Podcasts about new media expo

This will be the final episode of Podcast Talent Coach. It has been a great journey through 550 shows. But, it has reached its destination. WHEN I REALIZED IT WAS THE END I've met a lot of great people. The things I've learned are immeasurable. The journey has been incredible. As I was shaping this episode, I thought about a variety of approaches. The 7 things I learned over 550 episodes. The top ten people I've met. The list of mentors who shaped my success. Everything I considered seemed cliché. So, I'm just taking you to how it came to be. The end of the show came to me during my latest launch. As the cart close approached, I realized the end was near. WHERE IT STARTED This all started 20 years ago. In a March 2005 edition of Wired Magazine, I came across an article about MTV VJ Adam Curry. The article was called "Adam Curry Wants You To Be An iPod Radio Star". The article mentioned that Curry was the brains behind iPodder, described as the offspring of the blog and the Apple MP3 player. This was the beginning of podcasting. And I was fascinated. Unfortunately, I had no interest in tech. A few years later I got my first iPhone. I was soon downloading podcasts. By 2009, I was in love with the format. By this time, I had been coaching radio talent for about 15 years with a successful radio show of my own. As I listened to these podcasts, I thought they could be so much more effective if they just used the techniques we used in radio to connect with an audience. They just didn't know what they didn't know. It was still the wild west. MY PERSONAL LAUNCH I started creating content. By 2012 I was speaking on stage at events like New Media Expo and BlogWorld. In June 2013, this podcast was launched. It was also the month that Ken Allan became my first coaching client. He came to me help him create stronger content and a more compelling show. Over the years, I've coached many incredible content creators. I've created a few courses and live programs. There have been webinars that have completely crashed, 3-day events that have been incredible, and lots in between. As the years went on, I started drifting away from stronger content and more toward launching podcasts. THE DRIFT STARTED HAPPENING As I would explain what I do to help people create effective content, people would say, "That sounds great, Erik... but I don't have a podcast." Launching a podcast isn't the tough part. The struggle is figuring out what to do with your podcast. Getting to grow and using it to generate revenue are the areas that create challenges for people. But, they wanted me to help them launch. So, I did. I launched the Podcast Launch Accelerator to help people launch in 30 days. That's when I started attracting people who didn't have a podcast rather than those that needed help with content and growth. Two problems come from this. First, I was attracting people who needed help launching rather than those who wanted more effective content. Second, I was now more into tech and less into how to use it. Exactly where I didn't want to be. BACK TO MY ROOTS So, I got back to my roots. I dove into become influential with your content. My content became more about who you are, how you share your story, and how you move a room to action. We were talking less about how to launch. I recently did market research around influence and impact. I talked to dozens of people about where they struggle regarding becoming someone worth listening to. Their challenges were right in my wheelhouse. When the program was developed, I rolled it out. It was offered in one-on-one calls, workshops, and short info sessions. Of all the people who saw the opportunity, only one purchased. Over the years, I've tried different approaches with different courses. I have some amazing clients and a wonderful group program. The revenue has been solid and growing over the years. It just isn't where I hoped it would be. KNOW WHEN TO END IT Dan Miller was one of my mentors with 48 Days To The Work and Life You Love. He and I shared a birthday, though years apart. We lost Dan at the beginning of 2024. Dan always said you should be able to tell in about 90 days if a business idea has legs. He should know. Dan launched many businesses, some successful, some not so much. He also thought "winners never quit and quitters never win" was a false cliché. In a blog post and podcast episode, Dan said, "I constantly have areas in my business and life that are on the bubble. If they are not proven successful in a very specific period of time – they're gone – I quit but keep moving on to success in other ways." Dan's point was that winners know when to quit. NOT IN THE NUMBERS It happened as I was crunching the numbers from the latest launch and examining the results of 2024 in my business. I came to the realization that the success wasn't where I wanted it to be. During my mastermind call three days later, I explained what I was thinking. That when it was confirmed. It's time to find the next fun thing to pursue. There are 550 episodes here to serve you and help you shape your content. The first 275 episodes are solo with just me, except for episode 200. I sprinkled in some great interviews with some amazing people over the next 275. Find them all here: PODCAST TALENT COACH EPISODES It has been a blast. I can't thank you enough for coming along on the journey. We've done some incredible things. I'm not sure what's next. There are a few things I want to try. I'm sure a podcast will be part of it. I'm sure we'll cross paths again down the road. Until then, remember to always tell the truth, always make it matter, and always have fun. I'll see ya soon.

Dave Jackson is the Head of Podcasting at Podpage and a podcast consultant at the School of Podcasting. With a career spanning almost two decades in podcasting, he launched his first podcast in 2005, and his show about podcasting has been downloaded over 3.1 million times. Dave has helped hundreds of people launch their podcasts and is the author of Profit from Your Podcast. With a bachelor's degree in education specializing in technical education, he stands out not only for his technical expertise but also for his ability to explain complex concepts in simple, 'geek-speak-free' language. He was named the Director of Podcasting for the New Media Expo in 2014, and in 2018, he was inducted into the Academy of Podcasters Hall of Fame. In this episode… Podcasting has exploded in popularity, but starting and succeeding in this crowded marketplace can feel overwhelming. Many aspiring podcasters struggle with figuring out where to begin, how to grow their audience, and what mistakes to avoid. As the medium evolves, the pressures of creating content, promoting it, and navigating technical hurdles can leave even the most passionate creators feeling stuck. Dave Jackson, a podcasting consultant, shares his wealth of experience to help podcasters overcome these challenges. With over two decades in the industry, he emphasizes the importance of staying authentic and knowing your audience deeply. He offers practical strategies for avoiding common podcasting pitfalls, like trying to monetize too early, focusing on the wrong platforms, and overcomplicating production. Instead, Dave advises concentrating on growing a dedicated audience first, exploring alternative revenue streams, and leaning into your unique voice as a creator. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Dave Jackson, Head of Podcasting at Podpage, about mastering the art of podcasting in today's competitive landscape. They explore key strategies for building a successful podcast, including how to stand out, why embracing authenticity is essential, choosing the right monetization approach, and how embracing your peers in the industry results in a mutually beneficial relationship.

From an early age, Harry Duran displayed a natural affinity for technology, tinkering with computers and embracing the latest gadgets. After briefly attending Syracuse University, Harry got distracted and lost his focus. He says he jumped around, never completing his degree, and then applied for a job at Chase Bank as a teller. Harry thought wearing a suit to work meant that he ‘made it.' He was a quick learner and adapted well, moving up the ranks in the banking world. In 1999, Harry's innate curiosity and entrepreneurial spirit compelled him to explore opportunities in the dotcom boom, a venture that ultimately fell short. Undeterred, he went into construction with his half-brother in Atlanta, only to return home to his parents, tail between his legs. Harry took some time to self-reflect and realized that many of his choices were heavily influenced by other people. He recognized the importance of finding his own voice and taking responsibility for his future. Harry was always interested in electronic music and grew up DJing. That was his first passion. He wanted to start a podcast interviewing DJs because he was fascinated with the culture. Harry also built a mobile app for electronic music. A turning point came in 2014 when Harry attended the New Media Expo in Las Vegas, where he realized the power of podcasting as a platform to share stories and connect with audiences. Inspired, he launched Podcast Junkies, a show that enabled him to hone his interviewing skills and develop a deep understanding of the podcasting landscape. Harry's entrepreneurial spirit soon took over, and he founded Fullcast, a full-service podcast production and marketing consultancy. Leveraging his corporate experience and newfound podcasting expertise, Harry has helped over 110 clients launch their own shows. But Harry's journey didn't stop there. In 2019, he identified a niche that ignited his passion – vertical farming. Recognizing the potential to educate and inform audiences about this emerging industry, Harry launched the Vertical Farming Podcast, a show that has since become a leading voice in the space, securing high-profile sponsorships and opening doors to international conferences. Throughout his winding path, Harry's unwavering commitment to finding his voice and creating his own stage has been the driving force behind his success. From the corporate world to entrepreneurial ventures, his story is a testament to the power of resilience, adaptability, and the pursuit of finding meaningful work from the inside out. Learn more and connect with Harry here:   

START A PODCAST FOR THE RIGHT REASONS Why did you start a podcast? I'm talking about the real reason. Coaches tell me they want to grow their audience or make money. That can't be your real why. When you ask why about seven times, you'll get to the real reason you wanted to start a podcast. Your struggles to grow and monetize your show has nothing to do with your podcast. The problem is you. Your podcast is just the vehicle. If people aren't coming for you, they aren't coming at all. Let me show you why. THE START OF PODCAST TALENT COACH When I started my show, I thought I wanted to help people become better hosts and build a consultancy. Over the years, I learned that wasn't my real reason. That purpose wouldn't keep me motivated. In 2005, I came across an article in Wired Magazine. The article was about former MTV VJ Adam Curry creating this thing called podcasting. He was interviewing a guest in his car and distributing the show through the RSS feed technology used by blogs. This sounded really cool, but was way over my head. At this time, I had been in radio for about 12 years. The thought of owning my own show in this new medium was exciting. But I had no idea where to start. Around 2009, I got my first iPhone and started listening to a ton of podcasts. At the time, there were about 80,000 podcasts. In 2012, I was hooked and started writing a blog about podcasting. The content helped podcasters sound more professional like radio broadcasters. That blog led to an opportunity to write for the New Media Expo blog where Dave Jackson from School of Podcasting discovered me. During our conversation, Dave asked why I didn't have a podcast. That was the start of this podcast in 2013. The show started with the blog content. I was showing people how to sound more professional. Listeners got a lot of tools and tips that we used in radio. The show struggled to grow. It was struggling, because people weren't dying to know how to sound more professional. More professional also wan't my deep, burning passion. THE REAL REASON Then one day I was talking with a client when he said, "If we are able to generate leads, that is awesome. If we are helping change people's lives, and they are reaching out to us, that would be a success. Becoming a resource is the goal." That was the day I realized my purpose needed to be bigger. Giving people information to sound better was ok, but it wan't life-changing. As I looked inward and reviewed the clients in my world, I realized I really want to help people become that magnetic, influential personality and show host. Not just somebody sharing information. But somebody who entertains, builds relationships, and can inspire people to take action. When I can do that, I make the world better. That gets me fired up. I saw it in my radio career as well. When I started in radio, I thought the music knowledge would get me to the top. I shared trivia, music news, tidbits about the bands. I had it all. And, nobody cared. Then one day I started sharing my story and who I am. I began building relationships with my listeners. That was the day I started my climb to the top and have been there ever since. Attract people with who you are. IT'S ABOUT YOU It's not about your content, but you. People will show up for your content. They'll come for your 6 steps to success. But once they learn the 6 steps, nothing about your content will keep them coming back. The only reason they come back every week, is because they want to be around you. The confidence you portray helps you become magnetic. It's not about what you're saying. It is who you are being while you're saying it. Your podcast really has little to do with it as well. The podcast is just the vehicle. It's about authority, not the podcast. I believe podcasting is the best way to share your message for a variety of reasons. Podcasts are portable. You can consume podcasts while doing other things. Your show is delivered right to your subscribers phone in their feed. And audio builds relationships through theater of the mind. WE HEAR IN PICTURES We speak in words. We hear in pictures. Stories build relationships. Relationships build trust and authority. Everyone can be a storyteller. Stories start with a intriguing introduction. They are filled with vivid details. Great stories end with a powerful conclusion. Powerful stories are also filled with personality. These stories make people laugh, cry, or marvel at something. Everyone has a personality. We just need to uncover it and make it shine. So, why did you start a podcast? Your successful podcast is about relationships, not ads. LISTENER ATTRACTION STRATEGY Attract listeners rather than chasing them. Let's get clear on your strategy. Do you want to keep chasing clients or are you ready to stand out as the well-known authority who attracts clients into your world? Let's build your strategy. Go to www.PodcastTalentCoach.com/apply, click the button and apply to have a chat with me. We will develop your plan and see how I can help and support you to achieve your podcast goals. You can develop your personality and storytelling. You can become a magnetic, influential personality and show host. Let me show you how. Visit www.PodcastTalentCoach.com/apply, click the button and apply to have a chat with me. I'll see you there.

My last day at Libsyn was July 12th, 2024. I'm starting a new chapter in my podcasting career, and so to announce the next chapter, I thought it might be fun (and maybe inspirational? ) for newbies to see what is possible with a podcast. Last week I talked about my journey through technology. I explained that where I am now is NOT where I started and it took years to get here. Today I'm talking about the most important benefit of podcasting (and it's not money, or fame). It's relationships. You will see that one teacher gave me a nudge. Once I started podcasting (because it was WAY HARDER in 2005), when I wasn't working on making GREAT content, I was working on growing my network through relationships. I am still in contact with many of those today. Your Podcast Leads To OpportunitiesYou are seen as an expert (no matter if you want to be or not) and that positioning leads to opportunities. Those opportunities lead to relationships. Those new relationships lead to more opportunities. If you DON'T QUIT, the wheel keeps turning. It does not happen overnight, and it might take years. Some might say I have first mover advantage. Let's say that is true. So did a whole lot of other people. There is one big difference. I didn't quit. I'm still here. Opportunities Lead to RelationshipsI had Spreaker, Blubrry, and Libsyn representatives on my show. I would see these people at events. Your podcast can be a digital resume. When the New Media Expo needed a new head for their podcasting track, all of these hosting companies had one name they recommended: Dave Jackson. Got Feedback On This Episode?I'd love to hear what you thought about this episode. If you have a minute or two, it's less than five questions and works great on your phone or computer. Share Your ThoughtsJoin the School of Podcasting Community Risk-FreeAre you looking to start your own podcast but don't know where to begin? Look no further than the School of Podcasting. Our comprehensive online courses and one-on-one coaching will teach you everything you need to know, from equipment and editing to marketing and monetization. With our proven methods and unlimited one-on-one consulting, you'll be creating high-quality, engaging content in no time. Say goodbye to the frustration and uncertainty and hello to a successful podcasting career with the School of Podcasting.Use the coupon code schoolofpodcasting.com/listener to save on a monthly or yearly subscription.Question of the MonthPer Jacobs Media, 70% of Podcast Discovery comes from word of mouth. With this in mind, what was the last thing you recommended to someone, and (more importantly) why? (This doesn't have to be a podcast, but if it is cool!). I need your answer by July 26th, 2024. Don't forget to say the name of your show, your website address, and a little bit about it (your tagline, etc). Don't have a website? Order a domain at Coolerwebsites.comClick Here to Upload/Record Your AnswerQuestion of the Month Where I Will Be?I'll be speaking at

