producer” awards along the way.She's got a business degree from the University of Washington and her Master Certification in Neuro-Linguistic Programming.   She's received numerous sales awards, shattered sales records across industries, and was featured in Female Entrepreneur Magazine.  A sought-after speaker, she regularly shares the results of success through illuminating keynote addresses and business-changing workshops. Her robust Sales Maven Society ignites game-changing outcomes for clients, many of whom have also reaped the benefits of her immersive VIP consultations.All three of her widely popular books are available on Amazon and her Podcast, Sales Maven is available on all the top platforms.  Check out her books here:The Selling StaircaseBuying SignalsSix-Word Lessons on Influencing with Grace:  100 Lessons to Genuinely Connect with Colleagues, Friends, Family and Lovers (The Six-Word Lessons Series Book 32)Here's what we discuss in this episode. The Sales Maven Background.Neuro-Linguistic Programming and Sales.The Selling Staircase.Selling "to" or selling "with".3 key sales skills. Advice to future sales professionals.What top sales pro's do that others don't. What's lacking in corporate sales training.Current sales trends - virtual sales training.The Sales Maven Podcast.Sales culture and sales organizational structure.One sales vitamin. Connect with Nikki.Official WebsitePodcastLinkedInSales Maven SocietyBlog 

The Productive Designer
#0033 TPD Chats with “Sales Maven” Nikki Rausch on Selling Authentically

The Productive Designer

Play Episode Listen Later Apr 14, 2021 46:20


Featured in this week's episode of The Productive Designer host Crystal Collinson with fellow podcaster and sales expert Nikki Rausch.  Nikki is an expert on sales with more than 25 years of selling to such prestigious organizations as The Bill & Melinda Gates Foundation, Hewlett-Packard, and NASA. Nikki is dedicated to teaching entrepreneurs and small business owners to sell successfully authentically, without being pushy or “salesy”. As Design professionals our job is not only to sell our services but our ideas and concepts too. Whether we like to admit it or not, a lot of being a Designer requires us to know how to communicate and convince our Clients to buy-aka “Sell”.Nikki suggests asking a lot of questions, the more you get a potential client to talk the more you can learn about their particular needs. As you begin to build a rapport, you are establishing a relationship with them, so that they can get to “know, like and trust” you, because people will buy from people they “know”, they “like” and someone they can “trust”. So, join Crystal and Nikki as they talk about how to change your mindset on your sales approach. And then, do something today that your future self will thank you for, by listening to this episode. Grab Nikki's free resource below. Free Resource: yoursalesmaven.com/designer How to reach Nikki:Website - yoursalesmaven.com/podcast/ Amazon- Nikki-Rausch LinkedIn- nicolerauschInstagram- @your_sales_maven Recommended podcastsUnlocking Us, The Brainy Business and Andy Stanley Leadership podcast

Creative Shop Talk with Wendy Batten
27. Closing the Sale in your Creative Store with Sales Maven Nikki Rausch

Creative Shop Talk with Wendy Batten

Play Episode Listen Later Aug 31, 2020 34:23


Sales Expert Nikki Rausch teaches authentic selling to creative retailers. With a background in neuro-linguistic programming and 25 years of experience selling, Nikki breaks down the process easy-to-implement techniques, tools, and tips for creatives who feel uneasy with the whole concept of “selling” Nikki shares talks about the mistakes retailers make when selling plus: 1 crucial reason to invite the sale Yes or No questions to ask every customer How decision fatigue affects your customers How to close sales on a FB Live with embedded commands How to make it easy for customers to buy This episode is filled with golden takeaways you can start doing right away in your store. I’d love to hear from you, with a 5-star rating and review, if you loved this podcast!   Connect with Nikki  Instagram @your_sales_maven Facebook @yoursalesmaven Website: yoursalesmaven.com Nikki’s Free e-book Let’s Continue the Conversation Rockstar Creative Shop Owners Community: https://www.facebook.com/groups/rockstarcreatives/   Let’s Connect:  IG @frontporchmercantile FB @wendybattenpaintpreneur WendyBatten.com   Subscribe to Creative Shop Talk Here’s what to do next, subscribe to Creative Shop Talk and then head over to our private Facebook community to meet other creative retailers.   I could really use your help getting my new podcast going and helping retailers find the show. Would you please leave me a review?  Just visit ‎Creative Shop Talk with Wendy Batten on Apple Podcasts, select “Ratings and Reviews” and “Write a Review”. I may pick your review to highlight on an upcoming episode. Make sure you leave your business name, Instagram handle and location so I can give your shop a shoutout.  Need more retailer specific advice & encouragement? Hop on my email list and I’ll keep it coming: http://wendybatten.com/subscribe XO Wendy

