Podcasts about entrepreneurial journey

In this episode of Strap On Your Boots, I reflect on how startup culture shaped my view of entrepreneurship and why I recently found myself questioning one of my own assumptions. After learning about entrepreneurs who buy existing businesses instead of building companies from scratch, I began wondering whether we've become too attached to a single version of what entrepreneurship is supposed to look like. I share lessons from my own journey building startups and explore why sustainability, execution, and long-term value creation may deserve just as much attention as innovation and growth.

Matt Watson sits down with Beth Epperson, founder and CEO of Legacy Purpose, here in the Kansas City area. Beth came up through marketing and branding, including the brand launch for Hyvee Arena, before deciding to build something of her own.Her company is built around two products. Aligned Legacy measures how people think in real time and helps teams see how aware, connected, and aligned they actually are. HICMIT, or Wisdom Illuminated, keeps a company's knowledge governed and accurate so nothing walks out the door when an employee leaves.Beth and Matt get into the messy reality of being a founder. She self-funded the whole thing, learned to code her own prototype, and pitched for over a year through a pile of rejections. She also walked away from a paid pilot because the people on the other side were not aligned on ethics and accountability.Matt shares why he thinks Beth represents a new kind of founder. Sales first, build second, now that AI can help build the thing. They also dig into validating an idea, the pull you want to feel from customers, and why getting your first case studies is the hardest part.If you have ever tried to get a product to market on your own, this one is for you.⏱️ Episode Breakdown00:38 Introduction to Legacy Purpose and Beth Epperson03:37 Beth's Entrepreneurial Journey and Corporate Experiences06:37 The Birth of Legacy Purpose and Its Mission09:52 Understanding Emotions and Accountability in the Workplace12:35 The Development of Innovative Tools for Corporate Growth15:38 Challenges in Building and Marketing the Software18:28 The Importance of Case Studies and Market Validation21:37 Future Aspirations and Closing ThoughtsLinks & ResourcesConnect with Beth Epperson on LinkedInLegacy Purpose Website - https://legacypurposed.com/Email - mailto:Beth@legacypurpose.comWhat Smart CTOs Are Doing Differently With Offshore Teams in 2025Subscribe to the Global Talent SprintFull Scale – Build your dev team quickly and affordablyIf you're trying to get your team out of the basement and into real product ownership, this episode is your playbook. Stop being a ticket factory. Build teams that think, create, and lead.Follow the show, rate it, and send this to someone who's still trying to do “real Scrum.” They need it more than you do.

What does it actually look like to not become a statistic? Dr. Xochilt Alamillo — Chicana therapist, PhD, business coach, podcast host, and retreat creator — is the living proof. She grew up in Compton, moved to Colorado as a teenager and experienced full-on culture shock, fell into the wrong crowd, and ended up with a criminal record by 20. Fast forward through community college, side hustles, three kids, and a whole lot of tunnel vision: she became the Latina therapist she couldn't find when she needed one most. In this episode, Dr. Xochilt and Jannese get into ALL of it — bicultural stress, emotional neglect in Latino families, what healing actually looks like (spoiler: it's not the cute Instagram version), survivor guilt as a first-gen cycle breaker, and how she built multiple income streams as a therapist while everyone in her field was taking a so-called vow of poverty.WE GET INTO: 00:00 – Welcome and Intro: Meet Dr. Xochilt Alamillo02:02 – Growing Up in Compton: Not Knowing What You Don't Know04:22 – Culture Shock, the Wrong Crowd, and a Criminal Record08:25 – Becoming the Latina Therapist She Couldn't Find10:24 – First-Gen Resilience and Why It Can Also Hurt You11:00 – The Biggest Mental Health Struggles Latinas Carry in Silence12:31 – When "Being Strong" Becomes Self-Abandonment14:05 – Bicultural Stress: Not Latino Enough, Not American Enough19:52 – Emotional Neglect: The Harm We Normalize in Latino Families24:53 – What Healing Actually Looks Like (It's a Process, Not a Glow-Up)29:04 – Survivor Guilt and the Weight of Being the Enlightened One34:37 – Navigating Family Expectations vs. Your Ideal Life36:45 – Why Finding Your People Is Non-Negotiable37:45 – Debunking Therapy Stigma in the Latino Community43:32 – Dr. Xochilt's Entrepreneurial Journey as a Therapist47:46 – Hosting Latina-Only Healing Retreats (Including One in Oaxaca!)51:22 – The First Step Out of Survival ModeKEY TAKEWAYS:Being rejected by both your culture and mainstream America has serious mental health consequences, and you didn't make it up.Anxiety in Latinas isn't just personal worry. It's your whole family's future sitting on your chest, and the weight is not yours alone to carry.Emotional neglect is one of the most normalized (and damaging) patterns in Latino households. Naming it isn't talking trash on your cultura but the first step to changing it.Healing is not a cute Instagram journey. It hurts. But the goal isn't a pain-free life, it's being equipped to handle whatever comes your way.Survivor guilt is real when you're the first to "make it out." Surrounding yourself with people who get it is how you stay grounded.Therapy doesn't have to look like a couch and a notepad. It's a conversation with someone who has no skin in the game.When therapy isn't accessible, lean into what your cultura already does well: cafecito with amigas, curanderismo, time outside — do more of it with intention.Therapists: you do not have to take a vow of poverty. Retreats, groups, trainings, and coaching are all legitimate income streams.Finding your people — online or off — is one of the most radical acts of self-preservation a first-gen woman can make.CONNECT WITH DR. XOCHILTWebsiteInstagram Podcast: The Chicana Therapist Podcast (all major platforms)TAKE THE NEXT STEP:Yo Quiero Dinero Private MembershipRead my book, Financially Lit!Leave me a voicemailThis episode of Yo Quiero Dinero was produced by Heart Centered Podcasting. Hosted on Acast. See acast.com/privacy for more information.

Join us for a deep dive into the entrepreneurial journey of real estate veteran Derek Jarr, who shares his experiences from starting out in 1996 to building a successful career across multiple real estate sectors. In this episode, Jarr discusses his early days of "hustle" following college, including his entry into fix-and-flips and pre-foreclosures in Phoenix. He offers unique insights into how he successfully navigated the 2008 financial crisis and describes his current work as CEO of Stay Frank, a company specializing in innovative home equity investments and sale-leasebacks. Beyond real estate tactics, Jarr provides profound advice on business philosophy, the importance of building relationships as a "superpower," and his optimistic outlook on using AI to exponentially increase productivity.

This is a free preview of a paid episode. To hear more, visit realvitality.substack.comRachael Kramer returns with her husband Tom to share their experiences becoming entrepreneurs as well as practical, real-world strategies behind launching a business and building values-aligned income streams.They discuss how their work supports individuals in taking greater ownership of both health and finances while moving beyond fear-based conditionin…

Send us Fan MailSend us Fan MailIn this enlightening episode of Living the Dream with Curveball, we sit down with Alexis Sikorsky, an accomplished author and strategic advisor who has successfully navigated the complex world of scaling and exiting businesses. With a rich entrepreneurial background that began in his teenage years, Alexis shares his journey from founding a banking software company in Switzerland to achieving a nine-figure exit with private equity.Listeners will gain valuable insights as Alexis discusses the common pitfalls founders face when preparing for an exit, emphasizing the importance of understanding the private equity landscape and the misconceptions that often cloud a founder's judgment. He reflects on his own experiences and the lessons learned during his transition from operator to advisor, revealing the critical steps entrepreneurs should take to position themselves for success.Throughout the conversation, Alexis introduces his APEX methodology, designed to help business owners assess their companies effectively and plan for growth. He highlights the significance of recognizing when a founder is stuck in operator mode and offers practical advice on how to shift towards a more strategic CEO mindset.As Alexis prepares to release his second book, he shares his vision for helping others navigate the complexities of entrepreneurship and exit strategies. This episode is a must-listen for founders and entrepreneurs seeking to build wealth and freedom while avoiding common mistakes.What You'll Learn in This Episode:- The journey from entrepreneur to strategic advisor- Key misconceptions about private equity and exit strategies- The APEX methodology for assessing business growth- Signs that indicate a founder is stuck in operator mode- The psychological impact of exiting a business and preparing for the next chapterFor more information on Alexis Sikorsky and his work, connect with him on LinkedIn and check out his books available on Amazon.Support the show

Check out BeerBiceps SkillHouse Courses Here - https://app.beerbiceps.com/l/0f28243b97For all BeerBiceps vlog content Watch Life Of BeerBiceps - https://www.youtube.com/@LifeOfBeerBicepsCheck out my Mind Performance app: Level SuperMindLink:- https://app.level.game/?c=zSbmYnShare your guest suggestions hereMail - connect@beerbiceps.comLink - https://forms.gle/aoMHY9EE3Cg3Tqdx9Join the Level Community Here:https://linktr.ee/levelsupermindcommunityFollow BeerBiceps SkillHouse's Social Media Handles:YouTube: https://www.youtube.com/@BeerBicepsSkillHouseInstagram: https://www.instagram.com/beerbiceps_skillhouseWebsite : https://beerbicepsskillhouse.inFor any other queries EMAIL: support@beerbicepsskillhouse.comIn case of any payment-related issues, kindly write to support@tagmango.comFollow Basesh Gala's Social Media Handles:-Instagram: https://www.instagram.com/baseshgala/YouTube: https://www.youtube.com/@UCw_uHD-IPN7hmRiGaceM9Ow LinkedIn: https://www.linkedin.com/in/baseshgala/Website: http://www.baseshgala.com/In this special episode of The Ranveer Show, we are joined by Basesh Gala, a powerhouse of knowledge. As an angel investor, Basesh Gala shares a "mini-MBA" worth of insights on upgrading your life, career, and business skills. This episode is a deep dive into the fusion of modern business strategies with ancient Indian wisdom.This episode covers the Krishna Framework for success (Knowledge, Relationship, Investment, Spirituality, Habits, saying No, and Active Pulse) and the SPARK strategy (Systems, Product, Agility, Reach, and Knowledge) to create value in any business. Basesh Gala breaks down 9 high-growth industries for the future - from Agriculture and Caregiving to Digital Creation and God-related businesses.We dive into iconic case studies like the Tata Group's legacy, the Ambani family's spiritual energy, and the rise of the Birla Group. Basesh also shares bold predictions about the future of TCS in the age of AI and the potential downfall of companies that ignore business fundamentals.This podcast is a valuable resource for anyone interested in the Entrepreneurial Journey, Financial Literacy, Cash Flow Management, Personal Growth, and the role of Spirituality (EQ & SQ) in long-term success.

Scott Duffy's entrepreneurial journey is proof that success rarely follows a predictable roadmap. In this episode of Inventive Journey with Devin Miller, Scott shares an incredible story that spans hot dog stands, catastrophic setbacks, Tony Robbins, Silicon Valley startups, internet media companies, and the rise of artificial intelligence.Scott's story starts in Los Angeles where his father intentionally pushed him toward responsibility early in life. Working at hot dog stands and catering events taught him customer service, accountability, and work ethic before most teenagers even understand what taxes are. Eventually he found himself selling quiche at a food cart in Century City, which may be one of the least glamorous but most educational entrepreneurial beginnings imaginable.After graduating high school, Scott attended the University of San Diego where a simple piece of networking advice changed everything. He built relationships with the university's career counseling department early and that eventually opened the door to AAA Student Painters. There, Scott learned real entrepreneurial skills including hiring, operations, billing, customer service, inventory management, and leadership.Then came a life-changing tragedy.During a trip to Mexico in college, Scott was involved in a devastating car accident that left him with brain hemorrhages and forced him to leave school temporarily. Recovery became one of the hardest periods of his life. Unable to comfortably read or watch television, Scott spent his days listening to motivational audio programs from icons like Jim Rohn, Zig Ziglar, Brian Tracy, and Tony Robbins.That unexpected detour eventually led him to apply for an internship with Tony Robbins. Instead of an internship, he was offered a job.Working alongside Tony Robbins during the early growth years of the company transformed Scott's perspective on mindset, communication, sales psychology, and business development. One of the most valuable lessons he learned involved understanding customer psychology through deeper questioning. Scott explains why simply asking customers what they want is not enough and how businesses must understand how customers define value personally.The episode also dives into Scott's entrance into Silicon Valley during the earliest days of the commercial internet. At a time when most people barely understood what the internet even was, Scott recognized massive opportunity emerging in the Bay Area.With almost no money, he couch surfed throughout San Francisco trying to break into tech startups. Eventually he ran out of cash entirely and found himself sleeping in his car outside Oracle headquarters during a rainstorm while deciding whether to give up or keep pushing forward.Then came the legendary pizza-resume strategy.Scott used his last few dollars to buy discounted leftover pizzas, stuffed his resume underneath the cheese, and delivered them to startup offices. The unconventional approach worked because it stood out in a world already crowded with generic resumes and predictable networking tactics.That creative gamble helped launch Scott into internet startups that later became major media brands including CBSsports.com and other high-growth digital companies during the dot-com era.The conversation then shifts toward artificial intelligence and why Scott believes AI mirrors the early internet revolution. Having entered AI years before mainstream adoption accelerated, Scott now works with organizations around the world helping them become AI fluent and avoid falling behind technologically.One of the most powerful themes throughout the interview is focus.Scott shares his “hammers and nails” analogy to explain why entrepreneurs fail when they spread themselves too thin.To chat about this one-on-one, grab a free consult at strategymeeting.com

Key Topics Covered: 1. Defining True Wealth Wealth is about creating predictable income and financial security. The goal is freedom, experiences, and a low-stress lifestyle. 2. From Corporate Career to Property Entrepreneur Transitioning from employment to financial independence through property. Recognising when a traditional career path no longer aligns with personal goals. 3. The Impact of Rich Dad Poor Dad How financial education can change perspectives on wealth building. The importance of developing an investor mindset. 4. Learning Through Failure Early mistakes in serviced accommodation created valuable lessons. Setbacks can become turning points for future success. 5. The Demand-Led Investment Approach Find the demand before choosing the property. Reverse-engineering investments around proven market needs. 6. Understanding Serviced Accommodation The opportunities and risks of short-term rental strategies. Why demand is critical for long-term profitability. 7. Building Multiple Income Streams Combining trading, investment, and coaching businesses. Creating diversified sources of recurring income. 8. Wealth, Family, and Lifestyle Using wealth as a tool to create time, experiences, and flexibility. Balancing financial success with family, health, and personal fulfilment. Actionable Takeaways Focus on building assets that generate predictable, recurring income rather than chasing quick wins. Identify genuine market demand before investing in a property or launching a new venture. Treat mistakes as learning opportunities and use them to improve future decision-making. Invest in your financial education to develop a stronger wealth-building mindset. Build multiple income streams to reduce risk and increase financial resilience. Align your wealth-building activities with your personal values, family goals, and desired lifestyle. Review your current investments and ask whether they are driven by demand or by assumptions. Prioritise long-term consistency over short-term excitement when creating wealth. Resources & Next Steps WealthBuilders Membership: Free access to guides, webinars, and community Download our FREE Pensions and Inheritance Tax Guide Devenir Plus - Become more in every area of your life Connect with Us: Listen on Spotify, Apple Podcasts, YouTube, and all major platforms. Next Steps On Your WealthBuilding Journey:   Join the WealthBuilders Facebook Community Schedule a 1:1 call with one of our team Become a member of WealthBuilders If you have been enjoying listening to WealthTalk - Please Leave Us A Review!

In this episode of the Exceptional Sales Leader Podcast, I speak with Deepak Shukla, a dynamic entrepreneur with a rich tapestry of experiences. The podcast delves into Deepak’s diverse career, from his days as a tax consultant at Deloitte to becoming an expert in generating sales-qualified leads across a variety of business ventures. His journey through entrepreneurship, characterised by resilience and an innate ability to adapt and innovate, offers a wealth of insights for listeners. Throughout the conversation, Deepak shares his philosophy on business: the paramount importance of lead generation and sales as the drivers of business success. He explains how his skill in generating sales-qualified leads has been the linchpin of his success across multiple industries. Deepak also emphasises the necessity of detaching personal branding from business operations to ensure sustainability and flexibility. This discussion is packed with valuable lessons for sales leaders and entrepreneurs who are eager to understand the mechanics of successful business expansion without the reliance on personal branding. To connect with Deepak and to learn more about what he does, please go to: LinkedIn – https://www.linkedin.com/in/deepakpshukla/ Website – https://deepakshukla.com/ Website – https://pearllemongroup.com/ YouTube – https://www.youtube.com/@deepakshuklaofficial

What if success was never really about the money, the funnels, or the strategies? In this deeply personal and powerful episode of BizNinja Entrepreneur Radio, Tyler Jorgenson sits down with entrepreneur, speaker, and transformation coach Liz Benny for a conversation that goes far beyond business tactics. Together, they unpack identity, healing, purpose, entrepreneurship, and what it truly means to live a wealthy life on your own terms. Liz shares the unexpected beginnings of her entrepreneurial mindset, from mowing lawns on her family's rose farm in New Zealand to navigating MLMs, learning online marketing, building successful businesses, and eventually creating her “Kapow” philosophy centered around connection, alignment, purpose, ownership, and wealth. But this episode is about more than entrepreneurship. It is about the internal work required to sustain growth. Liz opens up about battling perfectionism, depression, people-pleasing, and the pressure of external validation while learning how to fully embrace who she is without dimming her light for others. Tyler and Liz also explore future self identity, subconscious blocks, emotional healing, leadership, and why so many entrepreneurs feel disconnected even after achieving outward success. This conversation will challenge the way you think about wealth, success, and personal growth while reminding you that the greatest breakthroughs often come from reconnecting with yourself first. What You'll Learn How Liz Benny's entrepreneurial journey began on a rose farm in New Zealand The biggest lessons she learned from MLM and online marketing Why understanding the “rules of the game” matters in business How she built her first successful online business and scaled it The story behind her “Kapow” philosophy and what it really means Why entrepreneurs often struggle with external validation The four core connections every entrepreneur needs to thrive How identity shapes income, leadership, and personal growth Why future self work can accelerate business success The connection between perfectionism, burnout, and healing How subconscious beliefs can quietly limit growth and fulfillment Why authentic self-expression is essential for long-term happiness Chapters 00:00 Welcome to BizNinja Entrepreneur Radio 01:13 The Moment Liz Benny Realized She Was an Entrepreneur 03:10 Lessons Learned From MLM and Early Business Ventures 06:12 Building an Online Business Through Social Media Marketing 08:59 Discovering Russell Brunson and Scaling Online Success 11:30 The Meaning Behind Kapow and Creating True Wealth 14:31 The Struggle With External Validation 15:52 The Four Connections Every Entrepreneur Needs 18:42 Becoming Your Future Self Now 22:11 Mental Health, Perfectionism, and Healing 26:15 Letting Go of Limiting Beliefs 27:53 Building a Life You Actually Love 29:25 Where to Connect With Liz Benny 29:50 Final Thoughts for Entrepreneurs

In this episode of The Inventive Journey, host Devin Miller sits down with Kyle Gray to explore how a winding path through music, travel, entrepreneurship, content marketing, and storytelling became the foundation for Kyle's work helping entrepreneurs communicate with clarity.Kyle's story starts at the University of Utah, where he felt the pressure many young entrepreneurs recognize all too well: the pressure to know exactly what comes next. At first, he thought music might be the answer. He wanted to write songs that moved people and created impact. But as he put more pressure on the dream, the joy started to fade. It was an early lesson in the difference between passion and forcing a passion to file quarterly reports.Travel soon became a major part of Kyle's journey. After spending time in Chile, Argentina, Peru, Brazil, and Morocco, he began seeing the world differently. He learned how to navigate unfamiliar situations, follow curiosity, ask better questions, and adapt quickly. Those skills may not show up neatly on a résumé, but they are incredibly useful in entrepreneurship. Getting lost abroad can teach you a lot about resourcefulness, especially when the map, language, and lunch menu are all working against you.Kyle also tested several business ideas along the way. Some were useful experiments. Some were creative detours. Some were business ideas that now make for much better stories than companies. He tried a drop-shipping concept for outdoor fire pits and explored the idea of a custom leather jacket business inspired by artisans he met in Morocco. The jacket idea had real imagination behind it: customers could design a jacket online almost like building a video game character. But Kyle realized he did not care enough about fashion to dedicate his life to sleeve length, leather color, and zipper placement.That realization became a major entrepreneurial lesson. Just because an idea might work does not mean it is the right idea for you. Kyle's early experiments helped him discover what energized him, what drained him, and what kind of work kept pulling him forward.Eventually, Kyle moved into conversion rate optimization, marketing consulting, and content marketing. He learned how people respond to messaging, how websites persuade, and how content can build authority. As a student, he also discovered the power of simply asking people for conversations. By reaching out to entrepreneurs and interviewing them, he built relationships that later opened professional doors.One of those opportunities led Kyle into professional writing and content marketing with WP Curve. From there, his experiences began to connect. Music had taught him creativity. Travel had taught him adaptability. Business experiments had taught him discernment. Marketing had taught him persuasion. Writing had taught him clarity. Together, those threads led Kyle toward business storytelling and presentation coaching.Today, Kyle helps entrepreneurs turn their experiences, expertise, and ideas into stories that connect with audiences and inspire action. This episode is a reminder that your founder story does not need to be perfect to be powerful. In fact, the detours may be the point. The experiments that did not work, the uncertain seasons, the unexpected opportunities, and the odd little ideas that seemed brilliant at the time can all become part of a message that helps others.For inventors, startup founders, consultants, creators, and small business owners, Kyle's journey offers a practical lesson: clarity often comes through motion. You do not always think your way into the perfect niche. Sometimes you test, travel, write, ask, fail, adjust, and eventually notice the pattern that has been forming all along.This conversation is especially valuable for anyone trying to explain what they do, why it matters, and how their journey gives them the insight to help others.To chat about this one-on-one, grab a free consult at strategymeeting.com

Send us Fan MailWhat happens when music meets marketing? When creativity collides with strategy? When one person masters the art of storytelling across two completely different worlds?In this episode of The WEBB Remedy Podcast, we sit down with Edith McCaskill  - AKA Deja Belle - whose discovered that whether you're crafting a melody or building a brand, it all comes down to storytelling, creativity, and collaboration.In this conversation, we explore:How storytelling shapes both art and businessWhy collaboration amplifies creative impactThe mindset shifts that unlock innovation across industriesPlus, you'll hear something you won't hear anywhere else: an original song created exclusively for The WEBB Remedy Podcast.This is a conversation about finding your voice, building authentic connections, and understanding that creativity isn't confined to a single lane — it's a way of thinking that transforms everything you touch.Unisong, founded in 2026 by Edith "Deja Belle" McCaskill and Tessie Castillo, aims to foster community engagement in North Carolina through inclusive song circles and music workshops that facilitate connection, emotional expression, and personal and collective healing.Learn more about Deja Belle:  www.dejabelle.comUnisong: www.Dejabelle.com/unisongContact Edith McCaskill for marketing needs:  EdithGMccaskill@gmail.com The WEBB Remedy Podcast is produced and edited by Rinnie Orr, WEBB Squared's Executive Director. Podcast Music by Deja Belle and Matty McCaskill.  Our podcast studio is located at 79 West Innovation Hub in Pittsboro, NC.Support the showThank you for listening...Our theme this year is "Changemakers in Motion"To find out how you can be changemaker and connect - check out WEBB Squared.Become a changemaker today! Support WEBB Squared's annual campaign. We would love to hear from you.  Please contact rinnie@webbsquared.org for more information.

There is no shortcut around the grind but there is a better way to handle it. Kyle and Chris Shurian from Bootstraps and Battle Scars Podcast share hard-earned lessons on mindset, leadership, and customer experience that can help you build a stronger business and a better life at the same time.Today's episode is sponsored by Builder Funnel! Click here to learn more about how Builder Funnel helps remodelers and home builders grow through strategic digital marketing.Explore the vast array of tools, training courses, a podcast, and a supportive community of over 2,000 remodelers. Visit Remodelersontherise.com today and take your remodeling business to new heights!Key TakeawaysResilient entrepreneurs view setbacks as lessons, not failures, enabling faster recovery.A positive mindset is an active discipline that fuels perseverance during hardships.Exceptional customer service thrives on relentless consistency in daily actions.Building a business that supports life balance requires intentional design.Risk management hinges on conservative financial practices and strategic growth.Continuous learning enriches entrepreneurial intuition and leadership growth.Chapters00:00 Introduction and Background06:12 Entrepreneurial Journey and Lessons Learned08:22 Coaching and Helping Others

Dr. Steven Siepser shares a compelling journey from his early fascination with medicine to becoming a highly skilled ophthalmologist and entrepreneur. His career path was shaped by curiosity, adaptability, and a willingness to pursue opportunity, from studying abroad to pivoting specialties into ophthalmology. He ultimately built a thriving solo practice by leveraging early expertise in emerging technologies like intraocular lenses and LASIK, positioning himself ahead of many peers.   The conversation highlights both the rewards and risks of entrepreneurship in medicine, particularly through Dr. Siepser's experience with practice ownership and commercial real estate. While his clinical success led to expansion and investment in a large medical facility, external factors such as 9/11, economic downturns, and rising interest rates significantly impacted his financial outcomes. His story serves as a cautionary tale about leverage, market timing, and the unpredictability of macroeconomic forces.   Dr. Siepser's latest venture, VisionLock (now SightAssure), represents an innovative approach to patient confidence and physician differentiation through outcome-based insurance. By identifying top-tier surgeons and insuring their results, the model enhances trust while creating a premium positioning for providers. Although initial scaling challenges and undercapitalization slowed progress, he is relaunching the concept with a more robust financial and structural strategy, emphasizing the importance of execution, funding, and timing in entrepreneurial success. 3 Key Takeaways Clinical excellence can create entrepreneurial opportunity, but business success requires different skills and risk management.   Real estate investments in medical practices carry risk, especially when tied to economic cycles and interest rate changes.   Innovative business models—like outcome insurance—can differentiate physicians and improve patient trust but require strong capitalization and scalability planning. Learn more, including additional show notes, links, and detailed key takeaways, by visiting physicianswealthpodcast.com. Click here to get your FREE copy of our latest book, Wealth Strategies for Today's Physician!

