Podcasts about social ceo

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Best podcasts about social ceo

Latest podcast episodes about social ceo

Der Internet Marketing Podcast
Wie die "TikTokisierung" soziale Netzwerke verändert | Interview mit Nemo Tronnier von Social DNA

Der Internet Marketing Podcast

Play Episode Listen Later Jan 14, 2025 46:42


Im Neujahrs-Podcast spreche ich mit Nemo Tronnier von Social DNA aus Frankfurt über das, was uns 2025 erwartet. Welche Nachteile haben Unternehmen, wenn der CEO kein „Social CEO“ ist? Warum es ein großer Fehler ist, zu wenig Budget für Social Media Werbung zu haben, wie sich LinkedIn auch und vor allem aufgrund der TikTokisierung entwickeln und wie sich das mit der KI, dem Content und der Authentizität in Social Media künftig sein wird. Dazu noch ein paar richtig gute Insights und viel zum Thema Social Media, mit dem du nicht nur Likes und Follower, sondern auch Leads und Follower gewinnst. Hör dir die neue Folge am besten jetzt gleich an... Abonniere jetzt "Likes, Leads... Umsatz!" auf deiner Lieblingsplattform... APPLE PODCASTS - https://bjoerntantau.com/applepodcasts SPOTIFY - https://bjoerntantau.com/spotify AMAZON MUSIC - https://bjoerntantau.com/amazonmusic Hier findest du Nemo Tronnier… WEBSITE - https://www.social-dna.de LINKEDIN - https://www.linkedin.com/in/nemtron

Thrivetime Show | Business School without the BS
DJT Song | Truth Social Theme Song | A Christmas Lyrical Miracle & Special Song Dedication to Truth Social CEO, Devin Nunes (He Did Not Request This Song, But I Sent It To Him Anyway) | Clay Clark Featuring Brett Raio

Thrivetime Show | Business School without the BS

Play Episode Listen Later Dec 26, 2024 3:05


Want to Start or Grow a Successful Business? Schedule a FREE 13-Point Assessment with Clay Clark Today At: www.ThrivetimeShow.com   Join Tim Tebow, LIVE and in-person at Clay Clark's December 5th & 6th 2024 Thrivetime Show  Business Workshop!!! Learn Branding, Marketing, SEO, Sales, Workflow Design, Accounting & More. **Request Tickets & See Testimonials At: www.ThrivetimeShow.com  **Request Tickets Via Text At (918) 851-0102   See the Thousands of Success Stories and Millionaires That Clay Clark Has Helped to Produce HERE: https://www.thrivetimeshow.com/testimonials/ Download A Millionaire's Guide to Become Sustainably Rich: A Step-by-Step Guide to Become a Successful Money-Generating and Time-Freedom Creating Business HERE: www.ThrivetimeShow.com/Millionaire   See Thousands of Case Studies Today HERE: www.thrivetimeshow.com/does-it-work/  

Chasing Financial Freedom
Ep 301 | Unlock 5 Game-Changing Strategies to Excel as a Social CEO and Boost Your Small Business Growth

Chasing Financial Freedom

Play Episode Listen Later Oct 9, 2024 21:26 Transcription Available


Send us a textUnlock the secrets to becoming an influential social CEO with Emanuel Rose, a veteran in B2B digital marketing and an avid fly fisherman, who joins us to share his wealth of knowledge from three decades in the industry. Emanuel passionately reveals how small business owners and entrepreneurs can harness the power of content marketing, authentic audience engagement, and staying on top of digital trends. He offers straightforward advice on crafting a content calendar that reflects personal interests, community ties, and industry developments. Discover the art of creating meaningful video content and using social media to foster lasting brand loyalty.Tune in as we dissect winning marketing strategies specifically tailored for small businesses, with a special focus on the health and fitness sector. Emanuel explains the strategic importance of honing your ideal client profile and content approach, targeting the right audience, and embracing lifelong learning through external support and collaboration. From identifying the primary spenders in personal training to exploring effective lead generation in industries like manufacturing and FinTech, we provide actionable insights to drive business growth. Emanuel's commitment to empowering entrepreneurs through mentorship shines through, offering guidance that could catalyze your business's next giant leap.Buzzsprout - Let's get your podcast launched!Start for FREEDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showThanks for Listening! Follow us on Tik Tok Facebook and Instagram

Scouting for Growth
Emanuel Rose: Becoming a Social CEO while Humanising Your Growth (Humanising Your Growth)

Scouting for Growth

Play Episode Listen Later Sep 19, 2024 39:55


On this episode of the Scouting For Growth podcast, Sabine VdL talks to Emanuel Rose, CEO of Strategic eMarketing, who has led numerous successful marketing campaigns for companies through authentic storytelling and direct-response advertising. On today's episode, Emanuel will share insights on differentiation and humanisation strategies for startups. Scaleups and captive insurance companies. We'll explore best practices around targeting, testing messaging, and scaling for growth. We also talk about why startups founders must focus on becoming social CEOs. Emanuel will also discuss key lessons from his book on how solitude in nature can benefit mental health, leadership, and creativity. KEY TAKEAWAYS                                                                                                            AI is a tool of marketing and, like all tools, it has to be deployed correctly and with the intent of the campaign and the focus of the brand. It's complicated to use, but I think it's amazing, I love it, it's forever changed my marketing. At this point in time, it still takes a human to drive it, though that might be different in time. As marketers, we're taking and identifying a problem and from that we come up with a solution, which is what we're selling, and maybe agitating it a little bit, triggering people and offering a call to action. I like to make it as frictionless as possible which I think has become lost in digital marketing, since the internet we're back to pop-ups and interruption trying to get email addresses and phone numbers. I think that's a huge mistake that doesn't build long-term brand value and makes everything transactional rather than client based. The negative side of AI is there's a lot of “spray and pray” happening instead of starting with your ideal client profile, finding some people who fit it, understanding what their needs are, and developing a conversation and qualifying that person to your service/product and yourself to that person. The relationship is what people are missing with this inauthentic rubbish. I want to encourage people to use tools that are organised around getting a lot of information from the prospects that they're talking to so that there is publicly known personal information from social profiles/blogs/other content they're written or participated in. This should be part of every AI tool you use, but then you need to do your own research, so when people are interested take a few minutes to see how that individual aligns with your ideal client profile.   BEST MOMENTS ‘The difference between a client and a customer is that you care about the client and their concerns, whereas you're just doing business with a customer, it's just a transaction.'‘Interruption marketing has got to go away again because it's counterproductive.'‘We've forgotten that our job, as a service provider, is to serve our clients.'‘Make sure that you talk to people. If you're in a marketing department, get on sales calls and hear the answers for yourself, understand what the pain points are, and how you can feed better information into the model you're using.' ABOUT THE GUEST Emanuel Rose is an accomplished marketing expert and author based in Reno, Nevada. With over 30 years of experience in the industry, Emanuel specializes in direct-response advertising, content marketing, and branding strategies. As the CEO of his digital marketing agency Strategic eMarketing, Emanuel has worked with numerous clients and helped them achieve business success through authentic storytelling. His unique approach to marketing has resulted in outstanding outcomes for many companies. Beyond his profession, Emanuel is an avid outdoorsman with a deep passion for nature. His latest book "The 7 Principles of The Magic Rock" explores the profound connection between spending time outdoors and mental health. Website ABOUT THE HOST Sabine is a corporate strategist turned entrepreneur. She is the CEO and Managing Partner of Alchemy Crew a venture lab that accelerates the curation, validation, & commercialization of new tech business models. Sabine is renowned within the insurance sector for building some of the most renowned tech startup accelerators around the world working with over 30 corporate insurers, accelerated over 100 startup ventures. Sabine is the co-editor of the bestseller The INSURTECH Book, a top 50 Women in Tech, a FinTech and InsurTech Influencer, an investor & multi-award winner.   Twitter LinkedIn Instagram Facebook TikTok Email Website  

CNN News Briefing
12 PM ET: Border blame game, Netanyahu facing pressure, social CEO's grilled & more

CNN News Briefing

Play Episode Listen Later Jan 31, 2024 6:06


We'll explain why tensions are rising in Washington over border policy. Former President Donald Trump is trying to poach a key constituency of President Joe Biden's for 2024. Israeli Prime Minister Benjamin Netanyahu is facing pressure from all sides on a new hostage deal with Hamas. One lawmaker says the CEOs of social media companies have "blood on their hands" in hearing about youth safety. Plus, why you might not be hearing some of your favorite songs on TikTok anymore. Learn more about your ad choices. Visit podcastchoices.com/adchoices

Scouting for Growth
Mark Fidelman: Tokenizing Industries

Scouting for Growth

Play Episode Listen Later Sep 20, 2023 33:24


On this episode, Sabine VdL talks to Mark Fidelman, founder of SmartBlocks.Agency, and a globally recognised thought leader with over two decades of tech-fuelled wisdom.Whether you're a CEO pondering your next strategic move, a CTO looking to harness emerging technologies, or a CDO keen on transformative solutions, buckle up! We're about to deep-dive into a world where the token is mightier than the sword. KEY TAKEAWAYS It's always more fun to join up and coming companies before big businesses come in and take over, but I quickly realised I wasn't building anything by doing this. The crypto I tend to focus on is the tokenisation/fractionalisation of assets where you break up real estate or something really valuable and you allow the democratisation of that asset to anyone that wants to invest in it. Tokenisation is much safer than crypto. There's no such thing as ‘hacked wallets' because everything's white listed, it's attached to you, so if somebody steals those tokens out of your wallet you can go back to the issuer and say “cancel those and reissue mine”, you can't do that with crypto. To me crypto is Monopoly money, what I'm doing is real, with real money. If you were to invest £1,000 every single month in one of the projects that are paying 10-15%, in 10 years you'd have a £30,000 per month income for life – some of that is because the real estate was sold, but on average it works out this way.  BEST MOMENTS‘For young entrepreneurs the top 5 areas are AI, engineering (like SpaceX), cryptocurrency (find a niche), Ecommerce, and tools and technologies (SaaS-based products that solve a really nuanced problem that no one else is solving).'‘I chose tokens when I fractionalise businesses because it's a lot easier to set up, then you have a blockchain that does all the management, you're not working with the stock exchange or have expensive systems in place.'‘It's the future, if you look at Black Rock, Bank of America, Citi, they're all saying the same thing: everything's going to be fractionalised. They've already tokenised billions of dollars of bands because you can then trade that anywhere in the world, you're not subject to local laws.'‘95% of crypto is just a scam, they're worthless, they're not backed by anything, they're just a big ponzi scheme. Though there are 5% that will change the future, we just need to better educate people on what's what.' ABOUT THE GUESTAs the founder of SmartBlocks.Agency, Mark Fidelman is a pivotal player in crypto and ecommerce with a career spanning two decades. He's not just a veteran; he's an industry influencer—endorsed by Forbes and celebrated as a Top 50 Social CEO by Huffington Post.Mark is a growth catalyst, having spearheaded initiatives for NFT trailblazers like WAX.io. His credentials go beyond mere business acumen; he's a respected keynote speaker, a Forbes contributor, and the mastermind behind the YouTube channel, Cryptonized!, where he dissects the hottest trends in crypto. You can discover what Mark's about further below:http://twitter.com/#!/markfidelmanhttps://www.cryptonized.substack.com/ https://www.smartblocks.agency/https://www.linkedin.com/in/fidelman/ ABOUT THE HOSTSabine is a corporate strategist turned entrepreneur. She is the CEO and Managing Partner of Alchemy Crew, a venture lab that accelerates the curation, validation, and commercialization of new tech business models. Sabine is renowned within the insurance sector for building some of the most renowned tech startup accelerators around the world working with over 30 corporate insurers and accelerating over 100 startup ventures. Sabine is the co-editor of the bestseller The INSURTECH Book, a top 50 Women in Tech, a FinTech and InsurTech Influencer, an investor & multi-award winner. Twitter: SabineVdLLinkedIn: Sabine VanderLindenInstagram: sabinevdLofficialFacebook: SabineVdLOfficialTikTok: sabinevdlofficialEmail: podcast@sabinevdl.comWebsite: www.sabinevdl.comThis show was brought to you by Progressive Media

Imperfect Marketing
Episode 130: Unlocking the Power of Authentic Marketing: A Conversation with Emanuel Rose

Imperfect Marketing

Play Episode Listen Later Sep 7, 2023 23:51 Transcription Available


In this episode of Imperfect Marketing, Kendra Corman sits down with Emanuel Rose, a marketing expert with over three decades of experience. They discuss the importance of the "Social CEO," the future of email and direct mail marketing, and the role of authenticity in reaching Generation Z. Emanuel shares actionable tips for becoming a more effective and relatable marketer in today's digital landscape.Key TakeawaysThe Social CEO: The leader of an organization should be the primary influencer, sharing stories about the company, products, and personal interests.Authenticity Over Polish: Audiences today crave real, authentic experiences rather than polished corporate presentations.Direct Mail Isn't Dead: Both Kendra and Emanuel advocate for the effectiveness of direct mail, especially when it provides a tangible experience.The Importance of Testing: Emanuel emphasizes that marketers should always test their strategies, as the marketplace is ever-changing.Marketing to Gen Z: Emanuel's book, "Authenticity," focuses on the unique challenges and opportunities of marketing to the first true digital natives.ResourcesEmanuel Rose's Books: https://amzn.to/44CMhDHConnect with Emanuel RoseWebsite: https://emanuelrose.com/LinkedIn: https://www.linkedin.com/in/b2b-leadgeneration/Connect with Kendra CormanWebsite: KendraCorman.comLinkedIn: https://www.linkedin.com/in/kendracorman/Facebook https://www.facebook.com/h2hmarketingconsultingImperfect Marketing on YouTube: https://www.youtube.com/@ImperfectMarketingPodcast   Please note that some links I share are affiliate links and I may receive compensation if you choose to purchase through my link. Looking to save time or get more information from AI?If you're just starting out with AI or looking to enhance your outputs, my book 'Mastering AI in Communications' is your essential guide. Whether you're a beginner or ready to take your skills to the next level, grab your free electronic copy or purchase it on Amazon right here!Amazon: https://a.co/d/bhblVcGFree e-version: https://courses.kendracorman.com/aibookDon't miss this opportunity to transform your approach and make AI your most powerful tool yet in saving time and improving efficiency!

Dare to Disrupt
Diving into Fintech with Denim Social CEO Doug Wilber

Dare to Disrupt

Play Episode Listen Later Aug 1, 2023 40:01


Doug Wilber is the CEO of Denim Social, a leading provider of social media management software that empowers marketers in regulated industries to manage organic social media content and paid social media advertising on one platform. A financial services veteran, Doug served in leadership roles with Assembly Payments, PYMNTS.com, Discover Financial Services and Market Platform Dynamics. He graduated from Penn State with both a bachelor's degree in marketing and international business, and an MBA with a focus on product development and brand strategy.  In this episode, Doug talks about his experiences on the varsity cross country and track & field teams at Penn State, traveling the country in the Boca Burger-mobile, being intrapreneurial developing new products within Discover Financial Services, all leading up to becoming CEO of Denim Social. At the end of the episode, Penn State senior Mary Richardson joins the conversation. She is the CEO and co-founder of Bindr, which is providing a mainstream dating experience dedicated to the bisexual community. Mary talks to Doug about finding the right timing to bring on investors, and how he defines success in a startup.

Management Blueprint
147: Become a Social CEO with Kristi Piehl

Management Blueprint

Play Episode Listen Later Jun 12, 2023 27:34


https://youtu.be/PqD_QYvZKZQ Kristi Piehl is the Founder & CEO of Media Minefield, a team of trained journalists, storytellers, social, creative, and paid experts who come alongside you to unlock the power and profit of your story. We discuss the problem with modern PR, how to become a social CEO fast, and the best way to tell your story. --- Become a Social CEO with Kristi Piehl Our guest is Kristi Piehl, the founder and CEO of Media Lionfield, a team of trained journalists, storytellers, social, creative, and paid experts who come alongside you to unlock the power and profit of your story. Welcome to the show, Kristi. Thank you. It's a pleasure to be here. Thanks for coming and to share with us about your journey and your ideas. Definitely. I mean, those of us who follow me probably also follow you on LinkedIn and see you popping up. So maybe they will not be unfamiliar with you. So let's start at the beginning. How did you come to start a company and be a CEO, an entrepreneur? Was this kind of the plan that you always had or it was a surprising twist in your career? Someday people are gonna ask me that question. I'm not going to want internally laugh, Steve. So I'm still internally laughing when people ask the question, “Is this what you thought you wanted to do?” Because it wasn't. I was a TV news reporter for 12 years. I worked at different television stations across the Midwest and did some work for Good Morning America. And I, like 20 of my, along with 20 of my colleagues, we all were laid off in late 2008. I filed my last report in Minneapolis. It was an investigative news story in early 2009. And thus began my quest to find my purpose, to find my next professional endeavor. And I came to this point where I really wanted to help people with my news background. I'm a storyteller at heart. I felt that traditional public relations were broken, so that wasn't a path for me. And I no longer wanted to have someone else telling me that I needed to miss the holidays or miss my child's birthday party. So I got stuck. There wasn't a job out there that met all of my criteria. I took a class at my church, and it really was about how to find your passion and help other people at the same time. And in week three of that class, the business was born, leading me down this journey that now is 12 and a half years in the making. That's fantastic. I mean, that's what entrepreneurship should be all about, doing the way, working the way you like and the people you like, and having time for your family. That's fantastic. So in your introduction, the way you explained, I kind of stuck my ear that you said that the PR needed to be reformed or disrupted? What was wrong with PR? What is wrong with PR that needs to be fixed? A couple of things. When I was in the news industry, I worked with PR folks that were in corporations where I was interviewing someone in their organization. I worked with PR agencies. I worked with dozens and dozens of people over my career. And they all had the same weakness, frankly. They didn't understand media. They had never worked in the media. They didn't know what I needed. They didn't know how to set up their client for success. It was a real mess. So I didn't want to go into that industry. So that was one issue for me. The other issue for me is that based on the research that I did after my television career ended, is that PR is sort of put in this bucket of things where it's, you're so expected to have a budget line item for it. But if you get nothing in return, that's fine. No problem, you have to spend, you know, fill in the blank 10% on it, whatever. But it may or may not work. It's sort of like this magical, mystical thing out there that, “Well, we'll see. If we get lucky, we get lucky.” And it's really one of the only industries in the world where that's accepted. If I hire someone to put a roof on my home, I better get a roof. And if I don't, I'm to get my money back and go hire someone else.