Women in Business: Inspirational Stories of Women Entrepreneurs
90: The 5 Steps to Sales | Selling Your Services in 5 Simple Steps with The Sales Maven | Nikki Rausch Founder & CEO of Sales Maven

Women in Business: Inspirational Stories of Women Entrepreneurs

Play Episode Listen Later Aug 12, 2019 39:25


Having those sales conversations are a vital part of owning a business. And while some people absolutely love having them, others are less enthusiastic about the thought of having those important talks. Nikki Rausch, The Sales Maven, is an absolute marvel who is sharing so many sales secrets with us today. Nikki uses her Neuro-Linguistic Programming training, combined with her business degree, to help you land the sale. From private to community coaching, she makes her courses accessible, so that everyone can get the inside scoop into what makes a good sale. She’s a published author, keynote speaker, and all-around amazing woman who I’m so excited to have on the show today. Has anyone ever told you you’d be good at something? Sometimes that’s all we need to have the mindset shift to start us on a new path. That’s how Nikki started taking her intuitive sales skills seriously. Nikki talks about the four consciousnesses. From not having any idea how to do something to being able to do something pretty much in your sleep - we all have them. So when we figure out what it is we can do with little to no thought, that’s probably where we should be spending our time. The Sales Maven talks us through the sales process, from her new book, The Selling Staircase. First, she insists you prioritize building a relationship over making a sale. And how you can go about introducing yourself and your business to someone the first time you meet them. Nikki also explains why you should create curiosity about your business. She recommends having a different curiosity creating statement at the beginning of each week and using this anytime you’re speaking with someone new. Curiosity helps open the sales conversation at your potential client’s discretion and can easily lead you to the discovery phase. Actually closing a sale is often the scariest part of business. But Nikki helps make these conversations easier. Her biggest piece of advice is to always offer three sales options to your customers, so they can decide what price point they want to invest in. What’s your unconscious consciousness? Do you feel confident having those sales conversations? How do you build relationships with your potential clients? In This Episode: What happens to your mindset when someone else tells you you can do something What the different levels of consciousness are Why you need to prioritize making a relationship with someone over making a sale What should happen when you first introduce you and your business to someone How you can create curiosity about your business and products What a curiosity creating statement is How you can lead people from curiosity conversations to discovery calls Why you should always offer someone three ways to close a sale How to figure out if someone is the right client for you   Quotes: “I think that it really takes someone seeing in you what you don’t even see in you to have that little push to start your business.” (4:31) “Just put yourself out there because you don’t know what you don’t know until you try something.” (7:23) “You’ve got to ask questions that lead people to hire you.” (21:09) “It’s not my job to figure out how she’s supposed to pay me, it’s my job to make it easy for her to come up with her own solution.” (28:15)   Links Get your free ebook Closing the Sale: Three Secrets of Master Sellers Find Nikki Rausch Online Follow Nikki Rausch on Facebook | Twitter | Instagram   Join From Side Hustle to CEO on Facebook Keep up with everything Women In Business Follow me, Dr. Cortney Baker on Facebook | Twitter | Instagram | LinkedIn KidsCare Home Health   Are you a female millennial entrepreneur who wants to start or scale your service-based business but not sure where to start? Go to www.drcortneybaker.com/10-secrets to get your free copy of the 10 Secrets Female Millennial Entrepreneurs must know before launching their service-based business. Get your free copy now! About Dr. Cortney Baker... She is an award-winning entrepreneur, researcher, author, speaker, and an advocate for gender equality. As a leadership expert and mother of three, she is passionate about inspiring and empowering women to lead with greatness. Dr. Baker is the author of the best-selling books: The Ten Do's and Don'ts for Business Leadership: Lessons to Lead Effectively and Unlimited: Conquering the Myth of the Glass Ceiling. She is passionate about helping ambitious female millennial entrepreneurs go from side-hustle to CEOs! Feedback? Questions? Comments? For more information or to reserve Dr. Cortney Baker to speak at an upcoming event, please contact her at: cortney@cortneybaker.com or 1-469-708-8840.