As we celebrate 500 episodes of Podcast Talent Coach, I want to share with you six mentors who have shaped my journey over the past 10 years. LEARNING FROM MENTORS I learned long ago that I don't know everything and never will. Every experience is an opportunity to learn something. Conferences and conventions are always such a powerful experience for me. Many people say they rarely go to the session and instead have conversations in the halls. I can understand that. But, I think they are missing the power of the collective mind. Mingling in the halls during a conference will definitely grow your network. It has a place in your business. However if you skip all the sessions, you are missing ideas that could take your business to an entirely new level. We would attend the Country Radio Seminar every year in radio. I would travel with my music director for the station. During the day, we would take in all the sessions of the conferences. At night, we would split up to attend events and network with artists and record labels. From the sessions, we would learn new ideas to implement with the stations. At night, we would network with people who could help us implement those ideas. Then one day our company decided it wasn't necessary for both of us to be there. That single decision cut our learning in half and diminished the networking we were able to do. The company thought the conference was nothing but a party. It may have been for those who spent all of their time in the halls. When you're learning from mentors and expanding your thinking, things are possible beyond your imagination. These six mentors helped my achieve levels bigger than I every dreamed. It is my hope that these nuggets spur some new ideas for you as well. DAN MILLER The first is the mentor who has influenced my life the longest. Dan Miller's book and podcast "48 Days To The Work You Love" inspired me to follow my dream and start my own business. Dan is author of the New York Times best-selling 48 Days To The Work You Love and Wisdom Meets Passion, No More Dreaded Monday and An Understanding Heart. His 48 Days Podcast consistently ranks in the top 1% of all podcasts worldwide and his 48DaysEagles.com community is viewed as an example around the world for those seeking to find – or create – the work and the life they love. His podcast sits at the center of his multiple streams of income. Unfortunately, we lost Dan in January of this year after a very brief battle with cancer. Dan's attitude through that entire struggle was impressive and uplifting. He kept asking as he always did, "What does this make possible?" Dan saw the silver lining in every cloud. He was an amazing man and a mentor to me in so many ways. Dan joined my on Episode 466 to discuss multiple streams of income. You can find the episode at www.PodcastTalentCoach.com/466. DAN'S NUGGETS Here are a few nuggets from that episode. Resilience in the Face of Adversity: "When we hit Covid and I couldn't have live events for a couple years there, that had been a big resource for us, a big revenue stream, but not being able to have live events, it didn't really affect us. My revenue continued to go up because we made content available to people in other ways that they could experience, even if they didn't come to Franklin, Tennessee."— Dan Miller 00:24:39 – 00:25:03. Life Reassessment in Midlife Careers: "What surprised me is I had doctors and dentists and pastors and engineers and accountants showing up and why you guys here? And it was like, well, we're doing okay. You know, everybody looking in from the outside to see us is doing okay, but I don't think this is it."— Dan Miller 00:26:29 – 00:26:45. How to Turn Your Writing into Income: "How do you take just a raw idea and turn it into real income? But those came directly from people asking, how do I do that?"— Dan Miller 00:30:42 – 00:30:50. Easy Income Streams for Podcasters: "The easiest next step is coaching. Because if you have a podcast and you're talking about personal development and growth or business success or how to scale or those things, you're inevitably going to have people ringing your doorbell saying, can I talk to you?"— Dan Miller 00:44:47 – 00:45:43. I'll always cherish everything I've learned from Dan and all the inspiration he provided. You can find more about Dan at https://www.48days.com. MARC MAWHINNEY The next mentor who has been a big influence on me over the past decade and 500 episodes was one of my very first coaches. Marc Mawhinney is a lifelong entrepreneur who helps coaches get more clients without paid advertising! He achieves this with his coaching programs, his podcast Natural Born Coaches, his Facebook group The Coaching Jungle, and his Secret Coach Club. Marc has been a speaker at events like Social Media Marketing World, frequently makes media appearances and contributes for Entrepreneur.com. He is a master at joint venture partnerships. I discovered Marc through his Coaching Jungle Facebook group and he soon became my coach. He taught me the power of sending a daily email. Our coaching sessions helped me refine my offers and get my business to the next level.  Marc appeared on episode 333 with me to discuss the power of joint venture partnerships. You can find the episode at www.podcasttalentcoach.com/333. MARC'S GEMS Here are a few gems Marc shared during our conversation. Stand Firm on Your Beliefs: "Sure, you're going to turn some people off, but you're going to attract the people who you want to attract, and that's exactly what you do."— Marc Mawhinney 00:16:25 – 00:16:31. The Importance of Community for Coaches: "Whatever you do, you need a place to gather your potential clients. You know, people to get to know, like and trust you."— Marc Mawhinney 00:20:27 – 00:20:34. Viral Topic - The Power of Community: "I can't count how many times someone said to me, mark, I love your Facebook group. It's helped me so much the last few years."— Marc Mawhinney 00:20:55 – 00:21:44. I can't thank Marc enough for pointing me in the right direction with his coaching. Find Marc in his Coaching Jungle Facebook group. CINDY J. HOLBROOK One day Marc was invited to participate in a giveaway. It didn't fit in his marketing plan at the time, so he sent the organizer to me feeling we might work well together. That organizer was Cindy J, The Visibility Wiz. Not only did I participate in her giveaway, Cindy soon became my next coach and she's one of the best in the business. Cindy guides entrepreneurs and small business owners to thrive as you go up the ladder from being the best-kept secret to Trusted and In-Demand Authority. She has been coaching since 2009. Through our work together, Cindy taught me the power of visibility, how to use giveaways to grow my list, and ways to partner with others.  She is simply an all around great person. I love her to death and really appreciate all she has given me over the years. Cindy was on episode 479 of Podcast Talent Coach to talk about visibility. You can find the episode at www.podcasttalentcoach.com/479. CINDY'S SUGGESTIONS Here are a few things we learned in that episode. From Social Services to Coaching Success: "But I have all this knowledge of the online world that I utilized to get clients. And, I was able to leave social services within 2 years of becoming a coach, and that's when I started attending a lot of events. And people were constantly coming up to me."— Cindy J. Holbrook 00:20:23 – 00:20:41. Title: Maximizing Advertising DollarsQuote: "My advertising dollars goes towards participating in giveaways or speaking in front of people, you know, being a sponsor at events. That's where my advertising dollars go because I get more return on my money that way."— Cindy J. Holbrook 00:35:04 – 00:35:18. The Power of Collaboration: "I didn't start collaborating with other experts till, 2014. And that's what finally pushed me over to 6 figures was whenever I started collaborating with other experts."— Cindy J. Holbrook 00:39:11 – 00:39:24. How to Boost Your Business Today: "If you start doing something every day, you make sure you do at least 1 money making activity Monday through Friday or whatever your workdays are. You're going to start seeing an increase in everything, in visibility, influence, and profits."— Cindy J. Holbrook 00:42:44 – 00:42:58. Cindy is amazing when it come to leveling up your visibility. Find her online at https://www.cindyjholbrook.com. IMAN AGHAY After I was working with Cindy for a few months, she suggest I attend Collaborate. It was an amazing 3-day event to meet JV partners. This one event changed my business more than I could ever have imagined. At the time, Collaborate was run by Iman Aghay and Rich German. Iman has been so influential in so many aspects of my business. Through this event, Iman taught me how to properly joint venture with others. He has taught me how to create my courses and events. More importantly, Iman showed my how to sell what I do. Iman Aghay is a serial entrepreneur, international speaker, and a nine-time #1 best-selling author. He is best known as the co-founder of Actionera, a platform that assists experts in building mobile apps to enhance their income and impact. Iman hasn't been on the podcast. However, I did a deep dive into finding promotional partners using everything Iman taught me. You can find that in episode 391 at www.podcasttalentcoach.com/391. IMAN'S INSPIRATION Here are few takeaways from that episode. How to Skyrocket Your Podcast Growth: "Just imagine how your podcast and your business could grow if you could find 40 partners who would be willing to promote you to their fans, to their tribe, to their followers."— Erik K. Johnson 00:01:07 – 00:01:14. The Best Part of Pitch Refinement: "But the best part is everybody in the circle's on the same page with regard to who talks, what they talk about, how long they talk. There's no pressure. You don't need to awkwardly walk up to anyone to strike up a conversation like you would in a at a networking event."— Erik K. Johnson 00:06:20 – 00:06:38. Power of Partnerships: "I've been able to grow my email list from about 500 to nearly 4,500. My podcast downloads have doubled. I've made affiliate commissions from promoting those partners, and I had partners promote my courses and my coaching to their audience as well just to help me grow."— Erik K. Johnson 00:10:08 – 00:10:30. The Power of Partnership: "If you wanna go fast, travel alone. If you wanna go far, travel together."— Erik K. Johnson 00:10:53 – 00:11:01. Iman Aghay is an amazing online marketer. He is also the co-owner of Actionera. It is a platform to help you build your own mobile app. Find details on Collaborate at www.podcasttalentcoach.com/collaborate. You can learn more about Actionera at www.podcasttalentcoach.com/actionera and find Iman at https://www.imanaghay.com. JIM PADILLA While I was attending one of the Collaborate events, Iman invited a guest speaker to that event. That guest talked a lot about actually making sales. He was Jim Padilla and he is my fifth mentor on this journey. Jim is a Global Impact Strategist & Investor and the founder and CEO of Gain The Edge. It's a done-for-you provider of industry-leading sales systems and unicorn sales professionals. Jim co-heads Gain the Edge with his amazing wife, Cyndi Padilla. The two of them have generated over quarter billion dollars in sales for a long line of high-level entrepreneurs. Jim's mission is to help purpose-driven thought-leaders untangle themselves from the day-to-day minutiae of seeking leads and sales, so they're free to amplify their impact - while scaling their business! Shortly after getting into Jim's world, he became my coach. Jim helps me build my sales systems and strategies. I've gone from being an entrepreneur to actually running a business. The transformation has been amazing. Jim joined me on episode 465 to discuss making sales. If you want to increase your sales, find this episode at www.podcasttalentcoach.com/465. JIM'S GENIUS Here are few nuggets from my conversation with Jim. From Struggle to Success: "And little did I know that, you know, 20 years later, I'd be making 1,000,000 of dollars teaching other people how to read the room and how to bend influence in their direction so you can be asset instead of a threat to the people who show up in your world, and then they wanna be able to buy from you and give you their credit card."— Jim Padilla 00:12:06 – 00:12:58. The Core of True Expertise: "What people need to dive into is they understand that you're an expert, but they really need to understand who you are as a person and why what you do matters."— Jim Padilla 00:19:07 – 00:19:11. Seeing Opportunities in Chaos: "All they see is all the problems that are in the world are truly just opportunities waiting to be solved if you know how to talk about it and know how to articulate it and to see things differently."— Jim Padilla 00:24:57 – 00:25:04. Maximizing Your Existing Network: "Most obvious buyers you have are the people who already bought from you."— Jim Padilla 00:44:07 – 00:44:10. Jim and Cyndi are amazing. Find them at https://www.gaintheedgenow.com. DAVE JACKSON The last mentor I want to share with you is the guy who became the inspiration for this podcast. In 2013 I was writing articles about podcasting for New Media Expo. Out of the blue, I got an email from Dave Jackson at the School of Podcasting. He was interested in having a conversation to see how we might support each other. During that conversation, Dave said he loved my articles. Then he asked why I didn't have a podcast of my own. Great question, Dave. If I'm writing about podcasting, shouldn't I have a show of my own. Shortly after that conversation, this show was born. And our friendship has continued over the years. Dave Jackson launched the School of Podcasting in 2005. He was inducted into the Podcasting Hall of Fame in 2018. He is the author of the book, Profit from Your Podcast: Proven Strategies to Turn Listeners into a Livelihood. Over the years he has launched over 30 different podcasts with over 4 million downloads. Dave and I currently co-host the Podcast Review Show where we help podcasters improve. You can find that show at https://www.podcastreviewshow.com. Dave was a guest on episode 485 to talk all things podcasting. You can listen to that episode at www.podcasttalentcoach.com/485. DAVE'S BRILLIANCE Here are a few takeaways from my conversation with Dave. Viral Topic: The Importance of Mic Technique: "When I moved into this house had no carpet, and it was just this giant echo chamber. So the first thing I did was, like, okay. We need we need a carpet. We need some rug, something like that."— Dave Jackson 00:32:58 – 00:33:07. The Blue Yeti Misconception: "Technically, it's not a bad microphone, but what most people overlook is that thing can pick up, if you want, in every single direction. Well, that's just screaming, pick up the neighbor's lawnmower and everything else."— Dave Jackson 00:33:44 – 00:33:57. Mastering Freelance Success: "If I'm trying to position myself as an expert, I either want to interview people who know the people that should be hiring me or in some cases, just interview the people who should be hiring me."— Dave Jackson 00:37:54 – 00:38:03. Big thanks to Dave Jackson for all the help and inspiration over the years. Find Dave at www.SchoolofPodcasting.com. FIND YOUR MENTOR Those are six mentors who have had the biggest impact on my journey. There are so many other people who have inspired, helped, and collaborated with me over the years and through these 500 episodes. I would never have enough time to name all of them. From my wife Jen, to Jon Fugler and the various members of our mastermind over the years. From the clients, partners, and supporters, each has played a part in this journey. But most of all, I want to thank you. Without your support week after week and episode after episode, this show would never have reached 500 episodes. Thanks for being here. Thanks for allowing me to be part of your podcast journey. Let me know how I can help. If you don't have a mentor who can take your hand and walk you every step of the way, go to www.PodcastTalentCoach.com/apply, click the button and apply to have a chat with me. We will develop your plan and see how I can help and support you to achieve your podcast goals.

Srinivas Rao is the author of the WSJ Bestselling book The Art of Being Unmistakable and his next book Unmistakable: Why Only is Better Than Best is due out August 2016. He regularly speaks with audiences about creating work that's so distinctive that it makes your competition irrelevant, productivity, creativity and digital storytelling. His work has been featured on the CBS Sunday Morning Show, USA Today, The Blaze and Wall Street Journal.  He was a keynote speaker for Podcast Movement 2014 and has spoken at Social Media Marketing World, New Media Expo, Misfit Conf, and The Green Township School District. In this episode you'll learn: -Mortality and Living with Purpose -The Importance of Context in Personal Development -The Key Concept for Becoming Unmistakable Catch up Sriniva's social media: Instagram: https://www.instagram.com/unmistakableceo/?hl=en Twitter: https://twitter.com/UnmistakableCEO LinkedIn: https://www.linkedin.com/in/srinivasraoblogcastfm/ GoBundance LHI Assesment: ⁠⁠www.gobundance.com/lhi⁠⁠ Want to listen to Tribe of Millionaires? Spotify: https://podcasts.apple.com/us/podcast/tribe-of-millionaires-podcast/id1110145229 Apple: https://open.spotify.com/show/47lZ1BcVeRs1C4D8b7kbGI Learn More About Our Tribe! https://www.gobundance.com/ Watch How To Profit From Your Brand | Mark Lack Ep 241 https://www.youtube.com/watch?v=OLYFjltV69s Want to connect with our community? Instagram: https://www.instagram.com/gobundance Facebook: https://www.facebook.com/gobundance Twitter: https://twitter.com/GoBundance Tribe of Millionaires Podcast by GoBundance is the podcast for healthy wealthy generous people who choose to live epic lives. Each week, we connect with featured guests and GoBundance members to bring you the best in our community. #gobundance #tribeofmillionaires #grablifebig

This Week's Guests: Futurist - Steve Faktor Comedian - Dan Naturman The World's Famous comedy Cellar presents "Live From America Podcast" with Noam Dworman and Hatem Gabr. The top experts and thinkers of the world and the best comics in the Nation get together weekly with our hosts to discuss different topics each week, News, Culture, Politics, comedy & and more with an equal parts of knowledge and comedy! Steve Faktor is a recovering Fortune-100 executive— turned founder of IdeaFaktory Innovation, futurist author ofEconovation, and problematic host of The McFuture Podcast. As Managing Director of IdeaFaktory Innovation, Steve helps tech, financial services, and consumer goods companies with future scenario planning and building products and services for that future. Steve is an original LinkedIn Influencer (now Top Voices) with over 750K followers and has been featured in Forbes, Harvard Business Review, NPR, Wall Street Journal, Bloomberg Radio, MSNBC, among others. He's a popular keynote speaker at major events for CFO Magazine, Harvard, PDMA, Frost & Sullivan, New Media Expo, and numerous corporations. The McFuture Podcast identifies big trends that will shape the future and challenges the beliefs that shape them. The show has featured distinguished guests including Nobel Economist Joseph Stiglitz, legendary broadcaster Larry King, former President of the ACLU Nadine Strossen, Comedian Jim Jefferies, Megachurch Pastor AR Bernard, Governor Jesse Ventura, Brown University Professor Glenn Loury, and many others Previously, Steve launched multiple $150M+ loyalty, payments, and ecommerce products & services as head of the American Express Chairman's Innovation Fund, SVP at Citi Ventures, VP of Strategy & Innovation at MasterCard, and management consultant at Andersen. Follow Live From America YouTube www.youtube.com/channel/UCS2fqgw61yK1J6iKNxV0LmA Twitter twitter.com/AmericasPodcast www.LiveFromAmericaPodcast.com LiveFromAmerica@ComedyCellar.com Follow Hatem Twitter twitter.com/HatemNYC Instagram www.instagram.com/hatemnyc/ Follow Noam Twitter twitter.com/noamdworman?lang #AIVSHUMANITY #ArtificialIntelligence #LIVEFROMAMERICAPODCAST

Want to launch a podcast to help you grow your business or organization, and establish yourself as an authority in your niche, but you're not sure how to get started, exactly what your show should be about, or you let the tech hold you back? Well, you're going to love today's show, because launching a podcast is easier and more affordable than ever before, and Erik K. Johnson, the Podcast Talent Coach, is here to show you how, in this episode of the More Than a Pastor Show. Let's get started! Links for Today's ShowErik's Podcast Launch Checklist: www.podcasttalentcoach.com/launchErik's Free Podcast Strategy Call: www.podcasttalentcoach.com/apply48 Days Eagles Community: www.morethanapastor.com/eagles Leave Me a Review: More Than a Pastor on Apple PodcastsJoin our Private Facebook Community: https://www.morethanapastor.com/facebookErik K. Johnson on How to Build Authority with a PodcastLaunching a podcast is one of the fastest ways to gain an audience and establish yourself as an authority in your area of expertise. But people get hung up when they don't know how to get started, and they have fear of the tech that might be required.I know that's what held me up and kept me from launching the More Than a Pastor show for several years. I'm so glad I found someone who could demystify the whole process for me, explain the basic tools I needed to get started, and show me how to launch my show and connect with and serve my audience. That person was Erik K. Johnson, the Podcast Talent Coach.I had the privilege of connecting with Erik for the first time back in 2020 through Dan Miller's 48 Days Eagles community for entrepreneurs, where Erik is the Dean of Podcasting. I participated in a 4-week podcasting course that Erik taught, and it was just what I needed to finally take action and launch the More Than a Pastor show.One of the things I've discovered, in building and growing my business, is how powerful a podcast is for helping you find your ideal audience - the people you most want to serve - and building a real connection with them.I believe every pastor who is launching a business should consider how launching a podcast could help you find your ideal customers and grow your relationship with them as well.That's why I'm so glad to have Erik as my guest today. There are many podcasts and coaches who teach you the technical side of podcasting. Erik K. Johnson is the premiere coach focused on the art of podcasting with Podcast Talent Coach.He has been atop the radio ratings since 2000 and coached many others to even greater success. Erik uses what he mastered in radio to help coaches attract their ideal clients with their podcast.Erik is a nationally recognized podcast and radio talent coach, on-air personality and radio program director seen on stage at Podcast Movement, New Media Expo, Authority & Influencer Summit and more. Find him at www.podcasttalentcoach.com.Support the showFind us online at www.morethanapastor.com.

