Podcasts about creative development agency

Why is it so hard to get press coverage these days? The world of PR is changing. The process for getting earned media is different from what it was ten years ago. In this video, we discuss what the Press looks for when selecting their coverage and what you can do to score your earned media. Which of these pitching tips will you put into practice first? Share your thoughts in the comments!Guest Bio:About the Guest:Kristin Marquet is the Founder of Marquet Media, Editor-in-Chief, and the creative director for the award-winning PR firm, Creative Development Agency. She has attended MIT and Boston University and holds degrees in literature and Marketing/Public Relations. She has contributed to Forbes.com, Entrepreneur.com, and NYDailyNews.com.Twitter - https://twitter.com/kristinmarquet?lang=enIG - https://www.instagram.com/femfounder/?hl=enWebsite - https://www.marquet-media.com/about-usBefore you start launching any public relations campaigns there are a few details that need to be ironed out first. Without an established brand, public relations will do you little good. Here are some popular questions about establishing your brand with quality public relations campaigns: How do you build a personal brand for yourself when you're not yet an expert in your field or industry?How long should it take before you see your first press feature?When does publishing a book make the most sense? KEY TAKEAWAYS COVERED IN THE PODCAST ● The Public Relations industry is largely broken● Publishing a book will not make you wealthy● Your content is the building material of your brand● It's normal to feel overwhelmed by optionsAs always, I'd love to know what lightbulb moments you take away with you and what you think, so please feel free to connect with me on my social media!THE ONE THING YOU NEED TO REMEMBER ABOVE ALL ELSE:Make your mistakes early on before you gain a huge audience. Knowing where to start is far more important than seeing rapid results. If you know where to focus (on quality, not quantity) you set yourself up to be aligned with micro-influencers and values that legitimately lead to sustained growth and an engaged audience.What steps can you take today that will set up your business for effective PR in the future? What is the most important and what do you think is distracting you?------------------------------------------------------------------------00:00 Intro00:55 The Cornerstone of Publicity Campaigns03:00 Getting started07:55 A realistic timeline for beginners10:58 Why the Field of PR is "broken"13:10 The truth about writing a book15:50 Why writing a book won't make you rich17:25 How to use a book to build your business20:12 Publishers' standards are Higher than you think24:35 How have things changed in PR?26:47 Leveraging Micro-Influencers30:35 Know Your Audience32:10 The consequence of skipping your talking points------------------------------------------------------------------------About the Guest:Kristin Marquet is the Founder of Marquet Media, Editor-in-Chief, and the creative director for the award-winning PR firm, Creative Development Agency. She has attended MIT and Boston University and holds degrees in literature and Marketing/Public Relations. She has contributed to Forbes.com, Entrepreneur.com,...

John Driscoll is a consultant, speaker, and growth hacker. He has consulted with countless start up tech companies and Fortune 500, advising them how to utilize technology to grow their brands. John has been an entrepreneur for over 20 years with several successful ventures to his name. He currently resides as Founder and CEO of Naked Development, a Creative Development Agency in Irvine, CA. John Driscoll has lectured for Redlands University, UCI, Caltech, Rackspace, and the University of Southern California. Among his list of clients are Bank of America, Hyundai, Wells Fargo, the PGA of America, the American Red Cross, and many more.  https://www.nakeddev.com/

