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New data from CreativeX reveals the alarming extent of 'churn and burn' short-termism among advertisers, based on a study of 633,000 ads over two years. Content volume is way up, but media budgets aren't. So what's going on? Anastasia Leng, CEO of CreativeX, joins WARC's David Tiltman to break down the data, examine the most concerning trends, and discuss how brands can turn the ship around. Guests: Anastasia Leng, CEO, CreativeX Chapters: 00:00 – Fragmentation of creativity and the ‘more with less' challenge 04:12 – From pre-testing to creative auditing at scale 05:18 – Why media and creative must come back together 06:54 – Explaining ‘fewer, bigger, longer, better' 09:19 – From scarcity to abundance: when ‘more content' goes wrong 10:14 – Inside the study: 633k ads, $2bn spend, 143 Fortune 500 brands 12:52 – Content production up 29% in two years 14:01 – Media spend per ad down 15%: weaker support for each asset 15:34 – Short runs: 32 days for direct response ads, 40 days for brand ads 17:28 – Algorithms as creative directors and a crisis of confidence 19:49 – 93% of ads under $10k; 70% under $1k in spend 21:32 – Low-budget ads score 20% lower on creative quality 24:48 – Sub-$10k ads absorbing 30% of a $2bn media budget 32:05 – Three fixes: big ideas, media thresholds, better learning loops 35:29 – ‘Big swings': $100k+ ads run 89 days but get only 18% of spend For 40 years, WARC has been providing the marketing industry with rigorous, unbiased evidence and expert effectiveness guidance. The WARC Podcast publishes a new episode every Tuesday and Thursday. Subscribe to The WARC Podcast here: https://www.warc.com/en/warc-podcastsSign up to daily WARC News for free: https://www.warc.com/en/latestBook a demo: https://www.warc.com/en/subscribe
As Andy Burnham becomes the UK's seventh Prime Minister in a decade, how can he avoid the fate of his predecessors? Hugo Rifkind unpacks the politics of the day with Janice Turner and Seb Payne. Hosted on Acast. See acast.com/privacy for more information.
summary In this episode, Ken Rapp, CEO of Bluestream, shares insights on how AI is transforming customer engagement through product care and ownership. Discover how AI-driven personalized experiences can reduce churn, increase loyalty, and create new job opportunities. key topics AI's impact on customer experience Personalized product care and ownership Churn prediction and customer retention Chapters 00:00 Introduction and Guest Introduction 01:47 Ken Rapp's Journey into AI and Product Care 03:47 Transforming Customer Experience with AI 06:20 Real-World Examples of AI in Customer Support 08:29 AI in Wellness and Consumer Products 10:17 Reducing Churn and Increasing Repeat Sales 10:46 Ken Rapp's Background and Entry into AI 11:58 AI's Role in Wellness and Beauty Products 13:25 Misconceptions and Opportunities in AI 14:21 AI's Impact on Jobs and Skills Needed 17:25 Emerging AI Technologies to Watch 19:02 Predicting Employee Turnover and Customer Behavior 20:06 Skills for Professionals in the AI Era 21:46 Closing Remarks and Resources The AI for Sales Podcast is brought to you by BDR.ai, Nooks.ai, and ZoomInfo—the go-to-market intelligence platform that accelerates revenue growth. Skip the forms and website hunting—Chad will connect you directly with the right person at any of these companies.
In this episode, we provide a short business development update, cover the team dynamics between Maya and THORChain, discuss how to streamline and improve the ADR process, and finish off with a short Moca update.Swap now https://swap.thorchain.org/ THORChain is a decentralized crypto exchange. THORChain is the first and biggest DEX for Bitcoin. You can use any self custody wallet to swap and there's no KYC required.Timestamps:00:00:00 Intro00:02:00 Randy BD update: ShapeShift and Symbiosis00:07:00 Aaluxx breaks down how Maya Protocol and THORChain devs are allocated00:10:00 Some work is shared between protocols00:11:00 Was Maya Protocol affected by the same exploit as THORChain?00:16:00 Learning opportunities from the exploit00:18:00 Aaluxx talks about the moment the exploit happened00:22:00 Version 3.20 will be pushed early — meeting tomorrow00:25:00 Zcash update: Timeline?00:29:00 Eric asks how all the developers coordinate00:32:00 Anyone can contribute to GitLab00:33:00 What did the devs do during the slow moments around Step 5?00:36:00 What can we do to improve the ADR process?00:39:00 ADR system design discussion00:42:00 ADRs should not be gatekept00:43:00 Everyone is working as hard as possible — bandwidth is tight00:44:00 ADR numbers could be granted through Make Relay00:45:00 You do not need an ADR to submit code to GitLab00:47:00 Anything else you'd like to mention, Aaluxx?00:48:00 "I am not a developer" — Aaluxx00:51:00 MOCA going live by next Monday?
Your AI won't rescue you. It reveals you. Chris opens with a personal note, real stories of AI-obsessed bosses, and the question that defines your career: where does AI end and you begin? Chris McAlister goes live every Wednesday at lunch. This week, with The 3% Shift hitting shelves in six days: the personal letter he wrote to his email list about why the ground is moving under leaders, the real-world examples from the "bosses obsessed with AI are making everyone miserable" article, and the thesis the book is built on. New technology, same human heart. The tool that promises to change everything always runs into the same unchanged thing inside us. AI won't rescue you from the leadership work. It will show you exactly what leadership work you've been dodging. ━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━━
Na rudaí neafaiseacha a thugann ardú croí dóibh seo!
Keith Murphy joins the show from North Carolina while Andy Fales battles Iowa's summer heat as they discuss Trent Condon's departure from KXNO, the never-ending Caitlin Clark discourse, Brendan Sorsby's latest setback, OJ Simpson's legacy, the FIFA World Cup, and all things Fourth of July. Plus, Iowa Fireworks Farm giveaways, Who Won the Weekend, and MORE!
Leeds United defender Pascal Struijk looks to be leaving Elland Road and heading to the south coast to join Brighton. What impact will that have on the summer recruitment? Jonny Buchan, Adam Pope and Kaiser Chiefs' bassist Simon Rix discuss that move and much more.
Political spam texts are flooding phones at scale—and the data shows it's overwhelmingly a Democratic problem, running 3-4X Republican spending on SMS fundraising since 2008. This week breaks down the loopholes that make it legal (peer-to-peer "technology," snowshoeing across thousands of numbers, political speech exemptions) and the burn-and-churn vendor model that profits 7-15% off every dollar raised, no matter how much trust it burns. Plus a look at PACSpam.org, a new tool that lets you paste in a spam text, trace the UTM parameters and ActBlue links back to the vendor and PAC behind it, and log it to a public database. Plus: Giving USA 2025 numbers are in. Total US charitable giving hit a record $617B (a 3% inflation-adjusted bump), bequests jumped 17% signaling the great wealth transfer, and a handful of mega-donors accounted for nearly $18B of $19.2B in mega-gifts.
Political spam texts are flooding phones at scale—and the data shows it’s overwhelmingly a Democratic problem, running 3-4X Republican spending on SMS fundraising since 2008. This week breaks down the loopholes that make it legal (peer-to-peer “technology,” snowshoeing across thousands of numbers, political speech exemptions) and the burn-and-churn vendor model that profits 7-15% off every dollar raised, no matter how much trust it burns. Plus a look at PACSpam.org, a new tool that lets you paste in a spam text, trace the UTM parameters and ActBlue links back to the vendor and PAC behind it, and log it to a public database. Plus: Giving USA 2025 numbers are in. Total US charitable giving hit a record $617B (a 3% inflation-adjusted bump), bequests jumped 17% signaling the great wealth transfer, and a handful of mega-donors accounted for nearly $18B of $19.2B in mega-gifts. -------- NonprofitNewsfeed.com Summary of hundreds of news sources.The post Spam Texts, Scam PACs, and the Burn-and-Churn Fundraising Machine (news) first appeared on Nonprofit News Feed.