Referrals are such a powerful way to land clients. If you've read "The Prosperous Coach" by Rich Litvin and Steve Chandler or listened to the Referral Marketing Guru podcast with Michael Griffiths, you know what referrals can do for your business. Though referrals are powerful, they aren't the only way to leverage an endorsement for your business. There are many other ways to use the influence of others to attract your ideal clients. On this episode, I want to give you 9 different ways to benefit from the influence of others to fill your pipeline with your ideal prospects. IDEAL CLIENTS Before you can attract your ideal clients, you need to know who they are and where you can find them. Grab my Ideal Listener Development worksheet to get a clear idea of whom we are attracting. Download it at www.PodcastTalentCoach.com/listener. Who is your ideal client? What do you love about working with them? Which influencers already have the attention of your ideal client? You can't hit a target you can't see. Complete the Listener Development Worksheet to get the answers to these questions and more. It will help you find your clients. GROWTH EQUATION There are two sides of the equation to grow your audience. You need to get new listeners. Then, you need to keep your current listeners coming back episode after episode. If you only focus on attracting new listeners, it is like putting water in a bucket with holes in the bottom. The bucket will never fill. It won't matter how much you add, because it is leaking out as fast as you add it. What are you doing to keep your listeners pushing play? KEEP THEM There are three things you can do to keep listeners coming back again and again. First, effectively tease the next episode at the end of each show. Don't simply promote the next episode. Create some anticipation. Make them want to come back for your amazing content. Think movie trailer. Get your listeners to say, "I gotta hear that." Next, email your list each time you release a new episode. Again, effectively tease the content by creating some intrigue. Saying, "We interview Bob Smith" isn't nearly enough to get people to listen. Open a loop that can only be closed by listening to the episode. Hint at something in the episode. "This week, Bob Smith tells us how he turned his hobby into a million-dollar business." Finally, post your new episode on social media each time you release. Let your followers know there is new content available. THE CHALLENGE When coaches come to me for help, they are typically struggling to grow the audience and monetize their show. I first ask, "How are you promoting the show?" The typical response is posting on social media and emailing the list. I definitely want you to keep doing that. But as we saw earlier, that is only half of the equation. How are you getting in front of people who aren't aware of you? Now that you've defined your ideal client, you know what influencers have your ideal client in their audiences. So, let's get in front of them. Here are 9 ways to get new listeners. REFERRALS Direct referrals are probably the most powerful. When someone you know recommends you to someone else, the weight that recommendation carries is immense. A guy in my mastermind just referred two people to me. When I talked with the first, he said he has heard great things about me and my knowledge. You can't buy advertising that powerful. The trust is built in. When a referral comes your way, you are already 2 steps down the sales path with your prospective client. Who can refer you? MASTERMIND The second way to get clients is through masterminds. This doesn't necessarily need to be your mastermind. You can speak to other masterminds. These groups are typically looking for speakers. My last client came from speaking to a mastermind. I am in a high-end group of movers and shakers. One of the women in that group runs a mastermind of speakers. She invited me to speak to the group. That particular gathering had 6 people present. One of those members became a high-end client for me. Masterminds are filled with people who understand the value of investing in resources that will help them. That's the magic of tapping into masterminds. SUMMITS The next resource you can tap into is summits. Summits are like online conferences. These online events are typically multi-day affairs. Most are between 3 and 5 days long with 6 or 8 speakers a day. Because there are so many speakers, the title of your presentation really needs to stand out in order to get people to show up for you. There may not be many people present for your talk. But, you don't need many to land a client. You can also benefit in the long run if the host is recording the presentations for VIP attendees. I'll speak at any summit. I love presenting, so it isn't a big deal. It is convenient and easy when it is online. Many summit hosts know I can be available at the last minute, so they will call me if a speaker backs out. Even if the summit topic isn't perfect for me, showing up at the last minute gets me in the good graces of the host and gives me practice with my presentation. Never turn down the opportunity to get on a mic. EVENTS The fourth way to get in front of new clients is appearing at events. There are a variety of event options. You can present at networking events. Conferences are always looking for great speakers. Companies and organizations will often hold events that need speakers. I have landed a few clients speaking at networking events. But more importantly, I've connected with influencers during these events who can put me in front of my ideal clients. Find events where your influencers congregate. GROUPS The next idea you can use is groups. This includes both groups you're in and other groups like civic organizations. One of my recent clients is a member of a training and coaching group I am in. The trainer asks us a lot of questions. So naturally, other members of the group learn what I do and how I operate. We practice making our offer in the group. Other members get to know me and understand the value I deliver my clients. In nearly every group I am in, somebody will say, "Erik, we need to talk. I need exactly what you have." Be proud of what you offer, and help others every chance you can. Don't sell. Offer help and guidance. The clients will come. PODCASTS The sixth idea is most effective to grow your audience. Get on other podcasts. I know it sounds obvious. Podcast listeners listen to podcasts. If you want to attract podcast listeners, go where they are. Sure, it sounds logical. But, are you doing it? Find podcasts that attract your ideal client. It doesn't necessarily need to be in your niche. If you're a weight loss podcast, find an exercise podcast. If you're a podcast about launching businesses, find an accounting podcast. Same audience, different topic. ASSOCIATIONS Next, find association meetings. Many professionals belong to associations. Speakers, doctors, broadcasters, unions. The association has money to hire you as a speaker. The members have money to hire you as a coach. If you work closely with a profession or specific niche, find an association around that niche. Offer to speak at their meeting. Maybe you can sponsor their fundraiser. Partner with them around their favorite charity. Promote their membership drive. There are many ways associations can put you in front of their members. NEWSLETTERS The eighth way to get in front of new clients is by appearing in newsletters. Every niche has newletters. Offer to write for the newsletter. Advertise in it. Be an expert and resource for their articles. I once wrote a regular article for the New Media Expo blog and newsleter. This is how Dave Jackson over at the School of Podcasting discovered me and we became friends. That was 10 years ago. Appearing in a newsletter will give you credibility by association. People see you in print and you automatically have authority. Where can you be a guest contributor? FACEBOOK GROUPS Finally, use Facebook lives. Reach out to the owners of the groups you're in. See if they will host you. Add value when you are in there. Don't just sell. Marc Mawhinney runs the Coaching Jungle Facebook group. There are around 25,000 people in that group. Marc will often host Facebook lives with his JV partners in his Facebook group. How would you like to be in front of 25,000 people in your niche? That's the power of Facebook lives in these groups. You need to be good. And, you need to offer a ton of value for the owner to be willing to put you in the group. ATTRACT CLIENTS Make the most of your appearance with any of these ideas. Many people are surprised when I tell them to offer a lead magnet to the audience rather than inviting them to listen to the podcast. If people come to your podcast and listen without subscribing, and they never come back, they are gone forever. You have no way to contact them again. When you offer a free resource to get people on your mailing list, you can invite them to listen to your podcast each time you release a new episode. You can email them for every episode until they unsubscribe. Once they are on your list, nurture your list and convert them clients. WORKSHOP Have you seen my latest workshop? It is coming up soon. This is where we roll up our sleeves and build your strategy. You can see the full details at www.PodcastTalentCoach.com/workshop. If you're ready to go to the next level, you gotta check this out. It may be just what you need to bring your strategy to life. This isn't some empty webinar. We play full out and get things done. Give it a look and see what you think. You can see all of the details at www.PodcastTalentCoach.com/workshop. I look forward to seeing you there.

Welcome to the year 2023! We finally made it. How is your podcast going? If you need help figuring it out, feel free to reach out. I'm currently working on taking my podcasting skills to the next level. And my guest this week can help you too. If your looking to make some money with your podcast, then this is the show for you. My guest this week is Erik K Johnson. There are many podcasts and coaches who teach you the technical side of podcasting. Erik K. Johnson is the premiere coach focused on the art of podcasting with Podcast Talent Coach. He has been atop the radio ratings since 2000 and coached many others to even greater success. Erik is a nationally recognized podcast and radio talent coach, on-air personality and radio program director seen on stage at Podcast Movement, New Media Expo, Authority & Influencer Summit and more. Podcast Talent Coach Zoom PodTrak P4 Podcast Recorder, Battery Powered, 4 Microphone Inputs, 4 Headphone Outputs, Phone and USB Input for Remote Interviews, Sound Pads, 2-In/2-Out Audio Interface Zoom PodTrak P4 (Amazon) Thanks so much for listening, I really appreciate it so much. If you need any help with your podcast, feel free to reach out. My email is podtasticaudio@gmail.com  The Kris and Kristine Show Podtastic Audio Twitter Instagram LInkedIn    

How to Achieve a Mindset that Leads to Success in Business Why do some people achieve great success in business while others fail? The way they think about and approach their business is a big factor, and that's something that i was asked to talk about as a guest on a popular business podcast. In this podcast episode, I'm going to share with you the questions that I was asked and the outline that I used to respond to each question. To start us off, can you talk a bit about your background and how you've become an authority on podcasting and business? I started podcasting as a hobby, with my wife, about the television show LOST in 2005. We were in the first hundred or so podcasters in the world. By our 3rd episode, we had 27,000 subscribers. By the end of our first year in podcast, we launched several other shows and were reaching 100's of Thousands of listeners. Within 2 years, I made the decision to leave the family business to do podcasting full-time. Main source of income was Podcast Coaching - Teaching people how to podcast. Things really took off, professionally, as the result of a few influencers that had become coaching clients. We hosted a Disney Cruise for our community. Our story got the attention of the CEO and co-founder of BlogWorld, the industry leading conference in social media at the time. I was invited to come speak. Room was standing room only. I was invited to become the Director of Podcasting for the BlogWord, which eventually rebranded to New Media Expo. In 12 years, I helped more than 40,000 people successful launch their podcast, generating a few million dollars in revenue through the process. In a broad sense, what is a "business mindset"? What all does that term include and describe? I find it helpful to contrast the term “business mindset” with the term “employee mindset.” A business mindset includes the following beliefs. People pay for value or transformation, not for your time. You do not have to work hard for money, you simply need to provide value. How much you charge for your products and services are based upon how much value you bring to your client/customer. There is no such thing as failure, there is only education. Temporary setbacks allow you to learn new lessons that lead towards the perfect plan to get to your desired outcome. What doesn't get measured, doesn't improve. etc. What is the difference between a "growth mindset" and a "fixed mindset", and which one is better for an entrepreneur? A fixed mindset is the belief that you have to work with the amount of skills, abilities and talents that you were born with, or that you have attained by a certain age. There's a saying that goes… “You can't teach an old dog new tricks.” A growth mindset is one that believes that you never stop learning and growing. You can always learn a new skill. Abilities and talents can be acquired through passion and practice. A growth mindset is better for everyone, but it is certainly a required mindset for any entrepreneur who will need to pivot in business to keep up with the changing world we live in. Why is your mindset important as a business leader? What are the advantages of having the right mindset? Mindset boils down to “A set of beliefs that you hold in your mind.” What you believe is possible. What you believe is not possible. How you believe things SHOULD BE What you believe you SHOULD or SHOULD NOT do. The problem is that most of our beliefs were established during the first 7 years of our life, before we had a rational critical thinking mind. ALL BELIEFS HAVE CONSEQUENCES Our beliefs determine how we think and feel about any situation in life. How we think and feel determines what actions we take. The actions we take determines the results that we get. So every belief (or your mindset) about anything has either a Positive or Negative Consequence. The advantage of having a GROWTH MINDSET is that you can actually CHANGE what you believe. Is a "business mindset" the same thing as an "entrepreneurial mindset", and if not how do those differ? I suppose you could be a “senior leader” within a business and have a “business mindset” but not have what it takes (mindset wise) to actually own your own business. An entrepreneurial mindset requires the person to have certain beliefs around the idea of “risk taking” and realizing and fully accepting that the results of those risks are their responsibility. How can the wrong mindset negatively impact a business? What are the risks or downsides of failing to cultivate a business mindset? Half of all businesses are fail in their first year. 80% are fail within five years. 96% fail within the first 10 years. 4% of businesses last more than 10 years. However, that doesn't mean they succeed. That just means that they are “still standing,” even if they are not profitable. My belief is that “the wrong mindset” is a reason of nearly every business failure. Success in any area of life, including business is… 20% knowing what to do and how to do it. 80% Mindset The ability to consciously and rationally evaluate and change what you believe to be true. The ability to control how you think and feel about any given situation. The ability to control your “emotional state of mind.” The ability experience fear and move forward in spite of what could go wrong. The downside of failing to cultivate a business mindset is that your business will almost certainly fail. What are the key characteristics of a successful business mindset? People pay for value or transformation, not for your time. You do not have to work hard for money, you simply need to provide value. How much you charge for your products and services are based upon how much value you bring to your client/customer. There is no such thing as failure, there is only learning new lessons that lead towards the perfect plan to get to your desired outcome. What doesn't get measured, doesn't improved. etc. What are the main "red flags" that someone needs to shift their mindset? The two most common red flags are: They often experience stress and overwhelm when faced with any unexpected result or situation within their business. The business is not consistently profitable month to month. How are mindset and outlook related? I think of outlook as “having vision.” There is a saying that goes… “Without vision, the people will perish.” I believe that this also applies to business… “Without vision, the business will perish.” The quality of the vision that an entrepreneur will have for their business will be directly in proportion to their mindset. If they have limited beliefs about what is possible, they will have a limited vision of what they create. Is there one ideal business mindset that everyone should aspire to, or does the right mindset vary between people and industries? For the most part, I believe that the right mindset, once acquired, can be used to achieve success in not only any business or in any industry, but also in any other area of life. This is why you will sometimes see the CEO of a major corporation able to transition and experience success as the CEO of a different corporation in another industry. As for the one ideal mindset that everyone should aspire to, I'd say…. You know exactly what it is that you want. You absolutely believe that what you want is possible. You are fully convinced that what you want is something YOU MUST HAVE. You have DECIDED that you will get what you want. You are committed to creating an action plan to attain what you want. You are devoted to evaluating the results of your actions plan and changing your approach until you find the perfect plan of attaining what you want. You will have want you want. What is one thing about business mindsets that people often get wrong or misunderstand, and how should they approach it instead? Many people believe they can change their limited mindset (beliefs) simply by reciting “affirmations.” If I can just say it enough, eventually I'll start to believe it. I am a firm believer in affirmations. However, they don't work unless you discover the power of the “sub conscious mind” and how it works. I recommend two resources on this. Psycho-Cybernetics by Dr. Maxwell Maltz. Chapter 4 of the book Think & Grow Rich by Napoleon Hill on the topic of “Autosuggestion.” What are the steps to identifying your current business mindset for someone who's never done this kind of self-reflection before? By simply asking a few questions. What is something that you would like to experience in your business that you are not currently experiencing? Do you believe it is possible for you to experience that in your business? How long do you think it would take to make this a reality in your business? What are 1, 2 or 3 actions that you could take within the next 7 days, 30 days, and 90 days that will get you closer to this desired outcome? Why haven't you already taken these actions? What is one or two things that you need to put an end to to make this a reality? Why have you not already put an end to theses things? All of these questions will reveal your current mindset and beliefs related to that Dream, Goal and/or Desired Outcome. Once you've identified where your mindset needs some adjustments, what next? What actionable steps can someone take to shift their mindset? Make a list of all the beliefs that are associated beliefs in that particular area. Determine the source of those beliefs. Evaluate the truth of those beliefs. Disassociate from beliefs that do not support the movement toward your desired outcome. Replace limiting beliefs with empowering, alternative beliefs. Condition these new beliefs through repetition and environment. Changing how you think isn't easy. What are some resources or tools that can help people make the right mindset adjustments effectively? "Changing how you think isn't easy" is a belief. However, I have found that it is incredibly easy to change how you think, in an instant, once you know how the sub-conscious mind works. Resources that I recommend: Book - Psycho-Cybernetics by Dr. Maxwell Maltz Book - Think & Grow Rich by Napoleon Hill Book - Unlimited Power by Tony Robbins What are some signs that someone could benefit from coaching or mentorship to help them shift their mindset? Top Three Signs That Come To My Mind: If you are easily stressed and overwhelmed when an unexpected situation shows up in your business. If you are not consistently experiencing profit, month to month, in your business. If you feel unfilled in your work. How should someone find and choose a mentor or coach if they don't have a big professional network to draw from? Find a Role Model Someone who is already experiencing what it is that you want to experience. Someone who has already read the books, taken the courses, gone to the seminars, created the plans, experienced the setbacks and used what they learned to create a system that produced the result that you desire. Find someone who's message resonates with you at your inner core. How should a business owner take high stake decisions? Any framework which aids in making decisions? Plans fail for lack of counsel, but with many advisors they succeed. Fully investigate The Mastermind Principle and take your high stake decision to your personal mastermind group. Ultimately, follow your gut / intuition. What are some mindset tips for dealing with self-inflicted wounds when it comes to business? Read the book The Big Leap by Gay Hendricks and learn about the Upper Limit Challenge. Read the book Secrets of The Millionaire Mind by T. Harv Eker and discover the mindset about money that is causing your self-sabotage. Now at this stage of success what advice would you give to your teenage self? Discover how your sub-conscious mind works. Learn the Power fo Auto-Suggestion. Decide, CONSCIOUSLY, what you CHOOSE to believe. Learn how to control and master your emotional state of mind at all times. Can you tell us about your most bizarre business encounter? The day a check for $12,000 showed up in the mail. You can see the check and the letter that came with it at MindsetAnswerMan.com/check If you could sell your product/service to one celebrity, who would it be? Already accomplished Dan Miller, author of the book 48 Days To The Work You Love If there was a movie made about your journey, what would the title be? Free The Dream! A mindset is a very intangible thing. As you're making these adjustments, how can you evaluate if they're successful? What are some signs that your mindset is changing for the better? First, I believe that mindset is an incredibly tangible thing. I can determine a person's mindset on any topic within 3 to 5 minutes and I can predict what their experience of their life will be related to that topic in the same amount of time. As for signs that their mindset is changing for the better… Simply evaluate to see if they are getting better results related to the things they desire to accomplish in life. Are they dreaming bigger dreams? Are they pushing through their fears? Are they accomplishing more? Once someone's made those shifts, how can they prevent themselves from slipping back into bad habits? How do you make mindset changes stick? Repetition is the mother of skill. Don't stop doing what has worked to help you get where you are. Upgrade Your Peer Group The quality of your life will be determined by the expectations of your peer group. Get into a Mastermind Group of people who are living life according to the mindset you desire. What is your favorite "mindset hack"? Are there any quick and easy steps someone can take to make impactful change? The Mindset Principle: Go to a mastermind group of people who are already operating in life at the level you desire to operate. Tell them what it is that you desire and instantly gain insight from their education, experience, skills, talents and abilities. A single conversation with this group can shift your perception of what is possible. How does someone with a success-oriented mindset respond to setbacks and failures? Some do not actually understand the concept of “failure.” They simply evaluate what can be learned by the results of actions taken. They apply what they learn and change their changed approach until they get what they desire. They see setbacks as the opportunity to develop a more perfect plan to get to their desired outcome and to create safeguards for future similar setbacks. They expect the unexpected. Can you share an example of a business leader who has an ideal mindset? What does that look like in practice? Steve Jobs. He often had a vision for a product that he wanted to create. He often had the top engineers in the world tell him that want he wanted to create was not possible. He often fired those “experts” who had a fixed mindset about what was possible. He transferred his vision of what he wanted to create to those engineers who were able to dare to dream about the pushing the boundaries of what is believed to be possible. Today a few billion people benefit daily from many products that were, at one point, just a “thought” in the mind of Steve Jobs. On the other side, can you share an example of a poor mindset causing business problems or failure? The time I had a client schedule a one hour consulting call with me to help solve a technical issue with a piece of podcasting equipment. He knew that I charged $300 per hour with a minimum of one hour. We got on the call and I solved his problem within two minutes. He was incredibly pleased and requested that I send him the invoice for $300. I refused! Learn more about this story at MindsetAnswerMan.com/free How does having the right mindset make someone better at leading and motivating other people? A person with the right mindset can influence others. They can help shift the perceptions of those who they serve about what is possible. They can help those they serve see their circumstances from a different perspective. What are some day-to-day habits of people who have the right mindset for success? They read/study for INSIGHT - Not agreement or rejection! Journaling Meditation Rest / Power Napping Recreation Working Out What are some bad habits that could negatively affect someone's mindset without them even realizing it? Eating lots of processed foods, and consuming too much sugar. Watching too much NEWS MEDIA Watching movies and television shows with narratives that consistently show the business owner as the villain. How does helping others help improve your mindset? I don't want to run the risk of answering this in such a way that assumes that helping others will improve your mindset. There are many powerful books out there that talk about the concept of “When Helping Others Hurst You.” I don't have any particular book recommendation on this topic. However, I have many stories of experience. With that said, I believe that the best thing that you can do is to Help Yourself by Improving Your Mindset. It's only in having a healthy mindset that you can truly help others. This is why it was once said that the second greatest thing a person can do is to “Love others AS YOU LOVE YOURSELF.” If you've ever been on an airplane, you've likely been told that in case of emergency, you should put your secure your own source of oxygen before trying to help someone else attain their source of oxygen. Who are some thought leaders in the business world who have inspired you and been influential in developing your business mindset? Dan Miller, author of the book 48 Days The The Work You Love Michael Hyatt, New York Times Best-Selling Author and former CEO of Thomas Nelson Publishing Tony Robbins Napoleon Hill Every member of my Green Room Mastermind Group. Ray Edwards Pat Flynn Michael Stelzner Mark Mason Leslie Samuel I've met with these guys for one hour, every week, since October 2010 How do negative mindsets develop in the first place? Are there common root causes you see in your coaching and mentorship work? Typically most of our negative, limiting, beliefs were adopted during the first 7 years of our life. Things our parents said or did. Things our Teachers said or did. Things our religious leaders said or did. Things our peers said or did. Our Culture The News Media Etc. What are some common myths or misconceptions about business mindsets, and why are those wrong? That affirmations, alone, will work. That affirmations don't work. Affirmations do work. However, only after you do the work to become consciously aware of and then remove any competing belief. Most people don't have a “deep feeling” of belief that their new “affirmed statement” is actually true. Could you talk a bit about the Mastermind Principle? What is it, how did you learn about it, and how does it lead to business success? I have an entire podcast on this topic at UpgradeYourPeerGroup.com The mastermind principle is… When two or more people come together in a spirit of perfect harmony with the intention to focus on a desired outcome. That group can come up with insights and ideas that would be impossible for any member to come up with individually. I learned about the mastermind principle from Think & Grow Rich by Napoleon Hill. A person in a healthy mastermind group can accomplish more in a single year, with the aid of their mastermind group, than they could in a lifetime if they relied on their own effort. What is the relationship between business mindset and goal setting? How big a person is able to dream is determined by their mindset. The ability to achieve any goal is directly determined by their mindset. What is your favorite business book and why? Think & Grow Rich by Napoleon Hill It is the most thorough and in-depth study in what a “successful business mindset” is that has ever been published in a single book. END OF OUTLINE Are you a business owner? Did anything from this episode resonate with you? Please shoot me an email today at Cliff@CliffRavenscraft.com and let me know the most powerful insight that you took away from this episode. I look forward to hearing from you. Sincerely, Cliff