Kristin Marquet is a founder and creative director of Marquet Media, LLC http://www.femfounder.co Prior to launching Marquet-Media.com, Kristin served as the Creative Director of the award-winning PR firm, Creative Development Agency. She oversaw the day-to-day operations of the agency as well as directed all client accounts and projects. With a strong eye for creating memorable brands and a diverse range of knowledge, Kristin provided strategic counsel to clients interested in developing successful internal and external communication programs across all media platforms for more than a decade. Kristin has forged successful partnerships with haute couture designer Samantha Giraud; celebrity fashion designer and correspondent NV Nick Verreos; prestige hair care brand Briogeo; French accessory designer Mona Roussette; and many more. She has generated media placements in Wall Street Journal, The Today Show, Seventeen, Glamour, and ELLE magazines, Refinery29.com, and countless other outlets. In 2017, Kristin launched the emerging spinoff media company, FemFounder.co that helps creative female entrepreneurs plan, launch, and scale their businesses. FemFounder is a one-stop resource for everything on entrepreneurship, digital marketing, PR, and social media marketing. Now, Kristin runs Marquet-Media.com, a boutique creative consultancy that designs beautiful and feminine brands in the wedding, beauty and fashion, wellness and fitness, cooking, photography, and interior design industries. She also founded the luxury lifestyle magazine, E-Nixi.com, and sustainable living magazine, TheGivingEarth.com. Passionate about learning, Kristin has advanced studies in data and marketing analytics. She has attended MIT, Boston University, and New York University and holds degrees in literature and marketing/public relations. She has contributed to Forbes.com, Inc.com, HuffingtonPost.com, Entrepreneur.com, and NYDailyNews.com. In 2015, she also authored the book, Squash the competition and Dominate your marketplace: 55 easy Tips to Generate Big Publicity for your startup or small business and in 2018 cowrote the Amazon bestseller, Publicity Jumpstart: 10 Ways to Get Your Brand in the Press. She is also the author of the upcoming book, From Nameless to Notable: How to Gain Influence, Establish Authority, and Reach Expert Status in Your Niche or Industry The Ultimate Guide to Generating Media Coverage for Your Startup and Leveraging It to Increase Website Traffic, Email Subscribers, and Sales. Most recently, she joined the Young Entrepreneur Council.

Join Stacey Kehoe as she caught up with Kristin Marquet, owner of Creative Development Agency, LLC and FemFounder.co, as they discuss why selling to everyone is the number one mistake you can as an entrepreneur. Kristin also shares tips on how you can do PR without breaking the bank and how she reached her goal of growing a profitable business. Be sure to tune in now, you don’t want to miss this episode full of great marketing advice. What made Kristin switch from being an employee to entrepreneur How she scaled her business from 3 clients to 32 clients in under 6 months Why it is important to deeply understand your clients The crucial role of finding your niche Why offering your service to everyone is a dangerous thing to do Boosting your Marketing Efforts through PR PR Strategies for Small Business Owners How being an author can help you position yourself as an expert Three Attention Grabbers Be the obvious choice. Don't be afraid to niche Stalk journalist Practice what you preach Resources Squash Your Competition and Dominate Your Marketplace 55 Easy Tips to Generate Big Publicity for Your Startup or Small Business Today By: Kristin Marquet Publicity Jumpstart: 10 Ways to Get Your Brand Featured in the Press by Michelle Lewis and Kristin Marquet Contact Kristin Marquet Kristin Marquet Twitter Creative Development Agency Instagram Fem Founder Instagram Creative Development Agency Website The Vault Contact Information The Vault Website The Vault Instagram The Vault Twitter The Vault Pinterest

Entreprenuership is all about the hustle; however, it’s also about who can get your business ahead of the game. This week, I join forces with my publicist Kristin Marquet. This New-York girl dishes all the best secrets and tips to get a head start in your publicity. With a no-B.S. attitude, Kristin is the Creative Director of Creative Development Agency. Kristin also develops, manages, and implements various external communication initiatives. With a strong eye for creating memorable brands and a diverse range of knowledge, Kristin provides strategic counsel to clients interested in developing successful external communication programs. She is also the co-author of Publicity Jumpstart with Michelle Lewis.   WHAT WE CHATTED ABOUT TODAY: Visibility versus Publicity versus Cupcakes. The 3 Biggest Mistakes Entrepreneurs make when Pitching. How your niche market is THE market for your grassroots. The Fine balance between Articulation and Vulnerability can mean for your business.   REMEMBER TO: Get on the waiting list for our book at http://publicityjumpstart.com

