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Kenny and Crash caught up with NHRA Funny Car badass Alexis DeJoria, as she returned to FireBird Motorsports Park -- the site of her first victory. Find out how the 47-year-old is continuing to chase championships, why she's a "fighter to a fault," and how she's adjusting to new crew chief in 2025.
#NHRA #DragRacing #NHRAschedule Join us for an exhilarating episode of the WFO Radio NHRA Nitro show, where we'll be welcoming European drag racing sensation Ida Zetterstrom! Hosted by the dynamic Joe Castello and featuring insights from NHRA's own Alan Reinhart, this livestream promises to be packed with high-octane discussion and insider knowledge. Ida Zetterstrom, known for her prowess on the European drag racing circuits, will delve into her exciting new chapter with JCM Racing for the 2025 Mission Foods Drag Racing Series. She'll share her journey from the European tracks to the competitive NHRA scene, her preparation for the season, and what it means to join an all-female nitro team alongside Alexis DeJoria. Expect to hear about her expectations, the challenges of adapting to the NHRA style of racing, and her goals for the upcoming season. Joe and Alan will bring their unique perspectives, discussing how Ida's background can influence her performance and what fans can anticipate from this promising newcomer. NHRA's Alan Reinhart breaks some big news! Tune in for a night of drag racing talk that's not just about speed but about breaking barriers, teamwork, and the relentless pursuit of victory. This is your chance to get to know one of the new faces in NHRA Top Fuel racing, live, on WFO Radio.
#NHRA #DragRacing #Motorsports NHRA's Alan Reinhart joins Joe Castello for a weekly conversation about NHRA Drag Racing. Joe and Alan will discuss Alexis DeJoria's move to JCM Racing and the latest NHRA Drag Racing news. Summer Showdown winner Stephanie Nass discusses the big money bracket race scene in the "Great Northwest" following her win at Woodburn Dragstrip. WFO Joe will recap his trip to TBM Brakes in Bradenton, FL as #ProjectPontiac continues forward in attempt to make the Lucas Oil Series opener at Orlando Speed World Dragway in Orlando, FL. Interviews on WFO Radio have become part of winning for drivers in the NHRA Drag Racing Series. As part of the National Hot Rod Association's Track Announcing team, host Joe Castello brings insights directly from the world of professional NHRA Mission Foods and Lucas Oil Series Drag Racing. NHRA results and news are featured in weekly livestreams, NHRA's Alan Reinhart and other NHRA stars including John Force, Ron Capps, Antron Brown, Steve Torrence, Justin Ashley, Josh Hart, Austin Prock, Greg Anderson, and Erica Enders all make frequent stops on the WFO Radio Podcast and livestream.
Alexis DeJoria NHRA (National Hot Rod Association) Funny Car Race Car Driver is interviewed by David Cogan of Eliances Heroes radio show. The discuss the incredible support she receives from family despite the dangerous nature of her career. Breaking down barriers in a male dominated sport Dejoria brings passion and a fighter's attitude to the track. She also shares lessons learned from her famous father, the co-founder of Paul Mitchell Systems and Patron Spirits.
“There is nothing like nitro methane power, the kind that makes 11,000 HP and flames coming out of the pipes,” NHRA Funny Car Driver Alexis DeJoria tells the guys in a candid pre-race sit-down. “We accelerate quicker than a fighter pilot does.” High adrenaline and outsized levels of risk run hand in glove, putting tremendous pressure on the crew chief, the DC Motorsports team, and herself. The ability to maintain laser focus while piloting a 300 mile per hour rocket can mean not just the difference between winning and losing, but between life and death. It's a physical and emotional rollercoaster ride at maximum speed. “You have the highest highs with this kind of racing and the lowest lows.” Learn more about your ad choices. Visit megaphone.fm/adchoices
Driver of the Bandero Premium Tequila Toyota GR Supra, Alexis DeJoria joins Dane Neal on WGN Radio. Hear as Alexis shares excitement to be back at Route 66 Raceway with a full house of fans. Listen as Alexis talks about the race team and getting dialed in this year with Chicago as a target for […]
Driver of the Bandero Premium Tequila Toyota GR Supra, Alexis DeJoria joins Dane Neal on WGN Radio. Hear as Alexis shares excitement to be back at Route 66 Raceway with a full house of fans. Listen as Alexis talks about the race team and getting dialed in this year with Chicago as a target for […]
#NHRA #dragracing #ArizonaNationals Austin Prock scored the first win of his Funny Car career at the NHRA Arizona Nationals! Austin joins NHRA announcers Joe Castello and Alan Reinhart to give the details of his challenging victory over Alexis DeJoria. Joe and Alan will recap John Force's 156th career win at the rain postponed Lucas Oil Winternationals. Shawn Langdon's hot start to 2024 in Top Fuel, and Greg Anderson's Pro Stock win at the sold out event from Firebird Motorsports Park. The guys will preview the upcoming 4-Wide Nationals from Las Vegas, NV. Interviews on WFO Radio have become part of winning for drivers in the NHRA Drag Racing Series. As part of the National Hot Rod Association's Track Announcing team, host Joe Castello brings insights directly from the world of professional NHRA Mission Foods and Lucas Oil Series Drag Racing. NHRA results and news are featured in weekly livestreams, NHRA's Alan Reinhart and other NHRA stars including John Force, Ron Capps, Antron Brown, Steve Torrence, Justin Ashley, Josh Hart, Austin Prock, Greg Anderson, and Erica Enders all make frequent stops on the WFO Radio Podcast and livestream. MERCH: https://www.teepublic.com/stores/wfo-radio?ref_id=24678 PATREON: https://www.patreon.com/WFORadio APPLE: https://podcasts.apple.com/us/podcast/wfo-radio-podcast/id449870843?ls=1 SPOTIFY: https://open.spotify.com/show/0oo5mn0E3VmfhRCTHyLQIS GOOGLE: https://podcasts.google.com/feed/aHR0cDovL2ZlZWRzLmZlZWRidXJuZXIuY29tL1dmb1JhZGlv
Thursday, Steve Russell was joined by Sean Kelley to recap Gator baseball's loss to UCF Wednesday and preview the remainder of Gators men's basketball's season. Also, Steve spoke with St. Mary's baseball coach Eric Valenzuela to preview the Gators' series with the Gaels this weekend, and NHRA drivers Ron Capps and Alexis DeJoria joined to talk about the upcoming Gator Nationals.
Best of 2023 Interviews Part 3 (Alexis DeJoria, John Paul DeJoria)
NHRA Racer Alexis DeJoria
“There is nothing like nitro methane power, the kind that makes 11,000 HP and flames coming out of the pipes,” NHRA Funny Car Driver Alexis DeJoria tells the guys in a candid pre-race sit-down. “We accelerate quicker than a fighter pilot does.” High adrenaline and outsized levels of risk run hand in glove, putting tremendous pressure on the crew chief, the DC Motorsports team, and herself. The ability to maintain laser focus while piloting a 300 mile per hour rocket can mean not just the difference between winning and losing, but between life and death. It's a physical and emotional rollercoaster ride at maximum speed. “You have the highest highs with this kind of racing and the lowest lows.” Learn more about your ad choices. Visit megaphone.fm/adchoices
NHRA Funny Car star and Italian American Sports Hall of Famer Alexis DeJoria joins Dane Neal on WGN Radio. Hear as Alexis shares excitement to be back in Chicago and on track to make even more history as the first female driver to ever make 200 professional starts. Listen as Alexis fills us in on […]
NHRA Funny Car star and Italian American Sports Hall of Famer Alexis DeJoria joins Dane Neal on WGN Radio. Hear as Alexis shares excitement to be back in Chicago and on track to make even more history as the first female driver to ever make 200 professional starts. Listen as Alexis fills us in on […]
On this episode of the NHRA Insider Brian Lohnes brings back the regular race week guest panel of Tony Pedregon, NHRAonFox analyst, and Kevin McKenna National Dragster Senior Editor to talk about the Las Vegas 4-Wide Nationals, a wild weekend in Pomona, and some of the deeper stories brewing behind the scenes in the world of NHRA drag racing. The rollicking conversation kicks off with a look at Pro Stock and how the class has taken on a "Countdown" feel already in this early part of the season. The points standings are tight, some racers who we all place high expectations on are struggling and others are making their mark right out of the gate. The conversation focuses on how a Pro Stock season can vary versus a nitro-powered one and the driver performances to this point. The group delves into the recent craziness in nitro Funny Car from the hot starts of Chad Green and Alexis DeJoria to the weekend of John Force and JR Todd, how those teams will recover, and how the idea of las Vegas being anyone's game may not be so true. Lots of meat on this bone as the guys go deep into these storylines. Finally, the Top Fuel class is the center of discussion. Obviously, Justin Ashley's recent performances are on the table as are those teams struggling to get up to speed, and which of them will be the first to notch themselves a breakout weekend? Loads of interesting food for thought here about teams, reality series', secrecy, and how the sport of drag racing benefits from a little cage rattling and feather ruffling! An entertaining listen that's full throttle the whole way through!
Matt Hagan of Tony Stewart Racing joins WFO Joe to discuss his win at the 2023 Amalie Oil NHRA Gatornationals. Matt will give his thoughts on his rematch against Alexis DeJoria at the Arizona Nationals in the Mission Foods #2Fast2Tasty NHRA Challenge. Matt gives his thoughts on the season and the final Arizona Nationals at Wild Horse Pass Motorsports Park.
In this loaded episode "From the Down & Dirty Show Vault," Jim Beaver is joined on air by Kyle Busch, Alexis DeJoria, & Steve Torrence.
Alexis DeJoria goes WFO to discuss her break through Funny Car win at Bristol Dragway. Alexis will discuss her round by round, the status of the team, and her plans for the final two races of the year. Plus, she discusses her new Chopper!
Matt Smith and JR Todd join Brian Lohnes on this episode of the NHRA Insider Podcast to talk about their respective weekends in Bristol, Tennessee at the Thunder Valley Nationals and to chat about the last two races of the season. Both men are in a strong championship position with Smith leading the Pro Stock Motorcycle category into Las Vegas and Todd launching himself into third place on the strength of his Bristol race day. For Matt Smith, the conversation revolves around consistency, not beating himself, and letting the world know that Angie will be back on her motorcycle to defend her win last year at what was the season-closing event. He talks about buying a Suzuki, building a Suzuki, and having his options open for 2021 as to what he plans on riding. Interesting stuff! JR Todd talks about coming away from a Bristol Sunday one round short of a win but far stronger in points and confidence. After struggling in qualifying, Todd and his DHL Toyota Camry crew mowed down the likes of John Force, Matt Hagan, and Ron Capps in eliminations before drawing the short straw against Alexis DeJoria in the final round. An interesting conversation with a reenergized former champion!
Recap the NHRA Thunder Valley Nationals from Bristol Dragway with NHRA announcers Alan Reinhart and Joe Castello. Mike Salinas, Alexis DeJoria, and Angelle Sampey were victorious! WFO!
Alexis DeJoria and Clay Millican join Brian Lohnes on the NHRA Insider podcast this week to talk about their strong seasons and what it will take to move from being good cars to great cars. Both teams and drivers have made finals in 2021 but neither has closed the deal on the 4th win light of a Sunday afternoon. Alexis and Clay share great insights into their teams and how the pieces all come together a certain way on those weekends when the round wins stack up. Lohnes talks about Charlotte, what to look for in St Louis and some of the insider stories that you love to hear on this show.
Alexis DeJoria joins Joe Castello for a preview of the NHRA Western Swing. Alexis reveals her team recently tested at Bandimere Speedway and is ready to go. Alexis also responds to the breaking news that Houston Raceway Park will host it's final NHRA National event in 2022 with a shockingly good idea. Texas Motorplex General Manager Andy Carter also joins the show to talk about the the Stampede of Speed this Fall.
Alexis called in and chatted about what she has to do in her drag care to win this weekend.
The pro ranks of the NHRA are very competitive, but at the same time, respectfully 'friends'.The Funny Car ranks are cars in looks only, with 10k horsepower motors that can take a driver from 0-300+ mph in less than 4-seconds! We talk with two of these Funny Car Pilots.Alexis DeJoria took some time off, but is back in the world of Funny Cars.JR Todd continues to be a winner in the Funny Car class building on his 2018 NHRA Funny Car Championship. -----Be sure to subscribe on your favorite podcast provider for the next episode of In Wheel Time Car Talk six days a week, and check out our live broadcast every Saturday, 8a-11aCT simulcasting on YouTube, Facebook, Twitch and InWheelTime.com.In Wheel Time Car Talk can be heard on you mobile device from providers such as:Apple Podcasts, Pandora Podcast, Amazon Music Podcast, Spotify, Google Podcasts, Stitcher, iHeart Radio podcast, TuneIn + Alexa, Podcast Addict, Castro, Castbox and more on your mobile device.----- ------ ------Want more In Wheel Time in real time? Follow InWheelTime.com for the latest updates!Twitter: https://twitter.com/InWheelTimeInstagram: https://www.instagram.com/inwheeltime/Facebook: https://www.facebook.com/InWheelTime/YouTube: https://www.YouTube.com/InWheelTimeTags: In Wheel Time automotive car talk show car talk Live car talk show
Today, she is back in the driver's seat of her red & white Toyota Camry Funny Car with familiar sponsor ROKiT and new sponsor Bandero Premium Tequila eager to add to her legacy.Throttling down from her blistering speeds, Alexis blends her competitive nature and outgoing personality with JP and shares information on what will be a world exclusive announcement.Alexis Dejoria is Driven to win on and off the TrackWebsite: https://www.alexisdejoria.com/Facebook: https://www.facebook.com/AlexisDeJoria/Twitter: @AlexisDejoria Show information:How to contact and connect with JP Emersonwww.jpemerson.comTwitter: @The_jpemersonemail: jp@jpemerson.com For more podcasts on cars check out Ford Mustang The Early Years Podcast at www.TheMustangPodcast.com or at Apple Podcasts or anywhere you get your podcastsFor more information about sponsorship or advertising on The JP Emerson Show or podcast launch services contact Doug Sandler at doug@turnkeypodcast.com or visit www.turnkeypodcast.com
Today, she is back in the driver's seat of her red & white Toyota Camry Funny Car with familiar sponsor ROKiT and new sponsor Bandero Premium Tequila eager to add to her legacy.Throttling down from her blistering speeds, Alexis blends her competitive nature and outgoing personality with JP and shares information on what will be a world exclusive announcement.Alexis Dejoria is Driven to win on and off the TrackWebsite: https://www.alexisdejoria.com/Facebook: https://www.facebook.com/AlexisDeJoria/Twitter: @AlexisDejoria Show information:How to contact and connect with JP Emersonwww.jpemerson.comTwitter: @The_jpemersonemail: jp@jpemerson.com For more podcasts on cars check out Ford Mustang The Early Years Podcast at www.TheMustangPodcast.com or at Apple Podcasts or anywhere you get your podcastsFor more information about sponsorship or advertising on The JP Emerson Show or podcast launch services contact Doug Sandler at doug@turnkeypodcast.com or visit www.turnkeypodcast.com
The Competition Plus POWER HOUR goes LIVE tonight (4/6) at 9PM EST! It's a funny car takeover as we'll have driver Alexis DeJoria on and tuner Del Worsham (who knows a thing or two on driving as well). Be there LIVE with host Slammin' Sam and The Monday Morning Racer along with pit insider Jeff Arend as they chat drag racing. HIT that "Get Reminder" button and feel the POWER HOUR! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Hour two of Race Central hosted by Kurt Hansen opened with a conversation with Alexis Dejoria. Santino Ferrucci joined and gave listeners and update about his current Indy Car Series season. Hansen also previewed the upcoming races which included a recap of Phoenix, AZ. Lawless Allen wrapped up the hour on an update from his side of the racing world. See omnystudio.com/listener for privacy information.
