The Embodied CEO

Today, I have the great honor of introducing you to my right-hand woman: Alex Beesting. Alex keeps me focused, grounded, and always growing in this business, but honestly, I don't have a ton of advice for how I originally found her. It was just meant to be. So, this episode is not one about finding your perfect employee… It's about the joy and ease you can have in your business when you finally do find your person that you just gel with.  In this episode, Alex tells the story of how she started in urban planning and ended up at Kirsten Screen Inc. We talk about how we knew we were a great pair, our matching business ethos, and how we stay in sync with each other without overworking.  Plus, stick around until the end of the episode for a big announcement! You won't want to miss it. Let's dive in! What's in this episode: [00:00] Intro [01:49] Why Alex transitioned from urban planning into the career she has now [09:33] How Alex and I found each other, in the midst of her business transition [15:04] Why Alex and I work so well together (and a little bit of human design!) [18:16] Alex's view of “false productivity” and how many small businesses get stuck in this mindset [24:42] My management approach and why it's so effective for employees like Alex [28:07] The ways Alex and I stay in sync [33:00] Our big announcement! For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. If you're tired of having your business run you into the ground and want to fall in love with entrepreneurship again, grab my free training, “How to Scale (and Sustain!) Your Online Coaching Business to Six Figures & Beyond (Without Trading all of Your Time for Money and the Constant Fear of Having no Clients!)”

At some point, we all get this idea in our head about what it means to be good at sales. It probably looks like being forceful, pushy, and maybe even a little exploitative. And those are all reasons that women entrepreneurs tend to shy away from sales, to their detriment. Jac White is here to turn that idea of sales on its head. Jac is the master of what she calls “relationship sales” and she believes that women are naturally good at it.  In today's episode, she's giving us advice for how to get started in relationship sales, how to work with your competitors in a way that benefits you both, and why women should lean into their natural talents and instincts when it comes to building and cultivating relationships. This episode is full of gems from Jac! Let's dive in. What's in this episode: [00:00] Intro [02:54] How Jac departed from her prescribed path early on [06:14] How motherhood influenced Jac's career journey [14:05] What relationship sales are and why women are so good at it [17:25] Why you shouldn't be afraid of “no” [24:16] How Jac works with her “competitors” to create opportunities and grow her business [30:08] What “shop talk” looks like for Jac and her industry peers (and why it's so helpful) [33:41] Jac advice for leveraging and building new relationships [36:22] Kirsten's quote of the day For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. If you're tired of having your business run you into the ground and want to fall in love with entrepreneurship again, grab my free training, “How to Scale (and Sustain!) Your Online Coaching Business to Six Figures & Beyond (Without Trading all of Your Time for Money and the Constant Fear of Having no Clients!)”

In this online world, it feels like everyone is selling something. Salesy copy is everywhere, and we can sniff it out from a mile away at this point. So… how do you write copy that sounds interesting, authentic, and not just like another money-grab that gives people the ick? In this episode, Erin Morris is here to set us straight on what makes good copy, why so many of us are missing the mark and writing salesy copy, and where we can start with creating better more authentic copy and connections online. If you're a coach or personality-driven brand, you NEED this episode. Let's dive in. What's in this episode: [00:00] Intro [02:15] Why Erin is so devoted to authenticity [06:16] How Erin's love of freedom (not her formal education) led her to a copywriting career [12:39] Erin's tips on writing copy that sounds like you, instead of a used car salesman [22:16] The talents and skill sets that make some people better at copywriting, podcasting, etc [29:33] Why you need to break out of the corporate sound to write the most authentic copy [34:36] My quote and question for you today For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. If you're tired of having your business run you into the ground and want to fall in love with entrepreneurship again, grab my free training, “How to Scale (and Sustain!) Your Online Coaching Business to Six Figures & Beyond (Without Trading all of Your Time for Money and the Constant Fear of Having no Clients!)”

Does this sound like you: When you were younger, you realized that in order to fit in, you had to hide or smooth out parts of yourself. You had to push down who you really are and how you really want to be, in order to get approval from your peers. And as you grew older, that habit kept showing up in your life.  But now? Now you're tired. You just want to be known and seen and accepted for who you truly are, even if that means you aren't for everyone. Friends, this is my story. It's a pattern that's shown up again and again in my life, and I'm over it. I'm finally at the point where nothing matters to me more than having deep connections and being truly known. And you can be too. Because masking yourself? Hiding the true you? It's not going to serve you in the long run. It's time to embrace yourself and let go of the people who aren't going to be there for the real you. Let's dive in!   What's in this episode: [00:00] Intro [01:47] Are you showing up in your life as the real you? [03:40] How I masked my true self as a child and teenager [07:09] How the cycle of masking showed up throughout my life [11:52] What I gained when I stopped masking the real me [14:17] Some questions to ask yourself today [18:53] What you have to accept when you finally stop masking   For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. If you're tired of having your business run you into the ground and want to fall in love with entrepreneurship again, grab my free training, “How to Scale (and Sustain!) Your Online Coaching Business to Six Figures & Beyond (Without Trading all of Your Time for Money and the Constant Fear of Having no Clients!)”

Julia Rohrbach might not fit the mold of a “typical” entrepreneur. She's not strictly regimented in all areas of her life. She's not obsessed with her month to month numbers. And she didn't leave an unfulfilling career for more freedom and flexibility. She's been an entrepreneur since the very beginning, when she decided to see if she could “make it work” in a photography career, and she's been making it happen ever since! In this episode, Julia shares some of her most impactful moments from her decade of entrepreneurship, including how to weather those slow patches, how she vibes with new clients, and how she's fitting motherhood and entrepreneurship together.  This episode is full of the most relatable wisdom. You're going to love it. Let's dive in. What's in this episode: [00:00] Intro [05:35] Why Kirsten was originally drawn to Julia's unique perspective [08:55] How Julia feels out new clients when they first start working together [11:32] How Julia found her way to photography as a career [14:48] Why Julia's only ever known the entrepreneurial life [19:54] Julia's advice for entrepreneurs hitting their first slow patch [26:15] How Julia makes motherhood and entrepreneurship fit together [33:56] How motherhood has given Julia extra confidence in her business For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. If you're tired of having your business run you into the ground and want to fall in love with entrepreneurship again, grab my free training, “How to Scale (and Sustain!) Your Online Coaching Business to Six Figures & Beyond (Without Trading all of Your Time for Money and the Constant Fear of Having no Clients!)”

