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Anika sat down with Deanna Dolecki and Ashley Ruggeri to explore how they built a thriving, 100% virtual boutique agency by leaning into radical authenticity. The conversation revealed how their Gen X and Millennial dynamic fuels their strategy, why hiring for intangibles matters more than a resume, and how they cut through the digital noise with unscripted banter on their podcast, Ducks Unplugged.In This EpisodeThe origin story of Blue Duck Agency and how a "no-meeting Wednesday" led to a radical rebrandWhy Deanna hires for "intangibles" and how asking about high school grades reveals a candidate's true characterAshley's transition from buttoned-up banking to thriving in the "gray area" of agency lifeLaunching the Ducks Unplugged podcast as a business strategy and creative testing groundHow Gen X and Millennial perspectives complement each other in leadership and marketing strategyThe truth about hustle culture and how different generations brand their work ethicWhy generative AI (like Deanna's ChatGPT, "Janice") is a tool, not a replacement for human creativityBrainstorming on the fly: Pushing boundaries with brands like Netflix and TupperwareTimestamps00:00 Introduction: Building businesses around radical authenticity 01:42 The origins of Blue Duck Agency and diverse career paths 05:24 Hiring for the "gray area" and the importance of intangibles 10:10 Launching the Ducks Unplugged podcast to differentiate the agency 18:48 The Gen X and Millennial dynamic: Bridging the generational gap 23:24 The Blue Duck rebrand: Standing out in a sea of yellow ducks 26:51 The "hustle culture" rebrand and generational work ethics 36:31 Balancing radical honesty with professional boundaries and real-time feedback41:25 Generative AI in marketing: Why human creativity still wins 45:36 Pitching Netflix a "binge pass" and other pop-culture brand moments 50:48 Favorite quotes and life mantrasKey Insights & TakeawaysInsight 1: Authenticity is a Differentiator In a crowded agency landscape where everyone offers similar services, clients buy the people. Creating unscripted, imperfect content like Ducks Unplugged lets prospects experience the team's chemistry, humor, and problem-solving skills before they ever book a discovery call. Perfect polish is out; relatable authenticity is in.Insight 2: Hire for Intangibles Over Resumes Resumes get you in the door, but character keeps you in the room. By asking candidates to talk through their intentions and past choices—even going back to high school—you learn how they navigate challenges, communicate, and fit into a remote, tight-knit culture.Insight 3: Generational Differences Are a Strategic Asset The contrast between Gen X (Deanna) and Millennial (Ashley) perspectives creates richer marketing strategies. Instead of clashing, these diverse viewpoints—from how they view hustle culture to how they consume media—ensure that campaigns resonate across different age demographics.Insight 4: AI is a Tool, Not a Strategy While generative AI is great for efficiency and thought starters, it cannot replace human experience. Relying too heavily on AI leads to homogenized marketing where everyone sounds the same. The human element, drawn from real-world experience and cultural nuance, is what makes campaigns actually convert.Insight 5: Embrace the "Gray Area" Having team members who thrive in the gray—testing, trying, and innovating without a guaranteed outcome—is crucial for an agency's evolution. Not every podcast segment or marketing test will work (like a blind dating show for marketing channels), but giving your team the freedom to test is how you find the strategies that stick.Resources & Links MentionedBlue Duck AgencyDucks Unplugged PodcastDirect Mail Marketing (and why it's making a comeback)About Deanna Dolecki & Ashley RuggeriDeanna Dolecki is the President of Blue Duck Agency, a boutique female-founded marketing agency. As a Gen X woman stepping into a new life phase with college-age kids and a post-marriage reset, she brings a perspective shaped by over 25 years of building a career, leading teams, and building brands. Known for leading with straight talk and hiring for intangibles, she also brings a well-informed and passionate take on pop culture.Ashley Ruggeri is a senior executive and Marketing Strategist with over 15 years of experience. A Millennial and married mom to a 7-year-old, she is right in the thick of balancing career and family. After navigating highly regulated corporate worlds, she brings clarity and calm to the chaos of agency life. She is also a proud hockey mom and unapologetically into Formula 1. Together with Deanna, she hosts Ducks Unplugged, bringing real conversation to work, life, relationships, parenting, and pop culture.Connect with Deanna & AshleyBlue Duck Agency: blueduckagency.comPodcast: Ducks UnpluggedLinkTree: https://linktr.ee/ducksunpluggedpodcastSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
At some point, every entrepreneur says the same thing:"I need help."But help with what?That's where most business owners get stuck.In this episode of The MindShare Podcast, David Greenspan shares a conversation from the gym that sparked a much bigger discussion about hiring, delegation, leadership, and building a business that doesn't rely on you doing everything yourself.Too many entrepreneurs hire because they're overwhelmed—not because they have a clear plan.They bring someone on board, then spend weeks trying to figure out what that person should actually be doing.Sound familiar?David breaks down why that's backwards, how to identify exactly where you need help, and why your next hire shouldn't begin with a job title—it should begin with understanding how you spend your own time.He also shares one of the simplest yet most effective exercises he uses with coaching clients to determine what should stay on your plate and what should come off.Plus...Once you hire someone, how do you know if it's actually working?If your answer is simply, "I feel less stressed," you may be measuring the wrong thing.This episode will help you think differently about delegation, accountability, leadership, and creating measurable results inside your business.Whether you're a Realtor, entrepreneur, small business owner, or leader building a team, this conversation will help you stop hiring reactively and start building intentionally.What You'll LearnWhy most entrepreneurs hire too late—and for the wrong reasonsThe biggest mistake business owners make before hiring an adminHow to identify exactly where you need helpThe four-box exercise to define your next hireWhy awareness always comes before delegationThe difference between assigning tasks and creating ownershipHow to measure whether an employee is actually improving your businessWhy tracking data beats relying on feelingsHow hiring changes your role as a business ownerWhy systems and communication matter just as much as peopleEpisode Breakdown[00:00] "I Need Help"The gym conversation that inspired this episodeWhy feeling overwhelmed isn't a hiring strategyThe question every business owner should answer first[09:00] Before You Hire Anyone...Understanding where your time actually goesWhy awareness is the first step toward delegationThe exercise that reveals your next hire[18:00] The Four-Box FrameworkWhat you're good atWhat you enjoy doingWhat you're bad atWhat you hate doingHow these answers shape your business[27:00] Commercial Break[29:00] Stop Assigning Tasks—Start Creating OwnershipWhy ownership creates accountabilityMoving from busy work to meaningful contributionBuilding roles that grow with your business[38:00] How Do You Know It's Working?Measuring success with tangible dataDefining expectations before hiringWhy business should be measured the same way elite athletes measure performance[48:00] Hiring Doesn't Fix Broken BusinessesWhy people amplify your systemsThe importance of communication and leadershipPreparing your business before expanding your team[55:00] Your Action PlanTrack everything you do for one weekComplete the four-box exerciseIdentify where another person could create the greatest impactBuild your next role with intentionKey TakeawayHiring isn't about removing work.It's about putting the right work in the hands of the right people.Before you bring someone into your business, get clear on what success looks like, what should be delegated, and how you'll measure whether it's actually making a difference.The businesses that grow intentionally don't just add people.They create clarity, ownership, accountability, and measurable outcomes.
July 16, 2026 | Discussing The New Wave Of Buyers In The Hamptons This week, we are welcomed by top-producing agents, Patty Oakley and Brian Leicht of The Oakley-Leicht Team at Saunders & Associates. The Hamptons real estate market is seeing a noticeable mid-July second wave, with open houses getting busier, new offers coming in, and summer renters reconsidering whether it may be time to buy. As more buyers spend time on the East End, urgency is returning—and well-priced homes are getting attention.This week, we break down the latest Hamptons market activity, highlight standout listings in Water Mill and Bridgehampton, examine why strategic price reductions matter, and share fresh contract and sales-volume data. We also look at the $3 million to $5 million price range, where much of the current activity is concentrated, before rounding up some of the best East End events, restaurants, and casual dining spots for a peak-season weekend.In this episode:Why Hamptons open houses are seeing more traffic and offersHow mid-July brings new buyers and renewed market urgencyWhat stands out about 14 Wood Edge Court in Water MillA coming-soon Bridgehampton new construction home designed with a custom feelThe price reduction at 125 Laurel Valley—and why even a small adjustment can make a differenceWhy sellers benefit from listening to experienced Hamptons real estate agents on pricing strategyThe latest weekly contracts and dollar-volume numbersWhy the $3 million to $5 million range remains a Hamptons market sweet spotGreek Festival details and other East End weekend eventsRestaurant and casual dining recommendations across the HamptonsHappening in the Hamptons Podcast is sponsored by New York Title. About Happening in the Hamptons Real Estate PodcastHappening in the Hamptons is powered by Saunders & Associates, the #1 locally owned real estate brokerage in the Hamptons, and Hamptons.com, the Hamptons' leading lifestyle brand for what to do, where to go, and what's happening across the East End.Each week, Happening in the Hamptons covers the people, properties, market trends, events, restaurants, local businesses, charity happenings, arts and culture, and community stories shaping life on the East End. From Hamptons real estate and homes for sale to weekend events, waterfront living, village life, and local lifestyle coverage, the podcast brings a grounded, local perspective to one of the most iconic markets in the world.Subscribe to Happening in the Hamptons wherever you listen to podcasts.Join the conversation and follow for all the latest in Hamptons real estate!YouTubeInstagramLinkedIn FacebookTikTok
I am currently pretending not to know that 80% of what I do right now needs to stop. That's a hard thing to admit.In this episode, Matt Robinson shares that admission honestly, and uses it to unpack one of the most important ideas from a recent presentation to his own 1-1 clients: your business can't outgrow you.Every time you get close to breaking past where you've been before, your identity pulls you back. This is why people hit a certain number and fall back. Why they make changes and regress. Why some PTs are still doing exactly what they were doing years ago, working with the same clients, charging the same, stuck in the same place. It's not a strategy problem. It's an identity problem, and no marketing tactic or business hack can fix it.Matt walks through the concept of the borrowed dictionary, the number and the Tuesday test, and why resetting your expectations around problems is essential if you actually want to grow.In this episode:Why your business's growth is limited by your own identity, not your strategyThe question to ask yourself: "What am I currently pretending not to know?"Why using words like freedom and success without defining them keeps you stuckThe Tuesday test: what actually changes at your next revenue numberWhy growth doesn't mean fewer problems, just different onesThe honest question to ask yourself about the rest of this year: are you optimising for stability, or for becoming the person you've been avoiding becoming?If you're a personal trainer or fitness business owner who feels like you keep hitting the same ceiling no matter what you try, this episode will help you understand why, and what to do about it.Book a Business Breakthrough Call: https://mattrobinsoncoaching.com/speak-with-matt
The Kara Report | Online Marketing Tips and Candid Business Conversations
I picked up Start With Yourself by Emma Grede fully expecting to love it because I've been a fan of her podcast for a long time. What I wasn't sure about was how I'd feel after all the headlines and viral clips that seem to follow her everywhere.After finishing the book, I realized something: you don't have to want someone's life to learn from the way they think.I don't want to build multiple billion-dollar companies, and I'm guessing most of you listening don't either. But that doesn't mean there isn't so much we can learn from someone who has. I think we've gotten into the habit of either putting successful people on a pedestal or dismissing them because we don't agree with every decision they've made. What if we did neither?In this episode, I'm sharing the biggest lessons I took away from Start With Yourself, the parts I completely agreed with, the ideas I questioned, and why I think grit, emotional regulation, customer obsession, and having a clear vision matter no matter what kind of business you're building.
