Social Strategy Podcast: The Best in Business, Wealth and Mindset

Social Strategy Podcast: The Best in Business, Wealth and Mindset

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Vernon Ross from The Social Strategy Podcast reveals the stories behind the most innovative and successful leaders in digital marketing, coaching and business. We focus on business, wealth and mindset.

Vernon Ross

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    • Feb 5, 2020 LATEST EPISODE
    • infrequent NEW EPISODES
    • 39m AVG DURATION
    • 96 EPISODES


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    Latest episodes from Social Strategy Podcast: The Best in Business, Wealth and Mindset

    Backish

    Play Episode Listen Later Feb 5, 2020 16:35


    As I mentioned in the podcast here are the resources below if you want to check out podcast hosting I recommend the two below.   Podcast Hosting Blubrry - If you've had the opportunity to go to any of the podcasting conferences you've probably seen their booth. A great company that I'm helping with some enterprise clients. Great hosting that encourages you to own your RSS feed and gives you a free Wordpress site along with IAB certified stats, vital if you're working with sponsors. Podbean - Another great hosting service that Patrice host her podcast on so it's always a top contender for affordability and dependable service.

    Friday Update

    Play Episode Listen Later Oct 19, 2018 1:01


    This is the Friday update test podcast for deciding whether not I’m gonna do weekly Friday update

    Crushing the Millennial Myth with Whitney Hanson

    Play Episode Listen Later Jun 1, 2018 45:39


    Millennials have a reputation for being entitled, lazy and the worse generation is the last fifty years.  However, my next guest Whitney Hanson shatters that myth in the first 5 minutes of the podcast.  She singlehandedly paid off more than $30,000 in debt in 10 months, bought her first house when she was 19 and paid a whopping $472 for her MBA!  Curious?  Hit that play button  As you listen to this interview pay attention to the theme throughout that points to executing on the things you want with very deliberate actions.  Whitney gives some of the best advice I've heard in a long that that connects with younger people.  She doesn't sugar coat the struggle but breaks down how anyone that wants can overcome their situation with a great work ethic. We cover the art of side hustling and it's growing popularity as a legitimate way to earn extra money and to actually earn a living.  If you're curious about dropshipping or retail arbitrage jump to minute 24 to get the scoop on how to get started.  Not only does she talk about what dropshipping is she give a step by step strategy to how to use instagram to build your business.  Listen twice!    Connect with Whitney:     Partners and Resouces: Podbean.com & Book Like a Boss I work with Podbean to help some of the largest companies in the world.  I'm all in on Podcasting as you know and I recommend that if you don't have a podcast that you consider my recommendation to try out Podbean for 30 days risk-free trial.   Just click the following link to check them out: http://podbean.com/VR  If you've booked time with me, you know my 10-minute triage calls then you've used my scheduling link.  It's a service that's good and I didn't have any real complaints except it's on the expensive side.  I've used Schedule Once since I started podcasting so I'm pretty vested in it, but it's time to say goodbye.  It's all Noah Kagen's fault, that's right!  If not for AppSumo I would have never discovered Book Like a Boss.  I picked it up on a Sumo Deal => Check them here: Here's the page: Vernon's Book Like A Boss Page I have a special link I can send to my podcast guest to schedule and it all goes on my calendar!  Not only is it more affordable than using Schedule Once,   I've already had conversations with the CEO and love they are working on even more enhancements based on user suggestions.   Until Valentin's Day, you can get 40% off with this link, Get the Deal I would love to know what you think about my page.  Don't worry if you're not interested in buying it but want to try it out first just click the view all the plans on the page and sign-up for free.   If I had this book as a young awkward kid, I wouldn't of felt so alone in the world. - Marketia As an author As, to hear those words about work I've produced and the story I told in Master Your Message was extremely powerful. In Master Your Message, I  lead you through my journey to find my voice.  The difficulties, challenges, and revelations I had along the way.  I've also included a few very notable mentors that were key in my writing journey, Chris Brogan, Patrice Washington and Matthew Turner.  It would mean the world to me if you would click below to grab your copy of Master Your Message. If you can't buy a copy all I ask is that you phone your local library and request a copy.  It's available in every library in America.   Music Artist in Episode:  Singleton Singleton was so generous to give me permission to use their music on this podcast so make sure to check them out. Like Singelton on Facebook: Like Singleton on Facebook