Jon Wuebben is the Founder & CEO of Content Launch, the first complete content marketing platform built for digital marketing agencies & SMB's. Content Launch has produced content for over 1,000 companies since 2003. Jon has provided content strategy consultation for Konica Minolta, Intuit, Kimberly Clark, MicroAge and dozens of marketing agencies since 2005. Jon is the author of the 2017 book, “Future Marketing: Winning in the Prosumer Age”. Jon's 2012 book, “Content is Currency: Developing Powerful Content for Web & Mobile”, has been published in six countries worldwide. Jon has spoken at Content Marketing World, Content Marketing Conference, Online Marketing Summit, South by Southwest (SXSW), Marketing Profs B2B Forum, Search Marketing Expo (SMX), Social Media Marketing World, New Media Expo, Intelligent Content Conference, Content Marketing Retreat, Lavacon, ADMA (Australia), BIA Kelsey Small Business Forum, the Media Relations Summit and for many organizations, including Hubspot, the American Marketing Association and Shop.org as well as industry groups. He has been listed as a thought leader in the marketing industry by countless publications since 2008. Jon is a recognized expert on the topics of content marketing, content strategy, marketing technology and the future of marketing. Jon has an MBA in International Marketing from Thunderbird, The American Graduate School of International Management. In the political world, he has worked for Senator John McCain, Vice President Dan Quayle and the Republican National Convention. Find out more at www.futuremarketingbook.com Jon Wuebben: 1-on-1 Podcast Interview with Tony Shap Company Name: Content Launch Company url: www.contentlaunch.com What does your company do in 5 words or less? content marketing software/content writing services

For my 400th episode, I've reached out to 7 of my favorite podcasters to share the strategy they use to grow their business. THE BEGINNING This podcast actually started as a blog. After writing for a few months, Dave Jackson from School of Podcasting reached out. Dave is an amazing, generous expert in the podcasting space. I had listened to many of his episodes and knew what he was all about. One Saturday afternoon in 2013, Dave and I jumped on the phone. He told me he saw my stuff on the New Media Expo blog and liked what I was offering. Over the next hour, Dave and I talked about our past, what we were doing online and our visions for the future. We realized there were many ways we could help each other. At one point, Dave asked why I didn't have a podcast. Great question. Podcasters would probably be more interested in listening to a podcast rather than reading a blog. So, I pivoted. On that call, I decided I would launch my own show to help podcasters improve their content and give them more confidence in their show. The first episode of Podcast Talent Coach was published on July 19, 2013. I'd love to say I've published a show every week since. But, that's not the case. I've had plenty of battles with Impostor Syndrome and motivation. There was one summer early on when I wasn't sure I was on the right path. No new episodes were published for a few months. I finally got back on track and have been publishing fresh content ever since. INTERVIEWS Most episodes of the show have been solo shows. Just me sharing information to help you transform your information into entertainment. On Episode 100, I had the first voice on my podcast that wasn't mine. That episode featured other podcasters asking questions. Episode 204 featured my first pseudo-interview. It was actually a coaching sessing with Tony Muckleroy of Jeep Talk Show. This actually became one of my most popular episodes. Probably because Tony is so great. My first real interview happened on Episode 276. Zoe Routh joined us to talk about the ways she uses her podcast to grow her business. Over the years, I've interviewed a few other experts. But, most of my episodes are still solo shows. Teaching has been my strategy. This may change in the future. After 400 episodes, I'm starting to feel the itch to talk to others. That's the great thing about podcasting. It's your show. You can do anything you'd like. You make the rules. We'll see how things go. I just want to thank you for being on the ride with me. GROW YOUR BUSINESS On this episode, 7 of my favorite podcasters will share their strategy to use their podcast to grow their business. DAN MILLER When I first started my online journey, I started following Dan Miller. He is the best selling author of 48 Days To The Work You Love. He hosts the 48 Days podcast as well. I discovered Dan through Dave Ramsey. The year isn't so clear, but I believe the first product I purchased from Dan came in 2011. Here is Dan sharing how his strategy to use his podcast to drive his business. Thanks, Dan. Find Dan Miller at https://www.48days.com/listen/. DAVE JACKSON As I mentioned, Dave Jackson was instrumental in the creation of this podcast. He and I also host the Podcast Review Show together. You can find that at https://www.podcastreviewshow.com. Dave also uses his show to drive his business. Thanks, Dave. You can find Dave Jackson at https://schoolofpodcasting.com/episodes/. JON FUGLER While growing my business, I discovered Internet Business Mastery. While in that group, I met Jon Fugler. Jon wanted to start a mastermind and was looking for members. I took him up on the invitation. On February 18, 2017, I was sitting in the parking lot of the ice rink on the campus of Iowa State University. My son was there for a tournament. This was our first mastermind call. Over the years, our mastermind had a variety of members. But, Jon and I have been consistent since that first call. Jon has radio experience just like me. He played college baseball as did his boys. At the time, Jon was running Recruit Me to help students land college sports scholarships without hiring an advisor. He has a great story of getting out of that business and into his faith. Here is Jon. Thanks a ton, Jon. You can find Jon Fugler at https://www.freshfaith247.com. MARC MAWHINNEY There always comes a time when you realize you don't know what you don't know. That's when you need a coach. That came for me in March of 2019. Marc Mawhinney runs the Coaching Jungle Facebook Group. He hosts the Natural Born Coaches podcast and is an amazing coach. I discovered Marc while working through a program to improve my sales. One of the instructors in that course recommended Marc. I joined his group, listened to his show and hired him as my coach. Here is Marc's strategy to drive his business with is podcast. Thanks, Marc. You can find Marc Mawhinney at https://www.naturalborncoaches.com/episodes/ MIKE VAN PELT Mike Van Pelt and I connected in 48 Days Eagles with Dan Miller. I helped Mike launch his True Man podcast. Mike has a huge heart and helps men with his coaching. Here is Mike sharing his strategy to grow his business. Thanks, Mike. You can find Mike Van Pelt at http://truemanpodcast.com/. MICHAEL GRIFFITHS I am always looking for great ways to grow your audience and business. While working with Marc Mawhinney, I started pursuing joint venture partnerships. The power of partnerships is amazing. Referrals are also an amazing way to get in front of your ideal customers. One day on Marc's podcast, I heard Michael Griffiths. He is the founder of Referral Marketing Guru and hosts the Get More Referrals Today podcast. As a referral expert, of course Michael uses his podcast to build relationships. You can find Michael Grittiths at https://www.referralmarketingguru.com.au JIM PADILLA Now that I have build my courses and coaching programs, I need help creating a selling process. Enter Jim and Cindy Padilla. They run Gain The Edge and Sales Team Ready. Jim also hosts the Sales Team Ready podcast. Jim and cindy have been helping me get clear on my offers and build my selling process. It has been amazing. Here is Jim sharing how he uses his podcast to drive his business. Thanks, Jim. You can find Jim at https://www.gtenow.com. YOUR STRATEGY Big thanks to these 7 amazing experts for sharing their strategies with us today. Hit their websites. They are all experts and some of the best in their niche. It has been 400 episodes for me. Thanks so much for supporting me and the show. I appreciate all the time you've given me over the years. Are you ready to create your strategy? If you don't have a mentor who can take your hand and walk you every step of the way, go to www.PodcastTalentCoach.com/apply, click the button and apply to have a chat with me. We will develop your plan and see how I can help and support you to achieve your podcast goals.

Rob Walch was inducted into the Podcasting Hall of Fame in 2016. Rob is the Vice President of Libsyn Enterprise and Platform Partnerships, having joined Libsyn (LSYN) in 2007, Prior to joining Libsyn he founded podCast411, Inc in 2004. Rob is Co-Author of the book “Tricks of the Podcasting Masters” - Que 2006, an editors pick as a Top 10 Reference book for 2006 by Amazon.com. Rob was listed as the 5th most influential person in podcasting according to the book “Podcasting for Dummies” – Wiley Press 2005. He has consulted on podcasting for Jack Welch, Senator Edwards, Governor Bill Richardson, Noah Shanok (Stitcher), Tim Ferriss, Dr. Mark Hyman, eBay and the Sacramento Kings/Monarchs to name just a few. Rob is a member of the IAB Podcasting Working groups that wrote the IAB V2 podcast guidelines. And is on the Editorial board for Podcast Business Journal.   Rob started podcasting in 2004, and is the host of the award winning podCast411 podcast, where he has interviewed such prominent podcasters as Quincy Jones, Walt Mossberg, Colin Ferguson (Eureka), Ronald Moore (Executive Producer of Battlestar Galactica), Phil Gordon (World Series of Poker), Larry Kudlow (CNBC's Kudlow and Company) and Leo Laporte (TechTV, G4 TV). Additionally Rob is host of Today in iOS (iPhone) Podcast – The first and largest podcast about the iPhone - www.todayinios.com and also the KC Startup 411 podcast which covers the Kansas City Start up scene - www.kcstartup411.com Since 2004 Rob has presented at well over 200 events on the subject of podcasting and New Media including NAB, the Newspaper Association of America Marketing Conference, the US Latino Film Festival, the Corporate Podcasting Summit, The Association for Women in Communications 2006 Annual Professional Conference, Social Media 2007, Ad-Tech, Podcast Movement, New Media Expo, Podfest, NRB, and Blogworld Expo. In 2004 Rob received his MBA from the University of Connecticut. He also has an Engineering degree from the University of Dayton.   http://www.twitter.com/podcast411   2:12 "Ad stitching, from this perspective, is one way you can have different ads in different geographical areas." - Rob Walch   6:21 "On my most recent episode, I can have promos that are more about getting to know me." - Brian Keith   8:01 "I'm learning about what ads are going to perform best on my podcast, but I'm going to have each of them record there own ads and I'll be able to manage those ads going to there podcasts as well including their entire back catalog" - Brian Keith   9:20 "You can do a two-way revenue generation...all you have to do is upload the file." - Rob Walch   10:42 "The most common price-point for subscribing to a premium show..." - Brian Keith   12:07 "Another way to monetize is just to do affiliate offers even if it's not for your own stuff." - Brian Keith   13:12 "If you're at a point where you've passed friends and family and strangers are listening to your show, you're at a point where you can monetize one way or another." - Rob Walch