In this episode of Boardroom Buzz, Bill and Sarah share their inspiring journey from starting their pest control company in a basement to achieving over ten million dollars in annual revenue. They discuss the importance of core values, strategic growth, community engagement, and building a strong team to sustain their success. Whether you're an entrepreneur or a seasoned business owner, their insights on leadership, scaling, and maintaining culture are invaluable. Main Topics: How Sarah's family legacy shaped the start of Thomas Pest Control and their acquisition strategyThe critical role of sales experience in scaling their businessImplementing EOS (Entrepreneurial Operating System) for clarity and growthCommunity involvement and why they support cerebral palsy awarenessBuilding a scalable service center model and local satellite branchesLeadership structure, team promotions, and retention strategiesHarnessing AI tools like Tasklet, X-ray, and role play platforms for training and performanceInside the sales process: inside vs. outside sales teams, leads, and customer relationshipsThe importance of trucks, branding, and truck maintenance for reputationPersonal dynamics of working with a spouse and maintaining work-life balanceLong-term visions: expansion, acquiring more businesses, and innovative projects like pest control planes Additional Highlights: The strategic importance of community involvement and giving backBuilding a leadership pipeline through internal promotionsEmbracing AI tools for continuous improvement and trainingMaintaining culture and customer service excellence amidst rapid growthLong-term vision: innovation, expansion, and brand-building strategies Ready for boardroom-level help with your own business? • Grow, sell, or exit your service company with Potomac: https://www.potomaccompany.com Connect with the hosts: • Blue Collar Twins – Jason & Jeremy Julio: https://bluecollartwins.com Connect with Paul: • Paul Giannamore – Managing Director & M&A advisor at Potomac: https://www.linkedin.com/in/paulgiannamore
Anika teamed up with Benjamin Behrooz to decode why massive exposure so often fails to drive revenue. The conversation revealed a counterintuitive truth: the problem isn't content creation—it's integration. Benjamin's 17-year perspective on branding and his experience scaling Branding Los Angeles across five states offered practical pushback against the persistent "AI will replace everything" narrative, alongside a sharp look at where AI actually creates value.In This EpisodeThe origin story of Branding Los Angeles: from a 400 sq ft apartment to a national powerhouseScaling velocity: expanding from California to Texas, New York, Hawaii, and Florida with intentional footprint strategyThe staffing challenge: why grading your team A+, A, B, C determines whether you scale or collapseWhy 75% of potential clients get turned down—and why that's the competitive advantageThe integrated approach: how branding, PR, SEO, and storytelling work together (not in silos)Market psychology and decision timelines: understanding when your customer is actually ready to buyWhy human-written content still outperforms AI-generated content in Google's eyesBuilding authority through PR and media mentions, not just organic reachTimestamps00:00 Introduction: Standing out in a saturated market00:59 The 400 sq ft beginning: how showing up changes everything06:23 The integrated branding and market strategy approach09:02 Understanding market psychology and customer decision timelines10:12 Where conversations are actually happening: Reddit, Facebook groups, and beyond18:41 The AI content truth: Google is separating human-written from machine-written31:18 PR is more important than SEO (the hook)34:00 Staffing as the #1 scaling bottleneck: the A+/A/B/C grading system36:45 Selective client intake: saying no to 75% of opportunities44:30 Blue collar workers as the future champions of the economy48:57 The personal motto that drives everythingKey Insights & TakeawaysInsight 1: Visibility Without Revenue Is a Strategy Failure, Not a Content FailureFortune 500 companies frequently have massive social followings and brand awareness. Yet their phones aren't ringing. The problem isn't more content—it's integrating branding, PR, SEO, and storytelling into a cohesive system. Generic approaches die. Strategic integration wins. Insight 2: Human-Written Content Still Outperforms AI Content in SearchGoogle is actively separating human-written from machine-written content. Websites with 200 pages of AI-generated content rank, then instantly vanish. The companies winning in 2026 kept their content writers and use AI checkers to verify authenticity. Insight 3: Your Customers Aren't Where You Think They AreThe conversations your customers are having—the questions at 2 AM, the pain points they're sharing—aren't on your LinkedIn. They're on Reddit, in Facebook groups, where real people congregate. Win by showing up where the conversation already exists. Insight 4: Staffing Quality Determines Scale or CollapseGrade your team A+, A, B, C. C's go. B's get trained. A's get pushed to A+. One question: "If this position was open, would you rehire this person?" If no, you're already failing. Quality beats speed every time.Insight 5: Saying No to 75% of Business Is the Competitive AdvantageBenjamin turns down three out of every four potential clients. Not because he can't do the work—because he knows which clients will succeed. Sustainable growth comes from working with clients you can actually scale, not chasing every opportunity. Insight 6: PR Builds Authority That AI Can't FakeWhen a trusted third party validates who you are, that signal is worth more than a thousand blog posts. AI uses 15-20 platforms to cross-reference claims. If you're mentioned by credible sources, you win the trust game. Insight 7: Blue Collar Work Is the Future Safe HavenWhile corporate roles face disruption and downsizing, skilled trades are in desperate demand. Companies are cutting office staff by 40% while desperately hiring tradespeople. Positioning yourself in skilled trades offers more security than most white-collar paths. Resources & Links MentionedBranding Los Angeles (flagship company)National hubs: California, Texas, New York, Hawaii, FloridaClients include: Cousins Maine Lobster, Chipotle, and Fortune 500 brandsAbout Benjamin BehroozAfter 17 years in branding and digital strategy, Benjamin Behrooz built Branding Los Angeles from a 400 sq ft apartment into a national powerhouse serving Fortune 500 companies. He's scaled teams across five states and made the deliberate choice to keep human expertise at the core of his strategy while competitors chased AI automation. He leads a 95-person team that turns visibility into revenue.Connect with BenjaminLinkedInBranding Los AngelesSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Thanks to our Partners, Pico Technology, and AutelWatch Full Video EpisodeIn this episode, Matt digs into a question that sits underneath a lot of shop economics, technician frustration, and industry culture: who should be responsible for buying the tools and equipment required to do the work a shop advertises?The discussion starts with a real-world example involving a dealership service department that did not have a connector depinning tool available, leaving a mechanical or technical specialist considering buying the tool personally. From there, Matt explores where the line should be drawn between personal hand tools and shop-owned equipment.Basic hand tools may be one thing. But scan tools, diagnostic equipment, specialty service tools, alignment systems, AC machines, tire equipment, connector service kits, and timing tools raise a different question entirely. If a shop sells those capabilities to customers, should the employee have to make the investment?Matt also looks at the long-term consequences of pushing too much cost onto specialists. If a specialist builds up enough personal tooling and equipment to perform a broad range of services, the industry may be quietly encouraging them to leave employment and open their own shop. That may work for some, but it also shrinks the talent pool, increases turnover risk, and may contribute to people leaving the industry altogether.The episode closes with a shift into diagnostic tool history, including a short “Mount Rushmore” of influential tools and equipment: the SCA, the Edge/Sun systems, the Fluke 87, and the Snap-on Vantage.Watch Reel VideoKey TopicsWhere the line falls between personal tools and shop-owned equipmentWhy “the specialist can just buy it” may be an unstable business strategyThe difference between basic hand tools and equipment required to sell a serviceHow tool investment affects technician income, risk, and career decisionsWhy shops should think about replacement cost when evaluating pay and retentionHow industry culture can unintentionally make shop ownership look like the only real path upwardThe difference between a tool investment working out and it actually being a good decisionVintage diagnostic equipment that changed how specialists workedNotable IdeasA shop advertising a capability should be equipped to perform that capability. If a shop sells alignments, AC service, tire work, connector repair, diagnostics, or programming, it becomes hard to justify the employee carrying the primary equipment burden.There may be some economic logic to a specialist buying a tool when they are guaranteed the work and the tool pays for itself. But that logic becomes unstable when the employee is taking the risk while the business is selling the service.Tool ownership can become a shadow path to business ownership. When specialists personally acquire enough tools and equipment to operate independently, the industry may be unintentionally training them to leave.Retention math has to include replacement cost. Production numbers matter, but so does the cost of losing a capable person, leaving a bay or role vacant, recruiting someone new, training them, and risking a revolving-door reputation.A tool purchase can “work out” without having been the smartest move. Matt reflects on his own history of buying diagnostic equipment and scan tools, noting that it helped build capability and reputation, but that does not automatically mean it was the best financial decision.Listener QuestionWhat tools or equipment have you been expected to buy personally?Where do you think the line should be between employee responsibility and shop responsibility?Should mechanical and technical specialists be expected to own anything beyond basic hand tools, or should the shop provide everything needed to perform the services it sells?Mentioned Diagnostic EquipmentSCA diagnostic equipmentSun/Edge PC-based engine analyzer systemsFluke 87 digital multimeterSnap-on VantageSnap-on Vantage ProOTC PerceptionSun engine analyzersFour-gas and five-gas analyzersPull Quotes“What's the logic of owning a business that advertises certain capabilities, but the shop itself is ill-equipped to be able to do that?”“If part of my purpose is to take care of my people, then one feature of that is to try to maximize their take-home pay and minimize their financial responsibilities to do the jobs they were hired to do.”“It may have worked out. I don't know if that means it was a good move.”Thanks to our Partner, Pico TechnologyAre you chasing elusive automotive problems? Pico Technology empowers you to see what's really happening. Their PicoScope oscilloscopes transform your diagnostic capabilities. Visit PicoAuto.comThanks to our Partner, AutelFrom drivability diagnostics and TPMS service to ADAS and advanced safety systems, Autel helps technicians follow OEM procedures and repair with confidence. Learn more at Autel.comContact InformationEmail Matt: mattfanslowpodcast@gmail.comDiagnosing the Aftermarket A - Z YouTube ChannelThe Automotive Repair Podcast Network: https://automotiverepairpodcastnetwork.com/Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion. https://remarkableresults.biz/Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest. https://huntdemarest.captivate.fm/The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level. https://autorepairmarketing.captivate.fm/The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching. https://chriscotton.captivate.fm/Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size. https://craigoneill.captivate.fm/
Chantel Soumis, Head of Marketing and Partnerships at Franchise Empire, joins host Brendon Dennewill to challenge how brands are approaching AI, customer engagement, and content strategy in 2026. With two decades of experience as a fractional CMO and franchise marketing leader, Chantel makes the case for human-first marketing, a structured listening tour approach, and a deliberate "anti-AI policy" that protects brand trust. If you lead marketing, revenue, or operations in a franchise or multi-location brand, this episode will reshape how you think about consistency, differentiation, and the real cost of getting it wrong.What You'll LearnWhy your customers are your brandThe case for an anti-AI policyWhat the EOS framework reveals about marketing gapsHow listening tours shape content strategyThe hidden cost of AI-generated brand damageWorking Genius and right-seat leadershipCAC and LTV as the marketing "holy grail"Resources MentionedEOS (Entrepreneurial Operating System)The Six Types of Working Genius by Patrick Lencioni Who Not How by Dan Sullivan HubSpot Culver's Frozen Custard Franchise Business Review (FBR) Survey Vistage Is your business ready to scale? Take the Growth Readiness Score to find out. In 5 minutes, you'll see: Benchmark data showing how you stack up to other organizationsA clear view of your operational maturity Whether your business is ready to scale (and what to do next if it's not)Let's ConnectSubscribe to the RevOps Champions NewsletterLinkedInYouTubeExplore the show at revopschampions.com. Ready to unite your teams with RevOps strategies that eliminate costly silos and drive growth? Let's talk!