    More Than An Olympian with Lauryn Williams

    Play Episode Listen Later Feb 6, 2018 60:33


    Lauryn Williams is one of five athletes to have won a medal in both the Summer and Winter Olympic games, as well as the first American woman with this achievement. Lauryn holds one Gold and Two Silver Medals from the 2004,2012, and 2014 Olympics Games.  One of the reasons I wanted to have Lauryn on the show was to launch into Black History Month with a Millenial who's made a positive impact on African-American culture. Outside of sports Lauryn has mastered the game of finance by obtaining her CFP.  She now teaches other Millenials and Professional Athletes about personals finance and building wealth for the future.  Not only are her achievements great in their own right she's in a unique position to have solidified a place in Olympic history for all time.   As a people, we're proud of Lauryn and of course, she's represented our Nation and brought back Gold and Silver.  Share this episode with your daughters and sons so they can see what's possible with hard work and that Black History Month isn't just a once a year tradition that happens in February.   Look to these 2108 Olympic Games and whatever your culture, celebrate the athletes you identify with but then let us all (at least my US friends) celebrate as Americans.   Featured Partnership: Media.net  As you know I'm always working to bring new sponsors to the show that will provide value and help your business.  That's why in October whilst attending Fincon (Financial Bloggers Conference) I met up with the people from Media.net to talk about how they could help me and my audience. So here's the great thing about Media.net, the support it truly over the top.  I've dealt with ad networks before that would provide contextual ads or ad blocks that either was very intrusive or took too much work to get the ads to be relevant for my visitors, and not just a cookied ad that followed them around.  Admittedly I was reluctant to introduce an ad block or any sort of ad to my site until looking at some of the people Media.net was working within the blogging world.  Once I saw blogs and the people I respect were Media.net Ambassadors I was in! So all I'm asking of you as a visitor to the site and as a listener of the podcast is that you check them out via my link and give a few of the ads a try.  Just click on the link to go to my custom page https://media.net/vernon  Sponsors: Podbean.com & Book Like a Boss If you've booked time with me, you know my 10-minute triage calls then you've used my scheduling link.  It's a service that's good and I didn't have any real complaints except it's on the expensive side.  I've used Schedule Once since I started podcasting so I'm pretty vested in it, but it's time to say goodbye.  It's all Noah Kagen's fault, that's right!  If not for AppSumo I would have never discovered Book Like a Boss.  I picked it up on a Sumo Deal => Check them here, but then did nothing with it for months.  I was just to busy to be bothered at the time, but over the holiday season, one of my goals was to review everything I had purchased from a tools perspective and then either use it in my business or get rid of it.  After spending about 1 hour playing around I had a full booking page linked to my Skype account and ready to roll.  Here's the page: Vernon's Book Like A Boss Page Great page and I have a special link I can send to my podcast guest to schedule and it all goes on my calendar and it's a one time charge!  Not only is it more affordable I've already had conversations with the CEO and love they are working on innovation with the platform and it's already pretty slick.  You can grab it now on a special Lifetime Deal with this link, Get the Deal I would love to know what you think of the page and if you think it would be useful.  Don't worry if you're not interested in buying it but want to try it out first just click the view all our plans link on the page and sign-up for free.   I work with Podbean to help some of the largest companies in the world.  I'm all in on Podcasting as you know and I recommend that if you don't have a podcast that you consider my recommendation to try out Podbean for 30 days risk-free trial.   Just click the following link to check them out: http://podbean.com/VR    If I had this book as a young awkward kid, I wouldn't of felt so alone in the world. - Marketia As an author, to hear those words about work I've produced and the story I told in Master Your Message was extremely powerful. In Master Your Message, I  lead you through my journey to find my voice.  The difficulties, challenges, and revelations I had along the way.  I've also included a few very notable mentors that were key in my writing journey, Chris Brogan, Patrice Washington and Matthew Turner.  It would mean the world to me if you would click below to grab your copy of Master Your Message. If you can't buy a copy all I ask is that you phone your local library and request a copy.  It's available in every library in America. Music Artist in Episode:  Singleton Singleton was so generous to give me permission to use their music on this podcast so make sure to check them out. Like Singelton on Facebook: Like Singleton on Facebook 

    Brain Based Financial Therapy with Kine Corder

    Play Episode Listen Later Jan 7, 2018 51:18


      Did you know that 85% of your money mindset starts at about the age of 3 years old?  That my friends was a real shock to me and changed the entire direction of this amazing conversation.  My guest Kine´Corder is a business and wealth mindset coach and as you know the format of the podcast has changed to focus of course on business but to also address the aspects of how success happens.  Wealth and mindset are key points to consider when building your business and your lifestyle. Kine´is the first certified hypnotherapist I've had as a guest and I'm sure you will find her approach interesting.  One of part of the conversation I found enlightening, we touched on was the generational wealth and how it was a part of her family structure which led to us talking about my favorite subject hustle, but to hear that story you have to listen to the episode     Connect with Kine Corder:  presidentiallifestyle.com Featured Partnership: Media.net  As you know I'm always working to bring new sponsors to the show that will provide value and help your business.  That's why in October whilst attending Fincon (Financial Bloggers Conference) I met up with the people from Media.net to talk about how they could help me and my audience. So here's the great thing about Media.net, the support it truly over the top.  I've dealt with ad networks before that would provide contextual ads or ad blocks that either was very intrusive or took too much work to get the ads to be relevant for my visitors, and not just a cookied ad that followed them around.  Admittedly I was reluctant to introduce an ad block or any sort of ad to my site until looking at some of the people Media.net was working within the blogging world.  Once I saw blogs and the people I respect were Media.net Ambassadors I was in! So all I'm asking of you as a visitor to the site and as a listener of the podcast is that you check them out via my link and give a few of the ads a try.  Just click on the link to go to my custom page https://media.net/vernon  Sponsors: Podbean.com & Book Like a Boss If you've booked time with me, you know my 10-minute triage calls then you've used my scheduling link.  It's a service that's good and I didn't have any real complaints except it's on the expensive side.  I've used Schedule Once since I started podcasting so I'm pretty vested in it, but it's time to say goodbye.  It's all Noah Kagen's fault, that's right!  If not for AppSumo I would have never discovered Book Like a Boss.  I picked it up on a Sumo Deal => Check them here, but then did nothing with it for months.  I was just to busy to be bothered at the time, but over the holiday season, one of my goals was to review everything I had purchased from a tools perspective and then either use it in my business or get rid of it.  After spending about 1 hour playing around I had a full booking page linked to my Skype account and ready to roll.  Here's the page: Vernon's Book Like A Boss Page Great page and I have a special link I can send to my podcast guest to schedule and it all goes on my calendar and it's a one time charge!  Not only is it more affordable I've already had conversations with the CEO and love they are working on innovation with the platform and it's already pretty slick.  You can grab it now on a special Lifetime Deal with this link, Get the Deal I would love to know what you think of the page and if you think it would be useful.  Don't worry if you're not interested in buying it but want to try it out first just click the view all our plans link on the page and sign-up for free.   I work with Podbean to help some of the largest companies in the world.  I'm all in on Podcasting as you know and I recommend that if you don't have a podcast that you consider my recommendation to try out Podbean for 30 days risk-free trial.   Just click the following link to check them out: http://podbean.com/VR    If I had this book as a young awkward kid, I wouldn't of felt so alone in the world. - Marketia As an author, to hear those words about work I've produced and the story I told in Master Your Message was extremely powerful. In Master Your Message, I  lead you through my journey to find my voice.  The difficulties, challenges, and revelations I had along the way.  I've also included a few very notable mentors that were key in my writing journey, Chris Brogan, Patrice Washington and Matthew Turner.  It would mean the world to me if you would click below to grab your copy of Master Your Message. If you can't buy a copy all I ask is that you phone your local library and request a copy.  It's available in every library in America. Music Artist in Episode:  Singleton Singleton was so generous to give me permission to use their music on this podcast so make sure to check them out. Like Singelton on Facebook: Like Singleton on Facebook 

