Ghost Boss: Stories About the Freelance Afterlife

Ghost Boss: Stories About the Freelance Afterlife

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Eva Foussat and Danielle Salley are graphic designers who decided to jump into freelancing full-time at the midpoint of their careers, or as they call it, the freelance afterlife. Listen to their podcast as they share stories about freelancing and what it feels like to be a “Ghost Boss.”

Eva Foussat and Danielle Salley


    • Apr 29, 2025 LATEST EPISODE
    • every other week NEW EPISODES
    • 31m AVG DURATION
    • 56 EPISODES


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    Latest episodes from Ghost Boss: Stories About the Freelance Afterlife

    From Calm to Frantic: How ‘Just One More' Breaks the Balance

    Play Episode Listen Later Apr 29, 2025 24:28 Transcription Available


    In this conversation, Danielle and Eva discuss the challenges of balancing work and managing burnout, as well as the pressures of taking on "just one more" project. They share personal anecdotes about overcommitting to tasks and emphasize the need for flexibility in their work schedules. The conversation highlights the importance of finding a balance between professional responsibilities and offers strategies for maintaining creativity and productivity.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    The Stress of Content Creation for Entrepreneurs

    Play Episode Listen Later Apr 15, 2025 29:56


    In this conversation, Danielle and Eva discuss the challenges of content creation, particularly in the context of social media and client requests. They explore the exhausting nature of constantly generating content, the pressure to keep up with trends, and the fast-paced demands of social media. The conversation emphasizes the need for business owners to prioritize marketing during slower periods and the significance of maintaining an active social media presence.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    Bracket Breakdown: Who's the Ultimate Brand Mascot?

    Play Episode Listen Later Apr 8, 2025 32:12 Transcription Available


    In this episode of the Ghost Boss Podcast, Eva and Danielle dive into March Madness—with a branding twist—as they explore Ad Age's Brand Mascot March Madness, a tournament-style showdown of iconic brand mascots. From the mischievous M&Ms to Jake from State Farm, they discuss the cultural significance, nostalgia, and marketing power behind these familiar faces. With plenty of laughs, personal takes, and design-minded insight, this episode is a must-listen for anyone who loves advertising, mascots, and a bit of marketing mayhem.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    Business Networking: The Art of Small Talk

    Play Episode Listen Later Apr 1, 2025 43:13 Transcription Available


    In this conversation, Eva and Danielle explore networking dynamics, specifically focusing on the differences between extroverts and introverts. They share personal experiences and discuss strategies for initiating conversations, as well as the importance of being authentic in networking situations. Overall, the conversation highlights the value of connection and communication in social settings.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    Freelancers Be Leery: Spotting Scams Targeting Creatives

    Play Episode Listen Later Mar 25, 2025 40:15 Transcription Available


    In this episode, Danielle and Eva discuss the world of scams that target freelancers, sharing personal experiences and insights on how to recognize red flags. They focus on a specific scam involving a supposed client, highlighting the importance of digital literacy and community awareness in preventing such fraud. The conversation emphasizes the emotional and financial impact of scams on individuals and small businesses, urging listeners to remain vigilant and share their own experiences.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    The Birthday Rule: Making Time to Celebrate Yourself

    Play Episode Listen Later Mar 18, 2025 28:03 Transcription Available


    In this episode, Danielle and Eva discuss their birthday experiences, sharing both their recent celebrations and future plans. They talk about the various challenges involved in organizing these events, from coordinating schedules to managing expectations, all while emphasizing the importance of self-care during the festivities. The conversation also includes lighter, humorous moments that highlight their bond and the unique ways they choose to celebrate their birthdays. They mention the tradition of taking time off work for their special days, allowing them to fully embrace the joy of the moment and prioritize their well-being. Overall, this episode offers a heartfelt exploration of friendship, personal growth, and the meaningful ways we can celebrate life's milestones.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    Healing While Hustling: Coping with Grief as a Solopreneur