When I was younger, the idea of being in my 40s felt so old. But I just turned 45, and as it turns out, it's the best time of my life and still getting better. I have so much more wisdom now, and I'm so much more settled than I was even a decade ago. Looking back, there are things I would do differently and think about differently, if only I had known what I know now. So today, I'm sharing 45 of the most important things I've learned in the last 45 years. My hope is that some of these things will make your journey of growing into yourself a little smoother and faster than mine. Let's dive in! What's in this episode: [00:00] Intro [01:18] How I'm celebrating my birthday and why I'm not afraid of growing older [03:55] Why it's worthwhile to focus on ourselves as women [05:44] If it'll take less than five minutes, just do the thing [07:41] Do the small things that bring you joy [10:13] Why life just keeps improving [11:26] Two quotes I'm leaving you with today For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. If you're tired of having your business run you into the ground and want to fall in love with entrepreneurship again, grab my free training, “How to Scale (and Sustain!) Your Online Coaching Business to Six Figures & Beyond (Without Trading all of Your Time for Money and the Constant Fear of Having no Clients!)”

Andrea didn't have the most conventional entry into the business world. But after getting her degree in Fine Arts with a minor in entrepreneurship, she's been able to look at business as another act of creation – one that's allowed her to remake her career and business as needed as she builds her life and business around the demands of motherhood. In this episode, Andrea shares her educational history and how that influenced her business decisions later. She shares the big risk she took jumping into business at the same time as she entered motherhood, and how becoming a mother has informed the way she runs her business. She also details her decision to move from solely brick-and-mortar to an online community.  This episode has so many amazing nuggets! Let's dive in! What's in this episode: [00:00] Intro [03:57] Andrea shares about her unconventional educational journey and how that informed the way she approaches business [08:25] How Andrea thinks of business as another form of creation [15:10] Andrea's experience of stepping into both motherhood and business ownership around the same time – and how it differs from the male experience [21:03] Andrea's transition from solely brick-and-mortar to the online health and fitness space [25:58] The difference in how each generation views health and self-care and how Andrea navigates that within her business [30:13] The parallels between having two kids and having two kinds of business (online and brick-and-mortar) [35:50] The quote and episode Kirsten is sharing today For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. If you're tired of having your business run you into the ground and want to fall in love with entrepreneurship again, grab my free training, “How to Scale (and Sustain!) Your Online Coaching Business to Six Figures & Beyond (Without Trading all of Your Time for Money and the Constant Fear of Having no Clients!)”

Earlier this year, I was on a trip that was supposed to be fun. It was supposed to be what I wanted. But I was miserable, and it wasn't just about the trip. I've been having revelations lately, about my life and my business and how I want to experience both… or maybe more specifically, how I don't. I don't want to just go through the motions. I don't want to just make an income without feeling like I'm creating something valuable in the world. I don't want to settle for the same thing every day. So I'm making some big changes that are frankly, a little scary. But these changes are exactly what I need right now, and I'm going to walk you through all the reasons why in today's episode. Let's dive in! What's in this episode: [00:00] Intro [01:35] The trip that made me realize something was off in my business  [07:20] My process of trying to determine what caused this imbalance in my business [10:06] The way my family life played into my business frustrations [15:00] How I'm changing things in my business to find the fun in it again (including a really scary adjustment!) [20:31] The reasons I believe business owners burn themselves out [24:56] The quote you need to hear today For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. If you're tired of having your business run you into the ground and want to fall in love with entrepreneurship again, grab my free training, “How to Scale (and Sustain!) Your Online Coaching Business to Six Figures & Beyond (Without Trading all of Your Time for Money and the Constant Fear of Having no Clients!)”

Today, I have one of my favorite people on the podcast, my mentee and the other coach at Screen Nutrition, Rachel Leach. Rachel is so passionate, thoughtful, and hard-working, but our relationship isn't just about business. We've been able to help each other grow in different ways in the last three years. In this episode, Rachel and I reminisce about how she joined Screen Nutrition. She discusses all the ways she's grown as a coach since joining my company, and how Screen Nutrition has offered her unique opportunities to grow and expand personally and professionally. We also chat about how to make employees feel valued and why that's such an important part of having a sustainable business.  Let's dive in! What's in this episode: [00:00] Intro [02:14] Who Rachel is and what she loves [07:27] How Rachel and Kirsten found each other and started working together [13:35] Why Rachel was excited to take a leap and jump into a new role even if it felt a little experimental [18:13] How Rachel and Kirsten maintain open communication to make sure business is running intentionally, effectively, and stress-free as possible for everyone [24:54] How Kirsten offers Rachel latitude to grow and experiment inside the Screen Nutrition business [34:21] How Kirsten's trust in Rachel has allowed to her develop her own confidence in her skills [38:15] Why Kirsten believes so deeply in valuing employees over almost everything else For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. If you're tired of having your business run you into the ground and want to fall in love with entrepreneurship again, grab my free training, “How to Scale (and Sustain!) Your Online Coaching Business to Six Figures & Beyond (Without Trading all of Your Time for Money and the Constant Fear of Having no Clients!)”

When I look back, the only regret I have in my career is that I didn't jump into entrepreneurship sooner. Yes, at the time it was scary, and it was hard, and I did make mistakes. But I'd do it all over again in a second.  So, if you're sitting back, mulling over the questions: should I try entrepreneurship, and when is the time to jump in? The time is now, friends. And to get you started, I'm sharing the 10 things I would do if I had to start my entrepreneurial journey all over again. From practical to-dos to the mindset work you have to get straight, this is how I would start from the beginning again–and it's a roadmap you can use to jumpstart your entrepreneurial journey today. Let's go! What's in this episode: [00:00] Intro [01:33] Kirsten's reflections on her old corporate life and how her life has changed [02:48] Kirsten's only regret in entrepreneurship and what she'd do today if she had to start over [04:27] How Kirsten would start leveraging social media (particularly Instagram) [08:14] Why Kirsten still values courses and which kind she would look for if she were just starting out (and which ones she wouldn't) [11:28] The business foundations you need to nail down early on [15:41] The mindset work you need to do to really grow and flourish in your business For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. If you're tired of having your business run you into the ground and want to fall in love with entrepreneurship again, grab my free training, “How to Scale (and Sustain!) Your Online Coaching Business to Six Figures & Beyond (Without Trading all of Your Time for Money and the Constant Fear of Having no Clients!)”