Dawn of a New Era Podcast with Entrepreneur Dawn McGruer| Marketing | Motivation | Mindset |
In this episode of Dawn of a New Era: The Billionaire Brain Podcast, Dawn sits down with Kim Daly, known as America's number one franchise consultant, to explore what it really takes to create wealth through franchising.Most people think franchising is about buying a business.Kim Daly teaches people how to build wealth through one.Kim has spent decades helping people move from employee, operator or overwhelmed business owner into franchise ownership, wealth creation and long-term business growth.But this conversation goes far beyond simply buying a franchise. It is about mindset, identity, leadership and learning how to think differently about money, opportunity and scale.Dawn and Kim discuss the misconceptions people have about franchising, why success is not just about following a system, and how franchisees can move from operating the model to building real wealth.Kim also shares the principles behind her work with franchise owners, including the mindset shifts, performance strategies and leadership habits that help people grow faster, sell better and create more freedom.This is a powerful episode for entrepreneurs, franchisees and aspiring business owners who want to understand how franchising can become a vehicle for wealth, impact and legacy.In This Episode, We Cover Kim's journey into franchising and becoming one of the leading voices in the industryWhy franchising is one of the most misunderstood routes to business ownershipThe difference between buying a franchise and building real franchise wealthWhat separates high-performing franchisees from those who struggleWhy mindset and identity are just as important as systems and strategyThe biggest mistakes franchise owners make when trying to growHow franchisees can increase revenue, referrals and conversionsWhy leadership, belief and accountability matter inside a franchise modelHow to stop simply operating the business and start thinking like a wealth builderThe role of consistency, standards and confidence in long-term growthWhy franchising can be a powerful pathway to freedom, scale and legacyAbout Kim Kim Daly is widely known as America's number one franchise consultant and is one of the most respected voices in franchise ownership, business growth and wealth creation.For decades, Kim has helped aspiring entrepreneurs and franchise owners understand how to use franchising as a pathway to business ownership, financial growth and long-term freedom.Through her coaching, consulting and education, she helps franchisees move beyond simply operating the model and start building real wealth.Kim is also the founder of The Zee Suite and creator of the Franchise Wealth Accelerator, helping franchise owners strengthen their mindset, improve performance and unlock greater growth inside their franchise business.Connect with Kim Daly - https://thedalycoach.com/ YouTube: https://www.youtube.com/channel/UCUJB6d4Efu5-DUFXraRdAIAInstagram - https://www.instagram.com/thedalycoachLinkedIn - https://www.linkedin.com/in/dalykim/Subscribe for more conversations with extraordinary founders, leaders and changemakers.CHECK OUT THE PODCAST & APPLY TO BECOME A GUEST https://podcast.7figureenigmas.com/FOLLOW Dawn McGruer Instagram - https://www.instagram.com/dawnmcgruer/LinkedIn - https://www.linkedin.com/in/dawnmcgruerThis podcast uses the following third-party services for analysis: Podkite - https://podkite.com/privacy
Your art is a business. The sooner you accept that, the sooner your career actually starts. In this episode, Jake breaks down the philosophy that's guided everything he's built — every artist is an entrepreneur, and the ones who don't treat it that way usually don't make it.There's a hard line between a hobby and a career, and most artists don't want to look at it too closely. Jake does — and in this episode of Move Faster, he makes the case as directly as he can: if you want to get paid for your art, you are running a business, and it's time to start acting like it.That doesn't mean you have to become a spreadsheet person. It means understanding that your craft is the product, your audience is the market, and everything from your website to your invoicing to your social media is the infrastructure of a company — yours. Lady Gaga and the person doing karaoke on weekends both love music. The difference is one of them built a business around it.Jake walks through what that actually looks like in practice: the Starbucks and McDonald's analogy for understanding what need your art fulfills, why good enough for your audience beats objectively perfect every time, and how Curry Barker made a film for $800, submitted it to festivals, and eventually produced a $200M box office hit. He also shares his favorite low-key life hack — the fake assistant email — for anyone who's ever needed a buffer between themselves and a negotiation.The goal isn't to do all of it at once. It's to take one business step this week, then another, until it becomes a full operation.In this episode:Why "I just want to make art" without the business side means you have a hobby, not a careerThe Starbucks/McDonald's framework for understanding your artistic market positionWhat Curry Barker's career teaches about craft, marketing, and festival strategyThe fake assistant email trick — and why David Hasselhoff was ahead of his timeThe one business question every artist should ask themselves this week
Send us Fan MailMoney is one of the biggest causes of stress and divorce in families. Yet most couples never have a real conversation about it until something breaks. In this episode, Dr. Latifat shares five questions that open the door to honest, productive money conversations with your spouse without starting a fight.What You'll Hear:Why women physicians are becoming the primary wealth leaders in their homes and what that means for your marriageThe data on women in medicine dying younger and why working less is not optional, it is a wealth strategyThe five questions to have on your next money dateWhy overworking breeds more drama, more reactivity, and less intimacy at home"Most things are caught, not taught. If you are not being intentional about what your kids are seeing, you are passing on patterns you never agreed to pass on."Links & Resources:
Send us Fan MailA lot of contractors are out here doing marketing — posting, running ads, sending emails — and still wondering why it's not working. The answer usually isn't the plan. It's that there was never a strategy behind it.In this episode, Crystal and Emily break down the difference between a marketing strategy and a marketing plan, why one has to come before the other, and what it actually looks like to build your marketing on a real foundation. If you've ever felt like you're busy with marketing but not making progress, this one's for you.In this episode:Why most trades businesses have a plan but are missing a strategyThe real difference between the two — and why it matters more than you thinkSigns your marketing is running on tactics instead of strategyWhat a strategy actually looks like for a home service businessHow to use your strategy to build a plan that finally makes senseIf you don't know your strategy, that's exactly where we start.If you enjoyed this chat From the Yellow Chair, consider joining our newsletter, "Let's Sip Some Lemonade," where you can receive exclusive interviews, our bank of helpful downloadables, and updates on upcoming content.Please consider following and drop a review below if you enjoyed this episode. Be sure to check out our social media pages on Facebook and Instagram.From the Yellow Chair is powered by Lemon Seed, a marketing strategy and branding company for the trades. Lemon Seed specializes in rebrands, creating unique, comprehensive, organized marketing plans, social media, and graphic design. Learn more at www.LemonSeedMarketing.comInterested in being a guest on our show? Fill out this form!We'll see you next time, Lemon Heads!
What happens when you hit every external milestone you were told would make you happy — the money, the waitlist, the beautiful clinic — and your first thought is "who on earth wants to live like this?" That's exactly where Jackie Cowie found herself after 20 years as a chiropractor. In this episode Audrey sits down with Jackie, Akashic Records mentor and burnout recovery expert, for one of the most honest and eye-opening conversations about what burnout actually looks like for high achieving women in service — and what it really takes to break the loop for good.In this episode you'll learn:Why burnout keeps repeating no matter how many times you optimize your health, organize your home, or fix your business strategyThe five energy bodies framework Jackie used to finally identify what was actually driving her burnout — and how to use it yourselfWhy focusing only on revenue generating activities won't heal burnout — and what your soul is actually craving insteadHow your body has been giving you signals this whole time — and why you can't trust your brain to make the callWhat a "threshold" is and why crossing one is the exact moment a burnout loop collapses and a new pattern is bornFind Jackie:IG: https://www.instagram.com/jackie_cowie_Podcast: Cells Soul Source PodcastWebsite: https://www.jackiecowie.co.uk/✨✨ RISE Tribe - Next Steps✨✨For All the Things: www.helloaudreyrose.com/linkinbio RISE Retreat:https://www.helloaudreyrose.com/retreatFREE Virtual Happiness Summit: https://www.helloaudreyrose.com/risesummitFREE 7 day Nervous System Reset Group - get daily nervous system reset practices in just 10 min a day, with Audrey as your guide https://www.helloaudreyrose.com/7days Nervous System Reset Training (Free): www.helloaudreyrose.com/reset Happiness Bundle - www.helloaudreyrose.com/happiness
Feeling behind in your photography business?You're not alone.Maybe summer threw off your routine. Maybe bookings slowed down. Or maybe you're simply not where you thought you'd be by this point in the year.Before you panic, this episode is your reminder that you do not need to start over. You may just need a reset.In this episode, I walk through the exact mid-year reset every photographer should do in July to regain momentum and finish the year strong.Here's what you can expect:How to stop letting emotions drive your business decisionsWhy your numbers matter more than your feelingsThe biggest mistake photographers make with goal settingWhy “hoping to get booked” isn't a strategyThe simple shift that helps booked photographers stay consistentIf you've been feeling stuck, discouraged, or overwhelmed, this episode will help you get clarity and take your next right step.Resources Mentioned:• Market Like a Tog Membership• Fully Booked Method _________________________________________________________Can I be your big photographer sis for a second?You do not need another saved post, random marketing tip, or strategy you'll forget by tomorrow.What you need is consistency, support, and a simple plan you can actually stick to.That's exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. Every month inside MLAT you get:✔ A plug-and-play monthly marketing plan ✔ Done-for-you marketing templates & systems ✔ Live group coaching with Brooke ✔ Slack accountability + community ✔ Monthly workshop/trainingCome join us inside Market Like a Tog and let's build momentum together.
Most coaches think they have a marketing problem.They don't.They have a sameness problem.In this episode, Kellan explains why AI isn't destroying coaching—it's exposing coaches who never built a truly unique identity in the first place. If your message sounds like everyone else's, if your methods are borrowed, or if you're competing on visibility instead of distinction, you're already losing.The future belongs to people who cannot be duplicated.Discover what it really means to become a Category of One, why embodied authority matters more than polished marketing, and how your lived experience—not another certification or content strategy—is your greatest competitive advantage.If you're a coach, consultant, entrepreneur, or creator wondering how to remain relevant in an AI-driven world, this conversation will challenge the way you think about your business forever.Key Takeaways:Why marketing cannot solve a sameness problemThe coming impact of AI on the coaching industryWhy becoming "the best version of everyone else" is a losing strategyThe meaning of becoming a Category of OneEmbodied authority versus borrowed expertiseBuilding an unmistakable coaching methodWhy your personal story creates your greatest valueHow AI amplifies originality but replaces generic workCreating a body of work that cannot be commoditizedThe future of transformational coaching
What if the story you thought was over was actually preparing you for your next chapter?In this deeply moving episode of The Clarity Mandate Podcast, Dr. Vivian Atud sits down with Judith Coletti, entrepreneur, reinvention mentor, speaker, and founder in the medical transportation space, for a powerful conversation about faith, resilience, betrayal, rebuilding, and refusing to let age define what is still possible.Judith's life has not been one reinvention. It has been many. She married young, became a single mother, faced betrayal while pregnant, endured divorce, lost her business, lost her home, and rebuilt her life from the ground up — including driving Uber when she needed to start again. Today, in her sixties, she runs Priority Medical Transport, consults others on building seven-figure businesses in the non-emergency medical transportation industry, and helps people rediscover their courage through reinvention.This conversation is not about polished success. It is about earned wisdom.Judith shares how faith carried her through the hardest seasons, why self-care and self-love are the first steps in rebuilding, and why starting from the bottom does not mean losing your dignity. She also explains what it takes to build a business in the medical transportation space, why community service matters more than money, and how wisdom, time, and legacy become powerful advantages later in life.If you have ever lost something significant, questioned whether it is too late, or wondered whether your next chapter is still possible, this episode will speak directly to your heart.How Judith rebuilt after losing her business and homeWhy faith became the anchor of her reinventionHow betrayal and divorce shaped her resilienceWhy starting over is not humiliation — it can be strategyThe role of self-love and self-care in personal reinventionWhy dating, business, and purpose can become clearer in your sixtiesWhat it takes to build a non-emergency medical transportation businessWhy compassion, community, and dedication matter in service-based businessesHow Judith uses reinvention archetypes to help others move forwardWhy older entrepreneurs have the advantage of wisdom, time, and legacyHow to stop letting age become a limitationYour circumstances today do not define you. Not the losses. Not the betrayal. Not the mistakes. Not the age. What defines the next chapter is the decision to rise again with faith, self-belief, and action.Judith's message is simple and powerful: don't let your age be your cage.Is it too late for me to start again?How do I rebuild after losing everything?How do I find confidence after betrayal or failure?Can I still build a business later in life?What does reinvention look like after 50 or 60?How do I turn pain into purpose?What kind of business can I build with service, compassion, and community impact?Judith ColettiEntrepreneur, speaker, reinvention mentor, and founder of Priority Medical Transport. Judith helps people understand their reinvention story and consults on building seven-figure businesses, including in the non-emergency medical transportation space.https://speakerhub.com/speaker/judith-collettihttps://www.facebook.com/judith.colletti/ https://www.linkedin.com/in/judith-colletti-42521b392?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=android_appDr. Vivian AtudHost of The Clarity Mandate PodcastIf this episode encouraged you, share it with someone who needs to know their story is not over.Follow The Clarity Mandate Podcast for more conversations on leadership, reinvention, faith, resilience, business, purpose, and clarity.Please leave a rating and review to help more people discover these transformational conversations.In This Episode, You'll Learn:Key Reinvention Insightreinvention after loss, starting over after 60, women entrepreneurs over 60, faith and resilience, rebuilding after divorce, business reinvention.