Flyover Conservatives
Truth Social CEO Devin Nunes: Russia Hoax, Deplatforming of Parler, Censorship, Tom McDonald, John Rich, Donald Trump's Key To Winning, and Truth Socials Next Big Move!

Flyover Conservatives

Play Episode Listen Later Apr 1, 2023 48:23


TO WATCH ALL FLYOVER CONTENT: theflyoverapp.comDevin NunesWEBSITE: devinnunes.comTruthSocial: https://truthsocial.com/@DevinNunesSPONSORS FOR TODAY'S VIDEO► ReAwaken America- text the word EVENTS to 40509(Message and data rates may apply. Terms/privacy: 40509-info.com)► Kirk Elliott PHD - http://FlyoverGold.com ► My Pillow - https://MyPillow.com/Flyover► Z-Stack - https://flyoverhealth.com ► Dr. Jason Dean (BraveTV) - https://parakiller.com Want to help spread the Wake Up • Speak Up • Show Up -https://shop.flyoverconservatives.com/-------------------------------------------Follow our Social Media so we can be best friends

Flyover Conservatives
FOC Show: Truth Social CEO Devin Nunes: Russia Hoax, Parler, Donald Trump, Truth Social; Last week's projection was wrong. It's worse than we thought! - Economic Update

Flyover Conservatives

Play Episode Listen Later Mar 28, 2023 67:41


Tonight at 8:30 pm CST, on the Flyover Conservatives show we are tackling the most important things going on RIGHT NOW from a Conservative Christian perspective! TO WATCH ALL FLYOVER CONSERVATIVES SHOWS -https://banned.video/playlist/61e636f26959067dbbfa11bfTO WATCH ALL FLYOVER CONTENT: theflyoverapp.comDevin NunesWEBSITE: devinnunes.comTruthSocial: https://truthsocial.com/@DevinNunesTo Schedule A Time To Talk To Dr. Dr. Kirk Elliott Go To ▶ https://flyovergold.com Or Call 720-605-3900 SPONSORS FOR TODAY'S VIDEO► ReAwaken America- text the word EVENTS to 40509(Message and data rates may apply. Terms/privacy: 40509-info.com)► Kirk Elliott PHD - http://FlyoverGold.com ► My Pillow - https://MyPillow.com/Flyover► Z-Stack - https://flyoverhealth.com ► Dr. Jason Dean (BraveTV) - https://parakiller.com Want to help spread the Wake Up • Speak Up • Show Up -https://shop.flyoverconservatives.com/-------------------------------------------Follow our Social Media so we can be best friends

LinkedIn Mindset
39. Stefano Chiarazzo (Pubblico Delirio) - Il social CEO su LinkedIn e l'importanza per l'azienda

LinkedIn Mindset

Play Episode Listen Later Mar 14, 2023 43:37


Ho chiesto a Stefano Chiarazzo, autore del libro "Social CEO", di aiutarci a inquadrare il fenomeno dei CEO su LinkedIn, come questo rientra in una strategia aziendale e quanto impatta in termini di reputation.Stefano ci aiuta a capire come agire sia nelle aziende con una cultura già "illuminata" sia in quelle in cui ancora ci sono diverse resistente.Iscriviti al canale Telegram e partecipa alle discussioni: https://t.me/linkedinmindsetConnettiti con Luca: https://www.linkedin.com/in/lu...Segui LinkedIn Mindset su LinkedIn: https://www.linkedin.com/compa...Chiedi una consulenza a Luca: lucabozzato@talentinacquisition.com.===Scopri il migliore software di LinkedIn Analytics. Accedi a Shield: https://www.shieldapp.ai/?via=LM

Mission Verantwortung - Erfolg braucht Verantwortung
#175 mit Ilkay Özkisaoglu - DER Social CEO

Mission Verantwortung - Erfolg braucht Verantwortung

Play Episode Listen Later Feb 27, 2023 51:59


ILKAY ÖZKISAOGLU, der fränkische Business Coach der Industrie, der LinkedIn zu eroberte. Wir reden über seinen Weg und wie immer über Erfolg und Verantwortung.  LinkedIn zählt 18 Millionen aktive Nutzer weltweit, Tendenz stark steigend. Einer, der die Entwicklung von LinkedIn bereits seit vielen Jahren beobachtet und die Plattform selbst höchst erfolgreich nutzt, ist der bayrische Unternehmer Ilkay Özkisaoglu. Er zählt zu den absoluten Top-Experten und ist heute der wohl sichtbarste Content Creator der Industrie im gesamten DACH-Raum. Ilkay Özkisaoglu und LinkedIn sind eine eigene Erfolgsstory. Als der Business Developer 2018 begann, es für sein Unternehmen zu nutzen, hätte er sich selbst vermutlich nie träumen lassen, was sich daraus entwickeln würde: Innerhalb von drei Jahren wurde er zum Gesicht und Markenbotschafter der Industrie auf LinkedIn in der gesamten DACH-Region. Sein Wissen gibt er heute in verschiedenen Webinaren und innerhalb seines Netzwerkes auf LinkedIn vor allem an mittelständische Unternehmen weiter. Sein klares Ziel dabei: verständliche und vor allem praxistaugliche Tipps und Anregungen zu vermitteln, die einen echten Mehrwert bieten und Unternehmern dabei helfen, sich als Branchenexperten zu positionieren. Denn der smarte Geschäftsmann ist davon überzeugt, dass ein professioneller LinkedIn-Auftritt heute vor allem für die obere Management-Ebene ein absolutes „Must-have“ ist. Sein Ratschlag: „Meine klare Empfehlung an alle KMU lautet, sich unbedingt mit LinkedIn Business Development auseinanderzusetzen und den Vertrieb LinkedIn-fit zu machen. Die Synergien und Chancen, die sich hierbei ergeben, sind unbezahlbar und können zukunftsweisend für ein Unternehmen sein – auch und vor allem in Zeiten, wo Möglichkeiten von persönlichen Netzwerktreffen limitiert sind.“ Der 50-jährige Unternehmer aus Bayern gründete 2015 das internationale Managementberatungsunternehmen IMBEO. Kerngeschäft der Firma mit Sitz in seinem Heimatort Seybothenreuth ist die Beratung in den Bereichen B2B-Vetrieb und Marketing für Erstausrüster-Industrieprodukte (OEM) und Betriebsbedarf (MRO). Auf LinkedIn ist Ilkay Özkisaoglu als „DER Social CEO“, Linkedin® Corporate Coach, Live Host und Podcaster aktiv. Mit 3000 Posts, davon 200 Videos, 6 Millionen Views und drei selbst gegründeten LinkedIn-Gruppen mit über 1.500 Mitgliedern spielt er in der obersten LinkedIn-Liga und ist der sichtbarste Content Creator des industriellen Mittelstandes in der gesamten DACH-Region.  Hören Sie sich selbst!   www.DERsocialCEO.com www.berndkiesewetter.com    

Management Blueprint
147: Become a Social CEO with Kristi Piehl

Management Blueprint

Play Episode Listen Later Feb 14, 2023 27:33


Kristi Piehl is the Founder & CEO of Media Minefield, a team of trained journalists, storytellers, social, creative, and paid experts who come alongside you to unlock the power and profit of your story. We discuss the problem with modern PR, how to become a social CEO fast, and the best way to tell your story.    Time Stamps [00:50] Kristi's entrepreneurial journey  [02:42] Problems with PR in today's world [04:25] Ways to measure and guarantee results in PR [06:38] Being a social CEO and why it matters [08:50] Data on why you need to become a social CEO [10:10] Do's and Don'ts of having a positive online presence  [13:30] Is traditional PR still relevant in the digital age? [16:07] The ideal way to tell your story [18:20] How to get the most out of your PR strategy [20:20] Social media platforms you should consider as a business leader [23:20] Kristi's 4-day workweek initiative [27:50] Parting thoughts    Links and Resources Steve and Greg Cleary's Book: Pinnacle: Five Principles that Take Your Business to the Top of the Mountain Work with Steve - Stevepreda.com Kristi's LinkedIn Media-minefield.com Check out Media Minefield on TikTok Flip Your Script Podcast

The Influenced Podcast
Why you need to know about Systems and Processes if you want your business to grow.

The Influenced Podcast

Play Episode Listen Later Oct 2, 2022 24:17


There are so many things that we manually do in business, over and over and over again! Things we can automated, outsource or improve on. In this episode I tell you what are systems and processes, how to audit them and how with this info you can create more autmaiton and growth in your biz. Handy right? This is something I do with so many clients and it's actually the first module in my group program Social CEO. I've created this ep because so many people have no idea what a system or process is and why am I even teaching it? If you liked today's podcast episode we would be so grateful if you would leave us a review on iTunes. When you do take a screenshot and DM it to Ela and she will send you my HOW TO CREATE CONTENT GUIDE as a little thank you! Ela Mazur Creative: https://www.elamazurcreative.com/ GET IN TOUCH: hello@elamazurcreative.com Youtube: https://www.youtube.com/channel/UCRr2BhTxtLdGTTByC61sPLA?view_as=subscriber Instagram: https://www.instagram.com/elamazurcreative/ --- Send in a voice message: https://anchor.fm/elamazurcreative/message

PLANETA SOSTENIBLE UR
Temporada CEO con Karen Brugés, Emprendedora social, CEO de Mujeres Violeta y Olga Bocarejo CEO Bancalimentos

PLANETA SOSTENIBLE UR

Play Episode Listen Later Sep 30, 2022 59:40


Liberty & Justice with Matt Whitaker
Devin Nunes, Truth Social CEO and Former Congressman from California, joins Liberty & Justice.

Liberty & Justice with Matt Whitaker

Play Episode Listen Later Aug 27, 2022 27:38


Devin Nunes, Truth Social CEO and Former Congressman from California, joins Liberty & Justice.  Devin and Matt discuss the need for alternative social media platforms, Russia-gate and the Mueller investigation.  This is episode 29.  This episode was recorded at CPAC Texas.  Watch every episode of Liberty & Justice at http://www.whitaker.tv.Get Devin Nunes' book: Countdown to Socialism here- https://amzn.to/3wAws1ZDevin Nunes is a former Member of Congress, representing California's 22nd District, located in the San Joaquin Valley. As Chairman of the House Intelligence Committee, he led the Republican investigation that helped debunk the Russia collusion conspiracy theory and reveal how U.S. intelligence agencies were abused to concoct and spread the collusion hoax. Afterward, as the Committee's Ranking Member, he played a leading role in the fight in the House of Representatives against the Democrats' impeachment of President Trump.  He is now CEO of Truth Social.  http://www.truthsocial.comMatthew G. Whitaker was acting Attorney General of the United States (2018-2019).  Prior to becoming acting Attorney General, Mr. Whitaker served as Chief of Staff to the Attorney General. He was appointed as the U.S. Attorney for the Southern District of Iowa by President George W. Bush, serving from 2004-2009. Whitaker was the managing partner of Des Moines based law firm, Whitaker Hagenow & Gustoff LLP from 2009 until rejoining DOJ in 2017. He was also the Executive Director for FACT, The Foundation for Accountability & Civic Trust, an ethics and accountability watchdog, between 2014 and 2017.   Mr. Whitaker is Author of the book--Above the Law, The Inside Story of How the Justice Department Tried to Subvert President Trump.  Buy Matt's book here: https://amzn.to/3IXUOb8Mr. Whitaker graduated with a Master of Business Administration, Juris Doctor, and Bachelor of Arts from the University of Iowa.  While at Iowa, Mr. Whitaker was a three-year letterman on the football team where he received the prestigious Big Ten Medal of Honor.Mr. Whitaker is now a Co-Chair of the Center for Law and Justice at America First Policy Institute and a Senior Fellow at the American Conservative Union Foundation. Matt is on the Board of Directors for America First Legal Foundation and is a Senior Advisor to IronGate Capital Advisors. He is also Of Counsel with the Graves Garrett law firm.  Whitaker appears regularly to discuss legal and political issues on Fox News, Newsmax and other news outlets.  He splits his time between Iowa, Florida and Washington, D.C. 

Brave Bold Brilliant Podcast
When You Own Your Voice, You Own Your Future With Andrea T Edwards

Brave Bold Brilliant Podcast

Play Episode Listen Later Jul 10, 2022 44:34


In this episode, Jeannette talks to Andrea T Edwards who is known as The Digital Conversationalist. She is an author, public speaker, podcaster and a communications expert that, over the years, has helped many companies, including Microsoft, to improve the way they communicate. They discuss how to develop cultural intelligence so you can get the best out of people regardless of where they are from or how they were raised. How communicating in the digital world differs and how to use social media to genuinely connect rather than to broadcast what you have done or think. Andrea also explains how to become more resilient and be ready for the radical changes that the world is facing. KEY TAKEAWAYS Be humble and listen. Pay attention to non-verbal forms of communication. Trust is key. When their leaders genuinely own something, it is easy for them to get their employees to do the same.  Work out what your focus is and who your audience is. Don't let trolls stop you from using social media.  There are more good people in the world than bad. If all of them spoke up they would soon change the narrative. Bad things happen because people stay silent. Honour who you are and what you need to be happy. Strength comes from being in control of your heart and mind. How you respond to things. BEST MOMENTS ‘To work out how to get the best out of the people that you work with from different cultures requires really deep empathy and sensitivity. ´ ‘In the English language, we use about 5,000 words regularly, yet there are about 700,000 aspects of body language.' ‘We need to stop being scared. We need to step into our voices and get the world on track.' This is the perfect time to get focused on what YOU want to really achieve in your business, career, and life. It's never too late to be BRAVE and BOLD and unlock your inner BRILLIANCE. If you'd like to join Jeannette's FREE Business Impact Seminar just DM Jeannette at info@jeannettelinfootassociates.com or sign up via Jeannette's linktree https://linktr.ee/JLinfoot  VALUABLE RESOURCES Brave, Bold, Brilliant podcast series - https://podcasts.apple.com/gb/podcast/brave-bold-brilliant-podcast/id1524278970 ABOUT THE GUEST Andrea T Edwards CSP, The Digital Conversationalist Andrea T Edwards CSP, The Digital Conversationalist, is a globally award-winning B2B communications professional, who works with the world's largest companies on the transformation needed within to maximise business growth in our digital future. A change agent, provocateur, author, professional speaker, passionate communicator and social leader, Andrea is all about helping businesses understand how they can empower employees to delight customers, grow personal career opportunities and build brand success.  Andrea's book – Uncommon Courage: an invitation – is a deeper reflection on life, plus an invitation to courage, so we can tackle the biggest issues the world is facing, together. Her first book ‘18 Steps to an All-Star LinkedIn Profile' is on two Book Authority's listings as the ‘100 Best LinkedIn Books of All Time' and ‘22 Best New LinkedIn eBooks To Read In 2021 and 2022.'  But it's not all business. Andrea is a warrior for Mother Earth and is trying to help businesses understand that they must step up and lead to avoid the worst of climate catastrophe, as well as to build equal, equitable businesses that make winners of us all.  She is also driven to make empathy and compassion the critical driving force in today's world and believes that backing up your talk in how you present yourself is critical to being authentic and trustworthy — at a time when those qualities are so much in demand.  These fundamental beliefs drive Andrea to empower others to step into all opportunities the digital age offers — because together, we can shape the future of business and humanity. When you own your voice, you own your future. Equally, when you own your voice, you contribute to our collective future.  Connect with Andrea andreatedwards.com  uncommon-courage.com LinkedIn, Twitter, Facebook, YouTube, Instagram, Medium, Amazon. The Know Show - check out The Know Show. It's a weekly wrap-up of the news! The Social Leadership Manifesto– just published. Let's reclaim the digital conversation and get the balance back on social media. It begins with you and I.  Uncommon Courage: an invitation  You can buy it on Amazon, Apple Books, Barnes & Noble, Book Depository, Booktopia, Smashwords, Kobo, Gardners, Odilo,Indie Bound, BookShop by BookTriband Scribd. Better yet, order it from your local bookstore, so you can #SupportLocal. You can read the reviews, including a five-star review on Book Commentary, another five-star review on ReaderViews, a review on BookTrib, and three more on Booklife, another on Book Commentary and Blue Ink Reviews. I'm also collating reviews on my Website too.  Come and join the conversation in my new Facebook Group Uncommon Courage. Uncommon Courage, the podcast – Apple, Spotify and everywhere podcasts are published.  18 Steps to an All-Star LinkedIn Profile - listed by Book Authority in the 100 Best LinkedIn Books of All Time and 22 Best New LinkedIn eBooks To Read In 2021 and 2022 categories. Grab it today if you want to take your professional presence to the next level! When it comes to LinkedIn, it really is time to ask — can you really afford not to have this book in the hands of every employee? Are you a Social CEO?The Social CEO: How Social Media Can Make You A Stronger Leader. Want to claim your stage?Unleash Your Voice – Powerful Public Speaking for Every Woman  ABOUT THE HOST Jeannette Linfoot is a highly regarded senior executive, property investor, board advisor, and business mentor with over 25 years of global professional business experience across the travel, leisure, hospitality, and property sectors. Having bought, ran, and sold businesses all over the world, Jeannette now has a portfolio of her own businesses and also advises and mentors other business leaders to drive forward their strategies as well as their own personal development. Jeannette is a down-to-earth leader, a passionate champion for diversity & inclusion, and a huge advocate of nurturing talent so every person can unleash their full potential and live their dreams.  CONTACT THE HOST Jeannette's linktree - https://linktr.ee/JLinfoot https://www.jeannettelinfootassociates.com/ YOUTUBE - https://www.youtube.com/channel/UCtsU57ZGoPhm55_X0qF16_Q LinkedIn - https://uk.linkedin.com/in/jeannettelinfoot Facebook - https://uk.linkedin.com/in/jeannettelinfoot Instagram - https://www.instagram.com/jeannette.linfoot/ Email - info@jeannettelinfootassociates.com Podcast Description Jeannette Linfoot talks to incredible people about their experiences of being Brave, Bold & Brilliant, which have allowed them to unleash their full potential in business, their careers, and life in general. From the boardroom tables of ‘big' international businesses to the dining room tables of entrepreneurial start-ups, how to overcome challenges, embrace opportunities and take risks, whilst staying ‘true' to yourself is the order of the day. business, growth, scale, marketing, investment, investing, entrepreneurship, coach, consultant, mindset, six figures, seven figures, travel, industry, ROI, B2B, inspirational: https://linktr.ee/JLinfoot See omnystudio.com/listener for privacy information.

