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Have you ever wondered if your business could be franchised?In this episode of Dream Business, Dream Life, Emma is joined by franchise consultant and franchisor Cheryl White to unpack the truth about franchising... what it really takes, who it's for, and how it can completely transform your business and lifestyle.Cheryl shares how she went from being a community palliative care nurse to building a national home care franchise network, after simply Googling “What is franchising?”Now, her network supports thousands of families across the UK and she helps women franchise their own service-based businesses to increase impact and income.If you're a business owner who wants to scale without burning out… this episode is for you.In This Episode We Cover:What franchising actually is (and what it isn't)The 3 key signs your business is ready to franchiseHow to scale using other people's investmentThe difference between franchising and MLMWhy franchising has a 97% success rateHow franchising can become your exit strategyThe investor model: franchising without industry experienceWhy building impact-led businesses mattersHow to move from working in your business to working on iIs Your Business Franchise-Ready?Ask yourself:Is your business profitable?Can someone else replicate your model?Has it been running successfully for 18+ months?If the answer is yes to all three...franchising could be your next step.Who is Cheryl White?Cheryl White is a UK-based franchise consultant and strategist dedicated to helping business owners scale and transform their brands through ethical and sustainable franchising. Drawing on her own success in building a multi-million-pound franchise network and her proven 20x programme, Cheryl guides entrepreneurs to expand beyond local markets with clarity, confidence, and support. She provides structured franchising roadmaps, strategic planning, and access to expert legal, marketing, and financial guidance to help clients grow profitable, scalable franchise systems.https://www.cheryl-white.co.uk/Want to connect? Find me here:Instagram: https://www.instagram.com/iamemmahineLinkedin: https://www.linkedin.com/in/emma-hineWebsite: https://www.emmahine.co.ukYou Tube: https://www.youtube.com/@EmmaHineStrategy

Fear is expensive. In 2025, manufacturers delayed billions in capital projects because anxiety, not data, drove business decisions.But 2026 is different. Tax incentives expire mid-year, borrowing costs are down, and the hard data shows CapEx accelerating at 3-4%. The companies acting on facts while others remain frozen are the ones positioned to gain market share, capture expiring tax benefits, and pull ahead.This episode comes to you live from the A3 Forum 2026, where the message is clear: 2026 isn't about waiting for certainty. It's about preparing for complexity with multiple strategies, acting on hard economic data, and recognizing that technology will solve the labor shortage. You'll hear why geopolitics can no longer be ignored and why every manufacturing company needs dedicated monitoring and scenario-based planning to navigate constant disruption. We dig into why America's $1+ trillion manufacturing investment boom is creating career opportunities that rival the tech industry and why the outdated narrative around manufacturing jobs is costing the industry the next generation of talent. Plus, we explore how automation and robotics are becoming the central solution for critical challenges and how theme park robotics taught the industry the power of asking “how” instead of “no”.In this episode, find out:Why 2026 is transitioning from a year of uncertainty to a year of complexityHow to become a value-added partner instead of a transactional sellerHow America's $1+ trillion manufacturing investment is rebuilding domestic capabilityWhy manufacturing careers now offer competitive tech-level salariesWhy 92% of manufacturing CEOs prioritize smart manufacturing as their top growth strategyThe impact of expiring tax incentives on CapEx decision-making urgencyWhy AI has shifted from hype to practical implementation questionsHow theme park robotics pioneered human-robot collaboration and safety standardsWhy the answer should be "how" instead of "no" when facing unconventional challengesEnjoying the show? Please leave us a review here. Even one sentence helps. It's feedback from Manufacturing All-Stars like you that keeps us going!Tweetable Quotes:“We are in a manufacturing revolution, but most people don't realize it yet. More importantly, America is starting to learn how to rebuild and manufacture its own goods. We are starting the process to build and AI is a tool that will help close that chasm.” – Bob Little“If 2025 was marked as a year of uncertainty, I think we are now far enough into the process to recognize that it's transitioning to a year of complexity in 2026. You have to be prepared for a variety of different scenarios. You have to treat it almost like war gaming, if you think about it.” – Alex Chausovsky, “92% of manufacturing CEOs interviewed by Deloitte said smart automation or smart manufacturing...

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Scaling a recruiting firm in year one isn't theory; Camp Jennings breaks down what it actually takes to build momentum fast. 1. Episode Hook Scaling a recruiting firm in year one sounds sexy. Camp Jennings reveals what it really takes behind the scenes. 2. Why This Episode Matters In this episode of The Elite Recruiter Podcast, Benjamin Mena sits down with Camp Jennings to unpack the real playbook for scaling a recruiting firm in year one. This is raw, honest insight into recruiter training, business development, delivery pressure, and founder grit. If you want to win more clients, close more deals, and sharpen your recruiting strategies without hiding behind busywork or AI recruiting tools, this conversation will recalibrate how you build. 3. What You'll Learn The cold-calling approach Camp used on day one to land his first clientsWhy “just be normal” is a surprisingly powerful business development strategyThe exact moment they knew it was time to hire (and why most founders wait too long)The brutal delivery season that tested their team—and what it taught about closing candidatesHow launching an industry podcast unlocked executive-level conversationsThe hidden risk of overcomplicating recruiting strategies with systems and theoryWhy emotional intelligence and sales skills matter more than recruiter experience 4. About the Guest Camp Jennings is co-founder of Henry North, a search firm serving the material handling and industrial automation space. After years in sales leadership, he launched a recruiting firm from scratch and aggressively scaled it through niche credibility, relentless outreach, and disciplined execution. 5. Extended Value Tease Imagine looking at your desk differently. Less obsessing over CRMs. More conversations that convert. Hiring before you feel ready. Delivering at a level that makes clients say, “That felt different.” This episode isn't hype—it's a blueprint for scaling a recruiting firm while protecting your edge in a fast-changing talent acquisition landscape. 6. Listen Now CTA If you're serious about growing your desk or building a firm, hit play. This is year-one energy you can apply immediately. 7. Timestamp Highlights 00:03 – The $500 launch move that made their niche take notice 00:12 – Why recruiting wasn't even on their “entrepreneur bingo card” 00:22 – When they hired their first recruiter—and why it was terrifying 00:31 – The delivery grind: 7am–midnight during peak season 00:36 – The traits they look for: grit, EQ, and organization 00:40 – Why competitors shouldn't be your enemies 00:47 – How an industry podcast became a business development weapon 00:50 – Their personalized outreach strategy (and why automation fails) 00:58 – The founder question that keeps Camp up at night 8. Sponsors Section

Series 8, Episode 7Frequency First in Business: Alignment, Sales & Authentic Leadership with Anna WilleyIn this expansive and practical conversation, Trish is joined by Anna Willey to explore frequency, authenticity, and how internal alignment transforms business success.This episode bridges personal growth and business performance, highlighting how coherence and self-trust directly impact sales, leadership, and income.In this episode, we explore:Authenticity in relationships and businessThe concept of frequency as your internal state — nervous system, beliefs, identity, and emotional baselineWhy alignment must come before strategyThe difference between forcing affirmations and embodying beliefHow coherence shifts sales performance and business outcomesAnna's 400% sales increase using a heart-centred telemarketing approachWhy entrepreneurs who feel “different” are often wired for leadershipBalancing corporate structure with intuition and inner wisdomThe importance of self-awareness, presence, and energetic integrityAnna shares:Her new VIP Limited Edition Fast Track Business Program — a 4-month transmission integrating frequency work, sales, marketing, and operationsExpansion plans into the corporate sector through Creating Wealth Business SolutionsHer strategy for building retainer-based clients and scaling toward consistent high monthly revenueUpcoming appearances including Women Rise Conference in BaliThis episode is a powerful reminder that success is not built from pressure — it's built from coherence. When your internal frequency shifts, business begins to respond.Connect with Anna:https://www.facebook.com/annawilleyinternationalhttps://www.facebook.com/anna.willey1https://www.instagram.com/annawilleyinternational/https://www.tiktok.com/@annawilleyinternationalhttps://www.youtube.com/@annawilleyinternationalAnna Willey is a High-Frequency Business Mentor and founder of Anna Willey International, blending frequency, soul alignment, and strategic execution to help mission-led entrepreneurs scale with clarity and ease.Known for her unique ability to see the whole field — the energy, the soul blueprint, the mindset, the structure, the sales process, and the systems — Anna helps clients transform their calling into a profitable and scalable company.Enjoy this episode!Subscribe so you never miss an episode and share with a friend too :)With loveTrish xo⁠⁠⁠⁠https://www.linktr.ee/TrishRock⁠⁠⁠⁠⁠⁠⁠⁠https://⁠⁠www.trishrock.com⁠⁠⁠

Discover how to build authority, generate consistent leads, and turn your expertise into predictable revenue in this powerful podcast episode featuring Andrew Chesnutt, founder of The Authority Forge and creator of the Authority Engine — a proven system designed for coaches, consultants, and entrepreneurs who want clients to come to them instead of chasing prospects.In this episode, Andrew Chesnutt breaks down how to create an authority-based marketing system, leverage podcasting and webinars for lead generation, and build a scalable funnel that transforms attention into trust — and trust into sales. If you're tired of scattered marketing tactics and want a clear business growth strategy, this conversation reveals how to position yourself as the go-to expert in your industry.With nearly 20 years of experience in learning design, storytelling, presentation strategy, and high-converting messaging, Andrew has helped multiple 7-figure businesses engineer systems that attract ideal clients consistently. His philosophy is simple but powerful: attention fades — authority compounds.