After five days, dozens of interviews, countless presentations, and conversations with some of marketing's brightest minds, one thing became clear:The future of marketing isn't about more technology. It's about better thinking.Throughout Cannes Lions 2026, we spoke with leaders from System1, WARC, Ehrenberg-Bass, Amazon Ads, Pinterest, and many of the industry's leading creative and effectiveness thinkers.In this final Cannes Cut, we reflect on the biggest themes that emerged throughout the week, including:Why simplicity continues to outperform complexityHow AI is settling into its rightful role as a tool—not a strategyThe growing danger of the efficiency trapWhy creativity remains one of the strongest commercial advantages a brand can buildThe return of long-term thinking, brand building, and strategic disciplineWe also sit down with David Tiltman (WARC) to discuss the Multiplier Effect Playbook, organisational barriers to effectiveness, why strategy is becoming more important than ever, and how marketers can bridge the gap between knowing what works and actually doing it.To close out the series, we head back onto the Croisette for one final edition of The Buzz Cut, featuring conversations with:Aaron Starkman (Rethink)Brendan Christie (Strategy Magazine)Ruxandra Papuc (AIN'T)Presented by System1.If you've enjoyed following our Cannes journey, thank you for joining us throughout the week.Chapters:00:00 - Introduction02:15 - Reflecting on an Incredible Week06:30 - Simplicity Wins11:05 - AI Finds Its Place16:10 - The Efficiency Trap21:45 - Why Brand Experience Matters26:10 - Is This the Best Time to Be a Marketer?30:30 - Interview: David Tiltman52:30 - Final Buzz Cut58:15 - Wrapping Up Cannes
As we move into the second half of the year, Melissa Joy, CFP®, takes a solo deep dive into five major themes shaping the current investment landscape. From artificial intelligence and IPO cycles to persistent inflation and the resilience of employment, Melissa unpacks what is actually happening in the markets and what it means for your financial life.Rather than reacting to pessimistic headlines, Melissa walks through the data behind recent market performance, explains why earnings growth matters as much as price, and offers a grounded perspective on how to stay disciplined through uncertainty. This episode is a reminder that a sound financial plan, paired with a diversified investment strategy, is still the most powerful tool you have.What You'll LearnWhy artificial intelligence continues to drive market concentration and what that means for your portfolioWhat to expect from high-profile IPOs like SpaceX and Anthropic as they enter public marketsHow corporate earnings growth is affecting valuations even as prices reach all-time highsWhy inflation remains persistent and what factors are keeping it elevatedWhat current unemployment data reveals despite widespread concerns about AI-driven job displacementWhy diversification is working again, including gains in mid-cap, small-cap, and international equitiesHow to think about bonds and interest rates in this environmentThe importance of keeping your financial plan current alongside your investment strategyThe previous presentation by PEARL PLANNING was intended for general information purposes only. No portion of the presentation serves as the receipt of, or as a substitute for, personalized investment advice from PEARL PLANNING or any other investment professional of your choosing. Different types of investments involve varying degrees of risk, and it should not be assumed that future performance of any specific investment or investment strategy, or any non-investment related or planning services, discussion or content, will be profitable, be suitable for your portfolio or individual situation, or prove successful. Neither PEARL PLANNING's investment adviser registration status, nor any amount of prior experience or success, should be construed that a certain level of results or satisfaction will be achieved if PEARL PLANNING is engaged, or continues to be engaged, to provide investment advisory services. PEARL PLANNING is neither a law firm nor accounting firm, and no portion of its services should be construed as legal or accounting advice. No portion of the video content should be construed by a client or prospective client as a guarantee that he/she will experience a certain level of results if PEARL PLANNING is engaged, or continues to be engaged, to provide investment advisory services. A copy of PEARL PLANNING's current written disclosure Brochure discussing our advisory services and fees is available upon request or at https...
Are your channel decisions rooted in strategy, or just habit?For some B2B marketing teams, the honest answer is somewhere in between. The channels accumulated over time. LinkedIn, because everyone is on LinkedIn. A podcast because a competitor had one. Instagram, because… optics?Before long, there's a whole content operation built around platforms nobody consciously chose.In this episode, Amy Woods gets into a crucial part of a B2B content strategy: deciding where your content should live and where it should not.From the difference between owned and borrowed channels, to finding the sweet spot between where your audience is and where your team can show up consistently, this episode gives you a practical framework for making channel decisions you can stand behind and revisit regularly.Find out:Why spreading your content across too many platforms dilutes rather than buildsThe difference between owned and borrowed channels, and why it matters for your long-term strategyHow to find the sweet spot between where your audience is and where your team can show up consistentlyWhy platform-specific content outperforms cross-posting every timeHow audience intent and your own content intent should shape your format decisionsWhether your channel strategy should factor in the customer journeyHow many platforms to focus on for an effective B2B content strategyThe three questions to ask when auditing every channel you are already onImportant links & mentions:Blog post about this episodeWhy Not All Content Works Everywhere and That's a Good Thing Take the B2B Content Operations BenchmarkPart one of the series: What Is a B2B Content Strategy (And Why Does It Matter)? Part two of the series: How Do You Align a B2B Content Strategy to Business Goals?Part three of the series: How Does Competitor Analysis Fit Into Your B2B Content Strategy?Part four of the series: Can Your B2B Content Strategy Work Without Core Messaging and Positioning?B2B content strategy series on YouTubeAmy on LinkedIn Content 10x websiteAmy's book: Content 10x: More Content, Less Time, Maximum ResultsTimestamps:00:00 Intro: Publish smarter, not harder00:50 B2B Content Strategy Series intro and recap02:15 Avoid the trap of being everywhere03:46 Free B2B Content Operations Benchmark Assessment04:30 Where your content should live05:39 Owned channels vs borrowed channels07:16 Importance of being confident on a platform08:42 Why you should review your channels… and how10:34 Content formats: don't try to do everything10:58 Audience intent12:58 Customer journey and content types14:08 Repurposing across the funnel14:41 How many platforms should you focus on?15:42 How to audit your current channels17:30 When to double down or leave a platform18:46 Key takeaways: focus over spread19:19 Series recap: what's next19:54 B2B Content Operations Benchmark reminder20:32 Wrap upAmy Woods is the CEO and founder of Content 10x, a creative agency that provides specialist content strategy, creation and repurposing support to B2B organizations.
Most coaches believe their personality is their advantage.They're warm. They're insightful. They're encouraging. They're authentic.But in the age of AI, that's no longer enough.In this powerful solo episode, Kellan challenges one of the most dangerous assumptions in coaching: that being liked is a positioning strategy.As AI makes polished content, deep-sounding posts, and persuasive messaging available to everyone, coaches can no longer rely on charisma, vibe, or personality alone. The coaches who survive—and thrive—will be those who stand for something unmistakable, solve a specific problem, and create measurable transformation.If your message could belong to anybody, it belongs to nobody.This episode is a direct challenge to coaches who want to remain relevant, impactful, and profitable in a rapidly changing world.Key Takeaways:Why personality is not a positioning strategyThe impact of AI on coaching businessesWhy vague messaging is becoming obsoleteThe difference between attention and authorityWhy clients buy transformation, not charmThe danger of relying on energy and hope as a sales strategyHow coaches can create unmistakable positioningWhy specificity creates trust and revenueThe role of authenticity in sustainable coachingWhat separates coaches who will survive AI from those who won't
Let's talk. Send me a message with your email and I'll get back to you!Are we using technology because it improves learning—or because it's available?After reflecting on student engagement, Chromebook fatigue, and intentional lesson design, I've been rethinking how technology fits into my math classroom.And the more I think about it, the more I realize:
If you've ever been told to just “push through the resistance” but something in your business still doesn't feel right, this episode is going to challenge that advice. In this episode of The Real Truth About Business podcast, I'm breaking down why resistance isn't always something you need to override and how it directly impacts your business strategy and revenue growth. This is for service-based entrepreneurs who are stuck in a revenue plateau, forcing strategies that don't feel aligned, and wondering why things still aren't working. After 9 years of experience, I can tell you this is one of the biggest reasons people stay stuck. Inside this episode, I walk you through how to tell the difference between productive discomfort and true misalignment, and how that distinction changes your pricing strategy, pipeline, and sales process.What You'll Learn:The difference between growth resistance and misalignment in your businessWhy pushing through the wrong resistance slows your revenue growthHow to identify strategies that don't fit your business strategyThe role of self-trust in your sales process and decision-makingHow to adjust strategies instead of forcing what doesn't workWhy alignment is critical for sustainable business growthEpisode Highlights:[00:00] Introduction: Why “just push through it” isn't always right[03:00] The difference between discomfort and misalignment[06:00] Real example: forcing strategies that don't feel good[10:00] When resistance is actually a sign to stop[14:00] Visibility example: when outsourcing is the better strategy[18:00] How to adjust strategies to fit your strengths[20:00] Letting go of guilt around strategies that don't workKey Takeaways:Not All Resistance Means You're GrowingHere's what I see constantly. Business owners being told that resistance always means they're on the edge of a breakthrough.After 9 years of working with service-based entrepreneurs, I can tell you that's not always true.Sometimes resistance is growth.And sometimes resistance is misalignment.If you don't know the difference, you end up forcing strategies that were never meant for you. And that's what keeps you stuck in a revenue plateau.Growth Resistance Feels Different Than MisalignmentThis is the distinction that changes everything.Growth resistance feels like:Nervous but excitedScared but alignedUncomfortable because it's newMisalignment feels like:DreadAvoidanceFrustration or resentmentInside the Focused Visionary Framework, this matters because your Pricing, Pipeline, and Sales all depend on execution. And you won't execute consistently on something that feels misaligned.Forcing the Wrong Strategy Leads to BurnoutWhen you push through misalignment, you don't get better results.You get:InconsistencySelf-doubtGuilt and shameAnd eventually, burnout.This is where so many service-based entrepreneurs get stuck. They think they need more discipline when really, they need a different strategy.Every Strategy Works. But Not for EveryoneThis is one of the most important truths.Conversion events work.Cold pitching works.Content marketing works.Launches work.But not every strategy will work for you.Your business strategy has to match:How you thinkHow you show upHow you best serveWhen it doesn't, resistance shows up as a signal, not a problem.You Can Adapt Strategy to Fit YouThis is where most people get stuck in all-or-nothing thinking.They assume:Either I do it exactly like thisOr I don't do it at allBut the real solution is adaptation.If you don't like slides, don't use slides.If you don't like visibility, outsource it.If you don't like launching, build evergreen.You don't need a new business. You need a better-fitting strategy.Let Go of Guilt Around What Doesn't WorkOne of the biggest blockers to business growth is guilt.Guilt that:You invested in something and didn't use itA strategy works for others but not for youYou “should” be able to make it workBut none of that matters.Your job is not to prove a strategy works.Your job is to build a business that works for you.Self-Trust Is the Real StrategyAt the end of the day, this is what this comes down to.You are the CEO.You get to decide:What strategies you useHow you run your businessWhat you say yes and no toWhen you trust yourself enough to examine resistance instead of override it, your business strategy becomes clearer, your execution becomes stronger, and your revenue growth becomes more sustainable.Resources MentionedSubscribe to Back Pocket Insights for FREEBook a CEO Strategy Call Learn more about The Missing Piece IntensiveLearn more about The Focused Visionary AcceleratorDownload the FREE Lead and Conversion TrackerSubscribe to the Sunday Morning Brew NewsletterAbout the Host:Michelle DeNio is a business strategist based in Sarasota, Florida, specializing in helping service-based entrepreneurs break through revenue plateaus using her Focused Visionary Framework. With over 300 podcast episodes and 9 years running her consulting business, she helps coaches, consultants, and service providers scale sustainably through strategic planning, pricing optimization, and sales process development.Connect with MichelleWebsiteThreads Instagram LinkedIn Facebook
