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“You've got to get yourself into a position to exit and then put time on your side. Don't be in a rush to sell, but when you are ready, put a deadline in place for buyers to make an offer.” In this episode of The Inner Chief podcast, I speak to Dean Salakas, former Party People CEO, on Being sale-ready, forecasting like a CFO, and selling confidently on your terms.
From watching his mum's profession as a clown slowly grow into a party supply business, Dean Salakas, CEO of The Party People took his family business to new heights, being one of the first retailers in Australia to enter ecommerce. Dean chats to us about how he has remained profitable and innovate during his business journey.
Dean is the Founder & Chief Party Dude of The Party People - https://www.thepartypeople.com.au The Party People is the larget party supplies retailer in Australia Dean has recently started developing new, world first physical retail try on technology and is just about to come out of stealth mode We wanted to get Dean on the Pod to share his retail stories and where he thinks its headed In this episode, Jason & Dean discuss the future of retail and how hes's gone from Chief Party Dude to Chief Tech Dude of his new retail tech baby
Dean Salakas, Co-founder of The Party People, shares the story of taking over the kid's party store business that his mother had started and establishing it into a household party store brand in Australia with successful brick & mortar and e-commerce operations.
Welcome to the Evolvepreneur (After Hours) Show I am your Special Host Richard Wray Join me today where we dig deep with our guests and get you the best concepts and strategies to fast-track your business. My very special guest today is Dean Salakas ... Dean Salakas, the Chief Party Dude at The Party People, is a renowned retail leader. He pioneered online party retailing in 1999, offering click and collect services and becoming Google Australia's first advertiser. Dean's focus on branding and personal promotion has driven the rapid growth of The Party People. Despite turning down a deal on Shark Tank Australia, he remains committed to constantly evolving and learning from others. Dean's passion lies in serving customers and helping them create unforgettable parties.
In this episode of Add To Cart, we checkout Dean Salakas, CEO and Chief Party Dude at The Party People. Going online in 1999, Dean and his brother are leaders in the party space with a physical store and over 30 team members. Dean is and has been a figurehead in the Australian eCommerce industry for many years and it was a delight to have him finally join us on Add To Cart. We actually lined up this chat while on the dance floor at the Online Retail Awards. But despite knowing Dean for some time, I always pick up something new every time we talk.Links from the episode:Flora and FaunaI'm a retailer, here's how to pitch to me, by Dean SalakasCatch of The Decade by Gabby LeibovichClowns, Sharks and eCommerce: The Party People Story | #216Questions answered in the podcast:What is the weirdest thing you've ever bought online? Who is your favourite retailer? Which retail fad do you wish was history?Can you recommend a book or podcast that our listeners should immediately get into? Finish this sentence. The future of retail is… This episode was brought to you by…eSuiteAbout your co-host: Dean Salakas from The Party PeopleIn 2007 Dean and his brother took over the family business. Today they have over 40 employees, operate the market leader for party supplies online and also have two bricks and mortar stores, one of which is Australia's largest. For the last two years, Dean has been named in the Internet Retailing Top 50 People in Ecommerce and the Australian Retail Association Retail Leader of The YearYou can contact Dean at LinkedInAbout your host: Nathan Bush from eSuite Nathan Bush is a digital strategist, Co-founder of eCommerce talent agency, eSuite and host of the Add to Cart podcast. He has led eCommerce for businesses with revenue $100m+ and has been recognised as one of Australia's Top 50 People in eCommerce four years in a row. You can contact Nathan on LinkedIn, Twitter or via email.Please contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail hello@addtocart.com.au We look forward to hearing from you! Hosted on Acast. See acast.com/privacy for more information.
Want to know how to turn a family business into a multi-million dollar business, and the country's largest online store in your industry, well, that's the story you want to hear, right? And doing it with NO outside investment - that's certainly an achievement. One that Dean Salakas is happy to share, so you can do it too. ** There are 9 strategies I use when helping retail/e-comm businesses move their stock fast so they can reinvest that money into new business. Head over to http://salenaknight.com/stock to know exactly what those 9 strategies are and how I use them.
