Podcasts about strategythe

What if the biggest opportunity in real estate and entrepreneurship is hidden inside your retirement account—and no one told you? In this episode of The Rich Somers Report, Rich sits down with Kaaren Hall, founder and CEO of uDirect IRA Services, to break down how investors can unlock the $40 trillion locked inside retirement accounts using self-directed IRAs.Rich and Kaaren discuss:How to legally use your IRA or 401(k) to invest in real estate, private equity, and boutique hotelsThe difference between traditional custodians and self-directed onesWhy Wall Street doesn't want you to know about this strategyThe most common mistakes investors make when using retirement funds—and how to avoid themHow to structure your deals, fund your investments, and build long-term wealth using pre-tax dollarsKaaren shares real-life examples of clients who've rolled over retirement accounts, invested into alternative assets, and scaled their net worth—without triggering penalties or taxes. If you're sitting on old retirement accounts or just want to take back control of your money, this episode is your playbook.Join our investor waitlist and stay in the know about our next investor opportunity with Somers Capital: www.somerscapital.com/invest. Want to join our Boutique Hotel Mastermind Community? Book a free strategy call with our team: www.hotelinvesting.com. If you're committed to scaling your personal brand and achieving 7-figure success, it's time to level up with the 7 Figure Creator Mastermind Community. Book your exclusive intro call today at www.the7figurecreator.com and gain access to the strategies that will accelerate your growth.

Feeling overwhelmed, scattered, or emotionally heavy lately? You're not alone—and you're not imaging it. In this powerful episode of Spirit Speakeasy, we're diving into 7 soul-aligned, grounding truths to help you stay regulated, centered, and spiritually connected during chaotic times.Whether you're absorbing collective grief, reeling from world events, or just feeling energetically “off,” this conversation offers deep reassurance and real spiritual tools—not just surface-level tips. These truths are designed to bring you back to yourself and help you reconnect with your inner wisdom in practical ways, even when everything around you feels uncertain.

What happens when Sam gets fed up with shady secondary brokers mid-recording? He starts vibe coding a platform to replace them—live on the pod!On this week's More or Less, the gang dives deep into the messy mechanics of the secondary markets and how early cashouts might be a bigger red flag than anyone wants to admit.Plus:Airbnb's déjà vu product strategyThe quiet crisis in venture liquidity (and who's actually good at selling)OpenAI's new “CEO of Applications”, andThe looming threat of Trump's nonprofit tax crackdown (and what it means for Harvard, endowments, and… Froyo)We're also on ↓X: https://twitter.com/moreorlesspodInstagram: https://instagram.com/moreorlessSpotify: https://podcasters.spotify.com/pod/show/moreorlesspodConnect with us here:1) Sam Lessin: https://x.com/lessin2) Dave Morin: https://x.com/davemorin3) Jessica Lessin: https://x.com/Jessicalessin4) Brit Morin: https://x.com/brit

Are You Building Your Strategy or Just Chasing Tactics?In this episode of The Hard Corps Marketing Show, I sat down with Mark Osborne, Founder of Modern Revenue Strategies. Mark brings clarity and focus to the world of B2B marketing, calling for a return to fundamentals and a shift away from the chaotic chase for the next big tactic.Mark breaks down why so many marketers are caught in a cycle of short-term hacks and disconnected tools, and how this leads to burnout, inconsistency, and stalled growth. Instead, he champions a strategy-first mindset built on deep market understanding, classic frameworks, and smart, intentional use of tech and data.In this episode, we cover:Why long-term strategy must come before tactical executionThe risks of relying on growth hacks and disjointed marketing effortsHow segmentation, targeting, and positioning are still your best toolsThe role of technology in supporting (not driving) your strategyThe value of studying human decision-making in B2B marketingIf you're ready to slow down, zoom out, and build a marketing machine that actually works, this episode is packed with timeless insights and practical takeaways you can apply right now.

If you've ever felt stuck in your medical imaging career, you're definitely not alone. I mean, who hasn't looked around and thought, ‘Is this it?' Well, buckle up because we're diving into a conversation that's going to shake up your perspective on career growth and professional development. Chaundria, host of A Couple of Rad Techs Podcast, reveals how the ASRT provides amazing resources that can help you pivot your career without the need for additional schooling or massive financial burdens. If you've been in the game for a while and are feeling burnt out or just plain confused about what's next, this episode could be your game-changer.We kick things off by discussing the perks of ASRT membership, and trust me, it's not just about CEU credits! The ASRT offers professional development courses that cover everything from leadership skills to effective communication. Imagine being able to handle workplace conflicts with the finesse of a diplomat while also managing your time like a seasoned pro. These are not just skills for the workplace; they're life skills that will boost your confidence and help you shine in your career. And let's be real, who doesn't want to feel empowered at work?But wait, there's more! We also touch on the importance of networking and visibility in your field. The ASRT Leadership Academy is a fantastic opportunity for you to step into leadership roles and get your name out there. Plus, with their volunteer opportunities, you can shape the future of your profession. It's all about taking the reins of your career and steering it in the direction you want. So, if you're feeling a little lost in your career path, tune in to discover how to utilize the resources available to you to advocate for yourself and elevate your professional journey. You've got this, and we're here to help guide you every step of the way!Takeaways: If you're feeling stuck in your medical imaging job, remember that there are tons of unclaimed scholarships available to help you advance your education without going broke. Being a member of ASRT opens doors to amazing professional development courses that can help you pivot your career without the need for additional degrees. The ASRT offers tools that can help you negotiate your salary effectively, ensuring you get paid what you're truly worth in your field. Networking through ASRT's Leadership Academy and volunteering can significantly expand your professional footprint and open up new career opportunities you never knew existed. Links referenced in this episode:asrt.orgCompanies mentioned in this episode: ASRT 1. Introduction and ContextAddressing radiologic technologists, medical imaging professionals, and radiation therapistsConcerns about job satisfaction, career longevity, burnout, and uncertainty in the fieldThe idea of “pivoting” one's career after years in the professionThe importance of strategizing and planning career moves, not just “showing up” for work2. What Are Perks?Defining “perk” as an underutilized benefit of ASRT membershipThe idea that technologists often miss out on these perks due to lack of awareness or guidance3. The Problem: Lack of Career Strategy in Medical ImagingMost professionals are trained to perform clinical work, not to think about long-term career strategyThe realization that many techs have valuable, marketable skills beyond scanning patientsThe need for leveraging existing skills to avoid burnout and dead-ends4. Five Game-Changing Perks of ASRT Membershipa. Professional Development CoursesNot just about CEU credits—focus on leadership,...

Let's talk about what happens when you start refining your offers. Spoiler alert: it's not just spreadsheets, post-it notes, and “aha” moments. In this episode, I'm pulling back the curtain on the emotional chaos that often shows up when you're doing the deep, strategic work of shaping offers that actually reflect your brilliance. If you've been feeling confused, overwhelmed, or even a little bit like a fraud, this one's for you.I get it. You sit down to tweak your offer lineup and suddenly it feels like you're staring into the abyss. You doubt everything. You question if you're even cut out for this. Maybe you've even had the urge to scrap it all and start from scratch. That's not a sign that something's gone wrong. That's a sign you're right on track. We dive into the common emotional stages of offer refinement: confusion, mistrust, self-doubt, and that classic “burn it all down” moment. But we don't stop there. I'll show you how to ride the wave through the winter season of your business and into spring, where things start to click, confidence rises, and you finally feel proud (and ready!) to talk about your offers again.If you're knee-deep in the messy middle, know this: you're not doing it wrong. You're doing it right. What to Expect in This Episode:Why confusion and overwhelm are actually signs of deep strategic workWhat “burn it all down” mode really means (and how to move through it)How visibility and self-trust are connected in your offer strategyThe emotional seasons of refining offers—and why spring always follows winterA gentle reminder that doing it alone makes it harder than it needs to be"The clarity will come, but you have to go through the messy bit first." ::Follow + Connect with Mehttps://www.instagram.com/ceels.lockley/https://www.threads.net/@ceels.lockley ::Free MasterclassLearn more about the different types of offers and map out your offer ecosystem:https://ceelslockley.co/the-line-up::Join my CommunitySign up to my free monthly events for service pros, Sisters of Service:https://ceels-lockley.myflodesk.com/sisters-of-service ::Work with meJoin my group program for service providers who want to design a profitable offer suite over 6 months:https://ceelslockley.co/dreamiumCreate an industry-leading offer ecosystem with me 1:1: https://ceelslockley.co/main-event-experience