    Play Episode Listen Later Mar 11, 2025 36:06


    Grab the tissues because this may be our most emotional episode ever.In this conversation, Danielle and Eva explore the complexities of navigating grief as solopreneurs. They discuss personal experiences with loss, the emotional toll it takes, and the importance of setting boundaries while managing professional responsibilities. The conversation highlights the differences between grieving in a corporate environment versus as a self-employed individual, and the challenges of balancing personal struggles with work demands. They also discuss the stigma surrounding divorce, the impact on identity, and the struggle to maintain a work-life balance. The conversation highlights the hustle mindset that often leads to burnout and the importance of self-care and gratitude amidst chaos.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    For the Love of Design: Reignite Your Creativity Without Burning Out

    Play Episode Listen Later Feb 18, 2025 32:19


    This week, Eva and Danielle explore various themes surrounding self-love, design, and the importance of avoiding burnout in creative professions. They share personal anecdotes about their experiences with creative projects, while emphasizing the significance of passion in their work. The discussion also touches on the balance between precision and creativity in design, the joy of artistic expression, and the inspiration found in everyday life. Ultimately, they encourage listeners to reflect on their own passions and find ways to reignite their love for their craft.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    Super Bowl Ads: The Power of Memorable and Impactful Marketing + Bonus Recap

    Play Episode Listen Later Feb 11, 2025 47:07


    In this conversation, Eva and Danielle share their excitement for the Super Bowl, particularly focusing on the commercials and the emotional impact of advertising. They discuss the importance of memorable design in advertisements, highlighting how evoking emotions can create lasting impressions. Their conversation also covers their experiences judging advertising competitions and the cultural differences in design across various markets.At the end of this episode, they provide a special recap of the Super Bowl, sharing their thoughts on which ads they found to be the most memorable this year!Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    We're Bouncing Back, Freelancer Style

    Play Episode Listen Later Feb 4, 2025 36:40


    The Ghost Bosses are back after an extended holiday break! In this episode, Eva and Danielle share personal updates and discuss the challenges of January, which they affectionately refer to as the “holiday bounce back”—the transition back to work after the holidays. They talk about New Year's goals, personal growth, career achievements and the importance of maintaining skills in a competitive job market. The conversation also covers topics such as community support, freelance work, emotional well-being, and New Year traditions.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    Ghost Boss UNwrapped: 2024 Year in Review

    Play Episode Listen Later Dec 17, 2024 29:30


    In this episode, Eva and Danielle reflect on their year of podcasting with Ghost Boss while continuing to build their freelancing careers. They discuss their personal growth, the evolution of their goals as designers and business owners, and the importance of staying present in the moment. The duo shares insights from their experiences, the changes they have embraced in their work and life, and their unique traditions for welcoming the New Year. They emphasize shifting from rigid goal setting towards a more flexible approach to freelancing, creativity, and productivity.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    Mocha Mousse: Our Take on the 2025 Pantone Color of the Year

    Play Episode Listen Later Dec 10, 2024 39:19


    In this episode of Ghost Boss, the hosts return with some hot takes on some popular end-of-the-year trends. They start by discussing the phenomenon of Spotify Wrapped, followed by their thoughts on the Pantone Color of the Year: Mocha Mousse. The hosts explore the implications of this color choice, its versatility, and the mixed reactions it has elicited from the public. Spoiler alert: you may appreciate Mocha Mousse more after hearing their insights. And if you don't, well, you might just be wrong.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    Holiday Survival: Balancing Work, Family and Your Priorities

    Play Episode Listen Later Dec 3, 2024 30:06


    In this episode, Eva and Danielle reflect on their Thanksgiving experiences, blending humor with insights into family dynamics and personal milestones. They discuss the challenges of navigating the holiday season while balancing work and family life, offering practical tips for managing expectations and reducing stress. Key strategies include simplifying traditions, prioritizing effectively, and using the metaphor of juggling glass and rubber balls to distinguish between essential and flexible responsibilities. The conversation also highlights the importance of fostering a joyful atmosphere for your family and taking time to recharge mentally, reminding listeners that it's okay to let go of certain holiday expectations and focus on what truly matters.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    Guest Interview: Shawn Rourk – Part 2