The Influenced Podcast
Want to get more sales through your Instagram stories? Strategies that you need to implement right now!

The Influenced Podcast

Play Episode Listen Later Jun 26, 2022 36:53


This week's episode is a little different. I wanted to bring you behind the scenes of what happens in one of the open coaching sessions inside Social CEO. The part of the session I am sharing with you is full of juicy strategies that you could implement RIGHT NOW and make some sales through Instagram. I know you will love it! AND I'm going to ask you to do something I NEVER DO! If you liked the episodes or you like listening to the podcast in general please SUBSCRIBE and leave me a review. It would mean so much to me if you did. THANK YOUUUUUUUU Ela Mazur Creative: https://www.elamazurcreative.com/ GET IN TOUCH: info@elamazurcreative.com Youtube: https://www.youtube.com/channel/UCRr2BhTxtLdGTTByC61sPLA?view_as=subscriber Instagram: https://www.instagram.com/elamazurcreative/ --- Send in a voice message: https://anchor.fm/elamazurcreative/message

The Influenced Podcast
Is this holding you back from growth in your business? How to create more automation!

The Influenced Podcast

Play Episode Listen Later Jun 19, 2022 19:31


In this week's episode, I chat about something I do with my 1:1 clients and a topic I have recently discussed in my group coaching program Social CEO. And that is how to create more automation in your business for growth! If you are someone that is still entering in emails manually, sending out pretty Canav invoices and spending all day following up with people - something needs to change! If you want growth in your business, you need to have the foundations there to allow it to happen. Have a listen and let me know where you can create more automation in your business? Where is something missing that you can put in place? If you liked today's podcast episode we would be so grateful if you would leave us a review on iTunes. When you do take a screenshot and DM it to Ela and she will send you my HOW TO CREATE CONTENT GUIDE as a little thank you! Ela Mazur Creative: https://www.elamazurcreative.com/ GET IN TOUCH: info@elamazurcreative.com Youtube: https://www.youtube.com/channel/UCRr2BhTxtLdGTTByC61sPLA?view_as=subscriber Instagram: https://www.instagram.com/elamazurcreative/ --- Send in a voice message: https://anchor.fm/elamazurcreative/message

You're my CommsHero
S6 - E8: The Social CEO: organisational evolution at a digital level

You're my CommsHero

Play Episode Listen Later Jun 16, 2022 41:15


In this podcast, like typical Yorkshire folk, we make the most of BOGOF, with not one, but two guests from Yorkshire Housing. Our guests  this episode are:Hannah Jowett MCIPR is Head of Communications and Brand at Yorkshire Housing. She's passionate about building comms teams where people can thrive and bring their ideas and creativity to life.  Nick Atkin is a highly successful Chief Executive with a track record of leading organisations through transformational change and driving performance improvement, with a focus on maximising the untapped potential from businesses and people. Confident and energetic, the inspirational leader embraces technology to deliver customer centric innovative working practices and solutions.Follow Nick on TwitterFollow Nick on LinkedInFollow Hannah on TwitterFollow Hannah on LinkedIn Fancy getting in the hot seat and sharing your CommsHero wisdom? Contact Asif Choudry You'll find this podcast on Spotify, Apple and on our websitewww.commshero.com. Please leave a rating and review. This episode is sponsored by Blink. The world's first enterprise app designed exclusively for frontline workers.  Tickets are now available for #CommsHero week, 19-23 September. The week-long virtual event with over 35 sessions live streamed and available on demand for a year. Great value at £180 and you can find out more HERE.

The Charlie Kirk Show
TRUTH Social CEO Reacts to Elon's Twitter Buyout with Devin Nunes

The Charlie Kirk Show

Play Episode Listen Later Apr 27, 2022 39:18 Very Popular


After a comprehensive overview of the current immigrant invasion crisis and Joe Biden's seemingly imminent repeal of Title 42, Charlie jumps into an action-packed interview with former California Congressman and friend of the show, Devin Nunes, who currently serves as the CEO of President Trump's free speech alternative to Twitter—TRUTH Social. Charlie gets Devin's reaction to Elon Musk's recent $44 Billion purchase of Twitter and what that means for platforms like TRUTH. He highlights throughout the discussion that, despite all the hype around the Elon Twitter Acquisition, Trump's app remains at the very top of the Apple App Store—a fact the Legacy Media conveniently seems to ignore. They also dive into the current, chaotic & confused  state of the Biden Regime and the being Former Chair of the House Intel Committee, Congressman Nunes shares an insightful update on the John Durham Investigation and why it appears likely to personally implicate Hillary Clinton herself.  Support the show: http://www.charliekirk.com/support See omnystudio.com/listener for privacy information.

#30xFriends - Der Social Media Podcast
Angemessene Kommunikation während des Ukraine-Krieges - Tobias Körner

#30xFriends - Der Social Media Podcast

Play Episode Listen Later Mar 21, 2022 50:47


Heute gibt es eine Sonderfolge! Krieg, Krise, Content - wie kommunizieren wir in dieser Zeit angemessen, pietätvoll und richtig? Darüber sprechen wir mit Attention Lead Tobias Körner von hypr.

The Influenced Podcast
My experience at the Sacred Feminine Retreat with Uplift

The Influenced Podcast

Play Episode Listen Later Mar 13, 2022 36:59


This week on the podcast I am speaking all about the sacred feminine retreat I went to last week with UPLIFT. It was such an amazing experience, one that I will cherish as I continue to transform and understand myself better. When I posted about this retreat on Instagram so many of you messaged me, and had lots of questions- so today's episode is dedicated to all of that, and more! I hope you enjoy. Uplift Retreat: https://www.instagram.com/uplift_retreats/ Social CEO: https://share.hsforms.com/14bAMRzAkTeGfAGxFBakCwAby0k8 If you liked today's podcast episode we would be so grateful if you would leave us a review on iTunes. When you do take a screenshot and DM it to Ela and she will send you my HOW TO CREATE CONTENT GUIDE as a little thank you! Ela Mazur Creative: https://www.elamazurcreative.com/ GET IN TOUCH: info@elamazurcreative.com Youtube: https://www.youtube.com/channel/UCRr2BhTxtLdGTTByC61sPLA?view_as=subscriber Instagram: https://www.instagram.com/elamazurcreative/ --- Send in a voice message: https://anchor.fm/elamazurcreative/message

SMART Business Show
Eps. 042 - The Social Ceo ft Dre Fox

SMART Business Show

Play Episode Listen Later Jan 26, 2022 17:36


Welcome to the Smart Business Show! Today, we have an esteemed and special guest that has been featured on Forbes, Good Morning America, and Business Insider. Let me introduce you to Dre Fox!Dre runs multiple businesses through social media as a Coach for coaches, content creators, and online entrepreneurs. She starts off by sharing her story about how she started off in pastry school with a dream to run a pastry shop specializing in wedding cakes. After quite a disenchantment, she decides to go back to school and then intern for a social media software company. This is where she found her passion and experience to then start mentoring and helping others flourish in their socials.Today, Dre is sharing the heartbeat of her businesses which is letting people know that the more you actually become you on social media, the more you release yourself from the problems of blending in or not differentiating yourself because there are so many incredible things about you. Dre also gives us a look at how she helps her clients create their own unique voice on social media, how to stand out in the noise, and how to have confidence with all the competition that's growing out there.We also answer why you should be branding yourself rather than your products or accounts and why it's so important! Remember, you are the brand!I am excited for you to hear how important it is to really step into your true authenticity on your socials to help keep you from getting burnt out because you're operating out of alignment.For those in the coaching world that want to find more from Dre, you can find her on Instagram at @drefox – she's got something special there just for you!If you are a content creator, business owner, or entrepreneur looking to figure out how to monetize your social media, follow her at @timeofdre to really figure out what you want to be doing on social media! Be sure to check out her free mini-course!Share this episode with a friend who you know needs some help or inspiration with their social media and subscribe for more great guest speakers to come! Until next time!

The Art of Seeing Clearly with Dr. Alison R Tendler
I Don't Fear Failure, I Fear Regret with Social CEO Beth Trejo

The Art of Seeing Clearly with Dr. Alison R Tendler

Play Episode Listen Later Jan 7, 2022 35:18


When is the perfect time to start a business? Chatterkick CEO Beth Trejo shares how risk-taking and fear of regret led her on the path of entrepreneurship, even when the path wasn't a clearly defined one. Learn more about your ad choices. Visit megaphone.fm/adchoices

The Social CEO Podcast
Reboot Your Mindset to Unlock a Life of Success and Happiness ft. Mario Quezada

The Social CEO Podcast

Play Episode Listen Later Nov 25, 2021 56:19


In this episode of the Social CEO podcast, host Dani Barker is joined by Mario Quezada - Mario is a mindset strategist and brand strategist on a mission to help people reboot their mindset so they can achieve the success, fulfilment, and happiness that they're looking for. Tune in as they take a deep dive on why working on your mindset must be a priority as an entrepreneur, what practical things you can do to build self-awareness and confidence, as well as taking a little behind the scenes look at how Mario planned and executed his first mindset reboot live virtual conference featuring some of the most influential creative professionals online.If you enjoy this episode then we'd love to see you sharing it on Instagram stories where you can tag us @danibarker_media and @themarioquezada   ☎️ Book your FREE social media audit call: https://bit.ly/freesocialmediaauditcall ☎️  Here's a preview of the episode:01:30 Mario introduces himself and shares how his career has evolved from engineering to entrepreneurship over the years05:40 From brand strategy to mindset strategy - what does being a "mindset strategist" mean to Mario - the similarities between brand strategy and mindset strategy - why taking your mindset seriously as an entrepreneur is so important11:40 Mario's lessons from serving as a Pastor and how this has helped him to develop as an entrepreneur15:20 Practices and habits that you can use to help you build the self-awareness you need to cultivate a mindset for success, happiness and fulfillment21:00 How working on your mindset helps you to grow your business and build a sense of purpose and fulfillment23:40 Self-management - how to make the time to take care of all of the different aspects of your life and progress at a sustainable rate - fitness, friends, family, and thinking time28:40 Building confidence - how to build confidence as an entrepreneur39:20 Mindset reframing - Mario shares the most prominent mindset shift that's helped him to grow his personal brand and business42:30 The story behind Mario's brand and event series "Mindset Reboot" - where did his idea for the Mindset Reboot summit come from?49:00 Things you need to know before hosting your first online event - tips for planning, marketing, and hosting a live virtual event series51:40 Daily practices, habits, and techniques to develop self-awareness and reboot your mindset  Follow Dani Barker:

#30xFriends - Der Social Media Podcast
Wie es ist für den Social CEO Tim Höttges zu arbeiten - Henrik Schmitz

#30xFriends - Der Social Media Podcast

Play Episode Listen Later Nov 17, 2021 55:55


Henrik Schmitz verantwortet die CEO Kommunikation rund um Tim Höttges bei der Telekom, ist Redenschreiber und zudem Kommunikationsstratege. Über seine Sicht auf Hashtag #SocialCEO, die sozialen Medien im Allgemeinen und Debattenkultur im Speziellen sprechen wir in dieser Folge.

The Social CEO Podcast
Building Influence By Being Authentic & Becoming A Conscious Media Consumer ft. Mike Omoniyi

The Social CEO Podcast

Play Episode Listen Later Nov 11, 2021 43:20


Welcome back to the Social CEO podcast - in this episode, host Dani Barker is joined by Mike Omoniyi. Mike is a serial entrepreneur, founder of the common sense network, and has been ranked as one of the most influential entrepreneurs in the tech space by the Financial Times. Dani and Mike going to be talking about what influence really means, how you can build influence on social media by being your authentic self and how to deal with any negative responses you might get in return.Not only that but you'll also learn the steps that you can take to be a more conscious content consumer. Knowing when to log in and when to tune the noise out, the importance of staying curious, and how to ensure you don't get trapped in an echo chamber where your worldview is unable to expand.  ☎️ Book your FREE social media audit call: https://bit.ly/freesocialmediaauditcall ☎️  Follow Dani Barker:

Givergy
New Leadership with Missing People's Jo Youle

Givergy

Play Episode Listen Later Nov 10, 2021 45:17


Formerly a member of the 90's English pop band Scarlet, Jo Youle has been CEO of Missing People for over eight years. During that time she received the Third Sector Award for 'Rising Chief Executive' and recognised as a 'Top CEO' by Social CEO's in 2015 and 2016. We were lucky enough to have Jo as a guest on our podcast, speaking about her unique route into non-profit leadership and how young people can be supported in leadership positions. Jo also covers charity learnings from the pandemic and the story behind the Missing People Choir's journey on Britain's Got Talent. This is a ranging interview exploring topics for fundraisers and executives, so don't miss out!

The Social CEO Podcast
How Often Should You Post On Social Media? PLUS Hacks To Stay Consistent

The Social CEO Podcast

Play Episode Listen Later Oct 21, 2021 9:10


How often should you post on social media to grow your brand? And how do you stay consistent? These are without a doubt 2 of the most frequently asked questions I get when it comes to social media and content marketing. If you find social media hard to keep up with at the best of times, then this is the episode for you. We're going to be breaking down exactly how often you should be posting, the rationale behind that content schedule, and how you can make staying consistent on social media as easy as possible for yourself. Welcome to The Social CEO Podcast - the show dedicated to helping you build a profitable personal brand and business on social media.Whether you're tuning in on Spotify, Apple, or watching along on YouTube make sure you're subscribed so that you're always the first to get in on the strategies and insights we share on here. I'm your host Dani barker and without further ado, let's dive right in. ☎️ Book your FREE social media audit call: https://bit.ly/freesocialmediaauditcall ☎️ Connect with Dani Barker:

The Social CEO Podcast
Is Instagram DEAD? Secrets To Building A Bulletproof Content Marketing Strategy For Your Brand ft. Brian Kofi Hollingsworth

The Social CEO Podcast

Play Episode Listen Later Oct 14, 2021 73:26


Keeping up with social media can seem impossible these days - there are always new trends, updates, apps, and algorithms popping up that threaten to throw your content marketing strategy out of the window at any given moment. In this episode, host Dani Barker is joined by Brian Hollingsworth, who you may know better through his personal brand persona The BKH, to answer your Instagram FAQs, bust some social media myths, and help you build a bulletproof data-driven strategy to predictably grow your brand and business online. It's time to free yourself from the algorithm and start getting more from your social media. ☎️ Book your FREE social media audit call: https://bit.ly/freesocialmediaauditcall ☎️ In this episode:-- Is Instagram DEAD? Find out whether Instagram is still worth focusing your efforts on to grow your brand and business-- Your Instagram FAQs answered-- What brands are winning on social media right now and how you can emulate their success-- How to build a bulletproof content strategy that new updates and algorithms can't derail-- Lessons from Brian's journey as a creator and entrepreneur so far  Timestamps you need: 02:10 Brian shares a brief overview of his journey as an entrepreneur in the branding and marketing industries so far 07:00 How the rise of social media changed the way that brands communicate with their audience - why you're no longer in control of your brand and how you can leverage the opportunity that social media brings as opposed to becoming a victim of the algorithm 11:00 What brands are winning on social media right now? What makes a winning brand strategy stand out from the rest? Why you need to think customer-first or client-first 19:00 Exploring what contributed to Brian's accelerated online business growth since 2019 - how business owners can benefit from becoming prolific content creators and building their personal brand on social media 26:40 Why it's never too late to grow your personal brand on social media 32:30 You've got to get started before you get good - creating content frequently and consistently over a long period is one of the most overlooked social media growth strategies 34:45 Is Instagram DEAD? Should business owners and entrepreneurs still focus their efforts on Instagram to grow their personal brand and business? 42:00 Secrets to building a bulletproof content marketing strategy for your brand and business - free yourself from being a slave to the algorithm and apps that you don't own 55:00 “Your personal brand is your forever project” - why you need to let go of your emotional attachment to vanity metrics, increasing engagement, and getting more followers on social media - how to make creating content more fulfilling 60:30 How many followers does it really take to have a successful online business? How many followers do you need? Does your follower count matter? 71:00 The 2 things that all business owners, creators, and entrepreneurs need to know in order to build a profitable personal brand using social media  Follow Dani Barker:

The Social CEO Podcast
How To Get More Followers On Social Media For FREE In 2021

The Social CEO Podcast

Play Episode Listen Later Oct 7, 2021 6:54


All the hacks, tips, and tricks you've probably heard about from other social media experts won't help you if you don't start by getting this one thing right first.We all want to spend less time on social media. It's one of the biggest distractions and sources of procrastination that we face on a daily basis. So when everyone wants to log out, how can you make your content worth following and worth logging in for?Welcome to The Social CEO Podcast - the show dedicated to helping you build a profitable personal brand and business on social media.Whether you're tuning in on Spotify, Apple, or watching along on YouTube make sure you're subscribed so that you're always the first to get in on the strategies and insights we share on here. I'm your host Dani barker and without further ado, let's dive right in. 00:41 Your challenge as a content creator and online entrepreneur who wants to grow their personal brand on social media01:23 Creating content that is worth logging in for, worth following you for, and easy to consume02:10 The main reasons why people will unfollow you and the mistakes blocking you from getting more followers on social media03:00 The 4 key questions you need to ask yourself before posting any content on social media as part of your content planning process04:00 The Know, Feel, and Do framework for planning valuable content04:45 Why creating actionable and practical content is essential to grow your audience and personal brand on social media  Connect with Dani Barker:

Marketing Science Podcast
The Social CEO

Marketing Science Podcast

Play Episode Listen Later Jul 26, 2021 47:36


Damian Corbet joined Danny to discuss how social media can make you a stronger leader in the latest episode of the Marketing Science Podcast. Damian is the author of the book, 'The Social CEO' and shared a number of great anecdotes from his experience of putting the book together. Links mentioned in the podcast:LinkedIn: https://www.linkedin.com/in/damiancorbet/Blog: https://thesocialcsuite.net/C-Suite Twitter lists: https://twitter.com/TheSocialCsuite/listsBooks/articles mentioned in the podcast:Forbes Article: 15 Ways CEOs can Effectively Support their Marketing TeamsConnected Leadership Trust Barometer Get Social: Social Media Strategy and Tactics for LeadersThe Social CEO See acast.com/privacy for privacy and opt-out information.

