Becoming Internet Famous Podcast

What Questions We Are Answering: What Kinds Of Services Can I Offer As A Podcast Producer? What Skills are in demand? How do I figure out what services I need to offer? How long should you be in the industry before starting your carear as a producer? Stratagies for getting started How does the Podcast Production School help me define what services I need to offer as a Podcast Producer?   The Podcast Production School Podcast is a product of Podcast Production School: An online course designed to help you master the hard skills + strategies needed to launch, manage, and grow podcasts for small businesses.  Have any questions? Reach out to info@podcastproductionschool.com Checkout our book: "Make Money As A Podcast Producer" Sign up for our leads and resources email here

What Questions We Are Answering: What kinds of skills do you need to become a podcast producer? Soft Skills vs Hard Skills What is the difference between a hobiest and a professional podcast producer? How long should you be in the industry before starting your carear as a producer? Stratagies for getting started How does the Podcast Production School help me gain the skills I need to become a Podcast Producer?   The Podcast Production School Podcast is a product of Podcast Production School: An online course designed to help you master the hard skills + strategies needed to launch, manage, and grow podcasts for small businesses.  Have any questions? Reach out to info@podcastproductionschool.com Listen to Isaac's past Interview here Checkout our book: "Make Money As A Podcast Producer" Sign up for our leads and resources email here

Podcast Production School Alumni, Isaac Smith shares his transition from radio into podcasting for fun and then for profit. Learn about how Isaac became almost fully booked in his first 90 days as an independent podcast producer and his tips for the early stages of your journey.  After spending a couple years learning the ropes, he decided to become a professional producer and now almost has a full time income from it thanks to the business model provided by PPS.Isaac is the host of the Business RPG, a business podcast for nerds that still don't know what they want to be when they grow up.Learn more about Isaac: Email: sir.isaac.smith@gmail.com  Linkedin: Isaac Smith Follow him on Instagram, @BusinessRPG Listen to Business RPG on Apple Podcasts

The Journey So Far: Months in operation - 18 Podcast episodes - 32   What We're Talking About:  TTD Revenue, $127,374 Continuously learning about and sending out partnerships Our experiences with our partners so far Hailey's conversation with Lauren Caselli Our upcoming June launch (June 7-11th) We're taking a break from the podcast until the fall   Links & Resources: Episode with Lauren Caselli Podcast Production School course   The Becoming Internet Famous Podcast is BTYB Podcast Production School: An online course designed to help you master the hard skills + strategies needed to launch, manage and grow podcasts for small businesses.

The Journey So Far: Months in operation - 18 Podcast episodes - 31   What We're Talking About: Rejecting the online business model for a time. How the internet provides access AND bold claims that aren't always true. Business hitting $0 mark. Revenue payout priorities and considerations. Leveraging opportunities as a podcast guest, especially for honing your point of view. Podcasting as the vehicle for allowing different conversations to happen in the open, in public.   Connect with Lauren: Lauren's website Lauren on Instagram   The Becoming Internet Famous Podcast is BTYB Podcast Production School: An online course designed to help you master the hard skills + strategies needed to launch, manage, and grow podcasts for small businesses.

The Journey So Far: Months in operation - 17 Episodes - 30   What We're Talking About: Dealing with 'first client fear.' Learning by experience vs education. Taking action on what you can control and letting the rest go. Building out a plan and following it.  The role(s) their podcast production businesses are going to play this year. Getting over sensational thoughts of earning and calculate YOUR desired bottom line.   Links & Resources:  Connect with Sharon: Website Instagram Connect with Sara: Email   The Becoming Internet Famous Podcast is BTYB Podcast Production School: An online course designed to help you manage the hard skills + strategies needed to launch, manage and grow podcasts for small businesses.

The Journey So Far: Months in operation - 16 Episodes - 29   What We're Talking About: UPDATE: TTD Revenue as of 3/31/21 is $125,936 Building out a job aggregator for our students and new leads. Posting curated leads to the community each week! Working on growing via partnerships. “Building out the in open” concept.   The Becoming Internet Famous is BTYB Podcast Production School: an online course designed to help you master the skills + strategies needed to launch, manage, and grow podcasts for small businesses. 