    Play Episode Listen Later Nov 19, 2024 47:41


    In this two-part conversation, Danielle and Eva interview Shawn Rourk, the Founder / Creative Director of Runnels & Rourk and the Co-Founder of Humanoid Games, the creator of IDENTECO. They reflect on their college experiences at the University of South Carolina and the evolving fields of journalism and design. They discuss the importance of storytelling in their work and how design education has adapted to new technologies. Shawn shares insights from his career at Amazon, including his contributions to NASA's Artemis 1 mission and his role in developing Alexa for space. Together, they explore the intersections of music, technology, and space exploration, emphasizing the significance of inclusion and the need to inspire future generations. Their conversation highlights the value of mentorship, accessibility in technology, and the importance of human connection in creative careers.Be part of the conversation – follow us @ghostbosspodcast on Instagram!Follow Shawn:@themalloman@runnelsandrourkhttps://www.runnelsandrourk.com/https://www.playidenteco.com/

    Guest Interview: Shawn Rourk – Part 1

    Play Episode Listen Later Nov 12, 2024 46:00


    In this two-part conversation, Danielle and Eva interview Shawn Rourk, the Founder / Creative Director of Runnels & Rourk and the Co-Founder of Humanoid Games, the creator of IDENTECO. They reflect on their college experiences at the University of South Carolina and the evolving fields of journalism and design. They discuss the importance of storytelling in their work and how design education has adapted to new technologies. Shawn shares insights from his career at Amazon, including his contributions to NASA's Artemis 1 mission and his role in developing Alexa for space. Together, they explore the intersections of music, technology, and space exploration, emphasizing the significance of inclusion and the need to inspire future generations. Their conversation highlights the value of mentorship, accessibility in technology, and the importance of human connection in creative careers.Be part of the conversation – follow us @ghostbosspodcast on Instagram!Follow Shawn:@themalloman@runnelsandrourkhttps://www.runnelsandrourk.com/https://www.playidenteco.com/

    From Trick-or-Treat to Radio Silence: A Freelance Ghosting Survival Guide

    Play Episode Listen Later Nov 5, 2024 33:57


    This is the official Ghost Boss Halloween Recap episode, plus some freelance talk. In this conversation, Eva and Danielle reflect on their Halloween experiences, discussing community involvement and the overwhelming number of trick-or-treaters. They discuss the challenges of ghosting in freelance work, sharing personal anecdotes and insights on handling potential clients who go silent after initial contact. The conversation emphasizes the importance of resilience in the creative industry and the need for clear communication in business relationships.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    Guest Interview: Heather Price – Part 2

    Play Episode Listen Later Oct 29, 2024 27:21


    Time for Part 2 of our interview with Heather Price, President of Client Engagement & Marketing at Chernoff Newman! Heather shares her impressive career journey, reflecting on her path from being a UNC J-School student to agency leadership. They also discuss how Heather inspired Danielle's career when she entered motherhood while navigating the advertising industry. Plus, they share advice for women balancing careers and families today. Lastly, Heather shares valuable tips for freelancers aiming to build strong relationships with agencies, including the qualities agencies typically seek in freelance partners.Follow Heather:@tar_heel_girl@chernoffnewmanhttps://chernoffnewman.comBe part of the conversation – follow us @ghostbosspodcast on Instagram!

    Guest Interview: Heather Price – Part 1

    Play Episode Listen Later Oct 22, 2024 31:21


    This week on Ghost Boss, we're excited to welcome Heather Price, President of Client Engagement & Marketing at Chernoff Newman - and one of Danielle's former bosses before becoming a freelancer! Heather shares her impressive career journey, reflecting on her path from being a UNC J-School student to agency leadership. They also discuss how Heather inspired Danielle's career when she entered motherhood while navigating the advertising industry. Plus, they share advice for women balancing careers and families today. Lastly, Heather shares valuable tips for freelancers aiming to build strong relationships with agencies, including the qualities agencies typically seek in freelance partners.Follow Heather:@tar_heel_girl@chernoffnewmanhttps://chernoffnewman.comBe part of the conversation – follow us @ghostbosspodcast on Instagram!