In this episode of Add To Cart, we are joined by Dean Salakas, CEO and Chief Party Dude at The Party People. Going online in 1999, Dean and his brother are leaders in the party space with a physical store and over 30 team members. Dean is and has been a figurehead in the Australian eCommerce industry for many years and it was a delight to have him finally join us on Add To Cart. We actually lined up this chat while on the dance floor at the Online Retail Awards. But despite knowing Dean for some time, I always pick up something new every time we talk. In this conversation, we cover why he thinks marketplaces are the today opportunity for many retailers, how his approach to acquiring customers via search has changed over the years and we go behind the scenes on what really happened when he pitched The Party People on Shark Tank back in 2015! And if you need anything else, Dean gives his tips for the hottest Halloween costumes this year. Links from the episode:The Party PeopleAmazonBarbeques GaloreHarvey NormanAfterpay ZipPayShark TankPackleo (sponsored)Shopify Plus and Mr Roses (sponsored)Questions answered:How did The Party People navigate the pandemic?Where do you see the real value in marketplaces?How do you predict upcoming trends in events and celebrations?This episode was brought to you by… PackleoShopify PlusAbout your co-host: Dean Salakas from The Party PeopleIn 2007 Dean and his brother took over the family business. Today they have over 40 employees, operate the market leader for party supplies online and also have two bricks and mortar stores, one of which is Australia's largest. For the last two years, Dean has been named in the Internet Retailing Top 50 People in eCommerce and the Australian Retail Association Retail Leader of The YearYou can contact Dean at LinkedInPlease contact us if you: Want to come on board as an Add To Cart sponsor Are interested in joining Add To Cart as a co-host Have any feedback or suggestions on how to make Add To Cart betterEmail hello@addtocart.com.au We look forward to hearing from you! Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.
In this episode of The Inner Chief podcast, you'll hear from Dean Salakas, CEO of The Party People, on seeing change as an opportunity, coping with growth, and evolving as a leader. chiefmaker.com/234 REGISTER FOR OUR JULY MINI-MBA INTAKE: chiefmaker.com/minimba Dean is the Chief Party Dude of The Party People, a business he and his brother bought from their mother in 2007. Before taking on the ownership, Dean and his brother worked in the business in various positions, from driver to retail assistant to website manager. Dean is now an accomplished speaker, a Board member of both eTail Australia and Online Retail Summit. He has also pitched The Party People to the investment TV show, Shark Tank. In this episode we talk about: The full background to him and his brother buying The Party People from his mother; Being the first Google and Bing customers, and leading the business to triple digit growth, and all the challenges that brought; How he developed a culture that change is an opportunity; and How the business survived the COVID-19 pandemic through innovation, communication and engagement with customers. Connecting with Dean Salakas You can connect with Dean via LinkedIn Books and resources The One Minute Manager - by Kenneth Blanchard Ph.D and Spencer Johnson M.D.
To give us an insight into a wonderful family small business success story is Dean Salakas, Chief Party Dude of The Party People. Starting out in Sydney, The Party People are now Australia's largest stockist of party supplies with over 25,000 products including themed decorations, balloons and costumes. Dean's childhood entailed his mum Mala dressing up as a clown on weekends, part of her home-based kids party business. Her risk taking and entrepreneurial outlook made for a fun childhood and now, Dean runs The Party People with his brother Peter. He candidly shares what it's like to run a family business and what it took to launch an online presence in the late 90s at a time when many retail brands weren't even online, let alone had a functioning website. In this episode, ARA CEO Paul Zahra and Dean discuss: The truth about what it's really like running a family business How being an e-Commerce early adopter paid off Critical insights and lessons learned running an SMB Empowering staff to freely contribute ideas A glimpse into exciting tech trends hitting the part industry Refreshing advice for SMBs when going online Future expansion plans With special thanks to ARA strategic partner, American Express, for enabling this podcast series to come to life. Learn more about American Express: https://www.americanexpress.com/au/merchant/accept-amex-cards.html
In this special episode, Chris speaks with Dean Salakas, Co-owner and resident Chief Party Dude at The Party People in Drummoyne, NSW, Australia. Dean shares how he built his family's party supply business into the country's largest party supply store and how he built an e-commerce website from scratch when he was still in high school! Listen in to hear his fascinating story!