email chris@drchrisloomdphd.com with "Podcast freebie" to book a coveted FREE guest spot on the show. To book a PREMIUM spot on the Podcast: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.drchrisloomdphd.com/_paylink/AZpgR_7f⁠⁠⁠⁠⁠⁠⁠⁠Book a 1-on-1 coaching call: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.drchrisloomdphd.com/booking-calendar/introductory-session⁠⁠⁠⁠⁠⁠⁠⁠ Become a member of our Podcast community: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.drchrisloomdphd.com/membership⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to our email list: ⁠⁠⁠⁠⁠⁠⁠⁠⁠https://financial-freedom-podcast-with-dr-loo.kit.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠Click here to join PodMatch (the "AirBNB" of Podcasting): ⁠⁠⁠⁠⁠⁠⁠⁠https://www.joinpodmatch.com/drchrisloomdphd⁠⁠⁠⁠⁠⁠⁠⁠Click here to purchase my books on Amazon: ⁠⁠⁠⁠⁠⁠⁠⁠https://amzn.to/2PaQn4p⁠⁠⁠⁠⁠⁠⁠⁠Click here to purchase my audiobooks, visit: ⁠⁠⁠⁠⁠⁠⁠⁠https://www.audible.com/author/Christopher-H-Loo-MD-PhD/B07WFKBG1F⁠⁠⁠⁠⁠⁠⁠⁠To help support the show:CashApp- ⁠⁠⁠⁠⁠⁠⁠⁠https://cash.app/$drchrisloomdphd⁠⁠⁠⁠⁠⁠⁠⁠Venmo- ⁠⁠⁠⁠⁠⁠⁠⁠https://account.venmo.com/u/Chris-Loo-4⁠⁠⁠⁠⁠⁠⁠⁠Buy Me a Coffee- ⁠⁠⁠⁠⁠⁠⁠⁠https://www.buymeacoffee.com/chrisJx⁠⁠⁠⁠⁠⁠⁠Disclaimer: Not advice. Educational purposes only. Not an endorsement for or against. Results not vetted. Views of the guests do not represent those of the host or show.  

Valentine's Day marks the unofficial end of engagement season. And while we're all hoping for that inquiry rush, today's episode is about something that works whether your inbox fills up tomorrow… or not.We're talking about evergreen content, which is the kind of content that builds trust, drives inquiries, and works behind the scenes long after you hit publish.It may not be viral, but it is powerful and absolutely critical in the wedding industry.In This Episode, I Cover:What evergreen content actually is (and what it's not)Why trend-based content isn't a long-term strategyThe difference between viral posts and strategic posts5 types of evergreen content every wedding pro should be creating:Why evergreen content builds trust and filters out misaligned couplesIf you're tired of feeling like you have to chase trends just to stay relevant, if you want content that actually builds trust and books aligned couples, or if you're ready for social media to feel strategic instead of exhausting, this episode is for you!Resources Mentioned, Free Trainings and Upcoming Events:

Send Katie a Text Message!! If you're running a multiple six-figure interior design firm and finding that the business advice you used to love now feels surface-level, this episode is for you. DIY business advice isn't bad. In fact, it's incredibly helpful when you're building momentum. But there comes a point when quick tips, Instagram soundbites, and six-week tactical courses stop moving the needle. If you're still working too hard for the results you're getting, it may not be an effort problem. It may be that your business has outgrown beginner-level strategy.In this episode, I'm breaking down the signs you've officially outgrown DIY business advice and what it actually takes to scale a complex, project-based interior design firm sustainably. Because once you're managing payroll, client expectations, cash flow, and team capacity, surface-level advice just doesn't cut it anymore.In this episode, I cover:Why DIY business advice works in early stages but stalls at multiple six figuresThe difference between tactical wins and structural growthWhy recurring problems in your design firm are usually architectural, not behavioralHow interconnected challenges (team, pricing, workflow, cash flow) require integrated strategyThe shift from consuming more information to improving decision qualityWhat it really means to grow your “CEO wings” as an interior design business ownerWhy frustration with surface-level advice is actually a sign of evolution, not egoHow to recognize when you're ready for higher-level, customized strategyIf you're solving the same problems on repeat, tweaking marketing without meaningful change, or feeling like you're still the glue holding the entire operation together, you are not behind. You've just reached a new level of complexity. And complexity requires integration, not more checklists. This is the stage where real leadership begins — where growth comes from better structure, stronger decision-making, and strategy calibrated to your specific firm.If this conversation resonates, and you know you've built something real but it's starting to feel heavier and more nuanced than the advice you're consuming, I would love to help you sort through it. Book a free 15-minute problem-solving call at FixMyDesignBiz.com and let's talk through what's actually happening inside your business. Because your firm should be working for you, not the other way around.Connect with Katie LinkedInBusiness Strategy Sessions for Interior Designers Free Resources for scaling your interior design firmWebsite

Overthinking doesn't look lazy. It looks responsible. Strategic. “Still refining.”In this Chinese New Year episode, we call out the polite lie of productivity that keeps capable people stuck in preparation mode while the market moves on without them. If you've been busy but not bold… planning but not shipping… polishing but not launching… this one's for you.We've shed the old skin.Now the gate is open.This year rewards clarity, decisiveness, and speed. The window of opportunity is real but it won't wait for you to feel ready.In this episode, we break down:Why overthinking is protection disguised as strategyThe hidden operational and financial cost of “not yet”How to separate your identity from your outputThe builder vs building reframeTwo calibrations for a high-momentum year: aim first, then runPractical ways to shorten your decision cycle and ship at 80%If you want faster learning velocity, sharper aim, and the courage to move before you feel perfectly prepared… press play.You are the builder.Not the building.Let's build.

Think emailing your divorce lawyer is the “cheapest” way to communicate? Think again.In this episode of How Not to Suck at Divorce, Morgan (yes, Morgan is solo because Andrea has the flu

In this third episode of the consciousness and money series, host Michel Ai Reavis explores one of the most charged and misunderstood areas of spiritual entrepreneurship: pricing. Through the lens of quantum choice and conscious awareness, this episode reframes pricing not as a measure of worth, but as a declaration of the reality you are willing to inhabit as a business owner and guide.Michel invites listeners to view pricing as a choice point, where potential collapses into form — shaping not only income, but energy, boundaries, sustainability, and client relationships. With gentle metaphors and grounded insight, this episode helps spiritual entrepreneurs untangle worth from value, release guilt around pricing, and understand how underpricing often stems from a desire for safety rather than generosity.Rather than pushing listeners to “charge more,” this episode encourages conscious reflection, nervous system awareness, and self-trust. Pricing becomes a practice of alignment — one that supports both the entrepreneur and the sacred work they offer.In This Episode, You'll Explore:Pricing as a quantum choice rather than a strategyThe difference between worth and valueWhy underpricing often feels safer — but costs more over timeHow pricing shapes the energetic field of your businessThe relationship between pricing, boundaries, and sustainabilityWhy clients respond to coherence, not just costA guided reflection to explore aligned pricingIf pricing has ever felt confusing, emotional, or heavy, this episode offers a compassionate reframe rooted in awareness and choice. Tune in to explore how pricing can become an act of self-honor, clarity, and conscious creation.Contact:michel@moneylighthouse.com

What happens when you launch a dessert brand in the middle of a global shutdown… scale it to 31 locations… and then face economic whiplash, legal chaos, and a near-hostile takeover?In this episode, I sit down with Matt Thomas, co-founder of Cookie Co., to unpack one of the most honest entrepreneurial journeys we've ever had on BizNinja. This isn't just about cookies. It's about resilience, leadership under pressure, and what it really takes to rebuild when everything feels like it's unraveling.Matt didn't plan to build a national cookie brand during a pandemic. But when his branding agency collapsed in March 2020, he and his wife Elise went all-in on Cookie Co.—a passion project born from her lifelong love of baking.From selling cookies out of their garage (while neighbors suspected something sketchy) to hitting $1.3M in year one, the growth was explosive. Franchise interest poured in. Within a few years, they reached 31 locations across multiple states.Then the economy shifted.Eggs and butter doubled. Inflation soared. Franchisees struggled. A strategic partnership turned into a legal nightmare involving system lockouts and reputational damage.Through it all, Matt shares what he's learned about resilience, leadership, ego, and the brutal honesty entrepreneurship demands.This episode is about grit. And it's about evolving before the market forces you to. What You'll LearnWhy door-to-door sales is one of the best entrepreneurial training groundsHow Cookie Co. scaled to 31 locations during economic uncertaintyThe hidden complexities of franchisingWhat happens when inflation crushes your margins overnightHow to navigate lawsuits, PR damage, and operational chaosWhy listening to customers is your most underrated growth strategyThe mindset shift required to survive and rebuildChapters00:00 Welcome to BizNinja02:40 Matt's Early Entrepreneurial Roots06:30 Launching Cookie Co During COVID10:00 The Leap Into Franchising15:50 Inflation Hits and the Real Struggles Begin19:05 Strategic Partnership Turns Hostile23:10 The Power of Pivoting and Listening to Customers27:20 Business as a Vehicle for Life