    Guest Interview: Meena Khalili – Part 2

    Play Episode Listen Later Oct 15, 2024 34:59


    In this two-part episode, the Ghost Bosses interview Meena Khalili, Associate Professor of Design and Interaction at the University of South Carolina and the creator of @thedrawndaily on Instagram. Listen to Meena's insights about her journey as a designer and educator, the importance of balancing academic theory with real-world application, turning your passion into a profession, and much more!Follow Meena:@meenakhalili@thedrawndailyhttps://meenakhalili.comBe part of the conversation – follow us @ghostbosspodcast on Instagram!

    Guest Interview: Meena Khalili – Part 1

    Play Episode Listen Later Oct 8, 2024 31:06


    In this two-part episode, the Ghost Bosses interview Meena Khalili, Associate Professor of Design and Interaction at the University of South Carolina, and the creator of @thedrawndaily on Instagram. Listen to Meena's insights about her journey as a designer and educator, the importance of balancing academic theory with real-world application, turning your passion into a profession, and much more!Follow Meena:@meenakhalili@thedrawndailyhttps://meenakhalili.comBe part of the conversation – follow us @ghostbosspodcast on Instagram!

    Freelancing Horror Stories

    Play Episode Listen Later Oct 1, 2024 37:58


    In this episode, the Ghost Bosses share their chaotic mornings – touching on stress, creativity and the challenges of balancing personal and professional life. The conversation transitions into spooky season, where they share work-related horror stories their listeners submitted. They dive into various design nightmares, discussing the pitfalls of communication and the importance of proofreading. Prepare to be scared!Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    Beneficial Strategies for Finding Your Freelance Clients

    Play Episode Listen Later Sep 24, 2024 24:05


    In this episode, Eva and Danielle discuss finding clients as freelancers. They explore the power of networking, professional organizations, and tapping into connections with former colleagues to grow your client base. The duo highlights the importance of maintaining relationships and not burning bridges, offering insights on how events and event planning can lead to unexpected opportunities. While online platforms are great for building a portfolio, they caution against relying solely on them for consistent work. From always having business cards on hand to staying active on social media, this episode is full of tips for freelancers looking to expand their network and find long-term clients.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    Harnessing Creativity When It Strikes

    Play Episode Listen Later Sep 17, 2024 28:29


    In this episode, Eva and Danielle dive deep into the unpredictable world of creativity, exploring freelancers' challenges when motivation is hard to find. They discuss the paradox of needing a sense of urgency to ignite their creative spark and the importance of intentionally creating space for those "capital C" creative projects. From working in bustling coffee shops to finding inspiration in unlikely places, they reveal the unique environments and rituals that help them get into the creative zone. Whether you're a freelancer struggling with creative blocks or just looking for ways to harness your creative energy when it strikes, this episode is full of insights to help you navigate the creative process.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    'Tis the Season: Finding Balance as a Freelancer

    Play Episode Listen Later Sep 10, 2024 30:40


    In their conversation, Eva and Danielle talk about the ebb and flow of freelance work throughout the year. Danielle shares her experience of intentionally slowing down during the summer. And Eva reflects on the constant busyness of her work. They also discuss the challenges of measuring productivity in a creative industry and diversifying their client portfolios. The conversation ends with a reminder to embrace the different seasons of work and to find a balance that works for each individual.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    We're Back, Ghosties!

    Play Episode Listen Later Sep 3, 2024 40:22


    We're back, Ghosties!! After taking a summer break, Eva and Danielle have returned with personal updates and new goals for Season 2 of the Ghost Boss podcast. Danielle reflects on her first year as a business owner and how she embraced a slower summer pace. Meanwhile, Eva shares about her busy schedule and rediscovering her passion for painting. They discuss the challenges of balancing their time, their evolving fashion choices and share some humorous Zoom mishaps. For the future, they are looking forward to bringing in more guests, improving their on-camera presence, and encouraging listeners to share ideas for upcoming episodes.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    Is This the End (of Season 1)?

    Play Episode Listen Later Jun 11, 2024 36:10


    The hosts of Ghost Boss: Stories About the Freelance Afterlife reflect on their journey in the season finale, discussing their break, bonus episodes, and the evolution of the podcast. They share insights on imposter syndrome, technical challenges, and the impact of their episodes. Take a listen and find out what to expect for Season 2! Enjoy your summer, Ghosties!Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    Have You Made These Common Design Mistakes?