POWER HOUR LIVE with hosts and guests covering it all in drag racing. The host, Slammin' Sam and The Monday Morning Racer, along with pit insider Jeff Arend will be yacking it up on the what, when, where, and why of drag racing. The guests for the show are Donald "Duck" Long with his huge promotion coming up, Lights Out 12. On the show as well is the coolest of them all in the NHRA nitro pits, funny car driver Alexis DeJoria. Feel the POWER HOUR live Tuesday night at 9PM EST on the Competition Plus Facebook, Twitter, and YouTube channel.Tuesday night at LIVE TUESDAY 9PM EST --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
NHRA Funny Car Driver Alexis DeJoria is coming off her strongest season to date. Alexis started in the 11,000 horsepower Nitro Funny Cars in 2011 and has five wins now. But she was out of the car for a year putting together her own team for a return in 2019. The COVID restrictions in 2020 slowed her return but in 2021 she'll have a strong crew chief tandem of Del Worsham and Nicky Boninfante. Her preparations for this season were delayed because of the historic Texas Freeze. She explains. Listen...
NHRA Funny Car Driver Alexis DeJoria is coming off her strongest season to date. Alexis started in the 11,000 horsepower Nitro Funny Cars in 2011 and has five wins now. But she was out of the car for a year putting together her own team for a return in 2019. The COVID restrictions in 2020 slowed her return but in 2021 she'll have a strong crew chief tandem of Del Worsham and Nicky Boninfante. Her preparations for this season were delayed because of the historic Texas Freeze. She explains. Listen...
It has been a while - from the NHRA Funny Car ranks, we are honored to have Alexis DeJoria join the In Wheel Time crew during the NHRA Spring Nationals. 2020 has been a very different year for Ms. DeJoria, and while the highs have been high, there have been some close calls.We also have Shawn Langdon, Top Fuel pilot, joins the crew. Not only do we get some insight into how the year is going, but Shawn let's in on his early days of getting started on the NHRA Top Fuel circuit.In our features, Konrad DeLong has the Car Clinic and we have the National Events Calendar.-----In Wheel Time is a live automotive talk show every Saturday from 9:30a - 12noon with video streaming on YouTube, Facebook, Periscope (twitter) and InWheelTime.comWant more In Wheel Time in real time? Follow us for the latest updates!Twitter: https://twitter.com/InWheelTimeInstagram: https://www.instagram.com/inwheeltime/Facebook: https://www.facebook.com/InWheelTime/YouTube: https://www.YouTube.com/InWheelTime
American Drag Racer @AlexisDejoria joins @SicEm365Radio before the AAA Texas NHRA Fall Nationals at @txmplex to discuss her career
3:25pm-Ishmael Johnson, Dave Campbell's Basketball Magazine Managing Editor3:45pm-Jennifer Smoak, Fantasy Football League "Expert"4:00pm-Max Olson, TheAthletic.com4:15pm-Alexis DeJoria, American Drag Racer4:30pm-Mickey Spagnola, DallasCowboys.com4:50pm-Jeff Hulme, Midway Football Coach5:00pm-H.S. Football Pick 'Em5:30pm-Sam Bradshaw, SicEm365.com Analyst
In this episode of the “Autoweek Podcast,” Natalie Neff kicks off the inaugural Breaks Down section with a dive into mysteries of the car world. Graham Kozak spins a yarn about missing cars, and Jake Lingeman talks about the history of Scooby-Doo’s Mystery Machine. Later in the episode, Mike Pryson and Welsey Wren sit down in the digital studio with NHRA Top Fuel Funny Car pilot Alexis DeJoria. She talks about her return to drag racing and how she’s keeping busy during the pause in the action. After that, Lawrence Ulrich joins Wes Raynal and Patrick Carone to dive into the ethics of driving during the coronavirus pandemic. Closing the show, Lingeman joins Mark Vaughn to talk about Mark’s recent time with the Rolls-Royce Cullinan. Jake reviews the BMW 840i. Music: "Well, at least I’m not vaping" by Summerbruise
This week on The Dragzine Podcast we talk with NHRA Funny Car driver Alexis DeJoria. We get to hear about what her return to racing has been like, what she enjoys about the sport, and a whole lot more.