The Journey So Far: Months in operation - 15 Episodes - 28   What We're Talking About: Thinking of what you offer apart from your value as a human being. You don’t have to believe you’re all that. Setting your prices based on what you want to take home, expenses, taxes, profit, and how many clients you want. Mel's mid-life crisis soap business story and how it served her as an entrepreneur.  Better at your service offerings = higher pay. Clients always have a choice (unlike consumers when the cost of goods goes up at the store). Thoughtfully charging more to create a challenge and better outcomes.   Becoming Internet Famous is BTYB Podcast Production School: An online course designed to help you master the hard skills + strategies needed to launch, manage, and grow podcasts for small businesses. 

The Journey So Far: Months in operation - 15 Podcast episodes - 27   What We're Talking About: $124,752 TTD Revenue. Lots of behind-the-scenes work in February. Major course update - The 90-day blueprint. Changed our course pricing and no longer offer a payment plan. New refund policy.   The Becoming Internet Famous Podcast is BTYB Podcast Production School: an online course designed to help you master the hard skills + strategies needed to launch, manage, and grow podcasts for small businesses. 

The Journey So Far:  Months in operation - 15 Podcast episodes - 26   What We're Talking About:  Business = for profit. Digital product-based biz - not selling physical products, create usually once, improve over time. Service-based biz - offering a service, time, or your skills in return for pay from a client in need of them, usually remotely. When comparing the two, think about energy, time, and value between each type. No matter which route you take, you need to be able to sell yourself and be easily 'findable'.  75% of the battle with either is marketing and sales. #1 difference - service-based biz requires a few quality clients to make a living. Working with both types gives you an interesting and unique approach to online business.   Links & Resources:  Podcast Production School   The Becoming Internet Famous Podcast is BTYB Podcast Production School: An online course designed to help you master the hard skills + strategies needed to launch, manage, and grow podcasts for small businesses.

The Journey So Far: Months in operation - 14 Episodes - 25   What We're Talking About:  TTD Revenue - $118,241 What happened in January Business transition to LLC Updated our welcome offer and launch strategy We're 90 days into Growth U Other fun numbers for January Upcoming launch/product updates   Links & Resources: Tracking & Learning Episode   Ready to kickstart your podcast production business? There are two days left in our winter enrollment! Learn more here. 

The Journey So Far: Months in operation - 13 Podcast episodes - 24   What We're Talking About: What's an MVP?  Creating something small enough to validate the idea, proof of concept before putting money and energy into a bigger, full version How we do it Us: There are people who want to receive PP education + reach their biz goals Students: People will pay for PP services Why don’t people have the MVP mindset?  Procrastination Fear/unknown Not knowing better (not being in the biz world)  Imposter syndrome Growth vs fixed mindset (inflexible) What’s great about it Saving resources in the long run It’s fun!!! What’s hard about it Problem-solving can be challenging If you’re betting everything on this one thing work - then it’s easy to become defeated Links & Resources: Podcast Production School course   The Becoming Internet Famous Podcast is BTYB Podcast Production School: an online course designed to help you master the skills + strategies needed to launch, manage, and grow podcasts for small businesses. 

The Journey So Far: Months in operation - 13 Episodes - 23   What We're Talking About: $114,542 TTD Revenue Not a huge revenue month, but we had low expenses. Keeping recurring revenue consistent over time. Encouraging our students to utilize their newfound skillsets to serve good-paying clients. We've served 181 students in our course and added 163 students to our private community to date. We provided 41 leads to our community in 2020. You don't need a huge audience to sell a product or service successfully.   Links & Resources: Talking about money in business episode 2020 in review episode Learn more about our course

The Journey So Far: Months in operation - 13  Podcast episodes - 22   What We're Talking About: The value of being transparent about money.  Sharing income reports allows the opportunity for bigger conversations around hope and representation. Re-investing back into your business.  Creating money and creating value. Making more money = the ability to help more people. Not being ashamed of lofty money goals. There is no traditional education path anymore. The idea that money purchases options + choices. Work with what you have until you have more to work with. We each had a goal to buy a house this year and we all did. BAM!   Links & Resources: Gina's Income Report from 12/2016 Arrange the pieces that come to you podcast episode (The Alison Show) You're a Badass at Making Money by Jen Sincero BIF: Learning to Make Better Biz Decisions BIF: Must Have Skills for Online Biz Owners   The Becoming Internet Famous Podcast is BTYB Podcast Production School: an online course designed to help you master the skills + strategies needed to launch, manage, and grow podcasts for small businesses. 