SUMMARY: Paul's in the Churn the day after the exciting first performance for Shakespeare the Musical. Matt learns an important lesson about doing double duty with the hair dye. Matt finally takes the kids to see Masters, and we have questions. We talk about separating celebrities' oeuvre from their peccadillos. And a dictionary Scoopardy!The final show for Shakespeare the Musical…Improvised is tonight, 7 pm at the Vegas Theatre Company as part of Las Vegas' Fallout Fringe Festival. Purchase tickets from… https://www.crowdwork.com/e/shakespeare-the-musical
Most brands treat their subscriber portal like a settings page. Turns out, it's actually their highest-risk revenue moment — 70% of subscribers who log in are there to cancel, skip, or bail. Piyush Jain, CEO of Loop Subscriptions, has the data from 1,900+ D2C brands to prove it, and the playbook to stop it.Inside the episode:How OSEA Malibu cut churn from 10% to 5% without offering a single discount — using a free travel kit timed to the exact order where most subscribers were dropping offThe "Mystery Reward" pop-up that intercepts high-intent cancellations in real time — and reduces churn by another 23% for brands using itWhy 20–25% of cancellations happen within days of your upcoming order email — and how Four Sigmatic engineered a 40% save rate on their cancellation flowHow Good Protein drives 25% of total subscription revenue from upsells — and why second-order subscribers are worth 2x more than first-order onesNon-traditional subscription plays for brands outside consumables: from air purifier filter programs to digital membership add-ons—Sponsored by OMG Commerce - go to https://www.omgcommerce.com/contact and request your FREE strategy session today!—Chapters: [00:00] Intro — Mystery Rewards & The Portal Churn Problem[00:22] Show Introduction & Guest Welcome — Piyush Jain of Loop Subscriptions[02:29] Why 70% of Portal Visitors Want to Cancel or Skip[04:09] Case Study: OSEA Malibu Cuts Churn in Half With Gift Rewards[06:59] Mystery Rewards — Gamifying the Portal for High-Risk Subscribers[10:55] Streaks & Loyalty Gamification — The Duolingo-Inspired Approach[14:22] Zero-Day Churn — When Customers Subscribe Just for the Discount[19:43] Cancellation Flows — How FourSigmatic Saves 40% of Cancellations[21:42] Increasing Product Consumption to Reduce Churn[25:03] Second-Order Subscribers — Why They're 2X More Valuable[29:13] Upselling as a Zero-CAC Revenue Channel — The Good Protein Story[34:20] Non-Traditional Subscriptions — Air Purifiers, Shoes & Digital Memberships[39:07] How to Increase Subscription Take Rate on the PDP[42:42] Wrap-Up & How to Connect With Loop Subscriptions—Connect With Brett: LinkedIn: https://www.linkedin.com/in/thebrettcurry/ YouTube: https://www.youtube.com/channel/UCQmbMwBW8LYDfFAqNqlgTGw Website: https://www.omgcommerce.com/ Request a Free Strategy Session: https://www.omgcommerce.com/contactRelevant Links: Piyush's LinkedIn: /piyush-jn/Past guests on eCommerce Evolution include Ezra Firestone, Steve Chou, Drew Sanocki, Jacques Spitzer, Jeremy Horowitz, Ryan Moran, Sean Frank, Andrew Youderian, Ryan McKenzie, Joseph Wilkins, Cody Wittick, Miki Agrawal, Justin Brooke, Nish Samantray, Kurt Elster, John Parkes, Chris Mercer, Rabah Rahil, Bear Handlon, JC Hite, Frederick Vallaeys, Preston Rutherford, Anthony Mink, Bill D'Allessandro, Stephane Colleu, Jeff Oxford, Bryan Porter and more
ஒரு குறிப்பிட்ட காலத்துல நம்மள விட்டுப் போகிற வாடிக்கையாளர்களின் சதவீதம்தான் (Percentage) இந்த சூர்ன் ரேட் (Churn Rate).
Book a team workshop: https://bit.ly/4egTU9DIn this episode, Anika Zubair dives deep into the importance of effective churn retrospectives in customer success. She shares practical frameworks, common mistakes, and actionable strategies to turn churn analysis into a revenue-driving process.Connect with Anika Zubair:Website: https://thecustomersuccesspro.com/LinkedIn: https://www.linkedin.com/in/anikazubair/RevUP Academy: https://thecustomersuccesspro.com/revupGrab our FREE resources here: https://thecustomersuccesspro.com/resourcesWant to be our next podcast guest? Apply here: https://www.thecustomersuccesspro.com/podcast-guestBook Anika as a speaker at your next team event: https://www.thecustomersuccesspro.com/team-event
Erica discusses the operational hurdles of managing her six-figure dog waste removal business during a seasonal slowdown. She reflects on the tension between scaling her company through administrative tasks, such as developing Standard Operating Procedures (SOPs), and the temptation to return to the field to save on labor costs. Krupin highlights the difficulty of hiring skilled staff for specialized roles like sales while navigating a competitive market and fluctuating client numbers. The episode also touches on her marketing strategies, including the use of YouTube and social media to build a recognizable brand. Throughout she emphasizes the importance of tracking business data and maintaining customer relationships to ensure long-term growth. Comments and Questions are welcome. Send to: thescooppodcast22@gmail.com
Wyndham Rewards Earner Premier Card Review | 120K Bonus, 25% Award Discount, $400 Credits & $395 Fee Justin Vacula of the Hurdy Gurdy Travel Podcast is joined by James from the Churn and Burn Podcast to discuss the newly released Wyndham Rewards Earner Premier Card. This new premium Wyndham credit card has a $395 annual fee and offers up to a 120,000-point welcome bonus, with 90,000 Wyndham Rewards points after $6,000 in spend and another 30,000 points after $750 in Wyndham purchases. Justin and James explain how the bonus works, who may be eligible, and whether the card makes sense for travelers who like Wyndham Rewards, casino status matches, and high-value hotel redemptions. They also discuss the card's biggest ongoing benefits, including a 25% discount or rebate on Wyndham award bookings, 30,000 anniversary points, a possible 30,000-point free night certificate after five Wyndham nights, and the potential for Wyndham points to avoid expiration while holding the card. The episode also covers the card's earning rates, including 8X points at Wyndham, 4X on grocery stores, 4X on dining, and 4X on travel, with special attention to the uncapped grocery category. Timestamps 00:00 Podcast Intro Theme 00:32 Wyndham Premier Card Overview 01:26 First Impressions And Barclays 02:54 Welcome Bonus Breakdown 04:32 Core Perks And Rebates 06:51 Earning Rates And Value 07:54 Statement Credits Deep Dive 13:07 Apply Or Pass Decision 16:46 Sponsor Break And Links 19:09 Best Wyndham Redemptions 23:08 Comparisons And Who It Fits 25:43 Listener Question And Business Card 27:27 Status And Caesars Angle 30:03 Wrap Up And Guest Plugs 34:40 Outro And Support The Show —
Birds 365 — Eagles news, analysis, and debate with Zander Krause and John McMullen. John McMullen and Zander Krause unpack the Eagles' roster churn, Joe Tryon-Shoyinka's retirement, Brandon Johnson's surprise cut, and the Brendan Sorsby risk. Subscribe for daily Eagles coverage.Privacy & Opt-Out: https://redcircle.com/privacy
Thanks for watching!!! Email me at: everythingbrawlstarspodcast@gmail.com
Milan from NanoGPT joins Kenton and Denny to discuss his journey from central banking to building a privacy-focused AI platform powered by crypto. They explore NanoGPT's integration with THORChain, the future of AI payments, and why privacy matters in both finance and artificial intelligence. Swap now https://swap.thorchain.org/ THORChain is a decentralized crypto exchange. THORChain is the first and biggest DEX for Bitcoin. You can use any self custody wallet to swap and there's no KYC required.Timestamps:00:00:00 Intro00:03:00 Kenton update, Churn, 3.19.100:04:00 Marketing update, signed an agreement with Sal the Agorist and Mark Edge ASK00:06:00 Every single person watching that show should be using THORChain00:07:00 Milan starts, NanoGPT00:09:00 Milan worked for the central bank00:11:00 The central bank was anti-crypto00:12:00 The central bank wanted a button to stop transactions and KYC and the money issuing to be in their hands00:13:00 Why did you decide to work at a central bank00:16:00 Kenton had a friend that worked with the Bank of Canada00:17:00 Milan did not have a good breakup00:19:00 Milan thought subscriptions for AI models was a terrible idea00:20:00 An early user was Erik Voorhees00:21:00 NanoGPT has grown to include all AI models00:22:00 Claude pulled Fable access for everyone00:23:00 NanoGPT is an AI aggregator, 80 providers00:26:00 NanoGPT is the same price or cheaper00:27:00 Kenya man used Nano for medical questions00:28:00 Neobanks are getting shut down, do you run that risk?00:29:00 Big providers make a loss with subscriptions — many people share a subscription00:31:00 They know what we are doing00:32:00 How do customers choose what AI model to use? Automatic or custom?00:34:00 AutoModel checks what kind of question it is and decides the prompt difficulty00:38:00 Website feature00:42:00 CEX story of getting paused00:43:00 Iranian linkage because of $3200:44:00 THORChain and NanoGPT are a great partnership00:47:00 How did the Kenya man figure out you existed?00:48:00 NanoGPT and Venice are competitors?