Name: Steve FaktorCurrent title : Managing DirectorCurrent organisation: IdeaFaktorySteve Faktor is an innovator, futurist and digital commerce expert. He is Managing Director of IdeaFaktory, which helps companies accelerate growth by partnering with top startups, developing new innovations, and restructuring for growth. As a senior executive at American Express, Citi and MasterCard, Steve has created several $100M+ businesses and deployed multiple enterprise innovation programs. He is author of Econovation, which critics describe as “a fascinating, erudite, bitingly funny, well researched, and…important book“ about capitalizing on the end of consumerism and rise of 'producerism'. Steve is a top-ranked global keynote speaker, who has keynoted major events for CFO Magazine, New York University, Harvard, PDMA, Frost & Sullivan, Rocketspace, New Media Expo and numerous corporations. He also leads workshops, ideation and training sessions based on his proprietary 4C's of Innovation(TM) methodology. Steve writes provocative articles on innovation and entrepreneurship for Forbes and Harvard Business Review and is one of 160 original Linkedin Influencers (along with luminaries like Richard Branson). Steve graduated from the NYU Stern School of Business and lives in New York City. He actively supports Junior Achievement and several Thai restaurants in his neighborhood.Resources mentioned in this episode:Free Download of The Leadership Survival Guide (10 World-Class Leaders Reveal Their Secrets)https://store.consultclarity.org/leadership-survival-guide-10-world-class-leaders-reveal-their-secrets1625572748028The Leadership Conversations Podcasthttps://open.spotify.com/show/4IB6V41kr4GVJ98XLHMPeCThe Jonno White Leadership Podcasthttps://open.spotify.com/show/2p8rvWrYW2XNLl9Z8m3pTsThe Leadership Question of the Day Podcasthttps://open.spotify.com/show/6eZ4lZ2bgA8aczPKY4Oqw6Clarity Websitehttps://www.consultclarity.org/7 Questions on Leadership Serieshttps://www.consultclarity.org/large-enterprises-leadershipWe'd Love To Interview YOU In Our 7 Questions On Leadership Series!https://www.consultclarity.org/7-questions-interestSubscribe To Clarity's Mailing Listhttps://www.consultclarity.org/subscribeJonno White's eBook Step Up or Step Outhttps://store.consultclarity.org/step-up-or-step-out-sales-page1640131063671Jonno White's Book Step Up or Step Out (Amazon)https://www.amazon.com/Step-Up-Out-Difficult-Conflict-ebook/dp/B0925MB4SR

105 From Speaker to Standout (part 2) Executive Speaking Tips, is an unpublished episode from 7 years ago.  Patricia Fripp and I recorded this episode at New Media Expo in 2014 in a conference room (please forgive the sound quality). This is the part 2, please go to KimDSnyder.com/101 for part 1 Find out why I waited 7 years to publish my very 1st episode. Fripp shares 4 lessons and there are more nuggets in here: Lifetime of learning Who is this relevant for? Opportunities and options for your career and business Lesson 1 - Listen to your customers Lesson 2 - personal stories Lesson 3 - entrepreneurial skills Lesson 4 - internal communication The Kim D Snyder show episode 105 https://KimDSnyder.com/105 You can reach Patricia Fripp at Fripp.com Speak For Leads, Influence & Visibility - https://www.morebusinessinabox.com/speak-for-leads For part 1, From Shy to Speaker, go to https://KimDSnyder.com/101 podcastdaily

The online education industry has been in an explosive growth cycle for the past two decades and it doesn't appear to be slowing. Online courses offer small business owners a way to scale and grow their revenue without having to add more time-based services or personnel. Today's guest, Jason Van Orden helps authors, academics, and speakers turn their expertise into new streams of scalable income such as online courses. He draws from more than seventeen years of experience, including creating multiple successful brands, launching over 60 online courses, teaching more than 10,000 entrepreneurs, earning seven figures in online course sales, and generating 8 million downloads of his podcasts. His mission is to help visionaries with impactful ideas to connect with the people they serve best and the problems they can most uniquely solve. Since 2005, Jason has helped thought leaders to reach a larger audience with their ideas, create new income streams from their expertise, and build business models that align with their values and goals. As a consultant, trainer, and strategist, he draws from more than fifteen years of researching top Internet influencers and experimenting with his own personal experience. His experience includes creating multiple successful brands, launching over 60 online courses, teaching more than 10,000 entrepreneurs, generating seven figures in online course sales, and 8 million downloads of his podcast. His mission is to help visionaries with impactful ideas to connect with the people they serve best and the problems they can most uniquely solve. His students have built multi-million-dollar businesses and have become top authors, bloggers, podcasters, and speakers in their field. Jason has spoken around the world at some of the biggest conferences (such as CES, National Association of Broadcasters, New Media Expo, and many others) teaching how to use Internet media to launch and grow influential personal brands. In 2006, he wrote the bestselling book, Promoting Your Podcast, in which he was the first to “crack the code” for optimizing podcasts to get maximum exposure on iTunes. His work has been used to teach marketing at the university level and has been referenced on sites such as Forbes.com and Entrepreneur.com. He also practices what he preaches, having created world-class, influential brands of his own. Download The Online Course Canvas and Messaging Framework The Online Course Canvas gives you the four vital steps for designing a course that generates more income and impact and frees you from selling dollars-for-hours services. https://jasonvanorden.com/newsletter/

This is not your average interview with John Lee Dumas. I've known John since 2012, before his popular podcast, Entrepreneur on Fire, launched. We met in a pizzeria near Times Square while in NYC for the New Media Expo. Little did I know the level of impact and income John would go on to generate. […] The post Success Secrets from John Lee Dumas appeared first on Jason Van Orden.

Join us as we discuss how we can work together in this global and virtual work environment. Leigh Durst is a recognized authority in business, operations, and digital transformation. For 25 years, she has advised the global Fortune 100, startups, nonprofits and businesses across sectors, including 1-800-FLOWERS, American Express, AOL/Time Warner, Bristol-Myers Squibb, Chevron, IEEE, Walmart, and the US Army Reserve. Leigh is a change agent who helps people work smarter to produce exceptional outcomes, presenting at events like SXSW, New Media Expo and MarketingProfs B2B. She has been featured in media outlets like Fast Company, CNN, CNET, ABC News, National Geographic, Customer Think, feature documentary Social Good in a Digital Age, and three best-selling books. Learn more about her latest book "Walk, Climb, or Fly: Surviving and Thriving in the Workplace Wilderness" as it provides practical advice that will help anyone – at any level – move from mere survival to a more thriving, professional existence at https://www.walkclimborfly.com/ You can connect with Leigh on LinkedIn (https://www.linkedin.com/in/leighdurst/), co-hosting the next Live Mastermind Group this Wednesday, July 1st, from 12pm-1:30pm Central, or FAST FORWARD ⏩ A Mastermind Community for Christian Leaders on Facebook and Linkedin. Facebook - https://www.facebook.com/groups/fastforward.community LinkedIn - https://www.linkedin.com/groups/12405948/

Join us as we discuss how we can work together in this global and virtual work environment. Leigh Durst is a recognized authority in business, operations, and digital transformation. For 25 years, she has advised the global Fortune 100, startups, nonprofits and businesses across sectors, including 1-800-FLOWERS, American Express, AOL/Time Warner, Bristol-Myers Squibb, Chevron, IEEE, Walmart, and the US Army Reserve. Leigh is a change agent who helps people work smarter to produce exceptional outcomes, presenting at events like SXSW, New Media Expo and MarketingProfs B2B. She has been featured in media outlets like Fast Company, CNN, CNET, ABC News, National Geographic, Customer Think, feature documentary Social Good in a Digital Age, and three best-selling books. Learn more about her latest book "Walk, Climb, or Fly: Surviving and Thriving in the Workplace Wilderness" as it provides practical advice that will help anyone – at any level – move from mere survival to a more thriving, professional existence at https://www.walkclimborfly.com/ You can connect with Leigh on LinkedIn (https://www.linkedin.com/in/leighdurst/), co-hosting the next Live Mastermind Group this Wednesday, July 1st, from 12pm-1:30pm Central, or FAST FORWARD ⏩ A Mastermind Community for Christian Leaders on Facebook and Linkedin. Facebook - https://www.facebook.com/groups/fastforward.community LinkedIn - https://www.linkedin.com/groups/12405948/

Maggie Patterson is the editorial director at Scoop Studio and the creator of Small Business Boss. With two decades of experience, Maggie has spent her entire career in client services and has been a successful entrepreneur for 15 years. Today, she works with freelancers and agency owners to help them implement smart strategies for business growth using proven marketing, sales, and client experience tactics. She's the host of the Small Business Boss podcast, has been on stage at events such as New Media Expo, Podcast Movement, and the Conquer Summit, and her work has been featured in leading publications such as Entrepreneur.com, Fast Company and Virgin.com.In today's episode, we talk about mental health, our frustration with how suddenly way too many people consider themselves to be an epidemiology expert (we're looking at you tech bros) and what running a business through previous market downturns has taught us (and why that's not always going to track into this one.)Maggie shares her wisdom about what core skills and practices we all need to be focusing on right now (hint: they may not be sexy but they're what bring in the money) and, of course, what's giving her joy. Connect with Maggie at https://smallbusinessboss.co/https://www.facebook.com/smallbusinessbosshq/https://www.instagram.com/smallbusinessboss/

Dave Jackson: I've been podcasting since April of 2005. My podcast about podcasting has been downloaded over 1.6 million times (as of 2017). I've helped hundreds of people launch podcasts. Unlike many other “geeks” who know how to podcast, I've been a technical trainer for over 20 years. This means I not only do I understand the technology but I can explain it in a plain English “geek-speak free” environment. I have a Bachelor's Degree in Education from the University of Akron (Specializing in technical education). While there are other podcast consultants, I believe my experience sets me apart in regards to helping you make sense of the entire podcasting process. I not only help with the “how,” but I also help explain the why, and make sure you avoid the common podcasting pitfalls. I have won awards at fortune 500 companies for my customer service. In a nutshell, I care. I am one of the top podcast consultants, and I have spoken at many marketing and media conventions including New Media Expo, Blog World, Erma Bombeck Writing Workshops, Podcamp Columbus, Podcamp Cleveland, Podcamp Cincinnati, and the Business of Writing Summit. I am the author of the book “More Podcast Money.” Watch the full episode here: https://projectegg.co/the-school-of-podcasting About The Project EGG Show: The Project EGG Show is a video talk show that introduces you to entrepreneurs from around the world. It is broadcast from studios in Metairie, Louisiana to online platforms including YouTube, iTunes, Google Play, Spotify and Stitcher, and hosted by Ben Gothard. Our goal is to give you a fresh, unscripted and unedited look into the lives of real entrepreneurs from around the globe. From billionaires to New York Times best selling authors to Emmy Award winners to Forbes 30 Under 30 recipients to TEDx speakers – we present their real stories – uncensored and uncut. Subscribe To The Show: https://projectegg.co/podcast/ Get Access To: 1. Resources: https://projectegg.co/resources/ 2. Financing Solutions: https://projectegg.co/epoch/ 3. Payment Solutions: https://projectegg.co/sempr/ 4. Services: https://projectegg.co/resources#services 5. Courses: https://projectegg.co/resources#courses 6. Software: https://projectegg.co/resources#software 7. Book: https://projectegg.co/resources#books --- Support this podcast: https://anchor.fm/projectegg/support

Leverage Your Audience To Grow Your Podcast Downloads – Episode 188 The most common challenge I hear podcasters facing is growing their audience. We all want to drive our podcast downloads and grow our audience. This week, I have 9 things you can do this week to steadily gain more podcast downloads. There was a presentation at Podcast Movement 2017 called “How People Really Listen To Podcasts”. This study showed two primary ways people find new podcasts. Most respondents in the study (60%) said they find new podcasts from social media. Friends was the next biggest way (57%) people discover new shows to try. Both of these traffic sources come from word-of-mouth. What are you doing to get others to talk about your podcast? If you want to grow your podcast downloads, you need to get in front of other people and then get those people to talk about your show.   1. Grow your Facebook following. As of the fourth quarter of 2017, Facebook had 2.2 billion monthly active users. As of September 2017, Instagram had reached 800 million monthly active users. As of the fourth quarter of 2017, the Twitter averaged at 330 million monthly active users. Facebook is currently by far the largest social media platform. Find ways to be present on Facebook and grow your following.   2. Comment on other social posts to be seen. This is the Law of Reciprocity. Give to others and they will feel compelled to give in return. I am in 19 Facebook groups for podcasting and business. I am frequently in those groups looking for ways to help other people. Find groups you can join where you can offer help and answer questions.   3. Ask your friends to share. You never know who might know somebody. Dave Jackson and I do the Podcast Review Show. We are joined on the show by a podcaster who receives joint coaching from us. On the episode we recorded the other night, Lionel from A Modelers Life podcast. It is a show for and about model railroaders. Dave wondered how big the niche could be. Lionel told him that you would be surprised who could be model railroaders. That's when I told Dave that I was into model railroading back in the day. My dad got me into it when I was a kid. You never know who might be interested in your niche.   4. Ask your guests to share. Guests are your most powerful resource. Using the circle of influence of your guest has the potential to grow your audience exponentially. Make it easy for your guest to share your podcast. Write the Facebook post for the episode on which they appear. Do most of the work for them and allow them to make edits if they wish.   5. Be a guest on other shows. Make an invitation easy. Are you willing to be on other podcasts? Have you told anyone? Make it easy to find you and invite you to appear. Put a link on your site. This could be on the contact page or a stand-alone invite page. See my contact page at PodcastTalentCoach.com for an example.   6. Write guest columns in publications or on websites. My relationship with Dave Jackson at School of Podcasting began after he discovered a few articles I wrote for the New Media Expo site back when that event was still happening.   7. Ask your audience. Your audience loves you. Let them help you. You never know who is listening to your show. A small ask could gain huge growth in your podcast downloads. One of my favorite shows we would do each year on the radio was during Christmas. We would ask listeners to call in with gifts they were having difficulty finding. Then, we would ask other listeners to call in if they could help. We just served as the liaison between those that needed and those that had the knowledge. Everybody felt good after that show. Most people want to help.   8. Ask others in your niche to recommend your show. Make it worth their while. Help each other. Again, this is the law of reciprocity. What do your counterparts need? How can you help them? If you are helping others, karma will bring it around to you eventually.   9. Host meet-ups and have your listeners bring friends. If ten people attend the first one, and you have each of them bring a friend next time, you double your group. Texas country artist Aaron Watson came to town to perform. He is an artist that can attract large crowds in Texas. However, he was quite unknown in our city. When he was on stage, Aaron said he completely understood that the audience wouldn't be nearly the size here as it was in Texas. But, he would continue to come as long as the audience continued to bring their friends. Aaron told the audience if there were 100 people in the crowd that night, and he gave a great show so each person would bring a friend next time, he would eventually have large crowds here as well. He understood the power of leveraging his audience.   BASICS Use these 9 ways to grow your podcast downloads this week. When you distill it down, it is basically three basic concepts.   1. Help people. 2. Make it easy to share your stuff. 3. Make it worth their while – what is in it for them?   Do you need help with your podcast? E-mail me any time at Coach@PodcastTalentCoach.com. Let's see what we can do. You can find my podcast and other tools to help you create great content at www.PodcastTalentCoach.com. Let's turn your information into engaging entertainment.

This week's Flash Back Friday takes back to Episode 53 from April 2012. For those new to podcasting, terms like RSS Feed, media hosting, and platforms can be a foreign language. Jason Hartman interviews long-time podcaster, Rob Walch, Vice President of Podcaster Relations for Wizzard Media/Libsyn, about his career in podcasting. Rob talks about starting his first podcast, Podcast411, in 2004, which he began in order to teach the ins and outs of the trade to others aspiring to get in on this type of media delivery. He lists the best sources for statistics, such as Libsyn, Feedburner, and Blubrry. He talks about some of techniques of the biggest podcasters, who have hundreds of thousands of downloads per day or multiple millions per week, gives examples of premium content versus free content, and also the benefit of a podcasting service/community to provide media hosting, delivery, and track stats. He also stresses the importance of editing and professionalism to produce a quality show. Rob Walch is the Vice President of Podcaster Relations for Wizzard Media / Libsyn. Prior to joining Wizzard Media in 2007, he was President and founder of podCast411, Inc. Rob is co-author of the book “Tricks of the Podcasting Masters” – Que 2006, which was an editors pick as a Top 10 Reference book for 2006 by Amazon.com. Rob was listed as the 5th most influential person in podcasting according to the book “Podcasting for Dummies” – Wiley Press 2005. He has consulted on podcasting for Senator Edwards, Governor Bill Richardson and the Sacramento Kings/Monarchs to name just a few. He was also a monthly columnist for Blogger and Podcaster Magazine – the first print magazine covering this new media space. Rob is currently Chair of the Education and Outreach Committee for the Association of Downloadable Media. Rob started podcasting in late 2004, and is the host of the award winning podCast411 podcast, where he has interviewed such prominent podcasters such as Quincy Jones, Walt Mossberg, Colin Ferguson (Eureka), Ronald Moore (Executive Producer of Battlestar Galactica), Phil Gordon (World Series of Poker), Larry Kudlow (CNBC's Kudlow and Company) and Leo Laporte (TechTV, G4 TV). Additionally Rob is host of Today in iOS (iPhone) Podcast – the first podcast about the iPhone. In the past seven years Rob has presented at over 80 events on the subject of podcasting and New Media including the Newspaper Association of America Marketing Conference, the US Latino Film Festival, the Corporate Podcasting Summit, The Association for Women in Communications 2006 Annual Professional Conference, Social Media 2007, New Media Expo, and Blogworld Expo. He is also a regular guest lecturer at the University of Kansas School of Journalism. Rob was the Track Leader for the Podcasting sessions at the 2009 Blog World Expo – where he recruited 25 of the top experts to speak on podcasting. In 2004 Rob received his MBA from the University of Connecticut. He also has an engineering degree from the University of Dayton.

Paul Colligan is passionate about helping others leverage technology to grow their businesses. His goal is to expand your reach and revenue, with reduced stress and no drama. His lifestyle and business strategies are designed to tackle the challenges and opportunities of today's ever-changing information economy. Paul has played a key role in the launch of dozens of successful internet products that have garnered tens of millions of visitors in traffic and revenue. He's been the secret weapon behind dozens of best-selling authors on Amazon, number one podcasts on Itunes, and millions of views on YouTube. Previous projects have included work with StoryBrand, The U.S. State Department, Traffic Geyser, Rubicon International, Piranha Marketing, Microsoft, Pearson Education and more. He is also a popular speaker on technology topics and has presented at events around the world including BlogWorld and New Media Expo, The European Business Podcasting Summit, Google Tech Talks, MacWorld, Social Media Success Summit, Inbound Marketing Summit, Social Media Marketing World and Microsoft TechEd. Paul is the CEO of the Podcast Partnership, creator of The Podcast Industry Report and has authored eleven books including current Amazon bestsellers How To Stream Video 2016, How to Podcast 2016 and YouTube Strategies 2016. Paul lives in Portland, Oregon with his wife and daughters and enjoys theater, music, great food and travel. If you are interested in his latest projects and his thoughts on the world of new media, visit http://PaulColligan.com.

3 Ways to Build Relationships At Events – Episode 161   Building relationships is critical when it comes to growing your podcast or business. Whether you need interview guests on your show, business peers to help brainstorm ideas, or joint venture partners to help launch your products, relationships are the foundation of all we do.   Last week, we discussed the steps involved in creating new relationships. This week, we will focus solely on events. With Podcast Movement coming in August, now is a perfect time to begin planning.   When I attended New Media Expo a few years ago, I developed a specific plan to be most effective over those three days. That plan included rekindling current relationships with longtime friends, strengthening relationships with casual acquaintances and developing new connections with other key individuals.   There simply wasn't enough time to be able to meet everyone at New Media Expo. Therefore, I needed to be sure I met the right people. It is all about purpose and focus.   There are three phases of networking at an event. The process includes planning before the event, acting during the event, and following up after the event. Let's look at all three.   1. PLANNING Have a goal/purpose. Do your research. Research the attendees that fit your goal before the event. Find the individuals you're hoping to meet (and impress). Dress to impress. Bring business cards.     2. AT THE EVENT Have questions ready for every session you attend for the open Q&A at the end. Don't spread yourself too thin. Don't work the room. Focus on quality vs. quantity. Don't be afraid to join in the conversation. Treat people like friends. Consider their network – can you help each other make connections? Be a connector. How can you help them? Be yourself. Have conversations. Make an effective introduction – I am _(name)_, I help _(niche)_ do _(attribute/skill)_ so that _(benefit)_. Listen first, then speak. Ask a lot of questions.   Who are you? What do you podcast about? How did you get into that? If someone wanted to get into that niche, where would they begin? I've enjoyed our conversation. How can we stay in touch?   Swap business cards to stay in touch. Be sure you don't use your business cards as spam by giving a card to every person you meet. Give them with a purpose. Discuss commonalities. Be specific. Get to the point. Don't be a product-pusher. Seek to help. Take notes about each meeting. Write on their business card. Be friendly – smile, open posture, great handshake, show sincerity and interest and focus on how people feel when they're with you. Do not, under any circumstances, ditch a conversation partner for someone more "important." Give your full attention.     3. FOLLOW UP Follow up is critical. Reach out to them on the trip home. Have a purpose to reach out. Use this sample script: I enjoyed our conversation at ____. Your story about _____ was fascinating/intriguing/hilarious. Would you be willing to discuss ____/be on my podcast to promote your _____/tell me more about ______. Focus on helping them. This is not a time to sell.   Do you need help with your podcast? E-mail me any time at Coach@PodcastTalentCoach.com. Let's see what we can do.   You can find my podcast and other tools to help you create great content at www.PodcastTalentCoach.com.   Let's turn your information into engaging entertainment.  

6 People Who Can Help You With Your Podcast – Episode 152   Surround yourself with the best people and success can be had.   Over my years in radio, I learned time and again that I could accomplish so much more by getting help and mentoring from the right people. As I ventured into podcasting, I quickly found the people that could mentor me and help me move forward toward my goals.   Today, I want to share with you a few people I think might be able to help you on your podcasting journey. Some I know personally and work with closely. Some have mentored me from afar through their work and resources.   Whichever method you choose to use, find the people that can help you get to your goals quicker and achieve more than you ever thought possible.     School of Podcasting – Dave Jackson   The first person I want to introduce you to is Dave Jackson at School of Podcasting. If you have listened to my podcast for any length of time, you have heard me mention Dave. He has been my mentor, helping me learn the technical side of podcasting.   Dave's coaching and tutorials have helped me more than anyone I have encountered.   My podcast actually started out as a blog. Back in early 2012, I was writing about the art of podcasting while learning the technical side and preparing to launch my show. Less than four months into it, my writings were being published on the New Media Expo site.   Shortly after I began writing for New Media Expo, Dave saw my stuff and reached out. Dave was already on my radar, because I had discovered his website when I was doing my original research. I simply hadn't considered reaching out to a guy who had been doing it for about 7 years at that point. He was there near the beginning.   Dave's gesture reaching out to me was a fantastic surprise. We had a great conversation that lasted about an hour. Here was a guy that had been podcasting since 2005 that just wanted to get to know more about what I was doing and how we might help each other. That is what I absolutely love about podcasters.   The conversation eventually led to a bit of a partnership. Dave and I kept in touch working on various ideas together. We met up at New Media Expo a few times. Finally, we teamed up when I joined Dave's “Podcast Review Show” podcast. We review podcasters and help them improve.   [You can appear on the Podcast Review Show and get reviewed HERE.]   Prior to that partnership, Dave help me multiple times with my website, podcast, and technical aspects of my show. He has truly been there and done that. Dave knows his stuff.   If you have questions about your feed, website or other technical aspects of your podcast, I highly recommend you use Dave's knowledge and tools. He does some one-on-one coaching. He has resources on his website. You can also get deal on gear through Dave.   [Find information on Dave Jackson and the School of Podcasting HERE.]     Audacity to Podcast – Daniel J. Lewis   Daniel J. Lewis is another podcaster that helps people launch and improve their own podcast. He shares his knowledge of the audio software Audacity and web platform Wordpress. You'll learn all about equipment, software and skills necessary to podcast. His show was named the #1 technology podcast in 2012.   Daniel and I met through Dave Jackson. After following his show for quite some time, Daniel and I finally met at New Media Expo and have since developed a bit of a relationship.   The thing I love most about Daniel and Dave is their honesty and flexibility. They won't push you toward their favorite microphone. They will give you honest reviews and options that fit your needs. For instance, do you want or need a $60 microphone or $360 microphones? They teach you the differences and why.   Daniel has a great lead magnet called “20 Things You Should Do Before Every Podcast Episode.” You learn how to get the room quiet, how to prepare, what tools to gather and more. He calls it his preflight checklist. This will make your recording session so much more efficient.   If you are serious about podcasting, check out Daniel's Podcasters' Society. This is a group of great podcasters together in a learning and sharing environment that can really help you improve your show. Daniel and I are discussing making some of my material available within Podcasters' Society each month. Give it a look.   [Find information on Daniel J. Lewis' material HERE.]       The next few guys are just a few of the guys I have used as a long-distance mentors. The books and material written by these guys have done more for my business and career than anyone I can name.     48 Days to the Work You Love – Dan Miller   Dan Miller and his book 48 Days To The Work You Love is where my journey began. Dan inspired me to pursue the work that I love. I originally discovered Dan and his work by listening to the Dave Ramsey Show.   If you are looking for your purpose, check out Dan's material. He is a true entrepreneur.   The thing I love about Dan is his simplicity. Dan isn't knee-deep in technology, like a lot of online business people. Though he has embraced the digital landscape more recently with the launch of his membership site, he is more about creating simple money-making opportunities that are right in front of us.   Whether is it reselling cars, selling digital content or running a gym, he has done it all. Dan can see a business opportunity anywhere. He has great tools to help you find your passion and the work you love.   Dan's most popular resource is "48 Low or No Cost Business Ideas". These are great. When you read this e-book, you'll say to yourself, "Why didn't I think of that?" Dan has great ideas. The inspiration is a huge bonus.   [Find information on Dan Miller's material HERE.]     Internet Business Mastery – Jeremy Frandsen & Jason Van Orden   Jason Van Orden and Jeremy Frandsen at Internet Business Mastery have great information to help turn your knowledge into a business. I first discovered them during a session at New Media Expo. That presentation turned me onto their podcast.   Internet Business Mastery is not only a great podcast, but a course that has helped me refine my business focus. Both Jeremy & Jason have launched various other businesses. They have been there and done it.   In the Internet Business Mastery Academy, you learn how to develop your ideal freedom lifestyle. That leads into your freedom business blueprint. You learn how to design your single motivating purpose, create your money magnets, develop your list and more.   This has been one of the best investments I have made. The course has really refined my business plan and philosophy. If you are building an online business, this material can help you move you forward.   [Find information on Jeremy, Jason and Internet Business Mastery HERE.]     Platform University – Michael Hyatt   Michael Hyatt and Platform University have helped me organize my message and build my platform.   I like organization. Checklists are my friend. Step-by-step processes that allow me to add some creativity on top of it are tools I enjoy.   Michael Hyatt has a great membership site with Platform University. It is based on his book Platform, which is a must read as you develop your podcast. There is great learning inside the community. He only opens membership a couple times a year for enrollment. I got in early on this one and haven't looked back since.   Inside Platform University, you will find Master Classes where Michael interviews other experts to dive deep into various subjects each month. In the Backstage Pass area, Michael shows you how he operates his platform. There are live member calls each month, member makeovers and so much more.   There is so much information inside Platform University, I don't have enough time to get through all of it each month. I use the great material I find most useful and dip into the other stuff when I find time. When I have questions about specific topics, I can usually find the answer inside Platform University.   [Find information on Michael Hyatt HERE.]         There you have six people who can help you move your podcast and business forward.   Dave Jackson can help you with the technical aspects of your show.   Daniel J. Lewis has tools that can help you with your software, skills and search for your show.   Dan Miller can help inspire you with new ways of thinking about business. Find what you love.   Jeremy Frandsen and Jason Van Orden at Internet Business Mastery can help you lay an amazing foundation for your purpose and business.   Michael Hyatt can help organize your work to help you be more efficient in building your platform.     Do you need help with your podcast? E-mail me any time at Coach@PodcastTalentCoach.com. Let's see what we can do.   You can find my podcast and other tools to help you create great content at www.PodcastTalentCoach.com.   Let's turn your information into engaging entertainment.  

Greg Hickman, the Founder of System.ly wants to help small-to-medium sized businesses execute the same level of mobile campaigns that the big brands are using. Greg was previously the Head of Mobile for Cabela's, a large retailer in the US and Canada and was responsible for their mobile strategy and product development. He launched re-launched their mobile website and mobile loyalty programs that continue to grow and drive sales. Since Greg began in mobile back in 2005, he created and managed mobile programs for The New York Jets, Florida Marlins, AT&T, Axe, Elements Massage, 300+ shopping centers across the country and many other small business. Greg is a guest contribute on sites such as Mobile Marketer, Mobile Marketing Watch, Social Media Examiner, Copyblogger, Target Marketing Magazine and more. He frequently speaks at conferences such as Social Media Marketing World and New Media Expo. Greg is also the host of the Zero to Scale podcast, taking you along his journey from 0 to $20k per month.   Greg's Favorite Quote:"Great leaders find comfort in uncomfortable situations." — Lewis Howes "The purpose of a solution is to free you to do the things you want to do." — Michael Gerber   Greg's Favorite Book:The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results   Links From Today's Show:http://zerotoscale.com/episode-82-2015-review-and-our-2016-goals/system.ly@gjhickman

How Radio And Podcasting Are The Same – Episode 118 The podcast “elite” will sometimes say, “This isn't radio, this is podcasting. It's different here.” Well, I have news for you. Podcasting and radio are more alike than some will admit. You could benefit a bit by recognizing the similarities and borrowing the best practices. There are many ways that radio and podcasting are the same. The Same ... 1. Same Tools Both create with audio equipment. This one is pretty obvious. Both are creating shows using a mic and other audio equipment. The different ways the equipment is used makes it art. One sculptor may work with wood when another works with rock. Both are still sculptors and artists. 2. Same Approach Both sit in a room alone trying to entertain people they cannot see. It sounds crazy when you say it out loud. Both podcasters and broadcasters sit alone in a room talking with people they can neither see nor hear. Both try to predict the reaction of the listener while creating the entertainment. 3. Same Conversation Both have real conversations with the listener. Being authentic is critical to success of both podcasters and listeners. Both try to build knowledge and trust with the audience in order to develop a relationship. 4. Same Visions Both create images in the mind of the listener. When you tell great stories, your listener gets to know you. This is part of the “know, like and trust” philosophy of doing business. Stories with vivid details allow the listener to develop images in the theater of the mind. These stories allow her to enjoy the story in her own way. 5. Same Experience Both are individual activities. When two people watch the same video, little is left to the imagination. When the same two people hear audio, each will develop individual images in their mind. No two images will be identical. Listening is an individual activity. 6. Same Connection Both try to make a one-on-one connection and create a following. The podcaster and broadcaster are both trying to create a tribe for their content. If you are not trying to grow your audience, you will eventually be talking to yourself. 7. Same Episodes Both produce episodic content that keeps listeners returning. This is especially true in talk radio. Content is regularly produced by both podcasters and broadcasters. Those episodes of content build upon each other to create an ongoing show. 8. Same Goal Both hope to capitalize on the attention using a strong call-to-action. Content is created by both in order to attract an audience. Once the audience is built, both try to activate that audience with a call-to-action. The goal may be monetization, support or simply returning for the next episode. Either way, both hope to move a group of people. 9. Both Can Interact Both are able to interact in real time. This wasn't true a few years ago. However, now that technology has come such a long way, both podcasters and broadcasters can interact with the audience in real time. Podcasters chat with their listeners in real time using phone systems, Google hangout, chat rooms, and other methods. No longer is this feature limited to broadcasters.   … And Sometimes Different There are a few features of podcasting that differs from broadcasting. 1. Podcasters Time Shift Podcasting can be time shifted. This can be a benefit over broadcasting. Podcast listeners can enjoy the show anytime they would like. They do not need to be next to the radio at a given time in order to hear their favorite show. This is a feature and not necessarily something that makes podcasting inherently different from broadcasting. When we are talking about the art and goal of the audio, this is just a different way of delivering. 2. Podcasters Benefit From The Beginning Podcast listeners start at the beginning. Mark Ramsey did a great session on this at New Media Expo 2015. Some broadcast listeners join the show at the beginning and some join in the middle of the show. Podcast listeners all start at the beginning of the episode. Rarely will a podcast listener download a show, scroll through to the 17:00 mark and begin listening there unless there is a specific direction to do so. 3. Podcasters Can Niche Down Podcasting can afford to be more niche. By nature of the medium, broadcasting must be mass appeal. This is definitely a benefit for podcasting. 4. Podcasting Is Inclusive Almost anyone can create a podcast. Podcasting requires a minimal investment. This makes it easy for most to get involved. There is no limit to the number of podcasts that can be created. Getting on the radio requires getting through the gate keeper. Your other option is to buy your own station. Both are quite difficult. Again, advantage podcasting.   The nine similarities between the two formats are largely foundational. The essence of the art is the same. The goal, methodology and tactics are identical between the podcasting and radio. Podcasting enjoys a few benefits over broadcasting. The few differences are hardly enough to proclaim podcasting much different than radio.   I'd love to know what you think. E-mail me anytime at Coach@PodcastTalentCoach.com. You can find my podcast and other tools to help you create great content at www.PodcastTalentCoach.com. Let's turn your information into engaging entertainment.  