FP&A & AI Software Showcase: Explore Leading ToolsFP&A leaders are embracing AI, and we're here to help. On May 21st, I'll host the FP&A & AI Software Showcase, featuring FP&A planning and AI tools like Concourse, Sapien, Drivetrain, and Una AI. Join us for live demos, insights, and no sales pressure.Register today: www.thefpandaguy.com/fpa-software-showcaseIn this episode of FP&A Unlocked, Paul Barnhurst speaks with Michael Gould, a technology entrepreneur and founder of Kaleidoscope, about his extensive experience in financial planning and modelling. Michael shares insights from his 40+ years in the industry, including his work with Anaplan, and discusses how modern finance teams can break free from the limitations of spreadsheets and legacy systems.Michael Gould is a technology entrepreneur and software engineer with over 40 years of experience in financial planning and modeling systems. After studying Mathematics and Computation at the University of Oxford, Michael co-created Adaytum, a leading business planning platform, and later founded Anaplan, a globally successful enterprise planning platform that became a British tech unicorn. Today, he is the founder of Kaleidoscope, focusing on rethinking financial modeling for modern teams and continuing to pioneer innovations that drive better decision-making in business. .Expect to Learn:The challenges and complexities of modern financial modellingHow Kaleidoscope is helping businesses move beyond spreadsheetsMichael's journey from IBM to Anaplan and now KaleidoscopeThe importance of understanding business processes in financial modellingHow AI is impacting the financial modeling landscapeHere are a few relevant quotes from the episode:“The key to financial modeling is representing the complexity of a business without over-simplifying it.” – Michael Gould“AI is a powerful tool, but it's the data context that drives the real value.” – Michael GouldGlenn explains that career growth in FP&A is no longer about following a fixed path or relying on credentials. It comes from building relationships, gaining real experience, and understanding how the business works. He also highlights that strong professionals go beyond numbers by connecting financial results to real business drivers and supporting better decisions.Follow Michael:LinkedIn: https://www.linkedin.com/in/migould/Website: https://www.kaleidoscope.com/?utm_source=partner_fpandaguys&utm_medium=podcast&utm_campaign=interviewEarn Your CPE Credit For CPE credit, please go to earmarkcpe.com, listen to the episode, download the app, answer a few questions, and earn your CPE certification. To earn education credits for the FPAC Certificate, take the quiz on earmark and contact Paul Barnhurst for further details.In Today's Episode[00:00] – Trailer[06:00] – Challenges of Multi-Dimensional Modelling[12:00] – Transitioning to Anaplan[15:00] – Kaleidoscope's Mission to Help Small Businesses[21:00] – The Role of AI in Financial Modelling[27:00] – The Future of Financial Modelling[33:00] – Key Learnings from the Entrepreneurial Journey[39:00] – How AI is Changing Financial Decision-Making[45:00] – Overcoming the Data Challenges in Finance[51:00] – Final Thoughts on Innovation and Future Trends in Finance[57:00] – Conclusion and Key Takeaways

Annie Yatch is a reinvention strategist and leadership advisor helping high performers overcome mental blocks to achieve maximum potential. Learn more at https://reinventionxo.com  EPISODE SUMMARY BELOW: I. Family Life and Backgrounds Discussion Nate and Annie had an informal conversation about family life and personal backgrounds. Nate shared that he has four daughters and is expecting a fifth child, which will be his first son. Annie discussed her relationship with her two sisters, who live in Connecticut and Detroit respectively, and mentioned that she currently lives in Park City, Utah. The conversation touched on family dynamics and geographic preferences, with both participants sharing personal experiences about having large families and the challenges of living in different regions from their family members. II. Marriage and Divorce Perspectives Nate and Annie discussed their experiences with marriage and divorce. Annie shared her perspective as an entrepreneur who has worked with thousands of entrepreneurs over 15 years, noting that despite appearing successful on paper, many quietly question if their current life is fulfilling. She described how divorce can be a defining moment that forces people to reflect on who they want to be and where they want to go, using the eagle myth as an analogy for transformation and renewal. III. Entrepreneurial Journey and Burnout Insights Annie shared her entrepreneurial journey, starting with her background in counterterrorism and how she transitioned to entrepreneurship after observing the impact of personal struggles on performance. She described experiencing burnout while running three businesses and managing two young children, leading to a realization about the need to address underlying mental patterns driving her exhaustion. Annie explained how over-functioning at home can negatively impact performance in both personal and professional settings, noting that instability in personal life often limits business growth despite not being immediately visible in the workplace. IV. Marriage and Recovery Journey Annie discussed her challenging marriage, explaining how she and her ex-husband both engaged in self-sacrifice without using the personal development tools they taught to companies. She revealed that her ex-husband had high-functioning autism and substance abuse issues, which affected their emotional connection. Annie shared that she initially fell in love with a different version of her ex-husband before learning about his substance use, and described her 15-year journey trying to help him recover, including finding a company that helps rebuild brain chemistry. V. Transforming Pain and Success Patterns Annie shared her personal experience with her ex-husband's struggle with chronic pain and PTSD, which led him to use alcohol and pain medication, and how BiomeTech supplements helped transform his life. She discussed her work helping high-achieving entrepreneurs and business leaders identify and address subconscious patterns that limit their success, often rooted in childhood experiences. Annie explained that while negative fuel can drive success to a certain level, breaking these patterns allows individuals to achieve greater fulfillment and sustainability in both personal and professional life. VI. Quick Recap This podcast interview focused on Annie's work in self-improvement and leadership coaching, particularly helping high-achieving entrepreneurs overcome subconscious patterns that limit their success. Annie shared her personal journey through divorce and how she discovered that unresolved personal issues, including her ex-husband's substance abuse and Asperger's syndrome, were impacting her business performance and overall well-being. She explained how she helps clients identify and address subconscious patterns that prevent them from reaching their full potential, using examples like helping a client overcome a $2 million revenue ceiling by addressing a childhood trauma pattern. The conversation also touched on the differences between millionaires and billionaires in terms of mindset and personal costs of success, with Annie emphasizing that true success should be measured by an optimized daily experience rather than just financial achievement.

From Storm to Success: Jon Edlin's Entrepreneurial Journey Jon Edlin is a dynamic speaker who helps people face life's challenges with confidence and purpose. After his house was completely destroyed by a tornado, Jon found himself in a moment of total loss—but instead of giving up, he discovered a simple way to not just survive adversity, but grow through it.Links:https://tornadosmart.com/Tagspodcast for creatives,creative podcast,podcast creator interviews,professional podcast,creative podcasts,podcast host interviews,creative podcast ideas,Support PEG by checking out our Sponsors:Download and use Newsly for free now from www.newsly.me or from the link in the description, and use promo code “GHOST” and receive a 1-month free premium subscription.The best tool for getting podcast guests:https://podmatch.com/signup/phantomelectricghostSubscribe to our Instagram for exclusive content:https://www.instagram.com/expansive_sound_experiments/Subscribe to our YouTube https://youtube.com/@phantomelectricghost?si=rEyT56WQvDsAoRprRSShttps://anchor.fm/s/3b31908/podcast/rssSubstackhttps://substack.com/@phantomelectricghost?utm_source=edit-profile-page

SummaryIn this episode, Kate Assaraf, founder and CEO of Dip, shares her journey of building a sustainable hair care brand that prioritizes quality and authenticity over traditional marketing tactics. She discusses her grassroots approach, the importance of relationships, and her vision for a more genuine and community-driven business model.TakeawaysThe importance of product quality and authenticityGrassroots marketing and community buildingThe refill movement and local retail supportChapters00:00 Introduction to Dip Sustainable Hair Care05:01 The Entrepreneurial Journey of Kate Assaraf07:51 Building a Quality Product Over Profit10:55 The Importance of Authenticity in Marketing13:58 Supporting Indie Retailers Over Big Box Stores16:46 The Grassroots Movement of Sustainability19:57 The Emotional Connection to Products22:52 The Future of Consumer Choices30:11 The Shift Towards Local and Authentic Retail Experiences32:03 Building Authentic Relationships in Business35:39 Contrarian Marketing Strategies: Going Analog in a Digital World39:34 The Importance of Human Connection in Customer Service40:03 Scrappy Marketing: Creative Approaches That Work46:33 Growth vs. Authenticity: Finding the Right Balance51:43 The Unique Path of Entrepreneurship: Embracing Individuality55:28 Empowering Women in Business: Overcoming Doubts and ChallengesConnect with Kate: https://dipalready.com/https://www.linkedin.com/in/kate-assaraf-b25a741a7/Credits:Hosted by Ryan RoghaarProduced by Ryan RoghaarTheme music: "Perfect Day" by OPM  The Eggs Podcast Spotify playlist:bit.ly/eggstunesThe Plugs:The Show: eggsthepodcast.com@eggsthepodcast on X and InstagramMike "DJ Ontic": Shows and info: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠djontic.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@djontic on twitterRyan Roghaar:⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠rogha.ar

MY NEWSLETTER - https://nikolas-newsletter-241a64.beehiiv.com/subscribeJoin me, Nik (https://x.com/CoFoundersNik), as I interview Connor Boyack (https://x.com/cboyack). In this episode, we dive into the wildly unconventional business model behind the Tuttle Twins, a massive publishing empire that teaches kids the fundamentals of capitalism, economics, and entrepreneurship. Connor breaks down the paradox of operating a highly profitable media arm entirely within a non-profit organization, the Libertas Institute (now the Libertas Network). We explore how a philanthropic kickstart model uses initial donations to ignite a self-sustaining marketing engine, and how treating a non-profit like an aggressive for-profit startup creates the ultimate market feedback loop. If you want to know how to aggressively scale a mission-driven brand without sacrificing your margin, you need to hear this!Questions This Episode Answers:How can you legally and effectively run a highly profitable business unit inside a non-profit organization?What is the "philanthropic kickstart model" and how does it create a self-funding marketing strategy?How can an unexpected demand surge impact your supply chain, and how do you pivot?Why do most non-profits struggle with inefficiency, and how does applying an entrepreneurial mindset fix them?How can a founder build personal wealth and earn royalties while leading a non-profit?Enjoy the conversation!__________________________Love it or hate it, I'd love your feedback.Please fill out this brief survey with your opinion or email me at nik@cofounders.com with your thoughts.__________________________MY NEWSLETTER: https://nikolas-newsletter-241a64.beehiiv.com/subscribeSpotify: https://tinyurl.com/5avyu98yApple: https://tinyurl.com/bdxbr284YouTube: https://tinyurl.com/nikonomicsYT__________________________This week we covered:00:00 Highlights_The Rise of Tuttle Twins03:02 Navigating Nonprofit and For-Profit Dynamics05:54 The Mission-Driven Approach08:46 The Impact of COVID-19 on Sales12:09 Realizing the Power of Media15:00 Overcoming Supply Chain Challenges17:48 Entrepreneurial Journey and Lessons Learned24:20 The Struggles of Early Entrepreneurship25:49 Transitioning to Nonprofit Work28:11 Financial Growth and Challenges30:04 Revenue Streams and Business Models32:56 The Nonprofit vs. For-Profit Mindset35:51 Creating Wealth in Nonprofits39:41 The Future of Libertas Network