Kristin is the founder and managing director of Creative Development Agency (formerly award-winning firm, Marquet Media). She oversees the day-to-day operations of the agency as well as directs all client accounts and projects. With a strong eye for creating memorable brands and a diverse range of knowledge, Kristin provides strategic counsel to clients interested in developing successful internal and external communication programs across all media platforms. Kristin has forged successful partnerships with celebrity fashion designer and correspondent NV Nick Verreos; prestige hair care brand Briogeo; luxury skincare brand BubblePopBeauty.com; and many more. She has generated media placements in Wall Street Journal, The Today Show, Seventeen, Glamour, and ELLE magazines, Refinery29.com, and countless other outlets. Passionate about learning, Kristin has attended MIT, Boston University, and New York University, and holds degrees in Literature and Marketing/PR. In 2015, she authored of the book, Squash the competition and Dominate your marketplace: 55 Easy Tips to Generate Big Publicity for Your Startup or Small Business. Most recently, she joined the Young Entrepreneur Council, and is also a contributor to Forbes.com, Inc.com, HuffingtonPost.com, Entrepreneur.com, and NYDailyNews.com As someone who loves everything about the startup world, Kristin launched the design studio FemFounder.co to help emerging entrepreneurs start and grow their businesses. What you’ll learn about in this episode: How Kristin’s team of just 5 people uses systems and processes get a LOT of work done for their 31 clients Kristin’s whiteboard system of physically writing everything that she and her team needs to accomplish in schedules, workflows, checklists, etc. on paper and whiteboards The meeting Kristin’s team has on every Friday to go over what’s been accomplished and what needs to be a priority in the days and weeks ahead Why digital project management systems like Trello and Asana didn’t work for Kristin What goes on each of the six whiteboards (and why Kristin duplicates what’s on her whiteboards at work on her whiteboards at home) How Kristin takes what’s on the whiteboards with her -- without ever entering that data into her computer The importance of detailing every single step to make sure nothing slips through the cracks Kristin’s color coding on her whiteboards using black (pending), red (urgent), and blue (new) markers Creative Development Agency’s upcoming proprietary algorithm as part of their analytics department Experimenting to find the system that works best for you Ways to contact Kristin: Website: creativedevelopmentagency.com

Ever thought about launching an agency? Think everyone that works at an agency is the “creative” type?! Think again. Kristin Marquet joins Justin to discuss launching the Creative Development Agency, FemFounder.co, her e-book The Profitable Founder, the value of analytics with marketing, and more!

Tom Hopkins carries the standard as a master sales trainer and is recognized as the world's leading authority on selling techniques and salesmanship. Over 5 million people on five continents have attended Tom's high-energy live seminars. Tom personally conducts 30+ seminars each year traveling throughout the world. He is the author of 18 books, including “How to Master the Art of Selling™,” which has sold over 1.6 million copies worldwide. His latest book is titled, “When Buyers Say No” and is receiving phenomenal reviews from sales professionals Kristin Marquet founder of Creative Development Agency, a PR firm in New York City and the author of Squash Your Competition and Dominate Your Marketplace: 55 Easy Tips to Generate Big Publicity for Your Startup or Small Business Today Todd Ford Executive Director of Marketing at Stratosphere Casino, Hotel & Tower in Las Vegas For more information go to MoneyForLunch.com. Connect with Bert Martinez on Facebook. Connect with Bert Martinez on Twitter. Need help with your business? Contact Bert Martinez. Have Bert Martinez speak at your event!

With a no B.S. attitude, Kristin is the founder and managing director of Creative Development Agency (formerly award-winning firm, Marquet Media). She oversees the day-to-day operations of the agency as well as directs all client accounts and projects. Kristin also develops, manages, and implements various internal and external communication and social media initiatives. With a strong eye for creating memorable brands and a diverse range of knowledge, Kristin provides strategic counsel to clients interested in developing successful internal and external communication programs across all media platforms. Kristin has forged successful partnerships with celebrity fashion designer and correspondent NV Nick Verreos; women’s wear designer Yunes Swathe; Vancouver Fashion Week; prestige hair care brand Briogeo; French accessory designer Mona Roussette; and many more. She has generated media placements in Wall Street Journal, The Today Show, Seventeen and Lucky magazines, Glam.com, and countless other outlets. Kristin holds a master's degree in marketing and PR from New York University, and is also a contributor to HuffingtonPost.com, Entrepreneur.com, and NYDailyNews.com. She is also the owner of PR tip website and consultancy, LifestyleandBusiness.com. Kristin holds a master's degree in marketing and PR from New York University, and is also a contributor to HuffingtonPost.com, Entrepreneur.com, and NYDailyNews.com. She is also the founder of the lifestyle tech startup, TheLABDaily.com.   JOIN OUR CHALLENGE: PRESS & BRANDING PRIMER PACKAGE  The Color Deck Branding for Beginners Booklet PR ROCKSTAR including a PR Plan, Publicity Pitches that Generated Media Coverage in Media Outlets like HuffingtonPost.com, PopSugar.com, Today.com, The TODAY Show, Bella Magazine, and so many more!   60 Minute Coaching session with Michelle Lewis Anderson & Kristin Marquet ($1,200.00 Value) How to Enter: Enter the Giveaway for 1 Entry You'll earn 1 additional entry for every 1 person you share/refer. Winners will be announced in the Perfect Your Pitch Facebook Group on December 10th, 2016! See you then!  ENTER HERE   Want to carry it with you? Subscribe to the Podcast on your handy-dandy phone! LISTEN ON ITUNES LISTEN ON STITCHER       GET ALERTED WHEN THE NEWEST PODCAST IS OUT!

