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A pioneer of social psychology, Stanford scholar Claude M. Steele is renowned for Whistling Vivaldi, a runaway bestseller that analyzed societal stereotypes—from beliefs about racial and gender test score gaps to the athletic prowess of Black men—and how to mitigate these “stereotype threats.” In his new book Churn, Steele captures the most commonplace tensions of life in a multifaceted democracy and how to minimize their corrosive effects in everyday life. With “churn,” Steele has coined a new term to identify “the agitation we can feel in diverse settings,” such as everyday exchanges between teachers and students; police and the public; managers and employees; parents and children; and strangers, or even friends, of different sexes and races. Steele braids together psychological research with his own biracial life story, demonstrating how initial wariness between people of different identities is as much a product of our history as of our biases. And his latest work reveals how trust building can be a fresh and surprisingly powerful strategy for mitigating these tensions in the real–life settings of our lives and for realizing the full potential of our multiracial, multiethnic, multi-classed democracy. Learn more about your ad choices. Visit megaphone.fm/adchoices
Will Miami make it into the NCAA Tournament? Also, how did Live Nation get away with this? We preview the USA vs Canada game at the World Baseball Classic, discuss Fortnite raising prices, and lots more!
Membership programs have become the backbone of many carwash businesses — but the real key to success lies in retention. In this episode of Professional Carwashing & Detailing's Executive Spotlight, host Brian Ankney talks with industry expert John Booth about the metrics operators should be watching beyond membership counts. The discussion explores how churn rate and customer lifetime value reflect the true health of a carwash operation. Booth shares why consistent processes, employee training and detailed site inspections are critical for delivering the experience customers expect every time they visit. Operators who align their operational checklists with the customer journey — from entering the lot to exiting the wash — can reduce churn and strengthen long-term membership value.
Are most gym leads slipping through the cracks without ever showing up? Find out what separates high-performing gyms from the rest.Episode HighlightsIn this episode, Whitney from X4 Nexus explains how her gyms achieve a 75% booking rate, 60% show rate, and under 5% churn. She dives into creating scalable processes across multiple locations, building a passionate team, nurturing leads over 14 days with a structured follow-up cadence, and maximizing member value ($1,500–$1,800 per year). Whitney also shares insights on maintaining lead quality, refining marketing targeting, and ensuring consistent operational execution.Episode OutlineWhitney's role: managing four locations with plans for expansionDaily and weekly operational tasks for consistency across studiosLead nurture: 14-day manual follow-up with six calls plus monthly automated outreachBooking and show rate strategies, including urgency and confirmationsClosing rates and maximizing member valueChurn management and retention strategiesAdvice for gym owners: monitor lead quality, refine marketing, improve nurtureKey takeaways: know your numbers, refine systems, balance people coaching with operational metricsEpisode Chapters00:00 Intro to Gym Marketing Made Simple & Lasso00:29 Meet Whitney & X4 operations overview01:59 Managing multiple gym locations & staffing03:23 Hiring from the brand community & “product of the product”04:29 Franchising X4 & building scalable systems06:07 Lessons from OrangeTheory & “you can't improve what you don't measure”08:07 Lead journey design & 14-day nurture cadence11:29 Booking, urgency & show-rate tactics17:13 Free trial, presenting offers & sales process19:25 Funnel math: leads to 15–20% conversions22:54 LTV, CAC and ad spend mindset25:24 Churn, retention & business health vs hobby32:08 People vs process, refining what already works36:31 Final advice to gym owners & GMsAction TakenCreate scalable operational processes for franchise expansionBuild a sales team and implement a structured lead nurture processContact new leads within five minutes and follow up manually for 14 daysMove leads into monthly automated sequences after manual follow-upsImplement confirmation automation and manual confirmation cadenceRefine marketing targeting, monitor KPIs, adjust processes as neededConclusionStructured operations, intentional staffing, and focused lead nurture keep gyms performing at peak efficiency and member engagement high.CTAListen, follow, and visit the provided links to access the tools and insights shared in this episode.
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What does it take to build a national property management franchise?In this episode, I sit down with Steve Hart, CEO and co-founder of PMI, a franchise network with nearly 500 locations and 35,000+ doors under management.We unpack how PMI grew from a startup during the 2008 financial crisis into one of the largest property management platforms in the country.We discuss:(00:00:00) - Intro(00:01:25) - Meet Steve Hart(00:05:09) - Building a franchise platform(00:07:22) - Five pillars explained(00:13:21) - HOA margins and revenue(00:16:00) - Sponsor - appgentic.ai(00:17:48) - Who should franchise(00:24:20) - Brokerage as bridge(00:29:21) - Multi-location franchise growth(00:30:08) - Acquisition engine explained(00:35:11) - Aligned incentives model(00:37:13) - Sponsor - Rentvine(00:38:19) - Breaking the 100 door plateau(00:41:31) - Stop competing on price(00:43:53) - Guarantees that build trust(00:46:21) - Churn trends and fixes(00:52:36) - Saying no to PE offers(00:55:47) - Consolidation and multi-unit owners(00:58:53) - Protecting the brand(01:01:13) - Final wrap and where to followSteve explains PMI's five-pillar model (residential, multifamily, HOA, commercial, and short-term rentals), why HOA management is growing 60% year over year, and how their franchise partners are acquiring millions of dollars in PM portfolios annually.We also dig into some practical operator questions:Why so many PM companies stall around 100 doorsWhen to stop competing on priceHow acquisitions are changing the industryAnd why Steve has repeatedly said "NO" to private equityIf you're thinking about scaling, franchising, or buying doors, this one's worth a listen.Learn more and connect with Steve here: PMISteve on LinkedInLearn more & connect with me here:Crane, the private community for property management business owners.My Free PM NewsletterRL Property Management
Ready to churn less and win more?
Get my training and advanced episodes: https://www.patreon.com/listeningtimeUS Conversations: https://www.patreon.com/USConversationsTranscript: https://drive.google.com/file/d/1ZfJ5Nw3xC7tTQIzxjA4NUy1r5XXV9VtZ/view?usp=sharing
Mason Cosby connects with Putney Cloos, the Chief Marketing Officer at Bombora, to clarify exactly what intent data is and how revenue teams should use it. While many marketers view intent data strictly as a tool for sales prioritization, Putney argues that the use cases go much deeper. She explains the difference between first-party data collected from owned properties and third-party data gathered from across the web.ㅤA major focus of the conversation is data provenance. Putney highlights a critical but often overlooked question: Does your data provider actually have the right to use the data they sell? She details how Bombora uses a proprietary tag within a data co-op to ensure consent is explicitly granted for intent tracking.ㅤMason and Putney also explore how to operationalize this data without buying a massive, all-in-one platform. They discuss the "unbundled" ABM stack, where data is ported directly into the tools teams already use, such as CRMs, CDPs, or advertising platforms like The Trade Desk and LinkedIn.ㅤGuest BioPutney Cloos is the Chief Marketing Officer at Bombora, where she leads marketing and communications to expand the company's "Data Co-op" and intent data solutions. She previously served as CMO at Cision, where she built the company's first account-level data strategy. Putney also spent nearly a decade at American Express, rising to Vice President of Commercial Demand Generation and creating Amex's first commercial demand-generation and ABM capabilities. She holds an AB from Harvard College and an MBA from the Kellogg School of Management.ㅤWhat We CoverDefining intent data: Putney clarifies that intent is behavioral data showing when a company is actively researching a solution, distinct from static firmographic data.First-party vs. third-party signals: The difference between tracking known visitors on your own site versus capturing research behaviors across the broader B2B internet.The importance of data rights: Why marketers must ask if their provider has explicit consent to use data for intent purposes, rather than relying on repurposed bidstream data.Reducing customer churn: How customer success teams use intent signals to spot when current clients start researching competitors before the renewal conversation happens.Informing the product roadmap: Using search behavior to identify unmet market needs or features that prospects are actively seeking.The unbundled tech stack: How to deploy intent data directly into existing platforms like Salesforce, HubSpot, or programmatic ad exchanges without needing a standalone ABM platform.Start simple: Putney's advice to pick one specific use case—like sales prioritization—and master it before adding...
Today on the show, we have Priya Lakshminarayanan, CPO of Recurly, a subscription management platform empowering brands like Twitch, PupBox, Sprout Social, and Pipedrive to launch, scale, and optimize subscription experiences.In this episode, we dive deep into Recurly's 2026 State of Subscriptions report, uncovering surprising trends that challenge conventional wisdom about churn. We explore why "selective churn" might actually reflect stronger consumer intent rather than fatigue, and why the pause button has evolved from a red flag into a strategic retention tool.We discuss the dramatic shift in subscriber behavior, including why 51% of consumers cancelled at least one subscription in the last 12 months, how micro-subscriptions are becoming the new trial experience in an AI-driven world, and why traditional free trials are becoming cost-prohibitive as LLM costs rise.Finally, we tackle the loyalty paradox: why transparency and easy cancellation actually drive long-term retention, how annual subscription renewals have become critical inflection points, and why the best retention strategy might be proactively canceling customers who aren't using your service.Churn FM is sponsored by Vitally, the all-in-one Customer Success Platform.
Circle (CRCL) shares soar after a "huge" beat, says Diane King Hall. She joins the Opening Bell set at the NYSE to discuss the stablecoin company's strong growth. Elsewhere among the earnings movers, Cava (CAVA) rises after showing improving same-restaurant sales growth in its 4Q report. Later, Diane looks at HP Inc. (HPQ) as investors react to lower-than-expected forward guidance. ======== Schwab Network ========Empowering every investor and trader, every market day.Options involve risks and are not suitable for all investors. Before trading, read the Options Disclosure Document. http://bit.ly/2v9tH6DSubscribe to the Market Minute newsletter - https://schwabnetwork.com/subscribeDownload the iOS app - https://apps.apple.com/us/app/schwab-network/id1460719185Download the Amazon Fire Tv App - https://www.amazon.com/TD-Ameritrade-Network/dp/B07KRD76C7Watch on Sling - https://watch.sling.com/1/asset/191928615bd8d47686f94682aefaa007/watchWatch on Vizio - https://www.vizio.com/en/watchfreeplus-exploreWatch on DistroTV - https://www.distro.tv/live/schwab-network/Follow us on X – https://twitter.com/schwabnetworkFollow us on Facebook – https://www.facebook.com/schwabnetworkFollow us on LinkedIn - https://www.linkedin.com/company/schwab-network/About Schwab Network - https://schwabnetwork.com/about
In today's Tech3 from Moneycontrol, we begin with the Tata Sons board deferring discussions on N Chandrasekaran's third term after concerns raised by Noel Tata. We then unpack the sharp sell-off in IT stocks amid fresh AI disruption fears and HCLTech CEO C Vijayakumar's response. Also on the show, senior exits and layoffs at Livspace, how SEBI's rules are reshaping the finfluencer economy, and LAT Aerospace's first acquisition backed by Deepinder Goyal.
Send a textBig Churn Chardonnay 2024This is a $6.99 Trader Joe's wine.It has sold for $6.99 since the 2015 vintage.It is supposed to be a hommage to the big Napa Chardonnay wines of the 1980s.They were expensive; this is $6.99.So, how do you make a cheap wine taste like it has expensive details for ten years in a row?Buy a bottle and find out!Check us out at www.cheapwinefinder.comor email us at podcast@cheapwinefinder.com
The churn is where we are for this episode. Hope you enjoy!
Net revenue retention is under pressure. SaaS growth has slowed. Sales and marketing budgets are shrinking. And AI is forcing companies to rethink everything, from seat-based pricing models to how they engage, retain, and grow customers.In this episode of TECHtonic, host Thomas Lah welcomes back Brent Grimes, CEO of Reef.ai, for a direct and timely conversation about what's actually happening in the AI revenue landscape.Since their last discussion, AI capabilities have advanced rapidly, but the bigger shift isn't just better models. It's how companies are using those models to survive and win in a far more demanding market. With declining net revenue retention across public SaaS companies and mounting pressure to “do more with less,” leaders can no longer rely on intuition, last-call sentiment, or broad segmentation strategies. The era of guessing is ending.Thomas and Brent explore the rise of model-driven revenue management, where predictive AI doesn't just improve forecasting accuracy but identifies churn risk months in advance, pinpoints expansion opportunities with statistical precision, and helps teams prioritize their time where it matters most. They discuss how upsell intelligence may actually unlock more upside than churn reduction alone, and how organizations are beginning to move from dashboards and insights toward autonomous workflows powered by renewal and expansion agents.The conversation also dives into the practical realities of making this shift—from solving data quality challenges to building trust with revenue teams who must learn to work alongside models and agents rather than rely solely on instinct. As AI adoption compounds quarter over quarter, the gap between early adopters and laggards is widening, and 2026 may mark the moment when that divide becomes unmistakable.If you own revenue, lead customer success, or sit in the CRO seat, this episode will challenge how you think about forecasting, expansion, resource allocation, and the future of go-to-market execution.
In the newest episode of the Blue Ribbon College Basketball Podcast, hosts Chris Dortch—editor and publisher of Blue Ribbon College Basketball Yearbook—and Kevin Ingram—the radio voice of Vanderbilt men's basketball—discuss a variety of college basketball (and other) topics:• The coaching carousel has already claimed two good men.• Darius Acuff, Jr. and Josh Hubbard combined for 105 points on Wednesday night. Too bad those efforts came in different SEC games, but still, those cats can hoop!• Some Final Four-type games are set for this weekend.• An Iowa fan gets too close for comfort after the Hawkeyes beat Nebraska.All Blue Ribbon college basketball podcasts are available on Apple Podcasts and Spotify.You can also listen in your email client or click on the “Listen In Podcast App” link above to listen in your podcast player of choice. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit blueribbon.substack.com
Many SaaS businesses lose 5%–9% of revenue to failed payments yet they classify it as product churn instead of a billing system problem. In conversations with guest founders like Roman...
The Stupid History of The Butter ChurnBecome a supporter of this podcast: https://www.spreaker.com/podcast/the-stupid-history-minute--4965707/support.
Is this simply a transition season under Arne Slot — or are there deeper concerns? Performances have dipped, physicality has been questioned, and expectations remain sky high. Dave, David Lynch and Lewis Steele dissect the on-pitch worries, tactical shifts, and whether Liverpool are building toward something bigger… or drifting into uncertainty. Learn more about your ad choices. Visit podcastchoices.com/adchoices
Exclusive $2,510 Cash Incentive at Calala Island (Nicaragua)! | Hurdy Gurdy Travel Podcast (ft. James of the Churn and Burn Podast) In this episode of the Hurdy Gurdy Travel Podcast, host Justin Vacula is joined by James from the Churn and Burn Podcast to discuss one of the wildest luxury travel promos we've seen: an exclusive $2,510 cash incentive tied to a four-night stay at Calala Island in Nicaragua. We cover what the offer includes, how the booking works, and the real-world logistics: flights, transfers, timing, and what to expect on an ultra-exclusive private island with a tiny guest count. You'll also hear practical strategy talk on Hilton points, free night certificates, credit cards, and the common pitfalls people may miss when trying to replicate deals like this. If you're into points and miles, Hilton redemptions, Hilton free night certificates, luxury travel hacks, and Caribbean/Central America resort escapes, this one's for you. Recorded February 9, 2026 Chapters 00:00 Intro: Travel Rewards + Why This Deal Is Huge 00:59 Guest Intro: James (Churn and Burn Podcast) 02:03 Calala Island Promo ($2,510 Incentive) 08:24 Booking Steps + Travel Logistics (Flights/Transfers/Timing) 19:20 Podcast Updates + Other Promotions 22:03 What You Actually Do on Calala Island 22:32 Openness to Experience 22:47 Deserted Island Picnic 24:04 Rum Tasting Adventure 25:36 Cooking Lobster Pizza 25:49 Hawksbill Turtle Nesting 27:06 Maximizing Hilton Points + Free Night Certificates 33:01 Listener Questions + Practical Travel Tips 35:47 Final Thoughts + Where to Follow —
Scores of high school and junior high students have walked out of class in order to protest ICE operations around the country. So many schools cannot teach students how to read or write, but these schools are quite skilled in molding the students into leftwing activists. Our school system is supposed to be about education, not indoctrination. These kids should be learning to read and write. They can protest on their own time. #BobbyEberle #ICEProtests #ICEArrests
UCF Football Faces Unprecedented Roster Churn with 34 Players Entering Transfer Portal see more on getting recruited at myfootballcamps.com/d1 #coachschuman #recruiting #prospects College Football Recruiting NIL Coaching High School Football Subscribe for Updates Go to https://www.portalintel.ai to get all the recruiting intelligence you can ever need Get Coach Schuman to do your Recruiting Promotion. Go to www.myfootballcamps.com/d1 to get this elite program, where we do the video for you disucssing your abilities and then send it out to D1 coaches. Hello, we would love to invite you to compete to get ranked and stars at the Coach Schuman's NUC sports Showcase events and combines go to http://myfootballcamps.com/campsevents to register Get the Legendary Leadership Book by Coach Schuman and improve your leadership skills today at www.legendaryleadership.coach myfootballcamps.com nucsports.com @coachschuman go to myfootballcamps.com/d1 to get promoted www.myfootballcamps.com www.nucsports.com @coachschuman on all social Get signed up for an NUC Sports Elite Showcase https://www.nucsports.com Get Help with Recruiting Now https://nucsports.com/store-3/recruiting-programs/ Coach Schuman can be followed at @coachschuman on all social
When a user cancels, stops logging in, or walks away after a trial, many SaaS founders move on. Churn has a way of feeling final. But looking across thousands of...
What happens when one of the largest centralized property managers in short-term rentals meets a deeply local, franchise-driven model? In this episode of The STR Data Lab, AirDNA's Chief Economist Jamie Lane sits down with Steve Schwab, CEO of Casago, to unpack one of the most consequential industry shifts of the past decade: the Vacasa–Casago merger.Steve shares an honest, behind-the-scenes look at how the integration is unfolding — from transitioning thousands of homes and teammates to rethinking how scale, culture, and accountability actually work in hospitality. The conversation goes beyond headlines to explore why local ownership, empowered teams, and owner-centric decision-making may be the antidote to the operational strain that has challenged large STR operators in recent years.Along the way, Jamie and Steve dive into franchise economics, technology complexity, churn as a health metric, and the often-underestimated skill that separates top-tier operators from the rest. Whether you're an independent host, a growing property manager, or an industry professional watching STR evolve in real time, this episode offers a rare perspective on where the business is headed — and what it takes to build something that lasts.This is one conversation that will change how you think about scale, leadership, and success in short-term rentals — you don't want to miss it.Key Takeaways You Can Apply TodayLocal ownership matters more than ever: Empowered, in-market operators create stronger relationships with homeowners, guests, and communities — and reduce churn.Scale isn't just about size: Breaking operations into locally accountable units can avoid the “dis-economies” that plague centralized models.Technology complexity is the silent killer: From PMS integrations to revenue management and accounting, STR operations are far deeper than they appear — especially in year one.Churn is a health check, not just a metric: Monitoring churn at both the market and portfolio level reveals operational and cultural issues early.The best operators know when to say no: Curating the right inventory, homeowners, and guests is often what separates top-performing property managers from underperformers.Sign up for AirDNA for FREE
Today on the show, we have Charles Rosenblatt, CEO of Butter Payments, providing ML AI-driven payment recovery for subscription merchants and recurring payments. Previously, Charles was CSO of Payoneer, CRO at Velo Payments, and ran treasury at D.E. Shaw during the late 90s—where managing a financial crisis taught him that outside factors can derail even the best strategies and smartest teams. In this episode, we uncover why the 14-day dunning period is an arbitrary standard that shouldn't exist—and how decoupling dunning strategy from product access unlocks smarter business decisions. Charles shares how Butter analyzes 128 variables across billions of transactions to predict payment recovery within 10 seconds, allowing companies to shut off high-cost AI users immediately when recovery is unlikely, while keeping loyal customers active when payments will clear. We explore why involuntary churn creates dangerous false signals: 30% of customers leaving might actually want to stay but have expired cards or temporary payment issues. This can lead product teams to catastrophic decisions—like Coca-Cola changing their formula when the real problem was payment infrastructure, not product-market fit. The lesson: understand what's within your control versus what's not before making strategic pivots. We also discuss how Capital One shifted their best people from acquisition to retention after realizing they were churning the equivalent of the 7th largest credit card company every year—because spending $20 to save a $500 NPV customer beats spending $300 to acquire a new one who might churn anyway. Finally, we dig into payment recovery ethics and strategy: why Butter refuses "forced payments" that drive customer accounts negative, how different card types (Amex vs. debit vs. prepaid) require completely different retry logic, and why competitors who inflate recovery promises by 100% damage trust across the industry.As always, I'd love to hear from you. You can email me directly at andrew@churn.fm, and don't forget to follow us on X.Churn FM is sponsored by Vitally, the all-in-one Customer Success Platform.
Send us a textJoin Gary for more quality piping including musical trips to both the USA and CanadaPlaylistFras with Flylo from FlinneLos Angeles Scots Pipe Band with Los Angeles Scots Pipe Band and Bruce Gandy's Farewell to the Iron Horse from At the BeachDuncan Johnstone with Duncan Johnstone, The Judge's Dilemma and Donella Beaton from Bows and Drones.Jeremiah McLane and Timothy Cummings with Laride 6 Temps and Pixel from The Wind Among the ReedsBrian Donaldson with Lord Alexander Kennedy, Bob of Fettercairn and Mrs MacPherson of Inveran from Glenfiddich Piping Championship Ceol Beag 1990. Ann Gray with the Starcraft Trip to Glencoe, White Balloons and Black Leather, Kelvinhaugh Street Spirits and The Convoy to Oban from Shouting at MagpiesMuirhead and Sons Pipe Band with Colin Thompson, Caledonian Society of London and MacAllister's Dirk from 25 Years of World Pipe Band ChampionsJohn Walsh with Time to Spare, Barney's Balmoral, Sleepy Maggie, Archie Brown, Piper's Despair, Poor Man am I, Korgie from Time to SpareDaimh with The Hag at the Churn, Fosgail an Dorus, Zito the Bubbleman and The Wise Maid from Moidart to MabouSupport the show
What Is Scope Churn? Businesses naturally want predictability from their software organizations. Promises have been made to customers, and there are business objectives to deliver as well. Often, those things have little to no wiggle room. The head of Marketing says “This must be completed on time, because we have a trade show on March 1st, and we have committed to present there.” The head of Product says “The only way we could save this angry customer was to promise that this would be completed on September 30th. If we don't deliver, they will walk.”How to connect with AgileDad:- [website] https://www.agiledad.com/- [instagram] https://www.instagram.com/agile_coach/- [facebook] https://www.facebook.com/RealAgileDad/- [Linkedin] https://www.linkedin.com/in/leehenson/
Episode #367 - Unsubscribes Aren't Your Problem…List Churn Without Regrowth Is Unsubscribes can feel personal. Like every time someone leaves your list, it's proof you're doing something wrong. But here's the truth: unsubscribes aren't your problem. List churn without regrowth is. In this episode, I'm breaking down what a healthy unsubscribe reality looks like, why unsubscribes are inevitable (and not a moral failure), and the simple replenishment system that keeps your email list renewing over time — so you can grow without spiraling. In this episode, you'll learn: The real reason people unsubscribe (and why it often has nothing to do with you) What a "healthy" unsubscribe rate looks like — and when it's a real warning sign The 1% unsubscribe threshold and how to interpret it (spikes vs patterns) Why "low unsubscribes" can actually be worse if opens are quietly falling The 3 common founder overreactions that hurt engagement and trust The simple list replenishment plan that prevents a slow leak in your growth engine: A clear reason to subscribe (beyond "get 10% off") A consistent capture moment A welcome experience that earns the subscription An ongoing visibility loop that keeps new subscribers flowing in Key takeaway: Your list isn't a bucket you fill once. It's a river. People will flow out — and the goal is to build a system that brings the right people in consistently. Dive deeper with the accompanying blog post: https://joyjoya.com/blogs/podcast/email-list-churn-obsessing-over-unsubscribes-isn-t-the-key Work with Joy Joya: https://joyjoya.com
Today on the show, we have Matthew Tharp, CEO of Hunter.io, the all-in-one email outreach platform used by over 4 million people to identify prospects and run cold email campaigns. Previously, Matthew was VP of Worldwide Retention at LogMeIn, where he owned NRR across nine products—giving him a rare masterclass in retention challenges at different stages and scales.In this episode, we uncover why retention isn't a problem you solve when growth stalls—it's DNA you build from day one. Matthew shares the paradox of his career: building a company with 95%+ annual retention that got acquired, versus joining a high-growth PLG business with churn issues that needed solving before scaling further.We explore why over-indexing on either growth or retention creates problems, how to identify the usage patterns that predict churn in the first three weeks, and why every company that tries to fix retention late struggles. The lesson: balance from the beginning beats transformation later.We also discuss how Hunter achieved 3X growth this year by going back to basics—running a rigorous ICP analysis, choosing battles they could win instead of markets where competitors were spending $100M, and layering new customer segments without creating product bloat.Finally, we dig into cold outreach data: why email lists under 100 people dramatically outperform larger ones, why shorter emails force the clarity that drives replies, and how constraints—not scale—are the real performance lever in outbound.As always, I'd love to hear from you. You can email me directly at andrew@churn.fm, and don't forget to follow us on X.Churn FM is sponsored by Vitally, the all-in-one Customer Success Platform.
Points accelerators, helicopter rides, dining credits, and much more with BILT atop the fantastic 2x everywhere with the BILT Palladium card! In this episode of the Hurdy Gurdy Travel Podcast, host Justin Vacula is joined by James from the Churn & Burn podcast to explain what BILT Cash actually is, how redemptions work, and what the new Points Accelerator could mean for earning and using rewards. We cover the best use cases, potential downsides (including redemption value and complexity), and how BILT's evolving ecosystem might impact points and miles strategies going forward. We also talk travel plans, credit card strategy, and future collaboration ideas. If you're into credit card rewards, points and miles, and staying on top of program changes, this one's for you. Topics Covered What BILT Cash is and why it matters Points Accelerator: how it works and who benefits BILT Cash redemption options and value considerations Dining & grocery-related perks/credits Travel and transportation benefits Credit card strategy + upcoming plans BILT release (BILT Cash redemptions, 1/21/26) https://www.reddit.com/r/biltrewards/comments/1qjddrq/a_note_from_me_ankur_jain_your_2026_bilt_cash/ Timestamps: 00:00 Introduction: Hurdy Gurdy Travel Podcast 00:13 What is BILT Cash? (initial details) 01:18 Guest Intro — James from Churn & Burn 02:32 Breaking news: BILT CEO update 04:39 BILT Cash redemptions explained 06:52 Points Accelerator + key benefits 15:05 Dining & grocery credits/perks 19:55 Travel & transportation perks 22:59 Announcements + upcoming plans 24:10 CardPointers tool for card optimization 26:17 More on BILT Cash redemption strategies 28:39 BILT's strategy + market positioning 41:08 The future of credit cards + travel plans 43:25 Closing thoughts + where to find the show —
The entrepreneurial world loves telling founders to "never give up"—but what if that advice is slowly killing your business? In this episode, I unpack why persistence without direction is just expensive stubbornness. The real skill isn't grinding through everything; it's knowing which assumptions to abandon while keeping the business alive. I share why running parallel experiments beats blind faith, and what a Twitter thread about Pieter Levels' "ugly" landing pages taught me about the beliefs we cling to without questioning.This episode of The Bootstraped Founder is sponsored by Paddle.comThe blog post: https://thebootstrappedfounder.com/dont-give-up-your-assumptions/The podcast episode: https://tbf.fm/episodes/432-dont-give-up-your-assumptions Check out Podscan, the Podcast database that transcribes every podcast episode out there minutes after it gets released: https://podscan.fmSend me a voicemail on Podline: https://podline.fm/arvidYou'll find my weekly article on my blog: https://thebootstrappedfounder.comPodcast: https://thebootstrappedfounder.com/podcastNewsletter: https://thebootstrappedfounder.com/newsletterMy book Zero to Sold: https://zerotosold.com/My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/My course Find Your Following: https://findyourfollowing.comHere are a few tools I use. Using my affiliate links will support my work at no additional cost to you.- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw
Skills can be taught. Attitudes can't. Here's how hiring for the right attitudes dropped my churn dramatically.
If customers are canceling after month one, your subscription isn't failing — something in your setup is. Early churn usually comes from attracting the wrong buyers, confusing checkout experiences, or billing details customers don't recognize. Maria breaks down why subscriptions lose customers fast and what you can change — from pricing and buyer alignment to checkout flow and billing clarity — to keep the right customers longer.
We joke about founders wearing many hats, but that metaphor misses the point. It's not about swapping accessories—it's about growing entirely new heads, each with its own brain that thinks, speaks, and prioritizes differently. In this episode, I explore why the transition from consulting or agency work to software entrepreneurship is so disorienting, and why the instincts that made you successful before might be the exact things preventing success now. From the uncomfortable truth about acquisition in low-touch SaaS to the cognitive dissonance of believing in yourself while questioning everything you know, this is about what it really takes to become someone new while staying grounded in who you've always been.This episode of The Bootstraped Founder is sponsored by Paddle.comThe blog post: https://thebootstrappedfounder.com/many-heads-not-many-hats-the-founders-identity-crisis/ The podcast episode: https://tbf.fm/episodes/many-heads-not-many-hats-the-founders-identity-crisisCheck out Podscan, the Podcast database that transcribes every podcast episode out there minutes after it gets released: https://podscan.fmSend me a voicemail on Podline: https://podline.fm/arvidYou'll find my weekly article on my blog: https://thebootstrappedfounder.comPodcast: https://thebootstrappedfounder.com/podcastNewsletter: https://thebootstrappedfounder.com/newsletterMy book Zero to Sold: https://zerotosold.com/My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/My course Find Your Following: https://findyourfollowing.comHere are a few tools I use. Using my affiliate links will support my work at no additional cost to you.- Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx- Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid- TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid- HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60- AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ- Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q- ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw
Here's the truth no one wants to admit:Churn doesn't come out of nowhere.You just weren't listening.In this episode, Mike Brewer unpacks why resident retention isn't a renewal event—it's a daily listening exercise. Residents give you clues. Warning signs. Sentiment. And if you're not picking up what they're putting down, you're already behind.Mike shares how AI-driven sentiment analysis is becoming the front line in retention strategy—capturing mid-lease concerns, maintenance feedback, and even social media chatter before it becomes a 60-day notice.But here's the kicker...Listening without action is just noise.Retention starts when you hear—and act on—the subtle signs. Whether it's a leaky faucet that keeps getting missed or a negative vibe posted online, the organizations that listen well will keep their best residents longest.
We're drowning in content glut. Empty posts churned out to keep up with everyone else. There's no joy, no depth, no controversy. You can FEEL the difference between obligated content versus real engagement. What are we losing? The skill of conversation. The skill of listening. Those spontaneous "hey, come look at this" moments. Pulling each other into offices to analyze something together. These aren't scheduled Q&A sessions. These are the messy, real exchanges where magic happens. Here's what's fascinating: I was editing Deborah Fell's episode when she mentioned a CEO who told her he NEVER takes meetings, that his schedule is impossible, and that she shouldn't even try. But when she said, "Would you like to be on my podcast?" His response? "Oh, I'm glad to do that." Professionals at all levels don't want more meetings, sales pitches, or brain-picking sessions. They want real conversations with pushback. They want to share their stories. The best ones are willing to go eyeball to eyeball on important topics. Stop trying to feed the algorithm with volume. Stop the sycophant responses and empty praise. Stop formatting everything with bullets just because you think you're supposed to. Start having conversations worth recording. Start capturing spontaneity. Start admitting when we don't have the answer and need to think together. Start going back to people and saying, "Remember when we talked about this? What happened?" Consider getting the "monument" update - the current state of a conversation or event of the past. That's what this conversation with Deborah is about. Getting back to real conversations.
We've officially entered what I'm calling the retention era. Recurring GivingTuesday gifts are growing year over year, and nonprofit benchmarks are showing 80%+ retention rates for monthly donors.In this solo episode, I'm breaking down three powerful signals that are shaping monthly giving RIGHT NOW across the subscription economy and in the nonprofit sector.I'm covering Recurly's 2025 State of Subscriptions analysis of 67 million subscribers, including what brands are doing to combat slow acquisition and churn, and the GivingTuesday trends emerging around mobile-first, recurring signups.This conversation sets the foundation for the next few episodes, where I'll share my 2026 monthly giving predictions.Resources & LinksCheck out Recurly's 2025 State of Subscriptions report.Register now for the FREE Monthly Giving Summit on February 25-26th, the only virtual event where nonprofits unite to master monthly giving, attract committed believers, and fund the future with confidence. The Mini Monthly Giving Mastermind: A high-touch Mini Mastermind + optional in-person retreat (May 6-8) for nonprofit leaders that have an existing monthly giving program and ready to take it to the next level with 1:1 and peer support. Apply now! Let's Connect! Send a DM on Instagram or LinkedIn and let us know what you think of the show! My book, The Monthly Giving Mastermind, is here! Grab a copy here and learn my framework to build, grow, and sustain subscriptions for good. Want to book Dana as a speaker for your event? Click here!
Johannis Hatt, Gründer von ProductsUp, spricht über effektives Churn-Management. Er teilt, warum sie anfangs mit einem risikolosen Agency-Modell starteten, wie sie durch exzellenten Kundenservice Churn minimierten und warum der US-Markt weniger Automation, aber mehr Service erwartet. Was du lernst: Die Balance zwischen SaaS und Service Wie du Churn durch Kundenservice reduzierst Warum internationale Märkte unterschiedlich ticken Den richtigen Mix aus Automation und Support ALLES ZU UNICORN BAKERY: https://stan.store/fabiantausch Johannis Hatt LinkedIn: https://www.linkedin.com/in/johannishatt/?originalSubdomain=de Productsup: https://www.productsup.com/de/ Florian Dostert: LinkedIn: https://www.linkedin.com/in/florian-dostert/ Syntinels: www.syntinels.com Join our Founder Tactics Newsletter: 2x die Woche bekommst du die Taktiken der besten Gründer der Welt direkt ins Postfach: https://www.tactics.unicornbakery.de/
Cur síos acu ar saothar Aisteoirí Bhréanainn atá ag dul chun stáitse i Hall na Feothanaí anocht le 'Seó Bóthair'.
The Bears have officially clinched playoffs and just beat the Packers in a great game, we react to the game and "The Iceman". We look at the different playoff scenarios with the Bears still in it for the 1-seed in the NFC and break down the AFC scenarios. We end the show watching and waiting for a good ole fashioned churning.
In this episode of SaaS Fuel, host Jeff Mains welcomes back Jason Friedman—entrepreneur, author, and customer experience expert. Jason shares his journey from theater and rock-and-roll roadie to building billion-dollar brands, and reveals how the principles of stagecraft and storytelling can transform SaaS businesses.The conversation dives deep into the “Kinetic Customer Formula,” the importance of designing intentional customer journeys, and why focusing on relationships and retention is the key to sustainable SaaS growth. Jason also discusses his upcoming book, “Addicted to Strangers,” and offers actionable advice for founders looking to create raving fans and reduce churn.Key Takeaways[0:45] – The power of stagecraft: How Jason's theater background shaped his approach to customer experience.[5:20] – Choreographing the audience's journey is as important in business as it is in theater.[13:20] – The “Kinetic Customer Formula”: Attitudes + Behaviors, multiplied by Momentum Boosters, minus Friction = Radical Results.[22:00] – Retention over acquisition: Why focusing on existing customers yields a “quadratic return.”[27:30] – The danger of being “addicted to strangers” and neglecting your current audience.[32:00] – The importance of mapping not just the customer journey, but also employee and partner journeys.[36:00] – Storytelling is embedded in every step of the customer experience, not just a surface-level tactic.[41:00] – Churn is a silent killer: For every customer who complains, 21 remain silent.[48:00] – Community and relationships are the future of SaaS in an AI-driven world.Tweetable Quotes“People don't move in steps—they move in stories. If you want to move people, help them create the stories that move them in the direction you want.” — Jason Friedman“Everything you do is for the audience. In business, everything is for the customer—but we often focus more on business needs than customer needs.” — Jason Friedman“There's a quadratic return on making the people who already bought from us happy. They become the best marketing.” — Jason Friedman“If you increase the return on audience success, the return on ad spend goes up. It can't not.” — Jason Friedman“A raving fan can become a raving lunatic in an instant. There's a thin line between love and hate.” — Jason FriedmanSaaS Leadership LessonsDesign with Intention: Map out the customer journey as meticulously as a director plans a show. Start with the end in mind and reverse-engineer the experience.Empathy is Key: Get into character—understand your customer's mindset, motivations, and obstacles.Retention to Acquisition: Focus on delighting and retaining current customers rather than constantly chasing new ones.Measure What Matters: Don't just look at churn percentages—track the actual number of customers lost and understand why.Guest Resourcesjason@cxformula.comwww.radicalinc.comwww.cxformula.comhttps://media.jasonfriedman.meJason Friedman's Upcoming Book: Addicted to Strangers – Get a free ebook copy when it launchesLinkedIn: Jason FriedmanEpisode Sponsor
What Your Business Is Worth: Valuation Drivers for Tech-Services FirmsValuation vs. EBITDA multiple: why they're not the same thingBuyers price future performance and confidence in future cash flowsRevenue quality premiums/discounts: recurring/contracted revenue, churn, concentrationAdjusted EBITDA + add-backs: what's “clean” vs. what gets rejectedSpecialization + growth consistency: vertical expertise can drive premiumsValuation killers: messy books, contracts, founder dependencyHow to increase value in 1–2 years: positioning (incl. AI), revenue quality, leadership/operating model The Sell Side Masterclass for Tech Services Founders Series:Part 1. Knowing When It's Time to Sell: Listen now >>Part 2. Get Your House in Order: Listen now >> Our Podcast playlist for Sellers: https://www.revenuerocket.com/podcast-episodes-for-sellers/ Listen to Shoot the Moon on Apple Podcasts or Spotify.Buy, sell, or grow your tech-enabled services firm with Revenue Rocket.
Today in the business of podcasting: podcasting's creator churn problem (and how to fix it), Oxford Road has had a couple studies this week, Netflix has been making deals, and Signal Hill Insights looks back at the year in research. Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.
Today in the business of podcasting: podcasting's creator churn problem (and how to fix it), Oxford Road has had a couple studies this week, Netflix has been making deals, and Signal Hill Insights looks back at the year in research. Find links to every article covered by heading to the Download section of SoundsProfitable.com, or by clicking here to go directly to today's installment.
In this episode of Critique Revolve, we examine the sudden and deeply consequential news that Netflix plans to acquire Warner Bros. Discovery—a deal that, if approved, would fundamentally reshape the film and television landscape. While Paramount's competing $108.4 billion bid raises its own ideological and industrial concerns, Netflix's $82.7 billion move signals something more structural:...
Cassie Young brings hard earned lessons from a career spanning CRO roles, customer success leadership, turnarounds, and now investing as a General Partner at Primary Venture Partners. She talks about building and rebuilding go to market teams, why sometimes you should fire customers on purpose, and how churn is a lagging indicator that hides deeper retention issues. Cassie shares strong views on overrated metrics like NPS, the incentives that actually drive behavior inside a business, and the myth of finding one perfect KPI. She also brings signature Cassie isms like sunlight is the best disinfectant and the reminder that leaders often get stuck working in the business instead of on it offering practical insights for anyone trying to keep their SaaS metrics from going sideways.—SPONSORS:Aleph automates 90% of manual, error-prone busywork, so you can focus on the strategic work you were hired to do. Minimize busywork and maximize impact with the power of a web app, the flexibility of spreadsheets, and the magic of AI. Get a personalised demo at https://www.getaleph.com/runFidelity Private Shares is the all-in-one equity management platform that keeps your cap table clean, your data room organized, and your equity story clear—so you never risk losing a fundraising round over messy records. Schedule a demo at https://www.fidelityprivateshares.com and mention Mostly Metrics to get 20% off.Sage Intacct is the cloud financial management platform that replaces spreadsheets, eliminates manual work, and keeps your books audit-ready—so you can scale without slowing down. It combines accounting, ERP, and real-time reporting for retail, financial services, logistics, tech, professional services, and more. Sage Intacct delivers fast ROI, with payback in under six months and up to 250% return. Rated #1 in customer satisfaction for eight straight years. Visit Sage Intacct and take control of your growth: https://bit.ly/3Kn4YHtMercury is business banking built for builders, giving founders and finance pros a financial stack that actually works together. From sending wires to tracking balances and approving payments, Mercury makes it simple to scale without friction. Join the 200,000+ entrepreneurs who trust Mercury and apply online in minutes at https://www.mercury.comRightRev automates the revenue recognition process from end to end, gives you real-time insights, and ensures ASC 606 / IFRS 15 compliance—all while closing books faster. For RevRec that auditors actually trust, visit https://www.rightrev.com and schedule a demo.Tipalti automates the entire payables process—from onboarding suppliers to executing global payouts—helping finance teams save time, eliminate costly errors, and scale confidently across 200+ countries and 120 currencies. More than 5,000 businesses already trust Tipalti to manage payments with built-in security and tax compliance. Visit https://www.tipalti.com/runthenumbers to learn more.—LINKS:Cassie on LinkedIn: https://www.linkedin.com/in/cassyoung/Primary Venture Partners: https://www.primary.vc/CJ on LinkedIn: https://www.linkedin.com/in/cj-gustafson-13140948/Mostly metrics: https://www.mostlymetrics.com—RELATED EPISODES:Getting fired 4 times made me a founder | Sam Jacobs of Pavilionhttps://youtu.be/8X-JVOF-1A0—TIMESTAMPS:00:00:00 Preview and Intro00:02:30 Sponsors Aleph | Fidelity Private Shares | Sage Intacct00:05:21 Returning From Pavilion & GTM Summit Takeaways00:06:49 What Makes a Great Executive00:11:07 The Importance of True P&L Fluency00:12:17 First Team Leadership vs Functional Loyalty00:13:33 Reading the Macro Environment and Market Forces00:14:29 Sponsors Mercury | RightRev | Tipalti00:18:26 Applying First Team Leadership in Practice00:22:24 Churn as a Lagging Indicator00:24:23 Finding Real Leading Indicators of Renewal00:25:30 Customer Value as the Only Path to Enterprise Value00:26:52 Product Adoption Perception and Retention00:29:16 Price to Value Ratio as a Predictor of Guaranteed Churn00:30:37 The Ultimate Question What Gets Your Customer Promoted00:32:33 How NPS Is Actually Calculated00:34:56 Sailthru's Minus 26 NPS and What It Signaled00:37:31 Rebuilding Customer Trust Through Transparency00:40:24 Why Net and Gross Retention Must Be Paired00:42:51 Aligning the Executive Team Through a Unified Bonus Plan00:45:18 Firing Customers When Misaligned Segments Drain the Org00:49:35 Carrot vs Stick How to Motivate a Modern GTM Org00:52:31 Why MBO Plans Fail CSMs01:03:51 Why Time to Value Matters More Than Ever#RunTheNumbersPodcast #CustomerSuccess #ChurnPrevention #GoToMarket #VentureCapital This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit cjgustafson.substack.com
How can you effectively prepare your SaaS for an exit? And what should you know about the valuation drivers, buyer types, and metrics that matter most? In a live episode of the Grow Your B2B SaaS podcast recorded at SaaS Summit Benelux, host Joran sat down with René de Jong to unpack what it takes for SaaS companies to scale and prepare for a successful exit in 2026. René helps entrepreneurs—specifically SaaS founders—design effective exit strategies and navigate the full process of selling their businesses to third parties. Across the conversation, he offered clear and pragmatic insights on what separates the SaaS businesses that grow and sell well from those that struggle, how buyers evaluate companies in the current market, and why topics like the rule of 40, net revenue retention, AI-driven scalability, and deal structure matter now more than ever. From early-stage focus at 0 to 10K MRR to strategies for moving toward 10 million ARR, René shared guidance grounded in what he sees every day in the market.This episode turns the full discussion into a clear, actionable narrative that stays true to the original conversation and is easier to follow and revisit.Key Timestamps(0:00) - SaaS Summit Benelux intro, B2B SaaS scaling 2026, Rule of 40, NRR, ARR multiples, Earnouts, Strategic buyers, 0-10K MRR, 10M ARR(0:50) - Guest intro, SaaS M&A advisor, SaaS