Digital Marketing Gyaan
Creating Influencer Marketing Strategy with Gordon Glenister

Digital Marketing Gyaan

Play Episode Listen Later Jul 24, 2021 40:04


With the growth of trust among audiences for product endorsements and reviews, Influencer Marketing has paved its way and is now part of mainstream Digital Marketing Activities. To understand what is Influencer Marketing, how it is different from Advertisement, who can consider themselves as Influencer, and what are the best tips to select an Influencer for brand campaigns, we had Gordon Glenister with us. He is Global Head of Influencer Marketing at the Branded Content Marketing Association (BCMA) & Author of Influencer Marketing Strategy. He hosts his own podcast called Influence the global podcast, shining a spotlight on the influencer marketing industry. Gordon also is the founder of Membership World and has recently co-authored the Social CEO report into the social impact of membership CEOs. Know more about him at - https://gordonglenister.com Get his Influencer Marketing Strategy book at - https://www.amazon.co.uk/Influencer-Marketing-Strategy-Create-Successful/dp/1789667259 Want to be featured as a Guest on our Podcast channel Digital Marketing Gyaan? Fill the Form today - https://bit.ly/DMG-GuestForm

Reputation Revolution: Stand up, stand out, make your mark!
202: Why leaders should stand up, stand out, and be social | Expert guest - Roger Christie, Propel Group

Reputation Revolution: Stand up, stand out, make your mark!

Play Episode Listen Later Jun 27, 2021 62:22


The argument for entrepreneurs, leaders and senior executives to be active on social media is very, very solid. Indeed, there is no shortage of research to back this up. We've discussed the case for 'social leadership' a number of times on the podcast, most recently with Damian Corbet, author of the book, The Social CEO. In this episode, host Trevor Young chats with Roger Christie, the founder and managing director of Propel Group, an award-winning Australian social media consultancy that specialises in helping leaders and organisations harness the potential of social media for the business. More specifically, the pair unpack purposeful digital branding for leaders: what's involved, and what can leaders do to build the capability in this space. According to Roger: "The reason I talk about digital brand ... because I think that's where the biggest gaps are. I think people understand the need for that physical (brand) or in a traditional reputation work. Perhaps what they haven't realized is just how important our digital brand is in influencing all that hard work you've done over the years, to feel that traditional reputation can be undone in seconds." CONNECT WITH ROGER: WebsiteLinkedInTwitter

The Social CEO Podcast
Building A Personal Brand Whilst Working Full Time ft. Emma Lilley

The Social CEO Podcast

Play Episode Listen Later Jun 3, 2021 44:58


In this episode of the Social CEO Podcast, host Dani Barker is joined by Emma Lilley. Emma is a full-time in-house solicitor who is also building her own personal brand on social media. Emma is on a mission to share her experience of working in law in order to help aspiring lawyers start their own careers. We talk about why you should consider building a personal brand on social media even if you are a full-time employee - this isn't just for business owners - how building a personal brand has impacted Emma's career so far, and how you can manage your time effectively to build a personal brand alongside your job. So stay tuned and don't forget, if you're enjoying the podcast then we'd love to see you sharing it on social media as always, all of the links you need to find us are in the description below. 00.15 Emma introduces herself and what impact that she wants to make through her personal brand on social media 09.40 When and why did Emma start building her personal brand on social media? 11.50 What was unconventional about the route Emma took in her law career? 14.35 How social media has changed Emma's goals in her career and life in general 21.50 How have Emma's colleagues reacted to her building a personal brand on social media? 24.20 The stigma around having a full-time 9 to 5 job 29.20 How to start building a personal brand on social media as an employee 31.20 Emma's thoughts on monetising her personal brand 33.50 How Emma manages her time effectively to build a personal brand whilst working full time 36.40 Is it ok to take a break from posting to social media? 42.40 What is Emma working on next? Follow Dani Barker:

The Social CEO Podcast
What Happens When You Say Yes & When You Say No

The Social CEO Podcast

Play Episode Listen Later May 20, 2021 17:54


In this episode of The Social CEO Podcast, host Dani Barker shares stories about the times that she has said "yes" and when she's said "no" throughout her journey as an entrepreneur, how she found the balance between accepting and declining opportunities, and how you can find that balance for yourself too. In this episode:00.45 Dani's first big "yes" to an opportunity as a personal trainer and moving to a gym that was a better fit for her business02.05 How Dani got her first-ever paid project as a videographer03.00 Sneaking into Parklife festival and on to the main stage to photograph Liam Gallagher08.00 How Dani said "yes" to her Head of Marketing role at TapIn and managing campaigns for clients such as the RAF and EY11.30 Say "yes" first and learn how later - how Dani is approaching building her first product-based e-commerce business12.35 What Dani has started saying "no" to and how this has  affected her mental health as an entrepreneur16.10 How to learn what to say "yes" to and what to say "no" to Follow Dani Barker:

Reputation Revolution: Stand up, stand out, make your mark!
195: How social media can make you a better leader with Damian Corbet

Reputation Revolution: Stand up, stand out, make your mark!

Play Episode Listen Later May 9, 2021 51:54


'Social savvy' leaders are still pretty rare. The ones who are doing social media are doing it well. If you want to join them, Damian Corbet can help! Damian founded the The Social C-Suite, to help leaders use this essential leadership tool to adapt, thrive and build trust as a leader and in their organisation. He is also the author of book The Social CEO, which includes contributions from more than 30 writers including industry-recognised experts in social business and practicing ‘social CEOs’. Damian joins Trevor Young for this episode of Reputation Revolution to talk all about how leaders and senior executives can - and should - embrace the social age, They discuss some great examples of social leadership from Damian's book. Other key points covered include: What social leadership is and why it's importantHow Damian's social media journey started, as the in house social expert for a multinational organisation with 30,000 employeesThe differences between social media marketing and social leadershipHow a leader's social media presence can demonstrate to potential customers or talent what the organisation stands forHow making just a little time in your schedule to become a social CEO pays for itself in highly impactful and valuable ways for your organisation. Whether you're an aspiring social leader or an employee hoping to inspire leaders in your organisation to 'go social', this episode will deliver! CONNECT WITH DAMIAN: Website Twitter Facebook LinkedIn

The Social CEO Podcast
Staying Aligned With Your Mission On Social Media with Coach Saima

The Social CEO Podcast

Play Episode Listen Later May 6, 2021 44:49


In this episode of The Social Ceo Podcast, our host Dani Barker, talks to Saima Husain, who's better known online as Coach Saima. Saima is a personal trainer based in London and is also a prolific content creator on social media. Saim's commitment to sharing her story and creating live workouts for her audience have landed her a brand ambassador role with Decathlon and an article in Women's Health Magazine. We're going to talk about how Saima got started in the fitness industry, what bigger mission she's on, and how she stays aligned with that mission whilst her personal brand continues to grow.So stay tuned and don't forget, if you're enjoying the podcast then we'd love to see you sharing it on social media as always, all of the links you need to find us are in the description below. 01.20 Saima introduces herself and what she does02.25 Building relationships on social media during the pandemic04.50 How Samia started building her personal brand on social media and how it helped her mindset07.45 Social media and self-worth10.30 How social media has influenced Saima's goals and the way she runs her business14.30 The role fitness has played in Saima's life so far and why she's committed to empowering other women to get into fitness21.00 How Saima landed brand deals and a Women's Health Magazine feature during lockdown26.20  Mistakes to avoid people make when trying to get brand deals33.15 How Saima stays grounded whilst growing her personal brand and running her business Follow Dani Barker:

The Social CEO Podcast
When False Hope Goes Viral On Social Media with Miss Moneypenny

The Social CEO Podcast

Play Episode Listen Later Apr 9, 2021 41:17


In this episode of The Social Ceo Podcast, our host Dani Barker talks to Miss Moneypenny, host of the Pie Radio breakfast show, co-founder of the Ladies Who Brunch community for female entrepreneurs, and events promoter. We're going to talk about how Miss Moneypenny got started in the events industry, separates successful creative professionals from the rest, how the British government have failed creatives and new entrepreneurs during the pandemic, and what the future of events might look like in a post-pandemic world. So stay tuned and don't forget, if you're enjoying the podcast then we'd love to see you sharing it on social media as always, all of the links you need to find us are in the description below. In this episode:00.50 Miss Moneypenny introduces herself and her work in the events industry04.00 What separates successful creatives and entrepreneurs from the rest06.30 How Miss Moneypenny got into radio08.20 The truth about manifestation09.30 The importance of positive psychology for entrepreneurs12.00 The UK Government's failure with the retrain scheme during the Coronavirus pandemic and Miss Moneypenny's experience of the process16.00 False hope going viral on social media and the 21st June myth23.20 Living through the pandemic as an extrovert and making friends online28.30 Miss Moneypenny's plans in the events industry in 202130.30 Pilot tests for post-pandemic events in 2021 and why the damage that lockdown has caused39.20 Where Miss Moneypenny's name came from Not sure where to get started? If you haven't already, CLICK HERE make sure you sign up for Dani's weekly newsletter The Social Insider for everything you need to know about what's happening on social media as a business owner. You can also subscribe from Dani's website: https://social-source.com Follow Dani Barker:

The Social CEO Podcast
The Rise and Fall of Clubhouse

The Social CEO Podcast

Play Episode Listen Later Apr 1, 2021 11:36


In this episode, our host Dani Barker explores the rise and the fall of the audio drop-in chat network Clubhouse. Answering questions such as, how did Clubhouse grow so fast? Why is Clubhouse starting to flop? And what social media apps should you be focusing on next? Clubhouse has seen exponential growth through the first quarter of 2021, attracting the likes of entrepreneurs including Elon Musk, but its rate of growth is starting to decline. Tune in to find out why that might be the case and what you need to remember if you want to build your personal brand on multiple social media platforms. Not sure where to get started? If you haven't already, CLICK HERE to make sure you sign up for Dani's weekly newsletter The Social Insider for everything you need to know about what's happening on social media as a business owner. You can also subscribe from Dani's website: https://social-source.com Follow Dani Barker:

The Social CEO Podcast
Life As A Full-Time Content Creator with Danny Miranda

The Social CEO Podcast

Play Episode Listen Later Mar 25, 2021 43:57


In this episode of The Social Ceo Podcast, our host Dani Barker, talks to Danny Miranda. Danny is a full-time content creator and is the host of his own top-ranking podcast The Danny Miranda Podcast where he has interviewed some of the world's greatest minds including the likes of Gary Vaynerchuck and Mark Divine. We're going to talk about how Danny got started as a content creator, the habits and attitudes that help him stay on his A-game, and what you need to know before you can scale your personal brand as an entrepreneur through creating your own content. So stay tuned and don't forget, if you're enjoying the podcast then we'd love to see you sharing it on social media as always, all of the links you need to find us are in the description below. In this episode:0.15 Danny Miranda introduces himself and his intentions as a content creator, podcaster and writer02.20 Danny talks about how he got started with creating content online and how people around him responded to that04.00 Danny explains how he found consistency with his content and why failure is so important06.20 Danny talks about his experiences as a teenager and young adult and how this shaped his career as a content creator10.00 When did Danny decide that being a full time content creator was his calling?11.20 Danny's words of wisdom for aspiring content creators and the truth about long term success13.00 How has health and fitness helped Danny to create success throughout the pandemic?14.30 Danny talks about his experience on the 75 hard challenge and how this shifted his mindset and life as a whole18.00 Danny's advice for entrepreneurs who want to get started with creating social media content and growing their personal brand23.00 How to decide what type of content you should create for your personal brand25.00 Danny talks about how he decided to start his podcast and his goals regarding his podcast26.30 When should you monetize your social media? Danny shares his insights on how to monetize your social media content in an authentic way29.30 Danny shares his big picture goals as a content creator and online entrepreneur31.00 Danny shares the content creators and entrepreneurs that have inspired him on his journey so far32.20 Danny talks about how he came to interview Gary Vaynerchuck on his podcast and sheds light on what seems like an overnight success36.40 Danny shares his thoughts about the future of digital media and content creation including NFTs, deep fakes and artificial intelligence39.00 Understanding that change is a constant and that embracing it is essential to success in business Not sure where to get started? If you haven't already, CLICK HERE make sure you sign up for Dani's weekly newsletter The Social Insider for everything you need to know about what's happening on social media as a business owner. You can also subscribe from Dani's website: https://social-source.com Follow Dani Barker:

DESIGN DA VIDA
Tiago Alves, Social CEO, empreendedor global e ética | Design da Vida #55

DESIGN DA VIDA

Play Episode Listen Later Mar 23, 2021 53:46


Tiago Alves, CEO da Regus & Spaces Brasil, liderando a transformação digital através do movimento dos escritórios flexíveis e dos coworkings. Atual embaixador da Audi, Forbes e outras grandes ações de conteúdo para compartilhar conhecimento. Neste episódio falamos sobre alguns tópicos: Timeline: // [02:24] - Princípios e valores que regem a carreira. // [06:55] - Vida pessoal/profissional: o trabalho fazer sentido // [17:05] - Como usar as mídias sociais e não ser usado // [25:51] - As regras do jogo, soft skills e impactos sociais // [39:20] - Trabalho flexível, desaprender e aprender // [43:50] - Empreendedor global, futuro do trabalho Uma das conversas que trouxe muito aprendizado, pena que chegou ao final. ⬇⬇⬇RECEBA os episódios do Design da Vida e conteúdos recomendados. Fique por dentro de qualquer novidade em primeira mão e faça parte da comunidade dos criativos e empreendedores fodas que acompanham o podcast⬇⬇⬇ https://mailchi.mp/6f1b781385db/cadastrar-na-newsletter ⬇⬇⬇Agora temos todos os episódios em vídeo. INSCREVA-SE no nosso canal do Youtube⬇⬇⬇ https://www.youtube.com/channel/UCdc7BWUo0FUt9NunA5IduvQ ⬇⬇⬇Postamos vídeos pílula durante a semana das melhores partes de nossos episódios, SIGA-NOS nas redes sociais⬇⬇⬇ Linkedin: https://www.linkedin.com/in/chrisfedrizzi/?originalSubdomain=br Instagram: https://www.instagram.com/designdavidaoficial/

The Social CEO Podcast
The Mindset Of Successful Entrepreneurs & The Future Of The Events Industry with Chemise Isaac

The Social CEO Podcast

Play Episode Listen Later Mar 18, 2021 29:52


In this episode of The Social Ceo Podcast, our host Dani Barker talks to Chemise Isaac, Chemise has multiple businesses in the events and entertainment industry and is also the co-founder of the Ladies Who Brunch community for female entrepreneurs. We're going to talk about how Chemise got started in business, what mindset successful entrepreneurs need, how she brought her community online in response to the pandemic, and what the future of events might look like in a post-pandemic world. So stay tuned and don't forget, if you're enjoying the podcast then we'd love to see you sharing it on social media as always, all of the links you need to find us are in the description below. In this episode:00.45 Chemise introduces herself01.20 How has the pandemic affected Chemise's businesses in the entertainment and events industry? How did Chemise handle going into lockdown?05.10 How Chemise and her co-founder built the Ladies Who Brunch community for female entrepreneurs and how they brought this community online in response to the pandemic11.10 How did Chemise get into entrepreneurship?14.00 The mindset of successful entrepreneurs and learning to be less reactive in the face of adversity16.40 How has Chemise's approach to business changed as her mindset has evolved?20.40 Why did Chemise choose to scale her business in Manchester?23.20 How might events and entertainment look in the post-covid world? What will be different after lockdown?26.50 What is Chemise working on for the rest of the year? How is Chemise continuing to expand her businesses?28.40 Chemise's top advice for female entrepreneurs Not sure where to get started? If you haven't already, CLICK HERE make sure you sign up for Dani's weekly newsletter The Social Insider for everything you need to know about what's happening on social media as a business owner. You can also subscribe from Dani's website: https://social-source.com Follow Dani Barker:

The Social CEO Podcast
Founders Of The Future & The NFT Revolution with Mils Banji

The Social CEO Podcast

Play Episode Listen Later Mar 11, 2021 52:23


In this episode of The Social Ceo Podcast, our host Dani Barker, talks to Mils Banji, the founder and CEO of TapIn. Dani has been Mils' head of marketing since October 2019 but takes some time to dive into his story in entrepreneurship so far, where his ideas for TapIn came from, and what his thoughts are on the future of business with social media savvy Gen Z founders and the rise of NFT and Blockchain technology. So stay tuned and don't forget, if you're enjoying the podcast then we'd love to see you sharing it on social media as always, all of the links you need are in the description below. In this episode:0.30 Mils introduces himself and his media company TapIn01.30 How Dani and Mils first met and why Mils hired Dani as his head of marketing05.45 The social-first mindset of consumers in 2021 and beyond08.00 How Mils started in entrepreneurship16.30 How Mils pivoted from aerospace engineering to starting a media company on a mission to help young people get into the world of work19.00 The failure of Mils' drone advertising business and knowing when it's the right time to fail22.00 The main problem with traditional corporate businesses27.30 Figuring out how to bridge the gap between employers and Gen Z talent using social media29.00 What are Gen Z founders doing differently? What can other founders learn from Gen Z's approach to business?34.35 Starting with why and keeping it at the core of your business in order to continue growing39.35 What Mils is working on at the moment in the recruitment marketing and employer branding space40.55 Creators gaining more power than ever through NFT - the shift of the creator economy to Blockchain44.55 The biggest businesses are all early adopters of new and sometimes controversial tech47.15 What makes successful founders so successful? Leaders are readers and they are constantly learning. Not sure where to get started? If you haven't already, CLICK HERE make sure you sign up for Dani's weekly newsletter The Social Insider for everything you need to know about what's happening on social media as a business owner. You can also subscribe from Dani's website: https://social-source.com Follow Dani Barker:

The Social CEO Podcast
How Social Media And Technology Is Changing The Way We Do Business with Craig Jukes

The Social CEO Podcast

Play Episode Listen Later Mar 4, 2021 91:13


In this episode of The Social CEO Podcast, Dani speaks with Craig Jukes. Craig is the Sales Director at Evoca Group and has been a client of Dani's for the last 4 months working on his personal brand. Tune in to find out more about Craig's career journey in business so far; why personal brands aren't just for business owners; how social and technology is changing the way we do business; and what you need to be looking out for in the future in order to stay ahead of the curve and continue to thrive through this digital revolution. In this episode:1.30 Craig introduces himself and where his passion for business came from10.00 What did sales and marketing look like before social media and how has social media changed the way we do business?18.00 How important is having a personal brand for leadership professionals, sales professionals and other employees? Do you have to be a CEO or business owner to need a personal brand?35.30 What benefits has Craig seen since starting to create content strategically and consistently for his personal brand?42.20 How will the hospitality industry look after the Covid-19 pandemic? Will we really go back to normality? What does the future of hospitality look like?58.00 Will social media and technology replace all human interaction in business? What businesses will never be fully digital? How do businesses need to embrace social media and technology to continue thriving? Not sure where to get started? If you haven't already, CLICK HERE make sure you sign up for Dani's weekly newsletter The Social Insider for everything you need to know about what's happening on social media as a business owner. You can also subscribe from Dani's website: https://social-source.com Follow Dani Barker:

The Social CEO Podcast
One Year In Lockdown & What It's Taught Me

The Social CEO Podcast

Play Episode Listen Later Feb 25, 2021 21:06


Recorded in the final week of February 2021, this week marks one year since the UK was first locked down and also the same week one year later that the British Government laid out a 4-month plan for returning to normality. Dani shares distressing realisations she had about herself; how she redefined what being motivated and disciplined really meant; how she set boundaries in her professional and personal life; and how she learned to prioritise her tasks on a daily basis to make efficient progress towards her goals. Not sure where to get started? If you haven't already, CLICK HERE to make sure you sign up for Dani's weekly newsletter The Social Insider for everything you need to know about what's happening on social media as a business owner. You can also subscribe from Dani's website: https://social-source.com Book mentioned: The One Thing by Gary Keller https://www.amazon.co.uk/One-Thing-Surprisingly-Extraordinary-bestselling/dp/1848549253 Follow Dani Barker:

The Social CEO Podcast
Lessons From A Serial Online Entrepreneur with Emily Topping

The Social CEO Podcast

Play Episode Listen Later Feb 18, 2021 55:25


In this episode of The Social CEO Podcast, host Dani Barker is joined by Emily Topping - a very good friend and fellow online entrepreneur. Emily owns the fitness clothing brand Emerge Elite, runs a social media agency, and self publishes her own books, all whilst working full time in a biomedical laboratory. Tune in to find out about how Emily got to where she is today, her journey in entrepreneurship, and how she manages her time to fit all of her different ventures into the day. Follow Emily Topping

The Social CEO Podcast
Introducing The Social CEO Podcast & My Story So Far

The Social CEO Podcast

Play Episode Listen Later Feb 9, 2021 29:51


Not sure where to get started? If you haven't already, CLICK HERE make sure you sign up for Dani's weekly newsletter The Social Insider for everything you need to know about what's happening on social media as a business owner. You can also subscribe from Dani's website: https://social-source.com In this episode:00.10 Dani introduces The Social CEO Podcast02.20 Dani introduces herself and what she does now04.00 Dani's first business idea04.55 Does Dani regret dropping media for science at school?06.50 Ambitions of becoming a journalist as a teenager09.00 How social media has changed career options10.05 Applying to medical school13.00 Switching to a biomedical sciences degree15.30 Overcoming an eating disorder before going to university16.40 How Dani got started on social media and Instagram18.00 Starting out as a fitness coach and becoming a videographer by accident20.25 Dani's first experience of online business22.30 Graduating from university and failing as a freelancer24.50 Getting a job in marketing28.40 How often you can expect new episodes on The Social CEO Podcast Connect with Dani Barker:

Inner-driven Leaders
Ep 26 -  How to be a Social Leader with Damian Corbet

Inner-driven Leaders

Play Episode Listen Later Nov 29, 2020 46:22


In this week’s episode of the Influence & Impact podcast for female leaders I am talking to Damian Corbet, author of The Social CEO about how social media can make you a stronger leader. We cover what it means to be a Social Leader, why as leaders we should be engaging in social media and how we can avoid some of the pitfalls.  We talk about having an authentic and credible voice online and reflect on this new era of transparent and open leadership.  We also explore how you can build your personal brand and grow your network of connections using social media. This conversation really opened my eyes to the potential of social media for leadership and career development and I think you’ll find it relevant whatever level of leadership you’re at now. About my guest: Damian Corbet is a social media strategist, consultant, and writer with over 20 years’ experience in public relations and communications. He founded The Social C-Suite to help senior leaders get the most from social media and thrive in the social age. Damian regularly speaks at conferences and leadership events about social leadership and has also co-organized and presented at workshops for C-level leaders. He also regularly interviews CEOs for his blog, and his new book, The Social CEO, was published by Bloomsbury in 2019. To find out more about Damian you can connect with him on Linkedin, read his blog or follow him at @damiancorbet on twitter. If you haven’t done so already, please leave a review and thanks for your support of this show! Do you want to fulfil your potential as a leader? It starts with understanding your strengths – and what is holding you back! Take my 2 minute leadership quiz at: https://www.carlamillertraining.com/quiz and you’ll get instant access to a customised path to becoming a more inspiring and impactful female leader. For more leadership advice, join the Influence & Impact community by following my Influence & Impact page on Facebook or follow @thisiscarlamiller on Instagram.   Find out more about working with Carla at https://www.carlamillertraining.com  

@AskMathijs eCommerce, Ondernemen, Bedrijfscultuur
The social CEO waarom jij hier ook eens over na zou moeten denken

@AskMathijs eCommerce, Ondernemen, Bedrijfscultuur

Play Episode Listen Later Sep 21, 2020 63:49


In deze editie praat ik met Johan de Wit voor zijn podcast Saas Bazen. Johan is ondernemer bij Noordhaven en PriceSearch en is altijd op zoek naar hoe hij waarde kan leveren binnen Saas community. Ik deel in deze podcast mijn visie rondom personal branding en het concept ‘the social CEO’. Nadat ik diverse bedrijven had besloot ik het roer om te gooien. Terug naar de basis, mijn personal brand, om van daaruit te werken aan mijn zeer uitdagende BHAG. Meer weten of ook een Saas Baas? Kijk dan eens op https://saasbazen.nl/

Ampliz Podcast
Sarah Goodall - Driving a digital inbound approach to business

Ampliz Podcast

Play Episode Listen Later Jul 31, 2020 23:31


Sarah is the founder of Tribal Impact and author to the award-winning book “The Social CEO.” She is a keynote speaker, mentor, and authority in devising an inbound approach for businesses. She shares with us a general and in a very compact way to create an inbound strategy for our company. Sarah delivers to us the importance of having an inbound approach and how to minimize the risks involved with an inbound approach. She also shares the key ingredients of a great inbound strategy and the key metrics that help an organization understand if the inbound is working for them. She also shows how inbound can be interactive, not interruptive, or customized to an extent where you don’t look creepy. Sarah sets up a very holistic view of the digital inbound that delivers excellent value and generates revenue sustainably.

B2B Marketing - A Guidebook for the Classroom to the Boardroom
Corporate Influencing at Siemens featuring Markus Weinländer

B2B Marketing - A Guidebook for the Classroom to the Boardroom

Play Episode Listen Later Jul 16, 2020 16:58


Do you have a "Social CEO"? Why is Markus not really into Marketing KPIs? What role plays an "authentic narrative" in corporate influencing? If you want to take the acceleration route with corporate influencing you should definitely tune-in to this coffee talk with your host Uwe Seebacher and Markus Weinländer on how also especially small companies can place their content in the global communication landscape without large budgets. One method is the use of corporate influencers – own employees who take up the company's topics on social media platforms and transport them with an authentic, personal touch. The advantages for the company: A wider reach beyond the official corporate channels, a richer communication design by the experts, as well as positive effects on the brand and overall perception. Happy listening! --- Send in a voice message: https://anchor.fm/b2bmarketingguidebook/message Support this podcast: https://anchor.fm/b2bmarketingguidebook/support

PLANETA: O Podcast do Líder com Carlos Hoyos
#114 - O CEO do Futuro com Sérgio Diniz, Sócio Fundador e Presidente da Triple A - Advisor

PLANETA: O Podcast do Líder com Carlos Hoyos

Play Episode Listen Later Jun 30, 2020 45:58


Olá! Tudo bem? Desta vez conversamos com Sérgio Diniz, Executivo Financeiro Sênior e Conselheiro de Empresas. Alguns dos pontos de nosso bate-papo: De Office Boy a CEO e Conselheiro de Empresas Os maiores desafios das empresas de médio porte e familiares Importância do Plano de Sucessão Governança Corporativa: o que é e benefícios O papel do Conselheiro de Empresas Desafios na Crise Os riscos das empresas familiares Retribuição Social CEO do Futuro Conversas difíceis Como crescer na carreira executiva E muito mais! Assine nossa newsletter para você ficar por dentro de todos as novidades e não perder nenhum episódio! https://podcastplaneta.com Um abraço e que você tenha uma vida extraordinária! Carlos Hoyos - Liderança com Propósito PS. Gostou? Deixe sua avaliação no iTunes! * Sobre Sérgio Diniz * Sérgio Diniz, Sócio-Fundador e Presidente da Triple A - Advisor, é contador pela Universidade Mackenzie e MBA em Finanças pela USP/FIA, com cursos de especialização pela Harvard Business School, Kellogg e The George Washington University. É CFO Certificado pelo IBEF-SP, Conselheiro Certificado pelo IBGC, Presidente do Conselho Fiscal da FITec, Presidente do Conselho do Instituto CEO do Futuro (pro-bono), Conselheiro Fiscal Suplente na Eldorado Celulose e membro do Comitê de Governança Corporativa da ABEINFO. Membro do Banco de Conselheiros do BNDES PAR, é também consultor e palestrante em Finanças e Governança Corporativa e professor da Live University. Iniciou carreira como auditor na PricewaterhouseCoopers, seguindo carreira em Finanças, no Brasil e Estados Unidos, chegando a principal executivo financeiro e gerente geral, em grandes e médias organizações, nacionais e multinacionais. http://tripleaadvisor.com/ https://www.linkedin.com/in/sergiodiniz/ * Sobre Carlos Hoyos * Carlos Hoyos, é o host do podcast Planeta e do canal do YouTube "Liderança com Propósito". Carlos é empresário e empreendedor, Coach Executivo & Empresarial, especializado em alta performance para líderes com propósito, facilitador de treinamentos de alta performance, mentor de coaches e empreendedores e consultor empresarial. Pai da Clara e do Benjamin, é apaixonado por desenvolver líderes, executivos, e empresários para que possam atingir seu potencial maior em suas vidas, famílias, equipes e empresas. https://carloshoyos.com/ https://www.youtube.com/CoachHoyos https://www.linkedin.com/in/coachhoyos/

TIME FOR A RESET
TFAR - Episode 9 - Why the C-Level must be more Social

TIME FOR A RESET

Play Episode Listen Later Jun 24, 2020 48:22


In this episode, Paul hosts a special extended discussion around the role of social leadership namely being active as a leader on social channels such as Linkedin, Twitter and beyond.CEO's who are active on social media have been proven to have stronger customer engagement and prospective talent are more attracted to businesses with socially active leaders. Why then do so few CEO's, and CMO's for that matter have an active and consistent social presence ?In this panel discussion, Paul is joined by Damian Corbet, Author of The Social CEO, Michelle Carvill, Social Media Consultant & Author and Chris Bartley, Head of Innovation for a social platform for doctors. The panel discuss how the COVID-19 crisis and subsequent recessionary climate has made it even more critical for leaders to show up well in social to connect with their own staff, customers and society. Listen in to hear who the panelists think is getting it right, who is failing and which brave CEO's are activists for broader change for both people and the planet.

Digital Workplace Impact
Episode 62: Tales of a connected CEO in times of lockdown

Digital Workplace Impact

Play Episode Listen Later Jun 24, 2020 49:40


The Social Age has seen the adoption of social media by the masses, however the benefits to CEOs have gone unnoticed by many a leader. And during a time when digital media is the only channel for remaining connected to your workforce and customers, being socially savvy is a must. In this episode, Paul Miller is joined by the author of The Social CEO, Damian Corbet, and Sarah Walker-Smith to discuss the importance of staying connected before, during and after lockdown. Guest speakers: Damian Corbet, Founder, The Social C-Suite; and Sarah Walker-Smith, CEO, Shakespeare Martineau. Show notes, links and resources for this episode: Decade of Courage Manifest: https://digitalworkplacegroup.com/resources/download-reports/decade-of-courage-manifesto/ The Social CEO: How Social Media Can Make You A Stronger Leader, by Damian Corbet: https://www.amazon.co.uk/Social-CEO-Media-Stronger-Leader/dp/1472967240 DWG Work Miles Movement: https://digitalworkplacegroup.com/workmilesmovement/ 2020 Edelmen Trust Barometer: https://www.edelman.com/trustbarometer The Athena Doctrine: How Women (and the Men Who Think Like Them) Will Rule the Future, by John Gerzema and Michael D’Antonio: https://www.amazon.co.uk/Athena-Doctrine-Women-Think-Future/dp/111845295X

Wirbt das? Podcast
Call-in als Krisenkommunikation? Die Folge mit der Entschuldigung (S01/E05)

Wirbt das? Podcast

Play Episode Listen Later Jan 20, 2020 28:04


Ist der Anruf von WDR-Intendant Tom Buhrow in einer Hörfunk-Sendung ein gutes Beispiel für Krisenkommunikation? Wie verhält sich ein Social-CEO in Zeiten öffentlicher Aufregung richtig? Dirk befragt Marken-Experten Lucas zu den kommunikativen Folgen der Umweltsau-Debatte. Aber abseits vom Inhalt dafür mit Uli Hoeneß und der Frage was richtig und was falsch ist. Außerdem entschuldigen sich Menschen…ShownotesUnseren Namen spricht heute Minh Thu Tran vom Podcast Rise and Shine ein. Vielen Dank!Zum Thema Social-CEO und Joe KaeserAls Vorbild für die Idee “Social-CEO” gilt der T-Mobile John Legere Uli Hoeneß in DoppelpassRezo in seiner Zeit-Online-Kolumne über das Alter von Omas und Opas in diesem LandZum Thema Zuhören in Social-Media: die Analyse von Spiegel-OnlineÜber Bande zur Debatte um Facebook-Gruppen-WerbungDanke für das Feedback von Mulle - wer auch mit diskutieren will: Sagen Sie es uns in der Telegram-Gruppe t.me/wirbtdas oder per Mail: wirbtdas@gmail.comDie Frage, die wir nicht weiter fortführen: welcher Prominente übernimmt die Aufgabe von Jan Böhmermann und macht mit Lena Meyer-Landrut, Mark Forster und Nena eine Coverversionen von “Meine Oma fährt im Hühnerstall Motorrad” - und bringt sie an die Spitze der deutschen ChartsDas ist Lucas - das ist DirkProduktion: YannicMusik: Caspar Get on the email list at wirbtdas.substack.com

5 Fragen an... - Deutschlands PR-Chefs im Gespräch
"5 Fragen an..." Axel Wallrabenstein, MSL Germany

5 Fragen an... - Deutschlands PR-Chefs im Gespräch

Play Episode Listen Later Dec 16, 2019 17:03


Der Chairman von MSL Germany ist nicht nur Deutschlands aktivster Social-CEO bei Twitter, sondern auch ein absoluter Experte für Public Affairs und politische Kommunikation. Wir sprechen u.a. über das Glaubwürdigkeitsproblem der Volksparteien und die bald anstehenden Präsidentschaftswahlen in den USA.