Turning down a Shark Tank Offer To Keep Your Dream Alive; The Party People with Dean Salakas. Party People started out as "patches the clown", catering for kids' parties. Fast forward a few years and they have transformed to become the LEADING retailer for party supplies online as well operating the largest party store in Australia. Party People appeared on Shark Tank Australia where they received a $400,000 offer from Janine Allis which they turned down, and today are preparing to create a chain of party stores in Australia. This is an interview where humble beginnings for a particular passion turns into a profession not only for yourself, but for your next generation Listen IN. --- Send in a voice message: https://anchor.fm/rita-joyan/message
Learn how an online market leader for party supplies in Australia with 2 brick and mortar stores grew from humble beginnings through the persistence of a mother and female entrepreneur 30 years ago. Dean Salakas from the Party People Shop joins us in Episode 35 of the Business & Life Conversations podcast to share their growth and success story and the kind of mindset they have in business that made them thrive over the years. He also shares the changes they’ve implemented since taking over the business and how this has helped accelerate their growth, their biggest failure, their experience in Shark Tank, and their big plans for 2019. And to end on a sweet note, Dean imparts his best advice to business owners and listeners of the podcast.LinksParty People WebsiteParty People InstagramParty People FacebookDean Salakas LinkedInAngela Henderson WebsiteAngela Henderson Active Business Facebook GroupAngela Henderson Facebook Business PageAngela Henderson Instagram
Dean Salakas is the Chief Party Dude of The Party People. He launched Australia’s first online party store, started Australia’s largest bricks and mortar store and is now looking to grow his store network Australia wide. The Party People was the first company in Australia on Google Adwords and continues to pioneer to stay ahead of their industry. Dean shares his story of challenges to get the business going after he and his brother took it over from their parents but it's his passion and drive that has led him to his success today. www.thepartypeople.com.au
Dean Salakas is the Chief Party Dude of The Party People. He launched Australia’s first online party store, started Australia’s largest bricks and mortar store and is now looking to grow his store network Australia wide. The Party People was the first company in Australia on Google Adwords and continues to pioneer to stay ahead of their industry. Dean shares his story of challenges to get the business going after he and his brother took it over from their parents but it's his passion and drive that has led him to his success today. www.thepartypeople.com.au
This week we find out how Dean Salakas built up his company, the Party People from a AUD 500,000-per-year business with 3 employees to the powerhouse it is now, turning over AUD 4m per year with 40+ employees. You might know Dean from his appearance on the Aussie entrepreneur TV show, The Shark Tank, where he actually turned down a AUD 400,000 offer for a share of his business, The Party Store. Dean learnt a lot from the experience and shared some great insight with us. See below for some of Dean’s best advice: ** Don’t throw everything at online. In retail, online sales currently account for 6-11% of overall sales, and at current growth rates it is forecast to be only 20% in 10 years. ** However, you need to be good at both online marketing and conventional marketing. A lot of people start their buying journey online but end it in the store. ** Plan plan plan! If you don’t have a long-term plan, when you hit a problem it’s harder to cope with it. ** Understand your cycles. In Dean’s case he has to plan for the spikes in demand around dates like Halloween and Christmas… what are your spikes in demand? ** Learn how to talk investors’ language. If you want your business to grow to a serious degree you’re probably going to need outside investment, but if you don’t fully understand what they want, you won’t get their money. ** If you’re a small business with ambition, be prepared to do everything. You won’t have the resource to outsource the majority of your tasks. ** Dean’s quickest path to growth is to master your marketing. In this episode of Business Brain Food you will learn: ** Is digital so important for retail? ** The benefits of being open to change ** Dean’s incredible journey ** Why Dean turned down a AUD 400,000 offer on Shark Tank ** The best strategies for raising funding ** What didn’t work for Dean Resources mentioned in this episode: ** Ben’s Business Exceleration conference. Special VIP offer here ** Dean’s Party People website: http://www.thepartypeople.com.au ** The Business Brain Food Facebook group: https://www.facebook.com/groups/businessbrainfood ** All previous BBF episodes & show notes can be found at http://www.businessbrainfood.com.au ** Twitter: https://twitter.com/bfewtrell Call to action: Dean made his business, the Party People, grow exponentially with some very simple common-sense business methods. Listen to him! Also, if you are enjoying these Business Brain Food podcasts, then make sure to share them via social media sites or email the links to family and friends. A lot of time and effort goes into producing each of these podcasts with the goal in mind of the more people we can inspire about business the better. You can help us do just that! Until next time, have a profitable day! Cheers, Ben Fewtrell (02) 9111 5000
Dean Salakas grew up in his mother’s business, The Party People, which has grown into one of the largest party stores in Australia selling balloons, costumes, theme decorations, novelties, catering supplies and many more party supplies with over 20,000 products. Established in 1980s, the retail party supply chain has 2 stores in Sydney and also serving customers online.
How The Party People partnered with 3M on new products (their best selling item). About issues in releasing a new product - false starts and customer "teething" and the emerging personalization / customization trend.
Dean Salakas is the "Chief Party Dude" at The Party People. A bricks and clicks Australian party supplies business that started eCommerce back in 1998 with click and collect. He has a repuatation for being first - first Google Adwords customer in Australia. AND for using TV as a way to increase customer trust and build brand awareness. Hear all about how he does it in this show. This podcast uses the following third-party services for analysis: Chartable - https://chartable.com/privacy
It's time to party people, ‘cause I'm speaking to the Chief Party Dude from The Party People ... who sell a party supply every 9-seconds. [Insert party blower SFX ;-] Today's guest is Dean Salakas, owner of the third generation family business and Australia's largest retailer of party supplies. In this fun and candid fireside chat, Dean shares: - The pros & cons of running a family business - What he learnt from being on Shark Tank - His top 3 critical marketing success factors Yep, another big episode of Australia's best marketing podcast. Let's go! The post 280 – Australia's largest party supply retailer shares his top 3 critical marketing success factors appeared first on Small Business Big Marketing. See omnystudio.com/listener for privacy information.