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
58. Partitioning: Why We Eat More Cheetos From A Party-Sized Bag Than A Fun Size: A Behavioral Economics Foundations Episode

The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics

Play Episode Listen Later Jul 26, 2019 35:24


Last week was the tribute to NASA in honor of the 50 year anniversary of Neil Armstrong’s first steps on the moon. In that episode I told you about the space race, the Cold War, and how that all boiled down into five tips your business can learn and implement from the success NASA saw during the 1960s. If you haven’t listened to it yet, give it a shot! Today, we are going to talk about partitioning, which I mentioned briefly in episode 56 on mental accounting. This is essentially about how the way things are offered or packaged can either encourage or discourage additional purchases and actions. I will let you know how this works both for physical products and service businesses, and how you can use this concept within your business. Show Notes: [04:09] Partitioning has shown us that when you put tiny barriers into place, it causes a consumer to consider their options and be presented with a new decision point. [04:46] If you are sitting in front of the TV with a giant, party-sized bag of Cheetos in front of you…how much will you eat? It's likely you will eat more than you intend even if you don't realize it. [05:30] When food items are partitioned into smaller containers, and you're required to take an action like grab another one out of the box, it creates a new decision point. The small transaction cost will drastically reduce the number of people who will go get a second serving. [06:26] An experiment was done with bottomless soup bowls. A group whose bowl kept refilling, without them knowing it, ate 73% more. [07:55] Have you ever found that putting less on your plate and having to go back for seconds caused you to eat less? [09:10] Decision making opportunities increase awareness and the amount of cognitive processing used. [10:31] One study found that once something became common – like a white partition between cookies – it no longer acted as a partitioning mechanism. [11:52] It isn’t just effort that matters, but drawing the attention of the conscious brain really matters too. [13:03] Partitioning and aversion impacts can also be seen in gambling. [13:49] A gambling study featuring partitioned envelopes showed that once an envelope was opened…all the coupons inside were likely going to be bet, but the number of envelopes significantly impacted the total amount gambled. [15:50] Gamblers will think of house money differently and keep cash or chips in different pockets while playing. They have instilled their own method of partitioning, even if they don’t realize it. [16:43] In another study, people with a higher aversion to gambling were significantly impacted by the partitions. [17:57] Partitioning money has also been found to help people save more or spend less. [18:45] The Shopping Momentum effect is where once you start the process of spending, you are more likely to spend again until you hit a partition. [20:32] What does this mean for your business? It's not only impactful on eating and spending, but other behaviors are impacted. It doesn't need to be a physical item that needs to be opened or unwrapped. Any cognitive interventions can trigger partitioning. [22:11] Having an AC that shuts off automatically and you have to walk over and turn back on is a nudge to use less energy. [25:03] Anticipated regret can force you to rethink a decision and possibly change your mind. [26:56] Questioning the price of a customer's purchase is a lose-lose situation where adding a partition is worse for everyone involved. [27:08] It's easy to talk people out of a sale, or make them feel bad about a purchase (or start to regret it) even when you are trying to be helpful. [27:24] If you keep asking someone, “are you sure?” you are creating unnecessary partitions and of course they are going to say, “I guess not” at some point. [28:00] Setting up targets or progress markers, on the other hand, can be great partitions for a business to set up to keep on the radar of their current, past or potential customers. [29:06] Removing partitions and obstacles can be great for businesses and customers alike. [30:08] Schedule a follow up call and get on their calendar RIGHT THEN at the event. I do this all the time thanks to the advice of Sales Maven Nikki Rausch, and it has made such a difference. [32:10] Every piece, whether it is an email or a Facebook ad or a direct mailer should be clear and concise. Can someone look and very quickly know what they are supposed to do? What the next step is? Simplify to eliminate steps. [33:49] The moral: make it easy for people to do business with you. Remove unnecessary partitions in the process and everyone will be happier. Thanks for listening. Don’t forget to subscribe on Apple Podcasts or Android. If you like what you heard, please leave a review on iTunes and share what you liked about the show.  Links and Resources: Episode 57. 5 Things Your Business Must Learn from NASA These 5 Leadership Strategies Enabled NASA's Impossible Moon Landing. They Matter Now More Than Ever Episode 56. Behavioral Economics Foundations: Mental Accounting 14th Annual People's Choice Podcast Awards The Effect of Partitions on Controlling Consumption Episode 52. Biases – Math is Hard Bottomless Bowls: Why Visual Cues of Portion Size May Influence Intake A top Cornell food researcher has had 15 studies retracted. That’s a lot. Episode 21. Behavioral Economics Foundations: Habits Episode 51. Behavioral Economics Foundations: Time Discounting Episode 9. Behavioral Economics Foundations: Loss Aversion The Shopping Momentum Effect Episode 27. Behavioral Economics Foundations: The Sense of Hearing and Sound Episode 35. Behavioral Economics Foundations: Nudges and Choice Architecture Your Sales Maven The Selling Staircase: Mastering the Art of Relationship Selling