This is not an episode about having it all when it comes to running a business while being a mom. I'm not going to give you platitudes or tell you I have all the hacks to make things easy and smooth, because here is the cold, hard truth: Being an entrepreneur and a mom at the same time is really, really hard. But it's still one of the best things I've ever done. In today's episode, I'm breaking down what it looks like to be a mom of three teenagers while also running a seven-figure business, and why this age isn't any easier than having littles. I'm  also reflecting on the generational impact of my mother and grandmother and the impact I'm having on my own children, especially in light of being a business owner. I'm not sugar-coating the hard stuff, but I am sharing why doing both of these things, motherhood and business together, is ultimately so fulfilling. Let's dive in. What's in this episode: [00:00] Intro [01:13] How Kirsten's parenting responsibilities intersect with her business and why it's still not easy to manage after all of these years [06:33] Why it's different (and harder) for mothers to run a business than it is for someone without children [11:33] How we as women are building more opportunities for our daughters every generation [19:53] The duality of emotion that comes with motherhood and running a business at the same time [25:44] Why mothers have a different challenge from fathers when it comes to balancing their work and their life with their kids [29:50] The gift we give to our kids when they see us running our businesses while building up the next generation [34:07] A parting quote for you to consider For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. If you're tired of having your business run you into the ground and want to fall in love with entrepreneurship again, grab my free training, “How to Scale (and Sustain!) Your Online Coaching Business to Six Figures & Beyond (Without Trading all of Your Time for Money and the Constant Fear of Having no Clients!)”

Today's conversation is not about taxes. Sure, we'll talk about tax strategy and how life-changing it can be to have a good one. But this is a conversation about how diving into entrepreneurship (via a tax strategy firm) changed the life of one woman's family… and every person she works with. In this episode, we have the amazing Barbara Shreihans on the podcast. She shares everything from her inspiring story of breaking generational trends to how entrepreneurship has allowed her the freedom to change the lives of those around her for the better to her advice for other business owners. And, of course, a few thoughts on her speciality: tax strategy. This conversation was so fun, and there's something here for everyone. Let's dive in!   What's in this episode: [00:00] Intro [02:14] What tax strategy is and why it's crucial for your business [05:23] How Barbara started out in accounting and discovered how digging deep into tax strategies can change lives for the better [12:28] How Barbara shifted from being “just” an accountant into entrepreneurship [18:55] Hoe Barbara navigates her professional relationship with her husband, now that they both work for her business [24:12] The freedom that Barbara and her family have been able to embrace since her transition to entrepreneurship [28:08] The biggest blessing Barbara's received from entrepreneurship and the biggest mistake she sees other business owners making (spoiler: it's not about taxes!) For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. If you're tired of having your business run you into the ground and want to fall in love with entrepreneurship again, grab my free training, “How to Scale (and Sustain!) Your Online Coaching Business to Six Figures & Beyond (Without Trading all of Your Time for Money and the Constant Fear of Having no Clients!)”

Are you sick of the coaching space on Instagram? The consensus seems to be a resounding “yes”. For the past several years, social media has been saturated with people who deem themselves “business coaches” without ever having actually run a true business. And, you might've noticed, they charge upwards of tens of thousands dollars simply to be in their presence rather than provide real, tangible business solutions. It's time to be more discerning when it comes to where you get your business advice! In today's episode, I'm sharing why I think it's the end of business coaching as we've known it. You'll hear why most “business coaching” isn't useful to the average person, why there's still value in authentic, actionable business mentorship, and my thoughts on what's really going to help you move the needle forward in your business journey. If you're tired of all the flashy branding and the empty, pyramid scheme approach to coaching, then this episode is for you! What's in this episode: [01:45] Why I think it's the end of business coaching as we've known it [06:23] Why most “business coaching” isn't useful to the average person [10:10] Why there's still value in authentic, actionable business mentorship [13:38] What's really going to help you move the needle forward in business For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. If you're tired of having your business run you into the ground and want to fall in love with entrepreneurship again, grab my free training, “How to Scale (and Sustain!) Your Online Coaching Business to Six Figures & Beyond (Without Trading all of Your Time for Money and the Constant Fear of Having no Clients!)”

Back by popular demand, we have a very special guest on the podcast – my husband, Christian Screen. Christian has nearly 25 years of entrepreneurial experience, and he's graciously sharing the many lessons he's learned along the way, including how he thinks about business differently now than when he started out, why setting your own standards of success are so important, and how to sell by focusing on solutions instead of product offerings. And while both Christian and I have learned so many lessons in our years of entrepreneurship… we learned a lot of them the hard way, by making mistakes and trying to navigate situations with very little experience. A theme that came up multiple times in this episode is how we BOTH wish we'd had a mentor to help guide us through aspects of our business.  If you're determined not to make the same mistakes, grab my free training here to get advice from a mentor who can save you time, money, and business heartache when it comes to scaling your coaching business. (Spoiler alert: It's me. I'm the mentor.)  What's in this episode: [00:00] Intro [01:20] An honest look at the intersection of entrepreneurship and life in the Screen household [07:01] How Christian pivoted a sales call from a product-centered to solution-centered conversation and why that matters for your business [14:15] Why Christian, now 25 years into entrepreneurship, spends more time focusing on his customer than he did when first starting out [19:33] Christian's entrepreneurial motivations outside of making money (even though that's one motivation too) [24:49] Christian's perspective on both failure and success – and why you need to examine the way you define both [30:41] How Christian handles the occasional volatility of owning a business, especially when thinking about supporting a family [36:45] Why Christian wishes he'd had a business mentor when first starting out and how his career could have improved with experienced guidance For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. If you're tired of having your business run you into the ground and want to fall in love with entrepreneurship again, grab my free training, “How to Scale (and Sustain!) Your Online Coaching Business to Six Figures & Beyond (Without Trading all of Your Time for Money and the Constant Fear of Having no Clients!)”

There are wildly successful entrepreneurs who all seem to share the same story: they had a great idea, then they did some things, and then they made a whole bunch of money. But what exactly is that middle piece? What did they actually do that took them from a simple idea to a thriving business? In today's episode, I'm sharing my take on why establishing a brand is the crucial “in-between” piece that so many creators and services providers are missing. If people aren't buying your offers, if you're struggling to post content on a consistent basis, then it's time you get clear on what sets you apart and finally attract an audience that resonates with your message. Listen in now for five tips on how you can start building brand loyalty today! What's in this episode: [00:53] Brand as the missing piece in your business and defining what sets you apart [12:28] Why it's essential to create a visual representation of your brand [14:08] Getting clear on your message and what brand stands for [16:14] Embracing controversy and your unique perspective [19:15] Owning a stance even if it offends people [23:14] Your personal life versus your brand For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. If you're tired of having your business run you into the ground and want to fall in love with entrepreneurship again, grab my free training, “How to Scale (and Sustain!) Your Online Coaching Business to Six Figures & Beyond (Without Trading all of Your Time for Money and the Constant Fear of Having no Clients!)”