    The Master of Story with John David Mann

    Play Episode Listen Later Dec 7, 2017 49:53


    Just how does one become the Master of Story as I've named my next guest  John David Mann?  Well for starters he's an award-winning author whose books have sold more than 2 million copies, including the bestselling classic The Go-Giver (with Bob Burg). you've heard of it, right?  He's been a concert cellist, award-winning composer, high school founder which he co-founded at the ripe old age of 17 with a few friends and later became an educator there.  He's a publisher, entrepreneur, marketer, public speaker, and event master of ceremonies.  John's writing spans over two dozen books, including seven New York Times and national bestsellers and has been published in thirty languages.  We covered so much ground in this interview about an aspect of the writing process that any budding writer should take note of.   Not only did we talk about the process one of the techniques John talked about was a three-step system he outlined the following: Preparation Inspiration Perspiration   If I had this book as a young awkward kid, I wouldn't of felt so alone in the world. - Marketia As an author, to hear those words about work I've produced and the story I told in Master Your Message was extremely powerful. In Master Your Message, I  lead you through my journey to find my voice.  The difficulties, challenges, and revelations I had along the way.  I've also included a few very notable mentors that were key in my writing journey, Chris Brogan, Patrice Washington and Matthew Turner.  It would mean the world to me if you would click below to grab your copy of Master Your Message. If you can't buy a copy all I ask is that you phone your local library and request a copy.  It's available in every library in America.   Music Artist in Episode:  Singleton Singleton was so generous to give me permission to use their music on this podcast so make sure to check them out. Like Singelton on Facebook: Like Singleton on Facebook

    A Recipe for Success with Chef Charles Carroll

    Play Episode Listen Later Nov 5, 2017 41:13


    THE RECIPE, by Olympic gold-medalist Chef Charles Carroll and New York Times bestselling author John David Mann, is a tale of heartbreak and redemption, a meditation on great food and secrets of the kitchen, and a life manual, all wrapped together into one compelling, un-put-downable story. Former world heavyweight champion George Foreman has declared it “An instant classic.” Michael Port, the television actor and bestselling author of The Think Big Manifesto, calls it, “A blueprint for transcending limitations and living a big life” and adds, “The Recipe will speak directly to your heart and help you find your way.” My guest today is the book’s coauthor, Chef Charles Carroll, executive chef of the prestigious River Oaks Country Club in Houston, Texas. Chef Carroll has a unique perspective on success, greatness, and what it takes to create amazing teams. He took his first Culinary Olympics gold medal — the first of many — at age 24 and has participated in eight different Olympics over three decades. As executive chef at one of the highest-rated country clubs in the nation, he manages and mentors a team of seventy-five, in six kitchens and three restaurants, putting out eighty to a hundred banquet functions per week — and maintains an unshakable sense of team morale and family spirit in the process. He travels the country giving inspirational talks to young people on the Ingredients of Greatness. He just returned from logging a quarter million miles in his two-year stint as president of the World Association of Chefs Societies. And in his spare time, he’s written a book — a “culinary parable,” he calls it — with The Go-Giver coauthor John David Mann. How does he do it all? And more importantly, why does he do it? We’ll find out today.   Our featured sponsor for this episode is: Videoblocks.com   Master Your Message is Waiting For You and available at any of these fine retailers below.  Just click on a name to order. Master Your Message - The Guide to Finding Your Voice in Any Situation.  My book leads you through my journey to find my voice along with some very notable mentors like Chris Brogan, Patrice Washington and Matthew Turner that have been a big influence in my life.     Music Artist in Episode:  Singleton Singleton was so generous to give me permission to use their music on this podcast so make sure to check them out. Like Singelton on Facebook: Like Singleton on Facebook

    Seven Figure Service Business with Todd Tresidder

    Play Episode Listen Later Sep 26, 2017 62:30


    If you don’t have enough business you have either a Marketing, a Messaging problem or a Positioning Problem. In this episode, you learn the best ways to work through these and many other challenges that service businesses face. When it comes to building your service business are you asking the right questions?  What’s your client's  buying process?  Do you have any idea or have you considered why your clients are buying from you?       Our featured sponsor for this episode is: Videoblocks.com Master Your Message is Waiting For You and available at any of these fine retailers below.  Just click on a name to order. Master Your Message - The Guide to Finding Your Voice in Any Situation.  My book leads you through my journey to find my voice along with some very notable mentors like Chris Brogan, Patrice Washington and Matthew Turner that have been a big influence in my life.      Music Artist in Episode:  Singleton Singleton was so generous to give me permission to use their music on this podcast so make sure to check them out. Like Singelton on Facebook: Like Singleton on Facebook

    Financial Best Life with Lauren Bowling

    Play Episode Listen Later Sep 13, 2017 42:39


    Lauren went from having a healthy shopping addiction in college to becoming an award-winning blogger, author, and personal finance expert.  That's what happened with my next guest, but that's just the beginning of her story and may have been the driving force behind her success. Lauren has been blogging since 2012 and is now a recognized thought leader in the millennial finance space with her expertise featured in the pages of Redbook and Woman’s Day magazines and on leading online financial news sites including Forbes, The Huffington Post, CNNMoney and U.S. News and World Report.  In our conversation, we get into the story behind the success, and how everything hasn't been easy and what she still struggles with today.  Connect with Lauren and get the Show Notes: http://vernonross.com/lauren-bowling   You can now Order it now! Master Your Message - The Guide to Finding Your Voice in Any Situation.  My book leads you through my journey to find my voice along with some very notable mentors like Chris Brogan, Patrice Washington and Matthew Turner that have been a big influence in my life.       Music Artist in Episode: Singleton Singleton was so generous to give me permission to use their music on this podcast so make sure to check them out. Like Singelton on Facebook: Like Singleton on Facebook

    Handshaking Your Way To Success with Matt Holmes

    Play Episode Listen Later Sep 2, 2017 51:17


      Breaking a world record takes time, practice and a community of people that will stand behind and step up when you need them most.  That's what our next guest Matt "Handshaking" Holmes found out when he attempted and succeeded in breaking a Guinness Book World Record for in fact shaking hands. You would be able to find out a ton more if I had show notes posted for this episode but I don't.  I'm actually in the process of changing how the notes are done so I can bring you better information and very actionable tips with each interview. So, for now, bookmark this page or better get on the email list and I'll send out the notes for this episode to everyone that emails me, or you can simply tweet me the following "I want the show notes"  and I'll DM you with details. For the full show notes: Handshaking Holmes Show Notes   Did you know I published a book recently?  Check it out below and you can actually buy it directly from my by clicking on the box art below.  I'll personally ship it and include a special surprise they don't have in book stores. You can now Order it now! Master Your Message - The Guide to Finding Your Voice in Any Situation. My book leads you through my journey to find my voice along with some very notable mentors like Chris Brogan, Patrice Washington and Matthew Turner that have been a big influence in my life. Buy it Now on $12.95. Get one for you and get one for a friend who you think needs to hear this message.         Music Artist in Episode: Singleton Singleton was so generous to give me permission to use their music on this podcast so make sure to check them out. Like Singelton on Facebook: Like Singleton on Facebook

    Penny Pinching Mom Tracie Fobes EP89

    Play Episode Listen Later Aug 5, 2017 37:23


    Money is what drives business, so why do so many of us ignore finances until we “have to” deal with them. Well, my next guest Tracie Fobes AKA the “Penny Pinchin Mom” has some really valuable lessons we can learn about dealing with money in business and in life. Give Every Penny A Job Simple Right, Actually the way Tracie breaks it down it really is simple. Like for example “Give every penny a job, and tell it what it’s going to do that month. What an amazingly simple concept but it’s powerful. Of course, that’s just the beginning of her story. Check out the rest of the show notes with links to everything we talked about over on there site: http://vernonross.com/tracie-fobes/

    These Are the Breaks

    Play Episode Listen Later Aug 4, 2017 3:44


    You have been wondering, dude where's your podcast? Well it's not a long story but I needed to take a step back and look at the show. I asked the hard questions like, is this podcast delivering at the level I feel you deserve? I also wanted to make sure the direction of the show was solid.

    Stop, Don't Run Facebook Ads with Marya Jan EP88

    Play Episode Listen Later May 13, 2017 52:41


    How much are you losing on Facebook ads?  Have you ever thought Facebook ads work for some but you have to take a course or spend thousands of dollars to get any scalable result?  My guest Marya Jan is going to tell you something I’m sure you’ve never heard before. She doesn’t want you to start running Facebook Ads! That’s right Mara thinks Before you invest a single dollar in a Facebook ad, you need to have a strategy in place from the start in order to get results.  Just like with anything you’re attempting to accomplish you have to have a roadmap to get there.  We covered a ton of information in this conversation and one of the many things I learned about some of the mistakes I’ve made is to send traffic to a cold page. But to get all the show notes on this episode you'll have to click this link: http://vernonross.com/marya-jan

    Clarity Through Coaching with Petra Foster EP87

    Play Episode Listen Later Apr 21, 2017 55:03


    Coaching is one of the fastest growing professions on the planet right now. In coaching, you can really embrace your genius and show up in a big way for your clients. However, something really bothered me about coaching I wanted Petra, my next guest, to sort out for me. Why are so many coaches broke? Don't worry we get to that. Petra Foster is known as client enrollment strategist. She helps coaches understand how to build an effective business that can not only bill multiple thousand dollars per month but to also provide a massive amount of value to their clients. The Problem Starts With Your Fee Structure Initially, coaches go into the business to help people, whether it’s in the area of health, business, lifestyle, etc.   The problem is they don't build a fee structure that's scaleable based on the amount of value they're delivering, so it's no surprise they aren't able to earn enough to stay in business. Limiting beliefs around money and feeling guilty when they do charge higher dollar amounts.  Because they are helping people, they believe they can’t charge them.  Due to this, they will charge per hour and tend to stick to this not realizing that there are people out there who are willing and able to invest in themselves in a higher dollar amount. Because they do not have a system to change this, they remain broke. But to get all the show notes on this episode you'll have to click this link: http://vernonross.com/petra-foster/

    Split-Testing Made Easy with Chris Dayley EP85

    Play Episode Listen Later Mar 25, 2017 39:42


    Did you know that 61% of Adwords and Facebook Ads Fail to produce a single conversion? According to Chris Dayley VP of Testing and Optimization at Disruptive Advertising. One of the most challenging problems business owners, bloggers and podcasters for that matter have is getting conversions from email, lead capture pages and of course ads. Even if you don't directly sell a product or service a successful outcome from an effort made is key. Get Show Notes and Valuable Resources here: http://vernonross.com/chris-dayley   

    Fall Back Friday Ep84

    Play Episode Listen Later Mar 4, 2017 14:35


    So What Have I Learned Since 2013 In life my friends you may have to look back in order to move forward.  If history teaches us anything, it teaches us not to repeat the mistakes of the past.  Well at least that what you have the opportunity to learn from those mistakes or triumphs. Not everything in your past has to be bad, for example, a post I wrote back in 2013 right before I started the podcast. It was about of all things Kung-Fu and the lessons you learn from your clients when you're a coach. Are you curious about what I learned? You can find out by heading over to  http://vernonross.com/fall-back-friday

    5 Min Friday About That Snap Inc IPO

    Play Episode Listen Later Feb 4, 2017 5:03


    Twitter Is Not The Measurement I've seen tons of articles talking about the Snapchat IPO and through Snap.INC as they're now known is experiencing slower growth it doesn't mean they are headed toward the failed state of Twitter. Instagram is However Eating Their Lunch Ever had someone take your lunch?  Well, that happened to Snapchat about six months ago with Instagram decided to get into the instant videos that disappear in 24hr business. Find the complete show notes => Snap INC IPO

    5 Minute Friday Ep81

    Play Episode Listen Later Jan 27, 2017 10:17


    Let's Get It Started Each Friday I'll be posting something interesting for you to learn and one thing you can use to make your upcoming week better.  I'll also keep you up to date on the projects I'm working on and how you can get involved. Talking Money and Sponsorship This week I was interviewed on the Podbean podcast  - Podcasting Smarter with their wonderful host Jennifer Crawford from the Jellyvision Show.  I know it's a funny name but you should definitely check it out.  We talked podcasting in general but really got into the details of podcast sponsorship.  I went deep with info I normally wouldn't reveal outside of a paid course, so this one is a must listen so check it out here => Podcasting Smarter I'm A Reality Show Get the rest of the show notes over on website! Continue Reading

    Bumpers.fm with Ian Ownbey Ep80

    Play Episode Listen Later Jan 18, 2017 36:57


    I love startups! I think the culture from a work perspective is what everyone dreams of, and the have the flexibility to innovate as the market changes. Bumpers.fm is the perfect example of market disruption in the ever changing world of podcasting. In this episode, I get to speak with one of the co-founders of this unique company. Meet Ian Ownsby co-founder of Bumpers.fm, a podcasting platform that’s disrupting the industry by allowing anyone to record a podcast from their mobile device for with unlimited audio. Meet Ian Ownsby co-founder of Bumpers.fm, a podcasting platform that’s disrupting the industry by allowing anyone to record a podcast from their mobile device for with unlimited audio. Get the rest of the show notes here: http://vernonross.com/Ep80

    No Tactics

    Play Episode Listen Later Jan 3, 2017 5:51


    So this isn't your normal podcast post it's a little raw.  You're going to notice the audio sounds a bit different and I'm referring to an app called Bumpers App.  It's a new podcasting app I'm trying out for creating more content in a quicker consumable way. In this episode, I'm riffing about why you don't need tactics in social media and marketing to be relevant or to come across as an authentic person to your audience.  Social Media tactics and marketing tactics that don't come from a place of service is what I touch on and I want to know what you think. Hit me up in the comments to share your thoughts.

    Swizzle A Start-Up Story with Nick Szabo EP78

    Play Episode Listen Later Nov 5, 2016 51:29


    Running at full speed and jumping to the next building across the rooftops.  Would you do This?  My next guess would totally do this in a heartbeat and has.  This fearless quality is one of the many things that sets my next guest Nick Szabo apart.  Jump to as Nick the COO of Swizzle shares … Continue reading "Swizzle A Start-Up Story with Nick Szabo EP78" The post Swizzle A Start-Up Story with Nick Szabo EP78 appeared first on Vernon Ross.

    Why You Should Start A Podcast With Cliff Ravenscraft Ep77

    Play Episode Listen Later Oct 13, 2016 63:46


    Cliff Ravenscraft is one of the first names you hear when you start the process of starting a podcast.  In this episode, we talk about why right now is the perfect time to start a podcast. Podcasting has now hit the mainstream with the success of shows like Serial, The Nerdist, and the Joe Rogan … Continue reading "Why You Should Start A Podcast With Cliff Ravenscraft Ep77" The post Why You Should Start A Podcast With Cliff Ravenscraft Ep77 appeared first on Vernon Ross.

    Discoverability Through Instagram Stories Ep76

    Play Episode Listen Later Aug 7, 2016 13:41


    Instagram Stories But Why? This past week I posted an article on LinkedIn Pulse about Instagram Stories.   I covered a few key things I think you should know on how to use the new features for your business.  Instagram Stories is much like Snapchat (Almost a carbon copy) Stories where your followers see a … Continue reading "Discoverability Through Instagram Stories Ep76" The post Discoverability Through Instagram Stories Ep76 appeared first on Vernon Ross.

    NMX 2015 Live In Vegas Ep51

    Play Episode Listen Later Aug 4, 2016 23:32


    As you guys know I’ve been out and about with NMX / NAB (New Media Expo & National Association of Broadcasters) in Las Vegas.  What a crazy week full of surprises and awesome meetings.  I was one of the featured speakers at NMX and my session I have to say kicked off to a great … Continue reading "NMX 2015 Live In Vegas Ep51" The post NMX 2015 Live In Vegas Ep51 appeared first on Vernon Ross.

    Health And Wealth With Shelley Davidescu Ep75

    Play Episode Listen Later Jul 29, 2016 29:53


    We learned how to build an irresistible pitch with “The Pitch Whisperer” John Livesay.  John gave priceless tips in pitching for Start-ups and podcast sponsorship including co-branding to get an advantage, and the importance of being clear and concise with you branding.  Our guest in this episode Shelley Davidescu, a business mentor for health and … Continue reading "Health And Wealth With Shelley Davidescu Ep75" The post Health And Wealth With Shelley Davidescu Ep75 appeared first on Vernon Ross.

    The Irresistible Pitch with John Livesay Ep74

    Play Episode Listen Later Jul 15, 2016 32:35


    Hey guys in case you missed it catch up on Episode 73 Jeff Herrmann.  A fascinating talk about content marketing.  Our guest this episode is known as The Pitch Whisperer.  John helps tech founders develop an irresistible pitch to get the funding they need — fast. If you’ve ever wanted to know how to pitch a … Continue reading "The Irresistible Pitch with John Livesay Ep74" The post The Irresistible Pitch with John Livesay Ep74 appeared first on Vernon Ross.

    Publish or Perish with Jeff L Herrmann EP73

    Play Episode Listen Later Jun 5, 2016 36:01


    If you missed the last episode with Josh Dorkin you’re going to want to check out : why Josh chooses not to sell courses on BiggerPockets and why he feels this information should be free.  In this episode we talk with Jeff Herrmann, Chief Revenue Officer, Mobile Video Expert, Content Marketer and Transformation Strategy Designer. … Continue reading "Publish or Perish with Jeff L Herrmann EP73" The post Publish or Perish with Jeff L Herrmann EP73 appeared first on Vernon Ross.

    Inside Bigger Pockets with Josh Dorkin Ep72

    Play Episode Listen Later May 11, 2016 52:52


      In this episode we welcome entrepreneur Josh Dorkin.  He’s built the leading real estate investing, social networking community and resource portal on the Internet BiggerPockets.com. We dig into this amazing community to learn why Josh built Bigger Pockets, how he’s made it successful along with the reasons you should be building your own community right … Continue reading "Inside Bigger Pockets with Josh Dorkin Ep72" The post Inside Bigger Pockets with Josh Dorkin Ep72 appeared first on Vernon Ross.

    Midwest Digital Marketing Conference with Perry Drake Ep 71

    Play Episode Listen Later Apr 19, 2016 28:34


    The Countdown Has Started Only A Few Hours Left Until #MDMC2016 [ez_countdown day=”21″ month=”04″ year=”2016″ hour=”0″ min=”0″ sec=”0″ style=”dark” timezone=”-5″] #MDMC Live Podcast In the last episode we talked with sales superstar Melinda Chen who developed a sales system to help women connect with big clients.  Melinda observed that several women she knew were making … Continue reading "Midwest Digital Marketing Conference with Perry Drake Ep 71" The post Midwest Digital Marketing Conference with Perry Drake Ep 71 appeared first on Vernon Ross.

    Women Making Big Sales With Melina Chen EP70

    Play Episode Listen Later Mar 27, 2016 53:59


    In the episode EP69 we meet Jeffrey Shaw a master photographer, business coach and public speaker. Jeffrey build his first million dollar a year business serving the most affluent families in America. Check out Jeffery’s interview here: EP69 My latestes guest Melinda Chen developed a sales system to help women connect with big clients.  Melinda … Continue reading "Women Making Big Sales With Melina Chen EP70" The post Women Making Big Sales With Melina Chen EP70 appeared first on Vernon Ross.

    Creative Warrior Jeffrey Shaw EP 69

    Play Episode Listen Later Feb 19, 2016 37:30


    In the last episode (EP68) we met Morgan MacDonald  listen now to hear the one thing I’ve never heard any publisher reveal that could have a deep impact on your book.  I promise you’ve never heard this information anywhere. In this episode we meet Jeffrey Shaw a master photographer, business coach and public speaker. Jeffrey … Continue reading "Creative Warrior Jeffrey Shaw EP 69" The post Creative Warrior Jeffrey Shaw EP 69 appeared first on Vernon Ross.

    Publish Your Book in 90 Days with Morgan MacDonald EP68

    Play Episode Listen Later Jan 19, 2016 53:23


    In the last episode we talked with Sexyboss Heather Ann Havenwood.  Heather built a million dollar business marketing her dating and relationship advice.  She’s a power public speaker and coach so if you missed it go check it out now. In this episode I talk with book publisher Morgan MacDonald about the writing process and … Continue reading "Publish Your Book in 90 Days with Morgan MacDonald EP68" The post Publish Your Book in 90 Days with Morgan MacDonald EP68 appeared first on Vernon Ross.