In this episode, we provide a marketing update, followed by a brief update on the exploit. We then dive deeper into a couple of bigger topics, such as sectioning and censoring, followed by discussions on the Nakamoto Coefficient and decentralisation.Swap now https://swap.thorchain.org/THORChain is a decentralized crypto exchange. THORChain is the first and biggest DEX for Bitcoin. You can use any self custody wallet to swap and there's no KYC required.Timestamps:00:03:00 Kenton Marketing and Swap Interface Update00:07:00 Chad gives a recovery update00:08:00 KeyVerify has not been functional yet00:10:00 GAIA IBC infinite mint bug was patched00:11:00 KeyVerify is not necessary, but it's nice to be 100% safe00:13:00 Is it a single node holding things up?00:15:00 Ban Mimir discussion00:18:00 Churn-out talk for nodes that are asleep at the wheel00:19:00 How did the ban function work?00:20:00 What if node or nodes could kick out other nodes?00:21:00 The network will only allow 1/3rd to leave at a time00:23:00 Badger protocol was attacked with a script on the website in the past00:24:00 To Chad's knowledge, no one is being slashed00:25:00 3.19.1 is coming today or tomorrow00:27:00 Tuesday or Wednesday should be trading hopefully00:31:00 Claude question from audience: Claude says it sees high risk of sanctions00:32:00 AI psychosis00:34:00 Fear-based content gets traction00:37:00 THORChain cannot be used for money laundering00:39:00 Who will sanction THORChain?00:40:00 Crypto are individual nations with their own governance00:45:00 THORChain could sanction others00:47:00 The current economic system is definitely built to launder money00:48:00 Sanctions are a sign the system is dying00:51:00 Question: What if USDT froze the pools?00:52:00 Smart contracts have been frozen00:55:00 Game theory: If USDT goes crazy with freezing, they could get a bank run01:00:00 Kenton: Positive articles will be coming once things calm down01:00:00 Use tables and lists for better AI SEO—AI loves tables and lists!01:01:00 It's expensive to sponsor content and it doesn't count towards SEO01:03:00 Question: Can't we just ignore the unresponsive nodes?01:04:00 Chad: When doing KeyVerify, we need 100% participation01:05:00 Two forms of cryptography to secure the network? GG20 and DKLS?01:09:00 Engineer in the office vs engineer in the field01:10:00 The simpler a design, the less likely it can be attacked successfully01:13:00 What other things are happening despite the current situation?01:14:00 Zcash may be coming soon! And XMR!!01:15:00 TAO is probably next. Need 3.20 first01:16:00 THORChain is going to give people whiplash by coming back so well!01:18:00 Still talking to Layer 1s and they still want to get listed!01:20:00 POL: Let's make 25%01:27:00 Question: What about burning? Are we getting rid of it?01:31:00 RUNE is a better Bitcoin than Bitcoin01:33:00 The winners will be determined when the crypto market gets proper saturation01:34:00 Value is very subjective01:35:00 Boone tries to correct Kenton's math, Kenton disagrees. NERD FIGHT!!!01:40:00 Chad shares screen about most decentralized blockchain by Nakamoto Coefficient01:46:00 Chad calculates THORChain's Nakamoto Coefficient01:51:00 Deep dive into that calculation01:58:00 Isn't THORChain the most complicated chain?02:02:00 Mythos is out in the open with Fable 5?02:04:00 Huginn is getting a more diverse skill set02:06:00 Possible Serai fixes via AI
The wheels of justice grind slow, but fine. The truth eventually rises to the top. "Truth at last cannot be hidden. Nothing is hidden under the sun." Leonardo da Vinci wrote those words in his notebooks. Thousands of years earlier, Manu arrived at exactly the same place — the sky witnesses, the earth witnesses, the waters witness, and the God within the heart witnesses. There is an anxiety that comes with secrecy — a low-grade unease that will not go away. Whatever is true will find its way through. Raghunath and Kaustubha explore that principle alongside one of the most extraordinary moments in the Srimad Bhagavatam — where the name that the Vedic tradition has been building toward through thousands of verses finally rises to the surface, hidden inside a single Sanskrit word, like butter churned from yogurt. Radha. Churn the practice long enough and the essence always rises. ******************************************************************** LOVE THE PODCAST? WE ARE COMMUNITY SUPPORTED AND WOULD LOVE FOR YOU TO JOIN! Go to https://www.wisdomofthesages.com WATCH ON YOUTUBE: https://youtube.com/@WisdomoftheSages LISTEN ON ITUNES: https://podcasts/apple.com/us/podcast/wisdom-of-the-sages/id1493055485 CONNECT ON FACEBOOK: https://facebook.com/wisdomofthesages108 *********************************************************************
The wheels of justice grind slow, but fine. The truth eventually rises to the top. "Truth at last cannot be hidden. Nothing is hidden under the sun." Leonardo da Vinci wrote those words in his notebooks. Thousands of years earlier, Manu arrived at exactly the same place — the sky witnesses, the earth witnesses, the waters witness, and the God within the heart witnesses. There is an anxiety that comes with secrecy — a low-grade unease that will not go away. Whatever is true will find its way through. Raghunath and Kaustubha explore that principle alongside one of the most extraordinary moments in the Srimad Bhagavatam — where the name that the Vedic tradition has been building toward through thousands of verses finally rises to the surface, hidden inside a single Sanskrit word, like butter churned from yogurt. Radha. Churn the practice long enough and the essence always rises. ******************************************************************** LOVE THE PODCAST? WE ARE COMMUNITY SUPPORTED AND WOULD LOVE FOR YOU TO JOIN! Go to https://www.wisdomofthesages.com WATCH ON YOUTUBE: https://youtube.com/@WisdomoftheSages LISTEN ON ITUNES: https://podcasts/apple.com/us/podcast/wisdom-of-the-sages/id1493055485 CONNECT ON FACEBOOK: https://facebook.com/wisdomofthesages108 *********************************************************************
In today's class, we explore the five prana vayus and the five stages of prana to deepen our practice. The prana vayus are directional flows of energy in the body that guide our breath during asana, pranayama, and meditation:Prana Vayu: Inward energy flow, linked to inhalation and the chest.Apana Vayu: Downward energy flow, associated with elimination and grounding.Samana Vayu: Consolidating energy, connected to digestion and assimilation.Vyana Vayu: Distributes energy, ensuring circulation and coordination.Udana Vayu: Upward flow, related to growth, expression, and insight.The Five Stages of Prana (Activation, Churn, Consolidate, Ignite, Direct) guide us to harness and direct energy for healing and transformation.By focusing on breath, asanas, and intention, we refine our practice and awareness, overcoming obstacles and cultivating inner contentment. Attention and intention help us direct prana toward serenity, joy, and self-realisation, essential for deep transformation and freedom from suffering.To read more and to practice with Zephyr Wildman, click here. To support Zephyr Yoga Podcast, donate here. Hosted on Acast. See acast.com/privacy for more information.