Kristin Marquet is the founder and managing director of Creative Development Agency (formerly award-winning firm, Marquet Media). She oversees the day-to-day operations of the agency as well as directs all client accounts and projects. Kristin also develops, manages, and implements various internal and external communication and social media initiatives. With a strong eye for creating memorable brands and a diverse range of knowledge, Kristin provides strategic counsel to clients interested in developing successful internal and external communication programs across all media platforms. Kristin has forged successful partnerships with celebrity fashion designer and correspondent NV Nick Verreos; womens wear designer Yunes Swathe; Vancouver Fashion Week; prestige hair care brand Briogeo; French accessory designer Mona Roussette; and many more. She has generated media placements in Wall Street Journal, The Today Show, Seventeen and Lucky magazines, Glam.com, and countless other outlets. Kristin holds a master’s degree in marketing and PR from New York University, and is also a contributor to Entrepreneur.com and NYDailyNews.com. She is also the founder of the business blog LifestyleandBusiness.com and lifestyle tech startup, TheLABDaily.com. What you’ll learn about in this episode: Kristin’s background and journey What you need to figure out before you start hiring employees Kristin’s story of how losing a big piece of business led to a bigger, better opportunity The mentorship lessons Kristin took from her father How Kristin learned to let go and start delegating effectively How she finds and hires people Looking at your company from your hire’s perspective What “A Players” look like to Kristin How to nurture your employees so that they stick around Leading yourself through focus and time blocking Why prioritization is so important Kristin’s brand coaching packages Ways to contact Kristin: Website: www.creativedevelopmentagency.com Website: www.lifestyleandbusiness.com

Kristin Marquet is a public relations, branding, and integrated marketing expert in both the non-profit and for-print sectors. She serves as the Creative Director of Creative Development Agency, a full-service lifestyle public relations in New York City. Kristin has also written for several fashion and business magazines and appeared in several media outlets including Entrepreneur, Business Insider, American Express Small Business, and Enterprising Women magazines. She currently writes for Entrepreneur.com. Secret – timesaving technique Kristin keeps a handwritten to-do list right next to her -- crystallize and prioritize your tasks. ONWARD! Daily habit that contributes to success Relieve stress in the way that works for you -- Kristin runs for at least an hour a day to relieve stress. Could have ruined your business – but now – an invaluable learning experience Kristin had a huge franchise client not pay the bill -- and Kristin tells the whole story here. Most critical skill you think business owners need to master to be successful "You need to be a critical thinker and a confident decision maker." Most influential lesson learned from a mentor "The two most important things that you need to do are offer value and be different."   Final Round – “Breaking Down the Recipe for Success”  What strategy would you recommend new business owners focus on to best ensure success? You need to have a business plan You need to be flexible How best to connect with Kristin: Website: www.creativedevelopmentagency.com Email: kristin@creativedevelopmentagency.com

