The Social CEO Podcast

April 2022 Social Media Updates You Need To Know - Tune in to find out what's changing on Instagram, TikTok, and YouTube so that you can stay ahead of the curve and ensure your success on social. Whether you're a business owner or content creator, getting to grips with new features and trends is going to be the key to sustaining your growth and keeping your audience engaged with your brand.We'll be covering:- Instagram's new chronolocial feed options- Is the chronological Instagram feed better than the algorithmic curated feed?- How to make the Instagram algorithm work in your favour- TikTok's new 10-minute video length- How YouTube may be able to transform how we listen to podcasts☎️ Book your FREE social media audit call: https://bit.ly/freesocialmediaauditcall ☎️Follow Dani Barker:

In this episode of the Social CEO podcast, host Dani Barker is joined by Mario Quezada - Mario is a mindset strategist and brand strategist on a mission to help people reboot their mindset so they can achieve the success, fulfilment, and happiness that they're looking for. Tune in as they take a deep dive on why working on your mindset must be a priority as an entrepreneur, what practical things you can do to build self-awareness and confidence, as well as taking a little behind the scenes look at how Mario planned and executed his first mindset reboot live virtual conference featuring some of the most influential creative professionals online.If you enjoy this episode then we'd love to see you sharing it on Instagram stories where you can tag us @danibarker_media and @themarioquezada   ☎️ Book your FREE social media audit call: https://bit.ly/freesocialmediaauditcall ☎️  Here's a preview of the episode:01:30 Mario introduces himself and shares how his career has evolved from engineering to entrepreneurship over the years05:40 From brand strategy to mindset strategy - what does being a "mindset strategist" mean to Mario - the similarities between brand strategy and mindset strategy - why taking your mindset seriously as an entrepreneur is so important11:40 Mario's lessons from serving as a Pastor and how this has helped him to develop as an entrepreneur15:20 Practices and habits that you can use to help you build the self-awareness you need to cultivate a mindset for success, happiness and fulfillment21:00 How working on your mindset helps you to grow your business and build a sense of purpose and fulfillment23:40 Self-management - how to make the time to take care of all of the different aspects of your life and progress at a sustainable rate - fitness, friends, family, and thinking time28:40 Building confidence - how to build confidence as an entrepreneur39:20 Mindset reframing - Mario shares the most prominent mindset shift that's helped him to grow his personal brand and business42:30 The story behind Mario's brand and event series "Mindset Reboot" - where did his idea for the Mindset Reboot summit come from?49:00 Things you need to know before hosting your first online event - tips for planning, marketing, and hosting a live virtual event series51:40 Daily practices, habits, and techniques to develop self-awareness and reboot your mindset  Follow Dani Barker:

Welcome back to the Social CEO podcast - in this episode, host Dani Barker is joined by Mike Omoniyi. Mike is a serial entrepreneur, founder of the common sense network, and has been ranked as one of the most influential entrepreneurs in the tech space by the Financial Times. Dani and Mike going to be talking about what influence really means, how you can build influence on social media by being your authentic self and how to deal with any negative responses you might get in return.Not only that but you'll also learn the steps that you can take to be a more conscious content consumer. Knowing when to log in and when to tune the noise out, the importance of staying curious, and how to ensure you don't get trapped in an echo chamber where your worldview is unable to expand.  ☎️ Book your FREE social media audit call: https://bit.ly/freesocialmediaauditcall ☎️  Follow Dani Barker:

In this episode, host Dani Barker is joined by Leanne Astbury, a cognitive behavioural therapist and coach. Leanne was a client of Dani's at the very beginning of her online business journey and they worked together to strategise her social media content and bring it to life for the launch of her first ever membership. Keep listening to hear Dani and Leanne discuss Leanne's experience with online entrepreneurship so far, the key lessons that she's learned along the way, and some of the strategies that have contributed to her success in growing a highly engaged audience on social media. ☎️ Book your FREE social media audit call: https://bit.ly/freesocialmediaauditcall ☎️ In this episode: -- How did Leanne's approach to social media change in preparation for launching her online business and membership?-- How investing in a business coach and outsourcing social media content creation helped Leanne before, during, and after her first launch-- How Leanne has been able to rapidly and organically grow her audience on social media through building a customer-centric content strategy  Follow Dani Barker:

How often should you post on social media to grow your brand? And how do you stay consistent? These are without a doubt 2 of the most frequently asked questions I get when it comes to social media and content marketing. If you find social media hard to keep up with at the best of times, then this is the episode for you. We're going to be breaking down exactly how often you should be posting, the rationale behind that content schedule, and how you can make staying consistent on social media as easy as possible for yourself. Welcome to The Social CEO Podcast - the show dedicated to helping you build a profitable personal brand and business on social media.Whether you're tuning in on Spotify, Apple, or watching along on YouTube make sure you're subscribed so that you're always the first to get in on the strategies and insights we share on here. I'm your host Dani barker and without further ado, let's dive right in. ☎️ Book your FREE social media audit call: https://bit.ly/freesocialmediaauditcall ☎️ Connect with Dani Barker:

Keeping up with social media can seem impossible these days - there are always new trends, updates, apps, and algorithms popping up that threaten to throw your content marketing strategy out of the window at any given moment. In this episode, host Dani Barker is joined by Brian Hollingsworth, who you may know better through his personal brand persona The BKH, to answer your Instagram FAQs, bust some social media myths, and help you build a bulletproof data-driven strategy to predictably grow your brand and business online. It's time to free yourself from the algorithm and start getting more from your social media. ☎️ Book your FREE social media audit call: https://bit.ly/freesocialmediaauditcall ☎️ In this episode:-- Is Instagram DEAD? Find out whether Instagram is still worth focusing your efforts on to grow your brand and business-- Your Instagram FAQs answered-- What brands are winning on social media right now and how you can emulate their success-- How to build a bulletproof content strategy that new updates and algorithms can't derail-- Lessons from Brian's journey as a creator and entrepreneur so far  Timestamps you need: 02:10 Brian shares a brief overview of his journey as an entrepreneur in the branding and marketing industries so far 07:00 How the rise of social media changed the way that brands communicate with their audience - why you're no longer in control of your brand and how you can leverage the opportunity that social media brings as opposed to becoming a victim of the algorithm 11:00 What brands are winning on social media right now? What makes a winning brand strategy stand out from the rest? Why you need to think customer-first or client-first 19:00 Exploring what contributed to Brian's accelerated online business growth since 2019 - how business owners can benefit from becoming prolific content creators and building their personal brand on social media 26:40 Why it's never too late to grow your personal brand on social media 32:30 You've got to get started before you get good - creating content frequently and consistently over a long period is one of the most overlooked social media growth strategies 34:45 Is Instagram DEAD? Should business owners and entrepreneurs still focus their efforts on Instagram to grow their personal brand and business? 42:00 Secrets to building a bulletproof content marketing strategy for your brand and business - free yourself from being a slave to the algorithm and apps that you don't own 55:00 “Your personal brand is your forever project” - why you need to let go of your emotional attachment to vanity metrics, increasing engagement, and getting more followers on social media - how to make creating content more fulfilling 60:30 How many followers does it really take to have a successful online business? How many followers do you need? Does your follower count matter? 71:00 The 2 things that all business owners, creators, and entrepreneurs need to know in order to build a profitable personal brand using social media  Follow Dani Barker:

All the hacks, tips, and tricks you've probably heard about from other social media experts won't help you if you don't start by getting this one thing right first.We all want to spend less time on social media. It's one of the biggest distractions and sources of procrastination that we face on a daily basis. So when everyone wants to log out, how can you make your content worth following and worth logging in for?Welcome to The Social CEO Podcast - the show dedicated to helping you build a profitable personal brand and business on social media.Whether you're tuning in on Spotify, Apple, or watching along on YouTube make sure you're subscribed so that you're always the first to get in on the strategies and insights we share on here. I'm your host Dani barker and without further ado, let's dive right in. 00:41 Your challenge as a content creator and online entrepreneur who wants to grow their personal brand on social media01:23 Creating content that is worth logging in for, worth following you for, and easy to consume02:10 The main reasons why people will unfollow you and the mistakes blocking you from getting more followers on social media03:00 The 4 key questions you need to ask yourself before posting any content on social media as part of your content planning process04:00 The Know, Feel, and Do framework for planning valuable content04:45 Why creating actionable and practical content is essential to grow your audience and personal brand on social media  Connect with Dani Barker:

In this episode of the Social CEO Podcast, host Dani Barker is joined by Emma Lilley. Emma is a full-time in-house solicitor who is also building her own personal brand on social media. Emma is on a mission to share her experience of working in law in order to help aspiring lawyers start their own careers. We talk about why you should consider building a personal brand on social media even if you are a full-time employee - this isn't just for business owners - how building a personal brand has impacted Emma's career so far, and how you can manage your time effectively to build a personal brand alongside your job. So stay tuned and don't forget, if you're enjoying the podcast then we'd love to see you sharing it on social media as always, all of the links you need to find us are in the description below. 00.15 Emma introduces herself and what impact that she wants to make through her personal brand on social media 09.40 When and why did Emma start building her personal brand on social media? 11.50 What was unconventional about the route Emma took in her law career? 14.35 How social media has changed Emma's goals in her career and life in general 21.50 How have Emma's colleagues reacted to her building a personal brand on social media? 24.20 The stigma around having a full-time 9 to 5 job 29.20 How to start building a personal brand on social media as an employee 31.20 Emma's thoughts on monetising her personal brand 33.50 How Emma manages her time effectively to build a personal brand whilst working full time 36.40 Is it ok to take a break from posting to social media? 42.40 What is Emma working on next? Follow Dani Barker:

In this episode of The Social CEO Podcast, host Dani Barker shares stories about the times that she has said "yes" and when she's said "no" throughout her journey as an entrepreneur, how she found the balance between accepting and declining opportunities, and how you can find that balance for yourself too. In this episode:00.45 Dani's first big "yes" to an opportunity as a personal trainer and moving to a gym that was a better fit for her business02.05 How Dani got her first-ever paid project as a videographer03.00 Sneaking into Parklife festival and on to the main stage to photograph Liam Gallagher08.00 How Dani said "yes" to her Head of Marketing role at TapIn and managing campaigns for clients such as the RAF and EY11.30 Say "yes" first and learn how later - how Dani is approaching building her first product-based e-commerce business12.35 What Dani has started saying "no" to and how this has  affected her mental health as an entrepreneur16.10 How to learn what to say "yes" to and what to say "no" to Follow Dani Barker:

In this episode of The Social Ceo Podcast, our host Dani Barker, talks to Saima Husain, who's better known online as Coach Saima. Saima is a personal trainer based in London and is also a prolific content creator on social media. Saim's commitment to sharing her story and creating live workouts for her audience have landed her a brand ambassador role with Decathlon and an article in Women's Health Magazine. We're going to talk about how Saima got started in the fitness industry, what bigger mission she's on, and how she stays aligned with that mission whilst her personal brand continues to grow.So stay tuned and don't forget, if you're enjoying the podcast then we'd love to see you sharing it on social media as always, all of the links you need to find us are in the description below. 01.20 Saima introduces herself and what she does02.25 Building relationships on social media during the pandemic04.50 How Samia started building her personal brand on social media and how it helped her mindset07.45 Social media and self-worth10.30 How social media has influenced Saima's goals and the way she runs her business14.30 The role fitness has played in Saima's life so far and why she's committed to empowering other women to get into fitness21.00 How Saima landed brand deals and a Women's Health Magazine feature during lockdown26.20  Mistakes to avoid people make when trying to get brand deals33.15 How Saima stays grounded whilst growing her personal brand and running her business Follow Dani Barker:

In this episode of The Social Ceo Podcast, our host Dani Barker talks to Miss Moneypenny, host of the Pie Radio breakfast show, co-founder of the Ladies Who Brunch community for female entrepreneurs, and events promoter. We're going to talk about how Miss Moneypenny got started in the events industry, separates successful creative professionals from the rest, how the British government have failed creatives and new entrepreneurs during the pandemic, and what the future of events might look like in a post-pandemic world. So stay tuned and don't forget, if you're enjoying the podcast then we'd love to see you sharing it on social media as always, all of the links you need to find us are in the description below. In this episode:00.50 Miss Moneypenny introduces herself and her work in the events industry04.00 What separates successful creatives and entrepreneurs from the rest06.30 How Miss Moneypenny got into radio08.20 The truth about manifestation09.30 The importance of positive psychology for entrepreneurs12.00 The UK Government's failure with the retrain scheme during the Coronavirus pandemic and Miss Moneypenny's experience of the process16.00 False hope going viral on social media and the 21st June myth23.20 Living through the pandemic as an extrovert and making friends online28.30 Miss Moneypenny's plans in the events industry in 202130.30 Pilot tests for post-pandemic events in 2021 and why the damage that lockdown has caused39.20 Where Miss Moneypenny's name came from Not sure where to get started? If you haven't already, CLICK HERE make sure you sign up for Dani's weekly newsletter The Social Insider for everything you need to know about what's happening on social media as a business owner. You can also subscribe from Dani's website: https://social-source.com Follow Dani Barker:

In this episode, our host Dani Barker explores the rise and the fall of the audio drop-in chat network Clubhouse. Answering questions such as, how did Clubhouse grow so fast? Why is Clubhouse starting to flop? And what social media apps should you be focusing on next? Clubhouse has seen exponential growth through the first quarter of 2021, attracting the likes of entrepreneurs including Elon Musk, but its rate of growth is starting to decline. Tune in to find out why that might be the case and what you need to remember if you want to build your personal brand on multiple social media platforms. Not sure where to get started? If you haven't already, CLICK HERE to make sure you sign up for Dani's weekly newsletter The Social Insider for everything you need to know about what's happening on social media as a business owner. You can also subscribe from Dani's website: https://social-source.com Follow Dani Barker:

In this episode of The Social Ceo Podcast, our host Dani Barker, talks to Danny Miranda. Danny is a full-time content creator and is the host of his own top-ranking podcast The Danny Miranda Podcast where he has interviewed some of the world's greatest minds including the likes of Gary Vaynerchuck and Mark Divine. We're going to talk about how Danny got started as a content creator, the habits and attitudes that help him stay on his A-game, and what you need to know before you can scale your personal brand as an entrepreneur through creating your own content. So stay tuned and don't forget, if you're enjoying the podcast then we'd love to see you sharing it on social media as always, all of the links you need to find us are in the description below. In this episode:0.15 Danny Miranda introduces himself and his intentions as a content creator, podcaster and writer02.20 Danny talks about how he got started with creating content online and how people around him responded to that04.00 Danny explains how he found consistency with his content and why failure is so important06.20 Danny talks about his experiences as a teenager and young adult and how this shaped his career as a content creator10.00 When did Danny decide that being a full time content creator was his calling?11.20 Danny's words of wisdom for aspiring content creators and the truth about long term success13.00 How has health and fitness helped Danny to create success throughout the pandemic?14.30 Danny talks about his experience on the 75 hard challenge and how this shifted his mindset and life as a whole18.00 Danny's advice for entrepreneurs who want to get started with creating social media content and growing their personal brand23.00 How to decide what type of content you should create for your personal brand25.00 Danny talks about how he decided to start his podcast and his goals regarding his podcast26.30 When should you monetize your social media? Danny shares his insights on how to monetize your social media content in an authentic way29.30 Danny shares his big picture goals as a content creator and online entrepreneur31.00 Danny shares the content creators and entrepreneurs that have inspired him on his journey so far32.20 Danny talks about how he came to interview Gary Vaynerchuck on his podcast and sheds light on what seems like an overnight success36.40 Danny shares his thoughts about the future of digital media and content creation including NFTs, deep fakes and artificial intelligence39.00 Understanding that change is a constant and that embracing it is essential to success in business Not sure where to get started? If you haven't already, CLICK HERE make sure you sign up for Dani's weekly newsletter The Social Insider for everything you need to know about what's happening on social media as a business owner. You can also subscribe from Dani's website: https://social-source.com Follow Dani Barker:

In this episode of The Social Ceo Podcast, our host Dani Barker talks to Chemise Isaac, Chemise has multiple businesses in the events and entertainment industry and is also the co-founder of the Ladies Who Brunch community for female entrepreneurs. We're going to talk about how Chemise got started in business, what mindset successful entrepreneurs need, how she brought her community online in response to the pandemic, and what the future of events might look like in a post-pandemic world. So stay tuned and don't forget, if you're enjoying the podcast then we'd love to see you sharing it on social media as always, all of the links you need to find us are in the description below. In this episode:00.45 Chemise introduces herself01.20 How has the pandemic affected Chemise's businesses in the entertainment and events industry? How did Chemise handle going into lockdown?05.10 How Chemise and her co-founder built the Ladies Who Brunch community for female entrepreneurs and how they brought this community online in response to the pandemic11.10 How did Chemise get into entrepreneurship?14.00 The mindset of successful entrepreneurs and learning to be less reactive in the face of adversity16.40 How has Chemise's approach to business changed as her mindset has evolved?20.40 Why did Chemise choose to scale her business in Manchester?23.20 How might events and entertainment look in the post-covid world? What will be different after lockdown?26.50 What is Chemise working on for the rest of the year? How is Chemise continuing to expand her businesses?28.40 Chemise's top advice for female entrepreneurs Not sure where to get started? If you haven't already, CLICK HERE make sure you sign up for Dani's weekly newsletter The Social Insider for everything you need to know about what's happening on social media as a business owner. You can also subscribe from Dani's website: https://social-source.com Follow Dani Barker:

In this episode of The Social Ceo Podcast, our host Dani Barker, talks to Mils Banji, the founder and CEO of TapIn. Dani has been Mils' head of marketing since October 2019 but takes some time to dive into his story in entrepreneurship so far, where his ideas for TapIn came from, and what his thoughts are on the future of business with social media savvy Gen Z founders and the rise of NFT and Blockchain technology. So stay tuned and don't forget, if you're enjoying the podcast then we'd love to see you sharing it on social media as always, all of the links you need are in the description below. In this episode:0.30 Mils introduces himself and his media company TapIn01.30 How Dani and Mils first met and why Mils hired Dani as his head of marketing05.45 The social-first mindset of consumers in 2021 and beyond08.00 How Mils started in entrepreneurship16.30 How Mils pivoted from aerospace engineering to starting a media company on a mission to help young people get into the world of work19.00 The failure of Mils' drone advertising business and knowing when it's the right time to fail22.00 The main problem with traditional corporate businesses27.30 Figuring out how to bridge the gap between employers and Gen Z talent using social media29.00 What are Gen Z founders doing differently? What can other founders learn from Gen Z's approach to business?34.35 Starting with why and keeping it at the core of your business in order to continue growing39.35 What Mils is working on at the moment in the recruitment marketing and employer branding space40.55 Creators gaining more power than ever through NFT - the shift of the creator economy to Blockchain44.55 The biggest businesses are all early adopters of new and sometimes controversial tech47.15 What makes successful founders so successful? Leaders are readers and they are constantly learning. Not sure where to get started? If you haven't already, CLICK HERE make sure you sign up for Dani's weekly newsletter The Social Insider for everything you need to know about what's happening on social media as a business owner. You can also subscribe from Dani's website: https://social-source.com Follow Dani Barker:

In this episode of The Social CEO Podcast, Dani speaks with Craig Jukes. Craig is the Sales Director at Evoca Group and has been a client of Dani's for the last 4 months working on his personal brand. Tune in to find out more about Craig's career journey in business so far; why personal brands aren't just for business owners; how social and technology is changing the way we do business; and what you need to be looking out for in the future in order to stay ahead of the curve and continue to thrive through this digital revolution. In this episode:1.30 Craig introduces himself and where his passion for business came from10.00 What did sales and marketing look like before social media and how has social media changed the way we do business?18.00 How important is having a personal brand for leadership professionals, sales professionals and other employees? Do you have to be a CEO or business owner to need a personal brand?35.30 What benefits has Craig seen since starting to create content strategically and consistently for his personal brand?42.20 How will the hospitality industry look after the Covid-19 pandemic? Will we really go back to normality? What does the future of hospitality look like?58.00 Will social media and technology replace all human interaction in business? What businesses will never be fully digital? How do businesses need to embrace social media and technology to continue thriving? Not sure where to get started? If you haven't already, CLICK HERE make sure you sign up for Dani's weekly newsletter The Social Insider for everything you need to know about what's happening on social media as a business owner. You can also subscribe from Dani's website: https://social-source.com Follow Dani Barker:

Recorded in the final week of February 2021, this week marks one year since the UK was first locked down and also the same week one year later that the British Government laid out a 4-month plan for returning to normality. Dani shares distressing realisations she had about herself; how she redefined what being motivated and disciplined really meant; how she set boundaries in her professional and personal life; and how she learned to prioritise her tasks on a daily basis to make efficient progress towards her goals. Not sure where to get started? If you haven't already, CLICK HERE to make sure you sign up for Dani's weekly newsletter The Social Insider for everything you need to know about what's happening on social media as a business owner. You can also subscribe from Dani's website: https://social-source.com Book mentioned: The One Thing by Gary Keller https://www.amazon.co.uk/One-Thing-Surprisingly-Extraordinary-bestselling/dp/1848549253 Follow Dani Barker:

In this episode of The Social CEO Podcast, host Dani Barker is joined by Emily Topping - a very good friend and fellow online entrepreneur. Emily owns the fitness clothing brand Emerge Elite, runs a social media agency, and self publishes her own books, all whilst working full time in a biomedical laboratory. Tune in to find out about how Emily got to where she is today, her journey in entrepreneurship, and how she manages her time to fit all of her different ventures into the day. Follow Emily Topping

Not sure where to get started? If you haven't already, CLICK HERE make sure you sign up for Dani's weekly newsletter The Social Insider for everything you need to know about what's happening on social media as a business owner. You can also subscribe from Dani's website: https://social-source.com In this episode:00.10 Dani introduces The Social CEO Podcast02.20 Dani introduces herself and what she does now04.00 Dani's first business idea04.55 Does Dani regret dropping media for science at school?06.50 Ambitions of becoming a journalist as a teenager09.00 How social media has changed career options10.05 Applying to medical school13.00 Switching to a biomedical sciences degree15.30 Overcoming an eating disorder before going to university16.40 How Dani got started on social media and Instagram18.00 Starting out as a fitness coach and becoming a videographer by accident20.25 Dani's first experience of online business22.30 Graduating from university and failing as a freelancer24.50 Getting a job in marketing28.40 How often you can expect new episodes on The Social CEO Podcast Connect with Dani Barker: