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Christopher Hunter is a seasoned entrepreneur best known for creating Four Loko, a caffeinated alcoholic beverage that caused a stir across college campuses and beyond. Currently, he serves as the CEO of Koia, a leading plant-based protein drink company that has achieved over $100 million in annual retail sales nationwide. In this episode of DTC Pod, we uncover tactics for rapid growth in the CPG space. Christopher highlights the importance of adapting to market shifts and consumer demands, which steered his brand from a costly initial direct-to-consumer model to a more sustainable retail focus, eventually re-introducing multi-packs for platforms like Instacart and launching shelf-stable products on Amazon. With Koia now available in approximately 30,000 retail locations—including a recent nationwide partnership with Starbucks—Christopher reflects on the brand's product development and scale-up process.Shop Koia on Amazon.Interact with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. Startup Challenges and Solutions2. Retail Partnerships and Scaling3. Adaptation to Regulations4. Four Loko's Market Evolution5. Koya's Strategic Growth6. Distribution and Manufacturing Strategies7. Direct-to-Consumer Shifts and TrendsTimestamps01:48 Christopher Hunter's background, how Four Loko and Koia started07:14 From managing Phusion Projects to investing in Raw Nature 5 to creating Koia09:28 How a partnership helped launch and scale Koia12:12 Troubleshooting initial production challenges at Koia14:41 Starting with natural retailers, then going to specialty and conventional ones17:23 The evolution of Koia's supply chain and operations19:57 Moving from DTC to retail, addressing customer requests, discovering an opportunity to sell on Amazon22:22 Expectations for Koia's launch on Amazon, looking at product competition25:41 Lessons learned from Four Loko, product iteration and scaling31:16 Dealing with government agencies, building a solid business foundation33:56 Consumer research and how it factors in making business decisions like product line expansionShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more. Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• #243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTok Christopher Hunter - Co-Founder of Phusion Projects and KoiaBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic
Shannon Graham, founder of Astranaut, has dedicated himself to empowering individuals to lead fulfilling lives for over 20 years. He has started projects to help with video game addiction and to empower Hispanic immigrants financially. Shannon's teamed up with leaders all over the world to make big changes. He wants to make the world a better place and believes in a future where technology and human consciousness come together. As the mind behind Astranaut, Shannon combines cryptocurrency, NFTs, and space exploration to nurture galactic visionaries and unite humanity towards a better future. -- Christopher Hunter is the Co-Founder and CEO of Koia, the 100 percent plant-based protein drink that is naturally craveable and uses simple ingredients to deliver unparalleled nutrition. He shares his journey in "Blackout Punch: From Chaos to Clarity." Hunter's book inspires readers to embrace life's challenges and turn adversity into opportunity. After seeing the huge popularity in combining caffeine and alcohol, Chris and his partners created Four Loko, a high-profile flavored malt beverage that grew to be the eight largest brewer in the country at its peak. He later created Not Your Father's Rootbeer which was sold to Pabst brewing company in 2015 and most recently created Solset Elevated Hard Seltzer. -- Like this episode? Watch more like it
Colour is what makes your clothes pop. But, those dyes that are used to colour your clothes are actually really bad for the environment because most are made from fossil fuel chemicals. On this episode of Climate Connections, we feature Christopher Hunter, Chief Operating Officer, Colorifix - a UK-based company that's harnessing the colour-changing ability of bacteria in nature to make those dyes. The company is also a finalist of The Earthshot Prize 2023, that was held in Singapore. Feature produced and edited by: Yeo Kai Ting (ykaiting@sph.com.sg) Voiced by: Emaad Akhtar Music/sound credits: pixabay & its talented community of contributors Special thanks to The Earthshot PrizeSee omnystudio.com/listener for privacy information.
Christopher Hunter is a visually impaired Theatre Director and Writer who has turned Shakespeare's poem ‘Venus and Adonis' into a new Extant production ‘States of Mind' for this year's Bloomsbury Festival. The performance of ‘States of Mind' will be on Saturday 16 October at 8.30pm at RADA Studios, 16 Chenies Street, London WC1E 7EX. As with many Extant productions the performance has integrated audio description and if you can't make it to London you can catch the live stream of the production too. RNIB Connect Radio's Toby Davey court up with Christopher in a slightly noisy rehearsal room to find out more about Christopher's background as a Director and Writer as well as how he has turned Shakespeare's poem ‘Venus and Adonis' into ‘States of Mind'. Christopher tells Toby about how he cast two visually impaired Actors Gillian Dean and Robin Paley-York in 'States of Mind'. Christopher ended the interview by giving his advice to other visually impaired people on how best to start a career in the performing arts whether that is on stage or back stage. The premier of ‘States of Mind' will be on Saturday 16 October at 8.30pm at the RADA Studios in London and More details can be found by visiting the Extant website - https://extant.org.uk (Image shows RNIB logo. 'RNIB' written in black capital letters over a white background and underlined with a bold pink line, with the words 'See differently' underneath)
What is happening?!? Turns out the interference from last episode was three spirits inbound to teach Zac and T.N. about the past, present, and future of Halloween Horror Nights. But what are the best and worst houses in HHN history? And what famous properties almost came to the event? And what famous teenage pop artist might be coming next year? Tune in to this ALMOST 4 HOUR EPISODE to find out... Timestamps: 00:01:30 - Enter THE GHOST OF HHN PAST - Christopher Ripley (of Halloween Half-Hour, author of HHN The Unofficial Story & Guide) 01:14:45 - Enter THE GHOST OF HHN PRESENT - Hunter (of The Catacombs of HHN and Grim Grinning Hosts) 02:44:15 - Enter THE GHOST OF HHN FUTURE - Dakota (of The HHN Gauntlet) Follow our guests: Christopher - @christopherrip on Twitter Hunter - @HanBrolo77 on Twitter Dakota - @horrornightsgauntlet on Instagram
Text: Galatians 6:7-10 A message by Missionary Christopher Hunter to the Philippines
In our newest episode we are joined by the composer of our theme song, Christopher Hunter, to discuss music and the creative process. Join us as our conversation winds through Son Lux, 80s and 90s cartoons, music from childhood, Insomnia, our dream-band line-ups, Trent Reznor, Not on Google, our favorite scores in film, television and video games, and Obsessio Mattresses.
