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On today's episode I am talking again with bestselling author Brianna Wiest. We dive deep into the psychology of self-sabotage, the power of radical responsibility, and what it truly takes to navigate major life shifts. From the transformative practice of journaling to letting go of your comfort zone, Brianna shares hard-won insights on clarity, emotional resilience, and stepping into your next chapter. Whether you're feeling stuck or standing on the edge of change, this conversation offers practical tools and powerful mindset shifts to help you move forward with purpose. We end our conversation by answering some audience questions and discussing what's next for her. Enjoy!To connect with Brianna on Instagram, click HERE.To shop Brianna's newest book, The Life That's Waiting, click HERE.To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Save 15% off my favorite Red Light Face Mask from BON CHARGE by using code DREAMBIGGER at www.boncharge.comIf you have been eying their internet famous 12 piece cookware set, now is the perfect time to buy! You can shop Caraway Risk-Free! Enjoy fast, free shipping, easy returns, and a 30-day trial. Plus, if you visit Carawayhome.com/DREAMBIGGER you can take an additional 10% off your next purchase. This deal is exclusive for our listeners, so visit Carawayhome.com/DREAMBIGGER or use code DREAMBIGGER at checkout. Caraway. Non-Toxic cookware made modern.Give your summer closet an update–with Quince. Go to Quince.com/dreambigger for free shipping on your order and 365-day returns. That's Quince.com/dreambigger to get free shipping and 365-day returns. Shopify.com/dreambiggerProduced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Ready to stop wondering ‘what if' and start building your dream business? In this episode, I sit down with Siffat Haider, co-founder & co-CEO at Arrae. Siff shares how they grew from zero to a million-dollar brand within the first year, how to create unstoppable word-of-mouth momentum, and the early challenges of launching a brand with limited resources. We talk about the challenges like launching during a global pandemic, managing growth, and the power of choosing your partners carefully, whether investors, team members, or customers. Get ready to take action and make intentional choices in your business and life. Check out our Sponsors: Airbnb - Start making money by listing your home on Airbnb with an experiences Co-host, find a co-host at airbnb.com/host BambooHR - Experience the software that makes HR easier for all of your employees. Try BambooHR for free at bamboohr.com/freedemo Cozy Earth - Go to cozyearth.com and use code EARN for 40% off their best-selling sheets, apparel, and more. Open Phone - Stop running your business from your personal phone. Get 20% off your first 6 months at openphone.com/earn Shopify - Try the ecommerce platform I trust for Glōci, Sign up for your $1/month trial period at Shopify.com/happy Constant Contact - Get all the automation, integration, and reporting tools that get your marketing running seamlessly. Try Constant Contact free for thirty days at constantcontact.com. HIGHLIGHTS 00:00 Meet Siffat Haider, the Co-Founder & Co-CEO at Arrae. 06:15 What inspired you to start a podcast? 14:30 Tips to overcome the challenges of launching without a network or prior experience. 20:15 What does the two-year journey to launch a supplement brand really look like? 27:00 How micro-influencers and customers fuel unstoppable word-of-mouth growth. 30:15 When and how did you start hiring to help grow the business? 37:15 What simple tactics did you use to grow your email list? 41:30 How raising capital takes you away from daily business operations. 49:00 Best time to track marketing metrics. 56:30 Advice to aspiring founders who feel their idea is "just poking" at them. RESOURCES Listen to Siff's “The Dream Maker Podcast” HERE! Get your Arrae products HERE! Join the most supportive mastermind on the internet HERE! Check out our FREE 90-Day Business Blueprint HERE! Listen to my free SECRET PODCASTS SERIES - Operation: Rekindle This B*tch Get glōci HERE Use code: HAPPY at checkout for 25% off! FOLLOW Follow me: @loriharder Follow glōci: @getgloci Follow Siff: @siffhaider
Welcome to The Dream Bigger Podcast, a podcast by Siffat Haider, Founder of wellness brand, Arrae. Each week, Siff will be chatting with movers and shakers who will inspire you to live your best life. Expect to hear from wellness experts, skincare gurus, entrepreneurs, and thought leaders. This podcast is like the best friend you can turn to for advice, who uplifts you, and encourages you to be your best self.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On today's episode I am talking again with Jordan Nathan, founder of Caraway Home. He shares the eye-opening story behind launching one of the fastest-growing non-toxic cookware brands. He dives into the hidden dangers of Teflon, what sparked his mission to create safer kitchen products, and how Caraway scaled rapidly during the pandemic. Jordan also opens up about raising capital with just an idea, lessons learned from pitching over 150 investors, and what's next for Caraway as they expand into new categories. Whether you're a health-conscious consumer or a founder raising your first round, this episode is packed with insights you won't want to miss. Enjoy!To connect with Caraway Home on Instagram, click HERE.To shop Caraway Home, click HERE.Use code DREAMBIG to get 20% off.To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this solo episode, Brian breaks down how to future-proof your brand in a constantly evolving market. Drawing insights from brands like Comfrt, MaryRuth Organics, Bloom, and Arrae, he shares a clear three-part framework: build a critical mass of organic content, prioritize status signaling over pure utility, and skate to where the puck is going with product expansions. Whether you're starting out or scaling up, this episode offers a tactical roadmap for long-term success.As always, appreciate you all listening, and don't forget to leave us a review and submit your questions for Alex and Brian at the email address below. See you next week.--------------------WANT FREE GAME? Or just have a question for Brian & Alex?Submit your questions here: www.marketingexamined.com/podcastOR email us at podcast@marketingexamined.com--------------------WATCH THE PODCAST ON YOUTUBE:For full video versions, and short highlights of every episode, head tohttps://www.youtube.com/@marketingexamined?sub_confirmation=1NEWSLETTER:For growth playbooks, deep dives, and marketing case studies, get subscribed atwww.marketingexamined.com--------------------Follow Alex & Brian on Twitter and IGwww.twitter.com/@alexgarcia_atxwww.twitter.com/@brian_blum1
Brent Vartan is Managing Partner and Co-Founder at Bullish, a unique hybrid combining a branding agency and a consumer-focused venture fund. With decades of experience in brand strategy, Brent and his team have been early investors and builders behind some of the most iconic DTC and consumer brands of the past decade, including Peloton, Warby Parker, Casper, Harry's, Hu, Bubble, and more.In this episode of DTC Pod, Brent shares his perspective on what it takes to build generational consumer brands from the earliest stages. He discusses Bullish's hands-on investment approach, the importance of brand strategy as a growth mechanism, and what differentiates brands that become household names. Brent also breaks down real playbooks from companies like Sunday Lawn and Nom Nom, providing founders concrete advice on what it takes to build brands worth talking about—and worth buying.Interact with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. Bullish's hybrid brand agency and VC model2. What it means to invest as “first money” and why it matters3. The difference between building a business and building a brand4. Why customer lifetime value (CLV) trumps CAC and COGS5. Product-market fit: moving from awareness to lifetime value6. How Bullish supports brands like Harry's and Nom Nom in their earliest days7. Tactical advice for founders on capital raising and allocation8. Building brands for acquisition vs. IPO9. The playbook for becoming an acquisition target (what buyers actually want)10. The underrated power of innovation and product launches11. The role of cultural relevance in DTC brand building12. Real-world examples from Sunday Lawn, Peloton, Bubble Beauty, and more13. How great DTC brands focus on AOV, CLV, and brand loyalty14. Pitfalls to avoid around capital structure and loss of momentumTimestamps00:00 Introducing Brent Vartan and Bullish03:49 Bullish's track record and notable investments05:22 What makes Bullish different10:10 Investing as “first money,” how Bullish evaluates concepts13:19 Patterns Bullish looks for in breakout DTC brands16:09 Deep dive: Sunday Lawn's growth and strategy18:36 Positioning Harry's and building a hundred-year business21:04 Timelines, capital, and operational realities for breakout brands23:37 Building for acquisition vs. IPO: how strategies diverge28:57 What buyers are really seeking in DTC acquisitions31:47 Nom Nom's Mars acquisition and the power of niche audiences33:59 The importance of cultural relevance and taking creative “shots”35:32 Bubble Beauty: case study in innovation and customer engagement38:27 Finding the right capital structure and maintaining founder equity41:06 The risks of stalling momentum and overplanning43:33 Where to allocate raised capital: innovation vs. marketing46:20 Where to find Bullish, Brent's socials, and their newsletterShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more. Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• #243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTokBrent Vartan - Managing Partner & Co-Founder of BullishBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic
On today's episode I am talking again with Laney Crowell, Founder and CEO of Saie Beauty. A lot has changed since our last conversation in 2020—Saie has now grown into a $100M+ brand and a major player in clean beauty. Laney shares the key inflection points on the road to scaling, the hero products that propelled the brand (like Glowy Supergel and Dew Blush), and her top advice for building both product and community. She gets candid about what she didn't realize was required to scale, her fundraising journey from zero experience, and when it's time to hire a president. Laney also opens up about balancing motherhood with entrepreneurship, the importance of fast decision-making, and what makes a job applicant stand out at Saie. Whether you're a founder, future beauty exec, or just looking for the ultimate sun-kissed look—this episode is packed with insight and inspiration. Enjoy!To connect with Laney on Instagram, click HERE.To shop Saie at Sephora, click HERE.To connect with Saie on Instagram, click HERE.To connect with Saie on Tiktok, click HERE.To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Get healthy, glowing skin for summer with clean, vegan face and body care from OSEA. Get 10% off your first order sitewide with code DREAMBIGGER at OSEAMalibu.com. You will get free samples with every order, and free shipping on orders over $60. Save 15% off my favorite Red Light Face Mask from BON CHARGE by using code DREAMBIGGER at www.boncharge.comShopify.com/dreambiggerListeners of Dream Bigger can claim an exclusive three-month free trial, with no credit card required at www.YNAB.com/dreambigger. Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In the big wide world of health and wellness, there is always a buzzword du jour. In the past couple months, you've likely heard buzz about gut health and GLP-1s, ingredients like creatine and colostrum, and, of course, protein. For many of these trends, Arrae, the supplement brand co-founded by Siffat "Siff" Haider and her husband, Nishant Samantray, has been right there, answering consumer demand with a product featuring that of-the-moment ingredient or speaking to a top-of-mind concern. Wellness is Haider's passion and something she enjoys thinking about constantly, she said, both to live her best life and to get ahead of the zeitgeist for the brand. She also has a built-in focus group via her online community of 117,000 Instagram followers. Her podcast, "The Dream Bigger Podcast" — where she focuses on business, beauty and wellness — has another 38,000 Instagram followers. Arrae, meanwhile, has 222,000 Instagram followers. On June 12, the brand introduced its first protein product, Clear Protein+. A box of 20 single-use sachets is $55, without a subscription. The protein is raspberry yuzu flavor, which Haider likens to a "raspberry refresher." In addition to its hero ingredient, hydrolyzed whey protein, it includes electrolytes and collagen peptides. In this episode of the Glossy Beauty Podcast (16:50), Haider chats with Glossy senior reporter Sara Spruch-Feiner about how she stays on top of wellness's next big things, how she knew creatine was going to have a big moment and what's special about Arrae's latest launch. But first, co-hosts Lexy Lebsack and Emily Jensen discuss some of the week's biggest beauty news, including Unilever's acquisition of the buzzy men's grooming brand Dr. Squatch, which recently made headlines for selling soap infused with Sydney Sweeney's bathwater. They also touch on Glossier's search for a new CEO, as current chief Kyle Leahy is set to step down at the end of the year, and Dossier's expansion into brick-and-mortar retail.
On today's episode I am speaking with fashion powerhouse Rebecca Minkoff who shares the story behind building her iconic brand — from scrappy beginnings and early celebrity buzz to navigating influencer marketing before it was mainstream. She opens up about the hard-earned path to profitability, the evolving role of creative leadership, and why resilience is the ultimate founder superpower. Plus, Rebecca dives into lessons from launching the Female Founder Collective, surviving industry headwinds, and what she'd do differently if she started today. A must-listen for entrepreneurs, creatives, and anyone curious about the long game of success. Enjoy!To connect with Rebecca on Instagram, click HERE.To check out the Female Founder Collective, click HERE.To listen to Rebecca's podcast Superwomen, click HERE.To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.If you have been eyeing their internet famous 12 piece cookware set, now is the perfect time to buy! You can shop Caraway Risk-Free! Enjoy fast, free shipping, easy returns, and a 30-day trial. Plus, if you visit Carawayhome.com/DREAMBIGGER you can take an additional 10% off your next purchase. This deal is exclusive for our listeners, so visit Carawayhome.com/DREAMBIGGER or use code DREAMBIGGER at checkout. Caraway. Non-Toxic cookware made modern.Save 15% off my favorite Red Light Face Mask from BON CHARGE by using code DREAMBIGGER at www.boncharge.comShopify.com/dreambiggerRula patients typically pay $15 per session when using insurance. Connect with quality therapists and mental health experts who specialize in you at https://www.rula.com/dreambigger #rulapodProduced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Apoorva Govind is the founder and CEO of Bestever, a platform focused on helping brands and marketers generate ad creatives powered by real performance data and advanced AI models. With a background spanning technical roles at Apple, Uber, and Nvidia, Apoorva brings unique insights into the intersection of technology and growth marketing.In this DTC POD episode, Apoorva and Blaine discuss how the AI toolkit for advertisers is evolving, the reality behind AI-generated ads, and why strategic inputs—not just rapid content production—drive sustainable brand results. Apoorva outlines how Bestever AI analyzes existing ad data to identify winning creative elements, then automates the production of new assets using the latest AI models. The episode also covers practical advice for early-stage brands on managing creative ops, what workflows will look like as AI video matures, and the future role of platforms like Meta in creative automation.Interact with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. Apoorva's background at Apple, Uber, and Nvidia2. The early vision and pivot of Bestever AI3. The role of AI in modern creative production4. Ad creative strategy vs. pure output volume5. Measuring ad performance with data-driven insights6. Practical workflow tips for early-stage brands7. When and how to leverage agencies8. How to analyze competitors and learn from top-performing brands9. Demystifying AI video: state of the tech in 202510. Building workflows to leverage multiple AI models11. How Meta and other platforms are automating creative12. The importance of creative analysis and transparent reporting13. Future trends for agency and brand marketersTimestamps00:00 Intro and Apoorva's technical background01:19 Apoorva's early career at Apple, Nvidia, and Uber03:04 Apoorva's take on Apple's iOS 26 glassmorphic UI and focus on AI06:09 Security, future, and mass adoption of self-driving cars13:30 Transition into ad creative, Bestever AI's founding, and early pivots18:31 How Bestever AI analyzes ad data to inform new creative20:49 Current state and skepticism around fully AI-generated ad content23:44 Meta's push toward creative automation26:56 Ad creative strategy for early and scaling brands35:24 How Bestever AI helps brands diagnose and double down on winning ads43:07 The reality of AI video: what's possible now and what's coming next46:18 Investing in workflows and abstraction layers for future-proof creative ops50:14 Where to connect with Apoorva and learn more about Bestever AIShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more. Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• #243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTokApporva Govind - CEO and Founder of BesteverBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic
On today's episode I am speaking with Julie Wainwright, founder of The Real Real. At 52, after the public collapse of Pets.com and a personal reset, Julie Wainwright launched The RealReal—an idea that would redefine luxury resale and grow into a billion-dollar business. In this episode, Julie shares how failure made her fearless, why she never let age define her ambitions, and the behind-the-scenes story of how The RealReal got off the ground. From clearing out celebrity closets in LA and building a brand rooted in trust and authenticity, Julie opens up about entrepreneurship, resilience, and what she wishes she'd done differently. Plus, she discusses the challenges of leadership, getting fired from her own company, and what's next. Enjoy!To connect with Julie on Instagram, click HERE.To check out The Real Real, click HERE.To check out Julie's book Time to Get Real: How I Built a Billion-Dollar Business That Rocked the Fashion Industry, click HERE. To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Save 15% off my favorite Red Light Face Mask from BON CHARGE by using code DREAMBIGGER at www.boncharge.comSign up for your one-dollar-per-month trial period at shopify.com/dreambigger Give your summer closet and upgrade–with Quince. Go to Quince.com/dreambigger for free shipping on your order and 365 day returns.Just visit ProlonLife.com/DREAMBIGGER to claim your 15% discount and your bonus gift.Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On today's episode I am speaking with Jesse Mecham, founder of You Need a Budget (YNAB). He shares the inspiring story behind building one of the most beloved budgeting tools—starting with a simple spreadsheet in 2004. He dives deep into the principles of giving every dollar a job, the five key questions to ask when managing your money, and how to eliminate financial stress with a mindset shift. Whether you're just starting your financial journey or looking to reset your habits with a “money detox,” Jesse offers actionable insights to help you build a sustainable, stress-free relationship with money. Enjoy!To check out YNAB on Instagram, click HERE.To check out YNAB's Website, click HERE. To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Visit www.ynab.com/dreambigger to claim an exclusive three-free month trial, with no credit card required.Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On today's solo episode I dive into what it takes to scale a brand after the initial launch phase. Aimed at intermediate founders in year two and beyond, we explore actionable strategies for continued growth—personally and professionally. From reading habits and mindset shifts to building intentional partnerships and navigating rooms with confidence, this conversation covers the often-overlooked emotional and spiritual aspects of entrepreneurship. I also touch on managing imposter syndrome, tapping into your alter ego, and why protecting your time and energy is key to long-term success. Enjoy!To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Save 15% off my favorite Red Light Face Mask from BON CHARGE by using code DREAMBIGGER at www.boncharge.comGet 10% off your first order sitewide with code DREAMBIGGER as OSEAMalibu.com. You'll get free samples with every order, and free shipping on orders over $60. Head to OSEAMalibu.com and use code DREAMBIGGER for 10% off.Ready to clean up your home and your health? Head to BranchBasics.com to shop their Premium Starter Kit and use code DREAMBIGGER at BranchBasics.com. That's 15% off your New Branch Basics Premium Starter Kit at BranchBasics.com with promo code DREAMBIGGER. Make the change today – because you and your family deserve better.Listeners of Dream Bigger can claim an exclusive three-month free trial, with no credit card required at www.YNAB.com/dreambiggerProduced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Chris Koch is the founder and CEO of VO/D, a venture studio that partners with massive talent celebrities to build enduring CPG brands across DTC, e-commerce, and retail. With a background in sports, investment banking, and talent management, Chris brings deep experience in identifying consumer needs, pairing them with the right creators, and executing product-first brand launches.In this episode of DTC Pod, Chris walks through Void's venture model, emphasizing the importance of strong products over mere celebrity endorsement. He shares the inside story of 1Up Candy's rapid national retail rollout and outlines key frameworks for structuring talent partnerships, screening for true product-market fit, and ensuring long-term profitability in the saturated creator-led brand space.Interact with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. VO/D's Venture Studio Model 2. Partnering with Celebrities and Creators 3. Product-First Versus Talent-First Approach 4. Identifying Consumer Problems 5. Selecting The Right Talent 6. Talent as a Marketing Utility 7. Challenges in Sourcing and Engaging Talent 8. Social Following vs Purchase Influence 9. Structuring Talent Partnerships 10. Brand Launch Funding and Operations 11. 1Up Candy Launch Story 12. Retail Distribution Partnerships 13. Inventory Financing and Cash Flow 14. Creator-Led Marketing Strategies 15. Legal and Contractual Safeguards 16. Tips for Talent-Led Brands 17. VO/D's Future Direction Timestamps00:00 Chris's background & intro to VO/D03:35 Why Void is product-first, not just talent-powered05:04 An inside look at VO/D's venture studio model06:55 Talent as a utility & making brands that stand alone10:31 Challenges matching creators to authentic product opportunities11:28 Assessing conversion, reach, and fit in creator partners13:40 How 1Up Candy with FaZe Rug came together17:31 Disrupting candy with innovation and viral challenges20:33 Breaking into 4,000 Walmart stores & key retail strategy23:30 Operational realities of scaling fast (financing, supply chain, DTC vs. retail)29:18 How to structure talent deals: equity, vesting, and incentives35:17 Red flags and protective provisions in creator agreements40:08 What's next for VO/D: new categories, creator partners, and acquisition opportunitiesShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more. Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• #243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTokChris Koch - Founder of VO/DBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic
On today's episode I am speaking with Jordan Harper, Board-Certified Nurse Practitioner and founder of Barefaced, to break down what actually works when it comes to preventative anti-aging. Jordan shares her expert take on the truth behind in-office skin tightening treatments, the must-have "Core 4" products for your 20s, and how to effectively manage melasma. We also dive into the rising buzz around peptides—both topical and injectable—and why gut health and lifestyle choices matter more than you think for glowing skin. Whether you're skincare-savvy or just getting started, this episode is packed with no-fluff advice to help you invest in your long-term skin and health. Enjoy!To connect with Jordan on Instagram, click HERE.To connect with Jordan on Tiktok, click HERE.To check out Barefaced, click HERE.To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.And just as a reminder, their iconic Cookware Set comes with the Sauté Pan, Fry Pan, Dutch Oven and Sauce Pan. PLus lids for all of them, a canvas lid holder and magnetic pan rack for storage! It's the ultimate kitchen set-up and will save you money versus buying the items individually. Plus, if you visit Carawayhome.com/DREAMBIGGER you can take an additional 10% off your next purchase. This deal is exclusive for our listeners, so visit Carawayhome.com/DREAMBIGGER or use code DREAMBIGGER at checkout. Caraway. Non-Toxic cookware made modern.Save 15% off my favorite Red Light Face Mask from BON CHARGE by using code DREAMBIGGER at www.boncharge.comFor 15% off your first purchase visit linnebotanicals.com. Use code DREAMBIGGER at checkout. Offer cannot be combined.Get $25 off your first purchase when you go to TheRealReal.com/dreambigger.Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Welcome to today's ICYMI, where we kick off the week with a quick game-changing tip from one of our guests that you might have missed. We're throwing it back to helpful advice on healthy living from supplement queen Siff Haider, who reveals her grounding morning routine for peak mental and physical wellness, the supplements that make her feel at her best, and the building blocks of healthy habits that she swears by.Siff is the co-founder of popular natural supplement and wellness brand, Arrae, which offers high-quality supplements that solve targeted issues like bloating, constipation and anxiety. She's also the host of The Dream Bigger Podcast, where she interviews guests like Tinx, Glucose Goddess, Lauryn Bosstick, Miranda Kerr, and more, about health and wellness, entrepreneurship, beauty and self-care.Follow Siff on Instagram Check out Arrae.Listen to our full episode with Siff here.Tune in every Monday for an expert dose of life advice in under 10 minutes. Sign up for our monthly adulting newsletter:teachmehowtoadult.ca/newsletter Follow us on the ‘gram:@teachmehowtoadultmedia@gillian.bernerFollow on TikTok: @teachmehowtoadultSubscribe on YouTube
On today's episode I am speaking with Serena Kerrigan—creator, director, producer, and unapologetic powerhouse. She dives into her journey from launching SFK TV to creating her new scripted series Older, Hotter, Wiser, premiering May 19th on Peacock. She shares candid insights on building a personal brand, turning doubt into drive, dating without drama, and the lessons learned from launching products that don't resonate. From her pivot into book writing to navigating modern relationships with clarity and confidence, Serena keeps it real on success, self-worth, and showing up fully as yourself. Enjoy!To connect with Serena on Instagram, click HERE.To connect with Serena on Tiktok, click HERE.To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Save 15% off my favorite Red Light Face Mask from BON CHARGE by using code DREAMBIGGER at www.boncharge.comIf you want to see less carts being abandoned, it's time for you to head over to Shopify. Sign up for your one-dollar-per-month trial and start selling today at Shopify.com/DREAMBIGGER.To help you jumpstart a plan that delivers real results, Prolon is offering The Dream Bigger Podcast listeners an exclusive chance to be among the first to try Next Gen-with 15% off sitewide plus a $40 bonus gift when you subscribe to their 5-day program! Just visit ProlonLife.com/DREAMBIGGER Rula patients typically pay $15 per session when using insurance. Connect with quality therapists and mental health experts who specialize in you at https://www.rula.com/dreambigger #rulapodProduced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On today's episode I am speaking with fashion icon Cynthia Rowley and her daughter, content creator and entrepreneur Kit Keenan. They share an intimate look at their unique mother-daughter dynamic. From growing up in the world of fashion to building a brand that bridges generations, Cynthia and Kit discuss how they've evolved both personally and professionally. They open up about creative reinvention, the importance of routine and confidence, handling criticism online, and what it takes to stay relevant in a rapidly changing world. Whether you're building a business, navigating family dynamics, or simply seeking inspiration, this conversation offers real lessons on growth, resilience, and redefining success—together. Enjoy!To connect with Cynthia on Instagram, click HERE.To connect with Kit on Instagram, click HERE.To connect with Kit on Tiktok, click HERE.To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Treat your closet to a little summer glow-up with Quince. Go to Quince.com/dreambigger for free shipping on your order and 365-day returns. Save 15% off my favorite Red Light Face Mask from BON CHARGE by using code DREAMBIGGER at www.boncharge.comFor 15% off your first purchase, visit linnebotanicals.com. Use code DREAMBIGGER at checkout. Offer cannot be combined.Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Aaron Nosbisch is the founder and CEO of BRĒZ, a cannabis social tonic beverage designed as an alcohol alternative that offers a euphoric, feel-good effect without the downsides of alcohol. He built his expertise in e-commerce from an early age, launching multiple internet brands and scaling previous ventures like MONQ (portable aromatherapy diffuser, 0 to $15 million in three years as CMO), and running Lucyd Media, the world's largest cannabis social advertising agency, which run 80% of meta ads for the cannabis space.In this episode, Aaron and Blaine explore how BRĒZ identified untapped demand, iterated their product to solve a genuine founder problem, and brought it to market with precision: leveraging lean startup methodology, subscription-first landing pages, micro-batch production, effective founder-led UGC creative, and meticulous customer service. They discuss cash flow realities, funding first runs, the role of retention in beverage DTC, and how direct-to-consumer momentum powers retail expansion and shelf velocity. Aaron also shares transparent insights on ad spend, internal ops, and the principles that fuel brand growth.Interact with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. Pillars of a Successful DTC Brand2. Challenges of Scaling Beverages DTC3. Early Stage Funding and Resources Management4. Supply Chain Processes in Product Launches5. Team Building, Finding the Right Partners6. Pre-Launch and Launch Strategies7. Testing and Iterating Ad Campaigns8. Founder-Led Content in Advertising 9. Guerrilla Strategies for Audience and List Building10. Media Buying, Optimizing CAC, and Scaling Spend11. Building AOV, Subscription, and Retention12. Customer Feedback and Iteration Cycles13. Importance of Timing and Market ReadinessTimestamps00:00 Introducing Aaron and BRĒZ05:06 The “alcohol alternative” white space and product vision13:21 Launching a DTC beverage: initial capital and inventory20:32 Validating demand, managing resource constraints25:44 First ads and sales: founder content, guerilla tactics34:07 Early CACs, ad budgets, and optimizing for LTV38:22 E-commerce vs retail: channel mix and growth phases46:50 Key takeaways & where to follow Aaron and BRĒZShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more. Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• #243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTokAaron Nosbisch - Founder and CEO of BRĒZBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic
On today's episode I am speaking with biohacking expert, Kayla Barnes. She breaks down her non-negotiables for longevity and optimal health—most of which are completely free. From mastering high-quality sleep and harnessing morning sunlight to syncing your workouts with your menstrual cycle, Kayla shares practical, research-backed strategies that support hormone balance, heart health, and cellular longevity. You'll learn her daily detox rituals, red light therapy routine, and how to optimize fertility and fitness through every phase of your cycle. Plus, hear her tips on boosting testosterone naturally, supporting hair growth, and reducing stubborn belly fat in your 30s. This episode is packed with actionable tools for women looking to thrive at every stage of life. Enjoy!To connect with Kayla on Instagram, click HERE.To check out Kayla's website, click HERE.To listen to Kayla's podcast, Longevity Optimization, click HERE.To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Save 15% off my favorite Red Light Face Mask from BON CHARGE by using code DREAMBIGGER at www.boncharge.comGet $25 off your first purchase when you go to TheRealReal.com/DREAMBIGGERReady to clean up your home and your health? Head to BranchBasics.com to shop their Premium Starter Kit and use code DREAMBIGGER at BranchBasics.com. That's 15% off your New Branch Basics Premium Starter Kit at BranchBasics.com with promo code DREAMBIGGER.For 15% off your first purchase visit linnebotinicals.com use code DREAMBIGGER at checkout. Offer cannot be combined.Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Marin Ištvanić is a partner at Inspire Brands, a boutique agency focused on paid social ads, primarily on Facebook and Instagram. He has personally spent over $150 million on Facebook ads for clients and internal brands, successfully scaling Inspire's own brand to $30 million in revenue by their third year.In this episode of DTC Pod, Marin shares his insights on growing brands profitably through paid social. He discusses the importance of achieving product-market fit, crafting compelling offers, and understanding unit economics. Marin also details his agency's creative testing process and how to efficiently scale winning ad angles from static images to videos to landing pages.Interact with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. Achieving Product-Market Fit2. Scaling Brands through Facebook Ads3. Product Differentiation4. How to Craft a Compelling Offer5. Subscription Products and Pricing Strategies6. Landing Pages for Facebook Ads7. Advertorials and Third-Party Content for Ads8. Whitelisting and Leveraging External Trust in Ads9. Ad Format Mix and Budget Allocation10. Advantage+ Campaigns and AI11. Scaling Ad Creative Production12. Testing Ad Variations and HooksTimestamps00:00 Marin's background and joining Inspire Brands 04:48 Importance of product-market fit and differentiation 06:50 Creating demand vs picking an established market10:34 What makes an effective offer and how to craft one12:41 Subscription models and free trial strategies16:59 $1K/day spend as indicator of product-market fit 18:36 Choosing the right landing page for your product 25:07 Whitelisting strategies and organic-looking content27:48 Typical budget allocation across ad formats30:29 Facebook's Advantage+ campaigns and AI features 33:23 Strategies for scaling ad creative24:44 Final tips: know your numbers and when to spendShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more. Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• #243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTokMarin Ištvanić - Partner at Inspire BrandsBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic
On this week's episode, I sit down with Siff, the co-founder of Arrae, for an inspiring conversation covering all things wellness and entrepreneurship. We unpack the benefits and debunk the myths around creatine, explore the social side of wellness and fitness, and share business insights that have been transformative. Plus, Siff also reveals her top three skincare must-haves, go-to glow-up tips for summer, and the routines that keep her feeling strong, grounded, and energised. On the 5th May, we're launching our new Tone in 20 Challenge in partnership with Arrae, with a new 20 minute class every day for 5 days. Sign up here for your 30 day free trial today of Pilates By Bryony with code TONEIN20. Shop Arrae's Tone Gummies here and use our unique code: PBB15 for 15% off. // MORE FROM BRYONY // Get your free 7-day trial of Pilates by Bryony here. Visit pilatesbybryony.com and shop our products here. Follow me on Instagram @bryonydeery @pilatesbybryony. Watch Beyond the Mat on YouTube. Produced by Dear Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In today's episode, I'm teaming up with my dear friend Bryony Deery to chat all things sustainable fitness, finding balance between wellness and a social life, and getting ready for your ultimate summer glow-up. We dive into the TONE challenge and how much fun we had filming it together—it was such a special experience blending Arrae and Pilates by Bryony in a way that felt both energizing and empowering. Bryony's workouts are truly my favorite; it always feels like she's right there in the studio with me. This episode is full of helpful tips to help you feel your best, push yourself a little further, and of course, share a few laughs along the way. Enjoy!To connect with Bryony on Instagram, click HERE.To connect with Bryony on Tiktok, click HERE.To check out Pilates by Bryony, click HERE.To listen to Beyond the Mat, click HERE.To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Spring into action with the healthy swap to Caraway. Our favorite cookware set will save you $150 versus buying the items individually. Plus, if you visit Carawayhome.com/DREAMBIGGER you can take an additional 10% off your next purchase. This deal is exclusive to our listeners, so visit Carawayhome.com/DREAMBIGGER or use code DREAMBIGGER at checkout. Non-Toxic cookware made modern.Get 10% off your first order sitewide with code DREAMBIGGER at OSEAMalibu.comGet 15% off Branch Basics with the code DREAMBIGGER at https://branchbasics.com/DREAMBIGGER #branchbasicspodSave 15% off my favorite Red Light Face Mask from BON CHARGE by using code DREAMBIGGER at www.boncharge.comProduced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Justin Sherlock is the co-founder and CEO of Caspian, an AI-native duty drawback platform designed to help brands navigate complex global trade and tariff environments. Prior to Caspian, Justin gained deep experience in finance and logistics at Flexport, where he led Flexport Capital, and previously had several years experience in private equity.In this episode, Justin breaks down the rapidly changing landscape of tariffs, duties, and global supply chains—especially relevant amid recent policy moves and volatile trade relations. He explains what customs brokers, tariffs, and duty drawbacks are, why these concepts matter for brands importing and exporting goods, and how most businesses are missing out on significant duty refund opportunities. Justin also offers real-world insights for DTC operators facing escalating tariffs, discusses strategies for mitigating increased costs, and shares how AI is making advanced trade advisory accessible beyond just Fortune 500 companies.Join us as a Guest on DTC POD: SUBMIT GUEST FORM HEREApply to join our DTC Pod Slack.On this episode we coverRising tariffs and global trade dynamicsSupply chain challenges for DTC brandsRole and importance of customs brokersDuty drawback: process and benefitsImpact of US-China tariff escalationTechnology and AI in trade complianceStrategies for brands to navigate tariffsTimestamps03:59 From Flexport to Caspian09:31 Customs Compliance11:11 Understanding Tariff and Duty Classification15:54 Trump's Tariff Strategy: A Provocative Move18:26 Debate Over Section 321 Provision22:46 "Supply Chain Opportunities and Challenges"25:03 Reshoring Critical Industries Strategy28:04 10% Tariff Impact on US Businesses32:53 Optimizing Supply Chain and Vendor Management36:22 Trade Predictions: Japan, Taiwan, India, Vietnam37:52 Geopolitical Isolationism and China's Rise41:41 "Navigating Duty Drawback Challenges"45:07 International Pricing and Tax Strategies48:07 Future of Supply Chain OptimizationPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more. Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• #243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTokJustin Sherlock - Founder of CaspianBlaine Bolus - Co-Founder of Castmagic