    Money and Success with Heather Havenwood Ep67

    Play Episode Listen Later Jan 7, 2016 53:55


      What You May Have Missed In the last episode we met Harneet Bahalla a digital marketing consultant and who negotiated over a million dollars on one deal.  Listen to Ep66 to find out the one thing he did to land this deal. In this episode I talk with Heather Ann Havenwood, CEO of Havenwood Worldwide, LLC … Continue reading "Money and Success with Heather Havenwood Ep67" The post Money and Success with Heather Havenwood Ep67 appeared first on Vernon Ross.

    Building An Online Business with Harneet Bhalla Ep66

    Play Episode Listen Later Dec 9, 2015 48:05


    What You Missed You heard from former Olympian Fabienne Raphael the creator behind Small Business Online Summit and how she’s built an amazing Periscope following. Our guest for today is Harneet Bhalla is a digital marketing consultant and a master on giving advice to people who want to establish their online business from scratch. Harneet is a … Continue reading "Building An Online Business with Harneet Bhalla Ep66" The post Building An Online Business with Harneet Bhalla Ep66 appeared first on Vernon Ross.

    Small Business Online Summit with Fabienne Raphael Ep65

    Play Episode Listen Later Nov 26, 2015 55:58


    What You Missed You heard from Josh Elledge (Exclusive Interview) and learned how to get booked on Television.  We’re talking millions in free media exposure! Josh talks about the one thing you must have to get booked. In this episode I have a return guest a former Olympian Fabienne Raphael.  She’s a writer with several published works, a business … Continue reading "Small Business Online Summit with Fabienne Raphael Ep65" The post Small Business Online Summit with Fabienne Raphael Ep65 appeared first on Vernon Ross.

    Inbound Marketing Mastery with Thomas Schwab Ep62

    Play Episode Listen Later Oct 7, 2015 42:13


    Our guest for today is Thomas M. Schwab, a Master in inbound marketing. Tom is an experienced entrepreneur, writer, and speaker who empowers entrepreneurs, solopreneuers and small business owners to easily understand and use digital tools to build a scalable automated sales and marketing machine that delights the customer and business. We never had a … Continue reading "Inbound Marketing Mastery with Thomas Schwab Ep62" The post Inbound Marketing Mastery with Thomas Schwab Ep62 appeared first on Vernon Ross.

    Build Your Own SAAS with Hani Mourra Ep61

    Play Episode Listen Later Sep 18, 2015 53:48


    Did You Miss This: In the last episode, Ep60 we spoke with wellness entrepreneur Greg Zuffelato about how he broke into the fitness industry from being a minister and leadership trainer.  Greg dropped a ton of knowledge about everything from selling corporate fitness to creating his own health bar. About My Amazing Guest Start with the problem … Continue reading "Build Your Own SAAS with Hani Mourra Ep61" The post Build Your Own SAAS with Hani Mourra Ep61 appeared first on Vernon Ross.

    Too Busy To Eat with Greg Zuffelato EP60

    Play Episode Listen Later Sep 9, 2015 49:50


    Greg Zuffelato’s passion for helping people to be healthy and to get more out of life has led to the founding of two companies: Too Busy To Eat and BizFit, a Corporate Wellness company. In both companies, Greg uses nutrition to change the lives of people all over the world. Here are the highlights of … Continue reading "Too Busy To Eat with Greg Zuffelato EP60" The post Too Busy To Eat with Greg Zuffelato EP60 appeared first on Vernon Ross.

    Zero to $100k in 12 months with Kavit Haria Ep59

    Play Episode Listen Later Aug 25, 2015 47:02


    Zero to $100k in 12 months sounds pretty crazy.  I have to admit there was some scepticism when I first learned about Kavit and his company through a referral from a fellow podcaster Fabienne Raphael ( EP44 ) that I should have him on the show.  Well Kavit quickly dispatched that doubt by breaking down the process … Continue reading "Zero to $100k in 12 months with Kavit Haria Ep59" The post Zero to $100k in 12 months with Kavit Haria Ep59 appeared first on Vernon Ross.

    Start-Ups, Networking and Living Abroad with Shola Abidoye Ep58

    Play Episode Listen Later Jul 30, 2015 52:58


    Shola Abidoye is the world’s #1 expert in CRSP™  Which stands for – controllable, repeatable, scalable, predictable.  This applies to the area digital sales growth.  Like most successful serial entrepreneurs been involved in several successful ventures with incredible growth rates in profit. It’s not surprising that being a trained economist educated at Oxford University and KTI … Continue reading "Start-Ups, Networking and Living Abroad with Shola Abidoye Ep58" The post Start-Ups, Networking and Living Abroad with Shola Abidoye Ep58 appeared first on Vernon Ross.

    Outsourcing, Productivity Hacks and Paradigm Shift with Podcast Junkies Host, Harry Duran Ep57

    Play Episode Listen Later Jul 22, 2015 52:05


    Productivity hackers rejoice! My friend and guest for this episode will surely feed your cravings as he shares to us his arsenal of tools that would surely delight you all. We actually get into what I think is an interesting and well needed conversation about valuing our 9-5 job (for a change) and the way … Continue reading "Outsourcing, Productivity Hacks and Paradigm Shift with Podcast Junkies Host, Harry Duran Ep57" The post Outsourcing, Productivity Hacks and Paradigm Shift with Podcast Junkies Host, Harry Duran Ep57 appeared first on Vernon Ross.