In our newest episode we are joined by the composer of our theme song, Christopher Hunter, to discuss music and the creative process. Join us as our conversation winds through Son Lux, 80s and 90s cartoons, music from childhood, Insomnia, our dream-band line-ups, Trent Reznor, Not on Google, our favorite scores in film, television and video games, and Obsessio Mattresses.
In our newest episode we are joined by the composer of our theme song, Christopher Hunter, to discuss music and the creative process. Join us as our conversation winds through Son Lux, 80s and 90s cartoons, music from childhood, Insomnia, our dream-band line-ups, Trent Reznor, Not on Google, our favorite scores in film, television and video games, and Obsessio Mattresses.
In our newest episode we are joined by the composer of our theme song, Christopher Hunter, to discuss music and the creative process. Join us as our conversation winds through Son Lux, 80s and 90s cartoons, music from childhood, Insomnia, our dream-band line-ups, Trent Reznor, Not on Google, our favorite scores in film, television and video games, and Obsessio Mattresses.
In a very sexy episode of Bad Dudes we have special guest Cory (absolutely nothing, ever) on to discuss old people having sex, as well as sex in movies, TV and videogames. We also go over some of the toughest tearjerkers in moviedom, The 90th Oscars, Jean Claude Van Damme, Who Wore It Best Wednesdays, Golden Girls, Call Me By Your Name, Moonstruck, Moonlight and much much more. A special thank you to Christopher Hunter for his help with our new theme song!
In a very sexy episode of Bad Dudes we have special guest Cory (absolutely nothing, ever) on to discuss old people having sex, as well as sex in movies, TV and videogames. We also go over some of the toughest tearjerkers in moviedom, The 90th Oscars, Jean Claude Van Damme, Who Wore It Best Wednesdays, Golden Girls, Call Me By Your Name, Moonstruck, Moonlight and much much more. A special thank you to Christopher Hunter for his help with our new theme song!
In a very sexy episode of Bad Dudes we have special guest Cory (absolutely nothing, ever) on to discuss old people having sex, as well as sex in movies, TV and videogames. We also go over some of the toughest tearjerkers in moviedom, The 90th Oscars, Jean Claude Van Damme, Who Wore It Best Wednesdays, Golden Girls, Call Me By Your Name, Moonstruck, Moonlight and much much more. A special thank you to Christopher Hunter for his help with our new theme song!
In a very sexy episode of Bad Dudes we have special guest Cory (absolutely nothing, ever) on to discuss old people having sex, as well as sex in movies, TV and videogames. We also go over some of the toughest tearjerkers in moviedom, The 90th Oscars, Jean Claude Van Damme, Who Wore It Best Wednesdays, Golden Girls, Call Me By Your Name, Moonstruck, Moonlight and much much more. A special thank you to Christopher Hunter for his help with our new theme song!
This month's showcase brings an epic rock block of comedy! Featuring Curtis Cook, Jacob Christopher, Kirsten Kuppenbender, Bryan Bixby, Dan Weber and Hunter Donaldson! Recorded live at Alberta Street Pub Hosted & Produced by JoAnn Schinderle Podcast produced by Randall Lawrence Theme by Luke Messimer
Hello PEC Podcast listeners. It is with great sadness that NAEMSP and the podcast team express our condolences to the victims, friends, and families involved in the Las Vegas shooting. The PEC podcast team would like to thank our first responders, paramedics, Emergency Physicians, Emergency Nurses, and all the other healthcare providers and helpers for their generous actions that night. We would also like to apologize for the cancellation of last month's Prehospital Emergency Care Journal Club with Dr. Mark Faul, Dr. Brent Myers, and Dr. Ritu Sahni. Unfortunately, Dr. Faul, our guest of honor, had to respond to the path of destruction hurricane Irma left behind. We will reschedule this interview. So stay tuned! As we stated before...it's Fall! That means we have 3.5 months until...NAEMSP 2018 Conference in San Diego! The PEC Podcast is super excited and we hope you are too! So to wet your whistle for everything NAEMSP has in store for you in January 2018, this month’s podcast will take us back to NAEMSP’s January 2017 Annual Conference in New Orleans where the PEC Podcast team interviews Dr. Christopher Hunter and Dr. Amanda Stone about their presentation Pulse Nightclub Shooting-Lessons Learned in Orlando. Right-click here to download now! Dr. Christopher Hunter Associate Medical Director of Orange County FL Dr. Amanda Stone Emergency Medicine Physician We hope you enjoy this podcast and THANK YOU For listening! Hawnwan Philip Moy MD Scott Goldberg MD, MPH Jeremiah Escajeda MD, MPH Joelle Donofrio DO
Christopher Hunter Myers: Mercury's Messenger The House of the Gods & going back and forth . . . . FAST, NOW!!