Top 12 Takeaways From NMX – Episode 087   Before we jump in this week, can I ask a quick favor? If you have never subscribed to the Podcast Talent Coach Podcast, can you please take two minutes to do so and leave a review? It will help us get exposed to new podcasters and grow our community. Thanks a million. CLICK HERE.   New Media Expo 2015 wrapped up in Las Vegas last week. What an amazing event.   As Director of the Podcasting Track at NMX, Dave Jackson from the School of Podcasting put together an amazing line up of talent.   Though the sessions were packed full of great information, the relationships created at these events make it more than just a learning opportunity. I had the chance to connect with great people I have known for a bit. Here are just a few:   Dave Jackson – School of Podcasting Rem Lavictoire – Sci-Fi Movie Podcast Daniel J. Lewis – The Audacity To Podcast Bill Conrad – New Media Gold   I also had the chance to meet a few new people and connect with those I have only known over e-mail. Here are a few of those great people:   Rob Walch – Libsyn Rob Greenlee – Spreaker Nick Seuberling – Inside The Jungle Corey Fineran – Ivy Envy Pat Flynn – Smart Passive Income Seth Resler – SethResler.com   There were many others that I met and created valuable conversations. New Media Expo is such an incredible event for our podcasting community.   After I attend a conference like this, usually on the flight home, I like to review my notes to find the big points I can put to use as soon as I arrive home. This week, I would like to share with you my top 12 takeaways from NMX.   This list isn't nearly exhaustive of the things I learned. Some are not even new, but great reminders. We dig into each one in this episode.   1. Schedule it, so it gets done.   2. If advertising is driving people away from traditional media, why are so many podcasters so anxious to add commercials to their show?   3. From Mignon Fogarty: E-mail newsletter is the #1 way to reach your audience. Make sure it has a personal tone.   4. From Chris Ducker: There seems to be a lack of originality in the online business space. Stop being lazy and come up with your own (stuff).   5. From Rob Walch: iOS usage crushes android devices 6:1 in download ratio. (In this episode, we also discuss a few tips for iTunes search he provided.)   6. From Lou Mongello: Don't forget the importance of face-to-face contact and communication.   7. From Mark Ramsey: Beginnings matter. Radio listeners always come in somewhere in the middle. Podcast listeners always come in at the beginning.   8. From Pat Flynn: I'd rather live a life full of oh wells, than a life full of what ifs.   9. From Dave Jackson: When you wonder why anyone would ever listen to you, remember that you are special (neat). Then, embrace your uniqueness, and understand the bar isn't set very high.   10. From Daniel J. Lewis: The description in iTunes does not help SEO, but does help the PERSON. Make your episode titles appealing, as if they are your portfolio.   11. From David Hooper: People aren't paying you to podcast. They are paying you to help solve their problems.   12. From Cliff Ravenscraft: When growing your audience/community, connect to your existing audience and make the experience great for them. Get word of mouth to spread.   Thanks for spending another week with me. I truly appreciate your time.   I also want to thank Joshua and Mercy for the amazing feedback regarding the last episode about your “why”. Many of you sent feedback, which I greatly appreciate. I had wonderful exchanges with Joshua and Mercy that helped me create a great plan.   Thanks for all you do for me.   If you have never subscribed to the Podcast Talent Coach podcast, please spend two minutes to do so. I would truly appreciate your generosity. CLICK HERE.   Do you need help with your podcast? E-mail me any time at Coach@PodcastTalentCoach.com. Let's see what we can do.   You can find my podcast and other tools to help you create great content at www.PodcastTalentCoach.com.     Let's turn your information into engaging entertainment.

We breakdown our experience of New Media Expo (#NMX), the Podcast Awards, and the NAB Show. The event had many elements to rave about and other elements that need to be evaluated. In tech news, we discuss the partnership of Yahoo and Microsoft as they try to take some of Google's power. In big news, Norway has decided to switch off their national FM Radio and we give the details.

What Is Your Why? - Episode 086   What is your “why”? Why do you do what you do?   WORK ON YOUR BUSINESS I've been doing a lot of work on my business over the past few weeks. In “The E-Myth Revisited”, author Michael Gerber talks about moving your business forward by spending more time working on your business rather than in it.   That is exactly what I've been doing lately. Am I going down the right path?   I thought you and I could review my progress with the hope that it will help you with your process.   We all face the little voice inside our head telling us we are not good enough. Whether we have been doing this for six months or six years, we all need a little confidence boost every now and then. It is only natural.   I will be speaking at New Media Expo in a week. (Last week to save $100 HERE.) My review of my business was inspired by NMX. I want to be sure things are in place to make the most of the opportunity.   As I have stepped back to look at the big picture, I have been reviewing a few great books like “The E-Myth Revisited”.   START WITH WHY Another book that has helped my review is “Start With Why” by Simon Sinek. The book is focused on the theory that people do not buy what you do. They buy why you do it. Turn your customers into fans by making them believe in your mission and purpose.   Have I sufficiently defined my why? I thought I had. Even after refining it a few times, I am not quite sure.   Podcast Talent Coach is just over 18 months old as a podcast. From the limited feedback I have received from you, I am not quite sure my “why” is clear enough to truly inspire you to create great work.   Podcast Talent Coach was launched to help podcasters gain more confidence in their content. When you open the mic, I want you to truly believe that your voice matters. I want to arm you with the confidence you need to beat back the butterflies and excuses in order to create powerful content episode after episode.   With the information I provide every week, you should be able to take your information and turn it into entertainment that is engaging for your audience and unique to you.   MY STORY I have been in radio for 25 years. I have been coaching radio talent for 20 of those years. As I listened to podcasts, I realized so many podcasts could improve with a few tips I have learned and used over those two-and-a-half decades.   The coaching experience I have gained could easily be used to help podcasters create amazing content that could replace other entertainment sources if I could only reach those podcasters.   Eighteen months in, I have only connected with a handful of podcasters interested in making that amazing entertainment a reality.   As I step back and examine the progress, I come up with four possible explanations.   ALREADY GETTING IT One reason could be you get all you need from this podcast and the free worksheets I offer. You don't feel one-on-one coaching is necessary.   If this was the reason, I would see more downloads of both.   SPREAD THE WORD Another explanation could be I haven't done a good job spreading the word about the show.   When I launched, the show got a solid start. I hit a few hundred downloads quickly. Things slowed down quite a bit after that. A few hundred downloads is about average and nothing to sneeze at. I am grateful for each person that joins me every week.   Thank you for being here.   As I continue to produce content for you each week, I am not seeing further growth. That concerns me.   PROBLEM SOLVING A third reason I may not be seeing continued growth could be the market. Maybe I have not done a good job creating a solution to a problem my audience knows they have.   This is a likely reason. Most podcasters who have the confidence and ego to open the mic and create content every week believe they are good enough the way they are. They may not realize that there are steps they could take to create more powerful content.   It is also possible the problem I am trying to solve does not exist. As I help radio broadcasters improve their shows, many of them fear the critique, then love the feedback and growth after the fact.   THE "WHY" The final reason may be my “why”. It is very possible that I have not sold my “why” well enough.   I have defined what I do quite a bit. But have I really defined why I do it for you? Maybe not.   My love for great radio and creative podcasts drive me to do this show every week. I love being able to create great audio that people look forward to every week.   More importantly, I love sharing my knowledge of that process with others. You can create amazing visual images in the theater of the mind to inspire your listener with your podcasts. Inspire them in such a way that they cannot wait for the next episode.   That incredible anticipation of future episodes is what makes this medium so wonderful. Holding the attention of a listener to the point where they cannot get enough of you is an amazing feeling.   FIND THE GOOD Dave Jackson and I do a show together called “The Podcast Review Show”. Each episode, we invite a podcaster on the show to have his or her podcast reviewed by the two of us. It takes a great deal of confidence to have two coaches review your show right in front of you.   Every guest is a little nervous coming on the show. They are not quite sure what we will say. They fear we are going to tear their podcast apart and affirm their belief that they are not good enough.   During the show, Dave and I look for areas of the episode that are really good. Our goal is to help podcasters do more of the good. In turn, that will replace the stuff that isn't as strong. In the end, the podcast gets better.   Every guest fears coming on the show, but truly appreciates the actionable feedback at the end of the process.   JUMP THE HURDLE Here lies my problem with Podcast Talent Coach. It is not easy to get you over the fear of being critiqued in order to get you the joy of the improvement. That fear at the front door is a pretty big barrier. It is very similar to the fear of getting in the roller coaster line in order to enjoy the exhilaration when you finally get off of the ride.   The anticipation and fear could be preventing Podcast Talent Coach from growing.   Then again, I am not sure what is holding me back. Maybe it is a bit of all four. My gut tells me it is probably the lack of communicating my “why”.   WHAT IS YOUR WHY? Have you communicated your “why” well enough? Have you inspired your fan with the reason you create your content every week?   I haven't come up with the answer to my problem quite yet. I'll continue working on my business until I find the solution.   I would love your input. As a frequent listener to Podcast Talent Coach, what do you hear? What brings you back every week? What has prevented you from getting more involved with coaching?   E-mail me anytime you would like at Coach@PodcastTalentCoach.com. Let me know what you think. How can I better help you?   Thanks for being here. I truly value your attention every week. You mean the world to me. I will help you any way I can.

The Real Reason People Listen To Your Podcast - Episode 083   Why do people listen to your podcast? Why would anyone spend the time to listen to your show? Have you ever paused to give that question some consideration? Why do people spend time with audio at any given point in time?   THE REASONS There are two primary reasons people listen to audio. Companionship and dreams. It is human nature to desire companionship. People do not want to be alone. Whether they are driving, jogging, biking, mowing or doing something else by themselves, they want to do it with someone else. Audio serves the role of companion.   DREAMS The other reason people spend time with podcasts is to dream. People want to live vicariously through your dreams, stories, challenges and successes. They want to enjoy your success without needing to suffer the pain of your failures. Tell stories to help fulfill the desire of your listener to dream. People dream about having a different (and usually better) life. They want to experience those things others are experiencing. The grass always seems greener on the other side of the fence. People crave living the lives of others. Your listeners want to live vicariously through you. They want to experience your success. They wish they had the courage to do the things you have done. Your fans want to be you in some way or another. Voyeurism is a reason many people watch the shows they watch, listen to the stories they hear, or read the books they read. They want to experience the lives of others.   MY STORY Architecture was my original career path. It wasn't until three years into my architecture degree that I realized radio was the profession I was designed to pursue. I was able to work in a profession I absolutely love. Now, after 25 years in radio, I have taken the talent coaching facet of radio and turned it into a path helping podcasters create amazing content.   That path has now led me to be a speaker at some of the best podcasting conferences in the country. I was a speaker at Podcast Movement 2014. This year, I will give a presentation at New Media Expo in Las Vegas in April. My life is full of amazing events, because I dared to dream and follow my passion.   HELP THEM DREAM Your listeners want to dream. Help them. People eavesdrop on the conversations of others for the very same reasons. They can experience the life of others without the risk of failure. Eavesdropping doesn't take the courage that it takes to actually live the life. By telling great stories about your experiences, you help your audience fulfill the desire to live vicariously through you. If your show contains audio of your feats and experiences, you allow your audience to become the voyeurs they desire. When you interview people on your show, you allow your listener to eavesdrop on your conversation. When you simply lecture as the content of your show, you fail to help your listener experience any of those three desires.   KNOW, LIKE & TRUST Find new ways to deliver your material to your audience. You will make those important connections that turn into friendships. Those relationships will foster loyalty to your show. Your tribe will follow you wherever you go. That's a powerful thing.   Tell stories of self-revelation. See where it takes you. You'll be surprised how many people wish they could be you.     I'd love to help you with your podcast. Post any questions or comments you might have, or e-mail me at Coach@PodcastTalentCoach.com.   You can find my podcast and other tools to help you create great content at www.PodcastTalentCoach.com. Let's turn your information into engaging entertainment.     Let's turn your information into engaging entertainment.

How To Turn Overwhelm Into Focused Power – Episode 079   This week, I received an e-mail from Cynthia Davis from CynthiaDavis.net and her podcast “Home Front”. She is finding herself overwhelmed by everything she hopes to accomplish with her podcast. In this episode, I offer a few suggestions to defeat that overwhelming feeling and find focus in her work.   Here is the e-mail ...   I am still struggling on the bottom rung of the ladder and have no idea how to implement everything you suggest without having staff to help with this effort.   It's my own fault because I could spend more time on this than I do, but I am at my maximum capacity with all the other responsibilities I have to juggle.   I have been doing the podcast for over two years, but it's not growing. In fact, the e-mail list I have used to make people aware of a new podcast coming out has been shrinking. I wish my show would grow organically and that my super-fans would promote it, but that's simply not happening.   The only conclusion I can come to is that the world doesn't like my message. I am overwhelmed. I am about to record my 100th episode and I believe the content is as good as I can make it, but if no one wants our message, what can we do?   -Cynthia   Overwhelm is natural. I think we all face it at some point in time. We all want to accomplish so much, yet we have limited time in the week. Let's find those tasks that will really move the needle and make a difference for us.     Here are Cynthia's primary questions with six steps to turn the overwhelm into focused power.   SO MUCH TO DO no idea how to implement everything you suggest -Don't feel like you need to do it all. Focus on one or two things that will move the needle.   FINDING TIME I could spend more time on this than I do -Spend your time wisely. Instead of two hours on one day, make it 30 minutes each night before you go to bed.   NO GROWTH I have been doing the podcast for over two years, but it's not growing -Find two or three ways to grow your podcast that utilize tasks you already do or enjoy. If you're on social media, make that part of your growth plan.   SHRINKING LIST the e-mail list I have used to make people aware of a new podcast coming out has been shrinking -Be consistent in your e-mail. Send it on a regular basis. Make content that is anticipated. Add content that helps people solve their problems. Be giving.   NO ORGANIC GROWTH I wish my show would grow organically and that my super-fans would promote it -Give fans a reason to share it. Make your content sharable. Lists, tips, recipes, photos, jokes, and recommendations are all sharable.   NOBODY LIKES ME The only conclusion I can come to is that the world doesn't like my message -Find the people that want your message. Do outreach. Find the communities where your kin congregate. Get involved.       Follow these six steps and you are sure to find more focus in your work. These tips will help you decrease the overwhelming feeling in your life. You can find the area that move the needle and truly work smarter rather than harder.   I'm speaking at New Media Expo 2015. You can save $100 on your registration. Use the coupon code EJohnson20. Find details by clicking HERE.   I'd love to help you with your podcast. Post any questions or comments you might have, or e-mail me at Coach@PodcastTalentCoach.com.   You can find my podcast and other tools to help you create great content at www.PodcastTalentCoach.com. Let's turn your information into engaging entertainment.     Let's turn your information into engaging entertainment.