Today, Jason sat down with Caleb Christopher to break down how creative finance is actually being used in today's real estate market, especially for property managers looking to grow beyond traditional deals. In this episode of the #DoorGrowShow, property management growth expert Jason Hull and Caleb Christopher discuss strategies like subject-to deals, the due on sale clause, wraparound mortgages, and other creative transaction structures, along with how property managers can use these tools to acquire more doors, help investors expand their portfolios, and even build their own. You'll Learn [00:09] Introduction to Creative Finance in Real Estate [01:01] Caleb Christopher's Entrepreneurial Journey [04:39] Understanding Subject To Deals [10:10] Opportunities for Property Management Business Owners [11:45] Navigating Legal Counsel in Creative Finance [14:17] Understanding Wraparound Mortgages [19:45] Creative Financing Structures [22:27] The Role of Creative Transaction Consulting [27:06] Building Relationships in Property Management Quotables "If you have a business and you don't know what to do with those opportunities, other people do, and you can get paid a referral fee." "The due on sale clause is always going to be a stone hanging over your head. You can't get rid of it." "Your low-interest mortgage is an asset I'm willing to buy." Resources DoorGrow and Scale Mastermind DoorGrow Academy DoorGrow on YouTube DoorGrowClub DoorGrowLive Transcript Jason Hull (00:01) Five, four, three, two, one. All right, welcome everybody. I'm Jason Hull, the founder and CEO of DoorGrow, the world's leading and most comprehensive coaching and consulting firm for long-term residential property management entrepreneurs. For over a decade and a half, we have brought innovative strategies and optimization to the property management industry. At DoorGrow, we are on a mission to transform property management business owners and their businesses. We want to transform the industry, eliminate the BS, build awareness,   change perception, expand the market, and help the best property management entrepreneurs win. Now, let's get into the show. All right, so in today's episode, I'm hanging out here with Caleb Christopher. Welcome, Caleb. And we're gonna be chatting about creative finance and what it really looks like in today's real estate market. And Caleb's gonna share practical insights from his time in the industry, breaking down strategies like Sub 2, Subject 2 Deals.   Caleb Christopher (00:46) All right, thank you.   Jason Hull (01:01) the due on sale clause, wrap around mortgages and other creative transaction structures to give a helpful real world perspective for anyone looking to get started in creative finance. for property managers, know creative finance is how you help your investors get into more units and they all want to manage more units. So cool. Welcome Caleb.   Caleb Christopher (01:24) Thank you. I live creative finance, so ask in any direction.   Jason Hull (01:26) So, yeah, it's your   thing. Yeah, yeah, you live it. It's your middle name, right? Yeah. So Caleb was showing me he has paint on his arm from right, like, I don't know where he, yeah, he's been doing some stuff. He's like legit into the work. He's got rental properties. So he's down in the, in the paint. So Caleb, give us a little bit of background on yourself.   Caleb Christopher (01:32) Yeah.   Yeah. I've got rental properties.   Jason Hull (01:51) at kind of your, how did you get into doing what you're doing now? What's sort of your entrepreneurial journey for the entrepreneurs listening?   Caleb Christopher (01:58) Yeah, so entrepreneurship has gone way back for me. What, I'm 38 now? I'm almost 39. 39 feels a lot closer to 40 than 38, by the way. ⁓ As an entrepreneur, I'm like, wait, that's like one of those. Anyway, so.   Jason Hull (02:06) Yeah, yeah.   It's a milestone, yeah.   I'm a decade older than you. was born in 77. So I'm feeling even older now. Keep going.   Caleb Christopher (02:18) Okay.   You look fantastic.   So entrepreneurship in fifth grade, I found these mechanical pencils that would come apart in the middle and they were different colors. And I bought them in bulk at Costco and resold them to my classmates in whatever color combinations they want. Mates started making money. I was like, this is kind of cool. And I like customizing stuff. So that was cool. And then a bunch of little stuff like that. And it ended up where I ran a paintball field out of my parents' house in the woods. I liked working. like work as my hobby.   Jason Hull (02:23) Thank   Yeah. Okay.   Yes.   Caleb Christopher (02:48) but also paintball. I've got a 12 year old, we're building a paintball course in my, at my house now, cause he's just starting to get into it. So, but I did that and I bought rental gear and I funded my paintball journeys by having other people rent from me. And so that was that. And then I got into IT and cybersecurity consulting. So entrepreneurship has been a thing where I'm just always adding value, always had a second job, some, some other gig where I like to help do creative problem solving.   Jason Hull (02:48) Yeah, fun.   Yeah, good time.   Nice.   Yeah.   Caleb Christopher (03:15) And then I discovered real estate when I couldn't sell my house. The one I'm in right now was right next door to family, which was great, but I couldn't sell the one I was in. And so I had to rent it out and I became an accidental landlord and refinanced the property. And then I read Rich Dad Poor Dad and I was like, thank God I have a rental property. And that was the beginning of the real estate journey.   Jason Hull (03:27) Yeah.   Right, right. And everybody, you have to read Rich Dad Poor Dad. I think it's a requirement. And then you want to get out of the rat race and yeah, yeah. We would play.   Caleb Christopher (03:41) Yeah.   Yeah. Start building wealth. Just   treat, treat houses like a retirement account. Slow building. Even if you don't do anything else, if you get a few rentals, you're in a pretty good shape.   Jason Hull (03:56) Yeah. Have you seen Robert Kiyosaki's game, the board game? Yeah, probably. Maybe it does all the math for you. ⁓ yeah. We did it the hard way and I would just make my wife do the math. I'm like, go ahead, Sarah. You do this. She's like, she likes it. She thinks that part's fun. Yeah. Right. That's why she's the COO and not me.   Caleb Christopher (03:59) Yeah. It's easier to play online than it is the board game.   It does. Then you don't have all the little cards handing back and forth. So yeah, I highly recommend just running a private game on a computer.   Okay, what a blessing.   Jason Hull (04:25) All right, so cool. Well, let's get into this. Let's get in this topic. So tell us about the first thing mentioned in the intro was like the subject two deals, like this strategy.   Caleb Christopher (04:39) Yes, so sub 2 is when you take a property subject to something else. It could be a federal IRS lien. It could be the person's mortgage. It's always, by the way, everybody does sub 2 deals and they just haven't thought of it this way. When a utility company comes to dig up a chunk of your yard and you can't say something about it, that's because you bought it subject to easements, rights of way, etc. So...   Jason Hull (04:52) Okay.   Yeah, easements.   Caleb Christopher (05:04) There are external things that can act upon you or your property because you bought the property subject to them. What we do in subject to deals is we add the loan to the list of things taken subject to. So if the mortgage company notices that you sold a house to me without paying off the mortgage, right? The deed transfers to me and I'm making your payments now. That's a sub two. ⁓ if they notice and if they care, they can accelerate that loan because of the due on sale clause. So kind of two birds with one stone with this description. It exists in every.   Jason Hull (05:24) Yeah.   Yeah, doesn't that void most loans or?   Caleb Christopher (05:34) loan I've ever seen. Maybe not in a seller finance loan if you explicitly exclude it. It's not required, but a due on sale is a good protection for a lender to have because if you transfer and if they care, they can accelerate. It doesn't require them to. They can.   Jason Hull (05:36) Right.   but they can and   some terms in loans I believe also if you if it switches ownership, they it says it maybe negates the terms of the agreement or.   Caleb Christopher (05:59) Nope, it doesn't cancel anything else. it's, and a lot of people are like, is sub two illegal? No, it's not illegal. Here's when it is illegal. If I'm borrowing with the intent to hand it to somebody else, the deed, it was never my intention to occupy the property or to satisfy the requirements. And I'm misrepresenting or providing materially false information. That's fraud and that's illegal. However,   Jason Hull (06:04) Thank   Okay.   Okay.   Caleb Christopher (06:24) If I buy the house and I move into it as my primary residence or whatever the occupancy requirements are, and then I decide later on to sell it subject to the mortgage, I can do that. And that's a violation, a civil violation of the mortgage contract, which says if you transfer without paying us off or without our permission, we can accelerate the loan. But it's a defined default and a defined remedy.   Jason Hull (06:42) I see.   So I had a client and what he was doing is he was helping facilitate deals and his way of kind of getting around stuff was he would set up a trust. He would place the business, the current owner of the property as, you know, as one of the members of that trust. So they still had that person in place. They would just decrease their ownership stake through the trust, right? So.   Caleb Christopher (07:07) Still technically a violation of the due on sale clause. Some people think Garn St. Germain Act protects an investor like all trust acquisitions from a due on sale, which is not true. By the way, a little more background. I'm very technical. read laws and rules and court cases. so if anybody's got a, I'm giving you a real technical answer here, not an attorney though. The Garn St. Germain Act protects family transfers, but not an investor purchase, even if you leave the seller as a partial owner. Technically it's still a violation.   Jason Hull (07:16) Yeah. Yeah.   I love it.   Mm-hmm.   Got it.   Yeah.   Caleb Christopher (07:36) but it's less likely they'll notice.   Jason Hull (07:38) I see the sub two guys, Pace Morby or whatever his name is. And I just see a lot of people saying, this is illegal or you can't do this. And people come after him all the time. And I don't know. I don't know what. I'm not as technical maybe as you. So I don't know. What's your take on that?   Caleb Christopher (07:54) It's absolutely not illegal. It's illegal to misrepresent something at any time, but there's no duty or compunction in the contract for me to notify you as my lender that I've transferred the property. Even if there was, that would just be another violation of the mortgage contract and not something criminal.   Jason Hull (08:05) Got it.   Got it, okay, right. You're not going to jail over it, but okay. So if you're doing the subject two or if like some of the property management business owners listening are wanting to maybe take over the ownership of some of the rental properties that they're.   Caleb Christopher (08:23) Yeah, dude.   Can I say that is, think, the number one opportunity for a property management company owner is you can either do acquisitions for yourself by taking over tired landlords' properties. My goodness. Hey, are you tired of this property? I'll take the deed. I'll pay you X cash and I'll just take over the payments. Huge opportunity. Also playing middleman, if you know sub 2 investors. If you've got tired landlords, you have an opportunity.   Jason Hull (08:30) Yes.   Hmm.   Caleb Christopher (08:51) You can be the buyer or you can be the middleman who finds the buyers who are willing to take those over. And if it's older debt with a lower interest rate, I'm telling you, I will pay more for that property than I will for to get a new, the same property with a new loan.   Jason Hull (08:56) Right.   Yes, yeah. So, I mean, really, the smartest thing a property management business owner can do is build up their own portfolio, right. And rather than just helping everybody else build up theirs. And we've got a client and he I think he has like he has two, three hundred doors in his business. He owns all of them. He basically just uses his property management business as a honeypot. People come to him, say, hey, I need management. And then he he said, well, let's take a look at your property situation.   And then he's like, yeah, well, if you sell this, you're going to have all these taxes and all these issues. And man, if only there was a way you could still get paid on this, but avoid that. And then he convinces them to do seller financing without telling him it's seller financing, sort of. Right. And so then he like just takes over the ownership and he keeps paying them to pay them off. And so he's got this really sizable portfolio. And during the, when the   Caleb Christopher (09:37) Hmm.   Jason Hull (09:56) If the market shifts a certain way, he's taking on millions of dollars in assets pretty easily, you know, having these conversations. And so, yeah, I think there's definitely an opportunity for property management business owners to be paying attention to this. Is there anything else you would want to say about subject two that maybe they should be aware of or?   Caleb Christopher (10:10) Yes.   I mean, there's plenty of discussions to be had when you get down into the details. Knowing what it is is the first stage. I would just remind back on this last point, if you have a business and you don't know what to do with those opportunities, other people do and you can get paid a referral fee. So don't sit on the fact that you've got tired landlords. Send out a survey and like, if somebody came to you with an offer today, would you sell?   Jason Hull (10:17) .   Right. Yeah. And the thing is, as a property manager, they have this, they have several advantages, but one, they know the market, they know which properties would cashflow the best, they know what they could rent for. They're connected to real world reality, unlike a lot of real estate agents in the market when it comes to rentals. And they have a large portfolio of owners. So if one owner is like, want to sell, they've got a whole bunch of others. They could say, Hey, do you want this? So they could do that middleman thing that you were talking about.   Okay. Love it. think it's, it's just smart. And, it sounds like the biggest challenge would be the, the sound like the, sounds like the most difficult piece of this would be, how do I get really solid legal counsel for making sure that this is done or structured the right way? Or we keep the loan intact.   Caleb Christopher (11:06) That's it. We're done with the episode. That's the main point.   Excellent.   Yeah. So one thing, the due on sale clause is always going to be a stone hanging over your head. You can't get rid of it. And if you can't take that heat, you got to stay out of the kitchen, basically. That said, I have resolved due on sale on consumer loans, not DSCR. I've resolved due on sale with consumer slash investment property loans for the individual buyer borrower. But where was I going with that?   Jason Hull (11:30) Yeah.   How did you solve   this? Is this like a trade secret or can you share with the audience?   Caleb Christopher (11:48) Nah,   so the broad strokes are pretty obvious. It's the details that kill you. it's basically, if I bought your house subject to, and they accelerate the loan, then I'm going to try to call them and negotiate them away off the cliff, right? Like, hey, I'm making the payments. What's really the problem? Can I assume this? What options do we have? If they're inflexible, the bigger banks, then I'm going to have to go with technical compliance, which is I'm going to deed the property back to you.   Jason Hull (11:54) Yeah.   Caleb Christopher (12:15) And then we just get into this whole thing like, yeah, but what if I deed it to you and you don't sign the next document back to me to let me continue like a master lease where I keep all the profits or whatever we want to call it. Ideally, we just restructure the transaction with paperwork that's either less visible or completely acceptable to the lender.   Jason Hull (12:31) Got it. So this is just a conversation with the lender, basically, hey, this is what's happening. How do we make this work? So everybody's happy.   Caleb Christopher (12:37) and the bigger banks will not tell you how   to make it work. They'll just require you to show evidence that ID to the property back to you. But that's only one part of the puzzle, because we still need to restructure the transaction internally.   Jason Hull (12:44) I see. Okay.   Right. So then it's between you and the homeowner. Yeah. Got it. And there's just making a a deal where they're making your there's money being exchanged, even though the legal technical ownership hasn't really shifted.   Caleb Christopher (13:04) Right. There's a paperwork dance around any obstacle. Now you asked about legal counsel. Lawyers are good at saying no. I'm not going to discourage. Here's my law degree right here. I don't have one. So yes, I'm never going to discourage somebody from getting an attorney involved. My concern is a lot of times they don't have the direct experience on these types of deals. And when they see risk, they say no. ⁓   Jason Hull (13:10) Right. That's their default. Right. It looks just like mine.   Yeah.   Yeah.   That's the safest   thing for them to do.   Caleb Christopher (13:30) That's right. And when I go to an attorney, I'm like, I'm not, I'm paying you to tell me how not tell me no.   Jason Hull (13:37) Right. The pre-frame with attorneys is everything. I say the similar thing. You don't go to the attorney and say, hey, how can I get out of this horrible contract with this franchise I'm in, for example? It's this is what I want to do. What's the best way to do this? I'm going to do it. Yeah. So you give them the right pre-frame.   Caleb Christopher (13:49) Figure out how. Well, you can't because there's this risk.   And I'm like, yeah, there is risk. I need to accept a few risks here because let's be outcomes oriented. And if you can coach an attorney to be outcomes oriented before you start spending a bunch of money on them, then great. That said, I've had a hard enough time finding that in every state. that's why entrepreneurial, I started Creative TC, which is transaction consulting, because I've been there and I've done that with dozens of deals per month for the last four years next.   Jason Hull (13:59) Yes.   Yes.   Caleb Christopher (14:17) in a couple of weeks here. we've touched literally thousands of these deals. We've seen them up, down, left, right, sideways and back.   Jason Hull (14:18) Got it.   Yeah, so the short answer is call Caleb. Yeah, okay, cool. So the next thing is like, we talked about the do on sale clause a bit. I don't know if there's anything else to mention on that. And then we can go into wraparound mortgages.   Caleb Christopher (14:27) Yeah.   Yeah, I love it.   Jason Hull (14:40) I'm not familiar with wraparound mortgages.   Caleb Christopher (14:42) Okay, it's like you ever go to Chipotle and they make that big fat burrito? What if they put a second tortilla around it?   Jason Hull (14:47) yeah.   then it's way less likely to break open.   Caleb Christopher (14:53) Very good. Very good. I think there's a lot of good analogies here with wraparound mortgages. So mortgage is a contract that says, by the way, a lot of people get this backwards, a mortgage, you give the bank a mortgage, they gave you a loan. It's not the other way around. So when you give the bank a mortgage, you're saying, hey, in exchange for this $500,000, you can foreclose if I don't pay it. That's the mortgage. It gives them the right to foreclose. We want to do that to be ethical.   If I bought your house subject to the existing mortgage, ideally we would do something called a mirror wrap. Now, if you had equity and you wanted to finance me a larger dollar amount than what you owe, can change that. But a mirror wrap says, hey, here's the existing loan. We're putting another one around it. That way you can foreclose on me for non-payment, just like the bank can foreclose on you. So if I don't make your payments, you can still pay your payments so that your loan is in good standing and they can't foreclose on you. But   Jason Hull (15:33) Thank   Caleb Christopher (15:47) when I'm not making payments, you can foreclose on me. So a mortgage basically just says, you have the right to foreclose on somebody for violating the terms of the mortgage.   Jason Hull (15:58) Yeah, okay, clever.   Caleb Christopher (15:59) as opposed   to a naked sub 2. Like if I just took the deed and said, I'll make your payments. Cool, but yeah, yeah. It's like, but wouldn't you like the ability to foreclose if I don't? That's a wraparound mortgage.   Jason Hull (16:04) Yeah, cool. If I really trust you, but trust the verify, right? So.   Right, yeah, like worst case scenario,   it's like, you know, just like getting into a relationship pre-nup, post-nup, like making sure there's, like if things go bad, which nobody plans on, it's not gonna be as bad. Yeah.   Caleb Christopher (16:25) Right. It's a stop   loss, right? It will cost you money to foreclose on me, but your credit's on the line, so you can still protect it to some degree.   Jason Hull (16:34) Okay, yeah, cool. I like it. And I would imagine the owners like this too. Everybody likes this. This makes everybody feel safer.   Caleb Christopher (16:42) Yes, so that's one aspect is it's the safe legal ethical way to do it. The other piece is that you can use if I've got a 4 % interest mortgage. Actually, I've got one that's a 3.625 a sub 2 in Colorado. If I sold this to a new buyer right now on seller finance, I would give them a wraparound mortgage. But what would I be doing? Would I pass that 3.625 to them?   Jason Hull (16:46) huh.   Mm-hmm.   Well, no, you get a cut, right? Yeah.   Caleb Christopher (17:07) I would rather mark it up to 8 %   or seven or so, whatever's practical today. So I can keep the difference. can arbitrage the interest rate. So wraparound mortgages work not only for the ability to foreclose on a non-payer, but you can also increase either the total amount financed or the rate or both. And so wraparound mortgages can be used to transfer as a profit mechanism as well. And when you own the house that I sold you, I don't have to fix your toilet. You just have to pay me every month.   Jason Hull (17:36) Right, so in the case of the audience here, like property management business owner, they don't want to, like they could take over the property themselves, but they could also facilitate the deal and for the new owner, it's a higher percentage and they're just keeping the difference.   Caleb Christopher (17:41) Mm-hmm.   Sometimes you've got a tenant who has lived in a property for five years and they're a great tenant. You like, you want to help them out, but they can't seem to get a loan. It's like, all right, well, I'll let you make payments on this one. I don't like rent to own. Not the same because that's up your, you're conveying interest to them monthly. It's a convoluted mess. I would rather do a straight seller finance like this, where we do a wraparound mortgage and I'll bump the rate and you're going to pay me a premium, but you're going to get ownership.   Jason Hull (18:04) Yes.   Yeah, got it. Okay. Yeah, that's a healthier, safer way.   Caleb Christopher (18:20) And now I don't have to replace light   bulbs or fix toilets or repair the roof or whatever else goes on the plate.   Jason Hull (18:27) Unless you're the manager and you get paid to do that.   Caleb Christopher (18:30) What? It moves out of property management at that point if it becomes a seller finance. Yeah, they're the owner now.   Jason Hull (18:33) because somebody's buying it. They're not renting.   Got it. Yeah. OK, cool. Yeah, I like this idea, the wraparound mortgage. OK. Are there other types of wraparound mortgages? Is that the main thing?   Caleb Christopher (18:45) Now they're specific to your situation like what's best for you and what state you're in etc. I just had a conversation with somebody who used up all their available cash to get rent properties. Right, so they got three or four rentals, but they've got no cash left and they've got good interest rates and I said you could sell those on wraps and increase your cash flow every month and get a down payment from somebody and she was like what?   Jason Hull (18:48) Yeah.   ⁓   Caleb Christopher (19:12) I said, you want capital to do the next deal, right? Yeah. Okay.   Jason Hull (19:12) yeah. Right, so yeah, because that low interest rate is an advantage. So it's kind of sellable.   Caleb Christopher (19:20) It is and you can make a monthly bump.   Yes, it is your low interest loan. By the way, I just say this to people. Your low interest mortgage is an asset I'm willing to buy. The same house is worth more money to me with a low interest rate than I'll buy sub two. Then it is just on the market on average.   Jason Hull (19:29) No.   Okay.   Yeah, that's clever. Yeah, okay. Got it. Very cool. All right, so other creative structures.   any others.   Caleb Christopher (19:46) Yeah, so contract for deed or land contract, it's a seller, it's a type of seller finance. If I'm the seller, I like it because I hold legal title. And if I hold legal title, you can't place additional liens. Yeah, so I don't want you placing solar liens without my permission or water softener liens or a HELOC on top of whatever current balance is. So if I, if I sell to you on a wraparound mortgage, you have the full deed, legal title and everything.   Jason Hull (19:53) Okay.   Yeah.   Yeah.   Caleb Christopher (20:15) and you can place additional liens. You can use this property as security for other loans. I really don't want that complication in case I do have to foreclose and maybe take the property back if I bid what's owed. I don't want it coming back to me with an extra three liens or $40,000 worth of debt. So contract for deed is pretty ideal because I hold legal title, you get equitable title. And it's same seller finance term, same wraparound concept like markup interest rate and monthly payments and stuff.   Jason Hull (20:41) Got it, okay, very cool. These are fun little vehicles. There's like these magic little tool sets that you've got in your toolbox. Any others?   Caleb Christopher (20:48) I I like the master lease concept where it's like a sub 2, right? I'll make sure all your bills get paid, but I keep everything that comes back on top. I take it off your plate. I agree formally to cover any expenses related to the property, et cetera, but we're going to do it like a master lease with an option to purchase.   Jason Hull (20:59) Okay.   Thank   Caleb Christopher (21:10) If you're scared of due on sale, or if you've got a DSCR loan that will not tolerate a contract for deed or a trust acquisition or a full on sub two, we can do this custom master lease, which replicates all the parts and pieces effectively without violating that due on sale clause.   Jason Hull (21:28) Okay. And I know property managers sometimes are talking about things like, know, they want to get their investors into more property, right? So they're talking about things like maybe doing a 1031 exchange to get into a bigger property maybe, or doing cash out refinance to pull equity out to get into a next unit or next property. You know, these type of vehicles. But these additional tools you...   Caleb Christopher (21:35) Mm-hmm.   Mm-hmm.   Jason Hull (21:54) chat about today I think are very fascinating. I don't think a lot of them I haven't heard them talk about.   Caleb Christopher (21:58) Yeah,   mean, awareness is the big thing, right? You need to be aware that you can do some of these things, and then you find the person who can help structure it specifically for your scenario. But I see a lot of people who are like, I'm going to do a creative deal. And it's like, on what, though?   Jason Hull (22:12) Yeah.   Got it. Okay. So, I don't know if there's anything else we're missing or that you wanted to cover, but I think then the next question would be how, where do you fit into this? Cause you have a business that facilitates this or helps with this.   Caleb Christopher (22:27) Yeah. So I started Creative TC four years ago and this creative transaction consulting so that we could help make these deals safe, legal and ethical. You can imagine that it's pretty easy to do somebody dirty, whether you mean to or not, with these arrangements when somebody's credits on the line, they're convoluted. And so you need a guiding light. You need somebody to hold your hand, maybe be a lighthouse so you don't crash on the rocks. That's what Creative TC is. And so we consult on these deals nationwide to help people do them safely.   Jason Hull (22:35) Okay.   yeah.   Okay.   Caleb Christopher (22:56) And then I started Creative Title this last year to fill a void in the state of Colorado where a bunch of companies were pulling out of creative deals.   Jason Hull (23:04) Yeah, got it. So yeah, I get it. Yeah. And I'm sure a lot of times it's not even the, it's, everybody has good intentions, maybe from the very beginning. But when, as soon as something gets weird or sticky or confusing or challenging, then somebody's like, feels like somebody else is being unethical or do them dirty or whatever, or we don't have a, we don't have an exit path or we don't have a clear delineation of, you know, that makes everybody feel comfortable where we can split ways or part ways. so.   Caleb Christopher (23:12) Yeah.   Money's on the line.   Jason Hull (23:32) Yeah, having something structured right from the beginning, they say an ounce of prevention is worth a pound of care, right? And a lot of times I, when talking with my clients, because, know, in property management, have lease contracts, lease agreements, have the agreements or contracts they have with the owners for taking over the management of the property. And I, what I usually say to them is those are nice, but those usually only matter if you use them incorrectly. They only matter when you're at war.   Caleb Christopher (23:35) yeah. Yep. 100%.   Yes. ⁓   Jason Hull (24:03) It only matter when you're there.   So, but if you proactively review the agreements with them and go through it with them and help them understand it, it's then an onboarding tool and it helps set the frame of the relationship and it helps everybody understand. And because it doesn't matter what's written in agreement until you're at war. But before then, what matters is what they think is written in that agreement. And so making sure that you go over things with them to make sure they understand this is paramount. And that like makes like,   Caleb Christopher (24:13) Yes.   I need, I need this as   a sound clip for my team because this is how I train my team as well. I just need it from somebody else because it sounds better coming from not me. ⁓ it's expectations management is absolutely essential, especially in creative finance deals where I'm making your payments, your credits on the line. If I don't make your payments, it hurts your credit score and can cause a foreclosure. The buyer and seller need to have that conversation. And sometimes it requires a third party to help facilitate. Hey, here's what happens.   Jason Hull (24:32) in a relationship.   Right, so you can use that.   Yeah.   Caleb Christopher (24:59) Here's how to manage those expectations. Let's look at this. We're not just signing disclosures just because they're legally required or suggested, but we want to have a meaningful conversation and talk through the stuff so that everybody's on the same page because if the due on sale clause comes knocking, we need to be on the same team.   Jason Hull (25:14) Yeah, yeah. So my wife and I got married in Mexico because that's we wanted to get married there. And usually what people will do is they'll just do it legally in the US, but they'll do it symbolically in Mexico. And Sarah's like, no, let's let's do both there. Let's do it. And they make you list out your assets. It's almost like they're like proactively making everyone have a prenup, right? Now we already had a prenup. And then our lawyer was like, you also need to have a postnup. So we did that. And it's just like we know, like if   Caleb Christopher (25:34) Okay.   Jason Hull (25:42) for some reason there was a problem, like things went south, then it's not gonna be all out war, right? It's clear, you own this, I own this, this is how it works, this is how we part ways, here's how we split the business. And so everything, and this is what smart business owners do with their business when they get into business partnerships. And so without that,   And I think with your team, for example, the analogy that everybody understands is divorce, because 50 % of relationships in the US probably end that way. Everybody's been like maybe their parents or they've seen a family member or they've seen somebody go through this. And that's the epitome of not having a really solid planned out strategy from the beginning, because nobody was planning on this happening. But, know, an ounce of prevention is worth a pound of cure if you have that dialed in, they're not spending.   Caleb Christopher (26:10) Hmm.   Jason Hull (26:26) $20,000 in legal fees where only the attorneys are winning and you know, and then you're losing a bunch of stuff and this was yours and they didn't contribute to this, but now you have to give them half and all this kind of stuff. so, yeah, and so you help them kind of make both parties and everybody involved feel comfortable and then you get paid a consulting fee for doing handling this. Cool, very cool.   Cool, so I would imagine there might be some property managers listening to this. Any final words you'd like to say to them and how can they get in touch with you if they would like to help you facilitate some of stuff they're working on?   Caleb Christopher (27:06) I think the value of a property manager or a realtor is very much in who they know that's vetted. Okay. A realtor, it's like, I know a foundation guy. I know a roof guy. I know a flooring guy, right? That's what I'm paying you for. Not just your commission to take photos and have some conversations. I want to know who knows who you know, you can validate. The same thing is true for property managers. I got a repair guy, very consistent. I've got three different plumbers. If it's this type, I know this guy's got the best rates. That's what I want you to know.   when you're my property manager, that's what I'm paying you for. The same thing is true now with Creative Finance. It's like, hey, I know a guy that's an expert that has 255 star reviews at what they do. They only do this thing and they do it really well. So if you want to buy or sell Creative Finance, let me call Caleb. I'm that guy.   Jason Hull (27:53) Yeah, mean, a lot of the best property management business owners are viewed by their clients as an investment expert or advisor. And the best investment people or advisors have a whole toolset of people in their back pocket, whether it's trust attorneys or somebody like Caleb, right? They have all these different resources, maybe lenders, you know.   They have all these different resources available to facilitate deals. And that's how some property managers are able to help their clients get into more property and have more deals to manage. Or like we talked about at the outset, even better, how to get more ownership stake over all the properties that you're managing and build up your own portfolio and your own wealth.   Caleb Christopher (28:37) Yeah, because I should be able to call my property manager and say, who's good at DSCRE finances in your area? Who do you like? I don't know. Okay. Maybe be a little more helpful.   Jason Hull (28:44) Yeah. Yeah.   Yeah. Yeah, got it. All right. Awesome. Well, Caleb, I appreciate you coming here on the door grow show. How can people get in touch with you?   Caleb Christopher (28:57) right. The easiest way, because I own multiple companies, calebchristopher.io. That's got links to Creative TC for the consulting, Dosgard to fix due on sale, and Creative Title Company in Colorado and Tennessee.   Jason Hull (29:09) Perfect, awesome. Hey, thanks for being on the DoorGrow show. All right, for those watching this, if you're listening, if you've ever felt stuck or stagnant and you wanna take your property management business to the next level, reach out to us at doorgrow.com for free training on how to get unlimited free leads. Text the word leads to 512-648-4608. Also join our free Facebook community just for property management business owners by going to doorgrowclub.com. And if you want tips, tricks, ideas,   Caleb Christopher (29:12) It's been a pleasure.   Jason Hull (29:37) to learn about our offers at DoorGrow. Subscribe to our newsletter by going to doorgrow.com slash subscribe. And if you found this even a little bit helpful, don't forget to subscribe and leave us a review on whatever channel you found this on. We'd really appreciate it. And until next time, remember the slowest path to growth is to do it alone. So let's grow together. Bye everyone.

In this episode of Better Business, Better Life, Debra Chantry-Taylor sits down with Amanda Barkey to explore the difference between using EOS vs running a business on EOS, and why that distinction changes everything.  Amanda shares her journey from self-implementing EOS in her Soccer Shots franchise business to becoming a certified EOS implementer. Starting with limited support and plenty of early struggles, she and her husband turned their business around by applying EOS tools and disciplines, eventually scaling and successfully selling multiple franchises.  A key insight from Amanda is that simply using EOS tools is not enough. Real transformation happens when you fully commit to running your business on EOS with consistency, discipline, and accountability. She highlights how tools like the Level 10 Meeting, People Analyzer, and clear compartmentalisation improved communication, strengthened team health, and drove results.  The conversation also dives into the importance of the visionary and integrator relationship. Amanda credits having a strong integrator as a major factor in their success, helping maintain structure and execution while the visionary focused on growth and direction.  Beyond business, Amanda shares how she applies EOS principles in her family life, using tools like a family VTO and core values to create alignment and reduce conflict. She also discusses her nonprofit work in Cameroon, funded by her business success, demonstrating how EOS can support not just better businesses, but better lives.  If you are currently “using” EOS but not seeing full results, this episode will challenge you to step up into truly running your business on EOS.       CONNECT WITH DEBRA:    ___________________________________________          ►Debra Chantry-Taylor is a Certified EOS Implementer | Entrepreneurial Leadership & Business Coach | Business Owner ►Connect with Debra: debra@businessaction.com.au  ►See how she can help you: https://businessaction.co.nz/  ►Claim Your Free E-Book: https://www.businessaction.co.nz/free-e-book/  ___________________________________________        GUEST'S DETAILS:   ► Amanda Barkey – LinkedIn: https://www.linkedin.com/in/amanda-barkey-409908107/ ► Website – EOS Worldwide: https://implementer.eosworldwide.com/amanda-barkey/      Episode 269 Chapters:     00:00 – Introduction 00:35 – Amanda Barkey's Entrepreneurial Journey and EOS Implementation  02:21 – Amanda Barkey's Background and Business Journey  12:36 – Challenges and Successes with EOS Implementation  15:10 – The Role of an Integrator and Implementer  34:20 – EOS in Family Life  47:18 – Amanda's Future Plans and Nonprofit Work  47:30 – The Power of EOS Tools  47:43 – Final Thoughts and Advice for Entrepreneurs 

In this insightful interview, Michelle shares her journey from ExxonMobil to founding Hyfé, a company revolutionizing carbon refining by utilizing plant waste. Discover how her innovative approach addresses climate change, food industry waste, and health impacts, offering a scalable solution for a sustainable future. Keywords sustainability, waste valorization, bio-refining, plant waste, climate change, food industry, innovation, bio-manufacturing, circular economy Key  topics Hyfé's innovative refining process using plant waste The economic and environmental impact of waste valorization Strategies for scaling sustainable bio-manufacturing The role of consumer awareness and industry collaboration in sustainability Sound bites "We use plant waste instead of crude oil" "Refining carbon like the oil industry did" "Creating new value from food waste" Chapters 00:00 Introduction to Essential Ingredients Podcast 07:16 Valuing Byproducts: A New Perspective 11:03 Personal Impact and Entrepreneurial Journey 15:08 Supply Chain Challenges in the Food Industry 21:28 Collaborative Approaches to Industry Change 25:28 Building a Values-Driven Team 29:42 Emotional Safety in Startups 33:09 The Importance of External Perspectives 34:40 Innovating Contract Structures in the Food Industry 35:33 Balancing Health and Climate Goals 38:19 Navigating Complex Responsibilities 39:39 The Future of Bio-Manufacturing 41:15 Sector Readiness for Change 43:19 The Challenge of Processed Foods 45:34 Building a Sustainable Future 46:35 Transforming Linear to Circular Systems 47:16 Lessons Learned from Hi-Fey 48:52 Essential Ingredients for Success 50:03 Rapid Fire Insights 52:25 Final Thoughts and Future Vision

Join hosts Seth and Ed Parcaut as they sit down with serial entrepreneur Vincent Weberink, whose journey spans 14 startups across Europe and the cutting edge of tech, AI, and filmmaking tools. Discover the lessons learned from decades of entrepreneurship, how to avoid common pitfalls, and why controlling technology is crucial for creators today. Vincent shares insights from his new book, explains how AI is reshaping industries, and offers actionable advice for founders aiming for success in an era of rapid technological change. Whether you're an aspiring entrepreneur, innovator, or just curious about the intersection of business and tech, this episode delivers strategies, stories, and next-level ideas for the modern creator. #AI #Entrepreneurship #StartupLife #TechInnovation #Filmmaking #BookLaunch #SelfPublishing #Productivity #RemoteWork #PodcastInterview #Innovation #Automation #CreativeProcess #Leadership #VentureStories *Contact Ed Parcaut:** -

Sam shares the WHY behind the IG handle change! After 10 years of entrepreneurship, Sam shares how much has changed and why it is important to grow with that change and not fear it! Referenced in today's episode: New Sam Previte Account: https://www.instagram.com/thesamprevite New FFF Account: https://www.instagram.com/findfoodfreedomdietitians Previous FFF Account: https://www.instagram.com/find.food.freedom *currently unavailable but will be back in action once IG unlocks the account! ALL things Find Food Freedom: Get your Insurance Benefits Checked: https://bit.ly/FFFinsurance   Instagram: @find.food.freedom TikTok: @findfoodfreedom Website:https://find-foodfreedom.com/ Join the FFF Monthly Membership here: https://findfoodfreedommembership.com and use the code 'IWANTFOODFREEDOM' for 3 months completely FREE! Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Today on Community, Kristina sits down with the incredible Kimberley Hiebert, CEO of Door Gurus to dive into Kimberley's journey from the streets of Vancouver to becoming a successful business owner, franchisor, and community builder. Key topics covered:From being a foster child to running multiple successful businesses, Kim discusses how every part of her past has led her to where she is today.Despite its challenges, Kim reflects on the power of building businesses with family and the trust that comes with it.How moving from a paycheck mentality to a profit mindset, along with smart investing, transformed her financial future.The importance of relationships and community building.How networking (the real way!) has played a pivotal role in her entrepreneurial journey.Kimberley's story, personality and business expertise are a rare combination that make her truly one of a kind. Don't miss out on her candid insights that will empower you to build from the ground up and believe for more.Kimberley is proof that with resilience, community, and the right amount of risk, you can create the life and business you've always dreamed of!Connect with Kim:FOUND-HerFOUND-Her PodcastKim's Episode with KristinaInstagramSend me a text!The Climb with Cherie Clonan The Climb is a podcast for people building something meaningful and finding their..Listen on: Apple Podcasts SpotifySupport the showFor Your Information:• Host your podcast on Buzzsprout!•Join The High Vibe Women Online Community!• Join our favourite scheduling platform Later• FLODESK Affiliate Code | 25% off your first year!• Connect with Kristina  Don't forget to come say hi to us on Instagram @thesocialsnippet, join the Weekly Snippet or follow us on any social media platform! Website . Instagram . Facebook . Linkedin

 NEW EPISODE: Healthy Living with Yoga Anita ✨This week, I sit down with Alicia Favreau — a woman whose journey is as inspiring as her mission.From chef's apprentice ➡️ massage therapist ➡️ entrepreneur… Alicia has created something truly special with Empower Boutique and Spa