Here's a question: Would you find some land, build and furnish an entire building on it, and set up a business and create revenue from that location WITHOUT having the legal rights set up to occupy that space, knowing that at any time, someone could come and rent or buy that space out from under you?  Of course not! That sounds crazy, right? But, you might just be doing that with your intellectual property without even knowing it.  Today's guest, Chandler J, is here to share all the reasons you need to protect your trademark and your business's intellectual property, how to go about making sure your business is protected… and sharing a few horror stories about what could happen if you neglect this portion of setting up your business. This is one episode you can't miss! What's in this episode: [03:57] Some ways that not filing trademarks can expose your business  [05:16] Why a cease and desist isn't the worst thing that can happen in a trademark infringement case (by a long shot) [09:07] Why “not knowing” isn't enough to get you out of trademark legal troubles [15:52] Why it's better and less expensive to be proactive instead of reactive when it comes to trademarking your business [20:56] Chandler's personal horror story of putting off filing her own trademark For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. Get everything you need to build, scale, and pivot your online coaching business in our Six-Figure Business Accelerator (SFBA). Get more information at https://kirstenscreen.com/sfba/.

Are you ready to make more money in 2024? As entrepreneurs, it's essential that we continue to grow and evolve from one year to the next (and not just for the sake of making more money!). I'm talking about being so intentional and strategic with your goals that you're able to earn more with less effort, affording you the financial and time freedom that inspired you to start your business in the first place. In today's episode, I'm sharing the exact actionable steps that my team and I are implementing to make more money and achieve more freedom in 2024. From adjusting your offer suite to finally making your money work for you, this episode is full of valuable insight that'll transform how you do business. Listen in now for your most profitable and abundant year yet! What's in this episode: [05:57] Intentional planning to make more money with less effort in 2024 [09:58] Expanding your offer suite with an emphasis on automation and value [14:09] Aligning what you want to coach on with how you speak about your work [17:50] Confronting money facts and taking action to make your money work for you [21:27] Cleaning house of offers that are financial and energy leaks on your business For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. Get everything you need to build, scale, and pivot your online coaching business in our Six-Figure Business Accelerator (SFBA). Get more information at https://kirstenscreen.com/sfba/.

When you step into your full embodiment as a CEO and coach, you're going to show up in a unique way that is totally you and that can't be imitated. That being said, the more original your messaging, the more people are going to want—and try to—copy you. In today's episode, I'm talking about leading with integrity, embracing the “competition,” and confidently stepping into your power and uniqueness. As a coach, there's going to be overlap with your work and others. If you can learn how to share your expertise and figure out how to be okay with people who try to replicate it, you'll be leading from a place of embodiment and integrity.   What's in this episode: [03:13] Two examples of clients who proved their capabilities above and beyond this past month [06:18] How embodiment informs leadership, and the importance of being a CEO with integrity [10:06] Acknowledging your impact as a coach if/when someone mimics your unique messaging, and coaching yourself through that situation [14:57] How to be confident in your embodiment as a coach and CEO and open to sharing your knowledge with others in your industry without seeing them only as “competition,” and why it feels good to make an impact in sharing what you know with others [20:53] How coaching is about stepping into your power, setting an example, and being fully embodied in what you believe in and showing up no matter what [23:16] Program and mastermind information if you want to work with me For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. Come to the Empow(h)er Mastermind Retreat in Mexico with me April 11-14. Get all the details here. Get everything you need to build, scale, and pivot your online coaching business in our Six-Figure Business Accelerator (SFBA). Get more information at https://kirstenscreen.com/sfba/. 

I had a call with Alex, my ops manager, this week and it inspired me to make some shifts in my business that will lead to long term growth and revenue. I'm willing to put the work and the money in up front to see it pay off for me down the road in the future. If you're still living month to month chasing immediate cash, you have to think bigger, my friends.  In today's episode, I'm sharing why you need to be willing to make those shifts and pivots in your business that will provide you with strategic, long term, and mostly passive income in the future. Short term thinking leads to long lasting burnout and that will spell disaster for your business. Be willing to step back and plan and see the forest, if you will.   What's in this episode: [01:33] Why it's key to not only think about making money now, but also making money in the long term for your business [05:12] A little behind the scenes glimpse of building offers in my business with long-term financial goals in mind [08:13] Multiple revenue streams, and passive income products are key for financial success [16:49] Why you should take immediate action when something feels right, while also understanding that immediate action doesn't equal immediate income [21:50] You have to be willing to shift and pivot in your business and try new things For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. Come to the Empow(h)er Mastermind Retreat in Mexico with me April 11-14. Get all the details here. Get everything you need to build, scale, and pivot your online coaching business in our Six-Figure Business Accelerator (SFBA). Get more information at https://kirstenscreen.com/sfba/.   

Humans are naturally wired to resist change. That's why, when we're in a place that feels safe and comfortable, it can feel incredibly challenging to move (even if it's in our best interest). As someone who has had 18 different addresses in her lifetime, and even lived across the pond, I can attest that this exact concept has applied equally to my experience as an entrepreneur. In today's episode, I'm sharing why it's essential for you to identify your North Star and use it as a guiding light on your own business journey. This strategy is perfect for entrepreneurs who aren't quite satisfied with where they are but need help taking that first crucial step out of their comfort zone. If you're eager to grow and want to find the courage to take action once and for all, then you have to listen in now! What's in this episode: [03:45] 10 things that I've learned from having 18 different addresses in my lifetime [07:49] How your North Star invites positive change and growth in entrepreneurship [13:27] The value of constant innovation and important questions leading into 2024 For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. To learn more about creating a business that feels easy, aligned, and fulfilling, on your terms, checking The.Evolution Mastermind. Get everything you need to build, scale, and pivot your online coaching business in our Six-Figure Business Accelerator (SFBA). Get more information at https://kirstenscreen.com/sfba/. 