Many of us become therapists because we care deeply about people, not because we want to spend our days looking at business data. So, it makes sense if tracking metrics feels a little cold, overly analytical, or disconnected from the human side of the work you're doing.But the truth is, good data can actually support you in caring for both your clients and your clinicians more effectively.In this episode, I'm joined by Tory Krone, group practice owner and creator of PracticeVital, to talk about how the right numbers can help us understand what's really happening inside a therapy practice. Together, we explore how tracking things like churn, retention, rebooking, and clinician productivity can move you out of guesswork and into clearer, steadier decision-making.Click here to learn more about PracticeVital — and get $30 off your first month when you sign up using the referral code MoneyN&B Ready to feel more calm and confident about your money? Do you feel confused, ashamed, or uncertain about your finances?Are you craving support to help shift your money mindset and transform your relationship with money?Are you ready to develop the skills and confidence you need to finally take control of your business finances and build a practice that actually takes care of you?If so, I'd love for you to join me for one of my free online workshops, designed specifically for private practice owners who feel stuck—whether it's mindset blocks, avoidance, or the technical side of managing money.In just one hour together, you'll learn practical tools, strategies, and next steps to move forward in your business (and your life) with clarity, intention, and ease.Click here to explore upcoming workshops and save your spot or register to get the replay.Using Data to See Patterns You Can't Feel AloneTherapists are often highly intuitive. That intuition is a beautiful strength in clinical work, but it can only take you so far when you're trying to get clear on client flow, practice performance, or the financial health of your business.By tracking the right numbers, you can begin to notice patterns that might otherwise stay hidden. Churn rates, retention, rebooking patterns, and referral quality offer important information about client fit, onboarding, expectations, and the overall client experience. Data doesn't replace clinical judgment — it supports it.Sometimes small shifts in your practice, such as improving follow-up systems, setting clearer expectations during intake, or matching clients based on fit rather than simply availability, can make a meaningful difference. These practical adjustments can help clients stay engaged long enough to truly benefit from the care they came for.Creating More Stability Through Better Systems Many of the metrics Tory and I discuss are early signals that offer insight as to where a practice may need additional support, more clarity, or a better system before things become truly stressful.(00:04:02) Discovery of PracticeVital software(00:09:38) Tracking clinician productivity(00:10:25) Overly optimistic revenue projections(00:14:40) Introducing financial leadership tools(00:18:50) Analyzing referral quality(00:19:48) Attracting the right audience(00:25:15) Challenges of attracting therapy clients(00:32:24) Creating a safe space for clients(00:36:36) Importance of visually appealing dataStrong Practice Leadership Often Looks Surprisingly PracticalOne thing I really appreciate about this conversation is the reminder that good leadership is not only about vision, warmth, or emotional attunement. It's also about creating reliable systems that help clients stay connected to care and help clinicians do their best work.That might mean normalizing recurring appointments, improving onboarding workflows, watching rebooking patterns, or noticing when a therapist on your team may need more support. Numbers will never tell the whole story of a practice, but they can help you ask better questions. And when you can ask better questions, you can respond to your business with more clarity, compassion, and confidence.About Linzy Bonham:Linzy Bonham is a therapist turned money coach who helps private practice owners and health professionals feel calm, confident, and in control of their finances through her podcast, free workshops and comprehensive programs: Money Skills for Therapists and Money Skills for Group Practice Owners.It all started when she saw her extremely skilled colleagues struggle with the money side of business. Some had even left private practice, or were avoiding starting one, because managing finances was just too stressful.So Linzy set out to support helpers and healers with developing peace of mind about their money. Since so many were never taught money skills, she focuses on the “how” of making the business side of private practice doable — and even super satisfying.Follow Linzy Bonham: About Page: https://moneyskillsfortherapists.com/aboutLinkedIn: https://www.linkedin.com/in/linzybonham/Instagram: https://www.instagram.com/moneyskillsfortherapists/About Tory Krone:Tory Krone is a licensed clinical therapist, group practice owner, and co-founder of PracticeVital. She has spent over a decade owning and operating Proactive Therapy, a multi-clinician group practice in Chicago, where she experienced firsthand the operational and financial complexities of running a sustainable therapy business.A graduate of Duke University and the University of Chicago, Tory brings both clinical depth and analytical rigor to her work with practice leaders. In 2023, after repeatedly encountering how difficult it was for practice owners to access clear, actionable data, she set out to solve the problem for herself—and for the field.What began as an internal dashboard for her own practice evolved into PracticeVital, the first automated analytics platform built specifically for therapy practices. Today, Tory helps over 500+ group practice owners move beyond guesswork, using data to make confident decisions that support growth, sustainability, and values-aligned leadership.Connect with Tory:If you're a group practice owner who feels busy but still unsure about how healthy your practice actually is, check out PracticeVital. It's a platform that gives practice leaders automated visibility into how their practice is performing—from overall practice health to clinician performance, client retention, and revenue trends across sessions and locations. You can learn more at www.practicevital.comEmail: tory@practicevital.comFacebook: https://www.facebook.com/share/g/17AeqeLPeV/Instagram: https://www.instagram.com/practicevital/
Keeping players playing is getting harder as player attention fragments and expectations rise, so understanding churn has become a core live-ops competency. Host Devin Becker sits down with Elad Levy, Founder & CTO of Dive, to break down how churn is defined (and when it's actually “permanent”), the behavioral signals that players are drifting toward the exit, and the underlying causes teams can often address before it's too late. They dig into practical interventions from in-session nudges, to win-back campaigns as well as what reacquisition can realistically accomplish. The conversation wraps with the dumbest reason players quit, the single most important retention move, and a game Elad thinks nails it.We'd like to thank Overwolf for making this episode possible! Whether you're a gamer, creator, or game studio, Overwolf is the ultimate destination for integrating UGC in games! You can check out all Overwolf has to offer at https://www.overwolf.com/.If you like the episode, please help others find us by leaving a 5-star rating or review! And if you have any comments, requests, or feedback shoot us a note at podcast@naavik.co. Watch the episode: YouTube ChannelFor more episodes and details: Podcast WebsiteFree newsletter: Naavik DigestFollow us: Twitter | LinkedIn | Website
Most founders think they have a sales problem. According to Lou Shipley, they usually have a customer understanding problem.Lou is a 3x CEO, Senior Lecturer at Harvard Business School, former CEO of Black Duck Software, and co-author of Unlikely Entrepreneurs.During his time at Black Duck, Lou repositioned the company from open-source compliance to open-source security, quadrupled revenue, and helped lead the company to a $565 million acquisition by Synopsys.In this conversation, we discuss: Why founders should not hand off sales too early The real purpose of your first 100 customer conversations How to know if you're solving a painful enough problem Why competitive markets can be better than new markets The go-to-market framework that helped scale Black Duck How to identify product-market fit before building too much What causes churn and how to spot it before it happens Why most founders misunderstand scaling a sales team The reality of AI and what founders should pay attention to Lessons from six startups, multiple exits, and decades of leadership This is a practical conversation about sales, positioning, product-market fit, scaling teams, and building companies that customers actually want.00:00 Introduction to Lou Shipley and Black Duck Software02:00 The Black Duck acquisition story and repositioning strategy04:30 Why founders should own sales longer than they think09:10 Learning from customers before chasing revenue12:00 Why competitive markets are often better opportunities15:00 The myth of the young founder and why experience matters18:40 Understanding customer pain deeply enough to build a company21:20 Signs you're building a solution nobody truly needs22:45 Building software for yourself vs guessing what customers want25:00 How Lou repositioned Black Duck around security27:30 Managing vs leading as your company scales31:00 Escaping the weeds and thinking like an investor33:10 The sales framework behind Black Duck's growth39:00 Churn, product-market fit, and customer retention43:30 AI, software startups, and what founders should watch51:30 What Lou learned after running multiple companies57:20 The one message every founder needs to hearUnlikely Entrepreneurs: Wins, Losses, and Crucial Lessons on Building Great Companies: https://a.co/d/0fPfhi1D
In episode 186 of 'On the Whorizon' SWCEO founder and host MelRose Michaels walks through the 5 retention metrics every OnlyFans creator should know how to calculate (churn rate, retention rate, average subscriber lifetime, lifetime value and net revenue retention), exactly where on OnlyFans the data lives, the math for each one using realistic creator numbers, the benchmarks for what's healthy versus what's a flag, and the 3 retention levers that actually move churn.