When building a business, have you ever felt like working harder should be the answer, but the more you push, the more exhausted, misaligned, or stuck you become?  In this episode of the #DoorGrowShow, Jason Hull sits down with Sean Patton, former U.S. Army Special Forces Commander, executive coach, and leadership speaker, to unpack what entrepreneurs can learn from military leadership, self-leadership, and mission-driven culture.  They discuss the dangers of hustle without recovery, why so many business owners never learn to lead themselves, and how clarity of mission, roles, and outcomes can transform the way a team operates.  Jason and Sean also explore why the military is far more collaborative than most people assume, how strong leaders facilitate input without losing ownership, and why mission dictates culture in both combat and business. Along the way, they dive into personal purpose, team alignment, trust in sales, and the mindset shifts required to build a business that creates both impact and freedom instead of burnout. You'll Learn (00:00) Introduction and Guest Background  (01:15) Sean Patton's Military and Entrepreneurial Journey  (04:16) Leadership in Difficult Situations: Military vs. Business  (08:29) Dispelling Myths About Military Leadership  (10:35) Collaborative Decision-Making in Special Forces  (12:56) The Role of Extreme Ownership in Leadership  (16:08) Culture as a Mission-Driven Concept  (19:16) Aligning Mission, Culture, and Outcomes  (20:51) The Power of Mission and Vision in Business  (25:41) The Why Behind Business Success  (29:24) The Entrepreneurial Hierarchy of Needs  (35:19) Applying Military Clarity to Business Operations  (37:31) The Importance of Clear Roles and Responsibilities  (41:37) Closing Remarks and Contact Information Quotables "Leadership isn't a title, it's a person you become." "Sometimes the loudest voice in the room isn't the smartest voice in the room." "Mission dictates culture." Resources DoorGrow and Scale Mastermind DoorGrow Academy DoorGrow on YouTube DoorGrowClub DoorGrowLive Transcript Jason Hull (00:01) Five, four, three, two, one. All right. Welcome everybody to the DoorGro show. I'm Jason Hull, the founder and CEO of DoorGro, the world's leading and most comprehensive coaching and consulting firm for long-term residential property management entrepreneurs. For over a decade and a half, we've brought innovative strategies and optimization to the property management industry.   At DoorGrow, we are on a mission to transform property management business owners and their businesses. We want to transform the industry, eliminate the BS, build awareness, change perception, expand the market, and help the best property management entrepreneurs win. Now, let's get into the show. All right, so I have an awesome guest today. I'm hanging out here with Sean Patton. Welcome, Sean. I'm going to brag about you a little bit. Thanks for being here.   Sean Patton (00:53) Yeah, alright, you go for it. Thanks for having me, man.   Jason Hull (00:54) All right. All   right. So Sean is a former U.S. Army Special Forces Commander, Meta Performance Executive Coach at Novus Global and a leadership keynote speaker. Sean helps leaders accomplish seemingly impossible and thrilling visions through transformation. This is your bio. As a former U.S. Army Special Forces Commander, Sean brings a rare combination of battlefield tested leadership, real world business ownership.   and success back to human performance principles to every stage and coaching session. His work is grounded in one belief, leadership isn't a title, it's a person you become. As an ICF certified executive coach, host of the No Limit Leadership Podcast and author of A Warrior's Mindset, The Six Keys to Greatness. Awesome. Sean, so glad to have you here. Welcome to the show.   Sean Patton (01:48) Thanks, man. I'm excited to be here.   Jason Hull (01:50) Cool. So Sean, for those listening, I'd love for them to get a little bit of background on you. I gave a little bio, but tell them a little bit about how did you get into entrepreneurism? When did you wake up and go, hey, you know what? I'm an entrepreneur.   Sean Patton (02:04) Well, it took a little bit. was maybe a little late to the game. I originally went from a small town in Kansas. I went to the United States Military Academy at West Point, graduated and then spent 10 years as an active duty officer in the army. So I was an infantry officer and then a special forces officer in the special forces group commanding two different Green Beret attachments. So it was a busy time. I feel like I crammed a lifetime of   leadership lessons into those 14 years, right? Like West Point is most intense leadership training that our nation has. And then, you know, was a rifle platoon leader and sniper platoon leader in Iraq. Then I was an Afghanistan with my team. So I was doing really difficult things and complex things with elite performing teams. And, you know, despite all of that and 22 months in combat and 30 months to point overseas,   I was never really the gun guy or the gear guy. Uh, it was all, it always about the people and the problems that we were solving. And so in 2015, a little before that, I decided that I was going to get out of the military in transition. And I just had this entrepreneurship itch that I wanted to scratch. Plus, you know, I want to check out with this freedom thing that I had been hearing about all these years was all about. And so I decided to try it and.   Jason Hull (03:04) Yeah.   Yeah.   Sean Patton (03:31) It was a rocky start. I had a lot of, I think I had some strengths coming out of the military and those experiences, but also some real gaps. And one of them was a, I think my risk tolerance was so high from things I had been doing. then also   Jason Hull (03:33) Yeah.   Yeah.   Sean Patton (03:59) The answer in the military so often, at least in the units I was in was when things got hard, right? When the, when the darkness came, when it seemed like the weight was unmanageable, the answer was just go harder. Like, you know, like the mission is going to end, you're going to redeploy, like you, know, the sun's going to come up, just keep going, keep going, keep going. And what I didn't appreciate was when you get into the entrepreneurship space is that in the military, even in those units, there was this like,   Jason Hull (04:11) Okay, yeah.   Yeah.   Sean Patton (04:28) mechanism around us almost protecting us. Like they had honed us into this machine that could push ourselves to these extreme limits. But they told us when it was time to turn it off and when it was time to refit and when it was time to recover. And then I got in entrepreneur space and when things got difficult and you know, I made some really bad financial decisions which we can get into and all of that. I found myself with all of that weight with the only answer I had was just go harder.   Jason Hull (04:52) Yeah.   Yeah.   Sean Patton (04:59) And so   three years later, I was in the hospital ⁓ and I had stress hives and my appendix almost burst and all these health issues and going through my first bankruptcy or my only bankruptcy, but bankruptcy after three years. And so it was a rough start to the whole thing. I had to learn a lot of lessons about myself in that.   Jason Hull (05:07) Wow.   Yeah, yeah. And I think, you know, early stage entrepreneurism, there's some similar patterns I've noticed because, you know, I've talked to thousands of entrepreneurs. I've gone through this sort of journey. in the beginning, yeah, we do a lot of stupid stuff. Like we make mistakes and that's part of learning. You know, we believe weird things like I just like your first hire should be a clone of yourself. If I could just clone myself, I call it the clone myth. Like we believe like   You know, we think we can do everything ourselves. it'd be cheaper if I just figure out how to do it myself. If I just read the right book, watch the right YouTube video. And so we do dumb stuff like we don't get support. We don't get help. We don't get mentors. like it. had to things had to get really hard before I started getting mentors, getting help, getting coaches, getting support. And I had to be humble, you know, before I was willing to do that. And.   And yeah, and so I see, I see this, you know, a lot of people play out this journey and then early stage as an entrepreneur. Yeah. We're, we're, it's almost like the hustle's glamorized. And so we go through this process of like, I got a hustle. I got to work harder. That's what you do if you own a company, if you're a CEO, if you're a boss. And so you just burn yourself out. I remember I was at end of a sales call trying to wrap it up.   I was in so much pain because I like I think I'd slipped some sort of disc or was bulging in my back. And I was like by the end of the call and doing this call, I was laying on the floor and I ended the call and I was like, and I was in so much pain. I wasn't able to work and had to lay down for like two weeks. Yeah. And then I realized because I hadn't been eating, I'd been just working. hadn't been sleeping.   Sean Patton (07:04) my gosh.   Jason Hull (07:11) very well, I'd been just working. I thought I just need to work harder, work faster. And I didn't realize that probably I was like probably operating at like 10 % of my effectiveness mentally. I was being stupid. And I thought, I just need to work harder, I gotta hustle. And I wasn't taking care of myself. And then that's when I realized, if I don't take care of my body, I don't have a vehicle to achieve stuff or to get results. And I'm not even really present.   Sean Patton (07:23) Thank   Jason Hull (07:40) when I'm there with people because I'm hungry and I'm tired and I'm I'm everywhere else and I haven't even produced the, or my brain hasn't had a chance to clean itself like it does every night. And I haven't gotten food to fuel my brain. I don't have all the chemicals my brain needs. I'm lacking dopamine and serotonin and GABA and like, I'm just, I'm an absolute mess, right? And I see people do this all the time, all the time.   Sean Patton (08:05) It's so true. I, in my lens, how I look through that is through a leadership lens. And I learned in the military so many great things about leading others. And as I look back at it, what I had to learn in entrepreneurship, what you're kind of talking about is like, I never really had to master leading myself.   Jason Hull (08:31) Yeah.   Sean Patton (08:32) I never had to look at myself as like, how am going to lead myself? Cause the way you mentioned there, like I would never treat one of my soldiers or one of my employees or have an expectation of them the way I was, I was treating myself. And so it's like, how would you.   Jason Hull (08:41) Yeah.   Yeah, I wouldn't do I wouldn't I wouldn't push my spouse to be like this. I'd be like, hey, come on, clean more. Work harder.   Do this. Right. Yeah. Then marriage would be over real fast. I wouldn't like I wouldn't do that to my kids. Come on, go. Yeah. But to ourselves, we can sometimes be a cruel leader. Right. Can you dispel a myth? Because, you know, I got I kind of got a sense of this. I've never been in the military. And God bless you. Thank you for your service. I appreciate that.   Sean Patton (08:55) Yeah.   Jason Hull (09:15) ⁓ but I've realized I've been listening to, ⁓ Chaka Willa, Willick and Leaf, whatever their, their book, ⁓ the dichotomy of leadership. And I had this belief that in the military, I think a lot of people maybe that haven't been involved in it have this perception. Military, just, you either give orders or you take orders. It's rigid. There's no thinking. You just were told what to do. And, ⁓ you know, I've kind of gotten a very different picture of that.   that there's a lot of decisions and there's planning and know, this is lives are on the line and it's painted a very different picture. Can you just touch on that? Cause I think some people here, you've got this background in the military and to you, it's just, you know this stuff cause you had lived it. But for those that have never been in the military, what advantage did that give you in business and how is that different that maybe people perceive it?   Sean Patton (10:09) It's a great question. I do think that there is this idea from either whether it's like movies about basic training or, you know, the, or, know, about like submarines. Yeah. You just shut up and go. Right. And, know, there is in basic training or when you're, I would say when you're being transformed from a free citizen to a soldier, there is a bit of a breaking down of   Jason Hull (10:16) in movies. Yeah. You blindly follow and you're told what to do. Yeah.   Mm-hmm.   Sean Patton (10:39) some of that, that needs to come back. But then as you build that foundation of like, when it's time to go, I go ⁓ and I have some discipline and I can, can integrate with the unit, let's say. ⁓ Then you start getting more and more responsibility. And especially as you move up in the military, you become, I mean, it's not that long, like two or three years later, even the regular military, regular army, you're going to be a team leader. So you're going to be a leader.   And a of those kids are like 20, 19, and they're in charge of three people. And so they're no longer just like, it would make no sense to have someone to stand here and like, what do I need to do? This is what need to do. ⁓ That's not, not, that wouldn't like, that doesn't work in a company and that wouldn't work in a unit. And so there needs to be input on each side. And then especially when you get into like the Navy SEALs, like Jaco was talking about, or in a special forces team. mean, the planning, I was a facilitator of mission plan.   Jason Hull (11:11) Yeah.   Yeah.   Sean Patton (11:38) but I was by no means the smartest person in the room and it was a very collaborative experience. And so my job as the commander of a 12 man special forces ODA was to receive the mission that we had been given. And that mission doesn't come down and tell us this is how you're going to do it. It says, here's the effect we need to have in the area. Here's the questions we have. And then it was up for us to sit down and I had, you know, I have a warrant officer who's   Jason Hull (11:43) Hmm.   Sean Patton (12:08) trained in human intelligence to a level of a CIA operative. I have an intelligence officer or an intelligence sergeant who does the same work the NSA does. My average age on my team is 30 years old, people with multiple combat experiences. I remember one time I was in Lebanon and one of my younger soldiers, Greenbright, we were talking about why there was this conflict going on and how we were trying to influence it.   And I said, well, you know, it's probably because of this rift between this Hezbollah and the Shia sect and the Sunni sect of Muslims in the area. And, you my 26 year old soldier is like, actually, sir, that's incorrect. This conflict in the Becca Valley actually goes back hundreds of years. It's actually over like water rights. mean, like that's the level of conversation we're having in the planning session. And it is very much a collaborative   Jason Hull (13:00) Yeah.   Sean Patton (13:07) ⁓ discussion and we come up with multiple courses of action, but here's, I will say where it kind of converges to, ⁓ the lesson that comes from the military and maybe an issue, this is where the people maybe have this misconception, but I think it's an important one for when it comes to the, company is that at the end of the day, kind of go back to Jaco's first bunk on book, honestly, extreme ownership, has to be someone in charge as the commander is my dis   Jason Hull (13:11) Yeah.   Sean Patton (13:35) was my decision. was like, okay, I've heard everyone's input. We're going with, this is how we're going to do that. And immediately, because everyone had given their input, even if we didn't pick what their choice was, it was, okay, Roger that. Now we're going to execute that as if it was our own. And so that level of ownership when it comes to planning and execution is where we turn and say, okay, now we're on the same page.   the rich discussion and input that happens before that is an important job. And that's why I think whether it's in the military or in the civilian world, as a leader of an organization like that, you need to be a master facilitator. It's not your ideas. It's how can we be the composer of the group in front of us? And if someone is taking over, how do we calm them down? How do we...   Jason Hull (14:20) Yes, yeah.   Sean Patton (14:31) recognize when someone's voice is being stomped out and their valuable input isn't being contributed. You know, like how do you handle that and get the idea so that the best concept comes to the top and then get buy-in to execute.   Jason Hull (14:37) Bye.   I mean, what I'm hearing is like, you know, this picture you're painting is you've got this team of specialists. They each bring some value and some wisdom and some knowledge to the table. They're experts at this one particular craft. They see everything through a different lens and you're getting feedback from all these different lenses. And then as a leader, you have to decide which things are valid, which things do we incorporate? And, know, and it's up to each individual that's a specialist to really   put some pressure on the leader to say, this is significant, this is important. And it's up to the leader to make sure that, you know, maybe that quieter voice, but to recognize what is significant if they're not making it present, because sometimes the loudest voice in the room isn't the smartest voice in the room. And so, yeah, so that's fascinating. And, business is a lot like that, but a lot of business owners, they don't even run their teams like that. They think it's a dictatorship.   They mistakenly think that's how the military works. They're like, I'm the dictator and I have all the best ideas and I'm smarter than all of you. And they do, they end up as the emperor with no clothes. Cause everybody in the team were like, yes boss, we don't want to get fired.   Sean Patton (15:56) Absolutely. And that's why I think that the, main job of, let's say that entrepreneur, that business owner, that even commander, right. Is your job is to craft the vision of what you're trying to create. And yes, the outcome and clarity of outcome, clarity of vision of why does this company, why do we exist and what impact are we trying to have in the world? And once people are bought into that and aligned on that.   Jason Hull (16:09) The outcome, clarity of outcome.   Okay.   Sean Patton (16:26) then we can have a great and rich discussion on the how, the strategy.   Jason Hull (16:30) Got it. that,   you know, that's, so now we're talking about culture, right? Which is the foundation before we get into tactics, we have to have culture and the military, you have all kind of chosen into a particular culture. There's a set of beliefs and that's a foundation. It's kind of like, you might maybe even take it for granted, but the military has that and a lot of businesses don't. They don't have that set culture where it's defined.   Sean Patton (16:57) So can I, what I will say is that this is true in the military and I'll give you some military examples just because they're maybe interesting to your audience and then we can talk business is that mission dictates culture. So, know, for example, you might have, you know, especially a lot of the movies, right? You see like the Marines, That's stereotypical. We'll be super stereotypical right now. Marines mission, their core mission is secure the beach to land ships.   Jason Hull (17:04) Yeah, I love this. Yeah.   Yeah, OK.   Mm-hmm.   Okay.   Sean Patton (17:27) So if   you notice, are a bit like, just go get in line, full frontal assault, you're getting off ships on an uncovered area and you're just massive violence of action. That's how you win that battle, okay? So they need to have a certain kind of mentality and I'm generous. Okay. A special forces team will operate by, with and through an indigenous force. So we're a US sponsored insurgent. we've got, I will go on target with.   Jason Hull (17:42) Yes.   Sean Patton (17:54) 10 Americans and 300 Afghani commandos. Like that dictates a certain mission, right? And so ⁓ the difference between the Marines and then maybe the Navy SEALs who are operating and their job is to take over a ship underway with 30 SEALs that all live together, work together. They know each other in their ear, like synchronize their precise, you know, cause you've got to be right. You're, you're firing weapons inside of a ship corridor. Like   Jason Hull (17:57) Okay. Yeah.   Sean Patton (18:23) You have to be so precise. I can't do that on the ground with 300 Afghanis running around. I'm just like guns pointed this way. You know, like we've got to you've to be much more flexible and and how you plan that and how you think about success and all that is a different animal than the Marines who are on you're trying to storm a beach together. A SEAL team is operating with 30 people who've worked closely together and then.   where you've got 12 of us trying to work by with and through a different unit to do a different thing. Like the culture inside each one of those units would be completely different. In the Marines, you might have a bit more like go here, do that. Yes, sir. How, how jump high, jump faster. You know, you might need that because that's you need to storm a beach. You made, you need very precise, very black and white, right? And wrong, like precision to take down a ship with 30 people.   you need to be very clear about larger intent and what is the big thing we're trying to operate here and how do we control sort of an uncontrollable mass and chaos to operate a Green Break team. If you took the culture of each one of those, if you gave that mission to a bunch of Marines who are just like, where do I go? Where do need to blow up? And you're trying to like do a sensitive political operation with 300 indigenous, it would be a disaster.   Jason Hull (19:29) Yeah.   Sean Patton (19:46) And if you tried to set the precision of, cause we tried to do this sometimes, like you would work with an indigenous force. If you tried to set the precision and standard of a US special operator, whether it's a SEAL or a Green Beret on this indigenous force, you drive yourself crazy. Like it's not going to happen. All right. And so all of those different units have different missions. And so they all have different cultures. And to your point on your company, if you're not clear on missions,   If you're not clear on the vision and like why you exist and what you're trying to do, you will end up chasing your tail on culture because you'll just start grabbing like every other leadership book and culture. just like, what about this works here? This works here. This works here. Instead of saying, what are we trying to accomplish and what is the optimal culture for our mission set?   Jason Hull (20:36) I love that. Yeah, one of our guiding documents at DoorGrow is our, we call it our client-centric mission statement. And it talks about who we want to serve in detail, how we will help them, what our goal is, our plan, and then what kind of the long-term sort of vision that maybe we'll never achieve, but it's the goal we're striving for. And this is what we coach our clients on getting defined because it creates culture.   Then we have our how we do things. That's the company core values. And then we get into personal why statements for the business owner, business why statements. Creating all of this is, we call this the culture materials. There's like six key elements that I coach them on getting in place that help kind of make the culture visible to everybody on the team. And you're right, mission dictates culture. I love this idea because the mission of the business   which most people mistakenly think is just to make money, is actually to provide some sort of value and to solve a real problem in the marketplace. And that mission, whether you're good at it or not, and the team are conscious of it or not, and you're focused on it or not, dictates whether or not you have good culture that actually achieves outcomes. That makes a lot of sense.   Sean Patton (21:53) Yeah, absolutely. Cause   yeah, I love that you have that structure and I love how you also tied that down to personal why statements because this is another leadership issue that I see with a lot of entrepreneurs. We're big companies, honestly too, is that there is this assumption that you've accepted this job description and here's what matters to the company and therefore   what matters to maybe me as your leader or boss or the division or the company is also the most important thing to you as an individual or like the reason you're here is not really explored. So I think one of the most critical conversations you can have, and it sounds like you have a structured format for that, which is fantastic, is just sitting down with each member of your team, like, why are you here? What matters to you? Because often, right, I'm sure you've had this, I've had employees where you assume   a salesperson, the most important thing is compensation, right? It's how much money you can make. And that's great. Maybe it is, but then it's actually like, well, yeah, that's important. And also, you know, my, my youngest is a senior in high school and this is the last baseball season we have with, and man, the games start at four and it's so hard for me to get to games at four because you have me work till five. And it's like, if I could just make those baseball games, that would be amazing. And then all of sudden,   Once you know like what matters to them and why they're doing this, then you can adjust and say, cool, how do we align what matters to you? What your personal why statement as you mentioned it and the company why statement. And now you've got alignment. And when you align those two things where what matters most to them contributes to what matters most to the company, you just, create transformative effects.   Jason Hull (23:36) Thank   Yeah, the big challenge I've noticed, the biggest transformation I can get is to help the business owner get clear on their why. Because when the business owner isn't clear on why they do what they do, they end up doing the wrong things in the business. Because you're the business owner, you can do anything in the business. And so some business owners are like, well, I have to do the accounting. I'm the business owner. Do you really? If you hate accounting, you probably shouldn't be doing the accounting.   You're not the right personality fit for that, which means you're actually probably not the best person to do that. So some business owners love sales. Some love accounting. Some hate it. Some love operations. Some are really bad at that. And so if we can get clear on their personal why, and then we can look at their role and see if their role is helping align with that, we can then reorganize the entire business. But most business owners, the first team they build is they transition from solopreneur to having a team.   I find is a mess. The first team they have is built around the wrong person. And it's kind of like they're like, I'm this shape puzzle piece, but it's not really them. They're like, I'm doing accounting. I'm doing this and a little bit this. And then they're like, now I'm going to get team members. I'm going to puzzle pieces around this misshapen puzzle piece. And they fit that puzzle piece, but that's not even me. So I hate being in it. I'm uncomfortable in my own business.   In property management, this is where they get to two to 400 doors. call it the second sand trap or the team sand trap. They've made it through that transition of finally having a team from being a solopreneur and they're the most miserable they've ever been in their business. And adding more doors makes their life personally worse, not better. Because adding more doors just means they're working harder. They're doing more work instead of getting the right support and the right team, because they didn't build the right team around the right person from the beginning. So if I get them clear on their why,   They're like, my gosh, I'm a circle. I'm not a square. I need to build this whole different team around me. And then like when I got clarity on this many years ago, I think within a month I had fired like half my team. I changed everything. I changed the type of clients I was willing to work with. I changed my business model. Like I didn't want to tolerate certain things anymore because you know, I woke up one morning and I was like, I would rather stream Netflix and avoid growing my business.   even though I need money, then deal with the clients I'm dealing with at that time. I'm like, why is this so, why am I so out of alignment? Then I saw Simon's the next start with why, like presentation on the golden circle, why, how, what? And I was like, what? And I'm like, ⁓ what's my why? And so I went to, I've like, I need to figure this out. And my personal why is to inspire others to love true principles. What that means is I love finding the better way to do things. I love learning what works.   and sharing it with other people, I would do that for free for fun. If you're listening to this podcast, I'm doing it for free for fun right now. Like I love this. I love learning what's working for other people. And then I get to turn around and share that with clients and I get paid to do that. That's crazy. And that's the role I get to live in my business. And so my business, it feeds me my why.   Sean Patton (26:47) Yeah, it's all true.   Jason Hull (26:55) And so our why statement of door goes to transform property management, business owners and their businesses. So we get to create transformation. Everybody on my team buys into this vision. We all celebrate when our clients are winning. And so that's the culture we've created in the business. That's our mission, transformation. And we know if we transform the business owner, we transform the business. We transform the business, we transform the team. We transform the business and the team. We transform hundreds, maybe thousands of tenants and rental property owners lives.   There's this ripple effect and that's exciting to me. We're having impact, right? And so the thing I can get on a sales call and confidently say to a property management business owner, here's why you should trust me because if I'm selfish in getting what I want out of life, my why, my business is going to give you what you need and you are going to win. And we can always trust motives. And so I call that the golden bridge. The golden bridge is find out the prospects why.   Sean Patton (27:31) Yeah.   Jason Hull (27:54) and you build a bridge to it, the bridge is the business. It's what gives you both what you want. That's where the deal happens. And there's my why, there's the prospect's why, the business why is what connects us. And that's the golden bridge. And if I can relate that formula verbally, all the objections drop by the wayside, because the only real objection is, I don't trust you. If they're like, what about these features? And what do you do with my property? And what do you do? How do you handle evictions? All they're saying is blah, blah, blah, I don't trust you yet.   And so that's, I just teach my clients the golden bridge formula and that we have, and then they become great at selling because sales is about trust. That's it.   Sean Patton (28:35) Yeah, I love that, ⁓ that framework. And also I want to call out an important mindset shift that I know I struggled with. And I think a lot of other owners struggle with it. You mentioned there, which is this belief that if we're not suffering,   Jason Hull (28:57) ⁓ yeah. It's like suffering's a badge of honor in entrepreneurism.   Sean Patton (29:02) Yeah, like if we had, if we're actually enjoying what we're doing, if we're having time off, if we're like, you mentioned, we're taking care of ourselves and we're like inspired and energetic and it doesn't feel that hard, we must be doing something wrong or being lazy or we're not doing enough. And so then we're like constantly pushing ourselves to this point of, uh, I need to be overwhelmed. I need to be, and when things are going well, we'll crash the plane.   Jason Hull (29:11) ⁓ yeah.   Yeah, yeah.   Sean Patton (29:30) just so we can feel the pain again, so we feel like we're being productive. And so I love the fact that you, sounds like you sort of, we're running into that or identified that. And now the shift that it sounds like you've made around your mindset is like, what if this could be fun?   Jason Hull (29:32) Yeah.   Yeah. What if you actually love doing what you were doing in your business? I'll tell you what happens because I hope a lot of people do this. You make way more money when you focus on the money instead of the mission and you're not focused on your why you make way less money. But it's money is easy when you are focused on helping people get what they want. You're outward focus and it's you're being selfish enough to focus on your actual purpose. Money is not your purpose.   If I say, do you want money? There's a whole level of depth beneath that. Right. And so, yeah, but you're right. Like we're struggling, we're suffering, and it's like a badge of honor. Look at my hustle culture. And I'm like, it's so hard. And then we start succeeding and we get, the world gives us feedback because the world isn't supportive of entrepreneurs. The world cares about safety and certainty more than freedom. Entrepreneurs care about freedom and fulfillment more.   Sean Patton (30:24) Yes.   Jason Hull (30:48) than safety and security. And that's why we start businesses. That's a risk. But as soon as we start winning, what do we hear from people? ⁓ it must be nice.   Sean Patton (31:00) Yeah.   Jason Hull (31:01) it must be nice that you have this. Jason got his cyber truck or he's in his million dollar house. It must be nice. ⁓ know, and so you hear things like this and you're like, did I do something wrong? maybe I need to be small because I'm making some people feel uncomfortable because, know, it's to be a struggle. I can't show that I'm having success because it's got to be hard. I didn't I didn't work hard enough to earn this. Maybe it's that feeling or, know, it has to   Sean Patton (31:20) Yeah.   Or enjoyment, yeah, it's gotta be.   Yeah, I think there's a lot   of that. I know my relationship as I've reflected back with, with money, um, with success is, know, I grew up with a, with a single mom and she was phenomenal. I mean, raised me, worked full time as a waitress and bar center to put herself through undergrad and grad school to be a school psychologist, to work with special needs kids so that she could impact the world and take care of me. But in that, yeah. Yeah.   Jason Hull (31:31) Hard.   Yeah.   And love was working hard. That's what you saw. Like she was hustling.   You knew she loved you. She was serving. Yeah.   Sean Patton (32:02) Absolutely.   And so I would say there's two sides of that coin. One, what I tell people all the time is like, when you see your mom do that or that's your leader, like mediocrity is no longer acceptable. That's one thing I took away from it. then the, but there was this idea when we say we drove through nice neighborhoods or we saw big houses or we saw people with money. was like, ⁓ those it's like those people. Like it was very much put into, I feel like subconsciously that   Jason Hull (32:10) Yeah.   Yes. Yeah.   Sean Patton (32:31) I think that it was just a matter of like, ⁓ there's this idea of that good people or hardworking, working class folks like us, we're doing sort of this noble thing and these other people either just got lucky or they're just different or they were born into it or, it's this idea of like, we're not those people.   Jason Hull (32:49) Or even worse,   were unethical or hurt people to get there. Those rich people, those evil billionaires and those evil millionaires, and nobody should have that kind of money. They must have hurt people to get there and yeah, yeah, yeah.   Sean Patton (32:54) 100 exactly.   And so that   was like a story, even a money story and success story that over the last 10 years as an entrepreneur with different businesses, and I was, and I was as a coach of leaders inside companies, ⁓ and, business owners that I've had to overcome. And I have found myself to your point, sort of sabotaging or questioning when I do have certain levels of success or impact and downplaying it almost because I have this.   Jason Hull (33:17) Yeah.   Sean Patton (33:34) subconscious belief that like, wait a if I make this amount of money or if I get to do these things is like, am I, as you said, am I deserving of that? Or is that even like an ethical thing to be able to do? I need to suffer more and drive myself back to the suffering conversation.   Jason Hull (33:40) Yeah.   Yeah, I mean,   the feedback we get from the world as entrepreneurs. So one of my frameworks is the four, I call it the four reasons for starting a business. The first reason is fulfillment in life. That should be primary. We should be getting fulfillment in life, living our why, living our purpose. Number two, it should be more and more freedom. The business should give us more and more freedom. Now, we initially as entrepreneurs, when we start our journey, we make more and more money.   And the reason we want more money is we think it will give us more fulfillment and more freedom. But the default is, I've seen this over and over again, I live this, is we make more and more money and we have less fulfillment and freedom in our business initially. Until we get clear on this, because we're aiming for the wrong goal, we're aiming for money, not the four reasons. Once we have fulfillment and freedom though, once we figure that out, we're like, why am I doing this? I need to shift things. And we get alignment there, then we want to benefit others.   That's contribution. And that's actually why businesses exist. Businesses exist to contribute to the marketplace something of value, solve real problems. Otherwise, they're just snake oil and they're stealing people's money. And so true entrepreneurs, like they might start with just the motive of money, which maybe isn't the highest motive. But if they're going to be successful, eventually they graduate usually to contribution.   because that's the only thing that actually works in the marketplace. The marketplace is brutal to anything else. So it's almost like God tricks us into becoming good people by getting us to start businesses, you know? And so the fourth reason, once we have contribution, we have fulfillment, freedom, we get to, we're living a life where we feel like we're benefiting others, making a difference. And we love, we can't have those first three without the fourth, which is support. There's no,   Sean Patton (35:22) Yeah, yeah.   Jason Hull (35:41) business owner that I know of that enjoys doing every hat, wearing every hat in their own business. And so we have to have a good team. We have to have a good support. Just like you were talking about in the, in the military, like if you're going on a mission, you need some specialists that have expertise in different areas to make this work. Not everybody has the same personality, the same skills, the same intellectual abilities. And so we need other people if we want to stay in those first three.   We can't have fulfillment, freedom and contribution if we're doing stuff we don't enjoy. That's the opposite. And so we have to have team members. And that's why we build the vehicle of a business instead of just be a freelancer and do it all on our own. And that's the, so those are my four reasons. Now there is the fifth reason. The fifth reason is what everybody else wants. And we want this too as entrepreneurs, but the fifth reason is safety and security.   This is what makes us different. Everybody else on the planet wants all five of these things. But most people on the planet play safety and security first. They're like, forget your freedom. We saw this during the pandemic. It's like, fuck your freedom. Like, we don't care about your freedom. I want to feel safe. Make everyone feel safe. Force it on everybody. Make everybody feel safe first. And then freedom would be a really nice afterthought. And then entrepreneurial people were like, this what crazy planet am I on?   Sean Patton (37:04) Mm-hmm.   Jason Hull (37:08) Am I hanging out with aliens? Like, I don't understand. I thought we were in the land of the free home of the brave here in the US and like, what's going on? And we have all these different basic hierarchy of needs, but the hierarchy is different for entrepreneurs versus everybody else. And there's nothing wrong with that. Like I need people on my team that don't want to be the business owner.   Sean Patton (37:21) Mm-hmm. Mm-hmm.   Yeah, yeah   Jason Hull (37:32) You know, I need them to be with me and enjoy it, right? And they need somebody that like me, that's crazy, that's willing to take some of the risks. They just don't realize they're working for a crazy person, right? So that values freedom more than safety. So yeah, but look, I love safety and security too. That's why I process documentation. I have systems that makes me feel safe. If I lose somebody, right? So we need all of these things. So I love, I love that you were pointing that out. ⁓ Where should we go from here?   Sean Patton (37:42) Hahaha   Yeah.   Jason Hull (38:01) Like we're almost at the time and I love hearing the ⁓ how the military works because the military works its life or death. It's it's ⁓ and there's clear objectives and I feel like in business things get so fuzzy and there's so much BS. And when we hear it in terms of military, we're like, ⁓ duh, this would translate. I should do my business this way.   Sean Patton (38:04) Yeah.   Yeah, I think it's a good way to wrap in last couple of minutes is like, what are some key points there? think that what the military does, because not everything in the military is from personal experience translates perfectly over, right? But that there's certain things. Yeah, it's all the same. There are some similarities. I think that if there's an overarching word of why, and it's just true,   Jason Hull (38:43) Sure, it's not all exactly the same, yeah.   Sean Patton (38:58) military, good military units are able to accomplish the seemingly impossible tasks ⁓ is clarity, like extreme clarity and no nonsense around no clarity. And so whether that's clarity of mission, clarity of roles and responsibilities, who's doing what when and what are they committing to? There's so much... ⁓   Jason Hull (39:05) Yeah.   Hmm.   Sean Patton (39:26) sort of expectation or unsaid agreements that happen inside business, where we make assumptions about what we think other people understand or what they think success is or roles is. Instead of saying here's our clear mission, here's our outcomes, here's my role and responsibility, here's what I'm gonna own. I mean, the amount of times I work with a company or entrepreneur and we go in and they say, yeah, here are like the 12 things that are important before the next meeting, but there's no one's name next to it with a date.   Jason Hull (39:28) Hmm.   Yeah.   Yeah. Right.   Like who? Who's responsible? Who's accountable? Yeah.   Sean Patton (39:55) It's like, Hey, what'd we talk about last meeting? Who's doing that? Yeah. Who's taking,   who's accountable. So I think they're very clear about like what role and responsibility do you have so that you can lean into that. So clarity around roles, responsibilities, clarity around mission, then clarity around, you know, end state. Like what does success look like for this? Those are.   Jason Hull (40:14) What's the definition   of done on this? How do we know this is accomplished? I love it.   Sean Patton (40:19) Mm-hmm. And so I think   if companies could really take that approach of clarity in those three areas, it could be transformative.   Jason Hull (40:29) Totally agree. One of my mentors that really taught me operational stuff was a mentor named Alex Sharpen. And Alex would talk about outcome transparency and accountability. He was like a three-legged stool. And he said, there has to be a clear outcome. Like, who's responsible ⁓ is also, right? that's like outcome transparency, accountability. Accountability is who? What are we trying to accomplish is the outcome.   And then what's the scoreboard? How do we measure success? How do we know if it's done? And he said he would watch billionaires and follow them around and they go into a meeting. They didn't know what was going on, what was being discussed, but there was a problem. He would just walk in and he would ask three questions and the problems were solved. Cool. What are we trying to accomplish? Okay. Who's responsible for this? Awesome. How do we know if it's done or not?   And it was that simple. And then you walk out of the room, everyone's like, man, he's magic. So glad we have him. What a great leader. And I love it. Clarity is massive. one of the things, like a lot of businesses don't even have the clear role or job descriptions defined for their existing team members. If I went to, anyone listen to this, I went to your team member, ask yourself this question. And I asked them, what are you responsible to achieve on a weekly, monthly basis? What is your job?   Sean Patton (41:27) Yeah.   Jason Hull (41:52) What are your roles? What are you supposed to do? And then I went to the business owner. I went to you listening and said, what is their responsibility? What are these? I usually get two very different set of directions. But if you come to my team or hopefully some of my clients that I'm coaching and you ask that question, they would say, cool, let me pull up my document that is super clear that we review regularly. This is it. We've agreed on this. We're literally on the same page.   And it's that simple. And so they know what outcomes they're responsible for. And the outcomes are more important than the responsibilities. So on our job descriptions, we have results. What results or expected accomplishments are there? so little things like that. One of the things I love saying lately is, this is one of my little phrases, is any action we take without clarity is a little bit wrong. Sometimes a lot, a lot wrong.   Sean Patton (42:21) Yes.   Mmm, I love that.   I love that.   Jason Hull (42:51) Yeah, and so that's dangerous. like the last thing you want to do in on the battlefield is just rush out with a lot of gusto guns a blazing with no plan and a lack of clarity. But in business, sometimes that's how we operate for shooting from the hip. We're like, Woo, yeah.   Sean Patton (43:08) Yeah,   it is. That's the thing is because of the mission that the military has, the culture demands extreme clarity. And because of the mission of businesses, people can get away with leakage and mistakes because, you know, it's not life or death. But if you treat your business like that, that's how you get to the next level of performance.   Jason Hull (43:18) you   Love it. Cool. Sean, awesome having you on. Always fun to chat with you. We have some good conversations. ⁓ This is really interesting to me. I love hearing how ⁓ this all works and the contrast with military and whatnot. You brought up some really great points that really made me think. How can people get in touch with you? Tell them what you do real quick and all that.   Sean Patton (43:40) Yeah, absolutely.   Yeah,   absolutely. So you wanna, my personal site is SeanPatton.me. Super easy to find. I'm very active on LinkedIn. And I am a part of a larger firm called Novus Global, where we focus on creating meta performance leaders. A lot of the transformation we're talking about today. So yeah, LinkedIn and my website, easiest ways to get me. also the host of the No Limit Leadership Podcast. Please check that out and.   Jason, you have a scheduled day. I'm excited to have you on that podcast in the future.   Jason Hull (44:29) Yeah, I'm excited to be on that. That'll be great. It's been great having you. Cool. Thanks for being here. All right. Yeah, absolutely. So for those of you that are property management business owners and you felt maybe stuck, stagnant, you want to take your property management business to the next level, reach out to us at doorgrow.com for free training on how to get unlimited free leads. Text the word leads to 512-648-4608.   Sean Patton (44:35) Thanks, Jason. Appreciate the opportunity.   Jason Hull (44:57) Also join our free Facebook community just for property management business owners at doorgrowclub.com. And if you want tips, tricks, ideas, and to learn about our offers, subscribe to our newsletter by going to doorgrow.com slash subscribe. And if you found this even a little bit helpful, don't forget to subscribe and leave us a review on wherever you saw this. We'd really appreciate it. And until next time, remember the slowest path to growth is to do it alone. So let's grow together. Bye everyone.   All right, and we are out in five, four, three, two, one.   Sean Patton (45:33) Thanks brother.