Productivity Straight Talk - Time Management, Productivity and Business Growth Tips
107 | Escalate Your Sales With The Selling Staircase With Nikki Rausch

Productivity Straight Talk - Time Management, Productivity and Business Growth Tips

Play Episode Listen Later May 27, 2019 60:24


I sit down with my very own sales coach, Sales Maven Nikki Rausch. Nikki walks you through the structure of her Selling Staircase which you can use to easily, seamlessly, and naturally move your clients to the place where you exchange products or services for dollars (i.e., make sales!). What You’ll Discover In This Episode: ✔️ Strategies To Make Networking Events Profitable ✔️ The Unexpected Places To Plant Seeds For Your Business ✔️ Tips For Reading Buying Signals ✔️ The 30-Second Money-Making Conversation Starter ✔️ Best Practices To Close On Your Discovery Calls (right verbiage?) ✔️ The Platinum Rule For Sales ✔️ So Much More! This was an awesome discussion with Nikki I hope you enjoy. Now let’s jump right in and get to the straight talk!   Show Notes Schedule Your Discovery Call with me to find out how we can work together to accelerate your success.

Thriving Entrepreneur
“Are You Missing Buying Signals?” with Nikki Rausch

Thriving Entrepreneur

Play Episode Listen Later Nov 14, 2017 60:00


We have all said it so many times things like: I don’t know why they didn’t buy? Or how about, “I really thought they were going to buy”? Think about the last time you said that? Why didn't they buy?  Why didn't we know? What could we do differently? We all ask these questions whenever we think we should have had a sale.  Wouldn’t it be great if everyone who wanted our product just had a sign saying, “I want to buy”! Here is shocking news!! THEY DO!  The problem is that we miss it? Customers give us signals.  Sadly they are very unlikely to say, “Hey!  Let me buy your stuff!”  But in many ways, the things they do and say are saying exactly that. When a customer tells us they want to buy sometimes even unconsciously, these are called “Buying Signals.” We know how to build the like, admire and trust with a person. We know we have a product they want and need.  Maybe we even thought they were going to get it, and then…they didn’t. Today we are going to learn how not to miss it anymore.  How to recognize buying signals our customers are giving them and then just simply invite them to do business with us. Host Steve Kidd is joined by Award-winning Sales executive and founder of Sales Maven Nikki Rausch.  They will teach us today what we need to learn simple and powerful skills to increase your sales. Learn today how to get your customer to say yes without being pushy AND learn how to hear when a person is really telling you they want to buy.  Learn how not to miss BUYING SIGNALS!