Send us Fan MailAgencies lose clients when teams miss details, skip updates, and make people chase answers.This video breaks down how @MyAmazonGuy builds systems to prevent that, from hiring people without agency experience to onboarding new hires, using SOPs, auditing accounts, training brand managers, and keeping clients updated before they have to ask. It also explains why checklists, team structure, and a 48-hour client communication rule can help agencies stay organized as they grow.Get better sales and grow your brand with @MyAmazonGuy : https://bit.ly/4jMZtxu#AmazonAgency #AgencyGrowth #ClientCommunication #SOPs #ProjectManagementWant free resources? Dowload our Free Amazon guides here:Amazon Receiving Delay Guide: https://hubs.ly/Q04cdD4c0Amazon Catalog Spring Cleaning: https://hubs.ly/Q046BVfp0Amazon Proft Margin Defense 2026: https://hubs.ly/Q042trRH0Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTAmazon Seller Strategy Report 2026: https://bit.ly/3YN1RME2026 Ecommerce Website & SEO Readiness Checklist: https://hubs.ly/Q04btghf0Amazon 2026 PPC guide: https://bit.ly/4lF0OYXTimestamps00:00 - Hiring Employees Who Wear Many Hats00:48 - Why Onboarding New Hires Matters01:23 - Building an HR Process for New Employees01:38 - Using Job Sites Instead of Only Referrals02:10 - New Hire Checklist and Tool Setup02:45 - Better Onboarding for Agency Growth03:20 - SOPs and Audits for Client Accounts04:13 - Regular Account Audits and PPC Checks04:54 - Cadence Sheets and KPI Reviews05:28 - Training Teams to Deliver Client Results05:44 - Brand Strategist Playbook for Amazon Accounts07:01 - Using Strategy Across Client Accounts08:18 - High Impact Work for PPC, SEO, and Catalog08:48 - Project Management for Agency Teams09:04 - Team Structure That Helps Agencies Scale09:45 - Dedicated Account Teams and QA Layers10:53 - Client Communication Process11:12 - 48 Hour Client Communication KPI12:09 - CRM Tracking for Client Updates12:45 - Why Clients Leave When They Wonder-----------------------------------------------------------------------------------------Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show
This is the final episode of the Revenue Resilience series, and we're closing it out with the two areas that often receive the least attention when organizations assess their revenue health: the client journey and the culture that supports it. I often refer to marketing and sales as peanut butter & jelly. The same goes for client delivery. Your client journey doesn't start at the proposal and end at the contract. It starts before your potential client even knows you exist, and it runs all the way through off-boarding and beyond. The handoff from sales to client delivery? Still sales. Off-boarding a client who's moving on? Still sales. The relationships that generate referrals three years after the work is done? Absolutely still sales. When the culture doesn't reflect that, trust can quietly erode. A client senses that the moment the person who understood them leaves, and is replaced with someone new who starts from scratch. That subtle shift can make clients feel uncertain, leading to non-renewals or fewer referrals over time. That's the misdiagnosis. Churn gets labeled a service problem when it's actually a culture problem, specifically, a culture that never decided sales was everyone's job. In this episode, I am breaking down where those gaps actually live, what it takes to close them, and why documentation and culture have to work together for any of it to hold. -Dr. Nadia If you've been quietly wondering whether your revenue is more fragile than it appears, trust that instinct. The Revenue Resilience Diagnostic offers a clear, proactive way to assess and strengthen your revenue stability, with a tailored plan delivered within 72 hours to support your business's growth. Start Your Diagnostic >
Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies
Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training Are you still showing up for every function in your business after years because stepping back feels like abandoning what you built? Do you publish content consistently but wonder why it is not moving the needle? Today's featured guest owns a social media agency and built her client roster by getting on stage before she was comfortable doing so. She wrote a book that got her on the stages she wanted, and carved out a niche so specific that it made content marketers uncomfortable. In this conversation, she'll talk about how she landed enterprise clients with zero churn over nine years, what it actually takes to find a real differentiator, and much more. Brooke Sellas is the CEO and founder of B Squared Media, a Michigan-based agency offering social media management, paid media management, and social media customer care. Her social care practice works exclusively with enterprise brands at $5 billion and above in annual revenue, including long-term clients she originally closed nine years ago with zero churn since. She is the author of Conversations That Connect, a book built around the idea that social is a conversation channel, not a content channel. Brooke speaks at major marketing conferences, including Social Media Marketing World and now teaches AI at the University of California. In this episode, we'll discuss: Why your differentiator must be an outcome Being stuck in the Founder Evolution Framework Why hesitation regarding AI will kill your agency Sponsors and Resources This episode is brought to you by Wix Studio: If you're leveling up your team and your client experience, your site builder should keep up too. That's why successful agencies use Wix Studio — built to adapt the way your agency does: AI-powered site mapping, responsive design, flexible workflows, and scalable CMS tools so you spend less on plugins and more on growth. Ready to design faster and smarter? Go to wix.com/studio to get started. How She Built a Client List Enterprise Brands Still Have Not Left Brooke's first two major clients came from a speaking appearance she almost did not take. She hated being on stage but agreed anyway. She closed Brother International and Miele from that first talk, and immediately made speaking her primary lead generation strategy. Nine years later, those clients are still with the agency. That zero churn across the social care practice is the result of a positioning decision made early: social is a revenue channel, not a content channel, and every client relationship is built around proving that. Getting on bigger stages required a longer game. Brooke spent years speaking for free, asked her network exactly how they were getting booked, and eventually took advice to write a book. The book cost around $25,000 to produce and self-publish. It opened stages that had been closed before. Social Media Marketing World followed because the book got in front of the right people and gave the organizer enough confidence to put her on stage. The ROI was not immediate. It compounded across years of bookings, consulting fees, and speaking revenue that now functions as a separate income stream while still generating agency leads. Your Differentiator Has to Be an Outcome, Not a Vibe Brooke is direct about what does not work as positioning. Saying your agency is a people-first agency, that you care more, that you have great culture: none of it separates you in a room where everyone is saying exactly the same thing. She spent years telling content marketers they were wrong, walking into rooms full of people who measured social by follower counts and publishing frequency, and saying the right metric is revenue from social. That took a stance. It made some people uncomfortable, and that discomfort was the signal she was in the right territory. The lesson she draws from her own experience is not that you need to be contrarian for its own sake. It is that your differentiator has to connect directly to a business outcome your client already cares about. Her agency's tagline is Conversation Not Campaign. That is a positioning claim with a revenue argument underneath it. If you cannot articulate what outcome your positioning produces for the client, you do not have a differentiator yet. You have a personality. Where She Is in the Founder Evolution Framework and What It Costs Her Fourteen years into building B Squared, Brooke is somewhere between Architect and CEO and honest about what that means in practice. She still runs most things. She knows it is holding back growth. She also knows that the identity piece is real: when you have built something for over a decade and your name is synonymous with what the agency delivers, stepping out of that role is not just a structural decision. It requires a different relationship with your own sense of contribution. What she articulates clearly is the tension every founder at this stage knows. She does not want to be the bottleneck anymore. She also has not yet handed the systems over to someone who can own them at the level she would. The move at this stage is not to wait until someone earns total trust before stepping back. It is to build the systems, put the right person in charge of them, and let the fender benders happen so the team develops the capability to solve problems without routing everything through the founder. The alternative is staying indispensable in a way that caps everything the agency could become. Stop Hesitating and Treat AI with Curiosity Brooke runs social media and paid media services. She is clear-eyed about what AI is doing to both: content that used to take weeks to produce is now a matter of seconds, and ad copy that required real craft is being generated faster and often better than agency teams can match manually. That is the honest read. The response she chose is not to protect what exists but to figure out where AI creates opportunity she was not positioned to capture before. The Gartner stat she cites is worth repeating: people who use AI to help them sell, sell 3.7 times more than those who do not. Brooke is a speaker, a consultant, and a sales-driven founder. That number is an opening, not a threat. The agencies that are struggling right now are the ones that treated the last two years as a window to observe and decide. The window is closing. Curiosity and willingness to play with new tools before mastery arrives is not optional. It is the trait that has always separated the founders who build something lasting from the ones who stay comfortable until the market moves without them. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.