As coaches and entrepreneurs, we can often tell ourselves that we're not creative. We're not making art or directing plays. But that doesn't mean we're not creative. Our creativity lies in thought leadership and expertise and it's extremely valuable. The same guidance that you offer your clients is a message that you can also share with the world in the form of a book. Before you get turned off by the thought of finding an agent and a publishing house, I'm talking about self-publishing. It's an industry that has gained so much traction in the past few years and it's one I encourage you to explore as a part of your business. In today's episode, I'm chatting with Jyotsna Ramachandran, an author, book publisher, TEDx speaker, and author success coach. Jyotsna shares how she found herself in the authorship and publishing industry, the difference between traditionally-published and self-published books (and why self-published is better!), and the process of getting on stage to give a TEDx talk.  What's in this episode: [02:37] How Jyotsna accidentally stumbled into authorship and publishing [10:39] Jyotsna shares the difference between the traditional book publishing and self-publishing processes and their impacts on author control and income [19:49] How Jyotsna came up with the idea to do a TED Talk and she shares the process of actually getting on stage to speak [26:56] When you should reach out to a publishing agency about writing a book For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. Connect with Kirsten on Instagram or by visiting her website at kirstenscreen.com.  To learn more about creating a business that feels easy, aligned, and fulfilling, on your terms, check out The.Evolution Mastermind.

It's important to have your ducks in a row as a business owner. Sometimes in the excitement of starting our businesses, we tend to postpone (or skip, gasp!) the legal work that we need to protect ourselves. But it's a step you can't overlook! And I'm just going to say it, the DIY method when it comes to legally binding contracts and NDAs and other forms is not going to cut it. You're an expert in your business, but you don't have to be a legal expert as well because there are people out there to help you. Outsource it so you can focus on what you do best. In today's episode, I'm chatting with Kristin Santamaria and Kelly Bub Smith, the attorneys and BFF duo behind Dotted Lines Co., a legal education service and one-stop-shop for legal document templates. Kristin and Kelly share what it's like working with your best friend, why they transitioned from corporate law to entrepreneurship, and how they help other entrepreneurs with legal needs.  What's in this episode: [03:15] How Kristin and Kelly met, what it's like working with your best friend, and why they made the jump from corporate law to entrepreneurship [18:35] How Kristin and Kelly have been able to navigate working with entrepreneurs who have legal needs but also have a hard time outsourcing [24:05] The legal education services that Kristin and Kelly offer at Dotted Lines Co. [30:48] My Six-Figure Business Accelerator is now open! For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. Connect with Kirsten on Instagram or by visiting her website at kirstenscreen.com.  To learn more about creating a business that feels easy, aligned, and fulfilling, on your terms, check out The.Evolution Mastermind.

There are times to be shouting from the rooftops about your business and doing all the things, and then there are times to be introspective and analytical about your business. You need the space to assess whether or not something is working, whether it's profitable, and whether it brings you joy. If you find yourself getting resentful about certain aspects of your business, it's really okay to make changes. You don't need my permission to do so, but you have it anyway. In today's episode, I'm sharing with you some pivots and decisions I've made in my business in the past few months. You get to go behind the scenes with me as I share why letting go of a program that is working and is profitable is hard. And I'm telling you about a brand new offering that I'm super excited about that I think you will be excited about too. What's in this episode: [02:04] Some pivots taking place in my business the past few months, and why letting go of something that is working, like my program, The Reframe, is hard [19:09] Why I urge you to routinely analyze your business and find the energy leaks [24:38] My new offering that I'm super excited about, the Six-Figure Business Accelerator For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. Connect with Kirsten on Instagram or by visiting her website at kirstenscreen.com.  To learn more about creating a business that feels easy, aligned, and fulfilling, on your terms, checking The.Evolution Mastermind.

If you've never joined a mastermind, you are missing a big opportunity to grow your business in leaps and bounds. Working with a business mentor or coach can really help you see where you are stuck in your business and what you need to change. Yes, we all want to make money as business owners, but we also want the freedom to pursue our passions. It's a balance that isn't always easy to find, but you can absolutely do it with the right mindset. In today's episode, I'm chatting with Kylee Van Horn, the founder and owner of a sports nutrition business. Kylee and I discuss why having a profitable business isn't enough to make you happy, why she decided to join my mastermind and how it helped her, and why your online messaging needs to be authentic.  What's in this episode: [06:15] How Kylee and I met, and how we both had businesses that were profitable but also felt like they were crushing us [12:25] Why Kylee decided to join my mastermind, even though she was already making good money [16:44] The steps Kylee put in place while working with me to shift her business away from one-on-one coaching as a sole income source and reclaim her free time [19:06] Why you should keep experimenting in your business to find what works for you, plus why visibility matters in the online space [25:15] Why your messaging matters when it comes to social media, and why you should just be you [30:34] The hardest thing Kylee has experienced in trying to get more of her time back from her business For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. Connect with Kirsten on Instagram or by visiting her website at kirstenscreen.com.  To learn more about creating a business that feels easy, aligned, and fulfilling, on your terms, checking The.Evolution Mastermind.

As women, we often are the caretakers of everyone else's needs and desires. We get stuck in a box, only being able to do certain things or follow certain paths. But as CEOs, we've got to change that mindset. We've got to break out of the box and chase after our dreams.  In today's episode, I'm chatting with Kristine Schwartz, an offer coach for women entrepreneurs. Kristine shares about how women are breaking out of the box in life and business, what a superpower offer is, and why understanding your clients' pain points are essential in creating offers. What's in this episode: [02:08] Kristine shares a bit about her background and how she helps people build their dreams on the internet [08:41] The concept of expansion and how women are breaking out of the box in a revolutionary way [12:01] What a superpower offer is, and why understanding your client's struggles and journey is key in business [23:22] Why it's so important to create space for innovation and fun in your business [26:45] Kristine shares the biggest surprise in becoming an entrepreneur after working in the corporate world For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. Connect with Kirsten on Instagram or by visiting her website at kirstenscreen.com.  To learn more about creating a business that feels easy, aligned, and fulfilling, on your terms, checking The.Evolution Mastermind.

As a CEO, your business is more than just a hobby. It's your livelihood. It's time to make decisions with your CEO hat on and get more eyes on your business in order to get into the right rooms and grow.  In today's episode, I'm chatting with Brandy Mabra, a CEO coach for private practice owners. Brandy shares why you have to embrace the CEO mindset, how to get visibility for your business, and the criteria she uses to evaluate opportunities for more exposure for her business.  What's in this episode: [02:50] Shifting your mindset from pursuing a passion to operating as a CEO and making important business decisions [05:41] Brandy shares her unique business journey, the bumps she faced along the way, and how she stayed motivated to become the CEO she is today [13:35] How to get visibility for your business and get into the right rooms, even if you're an introvert, plus the importance of having a business mentor  [23:56] The criteria Brandy uses for visibility opportunities and more exposure for her business For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. Connect with Kirsten on Instagram or by visiting her website at kirstenscreen.com.  To learn more about creating a business that feels easy, aligned, and fulfilling, on your terms, checking The.Evolution Mastermind.