Navigating the Complex Landscape of Modern Advertising: Insights from Maxwell FinnIn this episode of The Thoughtful Entrepreneur, host Josh Elledge sits down with Maxwell Finn, President of Unicorn Innovations. Maxwell shares expert insights into the fast-changing world of digital advertising, the psychological foundations of effective marketing, and how his company partners with brands for long-term, scalable growth. Whether you're a seasoned business owner or an emerging entrepreneur, this episode is packed with timeless strategies and modern tactics for cutting through the noise in a crowded digital landscape.Rethinking Paid Advertising: Psychology First, Platforms SecondMaxwell's central message is clear: success in advertising begins with an understanding of human behavior, not flashy trends or platform tricks. He challenges the obsession many marketers have with tools like Facebook Ads or TikTok hacks, emphasizing instead the importance of marketing psychology, behavioral economics, and storytelling.He reflects on historical campaigns such as the “Torches of Freedom” movement—an early example of influencer marketing and narrative-driven advertising created by Edward Bernays. These time-tested strategies continue to influence how successful brands earn trust and drive conversions today.Maxwell encourages business owners to dive into foundational literature from authors like Rory Sutherland (Alchemy), Daniel Kahneman (Thinking, Fast and Slow), and Richard Thaler (Nudge). These books unpack the mental shortcuts and irrational tendencies that influence how customers behave—and ultimately, buy.About Maxwell FinnMaxwell Finn is a growth-focused entrepreneur and the President of Unicorn Innovations. He has over a decade of experience scaling digital advertising campaigns for brands across e-commerce, SaaS, and personal branding. With more than $150 million in trackable ad spend, Maxwell brings unparalleled expertise to his clients through strategic advisory, education, and hands-on ad management.About Unicorn InnovationsUnicorn Innovations is a boutique digital marketing agency that works with high-growth businesses through a unique hybrid model. The agency selectively partners with clients, often taking equity in addition to providing marketing services. Unicorn's specialty lies in high-impact paid ad campaigns combined with strategic oversight to drive long-term value and profitability.Links Mentioned in this EpisodeUnicorn InnovationsMaxwell Finn on LinkedInKey Episode HighlightsWhy psychological triggers and behavioral science should guide your ad strategyThe dangers of chasing ad trends without foundational knowledgeHow Unicorn Innovations partners with brands using equity and advisory modelsWhy creative content and unique “angles” still outperform ad tech aloneThe future of paid advertising and why brand identity is more important than everConclusionThis episode with Maxwell Finn is a masterclass in modern advertising. His deep understanding of marketing psychology, paired with real-world experience scaling ad campaigns, offers entrepreneurs a clear roadmap for building smarter, more resilient strategies. If you're ready to stop guessing and start building ads that convert, this conversation is a must-listen.Apply to be a Guest on The Thoughtful...

From humble beginnings to national recognition, Coach P's journey proves that leadership is a choice—and growth is a daily decision. If you're ready to lead better, think bigger, and build a business that doesn't depend on you… this episode is your playbook.In this powerhouse episode of The Above The Business Podcast, Bradley Hamner welcomes back a fan favorite—David Peterson, better known as Coach P. As a multi-location agency owner, business coach, and co-leader of the popular Scale and Profit Summits, Coach P brings clarity and raw honesty to the challenges business owners face as they try to grow their teams, their revenue, and themselves.Bradley and Coach P dive deep into what it really takes to turn big dreams into real results—from the personal transformation required to lead at scale, to the mindset shifts necessary to sustain long-term growth. Whether you're stuck at $500k in revenue or pushing into multi-million territory, this episode will challenge and inspire you to recommit to the process and to your own development.What You'll Learn:Why dreaming big isn't enough—and how to actually start the journeyThe compounding power of consistent effort over time (a.k.a. the “penny doubling” principle)The stages of growth Coach P experienced from 1 employee to 30+Why who you become is more important than any revenue numberHow to stay focused amid success and growing opportunitiesWhy “being yourself” is the most underrated leadership strategyThe role of solitude and vision in growing above the businessHow Coach P holds his team accountable without micromanagingCoach P's 5 Key Attributes When Hiring:FunCoachableHardworkingTrustworthyNot dumb (his words—not ours!)Memorable Quotes:“I just never stopped. That's the difference. We didn't slow down—we sped up.”“You don't have to be perfect. Just don't miss two days in a row.”“You can't lead well if you don't know who you are.”“If I've got someone who's fun, coachable, hardworking, trustworthy, and not dumb—I can teach them to win.”Connect with Coach P:Follow Coach P on Instagram: @SavingWithDavid.Visit: CoachPConsulting.com to learn about the next Scale and Profit Summit.Learn more about The Rainmaker to Architect Journey:Register for Bradley's live Operator to Owner WebClass at https://blueprintos.com Thanks to our sponsors...BlueprintOS equips business owners to design and install an operating system that runs like clockwork. Through BlueprintOS, you will grow and develop your leadership, clarify your culture and business game plan, align your operations with your KPIs, develop a team of A-Players, and execute your playbooks. Register to join us at an upcoming WebClass when you visit www.blueprintos.com!Coach P found great success as an insurance agent and agency owner. He leads a large, stable team of professionals who are at the top of their game year after year. Now he shares the systems, processes, delegation, and specialization he developed along the way. Gain access to weekly training calls and mentoring at www.coachpconsulting.com. Be sure to mention the Above The Business Podcast when you get in touch.Club Capital is the ultimate partner for financial management and marketing services, designed specifically for insurance agencies, fitness...

In this nurturing and practical episode, Clara opens up about the nervous system regulation practices that have become essential in her business journey. As a creative business owner operating in a high-sensation, often overwhelming digital world, maintaining internal stability is key. Clara shares the rhythms and routines that help her stay centred, confident and consistent in her business, even during stressful periods.If you've been feeling stuck in freeze, burned out from pushing too hard, or like you're operating on pure adrenaline in your business, this episode will offer a breath of fresh air. Clara explores the connection between nervous system health, clarity, and business growth — and offers grounded suggestions to bring more balance and sustainability into your strategy.Tune in to hear:How nervous system regulation builds true confidence and clarity in businessWhy your growth may be blocked by dysregulation, not strategyThe calming rituals Clara uses to stay grounded while expandingA reminder that safety in business creates spaciousness, creativity, and successFind the Complete Show Notes Here -> https://sigmawmn.com/podcastIn This Episode, You'll Learn:Why regulating your nervous system is a foundational business skillPractical ways to soothe your system for more grounded decision-makingThe direct link between nervous system stability and financial growthHow to build a sustainable, energy-aware business from the inside outThemes & Time Stamps:[00:00] Introduction to Nervous System Support for Business Growth[01:13] Cycle Syncing for Optimal Productivity[02:01] Sustainable Success System for Energy-Aware Business Owners[02:44] Maintaining Personal Equilibrium as a Business Owner[04:15] Handling Stress and Building Resilience[06:05] Daily Practices for Nervous System Regulation[12:15] Physical and Emotional Stress Processing Techniques[15:43] Building Confidence Through Regulation[18:33] Conclusion and Final ThoughtsFree Offerings to Get You Started:Work smarter, not harder, with the FREE Cycle Syncing for Business GuideWant to support the podcast? Donate todayResources:Sustainable Success System for Energy-Aware Business Owners – for women who want holistic, long-term success with less hustleBranding with Sigma Studio – intentional, strategically aligned branding for women in businessRepurpose Ai: Streamline your content creation and repurpose effortlessly with Repurpose Ai.Later Content Scheduling: Simplify your social media strategy with Later.Flodesk: Elevate your email marketing with Flodesk – get 50% off your first year using this link.Other Resources:Submit a question to be featured on the podcast and receive live coaching! Send a voice note or fill out the question form.Where To Find Us:Instagram: @sigma.wmnTikTok: @sigma.wmnNewsletter: Subscribe here.Threads: @sigma.wmn.