This connected life
Connect authentically

This connected life

Play Episode Listen Later Sep 18, 2019 13:32


What does it mean to connect authentically? It can sometimes be confusing as authenticity is one of those words a lot of people use – and often overuse. I think it's one of those concepts we recognise when it's really obviously there – or not there! The Cambridge English Dictionary defines it as “the quality of being real or true”. Brené Brown tells us that “authenticity is a collection of choices we have to make every day. It's about the choice to show up and be real. The choice to be honest. The choice to let our true selves be seen.” How often do we truly do this? One of the side effects of being authentic is that it helps build trust. Why is trust important? My friend Jane Anderson, in her excellent book Trusted, reminds us that trust is essential to a cohesive society. It holds cultures together and it helps maintain order. According to the Edelman Trust Barometer, the level of trust Australian place in government, industry and our leaders right now is quite low. With disruption being a constant challenge for organisations today, trust is essential if leaders are to build and maintain strong relationships with their workforce and their customers. How we can connect authentically: Be real – show your true self, whether this is as an individual or as a brand. Know your values and what you stand for and share them In 1676 Sir Isaac Newton said “If I have seen a little further it is by standing on the shoulders of Giants.” We all get ideas from others. Two of my mentors, Matt Church and Peter Cook, regularly remind me that great leaders attribute their ideas with honour. And in if you're wondering, the earliest recorded reference is of this quote by 12th-century theologian John of Salisbury in his treatise on logic, Metalogicon (1159) in which he references philosopher Bernard of Chartres saying that, “we stand like dwarfs on the shoulders of giants.” And no, I've not read it, a google search told me. Which is part of my point. It's super easy these days to find the source of quotes and stories for attribution. Do what you promise – if you promise service excellence then respond to emails, tweets and Facebook and other social media mentions. Your customers expect this! Listen to your audience and be responsive – don't just talk at them. Engage with them on social media, encourage them to converse with you, acknowledge and act on criticisms – even if it's just a simple “thank you for your feedback”. Be honest about your products and services. If you're a service provider, don't accept a client if you don't have the time to do the work and do it well, if you have a product fail, let people know. In the news today I've read that The Volkswagen Group and Audi have settled two major Australian class actions relating to their global diesel emissions scandal. Friends I know who have been involved in this have said they will never trust Volkswagen again – despite it having been a trusted brand for years, and the reason they bought their VWs in the first place. If you make a mistake, OWN IT. If you don't know the answer to a question, admit it. Recently I undertook some professional development. Most of it was excellent, but the speaker came undone at the end when he opened up the floor to questions. There were two questions he obviously didn't know the answer to, but rather than admit it, or ask the room if anyone had any ideas, he tried to squeeze his IP into the answer. And it really didn't work. Unfortunately, this left a sour taste in my mouth, and significantly diminished the trust I had previously felt towards him. Don't use corporate jargon – use language your market understands. Check out Jargon Free Fridays, started by Gabrielle Dolan, which hopes to change the way we communicate in business. Ral says “We are drowning in a sea of corporate jargon, acronyms and bullet points. We are confused and bewildered by leaders who are not prepared to say it as it is and talk in a way that is more real. Every time we use jargon and acronyms we disconnect and isolate people.” Once you've had a good giggle at her jargon-filled videos, then buy her latest book, Real Communication! #notsponsored #fangirl Be consistent with your messaging – don't say one thing yet do another. I spend some time at a company that espoused integrity and trust, yet there was a rampant culture of bullying. Talk about a massive disconnect! Finally, be original – as Oscar Wilde said “Be yourself. Everyone else is already taken”. How are you showing up authentically in your business? I'd love to know. You can connect with me on LinkedIn or twitter or Instagram using the hashtag #thisconnectedlife and tagging me @melkettle Or you can email me – mel@melkettle.com If you enjoyed this podcast, I would love you to subscribe on iTunes or Spotify or via the podcast app on your smartphone. If you REALLY loved it, please leave me a rating and review on iTunes. Mel Kettle is all about connection, communication and collaboration. She works with CEOs, leaders and teams to help them better communicate and collaborate (online AND offline) to achieve better relationships, revenue and results. Mel is a facilitator, trainer, speaker, author and mentor who provides practical advice that achieves results while having some fun!Download her latest whitepaper, The Social CEO – from invisible to influencer or order a signed copy of her book, The Social Association. To inquire about working with Mel, please email mel@melkettle.com or call her on 0404 600 889.

This connected life
Transforming capability with Dr Kelly Windle

This connected life

Play Episode Listen Later Sep 16, 2019 49:30


Dr Kelly Windle is one of the smartest people I know, with five (!!) degrees. She is also very human, as she is a psychologist who is passionate about helping people and businesses evolve. Kelly works with people to align, curate, and accelerate their personal and organisational capability. Currently, she is the VP of Organisation Capability and Corporate HR for BlueScope, a top 100 ASX listed company. Here she is focusing her thought leadership to make great people at work. Her mission is to fundamentally shift the way industry thinks about people capabilities, changing current mindsets of people as commodities to people as purposeful contributors. A ‘pracademic', Kelly has bridged the practical and academic worlds with her internationally published research into psychological contracts and organisational socialisation. Kelly has a passion for reimagining what's possible. Her practice is built on the belief that anything is possible with clear vision and aligned capability, and on her unique scientific insights to the psychological drivers of an organisation's economic and social health. You can find Kelly through her website and connect with her on LinkedIn and Instagram.You can listen to this episode via the link above, on iTunes or Spotify or via the podcast app on your smartphone. What Dr Kelly Windle and I talked aboutHow to answer the question “How are you?” without being annoying! Genuine care – and how to show it Virgin Flair making a difference in someone's day building rapport defining capability the impact of change social belonging starting out as a singer how musical theatre creates connection playing the cello Dan Norris – Create or Hate Episode 3 – Steph Clarke Cal Newport – Deep Work Cal Newport – Digital Minimalism Daniel Kahneman – Thinking, Fast and Slow Michelle Obama – Becoming The Forest of Wool and Steel – Natsu Miyashita If you enjoyed this podcast, I would love you to subscribe on iTunes or Spotify or via the podcast app on your smartphone. You can also connect with me on LinkedIn or Twitter or Instagram using the hashtag #thisconnectedlife and tagging me @melkettle.If you REALLY loved it, please leave me a rating and review on iTunes. You might also like to:Attend one of my upcoming events Download my latest whitepaper The Social CEO – from invisible to influencer Signup to my newsletter Buy a copy of my book, The Social Association Book a time for a 15 minute chat Mel Kettle is all about connection, communication and collaboration. She works with CEOs, leaders and teams to help them better communicate and collaborate (online AND offline) to achieve better relationships, revenue and results. Mel is a facilitator, trainer, speaker, author and mentor who provides practical advice that achieves results while having some fun!Download her latest whitepaper, The Social CEO – from invisible to influencer or order a signed copy of her book, The Social Association. To inquire about working with Mel, please email mel@melkettle.com or call her on 0404 600 889.

Online For Authors Podcast
Featured Guest Interview with Jon Ferrara

Online For Authors Podcast

Play Episode Listen Later Sep 12, 2019 22:42


 “People don't buy great products they buy a better version of themselves” Jon Ferrara - CEO NimbleJon is a serial entrepreneur and noted speaker about Social Media's effects on Sales and Marketing. As CEO, he has re-imagined CRM by building the Simple Smart CRM for Microsoft Office 365 & G Suite with Nimble.com. It is the first CRM that works for you by building and updating contact data for you, then works with you, everywhere you work. Ferrara is best known as the co-founder of GoldMine Software Corp, one of the early pioneers in the Sales Force Automation (SFA) and Customer Relationship Management (CRM) software categories for Small to Medium sized Businesses (SMBs). He has recently been recognized by Forbes as one of the Top 10 Social CEO's, Top 10 Social Salespeople In The World and Top 100 Marketing Influencers."Your Network and Your Brand are Your Net Worth"TwitterJon_FerraraInstagram JonFerraraLinkedIn:JonVFerraraFacebook Jon.FerraraGift for the audience: free 2 weeks trial of NIMBLE use code jon40 - for an additional 40% off for the first 3 months.Watch the interview here *Copyright owned by Online For Authors*Buzzsprout - Let's get your podcast launched! Start for FREEDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the show (https://www.buymeacoffee.com/onlineauthors)

Sales Reinvented
Sales Reinvented EP159 Jon Ferrara

Sales Reinvented

Play Episode Listen Later Sep 11, 2019 14:03


Sales Reinvented Podcast Episode 159: Jon Ferrara. Jon is a CRM and Relationship Management entrepreneur and noted speaker about Social Media's effects on Sales and Marketing. He has re-imagined CRM by building the Simple Smart CRM for GSuite and Office 365, his most recent venture Nimble.com. It is the first CRM that works for you by building and updating contact data for you, then works with you, everywhere you work. Ferrara is best known as the co-founder of GoldMine Software Corp, one of the early pioneers in the Sales Force Automation (SFA) and Customer Relationship Management (CRM) software categories for Small to Medium sized Businesses (SMBs). He has recently been recognized on Forbes as one of the Top 10 Social CEO’s, Top 10 Social Salespeople In The World and Top 100 Marketing Influencers.

Content Makers
1. Stop Optimising For 1% of Your Audience - Born Social CEO Ben Tyson

Content Makers

Play Episode Listen Later Sep 10, 2019 39:34


On the very first episode of Content Makers, I chat to Ben Tyson, the CEO at social media agency Born Social on how they approach social media today. We discuss how Born Social has managed the social media for challenger brands such as Nandos, Valspar and Chilly's Bottles. Why they choose to be specialists, rather than generalists, and how they measure success for clients, both in brand awareness and bottom of the funnel conversions.We cover how to go beyond just thinking about social in terms of how you use it, to cross generational divides and why ensuring team happiness and longevity at Born Social is a key part of Ben's day-to-day role. Why quality of creative is so important in social media and why micro-content, iterated over time, is often the real big win.Later we discuss the A word (algorithms) and why Born Social made a conscious decision to move away from the “game” of organic reach, to combine paid and creative. Plus why you shouldn’t always jump on new social channels as soon as they launch.With some great nuggets thrown in about how optimising for likes and shares limits brand reach and Ben's very humble approach to what "success" looks like for his clients and team.To find out more about Born Social's great work, visit their website or check them out on social @bebornsocial. 

This connected life
Become a Social CEO - a minisode with Mel

This connected life

Play Episode Listen Later Sep 7, 2019 11:48


We live in a digital world and people today expect CEOs and leaders to be seen and heard. Both within your organisation and within the broader community. This means you need to have an active presence on social media. In this minisode we talk about how you can become a Social CEO. Why is this important? It's important because people do business with people they know, like and trust. And if they can't see you or hear you then how will they get to know you? Let alone like and trust you. Research by recruitment firm DDI found CEO candidates with a social media presence were 46% more influential than CEO candidates without. Those without a social media presence miss opportunities but also risk looking out of touch. CEOs and leaders with an active digital presence also have greater influence than those without. They are seen as being more connected, more confident and more curious. Why is this important?Seriously though, there are a few reasons. The biggest of which is that it will help you solve a few of the challenges facing many organisational leaders today. You know the ones: finding and keeping good people; managing customer expectations; providing greater experiences for your people (including your workforce and your customers) so they want to do business with you; showing greater transparency and accountability. Having an active digital (and yes, this includes social media) presence, where you share your thoughts, ideas and knowledge will help you position yourself as an expert in your field, and your business as an industry leader. It will also help you become more known, both internally and externally.Mark Schaeffer in his book Known, says that being known is about having the proper authority, reputation and audience to realise your potential and achieve your goals. It's important to realise that having a digital presence isn't only about being active on social media. It also includes using other digital tools – writing a blog, sharing videos on YouTube, having an active presence on your company intranet or internal networking tool (such as Yammer or Facebook for Work), being a podcast guest (or hosting your own), sharing content on LinkedIn and Medium. CEOs and industry leaders such as Richard Branson from Virgin Group, Janine Allis from Boost and Sara Blakely founder of Spanx, are all leaders who regularly share their thoughts using digital media – whether it's blogging, video, Instagram, Twitter, LinkedIn, internal networks or a combination.They share their experiences – the good, bad and sometimes ugly – of what it's like to live the life of a leader. They share professional wins and losses, personal stories, photos and video with their families, their thoughts on their industry's future and so much more. And if you're a fan of Survivor Australia then definitely read Janine's blog as she talks about what her experience was like! One of the most compelling posts I've ever read was when Rand Fishkin, the founder of Moz, wrote an extremely honest post about his struggle with depression. This was one of the first times I had read something so raw written by a CEO. This post made me want to know him a whole lot more. It also made me want to give him a hug. And yes, it made me want to know more about his business and how I could support it. If you're a CEO, Board Member, or want to be seen as a leader in your field, these are a few reasons why you need to be using digital and social media.To communicate To connect To share your expertise To demonstrate your purpose To attract better people To show your personality To fulfil your curiosity So now I want to ask you what does your digital presence look like?Do you consider yourself a social CEO?What's stopping you from doing more? I'd love to know. You can connect with me on LinkedIn or twitter or Instagram using the hashtag #thisconnectedlife and tagging me @melkettleOr you can email me – mel@melkettle.comIf you need help with this please get in touch. I run training, coaching and mentoring programs for CEOs, other leaders and teams to help them become raise their profiles and help them become more confident using digital and social media. If you would like info about this please get in touch.If you enjoyed this podcast, I would love you to subscribe on iTunes or Spotify or via the podcast app on your smartphone.If you REALLY loved it, please leave me a rating and review on iTunes.You might also like to:Attend one of my upcoming events Download my latest whitepaper The Social CEO – from invisible to influencer Signup to my newsletter Buy a copy of my book, The Social Association Book a time for a 15 minute chat Mel Kettle is all about connection, communication and collaboration. She works with CEOs, leaders and teams to help them better communicate and collaborate (online AND offline) to achieve better relationships, revenue and results. Mel is a facilitator, trainer, speaker, author and mentor who provides practical advice that achieves results while having some fun!Download her latest whitepaper, The Social CEO – from invisible to influencer or order a signed copy of her book, The Social Association. To inquire about working with Mel, please email mel@melkettle.com or call her on 0404 600 889.

#FuturePRoof podcast
#FuturePRoof podcast: a short rant for our listeners

#FuturePRoof podcast

Play Episode Listen Later Sep 2, 2019 16:46


In the latest edition of the #FuturePRoof podcast we discuss: Sarah spent her summer holidays writing a guide to countering disinformation for professional communicators The CIPR Election is underway and both Sarah and Stephen are backing Mandy Pearse for President in 2021 Stephen is working with Scott Guthrie and Vuelio to write a guide to earned and owned media governance for influencer marketing Home Secretary Priti Patel, herself a professional communication, has pitted police social media managers against front line officers this week The PRCA has a pulse survey underway to characterise the market for virtual agencies We share our summer reading list tips: How to be right, The Social CEO, and The Leadership Challenge

This connected life
Barefoot leadership with Jeremy Watkins

This connected life

Play Episode Listen Later Sep 2, 2019 56:38


Jeremy Watkins (aka the Barefoot Leader) is one of my favourite peeps and so it was an absolute pleasure to chat with him when we were both in Melbourne last week. Jeremy works with Senior Leaders, Corporate Executives, Business Owners and their teams across Australia and internationally to help them develop new insights, that increase their influence and maximise their impact as leaders. He is on a mission to free leaders and emerging leaders from default patterns of thinking and behaving, so they refocus the attention of their energies and re-train themselves for the future of work. if you listen to this episode with Jeremy, you will realise why he says the future of leadership is not important, it's VITAL. And a word of warning - we go deep quickly in this episode as we talk about the death of our loved ones and the impact this has on life. You can find Jeremy through his website and connect with him on LinkedIn.You can listen to this episode via the link above, on iTunes or Spotify or via the podcast app on your smartphone. What Jeremy Watkins and I talked aboutbeing deeply human lightbulb moments the impact of death on life - and how it helps you prioritise what's important making conscious decisions, decision fatigue and simplifying life tracking our physical, emotional and spiritual energy the importance of sleep and exercise addiction making big life changes creating habits Adam Alter - Irresistible James Clear - Atomic Habits Let my People go Surfing - Yvon Chouinard Born to Run - Christopher McDougal Close to the Wind - Pete Goss If you enjoyed this podcast, I would love you to subscribe on iTunes or Spotify or via the podcast app on your smartphone. You can also connect with me on LinkedIn or Twitter or Instagram using the hashtag #thisconnectedlife and tagging me @melkettle. If you REALLY loved it, please leave me a rating and review on iTunes. You might also like to:Attend one of my upcoming events Download my latest whitepaper The Social CEO - from invisible to influencer Signup to my newsletter Buy a copy of my book, The Social Association Book a time for a 15 minute chat Mel Kettle is all about connection, communication and collaboration. She works with CEOs, leaders and teams to help them better communicate and collaborate (online AND offline) to achieve better relationships, revenue and results. Mel is a facilitator, trainer, speaker, author and mentor who provides practical advice that achieves results while having some fun! Download her latest whitepaper, The Social CEO - from invisible to influencer or order a signed copy of her book, The Social Association. To inquire about working with Mel, please email mel@melkettle.com or call her on 0404 600 889.

This connected life
How addicted are you to your smartphone?

This connected life

Play Episode Listen Later Aug 28, 2019 11:03


I've said many times recently that the irony of our increasingly connected world is that we – as individuals and as organisations – are becoming more disconnected than we ever have before. I can't remember where I first heard this analogy but I love it – we all carry around our smartphones as though they are epi-pens and we all have a fatal illness. Isn't it great? In this podcast minisode I question why this is. I ask what's stopping us from being connected, and I reflect on a few comments I made in the last minisode. So many of us struggle with nomophobia – that fear of not knowing where our phones are. I reflect on how social media and our phones are designed to be addictive. Adam Alter, in his excellent book Irresistible reminds us that addiction is produced largely by environment and circumstance. And the environment and circumstance this digital age places us in are far more conducive to addiction than anything we have experienced in our history. In this episode I talk about:how social media is shaping our brains, creators of smartphones and apps study user behaviour to determine which colours, fonts, audio tones maximise engagement and minimise frustration I ask how addicted are you – take the challenge! How can you become less addicted? What's your current screen time? Which apps do you use the most? Convert your phone to greyscale Create your personal tech policy What's one thing you can do now so you're in control over your device and it doesn't control you?Is there an app you can delete? Can you set a tech-free time during the day / week? At work can you talk to your colleagues rather than emailing them all the time? Do you really need your phone on the table in meetings? Or when eating dinner with your family? Are their parts of your home that can be device free? What about your bedroom? How often do you turn your phone onto flight mode? I'm certainly not advocating for no technology!! But what I am suggesting is that you create a tech policy so YOU are in charge. What are you going to do to manage your technology use? Are you going to create a tech policy for home or work? What's one thing you will do? I'd love to know. You can connect with me on LinkedIn or twitter or Instagram using the hashtag #thisconnectedlife and tagging me @melkettle If you enjoyed this podcast, I would love you to subscribe on iTunes or Spotify or via the podcast app on your smartphone. If you REALLY loved it, please leave me a rating and review on iTunes.You might also like to:Attend one of my upcoming events Download my latest whitepaper The Social CEO – from invisible to influencer Signup to my newsletter Buy a copy of my book, The Social Association Book a time for a 15 minute chat Mel Kettle is all about connection, communication and collaboration. She works with CEOs, leaders and teams to help them better communicate and collaborate (online AND offline) to achieve better relationships, revenue and results. Mel is a facilitator, trainer, speaker, author and mentor who provides practical advice that achieves results while having some fun!Download her latest whitepaper, The Social CEO – from invisible to influencer or order a signed copy of her book, The Social Association. To inquire about working with Mel, please email mel@melkettle.com or call her on 0404 600 889.