The Journey So Far: Months in operation - 12 Episodes - 21   What We're Talking About:  $111,191 TTD Revenue as of 11/29/20. Building our business as our students build theirs. We're averaging a profit of about 6K per month. Background work for 2021 with Growth University. For 2o21, we're taking our payment plan option off the table and why we're going with one pay in full option. Next launch - February 2021!   The Becoming Internet Famous Podcast is BTYB Podcast Production School: An online course designed to help you master the skills + strategies needed to launch, manage, and grow podcasts for small businesses. 

What We're Talking About:  Launched in November 2019. Staring the year with a payment plan option for the course. Going to Podfest in Orlando in March and learning a ton. The introduction of the COVID pandemic. Rebranding from Podcast Assist to Podcast Production School. The book we wrote - Make Money as a Podcast Producer.  Hiring Neville Medhora. We reached our 100K goal by October. Working with Growth U. Transitioning PPS into its own business entity.   Links & Resources Mentioned:  Make Money as a Podcast Producer Working with Neville episode Reaching our 100K goal episode

The Journey So Far: Months in operation - 11 Podcast episodes - 19   What We're Talking About: $106,724 TTD Revenue as of 10/31/20. Hitting our $100K goal in 10 months and 8 days on 10/8 (the ladies make fun of me, but it's totally fate!) Slow month, small launch.  Started working with Growth U. The expectation of this brand is that it's part-time for all three of us. Adding substantial new content to the course that answers gaps in students' learning. Quickstart in November.   The Becoming Internet Famous Podcast is BTYB Podcast Production School: master the skills + strategies needed to launch, manage, and grow podcasts for small businesses.

The Journey So Far: Months in operation - 11 months Podcast episodes - 18 episodes   What We're Talking About: The value in the energy Zack brings to the Horkey Handbook team. How Zack started with ZERO podcast production experience. Found the course so comprehensive that he had to do very little outside research. How he utilized his previous skill sets and brought them into podcast production. Starting with ZERO confidence and building it up over time. When you put yourself out there you never know who you'll inspire. 'Doing' is more important than 'perfect.'   Links & Resources Mentioned: Podcast Production School   The Becoming Internet Famous Podcast is BTYB Podcast Production School: Learn how to master the hard skills & strategies needed to launch, manage, and grow podcasts for small business owners or yourself!

The Journey So Far: Months in operation - 11 Podcast episodes - 17   What We're Talking About: We have almost hit our 100K goal for this year! Other goals: Increase recurring revenue. Maximize the lifetime value of each student/customer. September's pricing & packaging community challenge. Hiring Growth U for PPS brand. PPS Quickstart.    Links & Resources Mentioned: Learn more about our bonuses (including Quickstart!) Growth University   Have something you'd like us to talk about in our income report episodes? Send us an email at info@podcastproductionschool.com. 

The Journey So Far Months in Operation: 11 Episodes: 16   What We're Talking About:   Being a podcast guest as an entry point. The podcasting space continued to boom despite a pandemic! Experiencing and dealing with 'imposter syndrome.' Working with what you have until you have more to work with. Why not you? Why not now?   Links & Resources Mentioned: Behind the Scenes of our Personal Podcasts   The Becoming Internet Famous Podcast is BTYB Podcast Production School: Learn how to master the hard skills & strategies needed to launch, manage, and grow podcasts for small business owners.

The Journey So Far Months in operation: 10 Episodes: 14   What We're Talking About: Customer service Starts before the sale! "Every email is a sales opportunity." Communication No one knows your brand like you do.  The best way to get better at writing is writing and reading more! Sales conversations One model isn't any "better" than another. Tracking + evaluating metrics Track the right metrics, not the ones that make you feel good. Resourcefulness Leadership + learning to delegate Learn your superpowers and hire out the rest when the time comes. Start with tasks with immediate ROI for your business.   Links & Resources Mentioned: Voxer Tracking & Learning episode Neville episode   The Becoming Internet Famous Podcast is BTYB Podcast Production School: Learn how to master the hard skills & strategies needed to launch, manage, and grow podcasts for small business owners.

The Journey So Far: Months in operation - 9 Episodes - 13 What We're Talking About: We're on track to hit 100K in our first year! Control over your own business vs working for someone else. "You can't be what you can't see." Having real conversations about money, especially as women in business. Success is different for all of us. Entrepreneurship and online business can give you financial and personal freedom. Churn isn't always a bad thing Links & Resources Mentioned: Podcast Production School SamCart What is SaaS?