Let's dive into this Crypto Podcast:

What if the clarity you've been chasing isn't about finding the right answers, but asking the right questions?In this episode, I walk you through the exact prompts I gave ChatGPT to help me build a business strategy from scratch — and how I flipped the script by letting it ask me what really mattered first.You'll hear:The foundational questions ChatGPT asked me to shape my business strategyThe deeper follow-up prompts I used to refine my content and marketing planWhy this back-and-forth method works — even if you're not “a strategist”How to use AI as a legit thinking partner to get unstuck and move fastWhether you're launching, pivoting, or scaling — these questions will help you cut through the noise and build smarter.────────────────── ✨ Ready to stop drowning in the chaos and start running a business that actually feels aligned? If you're tired of doing all the things with little to show for it, you're not alone—and you don't have to figure it out solo. I'm here to help you simplify, streamline, and show up with clarity and confidence.

In this episode of the Vets2PM Military Transition Academy Podcast, we sit down with Joshua Schulman, Founder and CEO of Schulman Communications Interactive (SCi). With over 25 years of experience as an award-winning speaker, speech coach, and media trainer—including for Shark Tank contestants—Joshua is on a mission to help professionals master the art of presenting, pitching, and persuading.Joshua brings a special focus to military service members transitioning into civilian roles. With veteran parents and a client base that includes many from the military, he understands the communication challenges you face—and how to overcome them.We cover:Why public speaking is a learnable skill, not an innate talentHow to systemize, optimize, and scale your messageThe truth about imposter syndrome and how to manage itDisarming the psychology of fearSpeaking to both logical and creative thinkersLessons from chess, poker, and The Art of War in communication strategyThe power of chronemics—timing your delivery for impactWhy relevance and surprise are key to defining your valueAnd how to pitch your skills with clarity, confidence, and credibilityIf you're a veteran or transitioning service member looking to strengthen your professional presence and own the room—this one's for you.Connect with Joshua Schulman:

She wrote her chapter at 9pm the night it was due.Fueled by baby wakeups, a looping Killers song, and a quiet nudge from the universe, Sophie May brings that soft-yet-savage fire to this episode.We talk about what it really means to share your story, the importance of letting space exist before filling it, and why not having an offer doesn't mean you don't have value (say it louder for the burnt-out biz babes in the back).Sophie is a self-facilitator, storyteller, and all-round glorious human whose energy is equal parts grounding and electric. You're gonna want to hang out with her by the end of this one - guaranteed.How Sophie almost missed the book invite - then said yes at the perfect momentWhat writing at midnight while feeding a baby can actually produce (spoiler: gold)That time her pre-primary teacher turned out to be a fellow author at the launchWhy rest, space and “nothing” are actually a powerful business strategyThe unexpected joy of being unprepared on stage - and realising it's your superpower“Even in your hardest moments, you're not alone. And when you're ready - you can alchemise it.”Instagram: @celebrate_with_sophGet your copy of Try And Stop Her Here

When I ask clients: What does success look like to you? I get a variety of responses. The two most popular are, 1) I want to move into the luxury market, and 2) I want to scale my business to include a team.We spend a lot of time on the podcast talking about how to move into the luxury market, but not nearly as much time exploring what it looks like to scale your business with the team.This week I bring in Taryn Blake, one of our clients who found wild success in all the places most people tend to struggle.In our conversation we cover:What motivated her to build a team in the first placeHow she kept quality standards at the forefront in her strategyThe roles in the company that she spends most of our time onHer version of a solid company cultureIf you've ever considered growing your team beyond just yourself, this is the perfect episode to see what it's like from somebody else's proven path.

If your coaching business only works when you do... we have a problem.In this episode, I'm breaking down how I get my clients BIG results without being available 24/7. No handholding. No constant Voxer access. No being “on” all day. Because results should not require you to burn out to deliver them.This episode is for the coach, course creator, or service provider who's tired of feeling like she has to give her entire life away to make money. You get to rest. You get to log off. You get to have space in your calendar and clients who are winning on repeat.Inside, I share:The exact shift I made to stop overgivingHow I built my offer & delivery for ease, space, and client winsWhy boundaries are the strategyThe difference between supportive vs co-dependent offersWhat your clients actually need (hint: it's not you always being online)Let this episode be your permission slip:Watch the Lazy Luxury Business Model Masterclass now:

My Music with Graham Coath: Paul from Phwoar – Permission, Punk & Predictive Text BangersIn this high-energy episode of My Music, Graham Coath is joined by Paul from the band Phwoar – yes, that's PHWOAR, with gusto – for a rollercoaster of a conversation that zigzags from riot grrrl roots and stage presence to social media overload and the strange joys of predictive text.

What do type A lawyers, podcast editing, sweet delusion, and four different recording cities have in common? Kyla Denanyoh. In this solo episode, Kyla celebrates her 10-year law school graduation anniversary and the 5-year milestone of the You Are A Lawyer podcast by sharing 10 things you (probably) didn't know about her. From launching a podcast with no experience to accidentally becoming a manager again, this is a personal, honest, and very Kyla conversation about risk, creativity, and the joy of just talking.Lawyer Side HustlesYou Are A Lawyer started as a passion project and quickly became Kyla's side hustle. Then it became a business. Now, she runs podcast editing services, offers LinkedIn strategy and social media support, and works exclusively with business owners and creatives who are building something worth talking about.“I work with business owners... You are an author, you're selling books, you are trying to get monetized... Sharing your story will just boost everything else,” shares Kyla Denanyoh in Episode 190 of You Are a Lawyer.And yes—she loves editing. She talks about it like writing a letter, like storytelling with scissors. She's not afraid to slice up an audio file, reframe a conversation, or make something clearer. That's where her creativity shines. And that's what keeps this podcast growing, season after season.LISTEN TO LEARNWhy risk-taking gets easier with practice (and why Kyla actually enjoys it now)What she never expected to do—but is doing anyway (hint: managing a team, editing audio, running a business…)How her love of words led her to create a podcast that's now in its 13th seasonWE ALSO DISCUSSWhy she only edits podcasts for business owners (and why it's a hell yes)How delusion, when used correctly, is a strategyThe surprising ways creativity shows up—even when you're a “classically trained lawyer”Join the FREE mailing list!Get behind-the-scenes content from You Are A Lawyer. 1) Visit www.youarealawyer.com2) Add your email address to the Subscribe pop-up box OR3) Enter your email address on the right side of the screen4) Get emails from me (I won't fill your inbox with junk)!Interact with You Are A LawyerKyla Denanyoh hosts the You Are A Lawyer podcast. Follow the podcast:YouTube: https://www.youtube.com/@youarealawyerWebsite: https://www.youarealawyer.com

Vctoria Kirilloff, Certified Divorce Financial Analyst and founder of Divorce Analytics, brings her sharp expertise, and personal experience leaving an abusive relationship, to help listeners navigate the financial side of divorce with clarity and strategy.Together, we break down:How to start gathering financial information even if you feel completely in the darkWhy documenting financial coercion can become one of your strongest tools in family courtWhat a "global settlement proposal" is and why it can save you time, money, and emotional energyHow to avoid letting your emotions derail your legal or financial strategyThe most common myths survivors believe about money — and how to break free from themWhether you're still in the relationship or knee-deep in legal battles, this episode will give you both validation and direction. 

In this powerful episode of The Life Possible Podcast, I sit down with the legendary Mark Sisson—a true pioneer in the world of ancestral health and performance. Mark is a New York Times bestselling author of groundbreaking books like The Primal Blueprint, Primal Endurance, and his latest release, Born to Walk. He's also the founder of Primal Kitchen, the brand that brought clean, paleo- and keto-friendly condiments to the mainstream, and Peluva, a revolutionary minimalist shoe company designed to help us reconnect with natural movement.We dive into some of the most misunderstood aspects of health and fitness today, including:Can you be fit but still unhealthy?How we're genetically programmed to be strong, lean, and vibrant—with a built-in genetic expectation of movementThe concept of metabolic flexibility—and why it should be the ultimate goal of your nutrition strategyThe science behind the body's preferred fuel source—and why it's not carbs!The best form of exercise to burn stored body fatHow training at too high of a heart rate can actually sabotage your goals by burning muscle instead of fatMark shares his decades of experience and insight in a way that's both science-backed and easy to understand—making this a must-listen for anyone serious about reclaiming their health, improving performance, and living their life possible.

Drew Neisser, author of Renegade Marketing and founder of CMO Huddles, shares what he's learned from interviewing hundreds of top CMOs. He reveals how the best marketers earn trust in the C-suite, build real influence, and prove marketing's value through smart business alignment.From building pricing power to reshaping internal messaging, Drew explains how today's marketing leaders can do more than drive leads—they can shape strategy, revenue, and long-term brand value.Conversation points:How to shift marketing's perception from expense to investmentWhy great CMOs focus on CFO buy-in and shared strategyThe power of pricing as a measure of brand and marketing strengthWhat “team selling” really looks like in modern B2BWhy AI shouldn't speed up your junk—it should support your strategyThe one CMO mindset shift that changes everything0:00 - Introduction to Content That Resonates0:22 - Welcome and Overview with A. Lee Judge1:15 - Insights from CMO Huddles3:28 - Internal Marketing Strategies4:47 - The Importance of Shared Vision6:43 - Understanding the Time Frame Lag in Marketing10:23 - Managing Pressures in the ChatGPT World14:09 - Addressing Sales and Marketing Alignment19:57 - Importance of Pricing Power26:35 - Content Creation Efficiency28:04 - AI Integration in Marketing Operations A. Lee Judge is the creator and host of The Business of Marketing podcast.Please follow the podcast on your favorite podcast listening platform.This podcast is produced by Content Monsta - A leading producer of B2B Content.

Unlocking Financial Freedom - Aligning Wealth with PurposeIn this episode of Spirit Sherpa, host Kelle Sparta explores the critical importance of aligning your mindset, values, and financial strategies even at higher income levels. Joined by Dr. Allen Lomax, a financial wealth manager with a PhD in organizational systems psychology, they discuss navigating financial challenges, especially for those with significant assets.Key Topics Include:Unique stressors and considerations for wealthy individualsBenefits of private placementsThe significance of having a purpose-driven financial strategyThe need for spiritual individuals to steward wealth responsiblyHow freedom through financial planning can enhance one's spiritual journey00:00 Introduction and Housekeeping03:00 Welcoming Dr. Allen Lomax04:10 Dr. Lomax's Journey and Insights13:06 Understanding Private Placements20:45 Aligning Wealth with Purpose22:12 Managing Stress in Investments25:32 Spirituality and Wealth42:50 Conclusion and Final ThoughtsKeywords:spiritual money mindsetaligning wealth with purposeconscious investing strategiesspiritual entrepreneurs and moneyabundance and money energywealth building for lightworkersspiritual approach to financeshow to invest as a spiritual personprivate placements investingaccredited investor mindsetwealth and personal growthpurpose-driven financial planningpassive income for spiritual coacheshow spiritual people build wealthmoney blocks and abundance mindsetinvesting after spiritual awakeningfinancial empowerment through purposemindful money managementsacred money archetypesvalues-aligned wealth strategyIf you would like to learn more please book a Discovery Call here: https://kellesparta.com/discovery-call/Licensing and Credits:“Spirit Sherpa” is the sole property of Kelle Sparta Enterprises and is distributed under a Creative Commons: BY-NC-ND 4.0 license. For more information about this licensing, please go to www.creativecommons.org. Any requests for deviations to this licensing should be sent to kelle@kellesparta.com. To sign up for, or get more information on the programs, offerings, and services referenced in this episode, please go to www.kellesparta.com.

You don't need a raise, a rescue, or a perfect plan — you need a radical mindset shift that makes you feel like the version of you who's already winning. In this episode, we're burning down the broke identity and building something unstoppable in its place: the energy of “I already have it.” Not someday. Now.We're talking:How to tap into the rich, powerful, untouchable version of you (before the bank account catches up)Why “acting as if” isn't woo-woo — it's strategyThe reason your current thoughts are blocking every damn thing you wantAnd how to flip the switch that gets you out of survival mode and into magnetic alignmentThis isn't about fake it till you make it — this is about becoming. Tune in, lock in, and let's start running the game like it's already yours.

Spring is the perfect time to shake things up in your business—to reflect, re-energize, and make sure you're building something that actually works for you.In this solo episode of Passionate & Prosperous, I'm sharing what it really means to have a profitable coaching business—and why profitability doesn't necessarily mean more revenue, more clients, or more volume.If you're a coach, teacher, or service-based entrepreneur who wants to do transformational work and build deep relationships with your clients, then the strategies you see most people using—automated funnels, ads, passive products, high-volume launches—probably don't work for you. And you're not doing anything wrong.I'm also sharing a real moment from my early business journey—when I joined a high-level mastermind and realized that the coach I had hired was teaching a strategy designed for a business model that simply didn't fit the kind of coach I am. I didn't want to scale through automation—I wanted to be in the room, serving people powerfully and building a business around connection, presence, and results.This episode is your invitation to come back to the truth: ✨ You don't need more to be profitable. ✨ You don't need to grow someone else's way. ✨ You just need to build a business that's aligned with how you want to show up.In This Episode, I Cover:Why spring is the perfect time to revisit and revitalize your businessThe real difference between revenue and profitability—and why volume isn't the answerHow to build a coaching business that reflects your unique genius and passionWhy selling transformation requires a different business model and marketing strategyThe role of retention, renewal, and referral in long-term successWhy YOU are the lead magnet—and how to build trust and connection your wayHow to refocus on creating an offer and client experience that truly worksIf you've been spinning your wheels chasing more—more content, more followers, more revenue—this episode is your reminder that more isn't always better.The most powerful, profitable coaching businesses are the ones built around passion, service, sustainability, and YOU.Get Full Show Notes, Event Sign Ups and More Information Here:http://www.staceybrassrussell.com/podcast

Send us a textIn this episode we interview Elizabeth Nerland, Senior Director of Strategic Communications at Chugach Government Solutions.What you'll learn in this episode:How to organize your marketing channels using the ROPE framework: Rented, Owned, Paid, and Earned mediaWhy relying solely on rented platforms like social media puts your business at riskThe importance of owning your audience through websites and email listsHow to strengthen your “bridge” with tools like CRM, CMS, automation, and strategyThe hidden dangers of weak content and how it breaks customer trustWhy marketers should think in terms of multiple bridges for different personasA powerful mindset shift: viewing content strategy as a responsibility, not just a task

Send us a textThe market has shifted. Ads are getting expensive, trust is fading, and short-form content is not enough. Discover why podcasting isn't just a trend—it's your smartest business move in 2025 —giving you access, authority, and a competitive edge in today's market.

You're in the branding, design, website, or marketing business, so obviously you want a killer website and branding for yourself. How else are you going to demonstrate that you know what you're doing and attract the right clients?This is true.But if you're waiting until your website or your branding is perfect before you make any other investment in your business, you are waiting too long.A beautiful, finished website is not a necessity for getting out there and starting to build your business and make money. Same goes for updating your website if you're struggling with referrals and closing sales.Today, I'm going to tell you why and what you need to focus on instead.Tune into this episode to hear:Why a website is not a sales strategyThe key elements of your business that need your energy long before your websiteWhy your brand and website will actually resonate only after you're successfully sellingResources:No BS Agencies MasteryThe Price to Freedom Calculator™No BS LaunchpadNo BS Agency Owners Free Facebook GroupStart reading the first chapter of my bookPiasilva.com

Send us a textIn this episode Benjamin Ard breaks down the week's most important updates in artificial intelligence and what they actually mean for marketers looking to move fast, stay relevant, and work smarter.What you'll learn in this episode:Why OpenAI's move to open source a language model could give marketers more control and fewer API costsHow ChatGPT's image generation upgrade changes the game for mockups and campaign visualsWhat Google's AI Overviews in Europe mean for your SEO and content strategyThe new Meta Business AI bot and how it's making social ads instantly responsiveHow Meta's Advantage+ tool is using AI to create ads with higher ROASWhat the Adobe and LinkedIn integration means for high-volume campaign creativesWhy LinkedIn's new data-sharing default setting deserves your attentionHow to start experimenting with AI even if you're short on time or experienceLet me know if you'd like a punchier or more formal tone, or if this should be tweaked for a specific platform like Spotify or YouTube.

I use Granola every single day and it's quickly become a beloved product in the tech community.But it was a winding journey to get there…So in this episode their co-founder and designer, Sam Stephenson, gives a behind-the-scenes of what it was like going 0 → 1 with Granola:How to navigate the idea maze for an AI productWhat Sam has learned about prompt engineeringWhat it takes to succeed as an early stage startup designerHow they arrived at Granola's breakthrough interaction patternA glimpse of Granola's future product roadmap and teams strategyThe piece of advice that reshaped how they think about onboardinga lot more⭐ Granola is offering 3 months free for you and anyone on your team(!!) using this linkThey're also hiring a founding designerSam mentions Soleio who was their first investorDaniel Kahneman is the psychologist Sam mentionsThe Science of Managing our Digital StuffDavid Lee is the YC Partner who gave them onboarding adviceIf you liked this episode then you'll enjoy the interview with Colin Dunn (co-founder and designer of Visual Electric)

In this episode of The Scalable Expert, Tara Bryan dives into a truth that every overwhelmed expert needs to hear: simplicity is the most powerful value you can deliver. Your customers aren't paying you for everything you know—they're paying you for the fastest, clearest path to results. And yet, so many business owners unintentionally overcomplicate their programs by trying to over-deliver.Tara breaks down why more content doesn't equal more value and how a cluttered delivery system can actually prevent your customers from getting the outcomes they hired you for. She explains how to filter your content through a results-driven lens so you only include what supports your customer's transformation—and remove what distracts them.A prime example? The infamous video vault. While it may feel like a value-add, dumping dozens (or hundreds!) of videos into your program without a clear path is more likely to overwhelm than empower. Tara shares why this approach fails, and what to do instead to build a simple, scalable fulfillment system that drives participation, retention, and long-term growth.Whether you're building a new program or reevaluating an existing one, this episode will help you rethink what your customers really need—and give you the freedom to deliver it with confidence and clarity.

AI and entrepreneurship are reshaping the future of business, innovation, and leadership. In this episode, we sit down with Steven Zeller, a futurist, entrepreneur, and thought leader, to explore how AI is revolutionizing industries, changing how we work, and creating new business opportunities.

What if you're solving the wrong problem?Season 6 | Guest: Dan Bennett – Storytelling Strategist, Senior Partner & Lead of Behavioural Science at Ogilvy ConsultingWhat if your biggest business problem isn't the problem—but how you're talking (or not talking) about it?In this episode, we're joined by Dan Bennett, a master of story, simplicity, and solving through conversation. With his background as a video brand consultant and founder of 1 Minute Media, Dan flips the script on how we connect, communicate, and clarify what actually matters.We unpack:Why clarity isn't found in silenceHow branding is really just storytelling with strategyThe subtle sabotage of overcomplicationAnd the courage it takes to speak your truth, on camera or offDave, Debbie and Dan dive into the messy middle between chaos and clarity, what it means to simplify your message, lead with value, and start where most people never do with real human dialogue just like our podcast!"We're not as self-aware as we think we are.” Behavioural scientist Dan Bennettbrings insight, humility, and real-world wisdom to this episode, cutting through the noise with clarity. From how your brain tricks you into sabotaging your future self, to the real reason towel signs in hotels work (spoiler: it's not because you care about the environment), this is a masterclass in understanding how we actually work.We talk identity, introspection, leadership, ego, the science of influence, and what happens when you see the human first.This isn't marketing fluff or behavioural buzzwords, this is practical magic, rooted in truth.Also check out the event Dan shares https://nudgestock.com/-------------------------------------------------------------Join in more become a guest of the podcast -⁠⁠⁠⁠⁠⁠click here⁠⁠⁠⁠⁠⁠Join our program waitlist and experience all that is and.⁠⁠⁠⁠⁠⁠click here⁠⁠⁠⁠⁠⁠Follow us on socials⁠⁠⁠⁠⁠⁠@andcoachme⁠⁠⁠⁠⁠⁠Connect with us on LinkedIn -⁠⁠⁠⁠⁠⁠click here ⁠⁠⁠⁠⁠⁠Experience and. go to our website⁠⁠⁠⁠⁠⁠⁠⁠www.andcoachme.com⁠⁠/experience

Send us a text In this fascinating episode of Being an Engineer, our host Aaron Moncur sits down with Greg Mark, a visionary entrepreneur who revolutionized 3D printing with Markforged and is now transforming design workflows with his AI company, Backflip. Greg shares insights into his entrepreneurial journey, technological innovations, and the power of persistence.Main Topics:The origin story of Markforged and carbon fiber 3D printingInnovative design principles in manufacturingBackflip's AI-driven approach to converting 3D scans to CAD modelsEntrepreneurship, product development, and market strategyThe importance of reliability and focusing on core product featuresAbout the guest: Greg Mark is a trailblazer in engineering and entrepreneurship, renowned for pioneering innovations that push the boundaries of technology. Currently serving as the Founder and CEO of Backflip, Greg is transforming how we create beautiful, functional objects using AI in a world that is inherently 3D. His latest venture follows a series of impactful contributions to engineering and manufacturing, most notably as the founder of Markforged. There, he invented carbon fiber and mixed metal 3D printing, a technology now deployed globally, including on the International Space Station and by major players like BMW and Tesla.An MIT-trained engineer with both bachelor's and master's degrees in aeronautics and astronautics, Greg's journey started with bold ventures such as Aeromotions, a company that brought high-performance aerodynamics to the fastest cars on the track. His leadership at Genasun redefined off-grid solar power with advanced electronics, and as an advisor to startups like Genesis Therapeutics and Rotor Technologies, Greg continues to mentor innovators tackling the toughest challenges in industries from drug discovery to remote flight.Links:Greg Mark - LInkedInMarkforged WebsiteBackflip.ai Website 

Send us a textIn this episode we interview Rodrigo Fontes, seasoned marketer and current marketing leader at Quillbot, who brings over 20 years of experience across B2B, B2C, oil and gas, telecom, edtech, and the dating app industry.What you'll learn in this episode:Why deep audience understanding is the foundation of content that resonatesHow entertainment can be your most powerful marketing strategyThe overlooked power of cultural relevance in capturing attentionWhich data points actually indicate your content is workingWhy taking creative risks might be your best content moveHow to blend useful information with brand messaging for lasting impactPractical tips for creating standout content in saturated marketsThe importance of testing fast, failing cheap, and iterating wiselyLet me know if you'd like a punchier version or want to lean more into a specific topic—happy to refine!

FP&A Explained: How Financial Planning & Analysis Drives Business StrategyFinancial Planning & Analysis (FP&A) is more than just number crunching—it's a strategic function that helps businesses plan for the future, optimize decision-making, and drive growth. In this episode of Corporate Finance Explained, we take a deep dive into how FP&A teams forecast, analyze trends, and influence major business decisions.What You'll Learn in This Episode:The fundamentals of FP&A and how it differs from accountingHow FP&A helps companies launch new products, expand markets, and make strategic decisionsReal-world FP&A case studies, including Amazon's AWS launch and Tesla's adaptive planningThe key tools and software FP&A professionals use, from Excel to AI-powered forecasting toolsThe role of scenario planning, variance analysis, and driver-based modeling in FP&AHow FP&A teams collaborate with other departments to guide financial strategyThe impact of automation, AI, and real-time forecasting on the future of FP&AEssential skills for FP&A professionals and how to break into the fieldWho Should Listen?✔️ Finance professionals looking to transition into FP&A✔️ Business analysts and data professionals interested in finance roles✔️ Aspiring finance leaders who want to sharpen their strategic thinking skills✔️ Anyone curious about how companies use financial planning to stay ahead

Strategy is a word that invokes many emotions.There are those that fear it, those excited by it, and those apathetic to it.To help me on my quest to develop millions of strategic people I am joined by Alex MH Smith, author of No Bullsh*t Strategy.Alex talks with clarity on what strategy should mean to companies and how to approach it. He shares the ways in which people get strategy wrong, and the emotional weight the term has.Alex believes humility is the key to strategic thinking and growth. He also gives insights into what your strategy should include and the significance of good faith disagreement in strategic discussions.Alex's brutally honest, refreshingly clear insights will change the way you think about strategy forever. “The higher your level of gaze, the more strategic you are” – AlexYou'll hear about:Why most businesses don't actually have a strategyThe two fundamental problems every company faces—and how to fix themWhy extreme humility is the secret weapon of great strategistsThe biggest mistake leaders make when trying to "be strategic"How to communicate strategy so that everyone in your company actually gets itAbout Alex Smith:Alex is an author and speaker who believes that strategy is the most important skill in business. Unfortunately, it's also the most misunderstood skill in business - meaning the vast majority of leaders don't have this power at their fingertips. His work is focused on changing that - by making strategy simple, digestible, and fun so everyone can use it. Whether it's through his social media following, his best selling book No Bullshit Strategy, or his DIY strategy program The Strategy Shortcut System, everything Alex does is about helping you make the key choices that are going to 50x your results - with no additional effort.Resources:• Hidden Path newsletter: www.basicarts.org/newsletter• Strategy Shortcut System: www.strategyshortcutsystem.com• No Bullsh*t Strategy: www.basicarts.org/bookMy resources:Take my new Becoming a Strategic Leader course (https://bit.ly/3KJYDTj)Sign up to my Every Day is a Strategy Day newsletter (http://bit.ly/36WRpri) for modern mindsets and practices to help you get ahead.Subscribe to my YouTube channel (http://bit.ly/3cFGk1k) where you can watch the conversation.For more details about me:●      Services (https://rb.gy/ahlcuy) to CEOs, entrepreneurs and professionals.●      About me (https://rb.gy/dvmg9n) - my background, experience and philosophy.●      Examples of my writing https://rb.gy/jlbdds)●      Follow me and engage with me on LinkedIn (https://bit.ly/2Z2PexP)●      Follow me and engage with me on Twitter (https://bit.ly/36XavNI)

283 - Do you ever feel like your competition is everywhere, and you're just another photographer fighting for attention? We've all been there. In this episode, Vanessa Joy shares how she's built a photography business that stands out, attracts high-paying clients, and actually brings her joy. We're diving into marketing strategies that work (without spending all day on Instagram), how to recognize and avoid problem clients, and why niching down is everything.What to Listen For:Why so many photographers struggle with pricing and how to fix itThe difference between running a business and just being a photographerHow to handle red flag clients without feeling guiltyThe biggest marketing mistake photographers make and how to fix itWhy Instagram is not the magic solution to getting more clientsThe importance of relationships in your marketing strategyThe power of charitable marketing and how to make it work for youHow to break free from the cycle of overwork and underchargingWhy niching down is more important than ever in 2024How to make strategic business decisions instead of just reactingIf you've ever felt stuck in your photography business—whether it's marketing struggles, pricing fears, or dealing with difficult clients—this episode is a must-listen. Vanessa and I share our biggest lessons from years in the industry, so you can stop spinning your wheels and start growing the business of your dreams. Hit play, take notes, and let's get to work!Important Links Mentioned in This Episode:Master pet photography at Hair of the Dog Academy → www.hairofthedogacademy.comBreak free from price competition & sell with confidence → www.freedomfocusformula.comBook more clients with Elevate → www.freedomfocusformula.com/elevateMaster commercial pet photography → www.hairofthedogacademy.com/commercialFollow Vanessa Joy on Instagram → @VanessaJoyVanessa Joy's Website → https://vanessajoy.com/Are you enjoying the Freedom Focus Photography Podcast? Please leave a rating or a review!JOIN THE PARTY: Connect with us on Instagram Explore valuable pet photography resources here Discover effective pricing and sales strategies for all portrait photographers. Ready to grow your business? Elevate helps you do just that. Check out our recommended gear and favorite books.

On the latest episode of Talking Too Loud, Chris Sylvie Lubow dive into the world of social media strategy with Sydney Raiff, a video producer at CeraVe. The conversation explores Sydney's success in transforming CeraVe's TikTok strategy from a million paid views to a million organic views, and provides a behind-the-scenes look at what it takes to develop a relatable brand voice and connect deeply with your audience. Sydney also discusses how her background in stand-up comedy influenced her career in digital marketing, and how trusting one's gut has played a crucial role in her creative process. Highlights include:Using social comments to iterate on social strategyThe power of compelling hooksTaking risks and learning from failureLinks to Learn More:Follow Sydney on LinkedInFollow Savage on LinkedInSubscribe to Talking Too Loud on WistiaWatch on YouTubeFollow Talking Too Loud on InstagramFollow Talking Too Loud on TikTokLove what you heard? Leave us a review!On AppleOn Spotify

Scaling a real estate portfolio isn't just about buying more properties—it's about strategic growth, partnerships, and mindset shifts. In this solo episode of Cash Flow Positive, Kenny Bedwell shares his personal journey of scaling his short-term rental business, highlighting the biggest challenges, lessons, and strategies that helped him go from his first investment to a sustainable, cash-flowing portfolio.Kenny emphasizes the importance of starting small, taking action, and not waiting for the “perfect” opportunity. He also discusses why defining what scaling means to you is crucial before making your next investment decision. Additionally, he breaks down why partnerships and collaborations are the key to overcoming capital constraints and how to navigate the quantity vs. quality debate when expanding your portfolio.If you're looking to grow your STR investments but feel stuck, this episode provides a clear roadmap for taking the next step—whether that's buying your first property, securing funding for expansion, or building strategic partnerships to accelerate growth. Enjoy!In This Episode You'll Learn:Why you don't need a massive budget to start investing in STRsThe biggest mistake investors make when scaling—and how to avoid itWhy taking action is more important than waiting for the “perfect” opportunityHow defining your vision of success will dictate your investment strategyThe power of partnerships in overcoming capital constraintsScaling isn't just about adding more properties—it's about smart growthHow to balance quality vs. quantity when expanding your portfolioWhy patience and long-term thinking are key to achieving sustainable successAnd much more…Resources:Connect with Kenny on LinkedInFollow Kenny on Instagram

All Eyes on Supply Chain Risk: How Tariffs, Global Instability, and AI Are Changing Business Resilience. The world is changing fast, and supply chains are feeling the pressure. New tariffs, global conflicts, and climate risks are disrupting the movement of goods, leaving businesses scrambling to stay ahead. But what can companies do to reduce risk and ensure supply chain resilience?In this episode, we break down the Promoting Resilient Supply Chains Act of 2025 and how businesses are adapting to a new era of global trade. You'll learn:The five essential steps companies are taking to build supply chain resilienceHow AI and predictive analytics are transforming supply chain forecastingWhy diversifying suppliers and regionalizing production are becoming business imperativesHow real-time tracking and IoT sensors are reducing disruptionsThe ethical side of supply chains—why sustainability and fair labor practices matter more than everWe also explore how business leaders, technology, and collaboration play a crucial role in navigating uncertainty and keeping goods moving in a complex world.What You'll Learn in This Episode:The impact of new tariffs and global instability on supply chainsWhy supply chain mapping is essential for reducing riskHow AI-driven simulations help companies prepare for disruptionsThe importance of supplier diversification and backup plansHow integrated business planning aligns supply chain resilience with company strategyThe growing demand for ethical sourcing and sustainability in supply chainsKey Takeaways:Uncertainty is the new normal. Companies must rethink supply chain strategies to adapt to ongoing risks.AI-driven forecasting is a game changer. Predictive models help companies anticipate and mitigate supply chain shocks.Diversification is key. Relying on a single supplier or region increases vulnerability to disruptions.Data visibility matters. Companies investing in real-time tracking and IoT sensors have a competitive advantage.Sustainability is no longer optional. Ethical sourcing and responsible supply chains are critical for long-term resilience.Subscribe to our podcast for expert insights on supply chain resilience, AI, and global trade strategies. Visit The Future of Commerce for the latest insights on navigating supply chain disruptions. Share this episode with business leaders, logistics professionals, and anyone looking to stay ahead in today's shifting global economy.