    Play Episode Listen Later Jun 4, 2024 43:43


    In this conversation, the Ghost Bosses discuss design mistakes they've made in their careers, such as using a skinny rule line causing printing issues, choosing a spot varnish that was not visible on the printed piece, and creating a roll fold that was too large for printing. They also dive into UX mistakes, emphasizing the importance of considering mobile design, testing designs on different devices, and creating user-friendly experiences. Overall, the conversation provides insights into the challenges and considerations of design work in both print and digital mediums.Episode TakeawaysDesigners should avoid using unnecessary design elements that can cause printing issues, such as skinny rule lines.When designing foldable pieces, consider the limitations of printing and ensure the size is manageable.UX design should prioritize user experience and avoid unnecessary distractions or complications.Test designs on different devices and screen sizes to ensure a consistent and user-friendly experience.Logo files should be organized, properly named, and include the company name for easy identification and use.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    Projects: the Good, the Bad and the WTF is the Scope?

    Play Episode Listen Later May 28, 2024 40:25


    In this conversation, Eva and Danielle discuss their favorite projects and the importance of functional design. The Ghost Bosses also discuss their personal preferences for advertising campaigns, branding projects, and UX design projects. They conclude with a very memorable "WTF" story about Danielle's first paid design job.Episode TakeawaysFunctional design can be just as important as aesthetic design in certain contexts.Projects that have personal meaning and make a positive impact are often the most fulfilling.Collaboration can enhance the creative process and result in more successful projects. The design industry is constantly evolving, and it's important to keep up with new technologies and trendsFinding joy and fulfillment in your work is crucial for a successful career in designBe part of the conversation – follow us @ghostbosspodcast on Instagram!

    How Do You Determine Freelance Pricing Models?

    Play Episode Listen Later May 21, 2024 21:11


    In their conversation, Eva and Danielle discuss how they charge for their freelance design work. They go over various pricing models, including retainer, hourly, and flat rate. They also talk about factors that influence their rates, such as the type of work and the length of the project. Eva shares a funny story from her early design days about getting paid with tacos. Additionally, they mention the usefulness of accounting software like FreshBooks for tracking expenses and invoices.Episode TakeawaysFreelancers choose pricing models like retainer, hourly, or flat rate based on project and client needs.Rate influencers: work type, project duration, client goals.Payment methods can vary by client.Account software like FreshBooks aids efficient expense and invoice tracking for freelancers.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    Can We Gain by Exploring Our Individual Creative Processes?

    Play Episode Listen Later May 14, 2024 45:17


    Eva and Danielle dive into their evolving creative processes, discussing sketching, inspiration, and navigating self-critique. They also share their writing tool preferences and stress the value of exploration. Additionally, they highlight typography's role, productivity challenges, and the significance of self-care in design work. Episode TakeawaysEmbrace the creative process and allow yourself to explore different methods.It's important to be critical of your work, but also give yourself grace to make mistakes and learn from them.Finding inspiration can vary from person to person, but starting with typography can often lead to creative ideas.Setting small goals can help make big changes and improve productivity.Taking breaks and practicing self-care are important for maintaining focus and creativity.Attention to detail is essential in design work and can make a significant difference in the final product.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    What Are the Challenges of Managing Social Media?

    Play Episode Listen Later May 7, 2024 36:28


    In this conversation, Eva and Danielle discuss their experiences and frustrations with social media. They talk about the challenges of managing social media accounts, the pressure to get likes and engagement, and the ever-changing landscape of different platforms. They also reminisce about the early days of social media and the websites they used to create. They express their preference for scheduling posts and the importance of having a social media strategy. But our biggest question: why can't social media specifications be standardized across all platforms?Episode TakeawaysManaging social media accounts can be challenging and time-consumingThe pressure to get likes and engagement on social media can be frustratingDifferent social media platforms have different requirements and formatsHaving a social media strategy is important for successPlease like our postsBe part of the conversation – follow us @ghostbosspodcast on Instagram!

    What's Your Ideal Freelance Work Setup?