Turn Knowledge to Profit
Building a Client Community, Creating Financial Independence, Knowing Your Goals

Turn Knowledge to Profit

Play Episode Listen Later Jan 19, 2017 60:11


Segment 1: In our Trends and Insights Segment we talk with Sales Maven Nikki Rausch about the benefits of building a sense of community for your clients, where they can learn from each other and share experiences.Segment 2: Our Success Interview is with award-winning coach and eWomenNetwork Managing Director of the Year in 2013 and 2014, Debbie Whitlock. We talk with Debbie about how you can create build a business that creates sustained financial independence for you.Segment 3: In our Business Builder Segment we’re talking about the importance of having clearly defined business and personal goals. 

Turn Knowledge to Profit
Leveraging Online Courses, Inviting People to do Business, Building Your Brand

Turn Knowledge to Profit

Play Episode Listen Later Dec 22, 2016 59:44


Segment 1: In our Trends and Insights Segment, award-winning business coach Dena Patton talks with us about how more and more coaches are leveraging online courses to grow their businesses.Segment 2: Our Success Interview is with Sales Maven Nikki Rausch. Nikki talks with us about why it’s so important to invite others to do business with you, and how it can transform your business.Segment 3: In our Business Builder Segment we’re talking about how you can use radio to build your brand. 

Turn Knowledge to Profit
Building a Client Community, Creating Financial Independence, Knowing Your Goals

Turn Knowledge to Profit

Play Episode Listen Later Oct 20, 2016 60:11


Segment 1: In our Trends and Insights Segment we talk with Sales Maven Nikki Rausch about the benefits of building a sense of community for your clients, where they can learn from each other and share experiences.Segment 2: Our Success Interview is with award-winning coach and eWomenNetwork Managing Director of the Year in 2013 and 2014, Debbie Whitlock. We talk with Debbie about how you can create build a business that creates sustained financial independence for you.Segment 3: In our Business Builder Segment we’re talking about the importance of having clearly defined business and personal goals. 

Turn Knowledge to Profit
Leveraging Online Courses, Inviting People to do Business, Building Your Brand

Turn Knowledge to Profit

Play Episode Listen Later Sep 15, 2016 59:48


Segment 1: In our Trends and Insights Segment, award-winning business coach Dena Patton talks with us about how more and more coaches are leveraging online courses to grow their businesses.Segment 2: Our Success Interview is with Sales Maven Nikki Rausch. Nikki talks with us about why it’s so important to invite others to do business with you, and how it can transform your business.Segment 3: In our Business Builder Segment we’re talking about how you can use radio to build your brand through internet radio. 

Thriving Entrepreneur
Are You Missing Buying Signals with Nikki Rausch

Thriving Entrepreneur

Play Episode Listen Later Jun 2, 2015 60:00


I don’t know why they didn’t buy?   Or how about, “I really thought they were going to buy”? Have you ever said that? Why don’t we know?  Wouldn’t it be great if everyone who wanted our product has a sign saying, “I want to buyt”! What if they do and we are just missing it? Customers give us signals.  They rarely are going to say, “Hey!  Let me buy your stuff!”  But in many ways the things they do and say are saying exactly that.  These are called “Buying Signals” We know how to build the like, admire and trust with a person. We know we have a product they want and need.  Maybe we even thought they were going to get it..and … then … they didn’t Today we are going to learn how to not miss it anymore.  How to recognize buying signals our customers are giving them and then just simply invite them to do business with us/ Host Steve Kidd is joined by Award winning Sales executive and founder of Sales Maven Nikki Rausch.  They wull teach us today what we need to learn a simple and powerful skills to increase your sales. Learn today how to get your customer to say yes without being pushy AND learn how to hear when a person is really telling you they want to buy.  Learn how to not miss BUYING SIGNALS!