#225: Q&A with Dave | In this episode, Dave joins Ross Hudgens on Content and Conversation: Organic Growth Insights from Siege Media to break down content strategy, brand building, and why organic marketing is the foundation of great B2B marketing. Dave shares his journey from marketing leader to building Exit Five and explains why community-driven content is the key to sustainable growth.Dave and Ross cover:How organic content and SEO fit into a modern B2B marketing strategyThe power of LinkedIn, podcasts, and community for long-term brand growthHow to turn content into a flywheel that drives awareness, engagement, and revenueTimestamps(00:00) - – Intro to Dave (07:01) - – Why organic content is the foundation of a great marketing strategy (09:29) - – The role of SEO in B2B marketing (12:44) - – How brands can balance paid marketing with organic content (15:56) - – The power of LinkedIn and why marketers should prioritize personal branding (19:28) - – Why podcasts are an underrated channel for brand-building (23:09) - – How to build an audience and turn content into a long-term flywheel (29:09) - – The connection between community and content marketing (32:48) - – How Exit Five grew into a marketing community (36:42) - – The biggest mistakes B2B companies make with content marketing (40:59) - – How to measure content success beyond just traffic and rankings (44:47) - – Advice for marketers looking to build influence in their industry (48:04) - – Final thoughts Send guest pitches and ideas to hi@exitfive.comJoin the Exit Five Newsletter here: https://www.exitfive.com/newsletterCheck out the Exit Five job board: https://jobs.exitfive.com/Become an Exit Five member: https://community.exitfive.com/checkout/exit-five-membership***Today's episode is brought to you by Customer.io.You know that feeling when you open your inbox, and it's just… noise? Bad marketing. Spam. Most companies are out here just talking at customers, not talking to them.Marketing messages should do more than just land in an inbox – they should create impact and drive real engagement.Customer.io helps companies send smarter, more personalized messages using first-party data. Their platform enables brands to reach customers at the right time, in the right place, on the right channel—whether that's email, SMS, push notifications, or beyond.And the best part is that it's all automated, so you're not just blasting campaigns and hoping for the best. You're running a machine that delivers real, human engagement at scale.7,000+ brands already trust Customer.io to make their marketing feel less like noise and more like connection. Join them by visiting Customer.io to get started. ***Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.They give you unlimited podcast editing and strategy for your B2B podcast.Get unlimited podcast editing and on-demand strategy for one low monthly cost. Just upload your episode, and they take care of the rest.Visit hatch.fm to learn more

What's the real difference between a copywriter and a ghostwriter? In today's episode, I'm diving into the differences and similarities between copywriting and ghostwriting—a topic that's piqued my interest and curiosity over the last few months. As more and more copywriters start calling themselves ghostwriters, I couldn't help but wonder: Is there a real distinction, or is it just smart branding?Through my own research, polls, and deep dives into industry definitions, I uncover what each type of writer really does and when you should hire one over the other. Plus, I share insights on how to find a writer who can truly capture your brand's voice—because at the end of the day, that's what really matters. If you're a business owner looking to outsource your writing, a writer navigating your positioning, or just someone who loves a good word nerd debate, this episode is packed with insights you won't want to miss!Topics Covered in this Episode:Why some copywriters are rebranding as ghostwriters—and if it's just a marketing strategyThe biggest difference between copywriting and ghostwritingA key question to ask before hiring a writer to make sure they "get" your voiceWhat's your take on the difference between ghostwriters and copywriters? Find me on social to share your take.Show notes are always available at https://www.kimkiel.com/podcast!!Resources Mentioned:Find out more about what copywriters are and do:Episode 25: https://www.kimkiel.com/podcast-1/what-is-copywriting-and-why-is-it-important-plus-a-bonus-tip  Episode 74: https://www.kimkiel.com/podcast-1/a-special-ask-me-anything-episode What's your take on the difference between ghostwriters and copywriters? Find me on social to share your take: http://www.instagram.com/kim_kiel_copy Need someone to take writing projects off your plate? Book a call to chat about the ways I can support you: https://bookacallwithkim.as.me/introcallI would love to connect on Facebook: www.facebook.com/KimKielCopy, Instagram: www.instagram.com/kim_kiel_copy, and Linkedin: www.linkedin.com/in/kimkielText me a question or comment!

10 Mistakes Small Businesses Will Make This YearIf you're a small business owner, agency, or freelancer working with small businesses, this episode is a must-listen. I'm breaking down the 10 biggest mistakes small businesses will make this year—mistakes that can slow growth, hurt profits, or even put you out of business if you're not careful.From ignoring AI and automation to neglecting customer retention, these missteps can mean the difference between thriving and struggling. The good news? Every single one of these mistakes is avoidable—if you know what to look for.Here's what I'm covering:Why small businesses can't afford to ignore AI anymoreThe massive shift to mobile-first marketing (and why your website needs to keep up)How failing to personalize your marketing is costing you salesWhy organic social media alone isn't a winning strategyThe critical role of video content in 2025And much more...If you want to stay ahead of the curve, grow your brand, and make smart, strategic moves this year, tune in now. Let's make 2025 your best year yet!

This week has been a wild ride in the market! From high-stakes trades to unexpected turns, we're breaking down exactly what happened and what it means for traders looking to stay ahead. Whether you're a seasoned investor or just getting started, this episode is packed with insights that could change the way you approach your trades.We kicked things off with a deep dive into some major market moves, discussing why volatility is ramping up and how to position yourself to take advantage. Plus, we talked about the emotional side of trading—staying calm when things get crazy and knowing when to make bold moves versus when to sit tight.There's also some straight-up real talk about dealing with banks, financial systems, and how the slow-moving parts of finance can affect even the fastest traders. If you've ever been stuck on hold while trying to handle a crucial trade, you'll definitely relate.