The Journey So Far Months in operation: 9 Podcast episodes: 12   What We're Talking About: Each of our journeys into the podcasting space.  How podcasting can offer a much more tangible result for some business owners who aren't keen on writing/blogging. Making small goals at first and build up over time. Batch recording is your friend! You can make money offering podcast services and/or hosting your own show.   Links & Resources Mentioned:  The Creator Speak Podcast One Year From Now Podcast Check out Gina's podcast here when it launches! Mel's Interview with Jeremy Scroggins about the AT The Houston Pod   Becoming Internet Famous is BTYB Podcast Production School: Learn how to master the hard skills & strategies needed to launch, manage and grow podcasts for small businesses.

The Journey So Far Months in operation: 8 Podcast Episodes: 11 WHAT WE'RE TALKING ABOUT:  Why we wrote a book in addition to our online course. Self-publishing a book on Amazon. Not needing to specialize in everything - the value of hiring out. Our process of hiring and working with a ghostwriter. Managing competing deadlines with course updates, launches, and webinars. Utilizing a book launch team to help with our Amazon algorithm. Getting clear on our messaging so we can add more value to the space. Our goals for the book. Launch dates: August 4th - 9th, 2020 LINKS & RESOURCES MENTIONED: Sally Miller Self-Publishing Haley Greene Creative

The Journey So Far: Months in operation - 8 Episodes - 10   What We're Talking About: June was our 2nd lowest income month to date, but we're stoked about our progress and where we're headed!  We took a bit of a break in June to focus on planning as well as supporting our community. Our primary focus: the success of our students and their businesses. The addition of Quickstart for Podcast Production School students.   Links & Resources Mentioned: Podcast Production School

The Journey So Far: Months in operation - 8 Episodes - 9   WHAT WE’RE TALKING ABOUT: The importance of measuring what you’re doing based on data, not emotion. Paving your own way vs plugging yourself into someone else’s system. Working on your business vs working in it. Getting on the same page with your team and utilizing shared tools. The importance of structure and flexibility. Evaluate what you’re doing regularly.   WHAT WE'RE DIGGING: Hailey – Her coaching workshops! Learn more here & on her Instagram. Gina – The 10K Trainer App she's working through with her fam. Mel – Buying her first house!   Links & Resources Mentioned:  Podcast Production School Monday.com Walk to Mordor Walk 1000 Miles

Show Notes The Journey So Far Months in operation: 7 Episodes: 8   The Timeline: 9/25/19: Gina, Mel & Hailey first talk about building a podcasting skills course 10/31/19: We get our first email list subscriber 11/29/19 - 12/2/19: Launch #1 1/25/20 - 1/27/20: Launch #2 1/28/20: Added a payment plan option 3/6-8/20: The three of us met in person for the first time at Podfest 2020 in Orlando 3/5/20 - 3/8/20: Launch #3 3/23/20: Rebranded from Podcast VAs to Podcast Production School 3/31/20: Transitioned from launch model to evergreen model 3/31/20: 787 subscribers  4/30/20: 91 New opt-ins 5/31/20: Sales funnel in place. Sponsorships took effect (2 podcasts + 2 newsletters).   What We're Talking About: May 2020 Income Report Two of our beautiful team members had birthdays in May! (Gina & Hailey) Promotional efforts in May. Gina's experience with the sponsorship process and where it can be better. Completing our sales funnel. Publishing student income reports to the blog! Total sales as of May 2020 - $62,680.    Links & Resources Mentioned Podcast Production School PPS Student Income Reports Hustle & Flowchart Podcast Simple URLs Plugin (More Podcast Episodes)

Show Notes The Journey So Far Months in operation: 6 Episodes: 7   The Timeline: 9/25/19: Gina, Mel & Hailey first talk about building a podcasting skills course 10/31/19: We get our first email list subscriber 11/29/19 - 12/2/19: Launch #1 1/25/20 - 1/27/20: Launch #2 1/28/20: Added a payment plan option 3/6-8/20: The three of us met in person for the first time at Podfest 2020 in Orlando 3/5/20 - 3/8/20: Launch #3 3/23/20: Rebranded from Podcast VAs to Podcast Production School 3/31/20: Transitioned from launch model to evergreen model 3/31/20: 787 subscribers  4/30/20: 91 New opt-ins   What We're Talking About: April 2020 Income Report Promotional efforts in April. Putting a sales email sequence in play. Finishing our rebrand to Podcast Production School! April 2020 expenses. Categories we track each month: Tools, Services, Marketing, Development, Cost of items. Our intentions for May 2020.   Links & Resources Mentioned Podcast Production School PPS Blog Posts Monday.com