There's a moment Joe Teo describes in this episode that will feel familiar to a lot of agency owners: revenue flattening, a growth channel that stopped working and no plan B.For Joe, the CEO and co-founder of HeyOrca, that moment forced a question most marketers never think to ask: what if you'd built a growth strategy with no foundation underneath it?In this episode, Joe breaks down how HeyOrca rebuilt their growth engine through community-led marketing after paid ads hit a wall, and what they learned about the difference between having an audience and building a community.We get into:Why systems alone (newsletters, Slack groups, webinars) don't create community, and what actually doesThe shift from "what should we publish next?" to a question that changes everythingHow paid ads fit into a community-led strategy without becoming the whole strategyThe participation signals worth tracking beyond likes and commentsWhy Joe thinks AI fatigue is pushing people toward something most marketers are underestimatingJoe is also the author of Community-Led Marketing, and his take on where trust, attention, and growth intersect right now is one I think you'll be thinking about long after the episode ends.Show Notes:-Website: heyorca.com-Community-Led Marketing ebook: heyorca.com/ebook/community-led-marketing-Joe Teo's LinkedIn: linkedin.com/in/josephteols-HeyOrca's LinkedIn: linkedin.com/company/heyorcaGet the full show notes and more information here: https://audreyjoykwan.com/podcast/ep155Podcast Edits by Lindsay Curtis
If you've been waiting to feel confident before you do the thing — post the offer, raise the price, send the pitch, go visible. This episode is going to reframe everything. Confidence isn't a feeling you wake up with. It's not a personality trait. It's not something the women you admire have access to and you somehow don't. It's a reputation you build with yourself in private, one kept promise at a time. In this episode, I unpack why most ambitious women are quietly damaging that reputation without realizing it, the five subtle ways it happens, and the small practice that rebuilds it starting this week.What You'll HearWhy "waiting to feel confident" is the wrong strategyThe confidence lie — and what the women you think are fearless are actually doing differentlyThe reframe: confidence is a reputation you build with yourself in privateYour nervous system is keeping a ledger — how every kept and broken promise gets filedQuiet wins — why reputation isn't built in cinematic momentsThe five ways you're quietly damaging your reputation with yourself (the uncomfortable middle of the episode)The rebuild — two rules for starting todayYour one-promise practice for this weekGo keep a promiseOne Line to Sit With"You don't need to become more confident. You need to become a woman whose word means something to herself."Your Invitation This WeekPick ONE small promise. So small it feels embarrassing. I'll drink water before coffee. I'll close my laptop by 7pm. I'll send one outreach DM a day. Keep it for five days. Notice how you feel about yourself by day five. That's the work.Clip-Worthy Moments"You don't have a confidence problem. You have a reputation problem with yourself.""Confidence is a reputation you build with yourself in private.""The women you think are confident aren't fearless. They've just stopped using fear as a reason to abandon themselves.""Self-trust isn't built in the breakthrough. It's built in the quiet wins.""Your nervous system is keeping a ledger. Every kept promise is a deposit.""Every time you gaslight yourself to keep the peace, you fracture your relationship with reality.""The woman you're becoming is shaped by what you do when nobody's clapping."Want to Go Deeper?DM me the word PROOF on Instagram and tell me the one promise you're going to start keeping this week. I read every single message.Mentioned in This EpisodeThe Unblocked Women Collective (https://amysanders.co/the-unblocked-woman-collective-33)The Unblocked Method™If This Hit You in the ChestSave it. Send it to the woman in your life who's been waiting to feel confident instead of becoming it. And hit subscribe, we're just getting started.ConnectInstagram: @its.amysandersWebsite: www.amysanders.co Collective: https://amysanders.thrivecart.com/unblocked-woman-collective-77/ Email the show: support@amysanders.co
Miriam Henri shares her journey from being a film director and producer to embracing running as a catalyst for personal and professional growth. Her story highlights the importance of consistency over intensity, the marathon mindset for sustainable success, and the power of community as a catalyst for growth. Miriam's experiences in the film industry and her transition into consultancy offer valuable insights into balancing creativity with business acumen.Keywords: Filmmaking, Running, Leadership, Community, Consistency, Personal Growth, Business Strategy, Emotional Well-beingKey Topics:Consistency over intensity in personal and professional lifeThe marathon mindset for sustainable successCommunity as a catalyst for growthBalancing creativity with business strategyThe impact of technology and AI on filmmakingA link to Miriam's website https://www.miriamfilm.com/And a link to her film ‘Here We Are Now' on Amazon https://www.primevideo.com/detail/0I1WJGI7DTFV6FBFIMDD4W7SIS
How Tahini's is Winning the Race for GrowthFor growing brands, expansion is the goal. The real question is how you get there.At a time when restaurant concepts are racing to sign development deals, enter major markets, and announce aggressive expansion plans, Tahini's is taking a different approach. The Mediterranean fast-casual brand is growing quickly across North America, but the strategy behind that growth is surprisingly disciplined.Shawn Saraga has spent more than two decades in franchising, helping open over 1,000 locations across multiple brands. That experience has shaped a philosophy that sounds simple but is often ignored: bad growth is more dangerous than no growth at all.The conversation explores why the company walked away from locations that looked good on paper, why it chose suburban markets before major urban centers, and why franchisees aren't automatically awarded multi-unit rights just because they have the capital.There's also a broader discussion about what separates successful franchise systems from struggling ones. Education, site selection, operational readiness, and decision-making speed all emerge as recurring themes. As lending standards tighten and operators face greater scrutiny, the brands that win may not be the ones growing the fastest. They may be the ones building the strongest foundation.For retail real estate professionals, investors, franchise operators, and developers, this discussion offers a useful reminder: the best growth stories aren't built on ambition alone. They're built on discipline, execution, and knowing when to say no.Because sometimes the smartest expansion strategy isn't finding more deals.It's passing on the wrong ones.What You'll HearWhy the fastest-growing brands are often the most disciplinedHow Tahini's is using social media to fuel real-world expansionWhy saying "no" to the wrong location can be the best growth strategyThe challenge of balancing speed, execution, and smart decision-makingHow franchise education creates stronger operators and better outcomesWhat it takes to scale a restaurant brand without losing controlChapters00:00 – Tahini's enters its next growth phaseShawn shares the brand's expansion plans across the U.S. and Canada.03:02 – What makes Tahini's differentA look at the concept, menu innovation, social media strategy, and operating model.05:38 – Choosing the right marketsHow franchise demand and audience data shaped U.S. expansion decisions.07:39 – Chasing category leadersShawn discusses performance expectations and competing in the fast-casual space.08:22 – Testing the drive-thru modelWhy Auburn, Alabama became the brand's first drive-thru location.09:07 – Site selection, and development strategyWhat Tahini's is looking for from landlords, brokers, and developers.10:47 – The Franchise ToolboxShawn explains his new book and franchise education platform.14:31 – Better franchisees make better operatorsHow education improves site decisions, planning, and execution.15:08 – First-time owners vs. multi-unit operatorsThe evolution of franchise recruitment as the brand grows.16:47 – Moving at deal speedWhy responsiveness is a competitive advantage in retail real estate.21:28 – Looking aheadFinal thoughts on growth, franchising, and what's next for Tahini's.
You're allowed to want to look good. Full stop.But somewhere along the way, aesthetic goals got villainized...like wanting to lose those last few pounds or finally see some definition means you're choosing vanity over health. That ends today.In this video, I'm sharing the 5 shifts that helped me finally look AND feel my most fabulous without sacrificing the lifestyle I love...and why owning your aesthetic goals might actually be the healthiest thing you can do.In this video:Why qualifying or downplaying your goals is quietly sabotaging youThe nutrition precision vs. flexibility balance that most people get wrongWhy protein and muscle are the bridge between looking good AND being healthyHow to structure your workouts in the right hierarchy for your goalsWhy what gets you to your goal isn't what keeps you there — and why you need an exit strategyThe truth is, lifting heavy, building muscle, and fueling your body right gets you the look you want and a body that's strong, capable, and powerful. You don't have to choose.
A lot of churches don't fail because they lack passion.They fail because they lose focus.In Episode 216 of the Fly on the Wall Podcast, Chris sits down with Josh from Denver for one of the most practical conversations we've had yet on church planting, leadership development, and building momentum from the ground up.Because when you're starting a church—or trying to break through a plateau—it's tempting to think the answer is more programs, more ministries, or more activity.But Chris makes a powerful point throughout this episode:Growth doesn't come from adding more.It comes from building better processes.This conversation is packed with practical wisdom for pastors trying to create healthy, sustainable growth without burning themselves out.Here's some of what they unpack:Why most churches grow to the level of the pastor's personality—and then get stuckThe danger of adding too many programs too earlyHow to focus on the few activities that actually create momentumWhy Sunday experience + follow-up + engagement should dominate your early strategyThe difference between personality, programs, and processesHow “speed of engagement” can completely change the trajectory of your churchWhy churches should focus on activity goals instead of obsessing over attendance numbersA practical framework for developing volunteers into real leadersHow leadership circles and apprenticing create long-term multiplicationOne of the strongest moments in the episode:“The scorecard has to change from results to activity.”Chris also shares one of the biggest frustrations he sees in ministry today—the lack of hunger many pastors have for personal growth and coaching.And honestly, that part of the conversation hits hard.Because healthy churches are almost always led by leaders who are committed to learning, improving, and growing themselves first.If you're planting a church, rebuilding momentum, or trying to create stronger systems and leadership pipelines, this episode is full of immediately actionable insight.
Trevor Baker built one of the most respected YouTube agencies in the world starting from a roach-infested apartment in New York - editing videos for $20 a pop.A LinkedIn message changed his trajectory: One conversation turned into a coffee meeting, which turned into a business partnership, which turned into even more partnerships. That gave Trevor the proof he needed that he could build something real in the media space. He went all in on Astra Media, and the company hasn't stopped since.In the episode, we talked about:→ Why most businesses are completely wrong about what YouTube is for→ The YouTube feature in beta right now that Trevor calls the most exciting update in recent history→ How the marketing funnel has shifted, and why organic content matters more than ever→ What two core values Trevor hires and fires by→ Why a 50 million-follower TikTok account isn't clearing six figures, and what that tells you about platform strategyThe real ROI of YouTube isn't what happens in year one… It's looking back in year three and thinking, "We should have started this earlier." Trevor, thank you for the energy and the honesty you always bring. Love you dude!*Chapters*0:00 - Introduction and How Trevor and Dillon Met2:45 - Their Shared Business Journey and the Coffee Meeting That Started It5:40 - Five Years of "Absolute Hell" in Insurance8:00 - The Phone Call That Brought Trevor Into Media11:00 - Learning to Reap What You Sow (Faith and Patience in Business)15:00 - Astra's Two Core Values: Great Work Consistently and Own It22:00 - Building an Accountability Chart (Not a Hierarchy Chart)25:00 - The Difference Between Being Honest and Being Open32:00 - Fake Grinding vs. Actually Working: The Productivity Trap37:30 - YouTube 101: Why Every Business Needs to Be There44:30 - How the Marketing Funnel Has Completely Changed48:30 - Trevor's Most Surreal Moment: Producing Marshawn Lynch's Show52:45 - Dynamic Brand Insertion: YouTube's Most Exciting New Feature59:00 - Live Streaming on YouTube: Worth It or Not?1:07:00 - Where to Start on YouTube (The Realistic Version)1:10:00 - Stop Overproducing: Make It for People, Not Production Budgets1:14:00 - Why YouTube Is Still the Most Monetizable Platform on Earth1:15:50 - Where to Find Trevor and Astra Media*Connect with Trevor*www.youtube.com/@tegbakerhttps://www.linkedin.com/in/tegbaker42/https://www.astramedia.co/Become a supporter of this podcast: https://www.spreaker.com/podcast/the-dillon-england-show--6370921/support.*Connect with Dillon*https://www.instagram.com/thedillonenglandshow/https://twitter.com/imdillonenglandhttps://www.linkedin.com/in/dillonmengland/https://www.facebook.com/dillon.england.5*Sponsor — Broadcast Brew (Low-Acid Coffee)*Order our LOW ACID COFFEE “THE BROADCAST BREW”Thank you to Cool Beans Coffee Brewery for your partnership.https://www.coolbeanscoffeemi.com/product-page/broadcast-brew-low-acid-blend*ABOUT THE DILLON ENGLAND SHOW*Authentic conversations with interesting people across personal growth, entrepreneurship, and lifestyle — direct, faith-forward, Detroit grit.Subscribe for full conversations and weekly clips.Share this with someone on your leadership team.Comment your biggest takeaway.