At the heart of The Prophets' vision are “The 24 Essential Supply Chain Processes.” What are they? Find out, and see the future yourself. Click here The automotive supply chain isn't what it used to be. Between shifting global policies, evolving AI capabilities, and the relentless push for sustainability, the pressure is on. And if you're not thinking ahead, you're already behind. But Martinrea is ahead of the curve, and in this episode, Megan Hunter, Executive VP of Procurement and Supply Chain Operations, explains how.One of the biggest game-changers? AI. Forget spending hours digging through Google for the right supplier. AI-powered tools now make instant supplier recommendations, cut through the noise, and even challenge old-school procurement tactics. But AI isn't perfect—Megan shares the hidden risks that supply chain leaders must watch out for.Then there's supplier transparency, a topic everyone talks about but few have mastered. Why? Because transparency isn't a tech problem—it's a trust problem. Megan reveals the reality of deep-tier supplier mapping, the struggle to get reliable data, and the cultural shift needed to make transparency a reality.And let's talk about sustainability—not as a checkbox, but as a game-changing strategy. At Martinrea, it's not just about the planet; it's about saving millions. Localized sourcing? 300,000 fewer miles traveled. Smart packaging? Less waste, lower costs.Of course, none of this works without the right people in place. However, the auto industry faces a massive talent gap. Megan's solution? Don't wait for talent—build it. Martinrea is launching an industry-first supply chain apprenticeship program, pulling in fresh talent from the ground up and training them in everything from procurement to AI-driven analytics.And if you're feeling overwhelmed by all of this? Megan's advice is simple: start with quick wins. Instead of getting stuck in the complexity, take immediate, tangible steps to drive change.Themes discussed in this episode:How Martinrea is using AI to streamline supplier searches and procurementThe biggest challenges in supplier transparency and why trust is the missing linkWhy sustainability is not just good for the planet but a cost-saving strategyThe role of zero landfill initiatives in Martinrea's waste reduction effortsWhy real supply chain transformation requires cultural shifts, not just technologyHow Martinrea is addressing the supply chain talent gap with an apprenticeship programThe importance of quick wins in driving supply chain innovation and progressFeatured on this episode:Name: Megan HunterTitle: Executive Vice President Procurement and Supply Chain Operations at Martinrea InternationalAbout: Megan is the Executive Vice President of Procurement and Supply Chain Operations at Martinrea International Inc., a role she has held since December 2019. She leads the company's global procurement and supply chain strategy, ensuring sustainable and efficient operations across the organization. In addition to overseeing procurement, Megan is also responsible for the Auburn Hills Technical Center and Martinrea's sustainability initiatives.Connect: LinkedInMentioned in this episode:Microsoft Copilot: Your AI companion

In the contemporary landscape of supply chain management, the integration of sustainability and digital transformation into modern manufacturing is emerging as a paramount necessity, heralding a new industrial paradigm that embraces resilience and intelligence.In this new episode of The Buzz on Supply Chain Now, hosts Scott Luton and Kevin L. Jackson cover this and other top headlines and welcome Vesna Deljosevic, CEO and Owner of Reforma Group, to the show. They discuss: Insights from the World Economic Forum at Davos, including the imperative for manufacturing leaders to prioritize sustainability, not merely as a compliance measure but as a fundamental business strategyThe need to attract the younger workforce to the manufacturing sector, and to rebrand the reputation of manufacturing careers, showcasing the modern, high-tech nature of the industryFostering a culture of employee engagement and appreciation for enhancing morale and productivity, and driving overall successThe shift towards sustainable practices that both manufacturers and consumers must embraceApproaching cybersecurity as a critical business concern with a comprehensive strategy to mitigate risk effectivelyJoin us for an episode that serves as a powerful call to action for industry leaders to adapt, innovate, and build resilience amid shifting global challenges.Additional Links & Resources:Connect with Vesna: https://www.linkedin.com/in/vesna-deljosevic-a86777a4/Learn more about Reforma Group: www.reformagroup.comLatest Edition of With That Said: https://bit.ly/3X2hUWgReducing Cybersecurity Risk In 2025: Consider A Supply Chain Strategy: https://bit.ly/40UQZg0People, Processes, Tech: How Manufacturing Leaders Can Succeed In 2025: bit.ly/3QHDcFfManufacturers' 2025 sustainability priorities: https://bit.ly/3QkctyjSupply chain and manufacturing transformation: Key takeaways from Davos 2025: https://bit.ly/3X5GPrZLearn more about Supply Chain Now: https://supplychainnow.comWatch and listen to more Supply Chain Now episodes here: https://supplychainnow.com/program/supply-chain-nowSubscribe to Supply Chain Now on your favorite platform: https://supplychainnow.com/joinWork with us! Download Supply Chain Now's NEW Media Kit: https://bit.ly/3XH6OVkWEBINAR- The Rise of the Decision Makers: https://bit.ly/42z5GYUWEBINAR- AI Insights for Smarter Shipping Strategies: https://bit.ly/40wwSWDWEBINAR- Embracing Agility for better TMS ROI: https://bit.ly/40CrwIaThis episode is hosted by Scott Luton and Kevin L. Jackson and produced by

How do you know if a multifamily real estate deal is actually a good deal? In this episode, Gino Barbaro, co-founder of Jake & Gino, breaks down the three critical pillars of real estate investing: Buy Right, Manage Right, and Finance Right—and why each is essential to long-term success.What you'll learn in this episode:The biggest mistakes new investors make when choosing dealsHow to assess market fundamentals before investingWhy cash flow vs. appreciation should influence your strategyThe key financial metrics that determine deal successWhen older properties make sense—and when to avoid themSubscribe to our channel for more in-depth real estate investing content.Connect With Us:Website: https://jakeandgino.comFollow Us on Instagram: https://www.instagram.com/jakeandginoGet Our Multifamily Investing Book: https://jakeandgino.com/wheelbarrow-profits-book We're here to help create multifamily entrepreneurs... Here's how: Brand New? Start Here: https://jakeandgino.mykajabi.com/free-wheelbarrowprofits Want To Get Into Multifamily Real Estate Or Scale Your Current Portfolio Faster? Apply to join our PREMIER MULTIFAMILY INVESTING COMMUNITY & MENTORSHIP PROGRAM. (*Note: Our community is not for beginner investors)

How does the U.S. stay competitive in manufacturing, EVs, and AI while protecting innovation and growing the workforce?Manufacturing has always been the backbone of Michigan's economy, and few people understand this better than Congresswoman Haley Stevens. Representing Michigan's 11th District, she has spent her career championing industrial policy, workforce development, and technological innovation. From her time on the U.S. Auto Rescue Task Force to her leadership on the House Science, Space, and Technology Committee, Stevens brings a unique perspective on the challenges and opportunities facing American industry.In this episode, we explore how Michigan—and the U.S. as a whole—can maintain its competitive edge in manufacturing, navigate the future of the EV market, and ensure the workforce is prepared for the next generation of industrial technology. If you care about the future of manufacturing, this conversation is one you won't want to miss.Listen to learn:Why Michigan's EV industry is facing a critical turning point and what policies will determine its long-term successHow the CHIPS and Science Act is reshaping U.S. manufacturing—and the next frontier in supply chain securityWhy industrial AI and automation adoption are accelerating—and what's missing from America's strategyThe hidden workforce gap in manufacturing education that could stall industry growthWhat a little-known manufacturing success story in Michigan reveals about the future of U.S. innovation3 Big Takeaways from this Episode:America's EV strategy is at a crossroads. Policy decisions made now will determine whether the U.S. leads in electric vehicle manufacturing or falls behind. Workforce training and battery production will be key to staying competitive.CHIPS and Science was just the start. While the act boosted domestic semiconductor production, gaps remain in minerals, advanced materials, and supply chain resilience. A national strategy is needed to secure the future of U.S. manufacturing.Industrial AI is evolving faster than policy. Manufacturers are adopting AI-driven automation, but without a clear national framework, workforce development and industry competitiveness risk falling behind global leadersResources in this Episode:Visit Congresswoman Haley Steven's Page: stevens.house.govConnect with the Congresswoman Online:X / TwitterWe want to hear from you! Send us a text message.Instagram - Facebook - YouTube - TikTok - Twitter - LinkedIn

Practical strategies for managing our emotional lives.Dr. Ethan Kross, author of the international bestseller Chatter, is one of the world's leading experts on emotion regulation. An award-winning professor in the University of Michigan's top ranked Psychology Department and its Ross School of Business, he is the Director of the Emotion and Self-Control Laboratory.In this episode we talk about:What an emotion actually is The myth that we should only experience positive emotions Why sometimes avoidance is a smart strategyThe six emotional "shifters"  we can use to regulate our emotionsThe role of our sensesHow to use mental time travel to shift perspectiveAnd the role of our surroundings, relationships, and culture Related Episodes:#365 The Voice in Your Head | Ethan KrossThe Neuroscience Of: Emotional Regulation, Relationships, Body Image, And Intuition | Emma SeppäläSign up for Dan's newsletter hereFollow Dan on social: Instagram, TikTokTen Percent Happier online bookstoreSubscribe to our YouTube ChannelOur favorite playlists on: Anxiety, Sleep, Relationships, Most Popular EpisodesFull Shownotes: https://meditatehappier.com/podcast/tph/ethan-kross-902See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.