    Podbean, Podcast & Patrons EP56

    Play Episode Listen Later Jul 7, 2015


    In this episode I had the pleasure of spending some time with Shannon Martin, PodBean’s Director of Communications as we learned about this free to start podcast option offered by Podbean. Don’t worry I’m not turning the Social Strategy Podcast into show about podcasting,  but there are some really interesting platforms out there that fall … Continue reading "Podbean, Podcast & Patrons EP56" The post Podbean, Podcast & Patrons EP56 appeared first on Vernon Ross.

    Podcast Movement and Maple Syrup Ep55

    Play Episode Listen Later Jun 14, 2015 49:24


    For this episode, I hook up with my buddy, Jared Easley host of Starve the Doubts Podcast and the co-founder of the Podcast Movement.  We have an enlightening conversation on sharing your journey and not just successful stories but sharing the challenging stories. It’s those stories that helps people connect to you and gives them hope … Continue reading "Podcast Movement and Maple Syrup Ep55" The post Podcast Movement and Maple Syrup Ep55 appeared first on Vernon Ross.

    Building A Brand And The Life You Love with Reece Sims Ep54

    Play Episode Listen Later May 18, 2015 44:09


    In this episode I had the amazing opportunity to sit down with Reece Sims.  She’s  a Personal Branding Strategist and host a very unique podcast with an equally unique name called – The Lovenoteworthy Show.  We discuss her journey towards entrepreneurship and the values of networking and creating your own opportunities. Here are the highlights of … Continue reading "Building A Brand And The Life You Love with Reece Sims Ep54" The post Building A Brand And The Life You Love with Reece Sims Ep54 appeared first on Vernon Ross.

    How Not to Get Sued with Nellie Akalp Ep 53

    Play Episode Listen Later May 9, 2015 31:12


    In this episode, I catch up with CorpNet’s CEO and Founder, Nellie Akalp, during new media expo NMX to talk about copyrights and trademarks and how they can be vital to your business.  In addition we covered the value of forming an LLC or a corporation for podcasters and bloggers. Nellie and I touched on things … Continue reading "How Not to Get Sued with Nellie Akalp Ep 53" The post How Not to Get Sued with Nellie Akalp Ep 53 appeared first on Vernon Ross.

    How To Conference NMX Attendee Speaks Out Ep52

    Play Episode Listen Later Apr 26, 2015 40:53


    First Timer! Was it your first time to a major conference like New Media Expo or NABShow?  I thought it would be interesting and very informative to get the perspective of a first time attendee to NMX and get her impressions of the event and share with us how to conference In full disclosure my … Continue reading "How To Conference NMX Attendee Speaks Out Ep52" The post How To Conference NMX Attendee Speaks Out Ep52 appeared first on Vernon Ross.

    Black Women Millionaires with Dr. Venus Opal Reese Ep50

    Play Episode Listen Later Mar 18, 2015 45:15


    A great mentor is a hard to come by so when you run into one you must take advantage. Wouldn’t you agree? So would you take advantage of a mentor that teaches people how to become millionaires? Well we have a treat for you in this episode in Dr. Venus Opal Reese.  It’s not secret … Continue reading "Black Women Millionaires with Dr. Venus Opal Reese Ep50" The post Black Women Millionaires with Dr. Venus Opal Reese Ep50 appeared first on Vernon Ross.

    Why Podcasters should Explore Spreaker Ep 49

    Play Episode Listen Later Mar 12, 2015 35:02


    There are so many options when it comes to hosting a podcast that it can be hard for a podcaster or someone starting in podcasting to determine which one to choose. I looked into Soundcloud used it a bit and although I’m sure it’s a great platform I’m just not that crazy about it so … Continue reading "Why Podcasters should Explore Spreaker Ep 49" The post Why Podcasters should Explore Spreaker Ep 49 appeared first on Vernon Ross.

    Successful Mistakes with Matthew Turner Ep 48

    Play Episode Listen Later Mar 6, 2015 48:36


    Discovering, Creating and Sharing is one of the best ways to communicate the story of your brand. Wouldn’t you agree? For this episode I really wanted to connect you with a master storyteller.  Someone that knows how to not just tell a good business story or talk about a brand but a storyteller that could … Continue reading "Successful Mistakes with Matthew Turner Ep 48" The post Successful Mistakes with Matthew Turner Ep 48 appeared first on Vernon Ross.

    Leading Breakthrough Change With David Pottruck Ep 47

    Play Episode Listen Later Feb 25, 2015 46:26


    Life is about what you learn and how you share that learning with others.  Wouldn’t you agree? That quote David Pottruck speaks volumes about the type of leader David is and the principles he teaches at the Wharton Business School’s Center for Leadership and Change Management. It’s not often that I get to talk with a … Continue reading "Leading Breakthrough Change With David Pottruck Ep 47" The post Leading Breakthrough Change With David Pottruck Ep 47 appeared first on Vernon Ross.

    HappyWork with Chris Reimer Ep 46

    Play Episode Listen Later Feb 19, 2015 98:21


    What’s the worst experience you’ve ever had at work? My guess is it was pretty bad right? The sad part is that too many of us have bad stories about work.  In this episode is author Chris Reimer addresses this very issues  in his first book Happywork. Here are the highlights of my conversation with Chris: … Continue reading "HappyWork with Chris Reimer Ep 46" The post HappyWork with Chris Reimer Ep 46 appeared first on Vernon Ross.

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