This connected life
Connecting through photography and video with Jen Dainer

This connected life

Play Episode Listen Later Aug 26, 2019 38:01


Jen Dainer is a Brisbane based photographer and videographer. While she specialises in taking photos in dangerous places – such as hanging out of helicopters! – she is also great at getting reluctant victims clients to enjoy the whole photography experience. I should know, she has shot me three times. Jen and I met at a networking event about ten years ago and have been firm friends ever since. This conversation involves a lot of laughter after a delicious meal potato curry cooked by moi. When not in the potato section of her local greengrocer, you will find Jen at Industrial Photography & Video. You can connect with Jen on LinkedIn and check out some of her photos and videos on Instagram. You can listen to this episode via the link above, on iTunes or Spotify or via the podcast app on your smartphone. What Jen Dainer and I talked aboutcooking and eating potatoes – Jen's favourite food feeling vulnerable in front of a camera and how to get comfortable starting life as a forensic scientist before becoming a professional photographer visual storytelling how photography shoots have changed over the last ten years finding a photographer who makes you feel comfortable being a “social commando” being safe on site making 500 cold calls in her first year of business being diagnosed with MS Good One Podcast Sex in the City The Bold Type (on Stan in Australia) All the Birds in the Sky by Charlie Jane Anders If you enjoyed this podcast, I would love you to subscribe on iTunes or Spotify or via the podcast app on your smartphone. You can also connect with me on LinkedIn or Twitter or Instagram using the hashtag #thisconnectedlife and tagging me @melkettle. If you REALLY loved it, please leave me a rating and review on iTunes. You might also like to:Attend one of my upcoming events Download my latest whitepaper The Social CEO – from invisible to influencer Signup to my newsletter Buy a copy of my book, The Social Association Book a time for a 15 minute chat Mel Kettle is all about connection, communication and collaboration. She works with CEOs, leaders and teams to help them better communicate and collaborate (online AND offline) to achieve better relationships, revenue and results. Mel is a facilitator, trainer, speaker, author and mentor who provides practical advice that achieves results while having some fun!Download her latest whitepaper, The Social CEO – from invisible to influencer or order a signed copy of her book, The Social Association. To inquire about working with Mel, please email mel@melkettle.com or call her on 0404 600 889.

This connected life
Connecting with teams

This connected life

Play Episode Listen Later Aug 21, 2019 14:05


A stat I quote often is the one from Gallup that tells us that only 13% of people are engaged at work. This means that 87% aren't engaged. Imagine what this does to your performance, your productivity, and your profit? Think about how much opportunity is being missed. In this podcast episode, I talk about why people are less engaged at work. Spoiler alert: quite often it's because of a lack of connection in the workplace. It shouldn't be a surprise that people WANT to feel connected to those they work with, and yet it often is. It's about simple things like saying good morning, asking how your colleague's weekend was and asking how they are. Don't ask “How are you?” but instead ask: What are you working on? What are you reading right now? What podcast are you listening to? What can I help you with / how can I help you? Simple? Yes, it is. But I can tell you when I worked for a CEO who scurried in, head down, avoiding all eye contact each morning after morning, despite my best efforts to say hello, I did not feel valued. And my work reflected this. The way you connect with your team and your greater workforce plays a HUGE role in increasing your potential for engagement, productivity and growthResearch by EY reminds us that when people feel like they belong at work, and have a sense of connection to their colleagues, managers and the organisation they are more productive, motivated, engaged and 3.5 times more likely to contribute to their fullest potential.What's stopping us from being connected?Nomophobia – fear of not being able to put our phones down Technology – phone, Netflix etc – sleep is Netflix competitor Moving away from where we grew up Reliance on email / messaging apps rather than talking on the phone or face to face How can you help your people know their purpose?Something else that's stopping us from feeling connected at work is that often a lot of us don't know their purpose. Ask 10 people in your organisation what their purpose is and you'll probably get 10 answers. Many of which will be related to specific tasks they need to do as part of their job.What are somethings you can do to create a connection? And therefore more engagement?I believe there are three primary qualities that people who are connected have.The first is that they show empathy.The second is that they're kind.And the third is that they're authentic. They show their real and human side. At work. All the time.What are you going to do to connect with your team this week? I'd love to know. You can connect with me on LinkedIn or Twitter or Instagram using the hashtag #thisconnectedlife and tagging me @melkettle.If you enjoyed this podcast, I would love you to subscribe on iTunes or Spotify or via the podcast app on your smartphone.If you REALLY loved it, please leave me a rating and review on iTunes.You might also like to:Attend one of my upcoming events in Brisbane or Melbourne Download my latest whitepaper The Social CEO – from invisible to influencer Signup to my newsletter Buy a copy of my book, The Social Association Book a time for a 15 minute chat Mel Kettle is all about connection, communication and collaboration. She works with CEOs, leaders and teams to help them better communicate and collaborate (online AND offline) to achieve better relationships, revenue and results. Mel is a facilitator, trainer, speaker, author and mentor who provides practical advice that achieves results while having some fun!Download her latest whitepaper, The Social CEO – from invisible to influencer or order a signed copy of her book, The Social Association. To inquire about working with Mel, please email mel@melkettle.com or call her on 0404 600 889.

This connected life
Connecting with LEGO with Steph Clarke

This connected life

Play Episode Listen Later Aug 19, 2019 36:47


Steph Clarke is an accountant turned facilitator and team coach and pommy (that's a Brit living in Australia for the uninitiated) based in Melbourne. We've not actually met yet, but have some very good mutual friends so I feel like we've been friends for AGES! Steph and I have bonded over our shared love of facilitation, but, more importantly, our love of Ottolenghi, Middle Eastern food and reading. I hope you enjoy this conversation! You can find Steph at stephclarke.com. You can connect with Steph on LinkedIn and listen to her podcast, Steph's Business Bookshelf on iTunes. You can listen to this episode via the link above, on iTunes or Spotify or via the podcast app on your smartphone. What Steph Clarke and I talked aboutmoving to Australia being a recovering accountant becoming a facilitator LEGO (R) Serious Play (R) as a facilitation tool using LEGO (R) to connect Brené Brown James Clear – Atomic Habits Priya Parker – The Art of Gathering Tim Ferris podcast Yotam Ottolenghi Sabrina Ghayour – Persiana If you enjoyed this podcast, I would love you to subscribe on iTunes or Spotify or via the podcast app on your smartphone.You can also connect with me on LinkedIn or Twitter or Instagram using the hashtag #thisconnectedlife and tagging me @melkettle.If you REALLY loved it, please leave me a rating and review on iTunes.You might also like to:Attend one of my upcoming events in Canberra, Brisbane or Melbourne Download my latest whitepaper The Social CEO – from invisible to influencer Signup to my newsletter Buy a copy of my book, The Social Association Book a time for a 15 minute chat Mel Kettle is all about connection, communication and collaboration. She works with CEOs, leaders and teams to help them better communicate and collaborate (online AND offline) to achieve better relationships, revenue and results. Mel is a facilitator, trainer, speaker, author and mentor who provides practical advice that achieves results while having some fun!Download her latest whitepaper, The Social CEO – from invisible to influencer or order a signed copy of her book, The Social Association. To inquire about working with Mel, please email mel@melkettle.com or call her on 0404 600 889.

This connected life
Connecting with ourselves

This connected life

Play Episode Listen Later Aug 18, 2019 11:00


Before we can connect with others we need to learn to connect with ourselves. What does this even mean? In this latest podcast mini-sode I share my thoughts around what it means to look after our bodies, minds, hearts and souls if we are to be truly connectable. People who haven't connected with themselves can be a bit like vacuum cleaners – they suck up all the love others have to give but never spit any back out. Yes, that's a bit harsh, but we all know people like that. Don't we? We live in a society filled with interruptions and distractions and demands for our time. Most of us need to make a conscious effort to connect with ourselves. So how do we connect with ourselves? We need to look after our bodies by making sure we get enough rest, the right food, some exercise. As I'm at the tail end of my 40s, I've been working on this a lot recently! Lack of sleep and a lack of veggies makes a very real – and not very pleasant – difference to how I feel. I make sure I'm in bed by 10pm at least five nights a week so I can get 7-8 hours sleep. Our minds can be tricky beasts. We have 40-80,000 thoughts a day and make an average of 30,000 decisions a day. The cognitive load on our mind is immense. It's not surprising Barak Obama only wore a blue or a black suit every day. And why Steve Jobs always wore jeans and a black turtleneck. And why many people have the same thing for breakfast and have a regular morning routine that doesn't require thought. We need to take time to be in the moment. For some people this is meditation. For me, it's cooking and baking. It's pretty obvious if you bake while distracted! In case you're wondering, cakes baked without the butter bounce! We also need to do things that fill our cup – and nurture our soul. Spend time with people you love. Do things you love – for me it's reading for pleasure in bed every night. And finally, we need to nurture our hearts. We can do this by being kind, grateful, showing love, allowing ourselves to be loved. Practice self-compassion and gratitude. Having a daily gratitude practice of writing down three good things that happened each day that we are grateful for can have a massive impact on our physical and mental health. Research shows that practicing gratitude for as little as 30 seconds a day can reduce your stress hormones, increase the flow of oxygen to your body and make you happier! What are you going to do to connect with you this week? I'd love to know. You can connect with me on LinkedIn or Twitter or Instagram using the hashtag #thisconnectedlife and tagging me @melkettle. If you enjoyed this podcast, I would love you to subscribe on iTunes or Spotify or via the podcast app on your smartphone.If you REALLY loved it, please leave me a rating and review on iTunes. You might also like to:Attend one of my upcoming events in Canberra, Brisbane or Melbourne Download my latest whitepaper The Social CEO – from invisible to influencer Signup to my newsletter Buy a copy of my book, The Social Association Book a time for a 15 minute chat Mel Kettle is all about connection, communication and collaboration. She works with CEOs, leaders and teams to help them better communicate and collaborate (online AND offline) to achieve better relationships, revenue and results. Mel is a facilitator, trainer, speaker, author and mentor who provides practical advice that achieves results while having some fun!Download her latest whitepaper, The Social CEO – from invisible to influencer or order a signed copy of her book, The Social Association. To inquire about working with Mel, please email mel@melkettle.com or call her on 0404 600 889.

This connected life
Hacking happiness with Penny Locaso

This connected life

Play Episode Listen Later Aug 16, 2019 47:29


Penny Locaso and I met at the fabulous s p a c e event we attended earlier this year. Penny is the world's first Happiness Hacker, on a mission to teach 10 million humans, by 2025, how to future-proof happiness. She advocates fear(less)ness and she definitely practices what she teaches!! In 2018 she went viral on LinkedIn (50,000+ views) and created a global movement after delivering a keynote in her bathing suit, to demonstrate the power of getting comfortable with discomfort. You can find Penny at BKindred. You can connect with Penny on LinkedIn and listen to her podcast on iTunes. You can listen to this episode via the link above, on iTunes or Spotify or via the podcast app on your smartphone. What Penny Locaso and I talked aboutHacking happiness and what that means What makes her happy Reading, books and creating habits Finding joy Accepting compliments and why some people find it so hard! Being the boss of our minds how technology is changing our world Podcast – How the iPhone is rewriting the teenage brain Facebook is funding brain experiments Deleting Facebook Presenting in her swim suit Cal Newport books – Deep Work and Digital Minimalism If you enjoyed this podcast, I would love you to subscribe on iTunes or Stitcher or via the podcast app on your smartphone. If you REALLY loved it, I would love you to leave me a rating and review on iTunes. You might also like to:Attend one of my upcoming events in Canberra, Brisbane or Melbourne Download my latest whitepaper The Social CEO – from invisible to influencer Signup to my newsletter Buy a copy of my book, The Social Association Book a time for a 15 minute chat Mel Kettle is all about connection, communication and collaboration. She works with CEOs, leaders and teams to help them better communicate and collaborate (online AND offline) to achieve better relationships, revenue and results. Mel is a facilitator, trainer, speaker, author and mentor who provides practical advice that achieves results while having some fun!Download her latest whitepaper, The Social CEO – from invisible to influencer or order a signed copy of her book, The Social Association. To inquire about working with Mel, please email mel@melkettle.com or call her on 0404 600 889.

WB-40
(117) Is STEM the problem?

WB-40

Play Episode Listen Later Jul 22, 2019


On this week’s show we speak with Amy Golding about her nology project. Matt mentioned the Value Proposition Canvas which you can find at https://www.strategyzer.com/ If you are interested in The Social CEO book in which Matt (amongst may others) has a chapter, you can pre-order it here: https://amzn.to/2StevNy (sponsored link). We’ll be back in September […]

Conscious Coaching
Be a Social CEO with Kerri Ireland

Conscious Coaching

Play Episode Listen Later Jun 26, 2019 41:08


In this interview corner we interview an up and coming social media expert- Kerry Ireland. She grew a travel account to 20k+ followers within a years time! And she is super honest about what it took to get there (countless hours spent on the phone) and how it was wearing on her own mental well-being. She evaluted her life, as well as her values and goals and knew that in order to feed her wanderlust soul she needed a work solution that allowed her to work virtaully- so she launched her own social media consultation business. Right out of college, as the majority of her peers settled into the first 9-5's she decided to not to settle and follow her intuition instead. She also talks about the key to your social account- authenticity- as well as the best way to grow an account (spoiler alert its no bots and automation- but actual connection). Today's episode is great for all folks looking the grow their social account for their business needs, and how to connect and grow their audience. Screenshot & share this episode with those you think could benefit from it. If you are interested in working with Kerry personally, reach out to her at @kerryirelandco on Instagram ++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++++ The NEXT Conscious Coaching Course for Health and Wellness Professional begins JULY 2019. We are looking for 10 growth-oriented folks dedicated to their message in the health and wellness community- as well as the world. We help you enter your subconscious in order to coach yourself, as well as your clients more consciously. When you invest in your growth, you spark even greater transformation for yourself as well as the clients you serve. We also have a brand NEW offer- a self-study course, Inner Spark. Get intimate with your subconscious so you can personally ignite your Inner Spark. This online course is designed to help you step back in line with your body so you can feel alive and energized in your day to day life. If you question yourself, your surroundings, feel like there are just too many "things" you need to be doing, criticize yourself, don't follow through, then this is meant for you. This will help you slow down, re-align and integrate on a body-level all the inner goodness within. You will feel like you come alive. You will feel lighter, and more passionate in your life. You'll wonder why this course hadn't come into your life sooner. Sign up before NEXT MONDAY (June 28) and you get FREE COACHING! (A $1000 value for only $129). To learn more about the courses offered by The Conscious Coaching Podcast, schedule your free discovery call here: Jillian: https://app.acuityscheduling.com/schedule.php?owner=16945732 Lauren: https://app.acuityscheduling.com/schedule.php?owner=16951611 To get in touch with Lauren Lauren Bentley on Facebook or @gvhealthandwellness on Instagram http://gvhealthandwellness.net To get in touch with Jillian Jillian Rooney on Facebook or @psychefitnow on Instagram https://www.psychefitnow.com/ --- Send in a voice message: https://anchor.fm/lauren222/message

Buduj značku
23: Neuzavírejte se před světem. Osvojte si návyky “Social CEO”

Buduj značku

Play Episode Listen Later Jun 12, 2019 19:27


Přes 80% lidí se v nedávné anketě vyjádřilo, že vítá větší transparentnost ve firmách. Vše potom začíná od samotného vedení. Pokud majitel firmy zůstává uzavřený, sám se připravuje o zisk. Tahle rovnice začíná platit čím dál víc. Jak byste to měli udělat, abyste se nebáli vystoupit na veřejnosti a tvořit obsah, který se bude točit kolem vás? A proč je právě tohle jedna z nejúčinnějších strategií? I o tom bude další díl podcastu Buduj značku.  3 klíčové informace:  Lidé vítají otevřenost a transparentnost, nebojte se vystupování  Aktivně usilujte o roli myšlenkového lídra ve vašem oboru  Kontrolujte, co si o vás lidé myslí a jak vás mají uloženého v paměti  Aplikace, která vám pomůže s budováním značky:  Infogram  Infogram je webová aplikace, která vám pomůže s vaší prezentací na sociálních sítích a vůbec při tvorbě jakýchkoliv propagačních materiálů. Je to aplikace velmi podobná třeba Canvě, ale s tím rozdílem, že je daleko víc zaměřená na grafiku reportů, grafů, analýz a dalších odborných dokumentů. Najdete tady celou řadu šablon a opravdu velké množství ikon, obrázků a nástrojů k tomu, aby váš dokument vypadal naprosto skvěle po grafické stránce. Dají se v něm vytvářet i šablony pro sociální sítě, Infogram má přednastavených několik šablon včetně Linkedinových statusů. Pokud ho budete chtít využívat naplno, je nutné si předplatit jeho funkce na měsíční nebo roční bázi. A tady to může být problém, protože měsíčně vám Infogram ukrojí zhruba pětistovku. Na druhou stranu se to vyplatí ve chvíli, kdy vypouštíte velké množství obsahu a chcete, aby byl vizuálně pěkně zpracovaný. Infogram má ještě jednu drobnou nevýhodu: neexistuje ve formě mobilní aplikace, takže pracovat se na něm dá jen z desktopu nebo notebooku. To by ale neměla být taková překážka ve chvíli, kdy rozmýšlíte nad grafikem, nebo nad tím, že si zatím zvládnete své materiály tvořit sami. http://infogram.com je stránka, na kterou vás odkážu, pokud byste chtěli víc informací. 