    Play Episode Listen Later Apr 30, 2024 29:42


    In this conversation, Eva and Danielle discuss their work setups and the different spaces they use to work. They share their preferences and habits when it comes to working from home. They emphasized the importance of having a dedicated workspace and the challenges of working in different rooms of the house. They also touch on the idea of working remotely from other locations and the benefits and drawbacks of doing so. Overall, they provide insights into their own work setups and invite the audience to share their own experiences.Episode TakeawaysHaving a dedicated workspace is important for productivity and separating work from relaxation.Working in different rooms of the house can have its challenges, such as distractions and discomfort.Working remotely from other locations can provide a change of scenery and boost productivity, but it requires preparation and consideration of the environment.Each person has their own preferences and habits when it comes to their work setup, and it's important to find what works best for you.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    Do Designers Have Universal University Experiences?

    Play Episode Listen Later Apr 23, 2024 35:32


    Eva and Danielle discuss their experiences attending different universities, SCAD and USC respectively. They discuss the differences between attending an art school and a large university. They talk about their decision-making process when choosing a college, the financial considerations, and the value of a master's degree. They also compare the class sizes, course requirements, and the variety of subjects they had to study. Episode TakeawaysThe influence of teachers and mentors can play a significant role in shaping educational decisions.Choosing a university involves considering factors such as location, program offerings, and financial considerations.The decision to pursue grad school immediately after undergrad or after gaining work experience is a personal one, with pros and cons to each approach.Class sizes can vary significantly between art schools and large universities.The decision to pursue higher education should be based on individual goals, financial considerations, and the specific requirements of the desired career path.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    Do Solopreneurs Miss Their Work Besties?

    Play Episode Listen Later Apr 16, 2024 29:27


    In this conversation, Eva and Danielle talk about work friendships and how difficult it can be to leave them when transitioning to freelance work. They share their personal experiences and discuss their opinions on introverts versus extroverts, how birth order can influence friendships, building a community of freelancers, and how the pandemic has affected work relationships. The discussion offers valuable insights into the importance of work friendships and social interaction in the world of freelancing. Episode TakeawaysStaying connected with co-workers while transitioning to freelance work through regular communication and social activities.The differences in how introverts and extroverts recharge when it comes to social interaction.Birth order can sometimes influence the dynamics of friendships.Building a freelancer community is essential for networking, collaboration, and support, and can help fill the void left by leaving work besties.The pandemic left an impact on work relationships, with some freelancers feeling more energized and socially engaged after transitioning to remote work.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    Are Societal Expectations Haunting Women's Professional Styles?

    Play Episode Listen Later Apr 9, 2024 32:07


    In this episode, Eva and Danielle discuss the considerations and challenges women face when networking and dressing for professional settings. They explore topics such as personal style, tattoos, work-life balance, and the pressure to conform to societal expectations. The conversation highlights the importance of authenticity and self-expression while navigating the professional world. The hosts also invite listeners to share their own experiences and perspectives on these topics.Episode TakeawaysWomen often feel the need to apologize for having families or prioritize their personal lives, which can impact their professional image.Flexibility in the workplace has become more accepted and valued, allowing individuals to balance their personal and professional responsibilities.Women in creative industries may have more freedom to express their personal style, including tattoos and unique fashion choices.Dressing appropriately for professional settings is important, and women may need to consider factors such as necklines, skirt lengths, and the visibility of tattoos.Where we stand on wearing shorts in a meeting.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    How Do You Always Stay Creative?

    Play Episode Listen Later Apr 2, 2024 27:51


    Always having to be creative can be difficult. In this episode, Eva and Danielle discuss strategies for maintaining creativity in their work, including the impact of music, taking timed breaks and finding creative outlets.Episode Takeaways:Staying creative in the design industry is essential, but it can be challenging at times.Music can play a significant role in boosting creativity and setting the mood for different projects.Finding inspiration from various sources to help overcome creative blocks.The weather (and pollen) can impact creativity, and finding ways to adapt to changing weather conditions is important.Using the Pomodoro Technique and other ways to improve productivity. Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    Why Should Freelancers Embrace Public Speaking?