Most networking advice was built for men and tested on men. It tells you to work the room, collect contacts, and follow up fast. But research across four continents and fifteen years of longitudinal studies shows that women who network like men consistently underperform the women who don't. Networking strategist and two-time author J. Kelly Hoey shares the goods from the landmark study that launched her latest book, The Social Billionaire. Women who reach the top don't just stay plugged into information flows. They build a second, inner circle of like-minded women with diverse networks, and they use three high-impact strategies most women have never been taught: brokering, churn, and visibility. If you've been told to "just get out there and network" and it's never moved the needle for your business, this episode explains why, and gives you the research-backed formula that actually works.In this episode of the She Leads Podcast, Adrienne and Kelly unpack the central finding of her new book, The Social Billionaire: the women who get internships, land roles, and grow businesses past the million-dollar mark run two networks at once. One is the broader information flow everyone else is in. The other is a smaller, intentional inner circle of like-minded women with diverse networks who give real feedback, real introductions, and back-channel advice that moves careers and businesses forward.Adrienne and Kelly get into the three high-impact networking activities women consistently skip: brokering, churn, and visibility. They talk about why "I don't have time to network" usually means defaulting to transactional outreach, and why the kindest thing you can do for someone is to be specific about what you need.To build a strong, healthy business with longevity, you must build your network strategically. Kelly tells us why.Chapters:
Alex Atkins is the VP of Growth and Operations at Sturdy.ai, an AI-powered customer intelligence platform that turns customer conversations across emails, chats, tickets, and calls into actionable insights for B2B teams. Drawing on a background in psychology, communications, marketing, business analytics, and growth, Alex helps teams better understand churn signals, retention risks, and expansion opportunities so they can act faster and more intelligently. In this episode… Customer churn is one of the most significant challenges in business, yet so many teams fail to pinpoint the exact reasons behind it. With all the data available, why do teams still miss the warning signs until it's too late? With experience spanning growth, operations, analytics, and customer intelligence, Alex Atkins brings a data-driven perspective to why teams often miss churn signals. He says the key to understanding churn lies in connecting the dots between seemingly disconnected signals. Alex points out that while teams often focus on isolated factors, churn is rarely caused by one issue. Instead, it's usually a combination of small, overlooked signals, like underutilization, executive changes, slow responses, or product confusion, that build over time. When teams miss those patterns, they end up reacting too late and lose retention opportunities that could have been saved with the right insights. In this episode of the Revenue Engine Podcast, Alex Gluz is joined by Alex Atkins, VP of Growth and Operations at Sturdy.ai, to discuss why customer churn is often misunderstood. Alex shares insights on why traditional health scores and NPS often miss the mark, how signal combinations can predict churn before it happens, and why dashboards are not enough without ownership and action. He also talks about how real-time customer intelligence can transform growth strategies, retention efforts, and expansion opportunities.
Most of the organizations I work with are obsessed with the top of the funnel. Ads, SEO, social media, the next campaign, the next traffic spike. The marketing team has dashboards full of acquisition metrics, and the design team usually gets drafted in to support that effort. New landing pages, better hero sections, smoother sign-up flows. That's all fine as far as it goes. I've written an entire email course on campaign landing pages because I genuinely believe most of them are leaking conversions like a colander. But it does mean something important keeps getting ignored. Most organizations have no cohesive strategy at all for retention and upselling. They pour effort into getting the customer through the door, then more or less forget about them once they're inside. The numbers nobody is acting on This is strange when you stop and think about it. The economics of retention have been well known for years. Acquiring a new customer typically costs around five times more than keeping an existing one. Cross-selling or upselling to an existing customer costs roughly 24% of what it takes to win the same revenue from a new one. You don't need to convince someone who's already bought from you. You just have to not screw it up. Retention falls between the cracks So why does retention keep slipping through? In my experience, it's because nobody really owns it. Every other part of the customer journey has a clear home. Acquisition belongs to marketing. Onboarding sometimes sits with product. Support lives in customer success. Renewals end up with sales. Retention falls into the gaps between all of them, which is a polite way of saying it falls on the floor. A real opportunity for UX This is where I think UX has a genuine opportunity. Not just to help with retention, but to own it. To plant our flag and say this is our patch. I know that sounds like more work for a profession that's already stretched thin. But hear me out. UX has a chronic problem with how it's perceived inside organizations. We're seen as the people who make screens look nice. Helpful, but not strategic. The reason for that perception is partly our own fault. We've spent years talking about users when senior leaders are thinking about revenue. We've reported back on usability scores when the board is looking at MRR and churn. Nobody at the top of an organization wakes up worrying about whether the user's mental model matches the interface. They worry about lifetime customer value. They worry about monthly recurring revenue. They worry, sometimes very loudly, about churn going in the wrong direction. And yet plenty of businesses worry about those numbers without ever actively tracking them. Nobody is responsible for measuring them, so they sit in the background as a vague anxiety rather than a managed metric. If the UX team picked up that responsibility, and started tying our work to those numbers, our standing inside the business would change dramatically. We'd stop being the screen-prettifying team and start being the team that protects revenue. That's a very different conversation to have with a CFO. Why retention is a UX problem in disguise The other reason retention is such a good fit for UX is that the levers are largely ours already. Customers usually leave because something in the experience disappointed them. They couldn't find what they needed. The product didn't deliver what they expected. Support was a maze. The onboarding fizzled out before the value clicked. Every one of those is a UX problem dressed up as a business problem. The same goes for upselling. Customers buy more from companies that have nurtured them properly, where the experience has built trust over time. You can't bolt that on with a clever email campaign three months in. It has to be designed.
In this episode, Steve Moorehead, Vice President of Product, Strategic Planning and Performance Management at Blue Cross Blue Shield of Massachusett, and Marc Pierce, Principal at ECG Management Consultants, discuss why client retention has become a growing challenge for health plans and how organizations can use data-driven insights to identify risk earlier.This episode is sponsored by ECG Management Consultants.