You all know I call it like it is and I'm calling out something really icky in the coaching world these days. It's the message that focusing on making money in your business is “gross” and that you should be more focused on spirituality - coming from coaches who have gotten to where they are BY MAKING MONEY. As you can tell, I'm pretty fired up about this.  In today's episode, I'm sharing why you do need to talk about money in your personal life and in business. You have to get comfortable with money and become educated about it. Money is a tool that will help you achieve your goals. It's okay to talk about it. That's why you started your business in the first place.  What's in this episode: [03:21] The biggest ick I've seen lately around the coaching world and their messaging on money [11:32] We have to embrace making money, talking about making money, and knowing that we started a business to make money [20:42] How confronting my own money hangups led to money neutrality for me personally and professionally [26:51] Before we can become comfortable with money, we need to be educated about money and that's why I've created a program on this topic For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. Connect with Kirsten on Instagram or by visiting her website at kirstenscreen.com.  To learn more about creating a business that feels easy, aligned, and fulfilling, on your terms, checking The.Evolution Mastermind.

I had a call with Alex, my ops manager, this week and it inspired me to make some shifts in my business that will lead to long term growth and revenue. I'm willing to put the work and the money in up front to see it pay off for me down the road in the future. If you're still living month to month chasing immediate cash, you have to think bigger, my friends.  In today's episode, I'm sharing why you need to be willing to make those shifts and pivots in your business that will provide you with strategic, long term, and mostly passive income in the future. Short term thinking leads to long lasting burnout and that will spell disaster for your business. Be willing to step back and plan and see the forest, if you will.   What's in this episode: [01:33] Why it's key to not only think about making money now, but also making money in the long term for your business [05:12] A little behind the scenes glimpse of building offers in my business with long-term financial goals in mind [08:13] Multiple revenue streams, and passive income products are key for financial success [16:49] Why you should take immediate action when something feels right, while also understanding that immediate action doesn't equal immediate income [21:50] You have to be willing to shift and pivot in your business and try new things For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. Connect with Kirsten on Instagram or by visiting her website at kirstenscreen.com.  To learn more about creating a business that feels easy, aligned, and fulfilling, on your terms, checking The.Evolution Mastermind.

I attended a mastermind recently that impressed upon me the importance of a healthy money mindset. If you're in business, your goal is to make money, right? But will making that money change you? Are you afraid of what more money would mean? These are questions that you need to ask yourself.  In today's episode, I'm sharing why it's so important to build a business that is grounded in your values, regardless of the money you make. Read that again. If your core values are not cemented into your brain and your heart, it doesn't matter what kind of money you make. Get clear on who you are first and then focus on making money.  What's in this episode: [04:03] As business owners, it's easy to get lost in the pursuit of making money and get off track when that's our only focus [07:45] Switch your perspective from “How much money do I want to make?” to “How do I want to feel?” [10:44] When you make a lot of money, there are a lot of intangibles you have to contend with and that scares people [15:51] You have to build a business that is based on your core values, and why they shouldn't shift when you start making money [20:42] The definition of “rich” is vastly varied and you have to decide what it means to you [25:24] Being grounded in who you are is the first step you have to take in order to be ready to make money For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. Connect with Kirsten on Instagram or by visiting her website at kirstenscreen.com.  To learn more about creating a business that feels easy, aligned, and fulfilling, on your terms, checking The.Evolution Mastermind.

I'm always blown away by young people who have tremendous self-confidence and aren't afraid to go after what they want in business. It helps to have supportive mentors along the way to guide you, but you also have to have the chutzpah to pull it off. In today's episode, I'm chatting with Aislinn McKenna, an intuitive business coach and former wedding photographer, who started her business when she was only 16 years old. Aislinn shares how she attracted the right clientele, how she focused her pricing on the value that she brings to the table, and what it means to be an intuitive business coach. What's in this episode: [04:41] I'm so impressed by Aislinn's self-confidence and how she started her wedding photography business while she was still in high school(!) [16:08] How Aislinn made the jump to photographing luxury weddings by intuitively attracting the right clientele and focusing her pricing on value [28:57] Aislinn shares what it means to be an intuitive business coach [33:12] After 14 years, Aislinn shares the biggest surprise of business ownership, and why she decided to hang up the photography part of her business [42:03] Aislinn's advice for women who are struggling in their business right now For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. Connect with Kirsten on Instagram or by visiting her website at kirstenscreen.com.  To learn more about creating a business that feels easy, aligned, and fulfilling, on your terms, checking The.Evolution Mastermind.

So many business owners focus on the wrong thing when it comes to social media. It's truly not about how many followers you have, it's about showing up as your authentic self for your audience.  In todays' episode, I'm chatting with Elisabeth Scott, a runner and running coach who has grown her audience tremendously over the past few years. Elisabeth shares why you should focus on providing the best, most impactful information you can with your followers, why you shouldn't be afraid to repeat yourself, and how to keep your online presence separate from your personal life. What's in this episode: [03:16] Elisabeth shares how her business came from a desire to get healthy and why she felt compelled to start her running Instagram account during the pandemic [07:58] Why starting with your passion, instead of a desire to make money, is the best way to resonate with others in your business [11:00] How Elisabeth's Instagram account has grown tremendously over the past few years by focusing on providing the best information possible [17:45] Why you shouldn't be afraid to repeat your core messaging [24:44] Why your business will crumble if you don't have true authenticity and believe in what you do [30:43] Why you shouldn't worry about reaching social media following milestones [35:05] Why your free content should be your best content in terms of cementing your authority For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. Connect with Kirsten on Instagram or by visiting her website at kirstenscreen.com.  To learn more about creating a business that feels easy, aligned, and fulfilling, on your terms, checking The.Evolution Mastermind.

It's probably not a surprise to anyone who listens to this podcast, but not everyone understands the entrepreneur life. Gasp! They don't realize that it's a much freer, but also nonlinear path to achieving your dreams, especially if you have faith in yourself and a big dose of manifestor energy. In today's episode, I'm chatting with Lauren Sharpe, a registered dietitian and business coach with whom I have a lot in common, even though I'm 20 years older. Lauren shares her nontraditional path to becoming an entrepreneur, the valuable support she received from her parents who modeled a healthy work/life balance during her childhood, and how coming from a place of lack gave her the drive to succeed no matter what.  What's in this episode: [01:49] Lauren and I bond on our connections to Florida and also our nonlinear paths to becoming registered dietitians [07:32] The advantage of having people in your life who understand what being an entrepreneur entails and how it vastly differs from a traditional 9 to 5 [11:31] How coming from a place of lack and necessity sparks your entrepreneurial drive [12:46] Why having trust in yourself is more important than having “proof” of a certain business outcome [13:43] The freedom that being an entrepreneur can provide in terms of work/life balance and how modeling that for future generations is beneficial [16:56] How Lauren started her entrepreneur journey as a dietitian but also fell in love with business coaching [19:36] The power of manifestor energy and being certain of what you want to do in business For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. Connect with Kirsten on Instagram or by visiting her website at kirstenscreen.com.  To learn more about creating a business that feels easy, aligned, and fulfilling, on your terms, checking The.Evolution Mastermind.