In this episode of Talk Commerce, Brent Peterson interviews Bashak Ilhan, founder and CEO of Road Group. They discuss Bashak's entrepreneurial journey, her passion for global business, and the intricacies of building brands for the US market. The conversation covers various topics including the challenges of e-commerce, the impact of tariffs, and the importance of emotional value in branding. Bashak shares success stories of brands that have thrived in the US and emphasizes the role of AI in shaping the future of shopping. She encourages aspiring brands to pursue their dreams and offers her expertise in navigating the complexities of the market.TakeawaysBashak Ilhan is an experienced entrepreneur with a passion for global business.Road Group helps international brands enter the US market.Understanding market differences is crucial for brand success.Amazon is a competitive platform that requires strong branding.US customers have higher return rates compared to other markets.Tariffs and shipping challenges impact European brands entering the US.Brands must be prepared for high volume when entering big box retail.Success stories highlight the potential for growth in the US market.AI is transforming the e-commerce landscape.Emotional value is becoming increasingly important in consumer purchasing decisions.Chapters00:00 Introduction to Bashak Ilhan and Road Group02:51 Bashak's Entrepreneurial Journey and Motivations05:21 Client Engagement and Brand Building Strategies08:17 Navigating Market Differences: US vs Europe11:01 Success Stories and Brand Growth13:34 The Future of E-commerce and AI16:23 Closing Thoughts and Contact Information

Catharine Arnston, the founder of ENERGYBits and a passionate advocate for wellness and entrepreneurship, joins me today to share her incredible story.  Catharine's path to entrepreneurship was unplanned. She was in international business before her sister's cancer diagnosis turned her world upside down. After researching plant-based nutrition, Catharine uncovered the power of algae as a superfood, leading to the creation of ENERGYBits.  Despite not having a background in nutrition or science, she dedicated herself to studying and spreading the word about algae's numerous benefits. ENERGYBits has become a billion-dollar wellness industry leader, and Catharine's commitment to health and entrepreneurship is more than evident. "If you are terrified, you are on the right path. Because it pushes you out of your comfort zone to learn something new that you'll need to get to the next level. " ~ Catharine Arnston In This Episode: - The journey from doubts to entrepreneurship - Surviving the struggle years in Boston - Shark Tank experience and post-show growth - Protein and amino acid content in algae - Spirulina's fast absorption and cyanobacteria structure - Mitochondrial health and cellular energy - How to take ENERGYBits's spirulina and chlorella - Avoiding supplement overload with algae - Bootstrapping ENERGYBits Purchase ENERGYBits' Algae Tablets at a Special Discount! Use the code “JENGOTTLIEB” at: https://energybits.com/discount/JENGOTTLIEB?rfsn=9030997.ddfb9f&utm_source=refersion&utm_medium=affiliate&utm_campaign=9030997.ddfb9f  About Catharine Arnston: Catharine Arnston is a wellness thought leader, experienced entrepreneur, and expert in algae nutrition, with a PhD, MBA, BA Hons, and board certification as a health coach. Her journey into algae began in 2008 when her sister's breast cancer diagnosis led her to discover the healing potential of algae, the most alkaline, nutrient-dense food in the world. Catharine left her 25-year corporate career to launch ENERGYbits® and has spent 15 years researching algae, lecturing at conferences, and speaking on 300+ podcasts to spread its benefits. Her efforts have earned endorsements from organizations like NASA and the United Nations.  Websites: https://energybits.com/  and https://catharinearnston.com/  Instagram: https://www.instagram.com/energybits/   Where to find me: IG: https://www.instagram.com/jen_gottlieb/    TikTok: https://www.tiktok.com/@jen_gottlieb     Facebook: https://www.facebook.com/Jenleahgottlieb    Website: https://jengottlieb.com/    My business: https://www.superconnectormedia.com/     YouTube: https://www.youtube.com/@jen_gottlieb

In this episode of the FNO: InsureTech Podcast, Rob Beller sits down with a fascinating guest, Eran Tirer, to explore his entrepreneurial journey and the path that led him to found Ledgertech, a company focused on building technology that helps insurers launch and scale embedded insurance solutions within the global insurance ecosystem. Eran shares lessons from decades of building enterprise software companies, including the story behind EasySource and its eventual acquisition by IBM. The conversation explores the realities of building technology for large enterprises, navigating legacy infrastructure, and identifying opportunities for innovation within complex industries. A major focus of the discussion is the role of embedded insurance as both a distribution model and a catalyst for digital transformation. Eran explains how Ledgertech initially used embedded insurance as a strategic entry point into the market, helping insurers launch new digital products quickly while integrating with existing systems. From there, the company expanded its capabilities to support insurers looking to modernize their technology stack and participate in the evolving digital ecosystem. Key Highlights [09:00] – How Early Military Leadership Shaped Eran Tirer's Entrepreneurial Journey [16:00] – Founding EasySource and Solving the Legacy Systems Challenge [19:00] – When Competing with IBM Turned into an Acquisition [27:00] – Why Ledgertech Entered the Insurance Technology Market [40:00] – How Ledgertech Uses Embedded Insurance to Accelerate Digital Transformation

Guy Dunn is a serial entrepreneur, technology innovator, and recognized networking expert based in the Philadelphia area. With over three decades of business experience, Guy has built his career on the fundamental principle that strong relationships are the foundation of business success. As the creator of RoofTrack360.com, a comprehensive platform revolutionizing customer acquisition systems for roofing companies, and TrustLooper.com , an innovative trust-building platform for businesses, Guy has proven his ability to identify market needs and develop technology solutions that solve real-world problems. His entrepreneurial journey includes scaling a multimillion-dollar franchise operation from 3 territories in 2006 to 9 territories across the Philadelphia Metro area, New York City metro area, and Central New Jersey by 2012. Guy's impressive career includes executive leadership roles as Chief Financial Officer of M. Davis and Company, Director of Business Development with Global Systems Technologies, Inc., and Chief Operating Officer with Glo-Chem International. His diverse experience across industries has given him a unique perspective on the universal principles of business growth: identifying target clients, attracting them, selling to them, and doing it profitably. A 1982 graduate of Morehouse College with a Bachelor's degree in accounting, Guy combines financial acumen with entrepreneurial vision. He is also the host of a business podcast where he shares insights on networking, technology, and business growth strategies with entrepreneurs and business leaders. As a sought-after speaker and consultant, Guy has presented his insights on networking and digital marketing to over 100 companies across New York, New Jersey, and Pennsylvania. He is the author of multiple books including ;Networking For Business; and Maybe You Can Fix It Yourself—Quick Computer Fixes For The Non-Geek. Guy credits his success to his self-proclaimed identity as a professional networker, his 2025 edition of Networking For Business represents the culmination of his decades of experience building meaningful business relationships in an increasingly digital world. Links https://www.linkedin.com/in/guydunn/ https://www.youtube.com/@TrustlooperIdeaGuy https://trustlooper.com https://rooftrack360.com If you're enjoying Entrepreneur's Enigma, please give me a review on the podcast directory of your choice. The show is on all of them and these reviews really help others find the show. iTunes: https://gmwd.us/itunes Podchaser: https://gmwd.us/podchaser TrueFans: https://gmwd.us/truefans Also, if you're getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. →  https://ko-fi.com/entrepreneursenigma Support me on TrueFans.fm → https://gmwd.us/truefans. Support The Show & Get Merch: https://shop.entrepreneursenigma.com Want to learn from a 15 year veteran? Check out the Podcast Mastery Community:https://www.skool.com/podcast-mastery-community-6116/about Follow Seth Online: Instagram: https://instagram.com/s3th.me LinkedIn: https://www.linkedin.com/in/sethmgoldstein/ Seth On Mastodon: https://indieweb.social/@phillycodehound The Marketing Junto Newsletter: https://MarketingJunto.com Leave The Show A Voicemail: https://podcastfeedback.com/entrepreneursenigma Learn more about your ad choices. Visit megaphone.fm/adchoices

Unlock the secret to scaling your business without sacrificing speed or clarity. Yehuda Niv, an international entrepreneur and innovator in publishing, shares the pivotal lessons he's learned from building companies from startup to hundreds of employees—and how you can apply them to achieve sustainable growth today.You'll discover practical frameworks for managing rapid growth: from structuring management layers beyond 50 employees to balancing speed with order. Plus, he shares his startup mindset shift—leveraging AI to lower barriers for authors and revolutionize the publishing industry.This is your blueprint for scaling smarter, faster, and more effectively—whether you're expanding a tech startup, launching a publishing platform, or simply dreaming big. Perfect for entrepreneurs ready to turn ambitious visions into reality and avoid common growth pitfalls.Yehuda Niv is a serial entrepreneur, investor, and founder of Spines, a groundbreaking AI-powered publishing platform. With his experience leading companies through exponential growth and pioneering AI integration, he offers actionable strategies that help founders thrive in today's competitive landscape.If scaling your business and mastering product-market fit are your priorities, this episode is essential listening. As You Listen: Introduction and Welcome 0:40 - Guest introduction and his background.Scaling Challenges and Insights 1:45 - Discussion on the biggest pain points in scaling a company. 2:28 - Yehuda shares his experience with managing a growing team. 3:27 - Balancing speed with clarity and order in a growing company.AI and Future Relevance 5:41 - Yehuda discusses the impact of AI on his first company and the need to stay relevant. 6:33 - Insights from angel investing and the future of AI in publishing.Entrepreneurial Journey and Capital Strategy 7:01 - Lessons learned from Yehuda's first company and approach to capital in his second. 8:29 - The entrepreneurial journey and learning from experience.Spines and Publishing Innovations 9:26 - Overview of Spines and its innovative approach to book publishing. 10:21 - Upcoming features and AI tools to assist authors.Advice for Aspiring Entrepreneurs 15:26 - Yehuda's advice on product-market fit and pricing strategy. 17:16 - Importance of letting the market determine product pricing.     

In this episode of the podcast, Vinney Chopra sits down with Koby Clark and Ryan Beckett, co-founders of Beckett Clark Private Wealth, to discuss the fundamentals of building long-term wealth through disciplined investing, financial planning, and real estate strategy. Koby Clark is a Private Wealth Advisor who helps individuals and families build diversified investment portfolios across equities, real estate, and alternative assets. Ryan Beckett is a CPA and tax strategist with extensive experience advising real estate investors, business owners, and entrepreneurs on tax-efficient wealth planning. Together, they break down the biggest investing mistakes people make, why emotional decisions during market downturns can destroy wealth, and how smart investors stay disciplined when markets fluctuate. Vinney, Koby, and Ryan also discuss practical strategies for people just starting their investing journey—whether through stocks, real estate, or passive investment vehicles—and why diversification and long-term planning are key to financial freedom. In this conversation, you'll learn:

Whether you're contemplating your own leap into entrepreneurship or just looking for relatable advice and inspiration, this episode is full of honest stories, actionable lessons, and a healthy dose of encouragement.Welcome to another episode of Empowering Entrepreneurs! Today's show features a conversation with Tyler Davis, founder of DAT Finance, co-host of the Next Gen Strategies Podcast, and a self-proclaimed “entrepreneur extraordinaire.” Glenn Harper and Julie Smith talk about Tyler's journey from his roots in Sidney, Ohio, to building his own thriving finance firm.Tyler shares how growing up in a small town, his family's traditional work ethic, and his own early side hustles lit his entrepreneurial spark. From making and selling fishing lures as a kid to pursuing advanced degrees in accounting, Tyler's story is one of self-discovery, calculated risks, and embracing the unknown. The conversation covers the tough decision to leave a “safe” corporate job, navigating the highs and lows of entrepreneurship, and the importance of building resilience, discipline, and a supportive network along the way.You'll also learn about Tyler's experience balancing family life with business ambitions, the insights he's gained working with a wide spectrum of clients, and his perspective on the evolving world of accounting and business strategy.Brought to you by Harper & Company CPAs PlusHere are our top three takeaways from the episode:Embrace the leap with preparation: Tyler shared how critical it was to plan financially before jumping from a stable corporate job to entrepreneurship. Building that “runway” gave him the freedom to take risks and pursue his vision.Relationship-building is everything: Tyler's story highlights the importance of connections—whether it's forming a mastermind friendship, collaborating on a podcast, or helping clients beyond contracts. Positive relationships lead to growth, referrals, and long-term success.Continuous reinvention: From starting with fishing lures as a kid to shifting his business model and even considering a return to teaching someday, Tyler shows that embracing change and keeping your “why” front and center is essential for any entrepreneur.Tyler is the founder of DAT Finance and co-host of the NextGen Strategies podcast.Running a business doesn't have to run your life.Without a business partner who holds you accountable, it's easy to be so busy ‘doing' business that you don't have the right strategy to grow your business.Stop letting your business run you. At Harper & Co CPA Plus, we know that you want to be empowered to build the lifestyle you envision. In order to do that you need a clear path to follow for successOur clients enjoy a proactive partnership with us. Schedule a consultation with us today.Download our free guide - Entrepreneurial Success Formula: How to Avoid Managing Your Business From Your Bank Account.Glenn Harper, CPA, is the Owner and Managing Partner of Harper & Company CPAs Plus, a top 10 Managing Partner in the country (Accounting Today's 2022 MP Elite). His firm won the 2021 Luca Award for Firm of the Year. An entrepreneur and speaker, Glenn transformed his firm into an advisory-focused practice, doubling revenue and profit in two years. He teaches entrepreneurs to build financial and operational excellence, speaks nationwide to CPA firm owners about running their businesses like entrepreneurs, and consults with firms across the country. Glenn enjoys golfing, fishing, hiking, cooking, and spending time with his family.Julie Smith, MBA, is a serial entrepreneur in the public accounting space. She is the Founder of EmpowerCPA™, Founder of PureTax, LLC, COO for Harper & Company CPAs Plus, and Co-host of the Empowering Entrepreneurs podcast. Named CPA.com's 2021 Innovative Practitioner of Year, Julie led Harper & Company's transition to an advisory-focused firm, doubling revenue and profit in two years. She now empowers other CPA firm owners nationwide through consulting and speaking, teaching them how to run their businesses like entrepreneurs. Julie lives in Columbus, OH with her family and enjoys travel, coaching basketball, sporting events, and the occasional shopping spree.https://creativecommons.org/licenses/by-nd/4.0/Copyright 2026 Glenn HarperMentioned in this episode:Brought to you by Harper & Company CPAs PlusRunning a business takes vision, grit… and the right financial partner. At Harper & Company CPAs Plus, we don't just crunch numbers—we empower entrepreneurs. From proactive tax strategy and accounting to business advisory services, our team helps you keep more of what you earn and scale with confidence. Whether you're launching, growing, or preparing for exit, Harper & Company is in your corner with expert guidance built for business owners like you. Visit www.harpercpaplus.com to book a complimentary discovery call today - or call us at 614-456-7222. Brought to you by Harper & Company CPAs Plus

Beyond the Tank: When the Real Entrepreneurial Journey Begins Many entrepreneurs dream of appearing on Shark Tank. But what happens after the cameras turn off? In this episode of HarmonyTALK, host Lisa Champeau sits down with Scranton native and inventor Kim Meckwood, founder of Click & Carry, the simple but ingenious device designed to make carrying grocery bags, paint cans, sports equipment, and everyday loads dramatically easier. Kim’s idea began with a familiar frustration. While hauling grocery bags up apartment stairs, she wondered why such a common problem didn’t have a better solution. That moment sparked Click & Carry. Turning the idea into a real product required persistence. Kim built prototypes, secured patents, and auditioned seven times before finally landing a spot on Shark Tank, where she secured a deal with Barbara Corcoran and Mark Cuban. Today Kim is focused on the next chapter of entrepreneurship. She is pitching Click & Carry to major retailers, working to place the product on big box store shelves, and exploring how to move manufacturing to the United States as new import tariffs reshape global production. Her mindset is simple: “No just means no for now.” FOLLOW HARMONYTALK PODCAST @harmonytalkpodcast Join Our Mailing List: https://www.harmonytalkpodcast.com/signup Instagram: https://instagram.com/harmonytalkpodcast Facebook: https://www.facebook.com/harmonytalkpodcast YouTube: https://youtube.com/@HarmonyTALKPodcast LinkedIn: https://www.linkedin.com/company/harmonytalkpodcast https://harmonytalkpodcast.com/ Follow Host, Lisa Champeau: https://www.instagram.com/lisachampeau/ Email harmonytalkpodcast@gmail.com for sponsorship and guest opportunities! See omnystudio.com/listener for privacy information.