Jim Beaver has NASCAR champ Kyle Busch on the show as well as NHRA stars Alexis DeJoria and Steve Torrence. Matt Martelli from Mad Media also phones in to talk Mint 400. Be sure and subscribe on Apple Podcasts.
The voice of the New York Mets and one of the driving forces of the Hall of Fame, Wayne Randazzo joins Dane “On The Road”. Hear as Wayne shares this year’s event and the inductees including racing legend Mario Andretti for the first ever Lifetime Achievement award and NHRA star Alexis DeJoria. Hear as Wayne […]
The voice of the New York Mets and one of the driving forces of the Hall of Fame, Wayne Randazzo joins Dane “On The Road”. Hear as Wayne shares this year’s event and the inductees including racing legend Mario Andretti for the first ever Lifetime Achievement award and NHRA star Alexis DeJoria. Hear as Wayne […]
While competing in an alcohol funny car, her parachute failed to deploy. Her race car sped through 2 catch nets and four rows of sand-filled barrels, landing upside down. But getting “back on the horse” was a challenge because death was present at that racetrack. As fate would have it, returning to the same race track years later, another driver and friend crashed and was killed, just before she was to run her race. The critical mental challenge: Am I done? Am I a true racer? Support the show.
Listen To This Ep.89 - NHRA Alexis DeJoria On Flying Fighter Jet (01 29 ’19) by Todd Hancock
Chris Rhoad is the Founder and Creative Director at Studio Rhoad, a design and branding agency in Knoxville, Tennessee. He and his team create comprehensive e-commerce websites, digital platforms, brand identity systems, user experience design, and media across multiple touch points for the automotive market. They work with industry leaders including Tequila Patrón, Honda Performance Development, Toyota Racing, Bristol Motorspeedway, and drivers including Indycar Champ, Josef Newgarden and NHRA Top Fuel driver, Alexis Dejoria.
Alexis Dejoria (7x NHRA Event Winner) - THE FULL CONVO by Todd Hancock
Ep164 - A Perfect Circle Billy Howerdel, NHRA Alexis Dejoria & Mary Zilba (08 13 '18) by Todd Hancock
Lucas Oil NHRA Nationals Winners Edition featuring Leah Pritchett and Asst. Crew Chief Joe Barlam, Alexis Dejoria with Co-Crew Chief Nicky Boninfante, Tanner Gray and a special guest, Pro Stock Motorcycle Winner Jerry Savoie, Top Alcohol Dragster Winner Justin Ashley, and Top Sportsman Winner Brian Heath. NHRA's Alan Reinhart and host Joe Castello recap the final event before The BIG GO!
NHRA drag racing star Alexis DeJoria joins Nancy to discuss her fast-paced career, the importance of early breast cancer detection, and her role in offering free mammograms for female fans. Read more in Nancy’s online column Showbiz Analysis for Parade Magazine.
Alexis DeJoria NHRA (National Hot Rod Association) Funny Car Race Car Driver is interviewed by David Cogan of Eliances Heroes radio show. The discuss the incredible support she receives from family despite the dangerous nature of her career. Breaking down barriers in a male dominated sport Dejoria brings passion and a fighter's attitude to the track. She also shares lessons learned from her famous father, the co-founder of Paul Mitchell Systems and Patron Spirits.