In this episode, Steve Moorehead, Vice President of Product, Strategic Planning and Performance Management at Blue Cross Blue Shield of Massachusett, and Marc Pierce, Principal at ECG Management Consultants, discuss why client retention has become a growing challenge for health plans and how organizations can use data-driven insights to identify risk earlier.This episode is sponsored by ECG Management Consultants.
SUMMARY: Author Robin Flinchum visits The Churn to talk about her latest book, "The Redemption of Julia Bulette: Murder, Myth and the Hunt for a Serial Killer in Early Virginia City." Robin explains how justice came forth after the crime, the ongoing stigma that sex workers face despite being productive members of society, and another reason to hate Rush Limbaugh. Also, Paul explains the Comstock Lode, Scoop Mail erupts in Kanchō, and a Scoopardy.Robin Flinchum's book tour for "The Redemption of Julia Bulette: Murder, Myth and the Hunt for a Serial Killer in Early Virginia City" will be at the Nevada State Museum in Las Vegas on May 21 and the Pahrump Valley Museum on May 30. You can purchase Robin's book from The Writer's Block in Las Vegas, at bookshop.org, and direct from Arcadia Press at https://www.arcadiapublishing.com/products/the-redemption-of-julia-bulette-9781467171748/. Robin's other book, "Red Light Women of Death Valley," is also available from both online sources.
I'm pretty sure you've been in this situation: you're in a group setting of consequence and importance. Maybe it's at work, maybe in school, but something is on the line. In that place are people different from you. They're of a different race, ethnicity, gender, sexual orientation, and you begin to worry about how you are being perceived. Are you an individual in everyone's eyes or are they seeing you for the group you represent? Does your behavior match the stereotype that exists for people like you in the eyes of these other folks? Claude Steele, distinguished social psychologist, calls this churn in his new book, Churn: The Tension That Divides Us and How to Overcome It. He says it can have an effect on your mental health, particular in the areas of depression and anxiety. Steele explains the fascinating research and experiments that led him to explore the idea of churn and offers ideas on how to stop feeling it and establish yourself as an individual. Thank you to all our listeners who support the show as monthly members of Maximum Fun. Check out our I'm Glad You're Here and Depresh Mode merchandise at the brand new merch website MaxFunStore.com! Hey, remember, you're part of Depresh Mode and we want to hear what you want to hear about. What guests and issues would you like to have covered in a future episode? Write us at depreshmode@maximumfun.org. Depresh Mode is on BlueSky, Instagram, Substack, and you can join our Preshies Facebook group. Help is available right away. The National Suicide Prevention Lifeline: 988 or 1-800-273-8255, 1-800-273-TALK Crisis Text Line: Text HOME to 741741. International suicide hotline numbers available here: https://www.opencounseling.com/suicide-hotlines Thanks to everyone who participated in this year's MaxFunDrive! Still want to get in on the action? Follow this link to support this show (and get in on our limited-time keychain sale to benefit the Center for Constitutional Rights): https://maximumfun.org/joindepresh
Dirty Work breaks down the trade of Patrick Bailey to the Cleveland Guardians. We discuss the implications of this deal and how it might impact the team's roster. The boys chat about roster construction and whether the Giants are stuck with their big contracts. See omnystudio.com/listener for privacy information.
Dirty Work breaks down the trade of Patrick Bailey to the Cleveland Guardians. We discuss the implications of this deal and how it might impact the team's roster. The boys chat about roster construction and whether the Giants are stuck with their big contracts. See omnystudio.com/listener for privacy information.
SUMMARY: Comedian and magician Nick Diffatte joins us in The Churn! Nick talks about performing in Mad Apple, playing on the road in Jokers of Magic, magician/producer Chris Kenner, Copperfield superfans, and the challenge of Vegas audiences. Matt's prepping swag for his Alaska cruise and learns that ducks don't have sphincters. Also, a Scoopardy.
Heading to Vegas this May? Join Josh at Pulse 2026 and come say hi—your oversized fluorescent daiquiri is on him. No catch.Grab your ticket at gainsightpulse.com and use code UNCHURNED for a special rate.Rob Edmondson, CCO at Ironclad - an AI contracting platform - brings a military-grade operating philosophy to customer outcomes: mission first, people always.In this episode, he breaks down what happened when his team used AI to predict churn — and why the results blew up their assumptions about what "good adoption" actually looks like.Rob reveals how down-market customers who adopted AI features too early actually churned more, why enterprise renewal patterns look nothing like daily usage. He also gets honest about the governance-vs-freedom tension every leader is navigating with AI tools right now.---Timestamps0:00 - Preview & introduction1:40 - Meet Rob Edmondson, CCO of Ironclad4:01 - Rob's career origin story5:03 - "Mission first, people always" - leadership from the military9:15 - How Rob enables a people-first culture across his teams11:05 - Using AI internally to predict churn & the surprising findings14:22 - Building a four-stage maturity model from churn prediction data16:35 - The AI vibe check: governance vs. freedom balancing act20:20 - Can you mandate AI usage? 21:57 - Tying every AI agent to an OKR22:40 - Ironclad's OKRs & Driving AI feature adoption---What You'll Learn- How Ironclad built an AI model that predicts churn six months out- The difference between enterprise and SMB "digital signatures" of healthy customers- How to build a four-stage customer maturity model with measurable adoption gates- Why Rob ties CSM compensation to stage-progression KPIs, not activity metrics- What "mission first, people always" means when translated from the military to SaaS- How Ironclad balances AI governance with giving teams freedom to experiment- What an AI roadmap looks like when every agent is tied to an OKR---Want the playbook, not just the conversation? Subscribe for deep-dive, actionable breakdowns from every episode at unchurned.substack.com.---Where to Find the GuestRob Edmondson: https://www.linkedin.com/in/redmondson/---Where to Find Josh:LinkedIn: https://www.linkedin.com/in/jschachter/Unchurned Substack: https://unchurned.substack.com/
In this 250th episode of the flagship PsychSessions series, Garth interviews Claude Steele from Stanford University in Stanford, CA. Claude recaps "Whistling Vivaldi" as the story of how stereotype threat emerged in his research and describes "churn" as the psychological vigilance and uncertainty people feel in important, diverse settings where they may be judged through stereotypes. He explains how stereotype threat can impair performance when stakes are high and discusses experiments showing that Black students trusted critical feedback most when it conveyed high standards and confidence in their ability to meet them. He critiques some diversity trainings for heightening identity threat and argues for building trust and "beloved community," emphasizing that those with more power should offer trust first. He also shares brief autobiographical reflections on early college experiences and influential teachers. [Note. Portions of the show notes were generated by Descript AI.]