What happens when a gifted songwriter and Navy veteran decides to tackle the fintech world? In this episode, Cam and Otis sit down with Samoria Preston, founder of ThrillPay, to explore her fascinating journey from creating music to revolutionizing how people access financing for experiences and non-physical products."Music theory is basically math," Samoria explains, revealing the unexpected connection between her artistic background and her current work in financial technology. From discussing the challenges of maintaining authenticity in the music industry to sharing insights about building a fintech startup during the Ticketmaster controversy era, this conversation offers a unique perspective on entrepreneurship.What makes this episode particularly compelling is Samoria's ability to bridge both sides of her brain—the creative artist and the analytical businessperson. Whether you're an entrepreneur navigating industry disruption, someone interested in fintech innovation, or simply curious about how diverse experiences shape business vision, Samoria's story provides valuable lessons on staying authentic while building something new.More About Sam:Samoria Preston is a songwriter, Navy veteran, and the visionary founder behind ThrillPay, an innovative fintech company redefining how people access and experience financial technology. After serving as an Aviation Maintenance Technician and Plane Captain in the U.S. Navy, Samoria earned her Bachelor's degree in Business Administration from Liberty University, laying the groundwork for her entrepreneurial journey.Her career began in the music industry, where she established herself as a professional songwriter, collaborating with a wide range of artists and producers to create digital music using technology that connects deeply with audiences around the world. This creative path sparked her fascination with the power of technology to transform industries and improve lives.Motivated by a passion for innovation and community empowerment, Samoria launched ThrillPay. This cutting-edge app provides users with easy access to financing for a variety of purchases, including non-physical products and unique experiences. Through ThrillPay, she is dedicated to helping everyday people leverage their finances to create more meaningful and memorable moments.Throughout her journey, Samoria has been driven by a desire to connect with others and make a positive impact. Whether writing songs, developing new business concepts, or fostering community, she is committed to authenticity, meaningful innovation, and inspiring others to pursue their own passions.Chapter Times and Titles:Introduction: The Artist Turned FinTech Founder [00:00 - 03:35]Meet Samoria Preston and ThrillPayFrom Navy veteran to songwriter to entrepreneurThe unexpected connection between music and numbers"Music Theory Is Math" [03:35 - 15:10]How music and technology intersectDigital audio workstations and the tech side of creativityWriting songs as personal communicationAuthenticity in the Music Industry [15:10 - 19:06]The challenge of staying authentic in a manufactured industryWriting from personal experience and emotionWhen superficial content overshadows meaningful artThe Pivot to FinTech [19:06 - 35:00]The Ticketmaster era and industry disruption (2022)Why the original concept didn't feel authenticFinding the real problem to solve with ThrillPayBuilding ThrillPay: Innovation Meets Community [35:00 - 45:00]Redefining access to financing for experiencesEmpowering everyday people through financial technologyThe vision behind non-physical product financingLessons from Multiple Worlds [45:00 - 53:35]Balancing creativity with business strategyThe importance of authenticity in entrepreneurshipAdvice for asp

What if the biggest opportunity in real estate and entrepreneurship is hidden inside your retirement account—and no one told you? In this episode of The Rich Somers Report, Rich sits down with Kaaren Hall, founder and CEO of uDirect IRA Services, to break down how investors can unlock the $40 trillion locked inside retirement accounts using self-directed IRAs.Rich and Kaaren discuss:How to legally use your IRA or 401(k) to invest in real estate, private equity, and boutique hotelsThe difference between traditional custodians and self-directed onesWhy Wall Street doesn't want you to know about this strategyThe most common mistakes investors make when using retirement funds—and how to avoid themHow to structure your deals, fund your investments, and build long-term wealth using pre-tax dollarsKaaren shares real-life examples of clients who've rolled over retirement accounts, invested into alternative assets, and scaled their net worth—without triggering penalties or taxes. If you're sitting on old retirement accounts or just want to take back control of your money, this episode is your playbook.

Most clinics say they need "more marketing."But what they actually need is a plan that works.Andrea Cheney is a healthcare strategist who's spent 20 years leading in-house teams and advising growth-stage companies. In this episode, she teams up with Jimmy to break down what doesn't work in healthcare marketing—and what actually moves the needle.???? Key Moments:The real job of marketing (hint: it's not social media)How to build a message that lands with patients AND hiresWhat C-suite leaders get wrong about digital strategyThe trap of thinking marketing = contentWhy most email campaigns fail before they even sendAndrea also shares:How to audit your clinic's brand signals in under 5 minutesWhen to bring in creative help vs in-houseHow clinics should (and shouldn't) think about AI in 2026???? Mic Drop Moment: "Don't send an email just to send an email."

Most people think they're stuck because they don't know what to do. In reality, they haven't decided what they want. There are a few key decisions you need to make before you start working through a move abroad checklist. We'll cover those key decisions today. In this episode, we talk about the decisions that come before action—and why getting them wrong early can cost you time, money, and momentum.We cover:Why checklists don't work if you don't know which version of Europe you're moving towardWhy choosing “Europe” isn't the same as choosing a countryHow visa reality should shape your decisions—not the other way aroundThe role of work and income in shaping your moveHow your timeline and personality affect your strategyThe big takeaway: moving abroad isn't one big leap—it's a series of decisions. Once those decisions are clear, the checklist becomes obvious.If you've been collecting checklists, guides, and timelines—but still feel stuck—this episode is for you.

January has a way of convincing business owners that something is wrong.You come back from a break, look at your business with fresh eyes, and suddenly everything feels off. The offers feel stale. The strategy feels tired. The urge to change everything kicks in.But here's the truth most people don't want to hear:Your business probably isn't broken. Your focus is.In this episode, Melissa breaks down why “new year, new you” energy is one of the most dangerous mindsets in business, and how it pulls leaders away from the very work that actually drives revenue and stability.Instead of doing the boring, proven, money-making activities, January often becomes a month of distraction:Reworking offers that are already profitableChasing new marketing strategies instead of fixing conversionHiring too soon to relieve pressureOvercomplicating strategy instead of executing consistentlyMelissa walks through the most common distractions she sees business owners fall into at the start of the year, and what strong operators focus on instead.You'll learn:Why reinvention is often a signal of discomfort, not strategyThe difference between emotional fatigue and operational problemsWhat to audit before you change your offers, marketing, or teamHow to refocus on the unsexy work that actually moves the business forwardWhat disciplined execution really looks like in Q1If you're feeling the urge to shake everything up right now, this episode will help you slow down, get grounded, and make decisions from data, not January energy.Because growth doesn't come from starting over.It comes from focusing on what already works and doing it better. We have a new way to connect to other business owners and get timely hot takes on current events and business trends. Join us over on Substack today. https://oncallcoo.substack.com/subscribe?params=%5Bobject%20Object%5DConnect with Melissa: Watch the Episodes on Youtube Instagram: instagram.com/melissa_franks Schedule a call: melissafranks.com

n this powerful episode, Lucas Mack sits down with Jeremy Nulick, founder of Boulder Futures, to explore what most leaders avoid talking about: emotion, identity, and the deeper human story behind business strategy.Jeremy shares his journey from journalism to strategic foresight, and challenges the modern assumption that business is purely analytical. Instead, he argues that business is a creative act—built on narrative, meaning, imagination, and the courage to make decisions that shape the future.Together, Lucas and Jeremy dive into:Why storytelling isn't just marketing — it's strategyThe hidden struggle many executives face: emotional suppressionWhat happens when your identity becomes your titleTrauma, recovery, and the way pain can distort visionHow hope is a discipline that leaders must reclaimWhy vulnerability and human connection are essential for building lasting organizationsThis conversation is for founders, executives, creatives, and anyone who feels the tension between success on paper and emptiness inside.Because the future won't be built by people who numb themselves.It will be built by people who are brave enough to be human.

Everyone loves talking about passive income… but let's be honest — most of what creators call “passive” is just another full-time job in disguise. So today, we're cutting through the bro-marketing fluff and having a real conversation about what passive income for content creators actually looks like — especially if you're a travel creator who wants a business that works while you're offline.If sipping a margarita on a beach at 2pm on a random Tuesday sounds like the goal… this episode is for you.What We're Talking About in This EpisodeIn this episode, Laura breaks down:What passive income is (and what it absolutely is not)Why “just make a course” is terrible advice without strategyThe best passive income streams for travel creatorsHow to turn your content into long-term digital assetsThe upfront work required — and why that's actually a good thingThis is a must-listen for any content creator looking to build passive income through digital products, affiliate marketing, and automated systems — without burning out.Want more UGC Tips? 

It might just be simple math that's stopping you from scaling…If your agency looks busy on paper but still feels financially tight…If money comes in and disappears just as fast…If hiring feels risky, stressful, or just not possible yet…This episode is for you.Because most problems come down to your offer, and your pricing.In this episode, I break down the simple math mistake that keeps smart, capable agency owners stuck on the treadmill: working harder, saying yes to everything, and still not getting ahead.In this episode, we talk about:Why “busy but broke” is almost always a pricing issueThe treadmill trap that keeps agencies stuck in undercharging cyclesWhy hourly thinking quietly caps your growth (even if your rate seems “good”)The difference between revenue that looks healthy and margins that actually scaleWhy fear around hiring is often a math problem, and a mindset oneI also unpack:How agencies accidentally price themselves into burnoutWhy doubling your old salary rate isn't a strategyThe shift from task-based pricing to outcome-led thinkingWhat scalable agencies do structurally differently (it's not talent)This episode is especially for you if:you feel stretched thin but underpaidyou're scared to hire because the numbers don't feel safeyou've raised prices before but still feel stuckor you know something isn't adding up - you just haven't sat down to look at the math properlyFree resource: I've linked the Cost & Margin Template in the show notes - the same framework we use inside our agency and teach inside Agency Academy.DM me on Instagram with ‘266' to get the link. If you want to build an agency that actually scales - this is where it starts.A.Want More?DM "CEO" on Instagram: @annelisewornDownload the 6-Figure Freelancer Guide: https://a.anneliseworn.com/6ffBook a Free Strategy Call: anneliseworn.com/consult