Show Notes  The Journey So Far Months in operation: 6 Episodes: 6   What We're Talking About:  Why we hired a professional copywriter. Working with Neville Medhora. The kinds of work we produced from our sessions. Getting clear in our messaging and what we really want to say. How content marketing is understanding the problems we help people solve. The importance of putting yourself in the room with experts.  Getting professional help that is objective. Outlining our content strategy.    What We're Digging:  Hailey - Coding through PDX Code Guild Gina - Books! Rocket Fuel, Harry Potter book series, Maybe You Should Talk to Someone Mel - Voiceover Marketing Playbook by Marc Scott   Links & Resources Mentioned:  Podcast Production School Neville Medhora of Kopywriting Kourse DSM-5

The Journey So Far Months in operation: 6 Episodes: 5   What We're Talking About:  The overwhelm behind how many decisions we perceive we need to make. Business is constantly evolving.  How we get more done as a team through understanding our individual roles.  Making decisions that work well enough so everyone can move on.  Taking a "skills" inventory (download the What Services Should I Offer worksheet below!).  Common fears that hold people back from diving into something new. Don't stop if one decision doesn't produce the desired results.  Recognizing the voices inside of you that serve you and the ones that don't.  The fear of failing - the fear of succeeding.    What We're Digging:  Hailey - The One Year From Now Podcast Revamp! Gina - Snagit Mel - "Audio Production Course" by Music Radio Creative   Links & Resources Mentioned:  Podcast Production School Habit Stacking What Services Can I Offer? Worksheet Horkey Handbook Become a Pinterest VA Today! Rejection Therapy (Not mentioned in the episode)

The Journey So Far Months in operation: 4 The Timeline: 9/25/19: Gina, Mel & Hailey first talk about building a podcasting skills course 10/31/19: We get our first email list subscriber 11/29/19 – 12/2/19: Launch #1 1/25/20 – 1/27/20: Launch #2 1/28/20: Added a payment plan option 3/6-8/20: The three of us met in person for the first time at Podfest 2020 in Orlando 3/5/20 – 3/8/20: Launch #3 3/23/20: Rebranded from Podcast VAs to Podcast Production School 3/31/20: Transitioned from launch model to evergreen model 3/31/20: 787 subscribers  What We’re Talking About: March 2020 Income Report How we chose the price of our course and how we plan to increase it over time. What we’ve learned after going through 3 course launches in three months! Why we introduced a payment plan & the results of that decision. How each of us feels at total sales as of March 2020: $49,054 and net profit as of March 2020: $36, 442. Other Updates: Our thoughts on making the course evergreen.  The truth about rebranding (why we did it and how we’re going about it.  How we refined our messaging during a conference. Our experiences hiring a content strategy consultant.   Links & Resources Mentioned Podcast Production School

The Journey So Far Months: 5 Episodes: 3   What We're Talking About Our passion for podcasting as a medium Current skill sets are transferrable to podcast production services How each of us entered the world of podcasting  Consumers turned creators One size doesn't fit all with podcasting, but all are welcome Why it's a big deal to reach a year with your podcast Being clear about your podcast goals  Re-purposing content   What We're Digging Hailey - Teachers Pay Teachers Gina - Her bookkeeper, Deborah Eslick   What We're Working On Mel - Repurposing my podcast content   Links & Resources Mentioned Podcast Production School The Blind Blogger Iyanna Vaughn

The Journey So Far Months: 5 Episodes: 2 What We're Talking About How relationships support your business Learning about ourselves in online business Utilizing Mastermind (or other) groups Doing life better with people you have in common with The power of re-framing Offering podcast services and launching your own podcast The power in working through our messaging with other people over and over again What We're Digging Right Now Hailey - Noom Mel - You're a Badass at Making Money Gina - The new family dog, Charlie Brown! Links & Resources Mentioned Podcast Production School Egg Head

The Journey So Far Months: 5 Podcast Episodes: 1   What We're Talking About Who we are & what Podcast Assist (now Podcast Production School) is   Links & Resources Mentioned Podcast Production School

Becoming Internet Famous is a podcast centered around our journey of bringing the Podcast Assist brand from idea to 7-figure business. Join us – Gina Horkey, Hailey Thomas & Melanie Scroggins – as we take you through the entire process (beginning after the creation of our course, Podcast Assist), launching a podcast to share our progress and providing a case study for our students while we’re at it. It might take us a bit of time, but we're confident we can get there. And we figured it'd be one heckuva fun journey for you to tag along on! We're excited... are you?