In this episode, President and Senior Financial Planner Paul L. Moffat and Director of Financial Planning Jordan Naffa discuss the unique financial planning challenges airline pilots face and the strategies that can help them manage taxes, retirement planning, and long-term financial risk. With career paths shaped by seniority, fluctuating income, mandatory retirement ages, and specialized benefit structures, pilots often require a more customized approach to financial planning than traditional professionals.Paul and Jordan break down the complexities of deferred compensation plans, retirement account coordination, concentrated company stock exposure, and FAA-related career risks. They also explore the importance of cash flow management, disability planning, and the balance between tax-deferred savings and future tax liabilities. Drawing on years of experience working with aviation professionals, the episode provides practical insights into how pilots can build financial stability while navigating the unique demands of the airline industry.In this episode: ● Why airline pilots require specialized financial planning ● The impact of seniority, overtime, and career transitions on income ● Understanding deferred compensation and retirement plan complexities ● Risks associated with concentrated company stock positions ● FAA medical requirements and mandatory retirement considerations ● Why emergency reserves and disability planning are critical ● Balancing taxes, retirement income, and long-term investment strategyThe opinions expressed in this podcast are for general purposes only and are not intended to provide specific advice or recommendations for any individual or on any specific security. It is only intended to provide education about the financial industry. It is not intended to provide tax or legal advice. To determine which investments may be appropriate for you, consult your financial advisor prior to investing. Any past performance discussed in this program is not a guarantee of future results. Any indices referenced for comparison are unmanaged and cannot be invested in directly. As always, please remember that investing involves risk and the possible loss of principal. Please seek advice from a licensed professional.Arista Wealth Management is a registered investment adviser. Advisory services are only offered to clients or prospective clients where our firm and its representatives are properly licensed or exempt from licensure. No advice may be rendered by Arista Wealth Management unless a client service agreement is in place.
What if the thing you've always been praised for pushing through is the exact thing quietly draining your leadership capacity right now?There's a season every founder eventually hits that no productivity hack can solve.Not “busy.” Not “calendar chaos.” Real life hard.In this Thursday velvet-boot episode, Dawn Andrews gets brutally honest about what happens when your business is growing… while your personal life is demanding more of you than ever before. Aging parents. Kids struggling. Health issues. Emotional exhaustion. The sandwich generation reality nobody talks about in founder spaces.And instead of offering another “optimize your routine” pep talk, Dawn calls out the dangerous myth high-achieving women cling to: that endurance equals leadership.Spoiler alert? It doesn't.This episode is a powerful mindset shift for ambitious female founders navigating leadership, delegation, burnout recovery, and emotional capacity in high-growth seasons. If you've been white-knuckling your way through life while trying to scale your business, this one is going to hit home.If this episode felt a little too familiar… you are not the only founder navigating this season.Join the AI for Founders Community, a free space for ambitious founders learning how to lead smarter, delegate better, and use AI without losing their humanity.Because you do not need to carry all of this alone.In This Episode, You'll LearnWhy “pushing through” is a skill not a permanent leadership strategyThe difference between capability and capacityWhy tiny openings matter more than massive breakthroughsHow delegation and AI can support you during hard seasonsThe leadership reframe every overworked founder needsResources & LinksAI for Founders CommunityRelated Episodes169 | Why “Just Delegate” Is a Lie in Leadership (And How AI Changes the Game)165 | The System Your Business NEEDS to Stop the Bottleneck Before You Add Any Other System146 | The Delegation Mistake That's Keeping You Stuck Working 60 Hours a Week (+ The #1 AI Trick to Overcome It)128 | How Female Founders Use AI to Stop Being December's BottleneckSend us Fan MailWant to increase revenue and impact? Listen to “She's That Founder” for insights on business strategy and female leadership to scale your business. Each episode offers advice on effective communication, team building, and management. Learn to master routines and systems to boost productivity and prevent burnout. Our delegation tips and business consulting will advance your executive leadership skills and presence.
In this candid episode, Jeff, Britt, and Brad tackle one of the hottest and most controversial topics in youth sports today: reclassification — holding kids back a grade, primarily for athletic advantages.The guys break down:What reclassification really means and how it's shifting from a rare academic decision to a common sports strategyThe potential benefits for late bloomers and physical developmentThe serious downsides — social and emotional impacts, disrupted friendships, academic considerations, and long-term opportunity costsWhy some high school programs quietly encourage it and how club/travel teams have adapted with grad-year rulesReal talk on whether that extra year actually leads to D1 scholarships or just creates unfair advantagesWith honesty and zero judgment, the hosts share personal stories, coach and athletic director perspectives, and question whether we're putting athletics above the holistic development of our kids. They also explore the broader trend of older athletes in high school and college sports.This is a must-listen for parents, coaches, and anyone involved in youth sports. The conversation is nuanced, thought-provoking, and far from black and white.What do you think? Have you reclassified your child? Did it work out — or do you regret it? Drop your experiences in the comments or send us a message. We want to hear the good, the bad, and the ugly.Listen now and join the conversation.
Celeste Warren spent 28 years institutionalizing equity at a Fortune 100 company. Now she's breaking down what equity actually means for your career navigation and leadership presence. In this episode we discuss: Why equity is a career navigation strategyThe difference between being included and being influential, and how to close that gapWhat managers owe their talent beyond performance reviews and how to work the system when yours falls shortShow notes:Visit: Celeste Warren ConsultingRead: The Truth About EquityConnect: LinkedInSupport the showJill Griffin, is a leadership strategist, executive coach, and host of The Career Refresh. She works with senior leaders to navigate complexity, strengthen teams, and lead with greater clarity and intention.With 20+ years of experience at companies like Coca-Cola, Microsoft, Hilton, and Martha Stewart, Jill brings a practical, real-world lens to leadership, decision-making, and career strategy. Visit GriffinMethod.com to learn more about working together:The Next Era Leader An 8-week cohort for women leaders ready to expand their capacity and lead through complexity with clarity and intentionExecutive Coaching & Leadership Advisory 1:1 strategic partnership for leaders navigating growth, transition, and what's nextConnect with Jill for Leadership Development for Organizations and Speaking & WorkshopsInstagram: @JillGriffinOffical
If you've been stuck at the same income level in your business and wondering why nothing seems to be changing, this episode is for you.This is an honest conversation about the patterns that keep women entrepreneurs stuck in scarcity, overworking, constantly tweaking their offers, and chasing the next “perfect” strategy- all while avoiding the deeper mindset and energetic work that actually creates abundance.I'm sharing the exact shifts I made after years of debt and under-earning, and why your identity, self-worth, magnetism, and relationship with money matter so much more than another funnel or perfectly polished Instagram post.If you've been craving more income, more ease, and more confidence in your business, this episode will challenge you to stop focusing only on what you're doing and start looking at who you're being.In this episode, we chat about:Why your business may feel stuck at the same income levelThe difference between a strategy problem and an identity problemHow scarcity energy repels money and opportunitiesThe mindset patterns keeping women from their first $10K monthWhy execution without energetic alignment keeps you stuckThe power of magnetism, self-trust, and abundanceHow your beliefs about money shape your realityWhy mindset work has to come before strategyThe habits and practices that create true abundanceWhat wealthy, magnetic women do differentlyLet this episode be your reminder that your next level in business begins the moment you become the version of you who truly believes she's worthy of receiving more.Take our FREE quiz: https://www.myalignedpurpose.com/quiz
Today on Tess Talks, I'm joined by sisters and powerhouse founders Bianca Roccisano and Bridgette Roccisano — the women behind Booby Tape and Bianca and Bridgett. What started as a styling business and a simple problem-solving product has turned into two globally recognised brands worn by celebrities and stocked around the world. In this episode, we get into the realities of building fashion and product businesses as women, scaling globally, cash flow stress, influencer marketing, dating as female CEOs, motherhood and ambition, and the personal sacrifices that can come with building something big. This conversation feels like equal parts business masterclass and girls chat — honest, funny, chaotic and packed with insight.In this episode, we cover:How Bianca & Bridgette started their first business togetherThe moment they realised Booby Tape could become hugeBuilding both a product brand and fashion label simultaneouslyFashion business vs product businessGetting into global retailersThe truth about scaling a businessCash flow, risk & financial pressureInfluencer marketing & celebrity strategyThe biggest mistakes new brands makeDating as a successful female founderMotherhood & changing prioritiesBurnout, ambition & work-life balanceWorking with your sisterConfidence, criticism & backing yourselfWhy women should have their own moneyTheir best advice for women wanting to start a businessFor a limited time only, Tess Talks listeners can use the code TESS30 for 30% off both Booby Tape and Bianca and Bridgett. Follow @boobytapeFollow: @biancaandbridgettFollow: @biancaroccisano & @brigettrocca Find more: www.boobytape.com & www.biancaandbridgett.com Follow me on Instagram: @tess.shanahan & @tesstalksofficial Follow me on TikTok: @tessshanahanFollow me on YouTube: TessShanahan Hosted on Acast. See acast.com/privacy for more information.
You're doing all the right things to make your home greener: you switched to solar and induction, you remember your reusable bags, and you always compost your scraps. But some of the biggest climate impacts of the building you live or work in? They were locked in the day it was built — in the concrete, the steel, the glass. And that matters, because the built environment accounts for roughly 42% of global emissions.This week on Everybody in the Pool, Molly sits down with Ben Stapleton, the CEO at the U.S. Green Building Council of California, to talk about what it actually takes to make our buildings work for the climate instead of against it. Ben has spent over 20 years at the intersection of sustainability, real estate, and innovation, and he's got a refreshingly practical outlook: the solutions exist, the business case is there, and the work is already happening, even when the federal government is pulling back.We talk about:Why buildings — not cars — are the biggest source of carbon emissions, and what that means for climate strategyThe difference between operating carbon and embodied carbon, and why that means we need two different performance standards for buildingsHow building performance standards work and why California is building a statewide framework to get there by 2030How to get developers to root for performance standards: sell them on lower energy costs, lower insurance premiums, and higher resale valuesWhat rebuilding after the LA fires could look like if we get it right, and why waiving the all-electric requirement was a missed opportunityUSGBC California's Net Zero Accelerator and the startup trends Ben is tracking in green building techLinks:U.S. Green Building Council of California: https://usgbc-ca.org/All episodes: https://www.everybodyinthepool.com/Join our Discord! https://discord.gg/2EsDhwQC2zSubscribe to the Everybody in the Pool newsletter: https://www.mollywood.co/Become a member for the ad-free version of the show (and support future field trips): https://everybodyinthepool.supercast.com/ Hosted on Acast. See acast.com/privacy for more information.
Adriel Hsu went from BRRRR investing to building $2M luxury homes in Texas with 230 transactions under his belt. Here's how he evolved his strategy.In this episode of RealDealChat, Jack Hoss sits down with Adriel Hsu, an engineer turned real estate investor and developer out of Houston, Texas, who has completed over 230 transactions across flipping, wholesaling, novations, multifamily, self-storage, and now luxury new construction.Adriel breaks down exactly how he adapted to every market shift since 2016 and why he is now focused on building $2 million custom homes.Topics covered:Why he started with BRRRR, pivoted to flipping, and why tenants were never the moveHow he sourced off-market multifamily deals (14, 21, and 32 units) while syndicators were getting burned in TexasWhy he exited the $300-400K starter home market and moved up to luxury buildsHis economies of scale approach to new construction (building 3-5 homes on one job site)How thinking outside the box on a problem lot turned into $112K profitSelling shovel-ready, permitted lots as a low-effort exit strategyThe difference between finish quality at the $300K and $2M price pointHow he structures private lender deals: first position liens for short-term investors, equity splits for longer-term capitalHow he hired his first VA to handle cold calling and what that did for lead flowHis custom deal analyzer built in Excel that lets him make offers in minutesThis episode is built for investors who want to understand how to evolve their buy box as markets shift and how to move up the value chain without overexposing yourself to risk.