Segment 1: Ron Wallace who is the former president of UPS International, where he was responsible for operations in more than 200 countries and territories. He is the author of Leadership Lessons from a UPS Driver.Segment 2: Patrick J. McGinnis is a venture capitalist and private equity investor. He is the author of “The 10% Entrepreneur”.Segment 3: Kelly Roach is the host of the top rated Podcast Unstoppable Success Radio, an International bestselling Author and the CEO of Kelly Roach Coaching. Kelly's new book, "UNSTOPPABLE: 9 Principles for Unlimited Success in Business and in Life" has reached international bestseller status in 11 countries and in 31 categories. Segment 4: Chelsea Krost created a Radio Talk show, Teen Talk Live, at age 16, which led the show into success then started producing and appearing in spots first on Local News and then onto National News outlets. At 25 years old, Chelsea is an accomplished speaker, published author, television and radio talk-show host, Executive Producer, certified health coach and entrepreneur. Segment 5: Kristin Marquet is the Creative Director of Creative Development Agency, a full-service lifestyle public relations in New York City. She is the author of the bestselling book “Squash Your Competition and Dominate Your Marketplace 55 Easy Tips to Generate Big Publicity for Your Startup or Small Business”.Sponsored by Nextiva and Sage Summit.

With social media at the helm of PR and marketing, it’s no surprise that the business landscape hasvastly changed. So is social the new PR? With me on the show today is Kristin Marquet, the founder andmanaging director of Creative Development Agency. She’s a clever no-nonsense woman who’s forgedsuccessful partnerships with big names in the lifestyle and media scene.In this podcast we talk about how business-owners often misconstrue social media and PR to have onesole purpose: to boost sales and bring in the bucks. Although this usually comes as an end-effect, Kristinargues that PR and Social Media have a more complex function: to develop brand-awareness andgenerate buzz. So how can PR and Social Media agencies convince sales-oriented members of the C-Suite that their services aren’t just worthless white noise? Kristin tells us the secret step-by- step!In the digital era, is “social stalking” superior to building relationships offline? How do we draw the fineline between PR and Social Media? With so many new tools coming in, which ones do we chuck andwhich do we use? Kristin answers all these questions and more with her PR and social media prowess.Filled to the brim with so many golden nuggets of wisdom, this is one podcast business owners shouldnot miss!

With social media at the helm of PR and marketing, it’s no surprise that the business landscape hasvastly changed. So is social the new PR? With me on the show today is Kristin Marquet, the founder andmanaging director of Creative Development Agency. She’s a clever no-nonsense woman who’s forgedsuccessful partnerships with big names in the lifestyle and media scene.In this podcast we talk about how business-owners often misconstrue social media and PR to have onesole purpose: to boost sales and bring in the bucks. Although this usually comes as an end-effect, Kristinargues that PR and Social Media have a more complex function: to develop brand-awareness andgenerate buzz. So how can PR and Social Media agencies convince sales-oriented members of the C-Suite that their services aren’t just worthless white noise? Kristin tells us the secret step-by- step!In the digital era, is “social stalking” superior to building relationships offline? How do we draw the fineline between PR and Social Media? With so many new tools coming in, which ones do we chuck andwhich do we use? Kristin answers all these questions and more with her PR and social media prowess.Filled to the brim with so many golden nuggets of wisdom, this is one podcast business owners shouldnot miss!

Tom Hopkins carries the standard as a master sales trainer and is recognized as the world's leading authority on selling techniques and salesmanship. Over 5 million people on five continents have attended Tom's high-energy live seminars. Tom personally conducts 30+ seminars each year traveling throughout the world. He is the author of 18 books, including “How to Master the Art of Selling™,” which has sold over 1.6 million copies worldwide. His latest book is titled, “When Buyers Say No” and is receiving phenomenal reviews from sales professionals Kristin Marquet founder of Creative Development Agency, a PR firm in New York City and the author of Squash Your Competition and Dominate Your Marketplace: 55 Easy Tips to Generate Big Publicity for Your Startup or Small Business Today Todd Ford Executive Director of Marketing at Stratosphere Casino, Hotel & Tower in Las Vegas For more information go to MoneyForLunch.com. Connect with Bert Martinez on Facebook. Connect with Bert Martinez on Twitter. Need help with your business? Contact Bert Martinez. Have Bert Martinez speak at your event!