This is Part 2 of my annual indoor playground and play café industry trends episode — a series I've released every single year since 2019.Part 1 focused on business design and planning.Part 2 is about operations, systems, and the decisions owners are making behind the scenes that will quietly determine who is still standing in 3–5 years.These aren't “ideas to try.” These are structural shifts happening right now inside profitable, sustainable play businesses. And if you miss them They're expensive to fix later.In this episode, I break down the operational and ownership trends shaping 2026, including:Why owners are stepping back earlier — and how systems (not hustle) are making it possibleThe rise of businesses designed to function without the owner presentWhy you cannot out-market a broken layout, bad flow, or poorly designed spaceHow intentional design decisions reduce staffing costs, customer friction, and burnoutWhy some owners are quietly cutting hours — and increasing profitThe shift toward making money during downtime, not just peak hoursHow smarter owners are evaluating revenue streams based on profitability and energy, not egoWhy “just add more offerings” is becoming a dangerous strategyThe growing gap between owners who track numbers weekly and those who “feel busy”How over-reliance on AI without real-world context is already costing new owners time and moneyRESOURCES MENTIONED:BLOG For This EpisodeLittle Play AvenueEpisode 105: Call Forwarding Systems To Better Customer ServiceEpisode 84: Making Money As A UGC CreatorEpisode 349: Business Sponsorships with Jayci from Tiny PlayEpisode 341: Lead Your Team Better in 2026Play Cafe Academy & Play Makers SocietyOTHER RESOURCES:Play Cafe Academy & Play Makers SocietyGetting Started With Your Play Cafe [YouTube Video Playlist]What's Working In The Indoor Play Industry 2025 GuideFund Your Indoor Play Business [Free Training]Indoor Play Courses & 1:1 Consulting WaitlistMichele's InstagramMichele's WebsitePlay Cafe Academy YouTube ChannelETSY Template ShopPrepare Your Indoor Playground For a RecessionPlay Cafe Academy & Play Makers SocietyQuestions and Support: Support@michelecaruana.com TOOLS & OTHER LINKS:Play Cafe Academy & Play Makers Society: http://bit.ly/3HES7fDQuestions and Support: Support@michelecaruana.com Simplify and Scale with 50% OFF WellnessLivingActive Campaign Free TrialFree Demo of Aluvii All-In-One POS

In this episode, we explore how Michelle Grosser, a nervous system and somatics coach, transformed her business using a private podcast lead magnet. Discover how she attracted nearly 3,000 leads, built a waitlist of 130+ women, and now fills her quarterly group coaching program through personal video invites—all while transitioning from running a law firm to full-time coaching. Topics CoveredCreating a simple, direct private podcast lead magnet strategyThe five-part "Heal Your Burnout" private podcast structureUsing private podcasts when guesting on other showsEmail nurture sequences that support private podcast consumptionConverting private podcast listeners to program waitlistsReplacing webinars with personal video invites for program salesFuture plans for Q&A private podcasts and somatic playlistsRepurposing public podcast content into targeted private feedsLinks MentionedInstagram: http://www.michellegrosser.com/burnoutHeal Your Burnout private podcast: http://www.michellegrosser.com/burnoutMore from Hello AudioGrab a free trialYoutubeInstagramFacebook Group Subscribe and ReviewIf you loved this episode, please take a moment to subscribe and leave a review! Thank you so much for tuning in to Launch Your Private Podcast.

I'm going into 2026 with the goal to scale my business. And that means I'm creating a lot of content.Not just to create more content, but because I know, from years of data and experience, that when my content is done well, it actually moves the needle in my business.For most people who end up working with me, their journey starts on Instagram and then leads to my podcast. That tells me everything I need to know about how important content is. The problem is that creating more content can feel overwhelming fast, especially when you're already wearing all the hats.In this episode, I'm walking you through how to repurpose content as a photographer so your content can go further in 2026 without burning you out.We're talking:What content repurposing actually looks like for photographersHow to create one primary piece of content and break it into more pieces of contentWhy long-form content is the foundation of a strong content strategyThe biggest mistakes I see photographers make with micro contentHow often you should really be posting and emailingIf content has ever felt like a hamster wheel, or you've found yourself staring at Instagram wondering what to post, this episode will give you a much clearer, more sustainable way to approach it.

Ready to grow your property business without the hype? Start your free two-month membership trial with This Property Life today! https://bit.ly/this-propertylife-memebership——————————————————————In this episode of This Property Life, host Sarah Blaney speaks with Esther Smith, a successful property investor, corporate contractor, and busy parent. Together with her husband Mark, Esther has built a portfolio of HMOs leased to supported living providers such as Serco. The conversation explores how to strategically balance property investing with a demanding career and family life, and dives into the practicalities and pitfalls of the supported housing model.Esther Smith is a contractor in the corporate world and a mother of young children, one of whom has autism. Esther brings a realistic, no-frills perspective to property investing, blending analytical skills, financial forecasting, and an acute awareness of social needs to build a portfolio with both purpose and profit.What You'll Learn:Why supported living HMOs can be a smart long-term investment strategyThe real timelines and work involved before a property begins cash flowingHow to manage property investing alongside a demanding job and family lifeTips on working with providers like Serco and handling bureaucratic challengesThe importance of aligning investment strategies with personal and family goalsTimestamps[00:00] – Introduction to the Episode[02:18] – Why Esther chose property investing alongside a corporate career[04:32] – Transitioning to HMOs and choosing supported living as a strategy[06:08] – Challenges of property management and moving outside London[08:31] – The importance of patience and persistence in property[11:15] – The true timeline to cash flow a supported living HMO[19:30] – What to expect during refurb and compliance processes[26:24] – Lease signing: navigating Serco's contracts and requirements[32:28] – Lending, insurance, and operational costs: myth vs reality[42:01] – Long-term goals, charitable aspirations, and future plans[47:37] – Wrapping up: advice on staying focused and aligned with your goals[51:37] – Where to connect with Esther SmithThis Episode is Kindly Sponsored by:Visit thispropertylife.co.uk for more resources, networking events, and industry insights.Follow Esther Smith Socials:LinkedIn: https://www.linkedin.com/in/esthersmith1Website: https://espeopleandchange.com/Follow Sarah Blaney Socials:LinkedIn: https://www.linkedin.com/in/sarahpropertyandbusiness/ Facebook: https://www.facebook.com/sarah.blaney.1232Instagram: https://www.instagram.com/sarah.in.property/Follow This Property Life Podcast on Socials:Website:https://thispropertylife.co.uk/ Instagram: https://www.instagram.com/thispropertylife/# Facebook: https://www.facebook.com/profile.php?id=61564457166712&locale=en_GB Apple: https://podcasts.apple.com/gb/podcast/this-property-life-podcast/id1540075591 Spotify: https://open.spotify.com/show/6ULlN2eRKWojGRAkiSa0mZ LinkedIn: https://www.linkedin.com/company/this-property-life-podcast/about/ Tiktok: https://www.tiktok.com/@thispropertylifeYouTube: https://www.youtube.com/channel/UCtmPj98bC6swNuYRCaUGPUg Twitter: https://x.com/propertylifepod Hosted on Acast. See acast.com/privacy for more information.

What does it really take to go all in on your business this year, especially when life is already a lot? In this first episode of the year, I get real about what it truly takes to commit to your business when motivation fades and life keeps lifing. Spoiler alert: this is exactly what we'll be diving into at the Lash Biz Babes Experience, because dreaming big is the easy part. Building the discipline, mindset, and structure to support those dreams is where the real work begins.I share real moments from my own journey as a solo beauty business owner, including the doubts, the drive-thru spirals, and the decisions that changed everything. If you want a year that feels more intentional and way less exhausting, this one's for you.In this episode, you'll hear:What does “going all in” actually looks like behind the scenes?Why taking care of your clients is a non-negotiable growth strategyThe skill that will carry you when motivation checks outChoose your hard - this changes everything!How mindset and strategy have to work togetherThe self-awareness most business owners avoid (but desperately need)This episode is like a preview to the deeper work we will do at the Lash Biz Babes Experience in May. Check out all the details below!LASH BIZ BABES EXPERIENCE 2026

If you're an ambitious go-getter who's feeling that end-of-year / new-year hype (or coming back from a pause, pivot, or “wait… what am I even doing?” season)… this episode is for you.Because momentum is powerful — but going from 0 to 100 is the fastest way to burn out, hate your goals, and want to burn it all down.In this episode, I'm sharing how I'm personally ramping things up right now (while finishing my first trimester, parenting a toddler, switching career paths, studying for my real estate exam, building a property from the ground up, and bringing the podcast back ) — and how you can build momentum in a way that still lets you feel grounded, present, and like you're actually on your own team.In this episode, we talk about:Why direction matters more than speed (and why 0 → 100 backfires)How to set goals based on your actual season of lifeWhy your pace might need to change — and that doesn't mean you're failingThe power of choosing a 30–60 day main focus (instead of 12 goals at once)Deciding what you're not doing right now (so you don't drop yourself)Using energy as the metric vs motivation — “does this expand me or drain me?”How to make your goals more fun so you'll actually stay consistentWhy white space isn't laziness — it's strategyThe reminder you need: you're not starting from scratch… you're starting from experienceIf this hit, DM me your 2026 goals — I love hearing what you're excited about and I'm rooting for you big time.