exit strategy, SaaS acquisition process(1:14) - Scaling your SaaS for 2026(1:20) - What separates SaaS winners in 2026(1:26) - Rule of 40, Efficient growth, ARR multiple valuation(2:18) - Go-to-market strategy, New business team, Net Revenue Retention (NRR), Expense efficiency(3:05) - NRR benchmarks, Churn, Customer concentration, Market standards(4:01) - Efficient growth vs spend, AI scalability, Revenue per employee(5:06) - AI native SaaS costs, VC vs mature SaaS valuation, EBITDA vs ARR(6:38) - VC backing for AI native startups(6:48) - Freemium model 2026, Valuation cycles, EBITDA focus, AI hype, ARR multiples(8:05) - Sponsor: B2B SaaS affiliate marketing, Reditus(8:49) - SaaS valuation benchmarks, ARR multiples range(9:01) - 3.5x ARR cash at close, Earnout, Reinvest, Deal structure(10:34) - Venture capital vs Private equity(10:43) - Strategic buyers, One plus one equals three, Synergy valuation(11:22) - Build list of strategic acquirers, Exit planning(11:29) - Headline valuations vs reality, Purchase price, Earnouts, Deal terms(11:51) - Earnout as bonus, Cash at closing, Burnout risk(13:05) - 2026 growth loop, AI in land and expand, Product-led growth, AI agents(14:10) - 0–10K MRR advice, Founder mindset, Learn fast, Mentors, SaaS community(15:35) - Smart capital, Operator investors, Non-dilutive help(16:06) - 10K MRR to 10M ARR, Focus, Buy-and-build strategy, Autonomous growth, 3–5 year plan(17:43) - Contact info, LinkedIn, anno9082.nl(18:03) - Outro, Subscribe, Sponsor the show, Reditus call-to-action
Aydin sits down with Mike Potter, CEO and co-founder of Rewind, to talk about how AI is changing both the risk and opportunity landscape for SaaS companies. They cover how AI agents are now deleting real customer data, why backup is more critical than ever, and how Rewind became an AI-native org with dedicated AI ownership, monthly Lunch & Learns, and real internal workflows.Mike walks through the exact N8N workflows he uses to:Auto-triage his Gmail into multiple inboxes using AIGenerate a daily AI brief based on tasks, calendar events, and past email contextAnalyze churn, win/loss, and internal product data using Claude and MCPThey close with Mike's “dream automation”: a full AI-generated business review that looks across financials, CRM data, and benchmarks.Timestamps:0:00 — Welcome to the show0:31 — Mike's intro & what Rewind backs up across SaaS ecosystems1:40 — AI agents as a new failure mode and how Rewind “saves you from your AI”4:05 — Turning Rewind into an AI-native company early on4:53 — First attempt at AI-built integrations (why it failed then, why it might work now)7:23 — Developers trading tedious integration maintenance for more interesting AI work9:45 — Code vs architecture: the Shopify webhooks story and handling 1.1B+ events14:03 — Hiring an AI Engineer: scope, responsibilities, and why background mattered15:33 — How Rewind drove AI adoption: Lunch & Learns, “use it in your personal life,” experimentation20:53 — How AI Lunch & Learns actually run across multiple offices and remote folks23:10 — Examples: CS tools, Alloy prototypes, AI video voiceovers, end-to-end workflows25:13 — Churn workflows: combining uninstall reasons from multiple marketplaces into Claude27:06 — Win/loss and internal analytics using Claude Projects + MCP server into an internal DB29:14 — Choosing between Claude, ChatGPT, and Gemini depending on the task (and re-testing every few months)31:23 — Mike's Gmail system: multiple inboxes + N8N + AI classification36:07 — Inside the email-classifier prompt and AI-powered spam that beats Gmail filters41:34 — The “Daily AI Brief”: pulling tasks, meetings, and prior email threads into a single morning email45:02 — Letting AI write and debug N8N workflows (and how assistants in tools are getting better)48:58 — Wishlist: automated AI business review across finance, Salesforce, and SaaS benchmarks51:23 — Closing thoughts: so many useful tools are possible, but GTM is the hard partTools & Technologies MentionedRewind – Backup and restore for mission-critical SaaS applications.Claude – LLM used for analysis, projects, agents, and internal tools.ChatGPT / OpenAI (GPT-4.1, GPT-4.1 mini) – LLMs used for code, prompts, and workflow JSON.N8N – Automation platform used to build email and daily-brief workflows.Gmail – Email client where AI-powered labels drive multiple inboxes.Google Calendar – Calendar data powering the daily AI agenda.Google Tasks – Task list feeding into the morning brief email.MCP (Model Context Protocol) – Connects Claude to Rewind's internal databases.Alloy – Tool for building interactive product UI prototypes.Salesforce – CRM used for pipeline, churn, and win/loss analysis.Gumloop – Workflow tool with an embedded AI assistant.Zapier – Automation platform referenced for plain-English workflow creation.Fellow – AI meeting assistant for summaries, action items, and insights.Subscribe at thisnewway.com to get the step-by-step playbooks, tools, and workflows.
Today, I'm joined by Shahab Elmi, co-founder & CEO of Cymbiotika. With 100M+ packets sold in its first six years, Cymbiotika is bringing transparency to the supplement industry with liposomal formulations and rigorous third-party testing. In this episode, we discuss building a supplement brand focused on efficacy over marketing. We also cover: Liposomal delivery as a differentiator Why churn reveals true product efficacy Avoiding the wellness DTC race to the bottom Subscribe to the podcast → insider.fitt.co/podcast Subscribe to our newsletter → insider.fitt.co/subscribe Follow us on LinkedIn → linkedin.com/company/fittinsider Cymbiotika's Website: www.cymbiotika.com Cymbiotika's Instagram: https://www.instagram.com/cymbiotika/ - The Fitt Insider Podcast is brought to you by EGYM. Visit EGYM.com to learn more about its smart fitness ecosystem for fitness and health facilities. Fitt Talent: https://talent.fitt.co/ Consulting: https://consulting.fitt.co/ Investments: https://capital.fitt.co/ Chapters: (00:00) Introduction (01:15) Shahab's background and Cymbiotika's origin story (02:00) The problem with the supplement industry (02:45) Why transparency and testing matter (04:15) Churn rate as the ultimate success metric (05:45) Organic celebrity endorsements vs paid sponsorships (09:00) Liposomal delivery technology explained (12:30) Manufacturing in-house vs outsourcing (16:00) The DTC race to the bottom (18:30) Building trust through radical transparency (20:30) Competing on efficacy, not marketing spend (23:00) Taking on industry fraud and fake claims (24:30) Announcing multiple third-party clinical trials (26:50) Patent enforcement and liposome validation (27:35) Product roadmap (29:25) Conclusion
Aaron gives a look ahead to 2026 and discusses churn. Questions or feedback? Email us at dirttalk@buildwitt.com!