    Play Episode Listen Later Mar 26, 2024 27:25


    In this episode, Eva and Danielle discuss the importance of speaking engagements for freelancers. They share their recent speaking engagements and explain why they enjoy participating in them. They highlight the benefits of speaking engagements, such as marketing oneself, making new connections, and showcasing expertise. Eva and Danielle also discuss their preferences for prepared presentations versus Q&A sessions. They emphasize the value of networking and giving back through speaking engagements. The episode concludes with a mention of their upcoming speaking engagements and an invitation for listeners to reach out for future speaking opportunities.Episode Takeaways:Why freelancers and business owners should embrace public speaking.The benefits of speaking engagements (marketing, making new connections, and showcasing expertise).Our preferences on prepared presentations versus Q&A sessions.Emphasis on networking and giving back.Interested in hearing Ghost Boss live? DM us!Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    How Do You Set Up a Freelancing Business?

    Play Episode Listen Later Mar 19, 2024 25:24


    In this podcast episode, Eva and Danielle delve into the less glamorous aspects of running a graphic design freelance business. They discuss important topics such as selecting a company name, forming an LLC, working with legal and financial professionals, and creating effective contracts. They also share their personal experiences with hiring a bookkeeper and the advantages of outsourcing certain tasks. Throughout the discussion, they stress the significance of proper business management and how it can impact the success of a freelance operation. Episode Takeaways:Naming your company is an important decision that can impact your personal brand and the perception of your business.Setting up an LLC and working with attorneys can provide legal protection and ensure compliance with business regulations.Why having an accountant is beneficial for managing finances, filing taxes, and making informed financial decisions.Separating personal and business finances is crucial for legal and financial reasons.Hiring a bookkeeper can help streamline financial processes and ensure accurate record-keeping. Hosts: Eva Foussat + Danielle SalleyBe part of the conversation – follow us @ghostbosspodcast on Instagram!

    Do You Subscribe to the Birthday Rule?

    Play Episode Listen Later Mar 12, 2024 28:26


    It is birthday month for both of our ghost bosses, and this week we are celebrating by talking about how we spend our birthdays. Find out why we advocate for making sure you take time off to celebrate yourself! Spoiler alert: This episode involves a lot of self care!Episode Takeaways:⭐️ Why we support always taking your birthday off (The Birthday Rule)⭐️ Self care looks different to different people⭐️ Make sure you prioritize yourself ⭐️ Take your birthday off (so important, we're saying it twice) #GhostBoss #FreelanceAfterlife #Podcasts #GraphicDesign #WomanOwnedBusiness #Entrepreneurship #BusinessOwners #DanielleSalley #EvaFoussat #SelfCare #HappyBirthday #WomensHistoryMonth #MarchBirthdays Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    What Builds Your Confidence as a Creative Freelancer?

    Play Episode Listen Later Mar 5, 2024 36:20


    In this episode, Danielle shares her experience meeting her idol, Peloton instructor, Cody Rigsby. By being his authentic self, Cody inspires others to have more confidence and self-love. They discuss how finding confidence within oneself can positively impact all aspects of life. The hosts also talk about their personal experiences with imposter syndrome and highlight the significance of supporting and uplifting others. They emphasize the value of mentorship and express their desire to inspire and guide students in their creative careers. The episode concludes with a reminder to be proud of one's accomplishments and to always believe in oneself.Episode Takeaways:Finding confidence within oneself is crucial for success in the creative industry.Imposter syndrome is common, but it can be overcome with self-love and support from others.Mentorship and guidance from experienced professionals can greatly benefit students and young creatives.Supporting and uplifting others is important for building a positive and inclusive community.Being proud of one's accomplishments and shooting for the stars is essential for personal and professional growth.Be part of the conversation – follow us @ghostbosspodcast on Instagram!

    Why Should Freelancers Celebrate Their Wins and Fails?

    Play Episode Listen Later Feb 27, 2024 26:14


    In this episode, Eva and Danielle discuss the importance of celebrating wins and failures in the creative industry. They emphasize that good work is still good work, regardless of whether it wins awards. They also acknowledge the influence of budget on awards and the challenges of creating good work within constraints. The hosts share their experiences as judges and the insights they gained from judging award competitions. They also highlight the significance of speaking engagements as a measure of success. Overall, they encourage listeners to embrace learning opportunities and find their own ways to measure success beyond awards.

    Can Two Designers Be Any More Different?

