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In this week's pep talk, I share why we completely rebuilt our flagship offer and how we quietly launched it grassroots-style with our audience's help. In today's episode, I share:Why we scrapped our original program and what's new (brand-new modules, 90 days of support, and AI bots built into every step)How we rewrote the entire funnel based on client interviews and the “voice of customer” strategyThe affiliate program that helped us test the new system without a huge public launchWhat worked—and what you can swipe to refresh your own offer without starting from scratch 

Send us a textMost entrepreneurs think they know their business partners—until debt quietly takes a seat at the table. In this episode of Mike and Blaine, we explore how debt acts as a hidden partner in your business, shaping decisions around pricing, hiring, expansion, and risk—often without you realizing it.It's not about fear—it's about visibility. If you've ever borrowed money, signed a lease, or leveraged financing to grow, debt has already become part of your leadership team. Mike and Blaine break down how to recognize debt's influence and what you can do to stay in control.How debt quietly drives business decisionsWhy visibility into your obligations changes your strategyThe risks of ignoring debt as a “silent stakeholder”Practical steps to manage financial commitments with confidenceTune in to rethink how you view debt and its role in your entrepreneurial journey.#Entrepreneurship #SmallBusiness #BusinessFinance #CashFlow #BusinessGrowthDon't miss the latest insights and entertaining discussions on entrepreneurship, small business, and random BS. Subscribe, follow, and like Mike and Blaine's "Business, Beer, and BS" and catch every episode! Featured Beer: @snakelakebrewco Mike: Neighbour Pat's “Shallow Grave” PorterBlaine: Snake Lake “Sidewinder” IPAWatch on YouTube: https://youtu.be/4Mj948JyYTkThanks to our Beer Sponsors: • Rachel Barnett from Gentle Frog: youtube.com/@GentleFrog • Karen Hairston from 3S Smart Consulting: 3ssmartconsulting.com• Larry Weinstein, the Cash Flow Cowboy in Houston Texas!• Neighbor Pat• Devin• Jeff Robertson at jeffreyrobertson.comListen to all our episodes at mikeandblaine.comcashflowmike.comdryrun.comSupport the showCatch more episodes, see our sponsors and get in touch at https://mikeandblaine.com/

After nearly two decades as an entrepreneur and a decade leading Brand Better, Nicole Harlow returns to the mic to share the real story behind the last nine months—why she evolved from “just branding” to launching Lead Better HQ, a HIPAA-compliant marketing + automation platform for functional medicine clinics. This candid episode covers the lessons from conference circuits, the hidden cost of disconnected tools, the power of recurring revenue, and why Human + AI is the future of patient acquisition. Nicole opens the curtain on building the platform, assembling a team, and choosing to stay devoted to the functional/alternative health niche she lives and breathes—even on weekends.Episode HighlightsWhy branding alone wasn't solving the core problem: predictable patient flowSimplicity > complexity: applying “light & water” thinking to business systemsBehind the scenes of four conferences (and what was actually worth it)Moving from feast-or-famine projects to a recurring-revenue modelBuilding Lead Better HQ: HIPAA-aligned CRM, automations, Voice/DM AI, and real human strategyThe “try before you buy” philosophy and designing high-touch implementationsStaying niche: why functional medicine remains homeLeadership, introversion, and creating a business you actually enjoy runningWho It's ForFunctional and integrative medicine practitioners—solo or multi-provider—who want consistent patient flow, fewer manual tasks, and a modern, human + AI marketing system.Get StartedReady to see how Lead Better HQ can help you never miss another patient and streamline your growth? Book a free Growth Strategy Session at LeadBetterHQ.com.Keywordsfunctional medicine marketing, AI front desk, HIPAA-compliant CRM, patient acquisition, marketing automation, Voice AI, medical practice growth, Lead Better HQ, Brand Better, Nicole HarlowWelcome to Brand Better® and Lead Better HQ We are an award-winning branding, marketing & podcast production agency for wellness brands, health-based businesses, health clinics and clinician entrepreneurs Join our mailing list here. Follow on Instagram @brandbetterco. guides & programs take brandpop® type quiz (free) brandpop® guide to instagram ($27) confident podcast host ($22) profitable wellness podcast ($397) brand planner® toolkit (free) masterclasses & podcast 6- figure podcasting for wellness biz confidence to be the "face" of your biz work with us learn about lead better ...

You can have all the talent in the world, but if your business strategy doesn't match the level of clients you want to attract, you'll stay stuck exactly where you are. The luxury market plays by a different set of rules, and once you learn to recognize them and align your brand, pricing, and portfolio accordingly, everything changes.In this episode we're pulling back the curtain on what it really takes to grow a profitable, sustainable business in today's wedding industry. We're talking about the mindset shifts that matter, the strategies that actually move the needle, and the difference between creatives who stay stuck and those who rise to the top.You are capable of breaking into luxury and building a business that excites you, inspires you, and provides the income you want for your life. The only question is — are you ready to get serious about your strategy?00:00 – 07:30 | Destination Weddings, Pricing Transparency, and Setting Income Goals07:30 – 12:30 | Understanding the Luxury Market and Recognizing Luxury Events12:30 – 17:30 | Building a Strong Brand and Leveraging Social Media the Luxury Way17:30 – 24:00 | Pricing, Proposals, and Refining Your Portfolio24:00 – 31:30 | Mastermind Program, Mentorship, and Student Success Stories31:30 – 38:00 | Planner Relationships, Booking Process, and Etiquette in the Luxury Market38:00 – 47:45 | Opportunities, Wedding Day Execution, and The Importance of StrategyThe next round of The Luxury Mastermind will start in October 2025! We are thrilled to welcome you inside our signature 12 week program. Learn more + save your seat here >> https://thelevelupco.com/mastermind

Episode SummaryIn this raw and revealing Fail Forward Friday episode, Heather shares two contrasting stories from her own business journey: why she persisted with her Sunday newsletter after two years of declining engagement, and why she completely pivoted away from YouTube after a controversial interview led to algorithmic exile. Through these parallel experiences, she explores the crucial difference between productive persistence and digital self-harm.The StoriesThe Newsletter Journey: After 88 editions over two years, spending 4+ hours every Sunday writing, Heather watched her email bounce rates rise and open rates plummet. On the verge of quitting, she asked the universe for a sign - and got a response after edition 86 that led to new business. She persisted.The YouTube Pivot: Following a controversial interview, Heather's YouTube channel went from hundreds of views to literally zero - not just new videos, but even older content was algorithmically suppressed. Recognising the need to niche down in today's landscape, she pivoted completely to LinkedIn, launching an AI-focused newsletter for transformational practitioners.Key Topics CoveredRecognising the difference between productive persistence and stubborn repetitionReading micro-signals versus macro-resultsHow algorithms can completely reshape your digital strategyThe importance of niching down in today's content landscapeWhen to trust your energy levels as crucial business dataPivoting your method while maintaining your missionChapters:00:32 - The Balance of Persistence and Letting Go02:21 - A Tale of Two Journeys03:39 - The Pivot Decision: Learning from YouTube's Founders05:19 - Navigating Persistence and Pivoting06:45 - The Signals of ChangeThree Core LessonsLook for micro-signals, not just macro-results - Small signs of engagement matter more than vanity metricsTrust your energy - Generative challenge feels different from soul-crushing strugglePivot your method, not your mission - Stay true to your purpose while being flexible about your platformThis Week's Reality CheckStrip away all the "shoulds" and "I've already invested so much time" and ask: What does your gut tell you about your current path? Trust your intuition - it's been collecting data this whole time.Community ChallengeShare your current persistence vs pivot dilemma in one sentence @ChoosingHappyPodcast - your story might help someone else navigate their crossroads.ResourcesConnect with Heather for transformation workNew LinkedIn AI newsletter for transformational practitionersNext EpisodeJoin us next Friday for another Fail Forward episode where we continue turning setbacks into comebacks.How You Can Support This Independent Podcast:Please like, share with someone who may need to hear this today, and/or leave a review and support the podcast. I really appreciate it.Tired of the same patterns keeping you stuck?Check out the Pattern Breaker Coaching Program: www.choosinghappy.co.uk/pattern-breakerWant to dive deeper? Drop me an email: heather@heathervmasters.comJoin the conversation: Community |

How can modern marketers thrive by busting myths, embracing authenticity, and ditching perfection?In this episode of The Hard Corps Marketing Show, I sat down with Jessica Nickerson and Andy Pondillo, Senior Content Solution Consultants at LinkedIn and co-hosts of The Making of a Marketer podcast. These two bring a fresh, no-nonsense approach to marketing, challenging outdated ideas, calling out the myth of high production value, and pushing for real human connection in the age of AI and social media.Jessica and Andy break down why chasing perfection or copying big brands isn't the answer. They discuss the fear that holds many marketers back, the evolution of content on platforms like LinkedIn, and the growing importance of storytelling, vulnerability, and consistency. Instead of polished scripts and vanity metrics, they encourage marketers to focus on audience impact, test-and-learn strategies, and community-driven content.In this episode, we cover:Why high-budget, over-polished content often falls flat and what works insteadHow to overcome fear and analysis paralysis in your marketing strategyThe shift from formal professionalism to authenticity and storytelling on LinkedInWhy marketers should rethink metrics like CPL and focus on broader business outcomesHow brand case studies (like Chili's and Duolingo) prove that authenticity winsThe value of consistent content creation and the power of 100 postsIf you're ready to drop the filters, rethink your content strategy, and connect with your audience on a real level, this episode is full of bold insights and practical advice you won't want to miss!

Patrick Lencioni is one of the founders of The Table Group and is the pioneer of the organizational health movement. He is the author of 13 books, which have sold over 9 million copies and been translated into more than 30 languages.As President of the Table Group, Pat spends his time speaking and writing about leadership, teamwork, and organizational health and consulting with executives and their teams.  After more than twenty years in print, his classic book, The Five Dysfunctions of a Team, remains a fixture on national best-seller lists.  His most recent book, The Six Types of Working Genius, was released in September 2022, and he is also the host of the popular business podcast, At The Table with Patrick Lencioni.  In this episode of World of DaaS, Patrick and Auren discuss:Why smart companies fail despite having great strategyThe six types of working genius frameworkHow to run meetings that don't suckBuilding organizational health through productive conflictLooking for more tech, data and venture capital intel? Head to worldofdaas.com for our podcast, newsletter and events, and follow us on X @worldofdaas.You can find Auren Hoffman on X at @auren and Patrick Lencioni on X at @patricklencioni, on Linkedin and on YouTube. Take the Working Genius Assessment here: https://workinggenius.me/showEditing and post-production work for this episode was provided by The Podcast Consultant (https://thepodcastconsultant.com)

60% of people have been in a workplace romance - and 43% of those apparently end in marriage! So maybe we shouldn't be trying so hard to prevent them? But we should take precautions.Management-side attorney Leah Stiegler from Woods Rogers joined me to discuss the messiest workplace romance situations she's encountered (think: affairs, stalking, and executives caught on video with prostitutes). More importantly, we cover what HR should actually be doing about workplace relationships.In this episode:Why prevention might be the wrong strategyThe three policies that can save your sanity (including "love contracts")When awkwardness becomes harassmentReal stories that'll make you cringePractical advice for navigating romance drama at workGuest: Leah Stiegler, Partner at Woods Rogers law firm and creator of "What's the Tea in L&E" video seriesDo you have a workplace romance horror story? Please comment! Preferably keeping it safe for work - even if things happened at work! LOL

In this episode, we welcome Dr. Michaël Baboudjian from Marseille, France, to discuss the topic of Active Surveillance for prostate cancer.Discover:The principles of active surveillanceThe key elements of an effective surveillance strategyThe collaboration between radiologists and urologistsThe criteria for selecting patients eligible for active surveillanceFinding the right balance between under- and overtreatmentHosted by Ausha. See ausha.co/privacy-policy for more information.

Discover how to grow and scale your med spa with Scott Gilbert, former orthopedic sales rep turned aesthetics entrepreneur. In this episode, Scott reveals the 5 Growth Engines he used to double revenue in 5 months, generate referrals, and exit his med spa business successfully.This conversation is packed with insights for med spa owners, doctors, dentists, lawyers, and entrepreneurs in the aesthetics industry looking to improve profitability, retention, and client lifetime value.

✨ Grab your spot to my NEW training: How to Hit Your Next 10K Month With Ease. ⁠Inside, I'll show you the exact 3-step process I used to create my first $5K, $10K, and even $120K month. We'll uncover your hidden blocks, clear them, and reprogram your subconscious to manifest money with ease. Happening September 8 — ⁠join here.⁠✨ Join the waitlist for MMM Club (Money Mindset & Meditation Club) [HERE]. Get early bird pricing, lifetime access to 82 trainings, and live monthly calls that help you clear hidden blocks, grow your business, and manifest your dream life.Episode SummaryIn this episode, I'm sharing exactly what I would do if I was starting my 7-figure business from scratch. Over the last seven years, I've doubled my income year after year—going from $8K to over half a million—and today, I'm giving you the 5-step protocol I would follow if I had to build it all again. This episode is packed with strategy, mindset shifts, and raw behind-the-scenes of how I created a business that gives me time, location, and financial freedom.Topics CoveredWhy building your business on a strong foundation is non-negotiableMy 5-step protocol to grow from $0 to 7 figuresHow to uncover your soul purpose and choose a niche that lights you upThe exact subconscious reprogramming practices I used to scaleWhy alignment matters more than strategyThe one long-form content channel that will build lasting trust with your audienceHow to scale your business beyond trading time for moneyAction Steps From This EpisodeUncover your soul purpose and build confidence in your offer.Reprogram your subconscious beliefs daily to align with your vision.Put on blinders and build a business model that feels aligned to you.Choose one long-form content channel and go all in on providing value.Build a scalable business model that gives you time, location, and financial freedom.Resources & Links⁠

Monday Myth Busting - The "Do More, Take Massive Action" LieIn this raw and honest Monday Myth Busting episode, Heather tackles one of the biggest lies in entrepreneurship and personal development: that "massive action" equals success. Through vulnerable storytelling about her own addiction to doing, she reveals why frantic activity often masks deeper identity issues and keeps us stuck in cycles of exhaustion and self-sabotage.Key Topics CoveredThe psychology behind "doing addiction" and why it becomes unconsciousHow the need to constantly fix, learn, and figure things out is actually avoidanceThe role of AI in helping us avoid showing up authenticallyWhy identity-level beliefs determine success more than strategyThe power of vulnerable humanness in an increasingly artificial worldThe difference between "trying" and actually making things happenHow to check your energy before taking any actionMain TakeawaysYou can't out-hustle your identity - if you believe you're meant to fail, you'll prove yourself rightYour identity is your operating system - strategies are just apps that won't work on faulty softwareVulnerable humanness is your competitive advantage - especially in our AI-dominated worldEnergy matters more than activity - one aligned action beats a hundred desperate onesThe antidote is simple - check your energy before you actChapters:00:10 - Reflecting on Your Progress00:43 - The Cost of Hustle Culture03:08 - Understanding the Roots of Failure05:31 - The Power of Identity in Achieving Success06:01 - Embracing Strategic ActionThis Week's Action StepBefore taking any business action this week, pause and ask: "What energy am I bringing to this?" If it feels desperate or forced, stop and align your inner game first.Please like, share, subscribe and leave me a review. This is a self funded podcast and every small action helps me build the podcast.Resources MentionedChoosing Happy Podcast: www.choosinghappypodcast.comConnect with Heather V Masters for transformation workNext EpisodeTune in next Monday for another myth-busting session where we challenge conventional wisdom in personal development and entrepreneurship.Please like, share with someone who may need to hear this today, and/or leave a review and support the podcast. I really appreciate it.Tired of the same patterns keeping you stuck?Check out the Pattern Breaker Coaching Program: www.choosinghappy.co.uk/pattern-breakerWant to dive deeper? Drop me an email: heather@heathervmasters.comJoin the conversation: Community | Buy me a coffeeIf you would like to support the podcast you can drop a donation here:Support this Podcast Stop getting ready to get ready, and just... start.

What if you could turn everyday travelers into a social media content army - one that boosts your visibility, drives direct bookings, and promotes the local experiences your guests already ask about?In this episode, Mark sits down with Maddie Rifkin, founder & CEO of Mount, to unpack how she's helping short-term rental operators, property managers, and even mom-and-pop vendors monetize recommendations and go viral without relying on big-budget influencers or OTAs.They dive into:How Mount connects hosts with local vendors & turns recs into revenueWhy normal travelers often outperform big influencers in content creationWhat it takes to launch your own “content army” and build massive brand awarenessThe truth about follower count vs. post performanceHow one host added $200K in direct bookings with a single viral strategyThe best platforms to focus on for real ROI in the STR spaceHow to prepare for a viral spike so it doesn't fizzle outPlus: Maddie reveals what makes a great content creator, how her team trains and deploys stewards across the country, and why now is the best time to build your brand on social media before it's too late.If you're tired of the OTA hamster wheel and want to future-proof your business with better guest experiences, content marketing, and direct booking strategies, this episode is your jump start.Connect with Maddie: LinkedIn Learn more about Mount: www.mountlocks.com___Episode Sponsored By:STR SearchSTR Search is the industry leading property finder service. They've helped investors acquire over 255 profitable STRs across the US. If you'd like the data professionals to help you find your next STR, reach out to STRsearch.com

Hello flower friends, this is Jen! In today's episode, I'm talking about a topic that so many florists struggle with—social media overwhelm. Instagram and Facebook often feel like a time-sucking monster in your business. You log in with the best intentions… and suddenly you're lost in cat videos, farm reels, or comparing yourself to other florists. Sound familiar?The truth is, your social media doesn't have to feel heavy. You can create simple systems that put your marketing on autopilot—helping you stay consistent, visible, and connected to your dream clients without wasting hours online.In this episode, I share practical strategies to simplify your social media: from scheduling tools and content pillars to creating evergreen graphics that sell your services again and again. By the end, you'll feel empowered to take control of your Instagram and finally free up time for what you love most—designing flowers.What You'll Learn in This EpisodeWhy scheduling tools are your secret weapon (and which ones I recommend)How batching content saves you hours each weekWhat “content pillars” are—and why they create consistency and strategyThe power of evergreen content (and how to set it up once and use it forever)How to audit your Instagram profile so it instantly tells clients who you are, what you do, and where you're locatedPerfect For:Florists and creative business owners who want to:Stay visible online without being chained to their phoneCreate a clear, engaging social media presenceAttract more clients through consistent contentSimplify marketing and reclaim valuable time✨ If you're ready to stop dreading social media and start using it as a tool for growth, this episode will show you exactly how to do it.

Send us a textWhat if your business plan was based on your cycle, not just your schedule? In this episode of Call Me CEO, we're talking to Reema Kithani, founder of The Hira Collective — a holistic practitioner app directory built with the female body and energy in mind. Reema shares how she launched this Canada-based company by rejecting hustle culture and honoring natural rhythms instead. We talk launching a tech platform with intention, syncing work with your menstrual phases, and why rest is not a reward — it's a strategy.What You'll Learn:How to use your cycle as a business strategyThe behind-the-scenes of launching a holistic tech platformWhy burnout isn't the price of successThe difference between masculine and feminine business modelsHow The Hira Collective is connecting clients to holistic practitioners across Canada

What does it take to stay relevant in the fast-moving world of Gen Z and Gen Alpha? For Brieane Olson, CEO of PacSun, it's all about purpose, co-creation, and bold innovation. From signing the Jenner sisters before they became household names to bringing PacSun into Roblox and TikTok Shop, Breanne has made youth culture the company's North Star.In this episode of The Retail Pilot, co-hosted by Melissa Gonzalez, we dive deep into how PacSun evolved from a legacy mall brand to a billion-dollar leader in digital-first, Gen Z–centric fashion and what other retailers can learn from their fearless approach.In this conversation, Brieane shares:Her start in retail at age 15 and journey to the CEO seatHow co-creation with micro-creators is driving viral sales and brand affinityThe power of music, festivals, and physical retail in the digital ageHow PacSun uses AI across its stores, associate experience, and creative strategyThe evolving role of Gen Alpha and why brands must meet them where they areWhy social commerce is no longer optional and how to build it authenticallyHer leadership philosophy rooted in purpose, curiosity, and constant evolutionWhether you're a retail executive, marketer, founder, or just obsessed with youth culture trends, this episode is full of actionable insights on what it takes to lead with relevance, empathy, and a fearless willingness to evolve.If you loved this conversation, don't forget to follow and rate the show, and share this episode with someone who's building the next big thing in retail. Your next favorite strategy might just be one listen away.Hosted by Ausha. See ausha.co/privacy-policy for more information.

You finally say yes to what's true, but resistance shows up. Learn why your nervous system reads growth as unsafe, and how to reframe that tension as evidence you're becoming who you're meant to be.You've finally made the decision to step into alignment. The clarity came. The decision was made. You expected peace to follow.Instead, what followed was… resistance.In this episode of Identity-Level Recalibration, Julie Holly unpacks why growth often feels harder after you've said yes to what's right.Your nervous system isn't broken — it's adjusting.You'll learn how resistance often isn't a red flag but a clue that your identity is outpacing your old protective programming. You'll see why most growth models misread resistance, and how ILR trains you to read the signals accurately, so you stay aligned even when discomfort whispers otherwise.Julie also shares a personal story of navigating investor pressure — and how identity-level recalibration equipped her to draw healthy boundaries from alignment, not anxiety.In This Episode, We Cover:Why alignment often feels more uncomfortable at first, not lessHow your nervous system defaults to safety, not strategyThe difference between misalignment resistance vs identity recalibration resistanceWhy most growth frameworks misread resistance (and how ILR reads it differently)Julie Holly's personal story of honoring internal alignment during investor pressureThe Thomas Watson Sr. story (IBM) — how pioneering vision triggers early resistanceHow to gently decode your nervous system's discomfort into accurate feedbackThe identity-first recalibration process that prevents burnout cyclesToday's Micro-Recalibration:Ask yourself:Where am I interpreting resistance as danger — when it may actually be growth?Is this resistance intellectual? Emotional? Relational? Physical?Reframe: My resistance may be the evidence I'm becoming who I was designed to be.Resources:Book: Micheal Neill The Inside Out RevolutionPodcast: Founders Podcast with David SenraIf this episode gave you language you've been missing, please rate and review the show so more high-capacity humans can find it. Explore Identity-Level Recalibration→ Follow Julie Holly on LinkedIn for more recalibration insights → Schedule a conversation with Julie to see if The Recalibration is a fit for you → Download the Misalignment Audit → Subscribe to the weekly newsletter → Join the waitlist for the next Recalibration cohort This isn't therapy. This isn't coaching. This is identity recalibration — and it changes everything.

The Hidden Hook #RTTBROS #Nightlight The Hidden Hook: Why Satan's Best Bait Comes with Invisible Consequences"But every man is tempted, when he is drawn away of his own lust, and enticed. Then when lust hath conceived, it bringeth forth sin: and sin, when it is finished, bringeth forth death." (James 1:14-15 KJV)A wise pastor once asked his congregation a simple yet profound question: "Why do fishermen bait their hooks?" The answer, of course, is to hide the hook. If the fish could see the sharp metal beneath the enticing morsel, no amount of bait, no matter how appealing, would entice them to bite.This illustration perfectly captures the nature of temptation in our spiritual lives. Satan doesn't present sin with a warning label or a list of consequences. Instead, he carefully conceals the "hook" of judgment and destruction beneath attractive bait.David's Fatal BiteConsider King David, who fell prey to this very strategy. When he gazed upon Bathsheba's beauty, he saw only the alluring bait. He couldn't see the hidden hook, the devastating consequences that would follow: the death of their child, violence in his household, rebellion from Absalom, and a lifetime of family turmoil.David was drawn away and enticed by what he saw, but the hook was hidden beneath the surface.Satan's StrategyThe enemy's strategy hasn't changed since Eden. He presents sin as immediately gratifying while hiding the long-term pain, seemingly harmless while concealing the spiritual damage. If we could see the full cost, the broken relationships, spiritual deadness, separation from God, we would flee like a fish from a visible hook.Our DefenseHow can we protect ourselves? God's Word serves as our spiritual eyes, helping us see beneath temptation's surface."Thy word have I hid in mine heart, that I might not sin against thee." (Psalm 119:11 KJV)When we saturate our minds with Scripture, we learn to ask: What will this cost me spiritually? How will this affect my relationship with God? Is temporary pleasure worth permanent consequences?"There hath no temptation taken you but such as is common to man: but God is faithful, who will not suffer you to be tempted above that ye are able; but will with the temptation also make a way to escape, that ye may be able to bear it." (1 Corinthians 10:13 KJV)God provides a way of escape from every temptation. Often, that escape is simply seeing the situation from His perspective rather than being blinded by the enemy's bait.Don't let the enemy catch you with hidden hooks. Stay alert, stay in the Word, and remember, if it seems too good to be true, look for the hook.#HiddenHook #TemptationTrap #SpiritualWarfareBe sure to Like, Share, Follow and subscribe it helps get the word out.https://linktr.ee/rttbros

In this episode, Steve Fretzin and Viktoria Altman discuss:Risk and mindset in legal marketingHow to evaluate and choose marketing vendorsNiche focus and ideal client definition as a growth strategyThe emerging impact of AI on search, ads, and brand identity Key Takeaways:Lawyers should stop chasing random acts of marketing and instead copy proven tactics used by competitors who serve the same client profile and budget. Vet agencies should ask to speak with their clients in the same practice area and budget bracket and avoid unrealistically low-priced proposals. Concentrate marketing spend on one prioritized niche or ideal client profile first, then expand once that channel is sustainably profitable. AI-driven search will increasingly assemble a practitioner's brand from published content and reviews, shifting the long game toward owned content (transcripts, guest posts, reviews) and away from manipulable paid placements. "If you are doing anything on social media, it has to come from your heart." —  Viktoria Altman Unlock the secrets of rainmaking success—join Steve Fretzin and four powerhouse legal experts for Be That Lawyer LIVE on August 27; reserve your spot now at fretzin.com/events. Ready to go from good to GOAT in your legal marketing game? Don't miss PIMCON—where the brightest minds in professional services gather to share what really works. Lock in your spot now: https://www.pimcon.org/ Thank you to our Sponsor!Legalverse Media: https://legalversemedia.com/ Ready to grow your law practice without selling or chasing? Book your free 30-minute strategy session now—let's make this your breakout year: https://fretzin.com/ About Viktoria Altman: Viktoria Altman is the founder and CEO of BSPE Legal Marketing, a digital agency dedicated to helping attorneys boost visibility in both AI-driven and traditional search results. Beyond her role as a business leader, Viktoria is also the voice behind the Law Firm Accelerator Podcast and a sought-after keynote speaker, specializing in topics at the intersection of artificial intelligence and digital marketing.At BSPE Legal Marketing, the mission is clear: to generate qualified, conversion-ready leads that connect lawyers directly with their ideal clientele.As an experienced public speaker, Viktoria has presented at prestigious venues such as the New York City Bar Association, served as a guest lecturer at Arizona State University and National University's JFK School of Law, and shared her insights on search engine optimization at the SEO Mastery Summit in Saigon.Drawing from her practical experience as an entrepreneur, Viktoria has honed a proven system to enhance websites, fine-tune AI-based strategies, and support small law firms in staying competitive. Her overarching goal is to empower attorneys to grow thriving, future-ready practices while maintaining the personal well-being and balance they deserve. Connect with Viktoria Altman:  Website: https://bsplegalmarketing.comEmail: viktoria@bsplegalmarketing.comShow: Law Firm Accelerator: https://podcasts.apple.com/us/podcast/law-firm-accelerator/id1760159502LinkedIn: https://www.linkedin.com/in/viktoria-altman/Facebook: https://www.facebook.com/viktoria.tralalaInstagram: https://www.instagram.com/traveltipster/ Connect with Steve Fretzin:LinkedIn: Steve FretzinTwitter: @stevefretzinInstagram: @fretzinsteveFacebook: Fretzin, Inc.Website: Fretzin.comEmail: Steve@Fretzin.comBook: Legal Business Development Isn't Rocket Science and more!YouTube: Steve FretzinCall Steve directly at 847-602-6911 Audio production by Turnkey Podcast Productions. You're the expert. Your podcast will prove it. 

In the years following the pandemic, the U.S. saw a historic surge in small business creation—a promising sign of entrepreneurial spirit and economic resilience. Yet, if historical trends continue, nearly half of these new businesses will fail within five years. Small businesses in rural communities face even steeper challenges, from lack of access to capital to limited digital tools and networks. And yet, the promise of small businesses is immense: they are powerful engines for economic mobility, creating pathways for families and individuals to build lasting financial stability and opportunity.We invited Jonathan Fantini-Porter, Senior Vice President for the Americas at the Mastercard Center for Inclusive Growth, to talk about how the Center is working to change the trajectory for small business owners through Mastercard Strive USA. This bold initiative aims to unlock $50 billion in lending capital, reach five million small businesses, and strengthen ecosystems that enable them to thrive. With more than $46 billion in capital already unlocked and millions of businesses reached, Mastercard Strive USA is proving that when small businesses grow, communities grow with them.Listen for insights on:Designing scalable, systems-level solutions that align with business strategyThe power of data, technology, and AI in advancing inclusive economic developmentAdvice for early-career professionals seeking to grow in social impact and corporate sustainability rolesResources + Links:Jonathan Fantini-Porter's LinkedInMastercard Center for Inclusive GrowthMastercard Strive USA (00:00) - Welcome to Purpose 360 (00:13) - Mastercard (01:23) - Jonathan's Background (03:05) - Moving to Mastercard (04:40) - Lessons from Parents (08:05) - Mastercard Center for Inclusive Growth (09:54) - Setting the Goal (12:12) - Strive USA (14:52) - Rural America (17:23) - Small Businesses (19:19) - Integrating AI (22:22) - Advice (25:24) - Last Words (29:00) - Wrap Up

What happens when you mix stop-motion-inspired visuals, card-based combat, and a dice companion that can literally change your fate? You get Lost in Random: The Eternal Die — a bizarre, Tim Burton-esque action-adventure that's equal parts whimsical and unsettling.In this episode of Game Pass or Pass, we dive into:How the dice-rolling mechanic impacts combat pacing and strategyThe blend of real-time action with deck-building and why it's unlike most Game Pass titlesThe dark fairy tale world design and how it elevates the game's atmosphereWhether the story and gameplay loop hold up through the entire journey or start to feel repetitiveHow “The Eternal Die” expansion adds new layers to the original and if it's worth revisitingIs Lost in Random: The Eternal Die a hidden gem on Game Pass, or just a stylish curiosity that runs out of luck?

Send us a textCan one focused year of lead generation change your entire real estate career? In this episode, Carl SanFilippo, real estate broker, investor, and founder of a top-ranked RE/MAX franchise in New Jersey, shares how he went from a “dream job” he hated to building multiple businesses by mastering lead generation, distressed property niches, and scaling through smart investing. He dives into the transition from agent to investor, the power of REOs and short sales, and why patience and consistency matter more than flashy marketing. Carl also explains how he helps his agents build their long-term wealth through real estate investing.[00:01 - 07:35] The Sliding Door MomentWhy Carl left his stable job to pursue real estate with zero clients or cashHow he used a 0% credit card to survive his first yearThe importance of treating real estate like a full-time job from day one[07:36 - 14:58] Building a Niche in Distressed PropertiesHow Carl built his business by targeting distressed property leadsThe significance of learning lead generation techniques that scaleWhy having a clear niche helps agents stand out in a crowded market[14:59 - 21:14] From Realtor to InvestorWhat mindset shift helped Carl transition from flipping to holdingWhy buying even one property can become a wealth-building strategyThe importance of scale in reducing investment risk[21:15 - 28:00] Coaching Agents to Think Like InvestorsWhy Carl pushes agents to invest in real estateHow being a real estate professional creates tax advantagesWhat agents need to understand about marketing and data targeting[28:01 - 35:38] Data-Driven Growth & Expanding Into CommercialHow Carl uses data to identify seller avatars and off-market dealsWhat he looks for in a commercial property investmentThe importance of reputation and networking in deal flowConnect with Carl:Facebook: https://www.facebook.com/carl.san12LinkedIn: https://www.instagram.com/carlsanfilippo/reels/LEAVE A 5-STAR REVIEW by clicking this link.WHERE CAN I LEARN MORE?Be sure to follow me on the platforms below:Subscribe to the podcast on Apple, Spotify, Google, or Stitcher.LinkedInYoutubeExclusive Facebook Groupwww.yonahweiss.comNone of this could be possible without the awesome team at Buzzsprout. They make it easy to get your show listed on every major podcast platform.Tweetable Quotes:“At the end of the day, we are in the lead generation business... You could be the best realtor in the world, but if you have nobody to provide that to, it's worth nothing.”- Carl SanFilippo“There are opportunities for you as an agent... we live and breathe real estate every day, but when you're able to make that leaSupport the show

In this episode, Quincy Hunte, Mark Rosenberg, Vivian Finney, Jessica Soroky and Hugo Froes join Melissa Perri to delve into the evolving world of Product Operations (ProdOps) and its impact on scaling product management within organizations. They explore how structuring product operations can enhance efficiency, align business and technology goals, and transform how product teams function. The conversation also touches on the integration of AI in prod ops, aiming to elevate strategic involvement while minimizing administrative tasks.Join us to discover how these leaders are pioneering scalable planning, OKR systems, and treating internal teams as customers to improve decision-making and reduce friction.Want to learn how to optimize product operations for better strategic insights and decision-making? Tune in to this episode to gain practical insights and strategies for enhancing your product management functions.You'll hear us talk about:08:45 - Structuring Product Operations for EfficiencyQuincy Hunt discusses the significance of structuring product operations to boost efficiency and align technology with business goals. He emphasizes the need for agile teams and clear decision-making roles, which are crucial for product managers to understand.18:20 - AI's Role in Shifting from Admin to StrategyThe conversation shifts to how AI can transform product operations by reducing the focus on administrative tasks, allowing product managers to engage more in strategic roles and decision-making processes.31:50 - Treating Internal Teams as CustomersMark Rosenberg and Vivian Finney share insights on how treating internal product teams as customers can streamline processes, reduce friction, and improve overall decision-making, which is essential for product managers looking to enhance team dynamics and outcomes.Episode resources:Quincy Hunte: https://www.linkedin.com/in/quincyhunte/Mark Rosenberg: https://www.linkedin.com/in/mark-rosenberg-724653/Vivian Phinney: https://www.linkedin.com/in/vivian-phinney/Jessica Soroky: https://www.linkedin.com/in/jessicasoroky/Hugo Froes: https://www.linkedin.com/in/hugofroes/Check our new course: https://productinstitute.com/p/mastering-product-strategy-overviewTimestamps:00:00 Introduction02:42 Prod Ops fundamentals07:45 Bridging tech and business through prod ops09:42 Driving visibility and standardization at scale16:11 Balancing autonomy and structure17:39 Integrating AI and evolving product ops tools21:35 Creating scalable planning and OKR systems24:39 Enabling faster decisions through insight curation

Can artificial intelligence actually help you raise more money—and build better donor relationships? This week on Nonprofit Nation, we're diving into the future of fundraising with Juliet MacDowell, a veteran development strategist who's raised over $1 billion for global NGOs and is now the founder of Mission AI.Juliet combines 25 years of hands-on fundraising experience with AI-powered tools to help nonprofits and social enterprises work smarter—not harder. We talk about how AI is reshaping donor engagement, what fundraising teams need to know now, and how organizations can embrace innovation without losing the human touch.Whether you're a seasoned fundraiser or just curious about how AI is impacting our sector, this episode is full of practical insights, big-picture thinking, and a hopeful look at what's next for nonprofit development.

If you've ever wondered, “Am I the high-conflict co-parent?” — this episode is for you. In today's honest and eye-opening conversation, we're talking about the moms who second-guess themselves, feel guilt over their decisions, and just want to do what's best for their kids. (Spoiler alert: the fact that you're asking this question is a sign you're not the problem.)But even if you're not the narcissist, you might still be unintentionally feeding the high-conflict dynamic. From engaging in every argument to trying to co-parent like it's a team sport — we're breaking down 10 ways you might be enabling your high-conflict co-parent without even realizing it.Whether you're dealing with gaslighting, boundary-pushing, or constant chaos, this episode will help you shift out of reaction mode, stop fueling the fire, and protect your peace.In this episode, we cover:Why narcissists never ask, “Am I the problem?”Subtle behaviors that enable high-conflict dynamicsWhy parallel parenting may be your best strategyThe role of guilt, reactivity, and lack of boundariesWhat to do instead — and how to reclaim your power✨ Ready to stop second-guessing yourself and co-parent with confidence? Inside The Next Chapter membership, you'll get the tools, support, and weekly guidance you need to heal, set boundaries, and raise emotionally healthy kids — even with a high-conflict ex.Join us here → https://www.samandleah.com/services

Think you're investing just because you put money into stocks, real estate, or crypto? That's only part of the picture. In this eye-opening episode of the LifeBuilder Podcast, host Stephen Courson reveals why most people are investing wrong—and what true wealth-building actually looks like.We dive deep into an often-overlooked side of personal finance: how you invest your daily resources, not just your dollars. Stephen introduces a powerful framework called TEAMS—Time, Energy, Attention, Money, and Soul—and explains how these five resources shape everything from your finances to your freedom to your fulfillment.This episode challenges the conventional approach to wealth and focuses on investing with intention, not just chasing returns. If you want to build a life rich in purpose, not just profit, this conversation is your roadmap.Topics Covered:Why money is only 20% of your investment strategyThe 5 core resources you're already investing daily (TEAMS)How to gain financial and time freedom by realigning your prioritiesThe hidden cost of investing in distractions instead of your goalsHow to design a meaningful life by being intentional with your resourcesIf you're serious about achieving true financial freedom and a fulfilling lifestyle, don't miss this episode. It's not just about money—it's about mastering your most valuable assets to build a life that actually excites you.Please Give A Review If you like the show, it'd be awesome if you could take 10 seconds and leave a review on Apple Podcasts (click here to leave a review) Connect With Stephen Visit our website at www.lifebuilder.co Connect with me on LinkedIN Get the show and additional episodes on YouTube About the Podcast If working a 9-5 for 60 years so you can retire with a little money and die a few years later is what you want to do, then this is not the podcast for you. Stephen is an executive coach that works with ambitious people to build the life that they want, personally and professionally.This podcast is about contrarian investment strategies around time, energy and money to build the 4 types of wealth and utilize lifestyle design to create the life we want. The interviews are with hi-earning individuals on how they make money so you can copy us and grow wealth too! Reaching that first $100k milestone is crucial and then the game changes.Learn how the wealthy view time, energy and money so you can apply these proven strategies to your life.

How to Launch and Scale a Successful E-Commerce Brand: Expert Insights from Mo ElhawaryIn today's fast-paced e-commerce landscape, founders and marketers need more than just trends to succeed; they need actionable strategies for driving real growth. In a recent episode of The Thoughtful Entrepreneur, host Josh Elledge sat down with Mo Elhawary, Founder of Launch and Scale Agency, to discuss the most effective tactics for launching and scaling e-commerce brands, particularly in the supplement and wellness sectors. Mo's agency has helped scale eight- and nine-figure brands, offering valuable insights on holistic success and marketing strategies for the modern e-commerce world.Understanding E-Commerce Business Models and Marketing StrategiesMo Elhawary emphasizes that not all e-commerce sectors are the same, and your business model should dictate your marketing approach. For example, fashion and apparel brands focus on variety and seasonal trends with higher cart values, while supplement and wellness brands typically rely on subscription models for recurring revenue. The key to success in supplement-based e-commerce is not just selling a product, but fostering ongoing customer relationships and emphasizing trust through personalized marketing.He also highlights the shift in marketing strategies, from platform-specific metrics to a holistic cross-platform approach. With customers interacting with brands across various platforms, Mo advises adopting an attribution model that tracks customer journeys and enhances overall brand presence. Investing in authentic, engaging content is key, with Mo stressing that content doesn't need to be highly polished but must be relatable and engaging. To scale effectively, AI-powered tools can supplement content creation, but the true secret lies in mixing AI-generated elements with authentic, user-generated content (UGC) for the best results.Finally, Mo talks about the importance of focusing on two main ad types for e-commerce: performance-based videos and simple static images. He shares proven content frameworks like educational content, lifestyle integration, and product demos to effectively communicate value to potential customers. For new and scaling brands alike, Mo advocates for clear, benefit-driven messaging and rapidly testing content to discover what resonates with your target audience.About Mo ElhawaryMo Elhawary is the Founder of Launch and Scale Agency, a company that helps e-commerce brands launch, scale, and thrive through a combination of strategic marketing and product development. With extensive experience in growing eight- and nine-figure brands, Mo focuses on actionable growth strategies, creative marketing, and building sustainable, scalable business models for e-commerce brands.About Launch and Scale AgencyLaunch and Scale Agency offers comprehensive solutions for e-commerce brands, particularly in the supplement and wellness industries. Specializing in product development, marketing, and fulfillment, the agency helps brands launch successfully and scale efficiently with a focus on long-term growth and holistic marketing strategies.Links Mentioned in This Episode:Launch and Scale Agency WebsiteMo Elhawary on LinkedInEpisode Highlights:Key differences between e-commerce business models (fashion vs. supplements/wellness)Shifting from platform-specific metrics to a holistic marketing strategyThe importance of authentic content and AI's

You've heard the advice: “Just start blogging.”But what happens when you start... and still stay stuck?In this raw, empowering episode, Genasys pulls back the curtain on the blogging advice that leaves so many women spinning their wheels. If you've been blogging your heart out and still barely making pennies — this one's for you.This isn't another hype-up episode telling you to work harder. It's a truth-filled wake-up call to start smarter.You'll learn why most bloggers feel burnt out and broke — and how to flip the script using business-first blogging strategy that actually leads to income.Whether you're brand new or years into your journey, this episode will shift your mindset, simplify your path, and give you the tools to finally make your blog profitable. No fluff. No “hope marketing.” Just the bold strategy you've been missing.

In this episode, hear from Ranjan Singh, Co-founder & CEO of HealthHero, Europe's leading digital telehealth platform, as he shares insights from his journey as a serial entrepreneur to leading one of the fastest-growing digital health companies. From the evolution of telehealth to the leadership principles driving meaningful change, Ranjan reflects on what it takes to transform healthcare through technology.Under his leadership, HealthHero was featured in the inaugural Sunday Times 100 list of the UK's fastest growing tech companies, and recognised as one of the top businesses of scale within that ranking. With over 20 years of experience in digital innovation and private equity, Ranjan has been at the forefront of reimagining healthcare for the digital age.Discussions in the episode:The importance of resourcefulness and strategic disciplineNavigating early growth and the impact of COVID-19 on the businessAcquisitions as a scaling strategyThe future of AI in healthcareHealthHero's long-term vision and the systems they're building for tomorrowClick here to reach out to Peter Rabey direct Like this show? Please leave us a review. Every review helps. 

Episode Summary:In this episode, Kenny Jahng sits down with Nils Gulbranson, a digitally native Christian content creator, to explore how to make biblical teaching both accessible and engaging on digital platforms. Nils shares the strategies behind his rapid growth to nearly 100K followers and millions of views, plus actionable advice for churches looking to connect with younger audiences online. Listeners will discover practical steps for building an authentic digital presence, choosing the right platforms, and crafting content that resonates with today's digitally native generation. Whether you're a pastor or a church communicator, you'll come away with new ideas to amplify your ministry's voice online.In This Episode, You'll Learn:How Nils identified a gap between traditional biblical scholarship and Gen Z's content consumption—and why he stepped in to bridge itWhy reframing your view from “algorithm” to “audience” transforms your approach to social media strategyThe most common mistakes churches make in their digital outreach—and what to stop doing right nowWhy authenticity and “messy” realness outperform overly polished, perfection-driven content for younger audiencesWhich digital platform holds the greatest potential for churches today, and where to focus your limited resources for maximum impactHow to assemble a lean, effective digital ministry team—even when resources are limitedThe case for pastors building a personal online platform alongside the church's official accountsKey Quotes:“Algorithm and audience is synonymous. If the algorithm doesn't like your video, it means that your audience doesn't like your video.” — Nils Gulbranson“Stop trying to make everything look perfect…we crave authenticity.” — Nils Gulbranson“If you are going to take resources and focus on one platform, it's YouTube.” — Nils Gulbranson“Version One is better than Version None. Just get it out the door.” — Kenny Jahng“Our source of creativity comes from God… Christians should be the forefront of excellence when it comes to all domains of life.” — Nils GulbransonLinks & Resources Mentioned:Instagram: @nilsglen (Nils Gulbranson's primary platform)YouTube: Nils GlenLinkedIn: Connect with Nils Gulbranson (no direct link provided)Email: Nil's [lastname].[firstname]@gmailChurch Tech Today: www.churchtechtoday.com FrontDoor.church: www.frontdoor.churchAbout the Church Tech Today Podcast:The Church Tech Today Podcast helps pastors, church staff, and ministry leaders navigate the intersection of faith and technology with confidence. Hosted by Kenny Jahng and brought to you by www.MinistryLink.com

Welcome to the second edition of "Walton's Weekly Wramblings" - a brand new weekly synthesis where Chris Walton steps back from the daily headlines to identify which retail stories actually matter for your business over the long term.Chris breaks down why Walmart's decision to make Vizio TVs exclusively private label represents masterful long-term strategic thinking - and how it's really about building a connected TV retail media empire that will generate disproportionate profits for years to come. Then he contrasts this with Target's announcement to end price matching, calling it a short-sighted reactive move that weakens an already struggling brand.What You'll Learn:Why Walmart's Vizio acquisition is about ecosystem building, not just TVsHow connected TV advertising is reshaping retail media strategyThe real reasons behind Target's price matching decision (hint: it's not what they're saying)Why Target's brand is "the weakest it's ever been"The technology gap that's making these strategic differences even more pronouncedWhat these moves tell us about the future of retail competitionKey Takeaway: The retailers thinking five to ten years ahead and making intentional bets on future trends will thrive, while those making defensive, reactive moves will keep falling behind.Chris brings his signature direct commentary and insider perspective to help retail executives understand which strategies will drive long-term success and which ones are just survival tactics in disguise.This episode is brought to you by:Retail Club - The new event from the founders of Shop Talk. Join their AI Deep Dive retreat September 14-17 in Huntington Beach, California. Shop Talk helped Retail Go Digital. Retail Club will help it Go AI. Just 500 tickets available. Get yours at retailclub.com.Mirakl - The catalyst of commerce. Over 450 retailers are opening new revenue streams with marketplaces, dropship, and retail media. Unlock more products, more partners, and more profits without the heavy lifting. Visit Mirakl.com to learn more.Hosted by Chris Walton, former Target executive and co-host of the Fast Five Podcast. New episodes of Walton's Weekly Wramblings drop every Friday.Subscribe now and be careful out there - the retail landscape is changing faster than ever.

In this powerful and timely episode of The Andrew Parker Show, host Andrew Parker welcomes back Yinam Cohen, the Consul General of Israel to the Midwest, for a final and wide-ranging interview before the close of his term. Together, they unpack the complex reality of the Israel-Hamas war, misinformation in Western media, and what's truly at stake in Gaza, Lebanon, Iran and beyond.Yinam provides insider updates on:The October 7 Hamas terror attacks and their aftermathThe double war crimes committed by HamasHumanitarian aid in Gaza and the UN's controversial roleHezbollah's downfall, Assad's collapse, and Iran's shifting strategyThe risk of a nuclear Iran and global missile threatIsrael's strategic relationships in the Midwest and Latin AmericaWhy moral clarity is essential to defending Western valuesThis episode challenges the prevailing narratives and emphasizes the urgent need for truth, peace, and principled leadership in the face of rising radicalization. Don't miss Yinam Cohen's exclusive diplomatic insights and Andrew's bold commentary on choosing good over evil.Subscribe at TheAndrewParkerShow.comText the show: 952-522-2818New episodes weekly – politics, Israel, and the law through smart, plain talk.Support the showThe Andrew Parker Show - Politics, Israel & The Law. Follow us on Facebook, LinkedIn, YouTube and X. Subscribe to our email list at www.theandrewparkershow.com Copyright © 2025 The Andrew Parker Show - All Rights Reserved.

Why aren't you at your income goal yet? Why is that dream collab ghosting you? Why aren't clients sliding into your DMs with their credit cards ready? Spoiler: It's not your business—it's your messaging.Today we will unearth the not-so-sexy reason your business isn't scaling like it should be—and fix it. We're pulling back the curtain on the real reason your brand isn't converting, connecting, or commanding attention like the unicorn you are. It's time to talk messaging strategy.

In this episode of The Unified Brand Podcast, host Chris Outlaw sits down with Deevo Tindall — brand architect, creative visionary, and founder of The Brand Storyteller. With over two decades of experience spanning photography, videography, and brand strategy, Deevo shares how personal transformation directly fuels brand growth.Discover how emotional storytelling, brand consistency, and authentic personal branding can elevate your business and deepen client connections. Deevo breaks down the lessons he's learned from building five businesses, the power of personal-professional brand integration, and why the “mirror effect” is the foundation of successful branding.We also dive into:Why your brand problem is likely a messaging problemThe power of left and right brain synergyEmotional connection as a branding strategyThe link between mindset and business ceilingsWhy authenticity beats trends (and how Coke got it wrong)His upcoming transformational retreat This is an insightful, no-fluff conversation for founders, creatives, and marketers serious about building human-centric, identity-driven brands.

What if a summer painting job could become the foundation for a global career? In this inspiring episode of the Leaders of Tomorrow podcast, Chris Thomson sits down with Dan Desmarais, a standout alumnus of the Student Works Management Program, who has gone on to build a thriving virtual company that serves some of the world's largest retailers.Dan shares how his time with Student Works in 1989–90 helped him break free from unfulfilling hourly jobs and set him on a path of leadership, ownership, and strategic thinking. Listeners will hear how this early experience launched a successful corporate career at Procter & Gamble and JDA Software, and how Dan later transformed a crisis into opportunity by founding Cantactix Solutions Inc., a leader in retail space management.From lessons in sales and team building to managing a fully virtual business and empowering employees through social impact, Dan offers practical wisdom for anyone ready to step into leadership and build something meaningful.Enjoy!Key takeawaysHow to build trust in a remote business and what to do when that trust breaks downWhy letting someone fail—just enough—can be a valuable coaching strategyThe importance of surrounding yourself with smart, capable peopleHow Dan scaled his leadership by transferring his knowledge to othersWhy every employee at his company is encouraged to make a difference in their communityDan's thoughts on building businesses around purpose, not just profitThe mental habit all future leaders need to masterAnd much more...Guest Bio:Dan Desmarais is the President of Cantactix Solutions Inc., a company that provides planogram automation and space management tools to major retailers across the globe. A proud alumnus of the Student Works Management Program (1989–90), Dan credits the experience with igniting his entrepreneurial journey. Before founding Cantactix, Dan held leadership roles at Procter & Gamble and JDA Software, where he gained deep expertise in sales, data analytics, and retail optimization. Today, he leads a fully virtual team of 35+ employees, combining strategic insight with a strong commitment to giving back.Resources:Student WorksDan's LinkedInDisclaimer:The views, information, or opinions expressed during this podcast are solely those of the individuals involved and do not necessarily represent those of Leaders of Tomorrow podcast or its affiliates. The content provided is for informational and entertainment purposes only and is not intended to be a substitute for professional advice. We make no representations as to the accuracy, completeness, suitability, or validity of any information on this podcast and will not be liable for any errors, omissions, or delays in this information or any losses, injuries, or damages arising from its display or use. Listeners should consult with a professional for specific advice tailored to their situation. By accessing this podcast, you acknowledge that any reliance on the content is at your own risk.

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Why didn't the long-predicted recession arrive? In this episode, we talk with Aahan Menon, founder of Prometheus Research, about why traditional macro models are breaking down and what investors are missing in today's economy. Aahan explains why recession indicators have failed, how monetary policy transmission has changed, and what really matters in understanding economic risk right now.We also explore how Prometheus uses a systematic approach to macro investing, why focusing on the present is more valuable than forecasting the future, and what their models revealed about the true impact of tariffs—before the market reacted. If you've been relying on the old playbook, this conversation will challenge your thinking.Topics discussed include:Why recession indicators failed to predict this cycleThe real risk behind the Liberation Day tariff panicHow the Fed's rate hikes lost their biteWhat's changed in the economy's sensitivity to ratesPrometheus' approach to stress testing and forecastingHow Aahan translates macro data into portfolio strategyThe behavioral traps investors fall into during macro shifts

In this episode, we sit down with creative entrepreneur and photographer Aubrey Westlund to talk about the business pivot that changed everything. When 2020 upended her original plans, Aubrey leaned into building a genuine community and discovered the power of soft selling—an approach rooted in connection, trust, and showing up with value first.We dive into:How soft selling redefined her business strategyThe exact moment she decided to pivot in 2020The systems and mindset shifts behind monetizing her community without ever feeling “salesy”How she went from offering services to creating an ecosystem of offers her audience lovesWhether you're a creative, coach, or community-builder—this episode will show you what's possible when you lead with heart and build with intention.Links mentioned in episode: Sign up for Aubrey's Newsletter: https://creative-author-37.kit.com/9ce1da0e61?fbclid=PAQ0xDSwLh6WBleHRuA2FlbQIxMQABpznVtBSSJPX90ZnyzS5xV57E8oSABBaLtqAc8AaPUw7j4ej0tyu5b0gTEqRH_aem_77NRVad5bDJKpJ-ld8RkIgLicense it: The Guide for Turning Past Photo Shoots Into Passive Income (secret link): https://creative-author-37.kit.com/products/license-it-the-guide-for-turning-pastAubrey's stock photo besties community: https://stan.store/aubreywestlund/p/stock-photo-besties-community?fbclid=PAQ0xDSwLh6YNleHRuA2FlbQIxMQABpxxzQJrLwL-tSP11N9htqItjZw0oXq1wVMPJXQN00DGL2leH5rCT6xOZr0sx_aem_9Z-mDEwpPKsopLaJXb3y_AJordan's Besties Community: https://stan.store/thespacesocial/p/join-my-membership-5cawq?fbclid=PAQ0xDSwLh6b1leHRuA2FlbQIxMQABp4YWLokXSILpXDcAaANpuobfjGG4F_yqpJcnsBemTnpClKM5Epws9DoMxAQ7_aem_HhTeHkhnWGkDAOJGHYpGUwThe Art to Soft Selling Guide (Jordan): https://stan.store/thespacesocial/p/the-art-of-soft-sellingSocial Media Management with Jordan: https://www.honeybook.com/widget/the_space_social_llc_240658/cf_id/6014c35e7499a83be2acc92f

In this transformative episode of When the Moment Chooses You, we sit down with Debbie Renee Howard — speaker, transformational coach, and founder of Dezigned for Greatness — as she breaks down what it really means to own your brilliance. With over 30 years in the healthcare industry and a deep-rooted mission to equip women to lead with confidence, clarity, and faith, Debbie shares a bold and empowering framework for activating purpose, navigating leadership, and building legacy.From stepping out of self-doubt to becoming a faith-fueled leader, Debbie dives into:How to silence inner limitations and imposter syndromeWhy your story is your strategyThe spiritual foundation behind courageous leadershipWhat it means to grow your income AND your impactHow to break the habit of shrinking in spaces you were born to leadWhether you're leading in the boardroom, ministry, or your personal life, this episode will reignite your fire to rise, speak boldly, and walk in alignment with your God-given calling.

The episode explores how aligning sales, marketing, and product teams through a unified go-to-market narrative can drive better revenue outcomes and improve the customer experience. A. Lee Judge and Bruce Scheer discuss the importance of storytelling, internal alignment, and reducing friction in the buying journey to close more deals and retain customers. Defining and aligning around a go-to-market strategyThe power of a unified sales and marketing narrativeChallenges in measuring marketing and sales effectivenessThe importance of buyer experience and reducing frictionBeing audacious and innovative in marketing leadershipTime Stamps 01:15 - Evolution of the podcast and guest introduction 04:20 - Defining go-to-market strategy 10:45 - Aligning internal teams through narrative 18:30 - Measuring success and revenue alignment 26:50 - The role of AI in research and decision-making 33:10 - The need for audacity in marketing 41:00 - The Value Pros mission and buyer experience Main TakeawaysA strong, unified narrative aligns teams and drives better go-to-market execution.59% of B2B buying decisions are influenced by the buying experience, not just the product.Pipeline equals permission—consistent results give marketers the freedom to innovate.Subscribe, share the episode, and connect with Bruce Scheer and Lee Judge on LinkedIn for more insights.  A. Lee Judge is the creator and host of The Business of Marketing podcast.Please follow the podcast on your favorite podcast listening platform.This podcast is produced by Content Monsta - A leading producer of B2B Content.