Build Business Acumen Podcast
Relationship Management with CRM Pioneer + CEO of Nimble John Ferrara

Build Business Acumen Podcast

Play Episode Listen Later Mar 5, 2019 28:44


Relationship Management with CRM Nathaniel Schooler 0:21 Today I'm interviewing Jon, a CRM and Relationship Management entrepreneur and noted speaker about Social Media's effects on Sales and Marketing. He has re-imagined CRM by building a Simply Smarter Social Sales and Marketing platform for GSuite and Office 365, his most recent venture Nimble.com. It is the first CRM that works for you by building and updating contact data for you, then works with you, everywhere you work. Ferrara is best known as the co-founder of GoldMine Software Corp, one of the early pioneers in the Sales Force Automation (SFA) and Customer Relationship Management (CRM) software categories for Small to Medium sized Businesses (SMBs). He has recently been recognized on Forbes as one of the Top 10 Social CEO’s, Top 10 Social Salespeople In The World and Top 100 Marketing Influencers. So let's dig into the show. Well it's great to be joined by you Jon. I've kind of watched watched you grow Nimble and I'm really excited to sort of learn a bit more about about you and CRM obviously! Don't forget to use the link below and the voucher code JON40 Nimble Free Trial and 40% OFF for 3 Months Click Here  Jon Ferrara 1:35 Well, it's a pleasure to be with you today. I think that we're on this planet to grow by helping other people grow and any chance that I have to connect with another human being for conversation especially about how we might inspire and educate other people to achieve their dreams is a pretty great day for me. So I appreciate the opportunity to connect to for this conversation. Nathaniel Schooler 1:59 Super Super. You were involved with a company called Goldmine back in the day. Which was when I had a lady in the office who had a Rolodex. When I worked at my Dad's firm, we had a winery, and she would come along and she would say, she was very posh English lady. And she would say:- "Oh, Nathaniel, you must you must call this lady this week. She's got a new buyer in her garden centre, or, you know, whatever. And here's the number and you must call her and speak to her." But the beauty of of the software that you've created now which which is called nimble CRM, is it gives me all that information and more right. Jon Ferrara 2:52 Yes, I mean, if you think about business people buy from people that they like know and trust and in the old days you went into somebody's office and you got to know them. You looked at the books, and the degrees, and the knickknacks, and the photographs and all that gave you clues into who they were. And of course, you did research into what their business was about. And you did this in order to figure out a way you might be able to add value. And then you shared what you had in common with the person in order to break the ice and build the intimacy and trust so if they open up to you about their businesses use which as a professional you can then solve and today you have to do that all electronically you Google somebody before meeting and then you're supposed to go log that in the CRM. And then you need to engage with them on whatever channel you can and then you know the past that was that in person and the phone and facts and now it's email and social and and then you have to go back to the CRM and log it and I think it's too much work and and I think the reason they called Salesforce have to force sales people to use it. Nobody in their right mind would use a CRM if they want beat on to do it. And that's the reason why there's 225 million global businesses and less than 1%, use any CRM because you work for it, And you have to go to it to use it. And my belief is that you shouldn't have to work for your CRM. It should work for you by building itself and then work with you wherever you work. Because if you're not in the trenches, in the river, having conversations, building relationships, and staying "Top of Mind" with their customer,

Carve - Decode
The Rise of the Social CEO

Carve - Decode

Play Episode Listen Later Feb 6, 2019 23:17


Activate World
We Need Social CEO Celine Schillinger Engages Change Leadership - S4 Ep 1

Activate World

Play Episode Listen Later Jan 22, 2019 21:27


Change leadership presents challenges as Celine Schillinger, an expert on organizational change, corporate activism, and social networks, knows well. Celine discusses her experience working at pharmaceutical company Sanofi Pasteur, where she used the Kotter change model, social media, cross-hierarchy dialogue, and other change agent concepts to create a community of people who care for each other and facilitated the change process. Our conversation includes insights on the necessity of diversity. Join the conversation with  Celine Schillinger, CEO and founder of We Need Social. Listen to the Activate World Podcast Follow Activate World on Twitter Follow Activate World on LinkedIn

The Talking Points Podcast
104: Hot Topics/The Social CEO, with Tom Buchheim of American Family Insurance

The Talking Points Podcast

Play Episode Listen Later Jan 9, 2019 39:09


Here’s our first “Hot Topics” edition of 2019. The focus of this one is on executive use of social media. We’re joined by Tom Buchheim of American Family Insurance in Madison, Wisconsin, a company whose program with CEO Jack Salzwedel is recognized as one of the most dynamic and successful among Fortune 500 brands. Buchheim and Salzwedel’s work earned a 2017 PR Daily Award for Best Executive Visibility. In this interview, we cover: How Salzwedel became more active in social media, how Buchheim supports him and other executives at American Family, advice if you think social media isn’t the right fit for your CEO or executives, the opinion that some people have that executives shouldn’t be on social media, why a CEO using social media is not the norm and what prevents them from getting involved, how to plan and produce content for a CEO, choosing the right channels for a CEO and leadership team, the use of ghostwriting, lessons Buchheim has learned and advice for a first step to get an executive social media program up and running. For show notes, visit TheTalkingPointsPodcast.com. If you have feedback or a suggestion for an interview, article or topic, reach out to us on the show’s Facebook group. Or, find us on LinkedIn. Thanks for listening!

Causes Getting Attention
CGA 04: What Is A Social CEO? Ian Adair Shares What You Need To Know

Causes Getting Attention

Play Episode Listen Later Nov 23, 2018 58:57


Welcome to episode 4 of Causes Getting Attention, a digital marketing podcast where we interview marketing and industry professionals on how they’re leveraging digital channels like email, social media, and content marketing to reach their organization’s goals.In this episode, we have the pleasure of speaking with Ian Adair, CEO of the Gracepoint Foundation. As a CEO, Ian is responsible for raising awareness, financial support, and the promotion of programs and services at Gracepoint. During our conversation, Ian explains what a social CEO is and shares helpful tips for other CEOs looking to get more involved in social media.Support the show (https://nonprofitssource.com/contact-us/)

PROCO360 -
Punch Bowl Social CEO Takes a Punch!

PROCO360 - "Pro-Business Colorado" podcast

Play Episode Listen Later Sep 27, 2018 36:31


“I will not create a business enterprise and a professional legacy for myself at the cost of the legacy I build inside the walls of my house.” Robert Thompson, CEO, Punch Bowl Social Punch Bowl Social is a restaurant concept phenomenon.  Robert Thompson, its founder and CEO, is one of those successful entrepreneurs who looks like he’s got it made – but what a story.  Robert left home at 16 to fend for himself and had a roller coaster of successes and failures before forming Punch Bowl Social.  We talk about his story, what makes some restaurant concepts work when others fail, and what sustains a concept compared to those with short lives.  Then we switch gears to talk about capitalism, family and teaching the most important lessons to our sons. 

GovLove - A Podcast About Local Government
#88 Swapcast with Archive Social CEO Anil Chawla

GovLove - A Podcast About Local Government

Play Episode Listen Later Nov 15, 2016 58:04


We sat down with the CEO of Archive Social, Anil Chawla to talk civic technology and the GovTech Podcast. Then the tables get turned and Anil asks Kent Wyatt about the story behind ELGL and GovLove.

ESPERANZA ARGENTINA Y GLOBAL,radial saludable
LA PAZ, esencial = ACCION de PAZ : ALEJANDRO D´ALESSANDRO (Pte.CPESS

ESPERANZA ARGENTINA Y GLOBAL,radial saludable

Play Episode Listen Later Nov 7, 2016 25:40


FELICITAMOS Y AGRADECEMOS PERIODISTA ALEJANDRO DÁLESSANRO ..GRACIAS POR LA EMPATIA, Y LA UNIDAD, que podemos trabajar con principios y en SINERGIA, hacia PAZ comun y HACIA EL BIENESTAR DE LA HUMANIDAD..ALEJANDRO D¨ALESSANDRO. (PTE..CPESS www.cpess.blogspot.com/ Centro de Planeamiento Estrategico para la PAZ, SOCIAL/CEO.ACCIÓN DE PAZ MUNDIAL.,a quien felicitamos por sus acciones a nivel mundial.. GRACIAS.. ABRAZOTES DE PAZ Y LUZ.. MARISAPATIÑO.EmbajadoradePaz/CEO.www.esperanzaargentina.com.ar

ESPERANZA ARGENTINA Y GLOBAL,radial saludable
EL PODER ESENCIAL de la PAZ =ACCION DE PAZ:ALEJANDRO DÁLESSANDRO (PTE.CPESSACCION de PAZ) y MARISAPATIÑO.EmbajadoradePAZ

ESPERANZA ARGENTINA Y GLOBAL,radial saludable

Play Episode Listen Later Nov 7, 2016 25:40


FELICITAMOS Y AGRADECEMOS PERIODISTA ALEJANDRO DÁLESSANRO ..GRACIAS POR LA EMPATIA, Y LA UNIDAD, que podemos trabajar con principios y en SINERGIA, hacia PAZ comun y HACIA EL BIENESTAR DE LA HUMANIDAD..ALEJANDRO D¨ALESSANDRO. (PTE..CPESS www.cpess.blogspot.com/ Centro de Planeamiento Estrategico para la PAZ, SOCIAL/CEO.ACCIÓN DE PAZ MUNDIAL.,a quien felicitamos por sus acciones a nivel mundial.. GRACIAS.. ABRAZOTES DE PAZ Y LUZ.. MARISAPATIÑO.EmbajadoradePaz/CEO.www.esperanzaargentina.com.ar

The Top Entrepreneurs in Money, Marketing, Business and Life
EP 458: 1200 Pay Her $47/Mo, Will do $2M This Year with Boom Social CEO Kim Garst

The Top Entrepreneurs in Money, Marketing, Business and Life

Play Episode Listen Later Oct 25, 2016 25:41


Kim Garst, CEO of Boomsocial. She’s also best Selling author of Will the Real You Please Stand Up, Show Up, Be Authentic and Prosper in Social Media. She’s internationally recognized and regularly contributes to www.Entrepreneur.com Famous Five: Favorite Book? – Lean In What CEO do you follow? – Sheryl Sandberg Favorite online tool? — Slack, Canva and Buzzsomo Do you get 8 hours of sleep?— No If you could let your 20 year old self know one thing, what would it be? – “I would tell myself to become an entrepreneur”   Time Stamped Show Notes: 01:40 – Nathan introduces Kim to the show 02:57 – Kim was earning $ 3,000 per month 03:32 – As of the moment, they are generating $ 56,494 a month 03:50 – Kim asked her staff about the numbers before the interview 04:17 – www.KimGarst.com – where her new product is 04:43 – Focus on how you can truly make money from social media 05:20 – Kim runs a 3-lane, 3-stage sales funnel 05:28 – 3 different premiums 06:10 – Starts with a free offer then a mini course 06:50 – In just an hour, they can learn something and implement it in their business 07:24 – “We try to over deliver and give great content” 07:58 – About 11.2% of the people who take the  free offer took the $ 9 upsell 08:07 – 70% take the free trial directly and the 30% will eventually take the 3-stage series 08:45 – Three landing pages and their conversions 09:57 – Kim explaining the process of landing pages conversion 10:03 – People don’t immediately go to the $ 1 trial, they download the premium first 10:09 – First upsell is the mini-course 12:44 – The landing page that converts 40% 13:50 – 10% take the membership trial 15:00 – 30% monthly churn 15:15 – Customer value is $ 263 15:22 – Customer acquisition cost 15:25 – ROI 15:30 – Spent on Facebook ads 15:55 – 18% of profit is organic 16:16 – You can get traffic for free from social media 16:38 – Been using Facebook ads for quite a few months 17:00 – Average opening cut-through rate 17:12 – Open rate used to be 18-20% but right now it is  15-17% 17:25 – “I’m always wanting more” 18:20 – 2015 Boomsocial’s total revenue 19:30 – Connect with Kim through her website and Boomsocial.com 21:40 – The Famous Five   3 Key Points: People will come back to you if you have good content. Increasing traffic through organic campaigns is free and effective. Don’t be content—always find ways to improve.   Resources Mentioned: Toptal – Nathan found his development team using Toptal  for his new business Send Later. He was able to keep 100% equity and didn’t have to hire a co-founder due to quality of Toptal  developers. Host Gator – The site Nathan uses to buy his domain names and hosting for cheapest price possible. Freshbooks – The site Nathan uses to manage his invoices and accounts. Leadpages  – The drag and drop tool Nathan uses to quickly create his webinar landing pages which convert at 35%+ Audible – Nathan uses Audible when he’s driving from Austin to San Antonio (1.5 hour drive) to listen to audio books. Assistant.to – The site Nathan uses to book meetings with one email. Boomsocial.com – Kim’s business website KimGarst.com – Kim’s personal website Show Notes provided by Mallard Creatives

The Best Ever You Show
Practice Abundance with Elizabeth Guarino

The Best Ever You Show

Play Episode Listen Later Apr 8, 2016 20:00


Elizabeth Hamilton-Guarino is a  best-selling author, speaker, trainer, entrepreneur and a recognized leader in personal development and optimal mindset strategies. For more than 20 years, she's been teaching entrepreneurs, educators, corporate leaders, and people from all walks of life how to illuminate their light within and help them reach their highest, best potential. As an expert in mentoring people to market their strengths and achieve brand excellence, Fast Company magazine, in 2011, named Elizabeth a "Top influencer,"? and The Shorty Awards recognized her in 2013 as "Top 3 - Best in Social Media"?.  Elizabeth has been ranked in the Top 50 Social CEO's to follow on Twitter by Strategic Objectives since 2013. (@BestEverYou) As the founder of the Best Ever You Network, she created a brand with more than a million followers in social media and is on a mission to inspire you, to raise awareness and to promote greater excellence within each of us and in the world.  

Employer Branding Podcast
How to Be a Social CEO, with Leslie Gaines-Ross of Weber Shandwick

Employer Branding Podcast

Play Episode Listen Later Feb 2, 2016 32:10


We speak to Dr. Leslie Gaines-Ross, Chief Reputation Strategist of Weber Shandwick about how to be a social CEO. Some of the questions in this episode: Tell us about Weber Shandwick and your role there? What challenge do CEOs face with social media? What is a step-by-step approach to becoming a Social CEO? What are the best platforms to use? What can you tell us about about women vs male executives and their use of social media? What mistakes do you see CEOs making on social media? What’s the ROI for the company in having a social CEO? Is there a CEO that inspires you on social media? What’s the next big thing for CEOs and social media? Article: http://linkhumans.com/podcast/social-ceo-leslie-gaines-ross Show notes: http://linkhumans.com/podcast Subscribe on iTunes: http://bit.ly/smknowhow

Digital, New Tech & Brand Strategy - MinterDial.com
Tamara McCleary, Ms Relationshift - building relationships to changing cultures (MDE147)

Digital, New Tech & Brand Strategy - MinterDial.com

Play Episode Listen Later May 22, 2015 33:26


Minter Dialogue Episode #147 — This interview is with Tamara McCleary, Ms RelationShift, who is an expert in relationships and organizational culture. An internationally recognized speaker and author, Tamara is ranked in the Top 1% of global Social Media Influencers. In this podcast, Tamara and I discuss ways to help foster relationships in business, to break down silos, work across channels and different cultures. Meanwhile, you can comment and find the show notes on myndset.com where you can also sign up for my weekly newsletter. Or you can follow me on Twitter on @mdial. And, if you liked the podcast, please take a moment of your precious time to go over to iTunes to rate the podcast.Support the show (https://www.patreon.com/minterdial)

the csuite podcast
Show 8 - The Social CEO

the csuite podcast

Play Episode Listen Later May 13, 2015 40:29


Russell Goldsmith is joined by Colin Byrne, CEO of Weber Shandwick for UK & EMEA, Paul Frampton, CEO of Havas Media and PRMoment's, Ben Smith to discuss The Social CEO. To continue the discussion on twitter, please use the hashtag #csuitepodcast

Good Evening, I.T. Entrepreneurs - After Nines Inc.
Podcast 013: Inside Social CEO Brewster Stanislaw

Good Evening, I.T. Entrepreneurs - After Nines Inc.

Play Episode Listen Later Dec 23, 2014 25:48


How to measure the financial ROI of your social media marketing and network influencers

Empire Club of Canada
Peter Aceto, President and CEO, ING Direct Canada | March 20, 2014

Empire Club of Canada

Play Episode Listen Later Mar 20, 2014 53:04


The Empire Club of Canada Presents: Peter Aceto, President and CEO, ING Direct Canada With Leading in Times of Change: The cornerstones of Transformational Change Change is rampant and it is fast. Today, you either position your organization to adapt quickly or you'll end up with your back against the wall. That is what Peter Aceto, President and CEO of ING DIRECT, will share with the Empire Club. What it takes to see the upside of transformational change. And how to get employees to believe that change is not only good, but also that it is vital. Peter will address the changes that ING DIRECT underwent since inception and how they plan to move forward, in a big way, with their new name Tangerine. Bio: Peter Aceto, President and Chief Executive Officer of ING DIRECT Canada, is a passionate leader. His career with ING DIRECT began in Canada more than 16 years ago as a founding member of its senior leadership team. Peter leads the cornerstones of success for ING DIRECT with a relentless focus which includes: a simple and efficient business model, a winning and adaptable strategy, outstanding customer service, risk management, return and growth, and building a solid team to execute the company's vision. He is a sought out public speaker, a social media leader and author of his DIRECT TALK blog. Peter was profiled in Forbes magazine as the Social CEO, and Huffington Post as one of top 50 Social CEOs on Twitter. He was named 2012 Business Person of the Year by Western Law School. He was recognized as 2010 Communicator of the Year by the IABC Toronto Chapter. In addition, Peter was awarded the Queen Elizabeth Diamond Jubilee award for his contribution to Canada's leadership as a digital nation and for his contribution to his community. Peter achieved his Bachelor of Law in 1994 from the University of Western Ontario, where he also earned his undergraduate degree in Psychology. Peter is involved with numerous charities including Covenant House and Mount Sinai Hospital. He enjoys spending time with family and coaches his son's hockey team. He lives in Toronto with his wife and three children. Speaker: Peter Aceto, President and CEO, ING Direct Canada *The content presented is free of charge but please note that the Empire Club of Canada retains copyright. Neither the speeches themselves nor any part of their content may be used for any purpose other than personal interest or research without the explicit permission of the Empire Club of Canada.* *Views and Opinions Expressed Disclaimer: The views and opinions expressed by the speakers or panelists are those of the speakers or panelists and do not necessarily reflect or represent the official views and opinions, policy or position held by The Empire Club of Canada.*

Talk Business With Howard
Lori Gama: Twitter Tips For The Social CEO

Talk Business With Howard

Play Episode Listen Later Feb 27, 2013 33:00


Howard Lewinter welcomes guest, Lori Gama, the Online Visibility Expert, to the Wednesday Edition of Talk Business With Howard.  Howard will be talking with Lori about online visibility for CEOs and business owners - and the social media power of using Twitter. Lori will be sharing her Twitter  tips and strategies for CEOs and business owners. Plus the latest news on how to have a great website and blog design for your business that gets found on the web.