Intuition. Feminine Energy. Spirituality. These are not usually the first words you think of when you think of being a business owner—and that needs to change. To build a business that is yours (and not a copy of someone else's), to do the thing you are meant to do (yes, we all have something we're meant to do) … You have to get clear on your soul expression. In today's episode, I'm talking with Emma Tynan, spiritual leader and coach and someone who I deeply respect and connect with, and she's sharing the importance of knowing who you are at your core and getting to the heart of your soul's work, and how those things can help you build the business you truly want and are meant to have.  What's in this episode: [04:06] How Emma and I bonded as business owners who are also parents doing parent things, and the importance of building your business sustainably when you have a family [10:04] Emma's work as a spiritual leader teaching people how to understand their energetics, and how your business is an extension of who you are at your core [18:45] How emulating others doesn't allow you to discover your definition of success, and why it's difficult to answer the call of your own soul expression [24:30] Why people struggle with trusting in something when they don't have “proof” [29:39] Why Emma (and me, too) is leading women to build more wealth in a feminine and intuitive way (f*ck that masculine energy all the time) For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. Connect with Kirsten on Instagram or by visiting her website at kirstenscreen.com.  To learn more about creating a business that feels easy, aligned, and fulfilling, on your terms, checking The.Evolution Mastermind.

This is a big day, you guys. I talk about my husband, Christian, on the podcast a lot, and today he is here with me, and we're talking about potentially the most contentious relationship topic: money. As many of you know, we are both entrepreneurs, both together and separately, and yet we have very different approaches towards money—which is why we have put in the work to find a middle ground that benefits us and our family. In this episode, we're talking about how our upbringings influenced our relationship to money and risk-taking, how we've learned to work together over the years (hint: honesty, trust, and communication), and why we both see intentional risk-taking as an investment in yourself. And we're giving a little G-rated sneak peek into our relationship. What's in this episode: [05:52] How different Christian's upbringing was from mine when it came to money, jobs, and stability [13:37] How our childhoods and parents influenced our career trajectories as adults, and how we've found a middle ground as business (and life) partners [20:04] Why calculated risk-taking is important, and how to view it as a big picture investment that benefits your personal and professional life [25:44] The importance of trust in a marriage when it comes to financial and entrepreneurial decisions, and what Christian thought when I decided to go all in on my coaching business [32:38] Christian's favorite and least favorite things about my personality, and my favorite and least favorite things about his [36:38] My upcoming offerings  For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. Connect with Kirsten on Instagram or by visiting her website at kirstenscreen.com.  To learn more about creating a business that feels easy, aligned, and fulfilling, on your terms, checking The.Evolution Mastermind.

I didn't want to record this podcast today. I am tired, I didn't sleep well, and I've already had way too many annoyances happen in my business. In short, I have absolutely no motivation to do this. But I'm here showing up, recording for you today, because sometimes things suck and we have to get shit done anyway. This episode isn't a call for you to hustle your way out of a slump. No, it's the opposite. This is an encouragement for you, that for every single one of us as entrepreneurs, no matter how much money we make, no matter how much help we get, we're still going to have shitty days.  And getting through those days where we have no energy and no motivation is about giving ourselves grace, taking a break, and then still finding a way to finish what we need to get done. What's in this episode: [00:54] The disastrous morning I had before recording this episode [05:57] Why making more money is great… but it doesn't change the fact that life is just life sometimes [09:42] Why we can't use other's social media highlight reels to set goals for our life and business [12:42] Why you have to figure out why your motivation is waning: is it because you're actually not passionate anymore or are you just tired from life? [15:34] How I unintentionally put myself in a situation that sapped my motivation [23:09] Why we're always going to have to navigate those days where we have no motivation, no matter where we are in our business [25:05] How to take a short break, regroup, and then show up and get shit done in your business anyway [28:11] My current and upcoming offerings For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. Connect with Kirsten on Instagram or by visiting her website at kirstenscreen.com.  To learn more about creating a business that feels easy, aligned, and fulfilling, on your terms, checking The.Evolution Mastermind.

Being an entrepreneur means constant pivoting. Ups and downs. Lack of stability. And even though most of us were raised to do life in a certain way, in a certain order, and following certain rules … Entrepreneurship doesn't work that way. In today's episode, I'm chatting with Olivia Glosser, who is a dear friend, more or less my mini-me, and also a badass business coach. She's sharing how she started her business when she was in college, why she approaches everything from a place of passion, and the importance of following your intuition. Our paths are quite similar, and we want you to know that trusting yourself and having the confidence to shift in your business toward greater alignment and passion will be the best decision you ever make. What's in this episode: [02:42] How Olivia and I met and how we each felt in the mastermind we were in together [08:32] Olivia's story of how she started her business as a fitness coach and then a business coach, and how she followed her passion even when others doubted her path [14:54] How Olivia moves within her business from a place of passion, why she's okay with having multiple passions, and following your intuition instead of the “rules” [22:35] Creating your own path as an entrepreneur, having the self-trust and confidence to pivot, and how alignment in your business often means that money comes easier (and it means less burn out) For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. Connect with Kirsten on Instagram or by visiting her website at kirstenscreen.com.  To learn more about creating a business that feels easy, aligned, and fulfilling, on your terms, checking The.Evolution Mastermind.