Send us a textIn this episode we interview Molly Bridges, Head of Events and Experiences at Bilt Rewards.What you'll learn in this episode:Why in-person events outperform digital touchpoints for connection and retentionHow Maslow's hierarchy of needs shapes Molly's event strategyThe power of structure, signage, and subtle details to calm social anxietyTactical ways to balance premium production with business impactThe KPIs and OKRs Molly uses to measure event success beyond revenueHow to scale intimate, high-impact events across multiple markets

Discover key signals from the real world that point toward a major market shift in multifamily real estate, plus 5 smart strategies you need to prepare for what's coming next. Key Takeaways:Key pressure points affecting multifamily ownersEmerging trends that could reshape your investing strategyThe 5 smart strategies you need to navigate and win in a buyer's marketWhy this cycle shift could be your gateway to generational wealthFree On-line Course: Commercial Real Estate Investing for Beginners

We're off this week, so we're re-airing Dave's interview with Walmart Connect's Diana Finster from earlier this month. They discuss:Walmart's approach to closed-loop measurement and omnichannel ROIHow to balance scale and precision in media strategyThe launch of Walmart Connect's Display Advertising API—and how partners like It'sRapid are helping advertisers move fasterWhat great creative looks like, and why it's core to performanceWhat Diana is focused on heading into Cannes 2025We'll be back next with with a brand-new episode of Beyond the Shelf!Connect with Diana: https://www.linkedin.com/in/dianabethge/ Get the It'sRapid Creative Automation Playbook: https://itsrapid.ai/creative-workflow-automation-playbook/Take It'sRapid's Creative Workflow Automation with AI survey: https://www.proprofs.com/survey/t/?title=ffgvdEmail us at sales@itsrapid.io to find out how to get your free AI Image AuditTheme music: "Happy" by Mixaud - https://mixaund.bandcamp.comProducer: Jake Musiker

This one might sting a little... but you need to hear it.You're not an imposter.You're just building from a version of you that was never meant to lead.In this episode, I'm breaking down exactly why your business feels off, your voice feels shaky, and your content feels like a copy-paste of someone else's work—even if you “know what you're doing.”Here's the truth:If you haven't done the shadow work…If you haven't looked at your trauma, your lineage, the masks you wear online—You're building on top of an identity that's not actually yours.I talk about:The year I burned my business down and rebuilt from my rebirthHow skipping the inner work is the fastest way to burn outWhy embodiment comes before strategyThe abandonment wound that almost cost me my life & businessAnd how I've grown 300% in the past 90 days because I finally faced all of itIf you've ever felt like you're faking it…If you've ever felt stuck, lost, confused, or like you're chasing success that never lands This episode will crack you open (in the best way).⚡️We start July 1st: Join the FREE 30-Day REBIRTH Challenge now→ Click here to joinYou'll get access to:Pre-recorded videosVoice dropsPrompts & worksheetsA live masterclass on July 28thThis is your initiation into the version of you who leads, sells, and scales without burning herself out.And when you're ready to go deeperBreadwinner Energy Academy® is where we take this work all the way.JOIN ACADEMY®: https://breadwinnerenergy.co/breadwinner-energy-academy-r

Episode Summary:In this episode of Million Dollar Flip Flops, Rodric sits down with Dave Molenda—speaker, bestselling author of Growing on Purpose, and host of the Positive Polarity Podcast. Dave shares the story of how the 2008 crash forced him to pivot from construction supplies to coaching—and how that pivot unlocked his real purpose.From small course corrections to hard-won lessons about work-life balance, Dave offers practical insights for entrepreneurs who feel like they're grinding alone. The conversation hits on blind spots, burnout, and why your business might be doing worse than you think (even if it feels “fine”).Whether you're scaling a team or just trying to survive another quarter, this episode will get you thinking differently—and moving with more purpose.

This one's not just a podcast episode—it's a full-blown mini masterclass you can listen to in your car, on your walk, or while hiding from your kids in the pantry.In this Summer Sales Booster session, Jackie shares the exact 3-part ad strategy that helps you boost your leads and sales all summer long—without chaining yourself to your laptop.You'll learn:The 3 ad campaigns I recommend for every businessWhy waiting to run ads until things are slow is a losing strategyThe momentum lesson I learned watching my daughter play soccer (yep, I went there)Why your ads don't have to cost a fortune to be effective (even $1/day can work!)How to stay visible in the feed—even if you've been ghosting Instagram Jackie also shares why this summer feels especially meaningful to her (cue the mom tears) and how she's designing a business that funds the fun and keeps clients coming in and how you can, too.Send me a message!This summer -- when you join First Class Ads your first month is 100% done-for-you!Strategy, tech, pixel, testing... we do all of it for you.This special offer is only available when you sign up in June or July. DM me on instagram or email me at hello@jackie-ellis.com for more info.Want more help with lead gen, Facebook ads, and funnels? ☎️ Book a call to chat about the best solution for your biz >> soworthit.co/bookyourcall

What is the truth anymore—and who gets to tell it?In this episode, Whitney chats with political communicator Mike Barco about what it's really like to work in the world of politics, where the news never sleeps and the stakes are sky high. From his early days in journalism to navigating the ever-changing winds of public opinion, Mike shares what it takes to communicate clearly in a world full of noise.They get into:What it's like working in political PR behind the scenesHow shifting administrations can derail long-term strategyThe rise of AI and its role in misinformationThe importance of media literacy (and how to sharpen it)Tips for anyone curious about a career in political commsIt's honest, eye-opening, and full of insight into a world most people only see from the outside.-------------Connect with Mike on LinkedInConnect with Whitney on LinkedInConnect with Whitney on Instagram True Story Website --------------

Testing new content strategies doesn't require stopping everything you're currently doing.Marketing coach Danielle R. Harris reveals why small changes in your content strategy deliver better results than complete overhauls. You'll discover how to grow your business through strategic testing without marketing overwhelm.Perfect for life coaches, business coaches, and online service providers ready to generate more leads through practical experimentation.What You'll Learn Why testing one thing gets better results than completely overhauling your marketing strategyThe 3 core areas to focus your content experiments for maximum lead generation and salesHow to track your marketing results without expensive software or overwhelming dataWhich content strategies work best for LinkedIn, Instagram, and other platformsYou want to grow your business and attract new leads, but you're tired of marketing strategies that consume all your energy.Stop guessing what content will work. Start testing strategically to get the sales you want.Message Danielle on LinkedIn or Instagram and she'll give you specific advice on how you should experiment with your content. Join the email list where you'll get weekly strategies for growing without burning out.Ready to test new marketing strategies but want guidance on exactly what to focus on? Know exactly where to start when you work with Danielle 1:1 inside The Blueprint. Book a call if you're ready to stop overwhelming yourself and start getting results from your content strategy.

What if the biggest opportunity in real estate and entrepreneurship is hidden inside your retirement account—and no one told you? In this episode of The Rich Somers Report, Rich sits down with Kaaren Hall, founder and CEO of uDirect IRA Services, to break down how investors can unlock the $40 trillion locked inside retirement accounts using self-directed IRAs.Rich and Kaaren discuss:How to legally use your IRA or 401(k) to invest in real estate, private equity, and boutique hotelsThe difference between traditional custodians and self-directed onesWhy Wall Street doesn't want you to know about this strategyThe most common mistakes investors make when using retirement funds—and how to avoid themHow to structure your deals, fund your investments, and build long-term wealth using pre-tax dollarsKaaren shares real-life examples of clients who've rolled over retirement accounts, invested into alternative assets, and scaled their net worth—without triggering penalties or taxes. If you're sitting on old retirement accounts or just want to take back control of your money, this episode is your playbook.Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest. Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com. If you're committed to scaling your personal brand and achieving 7-figure success, it's time to level up with the 7 Figure Creator Mastermind Community. Book your exclusive intro call today at www.the7figurecreator.com and gain access to the strategies that will accelerate your growth.