    Play Episode Listen Later Feb 20, 2024 30:54


    After their recent discussion on browser tabs, Danielle quizzes Eva about other working habits to see where they align or differ. They discuss various topics such as inbox management, notifications, desktop organization, folder structure, layers in Photoshop, monthly planners, and rank the days of the week in order of preference, starting with their favorite day. Listen to find out where they align on certain habits.

    Bonus: 2024 Super Bowl Recap (Due to Technical Difficulties)

    Play Episode Listen Later Feb 13, 2024 16:16


    The bad news? Due to technical difficulties, we won't have a full episode this week. The good news? We are always prepared to pivot and have recorded a bonus episode to discuss the Super Bowl! Be sure to tune in to hear our thoughts on our favorite ads, and most importantly, our take on Usher's halftime show performance.

    Will Our Mistakes Make You a Better Freelance Designer?

    Play Episode Listen Later Feb 6, 2024 25:09


    In this episode, Eva and Danielle talked about the mistakes they made during their careers and what they learned from them. They emphasized the importance of putting all project details, including rates, in writing to prevent any misunderstandings. They stressed the need for contracts and deposits to secure the project and explained why it is essential for freelancers to diversify their client base. They also cautioned against taking on projects outside their area of expertise. What mistakes have you made during your career that you would like other freelancers to learn from?

    Are You Flexible Enough to Work as a Freelance Designer?

    Play Episode Listen Later Jan 30, 2024 30:33


    Flexibility is key when it comes to freelancing. In this discussion, Eva and Danielle share their different approaches to managing their time and how they estimate and prioritize their projects. They also reflect on whether flexibility is an innate ability or one that can be learned. The conversation concludes with a discussion on the significance of setting boundaries to succeed as well as the importance of recognizing when to be flexible and when not to be.

    How Does a Ghost Boss Handle Stress?

    Play Episode Listen Later Jan 23, 2024 28:32


    In this conversation, Eva and Danielle talk about their experiences managing stress while working as freelancers. They discuss the challenges they face, such as creative blocks, the impact of sleep on productivity, and the need to balance workloads and self-care. Additionally, they share some strategies they use to get back on track and manage busy schedules effectively. Overall, this conversation emphasizes the importance of being flexible and adaptable to manage stress successfully as a freelancer.

    Are You Ready to Become a Ghost Boss?

    Play Episode Listen Later Jan 16, 2024 28:18


    In this conversation, Eva and Danielle discuss their experiences with quitting their jobs and transitioning to freelance work. They share their personal stories and reasons for making the leap, emphasizing the importance of timing and having a plan. They also touch on the topic of submitting work for award shows and the significance of entering work for your own company. Overall, the conversation highlights the challenges and rewards of freelancing and offers advice for those considering a similar career path.

    Can Robots Be Ghosts?

    Play Episode Listen Later Jan 9, 2024 28:54


    We all know that AI is a powerful tool, but the question on everyone's mind is whether AI can replace human jobs. In this episode, Eva and Danielle discuss the importance of freelancers embracing all that AI has to offer. The Ghost Bosses also share their thoughts on AI and recommend their favorite tools as one-person businesses. And yes, this episode description was improved using Grammarly AI.

    Bonus: Eva's 2024 Book Recommendations

    Play Episode Listen Later Jan 2, 2024 17:10


    Start the new year off right with our bonus episode, featuring Eva's top book recommendations for 2024! Share your reading goals with us on social (@ghostbosspodcast) - how many books do you plan on reading or listening to this year?

    Who are the Ghosts of the Freelance Future?

    Play Episode Listen Later Dec 19, 2023 28:42


    New year, new goals! Danielle and Eva share their professional and personal goals (not resolutions!) for 2024. Danielle discusses plans to celebrate her first anniversary as a full-time freelancer, while Eva wishes to search for administrative help as her company continues to grow.

    Am I Real or Am I an Apparition (Dealing with Imposter Syndrome)?

    Play Episode Listen Later Dec 12, 2023 27:26


    Danielle's recent work trip to New York City sparks a discussion about dealing with imposter syndrome as a freelancer. Then they discuss ways to combat these feelings and how to truly value what you bring to the table.

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