Welcome back to the Alt Goes Mainstream podcast.We were live from iCapital Connect's conference in Phoenix, where we sat down with some of the industry's leaders across asset management and wealth management.Hartley Rogers is a pioneer in private markets. He is the Executive Co-Chairman of Hamilton Lane, where he plays a significant role in investing and client relationship activities, as well as in strategic and organizational development. He is a Member of the Investment Committees and is the Chairman of the Board of Directors. Prior to joining Hamilton Lane in 2003, Hartley was a Managing Director in the private equity fund management areas at Morgan Stanley and at Credit Suisse. He started his career on Wall Street in 1981.This was a thoroughly fascinating conversation. Hartley's wealth of knowledge made for a nuanced discussion that married the evolution of the business of asset management with why and how product structure innovation has unfolded as it has in private markets. We also dove into an area that is Hartley's passion: venture and the innovation economy.We covered:Hamilton Lane's evolution scaling from 50 people in a single office to 800 people across 22 offices.The transformation from investment consulting into a solutions provider and asset manager for investors.The importance of data, tools, access, and portfolio construction to manage the increasing complexity of private markets.How will the wealth channel invest in private markets?The misconceptions of evergreens being “ATMs.”What is the “special sauce” in constructing an evergreen portfolio?How secondaries can help feed the evergreen fund engine.What defines a manager's edge.What private markets strategies excite Hartley.I'm really excited to share this conversation with you all, as it's equal parts invigorating and informative.Thanks Hartley for sharing your wisdom, expertise, and passion about private markets.Show Notes00:00 Hamilton Lane -Then and Now03:55 Hartley's Origin Story04:39 Hamilton Lane's Consulting Roots04:57 From Consulting to OCIO Partner05:15 Scaling Changed the Job06:53 Why Clients Still Need Help07:15 Trillions in Private Markets07:44 Mega-Managers and Complements08:56 Finding Smaller Manager Alpha09:20 Middle Market Opportunity09:47 Why Companies Stay Private10:56 Churn and New Entrants11:17 GP Skillset Has Expanded11:51 From Leverage to Operations12:02 Data Transforms Underwriting12:43 Hamilton Lane Data Advantage13:33 Secondaries and Evergreen Rise14:04 Evergreen Design and Liquidity14:40 Why The Wealth Channel Prefers Evergreens15:41 Evergreen Diversification Needs16:47 Allocating Core vs Satellite18:44 Evergreens Evolve Like ETFs34:27 ClosingA Word from Our Sponsor, UltimusThis episode of Alt Goes Mainstream is brought to you by Ultimus, the full-service fund administrator and transfer agent powering asset managers in private and public markets. As alts go mainstream, you need real expertise to handle complex fund structures, connect with key distribution partners, and handle sophisticated compliance, reporting, and transparency demands.That's Ultimus: high-tech, high-touch solutions for over 450 clients and 2,500 funds with $775B in assets under administration. Backed by an expert team of over 1,200 employees, they place client service at the core of their business, helping you navigate complexity during your fund structuring or launch and then supporting you through every stage of growth. Whether you're already in the market or thinking about entering private wealth, you can trust their team's deep expertise in retail alternatives to help you reach your goals.Learn more at ultimusfundsolutions.com or email info@ultimusfundsolutions.com.We thank Ultimus for their support of alts going mainstream.Hamilton Lane Disclaimer: The views expressed herein are those of the speaker as of the date of recording and are subject to change. This content is for informational and educational purposes only and does not constitute investment advice, an offer to sell, or a solicitation of an offer to buy any security or investment product.
Meet Dave Raley
This week, we explore the invisible boundaries that shape our work, our relationships, and our own sense of what's possible. We open with the story of the four-minute mile: for nine years, no one could break it—until Roger Bannister did, and the floodgates opened. What changed? Not the runners' bodies, but their sense of possibility. This episode is about those frames we rarely question—the ones that quietly dictate how high we reach and what doors we see as closed.We're joined by Tom Rath, bestselling author of What's the Point?, who shares practical ways to bring purpose and curiosity into daily routines. He challenges the myth that purpose is something lofty or rare, arguing instead for small, conscious actions that compound over time. We also talk with Dr. Claude Steele, social psychologist and author of Churn, who uncovers the hidden cognitive cost of navigating difference—and the power of trust and curiosity in building genuine connection.This episode is for leaders and ambitious people who want more than surface-level inspiration. We unpack the non-obvious, often-unspoken barriers to creative impact, and offer mindsets and tactics to do our best work in a world of uncertainty and change.Five Key LearningsPossibility follows perception: The true barrier is rarely our capability; it's the mental frames we accept as facts, often inherited from others or from outdated stories about what's realistic.Purpose is built, not found: Purpose isn't a grand concept reserved for a chosen few—it's a practical orientation, shaped by the daily question: “What's the point?” and, more specifically, “Who do I help?”Exposure gaps limit potential: Most of us only ever glimpse a fraction of what's really possible in our careers or lives. Deliberately widening that aperture—seeking out new experiences and perspectives—creates new options.Difference comes with cognitive overhead: Navigating diverse teams or situations requires extra energy—what Dr. Claude Steele calls “churn.” That bandwidth tax is real, but understanding it is the first step in reducing its effect.Trust is the antidote to churn: Building trust—through curiosity rather than defensiveness—turns anxiety into opportunity. Leaning into difference, rather than simply managing it, can unlock creative and relational breakthroughs.Get full interviews and bonus content for free! Just join the list at DailyCreativePlus.com.Mentioned in this episode:To listen to the full interviews from today's episode, as well as receive bonus content and deep dive insights from the episode, visit DailyCreativePlus.com and join Daily Creative+.The Brave Habit is available nowMy new book will help you make bravery a habit in your life, your leadership, and your work. Discover how to develop the two qualities that lead to brave action: Optimistic Vision and Agency. Buy The Brave Habit wherever books are sold, or learn more at TheBraveHabit.com.
Tá oibrithe deonacha á lorg i gCorca Dhuibhne le tacú le grúpaí óige a rith sa dúthaigh.
SaaStr 851: The Agents, Episode 002. Managing 20+ AI Agents: Lazy Agents, Stealth Churn & the Death of 60% Solutions In Episode 2 of The Agents, Amelia Lerutte, Chief AI Officer at SaaStr, and Jason Lemkin, Founder and CEO of SaaStr, share the trials, tribulations, victories, and minor defeats of managing 20+ AI agents in production. With three humans and 20+ AI agents now driving more revenue and output than SaaStr did with 20+ FTEs in 2020, this weekly series goes deep on what's actually working, breaking, and changing in the agentic era. This week's episode covers: 00:00 Welcome to The Agents Episode 2 01:00 Lazy Agents: How an AI agent silently deleted Amelia's session from the SaaStr Annual top 10 06:30 When agents blame the API: agentic accountability and the need for daily QA 09:00 The 60% Solution Problem: Why HubSpot's new AEO tool failed and got vibe coded better in 10 minutes 14:00 Figma Make vs. Replit, Lovable, and v0: Why no one will pay for "good enough" AI products 17:30 Classic Figma is now Grandpa Software: Production breakdowns and why Illustrator's agent is winning 21:00 Stealth Churn in Canva, ChatGPT, and beyond: The hidden metric every leader needs to watch 27:00 Why Claude Cowork created lock-in and killed ChatGPT usage for Amelia 30:00 Forward Deployed Engineers vs. Self-Serve: Why FDE light is the answer for SMB AI deployments 36:00 Vector breaks the agent freeze: How a 15-minute CEO-led deployment won SaaStr's business 40:00 The Agent API Test: Which APIs work best with AI agents (Salesforce wins, Marketo fails) 46:00 Resend, 11 Labs, and OpenRouter: The new gold standard for agent-friendly APIs 50:00 The Marketo collapse: When your marketing automation platform can't honor unsubscribes 55:00 Building an AI VP of Finance: Why collections is the next agent frontier at SaaStr 1:00:00 SaaStr Annual 2026 is three weeks away: May 12-14 in the SF Bay Area Topics covered: AI agents, agent management, lazy agents, stealth churn, vibe coding, Replit, Lovable, v0, Figma Make, HubSpot AEO, Claude Cowork, forward deployed engineers, FDE, self-serve AI, Vector, Salesforce, Marketo, Resend, 11 Labs, agent APIs, AI VP of Finance, collections automation, SaaStr Annual 2026 SaaStr Annual 2026 | May 12-14 | Come learn how to build, deploy, and manage AI agents from the leaders at Salesforce, Replit, Vercel, Cloudflare, and more. Register at saastr.ai Subscribe for weekly episodes of The Agents and the SaaStr Podcast. #AIAgents #SaaS #SaaStr #AgenticAI #VibeCoding
SUMMARY: Matt and Jacob are recording together in the same place, which begs the question of what version of The Churn they're in. Jacob has exciting news about Spadoni and runs afoul of Fremont Street security. Matt overcomes a past shortcoming with a t-shirt. Plus, Al the Pizza Man gives us a business update and a Scoopardy.