Taylor May is the Founder & CEO of SecurityVIP (SVIP), a research firm dedicated to bridging the gap between manufacturers and end users in the security industry. With more than 12 years of experience in the security industry, Taylor specializes in emerging technologies and is recognized for building strong, lasting end user relationships. His leadership and impact have earned him recognition as an IFSEC Global Security Influencer, an Honored Listee in Marquis Who's Who in America, and a Top 40 Global Thought Leader by the Life Safety Alliance. Taylor holds a B.S. in Business Administration from Oklahoma State University, where he also competed as a Defensive End on the 2011 Big 12 Championship Football Team. He later earned his MBA from the University of Dallas. Links https://www.linkedin.com/in/taylor-may-mba-55b40a84/ https://www.linkedin.com/company/svip-enterprises https://www.svip.news/ If you're enjoying Entrepreneur's Enigma, please give me a review on the podcast directory of your choice. The show is on all of them and these reviews really help others find the show. iTunes: https://gmwd.us/itunes Podchaser: https://gmwd.us/podchaser TrueFans: https://gmwd.us/truefans Also, if you're getting value from the show and want to buy me a coffee, go to the show notes to get the link to get me a coffee to keep me awake, while I work on bringing you more great episodes to your ears. →  https://ko-fi.com/entrepreneursenigma Support me on TrueFans.fm → https://gmwd.us/truefans. Support The Show & Get Merch: https://shop.entrepreneursenigma.com Want to learn from a 15 year veteran? Check out the Podcast Mastery Community:https://www.skool.com/podcast-mastery-community-6116/about Follow Seth Online: Instagram: https://instagram.com/s3th.me LinkedIn: https://www.linkedin.com/in/sethmgoldstein/ Seth On Mastodon: https://indieweb.social/@phillycodehound The Marketing Junto Newsletter: https://MarketingJunto.com Leave The Show A Voicemail: https://podcastfeedback.com/entrepreneursenigma Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode of the I Fired My Boss podcast, Dan Claps sits down with Ken Sandy, managing partner at Dryy Garment Care and owner of FRSTeam Dryy, a restoration company specializing in textiles, electronics, and contents pack-out and storage for residential and commercial disasters. Ken shares his unconventional entrepreneurial journey—from working in corporate call centers to launching and failing at multiple ventures before finding success in marketing, dry cleaning innovation, and eventually restoration. He explains how his team transformed a traditional dry cleaning concept into a tech-enabled, community-focused service with hundreds of locker locations in multifamily buildings, and how the pandemic forced him to pivot into the restoration industry.Ken and Dan dive into the realities of franchising, discussing the value of proven systems, the challenges of royalties, and the importance of operator execution over the playbook itself. Ken reflects on scaling a growing restoration business and balancing expansion with fully maximizing an existing market, while Dan shares lessons from building and growing franchise brands nationwide. The conversation also explores mental models like “hidden abundance,” the power of relationships in home services, and why the best operators focus on sales, networking, and people rather than getting lost in the minutiae. It's an honest discussion about entrepreneurship, franchising, and what it really takes to build and scale a successful service business.

In this episode of Building the Premier Accounting Firm, Roger Knecht and Josh Davis discuss building and selling a logistics company, the crucial role of accounting in business valuation, and key strategies for scaling. Josh, who runs acquisitions consulting office JL Davis Enterprises, shares his framework for growth, focusing on people, systems, and performance, and offers advice on navigating the personal journey of exiting a business. Learn how accounting professionals can help clients prioritize profit and prepare for successful transitions. In This Episode: 00:00 Welcome & Josh's Entrepreneurial Journey 04:00 Impact of Accounting on Valuation 08:09 Key Metrics & Valuation Thresholds 12:09 Consulting: People, Systems, Performance 14:56 Stepping Down as CEO: Identity Shift 19:44 Rebuilding Identity & Entrepreneurial Scorecards 23:55 Scaling Framework & Consulting Services 28:51 Succession Planning & Building a Legacy 33:25 Spousal Business Partnership & Work-Life Integration 38:20 Lessons for Children & Gratitude 41:16 Key Takeaways & Final Thoughts 46:28 Resources & Outro Key Takeaways: Prioritize clean financial records to enhance business valuation and streamline due diligence processes. Implement a clear scaling framework focused on people, systems, performance, growth, and legacy for sustainable business expansion. Develop a personalized scorecard with essential metrics to help founders delegate and avoid micromanagement. Address the personal and identity challenges associated with exiting a business by planning for life post-sale. Integrate work and family life through intentional annual planning and anchor calendars to prevent burnout and ensure personal well-being. Featured Quotes: "Revenue will solve most problems. Just keep growing the business, and everything will kind of work out from there." — Josh Davis "When you build something up from the ground up and you put everything into it, it's a challenging thing to go through and go to market." — Josh Davis "If you stay on, it's kind of like giving your baby up for adoption and living in the same house." — Josh Davis Behind the Story: Josh Davis recounts the early days of his logistics business, co-founded with his wife a week after their honeymoon. Initially focused solely on rapid growth, the prospect of selling became real with his wife's pregnancy. The exit process proved difficult, emphasizing the overlooked importance of clean financials. This experience shaped his current work in acquisitions and consulting, where he helps founders build businesses with clear metrics, strong teams, and a defined legacy, avoiding the identity crisis he faced post-exit. Top 3 Highlights: Accounting's Impact on Valuation: Messy financials hinder business sales; clean books, clear metrics, and normalized EBITDA are crucial for high valuations. The Exit Identity Shift: Stepping down as CEO can lead to a loss of identity, making post-exit personal planning essential for founders. Framework for Scaling: Successful business scaling relies on people, systems, performance, growth strategies, and a defined legacy plan. Conclusion: Thank you for joining us for another episode of Building the Premier Accounting Firm with Roger Knecht. For more information on how you can establish your own accounting firm and take control of your time and income, call 435-344-2060 or schedule an appointment to connect with Roger's team here.   Sponsors: Universal Accounting Center Helping accounting professionals confidently and competently offer quality accounting services to get paid what they are worth.   Offers: Get Josh's free Scaling Framework, the exact model he uses when buying, turning around, and scaling companies. https://scalingwithjoshdavis.com/   Are you ready for a change, both personally and professionally?  Then accept and participate in the Accountrepreneurs Challenge.  This is a FREE opportunity to apply best practices and make this the best year yet in your career.   Get a FREE copy of these books all accounting professionals should use to work on their business and become profitable.  These are a must-have addition to every accountant's library to provide quality CFO & Advisory services as a Profit & Growth Expert today: "Red to BLACK in 30 days – A small business accountant's guide to QUICK turnarounds" – This is a how-to guide on how to turn around a struggling business into a more sustainable model. Each chapter focuses on a crucial aspect of the turnaround process - from cash flow management to strategies for improving revenue. This book will teach you everything you need to become a turnaround expert for small businesses. "in the BLACK, nine principles to make your business profitable" – Nine Principles to Make Your Business Profitable – Discover what you need to know to run the premier accounting firm and get paid what you are worth in this book, by the same author as Red to Black – CPA Allen B. Bostrom. Bostrom teaches the three major functions of business (marketing, production and accounting) as well as strategies for maximizing profitability for your clients by creating actionable plans to implement the nine principles. "Your Strategic Accountant" - Understand the 3 Core Accounting Services (CAS - Client Accounting Services) you should offer as you run your business. Help your clients understand which numbers they need to know to make more informed business decisions. "Your Profit & Growth Expert" - Your business is an asset. You should know its value and understand how to maximize it. Beginning with the end in mind helps you work ON your business to build a company you can leave so that it can continue to exist in your absence or build wealth as you retire and enjoy the time, freedom, and life you want and deserve. Follow the Turnkey Business plan for accounting professionals.  This is the proven process to start and build the premier accounting firm in your area.  After more than 40 years we've identified the best practices of successful accountants and this is a presentation we are happy to share.     Also learn the best practices to automate and nurture your lead generation process allowing you to get the bookkeeping, accounting and tax clients you deserve.  GO HERE to see this presentation and learn what you can do today to identify and engage with your ideal clients.   Check it out and see what you can do to be in business for yourself but not by yourself with Universal Accounting Center.   It's here you can become a:   Professional Bookkeeper, PB Professional Tax Preparer, PTP Profit & Growth Expert, PGE   Next, join a group of like-minded professionals within the accounting community.  Register to attend GrowCon and Stay up-to-date on current topics and trends and see what you can do to also give back, participating in relevant conversations as they relate to offering quality accounting services and building your bookkeeping, accounting & tax business.   The Accounting & Bookkeeping Tips Facebook Group The Universal Accounting Fanpage Topical Newsletters: Universal Accounting Success The Universal Newsletter   Lastly, get your Business Score to see what you can do to work ON your business and have the Premier Accounting Firm. Join over 70,000 business owners and get your score on the 8 Factors That Drive Your Company's Value.   For Additional FREE Resources for accounting professionals check out this collection HERE!   Be sure to join us for GrowCon, the LIVE event for accounting professionals to work ON their business. This is a conference you don't want to miss.   Remember this, Accounting Success IS Universal. Listen to our next episode and be sure to subscribe.   Also, let us know what you think of the podcast and please share any suggestions you may have.  We look forward to your input: Podcast Feedback   For more information on how you can apply these principles to start and build your accounting, bookkeeping & tax business please visit us at www.universalaccountingschool.com or call us at 8012653777  

In this episode of BizNinja Entrepreneur Radio, Tyler Jorgenson sits down with Matthew Holman, subscription strategist and community builder behind Commerce Catalyst and The Subscription Doc. Matthew shares how he stumbled into entrepreneurship and discovered the massive opportunity inside subscription commerce. From helping brands crack the subscription model to building communities that connect e-commerce founders, Matthew explains why subscriptions are one of the most powerful ways to create predictable revenue and long-term growth. Tyler and Matthew discuss the evolution of e-commerce, the rising costs of customer acquisition, and why knowing your customer deeply is still the ultimate competitive advantage. They also explore how AI and automation are changing personalization and retention for subscription brands. If you are building an e-commerce brand or thinking about launching one, this episode delivers practical insights on offers, retention, customer experience, and the future of subscription commerce. What You'll Learn • Why subscription is one of the most powerful business models in e-commerce • The biggest mistake new subscription brands make • Why your offer matters more than your retention strategy • How successful brands truly understand their customers • Why the first 7 to 10 days after purchase are critical • How bulk offers and bundles increase revenue and retention • The role of content, influencers, and community in modern e-commerce • How AI is shaping the future of personalized subscriptions Chapters 00:00 Introduction to Subscription Commerce 00:50 Matthew Holman's Entrepreneurial Journey 03:13 Building Commerce Catalyst and Subscription Communities 06:17 Major Changes in E-Commerce Over the Last Five Years 07:55 Why Knowing Your Customer Is Everything 09:06 Influencer Led Brands and Audience Connection 11:10 Unique and Surprising Subscription Businesses 12:41 The Power of Customer Experience and Product Adoption 16:40 Success Stories from Subscription Consulting 19:00 Why Offers Matter More Than Retention 19:33 Best Platforms for Customer Acquisition Today 20:10 Common Mistakes Early E-Commerce Brands Make 22:01 What Excites Matthew About the Future of E-Commerce 24:30 Using AI to Enable Entrepreneurs 25:03 Personal Goals and Life Outside Business 25:38 Where to Learn More About Matthew Holman 26:12 Advice for New E-Commerce Entrepreneurs

In this episode of Essential Ingredients, Justine Reichman speaks with Hillary Cohen and Sam Luu, co-founders of Everyday Action, a nonprofit dedicated to recovering food from the entertainment industry and redistributing it to those in need. They discuss their journey from working in the entertainment industry to founding Everyday Action, the challenges they faced, and the importance of community and collaboration in their mission. The conversation highlights the impact of their work, the growth of their organization, and their aspirations for the future.   Takeaways Everyday Action aims to inspire people to take action every day. The organization started as a response to food waste and insecurity in Los Angeles. Frustration can be a powerful motivator for positive change. Collaboration is key to the success of Everyday Action. The entrepreneurial journey requires discipline and adaptability. Mistakes are learning opportunities that contribute to growth. Community support is essential for nonprofit success. Everyday Action has fed over 110,000 people in a year. The organization is focused on building a sustainable community hub. Future aspirations include expanding their collaborative efforts with other nonprofits.    Sound bites "Nothing is too complicated." "We need each other and we need community." "We can use volunteers all days 24-7."   Chapters 00:00 Introduction to Everyday Action 01:14 The Mission Behind Everyday Action 05:35 Turning Frustration into Action 09:09 The Entrepreneurial Journey 12:04 Collaboration and Community Building 15:25 Growth and Impact of Everyday Action 19:54 Evolving Operations and Strategies 25:18 The Role of Community and Support 26:49 Future Aspirations and Closing Thoughts

GRAB YOUR FREE FREEDOM CALCULATOR™ https://jenniferjadealvarez.myflodesk.com/freedom-calculatorThe #1 tool to help you plan to work less BTC and into Salon CEOGet 20 hours back in your life and career and scale back from working BTC and step into becoming a Salon CEO to build a well-oiled machine without you!Check out our guest Coleen Oterohttps://stan.store/coleenoteroceoUnlock the secrets to building a profitable personal brand and diversifying your revenue streams from industry leader and brand strategist, Coleen Otero. Whether you're a salon owner or an aspiring entrepreneur, her insights can help you leverage your story and expertise for impactful success.How Coleen transitioned from being a hairstylist to a top brand strategist & digital entrepreneurThe importance of diversifying skill sets beyond traditional salon servicesStrategies for creating online products that sell without sacrificing authenticityHow to identify your true audience and serve them with purposeThe mindset shifts needed to price your offers confidently and value your experienceWays to leverage social media for engagement, trust, and conversionsBuilding a community: from small meetups to large impactful eventsThe power of storytelling and vulnerability in connection and salesTips for balancing faith, purpose, and business growthUpcoming opportunities: digital courses, events, and how to get startedIn this episode, you'll learn:Timestamps:00:00 - Welcome to the episode: From salon life to brand empire00:30 - Coleen's background: From hairstylist to brand strategist01:23 - Rebuilding after the 2008 recession and pivoting into branding02:23 - Partnering with major brands & growing influence03:19 - Her mission: Empowering women to build profitable brands with impact04:17 - Starting with products: workshops and low-dollar offers05:55 - Recognizing her real audience outside the beauty industry07:46 - The importance of testing and validating your offerings09:40 - How community asks guided her brand evolution10:05 - Growing her social media presence and engagement strategies11:07 - Creating CEO Chick movement & community from scratch13:00 - Running impactful meetups and events that snowball15:18 - Niching down to digital products and online branding16:32 - Tips for salon owners pivoting into online education & product sales17:56 - The value of focusing on quality leads over followers18:49 - Pricing strategies: valuing your experience and services20:25 - Mindset shifts around success, visibility, and worth21:45 - Overcoming limiting beliefs and embracing your story's power23:04 - The role of hardship and story in building authentic brands26:25 - Building trust through genuine connection and service28:09 - Content engagement: quality over vanity metrics29:26 - Real results: leveraging trust to generate revenue30:12 - How to authentically share your day-to-day life online31:08 - Recognizing divine guidance and intuition in business decisions33:29 - Coleen's personal story of resilience and rebuilding35:32 - The shift for salon owners — exploring new revenue streams36:22 - Announcing her digital product program & upcoming cohort37:14 - The power of choosing your own path: controlling your narrative38:23 - The importance of tuning into your purpose & not just trends39:31 - Valuing your experience: Pricing with confidence41:07 - Resources available: Book, courses, and events in Orlando42:30 - Closing thoughts: Embrace your story & take aligned actionResources & Links:Connect with Coleen:Optional:Interested in launching your digital product or event? Join Coleen's next cohort starting in April or attend the March 28th rooftop networking event in Orlando for deep connections and growth opportunities.