You've tried the habit trackers. You've set the alarms. You've written "BE CONSISTENT" on sticky notes that have faded into background noise you no longer even see. You've promised yourself that this Monday would be different, that this month you'd finally stick to your blog content calendar, that this year would be the year you stopped starting and stopping and starting again.And every time you've failed to show up consistently for your blog, your email list, your content creation, you've added another piece of evidence to the case you're building against yourself.This episode is going to dismantle that case entirely.I'm exposing the discipline myth that the self-improvement and online business industry has been selling you for years. The lie that says successful bloggers and online entrepreneurs just have more willpower than you. That if you wanted blog income badly enough, you'd find a way. That your inconsistency with content creation, email marketing, and social media is a character flaw you need to fix.It's not. And I'm going to prove it.I'm also sharing the story of a client who came to me convinced she was fundamentally incapable of blogging consistency. She called herself scattered, flaky, undisciplined. Within three months, she had more published blog posts than she'd created in the previous two years, her email list was finally growing, and she'd launched her first digital product. What changed? Not her willpower. Not her character. Something else entirely.In this episode:Why willpower is a finite resource and what that means for your blogging scheduleThe three things blogging consistency actually requires that are nearly impossible to maintain as a solo bloggerHow working alone sabotages your blog growth, email marketing, and content strategyThe real reason your content calendar, batch days, and posting schedule keep getting abandonedWhat happened when my "scattered" client finally got support with her blog businessWhy trying harder will never solve a structural problem for work-from-home entrepreneursThis is exactly why I built Blog Execution Manager Plus.Not another blogging course to consume alone. Not another blog strategy to implement in isolation. But actual partnership. Someone in your corner building your profitable blog alongside you. Done-for-you blog content assets, email sequences, lead magnets, sales pages, opt-in funnels, and a custom blogging roadmap that adjusts when life happens.Because you don't need more discipline to make money blogging. You need support.Beta spots are filling faster than The Productive Blogger Method did.Learn more: www.bossladybloggers.com/blog-execution-manager

In this solo wrap-up of Building Unbreakable Brands, Meghan Lynch shares the two forces that quietly shaped every room she entered this year: identity and intention. From farm offices to boardrooms, generational businesses faced growing pressure, but those that navigated change with clarity weren't the ones pushing hardest. They were the ones willing to pause.Through client stories and conversations from the past year, Meghan explores what happens when companies stop clinging to the past and start asking: Who are we now? and What are we choosing to create on purpose?If your company is entering a transition, wrestling with succession, or trying to reconnect to its culture or market, this episode will help you find a steadier starting point.Key Topics DiscussedWhy identity is the foundation of every generational brand, and what happens when it gets fuzzyA story of one CEO who reframed legacy and unlocked bold strategyThe hidden cost of unclear vision on teams and cultureHow intention, not speed, differentiates successful changeWhy “slow is smooth, and smooth is fast” is the mindset leaders need heading into 2026Reflection Questions to ConsiderWhat part of your company's identity feels unsettled right now, and why?Where are you reacting? Where might intentional slowing down help you go further, faster?If this episode sparked a conversation you want to explore, reach out to us. This is the work we're built for.Building Unbreakable Brands is hosted by Meghan and Henry LynchConnect with Meghan on LinkedIn Produced by Six-Point Strategy

The Holyrood Sources Christmas Special is recorded live in Edinburgh with a packed audience as Calum Macdonald, Geoff Aberdein and Andy Maciver review the biggest moments in Scottish and UK politics in 2025 — and make bold predictions for 2026 and the Holyrood election.In this wide-ranging discussion, the panel debates:Anas Sarwar's U-turn on gender recognition reformJohn Swinney's independence referendum strategyThe legacy of Nicola Sturgeon and Kate Forbes' decision to stand downLabour's UK Budget fallout and Rachel Reeves' credibilityReform UK's electoral breakthrough in ScotlandEnergy policy, the North Sea, offshore wind and deindustrialisationWhy politicians struggle to explain a credible energy transitionWhether Swinney could serve a full five-year term as First MinisterPredictions on Farage, Badenoch, Reform UK and the next political realignmentThis live Christmas episode captures Scottish politics unfiltered — with audience reaction, behind-the-scenes stories, and sharp disagreement between insiders who've shaped modern Holyrood.

In this powerful episode, Candice sits down with Heidi Yewman, an award-winning filmmaker, author, and longtime advocate for trauma survivors and gun violence prevention. Heidi shares her personal journey growing up in an abusive household, navigating deep childhood trauma, and finding her voice through advocacy, storytelling, and community work following the Columbine High School tragedy. In this episode, they discuss:How childhood trauma shapes identity, coping, and resilienceWhy minimizing pain is often a survival strategyThe role of safety, rules, and accountability in healingHow advocacy can become a pathway to reclaiming your voiceWhy asking hard questions about gun safety saves livesHow empathy and dialogue create space for real reformTurning imposter syndrome into purpose-driven action This episode is a reminder that healing begins when we tell the truth, listen with compassion, and choose courage over silence. By turning pain into purpose, it is possible to create hope, connection, and lasting change! About Heidi Yewman:Heidi Yewman has dedicated 26 years to advocating for trauma survivors, with a passion for gun violence prevention ignited in 1999 when her former basketball coach and teacher, Dave Sanders, was tragically killed alongside 12 students in the Columbine High School massacre.An award-winning director and producer of the documentary “Behind the Bullet,” Heidi has also authored the book “Beyond the Bullet: Personal Stories of Gun Violence Aftermath” and contributed numerous articles highlighting the devastating impact of gun violence on victims and their families.As a board member of Brady United Against Gun Violence, Women Donors Network, Develop Africa, and the Trauma Intervention Program, Heidi has combined deep empathy with extensive experience in trauma work and community organizing to foster more meaningful conversations about gun violence. She approaches advocacy with fresh perspectives, aiming to create solutions rooted in compassion and dialogue.Her writing has appeared in USA Today, Ms. Magazine, The Seattle Times, The Oregonian, and The Huffington Post. Her widely recognized four-part series, "My Month with a Gun," was published in Ms. Magazine, The Daily Beast, and The Denver Post. Her debut memoir, “Dumb Girl,” was published August 2025. For more, visit HeidiYewman.comWebsite - https://heidiyewman.com/Book trailer - https://www.youtube.com/watch?v=qwgh-FmluQ4linkedin.com/in/heidi-yewman-aa52ba71Instagram - https://www.instagram.com/heidiyewmanauthor/Facebook - https://www.facebook.com/profile.php?id=61572729608602BlueSky - https://bsky.app/profile/heidiyewmanauthor.bsky.socialGoodreads - https://www.goodreads.com/book/show/220630538-dumb-girlAmazon - https://www.amazon.com/Dumb-Girl-Journey-Childhood-Advocacy/dp/1647429420/Behind The Bullet Documentary: Can be found on Amazon to rent or buyBookshop - https://bookshop.org/p/books/dumb-girl-a-journey-from-childhood-abuse-to-gun-control-advocacy-heidi-yewman/7cc465fa041d5442-----If you're struggling, consider therapy with our sponsor, BetterHelp.Visit https://betterhelp.com/candicesnyder for a 10% discount on your first month of therapy.*This is a paid promotionIf you are in the United States and in crisis, or any other person may be in danger -Suicide & Crisis Lifeline Dial 988-----Connect with Candice Snyder!Website: https://www.podpage.com/passion-purpose-and-possibilities-1/Facebook: https://www.facebook.com/candicebsnyder?_rdrPassion, Purpose, and Possibilities Community Group: https://www.facebook.com/groups/passionpurposeandpossibilitiescommunity/Instagram: https://www.instagram.com/passionpurposepossibilities/LinkedIn: https://www.linkedin.com/in/candicesnyder/Shop For A Cause With Gifts That Give Back to Nonprofits: https://thekindnesscause.com/Fall In Love With Artists And Experience Joy And Calm: https://www.youtube.com/@movenartrelaxationClick this link to receive your FREE TRIAL to The Greenhouse Communityhttps://www.thegreenhousecommunity.com/checkout/the-greenhouse-membership?affiliate_code=11e889

Let's talk about the year I accidentally became everything I tell people NOT to do.You know that advice I've been giving for 15 years about not getting stuck in eternal student mode? Yeah, well, I completely shit the pooch on that one in 2025. I got so deep into learning and feminine energy that I basically turned into a gorgeously gormless worm with no exoskeleton, just vibing on the floor wondering why my business wasn't growing.Turns out? When you send 15 emails to your community instead of 50, stop creating content, and spend all your time in "receiving mode," things get a bit wobbly.But here's the beautiful thing about mistakes: they're fucking excellent teachers when you're willing to look at them honestly. And honey, I'm looking. Hard.In this episode, I'm spilling everything—the moments I lost my creative voice, the spreadsheet that kicked my ass back into gear, the friendship that saved my podcast, and all the experiments that actually worked (spoiler: there were some absolute crackers).This is for anyone who's ever overthought themselves into paralysis, bought seventeen courses and opened none of them, or wondered why their business stopped feeling like THEM. Come sit with me and Tam while we laugh about RSD, celebrate the wins, and map out what's coming next.Topics Covered:Overthinking vs. taking action in your businessBalancing feminine energy with masculine strategyThe three types of learners: Eleanor, Ruby, and IngridWhy I stopped creating (and how I started again)Learning mode vs. implementation modeTracking business metrics that actually matterExperimenting with new program formatsRunning masterminds and coaching differentlyKey Insights:Spending 10-20% of your time in learning mode is the sweet spot—any more and you're avoiding actionWhen you're too far into feminine/receiving energy without masculine structure, you become "gorgeously gormless"Your business data tells you when you're off track—I sent 15 emails instead of 50 and wondered why things felt wrongCreating content is lifeblood—for you and your businessSometimes you need accountability from a friend who'll say "bitch, where's my email?"The 100 creations in 30 days challenge can kickstart your creative flow againExperimenting with new formats (like backstage passes to your launch) triggers your obliger tendency in the best wayBody doubling works for content creation—recording with someone else changes everythingNotable Quotes:"I got my head stuck up my own asshole in overthinking mode. And the thing about overthinking mode is it's just not fun or sexy or adorable or enjoyable.""When I get too feminine energy influenced, I'm completely gormless—just no exoskeleton, no skeletal manner, anything.""Creating is my lifeblood and it's the business's lifeblood, and whatever I need to do in order to make that happen is time well spent."Who This Podcast Is For:Creative women entrepreneurs, neurodivergent business owners, and spiritual seekers who want honest conversations about building businesses that actually feel good—mistakes, magic, and all.Links & Resources Mentioned:Leonie Dawson's 2026 Goal WorkbooksThe Leonie Lab on InstagramLeonie Dawson's Brilliant Biz & Life AcademyCreative Goddess Embodied programBig Money Big Impact (21-day selling challenge)Momentum Mastermind2025 Dream Quest masterclassLove this episode? Hit subscribe, leave us five stars (your time is too valuable to leave anything less!), and tag us on social media—we want to see what resonated with you.Hashtags:#WomenEntrepreneurs #CreativeBusiness #NeurodivergentEntrepreneur #FeminineEnergy #BusinessStrategy #ContentCreation #OnlineBusiness #SpiritualEntrepreneur #ADHDEntrepreneur #BusinessMindset