When you step into your full embodiment as a CEO and coach, you're going to show up in a unique way that is totally you and that can't be imitated. That being said, the more original your messaging, the more people are going to want—and try to—copy you. In today's episode, I'm talking about leading with integrity, embracing the “competition,” and confidently stepping into your power and uniqueness. As a coach, there's going to be overlap with your work and others. If you can learn how to share your expertise and figure out how to be okay with people who try to replicate it, you'll be leading from a place of embodiment and integrity. What's in this episode: [03:13] Two examples of clients who proved their capabilities above and beyond this past month [06:18] How embodiment informs leadership, and the importance of being a CEO with integrity [10:06] Acknowledging your impact as a coach if/when someone mimics your unique messaging, and coaching yourself through that situation [14:57] How to be confident in your embodiment as a coach and CEO and open to sharing your knowledge with others in your industry without seeing them only as “competition,” and why it feels good to make an impact in sharing what you know with others [20:53] How coaching is about stepping into your power, setting an example, and being fully embodied in what you believe in and showing up no matter what [23:16] Program and mastermind information if you want to work with me For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. Connect with Kirsten on Instagram or by visiting her website at kirstenscreen.com.  If you're ever had a bad coaching experience that didn't feel aligned, don't beat yourself up. We've all been there (yes, even me). A bad coaching experience can help you know what you do want from a coach, and how you want to show up as a coach yourself. To learn more about creating a business that feels easy, aligned, and fulfilling, on your terms, checking The.Evolution Mastermind. Kirsten is hiring a part-time RD in 2023! To inquire, send your resume or any questions to hello@screennutrition.com.

If you're ever had a bad coaching experience that didn't feel aligned, don't beat yourself up. We've all been there (yes, even me). A bad coaching experience can help you know what you do want from a coach, and how you want to show up as a coach yourself. In today's episode, I'm chatting with Chrissy Williams, who is an RD that works with her clients from a functional health lens. She's sharing how a bad coaching experience informed what she wanted for her own coaching business, why you should never let fear drive your decisions, and why a good coach will empower their clients to put in the work from a place that aligns with who they are as a person. What's in this episode: [02:02] How Chrissy's personal functional healing journey led her to combine her RD experience with functional health to become a coach for women of all ages [05:39] Chrissy's first coaching experience (which was not great), and why nothing you do should ever be based in fear or shaming your clients [11:11] How Chrissy took this bad coaching experience and how she has changed as a coach as a result of that experience [15:13] The importance of making sure your coaching business and style fit with your life – not the other way around – and why a good coach tailors their approach to fit their clients' needs and empowers them to put in the work [22:26] How coaching has affected Chrissy's growth as a person, and how being coachable helps you be open to that personal growth [27:16] Chrissy's experience working with me as a coach, and why I help my clients dig deep to feel what they need to feel and get to the root of the problem For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. Connect with Kirsten on Instagram or by visiting her website at kirstenscreen.com.  To learn more about creating a business that feels easy, aligned, and fulfilling, on your terms, checking The.Evolution Mastermind. Kirsten is hiring a part-time RD in 2023! To inquire, send your resume or any questions to hello@screennutrition.com.

Do you ever feel like you shouldn't let people see the real you on social media? That it isn't “professional” to curse, to be vulnerable, to state your opinions unapologetically? Don't get sucked into these outdated notions. It is important now more than ever to show up as your true self in your business. In today's episode, I'm talking about why you have to ditch being the perfect “golden child” you were conditioned to be and start getting real. I'm sharing how I overcame that mentality and learned to be vulnerable and create meaningful connections with my clients, and how you need to do the same to find success and alignment in your business. What's in this episode: [02:41] How I grew up as the “golden child” and how that need for external validation has manifested into missing out on connections with others [09:07] Why trying to do everything right instead of trying to form connections will backfire in your coaching business [13:27] How my most successful relationships have happened because I let my guard down and we connected with vulnerability, and how you can (and should) do the same [20:39] Why it is important to show up in your business as your unapologetic self and why your clients will be interested in opening up to you when you share more openly with them [24:02] Why connecting instead of achieving (don't get me wrong, achieving is great) is what will get you clients that keep coming back For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/blog/. Connect with Kirsten on Instagram or by visiting her website at kirstenscreen.com.  To learn more about creating a business that feels easy, aligned, and fulfilling, on your terms, checking The.Evolution Mastermind. Kirsten is hiring a part-time RD in 2023! To inquire, send your resume or any questions to hello@screennutrition.com.

Blending in seems easy. Staying quiet seems easy. But where is that approach to your business getting you? If you have frustrations about your business growth and direction, then it's because you're actually making things harder for yourself by not speaking up and being unapologetically yourself. In today's episode, I'm ranting (because this topic gets me so fired up) about the dangers of staying quiet in your business, how to overcome fear and use your voice, and three pieces of advice that elevated my business in 2022.   Stay tuned for the intentional growth to come! What's in this episode: [03:36] How the money I made in 2022 is not the real win—the real win is that I decided to use my voice and be unapologetically myself instead of trying to “fit in” [09:16] How I regularly see people are not using their voices, and the importance of being authentically and uniquely you [12:29] Why you have to stand out from the crowd instead of blending in to get the clients you want and to be more aligned in your work [15:17] How making waves shows who you are at your core, and why you shouldn't worry about appealing to everyone [16:19] Ditching fear over calling yourself a business, being comfortable stating that you have a skill that dictates competitive compensation, and questions to ask yourself to move out of fear [20:37] Upcoming programs to help you get clear and aligned in your business For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/2023/01/24/podcast-s2-ep-2-stop-being-quiet-and-start-getting-loud-about-your-business/ Connect with Kirsten on Instagram or by visiting her website at kirstenscreen.com.  To learn more about creating a business that feels easy, aligned, and fulfilling, on your terms, checking The.Evolution Mastermind. Kirsten is hiring a part-time RD in 2023! To inquire, send your resume or any questions to hello@screennutrition.com.

It's a new year and a new season of The Embodied CEO podcast! If you tuned in to the Season 1 finale, you know that Brooke is no longer with me. She and I created this podcast out of a mutual need to talk about frustrations and to get our voices into the world, and I'm so grateful for that.  But after all that growth in Season 1, we're going to shift into a different kind of message. In today's episode, I'm chatting about my intentions for season two of the podcast, as well as my intentions for my business this year. I want to be intentional (there's that word again) about the topics that I share, the guests that I bring on, and the tangible information that I share to help you on your business journey. Stay tuned for the intentional growth to come! What's in this episode: [00:53] Reflecting on season one of the podcast—how Brooke and I created it out of frustration and the value that I hope it brought to our listeners [09:32] Why I want to approach season two with more intention [12:56] How I plan to share real, tangible stories from my business to help you on your journey [15:03] My business intentions for 2023 [24:18] A sneak peak into the masterclasses and courses I'm offering in January For full show notes, resources, links and to download the transcript, head to: https://kirstenscreen.com/2023/01/10/podcast-s2-ep-1-reflection-intention/ Connect with Kirsten on Instagram or by visiting her website at kirstenscreen.com.  To learn more about creating a business that feels easy, aligned, and fulfilling, on your terms, checking The.Evolution Mastermind. Kirsten is hiring a part-time RD in 2023! To inquire, send your resume or any questions to hello@screennutrition.com.