When your corporate job feels "secure" until it suddenly isn't, real estate can become the Plan B that turns into your best move…  In this episode of the #DoorGrowShow, DoorGrow founder Jason Hull sits down with John Casmon (multifamily syndicator, host of Multifamily Insights, and co-creator of the Midwest Real Estate Networking Summit) to break down how corporate professionals can transition into multifamily investing without becoming a stressed-out landlord. They dive into how John went from corporate bankruptcies to building a multifamily portfolio, what passive investors actually need to know before putting money into a deal, and why trust + clear expectations matter just as much as the numbers.  Jason and John also unpack what this means for property managers: how to align with investor goals, why the best operators project calm control (even in chaos), where syndicators hang out, and how PMs can position themselves to win more multifamily doors.    You'll Learn (00:00) Transforming Property Management: An Introduction  (00:59) John Casmon's Entrepreneurial Journey  (02:56) Transitioning to Multifamily Investing  (04:33) Understanding Investor Types and Property Management  (05:48) The Role of Property Managers  (07:49) Investor Control vs. Trust in Management  (09:33) Challenges in Property Management  (11:17) Aligning Goals with Property Managers  (14:19) The Real Product of Property Management  (17:14) Managing Investor Expectations  (19:50) Syndication: A New Avenue for Property Managers  (23:44) Legal Considerations in Syndication  (26:41) Calmness in Chaos: The Key to Success  (31:40) Partnering with Syndications  (33:54 The Role of Property Management in Syndication  (38:29) Finding Syndicators and Building Relationships  (42:24) Understanding Passive Investment in Syndication  (47:45) Identifying Your Investment Goals  (51:54) Assessing Risk in Real Estate Investments  (55:15) Choosing the Right Market for Investment  (01:00:12) The Three C's of Raising Capital Quotables "The first C is confidence. Confidence comes from preparation." "The investment itself, we got to go out there and execute. But that investor psyche is a completely different game."  "It is not your job to hope. Your job is to analyze the information in front of you and make an informed decision." Resources DoorGrow and Scale Mastermind DoorGrow Academy DoorGrow on YouTube DoorGrowClub DoorGrowLive Transcript Jason Hull (00:01) All right, five, four, three, two, one. All right, I'm Jason Hull, the founder and CEO of DoorGrow, the world's leading and most comprehensive coaching and consulting firm for long-term residential property management entrepreneurs. And for over a decade and a half, we have brought innovative strategies and optimization to the property management industry. At DoorGrow, we are on a mission to transform property management business owners and their businesses.   We want to transform the industry, eliminate the BS, build awareness, change perception, expand the market and help the best property management entrepreneurs win. Now let's get into the show. So my guest today, I'm hanging out here with John Casman, a multifamily syndicator, host of the multifamily insights podcast and the co-creator of the Midwest real estate networking summit. And in today's episode, John's going to break down how corporate professionals can transition.   into multifamily investing, how to find the best markets, how to raise capital effectively, and what separates successful operators from everyone else. John, welcome to the DoorGrowth Show.   John Casmon (01:10) Yeah, Jason, thank you for having me. I'm really excited to be here. Love the intro, your intro, not my intro, ⁓ but excited to be here and share as much as we can on our journey to help all of your listeners reach their goals.   Jason Hull (01:22) Cool. So John, ⁓ it's great to have you. I would love for people to hear about your entrepreneurial journey. How did you get to where you are now? And then we can get into your business.   John Casmon (01:34) Well, the short answer is bankruptcy, right? I worked for a couple of different companies that went through bankruptcy and that really made me consider my other options. You know, I was at General Motors back in 2007, 2008, 2009 when we went through bankruptcy and I was there and I watched what that did to a lot of my peers. I one day in particular when we were going to have a lot of layoffs, I went to work as late as I could. But when I got there, I had a red message, a little red dial on your phone.   for anybody who's worked in corporate and remember voicemails. So I had a red dot on my phone, picked it up, pushed the play button and my heart skipped a beat because I thought maybe I was getting to the can, right? And it was actually a colleague of mine who sat kind of kitty corner in front of me and he had been let go. He, you know, was diabetic. He didn't know I was going to pay for his medication. He just was venting in his voicemail. And I just remember feeling empathy for him, but also   a sense of I just never wanted to be in that situation. So it made me really start to think about Plan B. Eventually I moved to Chicago, realized real estate was going to be that path and learned everything I could about investing. So it kind of took me down that pathway to say, you know what, I need a Plan B because no matter what you do, when you work in corporate America, you do not control your future. You know, there's politics, there's policy, there's a lot of different things involved that you do not control.   And sometimes it does just come down to someone not liking you for whatever reason, or they think you're a threat. And I didn't want to spend the rest of my career navigating those issues. So I figured I had to take more into my own hands.   Jason Hull (03:16) got it. And so you start taking things in your own hands and what was the result?   John Casmon (03:20) Yes. So we landed on multifamily investing, started with small multifamily. My first investment was a two unit building. We house hacked it, which is a common popular phrase now. But back then it wasn't quite as common. But we lived upstairs. We rented out the first floor unit and it worked great. You know, it worked so great that we went to refinance and we had created enough equity in that first investment to pull out a six figure line of credit and go out and buy another property. So.   Jason Hull (03:45) Nice.   John Casmon (03:47) That really got the ball rolling. bought a three unit building, we bought an eight unit building, and at this time I'm still working in advertising, still working in corporate America, and I enjoyed what I was doing, and I just had my second child, but the agency I was working for also went through bankruptcy right at this time. We had expanded, we were growing, and we had kind of combined with a few other agencies and kind of became this little conglomerate, and it just eroded just as quickly as it grew.   I remember again, just sitting there and I've got some real estate. I've got a little bit of cashflow, but not enough to pay all my bills. New baby. And I just realized this real estate thing is working, but the exact strategy I'm employing doesn't allow me to insulate myself from these economic changes and shifts. So I had to change my strategy and that led me to syndication. Since then, we've acquired over $150 million worth of apartments.   We've partnered with busy professionals to buy these properties and give them some passive income. And that's what we've been doing ever since.   Jason Hull (04:50) Got it. So your area of genius really is helping these people that were similar to you, they're in the corporate environment transition into being an investor in real estate.   John Casmon (05:01) Yeah, exactly. And I would say too, it doesn't have to be you're going to quit your job and do this full time. And in fact, most people don't, you know, but most people do want a little bit more control over their life. You want a little bit more flexibility. You want to earn and start building up, you know, your net worth. You want to have a little bit more liquidity. You have to look at your investments to say, what should you be doing? I think most people know that their 401k, their, you know, company issued life insurance.   probably not enough to really get you on the fast track to retirement. So what else could you do? Certainly you can invest in the stock market. Lots of folks do that. But real estate is a proven vehicle. The challenge is, I don't know anyone who really wants to be a landlord, right? ⁓ Certainly you want the benefits of real estate investing, but very few of us want to get those 2 a.m. phone calls. So the shortcut there is, ⁓ hire a property manager. Great solution. But now you have to be able to manage   property managers, right, which is this whole other business. And if you don't have enough scale, then it's hard to get that person really focused on your business. So we offer an alternative, right? You get all the benefits of real estate investing, all the ownership perks without any of the headaches of being the landlord yourself. So it really is a great marriage of being in real estate without having to do the heavy lifting yourself.   Jason Hull (06:15) Okay.   Okay, so ⁓ the target audience of this show are property managers. So if they're not gonna use property managers, then what's the alternative? How does this work?   John Casmon (06:29) Well,   first of all, what we do is not always for that individual. So I think that's the key, right? You've got to understand who you are from a psychological standpoint. So when it comes to investors, there's two types of investors. One wants control, right? They're not willing to be passive. And some people think they want to be passive until they're in a passive situation and then they're calling and they want to know why you did this and why you did that and how come you did do that. That's not a passive investor. And that's fun.   Jason Hull (06:45) Yeah.   Yeah, they're anxious. Yeah. Yeah.   John Casmon (06:58) And   if that's you, you should be active, right? And you should work with a property manager, but you also want to work with the property manager who is going to be right for you, right? Because sometimes that is not how they operate. So you want to understand that. And that's a process to understand who you are as an investor, what kind of investment strategy fits you and what's going to be right there. When it comes to property managers, though, I think there are a couple of things. And as a matter of fact, we just left out of meeting with   property management company yesterday. They have 2000 units. We talked about some other services that we offer. And one of things that stood out to me was just understanding some of the challenges that property managers face. And one of them is property managers are really in a position to think like everyone. They're supposed to think like an investor. They're supposed to understand maintenance and kind of the construction arm enough to understand what needs to happen at a property. But they are really little CEOs, right? Because for   Our stuff, the large apartment stuff, those are typically million dollar annual revenue businesses. And this person is in charge of that asset of that business. They are making the day to day decisions. They are the face for the residents, aka the customers of that business. They are the face and their experience with that individual is how they view that business. So it really is an important role. And if you're working with property managers, it's really important to understand how to find the right people.   to connect with them and have them represent your business, your brand, company in the right light.   Jason Hull (08:30) So now you left an open loop that I want to close. So you said there's two types of investors, those that want control and maybe should go find a property manager, you said. And then what's the other type?   John Casmon (08:34) Yeah.   The other type is those who don't want control and they trust someone else to handle that. And for them, there are a couple of different ways of investing. One is investing passively with a group like ours. The other is turnkey investing where again, you hire a property manager, but you really entrust them to manage the property. The only thing I would say for either one of those groups, myself included, is you want to trust but verify. Okay. You've got to do a lot of your due diligence upfront. You want to understand how they operate. You want to talk to   some of their other clients, some of their other investors, because you need to get a really good sense of what to expect. And a lot of people are great at selling themselves upfront, right? I can tell you everything you want to hear upfront. You want to know what is it like once you sign the paperwork? How often are we going to talk? How frequently am I going to get updates? And at what point am I able to weigh in and make decisions? Because if, if you are someone who wants to be more active or be heard, or you've got thoughts and opinions,   Jason Hull (09:18) yeah.   John Casmon (09:35) You want to make sure you have a voice in your investment. Otherwise you may get really disappointed or you may bring on someone who has a different perspective of what that relationship looks like and that never is going to work out.   Jason Hull (09:47) Yeah, there's a big challenge in the industry and that's that most property management companies suck. so most investors that have dealt with property management to some degree are they have some scar tissue, they've been burned a little bit. They've a lot of property managers that started their businesses that come to me for help to grow their business. They started because they were investor and they couldn't find anyone else to manage the property good enough. And that's why they started their business, but it can be a difficult business to run. so none of them start their business saying, I want to suck.   But that's kind of the default unless they get some really good support or figure some things out through a lot of trial and error. And so that's where DoorGrow comes in. We help them with that. But one of the things I coach my clients on a lot is that they need to shift into being daddy over these rental properties. They need to like tell the owner, hey, you need to trust me. And they need to be able to have a really effective business so that they can lean into that trust.   because a lot of people are anxious. They'll come to them with concerns, but generally if a property manager is good, they're much better at this investing stuff than most investors. And they're much better at coordinating maintenance. They're much better at handling leasing. And so when an owner tries to micromanage a property manager, it kind of doesn't make sense to hire somebody to manage your asset just so you can manage them to do the job. And so I think the secret is finding a really good property manager that you can   let go of control because you can trust them. And but yes, you need to verify that they can do the job that you need them to do. And so a good property manager will take ownership of it and they'll take control and they will, they'll display a lot of certainty and confidence in how they communicate and they won't allow you to micromanage them is what I've seen. So.   John Casmon (11:37) Yeah, Jason, and I'll add to it. There's a two way street there. And I think it's easy for people to say, ⁓ most property managers suck or they're not good or whatever. And listen, there's certainly a lot of challenges there. A lot of folks who are not living up to par to the standards. But I will go back to this. We ask property managers to do the work of generally like a CEO. Right. I mean, again, they're managing million dollar businesses in many cases, yet they don't have that training. They don't have that experience. They don't have the ability to navigate.   all of these various things. So part of what owners and investors need to also understand is that you play the role of asset manager. And that means giving clear direction of what success looks like so that that property manager has a framework to make decisions. It's not to micromanage those decisions, but to help them understand how their decisions impact the greater good. And part of that is like, again, just sitting down with annual goals. What are revenue goals? What are our goals on?   Occupancy, what are our goals on in a lot? And this may seem simple, but I promise you a lot of folks don't do this. And if you don't do that, then that property manager is going to default to, for instance, I'll give you a great example. I've got a property manager. She's awesome rock star. But she always gets nervous when occupancy is not at like 96 or 97 percent of this property. So she is, you she starts apologizing profusely and all I did this or done that and like.   Jason Hull (12:58) Yeah.   John Casmon (13:04) Occupancy is one of our KPIs for sure. It's important, but that is not the KPI. I am focused on my net operating income. And if we're going to push rents, the impact of that is you're going to have higher vacancy and she is not comfortable with that. And that's probably because she's used to working with owners who want that thing fully rented and they are comfortable having 100 % occupancy.   Jason Hull (13:13) Yeah.   Hmm.   Yeah.   John Casmon (13:33) if they're leaving 50 bucks, 75 bucks, whatever it is of rent on the table. And that's the part where you've got to really align with your vision versus their vision, because what they have in the back of their mind may not completely align with what you have. Or they have residents in their face who are coming into the office. They want something fixed. They want it done quickly. They want it done right. They want it done yesterday.   Jason Hull (13:49) Right.   .   John Casmon (13:59) So they've got that pressure of this person in their face. So they may go out there and spend the money or authorize the money to get spent. And maybe they're not picking the most cost effective measure. So you have that. And I'll give you one third one. A lot of times when you run into the flip side of that is maybe occupancy is low. They say, hey, we need to increase our marketing spend, right? We got to increase our marketing budget. know, ox is down to 88 or 90%. We got to spend more money. And we're not necessarily.   really zeroing in on what the specific issue or challenge is at that property. So for an owner, your job as an asset manager is to partner with them and to help them see what the options are, help them work through with some of those challenges and solutions are and partner with them to find success. It's not to micromanage them and tell them what to do, but it's really to understand the situation better and give them that perspective.   Jason Hull (14:49) Yeah, that makes a lot of sense. think, you know, one of the things I've seen is that I've noticed a lot of property managers, they make the mistake of thinking that the goal or the product that people want to buy from them is property management. But investors don't wake up in the morning and go, man, I'm so excited to get property management today. The thing that they want. And so the way I describe it to them as they say, property management is like the flight to Hawaii. It's not Hawaii.   and you're trying to sell the flight. That's not the exciting part. You need to figure out what the investor wants, what their goal is. Where do they want to go? What's Hawaii for them, right? What's paradise? And then how do we optimize for that? And how do we help them create a path for that? Because the actual product that a property manager is selling is not what they do. It's not property management. The actual product is them. It's them and their values and their belief system and how they create trust and the team they build and the system and mechanism they build around them.   That's the actual product the property manager is selling. so a lot of property managers make that mistake. They sit there and talk to you about maintenance coordination and leasing and inspections. And meanwhile, you're just wondering as an investor, can I even trust this person? Like do our values align? Yeah. So I don't know what your thoughts are on that, but.   John Casmon (16:11) I think you're spot on, right? Because, I mean, ultimately, as an investor, you are only as good as the team you can build. And that property manager is in charge of the day-to-day aspects of the business. especially when you, you know, I've heard horror stories of folks who have done like turnkey investing, right? Where the property manager, someone owns it, they buy it, they fix it up, and then they rent it back to...   an investor. And I've heard horror stories where that property was not being well managed. And that's the fear. If you're not in that marketing, you can't come and see it. So if you got an out of town investor, you really are trusting that property manager. So that is the most important thing, right? Everything else are tactical, daily situational things that can change. But it comes down to do I have the right people, people that I can trust, people who are going to make the right decision based on the information they have.   because they may not know what I know or maybe something shifted and changed where they would have made a different decision. We can't, you know, ache on that. It really comes down to are they doing their best? Are they making good decisions? If they're not making good decisions, is it because they didn't have the correct information, which again, could fall back on you as the investor to say, hey, are they aware of what your goals are? Are they aware of maybe this situation, these tools, these resources, whatever it is? And that's on you to sit and collaborate.   But trust is absolutely paramount because at end of the day, the thing that I think most of us are concerned with is who we partner with. And there's a great book I'm reading right now. And it gets into decision making and the fear of decision making for most of us and why deals stall. Why didn't you hire somebody? Why didn't you, you know, go with the vendor or go with the contractor or with the company? And the biggest thing is we are scared of making the wrong choice. All of us in decision and no action.   Jason Hull (17:43) Absolutely.   John Casmon (18:04) is better than the wrong action for many people because they once they take action. Well, now they're blaming themselves because you didn't pick the right person. Why did you hire that guy? You should have like now this starts to go on in their head versus doing nothing. Well, at least it's you know, it's not going to get worse, you know, it will in lot of cases get worse. So for a lot of people, that is the scariest thing. So if you can take that fear off the table as far as being the right person or being someone who is trustworthy.   Jason Hull (18:07) Right, yeah.   John Casmon (18:32) everything else gets easier. So if you can do that, that's, you know, the best thing you can do as an investor or as a property manager.   Jason Hull (18:38) Yeah, I agree. think one of things that I talk about a lot is that clarity has to come before action because if you don't have clarity and you start taking a bunch of action, doing stuff, every action you take is a little bit wrong. Sometimes it's a lot wrong. so, yeah, we need to get that clarity first before we start ⁓ making moves. And you talked about, I love the example of your property manager that is trying to   optimize maybe for the wrong thing. They're like, want to optimize to the, making sure their vacancy is super low. But that might not be the goal. That's not the primary goal. The goal is money, you know, and there's a really good book is by Elihu Goldratt. It's a good book for operations people, but it's called The Goal. And spoiler alert, the guy's trying to figure out the goal through this whole book, the story and it's money. That's the secret. The goal is the of the business, should be making making money.   And what happens in this book is that people are over optimizing individual pieces in this flow at this warehouse. And it's actually not helping to make money. It's causing more constraint. And so if we over optimize at one stage, it actually creates waste, bloat, inventory, additional work for the next stage. And so sometimes the best thing certain departments can do is slow down and do less in order to get the outcome to be maximized outcome.   And there's some really great examples in that that I think are really powerful. But I think the if you're optimizing for the wrong thing, then you're not making it effective. So you want to make sure you're optimizing for the right thing. Otherwise. ensues. You get mad at somebody, but nobody understood what the goal was. And so I think, yeah, getting a greed upon set of criteria of what what the outcome is and asking the property manager, can you help me achieve this?   And they know, they know if they know what the problem is, usually they can, they know how to help you get whatever goal that you have. And they know whether your goal is probably realistic or not, because they've helped probably a lot of people do this similarly. And so, but yeah, I think it's very important. Make sure you know, where's Hawaii and maybe property management is the vehicle. Now you had mentioned like, I'm really curious about this idea of, you know, maybe creating syndications.   Some property managers are now starting to think, maybe I should create a syndication. What's your criteria for, what's a good syndication and what are some of the, I'd be really curious to get into if some of the property managers listening were wanting to do kind of a little bit of what you do, how they might be able to get started in that. Like what are the beginning steps to make sure they don't make the mistakes you probably already figured out in the beginning?   John Casmon (21:27) Well, I think the first thing is, you really want to get into it? Right. Because for a lot of people, you got to understand it's a different business. Now you're not talking about real estate investing. You're not talking about property management. You're really talking more about, you know, investment management. You're talking about bringing on private investors who are looking for a return. That is communication skills. That's building up a network and a database of   Jason Hull (21:35) Mm-hmm.   Right, returns.   John Casmon (21:54) prospective investors, it's understanding the return projections that they're looking for. And it's really kind of managing the investor expectations, not necessarily the investment. And to give you a great example here, I had a deal where the investment went great, but it was slightly lower than what we initially projected. And I had an investor who was upset.   Jason Hull (22:07) Yeah.   Yeah.   John Casmon (22:23) about that. And we had communicated all throughout the entire process where things sat and he wasn't too upset, but he still made it a point to let me know, hey, well, this is less than what you initially thought. And that's challenging because the market shifts, right? Anybody who's bought properties in 2022 and beyond knows the market has shifted drastically over the last three or four years. So those projections made in a 2021-22 environment   Have a hard time standing up in a 25 26 environment We still make good money on that deals double-digit returns for investors ⁓ But you know there was that that was that feedback I got from one of the investors conversely We just exited deal a couple months ago, and we completely exceeded our return projections You know we delivered on a almost a 2.7 equity multiple Hit all you know mid 20s on the IRR completely unheard of stuff in this environment   And I have one investor call me and say, hey, John, I just checked my account. Is this right? And I'm like, yeah, it's it's right, man. He's like, my gosh, you guys killed it, man. my. Like, this is amazing. And it's great to hear. But again, that is separate from the investment. Right. Happy to manage the investor expectations and concerns. But that was an up and down investment where we had, you know, a moment where we actually had to put some of our general partner capital into the deal to keep it going.   Jason Hull (23:27) Yeah.   Yeah.   John Casmon (23:48) We have floating rate debt. had to refinance out of that. And we had to kind of rush to do that before rates started to go crazy. We had moments where our construction or renovation costs were much higher than we anticipated. So there are a lot of things that we had to navigate. And I think what happens for a lot of operators, a lot of people who get into syndication, they know the real estate and want to do the real estate, but they do not understand the perspective of the investor. And when you don't communicate to investors on a frequent basis and a clear, transparent nature,   Jason Hull (24:19) Yeah. Yeah.   John Casmon (24:19) They fill in the blanks and   the first concern every investor has and they won't say it. Most of time they don't say it, but I promise you they're thinking it after they make that investment. my gosh, did I make a mistake? Am I going to lose money? Is this person going to run off? Is this going to be some sort of fraudulent thing? Is this deal going to fail? These are all that we're wired like that. This is caveman stuff, right? We're wired to protect ourselves.   Jason Hull (24:36) Hmm.   Right.   John Casmon (24:45) And when you make an investment, and by the way, our investments are typically $50,000 and up, right? So these are not small investments. So when you make that investment, people start to second guess that decision. So my job when it comes to this side of the business is to keep them grounded that, hey, you've done your research, you've made an informed decision, you've picked a good partner, we've done this before. ⁓   Jason Hull (24:50) Yeah. Right.   John Casmon (25:13) And it's really to make sure that they feel comfortable with that decision. It has nothing to do with the investment, right? The investment itself, we got to go out there and execute. But that investor psyche is a completely different game. So first thing I would tell any of your property managers when they get into this business is understand, do you actually like people? Do you want to manage investors? Are you comfortable managing people's money? ⁓ And then beyond that, you have to do it the legal way. There are a lot of regulations around accepting capital from other people.   Jason Hull (25:31) you   John Casmon (25:42) So you can do it as a joint venture. The more common way of doing it, the more accepted way of doing this is by doing a formal syndication, which requires you to file SEC documentations. ⁓ know, there's regulation D and regulation A and there's some couple others, but typically it's going to be reg D 506 B or 506 C filing, which basically is the the structure that allows you to offer ⁓ passive investment opportunity or a security to investors. So again, for some people,   It's overwhelming. they're like, nope, never mind. But for some people, they love it. They want to get into it and they can learn more about that process.   Jason Hull (26:19) Got it. Yeah. I think I love your idea that it's more about managing expectations rather than the investments. And I think, I think that's good advice for all the property managers listing. This is something we spend a lot of time coaching clients on because they think their job is to manage properties. But really, if they're not strong in managing expectations and managing the relationship, it's 10 times to 100 times harder to manage the properties.   their operational costs go through the roof because owners are getting anxious. They're asking more questions. They're getting all these interruptions and calls, tenants, owners constantly. And if they had just managed the relationship and expectations and set strong boundaries at the outset, everybody would feel calmer. And I think really for business owners, I think the thing that really stood out to me that I've been focused on, and this is I've done some personal coaching and this is just nervous system regulation.   If you can, and John, seem like you're pretty chill and pretty calm and I'm sure the investor feel safe with you, which is why you've had success. If you are a person that is anxious and you're running around like a chicken with your head cut off, you're going to have, you're going to struggle in leading anybody, especially in relationships to your spouse and like everybody else. so having a calm, regulated nervous system allows your investors.   to entrain to your nervous system and to feel safer and to calm down. And that's not something you can pretend or you can just fake. You have to be that and they can sense and they can feel that it'll come across in your tone and in your body language and how you communicate. But if you can make sure that you're in that space and that you're able to regulate your own system, you're able to stay calm when other people are coming at you.   and other people are angry and other people are emotionally heightened. And you recognize this isn't really you. It's just that's them. And you can maintain that calm. You will be able to create a lot more safety. And that's really what people want to buy. Most people out there, their primary basic need is safety and security. Most people. That's why they aren't entrepreneurs. That's why they don't go start jobs. That's why they aren't like you and me. And if you're a property management business owner listening to this,   Most people are not like you. They want safety and security. That's why they get a property manager. They want peace of mind. And so, and I'm sure investors in a syndication, they also want some peace of mind because this is a big chunk of change.   John Casmon (28:55) They do. And I will say to most of the property managers I come across thrive in chaos. Right. They're used to stuff getting thrown at them. Right. And when you talk to them and get to know them, you learn very quickly. They like it. They do. They like the fact that they don't know what the day is going to bring. It could be a. Yeah, yeah. Could be a tenant coming with some crazy issue. It could be something from it's never boring and they thrive in it. However.   Jason Hull (29:00) Yeah.   Yeah.   They like the variety and unique challenges that property management brings, for sure.   It's never boring.   John Casmon (29:25) What happens then if you if they're going to look to work with investors and particularly raise capital and kind of do their own syndications, they have to understand that while they may thrive in chaos and uncertainty, most other people want organization. You want everything you said right. You want to have the calmness. You are looking for a captain to steer the ship. And for that part of the personality, they're going to have to tap into a different side of it to demonstrate how they handle chaos.   Jason Hull (29:37) Hmm.   Yeah.   Yeah.   John Casmon (29:54) not that they are chaotic. And I think what happens a lot of times when you're working with property managers is that they don't project that level of control. It just feels like they're reacting. So part of it is that, and they're really, really good ones. The ones who make it to that next level who are the regional managers and get those promotions, well, that's what they do. They manage the chaos and they manage up. They do a great job of telling the owners,   Jason Hull (30:06) Yeah.   Mm.   John Casmon (30:23) the leadership, whoever they need to talk to, they're telling them, hey, here's how here's our process. Here's how we're managing the situation. Here's what's going on. Here's what we're into. Hey, we had a water main burst here. Here's we bought. call three companies. We've got three quotes, but it's calm, right? It can be the worst. I'll give you a real example, right? At a fire, one of my properties and I was going to meet a property manager and I just happened to have a meeting with her that day at the property. She called me.   I was literally about to get in the car. She called me and said, Hey, I just want to let you know we've got a fire going on at the property. I'm not sure if you still want to meet. You're happy to come. We already have, you know, the fire department's here. They're they're putting the fire out right now. We already have another company that's coming in. They're going to walk through the damages once this is kind of settled. And I've already talked to the residents. Residents are good. We've got them hotels for the evening. We've checked with insurance. This is covered in your policy. So they're good to go. So you're happy to come down and talk and all of that if you want to.   Or we can let things settle down and maybe we can meet next week. This is a fire, right? This is like a scary situation. She called me.   Jason Hull (31:26) Right. A literal fire. Yeah. And there's plenty of fires   in managing properties. The literal ones.   John Casmon (31:33) Her calmness, she was so calm. Not only was   she calm, she had handled 90 % of it, right? It was the stuff you could handle in the moment. She handled it. So was like, hey, I don't think it makes sense for me to because I'm probably just going to add more anxiety to the situation at this point, right? It seems like you've got it under control. Why don't we let things settle, literally let the dust settle? And then once it's there, I'll come down. We can assess the damages, figure out what else needs to happen, what other next steps need to take place, right?   Jason Hull (31:41) Yeah? huh.   question. Yeah.   John Casmon (32:03) but had it handled like a rock star. Now, a lot of other folks would have saw the flames, called immediately, my God, there's a fire. ⁓ my God, what are we gonna do? So now you freaking out, everyone's freaking out, no one's controlling the situation, right? So now everyone's mind is just spinning and going. it does really take, kind of go back to where we started the conversation, that mindset of someone who was the boss, who was leading.   Jason Hull (32:05) Yeah, I love that.   Yeah. Freaking out. Yeah.   Hmm. Yeah.   John Casmon (32:32) who is going to take charge, even though it's not their property, they're going to take charge. Here's what needs to happen next. Maybe you have an emergency response plan already put in place, but you have these things already scheduled and ready to go. So when they happen, you're not shocked. You're not surprised. You're not asking questions that maybe you should have figured out upfront. And that's what a great property manager does. And if you convey that to owners, you're going to stand out above and beyond your competition because most people cannot convey that level of control, the level of   planning and the level of expertise that it takes to truly and effectively manage properties from the front, being proactive as opposed to just reacting to whatever the issue of the day is.   Jason Hull (33:13) Got it, okay. So ⁓ I'm reading, I just read, well, I didn't just read. I read in the past a really great book called Extreme Ownership. Really good book. Yeah, phenomenal book. ⁓ I'm going through their newer book, which I think is even better, called The Dichotomy of Leadership. leadership is what we're talking about right now, is that that,   John Casmon (33:23) Yeah, I think I got it like right here. It is right there.   Absolutely.   Jason Hull (33:38) creates a huge impact and there's a lot of misunderstandings of what leadership is, like it's control or it's being aggressive or, but yeah, it's really that calm presence of letting people know I've got it. Like we can take care of this. We've got a plan and staying regulated and calm. So I love that. ⁓ have a, so another question I have is how can the property managers listen to this? How could they maybe target or partner   with, if possible, syndications like you, like people that are doing what you're doing. Is there a chance that they could be a resource or do most syndications just in-house and do, they are a property management business?   John Casmon (34:19) No, no, most ⁓ most that I know work with third party manager companies. So I would say first and foremost, if you and syndications, I mean, it sounds like a big, huge, fancy word. But I mean, honestly, anytime you work with passive investors is technically a syndication. So it really comes down to figuring out who is looking for third party management and whether or not it's technically a syndication or not is really irrelevant. You want someone who is going to be managing or owning the property.   Jason Hull (34:24) Okay.   Yeah.   John Casmon (34:49) They want third party, but you have to understand their plan, going back to understanding the goals, right? Most syndications are looking to sell in a three to seven year timeframe, typically five to seven years. Most buy and hold owners have not decided or have not identified their exit strategy. So that's probably the biggest difference is when you have, let's just call it an individual investor or maybe it's a   Jason Hull (35:01) Okay.   Right.   John Casmon (35:17) a family or whatever that's buying and they want a third party manager, they don't know the exit. They haven't predetermined that they're going to sell in five years. So they are buying and holding it. And that goes back to the the I think the separation of understanding the objective, because for that person, having a full property is great. It means they're maximizing the revenue potential today. When you are syndicating.   most syndicators already assume 5 % vacancy. That's that's in everyone's underwriting. So you being at 100, they won't even give you credit banks don't even give you credit for it. So all of these things are already assumed. So for us to be above that is actually a miss, because it means we're not being as aggressive on the rent. So just understanding the mindset of a syndicator, which is they are looking to sell typically they're looking to double their money over a five or six year period. So how can you create value?   And that's something most property managers don't fully understand. But I would sit and I would talk to that syndicator. And if you want to be a syndicator or partners, not just be a third party vendor, but you actually want a partner, which we have seen a lot of folks look to do. You want to figure out how you can bring value to the table, because now we are aligning your interest with that syndicators interest. And now you've got a great partnership.   because every syndicator is going to need property management and they're going to need construction management to drive value. So if they can bring those people in as partners, that's a great opportunity for you. And if you're a property manager, you may have phenomenal relationships. You may already have contractor or the vendor partners that you trust in that marketplace. And if you could then take that and get a slice of the equity, that makes you very valuable for both sides.   Jason Hull (37:08) Do syndications, do they also need investors in capital or do most of them have that, are they really good at that? Okay.   John Casmon (37:15) Absolutely. Yeah. Yeah. Yeah.   mean, I mean, syndication at its core really just comes down to the need of capital. If someone had the capital themselves, they would probably just buy it directly and not go through the process of syndication. Because the syndication is literally just raising the money from passive investors. And in that scenario, again, being able to manage that, manage the communication, ⁓ that's really what a syndication truly is.   Jason Hull (37:42) So a really good property management partner could bring property management, some of the construction elements and investors and capital to the table. So it could be a nice little.   John Casmon (37:51) That would be amazing.   I'll be honest, man. That's because I don't want your listeners sitting here like, oh, I don't have one of those. I don't know if I've ever met one that had all of those. If you do have all of them, yes, you should consider syndicating yourself because you got all the pieces to the puzzle. Typically, what happens is a property manager has the property managers. I'll give you a great example. I got a 54 unit down in North Carolina. OK, so I came in as a key principal. I've got a.   Jason Hull (38:03) Okay.   Okay.   John Casmon (38:20) to my coaching clients. It's his property that he found. He asked me to come help him with the loan, which I did. One of the members, one of the partners is the property manager. So that's kind of their role to the table is they're managing the property. That's what they kind of came on. They had a couple of relationships, but their main role is the asset and property management side of it. So that's a great way to come to the table. But. Just like anything else in business.   Jason Hull (38:33) Mm-hmm.   John Casmon (38:49) It's very hard to find someone who checks every single box. I mean, that's like finding the marketer who's a CMO, who's also the CFO, who's also the COO, who's also the chief of human resource. very like no one, people don't really have like top notch excellent skills at every single one of those, right? Like you might be great at business, great at sales, great at marketing. You're probably terrible at finance, right? Like you just, you just forget to do your expense report type person, right? So it's hard to find someone who's   checks all those boxes. And I think typically when comes to property management, you want someone who's great with people, can resolve issues, but also has to be somewhat, you know, sufficient when it comes to the numbers, tracking all the data, tracking all the, you know, the rent roll, the leases, the income and expense statements, things like that. So usually they're not going to do every single box. But again, if you can find someone or that's where partnerships make sense.   Jason Hull (39:24) Mm-hmm.   John Casmon (39:43) If you've got that awesome. And again, I'm not saying a company doesn't have that. I'm just saying a single individual doesn't, which is why it's great to partner. If you can find someone who maybe brings a set of skills that you don't have, whether they're joining you in your property management business or they're partnering up where you're bringing your property management skills to the table with their investing or their networking skills, that makes for a good partnership.   Jason Hull (39:43) Mm-hmm.   Yeah, I got it. Well, we've got several clients, you know, all over the U S that are really good at property management. They're really good at handling the maintenance stuff and they obviously have a pool of investors as clients and, and, know, and they know that they can't do everything. So we coach them in making sure that they would do time studies. They figure out which, what their purpose is. We start to align them towards more fulfillment, more freedom, more contribution and more support in their business.   John Casmon (40:32) Yeah.   Jason Hull (40:38) And they start to build the right team. So they're getting operators, they're getting BDMs, they're getting the things they're not like strong in. And so we just make healthier businesses. So for those of maybe my clients listening that have healthy property management companies. And, but they don't want to do syndication. They're just like, man, that's a whole nother business. If I stay in my lane, I can grow that faster. How do they find syndicates? Like, how do they find people like you? Cause you've got a lot of properties connected to you.   and they would probably love to chat with somebody like you. Where do you syndicate people hang out? What's the title? Who runs a syndicate? What are they called? Do they have a specific title?   John Casmon (41:15) You   Yeah.   Yeah, great. Great question. Multifamily syndicator is is kind of the name just syndicator. We're all over. So I've got a podcast called Multifamily Insights. I interview like minded individuals. I've been doing that for a long time. We've done our seven hundred and seventy plus episode. So lots of people, lots of syndicators there. Definitely conferences. So if you look up any multifamily conference in your city.   Jason Hull (41:25) Okay.   Nice.   Okay.   John Casmon (41:46) meetups, lot of meetups in different cities as well. Those are great places to find syndicators. I think the biggest thing though is this.   Figure out who your avatar is. Because while we're talking about syndicators, ultimately, if you want to scale your property management business, I presume you're trying to scale with folks who are looking for third party management and the best option for that. OK, and let me back up. had one of the guests out of a podcast some years back, ⁓ Ashley Wilson. Love Ashley. As you said, something really changed when I thought about the business.   And she said the best way to find any vendor, any vendor is to figure out who relies on that vendor next and ask them for referral. So if you think about it, if you want a great drywall person, ask a painter. A painter is going to know who's great at drywall because they're going to know who makes their job easy and they can come in and just start painting versus a drywall guy who maybe doesn't, you know, you know.   Jason Hull (42:38) I like it.   John Casmon (42:55) mud the drywall properly or doesn't sand it down. So they got to do all this extra work before they start their process. Right. So a painter is going to know a great drywall guy. And in this case, it's really hard on ⁓ the property manager because you guys are the ones who do the work. But if you are looking for syndicators, OK, well syndicators, person who buys the deal. Well, who sells the deal? A broker. Find brokers. Go to a broker, commercial multifamily broker and ask them, hey,   Jason Hull (43:01) I love this.   Yeah.   John Casmon (43:25) Do you know some groups or you have properties that you're going to list? Here are the kind of deals we want to do now on the flip side of that. You got to be good at your job, right? You got to sell yourself and share what you do. So if you've got a great track record, a great resume, showcase that, bring that broker through and let them know, hey, we're looking to scale our property management business here. Here are the kind of assets that we want to manage. If you come across any of these that you're going to list, would you mind keeping our main name out there or referring us or giving us introductions to any of those buyers?   Jason Hull (43:53) Yeah.   John Casmon (43:54) so that we can throw our hat in the running to manage these properties. That's a phenomenal way to do that. And it allows you to shine and expand your relationships in your core networks and in your core markets.   Jason Hull (44:06) Brilliant. think I love the, I love Ashley's idea that you shared, you know, the drywall. Yeah. The painters, like they don't want to be painting over a crappy drywall. They're like, this is a mess. Like this doesn't even look good in my job. Now I'm going to look bad. Yeah. So the brokers know who maybe those best syndicators are. And so they could just go to the brokers and say, Hey, who's, who's doing deals like this? Who who's got things going on? Like who could you connect me with?   And I avoid maybe.   John Casmon (44:36) And on top of that, keep in mind, too, like what   are the times when? Yeah, but think about to like when is a property hiring or bringing on a new property manager? Right. So it's either a current owners firing the existing property manager or the property is being sold. Right. So, I mean, if you can get in during that transition phase, that's going to help you tremendously. And if even if they're firing their existing property manager, you can think through, OK, how do I?   Jason Hull (44:51) Yeah. Yeah.   John Casmon (45:06) work myself and get my name out there. And a lot of times, again, you're going to ask, right? You're going to ask other investors. If I were going through that process, I'm going to call my buddies into space, right? And say, hey, man, having a hard time, my current PM is not working out or we're not hitting our objectives, looking at some other options. Do you have any experience with these guys? What do you know about these guys? Or do you have anybody you could recommend? It's word of mouth, right? So that's what's going to start happening as well. So you kind of have to get out there and network and let folks know who you are, what you do. But you want to be someone who   people can say, yeah, these guys are amazing. You know, they, they only had an eight unit, but they crushed my eight unit for me. I'm sure they kill your 25 unit or your 50 unit. And you've got to start building that rapport and building your reputation in your market.   Jason Hull (45:44) Yeah.   Nice. This is good advice, my friend. So, cool. For those that maybe are investors listening to this show, ⁓ I'd love to hear a little bit about what you do, how you do run your syndication, and how they can ⁓ make things more passive, if that's what they're looking   John Casmon (46:08) Yeah, man. So there are lots of different ways to get in. If you are looking to be more passive, ⁓ high level, here's how it works. OK, so first and foremost, me and my team would go out. We look for the deals. We focus on a really tight radius. So we're in Cincinnati. We like Cincinnati, Columbus, Louisville, Kentucky. Really a two hour radius of the Cincinnati market is where we focus. And right now we actually think there's more opportunities locally. So we're really honed in on Cincinnati right now. But we focus on that once we find a deal.   We reach out to folks in our network. So we have folks in our investor list. ⁓ Once they're on our list, we kind of have a quick vetting process and then we can share opportunities with them. Once they see that opportunity, they get a chance to review it. We like to have a webinar where we answer any questions about the deal. I think for new investors, it's a great way to learn because we have a lot of experienced investors who ask very intelligent, thoughtful questions that   Many first time investors probably would not even think of. And that's a great way to learn, right? And ultimately when it comes to this space, it's really about education. know, it's educating yourself, understanding how you think about risk, how you mitigate risk in your investment choices. And those webinars are a great chance for you to learn about that the first time. Once you've done that, you can go ahead and fill out our official paperwork with our SEC documents.   Jason Hull (47:30) Mm-hmm.   John Casmon (47:30) And then   once you're through there, you can make the investment. But the first thing is just to get on our list, you can have access to the deals. And before you do that, we've actually put together a guide that can help people because I found that when I have these calls, people don't ask great questions. Sometimes they do. But I want to make sure that you are informed and well educated because this is a big investment. You know, this is not a 599 thing. And if it doesn't work out, OK, well, I just wasted six bucks. No.   Jason Hull (47:54) .   John Casmon (47:59) We're asking you to make a pretty large investment, whether it's with us or with others. If that's what you're looking to do, I want to make sure you're well informed. So we put together a guide. It's seven questions you must ask before investing in apartments. You can get that on our website. It's casmancapital.com slash seven questions, but it gets into questions around the market itself, the operating team, what you should be looking for, the deal. What is the story of this property? What's the business plan? And it helps you identify different levels of risk because the reality is   Anything can work, but you want to mitigate risk as much as possible, particularly when you're a passive investor, because you are basically saying, I'm trusting these people to find the right deal and execute. And you want to make sure that you are finding and identifying the right individuals who have a proven track record doing the thing that they are asking to do. When I hear about people losing money in real estate. At least 50, if not 70 % of the time.   Jason Hull (48:35) Hmm.   John Casmon (48:57) It is someone doing something for the first time. It is the first time in the market, first time doing this kind of deal, first time doing this kind of business plan. And. I can't tell you how frustrating it is because it's a big red flag, and it's not to say they can't do it and can't have success. But if it's your first time, I want to see how you're mitigating that right. You want to partner with someone who does have the experience you want. Like there are lot of things that you can do to put the odds in your favor. And when you're a passive investor.   Jason Hull (48:59) Mm, yeah.   John Casmon (49:26) It is not your job to hope. Your job is to analyze the information in front of you and make an informed decision. So this guide can help you do that.   Jason Hull (49:34) Yeah, love it. I'm going to run a quick word from our sponsor real quick. Our sponsor for this episode is Vendero. And many of you tell me that property management maintenance is probably the least enjoyable part of being a property manager and definitely the most time consuming. But what if you could cut that workload by up to 85 percent? That's exactly what Vendero has achieved. So they leverage cutting edge AI technology to handle nearly all your maintenance tasks from initiating work orders.   Troubleshooting, coordinating with vendors and reporting. This AI doesn't just automate, it becomes your ideal employee. Learning your preferences, executing tasks flawlessly and never needing a day off and never quitting. This frees you up to focus on the critical tasks that really move the needle for your business, whether that's refining operations, expanding your portfolio or even just taking a well-deserved break. Don't let maintenance drag you down. Step up your property management game with Vendero. Visit vendero.ai slash door grow today and make this the last maintenance hire you'll ever need.   All right, so John, this is super helpful. love you've got your list. ⁓ You got your webinar, you've got your guide. I would recommend property managers listening to this. If they're curious about the world of syndication, that they start getting into your stuff and seeing how an expert like you is doing this and maybe even get involved in some of the deals with you or something might be a good idea. And they can kind of get a feel for how this works. And then maybe they'll say, I don't want to do what John does.   And I'll just find people that do, but they'll at least understand how they could partner with people like that. then, or they may decide, you know what? John's clever, but I'm clever too. I might be able to figure out how to do this too. And maybe they'll do it too. And, but I think there's a solid opportunity for property managers that want to be in the multifamily space and do multifamily management to find third party people that are doing these syndication deals. They need good property managers and property managers want more doors and they want to grow.   And if you don't, because your business sucks and it's uncomfortable, then reach out to me. I'll help you out. We'll get you dialed in. But ⁓ John, what else would you say to the investors that are maybe they're familiar with this and they've done some real estate investing and they've worked with some syndications ⁓ and they get on your list to do the webinar. What would you say to them next?   John Casmon (51:56) Yeah, I think the biggest thing is understand what you're looking for. You know, I think one of the biggest challenges for investors is when you can't pull the trigger, it's typically because you haven't figured out what you're solving for. Are you looking for passive income? So you're just looking for a cash flow? Are you looking for long term wealth appreciation? Are you looking for tax benefits and to reduce kind of your tax liability? Do just want to diversify? Maybe you got feel like you have too much in a stock market, just like we put something somewhere else. So.   Figure out what you're actually solving for. Understand your risk tolerance, you know, because every deal is different. In our case, we do value add B class deals. That's a fancy way of just saying we like properties that already making money that are solid, solid tenant based. Think of when I say B class, I'm thinking of all stuff that was built maybe 30 years ago, maybe 40, maybe 20 years ago. Stuff that.   your teachers, your firefighters, your police officers, places where they might rent. So desirable locations, not luxury, not super high end, not, you know, super courts, everything. ⁓ But, you know, places that you would want your kid, your kid was in college, places you would be fine with your kid living, right? So you're thinking about that stuff. That's, you know, I don't say affordable stuff. That's not crazy price. So that's kind of what we focus on.   Jason Hull (53:15) So would   that be like, is that how you find the best markets then?   John Casmon (53:21) That's part of it. That's our strategy. There are different strategies that people utilize. I have found for us that is a sweet spot where we can take those kind of assets, modernize them and create value for potential renters. Some people like to focus only on they call it core plus right where they're buying newer stuff, stuff built five years ago or three years ago. And maybe it was, you know, leased up and they're just going to go in and hold it longer. You'll find other ways to add more money through amenities.   Jason Hull (53:35) Okay.   John Casmon (53:50) So some people do that strategy. Some people like older properties where they're buying more distressed or much older properties and are trying to fully renovate them and bring them up. There are strategies out there, something like new construction, stuff that doesn't exist. They want to build from the ground up. So it really comes down to you. Every investing strategy has a different level of risk. This has nothing to with real estate, right? This is investing in general. you're buying, you know, know, value stocks versus growth stocks versus Internet, it's the same stuff, right?   So you just have to figure out your level of risk. We like value at B-class multifamily deals. Once you understand your level of risk and balance that with your return expectations or projections, that's when you can figure out which investments actually make sense. You know, I have some folks who they like to invest in what we call trophy assets. And...   They may not know that right away, but when you send them a couple of deals and they look at the property like, ⁓ it's okay. They want something. They want something they can brag about. They want to drive you by like, see that building over there? That's me. And if that's fine, if that's what you want, understand what comes with that, right? That's going to be a lower term, right? Because these are, there's not much value to create, right? You've got a brand new property. It's A class, rents are $2,500. There's not a whole lot you can do there. And because of that,   Jason Hull (54:49) Yeah, they don't want to show that off. Look what I'm connecting.   OK, right.   Thank   Yeah.   John Casmon (55:13) There's not as much risk. So you're going to get less return because there's less risk. That's fun. Some people want to maximize their return, right? Hey, I don't need this money. I want to let it ride for 20 years. So they might want to do new construction or they might want to do a deep discount, highly distressed vacant property that needs, you know, $50,000 per unit to renovate it and turn around because the upside is there. So it just depends on that investor and your level of risk. Right. And most of us fall somewhere in the middle.   Jason Hull (55:27) Thank   John Casmon (55:43) which is kind of our strategy. figure out your level of risk tolerance, what you're looking for. And sometimes you don't know until you start looking at a Because you might think you're a cashflow person until I show you what cash flows. And you're like, oh, no, I don't want to be in that de