How does a serial entrepreneur navigate the ever-evolving tech landscape? In this conversation with Mike Armistead, co-founder and CEO of Pulse Security AI, Cam and Otis explore the art of building companies that endure beyond short-term trends."Leadership is about matching strategies to people and situations," Mike explains, drawing from his extensive experience in founding and growing technology companies. From his early days at Pure Software and Lycos to co-founding Fortify Software and Respond Software, Mike shares insights into the critical role of timing, persistence, and adaptability in entrepreneurial success.What makes this episode particularly valuable is Mike's focus on the intersection of technology and business strategy. "The next major shift is artificial intelligence," he notes, discussing how Pulse Security AI is bridging the gap between technical security tools and broader business objectives. Whether you're an aspiring entrepreneur, a tech enthusiast, or a leader looking to align strategies with people, Mike's journey offers a roadmap for navigating complex challenges with clarity and purpose.More About Mike:Mike Armistead is a serial entrepreneur and corporate leader who has built and grown technology companies for more than thirty years. His career began at Pure Software, Reed Hastings' first startup before Netflix, and later at Lycos during the early internet boom. He went on to co-found Fortify Software, which grew into a category leader before being acquired by HP. Mike then co-founded Respond Software, which was acquired by FireEye for $186 million in 2020. When FireEye split into Mandiant and later became part of Google, he continued to focus on the next major shift in technology: artificial intelligence. Today, Mike is the co-founder and CEO of Pulse Security AI, where he helps organizations close the gap between technical security tools and the broader business strategies they are meant to support. A Stanford-educated engineer, he has also coached more than 500 youth sportsgames, an experience that shaped his belief that leadership is about matching strategies to people and situations. His career reflects persistence, timing, and a commitment to building companies that last beyond short-term trends.#10xyourteam #EntrepreneurialLeadership #TechLeadership #SerialEntrepreneur #BusinessStrategy #ArtificialIntelligence #AILeadership #ScalingCompanies #StartupJourney #TechInnovation #LeadershipMindsetChapter Times and Titles:From Pure Software to Lycos [00:00 - 10:00]Introduction to Mike ArmisteadEarly career at Pure Software and LycosLessons from the early internet boomCo-Founding Fortify Software [10:01 - 20:00]Building a category leader in software securityThe journey to acquisition by HPKey takeaways from scaling a tech companyRespond Software and the FireEye Acquisition [20:01 - 30:00]Co-founding Respond SoftwareThe $186 million acquisition by FireEyeNavigating the acquisition processThe Next Major Shift: Artificial Intelligence [30:01 - 40:00]Founding Pulse Security AIBridging the gap between tech tools and business strategyThe role of AI in future technology trendsLeadership Lessons from Youth Sports [40:01 - 50:00]Coaching over 500 youth sports gamesHow sports shaped Mike's leadership philosophyMatching strategies to people and situationsBuilding Companies That Last [50:01 - End]Persistence and timing in entrepreneurshipFinal thoughts on enduring business successHow to connect with Mike and Pulse Security AIMike Armistead,https://www.linkedin.com/in/mike-armistead-1164715/https://www.linkedin.com/company/pulse-security-ai-inc/https://pulsesecurity.ai/

Episode 279. The First Ever Non-Linear Weight Release StrategyThis week on Confidence From Within Podcast, we explore the 2 major issues women face when trying to release weight and why most dieters cannot sustain the weight long-term.These 2 perspective shifts completely changed how I approach weight management for myself and my clients and it will change how you look at it too, so you can head into 2026 with the tools you need to get the body you want. Why Listen To This Episode?The 2 most crucial mistakes women make in weight loss during menopause transition Why we need to change how we measure success What is a non-linear weight release strategyThe best way to uncover what is healthy for us (not what worked for other people)Answering the hardest question -> what actions will give you the best results? Resources Mentioned In This Episode: Book a call to learn if this non-liner weight release strategy powered by DNA is right for you. Click here to book your call.Listen to Episode 278. Weight Loss Feels Hard? You May Be Solving The Wrong Problem If you enjoyed today's episode, please:Post a screenshot & key takeaway on your Instagram story and tag us @naturally.joyous so we can repost you Leave us a 5-star review on Apple Podcasts, HERE is howSubscribe to the Confidence From Within Podcast, we release new episodes every Friday Hosted on Acast. See acast.com/privacy for more information.

Tarek Sioufi is Grey's Chief Strategy Officer. He has led brand strategy for adidas, The Financial Times, Sainsbury's, Iceland, Netflix, Cadbury and Coca-Cola.In this episode we discuss:The power of imaginationWhy strategy is simpleDo ideas just ‘find' strategistsAre strategists the smartest people in the roomThree modes of thought for devising a brilliant strategyThe most debated Christmas ad of all timeThe UK's super bowlPromoting Iceland – the country, not the supermarketTaking on Google for Iceland (and Sweden)Stella's new campaignTarek Sioufi  Tarek is a multi-award winning strategist with over 20 years of industry experience. He has held senior roles at some of the world's most entrepreneurial and creatively awarded agencies including: Media.Monks, Wieden+Kennedy, The Brooklyn Brothers, Fallon and Sid Lee.He joined Grey in 2023 as Chief Strategy Officer and leads some of the agencies key accounts including, Etihad, Sky Bet, Haleon and Vodafone Ireland. Tarek's work has been celebrated both for its creativity and effectiveness by Cannes Lions, The Effies, D&AD and Contagious Pioneers.And in 2022, Tarek was recognised by Campaign Magazine for outstanding contributions to the industry in their 40 over 40 category and by BIMA (The British Interactive Media Association) as one of the nation's top strategists and consultants.Find Tarek on LinkedInShow NotesFull show notes, including a transcription andlinks to everything discussed can be found here.

In this week's episode, Shelby is interviewed by the lovely Meghan Ruttan, sharing all about the inner workings of the successful nurse coaches, and learning some fun facts about Shelby's personal life.Shelby shares what she endures behind the scenes every day: the patterns, the breakthroughs, the wobbliness, the resistance, and the moments when everything finally clicks. Her perspective is both grounding and validating, especially for anyone who is in the messy, uncertain, or stretchy season of becoming a nurse coach.In this episode, you will hear:The behind the scenes experience of supporting new nurse coachesCommon fears and mindset obstacles students face in their first monthsWhy discomfort is not a sign something is wrongHow to move through overwhelm without shutting downThe difference between consuming information and actually embodying the workWhy being coachable matters far more than being confidentWhat Shelby wishes every new nurse coach understood at the startHow NLCA blends emotional support, skills practice, and business strategyThe power of community and why it accelerates growthReal stories of breakthroughs, pivots, and unexpected wins inside the programSuccess as a nurse coach is not about having it all figured out. It is about staying connected, staying coachable, and allowing yourself to grow into someone you have not yet met.Connect with us:Instagram: @successfulnursecoachesWebsite: www.thesuccessfulnursecoaches.comJoin our Facebook Group: https://www.facebook.com/groups/thesuccessfulnursecoachIf you loved this episode…Please take 30 seconds to subscribe, rate, and leave a review — it helps more nurses find this work and fall in love with the boring parts too.Watch the full episode on Youtube:https://youtu.be/CXV9-AGuougMentioned in this episode:https://www.thesuccessfulnursecoaches.com/maketheleapwithTSNC

Send us a textNetflix just shocked Hollywood with a $72B bid for Warner Bros, the biggest media deal of the decade. But behind the headlines is a fight over market share, regulation, and the future of streaming.In this episode, we break down:Why Netflix is suddenly willing to buy instead of buildHow HBO, Warner Bros, and gaming change Netflix's strategyThe regulatory risk (and why Trump and Paramount matter)Whether this deal can ever pay for itselfWhat this means for the future of streaming bundles and pricingPartner Links:Learn more about NordStellar's Threat Exposure Management Program; unlock 20% off with code BLACKFRIDAY20 until Dec. 10, 2025Episode Links:Netflix press releaseNetflix set to buy Warner Bros. in deal valued at $83 billion (ABC News)Netflix Co-Founder LinkedIn PostChapters: 01:20 Christmas tree banter and setting the stakes 03:05 What Netflix is actually buying from Warner Bros 07:00 Why Netflix wants Warner Bros and HBO 11:45 Can this $72B deal ever pay off? 16:30 Ads, bundles and the future Netflix business model 20:50 Antitrust risk, Trump factor and hostile bids 24:30 Disney, YouTube and the real competitive set 28:10 When M&A stops being rationalListen to the Market Outsiders podcast, the new daily show with the Management Consulted teamConnect With Management Consulted Schedule free 15min consultation with the MC Team. Watch the video version of the podcast on YouTube! Follow us on LinkedIn, Instagram, and TikTok for the latest updates and industry insights! Join an upcoming live event - case interviews demos, expert panels, and more. Email us (team@managementconsulted.com) with questions or feedback.