On today's solo episode I am diving into the foundational elements of building a brand that lasts—starting with your WHY. I share why “wanting to work for yourself” isn't enough, the reality of being your own boss, and what it really means to create something with purpose. From creating a strong product (not just strong marketing) to building a team rooted in trust, respect, and genuine connection, this episode is your guide to aligning your business with your values. I also get real about founder stuff: burnout, boundaries, and making sure you're actually enjoying the life you're working so hard to create. Enjoy!To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Save 15% off my favorite Red Light Face Mask from BON CHARGE by using code DREAMBIGGER at www.boncharge.comIf you want to see less carts being abandoned, it's time for you to head over to Shopify. Sign up for your one dollar a month trial and start selling today at Shopify.com/dreambiggerJust visit ProlonLife.com/DREAMBIGGER to claim your 15% discount and your bonus gift.Get $25 off your first purchase when you go to TheRealReal.com/DREAMBIGGERSo whether you're looking to plan a trip or build a business planning trips - visit fortravel.com/dreambigger and let them know you came from DREAMBIGGER to learn what it means to travel, upgraded. That's foratravel.com/dreambigger and let them know you came from DREAMBIGGER. Because great travel doesn't just happen – it's planned. Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On today's episode I am speaking with Tori Dunlap—founder of Her First $100K and author of Financial Feminist—to unpack the invisible scripts we carry about money. We dive into everything from money myths and prenups to beginner investing tips and the emotional side of financial wellness. Tori shares why an emergency fund is essential, how to split finances in relationships, and why breaking free from financial shame is the first step toward empowerment. Whether you're navigating credit card debt or just starting to invest, this conversation will help you take control of your money with confidence. Enjoy!To connect with Tori on Instagram, click HERE.To connect with Tori on Tiktok, click HERE.To read Tori's book, Financial Feminist, click HERE.To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Visit tinilux.com and use code DREAMBIGGER at checkout for 20% off your first purchase. For your next trip, treat yourself to the luxe upgrades you deserve from Quince. Go to quince.com/dreambigger for 365-day returns, plus free shipping on your order. So whether you're looking to plan a trip or build a business planning trips - visit fortravel.com/dreambigger and let them know you came from DREAMBIGGER to learn what it means to travel, upgraded. That's foratravel.com/dreambigger and let them know you came from DREAMBIGGER. Because great travel doesn't just happen – it's planned. Save 15% off my favorite Red Light Face Mask from BON CHARGE by using code DREAMBIGGER at www.boncharge.comGet 10% off your first order sitewide with code DREAMBIGGER at OSEAMalibu.com Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On today's solo episode I am diving into the importance of a solid evening routine and how it can transform your nights—and your days. I walk you through 7 simple yet powerful steps to reset your evening routine, helping you wind down, improve your sleep, and prepare for a more productive tomorrow. Starting with establishing a bedtime to the supplements I am taking, these actionable tips will leave you feeling refreshed and show up as the best version of yourself. Enjoy!To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Save 15% off my favorite Red Light Face Mask from BON CHARGE by using code DREAMBIGGER at www.boncharge.comVisit tinilux.com and use code DREAMBIGGER at checkout for 20% off your first purchase.So whether you're looking to plan a trip or build a business planning trips - visit fortravel.com/dreambigger and let them know you came from DREAMBIGGER to learn what it means to travel, upgraded. That's foratravel.com/dreambigger and let them know you came from DREAMBIGGER. Because great travel doesn't just happen – it's planned. Get $25 off your first purchase when you go to TheRealReal.com/DREAMBIGGER.Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On today's episode I am speaking with Gab Waller, a global sourcing expert known for tracking down rare and high-demand fashion pieces. Gab shares her insider knowledge on the latest bag and shoe trends, including investment-worthy styles and designers. We dive into how she helps clients find hard-to-get items, from sold-out bags to vintage Celine coats, and explore the influence of celebrities like Rosie Huntington-Whiteley on fashion trends. Gab also discusses how to start building a capsule wardrobe, focusing on timeless essentials like denim, blazers, and classic tees. Whether you're interested in the must-have items for Spring/Summer or the impact of influencers on fashion trends, Gab gives practical advice on investing in pieces that will stand the test of time. Tune in for expert tips on sourcing fashion, staying ahead of trends, and building a wardrobe that's both stylish and sustainable. Enjoy!To connect with Gab on Instagram, click HERE.To connect with GabWallerDotCom on Instagram, click HERE.To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Give yourself the luxury you deserve with Quince! Go to quince.com/dreambigger for free shipping on your order and 365-day returns. We did the math and there is no better time to make the healthy swap to Caraway. Our favorite cookware set will save you $150 versus buying the items individually. Plus, if you visit Carawayhome.com/DREAMBIGGER you can take an additional 10% off your next purchase. This deal is exclusive for our listeners, so visit Carawayhome.com/DREAMBIGGER or use code DREAMBIGGER at checkout. Caraway. Non-Toxic cookware made modern.Treat yourself to clean, clinically tested skincare from OSEA. And right now we have a special discount just for our listeners. Get 10% off your first order sitewide with code DREAMBIGGER at OSEAMalibu.comVisit tinilux.com and use code DREAMBIGGER at checkout for 20% off your first purchase. Just visit ProlonLife.com/DREAMBIGGER to claim your 15% discount and your bonus gift.So whether you're looking to plan a trip or build a business planning trips - visit foratravel.com/dreambigger and let them know you came from DREAMBIGGER to let them know what it means to travel, upgraded. That's foratravel.com/dreambigger and let them know you came from DREAMBIGGER. Because great travel doesn't just happen – it's planned.Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On today's episode I am talking with Jackie Burke, founder of Tini Lux, a jewelry brand known for its functional yet stylish pieces made from titanium. Jackie shares her career journey from working in nuclear engineering to creating a successful jewelry line, discussing the challenges and triumphs of building a business from the ground up. She dives into the importance of understanding your personal style with practical outfit formulas, advice for moms, and trends to watch out for. Jackie also opens up about her approach to time management, balancing a growing business with personal life, and making the leap from engineering to full-time entrepreneur. Tune in for an inspiring conversation on authenticity, entrepreneurship, and making things work—no matter your background! Enjoy!To connect with Jackie on Instagram, click HERE.To connect with Tini Lux on Instagram, click HERE.To connect with Tini Lux on Tiktok, click HERE.To shop Tini Lux, click HERE. To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Visit www.tinilux.com and use code DREAM for 20% off your first purchase.Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Peter Czepiga is the founder of Flighted, an agency that helps DTC brands profitably scale their advertising on platforms like Meta, TikTok, and Google. He also runs his own brand, Ando. Flighted has worked with some of the most popular DTC brands spending between $50-300k per month on ads.In this episode of DTC Pod, Peter shares his strategies for launching and scaling profitable ad campaigns on Meta for DTC brands. He covers how much to spend to prove out product-market fit, what types of creative work best, his approach to audience targeting, and how AI is impacting ad creative production. Peter also explains how DTC ad tactics can be applied to other business models like SaaS.Interact with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. Proving Product-Market Fit2. Setting up Ad Accounts for New Brands3. Budget and Assets Needed to Test Ad Creative4. Creative Strategies for Successful Ads5. AI in Ad Creative Generation6. Applying DTC Ad Tactics to Other Business Models7. Flighted's Agency Model and Client EngagementsTimestamps00:00 Peter's background in ecommerce and growth 04:08 What is takes to prove product-market fit with ads 09:57 Scaling ad budget after initial traction 13:32 What is Meta Advantage+ campaigns and when to use it16:10 How to manage ad frequency and exclusions19:31 Creative mix: formats, messaging, placements24:36 Messaging frameworks that resonate in ads27:43 Tips for sourcing and creating ad creative 32:31 AI-generated ad creative: potential and limitations 38:28 Applying D2C ad tactics to SaaS and other businesses 43:23 How Flighted works with clients 45:32 Wrap up; how to connect with PeterShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more. Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• #243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTokPeter Czepiga - Founder of FlightedBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic
On today's solo episode I am back to talk all about how to rebrand your life and make meaningful changes in 2025. If you're feeling stuck, unsure of what's next, or where to start, this episode is for you. We'll walk you through the process of identifying what you truly want to work on, how to create clear, actionable steps, and—most importantly—how to stay committed to being better every day. I get into different areas of my life that I have tried to improve in: fitness, becoming a morning person, understanding finances, and I share all my tips and tricks that I have learned that have become my everyday habits. Enjoy!To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Listeners of Dream Bigger can claim an exclusive three-month free trial, with no credit card required at www.YNAB.com/dreambiggerGo to shipbob.com for a free quote.Make this the year you say goodbye to toxic products! Right now, our listeners get 15% off the Premium Starter Kit by using code DREAMBIGGER at BranchBasics.com. That's 15% off your New Branch Basics Premium Starter Kit at BranchBasics.com with promo code DREAMBIGGER. Make 2025 your cleanest, healthiest year yet with Branch Basics!Give yourself the luxury you deserve with Quince! Go to Quince.com/dreambigger for free shipping on your order and 365-day returns. That's Quince.com/dreambigger to get free shipping and 365-day returns. Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On today's episode I am speaking with psychology expert, Jemma Sbeg. We dive into how you can rewire your brain, shift your perspective, and use mantras to create lasting change. Jemma shares insights on overcoming anxiety, the psychology of breakups, and why stepping outside your comfort zone leads to the biggest personal growth. Tune in for an inspiring conversation filled with actionable tools to help you reprogram your mind and embrace life's unknowns with trust and resilience! Enjoy!To connect with Jemma on Instagram, click HERE.To connect with Jemma on Tiktok, click HERE.To listen to The Psychology of Your 20s, click HERE.To listen to Mantra, click HERE.To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Save 15% off my favorite Red Light Face Mask from BON CHARGE by using code DREAMBIGGER at www.boncharge.comListeners of Dream Bigger can claim an exclusive three-month free trial, with no credit card required at www.YNAB.com/dreambiggerGo to shipbob.com for a free quoteGive yourself the luxury you deserve with Quince! Go to quince.com/dreambigger for free shipping on your order and 365-day returns. That's Quince.com/dreambiggerProduced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On today's episode I am speaking with Colleen Pelly, Founder of The Linchpin Co, to dive deep into the world of career transitions, resume building, and job interviews. Colleen shares her expert insights on crafting the perfect resume—why length isn't your friend, the power of metrics, and how to highlight your key achievements. She also breaks down the elusive cover letter, offering practical advice on what to include if one is required, and why employers want to know why you're drawn to their company.From interview tips to salary negotiations, Colleen reveals what companies are really looking for in candidates and the biggest mistakes job seekers make when navigating the hiring process. She also discusses how to leverage your network, the challenges of switching industries, and how to successfully make a career change, even when you're starting fresh in a new country. Whether you're just graduating or seeking to make a bold career move, Colleen's advice will help you land your dream job.To connect with Colleen on Instagram, click HERE.To connect with Linchpin on Instagram, click HERE.To connect with The Linchpin Co on LinkedIn, click HERE.To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On this week's episode, we hear from Arrae's co-founder Siff Haider, who was a speaker at our Online Wellness Event in January 2025. In this insightful masterclass, Siff discusses the origins of the groundbreaking wellness brand Arrae, strategic tips for launching and scaling a business, when to go full time, hiring processes and the value of treating customers like influencers. Siff candidly shares personal stories and answers live audience questions, offering valuable advice for aspiring entrepreneurs. A perfect episode to gain actionable knowledge from a successful entrepreneur! Produced by Dear Media. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On today's episode I am speaking with fitness expert Sal Di Stefano to discuss the science and strategies behind optimizing your metabolism to reach your weight loss goals. Sal dives into the importance of protein intake, how it supports muscle retention and fat loss, and why many people overlook this vital nutrient in their diets. We also explore the role of GLP-1 medications in weight loss, actionable tips on creating a sustainable weight loss plan that supports long-term success, addressing key concepts like nutrition and exercise. Whether you're struggling to lose weight or simply looking to optimize your health, this episode is packed with valuable advice for everyone interested in maximizing their metabolism and achieving their fitness goals. Enjoy!To connect with Sal on Instagram, click HERE.To connect with MindPumpMedia on Tiktok, click HERE.To listen to Mind Pump, click HERE.To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Listeners of Dream Bigger can claim an exclusive three-month free trial, with no credit card required at www.YNAB.com/dreambiggerHead to https://qualialife.com/DREAMBIGGER for 15% off your purchase of Qualia's products.Give yourself the luxury you deserve with Quince! Go to Quince.com/dreambigger for free shipping on your order and 365-day returns. Go to shipbob.com for a free quote.Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On today's solo episode I am back to talk about how I am leveling up my skincare routine this year! I dive into my morning and night routine (linking all products I use in the description!), my experience getting botox for the first time, facials, and the best anti-aging tips I have learned. If you're looking to up your skincare game this year, this episode is packed with tips and tricks! Enjoy!PRODUCTS MENTIONED IN THIS EPISODEShani Darden Face Wash, linked HERERenée Rouleau Toner, linked HERERenée Rouleau Vitamin C&E, linked HERE Jan Marini C-Esta, linked HEREDr. Diamond Metacine Collagen Infusion Serum, linked HERESummer Fridays Sunscreen, linked HEREMara Beauty Oil Cleanser, linked HEREEstēe Lauder Advanced Night Repair Serum, linked HEREJan Marini Retinol, linked HEREShani Darden Retinol, linked HEREDr. Dennis Gross Extra Strength Peel Pads, linked HEREDr. Diamond InstaFacial Emulsion, linked HEREOne Skin Moisturizer, linked HEREBiodance Collagen Mask, linked HEREBON CHARGE Red Light Mask, linked HERETo connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Save 15% off my favorite Red Light Face Mask from BON CHARGE by using code DREAMBIGGER at www.boncharge.com Listeners of Dream Bigger can claim an exclusive three-month free trial, with no credit card required at www.YNAB.com/dreambiggerMake the swap to non toxic living today with Caraway's cookware set, it will save you $150 versus buying the items individually. Plus, if you visit Carawayhome.com/dreambigger you can take an additional 10% off your next purchase. This deal is exclusive for our listeners, so visit Carawayhome.com/dreambigger or use code dreambigger at checkout. Caraway. Non-Toxic cookware made modern.Free your mouth today and save 20% sitewide, plus a FREE travel case and countertop stand at getquip.com/dreambiggerTreat yourself to clean, clinically tested skincare from OSEA. And right now we have a special discount just for our listeners. Get 10% off your first order sitewide with code DREAMBIGGER at OSEAMalibu.comVisit foratravel.com/dreambigger and let us know you came from DREAMBIGGER when signing up.Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On today's episode I am talking with Ella Rose McFadin! You probably know Ella from Instagram or Tiktok but in this episode we dive into what she was doing before being a full time content creator, working corporate, the transition from getting furloughed during the pandemic, and to now, starting her own skincare brand. We also dive into topics like creating community in a new area, making adult friendships, dating advice, NYC food recs, and planning a wedding! This was such a fun conversation, I know you are going to love Ella! Enjoy! To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. To connect with Ella on Instagram, click HERE.To connect with Ella on Tiktok, click HERE.To shop Skin by Ella Rose, click HERE.This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Listeners of Dream Bigger can claim an exclusive three-month free trial, with no credit card required at www.YNAB.com/dreambigger.To help you kickstart a health plan that truly works. Prolon is offering The Dream Bigger Podcast listeners 15% off sitewide plus a $40 bonus gift when you subscribe to their 5-Day Nutrition Program! Just visit ProlonLife.com/DREAMBIGGER to claim your 15% discount and your bonus gift.Go to shipbob.com for a free quote. Make this year the year you say goodbye to toxic products! Right now, our listeners get 15% off the Premium Starter Kit by using code DREAMBIGGER at BranchBasics.com. That's 15% off your New Branch Basics Premium Starter Kit and BranchBasics.com with promo code DREAMBIGGER. Make 2025 your cleanest, healthiest year yet with Branch Basics!Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On today's episode I am talking with nurse practitioner and skincare expert, Miranda Wilson. We cover all the bases by diving into her AM and PM skincare routine where she shouts out her holy grail products, laser and anti-aging treatments, facemasks, botox and filler myths, castor oil patches and so much more. I loved this conversation with Miranda and her advice on how to choose your injector was really refreshing. Tune in for all her tips, there are so many to take away. Enjoy!To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. To connect with Miranda on Instagram, click HERE.To connect with Miranda on Tiktok, click HERE.To book a virtual consultation with Miranda, click HERE.This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Save 15% off my favorite Red Light Face Mask from BON CHARGE by using code DREAMBIGGER at www.boncharge.comListeners of Dream Bigger can claim an exclusive three-month free trial, with no credit card required at www.YNAB.com/dreambiggerHead to https://qualialife.com/DREAMBIGGER for 15% off your purchase of Qualia's products.Visit foratravel.com/dreambigger and let us know you came from DREAMBIGGER when signing up.Go to shipbob.com for a free quote.Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Irene Chen and Matthew Grenby are the co-founders of Parker Thatch, a luxury handbag and accessories brand they bootstrapped to 8-figures over the course of 20 years. Matt's expertise spans tech, design, and marketing, while Irene brings deep fashion industry knowledge from working with powerhouse brands like Donna Karan and Calvin Klein.In this episode of DTC Pod, Matt and Irene share how they navigated the shift from an e-stationery startup to eventually finding product-market fit with their signature luxury bags. They discuss key lessons learned in bootstrapping—the importance of market timing, how to manage inventory risks, and why flexibility and systems are critical when growing a brand.Interact with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. Founding and Evolution of Parker Thatch2. Initial Business Concepts and Pivots3. Strategies for Managing and Allocating Inventory4. Importance of Flexibility in Business Operations5. Bootstrapping and Capital Allocation6. Building Systems for Scalability7. Marketing and Demand Generation Strategies8. Community and Customer EngagementTimestamps00:00 Matt and Irene's backgrounds before Parker Thatch 06:55 Starting an e-stationery business in 200007:43 Pivoting to selling physical stationery and home goods 9:00 Lessons on market timing and pivoting when starting a business11:51 Changing company name from iomoi to Parker Thatch13:52 Creating Parker Thatch's debut handbag18:19 Bootstrapping, capital allocation, inventory decisions22:08 Why early business success depends on flexibility and testing25:53 Introducing leather bags and streamlining production29:10 Why small businesses fail without systems32:29 Shifting to systems thinking to enable business growth35:07 Marketing strategies to drive customer demand37:01 Building community and brand identity around "functional luxury"42:34 Relationship dynamics as husband and wife co-founders45:55 Key focuses for 2025 and beyond with PTTV 47:48 Where to find and connect with Parker ThatchShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more. Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• #243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTok Irene Chen and Matthew Grenby - Co-Founders of Parker ThatchBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic
On today's episode I am talking with the Money Queen, Amanda Frances. She's a world-renowned thought leader on financial empowerment for women shared across her books, podcast, and social media platforms. Today we talk about her career journey in becoming a life coach, undoing beliefs around money, and practical tips to manifest your dream life. Amanda also shares her experience being a mom and businesswoman – how to combat mom-guilt, balancing work and family, and outsourcing help when needed. This is an amazing conversation and there are so many take-aways. Enjoy!To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. To connect with Amanda on Instagram, click HERE.To check out Amanda's online courses, click HERE. To listen to Amanda's podcast, click HERE.This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Listeners of Dream Bigger can claim an exclusive three-month free trial, with no credit card required at www.YNAB.com/dreambiggerSign up for your one-dollar-per-month trial period at shopify.com/dreambigger Visit foratravel.com/dreambigger and let us know you came from DREAMBIGGER when signing up.Go to shipbob.com for a free quote.Give yourself the luxury you deserve with Quince! Go to quince.com/dreambigger for free shipping on your order and 365-day returns. That's quince.com/dreambigger to get free shipping and 365-day returns. Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Caleb Alvarez is the founder of Shadow Light Studios, an agency specializing in high-converting paid and organic content. He has worked with major consumer brands like Monster Energy, Snapchat, and Samsung, as well as influencers like Tony Hawk, Logan Paul, Ice Cube, and many more.In this episode of DTC Pod, Caleb breaks down how founders can create better content, build and scale a content engine, and strike the right balance between organic and paid content. He unpacks everything from finding your USP and mapping out content pillars to establishing a sprint-based production process. Caleb also shares how he helped scale Nectar Hard Seltzer from $2M to $5M in revenue using only organic content.Interact with other DTC experts and access our monthly fireside chats with industry leaders on DTC Pod Slack.On this episode of DTC Pod, we cover:1. Founder-Led Content Strategies2. Building a Content Engine: Key Roles and Process3. Systems for Creating and Managing Content4. Agile Workflow for Content Creation5. Social Media Content Types and Pillars6. Optimizing Content for Conversions7. Balancing Paid and Organic Marketing8. Balancing Virality and Conversion GoalsTimestamps00:00 Caleb's background and getting into content creation 05:22 How Shadow Light Studios works with brands 07:35 The power of founder-led content and storytelling 12:44 Who should create founder-led content 15:02 Key pillars for effective founder-led brand content18:55 Balancing content creation as a founder with limited time22:16 How to structure content teams and roles28:40 Paid ads vs. organic content—how they work together31:39 Building a content strategy and implementing a system36:18 Managing content sprints and pipeline43:01 Content that performs vs. content that converts49:01 Lead capture and conversion optimization techniques53:09 Wrap up and where to follow Caleb AlvarezShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more. Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• #243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTok Caleb Alvarez - Founder of Shadow Light StudiosBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic
On today's episode I am talking with celebrity makeup artist, Ash K Holm. We start by diving into her career journey within the beauty industry – the hustle and grit it takes to become successful and build an A-List clientele. We also get into her greatest glam secrets like the perfect base routine, hydrating from within and out, must-have products, and so much more. Ash is incredibly talented and her tips are incredible. Trust me when I say my Sephora order was placed immediately after talking with her. Enjoy!To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. To connect with Ash on Instagram, click HERE.To connect with Ash on Tiktok, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Visit foratravel.com/dreambigger and let us know you came from DREAMBIGGER when signing up.Save 15% off my favorite Red Light Face Mask from BON CHARGE by using code DREAMBIGGER at www.boncharge.comListeners of Dream Bigger can claim an exclusive three-month free trial, with no credit card required at www.YNAB.com/dreambiggerMake the swap to non toxic living today with Caraway's cookware set, it will save you $150 versus buying the items individually. Plus, if you visit Carawayhome.com/dreambigger you can take an additional 10% off your next purchase. This deal is exclusive for our listeners, so visit Carawayhome.com/dreambigger or use code dreambigger at checkout. Caraway. Non-Toxic made modern.Free your mouth today and save 20% sitewide, plus a FREE travel case and countertop stand at getquip.com/dreambiggerTreat yourself to clean, clinically tested skincare from OSEA. And right now we have a special discount just for our listeners. Get 10% off your first order sidewide with code DREAMBIGGER at OSEAMalibu.comProduced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On today's episode I am talking with the CEO of Sprinkles, Ashley Rogers. Ashley is an accomplished entrepreneur, brand builder, and mentor with years of experience in the CPG industry. Throughout her career she has built and sold four companies and is now the CEO of Sprinkles CPG, the sister company of the iconic Sprinkles Cupcakes. In this episode we dive into how to build a sustainable startup that will make it to the selling stage, importance of product innovation, tips for retail, fundraising, and so much more. This one is packed with tips for anyone already in the space or looking to start a business of their own. Enjoy!To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. To connect with Ashley on Instagram, click HERE.To connect with Sprinkles on Instagram, click HERE. To shop Sprinkles Chocolates, click HERE.This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Visit Sprinkleschocolate.com and use code DREAMBIGGER for 20% off your first purchase.Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On today's solo episode I am talking about the ways to level up your 2025. I get in depth with the plan I've created for my workout routine, daily step goals, meal prep, sleep schedule, and more. This episode is full of tangible tips and tricks that you can implement in your daily routine to help become your best version of yourself this year. Enjoy!To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Listeners of Dream Bigger can claim an exclusive three-month free trial, with no credit card required at www.YNAB.com/dreambigger.Head to https://qualialife.com/DREAMBIGGER for 15% off your purchase of Qualia's products.Visit foratravel.com/dreambigger and let us know you came from DREAMBIGGER when signing up.Just in time for the new year, Prolon is offering The Dream Bigger Podcast listeners 15% off their 5-day nutrition program for your post-holiday glow-up when you go to Prolonlife.com/DREAMBIGGER. Go to shipbob.com for a free quote.Advocate for your health today. Go to 23andme.com/DREAMBIGGER for your limited time offer.Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On today's episode I am talking with manifestation expert, Roxie Nafousi. She dives into her past – battling addiction, depression, and then reinventing her life at 30 years old. She has now become a successful mentor and best-selling author, using her own personal experience to help others live out their highest potential. In the episode we discuss her Seven-Step Guide to manifestation, tips for navigating challenging periods, gratitude practice, how to pivot at any point in your life, and much more. Enjoy!To connect with Siff on Instagram, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. To connect with Roxie on Instagram, click HERE.Roxie's next London show MANIFEST: Live, at Alexandra Palace on February 8th, click HERE.Pre-sale link for Roxie's new book, Confidence: 8 Steps to Knowing Your Worth, click HERE.This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Give your skin a New Year glow-up with clean, clinically tested skincare from OSEA. And right now we have a special discount just for our listeners. Get 10% off your first order sitewide with code DREAMBIGGER at OSEAMaliu.comSave 15% off my favorite Red Light Face Mask from BON CHARGE by using code DREAMBIGGER at www.boncharge.comListeners of Dream Bigger can claim an exclusive three-month free trial, with no credit card required at www.YNAB.com/dreambiggerUpgrade your closet this year without the upgraded price tag. Go to Quince.com/dreambigger for 365-day returns, plus free shipping on your order!Visit floratravel.com/dreambigger and let us know you came from DREAMBIGGER when signing up.Go to shipbob.com for a free quote.Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Risely coach and registered dietitian Elisabeth Didonato is back again to open up a BIG can of worms: metabolic supplements. Should we take them? Do they really help with T1D? What do we look for? In this conversation, we specifically look at the supplements currently on the market for blood sugar control. Elisabeth breaks down the typical ingredients in popular brands, the difference between liquid or capsule form, the truth about apple cider vinegar, and we even tackle the controversial debate about cinnamon! Time Stamps: 01:59 Elizabeth's background03:34 The Purpose of Supplements and Do They Really Help?08:13 “Supplement Trends Are Like Fashion”09:17 What is Metabolic Health?09:58 Who are the Supplement Brands Mostly Targeting?11:41 The Ingredients in Blood Sugar Supplements16:00 Apple Cider Vinegar16:54 Liquid or Capsule?19:00 Cinnamon21:60 Supplements for Type 1 vs Type 2 Diabetes25:19 Third-Party Testing and What to Look for in Supplements29:44 Lauren and Elizabeth's PSAsWhat to do now:Follow me @lauren_bongiorno and @riselyhealth on Instagram to stay in the loop when new episodes drop.Check out the Men's Health study referenced in today's episode: The Effect of Cinnamon Supplementation on Hemoglobin A1c in Patients with Type 1 Diabetes MellitusApply for coaching and talk to our team so you can reclaim the life you deserve. Disclaimer: Nothing you hear on the Reclaim your Rise podcast should be a substitute for personalized professional medical advice. Please always consult your physician or other medical professional before making any changes to your diet, insulin dosages, or healthcare plan.
On today's episode I am talking to the iconic woman behind the brand Anastasia Beverly Hills, Anastasia Soare. We talk about how to achieve the perfect brows using the Golden Ratio Shaping Method, different trends we have seen throughout the years, innovating products, reality of being an entrepreneur, and so much more. Anastasia has such a fascinating background and the story of her legacy brand is truly inspiring. This episode is great for anyone looking to be their own boss and start their entrepreneurial journey or current business owners looking to connect with their consumers. Enjoy!To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. To connect with Anastasia on Instagram, click HERE.To connect with Anastasia Beverly Hills on Instagram, click HERE. To shop Anastasia Beverly Hills, click HERE.This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Save 15% off my favorite Red Light Face Mask from BON CHARGE by using code DREAMBIGGER at www.boncharge.comAquaTru comes with a 30-day Money-Back Guarantee and even makes a great gift… Today my listeners receive 20% OFF any AquaTru purifier! Just go to AquaTru.com and enter code DREAMBIGGER at checkout. Listeners of The Dream Bigger can claim an exclusive three-month free trial, with no credit card required at www.YNAB.com/dreambiggerCaraway's internet famous Cookware Set comes with the Sauté Pan, Fry Pan, Dutch Oven, and Sauce Pan. Plus lids for all them, a canvas lid holder and magnetic pan rack for storage! It's the ultimate kitchen set-up and will save you $150 versus buying the items individually. Plus, if you visit Carawayhome.com/DREAMBIGGER you can take an additional 10% off your next purchase. This deal is exclusive for our listeners, so visit Carawayhome.com/DREAMBIGGER or use code DREAMBIGGER at checkout. Caraway. Non-Toxic cookware made modern.Just for the listeners of The Dream Bigger Podcast, get 20% off sitewide and a FREE travel case and countertop stand at getquip.com/DREAMBIGGER.Produced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On today's solo episode, I am completing the 2025 Glow Up Series talking about all things personal finances. Whether you have goals surrounding money in the new year or looking for tips & resources, I bring everything that has helped me to this episode. I dive into books that I have read, how I budget my paychecks, mindset shift around finances, and much more. Enjoy!To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. LINKS TO BOOKS MENTIONED IN EPISODEI Will Teach You To Be Rich, by Ramit Sethi, linked HEREPsychology of Money, by Morgan Howel, linked HERESecrets of the Millionaire Mind, by T. Harv Eker, linked HERERich as Fuck, by Amanda Frances, linked HEREMoney Master the Game, by Tony Robins, linked HEREThis episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.Listeners of Dream Bigger can claim an exclusive three-month free trial, with no credit card required at www.YNAB.com/dreambiggerProduced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
On today's solo episode, I am continuing my 2025 Glow Up Series – diving into how to become a morning person! I was not born a morning person but in this episode I share my tips and tricks that I have implemented into my life such as perfecting my nighttime routine, phone office hours, non-negotiables for starting my day, and more. Enjoy!To connect with Siff on Instagram, click HERE.To connect with Siff on Tiktok, click HERE.To learn more about Arrae, click HERE. To check out Siff's LTK, click HERE.To check out Siff's Amazon StoreFront, click HERE. This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.AirDoctor comes with a 30-day money back guarantee so if you don't love it, just send it back for a refund, minus shipping! Head to airdoctorpro.com and use promo code DREAMBIGGER and you'll receive UP TO $300 off air purifiers! Exclusive to podcast customers, you will also receive a free 3 year warranty on any unit, which is an additional $84 value! Lock this special offer by going to airdoctorpro.com and use promo code DREAMBIGGERProduced by Dear MediaSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
In this episode of The Art of Being Well, Dr. Will Cole sits down with Siffat Haider, the visionary founder of Arrae, to explore her journey from idea to wellness empire. Siffat shares the story of Arrae's signature Bloat Formula, dives into the connection between gut health and sleep, and discusses the pressures of creating iconic products in a fast-growing brand. They also tackle social media trends, including “hot girl tummy issues,” and what's next for wellness conversations online. Plus, Siffat shares her thoughts on the growing buzz around GLP-1 agonists like Ozempic. For all links mentioned in this episode, visit www.drwillcole.com/podcast.Please note that this episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct or indirect financial interest in products or services referred to in this episode.Sponsors:AG1 is offering new subscribers a FREE $76 gift when you sign up. You'll get a Welcome Kit, a bottle of D3K2 AND 5 free travel packs in your first box. So make sure to check out DrinkAG1.com/willcole to get this offer!20% off all IQBAR products. Text ABW to 64000. Message and data rates may apply. See terms for details.Visit osmiaskincare.com and use code WILLCOLE at checkout for 20% off your first purchase.Go to Qualialife.com/WILLCOLE for up to 50% off and use code WILLCOLE at check out for an additional 15% off.Go to lumen.me/WILLCOLE to get 15% off your Lumen.Produced by Dear Media.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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