Marketing agencies are one of those things founders know they need, but often end up navigating with little visibility into what's actually working, where money is leaking, or who's truly accountable for growth.In this episode of Uncomplicate It, I sit down with Ivan Janku, CEO of Digital Rocket, to talk about what really happens behind high-performing marketing systems and why so many businesses still struggle with wasted ad spend, weak funnels, poor attribution, and disconnected customer journeys.Ivan shares how he built Digital Rocket after seeing agencies avoid accountability, hide behind vanity metrics, and prioritize retainers over real business outcomes. His philosophy is refreshingly direct: cut the BS, show the math, and focus on what actually drives profitable growth.From Meta ads and email marketing to mobile-first websites, conversion strategy, and AI, this conversation breaks down what modern marketing really requires in 2026 and why most businesses are still skipping the fundamentals.His perspective is clear: scaling isn't about spending more money, it's about fixing the leaks before you pour more traffic into the system.We talk about why most founders misunderstand ROAS, how attribution has become one of the biggest blind spots in marketing, and why agencies that only focus on one channel are often missing the bigger picture entirely.We also get into:Why most businesses scale ads before fixing their foundationsThe biggest mistakes founders make when hiring agenciesWhy transparency and accountability matter more than flashy reportingHow poor websites quietly destroy conversionsWhy mobile-first design is now essentialThe truth about attribution, ROAS, and cross-channel marketingWhy email marketing is still massively underratedThe hidden psychology behind trust and buying behaviorHow AI is improving marketing and where it's making things worseWhy “UGC” is quickly losing authenticityThe importance of customer journey thinking instead of channel obsessionHow businesses can increase profitability without increasing ad spendWhy data matters, but strategy still matters moreTakeaways:Great marketing starts with trust and clarityMost businesses have profit leaks they don't seeScaling traffic into broken systems wastes moneyData is only valuable if you know how to interpret itAI can improve execution, but not replace human strategyThe best agencies act like partners, not vendorsMulti-channel marketing matters more than everCustomer experience drives long-term growthIf you've ever questioned whether your marketing is actually working, felt burned by agencies, or struggled to understand where your growth is breaking down, this conversation will completely change how you think about scaling a business.Connect with Ivan;Linkedin: https:www.linkedin.com/in/ivanjankuWebsite: https://digitalrocketads.com/Follow Us:
You've told them so many times. And nothing has changed. So what's actually going wrong?In this episode, Chanie Wilschanski digs into the part of leadership that most school directors skip entirely: the messy middle between hiring and firing. She introduces the concept of drift, why it's inevitable in every team, and the four-step rhythm that brings everyone back to the standard.Why hiring and firing is often relief disguised as strategyThe phrases leaders use that sound like leadership but are actually avoidanceThe Notice-Name-Install-Return rhythm for real-time leadershipHow to hold a direct, kind conversation about drifting behaviorWhy rhythm-based leadership builds culture that holds without youIf you've ever caught yourself saying "I've told them so many times" — this episode is your next step.Resources Mentioned:This Can't Be Normal: What to Do When Success Starts to Feel Like Survival by Chanie Wilschanski — available worldwide wherever books are sold: https://thiscantbenormal.comSchool Leadership HQ — apply for our ongoing leadership container: https://schoolsofexcellence.com/applyMentioned in this episode:Staff Culture Infrastructure VaultTrain your team on the fundamentals most teachers were never formally taught. $2,273 of proven staff training tools — yours for just $347: https://discovered.thrivecart.com/the-school-culture-foundations-vault/
Are you heading out to a big event, conference, convention, association meetup, or summit like Web Summit? Then you don't want to miss this episode as our host, Diane Rolston, covers her tips for pre, during, and post event success. She is recording from the Web Summit podcasting booth after interviewing amazing female founders, and she's sharing exactly how to get the most out of any event based on her experience as energy levels, goals, and business needs change.Listen to learn these key takeaways:PRE-EVENT: How to use conference apps strategically, finding the right people to connect with and crafting your one-chance connection messageThe napkin vs. bib approach: why "here's my business, book a call" messages get ignored and what actually works insteadHow to organize your schedule before you arriveWhy you must define your goals and intentions before going: Diane's two reasons for attending Web Summit and how clarity creates better ROIDURING THE EVENT: The time and energy management strategyThe connection tool everyone missesThe photo strategy that gets speakers' attention: taking selfies, sending them on LinkedIn with context, and why event coordinators love seeing thisPOST-EVENT: The three-part follow-up strategy most business owners completely wasteThe 10-24-7 ruleThe 12-3-1 implementation frameworkThe quote card story: how Diane went from idea to finished product during a workshop break by messaging her Virtual Assistant in real-timeThe ninja tip? Don't implement everything yourself. Message your Virtual Assistant during the event, add tasks to your project management tool as you hear ideas, and get things done while others are still taking notes.WORKSHOP: Register for Diane's free workshop “Build Your Business & Reach Your Goals with the Help of a Virtual Assistant”:https://VirtualAssistantEventMay21.eventbrite.ca VA Made Easy starts at just 10 hours/week - no full-time staff, no office, no computer to buy. Email team@dianerolston.com for the next session if the date has passed.Want to be invited to join Diane's NEW high-level, like-minded group of women? Email her at diane@dianerolston.com.Do you prefer reading blogs or watching videos?Read Diane's blogs here: https://www.dianerolston.com/blogWatch Diane's videos here: https://www.youtube.com/@CoachDianeRolstonThis show's host, Diane Rolston, is called THE Expert on Being Dynamic and living a Dynamic Life. She specializes in coaching high-achieving women who want to be successful AND satisfied. She is a Certified Professional Coach, International Speaker, 11-time Author, and host of the five-time award-winning Dynamic Women Podcast, ranked in the top 2.5% of podcasts.Diane has been recognized with multiple awards for her professional accomplishments and for the powerful impact she has on the women she inspires and empowers. Chicken Soup for the Soul co-creator Jack Canfield describes her as “an amazing woman” doing “incredible work helping women develop holistic lives of balance.”Through her program, VA Made Easy, she helps entrepreneurs go from task overwhelm to business ease by hiring and training Virtual Assistants for them while also providing proven systems, processes, and strategies for success.Outside of her work, Diane is a mother of two, a soccer player, and a stand-up comedy rookie, always embracing new challenges and personal growth.You're invited to reach out to Diane and visit her website: www.dianerolston.com Check out what Diane is up to and other opportunities here: linktr.ee/dianerolstonConnect with me on your favourite social platform:https://www.facebook.com/LifeCoachDianehttps://www.linkedin.com/in/dianercoaching/https://twitter.com/DianeRCoachinghttps://www.instagram.com/coachdianerolston/https://www.youtube.com/user/DianeRolstonCoachingPersonal Email: diane@dianerolston.comDiane believes we are not defined by our titles or our roles. Instead, we are more powerful and happy when we can be who we are. This brought out her book Dynamic You™, based on a successful program, where she reveals the secret code to confident, wealthy, and successful women and leads women to unleash the Dynamic Woman™ in them!Grab your copy of Diane's autographed Dynamic You™ Book at a special Discount:https://www.dianerolston.com/store/p3/Autographed_Dynamic_You%E2%84%A2_Book.htmlThanks for listening!It means so much to us that you listened to our podcast!With this podcast, we are building an international community of Dynamic Women®. We aim to inspire more women to unleash their dynamic selves and enhance their lives across all areas, particularly in business. If you know someone who would benefit from this message or would be an awesome addition to our community, please share it using the social media buttons on this page.Do you have some feedback or questions about this episode? 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The Bougie Executive Podcast | Episode 2: The Identity Shift That Took Me From $650 to $12,500 Per MonthFor years, I was the bottleneck in my own business. Waking up at 5 AM, working through lunch, answering client emails at midnight, over-delivering on $650 retainers, and making less than my old corporate salary. I kept telling myself it was a hustle problem. It wasn't. It was an identity problem.In this episode of The Bougie Executive Podcast, I'm walking you through the exact mindset shift that took my luxury digital marketing agency from $650 monthly clients to $12,500 monthly retainers in less than 18 months, and I'm being honest about how scared I was the whole time.This is the conversation about money your favorite business coach probably isn't having with you. It's not about marketing. It's not about closing. It's not even about pricing strategy. It's about who you believe you are when you walk into a sales call.In this episode you will learn:Why "service provider energy" is keeping you broke and how to recognize it in your contracts, proposals, and sales callsThe Sunday night client text that broke me and forced me to raise my prices 4X overnightThe one question to ask yourself this week that will change how you price every offer going forwardThe 3 identity shifts every female entrepreneur needs to make to scale from low-ticket to luxury pricingWhy luxury clients aren't paying for deliverables, strategy, or even results, they're paying for decisivenessHow to identify the client on your roster the future version of you would not takeWhy undercharging is a trauma response, not a pricing strategyThe 3 identity shifts covered in this episode:From service provider to strategist, service providers get paid to do the thing, strategists get paid to think about the thingFrom strategist to authority, strategists compete on quality, authorities eliminate competition entirelyFrom authority to decisive leader, the shift that unlocks $10K+ monthly retainersTopics covered:How to raise your prices as a service-based business owner, identity-based pricing, mindset shifts for women entrepreneurs, scaling a marketing agency, fractional CMO pricing, luxury client acquisition, how to charge more as a woman in business, Black women entrepreneurs raising rates, social media management pricing, agency pricing strategy, six figure entrepreneur mindset, seven figure entrepreneur mindset, scope creep, ideal client profile, ICP, premium positioning.About The Bougie Executive Podcast:The Bougie Executive is a weekly podcast for ambitious women building wealth, leadership, and legacy. Hosted by Kareesha Carter, the founder and CEO of The Bougie Executive Agency, a luxury digital marketing firm serving six and seven-figure brands. This show is for the CEO mom, the faith-driven entrepreneur, and the woman who refuses to choose between her family and her ambition because she knows she was built for both.New episodes drop every Monday, Wednesday, and Friday at 9 AM PT.Mondays: business strategy, pricing, sales, scaling, and systems for women entrepreneursWednesdays: motherhood, burnout recovery, work life integration, and the real life of a CEO momFridays: faith, mindset, manifestation, and the spiritual side of building wealthConnect with Kareesha Carter:Instagram: @therealk.carterThreads: @therealk.carterLinkedIn: Kareesha CarterWebsite: thebougieexecutiveagency.coSubscribe, rate, and review The Bougie Executive Podcast on Spotify, Apple Podcasts, and wherever you listen. Tag the host on Instagram or Threads with your favorite quote from this episode for a chance to be featured in a Friday episode shoutout.If you have ever wondered why you keep undercharging even though you know you're worth more , this is your sign. You are not underpriced because the market is hard. You are underpriced because you have not yet decided you are the woman who charges more.