Welcome to another episode of The Cashflow Project! In this episode, we sit down with Joseph Downs, CEO of Belrose and a commercial real estate veteran with over 20 years of experience. Joseph shares his entrepreneurial journey—from early setbacks as a bar owner to navigating market cycles and building a successful self-storage business. He discusses the power of resilience, strategic partnerships, continuous education, and leveraging tools like AI to stay competitive. If you're overcoming challenges or looking to expand your real estate strategy, this episode delivers practical lessons on adaptability and building sustainable cash flow in a changing market. [00:00] "Learning to Lead as CEO" [05:04] Kitchen Mismanagement and Accountability Challenges [07:05] "Radio Ads for Target Demo" [09:50] "Real Estate Struggles in Recession" [15:42] "Real Estate Without the Hassle" [17:23] "Self-Storage: A Mom-and-Pop Market" [20:46] "Finding Strengths and Building Skills" [24:29] "Embrace Opportunities Beyond Home" [27:57] "AI Insights from a Mastermind" [30:25] AI-Powered Market Analysis Simplified [36:15] "AI's Role in Targeted Advertising" [39:00] "Targeting Demographics and Platforms" [40:49] "Personal Growth and Advisory Boards" [44:23] "Honolulu Investor Meetups Invite" Connect with Joseph Downs! Website LinkedIn Connect with The Cashflow Project! Website LinkedIn YouTube Facebook Instagram

In this episode of Essential Ingredients, Justine Reichman speaks with Gita, founder of gutBFF, about the importance of gut health and plant diversity in our diets. They discuss Gita's personal journey with health challenges, the role of food in wellness, and the entrepreneurial challenges she faced while launching her product. The conversation also touches on sustainability, consumer trust, and the growing awareness of nutrition, particularly among women. Gita emphasizes the need for more accessible information and the potential of the digital age to influence healthy eating habits.   Takeaways Gut BFF aims to simplify plant diversity in diets. 30 different plants are needed weekly for optimal gut health. Plant diversity includes fruits, vegetables, nuts, and seeds. Small steps can lead to significant health improvements. Food can be a preventative measure against diseases. Women are increasingly aware of nutrition's role in health. The digital age provides access to valuable health information. Entrepreneurship requires grit and adaptability. Building consumer trust is essential for success. Sustainability and waste reduction are important in food production.   Sound bites "Food is the first line of defense." "Every bite better be good for your body." "Entrepreneurship is a grit game."   Chapters 00:00 Introduction to Gut Health and gutBFF 01:02 The Importance of Plant Diversity 05:19 Personal Journey and Health Transformation 08:37 The Role of Food in Health and Wellness 10:03 Women and Nutrition Awareness 12:06 Digital Age and Access to Information 14:35 Entrepreneurial Journey and Challenges 18:48 Market Research and Competitors 21:16 Global Perspectives on Food and Nutrition 25:42 Sustainability and Waste Reduction 29:41 Building Trust with Consumers 32:18 Advice for Aspiring Entrepreneurs

In this episode of the Decide Your Legacy podcast, host Adam Gragg welcomes entrepreneur and women's leadership advocate Audra Dinell. The conversation centers around three key decisions you can make to create a future that's bigger, brighter, and more authentic than your past.Audra dives into her journey from founding The Thread, a women's leadership organization, to lessons learned from business failures, parenting, and dealing with ADHD. She shares insights on how to define what you truly want, the power of accountability, and why believing in yourself is essential for growth. The episode also touches on overcoming perfectionism, building habits that stick, emotional agility, and the value of taking imperfect action.Whether you're a leader, entrepreneur, or anyone looking for practical motivation to make meaningful changes, this episode offers genuine stories, actionable advice, and encouragement to go bigger in life and business.Check Out ➡️ The ThreadCHAPTERS:00:00 "Choosing Growth Over Fear"06:01 "Challenging Self-Limiting Stories"07:48 Defining Personalized Values09:53 "Lessons from Near Failure"15:23 "Finding Balance Amid Growth"17:07 "Getting Real with Financials"21:05 Finding Your Best Accountability Strategy24:25 Entrepreneurship: Curiosity and Experimentation26:37 Women's Growth & Accountability Program29:52 Habit Tracker and Birthday Reflections33:17 "Entrepreneurial Journey and New Beginnings"37:59 Parenthood and Entrepreneurship: Growth Through Risk39:48 "Envisioning Your Future Journey"43:37 Unexpected Lessons of Taking Time Be sure to check out Escape Artists Travel and tell them Decide Your Legacy sent you!

SummaryIn this podcast episode, Dr. Katie and Dr. Bek discuss the challenges and opportunities within the field of animal chiropractic, particularly focusing on the need for legislative changes, the importance of education and awareness, and the role of veterinarians. They explore the philosophy behind animal chiropractic, the business challenges practitioners face, and the necessity for growth of multi-doctor practices. The conversation emphasizes personal growth, hiring dynamics, and the importance of systems in running a successful practice. Ultimately, they call for a collective effort to advance the profession and improve animal healthcare.Save your seathttps://www.makingstridesforanimalchiropractic.com/freedomrallyTakeawaysThe need for legislative changes in animal chiropractic is crucial.Awareness and education about animal chiropractic are lacking.Veterinarians and chiropractors should work collaboratively.Chiropractic is a philosophy, not just a modality.Business challenges are significant in the animal chiropractic field.Multi-doctor practices can enhance service delivery.Personal growth is essential for business success.Hiring the right team is critical for scaling a practice.Systems and processes can alleviate administrative burdens.Self-reflection is necessary for personal and professional development.Chapters00:00 Introduction to Animal Chiropractic Freedom Rally02:45 Challenges in Animal Chiropractic Legislation05:51 The Importance of Awareness and Education08:58 The Role of Veterinarians and Miscommunication12:02 The Philosophy of Chiropractic Care14:55 Building a Thriving Animal Chiropractic Practice18:14 The Need for Multi-Doctor Practices21:07 The Entrepreneurial Journey in Animal Chiropractic24:02 Identifying Break Even Points in Business29:05 The Challenges of Scaling in Animal Chiropractic29:55 Balancing Personal Life and Professional Demands33:58 Transitioning from Practitioner to CEO38:57 The Importance of Self-Reflection in Business41:10 Preparing for the Future of Animal ChiropracticKeywordsAnimal Chiropractic, Legislation, Veterinarians, Business, Education, Awareness, Multi-Doctor Practices, Personal Growth, Hiring, Systems

Last week, you heard Evie's entrepreneurial journey, and today, it's Lindsey's turn. In this episode, Lindsey opens up about the winding, faith-led path that shaped her into the entrepreneur she is today. From growing up around sales and creativity to pursuing acting, discovering photography, and eventually building a thriving destination wedding business. She walks through the seasons of hustle, risk, and reinvention, including moving across the country, scaling education through The Heart University, navigating motherhood alongside business growth, and learning how to steward success without burning out. Lindsey also shares how real estate, reinvestment, and unexpected pivots played a role in building long-term stability, why downshifting doesn't mean quitting, and how listening to God's direction has shaped every major decision along the way.  This conversation is an honest look at ambition, identity, timing, and what it really means to build a life and business that align with your values. It honors both growth and rest, trusting God through seasons of change, and redefining success beyond constant hustle so you can create something sustainable, life giving, and rooted in purpose. --------------------------------- Determine Your Why Freebie: https://theheartuniversity.com/why --------------------------------- Heart Shop: https://theheartuniversity.com/shop  --------------------------------- Primally Pure: https://primallypure.com/?rfsn=5649435.725fd3 Use HEARTANDHUSTLE for 10% OFF. --------------------------------- Watch on YouTube: https://youtube.com/@theheartuniversitychannel?si=33lzxpBA9UxKlgTE --------------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. --------------------------------- "PODCAST10" for 10% off anything from The Shop! www.theheartuniversity.com/shop --------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity  

I sit down with Michael Chernow to talk discipline that protects what matters: faith, family, fitness, and business. We unpack his non-negotiable morning routine, recovery and sobriety, hard boundaries with technology, and why leaders control the temperature at home. Simple isn't easy. Apply it every day, starting now.CHAPTERS00:00 Introduction02:47 Morning Routine Insights12:49 The Power of Prayer and Sobriety29:04 Faith and Spiritual Journey37:49 Transformative Power of Faith44:28 Overcoming Addiction and Finding Purpose48:39 Setting Boundaries with Technology54:47 Balancing Work and Family Life01:05:50 The Power of Discipline and Commitment01:21:12 Entrepreneurial Journey and Curiosity01:32:41 Hitting Rock Bottom01:38:53 The Turning Point01:42:45 Rebuilding Through Wellness01:49:03 Kreatures of Habit and Future Goals01:56:29 The Power of Habits01:58:50 Final ReflectionsORDER MY BOOK HERE: ⁠https://www.amazon.com/Go-One-More-Intentional-Life-Changing/dp/1637746210FOLLOW:Become a BPN member FOR FREE - Unlock 20% off FOR LIFE ⁠https://bpn.team/member⁠IG: ⁠instagram.com/nickbarefitness/⁠YT: ⁠youtube.com/@nickbarefitness

  In this episode, Evie shares an honest look at her entrepreneurial journey over the last decade. What began as a creative hobby slowly grew into a photography business and eventually opened the door to education, mentorship, and multiple companies. Along the way, Evie faced unexpected closed doors, rapid growth, seasons of hustle, moments of burnout, and major life transitions that reshaped how she viewed success and sustainability Evie walks through the evolution of her businesses, including the early days of photography, the launch and expansion of The Heart University, building and scaling educational offerings, and stepping into new ventures that stretched her faith and leadership. She reflects on what it taught her to trust God through uncertainty, to pivot when plans changed, and to build businesses that align with the life she wanted rather than consume it.   This conversation is a reminder that entrepreneurship does not have to follow a straight line. Growth can look different in every season, and success can mean learning when to push forward and when to simplify. If you are navigating change, feeling called to shift, or wondering how to build a business that supports both your life and your values, this episode will meet you right where you are. --------------------------------- Destination Photographer Freebie: https://theheartuniversity.com/destination --------------------------------- Honeybook: share.honeybook.com/heart  In addition to a FREE 7 day trial, get 35% off your first two years of HoneyBook! --------------------------------- Heart Apparel Shop: https://theheartuniversity.com/apparel  --------------------------------- Watch on YouTube: https://youtube.com/@theheartuniversitychannel?si=33lzxpBA9UxKlgTE --------------------------------- If you want to connect with us and other listeners in the Heart and Hustle community join our Facebook group here. --------------------------------- "PODCAST10" for 10% off anything from The Shop! www.theheartuniversity.com/shop --------------------------------- Follow along: www.instagram.com/mrslindseyroman www.instagram.com/evierupp www.instagram.com/theheartuniversity