Drag racer Alexis DeJoria joins the Adam and Matt to share her experience racing Funny Cars. She also talks about her husband Jesse James and her father John Paul DeJoria before the group gets into a discussion about motorcycles.For more with Alexis, visit AlexisDeJoria.comFollow us on Facebook, Twitter, and Instagram at CarCastShow.CarCastShow.comHosts: Adam Carolla and Matt D'AndriaProducer: Chris LaxamanaEngineer: Caelan Biehn
To tell Tom Madden to stop spinning and inventing is like telling the Federal Government to stop spending. He is the quintessential â??Spin Man,â?? the title of his engaging memoir recounting his rise from a harrowing career as a newspaper reporter for The Philadelphia Inquirer to the pinnacle of the PR world. One of his latest inventions, The Knife and Forkliftâ?¢, is making the media rounds and gobbling up air time almost as fast as his drag racer client Alexis Dejoria drives her Alcohol Funny Car. Kathy Lee Gifford was among the first to try his eating exercise combining dumbbells and utensils on The TODAY Show on NBC, the network where Madden was a programming whiz and VP under then CEO Fred Silverman. More recently, Ellen DeGeneres tried her hand at eating with his weighty invention behind a car steering wheel. â??Anything wrong officer?â?? As an inventor, while living in Boca Raton, Florida, Tomâ??s wife Angela mentioned that he ate too much too fast and he should put some weights on those utensils. He did! The Palm Beach Post and Sun Sentinel, Floridaâ??s papers covered Tomâ??s invention as well as the Today Show. Tomâ??s invention and sure enough they wound up on the show and with that, orders flooded in. First as a novelty, then as a tool for over eaters. Then we started to receive emails from people that were using the Knife and Forklift as a necessity in steadying tremors. This Florida born invention has helped many that used to actually tape sand bags onto the utensils to help steady tremors. Tomâ??s patent was filed here in Florida To introduce a new anti-cellulite cream from client Rexall Sundown, he once persisted until store clerks at Duane Reade Drugstores in New York wore â??Donâ??t Panicâ?? buttons to assure female customers there would be enough of this fabulous substance to go around. Then a piece he arranged on NBC Dateline ran nearly eight minutes, setting off $50 million in media exposure and a retail stampede resulting in $54 million in sales. When Rexall Sundownâ??s founder Carl DeSantis sold the company in 2000 for $1.8 billion he credited Maddenâ??s publicity for much of the companyâ??s successes, including making OsteoBi-Flex the $100 million-a-year arthritis champ. Madden has reinvented himself several times. Starting as a newspaper reporter, he spun himself up to the top executive ranks in network television. As a reporter heâ??d do anything to get the story. Once he disguised himself as a waiter so he could interview quarantined passengers of a hijacked airliner. Next he tried his hand at speech writing and corporate titans like the Chairman of Kelloggâ??s Company sought out his talent as a wordsmith. So impressed to see one of the speeches Madden wrote for him reprinted in The New York Times, he flew in from Battle Creek, MI to treat Madden to a sumptuous breakfast at The Plaza Hotel starting with bowls of Raisin Bran. Nothing short of media meteoric have been Maddenâ??s many reincarnations from reporter, to speech writer, to head of PR at ABC and to the #2-ranked executive at NBC before launching his own firm and writing best sellers like King of the Condo, a satiric novel based on his experiences as president of a Florida condo. When he launched TransMedia Group in 1981, the boutique firm landed the largest company in America at the time, AT&T, as its first client. Madden helped Ma Bell through its tumultuous divestiture, guiding the then-besieged chairman Charley Brown through the media underbrush up to a safe clearing where the company reinvented itself. The City of New York also was quick to tap Maddenâ??s magic with media and he was assigned to promote fair housing in the city. The brilliant PSA campaign he created earned Madden not only Mayor Kochâ??s gratitude, but a Bronze Anvil Award from the Public Relations Society of America. Recently Maddenâ??s illustrious PR firm in one year promoted the calorie-burning soft drink Celsius from a penny stock selling for three cents a share to a NASDAQ-listed company, where its stock soared to over $5 a share after TransMedia booked Celsius spokespersons and weight-loss testimonials on over 100 TV stations nationwide.
Del Worsham - Family man, winner of numerous Funny Car races and this May, retained his top five point position after the NHRA Topeka Nationals.THE JUICE:Starting his career by building Funny CarsUsing a Toyota Camry to raceDrive a quarter mile in 3.98 secondsWorking with Alexis DeJoria, daughter of John Paul DeJoriaWhy Funny Car Racer instead of a NASCAR Driver?Funny Car name originDaughters following in his footstepsWhat's next for Del?SOCIAL MEDIA:Twitter: @DHL_DelWebsite: teamkalitta.com
Alexis DeJoria is an NHRA Pro Funny Car drag race driver. She talks about her gruesome crash at Englishtown in '09 and also about going 200 mph in her father's Vector. Then we take a look at the new Range Rover long wheel base Autobiography. Producer: Jeff Fox Audio Engineer: Chris Laxamana