Send us a textWhat's your route to market – and is it helping or hurting your business valuation?In this episode of Exit Insights, Darryl Bates-Brownsword and marketing strategist Kevin Harrington break down how to turn your marketing system into a valuable intangible asset. From understanding why relying on a single channel is risky, to learning how to build a predictable, scalable marketing machine, this episode is essential listening for any business owner thinking about exit planning or improving sustainable growth.Whether you're just starting to prepare for an exit, or you're focused on business growth and reducing owner dependence, this episode gives you the practical steps to start futureproofing your marketing efforts – and increasing your business's value.

In this special episode of Excess Returns, we share the most important investing lessons from more than 50 of our top guests. After asking more than 200 investors, strategists, academics, and market thinkers the same closing question about the one lesson they would teach the average investor, we compiled the most powerful, timeless, and repeatable insights into a single episode. This collection highlights common themes around patience, discipline, humility, diversification, risk management, and long-term thinking, while revealing how great investors navigate markets, behavior, and uncertainty.Main topics covered:Why investing is about preserving and growing wealth, not getting richWhy neither get in nor get out is an investing strategyThe role of base rates in decision-makingThe dangers of performance chasingWhy you should look at your portfolio less oftenThe importance of independent thinking and avoiding envyTreating stocks as businesses, not trading sardinesDiversification across assets, strategies, and economic regimesThe behavioral traps that destroy wealthLiquidity, supply and demand, and how markets really functionThe value of patience, long-term thinking, and sticking to your planHow to build a resilient portfolio that survives different market environmentsWhy simplicity often beats complexityThe role of humility, self-awareness, and keeping emotions out of investingTimestamps:00:00 Investing is about preserving and growing wealth00:45 Why neither get in nor get out is a strategy01:16 How we arrived at the one-lesson question02:00 Finding a portfolio you can live with03:00 Avoiding envy and chasing 10-baggers04:00 Why watching markets too closely hurts results05:00 The Matt Levine rule of unbelievable returns06:00 The power of base rates08:00 Look at your portfolio as little as possible10:00 Treat your holdings like real businesses12:00 Be invested early and think independently14:00 Be kind to yourself and keep taking action15:58 Do not chase performance17:00 Treat every position like you put it on today18:31 Your portfolio is secondary to your life19:44 Buy when others are fearful20:00 Be Rip Van Winkle, not Nostradamus22:00 Navigate the noise and avoid the siren song23:38 The value of simplicity and studying history24:59 Patience and tuning out the noise26:00 True diversification and preparing for unknown regimes27:50 Stick to a strategy that fits your personality29:00 Diversify and be humble about what you know30:00 Most results come from the market, not manager skill32:38 Keep investing simple34:00 Focus on what is knowable35:00 Believe in long-term economic and market resilience37:00 Get out of your own way38:22 Build a philosophy you can stick to39:00 Misjudging probabilities and confidence40:46 Book your gains and contain your losses41:00 Diversification is protection against bad luck42:00 Supply, demand, and liquidity always matter45:00 Markets as a political utility46:00 Find something real if you want true alpha47:00 Write down your decisions48:32 Why 100 percent indexing is unrealistic for most50:00 Alpha through portfolio structure, not just stock picking52:00 Dividends and long-run investing53:56 Valuation, time horizons, and patience55:00 Embracing uncertainty and avoiding pigeonholing56:33 Rules-based processes57:35 Buy good businesses, not just cheap ones59:00 Think long term and save early01:01:00 Focus on the basics first01:02:00 Avoid catastrophic losses01:03:22 Evidence-based investing and avoiding resulting01:04:09 Know what you own and keep fees low01:05:00 Simple strategies often work best01:06:00 Compounding and emotional control01:07:00 Treat savings as savings, not lottery tickets01:07:50 Balance enjoying today with protecting tomorrow01:08:00 Stay invested and think long term01:08:41 Be humble, patient, and systematic01:09:00 Do your own work and build conviction

In this episode of the Be Unmessablewith® podcast, I sit down with Behdad Jamshidi, an engineer turned ‘super-connector'If choosing a marketing partner feels like dating in the dark, this conversation is your flashlight. Behdad started out in engineering, the world of logic and systems. But when he stepped into entrepreneurship, he realized something was missing: connection. After watching too many founders burn money and time on the wrong marketing help, he built a bridge,  a matchmaking process that connects businesses with agencies that actually fit their stage, goals, and personality.Here's what you'll hear in this episode:How to pair your business stage with the right type of agencies (and stop wasting money on the wrong ones)Why “we run Facebook ads” is not a marketing strategyThe behaviors that make clients stay year after yearThe failure points most agencies hit and how the best ones fix themThe founder mindset shift that keeps you grounded when your team or partners change overnightWhat I love about Behdad's story is that it's not about perfection,  it's about precision. About building real relationships based on clarity, honesty, and vision. That's what being Unmessablewith® looks like in business: standing in your word, not your worry.If you've ever felt burned by marketing or struggled to find people who “get” your business, this episode will change how you choose, collaborate, and grow.

In this episode of Five Questions, host Billy Galanko sits down with Geoffrey Moss, MW, marketing strategist, DTC specialist, founder of Lithica Wine Marketing, and the mind behind his own wine label, Søren Wine, to explore the ideas shaping today's wine industry.Geoffrey shares how he helps wineries grow direct-to-consumer channels, the climate challenges facing the Okanagan Valley, the surprising magic of Baja California wines, why “organic but not certified” claims drive him crazy, and a recent vineyard hike in the Douro that reshaped his perspective. As both a Master of Wine and a producer himself through Søren Wine, Geoffrey brings an insider's view from both the business and cellar sides of the industry.What You'll LearnHow Geoffrey Moss approaches DTC sales, digital marketing, and wine club strategyThe two biggest issues threatening the wine industry todayWhy the Okanagan and Baja California deserve more global attentionThe problem with “organic” claims, and what he wishes wineries would do insteadWhat mouse taint is (and why he never wants to taste it again)How a hike through Portugal's Douro Valley vineyards reshaped his understanding of the regionA powerful recent wine experience that renewed his optimismEpisode Chapters00:00 – Introduction to Vent Wine Podcast00:19 – Welcome to Five Questions00:44 – Meet Geoffrey Moss00:53 – Geoffrey's Role in the Wine Industry01:28 – Key Issues in the Wine World03:10 – Underrated Wine Regions05:35 – Wine Trends Geoffrey Dislikes09:02 – Memorable Wine Experiences10:49 – Conclusion and FarewellThe Vint Wine Podcast is hosted and produced by Billy Galanko. For more content follow Billy on Instagram @BillyGalanko_wine_nerd and for partnerships and collaborations please email billy@sommeliermedia.com. Cheers!

In this conversation, Chris LaFay (Founder, Classic City Consulting) shares a decade of hard-won lessons on staying profitable, avoiding bloat, and building an agency that lasts. We dig into “one-glass focus,” why not niching can still be strategic, when to pass on work, partnerships without finders fees, pricing and retainers, and the KPI that quietly compounds new business: intentional outreach.In this episode, you'll learnWhy “one glass” focus beats scattered growthProject variety vs. “niching down” (and how to niche by systems, not industry)The comparison trap: learning from peers without copy-pasting their playbookWhen referral partnerships work without commissions—and when they don'tThe 4 R's growth engine: Retain → Reactivate → Referral → Recruit (new)Don't hire on a hope: catching operational bloat before it sinks marginsPricing, retainers, and the “help agencies look great” strategyThe single KPI Chris tracks in good seasons: weekly intentional check-insHow to handle sunk costs with a “fans-first” lens (Savannah Bananas inspo)Mentorship as a cheat code for clarity and decisive actionChapters:00:00 Intro 09:04 One-Glass Focus: creator energy, momentum, and why projects stay interesting 11:29 Project Variety > Burnout: why new client problems keep the work fresh 14:15 Do You Need a Niche? Niching by WordPress/Shopify & repeatable frameworks 15:32 Peer Comparison Without Copy-Paste: learning from others, keeping identity 18:44 Outreach > Everything: how early agencies stall without consistent relationship-building 25:24 Partnerships Sans Finder Fees: when passing leads is the value (and exceptions) 31:10 Adding Value to Your Agency Network: beyond referrals; community & support 32:17 Risk You're Glad You Took: the hiring lesson that reshaped the business 37:51 Silencing the Inner Critic: external processing & mentor mirrors 41:22 Most Valuable KPI: weekly intentional reach-outs (and why they compound) 46:55 Action Taker You Admire: David Feldman & decisive leadership 51:49 Sunk Costs & When to Quit: “fans-first” filter + staying lean on OPEXConnect with Chris:Founder – Classic City Consulting Website: https://classiccity.com LinkedIn: https://www.linkedin.com/in/chris-lafay/Podcast: https://open.spotify.com/show/7aHdpQXccPOE9YTcDJe4gZConnect with Brian: Web:⁠ https://brianondrako.com⁠ LinkedIn:⁠ https://www.linkedin.com/in/brianondrako/If you're an early-stage B2B Founder, join the Sales Skills For Founders newsletter and learn to “un-suck” at sales, one newsletter at a time.

Financial Intelligence. Nikola Jakic from Compass App AI combines your financial data with context to give you confident decision-making.Summary of PodcastIntroductions and backgroundKevin and Graham introduce themselves and welcome their guest Nikola Jakic. Nikola is the founder of a financial AI tool called Compass AI. He provides background on how he came up with the idea for Compass AI based on his experience as a CEO of a software company. Then he discusses the limitations he faced in managing the financial aspects of the business.Overview of Compass AINikola explains that Compass AI combines a company's financial data with business context. Doing this provides insights and recommendations to help founders and fractional CFOs make better decisions. The tool can connect to accounting systems like Xero and QuickBooks, categorise transactions, generate forecasts, and allow users to interact with the data through natural language prompts.Target market and positioningKevin and Graham discuss how Compass AI is positioned to serve small and medium-sized businesses. This as opposed to targeting the enterprise market that many financial software tools focus on. Nikola shares that his initial target audience was founders, but he has also found interest from fractional CFOs who can use the tool to provide more value to their clients.Competitive landscape and growth strategyThe group explores Compass AI's competitive landscape, noting that while there are tools targeting CFOs and larger enterprises. He explains there is less focus on the small business market that Nikola is pursuing. They discuss Nikola's strategy of starting with founders and growing with them as their businesses scale, rather than chasing the enterprise market directly.Recap and next stepsGraham and Kevin provide a positive recap of the discussion and encourage Nikola to continue focusing on his target market and leveraging the natural, conversational style he demonstrated during the podcast. They express enthusiasm for the product and suggest ways Nikola could use snippets of the conversation for marketing purposes.The Next 100 Days Podcast Co-HostsGraham ArrowsmithGraham founded Finely Fettled ten years ago to help business owners and marketers market to affluent and high-net-worth customers. He's the founder of MicroYES, a Partner for MeclabsAI, where he introduces AI Agents that you can talk to, that increase engagement, dwell time, leads and conversions. Now, Graham is offering Answer Engine Optimisation that gets you ready to be found by LLM search.Kevin ApplebyKevin specialises in finance transformation and implementing business change. He's the COO of GrowCFO, which provides both community and CPD-accredited training designed to grow the next generation of finance leaders. You can find Kevin on LinkedIn and at kevinappleby.com

Send us a textWe wear “busy” like a badge of honour — but what's it really costing us?In this week's episode of Female Founder Unplugged, I'm joined by Peggy Sullivan, author of Beyond Busyness: How to Achieve More by Doing Less. Peggy's research and her own hard-won lessons reveal what she calls time poverty—that constant feeling of not having time for what really matters.Together, we dig into why busyness has become the default mode for so many women leaders—and how to shift from autopilot to intentional action. ✨ Episode HighlightsThe truth about “time poverty” and why so many founders fall into itPeggy's 3-step Busy Busting Framework for creating more time and joyWhy happiness isn't a destination—it's a leadership strategyThe 4 core values that drive fulfillment and sustainable successHow micro-habits can transform your productivity and peaceBecause success isn't about doing it all—it's about doing what actually matters.

At the time of recording, my biggest launch ever wasn't even over yet—and I couldn't wait to share the five lessons already shaping how I'll do business in 2026 and beyond.In this episode, I'm pulling back the curtain on what it really takes to lead, sell, and stay steady when the world feels uncertain. We're talking about:Why the quiet middle of a launch decides everythingHow belief isn't fluff—it's strategyThe danger of reinventing the wheel mid-launchWhat real leadership looks like when the world feels heavyWhy your brain will break (and how coaching saves you every time)Whether you're in the middle of your own launch or gearing up for a new year of growth, this episode will remind you that exceptional results are still possible—yes, even in 2025.APPLY & ENROLL IN SOLD OUT GROUP PROGRAMS______________________ THE SOLD OUT GROUP PROGRAMS MASTERMIND IS OPEN FOR ENROLLMENT: Read all the details & apply right here This 12 month mastermind is designed to help you:​✔️ accelerate your growth with a sales process that brings in 5-6 figures in 5-6 weeks✔️ create magnetic messaging fueled by money-making activities✔️ SELL OUT your offers (group OR 1:1) year-round with repeatable, sustainable systems Connect with Steph Instagram: @heystephcrowder

Send us a textThis episode is all about business planning for your next season, and why these annual planning days have become one of the most expansive rituals I do.I'm walking you through the exact process I use to reset, zoom out, and shape the next three months of my business with genuine intention and clarity.If you've been craving space to think, create and design the business you want… it starts right here.What you'll walk away with:How to shift from day‑to‑day tasks into big‑picture strategyThe four pillars I use to map business + lifeA simple planning day structure you can use before year‑end to set your 2026 path********My Planning Day notes hereConnect with me on Instagram here.You'll love following my VIP clients I mentioned in this chat: Justine Corry and Sasha Graham.

In this episode of Excess Returns, we welcome back Rick Ferri, founder of Ferri Investment Solutions and host of the Bogleheads on Investing podcast. Rick shares timeless insights on the evolution of an investor's education, the pitfalls of complexity, and how to build portfolios that are simple, low-cost, and behaviorally sustainable. The discussion covers how investors can think about macro forecasts, indexing, factors, international diversification, and the right withdrawal rates in retirement.Topics covered:Why macro forecasting rarely works as a long-term investment strategyThe four stages of the index investor's education: darkness, enlightenment, complexity, and simplicityHow financial advisors and Wall Street profit from unnecessary complexityThe case for international diversification and how to size it correctlyThe pros and cons of factor investing and why behavioral discipline matters more than factors themselvesWhy passive investing isn't “too big” and why indexing works over timeHow to think about valuations and investor psychologyTips, gold, and how to think about inflation protectionRethinking the 4% withdrawal rule and why goals for heirs matter more than formulasThe one piece of advice Rick would give to young investors todayTimestamps:00:00 Introduction and the four stages of an index investor03:00 Why macro forecasting fails as an investment tool07:00 The evolution from complexity to simplicity13:00 Complexity as job security for advisors18:00 Should investors own international stocks?23:00 The behavioral challenge of factor investing32:00 Is passive investing too big?34:00 What to do (and not do) with market valuations37:00 Managing investor behavior through small adjustments39:00 Inflation, TIPS, and the role of gold46:00 Why indexing works and what makes it unbeatable49:00 The 4% rule and smarter withdrawal strategies57:00 Advice for young investors and what Rick wants his legacy to be

Send us a textThis episode is a rerun.In this fascinating episode of Being an Engineer, our host Aaron Moncur sits down with Greg Mark, a visionary entrepreneur who revolutionized 3D printing with Markforged and is now transforming design workflows with his AI company, Backflip. Greg shares insights into his entrepreneurial journey, technological innovations, and the power of persistence.Main Topics:The origin story of Markforged and carbon fiber 3D printingInnovative design principles in manufacturingBackflip's AI-driven approach to converting 3D scans to CAD modelsEntrepreneurship, product development, and market strategyThe importance of reliability and focusing on core product featuresAbout the guest: Greg Mark is a trailblazer in engineering and entrepreneurship, renowned for pioneering innovations that push the boundaries of technology. Currently serving as the Founder and CEO of Backflip, Greg is transforming how we create beautiful, functional objects using AI in a world that is inherently 3D. His latest venture follows a series of impactful contributions to engineering and manufacturing, most notably as the founder of Markforged. There, he invented carbon fiber and mixed metal 3D printing, a technology now deployed globally, including on the International Space Station and by major players like BMW and Tesla.An MIT-trained engineer with both bachelor's and master's degrees in aeronautics and astronautics, Greg's journey started with bold ventures such as Aeromotions, a company that brought high-performance aerodynamics to the fastest cars on the track. His leadership at Genasun redefined off-grid solar power with advanced electronics, and as an advisor to startups like Genesis Therapeutics and Rotor Technologies, Greg continues to mentor innovators tackling the toughest challenges in industries from drug discovery to remote flight.Links:Greg Mark - LInkedInMarkforged WebsiteBackflip.ai Website Click here to learn more about simulation solutions from Simutech Group.

In this episode of Your Dream Business Podcast, I'm letting you right into the backstage of my recent launch for the Grow Launch Sell program. I share what went on in the bootcamp and masterclasses I ran, and I walk you through both the wins and the challenges I faced. I also break down the numbers — from ad spend to email stats to conversion rates — so you see the full picture of how the launch performed. More than anything, I want you to see how I'm treating each launch as a learning opportunity. I talk about what I'm going to keep, what I'll change next time, and why I believe in leaning into personal sales calls, leveraging current members, and scaling ad investment when the time's right. What You'll Hear How I designed my bootcamp + masterclass strategyThe marketing and promotional tactics I used to drive attentionThe raw numbers - ad spend, opens and click rates, conversions, and moreWhat surprised me (for better or worse), and what I'm going to adjust next timeWhy I believe sales calls and involving my existing members are powerful toolsMy plan for increasing ad budgets and refining strategy in future launches Key Insights I Want You to Walk Away With Transparency builds trust. Sharing your struggles and lessons alongside wins makes your business more human.Metrics are your anchor. Knowing how much you spent, what converted, what didn't — it all matters.Constant iteration. Every launch is an experiment. I'm always refining and improving.Human connection still wins. I've seen firsthand how sales calls and having current members talk about their experience make a difference.Strategic scaling. I'm careful about how and when to increase ad spend — but I don't shy away from it when the data supports it. LINKS TO RESOURCES MENTIONED IN TODAY'S EPISODE Check Hannah Isted on Website FREE Webinar Blueprint Connect with Teresa on Website, (Grow, Launch, Sell), Sign up to Teresa's email list,  Instagram, LinkedIn, or