How To Take The Headache Out Of Show Planning – Episode 073   Where is your podcast going in 2015?   If you don't know where you are going, how will you know if you get there. So many shows discuss goals around this time of year. It is only natural with a new year comes reflection. This is a perfect time to assess your previous year and decide what you want the next twelve months to look like. A goal is a simply a dream with a deadline. What are you dreams for the next year? If you don't have a map & destination, you'll only wander. You'll never get anywhere. Let's be specific and set some deadlines. You and I discuss goals quite often. We talk about having an objective for each episode. What is it that you want your listener to take away from each episode. Once you answer that questions, you will know where to take your content in that episode. We also need to answer that question on a larger scale. What is the purpose of your show? How are you helping people? How do you serve your listeners? Once you create the mission for your show, you will have a filter for all of your content. When it comes time to plan an episode, you can ask yourself, “How will I serve my listener this week?” My show is designed to give you more confidence in your content. I want to help you defeat that little voice in your head that is saying, “I hope I don't make a fool of myself this week.” Each week when I sit down to create my show notes, I ask myself how I might share with you a bit that I have learned over the past 25 years in radio that will give you confidence in your content and be more engaging with your listener.   MISSION Let's start with the mission of your show. Write down the sole focus of your show. How do you help people?   2015 GOAL What is the one big thing you want to accomplish over the next year? We want to develop little steps to get there. Let's break the big goal into bite-sized pieces. If you create a weekly show, you only have 52 shows over the next 12 months. It may sound like a lot. However, you need to be intentional to reach your goals. Break your goal into milestones. Keep in mind that your progress might not be a straight line. It may ramp up like a curve. Write down those milestones.   EPISODE GOAL As we develop each episode, what do we hope to accomplish in each show that will help us move toward our 2015 goal? More importantly, how will that episode goal help us get closer to our milestone on the way to the yearly goal? Each episode should have a strong call-to-action that helps us get closer to our milestone. What is your call-to-action within your podcast? How can we make that call-to-action more effective? Where are you sending your listener each episode to get more info? Be specific and write it down. Are you effectively planning each show before you begin? Sometimes it is difficult to get motivated to record your show on a regular basis. Plan ahead. Download the planning worksheet at www.PodcastTalentCoach.com. When you lack motivation, revert to plan you've already created. Do you interview guests on your show? Create a list of guests you'd like to get on the show. Be brave and reach out to those people. Let's get them on the show. Give yourself a goal with a deadline. Let one guest lead to another. Always ask for leads. GET BETTER To improve, you need to review the game tape. Are you reviewing your show on a regular basis? All great sports teams review tape of previous games. You should do the same. Again, get the worksheet at www.PodcastTalentCoach.com. Finding someone that can help you honestly review your show will help as well.   BUSINESS You should step back from your podcast to look at your overall business. If you are monetizing your podcast, we need to schedule time to help reach that goal as well. Baby steps and milestones. There are many business possibilities stemming from your podcast. These could include books, speaking engagements, seminars, affiliates, products and more. If you have yet to monetize your podcast, schedule your time to create something powerful. Be sure to include deadlines.     The next year can be huge for you if you plan. Set deadlines to turn your dreams into goals. Be sure to find balance in all areas of your life. Take some chances. Go for the big interview or launch a product. Dream big. You might just reach your dreams.   I want to thank you for a fantastic 2014. It has been quite a success for me. I have met many amazing podcasters. You have given me your time each week as we grow together. I can't thank you enough for that. Podcast Movement invited me to share my knowledge at their event in Dallas. This coming year, I will present at New Media Expo as well. Many have downloaded my worksheets and purchased the Podcast Talent Coach workbook. It has been a blast. I couldn't do it without you. Thank you for being part of this journey. Have an amazing 2015.   What would you like me to cover in the upcoming year? How can I better help you? E-mail me at Coach@PodcastTalentCoach.com.   You can find my podcast and other tools to help you create great content at www.PodcastTalentCoach.com. Let's turn your information into engaging entertainment. Let's turn your information into engaging entertainment.    

Thankful Podcast – Episode 069   We celebrated Thanksgiving here in the United States last week. It is a wonderful time of year when we step back and give thanks for all we have. This week, I would like to share a few things for which I am thankful with the hope that I might help you discover some inspiration. Three years ago, I began my journey to help podcasters refine their art. I was not sure where I was headed. I only knew that I wanted to follow my passion. Podcasting wasn't my original passion. It was architecture. From the time I was 12, I knew I wanted to be an architect. Through middle school and high school, my classes led me down that path. While getting my college degree in architecture, after working two years as a draftsman, I found my way into radio. The architecture degree required a few electives. My younger brother worked at a radio station and also with me as a disc jockey. I thought radio sounded like an entertaining elective. The class was Broadcasting For The Non-Major. The class led me to become the music director of the campus station. After a few months, I had a part-time job at a local radio station. Since I was so close to finishing, I decided to complete my architecture degree. Once complete, I continued to work in radio and pursue my passion. Broadcasting become my life. Architecture and radio are actually quite similar. Both require the ability to be creative within a set of guidelines. Both professions require a combination of creative and analytical skills. After a few years in radio, I discovered my true passion was helping talent refine their craft and content. I fell in love with creating content that captured the imagination of people and created effective calls to action. The world of podcasting is like the new frontier. We are able to create with very few parameters. Along with that freedom comes responsibility. You must set your own rules. That is my passion. Each day, I have the privilege of helping wonderful podcasters hone their craft and create amazing content to reach their goals. For that, I am truly grateful. That is the foundation of this thankful podcast. I didn't get here on my own. There are quite a few people that helped me achieve all that I have. This Thanksgiving, I want to thank those that have helped me. As you continue your journey, you may find some inspiration here as well. This is my thankful podcast.   My Family The support I receive from my wife and two wonderful children is priceless. They encourage me with every step I take. Find inspiration in the ones you love. Let that love and encouragement lead you to great things.   You You are the reason I do this show every week. Knowing that I help you with your content, your art and your passion drives me to create every week. The fact that you give me 30 minutes of your time every week means the world to me. Please know that I am thankful for that gift every time it comes my way.   Dave Jackson When I began down this path, Dave Jackson was the first to reach out to me and offer help. Most of my achievements were partly due to the help Dave provided. Dave runs the School of Podcasting. His knowledge of podcasting and resources have helped me every step of the way. I cannot possibly thank him enough.   Jeff Beals Before I even discovered podcasting would be my path, Jeff Beals was an inspiration. As part of my mastermind group, Jeff was my sounding board. His words and guidance always motivated me. Jeff has a great book called “Selling Saturdays”. He interviewed football coaches regarding recruiting, selling and inspiring. The book contains wonderful stories. No matter if you are selling ideas or widgets, this book will help you achieve.   Rem Lavictoire When I am stuck in a rut, Rem Lavictoire is always there with a few words of inspiration. I'm not sure how he knows. His e-mail shows up in my e-mail box just at the right time. If you have attended New Media Expo or Podcast Movement in 2014, I am sure you have seen Rem. He is usually the first to the microphone after a session with some of the best questions you will ever hear. Rem has given me inspiration and motivation through his friendship. I am grateful for all the support he has provided over the years. Rem has a great podcast call the Sci-Fi Movie Podcast. Find him at www. Sci-FiMoviePodcast.com.   Kenn Blanchard Kenn and I met through Dave Jackson. Kenn Blanchard has a podcast that has really inspired me in my faith and fatherhood. His podcast is called “Black Man With A Gun”. Kenn offers words of wisdom and inspiration every week. His Father's Day show is one of my all-time favorites. Check him out when you can.   A few men have inspired me from afar. Through their teachings, they have inspired, mentored and taught me along this journey. Dan Miller inspired me through his “48 Days” teachings. His podcast and books have motivated me to pursue work that I love. Gary Vaynerchuk and his book “Crush It” showed me the way to structure and achieve all that I have. Brendon Burchard helped me launch Podcast Talent Coach through his teaching in the “Millionaire Messenger”. His book and CDs inspired me to share my knowledge with the world.   This Thanksgiving, these are the people for which I am most thankful. Without you, I would not be able to do this every week. Thank you for being part of my journey. Let me know how I can help you in any way possible. To you, I dedicate this thankful podcast.   I'd love to help you with your podcast. Post any questions or comments you might have, or e-mail me at Erik@PodcastTalentCoach.com.   You can find my podcast and other tools to help you create great content at www.PodcastTalentCoach.com. Let's turn your information into engaging entertainment.     Let's turn your information into engaging entertainment.

Harry Duran decided to create his own world revolving around what he loves. A huge music advocate and a DJ for 20 years, he took initiative to pioneer his first mobile application, Know Your DJ, and venture out into world of the envelope-bending entrepreneurs. After attending an New Media Expo, Harry kickstarted the ?Podcast Junkies? podcast where he interviews fellow podcasters about their passions, lives, advice, insights and more. He also loves Alex Grey. Can't beat that. Here are the highlights of my funky conversation with Harry: 4:24 - How it feels being able to follow his dreams and his key take aways with the whole experience of developing apps and building a podcast 8:15 - Why he decided to attend the New Media Expo, how it changed his outlook and how it jumpstarted his podcasting career 12:20 - The importance of validating your idea with other people and how overthinking can mess things up sometimes 13:43 - The hardest part in launching a podcast and the challenging aspects you will meet upfront 15:44 - Productivity tools which helps him be efficient and breaking down the processes that he has in place to shave as many minutes of his day as he can 19:50 -His experience of having a virtual assistant, the importance of putting SOPs in place, and the list of tools and resources he uses in building systems in place for his VAs 22:56 - Getting up early, turning his Gmail off, taking care of his health and all about his regimen to always keep his focus 30:00 - The things he has learned in his journey so far including finding the value of the people you meet and also thinking how you can add value to others

Get Noticed In The Sea Of Sameness – Episode 062   Being unique is the only way you can make your podcast get noticed in the sea of sameness.  There are so many podcasts in your niche.  Being memorable is critical. There is one file in your listener's mind that you occupy. You can't occupy multiple files. You must pick one. Define that file and do all you can to support that image. That is the essence of your brand. Where does McDonald's fit in your brain file? McDonald's is probably the “Fast Hamburgers” file? Does it also fill the “Milkshake File”? Probably not. Sure, they serve milkshakes. However, that file is probably occupied by your favorite ice cream shop. Where would Cheetos fit in your brain file? It would go in the “Lip Balm” file, right? Of course not. However, Frito-Lay launched Cheetos Lip Balm in 2005. It failed miserably, because Cheetos occupies the “Cheesy Puffed Snack” file in your brain. Your podcast brand can only occupy one file. Pick the one image your brand can own? Define your brand. When we create, we expose our perspective. We open ourselves to criticism. It is natural to want your thoughts, views, art and creation to be accepted by everyone. To avoid being disappointed, we often play it safe. Our creativity lacks creativity. It is risky to be truly creative. However, that is really the only way to get noticed. Safe blends in. Risky stands out. To create engaging content with your podcast, you need to be unique. Your first idea will rarely be a truly unique idea. That first idea will usually be something you have done or seen done in the past. Keep working the idea. Let it lead to other, more creative ideas. The more often you let your mind explore other options, the more often you will develop truly unique ideas. Don't settle. Always attempt to create something unique with your content. Do not settle for your first idea. Push yourself. Brainstorm. Let one idea lead to the next until you have a long list of ideas. Then, select the best idea from the bunch. You will usually find the best and most unique idea further down the list. If you settle for your first idea, you content will become stale. You will continue to use ideas that have been used in the past. There will be nothing to engage your audience. The unexpected creates amusement, delight and a memorable event. Being direct assumes your listener cares about your marketing message. They don't. You need to be unique to be memorable. Be distinct, unusual, and unexpected.   Congratulations to Dave Jackson over at the School of Podcasting. Dave was recently named the new Director of Podcasting for New Media Expo. NMX will be held April 13-16, 2015 at the Las Vegas Convention Center. It will also be held in conjunction with the NAB Show. NMX is always a great event and should be even better with Dave at the helm. I'm very excited about the show. Dave and I do a show together called the “Podcast Review Show”. You can learn how you can be a highlighted podcaster on the show by clicking HERE. We have added a new option to the show where podcasters do not necessarily need to appear on the show to have their podcast reviewed. Get all the details HERE.   Let me know how I can help you with your podcast. E-mail your questions to Coach@PodcastTalentCoach.com. You can also find other tools including worksheets, a workbook and videos to help you create great content at www.PodcastTalentCoach.com. Let me teach you how to turn your information into engaging entertainment.

It's the live episode we recorded at this year's New Media Expo.Gretta's child is scheduled for "the test".  She knows he won't pass it, and is determined to do everything she can to get out of it.Afterwards, Big and Rish welcome in a whole group of guests to talk about the story and this year's New Media Expo experience. Special thanks to Justin Charles for producing today's story, to Bryan Lincoln, Renee Chambliss, Marshal Latham, Abigail Hilton, and Johnny Fiesty for lending their voices to the episode.

In our final episode recorded live at the New Media Expo in Las Vegas, we perform Scott Sigler's short story "Chuckles Mulrooney: Attorney For The Damned."  Satan keeps sneaking hidden clauses into the contracts people sign when selling their souls.  Chuckles himself got duped this way, but he's not taking it lying down.  He wants to stick it to the man. Special thanks to Scott Sigler, Renee Chambliss, Johnny Feisty, and Marshal Latham for lending their voices to today's story, and to Bryan Lincoln for live-producing the performance.

In our second episode recorded live at the New Media Expo in Las Vegas, Rish Outfield presents "Overtaken."  It's Takeover Day in the town of Traysi, Arizona, and Nicole and Barry Dugger are unfamiliar with this particular phenomenon.  But that doesn't necessarily make them exempt from it. Special thanks to Dave Thompson (Podcastle Enforcer), Renee Chambliss, Abigail Hilton and Algar Van Cluth for lending their voices to today's story, and to Gino Moretto for providing the artwork.

It's the first of three live readings performed at the New Media Expo that are headed your way.  On Saturday morning, we performed Mike Resnick's "Catastrophe Baker and the Ship Who Purred."  It's Catastrophe doing his favorite things, fighting and loving.Rish and Big talk about the experience of performing before a live audience, and what went right and wrong.Special thanks to Renee Chambliss, Abigail Hilton, and Chris Lester for lending their voices to today's story.

I'm back in The Studio after spending a week in Las Vegas attending and speaking at New Media Expo 2014 (NMX). It was, as you could probably guess, a great time. If you're a podcaster who enjoys meeting other podcasters and learning how to better your show, it's hard not to have fun at NMX. […]

Join me this week with fellow super-geek John Kiefer. A physicist, and researcher who teaches people how they can have their cheesecake and get ripped too. His method is called Carb Back-Loading, and folks are seeing some serious results with this science-backed approached. Before we dive into the show, I just want to give a shout out to the wonderful people I met while in Las Vegas the other week at the New Media Expo. Thank you so much to everyone who came up and introduced yourselves, it was awesome to meet everyone! To top off a great trip, The Fat-Burning Man won the People's Choice Award in Health & Fitness for 2013!  On this week's show with Kiefer, you will learn: How to drop 100 pounds with carb backloading. The science behind why insulin hacking works. How to leverage adrenaline to naturally upgrade your workouts. Why eating carbs in the morning can make you fat (hint: cortisol). Why carb backloading works for women by embracing indulgences And much more… And Fruity Pebbles kinda fit into Paleo, bc the Flintstones were around in paleolithic, so by default...  Click to Tweet! More Fat-Burning Goodies from This Week's Show: Here's the crazy transformation that Kiefer talked about on the show with competitive powerlifter Paul Emmick: Connect with Kiefer here: The Carb Nite Solution | Carb Back-Loading | Transforming Recipes: The Ultra Low-Carb Edition | Athlete.io | On Facebook | On Twitter What would you use as YOUR Carb Nite feast? Cheesecake? Lucky Charms? Leave a comment below!

New Media Expo 2014 Review I just returned from New Media Expo and the reality is that I should have taken this week off. I had such an amazing time at the event. However, the lack of sleep and the long days did wear me down quite a bit. With that, I originally recorded episode […] The post 340 New Media Expo 2014 Review appeared first on The Cliff Ravenscraft Show. I have other podcasts that might be of interest to you. See my list of shows at http://CliffRavenscraft.com/podcast Let's Work Together! Would you like to connect with me through one-on-one coaching or through one of my paid mastermind groups? If so, visit my WORK WITH ME PAGE and submit an application today.

We promised it, and it's finally here.  Just in time for a new year's New Media Expo.Rish Outfield presents a "live" full-cast reading of his story "Office Visit."  Not much goes on in Genie and Sally's little town of McKay, except for riding up and down Main Street on their bicycles.  But when a new dentist opens an office there, and people start raving about his service, the girls take it upon themselves to investigate. Afterward, Big and Rish are joined by the cast, Bryan Lincoln, Renee Chambliss, L. Scribe Harris, Marshal Latham, and Abbie Hilton, to discus their get-together, and the New Media Expo's pros and cons.  Special thanks to Bryan Lincoln, Renee Chambliss, L. Scribe Harris, Marshal Latham, and Abbie Hilton for lending their voices to the tale.

Why I Downgraded To Keynote 09 This week, I made the decision to go ahead and upgrade a few of my computers to the latest version of Apple's Mac OSX operating system, Mavericks. In the episode, I share my experiences with the upgrade and how much I love the multiple display support. During the upgrade […] The post 332 Upgrading To Mavericks – Keynote 6.0 Vs Keynote 09 (5.3) – New Media Expo Podcasting Track – Multiple Displays & More appeared first on The Cliff Ravenscraft Show. I have other podcasts that might be of interest to you. See my list of shows at http://CliffRavenscraft.com/podcast Let's Work Together! Would you like to connect with me through one-on-one coaching or through one of my paid mastermind groups? If so, visit my WORK WITH ME PAGE and submit an application today.

Thoughts From NMX 2013 This week's episode was recorded late Monday evening, after hosting an amazing meetup here in my suite at the Rio hotel in Las Vegas. It is my hope that by listening to this conversation, you'll be inspired to make plans to attend New Media Expo next year. This was such a […] The post 291 Thoughts From New Media Expo 2013 appeared first on The Cliff Ravenscraft Show.

In this episode of The Fringe Podcast we bring you the entire BlogWorld & New Media Expo panel, “Tips & Techniques For Building a Successful Fan Podcast.” This panel was organized and moderated by The Fringe Podcast co-host Darrell Darnell, and included Rob Cesternino from “Rob Has a Podcast”, Zach Logan from “The One Piece […] The post TFP Episode 452-BlogWorld Panel with Jay & Jack, Zach Logan and Rob Cesternino appeared first on Golden Spiral Media- Entertainment Podcasts, Technology Podcasts & More.