One year in. And what a year it has been.In this episode I am joined by Katie Rollings, founder of Fertility Action, to mark the charity's first birthday. We talk about everything from the support groups that have quietly changed people's lives, to the campaign work happening at the highest levels of government, to what Katie believes the next big push needs to be: a national fertility strategy.This is a conversation full of hope. There is still so much to do, but the momentum is real, the people are extraordinary, and the case for change has never been stronger.What we discuss in this episode:What Fertility Action has achieved in its first year and the stories that have kept Katie goingHow the support groups actually work and why showing up with your camera off is completely fineThe Trying to Conceive group, the Positive Test and Beyond group, the Secondary Infertility group and what each one has becomeThe in-person walk-and-talk meetups in London and ManchesterThe woman who found her best friend through a Fertility Action support groupWhy the Life After Treatment group has been harder to grow and what Fertility Action is learning from thatThe South Asian support group and why in-person connection is what that community really needsThe new NICE guidelines and the change that barely made the headlines: up to six cycles in selected patientsWhy campaigning at ICB level has not worked and why Fertility Action is now pushing for central commissioningHow fertility treatment compares across Europe and why the UK is falling behindWhy fertility still sits awkwardly between the Women's Health Strategy and the Men's Health Strategy and gets properly covered in neitherWhy Katie believes the UK urgently needs its own national fertility strategyThe education project Fertility Action has launched with colleges and the National Education UnionThe moment a 17-year-old student challenged them in a college debate and what happened nextThe Three Peaks Challenge: why Katie chose it, who is doing it and how to donateFertility Action's birthday celebrations and what the next two years look likeHow to get involved as a volunteerAbout Katie Rollings and Fertility ActionKatie Rollings is the founder of Fertility Action, the UK's newest fertility charity, now celebrating its first birthday. Fertility Action provides free peer support groups, education and advocacy for the one in six people struggling to conceive. All of the team are volunteers and every penny raised goes directly into building more services for patients.Find out more and access support: fertilityaction.orgFollow Fertility Action on Instagram: @fertilityactionFertility Action support groupsAll groups are free, online and run every week. There is no expectation to keep showing up. You can come with your camera off. You can just sit in the chat. It is as low-pressure as it gets.Trying to Conceive (Tuesdays and Thursdays)Positive Test and BeyondSecondary InfertilityLife After TreatmentSouth Asian Fertility Support (developing)Sign up at fertilityaction.orgBirthday celebrationsFertility Action is holding two celebrations for its first birthday:A formal event with clinical partners and supportersQuiz and Fizz at Fisher's Farm on 23 May, open to the wider communityGet involvedFertility Action is a grassroots, all-volunteer charity and they need help across everything from research and communications to events and policy. If you have skills and a bit of time to offer, they would love to hear from you.Get in touch at fertilityaction.orgThis episode is sponsored by Wild NutritionI know how overwhelming it can be knowing which supplements to buy when you are trying to conceive. That is exactly why I appreciate what Wild Nutrition offers: free one-to-one consultations with nutritional therapists so you get guidance that is genuinely tailored to your situation. Their supplements are formulated for optimal absorption, with 31 carefully selected nutrients including folate, zinc and B vitamins, and are trusted by over 50,000 couples.As a listener of The Fertility Podcast, you can get:50% off Wild Nutrition supplements for 3 monthsA free personal consultation with an expert nutritional therapistVisit wildnutrition.com/fertilitypodcast to get started. Terms and conditions apply.Support the Three Peaks ChallengeI am joining Katie and a brilliant group of people from across the fertility sector to climb Ben Nevis, Scafell Pike and Snowdon in 24 hours in June, raising funds for Fertility Action. Every donation, however small, goes directly towards building more support services for people going through this. And yes, I will be giving you a shout-out on the podcast if you donate.Here's how you can donate Stay connectedFollow me on Instagram: @fertilitypoddyIf you haven't already, please subscribe and leave a review. It really helps more people find the podcast.Thank you, as always, for your ear holes. Until next time
This week on The Podcast Advertising Playbook, Heather Osgood sits down with Pete Jimison, CEO of Frequency, and Sean Howard, CEO of Flightpath Software, to discuss how predictive intelligence, centralized marketplaces, and smarter inventory management are reshaping podcast advertising.As podcasting continues to mature, publishers and advertisers alike are looking for more efficient ways to forecast inventory, reduce unsold opportunities, and build stronger long-term campaigns. Pete and Sean unpack how the new integration between Frequency and Flightpath aims to solve some of the industry's biggest operational and revenue challenges while creating a more connected ecosystem for buyers and sellers.In this episode, we cover:Why unsold podcast inventory remains such a major industry challengeHow predictive planning and forecasting are changing campaign strategyThe shift from simply filling ad spots to managing long-term yield and opportunityWhat greater transparency and centralized marketplaces could mean for advertisers and publishersHow the industry can balance automation and efficiency with the long-term value of host-read advertisingIf you're interested in where podcast advertising operations, planning, and monetization are headed next, this is an episode you won't want to miss.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Getting to your first $25,000 saved is harder than anything that comes after it. Not because the math is complicated -- because the habits aren't built yet, the fixed expenses are already set, and the standard advice about cutting small treats completely misses where the real leverage is. Scott Trench, VP of Operations at BiggerPockets and author of Set for Life, brings a roadmap that challenges almost everything you've heard about getting started -- and it begins with a decision most people aren't willing to make.What You'll Walk Away WithWhy the first $25,000 is the hardest milestone -- and why cutting lattes and happy hours won't get you thereThe three budget categories that actually matter -- and why they account for two thirds of what most people spendWhy saving your next $1,000 is more valuable than earning your next $1,000 -- and the tax math that proves itThe house hacking strategy that can eliminate your largest monthly expense entirely -- even if you never want to be a full-time landlordWhy stocks are less risky than bonds for long-term investors -- and the age-based argument Scott makes that most people missThe counterintuitive case for spending more on fun -- once you've handled the big fixed expenses firstWhy developing a specialty may actually be riskier than being adaptable -- and what that means for your career strategyThe retirement account trap that catches early savers off guard -- and when maxing out isn't the right first moveHow to actually vet a financial advisor before handing over your money -- and why the problem is often as much the client as the advisorWhy international stocks belong in your portfolio even when they've underperformed -- and the rebalancing math that changes the pictureWhy This Matters NowThis conversation was originally recorded years ago, but it was pulled from the vault for a reason: saving that first $25,000 feels harder today than it did then. Costs are higher, decisions feel riskier, and it's easier than ever to feel stuck before you even get started. The core framework Scott lays out hasn't changed -- and if anything, it applies more directly now than when it was first recorded.From the BasementScott Trench joins Joe and OG to walk through the early chapters of Set for Life -- the ones that challenge conventional saving wisdom before getting into the real estate strategy BiggerPockets is known for. The headline segment takes on a Bloomberg piece about bad financial advisors and a lawsuit against American Funds, and OG gets considerably more animated than usual about both. Doug arrives with muni bond trivia that turns out to be exactly as straightforward as it sounds -- which is either reassuring or anticlimactic depending on your expectations.Resources MentionedSet for Life by Scott Trench -- biggerpockets.com/setforlifeThe Truth About Money by Ric Edelman -- referenced by Joe as a foundational personal finance readFINRA BrokerCheck -- finra.org/brokercheck; referenced for vetting financial advisorsStacking Benjamins Scorecard -- stackingbenjamins.com/scorecardStacking Benjamins Vault -- stackingbenjamins.com/vaultStacking Benjamins Community -- stackingbenjamins.com/basementSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
This week, we're joined by Columbia-based photographer and social media freelancer Lynn Luc, who built her business in a way most people don't talk about — through friendships, community and simply showing up for people.From getting paid in bottles of wine to running a thriving creative business, Lynn shares how her network naturally became her biggest source of referrals. We get into what it actually looks like to grow through relationships, how to set boundaries when your clients are also your friends and why not every opportunity is yours to take.We also talk about:Balancing or not balancing multiple creative servicesKnowing your capacity and sticking to itReferrals vs. traditional marketingWhy community matters more than strategyThe reality of wearing every hat as a freelancerIf you've ever felt like you're forcing your marketing or wondering why referrals aren't coming your way, this episode might just change how you think about growing your business.
Linktree for Community ResourcesNeed help appealing your GLP-1 insurance denial? Try Honest Care! www.findhonestcare.com/KimRo - Telehealth for GLP1 Weight Managementhttps://ro.co/weight-loss/?utm_source=plussidez&utm_medium=partnership&utm_campaign=comms_yt&utm_content=45497&utm_term=55_________________________________________________________________________GLP-1 Stopped Working? What's Really Happening with Dr. Spencer Nadolsky,While Kim is on bereavement leave, we're replaying one of our most important conversations. Thank you for continuing to listen and support the show during this time.We're bringing this episode back because our audience keeps growing, and many of you may be in a different stage of your journey now. Maybe you've hit a plateau, gone months without losing weight, or started wondering, “Is my GLP-1 even working anymore?”In this replay, we're joined by Dr. Spencer Nadolsky, obesity specialist and founder of Vineyard, to break down what's really happening when progress slows or stops.In this episode, we cover:Why your GLP-1 may feel like it “stopped working” and what's actually happeningThe truth about plateaus, stalls, and going months without weight lossWhy food noise can come back and what that meansHow dose, metabolic adaptation, and expectations play into progressWhat to know about weight regain and whether this is a “forever” medicationHow to think about goal weight and long-term strategyThe role of exercise and metabolism as your body changesThe emotional side, including feeling flat or disconnected_________________________________________________________________________Join this channel to get access to perks:https://www.youtube.com/channel/UC0HUIGKl3BN4Vg6LYI-dkOA/join_________________________________________________________________________#Mounjaro #MounjaroJourney #Ozempic #Semaglutide #tirzepatide #GLP1 #Obesity #zepbound #wegovySend us Fan Mail!Use Honest Care to Appeal GLP-1 Denials. Go to HonestCare.com/Kim Honest Care can Appeal GLP-1 Denials. Go to FindHonestCare.com/Kim Support the showKim Carlos, Executive Producer TikTokInstagram Kat Carter, Producer TikTokInstagram
Most people think PR equals press. More features, more visibility, problem solved. But if you don't know what that coverage is actually supposed to do for your business, you're just chasing headlines with no real strategy behind them.Whitney gets into why PR only works when it's tied to clear goals and how skipping that step leads to results that look impressive but don't drive growth. It comes down to asking better questions, getting aligned early, and building a strategy that supports the business, not just the ego.In This Episode, We Cover:Why media coverage alone isn't a strategyThe key questions to ask before pitching anythingHow to align PR with real business goalsVisibility vs. actual impactIf your PR efforts feel busy but not effective, this will reset how you think about it. Subscribe, leave a review, and connect with Whitney for more clear, no-BS business strategy.Connect with Whitney on InstagramConnect with Whitney on LinkedInYour Marketing Heroes Website
LinkedIn in 2026 isn't social media — and if you're still treating it like Instagram's boring cousin, you're leaving the biggest opportunity in B2B marketing on the table. Four out of five LinkedIn members drive business decisions, but only about 5% of them post strategically. That's not a crowded room. That's a wide-open one.In this episode, I share the most engaging parts of the keynote I am delivering this week at the Digital Marketing Summit at Nova Southeastern University — including the Business Engine Framework for LinkedIn that I built the talk around, and why LinkedIn is now the one platform where search, email, and social actually converge.Tune in to discover:Why your LinkedIn profile needs to function like an inbound landing page, not a resume — and the 220-character headline test that tells you if yours is workingThe four cylinders of the LinkedIn Business Engine (profile, network, content, relationships) and why most marketers are running on just one or twoThe 95/5 rule that should change how you think about every connection request you sendWhy LinkedIn is now the #1 most cited domain for professional queries across ChatGPT, Gemini, Copilot, Perplexity, and Google's AI Overviews — and what that means for your long-form content strategyThe 50/50 content mix and the 90/10 rule for why your personal profile should carry 90% of your LinkedIn activityThe Butterfly Effect case study: how one CEO built $2.6M in revenue with no sales team, no cold outreach, no ads — just LinkedInA 30-day, one-cylinder-at-a-time plan you can start this weekDownload your free copy of the 1st edition of Maximizing LinkedIn for Business Growth here.If this episode helped you see LinkedIn differently, please leave a review on your favorite podcast app, share it with a colleague who needs to hear it, and subscribe so you don't miss what's coming next.Learn More:Buy Digital Threads: https://nealschaffer.com/digitalthreadsamazonBuy Maximizing LinkedIn for Business Growth: https://nealschaffer.com/maximizinglinkedinamazonJoin My Digital First Mastermind: https://nealschaffer.com/membership/ Learn about My Fractional CMO Consulting Services: https://nealschaffer.com/cmoDownload My Free Ebooks Here: https://nealschaffer.com/books/Subscribe to my YouTube Channel: https://youtube.com/nealschafferAll My Podcast Show Notes: https://podcast.nealschaffer.com
In this episode, I talk about the massive shift from traditional social media to "interest media" and what it means for your marketing strategy in 2026. I encourage you to stop relying on fake reports and start focusing on actualized reach through organic social creative. I also discuss the power of LinkedIn for B2B and why you need to stop wasting working media dollars on creative that hasn't been proven. You'll learn about:The transition from Social Media to Interest MediaHow to build and utilize a "Mid-Funnel" strategyThe role of a "Veditor" in modern marketingWhy LinkedIn is the best ad product for B2BPreparing for the GEO and AEO revolution